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</div> </div> <div id="navBreadcrumbsWrapper" class="show-for-large-up"> <div id="navBreadcrumbs" class="c-breadcrumb-slider"> <h2 class="aural" id="breadcrumbheadline">Navigationspfad</h2> <p class="aural">Sie sind hier:</p> <ul class="c-breadcrumb-slider__wrapper" aria-labelledby="breadcrumbheadline"> <li class="c-breadcrumb-slider__slide first"><a href="Webs/BMWSB/DE/startseite/startseite-node.html" title="Startseite des BMWSB"><span>Startseite</span></a></li> <li class="c-breadcrumb-slider__slide"><strong>Start der Informationskampagne "Sozialer Wohnungsbau"</strong></li> </ul> </div> </div> <div role="main"> <div id="main" class="row"> <div id="content" class="small-12 columns"> <div class="c-content-article"> <div class="c-content-stage js-content-stage"> <div class="c-content-stage--wrapper c-content-stage--with-image"> <h1 class="c-content-stage__headline">Start der Informationskampagne "Sozialer Wohnungsbau"</h1> <p class="c-content-stage__subheadline"> <span class="c-content-stage__meta">Typ: </span> <span class="c-content-stage__span c-content-stage__type">Pressemitteilung</span> <span class="c-content-stage__divider" aria-hidden="true"></span> <span class="c-content-stage__meta">, Datum: </span> <span class="c-content-stage__span c-content-stage__date">27.06.2024</span> </p> </div> <div class="c-content-stage--image-wrapper"> <canvas id="canvas" width="200" height="200"></canvas> <div class="picture-wrapper" aria-hidden="true"> <img src="/SharedDocs/bilder/Webs/BMWSB/DE/pm-und-meldungen/2024/06/SWB.jpg?__blob=poster&v=3" alt="Ministerin Klara Geywitz stellt auf einer Baustelle f眉r den Sozialen Wohnungsbau die Kampagne vor. Rechts und links von ihr stehen je zwei Staffeleien mit den Kampagnenmotiven. Dahinter Baumaterial und mehrere im bau befindliche Mehrfamilienh盲user." title="Ministerin Klara Geywitz stellt auf einer Baustelle f眉r den Sozialen Wohnungsbau die Kampagne vor. Rechts und links von ihr stehen je zwei Staffeleien mit den Kampagnenmotiven. Dahinter Baumaterial und mehrere im bau befindliche Mehrfamilienh盲user." id="image"/> <p class="c-content-stage__source" > Quelle: <cite>BMWSB</cite> </p> </div> </div> </div><p><aside role="group" aria-labelledby="heading21203858" class="c-content-teaser c-content-teaser--Basepage rechts"> <strong id="heading21203858" class="c-content-teaser__h"> <small class="c-content-teaser__small"><span class="c-content-teaser__small--doctype">Top-Thema</span></small>Sozialer <br/> Wohnungsbau</strong> <p class="c-content-teaser__p"> <a class="c-content-teaser__l c-content-teaser__l--Basepage" href="SharedDocs/topthemen/Webs/BMWSB/DE/sozialer-wohnungsbau/soz-wohnungsbau-top-artkel.html" target="_self">mehr erfahren<span class="aural">: Sozialer Wohnungsbau …</span></a> </p> </aside></p> <p>Heute startet das Bundesministerium f眉r Wohnen, Stadtentwicklung und Bauwesen (BMWSB) die Informationskampagne "Sozialer Wohnungsbau". Aus diesem Anlass besuchte die Bundesministerin f眉r Wohnen, Stadtentwicklung und Bauwesen, Klara Geywitz, gemeinsam mit dem Senator f眉r Stadtentwicklung, Bauen und Wohnen in Berlin, Christian Gaebler, das Bauprojekt auf dem Areal des ehemaligen Postscheckamtes am Halleschen Ufer in Friedrichshain-Kreuzberg.</p> <p><strong>Dazu Klara Geywitz, Bundesministerin f眉r Wohnen, Stadtentwicklung und Bauwesen:</strong> <q>"Wir brauchen dringend neuen sozialen Wohnungsbau und investieren deshalb, gemeinsam mit den L盲ndern, rund 46 Milliarden Euro in bezahlbares Wohnen. Menschen mit einem kleinen oder mittleren Einkommen sind auf bezahlbaren Wohnraum angewiesen. Sie bauen darauf, dass der Staat sich darum k眉mmert. In St盲dten wie Hamburg und Berlin haben zum Beispiel rund 50 Prozent der Stadtbewohnerinnen und -bewohner ein Anrecht auf eine Sozialwohnung. Der Busfahrer und die Krankenschwester m眉ssen in der Stadt leben k枚nnen, in der sie arbeiten. Die Bundesregierung hat deshalb ein neues Kapitel in der Wohnungspolitik aufgeschlagen. Mit dieser Informationskampagne wollen wir zeigen: es wird im ganzen Bundesgebiet neu gebaut und sozialer Wohnungsbau ist attraktiv."</q></p> <p>Mit der Informationskampagne "Sozialer Wohnungsbau" zeigt das BMWSB, wie vielf盲ltig und modern der soziale Wohnungsbau ist und welchen verl盲sslichen Anker das soziale Wohnen in jeder Lebenslage f眉r die Menschen darstellt. Die Kampagne richtet sich an junge Familien, Rentnerinnen und Rentner, Auszubildende und Studierende ebenso wie an Alleinerziehende. Auch die Baubranche wird mit einem Motiv angesprochen, denn der soziale Wohnungsbau bietet ihr eine langfristige und sichere Investitionsm枚glichkeit. Die Kampagnenmotive werden an zentralen Orten wie Bahnh枚fen in ganz Deutschland zu sehen sein, ebenso wie in Anzeigen in Zeitungen, auf Webseiten und in Social-Media-Kan盲len.</p> <p>Das Bauprojekt der degewo AG am Halleschen Ufer in Kreuzberg ist ein gutes Beispiel daf眉r, dass bezahlbares Wohnen in der Innenstadt sch枚n und vielseitig sein kann. Durch die Integration verschiedener Bev枚lkerungsgruppen tr盲gt es zudem zum sozialen Zusammenhalt in der Gesellschaft bei. Am Halleschen Ufer entstehen 337 Wohneinheiten, von denen 75 Prozent gef枚rdert werden. Zudem sind 172 Wohnungen barrierefrei.</p> </div> </div> </div> </div> <div id="footer" role="contentinfo" aria-labelledby="footerH"> <h1 class="aural" id="footerH">Seitenfunktionen- und informationen</h1> <div id="navFunctionsWrapper" class="row collapse"> <div class="small-7 columns"> <h2 class="aural">Seitenfunktionen</h2> <ul id="navFunctions"> <li class="navFunctions__li" id="navFunctionsRecommend"><a href="Webs/BMWSB/DE/service/seite-empfehlen/functions/mailversand.html?handOverParams=uriHash%253D482049c4742959402a6567c8bd958ad8fb9928e99960%2526uri%253Dhttps%25253A%25252F%25252Fwww.bmwsb.bund.de%25252FSharedDocs%25252Fpressemitteilungen%25252FWebs%25252FBMWSB%25252FDE%25252F2024%25252F06%25252FSWB-pm.html" class="" >Seite teilen</a></li> </ul> </div> <div class="small-5 columns"> <p class="navToTop"> <a href="SharedDocs/pressemitteilungen/Webs/BMWSB/DE/2024/06/SWB-pm.html#Start">Seitenanfang</a> </p> </div> </div> <div class="footerWrapper"> <div class="footer-border-bottom"> 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