Reduce Your Climate Impact Guide I VisitScotland.org

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class="external-links-list"> <li> <a href="https://www.visitscotland.com/">VisitScotland</a> </li> <li> <a href="http://www.conventionscotland.com/">Business Events</a> </li> <li> <a href="https://traveltrade.visitscotland.org/">Travel Trade</a> </li> <li> <a href="https://toolkit.visitscotland.org">Media toolkit</a> </li> <li> <a href="/" class="active">Corporate</a> </li> </ul> </div> </nav> <div class="site-header"> <div class="site-header__container"> <a class="site-logo site-logo--header" href="/" title="VisitScotland | Alba logo"> <svg class="site-logo__large" width="553" height="100" viewBox="0 0 553 100" focusable="false"> <use xlink:href="#svg-vs-logo"/> </svg> </a> <button class="button-menu d-xl-none" data-btn-menu="#mobile-nav" data-main-nav-toggle="main-nav--show" data-btn-menu-toggle-class="button-menu--active" data-test="mobile-nav-menu-button" aria-label="main menu" aria-expanded="false"> <span class="d-none d-sm-inline-block pr-1">Menu</span> <span class="hamburger 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experience</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/camping-caravan-parks" class="third-nav__link">Camping and caravan parks best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/food-tourism-industry" class="third-nav__link">Food tourism industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/hotels" class="third-nav__link">Hotels best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/self-catering" class="third-nav__link">Self-catering best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/small-serviced" class="third-nav__link">Small serviced accommodation best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/visitor-attractions" class="third-nav__link">Visitor attractions best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/brown-tourist-signs" class="third-nav__link">Brown tourist signs</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/scottish-thistle-awards" class="third-nav__link">Scottish Thistle Awards</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/supporting-your-business/responsible-tourism" class="second-nav__link">Responsible tourism</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/inclusion" class="third-nav__link">Accessible and inclusive tourism</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-change" class="third-nav__link">Climate change in Scotland</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/green-certification-schemes" class="third-nav__link">Green certification schemes</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide" class="third-nav__link">Reduce your climate impact guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/responsible-visitor-guide" class="third-nav__link">Responsible visitor industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-change/sustainable-factsheets" class="third-nav__link">Sustainable factsheets</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/supporting-your-business/advice" class="second-nav__link">Advice</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/advice/copyright-policies-licensing" class="third-nav__link">Copyright, licensing & government policy advice</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/electronic-travel-authorisation" class="third-nav__link">Electronic travel authorisation</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/short-term-lets-legislation" class="third-nav__link">Short-term lets legislation</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/travel-distribution" class="third-nav__link">Travel distribution</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/visitor-levy" class="third-nav__link">Visitor levy</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/industry-relationship-manager" class="third-nav__link">Your Industry Relationship Manager</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/supporting-your-business/digital-skills" class="second-nav__link">Digital skills</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/artificial-intelligence" class="third-nav__link">Using AI in your digital activities</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/digital-essentials" class="third-nav__link">Essentials of digital marketing</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/getting-started" class="third-nav__link">Get started with digital</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/improving-performance" class="third-nav__link">Improve your online performance</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/know-your-customers" class="third-nav__link">Know your customers</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/supporting-your-business/marketing" class="second-nav__link">Marketing</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities" class="third-nav__link">Marketing opportunities</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/business-events-exhibitions" class="third-nav__link">Business events</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/toolkits/cycling" class="third-nav__link">Cycling tourism industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/national-tourism-website" class="third-nav__link">Free business listing</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/photography-imagery" class="third-nav__link">Free images and video</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/calendar" class="third-nav__link">Our marketing calendar</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing-toolkits" class="third-nav__link">Toolkits</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/press" class="third-nav__link">Working with the press</a> </li> </ul> </div> </li> </ul> </div> </li> <li class="main-nav__item main-nav__item--with-children" data-main-nav-hover='main-nav__item--hover' id="test-main-nav-2" role="menuitem"> <button class="main-nav__link btn" data-main-navigation-toggle> Research and insights <i class="icon icon-nav-arrow-down"></i> </button> <div class="second-nav"> <div class="second-nav__item second-nav__primary"> <a class="second-nav__link" href="/research-insights" data-main-navigation-toggle> Research and insights </a> </div> <ul class="second-nav__list"> <li class="second-nav__item"> <a href="/research-insights/about-our-visitors" class="second-nav__link">About our visitors</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/accommodation-types" class="third-nav__link">Accommodation types visitors use in Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/how-visitors-travel-to-scotland" class="third-nav__link">How visitors travel to and around Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/international" class="third-nav__link">International visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/planning-booking-behaviours" class="third-nav__link">Planning and booking behaviours</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/types" class="third-nav__link">Types of visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/uk" class="third-nav__link">UK visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/interests-activities" class="third-nav__link">Visitor interests and activities</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/visitor-survey" class="third-nav__link">Visitor survey</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/why-people-choose-scotland" class="third-nav__link">Why people choose Scotland</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/research-insights/about-our-industry" class="second-nav__link">About our industry</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/accommodation" class="third-nav__link">Accommodation in Scotland - occupancy statistics</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/cruise-tourism-insights" class="third-nav__link">Cruise tourism in Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/events-wellbeing-report" class="third-nav__link">Impact of events on wellbeing</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/covid-19-impact" class="third-nav__link">Impact of coronavirus (COVID-19)</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/scottish-tourism-observatory" class="third-nav__link">Scottish tourism observatory</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/tourism-employment" class="third-nav__link">Tourism employment</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/visitor-attractions" class="third-nav__link">Visitor attractions</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/research-insights/regions" class="second-nav__link">Regions</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/regions/aberdeen-aberdeenshire" class="third-nav__link">Aberdeen, Aberdeenshire and Moray Speyside</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/argyll-isles" class="third-nav__link">Argyll and the Isles</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/ayrshire-arran" class="third-nav__link">Ayrshire and Arran</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/dumfries-galloway" class="third-nav__link">Dumfries and Galloway</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/dundee-angus" class="third-nav__link">Dundee and Angus</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/edinburgh-lothians" class="third-nav__link">Edinburgh and the Lothians</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/fife" class="third-nav__link">Fife</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/glasgow-clyde-valley" class="third-nav__link">Glasgow and and the Clyde Valley</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/highlands" class="third-nav__link">Highlands</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/orkney" class="third-nav__link">Orkney</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/outer-hebrides" class="third-nav__link">Outer Hebrides</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/perthshire" class="third-nav__link">Perthshire</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/shetland" class="third-nav__link">Shetland</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/scottish-borders" class="third-nav__link">Scottish Borders</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/stirling-forth-valley" class="third-nav__link">Stirling and Forth Valley</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/national-parks" class="third-nav__link">Scotland's National Parks</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/research-insights/responsible-tourism" class="second-nav__link">Responsible tourism insights</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/accessible" class="third-nav__link">Accessible and inclusive tourism insights</a> </li> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/industry-research" class="third-nav__link">Tourism and events industry research</a> </li> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/visitor-community-research" class="third-nav__link">Visitor and community research</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/research-insights/trends" class="second-nav__link">Trends</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/trends/consumer-trends" class="third-nav__link">Consumer trends for Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/trends/trends-for-tomorrow" class="third-nav__link">Travel trends for Scotland</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/research-insights/about-our-industry/statistics" class="second-nav__link">Latest statistics</a> </li> </ul> </div> </li> <li class="main-nav__item main-nav__item--with-children" data-main-nav-hover='main-nav__item--hover' id="test-main-nav-3" role="menuitem"> <button class="main-nav__link btn" data-main-navigation-toggle> Events <i class="icon icon-nav-arrow-down"></i> </button> <div class="second-nav"> <div class="second-nav__item second-nav__primary"> <a class="second-nav__link" href="/events" data-main-navigation-toggle> Events </a> </div> <ul class="second-nav__list"> <li class="second-nav__item"> <a href="/events/advice-materials" class="second-nav__link">Events planning advice and materials</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/advice-materials/data-protection" class="third-nav__link">Data protection</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/pr-communications-strategy-plan" class="third-nav__link">Developing a communications plan</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/events-marketing" class="third-nav__link">Developing an events marketing plan</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/eiag-updates-advice" class="third-nav__link">Event Industry Advisory Group</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/events-listing-service" class="third-nav__link">Events listing service</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/event-volunteering" class="third-nav__link">Event volunteering</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/food-drink-events" class="third-nav__link">Food and drink</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/health-safety" class="third-nav__link">Health and safety</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/policing" class="third-nav__link">Policing and security</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/sustainability" class="third-nav__link">Sustainable and accessible events</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/training-development" class="third-nav__link">Training and development</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/events/funding" class="second-nav__link">Funding for events</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/funding/national-events" class="third-nav__link">National events funding</a> </li> <li class="third-nav__item"> <a href="/events/funding/international-events" class="third-nav__link">International events funding</a> </li> <li class="third-nav__item"> <a href="/events/funding/supported-events" class="third-nav__link">Supported events</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/events/industry-events" class="second-nav__link">Industry events</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/industry-events/national-events-conference" class="third-nav__link">The National Events Conference</a> </li> <li class="third-nav__item"> <a href="/events/industry-events/travel-trade" class="third-nav__link">Travel Trade events and exhibitions</a> </li> <li class="third-nav__item"> <a href="/events/industry-events/events-training" class="third-nav__link">Upcoming events and training</a> </li> </ul> </div> </li> <li class="second-nav__item second-nav__item--promo"> <a href="/events"> <div class="promo-content"> <div class="promo-content__logo"> <svg class="es-bar__logo" width="570.6" height="84.6" viewBox="0 0 570.6 84.6"> <use xlink:href="#svg-es-logo"/> </svg> </div> <div class="promo-content__cta"> <p class="cta__text">Scotland, The Perfect Stage</p> <i class="icon icon-arrow-right"></i> </div> </div> </a> </li> </ul> </div> </li> <li class="main-nav__item" data-main-nav-hover="main-nav__item--hover" id="test-main-nav-4" role="menuitem"> <a class="main-nav__link" href="/news"> News </a> </li> <li class="main-nav__item main-nav__item--with-children" data-main-nav-hover='main-nav__item--hover' id="test-main-nav-5" role="menuitem"> <button class="main-nav__link btn" data-main-navigation-toggle> About us <i class="icon icon-nav-arrow-down"></i> </button> <div class="second-nav"> <div class="second-nav__item second-nav__primary"> <a class="second-nav__link" href="/about-us" data-main-navigation-toggle> About us </a> </div> <ul class="second-nav__list"> <li class="second-nav__item"> <a href="/about-us/what-we-do" class="second-nav__link">What we do</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/what-we-do/consultations" class="third-nav__link">Consultations</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/events" class="third-nav__link">Events</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/marketing" class="third-nav__link">Marketing</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/our-plans" class="third-nav__link">Our plans</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/quality-assurance" class="third-nav__link">Quality Assurance</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/themed-years" class="third-nav__link">Scotland's Themed Years</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership/industry-leadership-group" class="third-nav__link">Tourism and Hospitality Industry Leadership Group</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/scottish-tourism-timeline" class="third-nav__link">Tourism timeline</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/visitor-information" class="third-nav__link">Visitor information</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership/visitor-levy-expert-group" class="third-nav__link">Visitor Levy Expert Group</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership" class="third-nav__link">Working in partnership</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/about-us/our-team" class="second-nav__link">Our team</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/our-team/chairman" class="third-nav__link">Chair</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/chief-executive" class="third-nav__link">Chief Executive</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/directorates" class="third-nav__link">Directorates</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/board" class="third-nav__link">The Board</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/board/board-minutes" class="third-nav__link">The Board minutes</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/about-us/our-policies" class="second-nav__link">Our policies</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/our-policies/equality" class="third-nav__link">Equality strategy</a> </li> <li class="third-nav__item"> <a href="/about-us/our-policies/complaints-feedback" class="third-nav__link">Feedback and complaints</a> </li> <li class="third-nav__item"> <a href="/about-us/our-policies/freedom-of-information" class="third-nav__link">Freedom of information</a> </li> <li class="third-nav__item"> <a href="/about-us/our-policies/procurement" class="third-nav__link">Procurement policy</a> </li> <li class="third-nav__item"> <a href="/about-us/our-policies/sustainability" class="third-nav__link">Sustainability policy</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/about-us/annual-corporate-reports" class="second-nav__link">Annual and corporate reports</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/annual-report" class="third-nav__link">Our annual report</a> </li> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/our-disclosures" class="third-nav__link">Our disclosures</a> </li> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/sustainability-report" class="third-nav__link">Sustainability report</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/about-us/jobs-careers" class="second-nav__link">Jobs and careers</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="https://visitscotland.taleo.net/careersection/vs+external/jobsearch.ftl?lang=en&portal=8105010247" class="third-nav__link">Current vacancies</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/early-careers" class="third-nav__link">Early careers</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/life-at-visitscotland" class="third-nav__link">Life at VisitScotland</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/recruitment-process" class="third-nav__link">Our recruitment process</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a href="/about-us/contact" class="second-nav__link">Contact us</a> <div class="third-nav"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/contact/eventscotland" class="third-nav__link">EventScotland</a> </li> <li class="third-nav__item"> <a href="/about-us/contact/regional-team" class="third-nav__link">Regional team</a> </li> </ul> </div> </li> </ul> </div> </li> </ul> </div> </div> </nav> <button id="main-nav-bar__search-show" class="main-nav-bar__search-show" data-toggle-search="navbar-search--show" data-test="main-nav-search-show-button"> <span class="sr-only">Search site</span><i class="icon icon-search"></i> </button> <form id="main-nav-bar__search-form" class="main-nav-bar__search-form d-none d-xl-block" role="search" aria-label="Site search" data-test="main-nav-search-form"> <div class="main-nav-bar__search-form__row"> <label for="query" class="sr-only">Search</label> <input class="main-nav-bar__search-form__row__input" type="text" placeholder="Search" name="query" autocomplete="off" id="query" /> <button aria-label="Close" class="sr-only" type="submit" tabindex="-1">Search site</button> <button id="main-nav-bar__search-hide" class="main-nav-bar__search-form__row__button"><span class="sr-only">Close</span><i class="icon icon-cross"></i></button> </div> </form> </div> </div> <div class="d-xl-none"> <nav aria-label="Main menu mobile"> <div class="mobile-nav-bar"> <div class="main-nav" id="mobile-nav" data-test-mobile-nav> <form class="mobile-nav-bar__search" role="search" aria-label="Mobile search search" action="/search" method="get" data-test="mobile-nav-search-form"> <div class="mobile-nav-bar__search__row"> <label for="query-mobile" class="sr-only">Search</label> <input class="mobile-nav-bar__search__row__input" type="text" placeholder="Search" name="query" id="query-mobile" /> <button class="mobile-nav-bar__search__row__button" type="submit"><span class="sr-only">Search site</span><i class="icon icon-search"></i></button> </div> </form> <ul class="main-nav__list"> <li class="main-nav__item main-nav__item--with-children"> <a class="main-nav__link " href="#mobile-second-nav-1" data-mobile-navigation-toggle="second-nav--show" data-nav-arrow-toggle data-test-mobile-main-toggle aria-expanded="false"> Supporting your business <i class="icon icon-chevron-down"></i> </a> <div class="second-nav" id="mobile-second-nav-1"> <ul class="second-nav__list"> <li class="second-nav__item"> <a class="second-nav__link" href="/supporting-your-business"> Supporting your business home</a> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-11" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Delivering a quality visitor experience<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-11"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience" class="third-nav__link">Delivering a quality visitor experience</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/camping-caravan-parks" class="third-nav__link" data-test-third-nav>Camping and caravan parks best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/food-tourism-industry" class="third-nav__link" data-test-third-nav>Food tourism industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/hotels" class="third-nav__link" data-test-third-nav>Hotels best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/self-catering" class="third-nav__link" data-test-third-nav>Self-catering best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/small-serviced" class="third-nav__link" data-test-third-nav>Small serviced accommodation best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/visitor-attractions" class="third-nav__link" data-test-third-nav>Visitor attractions best practice guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/brown-tourist-signs" class="third-nav__link" data-test-third-nav>Brown tourist signs</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/visitor-experience/scottish-thistle-awards" class="third-nav__link" data-test-third-nav>Scottish Thistle Awards</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-12" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Responsible tourism<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-12"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism" class="third-nav__link">Responsible tourism</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/inclusion" class="third-nav__link" data-test-third-nav>Accessible and inclusive tourism</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-change" class="third-nav__link" data-test-third-nav>Climate change in Scotland</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/green-certification-schemes" class="third-nav__link" data-test-third-nav>Green certification schemes</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide" class="third-nav__link" data-test-third-nav>Reduce your climate impact guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/responsible-visitor-guide" class="third-nav__link" data-test-third-nav>Responsible visitor industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/responsible-tourism/climate-change/sustainable-factsheets" class="third-nav__link" data-test-third-nav>Sustainable factsheets</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-13" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Advice<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-13"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/advice" class="third-nav__link">Advice</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/copyright-policies-licensing" class="third-nav__link" data-test-third-nav>Copyright, licensing & government policy advice</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/electronic-travel-authorisation" class="third-nav__link" data-test-third-nav>Electronic travel authorisation</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/short-term-lets-legislation" class="third-nav__link" data-test-third-nav>Short-term lets legislation</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/travel-distribution" class="third-nav__link" data-test-third-nav>Travel distribution</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/visitor-levy" class="third-nav__link" data-test-third-nav>Visitor levy</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/advice/industry-relationship-manager" class="third-nav__link" data-test-third-nav>Your Industry Relationship Manager</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-14" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Digital skills<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-14"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills" class="third-nav__link">Digital skills</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/artificial-intelligence" class="third-nav__link" data-test-third-nav>Using AI in your digital activities</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/digital-essentials" class="third-nav__link" data-test-third-nav>Essentials of digital marketing</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/getting-started" class="third-nav__link" data-test-third-nav>Get started with digital</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/improving-performance" class="third-nav__link" data-test-third-nav>Improve your online performance</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/digital-skills/know-your-customers" class="third-nav__link" data-test-third-nav>Know your customers</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-15" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Marketing<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-15"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/supporting-your-business/marketing" class="third-nav__link">Marketing</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities" class="third-nav__link" data-test-third-nav>Marketing opportunities</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/business-events-exhibitions" class="third-nav__link" data-test-third-nav>Business events</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/toolkits/cycling" class="third-nav__link" data-test-third-nav>Cycling tourism industry guide</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/national-tourism-website" class="third-nav__link" data-test-third-nav>Free business listing</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/photography-imagery" class="third-nav__link" data-test-third-nav>Free images and video</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/calendar" class="third-nav__link" data-test-third-nav>Our marketing calendar</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing-toolkits" class="third-nav__link" data-test-third-nav>Toolkits</a> </li> <li class="third-nav__item"> <a href="/supporting-your-business/marketing/opportunities/press" class="third-nav__link" data-test-third-nav>Working with the press</a> </li> </ul> </div> </li> </ul> </div> </li> <li class="main-nav__item main-nav__item--with-children"> <a class="main-nav__link " href="#mobile-second-nav-2" data-mobile-navigation-toggle="second-nav--show" data-nav-arrow-toggle data-test-mobile-main-toggle aria-expanded="false"> Research and insights <i class="icon icon-chevron-down"></i> </a> <div class="second-nav" id="mobile-second-nav-2"> <ul class="second-nav__list"> <li class="second-nav__item"> <a class="second-nav__link" href="/research-insights"> Research and insights home</a> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-21" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>About our visitors<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-21"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors" class="third-nav__link">About our visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/accommodation-types" class="third-nav__link" data-test-third-nav>Accommodation types visitors use in Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/how-visitors-travel-to-scotland" class="third-nav__link" data-test-third-nav>How visitors travel to and around Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/international" class="third-nav__link" data-test-third-nav>International visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/planning-booking-behaviours" class="third-nav__link" data-test-third-nav>Planning and booking behaviours</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/types" class="third-nav__link" data-test-third-nav>Types of visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/uk" class="third-nav__link" data-test-third-nav>UK visitors</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/interests-activities" class="third-nav__link" data-test-third-nav>Visitor interests and activities</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/visitor-survey" class="third-nav__link" data-test-third-nav>Visitor survey</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-visitors/why-people-choose-scotland" class="third-nav__link" data-test-third-nav>Why people choose Scotland</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-22" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>About our industry<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-22"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/about-our-industry" class="third-nav__link">About our industry</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/accommodation" class="third-nav__link" data-test-third-nav>Accommodation in Scotland - occupancy statistics</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/cruise-tourism-insights" class="third-nav__link" data-test-third-nav>Cruise tourism in Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/events-wellbeing-report" class="third-nav__link" data-test-third-nav>Impact of events on wellbeing</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/covid-19-impact" class="third-nav__link" data-test-third-nav>Impact of coronavirus (COVID-19)</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/scottish-tourism-observatory" class="third-nav__link" data-test-third-nav>Scottish tourism observatory</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/tourism-employment" class="third-nav__link" data-test-third-nav>Tourism employment</a> </li> <li class="third-nav__item"> <a href="/research-insights/about-our-industry/visitor-attractions" class="third-nav__link" data-test-third-nav>Visitor attractions</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-23" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Regions<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-23"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/regions" class="third-nav__link">Regions</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/aberdeen-aberdeenshire" class="third-nav__link" data-test-third-nav>Aberdeen, Aberdeenshire and Moray Speyside</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/argyll-isles" class="third-nav__link" data-test-third-nav>Argyll and the Isles</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/ayrshire-arran" class="third-nav__link" data-test-third-nav>Ayrshire and Arran</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/dumfries-galloway" class="third-nav__link" data-test-third-nav>Dumfries and Galloway</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/dundee-angus" class="third-nav__link" data-test-third-nav>Dundee and Angus</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/edinburgh-lothians" class="third-nav__link" data-test-third-nav>Edinburgh and the Lothians</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/fife" class="third-nav__link" data-test-third-nav>Fife</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/glasgow-clyde-valley" class="third-nav__link" data-test-third-nav>Glasgow and and the Clyde Valley</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/highlands" class="third-nav__link" data-test-third-nav>Highlands</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/orkney" class="third-nav__link" data-test-third-nav>Orkney</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/outer-hebrides" class="third-nav__link" data-test-third-nav>Outer Hebrides</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/perthshire" class="third-nav__link" data-test-third-nav>Perthshire</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/shetland" class="third-nav__link" data-test-third-nav>Shetland</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/scottish-borders" class="third-nav__link" data-test-third-nav>Scottish Borders</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/stirling-forth-valley" class="third-nav__link" data-test-third-nav>Stirling and Forth Valley</a> </li> <li class="third-nav__item"> <a href="/research-insights/regions/national-parks" class="third-nav__link" data-test-third-nav>Scotland's National Parks</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-24" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Responsible tourism insights<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-24"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism" class="third-nav__link">Responsible tourism insights</a> </li> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/accessible" class="third-nav__link" data-test-third-nav>Accessible and inclusive tourism insights</a> </li> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/industry-research" class="third-nav__link" data-test-third-nav>Tourism and events industry research</a> </li> <li class="third-nav__item"> <a href="/research-insights/responsible-tourism/visitor-community-research" class="third-nav__link" data-test-third-nav>Visitor and community research</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-25" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Trends<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-25"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/research-insights/trends" class="third-nav__link">Trends</a> </li> <li class="third-nav__item"> <a href="/research-insights/trends/consumer-trends" class="third-nav__link" data-test-third-nav>Consumer trends for Scotland</a> </li> <li class="third-nav__item"> <a href="/research-insights/trends/trends-for-tomorrow" class="third-nav__link" data-test-third-nav>Travel trends for Scotland</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="/research-insights/about-our-industry/statistics">Latest statistics</a> </li> </ul> </div> </li> <li class="main-nav__item main-nav__item--with-children"> <a class="main-nav__link " href="#mobile-second-nav-3" data-mobile-navigation-toggle="second-nav--show" data-nav-arrow-toggle data-test-mobile-main-toggle aria-expanded="false"> Events <i class="icon icon-chevron-down"></i> </a> <div class="second-nav" id="mobile-second-nav-3"> <ul class="second-nav__list"> <li class="second-nav__item"> <a class="second-nav__link" href="/events"> Events home</a> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-31" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Events planning advice and materials<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-31"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/advice-materials" class="third-nav__link">Events planning advice and materials</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/data-protection" class="third-nav__link" data-test-third-nav>Data protection</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/pr-communications-strategy-plan" class="third-nav__link" data-test-third-nav>Developing a communications plan</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/events-marketing" class="third-nav__link" data-test-third-nav>Developing an events marketing plan</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/eiag-updates-advice" class="third-nav__link" data-test-third-nav>Event Industry Advisory Group</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/events-listing-service" class="third-nav__link" data-test-third-nav>Events listing service</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/event-volunteering" class="third-nav__link" data-test-third-nav>Event volunteering</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/food-drink-events" class="third-nav__link" data-test-third-nav>Food and drink</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/health-safety" class="third-nav__link" data-test-third-nav>Health and safety</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/policing" class="third-nav__link" data-test-third-nav>Policing and security</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/sustainability" class="third-nav__link" data-test-third-nav>Sustainable and accessible events</a> </li> <li class="third-nav__item"> <a href="/events/advice-materials/training-development" class="third-nav__link" data-test-third-nav>Training and development</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-32" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Funding for events<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-32"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/funding" class="third-nav__link">Funding for events</a> </li> <li class="third-nav__item"> <a href="/events/funding/national-events" class="third-nav__link" data-test-third-nav>National events funding</a> </li> <li class="third-nav__item"> <a href="/events/funding/international-events" class="third-nav__link" data-test-third-nav>International events funding</a> </li> <li class="third-nav__item"> <a href="/events/funding/supported-events" class="third-nav__link" data-test-third-nav>Supported events</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-33" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Industry events<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-33"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/events/industry-events" class="third-nav__link">Industry events</a> </li> <li class="third-nav__item"> <a href="/events/industry-events/national-events-conference" class="third-nav__link" data-test-third-nav>The National Events Conference</a> </li> <li class="third-nav__item"> <a href="/events/industry-events/travel-trade" class="third-nav__link" data-test-third-nav>Travel Trade events and exhibitions</a> </li> <li class="third-nav__item"> <a href="/events/industry-events/events-training" class="third-nav__link" data-test-third-nav>Upcoming events and training</a> </li> </ul> </div> </li> </ul> </div> </li> <li class="main-nav__item"> <a class="main-nav__link" href="/news" > News </a> </li> <li 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data-test-third-nav>Consultations</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/events" class="third-nav__link" data-test-third-nav>Events</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/marketing" class="third-nav__link" data-test-third-nav>Marketing</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/our-plans" class="third-nav__link" data-test-third-nav>Our plans</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/quality-assurance" class="third-nav__link" data-test-third-nav>Quality Assurance</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/themed-years" class="third-nav__link" data-test-third-nav>Scotland's Themed Years</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership/industry-leadership-group" class="third-nav__link" data-test-third-nav>Tourism and Hospitality Industry Leadership Group</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/scottish-tourism-timeline" class="third-nav__link" data-test-third-nav>Tourism timeline</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/visitor-information" class="third-nav__link" data-test-third-nav>Visitor information</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership/visitor-levy-expert-group" class="third-nav__link" data-test-third-nav>Visitor Levy Expert Group</a> </li> <li class="third-nav__item"> <a href="/about-us/what-we-do/working-in-partnership" class="third-nav__link" data-test-third-nav>Working in partnership</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-52" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Our team<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-52"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/our-team" class="third-nav__link">Our team</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/chairman" class="third-nav__link" data-test-third-nav>Chair</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/chief-executive" class="third-nav__link" data-test-third-nav>Chief Executive</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/directorates" class="third-nav__link" data-test-third-nav>Directorates</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/board" class="third-nav__link" data-test-third-nav>The Board</a> </li> <li class="third-nav__item"> <a href="/about-us/our-team/board/board-minutes" class="third-nav__link" data-test-third-nav>The Board minutes</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-53" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Our policies<i class="icon icon-chevron-down"></i></a> <div class="third-nav" 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class="second-nav__link " href="#mobile-third-nav-54" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Annual and corporate reports<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-54"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports" class="third-nav__link">Annual and corporate reports</a> </li> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/annual-report" class="third-nav__link" data-test-third-nav>Our annual report</a> </li> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/our-disclosures" class="third-nav__link" data-test-third-nav>Our disclosures</a> </li> <li class="third-nav__item"> <a href="/about-us/annual-corporate-reports/sustainability-report" class="third-nav__link" data-test-third-nav>Sustainability report</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-55" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Jobs and careers<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-55"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/jobs-careers" class="third-nav__link">Jobs and careers</a> </li> <li class="third-nav__item"> <a href="https://visitscotland.taleo.net/careersection/vs+external/jobsearch.ftl?lang=en&portal=8105010247" class="third-nav__link" data-test-third-nav>Current vacancies</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/early-careers" class="third-nav__link" data-test-third-nav>Early careers</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/life-at-visitscotland" class="third-nav__link" data-test-third-nav>Life at VisitScotland</a> </li> <li class="third-nav__item"> <a href="/about-us/jobs-careers/recruitment-process" class="third-nav__link" data-test-third-nav>Our recruitment process</a> </li> </ul> </div> </li> <li class="second-nav__item"> <a class="second-nav__link " href="#mobile-third-nav-56" data-mobile-navigation-toggle="third-nav--show" data-test-mobile-second-toggle>Contact us<i class="icon icon-chevron-down"></i></a> <div class="third-nav" id="mobile-third-nav-56"> <ul class="third-nav__list"> <li class="third-nav__item"> <a href="/about-us/contact" class="third-nav__link">Contact us</a> </li> <li class="third-nav__item"> <a href="/about-us/contact/eventscotland" class="third-nav__link" data-test-third-nav>EventScotland</a> </li> <li class="third-nav__item"> <a href="/about-us/contact/regional-team" class="third-nav__link" data-test-third-nav>Regional team</a> </li> </ul> </div> </li> </ul> </div> </li> </ul> </div> </div> </nav> </div> </header> <main id="main" class="clearfix"> <div class="share"> <div class="container"> <div class="row"> <div class="col-12 col-sm-8 col-md-7 align-self-center" > <nav class="page-breadcrumb" aria-label="Breadcrumb" data-test="breadcrumb"> <ul> <li><a href="/">Home</a></li> <li> <a href="/supporting-your-business" >Supporting your business</a> </li> <li> <a href="/supporting-your-business/responsible-tourism" >Responsible tourism</a> </li> <li> <a aria-current="page">Reduce your climate impact guide</a> </li> </ul> </nav> </div> </div> </div> </div> <div> <div> <article class="pt-5 has-edit-button" aria-label="main article"> <div class="banner__header__text no-image"> <div class="container"> <hgroup class="content-article pb-lg"> <h1 class="banner__header__text__title no-image"> Reduce your climate impact guide </h1> <p class="article__summary mb-1 mt-2 font-weight-bold">Understand how your business can reduce emissions with our simple climate impact guide that includes our easy-to-use, free climate action workbook.</p> </hgroup> </div> </div> <div class="has-edit-button"> </div> <header data-test="page-header"> </header> <div class="background-auto-wrapper"> <div class="content-introduction py-lg" data-test="introduction" > <div class="has-edit-button"> </div> <div class="container"> <div class="row"> <div class="col-12 _col-md-6 col-lg-8 order-lg-2"> <div class="content-introduction__images"> <figure class="content-introduction__images__image-lg"> <img width="1280" height="853" class="lazyloaded" loading="lazy" alt="" data-src="/binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Amd" data-srcset="/binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Asm 360w, /binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Amd 720w, /binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Alg 1280w" data-sizes="(max-width: 360px) 360px, (max-width: 720px) 720px, (max-width: 1280px) 1280px, (max-width: 1920px) 1920px, 3840px" sizes="(max-width: 360px) 360px, (max-width: 720px) 720px, (max-width: 1280px) 1280px" srcset="/binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Asm 360w, /binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Amd 720w, /binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Alg 1280w" src="/binaries/content/gallery/dot-org/landscapes/ruddy-leaves-in-the-palm-of-a-hand.jpg/ruddy-leaves-in-the-palm-of-a-hand.jpg/bloat%3Amd" /> <figcaption class="content-introduction__images__image-lg__caption" data-test="introduction-image1"> Discover Scottish Gardens / Julie Howden </figcaption> </figure> </div> </div> <div class="col-12 _col-md-6 col-lg-4 content-introduction__text-container"> <div class="content-introduction__text"> <h2 class="content-introduction__heading mb-3" data-test="introduction-title">Your journey to net zero</h2> <h3 class="h4" data-test="introduction-subtitle">Taking action may seem daunting, but we’re here to help you on your way.</h3> <p data-test="introduction-content"> This guide has been designed to help tourism businesses at an early stage or starting out on their climate action journey. However, businesses that are more advanced on their journey might still find it useful to incorporate elements of this guide into their current plans by developing more advanced actions. Taking responsibility for your business emissions and activities is a big first step on the road to net zero. This guide will help you on your way. </p> </div> </div> </div> </div> </div> <div> <div class="has-edit-button"> </div> <section class="banner-cta banner-cta--silver banner-cta--image-left" data-test="banner-cta" > <div class="banner-cta__image"> <img width="360" height="240" alt="" class="lazyload" loading="lazy" data-src="/binaries/content/gallery/dot-org/marketing-branded-imagery/quick-guide-image.png/quick-guide-image.png/bloat%3Asm" data-srcset="/binaries/content/gallery/dot-org/marketing-branded-imagery/quick-guide-image.png/quick-guide-image.png/bloat%3Asm 1x, /binaries/content/gallery/dot-org/marketing-branded-imagery/quick-guide-image.png/quick-guide-image.png/bloat%3Amd 2x" src="/binaries/content/gallery/dot-org/marketing-branded-imagery/quick-guide-image.png/quick-guide-image.png/bloat%3Amd"/> </div> <div class="banner-cta__text"> <h3 class="banner-cta__title" data-test="banner-cta-title">Get started with our one-page quick guide</h3> <h4 class="banner-cta__subheading" data-test="banner-cta-subheading">Kickstart your journey to net zero in three easy steps.</h4> <div class="banner-cta__content" data-test="banner-cta-content"><p>Our one-page quick guide will help you measure your emissions and recommend six bespoke actions to help you reduce your impact over the next twelve months and beyond.</p></div> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/quick-guide" class="button button--icon-right banner-cta__button" data-test="banner-cta-button-primary" aria-label="Navigate to our quick guide"> Get started with our quick guide <i class="icon icon-arrow-right"></i> </a> </div> </section> </div> <div class="background-auto bg-xxlight" > <div class="has-edit-button"> </div> <div class="navigation-grid"> <div class="container py-lg"> <div class="row"> <div class="col-12"> <h2 class="my-4" data-test="navigation-grid-heading">Ready for the next stage</h2> </div> </div> <div class="row"> <div class="col-12 col-lg-7"> <p data-test="navigation-grid-introduction">We’ve created a range of resources with easy-to-follow actions to help you on your journey to becoming more sustainable. Take a look at the topics and see what applies best to your business.</p> </div> </div> <div class="cards cards--navigation-grid"> <div class="card card--navigation-grid card--one-third"> <div class="card__link js-clickProxy"> <div class="card__content"> <h3 class="card__content__title"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/measure-carbon-emissions"> Measure your carbon emissions </a> </h3> <p class="card__content__summary">Find out how to measure the carbon footprint of your business and identify actions to reduce it over time.</p> <div class="card__content__read-time">4 min read</div> <div class="card__content__link-text"><p>Read More</p><i class="icon icon-chevron-right"></i></div> </div> </div> </div> <div class="card card--navigation-grid card--one-third"> <div class="card__link js-clickProxy"> <div class="card__content"> <h3 class="card__content__title"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/reduce-carbon-emissions"> Reduce your carbon emissions </a> </h3> <p class="card__content__summary">Find practical information on how you can reduce your business' carbon emissions and record your progress.</p> <div class="card__content__read-time">16 min read</div> <div class="card__content__link-text"><p>Read More</p><i class="icon icon-chevron-right"></i></div> </div> </div> </div> <div class="card card--navigation-grid card--one-third"> <div class="card__link js-clickProxy"> <div class="card__content"> <h3 class="card__content__title"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/climate-change-adaptation"> Adapt to climate change </a> </h3> <p class="card__content__summary">Read our advice on how you can adapt your business to climate change by completing a risk assessment.</p> <div class="card__content__read-time">9 min read</div> <div class="card__content__link-text"><p>Read More</p><i class="icon icon-chevron-right"></i></div> </div> </div> </div> <div class="card card--navigation-grid card--one-third"> <div class="card__link js-clickProxy"> <div class="card__content"> <h3 class="card__content__title"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/communicating-climate-actions"> Communicate your climate actions </a> </h3> <p class="card__content__summary">Discover how to engage and effectively talk to your audiences about your sustainability journey and reporting.</p> <div class="card__content__read-time">9 min read</div> <div class="card__content__link-text"><p>Read More</p><i class="icon icon-chevron-right"></i></div> </div> </div> </div> <div class="card card--navigation-grid card--one-third"> <div class="card__link js-clickProxy"> <div class="card__content"> <h3 class="card__content__title"> <a href="/supporting-your-business/responsible-tourism/climate-impact-guide/influencing-climate-change"> Influence customers and suppliers </a> </h3> <p class="card__content__summary">Start talking about climate change with others to influence and reduce indirect emissions. Share learnings as you try to reach net zero – together.</p> <div class="card__content__read-time">10 min read</div> <div class="card__content__link-text"><p>Read More</p><i class="icon icon-chevron-right"></i></div> </div> </div> </div> </div> </div> </div> </div> <div class="background-auto bg-white" > <div class="has-edit-button"> </div> <article class="has-edit-button" data-test="key-statistics"> <div class="key-statistics"> <div class="container py-lg"> <div class="row"> <div class="col-12"> <h2 class="my-4" data-test="key-statistics-heading">The importance of creating a climate action plan</h2> </div> </div> <div class="row"> <div class="col-12 col-sm-6 col-lg-3"> <div class="key-statistics__card"> <div class="key-statistics__card__image lazyload" data-bg="/binaries/content/gallery/dot-org/icons/protecting-the-natural-environment.svg/protecting-the-natural-environment.svg/bloat%3Asm"></div> <p class="key-statistics__card__title">Save our environment</p> <p class="key-statistics__card__description">Minimise the impact of climate change for future generations.</p> </div> </div> <div class="col-12 col-sm-6 col-lg-3"> <div class="key-statistics__card"> <div class="key-statistics__card__image lazyload" data-bg="/binaries/content/gallery/dot-org/icons/investment.svg/investment.svg/bloat%3Asm"></div> <p class="key-statistics__card__title">Save money</p> <p class="key-statistics__card__description">Less energy used means less money spent.</p> </div> </div> <div class="col-12 col-sm-6 col-lg-3"> <div class="key-statistics__card"> <div class="key-statistics__card__image lazyload" data-bg="/binaries/content/gallery/dot-org/icons/backpack-walker.svg/backpack-walker.svg/bloat%3Asm"></div> <p class="key-statistics__card__title">Attract visitors</p> <p class="key-statistics__card__description">76% of travellers express a desire to travel more sustainably (source: booking.com).</p> </div> </div> <div class="col-12 col-sm-6 col-lg-3"> <div class="key-statistics__card"> <div class="key-statistics__card__image lazyload" data-bg="/binaries/content/gallery/dot-org/icons/keep-cosy-02.svg/keep-cosy-02.svg/bloat%3Asm"></div> <p class="key-statistics__card__title">Future-proof</p> <p class="key-statistics__card__description">Prepare your business for the impacts of climate change.</p> </div> </div> </div> </div> </div> </article> </div> <div class="background-auto bg-xxlight py-lg" > <div class="container" data-test="content-block-article"> <div class="row"> <div class="col-12 col-lg-7"> <div class="content-article"> <div class="user-content content-article__layout" data-test="content-block-article-body"> <div class="content-article__content-column"> <h2 data-test="content-block-article-heading"> Offsetting FAQ </h2> <p>Offsetting can be a controversial method of reducing emissions, with some businesses having been accused of greenwashing. This is because science shows that reaching net zero will mostly rely on quantifiable reduction of emissions.</p> <p>Offsetting can have its place as a tool, but only under certain specific circumstances. The backbone of any robust and transparent climate action plan should be doing as much as possible to reduce emissions to allow for a strong net zero transition.</p> <p>Please use this FAQ to discover some frequently used terms with regards to offsetting. We also have some tips on how to use offsetting in the short term without accidentally committing greenwashing.</p> </div> </div> </div> </div> </div> </div> </div> <div class="background-auto bg-xxlight" > <div class="has-edit-button"> </div> <div class="container py-lg"> <div class="row"> <div class="col-12 col-lg-7"> <h2 data-test="accordion-group__heading"></h2> <vs-accordion :number-of-accordions="4" :labels='{ closeAll: "Close all", openAll: "Open all", }' > <vs-accordion-item id="accordion-70213db9-0" ref="accordionItem-0" > <template slot="title">What does carbon neutral mean?</template> <template slot="body"> <div class="container" data-test="content-block-article"> <div class="row"> <div class="col-12"> <div class="content-article"> <div class="user-content content-article__layout" data-test="content-block-article-body"> <div class="content-article__content-column"> <p>“Carbon neutral” is among the most misunderstood terms, often used interchangeably or confused with net zero.</p> <p>Carbon neutrality only considers carbon-based greenhouse gasses like CO₂. Net zero, meanwhile, takes all greenhouse gasses into account. This is often written out as CO₂e (carbon dioxide equivalent) emissions.</p> <p>Because there are more greenhouse gasses than just the carbon, carbon neutrality will likely not make you reach net zero.</p> <p>A carbon-neutral certification also doesn’t usually place any conditions on climate action planning. This can be risky if not used carefully.</p> <p> </p> </div> </div> </div> </div> </div> </div> </template> </vs-accordion-item> <vs-accordion-item id="accordion-70213db9-1" ref="accordionItem-1" > <template slot="title">What does net zero mean?</template> <template slot="body"> <div class="container" data-test="content-block-article"> <div class="row"> <div class="col-12"> <div class="content-article"> <div class="user-content content-article__layout" data-test="content-block-article-body"> <div class="content-article__content-column"> <p>This legal requirement for Scotland means that you have reduced all your emissions to as close to 0 by 2045 as possible. Any residual emissions are expected to be offset by, for example, being absorbed by the oceans and forests.</p> <p>In short, the idea is that we cut our emissions to as near as zero as possible and then let nature do the rest.</p> <p>There are some industry exceptions where, in some cases, 10% of residual emissions would be accepted from 2045 onwards. However, you would need to be confident and able to demonstrate in your plan why this was the case for your business.</p> <p>Please bear in mind that, over the next decade, the cost of existing low to zero emission products is expected to come down whilst technological innovations will be refined and scaled up.</p> </div> </div> </div> </div> </div> </div> </template> </vs-accordion-item> <vs-accordion-item id="accordion-70213db9-2" ref="accordionItem-2" > <template slot="title">What are the 90/10 guidelines?</template> <template slot="body"> <div class="container" data-test="content-block-article"> <div class="row"> <div class="col-12"> <div class="content-article"> <div class="user-content content-article__layout" data-test="content-block-article-body"> <div class="content-article__content-column"> <p>The 90/10 guideline is something you may have heard when it comes to cutting versus offsetting your emissions as developed by the Science Based Targets initiative (SBTI) who subscribe to greenhouse gas protocol.</p> <p>When it comes to reaching net zero, it’s best practice for businesses to first actively try to cut their emissions as much as possible to zero by 2045. A business could offset about 10% of their emissions by the time 2045 comes.</p> <p>Offsetting technology and regulation might improve in the future. So, relying on no more than 10% offsetting in 2045 would still allow you to reach net zero and negate risk, provided you can demonstrate this.</p> <p> </p> </div> </div> </div> </div> </div> </div> </template> </vs-accordion-item> <vs-accordion-item id="accordion-70213db9-3" ref="accordionItem-3" > <template slot="title">What are the dangers of relying on offsetting versus cutting emissions?</template> <template slot="body"> <div class="container" data-test="content-block-article"> <div class="row"> <div class="col-12"> <div class="content-article"> <div class="user-content content-article__layout" data-test="content-block-article-body"> <div class="content-article__content-column"> <p>We can totally understand that businesses want to promote themselves as “green” or “sustainable”.</p> <p>Offsetting more than residual emissions in the short-term with a transparent and ironclad plan to reduce your offsetting to 10% by 2045 can be effective.</p> <p>But businesses that rely too heavily on offsetting can risk an overreliance and making unsubstantiated claims of being sustainable or not having reached net zero at all.</p> <p>Remember, planting trees can be a good thing that should be supported as it creates resilience in nature. But being reliant indefinitely on it is a risk in comparison to making direct reductions.</p> <p>Some companies temporarily use more offsets of only their carbon dioxide in the short-term as they wait for technology and funds to become available, with the plan to keep reducing those in favour of making direct cuts in the future with a desire to support nature based resilience.</p> <p>Looking to excel at offsetting? Small business consultancy Small99 do a helpful breakdown of the price differences and best practice when considering  responsible short and longer-term offsetting as part of a net zero strategy.</p> <p><a href="https://small99.co.uk/carbon-offset/what-is-carbon-offsetting/">Browse convenient breakdowns on offsetting on small99.co.uk.</a></p> <p><a href="https://small99.co.uk/carbon-offset/which-is-the-best-carbon-offset-scheme/">Navigate the best ways to offset emissions on small99.co.uk.</a></p> </div> </div> </div> </div> </div> </div> </template> </vs-accordion-item> </vs-accordion> </div> </div> </div> </div> <div> <div class="has-edit-button"> </div> <section class="banner-cta banner-cta--white banner-cta--image-left" data-test="banner-cta" > <div class="banner-cta__image"> <img width="360" height="240" alt="" class="lazyload" loading="lazy" data-src="/binaries/content/gallery/dot-org/icons/climate-change.svg/climate-change.svg/bloat%3Asm" 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