Practical AI for UX | NN/g Training Course

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<br> </strong> <em>Virtual Course</em><br> <em>Format: </em> <em>2 Half-days</em> </p> </div> </header> <section class="padded bottom intro legacy participant-comments m-pb-6"><p style="line-height:1.38"><span style="color:#000000">Cut through the noise and hype of the current AI boom and focus instead on integrating AI tools into your UX workflows. We’ll show you how to use AI responsibly and effectively while writing, conducting research, and designing.</span></p> <p style="line-height:1.38"><span style="color:#000000">In Practical AI for UX Professionals, you will participate in activities to help build competency in prompt engineering, evaluate AI model outputs, and identify appropriate uses of AI tools. You’ll leave with a toolkit of techniques to apply AI to your work right away, plus skills that will help you navigate the ever-evolving landscape of AI.</span></p> <blockquote> <p>"The course was well-timed, informative and filled with practical ideas that I intend to implement. The advice, guidelines, techniques and resources are cutting-edge and practical. Caleb adapted to the current state of affairs within the AI space and found ways to tailor the material in real-time within the context of UX research and Design. It was engaging, thought-provoking and enlightening."</p> </blockquote> <p>Isa Suleiman, London, United Kingdom</p></section> <section class="padded bottom collapsable-content"> <h2 class="only small large desktop">Who Should Attend</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> Who Should Attend</h2> <div class="collapsable mobile collapsed"> <ul> <li>Anyone who is learning about AI but has not meaningfully engaged with it yet.</li> <li>Anyone who has used AI products out of curiosity, but is still looking for useful applications.</li> <li>UX designers who want to use AI tools in their design work.</li> <li>UX researchers who want to accelerate their research with AI tools.</li> <li>UX practitioners who are looking to make their communication and writing more efficient.</li> </ul> </div> </section> <section class="padded bottom collapsable-content"> <h2 class="only small large desktop">What You'll Learn</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> What You'll Learn</h2> <div class="collapsable mobile collapsed"> <p style="list-style-type:disc"><strong><span style="color:#000000">Learn how to interact with generative AI systems</span></strong></p> <ul> <li><span style="color:#000000">Write effective and impactful prompts with genAI tools</span></li> <li><span style="color:#000000">Understand prompt frameworks such as CARE</span></li> <li><span style="color:#000000">Provide appropriate context to genAI tools to save time</span></li> <li><span style="color:#000000">Critical AI vocabulary terms to build foundational understanding</span></li> <li><span style="color:#000000">Common AI pitfalls and how to avoid them</span> such as <span style="color:#000000">hallucinations and sycophancy</span></li> </ul> <p><strong>Consider important topics in the fast-paced world of AI</strong></p> <ul> <li><span style="color:#000000">Ethical, privacy, and safety considerations when using genAI products</span></li> <li><span style="color:#000000">Implementing and communicating about AI in organizations</span></li> </ul> <p style="list-style-type:disc"><strong>Accelerate your work with AI with general applications</strong></p> <ul> <li>Addressing skills gaps</li> <li>Automating tedium</li> <li>Engage with ideation and brainstorming</li> </ul> <p><strong><span style="color:#000000">Apply generative AI tools to your writing</span></strong></p> <ul> <li><span style="color:#000000">Summarizing your own writing to evaluate impact</span></li> <li><span style="color:#000000">Draft generation to help with starting writing projects</span></li> <li><span style="color:#000000">Copy editing according to styleguides and writing samples</span></li> <li><span style="color:#000000">Translation between various languages and improving writing in other languages</span></li> <li><span style="color:#000000">Evaluating and changing tone of voice in communication</span></li> </ul> <p><strong><span style="color:#000000">Plan, conduct, and analyze research more efficiently using AI</span></strong></p> <ul> <li><span style="color:#000000">Preparing participant communication</span></li> <li><span style="color:#000000">Accelerate screener survey writing</span></li> <li><span style="color:#000000">Interview questions and tasks</span></li> <li><span style="color:#000000">Conducting Desk Research responsibly</span></li> <li><span style="color:#000000">AI-based transcription</span></li> <li><span style="color:#000000">Qualitative data summaries and clustering</span></li> <li>Quantitative data analysis and statistics</li> <li>Challenges with synthetic research</li> </ul> <p><strong>Evaluate AI design tools for your workflows</strong></p> <ul> <li><span style="color:#000000">UX copy generation</span></li> <li><span style="color:#000000">Design ideation</span></li> <li><span style="color:#000000">Visual asset creation</span></li> </ul> <p><span style="color:#000000">This course</span><span style="color:#000000"><strong> will NOT cover how to develop AI tools or how to apply UX concepts to AI products.</strong> The course does not focus on any specific AI tool and instead focuses on generalizable skills.</span></p> <p><span style="color:#000000">This course aims to demystify and clarify basic AI concepts, while providing concrete and relevant skills and resources to help UX practitioners understand the current AI landscape.</span></p> </div> </section> <section class="padded bottom collapsable-content"> <h2 class="only small large desktop">This Course Includes</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> This Course Includes</h2> <div class="collapsable mobile collapsed"> <ul> <li>Hands-on exercises with feedback from the instructor</li> <li>Opportunities to ask questions and get answers</li> </ul> </div> </section> <section class="padded bottom collapsable-content"> <h2 class="only small large desktop">Why NN/g</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> Why NN/g</h2> <div class="collapsable mobile collapsed"> <ul> <li aria-level="1" style="list-style-type:disc"><span style="color:#000000"><strong>Expert instructor</strong></span><span style="color:#000000"> presenting their own content</span></li> <li aria-level="1" style="list-style-type:disc"><span style="color:#000000"><strong>Live interaction </strong></span><span style="color:#000000">with instructor and peers (Zoom)</span></li> <li aria-level="1" style="list-style-type:disc"><span style="color:#000000"><strong>Discussion and Q&A</strong></span><span style="color:#000000"> opportunities with instructor</span></li> <li aria-level="1" style="list-style-type:disc"><span style="color:#000000"><strong>Course slides</strong></span><span style="color:#000000"> in a downloadable PDF</span></li> <li aria-level="1" style="list-style-type:disc"><span style="color:#000000"><strong>Private network</strong></span><span style="color:#000000"> of UX professionals (Slack)</span></li> </ul> </div> </section> <section class="padded only small large desktop" id="certificationCredit"> <div class="twelve column grid"> <div class="eight wide"> <h2>UX Certification Credit</h2> <p> Attending this course and passing the exam earns <strong>1 UX Certification credit</strong>, which also counts towards the optional <a href="/ux-certification/specialties/">Interaction Design Specialty</a>. </p> <p>Learn more about <a href="/ux-certification/">NN/g's UX Certification</a> Program.</p> </div> <div class="four wide"> <img loading="lazy" alt="UX Certification Badge from Nielsen Norman Group" src="https://media.nngroup.com/nng-uxc-badge.png" class="certification-badge aligned center"> </div> </div> </section> <div class="twelve column grid end" id="participantSection"> <div class="m-one-wide eight wide" id="commentsSection"> <section class="padded clearfix collapsable-content" id="instructors"> <h2 class="only small large desktop">Instructor</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> Instructor</h2> <div class="collapsable mobile collapsed"> <div class="instructor"> <h3 class="name m-mt-2">Tanner Kohler</h3> <a href="/people/tanner-kohler/"><img loading="lazy" class="portrait" src="https://media.nngroup.com/media/people/photos/20211213_Vegas-tanner.jpg.600x600_q75_autocrop_crop-smart_upscale.jpg" srcset="https://media.nngroup.com/media/people/photos/20211213_Vegas-tanner.jpg.600x600_q75_autocrop_crop-smart_upscale.jpg, https://media.nngroup.com/media/people/photos/20211213_Vegas-tanner.jpg.1200x1200_q75_autocrop_crop-smart_upscale.jpg 2x" alt=""></a> <p><a href="https://www.nngroup.com/people/tanner-kohler/">Tanner Kohler</a> is a User Experience Specialist with Nielsen Norman Group. Tanner's studies have focused on social psychology, and he has researched theories of human motivation and the gamification of learning. He has developed, taught, and evaluated curricula for thousands of full-time volunteers for the Church of Jesus Christ of Latter-Day Saints. He has an MS degree in instructional psychology and technology.</p> </div> </div> </section> </div> <div class="four wide" id="experienceSection"> <section class="collapsable-content"> <h2 class="only small large desktop">NN/g Live Training courses</h2> <h2 class="only mobile neutral collapse-link"><span class="icon fa fa-caret-right"></span> NN/g Live Training courses</h2> <div class="collapsable mobile collapsed"> <p>At the UX event, you get live training with expert instructors over a full day (or two-half day sessions). Learn more about <a href="/training/why-attend/">why you should attend</a>.</p> <div class="gallery"> <img loading="lazy" class="fluid" src="https://media.nngroup.com/media/files/images/Virtual_Networking-opportunities.png.600x450_q75_autocrop_crop-smart_upscale.png" srcset="https://media.nngroup.com/media/files/images/Virtual_Networking-opportunities.png.600x450_q75_autocrop_crop-smart_upscale.png, https://media.nngroup.com/media/files/images/Virtual_Networking-opportunities.png.1200x900_q75_autocrop_crop-smart_upscale.png 2x" alt=""> <img loading="lazy" class="fluid" src="https://media.nngroup.com/media/files/images/Virtual_Live-QA.png.600x450_q75_autocrop_crop-smart_upscale.png" srcset="https://media.nngroup.com/media/files/images/Virtual_Live-QA.png.600x450_q75_autocrop_crop-smart_upscale.png, https://media.nngroup.com/media/files/images/Virtual_Live-QA.png.1200x900_q75_autocrop_crop-smart_upscale.png 2x" alt=""> <img loading="lazy" class="fluid" src="https://media.nngroup.com/media/files/images/Virtual_Interactive-collaborative.png.600x450_q75_autocrop_crop-smart_upscale.png" srcset="https://media.nngroup.com/media/files/images/Virtual_Interactive-collaborative.png.600x450_q75_autocrop_crop-smart_upscale.png, https://media.nngroup.com/media/files/images/Virtual_Interactive-collaborative.png.1200x900_q75_autocrop_crop-smart_upscale.png 2x" alt=""> </div> </div> </section> </div> </div> <section class="padded center aligned pb-0 clearfix" id="registerSection"> <p> <a href="/training/register/485/?selected_course=I29" class="primary call-to-action button">Register for March Virtual Training</a> </p> </section> </div> </div> </div> </section> </main> <footer class="footer"> <div class="wrapper row"> <div class="subscribe"> <h2 class="title-large">Subscribe to Our Newsletter</h2> <p class="body-medium">Get weekly UX articles, videos, and upcoming training events straight to your inbox.</p> <form class="form-validated" 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