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font-size: 40px; font-weight: 300;">Statista Content Marketing Trendstudie 2023</p> </div> </div> </div> </div> </div> </div> <div class="vc_row wpb_row vc_row-fluid vc_custom_1606971766258 vc_column-gap-25"> <div class="wpb_column vc_column_container vc_col-sm-3"> <div class="vc_column-inner "> <div class="wpb_wrapper"> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <a data-rel="prettyPhoto[rel-8093-1706355531]" href="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01-1200x675.jpg" target="_self" class="vc_single_image-wrapper vc_box_border_grey prettyphoto"><img fetchpriority="high" decoding="async" width="1280" height="720" src="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01.jpg" class="vc_single_image-img attachment-full" alt="" title="trendstudie_2023_01" srcset="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01.jpg 1280w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01-300x169.jpg 300w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01-1200x675.jpg 1200w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_01-768x432.jpg 768w" sizes="(max-width: 1280px) 100vw, 1280px" /></a><br /> </figure> </div> <div class="vc_empty_space" style="height: 32px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <a data-rel="prettyPhoto[rel-8093-1607086607]" href="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03-1200x675.jpg" target="_self" class="vc_single_image-wrapper vc_box_border_grey prettyphoto"><img decoding="async" width="1280" height="720" src="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03.jpg" class="vc_single_image-img attachment-full" alt="" title="trendstudie_2023_03" srcset="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03.jpg 1280w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03-300x169.jpg 300w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03-1200x675.jpg 1200w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_03-768x432.jpg 768w" sizes="(max-width: 1280px) 100vw, 1280px" /></a><br /> </figure> </div> <div class="vc_empty_space" style="height: 32px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_single_image wpb_content_element vc_align_left"> <figure class="wpb_wrapper vc_figure"> <a data-rel="prettyPhoto[rel-8093-2902544422]" href="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1-1200x675.jpg" target="_self" class="vc_single_image-wrapper vc_box_border_grey prettyphoto"><img decoding="async" width="1280" height="720" src="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1.jpg" class="vc_single_image-img attachment-full" alt="" title="trendstudie_2023_02" srcset="https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1.jpg 1280w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1-300x169.jpg 300w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1-1200x675.jpg 1200w, https://statista.design/wp-content/uploads/2023/04/trendstudie_2023_02-1-768x432.jpg 768w" sizes="(max-width: 1280px) 100vw, 1280px" /></a><br /> </figure> </div> </div> </div> </div> <div class="wpb_column vc_column_container vc_col-sm-9"> <div class="vc_column-inner "> <div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <div class="pre-headline">AB SOFORT ERHÄLTLICH:<br /> DIE STATISTA CONTENT MARKETING TRENDSTUDIE 2023</div> </div> </div> <div class="vc_empty_space" style="height: 25px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <p>Was sind die größten Erfolgsfaktoren und Herausforderungen im Content Marketing? Wie viel Budget wird für Content Marketing veranschlagt? Welche Formate und Kanäle sind besonders beliebt? In unserer Statista Content Marketing Trendstudie erhalten Sie Antworten von B2C- und B2B-Unternehmen aus dem deutschsprachigen Raum.</p> <p>Jedes Jahr fragen wir in Zusammenarbeit mit dem Content Marketing Forum e.V. und der CMCX bei der deutschsprachigen Marketing-Community nach und liefern in unserer Trendstudie wertvolle Insights und Benchmarks.</p> <p>2023 markiert zudem die fünfte Ausgabe der Trendstudie. Um dieses Jubiläum gebührend zu feiern, haben wir einige Antworten mit jenen aus früheren Ausgaben der Trendstudie verglichen.</p> </div> </div> <div class="vc_empty_space" style="height: 25px"><span class="vc_empty_space_inner"></span></div> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <div class="pre-headline">IN DER TRENDSTUDIE ERHALTEN SIE EINBLICKE IN FOLGENDE THEMEN:</div> </div> </div> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <ul> <li>Content-Marketing-Strategien</li> <li>Content-Marketing-Budgets</li> <li>Erfolgsmessung im Content Marketing</li> <li>Beliebte Content-Marketing-Kanäle und -Formate</li> </ul></div> </div> <div class="vc_empty_space" style="height: 25px"><span class="vc_empty_space_inner"></span></div> <div class="vc_empty_space" style="height: 25px"><span class="vc_empty_space_inner"></span></div> <div class="vc_btn3-container vc_btn3-left vc_do_btn"><a class="vc_general vc_btn3 vc_btn3-size-md vc_btn3-shape-round vc_btn3-style-flat vc_btn3-color-green" href="#leadform" title="Download starten">Kontaktformular ausfüllen & kostenlosen Download starten</a></div> </div> </div> </div> </div> </section> <section id="leadform" class="vc_section vc_custom_1606973147976 vc_section-has-fill section--white section--background-shapes"> <div class="vc_row wpb_row vc_row-fluid crsd-forms-row vc_custom_1606973132686 vc_row-has-fill"> <div class="wpb_column vc_column_container vc_col-sm-12"> <div class="vc_column-inner "> <div class="wpb_wrapper"> <div class="wpb_text_column wpb_content_element"> <div class="wpb_wrapper"> <div class="pre-headline" style="text-align: center;">IHRE KONTAKTDATEN</div> <h2 class="h h1" style="text-align: center;">Studie herunterladen</h2> </div> </div> <div class='gf_browser_ie gf_browser_ie7 gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework crsd-form_wrapper' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_52'> <div id='gf_52' class='gform_anchor' tabindex='-1'></div> <div class='gform_heading'> <p class='gform_description'> </p></div> <form method='post' enctype='multipart/form-data' target='gform_ajax_frame_52' id='gform_52' class='crsd-form' action='/content-marketing-trendstudie-2023/#gf_52' data-formid='52' novalidate> <div class='gform-body gform_body'> <ul id='gform_fields_52' class='gform_fields top_label form_sublabel_below description_below validation_below'> <li id="field_52_13" class="gfield gfield--type-html gfield_html gfield_html_formatted gfield_no_follows_desc field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_13"> <br /> <h3> <strong>Ihre persönlichen Daten</strong></h3> </li> <li id="field_52_14" class="gfield gfield--type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_14"><label class='gfield_label gform-field-label' for='input_52_14'>Anrede<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_select'><select name='input_14' id='input_52_14' class='small gfield_select' aria-required="true" aria-invalid="false"><option value=''>Auswahl</option><option value='1'>Frau</option><option value='2'>Herr</option><option value='5'>Divers</option></select></div> </li> <li id="field_52_7" class="gfield gfield--type-text gf_left_half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_7"><label class='gfield_label gform-field-label' for='input_52_7'>Vorname<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_text'><input name='input_7' id='input_52_7' type='text' value='' class='medium' placeholder='Vorname' aria-required="true" aria-invalid="false" /> </div> </li> <li id="field_52_8" class="gfield gfield--type-text gf_right_half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_8"><label class='gfield_label gform-field-label' for='input_52_8'>Nachname<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_text'><input name='input_8' id='input_52_8' type='text' value='' class='medium' placeholder='Nachname' aria-required="true" aria-invalid="false" /> </div> </li> <li id="field_52_9" class="gfield gfield--type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_9"><label class='gfield_label gform-field-label' for='input_52_9'>Firma / Institution<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_text'><input name='input_9' id='input_52_9' type='text' value='' class='large' maxlength='50' placeholder='Firma / Institution' aria-required="true" aria-invalid="false" /> </div> </li> <li id="field_52_3" class="gfield gfield--type-email gf_left_half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_3"><label class='gfield_label gform-field-label' for='input_52_3'>Geschäftliche E-Mail-Adresse<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_email'> <input name='input_3' id='input_52_3' type='email' value='' class='medium' placeholder='Geschäftliche E-Mail-Adresse' aria-required="true" aria-invalid="false" /> </div> </li> <li id="field_52_4" class="gfield gfield--type-text gf_right_half gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_4"><label class='gfield_label gform-field-label' for='input_52_4'>Telefon<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_text'><input name='input_4' id='input_52_4' type='text' value='' class='medium' placeholder='Telefon' aria-required="true" aria-invalid="false" /> </div> </li> <li id="field_52_21" class="gfield gfield--type-html gfield_html gfield_html_formatted gfield_no_follows_desc field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_21"> </li> <li id="field_52_15" class="gfield gfield--type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_15"><label class='gfield_label gform-field-label' for='input_52_15'>Land<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_select'><select name='input_15' id='input_52_15' class='large gfield_select' aria-required="true" aria-invalid="false"><option value=''>Bitte auswählen</option><option value='Afghanistan'>Afghanistan</option><option value='Albanien'>Albanien</option><option value='Algerien'>Algerien</option><option value='Amerikanisch-Samoa'>Amerikanisch-Samoa</option><option value='Amerikanische Jungferninseln'>Amerikanische Jungferninseln</option><option value='Andorra'>Andorra</option><option value='Angola'>Angola</option><option value='Anguilla'>Anguilla</option><option value='Antarktis'>Antarktis</option><option value='Antigua und Barbuda'>Antigua und Barbuda</option><option value='Argentinien'>Argentinien</option><option value='Armenien'>Armenien</option><option value='Aruba'>Aruba</option><option value='Aserbaidschan'>Aserbaidschan</option><option value='Australien'>Australien</option><option value='Bahamas'>Bahamas</option><option value='Bahrain'>Bahrain</option><option value='Bangladesh'>Bangladesh</option><option value='Barbados'>Barbados</option><option value='Belgien'>Belgien</option><option value='Belize'>Belize</option><option value='Benin'>Benin</option><option value='Bermuda'>Bermuda</option><option value='Bhutan'>Bhutan</option><option value='Bolivien'>Bolivien</option><option value='Bosnien und Herzegowina'>Bosnien und Herzegowina</option><option value='Botswana'>Botswana</option><option value='Bouvetinsel'>Bouvetinsel</option><option value='Brasilien'>Brasilien</option><option value='Britische Jungferninseln'>Britische Jungferninseln</option><option value='Britisches Territorium im Indischen Ozean'>Britisches Territorium im Indischen Ozean</option><option value='Brunei Darussalam'>Brunei Darussalam</option><option value='Bulgarien'>Bulgarien</option><option value='Burkina Faso'>Burkina Faso</option><option value='Burundi'>Burundi</option><option value='Caymen Inseln'>Caymen Inseln</option><option value='Chile'>Chile</option><option value='China'>China</option><option value='Cookinseln'>Cookinseln</option><option value='Costa Rica'>Costa Rica</option><option value='Curaçao'>Curaçao</option><option value='Côte d'Ivoire'>Côte d'Ivoire</option><option value='Demokratische Volksrepublik Laos'>Demokratische Volksrepublik Laos</option><option value='Deutschland'>Deutschland</option><option value='Djibouti'>Djibouti</option><option value='Dominica'>Dominica</option><option value='Dominikanische Republik'>Dominikanische Republik</option><option value='Dänemark'>Dänemark</option><option value='Ecuador'>Ecuador</option><option value='El Salvador'>El Salvador</option><option value='Eritrea'>Eritrea</option><option value='Estland'>Estland</option><option value='Falklandinseln'>Falklandinseln</option><option value='Fidschi'>Fidschi</option><option value='Finnland'>Finnland</option><option value='Frankreich'>Frankreich</option><option value='Französisch-Guayana'>Französisch-Guayana</option><option value='Französisch-Polynesien'>Französisch-Polynesien</option><option value='Französische Süd- und Antarktisgebiete'>Französische Süd- und Antarktisgebiete</option><option value='Futuna (Wallis und Futuna)'>Futuna (Wallis und Futuna)</option><option value='Färöer-Inseln'>Färöer-Inseln</option><option value='Gabun'>Gabun</option><option value='Gambia'>Gambia</option><option value='Georgia'>Georgia</option><option value='Ghana'>Ghana</option><option value='Gibraltar'>Gibraltar</option><option value='Grenada'>Grenada</option><option value='Griechenland'>Griechenland</option><option value='Großbritannien'>Großbritannien</option><option value='Grönland'>Grönland</option><option value='Guadeloupe'>Guadeloupe</option><option value='Guam'>Guam</option><option value='Guatemala'>Guatemala</option><option value='Guernsey'>Guernsey</option><option value='Guinea'>Guinea</option><option value='Guinea-Bissau'>Guinea-Bissau</option><option value='Guyana'>Guyana</option><option value='Haiti'>Haiti</option><option value='Heard und McDonaldinseln'>Heard und McDonaldinseln</option><option value='Heiliger Stuhl'>Heiliger Stuhl</option><option value='Honduras'>Honduras</option><option value='Hongkong'>Hongkong</option><option value='Indien'>Indien</option><option value='Indonesien'>Indonesien</option><option value='Irak'>Irak</option><option value='Iran'>Iran</option><option value='Irland'>Irland</option><option value='Island'>Island</option><option value='Isle of Man'>Isle of Man</option><option value='Israel'>Israel</option><option value='Italien'>Italien</option><option value='Jamaika'>Jamaika</option><option value='Japan'>Japan</option><option value='Jemen'>Jemen</option><option value='Jersey'>Jersey</option><option value='Jordanien'>Jordanien</option><option value='Kambodscha'>Kambodscha</option><option value='Kamerun'>Kamerun</option><option value='Kanada'>Kanada</option><option value='Kap Verde'>Kap Verde</option><option value='Karibische Niederlande'>Karibische Niederlande</option><option value='Kasachstan'>Kasachstan</option><option value='Katar'>Katar</option><option value='Kenia'>Kenia</option><option value='Kirgistan'>Kirgistan</option><option value='Kiribati'>Kiribati</option><option value='Kokosinseln'>Kokosinseln</option><option value='Kolumbien'>Kolumbien</option><option value='Komoren'>Komoren</option><option value='Kongo, Demokratische Republik des'>Kongo, Demokratische Republik des</option><option value='Kongo, Republik des'>Kongo, Republik des</option><option value='Kroatien'>Kroatien</option><option value='Kuba'>Kuba</option><option value='Kuwait'>Kuwait</option><option value='Königreich Eswatini (Swasiland)'>Königreich Eswatini (Swasiland)</option><option value='Lesotho'>Lesotho</option><option value='Lettland'>Lettland</option><option value='Libanon'>Libanon</option><option value='Liberia'>Liberia</option><option value='Libyen'>Libyen</option><option value='Liechtenstein'>Liechtenstein</option><option value='Litauen'>Litauen</option><option value='Luxemburg'>Luxemburg</option><option value='Macao'>Macao</option><option value='Madagaskar'>Madagaskar</option><option value='Malawi'>Malawi</option><option value='Malaysia'>Malaysia</option><option value='Malediven'>Malediven</option><option value='Mali'>Mali</option><option value='Malta'>Malta</option><option value='Marokko'>Marokko</option><option value='Marshall-Inseln'>Marshall-Inseln</option><option value='Martinique'>Martinique</option><option value='Mauretanien'>Mauretanien</option><option value='Mauritius'>Mauritius</option><option value='Mayotte'>Mayotte</option><option value='Mazedonien'>Mazedonien</option><option value='Mexiko'>Mexiko</option><option value='Mikronesien'>Mikronesien</option><option value='Moldawien'>Moldawien</option><option value='Monaco'>Monaco</option><option value='Mongolei'>Mongolei</option><option value='Montenegro'>Montenegro</option><option value='Montserrat'>Montserrat</option><option value='Mosambik'>Mosambik</option><option value='Myanmar'>Myanmar</option><option value='Namibia'>Namibia</option><option value='Nauru'>Nauru</option><option value='Nepal'>Nepal</option><option value='Neukaledonien'>Neukaledonien</option><option value='Neuseeland'>Neuseeland</option><option value='Nicaragua'>Nicaragua</option><option value='Niederlande'>Niederlande</option><option value='Niger'>Niger</option><option value='Nigeria'>Nigeria</option><option value='Niue'>Niue</option><option value='Nordkorea (Volksrepublik)'>Nordkorea (Volksrepublik)</option><option value='Norfolkinsel'>Norfolkinsel</option><option value='Norwegen'>Norwegen</option><option value='Nördliche Marianen'>Nördliche Marianen</option><option value='Oman'>Oman</option><option value='Osttimor'>Osttimor</option><option value='Pakistan'>Pakistan</option><option value='Palau'>Palau</option><option value='Palästina, Bundesstaat'>Palästina, Bundesstaat</option><option value='Panama'>Panama</option><option value='Papua Neu Guinea'>Papua Neu Guinea</option><option value='Paraguay'>Paraguay</option><option value='Peru'>Peru</option><option value='Philippinen'>Philippinen</option><option value='Pitcairninseln'>Pitcairninseln</option><option value='Polen'>Polen</option><option value='Portugal'>Portugal</option><option value='Puerto Rico'>Puerto Rico</option><option value='Ruanda'>Ruanda</option><option value='Rumänien'>Rumänien</option><option value='Russland'>Russland</option><option value='Réunion'>Réunion</option><option value='Südgeorgien'>Südgeorgien</option><option value='Saint-Barthélemy'>Saint-Barthélemy</option><option value='Saint-Pierre und Miquelon'>Saint-Pierre und Miquelon</option><option value='Salomonen'>Salomonen</option><option value='Sambia'>Sambia</option><option value='Samoa'>Samoa</option><option value='San Marino'>San Marino</option><option value='Saudi-Arabien'>Saudi-Arabien</option><option value='Schweden'>Schweden</option><option value='Schweiz'>Schweiz</option><option value='Senegal'>Senegal</option><option value='Serbien'>Serbien</option><option value='Seychellen'>Seychellen</option><option value='Sierra Leone'>Sierra Leone</option><option value='Simbabwe'>Simbabwe</option><option value='Singapur'>Singapur</option><option value='Sint Maarten'>Sint Maarten</option><option value='Slovenien'>Slovenien</option><option value='Slowakei'>Slowakei</option><option value='Somalia'>Somalia</option><option value='Spanien'>Spanien</option><option value='Spitzbergen'>Spitzbergen</option><option value='Sri Lanka'>Sri Lanka</option><option value='St. Helena'>St. Helena</option><option value='St. Kitts und Nevis'>St. Kitts und Nevis</option><option value='St. Lucia'>St. Lucia</option><option value='St. Martin'>St. Martin</option><option value='St. Vincent und die Grenadinen'>St. Vincent und die Grenadinen</option><option value='Sudan'>Sudan</option><option value='Surinam'>Surinam</option><option value='Syrien'>Syrien</option><option value='São Tomé und Príncipe'>São Tomé und Príncipe</option><option value='Südafrika'>Südafrika</option><option value='Südkorea'>Südkorea</option><option value='Südsudan'>Südsudan</option><option value='Tadschikistan'>Tadschikistan</option><option value='Taiwan'>Taiwan</option><option value='Tanzania'>Tanzania</option><option value='Thailand'>Thailand</option><option value='Togo'>Togo</option><option value='Tokelau'>Tokelau</option><option value='Tonga'>Tonga</option><option value='Trinidad und Tobago'>Trinidad und Tobago</option><option value='Tschad'>Tschad</option><option value='Tschechische Republik'>Tschechische Republik</option><option value='Tunesien'>Tunesien</option><option value='Turkmenistan'>Turkmenistan</option><option value='Turks- und Caicosinseln'>Turks- und Caicosinseln</option><option value='Tuvalu'>Tuvalu</option><option value='Türkei'>Türkei</option><option value='U.S.A.'>U.S.A.</option><option value='US Minor Outlying Islands'>US Minor Outlying Islands</option><option value='Uganda'>Uganda</option><option value='Ukraine'>Ukraine</option><option value='Ungarn'>Ungarn</option><option value='Uruguay'>Uruguay</option><option value='Usbekistan'>Usbekistan</option><option value='Vanuatu'>Vanuatu</option><option value='Venezuela'>Venezuela</option><option value='Vereinigte Arabische Emirate'>Vereinigte Arabische Emirate</option><option value='Vietnam'>Vietnam</option><option value='Weihnachtsinsel'>Weihnachtsinsel</option><option value='Weißrussland'>Weißrussland</option><option value='Westsahara'>Westsahara</option><option value='Zentralafrikanische Republik'>Zentralafrikanische Republik</option><option value='Zypern'>Zypern</option><option value='Ägypten'>Ägypten</option><option value='Äquatorial Guinea'>Äquatorial Guinea</option><option value='Äthopien'>Äthopien</option><option value='Ålandinseln'>Ålandinseln</option><option value='Österreich'>Österreich</option></select></div> </li> <li id="field_52_16" class="gfield gfield--type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_16"><label class='gfield_label gform-field-label' for='input_52_16'>Branche<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label> <div class='ginput_container ginput_container_select'><select name='input_16' id='input_52_16' class='large gfield_select' aria-required="true" aria-invalid="false"><option value=''>Bitte auswählen</option><option value='Automobil- und Fahrzeugbau'>Automobil- und Fahrzeugbau</option><option value='Banken / Versicherungen / sonstige Finanzdienstleister'>Banken / Versicherungen / sonstige Finanzdienstleister</option><option value='Bauwesen / Architektur / Immobilien'>Bauwesen / Architektur / Immobilien</option><option value='Chemie / Rohstoffe'>Chemie / Rohstoffe</option><option value='Consulting / Wirtschaftsprüfung / Steuerberatung'>Consulting / Wirtschaftsprüfung / Steuerberatung</option><option value='Ent- und Versorger'>Ent- und Versorger</option><option value='E-Services / Plattformen'>E-Services / Plattformen</option><option value='Forschung / Bildung'>Forschung / Bildung</option><option value='Gesundheitswesen / Medizin(technik) / Pharma'>Gesundheitswesen / Medizin(technik) / Pharma</option><option value='Handel Gebrauchsgüter/ Konsumgüter'>Handel Gebrauchsgüter/ Konsumgüter</option><option value='Handel Verbrauchsgüter / Lebensmittel / FMCG'>Handel Verbrauchsgüter / Lebensmittel / FMCG</option><option value='Handwerk / Landwirtschaft'>Handwerk / Landwirtschaft</option><option value='Hersteller Gebrauchtsgüter / Konsumgüter'>Hersteller Gebrauchtsgüter / Konsumgüter</option><option value='Hersteller Verbrauchsgüter / Lebensmittel / FMCG'>Hersteller Verbrauchsgüter / Lebensmittel / FMCG</option><option value='Industrie / Maschinenbau'>Industrie / Maschinenbau</option><option value='Kultur / Sport / Freizeit / Events'>Kultur / Sport / Freizeit / Events</option><option value='Logistik / Verkehr / Luft- & Raumfahrt'>Logistik / Verkehr / Luft- & Raumfahrt</option><option value='Marketing / PR / Agentur'>Marketing / PR / Agentur</option><option value='Medienunternehmen / Verlage'>Medienunternehmen / Verlage</option><option value='Öffentlicher Sektor / Verwaltung'>Öffentlicher Sektor / Verwaltung</option><option value='Personalwesen'>Personalwesen</option><option value='Software/ Tech/ Hardware'>Software/ Tech/ Hardware</option><option value='Sonstige Dienstleistungen'>Sonstige Dienstleistungen</option><option value='Sonstiges verarbeitendes Gewerbe'>Sonstiges verarbeitendes Gewerbe</option><option value='Telekommunikation / Internetprovider / Infrastruktur'>Telekommunikation / Internetprovider / Infrastruktur</option><option value='Tourismus / Gastronomie'>Tourismus / Gastronomie</option><option value='Verbände / Vereine'>Verbände / Vereine</option><option value='Marktforschungsinstitute & Panelanbieter'>Marktforschungsinstitute & Panelanbieter</option></select></div> </li> <li id="field_52_26" class="gfield gfield--type-text gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_26"><label class='gfield_label gform-field-label' for='input_52_26'>Jobtitel</label> <div class='ginput_container ginput_container_text'><input name='input_26' id='input_52_26' type='text' value='' class='large' aria-invalid="false" /> </div> </li> <li id="field_52_17" class="gfield gfield--type-select field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_52_17"> <div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div> <p><label class='gfield_label gform-field-label' for='input_52_17'>Abteilung</label></p> <div class='ginput_container ginput_container_select'><select name='input_17' id='input_52_17' class='large gfield_select' aria-invalid="false"><option value=''>Bitte auswählen</option><option value='Beratung'>Beratung</option><option value='Einkauf / Beschaffung'>Einkauf / Beschaffung</option><option value='Fertigung / Produktion'>Fertigung / Produktion</option><option value='Finanzen / Buchhaltung / Controlling'>Finanzen / Buchhaltung / Controlling</option><option value='Forschung / Entwicklung'>Forschung / Entwicklung</option><option value='IT / Technik'>IT / Technik</option><option value='Kundensupport / Service'>Kundensupport / Service</option><option value='Logistik / Materialwirtschaft'>Logistik / Materialwirtschaft</option><option value='Marketing / Kommunikation'>Marketing / Kommunikation</option><option value='Personal / Human Resources'>Personal / Human Resources</option><option value='Qualitätssicherung / Quality Management'>Qualitätssicherung / Quality Management</option><option value='Rechtsabteilung / Legal Department'>Rechtsabteilung / Legal Department</option><option value='Verkauf / Vertrieb'>Verkauf / Vertrieb</option><option value='Vorstand / Geschäftsführung / Geschäftsleitung'>Vorstand / Geschäftsführung / Geschäftsleitung</option><option value='Andere'>Andere</option></select></div> </li> <li id="field_52_18" class="gfield gfield--type-select field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_52_18"> <div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div> <p><label class='gfield_label gform-field-label' for='input_52_18'>Position</label></p> <div class='ginput_container ginput_container_select'><select name='input_18' id='input_52_18' class='large gfield_select' aria-invalid="false"><option value=''>Bitte auswählen</option><option value='Student / Praktikant / Auszubildener'>Student / Praktikant / Auszubildener</option><option value='Gründer / Selbständig / Freelancer'>Gründer / Selbständig / Freelancer</option><option value='Fachkraft ohne Leitungsfunktion'>Fachkraft ohne Leitungsfunktion</option><option value='Fachkraft mit Leitungsfunktion'>Fachkraft mit Leitungsfunktion</option><option value='Teamleiter / Head of / Projektleiter'>Teamleiter / Head of / Projektleiter</option><option value='Director / Chief / Vice President'>Director / Chief / Vice President</option><option value='Geschäftsführung / Vorstand'>Geschäftsführung / Vorstand</option></select></div> </li> <li id="field_52_19" class="gfield gfield--type-select field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_52_19"> <div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div> <p><label class='gfield_label gform-field-label' for='input_52_19'>Unternehmensgröße</label></p> <div class='ginput_container ginput_container_select'><select name='input_19' id='input_52_19' class='large gfield_select' aria-invalid="false"><option value=''>Bitte auswählen</option><option value='>10 Mitarbeiter'>>10 Mitarbeiter</option><option value='10 - 50 Mitarbeiter'>10 - 50 Mitarbeiter</option><option value='50 - 200 Mitarbeiter'>50 - 200 Mitarbeiter</option><option value='201 - 1.000 Mitarbeiter'>201 - 1.000 Mitarbeiter</option><option value='> 1.001 Mitarbeiter'>> 1.001 Mitarbeiter</option></select></div> </li> <li id="field_52_20" class="gfield gfield--type-select field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_hidden" data-js-reload="field_52_20"> <div class='admin-hidden-markup'><i class='gform-icon gform-icon--hidden'></i><span>Hidden</span></div> <p><label class='gfield_label gform-field-label' for='input_52_20'>Die Produktion und Visualisierung von eigenen Inhalten hat in meinem Bereich...</label></p> <div class='ginput_container ginput_container_select'><select name='input_20' id='input_52_20' class='large gfield_select' aria-invalid="false"><option value=''>Bitte auswählen</option><option value='1 hohe Bedeutung - wir betreiben bereits Content Marketing mit eigenen Inhalten'>1 hohe Bedeutung - wir betreiben bereits Content Marketing mit eigenen Inhalten</option><option value='2 hohe Bedeutung - wir planen derzeit eine eigene Content Strategie'>2 hohe Bedeutung - wir planen derzeit eine eigene Content Strategie</option><option value='3 derzeit keine Bedeutung - vielleicht in der Zukunft interessant'>3 derzeit keine Bedeutung - vielleicht in der Zukunft interessant</option><option value='4 keine Bedeutung'>4 keine Bedeutung</option></select></div> </li> <li id="field_52_22" class="gfield gfield--type-html gfield_html gfield_html_formatted gfield_no_follows_desc field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_22"> </li> <li id="field_52_10" class="gfield gfield--type-checkbox gfield--type-choice gf_list_inline gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible" data-js-reload="field_52_10"><label class='gfield_label gform-field-label gfield_label_before_complex'>Datenschutzbestimmungen<span class="gfield_required"><span class="gfield_required 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Ein späterer Widerruf Ihrer Einwilligung ist jederzeit möglich. Eine Weitergabe Ihrer Daten an Dritte erfolgt nicht. Hinweis zum Datenschutz: Unser Datenschutzbeauftragter ist erreichbar unter datenschutz@statista.com. Weitere Informationen sowie Hinweise zu Löschfristen, zur Weitergabe von Daten ins Ausland oder zur Weitergabe von Daten an Dritte finden Sie unter de.statista.com/datenschutz.' id='choice_52_10_1' /><br /> <label for='choice_52_10_1' id='label_52_10_1' class='gform-field-label gform-field-label--type-inline'>Durch Download des Contents stimmen Sie der Speicherung & Verarbeitung Ihrer Daten und der Kontaktaufnahme durch Statista zu. Ein späterer Widerruf Ihrer Einwilligung ist jederzeit möglich. Eine Weitergabe Ihrer Daten an Dritte erfolgt nicht. Hinweis zum Datenschutz: Unser Datenschutzbeauftragter ist erreichbar unter datenschutz@statista.com. Weitere Informationen sowie Hinweise zu Löschfristen, zur Weitergabe von Daten ins Ausland oder zur Weitergabe von Daten an Dritte finden Sie unter de.statista.com/datenschutz.</label> </li> </ul> </div> </li> <li id="field_52_11" class="gfield gfield--type-checkbox gfield--type-choice gf_list_inline field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible" data-js-reload="field_52_11"><label class='gfield_label gform-field-label gfield_label_before_complex'>Newsletter</label> <div class='ginput_container ginput_container_checkbox'> <ul class='gfield_checkbox' id='input_52_11'> <li class='gchoice gchoice_52_11_1'> <input class='gfield-choice-input' name='input_11.1' type='checkbox' value='Newsletter' id='choice_52_11_1' /><br /> <label for='choice_52_11_1' id='label_52_11_1' class='gform-field-label gform-field-label--type-inline'>Ich möchte regelmäßig Infos und Angebote von Statista Content und Design erhalten. 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