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Barrett Hofherr - Wikipedia
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line-height: 1.2em; padding: .1em 0;">Key people</div></th><td class="infobox-data agent">Jamie Barrett, Matt Hofherr, Todd Eisner, Molly Warner, Conor Duignan</td></tr><tr><th scope="row" class="infobox-label"><div style="display: inline-block; line-height: 1.2em; padding: .1em 0;">Number of employees</div></th><td class="infobox-data">45+</td></tr><tr><th scope="row" class="infobox-label">Website</th><td class="infobox-data"><span class="url"><a rel="nofollow" class="external text" href="https://barretthofherr.com/">barretthofherr<wbr />.com</a></span></td></tr></tbody></table> <p>Barrett Hofherr (formerly Barrett) is an independent <a href="/wiki/Advertising_agency" title="Advertising agency">advertising agency</a> headquartered in <a href="/wiki/San_Francisco" title="San Francisco">San Francisco</a>, <a href="/wiki/California" title="California">California</a>, and founded in December 2012.<sup id="cite_ref-1" class="reference"><a href="#cite_note-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> </p><p>The agency is led<sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup> by Partner and Chief Strategist Matt Hofherr, Creative Directors Jamie Barrett and Todd Eisner, Head of People Molly Warner, Head of Strategy Amie Chan, and Head of Production Conor Duignan. </p><p>Barrett Hofherr is a two-time honoree in the <a href="/wiki/Ad_Age" title="Ad Age">Advertising Ag</a>e Small Agency Awards, and was named West Coast Small Agency of the Year in 2018.<sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </p><p>Barrett Hofherr's clients include Activision/Blizzard, <a href="/wiki/Chime_(company)" title="Chime (company)">Chime</a>, <a rel="nofollow" class="external text" href="https://www.adweek.com/brand-marketing/new-campaign-for-ebay-refurbished-touts-bottomless-magic-box-of-gadgets/">eBay</a>, Meta, and <a rel="nofollow" class="external text" href="https://adage.com/creativity/work/world-market-turns-sounds-prep-holiday-tune/2374286">World Market</a>. </p><p>Prior to opening the agency, founder Jamie Barrett worked as a writer and creative director at agencies including <a href="/wiki/Wieden%2BKennedy" title="Wieden+Kennedy">Wieden + Kennedy</a>, <a href="/wiki/Goodby,_Silverstein_%26_Partners" title="Goodby, Silverstein & Partners">Goodby Silverstein & Partners</a>, Fallon, and Chiat Day. He is a former <a href="/wiki/Adweek" title="Adweek">Adweek</a> National Creative Director of the Year and was named one of Creativity’s Top 50 creatives in 2006,<sup id="cite_ref-4" class="reference"><a href="#cite_note-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> 2007<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> and 2008.<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> </p><p>Matt Hofherr <a rel="nofollow" class="external text" href="https://www.adweek.com/agencyspy/barrettsf-welcomes-matt-hofherr-as-partner-and-president/171060/">joined</a> Barrett Hofherr in March 2021 after founding MUH-TAY-ZIK | HOF-FER (M/H) in 2010. M/H was <a rel="nofollow" class="external text" href="https://adage.com/article/special-report-small-agency-conference-and-awards/ad-age-2014-small-agency-year-muhtayzik-hoffer/294185">named</a> Advertising Age Small Agency of the Year in 2014. </p> <div class="mw-heading mw-heading2"><h2 id="References">References</h2></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist"> <div class="mw-references-wrap"><ol class="references"> <li id="cite_note-1"><span class="mw-cite-backlink"><b><a href="#cite_ref-1">^</a></b></span> <span class="reference-text"><style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><cite id="CITEREFintern" class="citation web cs1">intern, Ben Levinson | Exedra. <a rel="nofollow" class="external text" href="https://piedmontexedra.com/2019/08/a-celebrated-ad-man-looks-at-the-history-and-future-of-his-business">"Ad man looks at history, future of the business | Interview with Jamie Barrett"</a>. <i>Piedmont Exedra</i><span class="reference-accessdate">. Retrieved <span class="nowrap">2022-06-17</span></span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Piedmont+Exedra&rft.atitle=Ad+man+looks+at+history%2C+future+of+the+business+%7C+Interview+with+Jamie+Barrett&rft.aulast=intern&rft.aufirst=Ben+Levinson+%7C+Exedra&rft_id=https%3A%2F%2Fpiedmontexedra.com%2F2019%2F08%2Fa-celebrated-ad-man-looks-at-the-history-and-future-of-his-business&rfr_id=info%3Asid%2Fen.wikipedia.org%3ABarrett+Hofherr" class="Z3988"></span></span> </li> <li id="cite_note-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-2">^</a></b></span> <span class="reference-text"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><cite class="citation web cs1"><a rel="nofollow" class="external text" href="https://adweek.it/3mIGASv">"BarrettSF Names Four New Partners in Response to a Year of Growth"</a>. <i>adweek.it</i><span class="reference-accessdate">. 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Retrieved <span class="nowrap">2022-06-17</span></span>.</cite><span title="ctx_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.genre=unknown&rft.jtitle=Ad+Age&rft.atitle=The+2009+Creativity+50%3A+Jamie+Barrett+and+Steve+Simpson&rft.date=2009-02-10&rft_id=https%3A%2F%2Fadage.com%2Farticle%2Fcreativity-50%2F2009-creativity-50-jamie-barrett-steve-simpson%2F134457&rfr_id=info%3Asid%2Fen.wikipedia.org%3ABarrett+Hofherr" class="Z3988"></span></span> </li> </ol></div></div> <div class="mw-heading mw-heading2"><h2 id="External_links">External links</h2></div> <ul><li><a rel="nofollow" class="external text" href="https://barrettsf.com/">Barrett SF official website</a></li></ul> <!-- NewPP limit report Parsed by mw‐web.codfw.main‐6dfcdd5ff5‐hgsg9 Cached time: 20241203224554 Cache expiry: 2592000 Reduced expiry: false Complications: [vary‐revision‐sha1] CPU time usage: 0.187 seconds Real time usage: 0.247 seconds Preprocessor visited node count: 1224/1000000 Post‐expand include size: 14262/2097152 bytes Template argument size: 947/2097152 bytes Highest expansion depth: 13/100 Expensive parser function count: 1/500 Unstrip recursion depth: 1/20 Unstrip post‐expand size: 22645/5000000 bytes Lua time usage: 0.121/10.000 seconds Lua memory usage: 3890341/52428800 bytes Number of Wikibase entities loaded: 1/400 --> <!-- Transclusion expansion time report (%,ms,calls,template) 100.00% 235.290 1 -total 61.29% 144.218 1 Template:Infobox_company 57.60% 135.527 1 Template:Infobox 37.51% 88.247 1 Template:Reflist 32.15% 75.641 6 Template:Cite_web 3.98% 9.360 1 Template:Comma_separated_entries 3.77% 8.876 1 Template:URL 0.95% 2.230 5 Template:Main_other 0.95% 2.230 2 Template:Longitem 0.57% 1.350 1 Template:Template_other --> <!-- Saved in RevisionOutputCache with key enwiki:rcache:1143676028:dateformat=default and timestamp 20241203224553 and revision id 1143676028. --> </div><!--esi <esi:include src="/esitest-fa8a495983347898/content" /> --><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1&useformat=desktop" alt="" width="1" height="1" style="border: none; position: absolute;"></noscript> <div class="printfooter" data-nosnippet="">Retrieved from "<a dir="ltr" href="https://en.wikipedia.org/w/index.php?title=Barrett_Hofherr&oldid=1143676028">https://en.wikipedia.org/w/index.php?title=Barrett_Hofherr&oldid=1143676028</a>"</div></div> <div id="catlinks" class="catlinks" data-mw="interface"><div id="mw-normal-catlinks" class="mw-normal-catlinks"><a href="/wiki/Help:Category" title="Help:Category">Categories</a>: <ul><li><a href="/wiki/Category:Digital_marketing_companies_of_the_United_States" title="Category:Digital marketing companies of the United States">Digital marketing companies of the United States</a></li><li><a href="/wiki/Category:Companies_based_in_San_Francisco" title="Category:Companies based in San Francisco">Companies based in San Francisco</a></li><li><a href="/wiki/Category:Marketing_companies_established_in_2012" title="Category:Marketing companies established in 2012">Marketing companies established in 2012</a></li><li><a href="/wiki/Category:Advertising_agencies_of_the_United_States" title="Category:Advertising agencies of the United States">Advertising agencies of the United States</a></li><li><a href="/wiki/Category:2012_establishments_in_California" title="Category:2012 establishments in California">2012 establishments in California</a></li></ul></div></div> </div> </main> </div> <div class="mw-footer-container"> <footer id="footer" class="mw-footer" > <ul id="footer-info"> <li id="footer-info-lastmod"> This page was last edited on 9 March 2023, at 05:54<span class="anonymous-show"> (UTC)</span>.</li> <li id="footer-info-copyright"><span class="nowraplinks">This version of the page has been <a href="/wiki/Help:Page_history" title="Help:Page history">revised</a>. 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