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class="css-lqygyc-box css-1dpm14b css-sct7z9"><span class="css-4asg6u"></span></div><div class="css-lqygyc-box css-1dpm14b css-sct7z9"><span class="css-y1weac css-1vg6q84 css-0 css-s9mxsb css-0">Watch demo</span></div></div></div></div></div><picture><source media="(max-width: 767px)" srcSet="https://static.ahrefs.com/static/assets/thumbnail-T7MRCGTP.png" type="image/jpeg"/><source media="(min-width: 768px) and (max-width: 1279px)" srcSet="https://static.ahrefs.com/static/assets/thumbnail_2x-4BEY6OQD.png" type="image/jpeg"/><img class="css-dhn788-image" src="https://static.ahrefs.com/static/assets/thumbnail_2x-4BEY6OQD.png"/></picture></div><div class="css-1x1a9nv css-5orf1g css-zcxndt"><div class="css-aptb6a-closeButton css-1ofia27 css-ymbjio"><button aria-label="Close menu" class="css-11p1blk-button"><svg height="28" width="28" xmlns="http://www.w3.org/2000/svg"><g fill="none" stroke="#FFF" stroke-width="3"><path d="M1.167 1.167l25.666 25.666"></path><path d="M26.833 1.167L1.167 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class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-66my6w-holderMaxWidth css-1mstajq"><ul class="css-fg9xoo-list css-1sni70c"><li class="css-dd9llm-listItem css-caw89u-listItemWithIcon"><div class="css-y9lfrs css-lb9cx4-stack css-1imox1-stackGridRows css-1br7676 css-1vznryd"><div class="css-levr8j-icon css-1vol7xm"><svg class="css-4xtrpw" viewBox="0 0 16 16"><path class="css-190lnqq" d="M7.87069 13.5H6.11931L2.21911 8.62466L3.78086 7.37529L6.9466 11.3326L13.1808 2.42664L14.8192 3.57356L7.87069 13.5Z" fill-rule="evenodd"></path></svg></div><div><strong>Organic traffic performance</strong>—See what keywords your competitors are ranking for and which pages bring the most search engine traffic.</div></div></li><li class="css-dd9llm-listItem css-caw89u-listItemWithIcon"><div class="css-y9lfrs css-lb9cx4-stack css-1imox1-stackGridRows css-1br7676 css-1vznryd"><div class="css-levr8j-icon css-1vol7xm"><svg class="css-4xtrpw" viewBox="0 0 16 16"><path class="css-190lnqq" d="M7.87069 13.5H6.11931L2.21911 8.62466L3.78086 7.37529L6.9466 11.3326L13.1808 2.42664L14.8192 3.57356L7.87069 13.5Z" fill-rule="evenodd"></path></svg></div><div><strong>Backlink profile</strong>—See which websites link to your competitors&#x27; sites and gauge the quality of their backlinks.</div></div></li><li class="css-dd9llm-listItem css-caw89u-listItemWithIcon"><div class="css-y9lfrs css-lb9cx4-stack css-1imox1-stackGridRows css-1br7676 css-1vznryd"><div class="css-levr8j-icon css-1vol7xm"><svg class="css-4xtrpw" viewBox="0 0 16 16"><path class="css-190lnqq" d="M7.87069 13.5H6.11931L2.21911 8.62466L3.78086 7.37529L6.9466 11.3326L13.1808 2.42664L14.8192 3.57356L7.87069 13.5Z" fill-rule="evenodd"></path></svg></div><div><strong>Paid traffic performance</strong>—Learn whether your competitors are doing paid search advertising and where they funnel their paid traffic.</div></div></li><li class="css-dd9llm-listItem css-caw89u-listItemWithIcon"><div class="css-y9lfrs css-lb9cx4-stack css-1imox1-stackGridRows css-1br7676 css-1vznryd"><div class="css-levr8j-icon css-1vol7xm"><svg class="css-4xtrpw" viewBox="0 0 16 16"><path class="css-190lnqq" d="M7.87069 13.5H6.11931L2.21911 8.62466L3.78086 7.37529L6.9466 11.3326L13.1808 2.42664L14.8192 3.57356L7.87069 13.5Z" fill-rule="evenodd"></path></svg></div><div><strong>Website structure</strong>—See how many pages a website has, how they are organized, and what their internal links look like.</div></div></li></ul></div></section></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-6xmh71-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Overview report"/><img class="css-ozwo58-image css-900f8a-imageSrcSetter" alt="Site Explorer: Overview report showing Backlink profile"/><img class="css-ozwo58-image css-12bvogx-imageSrcSetter" alt="Site Explorer: Paid keywords report"/><img class="css-ozwo58-image css-1m4q3dw-imageSrcSetter" alt="Site Explorer: Overview report showing Crawled pages"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See how much organic search traffic a target website generates and what keywords it ranks for in search.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Gives you a snapshot of a website’s backlink profile and its backlink growth over time.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See the exact keywords your competitors bid on, along with their ad copy and landing page URLs.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See the number of crawled pages and their distribution by HTTP status code, without having to run a crawl.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Organic traffic</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Backlink profile</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Paid traffic</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Crawled pages</span></button></div></div></div></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-zzm0hu css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">Research organic traffic &amp; keywords</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">See what keywords your competitors rank for in search and how much traffic each keyword brings them.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Ahrefs monitors hundreds of millions of keywords in <strong>189 locations</strong>, with over <strong>171 million</strong> in the US alone. Our comprehensive data allows us to provide reliable estimations of a website&#x27;s organic search traffic in Google.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-y8n8vj-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Organic keywords report"/><img class="css-ozwo58-image css-17mvlaj-imageSrcSetter" alt="Site Explorer: Top pages report"/><img class="css-ozwo58-image css-4bqbho-imageSrcSetter" alt="Site Explorer: Calendar report"/><img class="css-ozwo58-image css-796723-imageSrcSetter" alt="Site Explorer: Site structure report"/><img class="css-ozwo58-image css-y47173-imageSrcSetter" alt="Site Explorer: Organic competitors report"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Get the list of keywords that a target website or URL ranks for in search.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows which pages of a target website get the most traffic from search.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows day-to-day changes for organic keywords positions, organic pages, and referring domains for your target website.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows which subfolders of a target website get the most organic traffic, referring domains, and paid traffic from search.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows the top organic competitors for the same keywords that your target website gets the most traffic from.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Organic keywords</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Top pages</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Calendar</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Site structure</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Organic competitors</span></button></div></div></div></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-zzm0hu css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">Research competitor backlinks</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Ahrefs has the <strong>fastest backlink crawler</strong> in the industry and boasts the world&#x27;s <strong>biggest index of live backlinks</strong> (over 14 trillion), offering access to 7+ years of historical data.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-66my6w-holderMaxWidth css-1mstajq"><ul class="css-fg9xoo-list css-1sni70c css-15h89z1-listItemBodyDecorationBullet"><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Domain rating (DR)</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">URL rating (UR)</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Domain traffic</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Page traffic</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Linked domains</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">External links</p></li></ul></div></section></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-yhmw4z-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Backlinks report"/><img class="css-ozwo58-image css-1q9fum9-imageSrcSetter" alt="Site Explorer: Broken backlinks report"/><img class="css-ozwo58-image css-hd0goe-imageSrcSetter" alt="Site Explorer: Referring domains report"/><img class="css-ozwo58-image css-t5ymqh-imageSrcSetter" alt="Site Explorer: Anchors report"/><img class="css-ozwo58-image css-1fs3ovb-imageSrcSetter" alt="Site Explorer: Internal backlinks report"/><img class="css-ozwo58-image css-tgmn3q-imageSrcSetter" alt="Site Explorer: Best by links report"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Get a list of all backlinks pointing to a target website or URL.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See whether a target website or URL has &quot;broken&quot; backlinks pointing to it.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows all root domains that point to the target website or URL.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Get the full list of anchor phrases pointing at the target website or URL.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Get a list of internal pages that link to other pages of your website.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows you which pages on a given website have the most backlinks.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Backlinks</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Broken backlinks</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Referring domains</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Anchors</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Internal backlinks</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Best by link</span></button></div></div></div></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-zzm0hu css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">See what keywords your competitors are bidding on</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Go back in time and see how long competitors have been bidding on a specific keyword through the <strong>Ads position history</strong> chart.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Study their ad copy to better understand what resonates with your audience and track which pages they’re sending paid traffic to, so you can compare how paid traffic has evolved over time.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-8c6684-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Paid keywords report"/><img class="css-ozwo58-image css-1ib4p4b-imageSrcSetter" alt="Site Explorer: Ads report"/><img class="css-ozwo58-image css-dbazuu-imageSrcSetter" alt="Site Explorer: Paid pages report"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Get the list of keywords that a target website or URL is advertising for in search.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows you all the ads we see in search results for a target website or URL.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See which pages on a target website are getting traffic from PPC ads.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Paid keywords</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Ads</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Paid pages</span></button></div></div></div></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-zzm0hu css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">Browse historical data</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">Most of the reports above have a Date picker, which allows you to dig into a website&#x27;s performance at any point in the past.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-66my6w-holderMaxWidth css-1mstajq"><ul class="css-fg9xoo-list css-1sni70c css-15h89z1-listItemBodyDecorationBullet"><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">What keywords did they rank for (or bid on)?</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">What pages were performing the best?</p></li><li class="css-dd9llm-listItem"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">What backlinks have they gained (or lost) in a given timeframe?</p></li></ul></div></section></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-1qjoj8u-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Organic keywords report"/><img class="css-ozwo58-image css-1bys2ju-imageSrcSetter" alt="Site Explorer: Backlinks report"/><img class="css-ozwo58-image css-1b9o1bi-imageSrcSetter" alt="Site Explorer: Paid keywords report"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See which keywords your competitor used to rank for in the past.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Check new and lost backlinks in a given timeframe.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">See which keywords your competitor has bid on in the past.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Organic keywords</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Backlinks</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-1r7boeq-tab"><button class="css-1lfb7my-unpaddedButton css-zq8yjs-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Paid keywords</span></button></div></div></div></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-zzm0hu css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">Compare changes between any two dates</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">You can also compare two historical snapshots to easily uncover which keywords and pages are responsible for the traffic spikes (or dips) you&#x27;re seeing on the performance graph.</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-1ccd9kj css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><picture><source media="(max-width: 767px)" srcSet="https://static.ahrefs.com/static/assets/6-1-top-pages-KD4WHCBS.png" type="image/jpeg"/><source media="(min-width: 768px) and (max-width: 1279px)" srcSet="https://static.ahrefs.com/static/assets/6-1-top-pages_2x-AEODKQZI.png" type="image/jpeg"/><img class="css-1ssbj7n-image css-1ij0ooj-imageBorder-ThickRoundOutline" src="https://static.ahrefs.com/static/assets/6-1-top-pages_2x-AEODKQZI.png" alt="Site Explorer: Top pages report (Comparison mode)"/></picture><div class="css-8qimkt css-1gnkudj"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-6n6qv7 css-10m1ipf-textColor css-0">See which pages and keywords are responsible for marginal gains in organic search traffic.</span></div></div></div></div></div></div></section></div></div></div></div></section><hr class="css-1wqzpma css-58g0gs"/><section class="css-1x5msv2-section css-1o0xxsg-sectionColor css-0 css-cyozzv css-135in2k css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-13es24l css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><h2 class="css-xf0412 css-pelz90 css-0 css-s9mxsb css-0">Browse your competitor’s outgoing links</h2></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-3yeqjc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1grgkhy css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-8qimkt css-v3x0j1"><p class="css-11l7rww css-pelz90 css-0 css-s9mxsb css-0">The “Outgoing Links” section gives you an idea of any website’s linking patterns, like the type of websites it usually links to, the most-used anchors, and the predominant link types (redirects, images, affiliate links, etc.).</p></div></div></div></div></section><section class="css-1x5msv2-section css-v2rwuu-sectionColor css-0 css-8v4lpc css-huer0q css-19msw4o"><div class="css-v4b8n3-holder css-19msw4o css-1mstajq"><div class="css-1m2xlfi css-1gnkudj"><div class="css-14bqp1s css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1m2xlfi css-1gnkudj"><div class="css-jmy93n css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-186bnk2 css-lb9cx4-stack css-1imox1-stackGridRows css-1bjhv8d css-1vznryd"><div class="css-1lw24cg-imageHolder css-jx9pbz-imageHolderThickRoundOutline"><div><div class="css-fo1y98-images css-ysuc0d"><img class="css-ozwo58-image css-106xel9-imageSrcSetter css-jx9pbz-imageHolderThickRoundOutline" alt="Site Explorer: Linked domains report"/><img class="css-ozwo58-image css-8z0ec6-imageSrcSetter" alt="Site Explorer: Anchors report"/><img class="css-ozwo58-image css-hqkes2-imageSrcSetter" alt="Site Explorer: Outgoing links report"/></div></div></div><div class="css-tt4ll6-info"><div class="css-ymdyfg-infoItem css-1ck0ode-infoItemActive"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Gives you a list of websites your target website is linking out to.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows the anchor text of outgoing links on your target website.</span></div><div class="css-ymdyfg-infoItem"><span class="css-z7hd8s css-pelz90 css-0 css-s9mxsb css-0">Shows you all the links from your target website pointing to other websites.</span></div></div></div><div class="css-lnyg70-menu"><div class="css-1mu98kz-inlineRow css-1eny03a css-1eqvfhe css-4onumi-inlineRowWrap css-6twsqq css-1y3jl3a"><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><div class="css-xusyis-selectedTab css-ay31p6"><button class="css-1lfb7my-unpaddedButton css-7dghh4-textColor" type="submit"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-0">Linked domains</span></button></div></div><div class="css-lqygyc-box css-1dpm14b css-zld0zq"><span class="css-2czz42 css-pelz90 css-0 css-s9mxsb css-zq8yjs-textColor css-0">/</span></div><div 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