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auto;max-width:1300px;}.Footer__SOC2.jsx-2955499558{display:block;font-weight:600;font-size:16px;-webkit-text-decoration:none;text-decoration:none;text-align:center;}@media (min-width:541px){.Footer.jsx-2955499558{font-size:12px;padding-block:64px;padding-inline:64px;}.Footer__fineprint.jsx-2955499558{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;-webkit-box-pack:justify;-webkit-justify-content:space-between;-ms-flex-pack:justify;justify-content:space-between;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;width:100%;}.Footer__SOC2.jsx-2955499558{text-align:start;}.Footer__fineprint.jsx-2955499558 p > a:hover,.Footer__fineprint.jsx-2955499558 p > a:active{-webkit-text-decoration-color:transparent;text-decoration-color:transparent;-webkit-transition:text-decoration 333ms ease-in-out;transition:text-decoration 333ms 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0-3.1.4-4.2 1.6l-6.7 7.7c4.9.3 10 .3 13.6.3 18.3 0 21.2-11 21.3-16.5-1.6 2-6.4 6.9-18.9 6.9zm16.6-17.7c-.1.9-.6 4.8-11.6 4.8-8.9 0-12.5 0-21.3-.2l6.6 7.6c1.3 1.5 3.1 2 5.1 2.1 2.2 0 5.2.1 5.6.1 12.3 0 17.5-5.7 17.5-9.8.1-2.2-.6-3.6-1.9-4.6z" class="jsx-1415516996"></path></g></svg></a><div role="presentation" class="jsx-2282516741 NavbarMenu Navbar__member Navbar__member--expand"><ul class="jsx-2282516741 NavbarMenu__main"><li class="NavbarMenu__list-item"><a role="button" style="color:#37373c" tabindex="0" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-menu" class="jsx-786293058 NavbarMenu__item NavbarMenu__item--main" href="/product"><span class="jsx-786293058 NavbarMenu__item__text">Product</span><span class="jsx-786293058 NavbarMenu__item__caret"><svg class="Icon IconCaret" fill="none" fill-rule="evenodd" stroke="currentColor" stroke-linecap="round" stroke-width="1" viewBox="0 0 8 5"><path d="M7 1L3.994 4 2.597 2.6 1 1"></path></svg></span></a><div class="jsx-786293058 NavbarSecondary"><div class="jsx-786293058 NavbarSecondary__inner RenoNavbarSecondary__inner"><ul class="jsx-786293058 NavbarSecondary__major"></ul><div class="jsx-786293058 RenoNavbarSecondary__minor"><nav class="jsx-786293058 RenoNavbarSecondary__minor__list"><p class="jsx-786293058"><span class="jsx-786293058 RenoNavbarMenu__item--main__icon"><svg aria-hidden="true" role="presentation" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="m8.67556 21.6465 1.89584.3535.3926-1.9249c1.1027.034 2.1897-.0828 3.2074-.367l1.0729 1.7617 1.6555-.9092c.6409-.3283 1.255-.7575 1.7891-1.2373l1.3885-1.2374-1.4908-1.4954c.5245-.7911.9285-1.7273 1.1783-2.8192l2.0748.1226.1335-1.7929c.0268-.3282.0268-.6817.0268-1.01v-.2273-.0001c0-.2525 0-.4545-.0268-.6818l-.1335-1.81815-2.1093.12467c-.3096-1.10015-.8292-1.97313-1.4952-2.64471l1.0411-1.92441-1.7089-.83334c-.6676-.30303-1.3885-.55556-2.1629-.70708l-1.8692-.37878-.4549 2.02227c-1.0724.02298-2.1706.21979-3.21617.5585l-.97506-1.72218-1.68224.85858c-.61415.30303-1.2016.68182-1.76234 1.08586l-1.52203 1.16163 1.46422 1.72321c-.47141.78434-.85454 1.74705-1.11019 2.78393l-2.06298-.1637-.1602 1.8182c-.02671.4041-.05341.808-.05341 1.1869 0 .2524 0 .505.0267.7575l.10681 1.8182 2.10099-.1241c.27942 1.014.75807 1.9261 1.47723 2.6267l-.8813 2.0681 1.76235.6566c.0465.0165.09173.033.13625.0493.16001.0583.31079.1132.4779.1528.48065.1262.98799.2524 1.46863.3282zm.61417-12.55053c2.29637-1.71717 6.72897-1.81818 6.78237 2.34843.0534 4.1668-3.3378 5.2526-6.22162 4.4192-2.88385-.8333-2.13619-5.606-.56075-6.76763z" fill="currentColor"></path></svg> </span>Video management</p><ul class="jsx-786293058 RenoNavbarSecondary__dropdown__list"><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-hosting" href="/product/hosting"><span>Hosting</span><span class="NavbarMenu__list-item__description">Upload and store all your videos.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-embedding" href="/product/embeds"><span>Embedding</span><span class="NavbarMenu__list-item__description">Publish your videos wherever you want.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-ad-free-player" href="/product/player"><span>Ad-free player</span><span class="NavbarMenu__list-item__description">Fast playback without any distractions.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-galleries" href="/product/channels"><span>Channels</span><span class="NavbarMenu__list-item__description">Give your video series a home.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-localization" href="/product/localize"><span>Localization</span><span class="NavbarMenu__list-item__description">Dub & translate your videos in 30+ languages.</span></a></li></ul></nav><nav class="jsx-786293058 RenoNavbarSecondary__minor__list"><p class="jsx-786293058"><span class="jsx-786293058 RenoNavbarMenu__item--main__icon"><svg aria-hidden="true" role="presentation" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path clip-rule="evenodd" d="m5.64571 1.19092c-.44678-.324663-1.07216-.225666-1.39682.22112-.32466.44678-.22567 1.07215.22111 1.39682 1.28625.93467 2.48092 2.19849 3.54704 3.39817-1.62947-.00332-2.92814.02027-3.46778.08086-1.98082.22241-2.2359 1.3046-2.45624 2.97122-.22035 1.66659.01731 8.61489.2821 10.20679s1.03019 2.2578 3.23903 2.2185c1.36389-.0243 5.14395.102 8.22435.2049 1.9081.0637 3.5484.1185 4.1789.123l.0126.0001c1.6426.0116 2.973.0211 3.5839-1.2509.6125-1.2752.3643-9.5706.2662-11.15071-.0982-1.58008-.6322-2.71681-1.8871-2.99303-.4032-.08875-1.9372-.17748-3.8995-.24967.9793-1.0846 2.1361-2.34437 3.5284-3.63478.405-.37542.4291-1.00813.0536-1.41319-.3754-.405062-1.0081-.429086-1.4132-.05366-1.61 1.49224-2.9274 2.95491-3.9684 4.11064-.1937.21508-.3778.41955-.5525.61158-.0947.10407-.1859.20373-.2738.29896-.9155-.02314-1.8546-.0422-2.7663-.056-.1596-.18054-.3281-.37314-.5061-.57663l-.1089-.12441c-1.18229-1.35084-2.71275-3.08411-4.44059-4.33968zm9.86039 12.42148c-1.0777 1.4126-4.8912 3.6285-6.16234 4.3486-.19344.1108-.41451-.0277-.41451-.2493 0-1.468 0-5.9827.05527-7.4507 0-.1939.22107-.3324.4145-.2216l6.02418 3.1576c.1382.0831.1934.2769.0829.4154z" fill="currentColor" fill-rule="evenodd"></path></svg> </span>Video marketing</p><ul class="jsx-786293058 RenoNavbarSecondary__dropdown__list"><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-webinar-hosting" href="/product/live-streaming"><span>Webinar hosting</span><span class="NavbarMenu__list-item__description">Whip up seamless live events in no time.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-lead-generation" href="/product/lead-generation"><span>Lead generation</span><span class="NavbarMenu__list-item__description">Amp up ROI with lead gen forms.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-seo" href="/product/video-seo"><span>SEO</span><span class="NavbarMenu__list-item__description">Get more eyeballs on your videos.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-engagement" href="/product/interactive-video"><span>Engagement</span><span class="NavbarMenu__list-item__description">Encourage interaction with your content.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-platform" href="/product/platform"><span>Wistia API</span><span class="NavbarMenu__list-item__description">Build custom video experiences for your site.</span></a></li></ul></nav><nav class="jsx-786293058 RenoNavbarSecondary__minor__list"><p class="jsx-786293058"><span class="jsx-786293058 RenoNavbarMenu__item--main__icon"><svg aria-hidden="true" role="presentation" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="m15.7829 19.9195c1.7831-.0396 2.688-.079 3.4524-.079 2.4101 0 2.4643-.5698 2.6291-2.2998.0161-.1681.0331-.3472.0535-.5377.1341-1.2162.0766-8.54397.0191-10.16543-.0064-.2209-.008-.42798-.0095-.62158-.0121-1.52821-.0174-2.21601-2.3473-2.21601-1.7437 0-4.6496.06881-7.1831.115-1.2804.02334-2.2443.04093-2.46946.04093-.67064.03118-.99638 1.029-1.0347 1.96448-.02098.51212-.02473 2.03357-.02069 3.53602-2.0997-1.99934-5.23506-4.27551-5.94338-4.62817-.23692-.17101-.5951.06006-.65895.36744-.51522 2.4804-.24785 10.79872.42166 14.00882.10701.5131.5848.5653.89181.352 1.82324-1.2674 3.87556-3.4426 5.27447-5.2548-.03781 1.4028-.06521 3.1549.15005 4.1851.21076 1.1226 1.20719 1.3097 2.05019 1.3097.4981.0169 2.6193-.0302 4.7248-.077z" fill="currentColor"></path></svg> </span>Video creation</p><ul class="jsx-786293058 RenoNavbarSecondary__dropdown__list"><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-recording" href="/product/video-recording"><span>Recording</span><span class="NavbarMenu__list-item__description">Capture yourself, your screen, or both.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-editing" href="/product/video-editing"><span>Editing</span><span class="NavbarMenu__list-item__description">Trim and polish videos in a snap.</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-collaboration" href="/product/collaboration"><span>Collaboration</span><span class="NavbarMenu__list-item__description">Your team’s feedback, all in one place.</span></a></li></ul></nav><nav class="jsx-786293058 RenoNavbarSecondary__minor__list"><p class="jsx-786293058"><span class="jsx-786293058 RenoNavbarMenu__item--main__icon"><svg aria-hidden="true" role="presentation" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="m16.5566 10.0643c-.0138-1.76364-.0349-4.48222.0778-6.10188.0712-1.21794.7119-1.9487 2.3848-1.9487 1.4949-.09744 1.8509.34102 2.0644.77948 1.1747 2.63075.9255 14.9563.8187 16.9537-.0103.1819-.0095.3498-.0088.5049.0044.9247.0067 1.3953-2.3404 1.6874-2.3136.2923-2.5627-.4872-2.634-1.9487-.0711-1.1692-.3203-7.0153-.3558-8.7692 0-.2944-.0032-.6926-.0067-1.157zm-14.48339-1.50187c-.14486 1.45517-.03621 4.88197 0 5.86777.03621 1.2674.32593 5.3514.39835 6.1963.07243 1.0797.18107 1.5491 2.57119 1.3144 2.38974-.2414 2.38569-.931 2.38125-1.6846-.00073-.1258-.00149-.2533.00887-.3809.10864-1.4552-.21728-8.872-.39835-9.9986-.06291-.39135-.10395-.76005-.13985-1.08248-.06745-.60575-.11671-1.04819-.25851-1.17073-.28971-.28165-.76049-.70413-2.49876-.61025-1.77448.14083-1.95554.70413-2.06419 1.54909zm12.34129 3.27277c.1806.8473.2413 2.5838.2777 3.6225.0093.2658.0171.4859.0247.6338.0379.9189-.0378 3.9177-.0755 4.5464-.0379.7739-.1513 1.3059-2.6088 1.3543-2.49154.0828-2.51834-.5076-2.54541-1.104-.00455-.1004-.00912-.201-.02546-.2986-.18904-1.0157-.37808-7.8354.18903-8.9479.18904-.3385.64274-.7255 2.45744-.8706s2.155.4837 2.3063 1.0641z" fill="currentColor"></path></svg></span>Video analytics</p><ul class="jsx-786293058 RenoNavbarSecondary__dropdown__list"><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-analytics" href="/product/analytics"><span>Analytics</span><span class="NavbarMenu__list-item__description">All things video performance.</span></a></li></ul><p class="jsx-786293058"><span class="jsx-786293058 RenoNavbarMenu__item--main__icon"><svg aria-hidden="true" role="presentation" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path d="m17.556 2c-.5523 0-1 .44771-1 1v2.43713h-2.4371c-.5523 0-1 .44772-1 1 0 .55229.4477 1 1 1h2.4371v2.43706c0 .55231.4477 1.00001 1 1.00001s1-.4477 1-1.00001v-2.43706h2.4371c.5523 0 1-.44771 1-1 0-.55228-.4477-1-1-1h-2.4371v-2.43713c0-.55229-.4477-1-1-1zm-11.16851 1.26404c1.23017-.04521 2.91132-.02893 3.79511.2616.5235.17684.5544.48675.507 3.38818l-.001.05678c-.0467 2.85493-.0594 3.6326-.2431 4.0706-.2107.5239-.87939.6353-1.65859.742-.70121.096-5.08453.1317-5.9701-.1168-.54681-.1498-.67672-.7304-.73486-3.74861-.06216-3.43916.04971-3.98138.6889-4.17828.6165-.18385 2.06436-.40204 3.61664-.47547zm.12642 18.83116c-1.22709.0981-2.90743.1543-3.80287-.098-.53064-.1541-.57486-.4625-.65224-3.3633l-.00151-.0567c-.07615-2.8543-.0969-3.6317.06784-4.0772.18793-.5325.85123-.6727 1.62507-.8128.69645-.1261 5.07421-.3503 5.96961-.1401.55279.1261.70749.7007.89549 3.7136.21 3.4333.1212 4.1716-.5089 4.3958-.54029.1923-1.46289.2656-2.56636.3533h-.00003-.00022c-.32776.026-.67148.0534-1.02588.0854zm5.85269-7.7969c-.2522.8955-.3521 2.4643-.254 3.6914.1402 1.5478.3059 2.9399.5161 3.5479.2242.6301 1.1312.7485 4.5645.5384 3.0129-.1879 3.5875-.3426 3.7136-.8953.2102-.8955-.014-5.2733-.1401-5.9698-.1402-.7737-.2803-1.4371-.8128-1.625-.4455-.1647-1.2229-.144-4.0773-.0678l-.0567.0015c-2.9008.0774-3.2991.2481-3.4533.7787z" fill="currentColor"></path></svg></span>Video integrations</p><ul class="jsx-786293058 RenoNavbarSecondary__dropdown__list"><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-marketing-automation" href="/product/marketing-automation"><span>Marketing automation</span><span class="NavbarMenu__list-item__description">Use video with HubSpot, Marketo, or Pardot</span></a></li><li class="NavbarMenu__list-item"><a class="NavbarMenu__item NavbarMenu__item--tertiary" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-all-integrations" href="/integrations"><span>All integrations</span><span class="NavbarMenu__list-item__description">See Wistia’s full integrations library.</span></a></li></ul></nav></div><a data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="product-features-overview" class="jsx-786293058 RenoNavbarSecondary__Features__Link" href="/product">Features Overview</a></div></div></li><li class="NavbarMenu__list-item"><a aria-current="page" role="button" style="color:#00c185" tabindex="0" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="learning-center-menu" class="jsx-2683532354 NavbarMenu__item NavbarMenu__item--main NavbarMenu__item--this-page" href="/learn"><span class="jsx-2683532354 NavbarMenu__item__text">Learning Center</span><span class="jsx-2683532354 NavbarMenu__item__caret"><svg class="Icon IconCaret" fill="none" fill-rule="evenodd" stroke="currentColor" stroke-linecap="round" stroke-width="1" viewBox="0 0 8 5"><path d="M7 1L3.994 4 2.597 2.6 1 1"></path></svg></span></a><div class="jsx-2683532354 NavbarSecondary"><div class="jsx-2683532354 NavbarSecondary__inner"><div class="jsx-2683532354 NavbarSecondary__desc"><div class="jsx-2683532354 NavbarSecondary__desc__headline"><p class="NavbarSecondary__desc__title">Learning Center</p></div><p class="jsx-2683532354 NavbarSecondary__desc__byline">Go from a camera-shy beginner to a video marketing pro.</p><div class="jsx-2683532354 NavbarSecondary__cta"><a class="AnchorButton AnchorButton--tiny AnchorButton--light-on-dark jsx-3679814327" style="color:white;background-color:#00A667" href="/learn#subscribe" data-track-as-category="link" data-track-as-action="click" 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class="NavbarMenu__list-item"><a class="jsx-63185858 NavbarMenu__item NavbarMenu__item--main" data-track-as-category="link" data-track-as-action="click" data-track-as-property="main-nav-legacy" data-track-as-label="watch-a-demo-nav" href="/demo">Watch Demo</a></li></ul></div><div class="jsx-2686639107 NavbarCtas NavbarCtas--desktop"><a class="AnchorButton AnchorButton--tiny AnchorButton--light-on-dark AnchorButton--multiple-children NavbarCtas__button NavbarCtas--sales jsx-2839868478" style="color:#37373c" data-testid="sales-cta" data-track-as-category="link" data-track-as-action="click" data-track-as-property="navbar-cta-legacy" data-track-as-label="talk-to-sales-nav" href="/pricing/getintouch?cta=nav"><div class="AnchorButton__ghost-hook__context jsx-2839868478"><div class="AnchorButton__ghost-hook jsx-2839868478" style="box-shadow:0 5px 0 0 transparent"></div></div><div class="AnchorButton__interior jsx-2839868478" style="border-color:transparent;background-color:transparent"><span 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style="color:white;background-color:#174bd2" data-testid="get-started-cta" data-track-as-category="button" data-track-as-action="click" data-track-as-property="navbar-cta-legacy" data-track-as-label="get-started-nav"><div class="AnchorButton__ghost-hook__context jsx-2839868478"><div class="AnchorButton__ghost-hook jsx-2839868478"></div></div><div class="AnchorButton__interior jsx-2839868478" style="border-color:#1e64f0;background-color:#1E64F0"><span class="AnchorButton__sibling-text">Get started</span></div></a></div></div></nav><main class="jsx-650640103 CommonLayout__main"><span class="jsx-3264357502 ScreenreaderOnly"><h1 class="jsx-650640103">Posts in the Marketing category, page 1</h1></span><div class="jsx-1478014111 BlogCategoryIndex__main"><header class="jsx-1147146605 BlogCategoryIndex__header"><div class="jsx-1147146605 BlogCategoryIndex__header__blotter"><div class="jsx-1147146605 BlogCategoryIndex__header__group"><h2 class="jsx-1147146605 BlogCategoryIndex__heading"><svg class="Icon" role="presentation" style="color:#41d0a3;height:1em;margin-right:1ex;width:1em" fill="none" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" stroke-width="40" viewBox="0 0 500 500"><polyline points="40,352 40,195 115,195 115,-15" transform="rotate(45 40 352)"></polyline><polyline points="274,145 354,145 354,225"></polyline><line x1="250" x2="250" y1="372" y2="452"></line><line x1="174" x2="326" y1="452" y2="452"></line><rect height="322" rx="45" ry="45" width="459" x="20" y="50"></rect></svg>Marketing<span class="jsx-3264357502 ScreenreaderOnly"> (posts 1–24)</span></h2><p class="jsx-1147146605 BlogCategoryIndex__tagline">Start doing better marketing with the help of your 5-letter-friend, video. </p></div><div class="jsx-1147146605 BlogCategoryIndex__search-tools"><nav class="jsx-4085098071 BlogTagMenu"><button aria-expanded="false" class="jsx-4085098071 BlogTagMenu__button"><div class="jsx-4085098071 BlogTagMenu__button__text"><span class="jsx-4085098071 BlogTagMenu__button__preamble">Show me <!-- -->Marketing<!-- --> posts tagged</span><div class="jsx-4085098071 BlogTagMenu__tag-label BlogTagMenu__tag-label--single-line"><span class="jsx-4085098071">any</span><svg viewBox="0 0 10 10" class="jsx-4085098071 BlogTagMenu__button__divet"><polyline fill="none" points="1 9 9 9 9 1" stroke="#1f1f22" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" transform="rotate(45 5 5) scale(0.75)" class="jsx-4085098071"></polyline></svg></div></div></button><ul hidden="" class="jsx-4085098071 BlogTagMenu__tags"><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link BlogTagMenu__link--active" href="/learn/marketing?page=1">All tags</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=analytics">Analytics</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=content-strategy">Content Strategy</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=email-marketing">Email Marketing</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=getting-started-with-video">Getting Started with Video</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=roi">ROI</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=seo">SEO</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=social-media">Social Media</a></li><li class="jsx-1963954349 BlogTagMenu__tag"><a class="jsx-1963954349 BlogTagMenu__link" href="/learn/marketing?page=1&tag=video-optimization">Video Optimization</a></li></ul></nav><form class="jsx-1533619699 BlogSearchInput"><svg class="Icon BlogSearchInput__icon" role="presentation" viewBox="0 0 22.4 22.4"><path d="M9.8 0a9.8 9.8 0 019.8 9.8 9.7 9.7 0 01-2 5.86L22 20a1.4 1.4 0 01-1 2.39 1.42 1.42 0 01-1-.39l-4.35-4.35a9.7 9.7 0 01-5.86 2A9.8 9.8 0 019.8 0zm0 2.8a7 7 0 107 7 7 7 0 00-7-7z" fill="currentColor" fill-rule="evenodd"></path></svg><input aria-label="Search" autoComplete="off" name="search" placeholder="Search all of Learn" required="" spellcheck="false" type="search" class="jsx-1533619699 BlogSearchInput__input" value=""/></form></div></div></header><div class="jsx-1478014111 BlogCategoryIndex__absorber"><ul class="jsx-1478014111 BlogCategoryIndex__posts"><li class="jsx-824070802 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/wistia-vs-vidyard"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/4MMuAUCYHcoE2gQkpLEfuc/d949129dc28eea5c6d07e8f3d88f3eb5/Wistia-Vs-Vidyard.jpg?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title"><svg class="Icon PlayIcon" viewBox="0 0 16 16"><g fill="none" fill-rule="evenodd" stroke="none" stroke-width="1" transform="translate(1.000000, 1.000000)"><circle cx="7" cy="7" r="7" stroke="currentColor" stroke-width="2"></circle><path d=" M5.7640687,4.07542053 L10.2713393,6.87873335 C10.505828,7.02457446 10.5776912,7.33289274 10.43185,7.56738151 C10.386211,7.64076166 10.3223328,7.7010607 10.2464457,7.74239738 L5.73917513,10.1975669 C5.49667542,10.3296597 5.19300821,10.2401572 5.06091543,9.99765747 C5.02094318,9.92427526 5,9.84204507 5,9.75848234 L5,4.5 C5,4.22385763 5.22385763,4 5.5,4 C5.59333704,4 5.68481071,4.02612575 5.7640687, 4.07542053 Z " fill="currentColor"></path></g></svg>Wistia vs. Vidyard: Which Video Platform Will Help You Grow?</div></a><p class="jsx-4083117731 BlogIndexPost__desc">See why Wistia is the better choice for full-funnel marketing, easy collaboration, and measurable ROI — all without per-user pricing.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Sasha Friedman" src="https://images.ctfassets.net/j7pfe8y48ry3/7BnWyRvPefEMq9kFGt8gw6/f03925025431073609fa74e976933260/IMG_3836.JPG?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Sasha Friedman</p></li><li class="jsx-175198899 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/wistia-vs-brightcove"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/VMozZADxIu9Wm2505IpGD/84a7b53216a32b6b55f5134d866f1423/Wistia_vs_Brightcove.jpg?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title"><svg class="Icon PlayIcon" viewBox="0 0 16 16"><g fill="none" fill-rule="evenodd" stroke="none" stroke-width="1" transform="translate(1.000000, 1.000000)"><circle cx="7" cy="7" r="7" stroke="currentColor" stroke-width="2"></circle><path d=" M5.7640687,4.07542053 L10.2713393,6.87873335 C10.505828,7.02457446 10.5776912,7.33289274 10.43185,7.56738151 C10.386211,7.64076166 10.3223328,7.7010607 10.2464457,7.74239738 L5.73917513,10.1975669 C5.49667542,10.3296597 5.19300821,10.2401572 5.06091543,9.99765747 C5.02094318,9.92427526 5,9.84204507 5,9.75848234 L5,4.5 C5,4.22385763 5.22385763,4 5.5,4 C5.59333704,4 5.68481071,4.02612575 5.7640687, 4.07542053 Z " fill="currentColor"></path></g></svg>Why Wistia Is the Brightcove Alternative You Need</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Wistia offers marketing-ready video hosting with easy customization (no developers needed), robust integrations, and transparent pricing.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Sasha Friedman" src="https://images.ctfassets.net/j7pfe8y48ry3/7BnWyRvPefEMq9kFGt8gw6/f03925025431073609fa74e976933260/IMG_3836.JPG?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Sasha Friedman</p></li><li class="jsx-4088308176 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/video-marketing-statistics"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/ih1Qa7FL0UNorB3aWuXtK/b19beae38542492bb6df03ffb6048249/SOV-Meta_Image.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title"><svg class="Icon PlayIcon" viewBox="0 0 16 16"><g fill="none" fill-rule="evenodd" stroke="none" stroke-width="1" transform="translate(1.000000, 1.000000)"><circle cx="7" cy="7" r="7" stroke="currentColor" stroke-width="2"></circle><path d=" M5.7640687,4.07542053 L10.2713393,6.87873335 C10.505828,7.02457446 10.5776912,7.33289274 10.43185,7.56738151 C10.386211,7.64076166 10.3223328,7.7010607 10.2464457,7.74239738 L5.73917513,10.1975669 C5.49667542,10.3296597 5.19300821,10.2401572 5.06091543,9.99765747 C5.02094318,9.92427526 5,9.84204507 5,9.75848234 L5,4.5 C5,4.22385763 5.22385763,4 5.5,4 C5.59333704,4 5.68481071,4.02612575 5.7640687, 4.07542053 Z " fill="currentColor"></path></g></svg>State of Video Report: Video Marketing Statistics for 2025</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Get the latest video marketing trends, insights, and benchmarks you need to create a winning video strategy this year.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-384487190 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/how-to-align-leadership-with-marketing"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/6JbTifqYdyuAiM5kNob1HQ/1ddf8d3843fab619215310666611cbc0/MKT_WMN_Full.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">How to Align Leadership with Marketing: A Fireside Chat with Wistia’s CEO</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Wistia's CEO and Head of Brand Marketing sat down to share advice on winning (and keeping) executive support for your ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Taylor Corrado" src="https://images.ctfassets.net/j7pfe8y48ry3/Xpn2uf4mCOCpj0mViV2zy/6ed0f27c1ea89c10052880dea6986fed/Taylor_Headshot.jpeg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Taylor Corrado</p></li><li class="jsx-4030582583 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/look-good-on-camera"><div 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https://images.ctfassets.net/j7pfe8y48ry3/60Rm56crKMp04jSHVS9gcW/95cd35606329b8b1050f2400ea5f34d0/Looking_good_on_camera.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">How to Look Good on Camera When Hosting a Webinar</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Get practical tips on nailing your outfit, framing your shot, and more.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Chiara Hoogervorst" src="https://images.ctfassets.net/j7pfe8y48ry3/45uE10NC3q0SmjT1cwRpVd/a05a3a95cd71e629995b052ef954a16a/Image_from_iOS__10_.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Chiara Hoogervorst</p></li><li class="jsx-3648724564 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/company-culture-videos"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/6fPrGweiwyWLhNYRLy0RuE/97072630455205b02e9a7091a9f832eb/Company_Culture_Videos.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Why You Need Company Culture Videos and How to Make Them</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Discover what company culture videos are, why they matter, and how to make ones that attract talent, build trust, and ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Chiara Hoogervorst" src="https://images.ctfassets.net/j7pfe8y48ry3/45uE10NC3q0SmjT1cwRpVd/a05a3a95cd71e629995b052ef954a16a/Image_from_iOS__10_.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Chiara Hoogervorst</p></li><li class="jsx-2999852661 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-roi"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/1WXi2WoKZntQCpQWS4HWBN/9725f0463dcc045d562dc6b13e91c187/1200x800_Blog_01_How_to_Prove_the_ROI_of_Webinars_to_Stakeholders.jpg?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">How to Prove the ROI of Webinars to Stakeholders</div></a><p class="jsx-4083117731 BlogIndexPost__desc">We've rounded up some tips to help you make your case for investing more in a webinar strategy.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-2556402586 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https://images.ctfassets.net/j7pfe8y48ry3/5bof0bRCG0d4biZziSunoP/353600d629e4491dc9966c309459ebf1/Video_marketing_is_worth_the_investment.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/5bof0bRCG0d4biZziSunoP/353600d629e4491dc9966c309459ebf1/Video_marketing_is_worth_the_investment.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/5bof0bRCG0d4biZziSunoP/353600d629e4491dc9966c309459ebf1/Video_marketing_is_worth_the_investment.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Why Video Marketing Is Worth the Investment</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Learn why video delivers a solid return on investment and how to add it to your marketing strategy without breaking ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Chiara Hoogervorst" src="https://images.ctfassets.net/j7pfe8y48ry3/45uE10NC3q0SmjT1cwRpVd/a05a3a95cd71e629995b052ef954a16a/Image_from_iOS__10_.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Chiara Hoogervorst</p></li><li class="jsx-1907530683 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/wistia-vs-livestorm"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/4kC85M8SXimKmiuv6OxKGV/60bda9d063f7af346bf62b3f650dce37/1200x800_Blog_02_Wistia_Live_vs._LiveStorm.png" 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https://images.ctfassets.net/j7pfe8y48ry3/39jDItVb2GGE6nWkXqznlZ/617a8f48b015b1feae91e0246b34d1f6/Blog_10_Audience_Engagement_Tips_for_Webinars.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Top 10 Audience Engagement Tips for Webinars</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Discover 10 tried-and-true ways to keep your audience interested and involved before, during, and after your webinar.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Chiara Hoogervorst" src="https://images.ctfassets.net/j7pfe8y48ry3/45uE10NC3q0SmjT1cwRpVd/a05a3a95cd71e629995b052ef954a16a/Image_from_iOS__10_.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Chiara Hoogervorst</p></li><li class="jsx-1452077477 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-analytics-benchmarks"><div 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https://images.ctfassets.net/j7pfe8y48ry3/2P8S9WGRda4ck6xDnObbnK/a51b08a2b542459a6cd2c745d43cd18f/0824_Blog_StateofWebinars.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">2024 Industry Benchmarks for Your Webinar Analytics</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Use our webinar benchmarks to inform your strategy and measure event success.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-4155152356 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-formats"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/6RhaavsX9ebQ7ag2neGngf/c3827c7fc897d1d56f0171b7ca0ac4c1/Blog_Thumbnail_Why_You_Need_Both_Live_and_On-Demand_Webinars.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Why You Need Both Live and On-Demand Webinars</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Live and on-demand webinars each have strengths, but together they’re unbeatable. Learn why your strategy needs both webinar formats.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-3925801259 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-platform-migration"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/5dCMMgSFB9JjXBApkrN9xI/e030cffa559d53f3870504b158a83471/Switching-Webinar-Platforms-Wistia.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Switch Webinar Software With This Platform Migration Strategy</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Learn how to seamlessly switch your software with a webinar platform migration strategy.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Austin Canary" src="https://images.ctfassets.net/j7pfe8y48ry3/AE5kHRdyIDH2bHJEqLRac/24b2669d43922a03ebb6e9842e1eb1b9/Austin_Canary_-_Wistia_Profile.png?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Austin Canary</p></li><li class="jsx-2333908842 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-marketing-metrics"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/w1zXVwNPWUZzognEPWHV3/caf9e98ef50cf89bc7978930a9f7b9a1/0824_Blog_WebinarMetrics-min.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">The Top 13 Webinar Analytics For Measuring Success</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Discover the best metrics for measuring the success of your webinars and optimizing future events.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-3216006720 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/wistia-live-roundtable-discussion"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/1GBJUzl0EQ6MPotOCXwM3d/fa8d57c095703f859f64b12dfd09c85f/0724_Blog_CustomerRoundtable-min.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">3 Companies Explain Why Wistia Is Their Go-to Webinar Platform</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Marketers from Wisetail, CNTV, and Lumen5 got together to talk about what makes Wistia great for hosting webinars. See what ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-842900545 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/prerecorded-webinar-content-analysis"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/6TtuT10f4b8w9WIM9aSDb/6102ac1345f2effb8b2de6987e7c4dad/0624_BlogThumb_SOVBehindTheScenes.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">We Went Big with Pre-recorded Content for Our State of Video Live Webinar: Was It Worth It?</div></a><p class="jsx-4083117731 BlogIndexPost__desc">For 2024’s State of Video webinar, we played a splashy 30-minute pre-recorded presentation and then hosted a live Q&A session. ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Sam Balter" src="https://images.ctfassets.net/j7pfe8y48ry3/Dh5h0IBqRcEsEmth5pcIj/f3f251882e6382d5f3a819d175a769fd/Sam_Balter_Headshot.jpeg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Sam Balter</p></li><li class="jsx-3187340866 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/wistia-live-faq"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/6rJf5Q9YezexriNdSoHOnP/df4810db58802fafa4635125d91c36a1/Wistia_Live_101.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title">Wistia Webinars 101: Your Top Questions Answered</div></a><p class="jsx-4083117731 BlogIndexPost__desc">Here are answers to the most frequently asked questions about hosting webinars with Wistia.</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Lisa Marinelli" src="https://images.ctfassets.net/j7pfe8y48ry3/2y6lRllK0SVSOXY1u5Iysi/e82f7f277c5ac6d9be67d8d53f3ad14b/Lisa250px.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Lisa Marinelli</p></li><li class="jsx-814234691 BlogCategoryIndex__post"><div class="jsx-3905349754 BlogIndexPost__link-area"><a class="jsx-3905349754 BlogIndexPost__link" href="/learn/marketing/webinar-recap-webinars-301-advanced-webinar-marketing-with-rand-fishkin"><div class="jsx-3905349754 BlogIndexPost__link__image"><div style="height:230px" data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png" srcSet="https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png?fm=jpg&q=70&w=140 140w, https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png?fm=jpg&q=70&w=280 280w, https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png?fm=jpg&q=70&w=420 420w, https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png?fm=jpg&q=70&w=560 560w, https://images.ctfassets.net/j7pfe8y48ry3/2W0h0wP82DbwPatz19thlF/9652eee28aa10f4f2deee7952705e060/Webinars_301__Advanced_Webinar_Marketing.png?fm=jpg&q=70&w=700 700w"/></div></div><div class="jsx-3763975764 BlogIndexPost__title"><svg class="Icon PlayIcon" viewBox="0 0 16 16"><g fill="none" fill-rule="evenodd" stroke="none" stroke-width="1" transform="translate(1.000000, 1.000000)"><circle cx="7" cy="7" r="7" stroke="currentColor" stroke-width="2"></circle><path d=" M5.7640687,4.07542053 L10.2713393,6.87873335 C10.505828,7.02457446 10.5776912,7.33289274 10.43185,7.56738151 C10.386211,7.64076166 10.3223328,7.7010607 10.2464457,7.74239738 L5.73917513,10.1975669 C5.49667542,10.3296597 5.19300821,10.2401572 5.06091543,9.99765747 C5.02094318,9.92427526 5,9.84204507 5,9.75848234 L5,4.5 C5,4.22385763 5.22385763,4 5.5,4 C5.59333704,4 5.68481071,4.02612575 5.7640687, 4.07542053 Z " fill="currentColor"></path></g></svg>Webinar Recap: Webinars 301 – Advanced Webinar Marketing with Rand Fishkin</div></a><p class="jsx-4083117731 BlogIndexPost__desc">In our recent webinar Webinars 301: Advanced Webinar Marketing with Rand Fishkin, industry expert Rand Fishkin shared actionable insights into ...</p></div><p class="jsx-4125526833 BlogIndexByline"><img alt="Courtney Lefferts" src="https://images.ctfassets.net/j7pfe8y48ry3/4iPD3hzlrNP4HGZTHJExal/8545662d64e8cc67446992f711497efb/Courtney_Lefferts__7_.jpg?f=face&fit=thumb&h=50&r=25&w=50" style="border-radius:50px;height:25px;margin-right:1ex;width:25px"/>Courtney Lefferts</p></li><li class="jsx-2191668092 BlogCategoryIndex__signup"><div class="jsx-1148201385 BlogSubscribeForm"><span class="jsx-3264357502 ScreenreaderOnly"><h2 class="jsx-1148201385">Mailing list sign-up form</h2></span><div data-testid="background-image" class="jsx-1156842135 BackgroundImage"><img alt="" style="height:100%;position:absolute;top:0;visibility:hidden;width:100%" src="/static/images/learn/Background.svg"/><div class="jsx-1148201385 BlogSubscribeFormContainer"><div style="background-color:transparent;color:white" data-testid="band" class="jsx-4063847851 Band Band--light"><div class="Band__content"><p 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