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class="description">ブランド＆代理店向け：オープンインターネット上のリテールメディアに広告を出稿</span> </div> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/platform/commerce-grid/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">Commerce Grid</span> </span> <span class="description">専門小売業者＆コンテンツクリエイター向け：自社サイト上で広告収益化を実現</span> </a> </li> <li class="submenu-item "> <div class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">Commerce Yield</span> <span class="coming-soon-tag">近日リリース予定</span> </span> <span class="description">デジタルデータ資産を管理し、規模を拡大して、収益を最大化したい小売業者、マーケットプレイス、コマース企業向けのソリューション・スイートです。</span> </div> </li> </ul> </div></div> <div class="submenu-group pr-st-10 column-span-1"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">テクノロジー</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/addressability/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">アドレサビリティ</span> </span> <span class="description">エコシステム全体にわたる多面的なアドレサビリティ戦略の詳細をご覧ください</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/technology/ai-engine/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">AIエンジン</span> </span> <span class="description">AIを活用して時間を節約し、KPI達成をサポートします</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/technology/predictive-bidding/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">予測入札</span> </span> <span class="description">個々のユーザーの予測値に基づいて入札を実施し、コストを削減します</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/technology/product-recommendations/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">商品レコメンド</span> </span> <span class="description">ユーザーの購入意向に沿ったレコメンドで売上アップを促進します</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/technology/shopper-graph/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ショッパーグラフ</span> </span> <span class="description">買い物客のIDとコマースデータを連携させて、キャンペーンの規模を拡大・最適化します</span> </a> </li> </ul> </div></div> </div> </div> <div class="mme-right"> <div class="featured-item"> <div class="image-wrapper"><img width="380" height="175" src="https://www.criteo.com/jp/wp-content/uploads/sites/6/2024/03/Cover-Mockup-JP-380x175-2.jpg" class="attachment-full size-full" alt="" decoding="async" fetchpriority="high" srcset="https://www.criteo.com/jp/wp-content/uploads/sites/6/2024/03/Cover-Mockup-JP-380x175-2.jpg 380w, https://www.criteo.com/jp/wp-content/uploads/sites/6/2024/03/Cover-Mockup-JP-380x175-2-300x138.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></div> <div class="category-tag">無料レポート</div> <div class="title body-four-medium">1,000社以上のコマースリーダーが語る2024年がコマースメディアにとって重要な年になる理由とは！？</div> <span class="displayed-link pseudo-link"> 今すぐ読む<span class="arrow-2023"></span> </span> <a class="overlay-link" href="https://go.criteo.com/jp/the-great-defrag/" target="_blank"></a> </div> </div> </div> </div> </li> <li class="main-menu-item "> <a class="main-menu-item-link pt-st-0 pb-st-0 pr-st-0 pl-st-8" > <span class="main-menu-item-title">ソリューション</span> </a> <div class="main-menu-expandable"> <div class="d-none d-xl-flex container justify-content-between pt-st-9 pb-st-11 pl-st-7 pr-st-7"> <div class="mme-left"> <div class="submenu-groups"> <div class="submenu-group pr-st-10 column-span-2"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">パフォーマンスメディア</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/customer-acquisition/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">新規顧客獲得 </span> </span> <span class="description">貴社のことをまだ知らないけれど、気に入ってくれる可能性が高い新しいオーディエンスにリーチします</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/customer-retention/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">顧客維持</span> </span> <span class="description">すでに貴社のことを知っているオーディエンスの顧客生涯価値を高めます</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/criteo-dynamic-retargeting/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ダイナミックリターゲティング</span> </span> <span class="description">パーソナライズされた商品広告で、すでに貴社を知っているユーザーのコンバージョンを促進します</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/audiences/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">オーディエンス</span> </span> <span class="description">世界最大のコマースデータセットを活用し、新たな優良顧客を発見・維持します</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/video-advertising/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">動画広告</span> </span> <span class="description">動画広告をパフォーマンス機能と組み合わせ、オンライン動画プラットフォームのどこでも消費者にリーチし、コンバージョンを促します</span> </a> </li> </ul> </div></div> <div class="submenu-group pr-st-10 column-span-1"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">リテールメディア</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/retail-media-platform/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">リテールメディア</span> </span> <span class="description">関連性の高いデジタル広告を配信し、買い物客へのリーチとコンバージョンを促進します</span> </a> </li> </ul> </div></div> </div> </div> <div class="mme-right"> <div class="featured-item"> <div class="image-wrapper"><img width="380" height="175" src="https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Solutions-Featured-Image-v2-1.jpg" class="attachment-full size-full" alt="" decoding="async" srcset="https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Solutions-Featured-Image-v2-1.jpg 380w, https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Solutions-Featured-Image-v2-1-300x138.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></div> <div class="category-tag">ブログ記事</div> <div class="title body-four-medium">Criteo製品アップデートのお知らせ：コマース成果を引き出すための専用ソリューション</div> <span class="displayed-link pseudo-link"> 詳しく見る<span class="arrow-2023"></span> </span> <a class="overlay-link" href="https://www.criteo.com/jp/blog/criteo-product-update-purpose-built-solutions-for-commerce-outcomes/" target="_self"></a> </div> </div> </div> </div> </li> <li class="main-menu-item "> <a class="main-menu-item-link pt-st-0 pb-st-0 pr-st-0 pl-st-8" > <span class="main-menu-item-title">関連資料</span> </a> <div class="main-menu-expandable"> <div class="d-none d-xl-flex container justify-content-between pt-st-9 pb-st-11 pl-st-7 pr-st-7"> <div class="mme-left"> <div class="submenu-groups"> <div class="submenu-group pr-st-10 column-span-2"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">役立つ情報</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/resources/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">リソースセンター</span> </span> <span class="description">レポートやガイドなど、広告戦略に役立つ資料をダウンロード</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/blog/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ブログ</span> </span> <span class="description">コマースメディアとデジタル広告のトレンド情報や、Criteoの更新情報など</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/success-stories/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">成功事例</span> </span> <span class="description">国内外のCriteoソリューションの導入事例をご紹介</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/consumer-insights-dashboard/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">消費者トレンド統計</span> </span> <span class="description">世界20カ国、600超の商品カテゴリーに及ぶ世界最大の消費者データを閲覧できます</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/digital-advertising-glossary/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">用語集</span> </span> <span class="description">デジタル広告でよく使われる用語とその意味を解説しています</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/addressability/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">アドレサビリティ</span> </span> <span class="description">エコシステム全体にわたる多面的なアドレサビリティ戦略の詳細をご覧ください</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/help-center/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ヘルプセンター</span> </span> <span class="description">Criteoキャンペーンを最大活用するためのFAQ、ガイドなど</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/events/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">イベント</span> </span> <span class="description">主催/協賛イベントの予定はこちら</span> </a> </li> </ul> </div></div> <div class="submenu-group pr-st-10 column-span-1"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">クリエイティブフォーマット</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/digital-ad-formats/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">デジタル広告フォーマット</span> </span> <span class="description">動画、アダプティブ、リッチメディアなど、Criteoの各種広告フォーマットをご覧いただけます</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/ad-gallery/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">広告ギャラリー</span> </span> <span class="description">さまざまな広告フォーマット、業種、地域で配信された実際のCriteo広告をご覧いただけます</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/technology/dco/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ダイナミック・クリエイティブ・オプティマゼーション+（DCO+）</span> </span> <span class="description">リアルタイムにクリエイティブを生成し、広告の閲覧率を向上させます</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/solutions/ad-trust-and-safety/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">広告の信頼性と安全性</span> </span> <span class="description">最高レベルの品質とパフォーマンスを継続的に提供します</span> </a> </li> </ul> </div></div> </div> </div> <div class="mme-right"> <div class="featured-item"> <div class="image-wrapper"><img width="380" height="175" src="https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Resources-Featured-Image-v1-1.jpg" class="attachment-full size-full" alt="" decoding="async" srcset="https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Resources-Featured-Image-v1-1.jpg 380w, https://www.criteo.com/jp/wp-content/uploads/sites/6/2023/02/Resources-Featured-Image-v1-1-300x138.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></div> <div class="category-tag">成功事例</div> <div class="title body-four-medium">Aventon Bikes、フルファネルのコネクテッドキャンペーンで ROAS向上に成功</div> <span class="displayed-link pseudo-link"> 詳しく見る<span class="arrow-2023"></span> </span> <div class="key-stats num-of-stats-2"> <div class="key-stat"> <span class="stat-number">100%</span> <span class="stat-description">ROAS (コンテクスチュアル・ターゲティング)</span> </div> <div class="key-stat"> <span class="stat-number">~6億</span> <span class="stat-description">インプレッション</span> </div> </div> <a class="overlay-link" href="https://www.criteo.com/jp/success-stories/aventon/" target="_self"></a> </div> </div> </div> </div> </li> <li class="main-menu-item "> <a class="main-menu-item-link pt-st-0 pb-st-0 pr-st-0 pl-st-8" > <span class="main-menu-item-title">Criteoについて</span> </a> <div class="main-menu-expandable"> <div class="d-none d-xl-flex container justify-content-between pt-st-9 pb-st-11 pl-st-7 pr-st-7"> <div class="mme-left"> <div class="submenu-groups"> <div class="submenu-group pr-st-10 column-span-3"> <div class="submenu-title-wrapper pb-st-2"> <span class="submenu-title">Criteoについて</span> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/company/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">会社概要</span> </span> <span class="description">Criteoについて</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://criteo.investorroom.com/" target="_blank" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">投資家の皆様へ（IR）</span> </span> <span class="description">株主・投資家向け情報（英語）</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://www.criteo.com/jp/news/" target="_self" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ニュースリリース</span> </span> <span class="description">プレスリリースとメディア掲載情報</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link pt-st-4 pl-st-5 pb-st-4 pr-st-5" href="https://careers.criteo.com/en/working-at-criteo/diversity-inclusion/" target="_blank" > <span class="submenu-item-title pb-st-1"> <span class="submenu-item-title-text body-six-medium">ダイバーシティ、エクイティ、インクルージョン（DEI）</span> </span> <span class="description">DEIの取り組み</span> </a> </li> <li 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href="https://www.criteo.com/jp/talk-to-an-expert/" target="_self"> お問い合わせ </a> </div> </div> </div> </div> </div> </div> <div class="container"> <div id="blog-featured-latest" class="row"> <div class="col-12 col-lg-9"> <div class="row flex-lg-row-reverse"> <div class="col-12 col-lg-8 column large"> <article class="first-in-column post-22721 post type-post status-publish format-standard has-post-thumbnail category-commerce-media criteo-solution-retail-media criteo-topic-events"> <a href="https://www.criteo.com/jp/blog/criteo-retail-summit-2024-tokyo/" class="post-thumbnail mb-stack-8" style="background-image: url('https://www.criteo.com/jp/wp-content/uploads/sites/6/2024/06/JP-retail-summit-photo-8-min.jpg')"></a> <div class="post-meta"> <div class="post-category"> <a href="https://www.criteo.com/jp/blog/category/commerce-media/">コマースメディア</a> </div> </div> <h2 class="post-title"><a href="https://www.criteo.com/jp/blog/criteo-retail-summit-2024-tokyo/">【開催報告】CRITEO Retail Summit 2024 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.carousel-nav.carousel-next{transform:rotate(180deg)}.layout__resources_slider_2023 .carousel-nav-holder .carousel-navigation .carousel-nav:hover{opacity:.7}.layout__resources_slider_2023 .additional-notes{text-align:center}.layout__resources_slider_2023 .additional-notes .link{color:#000}@media (max-width:991.98px){.layout__resources_slider_2023 .additional-notes .link{display:block;margin-top:12px}}</style> <section ID="sID-0" class="layout__resources_slider_2023"> <div class="container"> <div class="row"> <div class="col-12 col-lg-9 col-xl-8"> <div class="intro-block "> <h2 class="h4 title">コマースメディアに関する最新記事</h2> <div class="description body-five-regular"><p>Criteoのエキスパートによる最新のトレンド・戦略・インサイトに関する分析や解説をお届けします。 Criteoの豊富な資料集をご確認ください。 <a href="/jp/resources/">リソースセンター</a></p> </div> </div> </div> </div> <div class="row resources "> <div class="col-12 col-lg-4 mb-stack-6 mb-lg-0"> <div class="inner-block overlay-parent"> <div class="link-holder"> <div class="type mb-stack-10">トレンド</div> <div class="title mb-stack-4">消費者トレンド統計</div> <div class="description pb-stack-11">世界20カ国、600超の商品カテゴリーに及ぶ世界最大の消費者データを閲覧できます</div> <a class="visible-link has-arrow" href="https://www.criteo.com/jp/consumer-insights-dashboard/" target="_self"> トレンドを確認<span class="arrow-2023"></span> </a> </div> <a class="overlay-link" href="https://www.criteo.com/jp/consumer-insights-dashboard/" target="_self"></a> </div> </div> <div class="col-12 col-lg-4 mb-stack-6 mb-lg-0"> <div class="inner-block overlay-parent"> <div class="link-holder"> <div class="type mb-stack-10">レポート</div> <div class="title mb-stack-4">Criteo グローバルトラベルトレンド 2023春</div> <div class="description pb-stack-11">オンライン予約や消費者マインドに関する調査</div> <a class="visible-link has-arrow" href="https://www2.criteo.com/jp/travel-trends-report-2023-spring?pk_vid=6a60647fae3af63f1695737624c4a064" target="_blank"> レポートを読む<span class="arrow-2023"></span> </a> </div> <a class="overlay-link" href="https://www2.criteo.com/jp/travel-trends-report-2023-spring?pk_vid=6a60647fae3af63f1695737624c4a064" target="_blank"></a> </div> </div> <div class="col-12 col-lg-4 mb-stack-6 mb-lg-0 last"> <div class="inner-block overlay-parent"> <div class="link-holder"> <div class="type mb-stack-10">調査 </div> <div class="title mb-stack-4">賢くショッピングする消費者たち</div> <div class="description pb-stack-11">Criteoは、日本の消費者1,254人を含む、世界9か国、12,400人の消費者を対象に、アンケート調査を実施しました</div> <a class="visible-link has-arrow" href="https://go.criteo.com/rise-of-savvy-shoppers-jp/?pk_vid=6a60647fae3af63f1695737748c4a064" target="_blank"> 調査を読む<span class="arrow-2023"></span> </a> </div> <a class="overlay-link" href="https://go.criteo.com/rise-of-savvy-shoppers-jp/?pk_vid=6a60647fae3af63f1695737748c4a064" target="_blank"></a> </div> </div> </div> <div class="row"> <div class="col additional-notes"> </div> </div> </div> </section> </div> 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