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Please consider using an alternative such as Microsoft Edge, Chrome, or Firefox. </p> <button type="button" class="notification__close js-notification-close"> <span class="screen-reader-text">Dismiss notification</span><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24"><path fill="#000" fill-rule="evenodd" d="M3.271 20.728a.928.928 0 0 0 1.31 0l7.42-7.419 7.419 7.42a.927.927 0 0 0 1.309-1.31l-7.42-7.42 7.42-7.418a.926.926 0 0 0-1.31-1.31l-7.42 7.42-7.418-7.42a.926.926 0 0 0-1.31 1.31L10.691 12l-7.42 7.419a.926.926 0 0 0 0 1.31z" clip-rule="evenodd" /></svg> </button> </div> </header> <div id="site-content" class="site-content" id="site-content"> <div class="container"> <article id="page-77350" class="post-77350 page type-page status-publish has-post-thumbnail hentry ama_topic_tax-partner-marketing" itemscope itemtype="https://schema.org/Article">  <div itemprop="mainEntityOfPage">  <header> <div class="page-image-large" itemprop="image" itemscope itemtype="http://schema.org/ImageObject"> <img width="1360" height="454" src="https://www.ama.org/wp-content/uploads/2021/04/AMA-Strategic-Partnerships.png?resize=1360%2C454" class="attachment-hero size-hero wp-post-image" alt="AMA Strategic Partnerships" title="AMA Strategic Partnerships" /> <meta itemprop="url" content="https://www.ama.org/wp-content/uploads/2021/04/AMA-Strategic-Partnerships.png?fit=1024%2C342" /> <meta itemprop="width" content="1360" /> <meta itemprop="height" content="454" /> </div>  <h1 itemprop="headline">AMA Strategic Partnerships</h1> <div class="page-image-small" itemprop="image" itemscope itemtype="http://schema.org/ImageObject"> <img width="1170" height="454" src="https://www.ama.org/wp-content/uploads/2021/04/AMA-Strategic-Partnerships.png?resize=1170%2C454" class="attachment-full-width-large size-full-width-large wp-post-image" alt="" /> <meta itemprop="url" content="https://www.ama.org/wp-content/uploads/2021/04/AMA-Strategic-Partnerships.png?resize=1170%2C454" /> <meta itemprop="width" content="1360" /> <meta itemprop="height" content="454" /> </div> <div class="post-header__share"> <div class="sharethis-inline-share-buttons"></div></div> </header>  <div itemprop="publisher" itemscope="itemscope" itemtype="https://schema.org/Organization"> <div itemprop="logo" itemscope="itemscope" itemtype="https://schema.org/ImageObject"> <meta itemprop="url" content="https://www.ama.org/wp-content/themes/ama/assets/images/logo.jpg" /> <meta itemprop="width" content="904" /> <meta itemprop="height" content="136" /> </div> <meta itemprop="name" content="AMA" /> </div>  <div id="page-content" class="post-body " itemprop="articleBody"> <div class="wp-block-group alignwide"><div class="wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow"></div></div> <h2 class="wp-block-heading" id="h-help-us-serve-the-essential-community-for-marketers">Help us serve the essential community for marketers!</h2> <p>Our network of partners is growing and we invite you to join us. Partners get access to one of the largest communities of marketers in the nation, showcasing your learning products to over 200,000 engaged users.</p> <p>In return, you’ll help us meet our goals of delivering best-in-class toolkits, learning experiences, products and professional services to help our members and customers advance their careers.</p> <div class="wp-block-media-text is-stacked-on-mobile"><figure class="wp-block-media-text__media"><img data-recalc-dims="1" width="620" height="466" src="https://www.ama.org/wp-content/uploads/2019/03/AMA-Marketing-Management-Bootcamp_Card-Graphic-v2b.jpg?w=620&resize=620%2C466" alt="" class="wp-image-19635 size-full" /></figure><div class="wp-block-media-text__content"> <h3 class="wp-block-heading" id="h-grow-your-audience-as-a-learning-partner-or-sponsor"><strong>Grow Your Audience as a Learning Partner or Sponsor</strong></h3> <p>Provide your existing educational content to our audience of more than 200,000 experienced marketing practitioners and leaders. Read more below.</p> </div></div> <h2 class="wp-block-heading">Become a Learning Partner or Sponsor</h2> <p><strong>Webinars<br></strong>Have a conversation with 300+ marketers interested in hearing about what you do.</p> <p>Captivate them for 60 minutes and engage in live Q&A, all facilitated by our in-house team.</p> <p><strong>Sponsored Content<br></strong>Featured on the AMA homepage alongside our own marketing content.</p> <p>Our own in-house editorial team will help polish your content to make it resonate with our audience.</p> <p><strong>My AMA Daily Newsletter</strong><br>Our AI-powered newsletter curates content for each user based on their interests, giving us unique insight into our readers.</p> <p>Above industry standard open and click through rates.</p> <p><strong>And More<br></strong>Showcase related services and products to our members via perks and discounts. We also offer event sponsorship, premiere partnerships, white papers, sponsored emails, virtual conferences, banner ads, social media promotion, topic sponsorship, toolkit sponsorship, classifieds advertising and more.</p> <h2 class="wp-block-heading" id="h-our-standards-and-framework">Our Standards and Framework</h2> <p>The <a href="https://www.ama.org/ama-marketing-skills-framework/">AMA Marketing Skills Framework</a> is our guide to curating and developing relevant professional development opportunities and educational materials. It serves as a model to outline the skills necessary for a modern marketing professional to remain relevant in an ever-evolving and increasingly digital industry. Each of our Learning Partners are expected to become familiar with the framework and adhere to AMA’s <a href="https://docs.google.com/document/d/1P8pHfd1598N28PYG-XCKd-pYLs1Anvpjgf1J7rOCZLg/edit?usp=sharing" target="_blank" rel="noreferrer noopener">Editorial Guidelines</a>.</p> <div class="list-block" style="color:#201c0f;font-size:21px"><ul class="wp-block-list"><li>Once you complete the form below, we may ask for a submission of materials to review.</li><li>Our volunteer committee of industry and learning professionals will review your materials.</li><li>If your materials meet our needs, we will then contact you for an initial ideation session to explore potential partnership opportunities.</li></ul></div> <div class='gf_browser_ie gf_browser_ie7 gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_41'> <div class='gform_heading'> <h3 class="gform_title">Strategic Partnership Request</h3> <p class='gform_description'>If you are interested in partnering with AMA on educational content, sponsorship, or other innovative offerings, tell us about yourself here.</p> </div><form method='post' enctype='multipart/form-data' id='gform_41' action='/partnerships/' novalidate> <div class='gform-body gform_body'><ul id='gform_fields_41' class='gform_fields top_label form_sublabel_below description_below validation_below'><li id="field_41_1" class="gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_1"><label class='gfield_label gform-field-label' for='input_41_1'>Organization Name</label><div class='ginput_container ginput_container_text'><input name='input_1' id='input_41_1' type='text' value='' class='medium' /></div></li><li id="field_41_8" class="gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_8"><label class='gfield_label gform-field-label' for='input_41_8'>Organization URL</label><div class='ginput_container ginput_container_text'><input name='input_8' id='input_41_8' type='text' value='' class='medium' /></div></li><li id="field_41_2" class="gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_2"><label class='gfield_label gform-field-label' for='input_41_2'>Contact First Name</label><div class='ginput_container ginput_container_text'><input name='input_2' id='input_41_2' type='text' value='' class='medium' /></div></li><li id="field_41_13" class="gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_13"><label class='gfield_label gform-field-label' for='input_41_13'>Contact Last Name</label><div class='ginput_container ginput_container_text'><input name='input_13' id='input_41_13' type='text' value='' class='medium' /></div></li><li id="field_41_3" class="gfield gfield--type-text field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_3"><label class='gfield_label gform-field-label' for='input_41_3'>Email Address</label><div class='ginput_container ginput_container_text'><input name='input_3' id='input_41_3' type='text' value='' class='medium' /></div></li><li id="field_41_4" class="gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_4"><label class='gfield_label gform-field-label' for='input_41_4'>Describe your organization鈥檚 mission and/or objectives.</label><div class='ginput_container ginput_container_textarea'><textarea name='input_4' id='input_41_4' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_25" class="gfield gfield--type-checkbox gfield--type-choice gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_25"><label class='gfield_label gform-field-label gfield_label_before_complex'>What type of relationship are you interested in?</label><div class='ginput_container ginput_container_checkbox'><ul class='gfield_checkbox' id='input_41_25'><li class='gchoice gchoice_41_25_1'> <input class='gfield-choice-input' name='input_25.1' type='checkbox' value='Learning Partner' id='choice_41_25_1' /> <label for='choice_41_25_1' id='label_41_25_1' class='gform-field-label gform-field-label--type-inline'>Learning Partner</label> </li><li class='gchoice gchoice_41_25_2'> <input class='gfield-choice-input' name='input_25.2' type='checkbox' value='Sponsored Content' id='choice_41_25_2' /> <label for='choice_41_25_2' id='label_41_25_2' class='gform-field-label gform-field-label--type-inline'>Sponsored Content</label> </li></ul></div></li><li id="field_41_6" class="gfield gfield--type-checkbox gfield--type-choice field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_6"><label class='gfield_label gform-field-label gfield_label_before_complex'>What kind of content, product, or service do you offer?</label><div class='ginput_container ginput_container_checkbox'><ul class='gfield_checkbox' id='input_41_6'><li class='gchoice gchoice_41_6_1'> <input class='gfield-choice-input' name='input_6.1' type='checkbox' value='Online or hybrid course material' id='choice_41_6_1' /> <label for='choice_41_6_1' id='label_41_6_1' class='gform-field-label gform-field-label--type-inline'>Online or hybrid course material</label> </li><li class='gchoice gchoice_41_6_2'> <input class='gfield-choice-input' name='input_6.2' type='checkbox' value='Toolkits and/or templates' id='choice_41_6_2' /> <label for='choice_41_6_2' id='label_41_6_2' class='gform-field-label gform-field-label--type-inline'>Toolkits and/or templates</label> </li><li class='gchoice gchoice_41_6_3'> <input class='gfield-choice-input' name='input_6.3' type='checkbox' value='Live instructors/speakers' id='choice_41_6_3' /> <label for='choice_41_6_3' id='label_41_6_3' class='gform-field-label gform-field-label--type-inline'>Live instructors/speakers</label> </li><li class='gchoice gchoice_41_6_4'> <input class='gfield-choice-input' name='input_6.4' type='checkbox' value='On-demand content (videos, podcasts)' id='choice_41_6_4' /> <label for='choice_41_6_4' id='label_41_6_4' class='gform-field-label gform-field-label--type-inline'>On-demand content (videos, podcasts)</label> </li><li class='gchoice gchoice_41_6_5'> <input class='gfield-choice-input' name='input_6.5' type='checkbox' value='Articles, case studies, and/or e-books' id='choice_41_6_5' /> <label for='choice_41_6_5' id='label_41_6_5' class='gform-field-label gform-field-label--type-inline'>Articles, case studies, and/or e-books</label> </li><li class='gchoice gchoice_41_6_6'> <input class='gfield-choice-input' name='input_6.6' type='checkbox' value='Certifications/assessments' id='choice_41_6_6' /> <label for='choice_41_6_6' id='label_41_6_6' class='gform-field-label gform-field-label--type-inline'>Certifications/assessments</label> </li><li class='gchoice gchoice_41_6_7'> <input class='gfield-choice-input' name='input_6.7' type='checkbox' value='Other' id='choice_41_6_7' /> <label for='choice_41_6_7' id='label_41_6_7' class='gform-field-label gform-field-label--type-inline'>Other</label> </li></ul></div></li><li id="field_41_15" class="gfield gfield--type-textarea gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_15"><label class='gfield_label gform-field-label' for='input_41_15'>What do you hope to get out of a partnership with the AMA?</label><div class='ginput_container ginput_container_textarea'><textarea name='input_15' id='input_41_15' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_16" class="gfield gfield--type-textarea gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_16"><label class='gfield_label gform-field-label' for='input_41_16'>How does your offering meet the needs of marketers?</label><div class='ginput_container ginput_container_textarea'><textarea name='input_16' id='input_41_16' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_7" class="gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_7"><label class='gfield_label gform-field-label' for='input_41_7'>What does your organization believe AMA to gain from this opportunity?</label><div class='ginput_container ginput_container_textarea'><textarea name='input_7' id='input_41_7' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_18" class="gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_18"><label class='gfield_label gform-field-label' for='input_41_18'>What role do you expect AMA to play in this partnership?</label><div class='ginput_container ginput_container_textarea'><textarea name='input_18' id='input_41_18' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_17" class="gfield gfield--type-textarea field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_17"><label class='gfield_label gform-field-label' for='input_41_17'>If applicable, please provide links to representative sample content that the AMA may review. Please also include any passwords that may be required to access gated content.</label><div class='ginput_container ginput_container_textarea'><textarea name='input_17' id='input_41_17' class='textarea medium' rows='10' cols='50'></textarea></div></li><li id="field_41_11" class="gfield gfield--type-radio gfield--type-choice gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_41_11"><label class='gfield_label gform-field-label'>Editorial Standards<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label><div class='ginput_container ginput_container_radio'><ul class='gfield_radio' id='input_41_11'> <li class='gchoice gchoice_41_11_0'> <input name='input_11' type='radio' value='I have reviewed the AMA's Editorial Standards and Guidelines document.' id='choice_41_11_0' /> <label for='choice_41_11_0' id='label_41_11_0' 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