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weglot-lang weglot-language flag-0 ar" data-code-language="ar" role="option"><a title="Language switcher : Arabic" class="weglot-language-ar" role="option" data-wg-notranslate="" href="https://gracenote.com/ar/type/report/?wg-choose-original=false">العربية‏</a></li><li data-l="de" class="wg-li weglot-lang weglot-language flag-0 de" data-code-language="de" role="option"><a title="Language switcher : German" class="weglot-language-de" role="option" data-wg-notranslate="" href="https://gracenote.com/de/type/report/?wg-choose-original=false">Deutsch</a></li><li data-l="it" class="wg-li weglot-lang weglot-language flag-0 it" data-code-language="it" role="option"><a title="Language switcher : Italian" class="weglot-language-it" role="option" data-wg-notranslate="" href="https://gracenote.com/it/type/report/?wg-choose-original=false">Italiano</a></li><li data-l="nl" class="wg-li weglot-lang weglot-language flag-0 nl" data-code-language="nl" role="option"><a title="Language switcher : Dutch" class="weglot-language-nl" role="option" data-wg-notranslate="" href="https://gracenote.com/nl/type/report/?wg-choose-original=false">Nederlands</a></li></ul></aside></div></div></nav></header><div class="gracenote-blog__banner"><span class="gracenote-fade-in">Perspectivas</span><h1 class="gracenote-fade-in">Gracenote perspectivas</h1><p class="gracenote-fade-in">Información para ayudarle a tomar decisiones empresariales con conocimiento de causa</p></div><div class="container"><div id="gracenote-posts" class="gracenote-blog__posts"><div class="gracenote-blog__item gracenote-fade-in image post-1558255 post type-post status-publish format-standard has-post-thumbnail hentry category-content-discovery category-content-distribution tag-movies tag-personalization tag-sports tag-streaming tag-tv post_types-report post_industry-publisher post_industry-streaming-provider post_industry-streaming-service post_region-europe post_region-global post_region-u-s"><div class="gracenote-blog__item-img-wrap"><a href="https://gracenote.com/es/insights/2024-state-of-play/" class="gracenote-blog__item-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2024/11/2024-SOP-report-page-banner-v1-1-1.png?w=1024)"></a></div><h6><a href="https://gracenote.com/es/insights/2024-state-of-play/">Situación en 2024</a></h6><p>Este informe destaca las tendencias de los contenidos SVOD, las estrategias de distribución y puede utilizarse para desarrollar viajes de contenidos personalizados.</p><div class="gracenote-blog__item-bottom"><span>13 de noviembre de 2024</span><a href="https://gracenote.com/es/insights/2024-state-of-play/" class="gracenote-blog__item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#fff"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div></div><div class="gracenote-blog__item gracenote-fade-in image post-1555787 post type-post status-publish format-standard has-post-thumbnail hentry category-content-development category-contextual-advertising tag-dei tag-streaming tag-tv post_types-report post_industry-advertiser post_industry-publisher"><div class="gracenote-blog__item-img-wrap"><a href="https://gracenote.com/es/insights/diverse-by-design/" class="gracenote-blog__item-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2024/06/Inclusive-Ad-Spend-Report-Meta-Image.jpg?w=1024)"></a></div><h6><a href="https://gracenote.com/es/insights/diverse-by-design/">Diversos por diseño</a></h6><p>Este informe destaca estrategias holísticas para invertir en medios de comunicación de propiedad diversa y en contenidos que representen con autenticidad perspectivas y personajes diversos.</p><div class="gracenote-blog__item-bottom"><span>13 de junio de 2024</span><a href="https://gracenote.com/es/insights/diverse-by-design/" class="gracenote-blog__item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#fff"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div></div><div class="gracenote-blog__item gracenote-fade-in image post-3720 post type-post status-publish format-standard has-post-thumbnail hentry category-content-development category-content-distribution tag-content tag-metadata tag-movies tag-personalization tag-recommendations tag-streaming tag-tv post_types-report post_industry-fast post_industry-publisher post_industry-streaming-provider post_region-u-s"><div class="gracenote-blog__item-img-wrap"><a href="https://gracenote.com/es/insights/metadata-matters-powering-future-fast-channel-success/" class="gracenote-blog__item-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2024/04/Gracenote-FAST-Channel-streaming-1.jpg?w=1024)"></a></div><h6><a href="https://gracenote.com/es/insights/metadata-matters-powering-future-fast-channel-success/">Los metadatos importan: Empoderando el futuro éxito de los canales FAST</a></h6><p>Esta guía ayudará a los canales FAST a prepararse para futuros viajes de búsqueda y descubrimiento en experiencias FAST de próxima generación. </p><div class="gracenote-blog__item-bottom"><span>3 de abril de 2024</span><a href="https://gracenote.com/es/insights/metadata-matters-powering-future-fast-channel-success/" class="gracenote-blog__item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#fff"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div></div><div class="gracenote-blog__item gracenote-fade-in image post-3388 post type-post status-publish format-standard has-post-thumbnail hentry category-content-distribution tag-content tag-metadata tag-movies tag-streaming tag-tv post_types-report post_industry-fast post_industry-publisher post_industry-streaming-service post_industry-studio post_region-global"><div class="gracenote-blog__item-img-wrap"><a href="https://gracenote.com/es/insights/2023-state-of-play-report/" class="gracenote-blog__item-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2024/05/2023-state-of-play-meta-1200x675-1.webp?w=1024)"></a></div><h6><a href="https://gracenote.com/es/insights/2023-state-of-play-report/">Informe sobre la situación en 2023</a></h6><p>Descubra cómo la programación, las recomendaciones y las experiencias de los usuarios impulsarán el futuro de la televisión.</p><div class="gracenote-blog__item-bottom"><span>28 de agosto de 2023</span><a href="https://gracenote.com/es/insights/2023-state-of-play-report/" class="gracenote-blog__item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#fff"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div></div><div class="gracenote-blog__item gracenote-fade-in image post-3588 post type-post status-publish format-standard has-post-thumbnail hentry category-content-discovery category-contextual-advertising tag-content tag-dei tag-movies post_types-report post_industry-broadcaster post_industry-publisher post_industry-studio post_region-u-s"><div class="gracenote-blog__item-img-wrap"><a href="https://gracenote.com/es/insights/seen-on-screen-the-impact-of-diverse-talent-in-media/" class="gracenote-blog__item-img" style="background-image:url(https://gracenote.com/wp-content/uploads/2024/06/mom-with-kids-tablet-1200-675.jpg?w=1024)"></a></div><h6><a href="https://gracenote.com/es/insights/seen-on-screen-the-impact-of-diverse-talent-in-media/">Visto en la pantalla: El impacto del talento diverso en los medios de comunicación</a></h6><p>El informe 2022 Visto en la pantalla proporciona una referencia para medir la representación diversa en televisión.</p><div class="gracenote-blog__item-bottom"><span>20 de enero de 2023</span><a href="https://gracenote.com/es/insights/seen-on-screen-the-impact-of-diverse-talent-in-media/" class="gracenote-blog__item-btn"><svg width="36" height="36" viewbox="0 0 36 36" fill="none" xmlns="http://www.w3.org/2000/svg"><circle cx="18" cy="17.9998" r="18" fill="#fff"/><path d="M13.3895 18.1344H22.8799M22.8799 18.1344L18.1347 22.8796M22.8799 18.1344L18.1347 13.3892" stroke="#F40953" stroke-width="1.5" stroke-linecap="round" stroke-linejoin="round"/></svg></a></div></div></div></div><div id="contact-us-form" class="gracenote-header__popup"><div class="gracenote-header__popup-inner"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewbox="0 0 24 24" fill="none"><path d="M18 6L6 18M6 6L18 18" stroke="#F40953" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"/></svg><h2>Póngase en contacto</h2><p>Llene el formulario para ponerse en contacto con nosotros.</p><div class="wpcf7 no-js" id="wpcf7-f1806-o1" lang="en-US" dir="ltr" data-wpcf7-id="1806"><div class="screen-reader-response"><p role="status" aria-live="polite" aria-atomic="true"></p> <ul></ul></div><form action="/es/type/report/#wpcf7-f1806-o1" method="post" class="wpcf7-form init" aria-label="Contact form" novalidate="novalidate" data-status="init"><div style="display: none;"><input type="hidden" name="_wpcf7" value="1806" /><input type="hidden" name="_wpcf7_version" value="6.0" /><input type="hidden" name="_wpcf7_locale" value="en_US" /><input type="hidden" name="_wpcf7_unit_tag" value="wpcf7-f1806-o1" /><input type="hidden" name="_wpcf7_container_post" value="0" /><input type="hidden" name="_wpcf7_posted_data_hash" value="" /><input type="hidden" name="_wpcf7_recaptcha_response" value="" /></div><p><span class="wpcf7-form-control-wrap" data-name="areaOfInterest"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="areaOfInterest"><option value="">¿Cómo podemos ayudarle?</option><option value="Sales Inquiry">Consulta de ventas</option><option value="Other Inquiry">Otra investigación</option></select></span><br /><span class="wpcf7-form-control-wrap" data-name="first_name"><input size="40" maxlength="400" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required" aria-required="true" aria-invalid="false" placeholder="Nombre" value="" type="text" name="first_name" /></span><br /><span class="wpcf7-form-control-wrap" data-name="last_name"><input size="40" maxlength="400" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required" aria-required="true" aria-invalid="false" placeholder="Apellido*" value="" type="text" name="last_name" /></span><br /><span class="wpcf7-form-control-wrap" data-name="email"><input size="40" maxlength="400" class="wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email" aria-required="true" aria-invalid="false" placeholder="Correo electrónico profesional*." value="" type="email" name="email" /></span><br /><span class="wpcf7-form-control-wrap" data-name="job_title"><input size="40" maxlength="400" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required" aria-required="true" aria-invalid="false" placeholder="Puesto de trabajo" value="" type="text" name="job_title" /></span><br /><span class="wpcf7-form-control-wrap" data-name="company"><input size="40" maxlength="400" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required" aria-required="true" aria-invalid="false" placeholder="Empresa" value="" type="text" name="company" /></span><br /><span class="wpcf7-form-control-wrap" data-name="companySize"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="companySize"><option value="">Tamaño de la empresa</option><option value="1-99 employees">1-99 empleados</option><option value="100-299 employees">100-299 empleados</option><option value="300-1999 employees">300-1999 empleados</option><option value="2000+ employees">Más de 2000 empleados</option></select></span><br /><span class="wpcf7-form-control-wrap" data-name="industry"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="industry"><option value="">Industria</option><option value="Agency">Agencia</option><option value="Automotive">Automotriz</option><option value="Consulting">Consultoría</option><option value="CPG">CPG</option><option value="Education">Educación</option><option value="Electronics">Electrónica</option><option value="Energy">Energía</option><option value="Entertainment">Entretenimiento</option><option value="Financial Services">Servicios financieros</option><option value="Food & Beverages">Alimentación y bebidas</option><option value="Government">Gobierno</option><option value="Healthcare">Salud</option><option value="Hospitality & Travel">Hostelería y viajes</option><option value="Insurance">Seguros</option><option value="Internet">Internet</option><option value="Manufacturing">Manufactura</option><option value="Media">Medios</option><option value="Music">Música</option><option value="Non-Profit">Sin ánimo de lucro</option><option value="Other">Otros</option><option value="Pharmaceuticals">Productos farmacéuticos</option><option value="Publishing">Publicación</option><option value="Radio">Radio</option><option value="Real Estate">Bienes raíces</option><option value="Retail">Venta al por menor</option><option value="Sports">Deportes</option><option value="Technology">Tecnología</option><option value="Telecommunications">Telecomunicaciones</option><option value="Television & Cable">Televisión y cable</option><option value="Video Gaming">Video juegos</option></select></span><br /><span class="wpcf7-form-control-wrap" data-name="country"><select class="wpcf7-form-control wpcf7-select wpcf7-validates-as-required" aria-required="true" aria-invalid="false" name="country"><option value="">Localización*</option><option value="Afghanistan">Afganistán</option><option value="Aland Islands">Islas Aland</option><option value="Albania">Albania</option><option value="Algeria">Argelia</option><option value="Andorra">Andorra</option><option value="Angola">Angola</option><option value="Anguilla">Anguila</option><option value="Antarctica">Antártida</option><option value="Antigua and Barbuda">Antigua y Barbuda</option><option value="Argentina">Argentina</option><option value="Armenia">Armenia</option><option value="Aruba">Aruba</option><option value="Australia">Australia</option><option value="Austria">Austria</option><option value="Azerbaijan">Azerbaiyán</option><option value="Bahamas">Bahamas</option><option value="Bahrain">Bahréin</option><option value="Bangladesh">Bangladesh</option><option value="Barbados">Barbados</option><option value="Belarus">Bielorrusia</option><option value="Belgium">Bélgica</option><option value="Belize">Belice</option><option value="Benin">Benín</option><option value="Bermuda">Bermudas</option><option value="Bhutan">Bután</option><option value="Bolivia">Bolivia</option><option value="Bonaire, Sint Eustatius and Saba">Bonaire, San Eustaquio y Saba</option><option value="Bosnia and Herzegovina">Bosnia y Herzegovina</option><option value="Botswana">Botsuana</option><option value="Bouvet Island">Isla Bouvet</option><option value="Brazil">Brasil</option><option value="British Indian Ocean Territory">Territorio Británico del Océano Índico</option><option value="Brunei Darussalam">Brunei Darussalam</option><option value="Bulgaria">Bulgaria</option><option value="Burkina Faso">Burkina Faso</option><option value="Burundi">Burundi</option><option value="Cambodia">Camboya</option><option value="Cameroon">Camerún</option><option value="Canada">Canadá</option><option value="Cape Verde">Cabo Verde</option><option value="Cayman Islands">Islas Caimán</option><option value="Central African Republic">República Centroafricana</option><option value="Chad">Chad</option><option value="Chile">Chile</option><option value="China">China</option><option value="Christmas Island">Isla de Navidad</option><option value="Cocos (Keeling) Islands">Islas Cocos (Keeling)</option><option value="Colombia">Colombia</option><option value="Comoros">Comoras</option><option value="Congo, the Democratic Republic of the">Congo, República Democrática del</option><option value="Congo">Congo</option><option value="Cook Islands">Islas Cook</option><option value="Costa Rica">Costa Rica</option><option value="Cote d’Ivoire">Costa de Marfil</option><option value="Croatia">Croacia</option><option value="Cuba">Cuba</option><option value="Curaçao">Curaçao</option><option value="Cyprus">Chipre</option><option value="Czech Republic">República Checa</option><option value="Denmark">Dinamarca</option><option value="Djibouti">Yibuti</option><option value="Dominican Republic">República Dominicana</option><option value="Dominica">Dominica</option><option value="Ecuador">Ecuador</option><option value="Egypt">Egipto</option><option value="El Salvador">El Salvador</option><option value="Equatorial Guinea">Guinea Ecuatorial</option><option value="Eritrea">Eritrea</option><option value="Estonia">Estonia</option><option value="Ethiopia">Etiopía</option><option value="Falkland Islands (Malvinas)">Islas Malvinas (Falkland Islands)</option><option value="Faroe Islands">Islas Feroe</option><option value="Fiji">Fiyi</option><option value="Finland">Finlandia</option><option value="France">Francia</option><option value="French Guiana">Guayana Francesa</option><option value="French Polynesia">Polinesia Francesa</option><option value="French Southern Territories">Territorios Australes Franceses</option><option value="Gabon">Gabón</option><option value="Gambia">Gambia</option><option value="Georgia">Georgia</option><option value="Germany">Alemania</option><option value="Ghana">Ghana</option><option value="Gibraltar">Gibraltar</option><option value="Greece">Grecia</option><option value="Greenland">Groenlandia</option><option value="Grenada">Granada</option><option value="Guadeloupe">Guadalupe</option><option value="Guatemala">Guatemala</option><option value="Guernsey">Guernsey</option><option value="Guinea-Bissau">Guinea-Bissau</option><option value="Guinea">Guinea</option><option value="Guyana">Guyana</option><option value="Haiti">Haití</option><option value="Heard Island and McDonald Islands">Islas Heard y McDonald</option><option value="Holy See (Vatican City State)">Santa Sede (Estado de la Ciudad del Vaticano)</option><option value="Honduras">Honduras</option><option value="Hungary">Hungría</option><option value="Iceland">Islandia</option><option value="India">India</option><option value="Indonesia">Indonesia</option><option value="Iran">Irán</option><option value="Iraq">Iraq</option><option value="Ireland">Irlanda</option><option value="Isle of Man">Isla of Man</option><option value="Israel">Israel</option><option value="Italy">Italia</option><option value="Jamaica">Jamaica</option><option value="Japan">Japón</option><option value="Jersey">Jersey</option><option value="Jordan">Jordan</option><option value="Kazakhstan">Kazajstán</option><option value="Kenya">Kenia</option><option value="Kiribati">Kiribati</option><option value="Korea, Democratic People’s Republic of">Corea, República Popular Democrática de</option><option value="Korea, Republic of">Corea, República de</option><option value="Kuwait">Kuwait</option><option value="Kyrgyzstan">Kirguistán</option><option value="Lao People’s Democratic Republic">República Democrática Popular Lao</option><option value="Latvia">Letonia</option><option value="Lebanon">Líbano</option><option value="Lesotho">Lesotho</option><option value="Liberia">Liberia</option><option value="Libya">Libia</option><option value="Liechtenstein">Liechtenstein</option><option value="Lithuania">Lituania</option><option value="Luxembourg">Luxemburgo</option><option value="Macao">Macao</option><option value="Macedonia">Macedonia</option><option value="Madagascar">Madagascar</option><option value="Malawi">Malawi</option><option value="Malaysia">Malasia</option><option value="Maldives">Maldivas</option><option value="Mali">Mali</option><option value="Malta">Malta</option><option value="Martinique">Martinica</option><option value="Mauritania">Mauritania</option><option value="Mauritius">Mauricio</option><option value="Mayotte">Mayotte</option><option value="Mexico">México</option><option value="Moldova">Moldavia</option><option value="Monaco">Mónaco</option><option value="Mongolia">Mongolia</option><option value="Montenegro">Montenegro</option><option value="Montserrat">Montserrat</option><option value="Morocco">Marruecos</option><option value="Mozambique">Mozambique</option><option value="Myanmar">Myanmar</option><option value="Namibia">Namibia</option><option value="Nauru">Nauru</option><option value="Nepal">Nepal</option><option value="Netherlands">Países Bajos</option><option value="New Caledonia">Nueva Caledonia</option><option value="New Zealand">Nueva Zelanda</option><option value="Nicaragua">Nicaragua</option><option value="Nigeria">Nigeria</option><option value="Niger">Níger</option><option value="Niue">Niue</option><option value="Norfolk Island">Isla de Norfolk</option><option value="Norway">Noruega</option><option value="Oman">Omán</option><option value="Pakistan">Pakistán</option><option value="Palestine">Palestina</option><option value="Panama">Panamá</option><option value="Papua New Guinea">Papúa Nueva Guinea</option><option value="Paraguay">Paraguay</option><option value="Peru">Perú</option><option value="Philippines">Filipinas</option><option value="Pitcairn">Pitcairn</option><option value="Poland">Polonia</option><option value="Portugal">Portugal</option><option value="Qatar">Qatar</option><option value="Reunion">Reunión</option><option value="Romania">Rumanía</option><option value="Russian Federation">Federación de Rusia</option><option value="Rwanda">Ruanda</option><option value="Saint Barthélemy">San Bartolomé</option><option value="Saint Helena, Ascension and Tristan da Cunha">Santa Elena, Ascensión y Tristán da Cunha</option><option value="Saint Kitts and 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