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elementor-item-anchor">Portf贸lio</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44035"><a href="https://ga.agency/pt/clientes/" class="elementor-sub-item">Clientes</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44058"><a href="https://ga.agency/pt/satisfacao-do-cliente/" class="elementor-sub-item">Satisfa莽茫o do cliente</a></li></ul></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-pt wpml-ls-current-language wpml-ls-menu-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-has-children menu-item-wpml-ls-2-pt"><a href="https://ga.agency/pt/paid-media/programatico/" title="Portugu锚s" class="elementor-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/uploads/flags/Flag_of_Portugal.png" alt="" /><span class="wpml-ls-display">Portugu锚s</span></a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-en wpml-ls-menu-item wpml-ls-first-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-en"><a href="https://ga.agency/en/paid-media/programmatic/" title="English" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-it wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-it"><a href="https://ga.agency/it/paid-media/programmatic/" title="Italian" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/it.svg" alt="" /><span class="wpml-ls-display">Italian</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-de wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-de"><a href="https://ga.agency/de/paid-media/programmatic/" title="German" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/de.svg" alt="" /><span class="wpml-ls-display">German</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-fr wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-fr"><a href="https://ga.agency/fr/paid-media/programmatique/" title="French" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/fr.svg" alt="" /><span class="wpml-ls-display">French</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-es wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-es"><a href="https://ga.agency/es/sem/programatica/" title="Spanish" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/es.svg" alt="" /><span class="wpml-ls-display">Spanish</span></a></li></ul></li></ul></nav><div class="elementor-menu-toggle" role="button" tabindex="0" aria-label="Menu Toggle" aria-expanded="false"> <i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--open eicon-menu-bar"></i><i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--close eicon-close"></i> <span class="elementor-screen-only">Menu</span></div><nav class="elementor-nav-menu--dropdown elementor-nav-menu__container" aria-hidden="true"><ul id="menu-2-627845e" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-44031"><a href="https://ga.agency/pt/" class="elementor-item" tabindex="-1">Home</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44060"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-item" tabindex="-1">Sobre n贸s</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44061"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-sub-item" tabindex="-1">Sobre n贸s</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44057"><a href="https://ga.agency/pt/premios/" class="elementor-sub-item" tabindex="-1">Pr茅mios</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44033"><a href="https://ga.agency/pt/carreiras/" class="elementor-sub-item" tabindex="-1">Carreiras</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44045"><a href="https://ga.agency/pt/equipa/" class="elementor-sub-item" tabindex="-1">Equipa</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-ancestor current_page_ancestor menu-item-has-children menu-item-44059"><a href="https://ga.agency/pt/servicos/" class="elementor-item" tabindex="-1">Servi莽os</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44062"><a href="https://ga.agency/pt/servicos/" class="elementor-sub-item" tabindex="-1">Servi莽os</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44036"><a href="https://ga.agency/pt/consultoria-seo/" class="elementor-sub-item" tabindex="-1">Consultoria SEO聽</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44051"><a href="https://ga.agency/pt/otimizacao-de-app-store/" class="elementor-sub-item" tabindex="-1">Otimiza莽茫o de App Store</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44047"><a href="https://ga.agency/pt/expansao-internacional/" class="elementor-sub-item" tabindex="-1">Expans茫o internacional</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44048"><a href="https://ga.agency/pt/link-building-digital-pr/" class="elementor-sub-item" tabindex="-1">Link building e Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44037"><a href="https://ga.agency/pt/consultoria-seo/local-seo/" class="elementor-sub-item" tabindex="-1">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44038"><a href="https://ga.agency/pt/consultoria-seo/on-page-seo/" class="elementor-sub-item" tabindex="-1">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44040"><a href="https://ga.agency/pt/consultoria-seo/seo-tecnico/" class="elementor-sub-item" tabindex="-1">SEO t茅cnico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-page-ancestor current-menu-ancestor current-menu-parent current-page-parent current_page_parent current_page_ancestor menu-item-has-children menu-item-44052"><a href="https://ga.agency/pt/paid-media/" class="elementor-sub-item" tabindex="-1">Paid media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44053"><a href="https://ga.agency/pt/paid-media/amazon-marketing/" class="elementor-sub-item" tabindex="-1">Amazon marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44054"><a href="https://ga.agency/pt/paid-media/paid-search/" class="elementor-sub-item" tabindex="-1">Paid search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44055"><a href="https://ga.agency/pt/paid-media/paid-social/" class="elementor-sub-item" tabindex="-1">Paid social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-32584 current_page_item menu-item-44056"><a href="https://ga.agency/pt/paid-media/programatico/" aria-current="page" class="elementor-sub-item elementor-item-active" tabindex="-1">Program谩tico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44049"><a href="https://ga.agency/pt/marketing-de-conteudo/" class="elementor-sub-item" tabindex="-1">Marketing de conte煤do</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44042"><a href="https://ga.agency/pt/conversion-rate-optimisation/" class="elementor-sub-item" tabindex="-1">Conversion rate optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44043"><a href="https://ga.agency/pt/copywriting/" class="elementor-sub-item" tabindex="-1">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44032"><a href="https://ga.agency/pt/analise-de-dados/" class="elementor-sub-item" tabindex="-1">An谩lise de dados</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44044"><a href="https://ga.agency/pt/data-entry/" class="elementor-sub-item" tabindex="-1">Data entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44046"><a href="https://ga.agency/pt/estrategia-de-ecommerce/" class="elementor-sub-item" tabindex="-1">Estrat茅gia de e-commerce</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44039"><a href="https://ga.agency/pt/consultoria-seo/seo-internacional/" class="elementor-sub-item" tabindex="-1">SEO internacional</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-44063"><a href="#" class="elementor-item elementor-item-anchor" tabindex="-1">Portf贸lio</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44035"><a href="https://ga.agency/pt/clientes/" class="elementor-sub-item" tabindex="-1">Clientes</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44058"><a href="https://ga.agency/pt/satisfacao-do-cliente/" class="elementor-sub-item" tabindex="-1">Satisfa莽茫o do cliente</a></li></ul></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-pt wpml-ls-current-language wpml-ls-menu-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-has-children menu-item-wpml-ls-2-pt"><a href="https://ga.agency/pt/paid-media/programatico/" title="Portugu锚s" class="elementor-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/uploads/flags/Flag_of_Portugal.png" alt="" /><span class="wpml-ls-display">Portugu锚s</span></a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-en wpml-ls-menu-item wpml-ls-first-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-en"><a href="https://ga.agency/en/paid-media/programmatic/" title="English" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-it wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-it"><a href="https://ga.agency/it/paid-media/programmatic/" title="Italian" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/it.svg" alt="" /><span class="wpml-ls-display">Italian</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-de wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-de"><a href="https://ga.agency/de/paid-media/programmatic/" title="German" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/de.svg" alt="" /><span class="wpml-ls-display">German</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-fr wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-fr"><a href="https://ga.agency/fr/paid-media/programmatique/" title="French" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/fr.svg" alt="" /><span class="wpml-ls-display">French</span></a></li><li class="menu-item wpml-ls-slot-2 wpml-ls-item wpml-ls-item-es wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-2-es"><a href="https://ga.agency/es/sem/programatica/" title="Spanish" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/es.svg" alt="" /><span class="wpml-ls-display">Spanish</span></a></li></ul></li></ul></nav></div></div></div></div><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-0e59a81" data-id="0e59a81" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-d3fc6d7 elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="d3fc6d7" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/contactos/"> <img width="262" height="62" src="https://ga.agency/wp-content/uploads/2024/02/Group-86-5.png" class="attachment-full size-full wp-image-48350" alt="" /> </a></div></div></div></div></div></header><header class="elementor-section elementor-top-section elementor-element elementor-element-acc234a elementor-section-content-middle elementor-section-full_width elementor-hidden-desktop elementor-section-height-default elementor-section-height-default" data-id="acc234a" data-element_type="section" data-settings="{"background_background":"classic","sticky":"top","sticky_on":["desktop","tablet","mobile"],"sticky_offset":0,"sticky_effects_offset":0}"><div class="elementor-background-overlay"></div><div class="elementor-container elementor-column-gap-no"><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-beef39d" data-id="beef39d" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-f522bdc elementor-widget elementor-widget-image" data-id="f522bdc" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/"> <img width="150" height="150" src="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png" class="attachment-thumbnail size-thumbnail wp-image-59320" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-150x150.png 150w, https://ga.agency/wp-content/uploads/2024/02/new-logo-GA-4-700x700.png 700w" sizes="(max-width: 150px) 100vw, 150px" /> </a></div></div></div></div><div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-aba713c" data-id="aba713c" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-cc43712 elementor-nav-menu__align-center elementor-nav-menu--stretch elementor-nav-menu__text-align-center elementor-nav-menu--dropdown-tablet elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu" data-id="cc43712" data-element_type="widget" data-settings="{"full_width":"stretch","layout":"horizontal","submenu_icon":{"value":"<i class=\"fas fa-caret-down\"><\/i>","library":"fa-solid"},"toggle":"burger"}" data-widget_type="nav-menu.default"><div class="elementor-widget-container"><nav class="elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-grow"><ul id="menu-1-cc43712" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-44080"><a href="https://ga.agency/pt/" class="elementor-item">Home</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44108"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-item">Sobre n贸s</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44109"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-sub-item">Sobre n贸s</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44105"><a href="https://ga.agency/pt/premios/" class="elementor-sub-item">Pr茅mios</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44082"><a href="https://ga.agency/pt/carreiras/" class="elementor-sub-item">Carreiras</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44094"><a href="https://ga.agency/pt/equipa/" class="elementor-sub-item">Equipa</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-ancestor current_page_ancestor menu-item-has-children menu-item-44110"><a href="https://ga.agency/pt/servicos/" class="elementor-item">Servi莽os</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44107"><a href="https://ga.agency/pt/servicos/" class="elementor-sub-item">Servi莽os</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44085"><a href="https://ga.agency/pt/consultoria-seo/" class="elementor-sub-item">Consultoria SEO聽</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44099"><a href="https://ga.agency/pt/otimizacao-de-app-store/" class="elementor-sub-item">Otimiza莽茫o de App Store</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44096"><a href="https://ga.agency/pt/expansao-internacional/" class="elementor-sub-item">Expans茫o internacional</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44097"><a href="https://ga.agency/pt/link-building-digital-pr/" class="elementor-sub-item">Link building e Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44086"><a href="https://ga.agency/pt/consultoria-seo/local-seo/" class="elementor-sub-item">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44087"><a href="https://ga.agency/pt/consultoria-seo/on-page-seo/" class="elementor-sub-item">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44089"><a href="https://ga.agency/pt/consultoria-seo/seo-tecnico/" class="elementor-sub-item">SEO t茅cnico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-page-ancestor current-menu-ancestor current-menu-parent current-page-parent current_page_parent current_page_ancestor menu-item-has-children menu-item-44100"><a href="https://ga.agency/pt/paid-media/" class="elementor-sub-item">Paid media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44101"><a href="https://ga.agency/pt/paid-media/amazon-marketing/" class="elementor-sub-item">Amazon marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44102"><a href="https://ga.agency/pt/paid-media/paid-search/" class="elementor-sub-item">Paid search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44103"><a href="https://ga.agency/pt/paid-media/paid-social/" class="elementor-sub-item">Paid social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-32584 current_page_item menu-item-44104"><a href="https://ga.agency/pt/paid-media/programatico/" aria-current="page" class="elementor-sub-item elementor-item-active">Program谩tico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44098"><a href="https://ga.agency/pt/marketing-de-conteudo/" class="elementor-sub-item">Marketing de conte煤do</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44091"><a href="https://ga.agency/pt/conversion-rate-optimisation/" class="elementor-sub-item">Conversion rate optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44092"><a href="https://ga.agency/pt/copywriting/" class="elementor-sub-item">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44081"><a href="https://ga.agency/pt/analise-de-dados/" class="elementor-sub-item">An谩lise de dados</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44093"><a href="https://ga.agency/pt/data-entry/" class="elementor-sub-item">Data entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44095"><a href="https://ga.agency/pt/estrategia-de-ecommerce/" class="elementor-sub-item">Estrat茅gia de e-commerce</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44088"><a href="https://ga.agency/pt/consultoria-seo/seo-internacional/" class="elementor-sub-item">SEO internacional</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-44111"><a href="#" class="elementor-item elementor-item-anchor">Portf贸lio</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44084"><a href="https://ga.agency/pt/clientes/" class="elementor-sub-item">Clientes</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44106"><a href="https://ga.agency/pt/satisfacao-do-cliente/" class="elementor-sub-item">Satisfa莽茫o do cliente</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44090"><a href="https://ga.agency/pt/contactos/" class="elementor-item">Contactos</a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-pt wpml-ls-current-language wpml-ls-menu-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-has-children menu-item-wpml-ls-112-pt"><a href="https://ga.agency/pt/paid-media/programatico/" title="Portugu锚s" class="elementor-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/uploads/flags/Flag_of_Portugal.png" alt="" /><span class="wpml-ls-display">Portugu锚s</span></a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-en wpml-ls-menu-item wpml-ls-first-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-en"><a href="https://ga.agency/en/paid-media/programmatic/" title="English" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-it wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-it"><a href="https://ga.agency/it/paid-media/programmatic/" title="Italian" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/it.svg" alt="" /><span class="wpml-ls-display">Italian</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-de wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-de"><a href="https://ga.agency/de/paid-media/programmatic/" title="German" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/de.svg" alt="" /><span class="wpml-ls-display">German</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-fr wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-fr"><a href="https://ga.agency/fr/paid-media/programmatique/" title="French" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/fr.svg" alt="" /><span class="wpml-ls-display">French</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-es wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-es"><a href="https://ga.agency/es/sem/programatica/" title="Spanish" class="elementor-sub-item"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/es.svg" alt="" /><span class="wpml-ls-display">Spanish</span></a></li></ul></li></ul></nav><div class="elementor-menu-toggle" role="button" tabindex="0" aria-label="Menu Toggle" aria-expanded="false"> <i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--open eicon-menu-bar"></i><i aria-hidden="true" role="presentation" class="elementor-menu-toggle__icon--close eicon-close"></i> <span class="elementor-screen-only">Menu</span></div><nav class="elementor-nav-menu--dropdown elementor-nav-menu__container" aria-hidden="true"><ul id="menu-2-cc43712" class="elementor-nav-menu"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-44080"><a href="https://ga.agency/pt/" class="elementor-item" tabindex="-1">Home</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44108"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-item" tabindex="-1">Sobre n贸s</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44109"><a href="https://ga.agency/pt/sobre-nos/" class="elementor-sub-item" tabindex="-1">Sobre n贸s</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44105"><a href="https://ga.agency/pt/premios/" class="elementor-sub-item" tabindex="-1">Pr茅mios</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44082"><a href="https://ga.agency/pt/carreiras/" class="elementor-sub-item" tabindex="-1">Carreiras</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44094"><a href="https://ga.agency/pt/equipa/" class="elementor-sub-item" tabindex="-1">Equipa</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-ancestor current_page_ancestor menu-item-has-children menu-item-44110"><a href="https://ga.agency/pt/servicos/" class="elementor-item" tabindex="-1">Servi莽os</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44107"><a href="https://ga.agency/pt/servicos/" class="elementor-sub-item" tabindex="-1">Servi莽os</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-44085"><a href="https://ga.agency/pt/consultoria-seo/" class="elementor-sub-item" tabindex="-1">Consultoria SEO聽</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44099"><a href="https://ga.agency/pt/otimizacao-de-app-store/" class="elementor-sub-item" tabindex="-1">Otimiza莽茫o de App Store</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44096"><a href="https://ga.agency/pt/expansao-internacional/" class="elementor-sub-item" tabindex="-1">Expans茫o internacional</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44097"><a href="https://ga.agency/pt/link-building-digital-pr/" class="elementor-sub-item" tabindex="-1">Link building e Digital PR</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44086"><a href="https://ga.agency/pt/consultoria-seo/local-seo/" class="elementor-sub-item" tabindex="-1">Local SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44087"><a href="https://ga.agency/pt/consultoria-seo/on-page-seo/" class="elementor-sub-item" tabindex="-1">On-Page SEO</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44089"><a href="https://ga.agency/pt/consultoria-seo/seo-tecnico/" class="elementor-sub-item" tabindex="-1">SEO t茅cnico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-page-ancestor current-menu-ancestor current-menu-parent current-page-parent current_page_parent current_page_ancestor menu-item-has-children menu-item-44100"><a href="https://ga.agency/pt/paid-media/" class="elementor-sub-item" tabindex="-1">Paid media</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44101"><a href="https://ga.agency/pt/paid-media/amazon-marketing/" class="elementor-sub-item" tabindex="-1">Amazon marketing</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44102"><a href="https://ga.agency/pt/paid-media/paid-search/" class="elementor-sub-item" tabindex="-1">Paid search</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44103"><a href="https://ga.agency/pt/paid-media/paid-social/" class="elementor-sub-item" tabindex="-1">Paid social</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page current-menu-item page_item page-item-32584 current_page_item menu-item-44104"><a href="https://ga.agency/pt/paid-media/programatico/" aria-current="page" class="elementor-sub-item elementor-item-active" tabindex="-1">Program谩tico</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44098"><a href="https://ga.agency/pt/marketing-de-conteudo/" class="elementor-sub-item" tabindex="-1">Marketing de conte煤do</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44091"><a href="https://ga.agency/pt/conversion-rate-optimisation/" class="elementor-sub-item" tabindex="-1">Conversion rate optimisation</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44092"><a href="https://ga.agency/pt/copywriting/" class="elementor-sub-item" tabindex="-1">Copywriting</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44081"><a href="https://ga.agency/pt/analise-de-dados/" class="elementor-sub-item" tabindex="-1">An谩lise de dados</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44093"><a href="https://ga.agency/pt/data-entry/" class="elementor-sub-item" tabindex="-1">Data entry</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44095"><a href="https://ga.agency/pt/estrategia-de-ecommerce/" class="elementor-sub-item" tabindex="-1">Estrat茅gia de e-commerce</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44088"><a href="https://ga.agency/pt/consultoria-seo/seo-internacional/" class="elementor-sub-item" tabindex="-1">SEO internacional</a></li></ul></li><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-44111"><a href="#" class="elementor-item elementor-item-anchor" tabindex="-1">Portf贸lio</a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44084"><a href="https://ga.agency/pt/clientes/" class="elementor-sub-item" tabindex="-1">Clientes</a></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44106"><a href="https://ga.agency/pt/satisfacao-do-cliente/" class="elementor-sub-item" tabindex="-1">Satisfa莽茫o do cliente</a></li></ul></li><li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-44090"><a href="https://ga.agency/pt/contactos/" class="elementor-item" tabindex="-1">Contactos</a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-pt wpml-ls-current-language wpml-ls-menu-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-has-children menu-item-wpml-ls-112-pt"><a href="https://ga.agency/pt/paid-media/programatico/" title="Portugu锚s" class="elementor-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/uploads/flags/Flag_of_Portugal.png" alt="" /><span class="wpml-ls-display">Portugu锚s</span></a><ul class="sub-menu elementor-nav-menu--dropdown"><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-en wpml-ls-menu-item wpml-ls-first-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-en"><a href="https://ga.agency/en/paid-media/programmatic/" title="English" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/en.svg" alt="" /><span class="wpml-ls-display">English</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-it wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-it"><a href="https://ga.agency/it/paid-media/programmatic/" title="Italian" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/it.svg" alt="" /><span class="wpml-ls-display">Italian</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-de wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-de"><a href="https://ga.agency/de/paid-media/programmatic/" title="German" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/de.svg" alt="" /><span class="wpml-ls-display">German</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-fr wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-fr"><a href="https://ga.agency/fr/paid-media/programmatique/" title="French" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/fr.svg" alt="" /><span class="wpml-ls-display">French</span></a></li><li class="menu-item wpml-ls-slot-112 wpml-ls-item wpml-ls-item-es wpml-ls-menu-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-112-es"><a href="https://ga.agency/es/sem/programatica/" title="Spanish" class="elementor-sub-item" tabindex="-1"><img class="wpml-ls-flag" src="https://ga.agency/wp-content/plugins/sitepress-multilingual-cms/res/flags/es.svg" alt="" /><span class="wpml-ls-display">Spanish</span></a></li></ul></li></ul></nav></div></div></div></div><div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-4b8cf45" data-id="4b8cf45" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-12196f2 elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="12196f2" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/en/contact-us/"> <img width="262" height="62" src="https://ga.agency/wp-content/uploads/2024/02/Group-57.png" class="attachment-full size-full wp-image-43924" alt="" /> </a></div></div></div></div></div></header></div><div data-elementor-type="wp-page" data-elementor-id="32584" class="elementor elementor-32584 elementor-1484" data-elementor-post-type="page"><section class="elementor-section elementor-top-section elementor-element elementor-element-3db075bb elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="3db075bb" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a856a2a" data-id="6a856a2a" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><section class="elementor-section elementor-inner-section elementor-element elementor-element-40c496ed elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="40c496ed" data-element_type="section"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-65d94fca" data-id="65d94fca" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-7d3002dc elementor-widget-mobile__width-initial elementor-widget elementor-widget-heading" data-id="7d3002dc" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h1 class="elementor-heading-title elementor-size-medium">Program谩tico</h1></div></div><div class="elementor-element elementor-element-932f0e7 elementor-widget elementor-widget-heading" data-id="932f0e7" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h4 class="elementor-heading-title elementor-size-default">Os nossos parceiros:</h4></div></div><div class="elementor-element elementor-element-8a47c94 elementor-widget elementor-widget-image" data-id="8a47c94" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <img loading="lazy" decoding="async" width="1274" height="152" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/09/partners.png" class="attachment-full size-full wp-image-28797 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/09/partners.png 1274w, https://ga.agency/wp-content/uploads/2023/09/partners-300x36.png 300w, https://ga.agency/wp-content/uploads/2023/09/partners-1024x122.png 1024w, https://ga.agency/wp-content/uploads/2023/09/partners-768x92.png 768w" sizes="(max-width: 1274px) 100vw, 1274px" /><noscript><img loading="lazy" decoding="async" width="1274" height="152" src="https://ga.agency/wp-content/uploads/2023/09/partners.png" class="attachment-full size-full wp-image-28797 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/09/partners.png 1274w, https://ga.agency/wp-content/uploads/2023/09/partners-300x36.png 300w, https://ga.agency/wp-content/uploads/2023/09/partners-1024x122.png 1024w, https://ga.agency/wp-content/uploads/2023/09/partners-768x92.png 768w" sizes="(max-width: 1274px) 100vw, 1274px" /></noscript></div></div></div></div><div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-496a60cc" data-id="496a60cc" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-737fff0b elementor-widget elementor-widget-heading" data-id="737fff0b" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-default"><font>ESTRAT脡GIA PERSONALIZADA E</font> <font><font>RESULTADOS MENSUR脕VEIS</font></font></h2></div></div><div class="elementor-element elementor-element-3486345f elementor-widget elementor-widget-text-editor" data-id="3486345f" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><p>Entregamos campanhas eficazes atrav茅s de personaliza莽茫o orientada por dados e otimiza莽茫o em tempo real, proporcionando-lhe maior controlo e visibilidade sobre as suas campanhas.</p><p>Na GA Agency, orgulhamo-nos da nossa equipa internacional de especialistas que o ajudam a alcan莽ar o p煤blico certo, implementar otimiza莽玫es importantes nas suas campanhas e obter os resultados que procura.</p></div></div><div class="elementor-element elementor-element-529c9b83 elementor-widget elementor-widget-image" data-id="529c9b83" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/contacte-nos/"> <img decoding="async" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/elementor/thumbs/contact-us-1-qk3cpuysck5deal6nw6jxb2a1bo2ihnltkp1uuv9ik.png" title="" alt="contacte-nos" class="elementor-animation-grow lazyload" loading="lazy" /><noscript><img decoding="async" src="https://ga.agency/wp-content/uploads/elementor/thumbs/contact-us-1-qk3cpuysck5deal6nw6jxb2a1bo2ihnltkp1uuv9ik.png" title="" alt="contacte-nos" class="elementor-animation-grow lazyload" loading="lazy" /></noscript> </a></div></div></div></div></div></section></div></div></div></section><div class="elementor-element elementor-element-6df8453e e-flex e-con-boxed e-con e-parent" data-id="6df8453e" data-element_type="container" data-settings="{"background_background":"classic"}"><div class="e-con-inner"><div class="elementor-element elementor-element-7351aef1 e-con-full e-flex e-con e-child" data-id="7351aef1" data-element_type="container"><div class="elementor-element elementor-element-4dad1b2f elementor-widget elementor-widget-heading" data-id="4dad1b2f" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><h2 class="elementor-heading-title elementor-size-medium">Servi莽os Program谩ticos</h2></div></div><div class="elementor-element elementor-element-c0d5ad4 elementor-widget elementor-widget-text-editor" data-id="c0d5ad4" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><p>A publicidade program谩tica permite que os anunciantes utilizem a aprendizagem autom谩tica e um software altamente inteligente para planear e comprar meios de comunica莽茫o social de forma eficaz e em grande escala. Com an煤ncios program谩ticos altamente segmentados e orientados por dados, abrangendo todas as etapas do funil de convers茫o, podemos ajud谩-lo a potenciar a sua estrat茅gia de marketing digital. Trabalhamos com uma variedade de fornecedores program谩ticos, garantindo que as nossas estrat茅gias s茫o detalhadamente adaptadas aos seus objetivos de marketing.</p></div></div><div class="elementor-element elementor-element-3ead36fb elementor-hidden-desktop elementor-hidden-mobile elementor-widget elementor-widget-toggle" data-id="3ead36fb" data-element_type="widget" data-widget_type="toggle.default"><div class="elementor-widget-container"><div class="elementor-toggle"><div class="elementor-toggle-item"><h3 id="elementor-tab-title-1051" class="elementor-tab-title" data-tab="1" role="button" aria-controls="elementor-tab-content-1051" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Gest茫o de campanhas</a></h3><div id="elementor-tab-content-1051" class="elementor-tab-content elementor-clearfix" data-tab="1" role="region" aria-labelledby="elementor-tab-title-1051"><p>Garantimos que otimizamos as suas campanhas de display program谩tico atrav茅s da combina莽茫o certa de informa莽玫es de dados, segmenta莽茫o de p煤blico, tecnologia e solu莽玫es criativas. Isso impulsiona e proporciona os resultados que procura para alcan莽ar campanhas bem-sucedidas.</p></div></div><div class="elementor-toggle-item"><h3 id="elementor-tab-title-1052" class="elementor-tab-title" data-tab="2" role="button" aria-controls="elementor-tab-content-1052" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Relat贸rios personalizados</a></h3><div id="elementor-tab-content-1052" class="elementor-tab-content elementor-clearfix" data-tab="2" role="region" aria-labelledby="elementor-tab-title-1052"><p>Criamos um painel de controlo personalizado que se centra no desempenho das suas campanhas, destacando as 谩reas onde existe potencial para um maior crescimento. O relat贸rio ser谩 atualizado de forma constante e din芒mica para refletir os dados de desempenho mais recentes.</p></div></div></div></div></div></div><div class="elementor-element elementor-element-2cb6c8e6 e-con-full e-flex e-con e-child" data-id="2cb6c8e6" data-element_type="container"><div class="elementor-element elementor-element-758c1ecc elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="758c1ecc" data-element_type="widget" data-settings="{"motion_fx_motion_fx_scrolling":"yes","motion_fx_translateY_effect":"yes","motion_fx_translateY_speed":{"unit":"px","size":2.20000000000000017763568394002504646778106689453125,"sizes":[]},"motion_fx_translateY_affectedRange":{"unit":"%","size":"","sizes":{"start":0,"end":100}},"motion_fx_devices":["desktop","tablet","mobile"]}" data-widget_type="image.default"><div class="elementor-widget-container"> <img loading="lazy" decoding="async" width="450" height="450" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Mask-group.png" class="attachment-large size-large wp-image-21625 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /><noscript><img loading="lazy" decoding="async" width="450" height="450" src="https://ga.agency/wp-content/uploads/2023/07/Mask-group.png" class="attachment-large size-large wp-image-21625 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /></noscript></div></div></div><div class="elementor-element elementor-element-34224b3f e-con-full e-flex e-con e-child" data-id="34224b3f" data-element_type="container"><div class="elementor-element elementor-element-220e7887 elementor-widget elementor-widget-html" data-id="220e7887" data-element_type="widget" data-widget_type="html.default"><div class="elementor-widget-container"></div></div><div class="elementor-element elementor-element-4540d341 elementor-hidden-tablet elementor-widget elementor-widget-toggle" data-id="4540d341" data-element_type="widget" data-widget_type="toggle.default"><div class="elementor-widget-container"><div class="elementor-toggle"><div class="elementor-toggle-item"><h3 id="elementor-tab-title-1161" class="elementor-tab-title" data-tab="1" role="button" aria-controls="elementor-tab-content-1161" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Gest茫o de campanhas</a></h3><div id="elementor-tab-content-1161" class="elementor-tab-content elementor-clearfix" data-tab="1" role="region" aria-labelledby="elementor-tab-title-1161"><p>Garantimos que otimizamos as suas campanhas de display program谩tico atrav茅s da combina莽茫o certa de informa莽玫es de dados, segmenta莽茫o de p煤blico, tecnologia e solu莽玫es criativas. Isso impulsiona e proporciona os resultados que procura para alcan莽ar campanhas bem-sucedidas.</p></div></div><div class="elementor-toggle-item"><h3 id="elementor-tab-title-1162" class="elementor-tab-title" data-tab="2" role="button" aria-controls="elementor-tab-content-1162" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Relat贸rios personalizados</a></h3><div id="elementor-tab-content-1162" class="elementor-tab-content elementor-clearfix" data-tab="2" role="region" aria-labelledby="elementor-tab-title-1162"><p>Criamos um painel de controlo personalizado que se centra no desempenho das suas campanhas, destacando as 谩reas onde existe potencial para um maior crescimento. O relat贸rio ser谩 atualizado de forma constante e din芒mica para refletir os dados de desempenho mais recentes.</p></div></div></div></div></div></div></div></div><div class="elementor-element elementor-element-72315458 e-con-full e-flex e-con e-parent" data-id="72315458" data-element_type="container" data-settings="{"background_background":"classic"}"></div><div class="elementor-element elementor-element-639e0401 e-flex e-con-boxed e-con e-parent" data-id="639e0401" data-element_type="container" data-settings="{"background_background":"classic"}"><div class="e-con-inner"><div class="elementor-element elementor-element-d700388 e-con-full e-flex e-con e-child" data-id="d700388" data-element_type="container"><div class="elementor-element elementor-element-300f14a6 elementor-widget elementor-widget-toggle" data-id="300f14a6" data-element_type="widget" data-widget_type="toggle.default"><div class="elementor-widget-container"><div class="elementor-toggle"><div class="elementor-toggle-item"><h3 id="elementor-tab-title-8061" class="elementor-tab-title" data-tab="1" role="button" aria-controls="elementor-tab-content-8061" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Parceiros Program谩ticos</a></h3><div id="elementor-tab-content-8061" class="elementor-tab-content elementor-clearfix" data-tab="1" role="region" aria-labelledby="elementor-tab-title-8061"><p>Garantir que escolhe o fornecedor program谩tico adequado para a sua atividade de marketing pode ser desafiador. Aqui na GA Agency, temos experi锚ncia em trabalhar com uma variedade de parceiros program谩ticos, desde o DV360 at茅 plataformas de publicidade self-serve, para encontrar a melhor solu莽茫o para as necessidades da sua empresa.</p></div></div><div class="elementor-toggle-item"><h3 id="elementor-tab-title-8062" class="elementor-tab-title" data-tab="2" role="button" aria-controls="elementor-tab-content-8062" aria-expanded="false"> <span class="elementor-toggle-icon elementor-toggle-icon-right" aria-hidden="true"> <span class="elementor-toggle-icon-closed"><i class="fas fa-caret-right"></i></span> <span class="elementor-toggle-icon-opened"><i class="elementor-toggle-icon-opened fas fa-caret-up"></i></span> </span> <a class="elementor-toggle-title" tabindex="0">Remarketing</a></h3><div id="elementor-tab-content-8062" class="elementor-tab-content elementor-clearfix" data-tab="2" role="region" aria-labelledby="elementor-tab-title-8062"><p>脌 medida que entramos numa era de publicidade focada na privacidade, os dados de primeira parte nunca foram t茫o importantes para obter vantagem competitiva. Apoiamos-lhe na constru莽茫o de uma abordagem de retargeting voltada tanto para a convers茫o como para a reten莽茫o.</p></div></div></div></div></div></div><div class="elementor-element elementor-element-2d767fbc e-con-full e-flex e-con e-child" data-id="2d767fbc" data-element_type="container"><div class="elementor-element elementor-element-4ec4c18e elementor-hidden-mobile elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="4ec4c18e" data-element_type="widget" data-settings="{"motion_fx_motion_fx_scrolling":"yes","motion_fx_translateY_effect":"yes","motion_fx_translateY_speed":{"unit":"px","size":2.20000000000000017763568394002504646778106689453125,"sizes":[]},"motion_fx_translateY_affectedRange":{"unit":"%","size":"","sizes":{"start":0,"end":100}},"motion_fx_devices":["desktop","tablet","mobile"]}" data-widget_type="image.default"><div class="elementor-widget-container"> <img loading="lazy" decoding="async" width="450" height="450" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Mask-group-1.png" class="attachment-full size-full wp-image-21712 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group-1.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-1-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-1-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /><noscript><img loading="lazy" decoding="async" width="450" height="450" src="https://ga.agency/wp-content/uploads/2023/07/Mask-group-1.png" class="attachment-full size-full wp-image-21712 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/07/Mask-group-1.png 450w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-1-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/07/Mask-group-1-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /></noscript></div></div></div><div class="elementor-element elementor-element-1abcd2b2 e-con-full e-flex e-con e-child" data-id="1abcd2b2" data-element_type="container"><div class="elementor-element elementor-element-51c9bb20 elementor-widget elementor-widget-text-editor" data-id="51c9bb20" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><p>Os nossos servi莽os de publicidade program谩tica tiram partido do poder da aprendizagem autom谩tica e de software inteligente para o ajudar a planear e a comprar meios de forma eficiente e em grande escala. Atrav茅s de an煤ncios program谩ticos altamente segmentados e orientados por dados que abrangem todas as etapas do funil de convers茫o, podemos melhorar a sua estrat茅gia de marketing digital. Ao trabalharmos com uma variedade de fornecedores program谩ticos, garantimos que as nossas estrat茅gias s茫o especificamente adaptadas aos seus objetivos de marketing espec铆ficos, assegurando um alcance m谩ximo, envolvimento e retorno sobre o investimento. Com a nossa experi锚ncia em publicidade program谩tica, pode otimizar as suas campanhas publicit谩rias, alcan莽ar eficazmente o seu p煤blico-alvo e alcan莽ar os seus objetivos de neg贸cios.</p></div></div></div></div></div><section class="elementor-section elementor-top-section elementor-element elementor-element-2e3f0a76 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="2e3f0a76" data-element_type="section" data-settings="{"background_background":"classic"}"><div class="elementor-container elementor-column-gap-default"><div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-44b8092c" data-id="44b8092c" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-64511d7b elementor-widget elementor-widget-heading" data-id="64511d7b" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-medium">Porqu锚 escolher <br>a GA Agency</p></div></div><div class="elementor-element elementor-element-24b22fc elementor-widget elementor-widget-text-editor" data-id="24b22fc" data-element_type="widget" data-widget_type="text-editor.default"><div class="elementor-widget-container"><p>A GA Agency 茅 uma ag锚ncia de marketing digital premiada que ajuda marcas de todo o mundo a aumentar os seus neg贸cios e receitas no espa莽o online. A nossa estrat茅gia e abordagem baseada em dados permitem-nos construir uma estrat茅gia de marketing digital eficaz e personalizada para levar o seu neg贸cio ao pr贸ximo n铆vel, concentrando-nos nos valores e objectivos de neg贸cio da sua empresa.</p><p>Com clientes de todas as dimens玫es, damos apoio tanto no planeamento estrat茅gico a longo prazo como no planeamento t谩tico a curto prazo, adaptado 脿 sua empresa.</p></div></div><div class="elementor-element elementor-element-5e4dc2d elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-image" data-id="5e4dc2d" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/sobre-nos/"> <img loading="lazy" decoding="async" width="338" height="128" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /><noscript><img loading="lazy" decoding="async" width="338" height="128" src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /></noscript> </a></div></div></div></div><div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4686d9ba elementor-hidden-tablet" data-id="4686d9ba" data-element_type="column"><div class="elementor-widget-wrap elementor-element-populated"><div class="elementor-element elementor-element-47205757 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="47205757" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img class="lazyload" decoding="async" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Group-19-3.png" title="Group 19" alt="Group 19" loading="lazy" /><noscript><img class="lazyload" decoding="async" src="https://ga.agency/wp-content/uploads/2023/07/Group-19-3.png" title="Group 19" alt="Group 19" loading="lazy" /></noscript></figure><div class="elementor-image-box-content"><p class="elementor-image-box-title">INTERNACIONAL</p><p class="elementor-image-box-description">A nossa equipa interna global garante que compreendemos todas as nuances do seu mercado local. Somos capazes de implementar estrat茅gias regionais complexas e personalizadas com facilidade, perfeitamente alinhado com os seus objectivos comerciais.</p></div></div></div></div><div class="elementor-element elementor-element-66b987aa elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="66b987aa" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img class="lazyload" decoding="async" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Group-24.png" title="Group 24" alt="Group 24" loading="lazy" /><noscript><img class="lazyload" decoding="async" src="https://ga.agency/wp-content/uploads/2023/07/Group-24.png" title="Group 24" alt="Group 24" loading="lazy" /></noscript></figure><div class="elementor-image-box-content"><p class="elementor-image-box-title">A ELEVAR EXPECTATIVAS</p><p class="elementor-image-box-description">Adoptamos as tecnologias mais recentes e as melhores pr谩ticas de trabalho. Com objectivos claros e KPIs transparentes, n茫o s贸 cumprimos como vamos mais al茅m, ultrapassando todas as expectativas.</p></div></div></div></div><div class="elementor-element elementor-element-3d3d0f12 elementor-position-left elementor-vertical-align-top elementor-widget elementor-widget-image-box" data-id="3d3d0f12" data-element_type="widget" data-widget_type="image-box.default"><div class="elementor-widget-container"><div class="elementor-image-box-wrapper"><figure class="elementor-image-box-img"><img class="lazyload" decoding="async" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/07/Group-21-1.png" title="Group 21" alt="Group 21" loading="lazy" /><noscript><img class="lazyload" decoding="async" src="https://ga.agency/wp-content/uploads/2023/07/Group-21-1.png" title="Group 21" alt="Group 21" loading="lazy" /></noscript></figure><div class="elementor-image-box-content"><p class="elementor-image-box-title">PARCERIAS DE IMPACTO</p><p class="elementor-image-box-description">A compatibilidade e a transpar锚ncia s茫o a ess锚ncia de qualquer colabora莽茫o bem sucedida com os nossos clientes. Tornamo-nos uma extens茫o da sua equipa, trabalhando lado a lado para o seu sucesso e a cria莽茫o de confian莽a atrav茅s de uma comunica莽茫o e de relat贸rios consistentes.</p></div></div></div></div><div class="elementor-element elementor-element-b66a637 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="b66a637" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/sobre-nos/"> <img loading="lazy" decoding="async" width="338" height="128" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /><noscript><img loading="lazy" decoding="async" width="338" height="128" src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /></noscript> </a></div></div></div></div></div></section><div class="elementor-element elementor-element-13a99d25 e-flex e-con-boxed e-con e-parent" data-id="13a99d25" data-element_type="container"><div class="e-con-inner"><div class="elementor-element elementor-element-2ac97088 e-con-full e-flex e-con e-child" data-id="2ac97088" data-element_type="container"><div class="elementor-element elementor-element-77d433e elementor-widget elementor-widget-heading" data-id="77d433e" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-medium">Trabalhamos <br>com as <br>melhores</p></div></div><div class="elementor-element elementor-element-6de15e92 elementor-widget elementor-widget-heading" data-id="6de15e92" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-default">MARCAS EM TODO O MUNDO</p></div></div></div><div class="elementor-element elementor-element-9224f38 e-con-full e-flex e-con e-child" data-id="9224f38" data-element_type="container"><div class="elementor-element elementor-element-529be329 elementor-widget elementor-widget-image" data-id="529be329" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <img loading="lazy" decoding="async" width="692" height="450" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45.png" class="attachment-full size-full wp-image-24390 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45.png 692w, https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45-300x195.png 300w" sizes="(max-width: 692px) 100vw, 692px" /><noscript><img loading="lazy" decoding="async" width="692" height="450" src="https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45.png" class="attachment-full size-full wp-image-24390 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45.png 692w, https://ga.agency/wp-content/uploads/2023/08/Untitled-design-45-300x195.png 300w" sizes="(max-width: 692px) 100vw, 692px" /></noscript></div></div><div class="elementor-element elementor-element-71498f18 elementor-widget elementor-widget-image" data-id="71498f18" data-element_type="widget" data-widget_type="image.default"><div class="elementor-widget-container"> <a href="https://ga.agency/pt/clientes/"> <img loading="lazy" decoding="async" width="338" height="128" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /><noscript><img loading="lazy" decoding="async" width="338" height="128" src="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png" class="elementor-animation-grow attachment-full size-full wp-image-41821 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2024/02/our-team-1.png 338w, https://ga.agency/wp-content/uploads/2024/02/our-team-1-300x114.png 300w" sizes="(max-width: 338px) 100vw, 338px" /></noscript> </a></div></div></div></div></div><div class="elementor-element elementor-element-04256c2 e-flex e-con-boxed e-con e-parent" data-id="04256c2" data-element_type="container" data-settings="{"background_background":"classic"}"><div class="e-con-inner"><div class="elementor-element elementor-element-a5d324d elementor-widget elementor-widget-heading" data-id="a5d324d" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-medium">Os nossos pr茅mios e certifica莽玫es</p></div></div><div class="elementor-element elementor-element-1c945f7 elementor-hidden-mobile elementor-hidden-tablet elementor-widget elementor-widget-image" data-id="1c945f7" data-element_type="widget" data-settings="{"motion_fx_motion_fx_scrolling":"yes","motion_fx_translateY_effect":"yes","motion_fx_translateY_speed":{"unit":"px","size":2,"sizes":[]},"motion_fx_translateY_affectedRange":{"unit":"%","size":"","sizes":{"start":0,"end":100}},"motion_fx_devices":["desktop","tablet","mobile"]}" data-widget_type="image.default"><div class="elementor-widget-container"> <img loading="lazy" decoding="async" width="450" height="450" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" data-src="https://ga.agency/wp-content/uploads/2023/08/Mask-group-6.png" class="attachment-large size-large wp-image-22733 lazyload" alt="" data-srcset="https://ga.agency/wp-content/uploads/2023/08/Mask-group-6.png 450w, https://ga.agency/wp-content/uploads/2023/08/Mask-group-6-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/08/Mask-group-6-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /><noscript><img loading="lazy" decoding="async" width="450" height="450" src="https://ga.agency/wp-content/uploads/2023/08/Mask-group-6.png" class="attachment-large size-large wp-image-22733 lazyload" alt="" srcset="https://ga.agency/wp-content/uploads/2023/08/Mask-group-6.png 450w, https://ga.agency/wp-content/uploads/2023/08/Mask-group-6-300x300.png 300w, https://ga.agency/wp-content/uploads/2023/08/Mask-group-6-150x150.png 150w" sizes="(max-width: 450px) 100vw, 450px" /></noscript></div></div><div class="elementor-element elementor-element-3735c31 elementor-widget elementor-widget-image-carousel" data-id="3735c31" data-element_type="widget" data-settings="{"slides_to_show":"5","slides_to_show_mobile":"3","slides_to_scroll":"1","navigation":"none","autoplay_speed":500,"speed":1000,"autoplay":"yes","pause_on_hover":"yes","pause_on_interaction":"yes","infinite":"yes"}" data-widget_type="image-carousel.default"><div class="elementor-widget-container"><div class="elementor-image-carousel-wrapper swiper" role="region" 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elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/case-studies/expedia-case-study/"> LEIA MAIS </a></div></div></div></div></div></div><div class="elementor-element elementor-element-467d1005 e-con-full e-flex e-con e-child" data-id="467d1005" data-element_type="container"><div class="elementor-element elementor-element-75b91e78 elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="75b91e78" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2022/11/5-1-1024x692.png);" role="img" aria-label="5"></div><div class="elementor-cta__bg-overlay"></div></div><div 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elementor-widget-call-to-action" data-id="aa6dbc5" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2022/11/11-1-1024x692.png);" role="img" aria-label="11"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><div class="elementor-cta__title elementor-cta__content-item elementor-content-item"> A-COLD-WALL*</div><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"><p>95% DE VENDAS ESGOTADAS AP脫S 24 HORAS DO LAN脟AMENTO</p></div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/case-studies/a-cold-wall/"> LEIA MAIS </a></div></div></div></div></div></div><div class="elementor-element elementor-element-75ca5808 e-con-full e-flex e-con e-child" data-id="75ca5808" data-element_type="container"><div class="elementor-element elementor-element-5cddea56 e-flex e-con-boxed e-con e-child" data-id="5cddea56" data-element_type="container"><div class="e-con-inner"><div class="elementor-element elementor-element-4c1df78b elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="4c1df78b" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2022/11/9-1-1024x692.png);" role="img" aria-label="9"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><div class="elementor-cta__title elementor-cta__content-item elementor-content-item"> ProChile UK</div><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"><p>+982.399 ALCANCE TOTAL DE AUDI脢NCIA</p></div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/case-studies/pro-chile/"> LEIA MAIS </a></div></div></div></div></div></div></div><div class="elementor-element elementor-element-3ca0148e e-flex e-con-boxed e-con e-child" data-id="3ca0148e" data-element_type="container"><div class="e-con-inner"><div class="elementor-element elementor-element-19fde48 elementor-cta--skin-cover elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action" data-id="19fde48" data-element_type="widget" data-widget_type="call-to-action.default"><div class="elementor-widget-container"><div class="elementor-cta"><div class="elementor-cta__bg-wrapper"><div class="elementor-cta__bg elementor-bg" style="background-image: url(https://ga.agency/wp-content/uploads/2022/11/7-1-1024x692.png);" role="img" aria-label="7"></div><div class="elementor-cta__bg-overlay"></div></div><div class="elementor-cta__content"><div class="elementor-cta__title elementor-cta__content-item elementor-content-item"> Molteni & C</div><div class="elementor-cta__description elementor-cta__content-item elementor-content-item"><p>AUMENTO DE 10% NA DESCOBERTA</p></div><div class="elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item "> <a class="elementor-cta__button elementor-button elementor-size-" href="https://ga.agency/en/case-studies/molteni-and-c/"> LEIA MAIS </a></div></div></div></div></div></div></div></div></div><div class="elementor-element elementor-element-8d46faf e-flex e-con-boxed e-con e-parent" data-id="8d46faf" data-element_type="container"><div class="e-con-inner"><div class="elementor-element elementor-element-74db7a95 e-con-full e-flex e-con e-child" data-id="74db7a95" data-element_type="container"><div class="elementor-element elementor-element-5759cca4 elementor-widget elementor-widget-heading" data-id="5759cca4" data-element_type="widget" data-widget_type="heading.default"><div class="elementor-widget-container"><p class="elementor-heading-title elementor-size-medium">Perguntas mais frequentes</p></div></div><div class="elementor-element elementor-element-37e5eec elementor-hidden-desktop elementor-hidden-mobile elementor-widget elementor-widget-accordion" data-id="37e5eec" data-element_type="widget" data-widget_type="accordion.default"><div class="elementor-widget-container"><div class="elementor-accordion"><div class="elementor-accordion-item"><h2 id="elementor-tab-title-5861" class="elementor-tab-title" data-tab="1" role="button" aria-controls="elementor-tab-content-5861" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">Como Funciona a Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-5861" class="elementor-tab-content elementor-clearfix" data-tab="1" role="region" aria-labelledby="elementor-tab-title-5861"><p>A publicidade program谩tica 茅 um tipo de publicidade digital que utiliza tecnologia automatizada e algoritmos para comprar e vender espa莽o publicit谩rio em tempo real. Aqui est谩 uma vis茫o geral passo a passo de como a publicidade program谩tica funciona:</p><ol><li><p>Um anunciante ou ag锚ncia cria uma campanha publicit谩ria e define crit茅rios de segmenta莽茫o, como demografia, interesses ou comportamentos.</p></li><li><p>Os anunciantes licitam o espa莽o publicit谩rio em v谩rios websites e aplica莽玫es atrav茅s de uma plataforma de publicidade program谩tica, como uma plataforma de demanda (DSP, do ingl锚s demand-side platform).</p></li><li><p>Os editores disponibilizam o seu invent谩rio de an煤ncios em bolsas de publicidade, onde os anunciantes podem licitar em tempo real.</p></li><li><p>O DSP utiliza dados e algoritmos para determinar o melhor local para a coloca莽茫o do an煤ncio para o anunciante com base nos crit茅rios de segmenta莽茫o e na licita莽茫o.</p></li><li><p>Uma vez determinada a coloca莽茫o do an煤ncio, o an煤ncio 茅 apresentado ao utilizador no website ou aplica莽茫o em tempo real.</p></li><li><p>A plataforma de an煤ncios mede o sucesso da campanha publicit谩ria e fornece informa莽玫es sobre o seu desempenho, como impress玫es, cliques e convers玫es.</p></li></ol><p>Todo este processo pode ocorrer em quest茫o de milissegundos, tornando a publicidade program谩tica uma forma r谩pida e eficiente de comprar e vender espa莽o publicit谩rio.</p></div></div><div class="elementor-accordion-item"><h2 id="elementor-tab-title-5862" class="elementor-tab-title" data-tab="2" role="button" aria-controls="elementor-tab-content-5862" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">O que 茅 a Licita莽茫o em Tempo Real na Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-5862" class="elementor-tab-content elementor-clearfix" data-tab="2" role="region" aria-labelledby="elementor-tab-title-5862"><p>A licita莽茫o em tempo real (RTB) 茅 um componente crucial da publicidade program谩tica que permite aos anunciantes licitar em invent谩rio publicit谩rio em tempo real, com base em uma base por impress茫o.</p><p>O RTB permite aos anunciantes adquirir invent谩rio publicit谩rio com base em uma base por impress茫o, em vez de comprar grandes blocos de espa莽o publicit谩rio, o que pode ser menos eficiente e menos direcionado. Atrav茅s do uso do RTB, os anunciantes podem licitar para a coloca莽茫o correta do an煤ncio no momento certo, alcan莽ando o seu p煤blico-alvo desejado com um grau superior de precis茫o e relev芒ncia.</p></div></div><div class="elementor-accordion-item"><h2 id="elementor-tab-title-5863" class="elementor-tab-title" data-tab="3" role="button" aria-controls="elementor-tab-content-5863" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">Como Medir o Sucesso de uma Campanha de Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-5863" class="elementor-tab-content elementor-clearfix" data-tab="3" role="region" aria-labelledby="elementor-tab-title-5863"><p>Para medir o sucesso de uma campanha de publicidade program谩tica, pode acompanhar v谩rios indicadores-chave de desempenho (KPIs) que indicam a efic谩cia da sua campanha. Aqui est茫o alguns indicadores comuns usados para medir o sucesso da publicidade program谩tica:</p><ol><li><p><b>Impress玫es</b>: O n煤mero de vezes que o seu an煤ncio foi exibido a um utilizador.</p></li><li><p><b>Taxa de Cliques (CTR)</b>: A percentagem de utilizadores que clicaram no seu an煤ncio em rela莽茫o ao n煤mero total de impress玫es.</p></li><li><p><b>Custo por Clique (CPC)</b>: A quantia de dinheiro que pagou por cada clique no seu an煤ncio.</p></li><li><p><b>Taxa de Convers茫o</b>: A percentagem de utilizadores que completou uma a莽茫o desejada no seu website ou p谩gina de destino ap贸s clicar no seu an煤ncio.</p></li><li><p><b>Custo por Convers茫o (CPA)</b>: A quantia de dinheiro que pagou por cada convers茫o.</p></li><li><p><b>Taxa de Visualiza莽茫o (VTR)</b>: A percentagem de utilizadores que visualizaram o seu an煤ncio e posteriormente realizaram uma convers茫o no seu website, sem clicar no seu an煤ncio.</p></li><li><p><b>Retorno sobre o Investimento (ROI)</b>: A quantidade de receita gerada a partir da sua campanha publicit谩ria em compara莽茫o com o valor gasto na campanha.</p></li></ol><p>Ao acompanhar estas m茅tricas pode determinar a efic谩cia da sua campanha de publicidade program谩tica e fazer ajustes para otimizar o desempenho. 脡 importante definir metas espec铆ficas e KPIs antes de lan莽ar uma campanha e, em seguida, monitorizar e analisar regularmente os dados para tomar decis玫es orientadas por dados.</p></div></div> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Como Funciona a Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>A publicidade program\u00e1tica \u00e9 um tipo de publicidade digital que utiliza tecnologia automatizada e algoritmos para comprar e vender espa\u00e7o publicit\u00e1rio em tempo real. Aqui est\u00e1 uma vis\u00e3o geral passo a passo de como a publicidade program\u00e1tica funciona:<\/p>\n<ol>\n<li>\n<p>Um anunciante ou ag\u00eancia cria uma campanha publicit\u00e1ria e define crit\u00e9rios de segmenta\u00e7\u00e3o, como demografia, interesses ou comportamentos.<\/p>\n<\/li>\n<li>\n<p>Os anunciantes licitam o espa\u00e7o publicit\u00e1rio em v\u00e1rios websites e aplica\u00e7\u00f5es atrav\u00e9s de uma plataforma de publicidade program\u00e1tica, como uma plataforma de demanda (DSP, do ingl\u00eas demand-side platform).<\/p>\n<\/li>\n<li>\n<p>Os editores disponibilizam o seu invent\u00e1rio de an\u00fancios em bolsas de publicidade, onde os anunciantes podem licitar em tempo real.<\/p>\n<\/li>\n<li>\n<p>O DSP utiliza dados e algoritmos para determinar o melhor local para a coloca\u00e7\u00e3o do an\u00fancio para o anunciante com base nos crit\u00e9rios de segmenta\u00e7\u00e3o e na licita\u00e7\u00e3o.<\/p>\n<\/li>\n<li>\n<p>Uma vez determinada a coloca\u00e7\u00e3o do an\u00fancio, o an\u00fancio \u00e9 apresentado ao utilizador no website ou aplica\u00e7\u00e3o em tempo real.<\/p>\n<\/li>\n<li>\n<p>A plataforma de an\u00fancios mede o sucesso da campanha publicit\u00e1ria e fornece informa\u00e7\u00f5es sobre o seu desempenho, como impress\u00f5es, cliques e convers\u00f5es.<\/p>\n<\/li>\n<\/ol>\n<p>Todo este processo pode ocorrer em quest\u00e3o de milissegundos, tornando a publicidade program\u00e1tica uma forma r\u00e1pida e eficiente de comprar e vender espa\u00e7o publicit\u00e1rio.<\/p>\n"}},{"@type":"Question","name":"O que \u00e9 a Licita\u00e7\u00e3o em Tempo Real na Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>A licita\u00e7\u00e3o em tempo real (RTB) \u00e9 um componente crucial da publicidade program\u00e1tica que permite aos anunciantes licitar em invent\u00e1rio publicit\u00e1rio em tempo real, com base em uma base por impress\u00e3o.<\/p>\n<p>O RTB permite aos anunciantes adquirir invent\u00e1rio publicit\u00e1rio com base em uma base por impress\u00e3o, em vez de comprar grandes blocos de espa\u00e7o publicit\u00e1rio, o que pode ser menos eficiente e menos direcionado. Atrav\u00e9s do uso do RTB, os anunciantes podem licitar para a coloca\u00e7\u00e3o correta do an\u00fancio no momento certo, alcan\u00e7ando o seu p\u00fablico-alvo desejado com um grau superior de precis\u00e3o e relev\u00e2ncia.<\/p>\n"}},{"@type":"Question","name":"Como Medir o Sucesso de uma Campanha de Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>Para medir o sucesso de uma campanha de publicidade program\u00e1tica, pode acompanhar v\u00e1rios indicadores-chave de desempenho (KPIs) que indicam a efic\u00e1cia da sua campanha. Aqui est\u00e3o alguns indicadores comuns usados para medir o sucesso da publicidade program\u00e1tica:<\/p>\n<ol>\n<li>\n<p><b>Impress\u00f5es<\/b>: O n\u00famero de vezes que o seu an\u00fancio foi exibido a um utilizador.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Cliques (CTR)<\/b>: A percentagem de utilizadores que clicaram no seu an\u00fancio em rela\u00e7\u00e3o ao n\u00famero total de impress\u00f5es.<\/p>\n<\/li>\n<li>\n<p><b>Custo por Clique (CPC)<\/b>: A quantia de dinheiro que pagou por cada clique no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Convers\u00e3o<\/b>: A percentagem de utilizadores que completou uma a\u00e7\u00e3o desejada no seu website ou p\u00e1gina de destino ap\u00f3s clicar no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Custo por Convers\u00e3o (CPA)<\/b>: A quantia de dinheiro que pagou por cada convers\u00e3o.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Visualiza\u00e7\u00e3o (VTR)<\/b>: A percentagem de utilizadores que visualizaram o seu an\u00fancio e posteriormente realizaram uma convers\u00e3o no seu website, sem clicar no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Retorno sobre o Investimento (ROI)<\/b>: A quantidade de receita gerada a partir da sua campanha publicit\u00e1ria em compara\u00e7\u00e3o com o valor gasto na campanha.<\/p>\n<\/li>\n<\/ol>\n<p>Ao acompanhar estas m\u00e9tricas pode determinar a efic\u00e1cia da sua campanha de publicidade program\u00e1tica e fazer ajustes para otimizar o desempenho. \u00c9 importante definir metas espec\u00edficas e KPIs antes de lan\u00e7ar uma campanha e, em seguida, monitorizar e analisar regularmente os dados para tomar decis\u00f5es orientadas por dados.<\/p>\n"}}]}</script></div></div></div></div><div class="elementor-element elementor-element-7acbbea e-con-full e-flex e-con e-child" data-id="7acbbea" data-element_type="container"><div class="elementor-element elementor-element-37a03 elementor-hidden-tablet elementor-widget elementor-widget-accordion" data-id="37a03" data-element_type="widget" data-widget_type="accordion.default"><div class="elementor-widget-container"><div class="elementor-accordion"><div class="elementor-accordion-item"><h2 id="elementor-tab-title-2271" class="elementor-tab-title" data-tab="1" role="button" aria-controls="elementor-tab-content-2271" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">Como Funciona a Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-2271" class="elementor-tab-content elementor-clearfix" data-tab="1" role="region" aria-labelledby="elementor-tab-title-2271"><p>A publicidade program谩tica 茅 um tipo de publicidade digital que utiliza tecnologia automatizada e algoritmos para comprar e vender espa莽o publicit谩rio em tempo real. Aqui est谩 uma vis茫o geral passo a passo de como a publicidade program谩tica funciona:</p><ol><li><p>Um anunciante ou ag锚ncia cria uma campanha publicit谩ria e define crit茅rios de segmenta莽茫o, como demografia, interesses ou comportamentos.</p></li><li><p>Os anunciantes licitam o espa莽o publicit谩rio em v谩rios websites e aplica莽玫es atrav茅s de uma plataforma de publicidade program谩tica, como uma plataforma de demanda (DSP, do ingl锚s demand-side platform).</p></li><li><p>Os editores disponibilizam o seu invent谩rio de an煤ncios em bolsas de publicidade, onde os anunciantes podem licitar em tempo real.</p></li><li><p>O DSP utiliza dados e algoritmos para determinar o melhor local para a coloca莽茫o do an煤ncio para o anunciante com base nos crit茅rios de segmenta莽茫o e na licita莽茫o.</p></li><li><p>Uma vez determinada a coloca莽茫o do an煤ncio, o an煤ncio 茅 apresentado ao utilizador no website ou aplica莽茫o em tempo real.</p></li><li><p>A plataforma de an煤ncios mede o sucesso da campanha publicit谩ria e fornece informa莽玫es sobre o seu desempenho, como impress玫es, cliques e convers玫es.</p></li></ol><p>Todo este processo pode ocorrer em quest茫o de milissegundos, tornando a publicidade program谩tica uma forma r谩pida e eficiente de comprar e vender espa莽o publicit谩rio.</p></div></div><div class="elementor-accordion-item"><h2 id="elementor-tab-title-2272" class="elementor-tab-title" data-tab="2" role="button" aria-controls="elementor-tab-content-2272" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">O que 茅 a Licita莽茫o em Tempo Real na Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-2272" class="elementor-tab-content elementor-clearfix" data-tab="2" role="region" aria-labelledby="elementor-tab-title-2272"><p>A licita莽茫o em tempo real (RTB) 茅 um componente crucial da publicidade program谩tica que permite aos anunciantes licitar em invent谩rio publicit谩rio em tempo real, com base em uma base por impress茫o.</p><p>O RTB permite aos anunciantes adquirir invent谩rio publicit谩rio com base em uma base por impress茫o, em vez de comprar grandes blocos de espa莽o publicit谩rio, o que pode ser menos eficiente e menos direcionado. Atrav茅s do uso do RTB, os anunciantes podem licitar para a coloca莽茫o correta do an煤ncio no momento certo, alcan莽ando o seu p煤blico-alvo desejado com um grau superior de precis茫o e relev芒ncia.</p></div></div><div class="elementor-accordion-item"><h2 id="elementor-tab-title-2273" class="elementor-tab-title" data-tab="3" role="button" aria-controls="elementor-tab-content-2273" aria-expanded="false"> <span class="elementor-accordion-icon elementor-accordion-icon-left" aria-hidden="true"> <span class="elementor-accordion-icon-closed"><i class="fas fa-angle-right"></i></span> <span class="elementor-accordion-icon-opened"><i class="fas fa-minus"></i></span> </span> <a class="elementor-accordion-title" tabindex="0">Como Medir o Sucesso de uma Campanha de Publicidade Program谩tica?</a></h2><div id="elementor-tab-content-2273" class="elementor-tab-content elementor-clearfix" data-tab="3" role="region" aria-labelledby="elementor-tab-title-2273"><p>Para medir o sucesso de uma campanha de publicidade program谩tica, pode acompanhar v谩rios indicadores-chave de desempenho (KPIs) que indicam a efic谩cia da sua campanha. Aqui est茫o alguns indicadores comuns usados para medir o sucesso da publicidade program谩tica:</p><ol><li><p><b>Impress玫es</b>: O n煤mero de vezes que o seu an煤ncio foi exibido a um utilizador.</p></li><li><p><b>Taxa de Cliques (CTR)</b>: A percentagem de utilizadores que clicaram no seu an煤ncio em rela莽茫o ao n煤mero total de impress玫es.</p></li><li><p><b>Custo por Clique (CPC)</b>: A quantia de dinheiro que pagou por cada clique no seu an煤ncio.</p></li><li><p><b>Taxa de Convers茫o</b>: A percentagem de utilizadores que completou uma a莽茫o desejada no seu website ou p谩gina de destino ap贸s clicar no seu an煤ncio.</p></li><li><p><b>Custo por Convers茫o (CPA)</b>: A quantia de dinheiro que pagou por cada convers茫o.</p></li><li><p><b>Taxa de Visualiza莽茫o (VTR)</b>: A percentagem de utilizadores que visualizaram o seu an煤ncio e posteriormente realizaram uma convers茫o no seu website, sem clicar no seu an煤ncio.</p></li><li><p><b>Retorno sobre o Investimento (ROI)</b>: A quantidade de receita gerada a partir da sua campanha publicit谩ria em compara莽茫o com o valor gasto na campanha.</p></li></ol><p>Ao acompanhar estas m茅tricas pode determinar a efic谩cia da sua campanha de publicidade program谩tica e fazer ajustes para otimizar o desempenho. 脡 importante definir metas espec铆ficas e KPIs antes de lan莽ar uma campanha e, em seguida, monitorizar e analisar regularmente os dados para tomar decis玫es orientadas por dados.</p></div></div> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Como Funciona a Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>A publicidade program\u00e1tica \u00e9 um tipo de publicidade digital que utiliza tecnologia automatizada e algoritmos para comprar e vender espa\u00e7o publicit\u00e1rio em tempo real. Aqui est\u00e1 uma vis\u00e3o geral passo a passo de como a publicidade program\u00e1tica funciona:<\/p>\n<ol>\n<li>\n<p>Um anunciante ou ag\u00eancia cria uma campanha publicit\u00e1ria e define crit\u00e9rios de segmenta\u00e7\u00e3o, como demografia, interesses ou comportamentos.<\/p>\n<\/li>\n<li>\n<p>Os anunciantes licitam o espa\u00e7o publicit\u00e1rio em v\u00e1rios websites e aplica\u00e7\u00f5es atrav\u00e9s de uma plataforma de publicidade program\u00e1tica, como uma plataforma de demanda (DSP, do ingl\u00eas demand-side platform).<\/p>\n<\/li>\n<li>\n<p>Os editores disponibilizam o seu invent\u00e1rio de an\u00fancios em bolsas de publicidade, onde os anunciantes podem licitar em tempo real.<\/p>\n<\/li>\n<li>\n<p>O DSP utiliza dados e algoritmos para determinar o melhor local para a coloca\u00e7\u00e3o do an\u00fancio para o anunciante com base nos crit\u00e9rios de segmenta\u00e7\u00e3o e na licita\u00e7\u00e3o.<\/p>\n<\/li>\n<li>\n<p>Uma vez determinada a coloca\u00e7\u00e3o do an\u00fancio, o an\u00fancio \u00e9 apresentado ao utilizador no website ou aplica\u00e7\u00e3o em tempo real.<\/p>\n<\/li>\n<li>\n<p>A plataforma de an\u00fancios mede o sucesso da campanha publicit\u00e1ria e fornece informa\u00e7\u00f5es sobre o seu desempenho, como impress\u00f5es, cliques e convers\u00f5es.<\/p>\n<\/li>\n<\/ol>\n<p>Todo este processo pode ocorrer em quest\u00e3o de milissegundos, tornando a publicidade program\u00e1tica uma forma r\u00e1pida e eficiente de comprar e vender espa\u00e7o publicit\u00e1rio.<\/p>\n"}},{"@type":"Question","name":"O que \u00e9 a Licita\u00e7\u00e3o em Tempo Real na Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>A licita\u00e7\u00e3o em tempo real (RTB) \u00e9 um componente crucial da publicidade program\u00e1tica que permite aos anunciantes licitar em invent\u00e1rio publicit\u00e1rio em tempo real, com base em uma base por impress\u00e3o.<\/p>\n<p>O RTB permite aos anunciantes adquirir invent\u00e1rio publicit\u00e1rio com base em uma base por impress\u00e3o, em vez de comprar grandes blocos de espa\u00e7o publicit\u00e1rio, o que pode ser menos eficiente e menos direcionado. Atrav\u00e9s do uso do RTB, os anunciantes podem licitar para a coloca\u00e7\u00e3o correta do an\u00fancio no momento certo, alcan\u00e7ando o seu p\u00fablico-alvo desejado com um grau superior de precis\u00e3o e relev\u00e2ncia.<\/p>\n"}},{"@type":"Question","name":"Como Medir o Sucesso de uma Campanha de Publicidade Program\u00e1tica?","acceptedAnswer":{"@type":"Answer","text":"<p>Para medir o sucesso de uma campanha de publicidade program\u00e1tica, pode acompanhar v\u00e1rios indicadores-chave de desempenho (KPIs) que indicam a efic\u00e1cia da sua campanha. Aqui est\u00e3o alguns indicadores comuns usados para medir o sucesso da publicidade program\u00e1tica:<\/p>\n<ol>\n<li>\n<p><b>Impress\u00f5es<\/b>: O n\u00famero de vezes que o seu an\u00fancio foi exibido a um utilizador.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Cliques (CTR)<\/b>: A percentagem de utilizadores que clicaram no seu an\u00fancio em rela\u00e7\u00e3o ao n\u00famero total de impress\u00f5es.<\/p>\n<\/li>\n<li>\n<p><b>Custo por Clique (CPC)<\/b>: A quantia de dinheiro que pagou por cada clique no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Convers\u00e3o<\/b>: A percentagem de utilizadores que completou uma a\u00e7\u00e3o desejada no seu website ou p\u00e1gina de destino ap\u00f3s clicar no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Custo por Convers\u00e3o (CPA)<\/b>: A quantia de dinheiro que pagou por cada convers\u00e3o.<\/p>\n<\/li>\n<li>\n<p><b>Taxa de Visualiza\u00e7\u00e3o (VTR)<\/b>: A percentagem de utilizadores que visualizaram o seu an\u00fancio e posteriormente realizaram uma convers\u00e3o no seu website, sem clicar no seu an\u00fancio.<\/p>\n<\/li>\n<li>\n<p><b>Retorno sobre o Investimento (ROI)<\/b>: A quantidade de receita gerada a partir da sua campanha publicit\u00e1ria em compara\u00e7\u00e3o com o valor gasto na campanha.<\/p>\n<\/li>\n<\/ol>\n<p>Ao acompanhar estas m\u00e9tricas pode determinar a efic\u00e1cia da sua campanha de publicidade program\u00e1tica e fazer ajustes para otimizar o desempenho. \u00c9 importante definir metas espec\u00edficas e KPIs antes de lan\u00e7ar uma campanha e, em seguida, monitorizar e analisar regularmente os dados para tomar decis\u00f5es orientadas por dados.<\/p>\n"}}]}</script></div></div></div><div class="elementor-element elementor-element-d6f8b32 elementor-widget elementor-widget-menu-anchor" data-id="d6f8b32" data-element_type="widget" data-widget_type="menu-anchor.default"><div class="elementor-widget-container"><div class="elementor-menu-anchor" 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