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Frequently Asked Questions | Grocery TV
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href="/customers">Advertisers</a> </li> <li> <a href="/retailers">Retail Partners</a> </li> <li> <a href="/locator">Locations</a> </li> <!-- Resources --> <li class="dropdown-parent--megamenu--resources" aria-expanded="false"> <span class="link">Resources</span> <div class="dropdown-inner"> <div class="row"> <div class="col-5"> <h3 class="f500">Resources</h3> </div> <div class="col-7"> <ul> <li> <div class="sectiontitle-element"> <h6 class="p3">Media Kit</h6> <p class="caption">Learn about the Grocery TV network, our partners, common use cases, and more.</p> <a href="/media-kit" class="link"></a> </div> </li> <li> <div class="sectiontitle-element"> <h6 class="p3">Blog</h6> <p class="caption">Deep dives and resources on all things digital in-store.</p> <a href="/blog" class="link"></a> </div> </li> <li> <div class="sectiontitle-element"> <h6 class="p3">Case Studies</h6> <p class="caption" data-padding="none">See how advertisers use Grocery TV to meet their campaign goals.</p> <a href="/case-study" class="link"></a> </div> </li> <li data-visible="none"> <div class="sectiontitle-element"> <h6 class="p3">Industries</h6> <ul> <li><a href="/auto-dealership" class="link-simple--sm">Auto Dealership</a></li> <li><a href="/brands" class="link-simple--sm">CPG Brands</a></li> <li><a href="/education" class="link-simple--sm">Education</a></li> <li><a href="/finance" class="link-simple--sm">Finance</a></li> <li><a href="/healthcare" class="link-simple--sm">Healthcare</a></li> <li><a href="/hotels-resorts-casinos" class="link-simple--sm">Hotels</a></li> <li><a href="/insurance" class="link-simple--sm">Insurance</a></li> <li><a href="/real-estate" class="link-simple--sm">Real Estate</a></li> </ul> </div> </li> </ul> </div> </div> </div> </li> </ul> </div> <div class="cta" data-hidden="xl"> <a href="https://app.grocerytv.com/" class="btn--outline--sm" target="_blank"><span>Log In</span></a> <a href="/contact" class="btn--filled--sm"><span>Contact Us</span></a> </div> <div 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class="sectiontitle-element"> <h2>General</h2> </div> </div> <div class="col-12 col-lg-8"> <div class="accordion-element"> <ul> <li> <div class="title p1">What is Grocery TV?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Grocery TV is the largest digital advertising network in grocery stores. Businesses and brands advertise on our network to reach local communities in the highest traffic retail environment.</p> <p class="fcolor--neutralblack p4">Digital advertising on Grocery TV consists of a 6-15 second video ad without sound.</p> </div> </li> </ul> </div> </div> </div> <div class="row" data-padding="top"> <div class="col-12 col-lg-4"> <div class="sectiontitle-element"> <h2>Advertisers</h2> </div> </div> <div class="col-12 col-lg-8"> <div class="accordion-element"> <ul> <li> <div class="title p1">How much does it cost to advertise?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Advertising on our network starts at $5,000. Our team will work with you to come up with a proposal that aligns with your advertising goals.</p> </div> </li> <li> <div class="title p1">What are the specs?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Grocery TV displays are motion-activated and run short-form content without audio for customers in grocery checkout aisles.</p> <p class="fcolor--neutralblack p4">Here are the specs:</p> <div class="list-element--text" data-padding="none"> <ul class="list"> <li>Aspect Ratio: 16:9</li> <li>Min. Resolution: 1920 x 1080</li> <li>Display Size: 11.5" diagonal</li> <li>Duration: 6 to 15 seconds</li> <li>File Type: .mp4, .jpg, .png</li> </ul> </div> </div> </li> <li> <div class="title p1">How are Grocery TV campaigns bought?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Advertisers can buy ad space directly from our team or programmatically using demand-side platforms (DSPs) that we’re integrated with such as The Trade Desk, Adelphic, and Yahoo! DSP.</p> </div> </li> <li> <div class="title p1">How does this compare to other marketing channels?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">What makes Grocery TV different from other channels is our verified impressions, personalized campaign experience, flexibility, and position at the center of each community.</p> <p class="fcolor--neutralblack p4">Our team works with your specific needs to streamline the experience of setting up and tracking campaigns— all while being in a trusted, brand-safe environment.</p> </div> </li> <li> <div class="title p1">How long does it take to launch a campaign on the Grocery TV network?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Typically, our team will get a campaign up and running within a week. If you’re ready to get started, simply fill out the form on <a href="/contact" class="simple-link p4">this page</a> and we’ll be in touch.</p> <p class="fcolor--neutralblack p4">Once we’ve confirmed your campaign details, we’ll introduce you to your Account Manager, who will help you design your ad and get it launched in stores.</p> </div> </li> </ul> </div> </div> </div> <div class="row" data-padding="top"> <div class="col-12 col-lg-4"> <div class="sectiontitle-element"> <h2>Retailers</h2> </div> </div> <div class="col-12 col-lg-8"> <div class="accordion-element"> <ul> <li> <div class="title p1">How long does installation take?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Our install times may vary, but they usually take one hour on average per store. Plus, we make sure to arrange all installations during non-peak times.</p> </div> </li> <li> <div class="title p1">Can I post my own content on the displays?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Absolutely! We encourage our retail partners to share promotions, store updates, and other important information with customers. Retailers also have access to a library of templates and design resources that’ll help get your content up and running.</p> </div> </li> <li> <div class="title p1">How is Grocery TV free?</div> <div class="icon"></div> <div class="description"> <p class="fcolor--neutralblack p4">Grocery TV is completely covered by advertising revenue. Brands pay for ad space on our smart displays, so working with us is free of change for retailers.</p> </div> </li> </ul> </div> </div> </div> </section> </div> </div> <div class="footer-cta--newsletter" data-bg="black" data-padding="lg" data-round="leftright"> <div class="container"> <div class="row"> <div class="col-12"> <div class="sectiontitle-element--inline"> <div class="wrapper"> <h2 class="fcolor--white">Stay in touch</h2> <p class="p1 fcolor--neutral100">Industry insights, network growth updates, creative campaigns, and more straight to your inbox.</p> </div> <div class="wrapper"> <div class="hbs-wrapper inline light"> <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"></script> <script> hbspt.forms.create({ region: "na1", portalId: "4675579", formId: "15abe3f1-a096-4472-9345-4f38ac09039e" }); </script> </div> </div> </div> </div> </div> </div> </div> <footer id="footer" data-bg="black" itemscope itemtype="http://schema.org/WPFooter"> <div 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