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Create a random split list

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data-hs-cos-general-type="widget" data-hs-cos-type="module"> <section class="breadcrumb-lang-picker"> <div class="breadcrumb-container"> <nav class="kb-breadcrumbs"> <a class="kb-link uiLinkWithoutUnderline uiLinkDark kb-breadcrumbs__item" id="bc-core" href="/"> <span>Knowledge Base</span> </a> <span class="ss-icon-font kb-icon kb-icon__low kb-breadcrumbs__arrow" aria-hidden="true">right</span> <a class="kb-link uiLinkWithoutUnderline uiLinkDark kb-breadcrumbs__item" id="bc-category" href="/marketing-tools"> <span>Marketing Tools</span> </a> <span class="ss-icon-font kb-icon kb-icon__low kb-breadcrumbs__arrow" aria-hidden="true">right</span> <a class="kb-link uiLinkWithoutUnderline uiLinkDark kb-breadcrumbs__item" id="bc-topic" href="/marketing-tools/topics#lists"> <span>Lists</span> </a> <span class="ss-icon-font kb-icon kb-icon__low kb-breadcrumbs__arrow final-breadcrumb-arrow" aria-hidden="true">right</span> <span class="kb-breadcrumbs__item" id="bc-page"> <span>Create a random split list</span> </span> </nav> </div> </section></div> <div id="hs_cos_wrapper_L10N_Disclaimer" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> </div> <div class="flex-row" itemscope itemtype="http://schema.org/TechArticle"> <div class="body-container"> <span style="display: none;" itemscope itemprop="publisher" itemtype="http://schema.org/Organization"> <span itemprop="logo" itemscope itemtype="http://schema.org/ImageObject"> <meta content="http://knowledge.hubspot.com/hubfs/assets/hubspot.com/home/2015/Academy.png" itemprop="url"> <meta itemprop="width" content="296"> <meta itemprop="height" content="296"> </span> <meta content="HubSpot Support" itemprop="name"> </span> <meta content="March 23, 2023" itemprop="datePublished"> <meta content="Support" itemprop="author"> <meta content="https://knowledge.hubspot.com/lists/create-a-random-split-list" itemprop="mainEntityOfPage"> <article> <div class="blog-section"> <div class="blog-post-wrapper cell-wrapper"> <div class="blog-section"> <div class="blog-post-wrapper cell-wrapper"> <div class="section post-header"> <h1 itemprop="name headline"><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">Create a random split list</span></h1> <p class="last-updated">Last updated: <span itemprop="dateModified"> <!-- %B Month as locale’s full name, %e day of the month, %Y year --> June 28, 2023 </span></p> </div> <div id="hs_cos_wrapper_module_16518346644602" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> </div> <div id="hs_cos_wrapper_Article_product_key" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"> <!-- Enables each SKU type, when applicable --> <!-- Show the product key? --> <!-- Show the main SKU table? --> <div class="article-key-wrapper"> <div class="article-key-header"> <h4>Available with any of the following <a href="https://knowledge.hubspot.com/billing/where-can-i-find-my-subscription-and-contacts-or-email-send-limit-information-in-hubspot">subscriptions</a>, except where noted:</h4> </div> <table class="article-key"> <tbody><tr> <td> <img src="https://knowledge.hubspot.com/hubfs/Knowledge_Base_2023/subscription_key_icons/marketing_icon.svg" width="16" height="24" class="article-key__hub-icon" role="presentation" loading="lazy" alt=""> <a href="https://www.hubspot.com/products/marketing"> Marketing Hub </a>&nbsp;<span> <a class="category" href="https://www.hubspot.com/products/marketing/enterprise">Enterprise</a> </span></td> </tr> </tbody></table> </div> </div> <div class="section post-body" id="post-body" itemprop="articleBody"> <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><p>Learn how to split any list into multiple static lists based on a selected percentage of contacts. This gives you the ability to a segment of a cohort to experiment with.&nbsp;</p> <!--more--> <p>To split a list</p> <ul> <li>In your HubSpot account, navigate to <strong>CRM</strong> &gt; <strong>Lists</strong>.</li> <li>Click&nbsp;<strong>Actions</strong> &gt; <strong>Split List</strong>.&nbsp;</li> <li>To distribute contacts equally across lists, click to switch the toggle <strong>on</strong>. If your main list won't split evenly, leftover contacts will be equally distributed across your splits.</li> </ul> <img src="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=600&amp;height=404&amp;name=equal-distribution.png" alt="equal-distribution" width="600" height="404" loading="lazy" style="height: auto; max-width: 100%; width: 600px;" srcset="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=300&amp;height=202&amp;name=equal-distribution.png 300w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=600&amp;height=404&amp;name=equal-distribution.png 600w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=900&amp;height=606&amp;name=equal-distribution.png 900w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=1200&amp;height=808&amp;name=equal-distribution.png 1200w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=1500&amp;height=1010&amp;name=equal-distribution.png 1500w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/equal-distribution.png?width=1800&amp;height=1212&amp;name=equal-distribution.png 1800w" sizes="(max-width: 600px) 100vw, 600px"> <br> <ul> <li>To create custom splits: <ul> <li>Enter a <strong>name </strong>for the new list.</li> <li>Enter the desired <strong>percentage</strong> of contacts for each list. The number of contacts will automatically populate so you are aware of the count breakdown.&nbsp;</li> <li>To add a split, click&nbsp;<strong>Add split</strong>. You can create up to 10 child lists.&nbsp;</li> </ul> </li> </ul> <img src="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=600&amp;height=285&amp;name=list-splits.png" alt="list-splits" width="600" height="285" loading="lazy" style="height: auto; max-width: 100%; width: 600px;" srcset="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=300&amp;height=143&amp;name=list-splits.png 300w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=600&amp;height=285&amp;name=list-splits.png 600w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=900&amp;height=428&amp;name=list-splits.png 900w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=1200&amp;height=570&amp;name=list-splits.png 1200w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=1500&amp;height=713&amp;name=list-splits.png 1500w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-splits.png?width=1800&amp;height=855&amp;name=list-splits.png 1800w" sizes="(max-width: 600px) 100vw, 600px"> <br> <ul> <li>Click&nbsp;<strong>Create Lists</strong>.</li> <li>A success pop-up will appear with a link to the new lists. Click each list to access it, or click <strong>Got it</strong> to close the popup.&nbsp;</li> <li> <p>To track how many split lists have been made from a list, click the source <span style="font-weight: bold;">list</span><span style="font-weight: normal;"> and click&nbsp;<span style="font-weight: bold;">Details</span><span style="font-weight: normal;">.&nbsp;</span></span></p> </li> </ul> <span style="font-weight: normal;"><span style="font-weight: normal;"><img src="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=406&amp;height=768&amp;name=list-details-splits.png" alt="list-details-splits" width="406" height="768" loading="lazy" style="height: auto; max-width: 100%; width: 406px;" srcset="https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=203&amp;height=384&amp;name=list-details-splits.png 203w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=406&amp;height=768&amp;name=list-details-splits.png 406w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=609&amp;height=1152&amp;name=list-details-splits.png 609w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=812&amp;height=1536&amp;name=list-details-splits.png 812w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=1015&amp;height=1920&amp;name=list-details-splits.png 1015w, https://knowledge.hubspot.com/hs-fs/hubfs/Knowledge_Base_2023/list-details-splits.png?width=1218&amp;height=2304&amp;name=list-details-splits.png 1218w" sizes="(max-width: 406px) 100vw, 406px"></span></span> <br> <p>&nbsp;</p></span> <div class="blog-post-topic-wrapper" style="display: none;"> <span class="tag-name">Lists</span> </div> <span id="hs_cos_wrapper_Optional_Bottom_of_post_CTA" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text"></span> </div> </div> </div> </div> </div> <div id="hs_cos_wrapper_lightbox" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><!-- module html --> <div id="kb-lightbox" class="kb-lightbox cl-modal -light" role="dialog" aria-modal="true" aria-label="dialog with carousel of images"> <div class="cl-lightbox cl-modal-backdrop" data-cl-modal="close"> <div class="cl-lightbox-content-container"> <button class="cl-round-button cl-lightbox-close" data-cl-modal="close" aria-label="close dialog"> <svg class="cl-icon" aria-hidden="true"> <use href="#close" /> </svg> </button> <div class="cl-lightbox-content -image"> <div class="cl-loading -regular -secondaryDark"> <svg class="cl-loading-svg" viewbox="0 0 50 50" aria-hidden="true"> <circle cx="25" cy="25" r="22.5" fill="none" stroke-width="5"></circle> <circle cx="25" cy="25" r="22.5" fill="none" stroke-width="5" class="cl-loading-animated"></circle> </svg> </div> <img id="image-lightbox" alt="" src=""> </div> </div> <div> </div></div> </div></div></article> <div id="hs_cos_wrapper_module_15971280583729" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><section id="page-feedback" class="page-feedback"> <form id="page-feedback__form"> <fieldset id="page-feedback__sentiment" class="page-feedback__form-field"> <legend>Was this article helpful?</legend> <input type="radio" name="kb_was_this_page_helpful" id="helpful" value="Yes" required><label for="helpful">Yes</label> <input type="radio" name="kb_was_this_page_helpful" id="unhelpful" value="No" required><label for="unhelpful">No</label> </fieldset> <div id="page-feedback__reveal" hidden> <fieldset id="page-feedback__main-issue" hidden class="page-feedback__form-field radio-input radio-input--inline"> <legend>Thanks for letting us know. 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