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class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/templates" data-text="Templates" data-drupal-link-system-path="node/10526">Templates</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-4 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Solutions" class="menu-category-no-link" tabindex="0">Solutions</span> <button aria-label="Expand menu Solutions" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Pulse Report: Retail, Q1 2025</p><p class="mt-1 text-primary-adagio_gray"><div>Get your finger on the pulse of consumer trends</div></p> <a aria-label="Pulse Report: Retail, Q1 2025" class="link link-primary" href="/retail-pulse-2025-q1-form" ><div>Get the report</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=240&itok=oo8250MT 2x" media="(min-width: 1024px)" width="120" height="120"/> <source srcset="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=88&itok=99eMiS0h 1x, https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=176&itok=LBvcC9JN 2x" media="(min-width: 360px)" width="88" height="88"/> <img loading="eager" width="120" height="120" src="https://usertesting.widen.net/content/cxmfhudlbq/webp/IMAGE-mega-menu-PulseReport-Q125-Retail-240x240.png?w=120&itok=tiTSQOyS" alt="Pulse Report Q1 2025 - Retail, mega menu image" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Top rated by TrustRadius Best of 2024 Award</p><p class="mt-1 text-primary-adagio_gray"><div>Learn how our end-to-end solution can help you and your team</div></p> <a aria-label="Top rated by TrustRadius Best of 2024 Award" class="link link-primary" href="/start-here-form" ><div>Get started</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=fMs7FNfX 2x" media="(min-width: 1024px)" width="120" height="138"/> <source srcset="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=CxOK7pvs 1x, https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=7IfeeTIZ 2x" media="(min-width: 360px)" width="88" height="101"/> <img loading="eager" width="120" height="138" src="https://usertesting.widen.net/content/eletjsirab/webp/LOGO-award-2024-TrustRadius-Top-Rated.png?itok=0olCR_kF" alt="TrustRadius - Top Rated 2024" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Teams">Teams</span> <button aria-label="Expand menu Teams" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/product-design" data-text="UX design teams" data-drupal-link-system-path="node/901">UX design teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/digital-product" data-text="Digital product teams" data-drupal-link-system-path="node/881">Digital product teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/marketing" data-text="Marketing teams" data-drupal-link-system-path="node/896">Marketing teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/teams/executives" data-text="Executives" data-drupal-link-system-path="node/891">Executives</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--no-text"> <a href="/solutions/teams/UX-teams" data-text="UX research teams" data-drupal-link-system-path="node/916">UX research teams</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-3 menu-type-no_text"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--active-trail menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Company size">Company size</span> <button aria-label="Expand menu Company size" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/startups" data-text="Startup" data-drupal-link-system-path="node/956">Startup</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/small-businesses" data-text="Small business" data-drupal-link-system-path="node/951">Small business</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--active-trail menu-item--view-mode--default"> <a href="/solutions/company-size/mid-market" data-text="Mid-market" data-drupal-link-system-path="node/946" class="is-active" aria-current="page">Mid-market</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/company-size/enterprise" data-text="Enterprise" data-drupal-link-system-path="node/941">Enterprise</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Industries">Industries</span> <button aria-label="Expand menu Industries" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/automotive" data-text="Automotive" data-drupal-link-system-path="node/971">Automotive</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/B2B" data-text="B2B" data-drupal-link-system-path="node/2531">B2B</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/consumer-technology" data-text="Consumer technology" data-drupal-link-system-path="node/976">Consumer technology</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/ecommerce" data-text="Ecommerce" data-drupal-link-system-path="node/981">Ecommerce</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/financial-services" data-text="Financial services" data-drupal-link-system-path="node/986">Financial services</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/gaming-gambling" data-text="Gaming & gambling" data-drupal-link-system-path="node/991">Gaming & gambling</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/healthcare" data-text="Healthcare tech" data-drupal-link-system-path="node/996">Healthcare tech</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/hospitals-and-healthcare-systems" data-text="Healthcare systems" data-drupal-link-system-path="node/2536">Healthcare systems</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/media-entertainment" data-text="Media & entertainment" data-drupal-link-system-path="node/1061">Media & entertainment</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/pharmaceutical" data-text="Pharmaceutical" data-drupal-link-system-path="node/2526">Pharmaceutical</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/solutions/industry/travel-hospitality" data-text="Travel & hospitality" data-drupal-link-system-path="node/1066">Travel & hospitality</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li></ul></div></li></ul></div></li><li class="menu-item menu-item--expanded"><div class="menu-link flex flex-row justify-between h-full"> <span data-text="Customers" class="menu-category-no-link" tabindex="0">Customers</span> <button aria-label="Expand menu Customers" class="menu-link-button w-[42px] text-right md:hidden"></button></div><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-0 menu-type-default"><ul class="menu gap-4 menu-level-1 container"><li class="menu-item menu-item--expanded menu-item--view-mode--no-text"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured Card">Featured Card</span> <button aria-label="Expand menu Featured Card" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-no-text menu-dropdown menu-dropdown-1 menu-type-no_text"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Canva</p><p class="mt-1 text-primary-adagio_gray"><div>See how Canva uses human insight to make design accessible to everyone.</div></p> <a aria-label="Canva" class="link link-primary" href="/resources/customers/canva" ><div>Learn More</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=224&itok=YE07rkwv 2x" media="(min-width: 1024px)" width="120" height="39"/> <source srcset="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=88&itok=N3xWltls 1x, https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=176&itok=WvrysQrZ 2x" media="(min-width: 360px)" width="88" height="28"/> <img loading="eager" width="120" height="39" src="https://usertesting.widen.net/content/pxj0wj143k/webp/LOGO-2023-customer-Canva-white-224x72.png?w=120&itok=8lqEFQeZ" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li><li class="menu-item menu-item--view-mode--card-link"><div class="card-promo flex gap-1 px-2 py-1 md:p-3 rounded-3xl items-center justify-between md:w-[404px] bg-primary-bass_black ut-bg-dark mb-2 last:mb-0"><div><p class="text-base md:text-xl font-bold">Adobe Photoshop</p><p class="mt-1 text-primary-adagio_gray"><div>"UserTesting makes getting feedback from a wide range of users fast and easy for us at Adobe"</div></p> <a aria-label="Adobe Photoshop" class="link link-primary" href="/resources/customers/microsoft" ><div>Learn more</div> </a></div><div><div><article class="media media--type-acquia-dam-image-asset media--view-mode-width-120px"><div> <picture> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=224&itok=BHSr17H1 2x" media="(min-width: 1024px)" width="120" height="31"/> <source srcset="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=88&itok=rueVDqGK 1x, https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=176&itok=pK-IjxH4 2x" media="(min-width: 360px)" width="88" height="23"/> <img loading="eager" width="120" height="31" src="https://usertesting.widen.net/content/yinjgc45cy/webp/LOGO-2023-customer-Adobe-white-224x58.png?w=120&itok=Aya4KvW3" alt="UserTesting customer logos in white" /> </picture></div> </article></div></div></div></li></ul></div></li><li class="menu-item menu-item--view-mode--divider"> <span data-text="Divider">Divider</span><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-divider menu-dropdown menu-dropdown-1 menu-type-divider"></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--columns"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Links">Links</span> <button aria-label="Expand menu Links" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-columns menu-dropdown menu-dropdown-1 menu-type-columns"><ul class="menu gap-4 menu-level-2"><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Customer Stories">Customer Stories</span> <button aria-label="Expand menu Customer Stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers" data-text="View all customer stories" data-drupal-link-system-path="node/1056">View all customer stories</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li></ul></div></li><li class="menu-item menu-item--expanded menu-item--view-mode--eyebrow"><div class="menu-link flex flex-row justify-between items-start h-full md:h-fit"> <span data-text="Featured stories">Featured stories</span> <button aria-label="Expand menu Featured stories" class="menu-link-button w-[42px] text-right md:hidden text-primary-insight_gray"></button></div><div class="menu_link_content menu-link-contentmain view-mode-eyebrow menu-dropdown menu-dropdown-2 menu-type-eyebrow"><ul class="menu gap-4 menu-level-3"><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/burberry" data-text="Burberry" data-drupal-link-system-path="node/8481">Burberry</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/costa-coffee-usertesting" data-text="Costa Coffee" data-drupal-link-system-path="node/8576">Costa Coffee</a><p class="text-sm text-primary-adagio_gray"></p><div class="menu_link_content menu-link-contentmain view-mode-default menu-dropdown menu-dropdown-3 menu-type-default"></div></li><li class="menu-item menu-item--view-mode--default"> <a href="/resources/customers/panera-bread-usertesting" data-text="Panera Bread" data-drupal-link-system-path="node/10056">Panera 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class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="empowering-mid-market-businesses-to-succeed"><h2 class="h2">Empowering mid-market businesses to succeed</h2></div><div class="ut-component-global-spacing text-formatted"><p>Finding a competitive edge in today’s crowded marketplace can be a challenge. Many mid-market organizations compete with much larger, well-equipped organizations. However, by leveraging customer feedback, mid-market organizations can efficiently utilize their resources and increase their speed-to-market, ensuring that they’re consistently exceeding customer expectations while differentiating themselves from their competitors—big or small.</p></div><div class="flex flex-wrap gap-2 justify-center ut-component-global-spacing md:justify-start"> <a class="btn btn-primary" href="/platform-overview" > Platform overview</a></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-image media--view-mode-side"><div> <picture> <source media="(min-width: 656px)" type="image/png" width="522" height="315" data-srcset="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/G2_Enterprise_Winter_2023.png?itok=L_gNAvHC 1x"/> <source media="(min-width: 360px)" type="image/webp" width="344" height="222" data-srcset="/sites/default/files/usertestingv3/styles/text_media_mobile_/public/2023-08/G2_Enterprise_Winter_2023.png.webp?itok=foqlBoL6 1x"/> <img loading="lazy" width="522" height="315" alt="enterprise winner badges" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/G2_Enterprise_Winter_2023.png?itok=L_gNAvHC" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="adapt-and-differentiate-with-usertesting"><h2 >Adapt and differentiate with UserTesting</h2></div><div class="ut-component-global-spacing flex gap-x-3 gap-y-6 grid lg:grid-cols-3 sm:grid-cols-2 place-items-center"></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex flex-wrap gap-2 ut-component-global-spacing justify-center"> <a class="btn btn-secondary" href="https://www.usertesting.com/resources/customers" > See all customer stories</a></div></div></section> <section class="section py-8 bg-white overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="gain-a-competitive-edge"><h2 class="h2">Gain a competitive edge</h2></div><div class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="innovate-and-capture-market-sharenbsp"><h3 class="h3">Innovate and capture market share </h3></div><div class="ut-component-global-spacing text-formatted"><ul><li>Conduct rapid, frequent testing to develop customer-driven solutions that get results</li><li>Gain deeper understanding of customer attitudes and behaviors through <a href="/platform/live-conversation" target="_blank" data-entity-type="node" data-entity-uuid="11209811-c7f5-435a-8ff2-41c5fdf15534" data-entity-substitution="canonical" title="Platform - Live Conversation">remote, live interviews</a></li><li>Differentiate from your digital strategy through competitive insight</li><li>Test your competitors to understand common likes or dislikes and use that insight to improve your products</li></ul></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-acquia-dam-image-asset media--view-mode-side"><div> <picture> <source srcset="https://usertesting.widen.net/content/jrroizcymx/web/IMAGE-Innovate-and-capture-market-share-618x400.png?w=618&itok=cCBY5mhT 1x" media="(min-width: 656px)" width="618" height="400"/> <source srcset="https://usertesting.widen.net/content/jrroizcymx/webp/IMAGE-Innovate-and-capture-market-share-618x400.png?crop=yes&k=c&w=344&h=222&itok=BuZsPeru 1x" media="(min-width: 360px)" width="344" height="222"/> <img loading="lazy" width="618" height="400" src="https://usertesting.widen.net/content/jrroizcymx/web/IMAGE-Innovate-and-capture-market-share-618x400.png?w=618&itok=cCBY5mhT" alt="Image for Innovate and capture market share" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="md:order-last w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="increase-speed-to-market"><h3 class="h3">Increase speed-to-market</h3></div><div class="ut-component-global-spacing text-formatted"><ul><li>Discover customer pain points early and throughout the design process</li><li>Ensure product-market fit through consistent customer feedback throughout the development process</li><li>Design, build, and iterate with confidence, driven by customer feedback at every stage of development</li></ul></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-image media--view-mode-side"><div> <picture> <source media="(min-width: 656px)" type="image/jpeg" width="522" height="392" data-srcset="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/20210823_UserTesting_BRFJ0227.jpeg?itok=qbwPpcGw 1x"/> <source media="(min-width: 360px)" type="image/webp" width="344" height="222" data-srcset="/sites/default/files/usertestingv3/styles/text_media_mobile_/public/2023-08/20210823_UserTesting_BRFJ0227.jpeg.webp?itok=pVtLeemR 1x"/> <img loading="lazy" width="522" height="392" alt="woman at a laptop" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/20210823_UserTesting_BRFJ0227.jpeg?itok=qbwPpcGw" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="ut-component-global-spacing"><div class="flex flex-col md:grid two-columns gap-4 md:gap-8 md:grid-cols-2 ut-component-global-spacing"><div class="w-full flex flex-col self-center"><div class="flex ut-component-global-spacing flex-col" id="adapt-to-changing-customer-needs"><h3 class="h3">Adapt to changing customer needs</h3></div><div class="ut-component-global-spacing text-formatted"><ul><li>Recruit and schedule <a href="https://www.usertesting.com/resources/topics/user-interviews-for-better-ux" target="_blank">discovery interviews with your target audience</a></li><li>Accelerate sprints by iterating in hours, not weeks, through rapid customer feedback</li><li>Uncover opportunities to create new, differentiated experiences</li><li>Learn how your product stacks up vs. the competition</li></ul></div></div><div class="flex self-center flex-col w-full"><div class="ut-component-global-spacing w-full mx-auto flex [&_img]:rounded-4xl"> <article class="media media--type-image media--view-mode-side"><div> <picture> <source media="(min-width: 656px)" type="image/png" width="522" height="384" data-srcset="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/UT_Contributor_network.png?itok=K3pXSUdB 1x"/> <source media="(min-width: 360px)" type="image/webp" width="344" height="222" data-srcset="/sites/default/files/usertestingv3/styles/text_media_mobile_/public/2023-08/UT_Contributor_network.png.webp?itok=_NQJlLOf 1x"/> <img loading="lazy" width="522" height="384" alt="video call" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/text_media_desktop_/public/2023-08/UT_Contributor_network.png?itok=K3pXSUdB" /> </picture></div> </article></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="hear-from-your-customers-today-no-experience-required"><h2 >Hear from your customers today, no experience required</h2><div class="ut-component-global-spacing text-formatted"><p>Get started quickly with UserTesting templates to validate concepts, discover needs, and hear your customers’ thoughts on your products.</p></div></div> <section class="ut-component-global-spacing splide slider-container relative" aria-label="Splide Basic HTML Example"><div class="splide__track w-full"><ul class="splide__list flex flex-row "><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/competitor-evaluation" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/ee508d9b-5720-4abe-8ee7-7fac24cf1370/webp/ICON-light-profit-256x256.png?crop=yes&k=c&w=88&h=88&itok=YcnAYK5w" width="88" height="88" alt="profit icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Competitive comparison</h4><div class="ut-component-global-spacing text-formatted"><p>Learn how customers feel about competitors and where you need an edge.</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/competitor-evaluation" > Explore template</a></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/mobile-app-evaluation" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/ce57b7fe-fcbe-4944-ac0f-e7e1de70fa6f/webp/ICON-light-investigation-256x256.png?crop=yes&k=c&w=88&h=88&itok=Ftu6bAh6" width="88" height="88" alt="investigation icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Mobile app evaluation</h4><div class="ut-component-global-spacing text-formatted"><p>Assess critical app characteristics such as appearance, ease of use, and trust.</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/mobile-app-evaluation" > Explore template</a></div></div></li><li class="splide__slide slider-item flex"><div class="ut-component-global-spacing max-w-full w-[410px] slider-width"><div class="info-card flex flex-col h-auto sm:max-w-[410px] relative border border-primary-insight_gray border-solid flex flex-col p-2 rounded-4xl"> <a target="_self" href="https://www.usertesting.com/resources/templates/prototype-evaluation" class='absolute inset-y-0 left-0 w-full'></a><div class="media-block mb-2"> <article class="media media--type-acquia-dam-image-asset media--view-mode-icon"><div><div><img src="https://usertesting.widen.net/content/f9f35ac9-ad60-45b5-8002-e9ab11a3bccb/webp/ICON-light-objectives-256x256.png?crop=yes&k=c&w=88&h=88&itok=9z4lWO7l" width="88" height="88" alt="objectives icon" loading="lazy" /></div></div> </article></div><div class="flex flex-col h-full ut-component-global-spacing"><h4>Prototype evaluation</h4><div class="ut-component-global-spacing text-formatted"><p>Observe users using a pre-production experience.</p></div></div> <a class="link link-primary" href="https://www.usertesting.com/resources/templates/prototype-evaluation" > Explore template</a></div></div></li></ul></div></section><div class="flex flex-wrap gap-2 ut-component-global-spacing justify-center"> <a class="btn btn-primary" href="https://www.usertesting.com/resources/templates" > Explore template gallery</a></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div class="container"><div class="flex ut-component-global-spacing flex-col text-center items-center mx-auto" id="additional-resources"><h2 >Additional resources</h2></div><div class="ut-component-global-spacing flex gap-x-3 gap-y-6 grid lg:grid-cols-3 sm:grid-cols-2 place-items-center"><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/resources/guides/how-build-customer-centric-products-fast-feedback-loops" aria-label="Read more about Guide: How to build customer-centric products with fast feedback loops"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-acquia-dam-image-asset media--view-mode-medium"><div><div><img src="https://usertesting.widen.net/content/65392bc7-e66b-4b30-af5f-c48750b9b763/webp/TEASER-resource-guide-How-to-build-customer-centric-products-410x205.png?w=410&itok=GNfmzq6W" width="410" height="205" alt="teaser image for How to build customer-centric products with fast feedback loops" loading="lazy" /></div></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Guide</p><h4 >How to build customer-centric products with fast feedback loops</h4><div class=""><div> Product managers play a critical role in the success of companies large and small...</div></div></div><div class="mt-2"> <a aria-label="Read more about Guide: How to build customer-centric products with fast feedback loops" class="link link-primary" href="/resources/guides/how-build-customer-centric-products-fast-feedback-loops" > Read more</a></div></div></div><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/resources/guides/mitigating-risk-digital-product-development" aria-label="Read more about Guide: Mitigating risk in digital product development"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-acquia-dam-image-asset media--view-mode-medium"><div><div><img src="https://usertesting.widen.net/content/5894d022-8eb1-4102-b0f7-f6991f821ef6/webp/TEASER-resource-guide-mitigating-risk-in-digital-product-development-410x205.png?w=410&itok=EEu0IXVK" width="410" height="205" alt="teaser image for resource guide mitigating risk in digital product development" loading="lazy" /></div></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Guide</p><h4 >Mitigating risk in digital product development</h4><div class=""><div> Whether you’re a product leader at a digitally native organization or your team is...</div></div></div><div class="mt-2"> <a aria-label="Read more about Guide: Mitigating risk in digital product development" class="link link-primary" href="/resources/guides/mitigating-risk-digital-product-development" > Read more</a></div></div></div><div class="teaser relative overflow-hidden h-full flex max-w-full sm:w-[410px] rounded-4xl shadow-card hover:shadow-card-hover flex-col"> <a class="clickable-card absolute w-full h-full z-1" href="/blog/b2b-companies-need-to-compete-on-great-cx" aria-label="Read more about Why B2B companies need to compete on great CX to win over customers"></a><div class="teaser-media w-full max-w-full relative "><div><article class="media media--type-image media--view-mode-medium"><div> <img loading="lazy" src="/sites/default/files/usertestingv3/styles/lazy_loading/public/2022-08/bigstock-Portrait-Of-Creative-Multi-eth-292805752%20%281%29.jpg.webp?itok=n_9rdIqJ" width="672" height="448" class="lazyload" data-src="/sites/default/files/usertestingv3/styles/medium/public/2022-08/bigstock-Portrait-Of-Creative-Multi-eth-292805752%20%281%29.jpg.webp?itok=3L0D7xFT" /></div> </article></div></div><div class="teaser-content bg-white px-3 pt-3 pb-4 h-full flex flex-col justify-between border-solid border-t-8 rounded-b-4xl border-primary-bravo_blue"><div><p class="pill py-1 px-2 uppercase text-sm rounded-4xl w-fit font-bold bg-secondary-falsetto_yellow">Blog</p><h4 >Why B2B companies need to compete on great CX to win over customers</h4><div class=""><div> In the past, a small number of behemoths dominated the B2B market, but today...</div></div></div><div class="mt-2"> <a aria-label="Read more about Why B2B companies need to compete on great CX to win over customers" class="link link-primary" href="/blog/b2b-companies-need-to-compete-on-great-cx" > Read more</a></div></div></div></div></div></section> <section class="section py-8 bg-white container-deafult overflow-x-clip"><div 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