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thh__catLink--mobile' href='https://www.jeremygutsche.com'>KEYNOTES</a> <a title='EVENTS' class='thh__catLink thh__catLink--mobile' href='https://www.futurefestival.com'>EVENTS</a> </div> </div> </div><div class='thh__fixedSpacer'></div><div class='thh__shadowCover'></div> </header> <div class='tpt th__pt' > <div class='th__container'> <a class='tpt__subscribe' href='/trendreports'>SAMPLE CONSUMER INSIGHTS - Subscribe to access 10,870 more</a> <h1 class='tpt__h1'>Scented Blanket</h1> <div class='tpt__inner'> <article class='tpt__left'> <div class='tpt__cont'> <div class='tha__tlSquares'><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/553/553919/553919_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/559/559863/559863_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550580/550580_1_230c.jpeg'/> </div><div class='tha__tlSquare'> <img width=110 height=75 src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' class='thai' data-src='https://cdn.trendhunterstatic.com/phpthumbnails/559/559869/559869_1_230c.jpeg'/> </div></div> <h2 class='tpt__h2'>Brands infuse relaxing, sleep-promoting scents into blankets and bedding</h2> <div class='tpt__body'><b>Trend - </b>Brands are infusing their bedding products with aromatherapy, incorporating soothing scents that promote relaxation and improve sleep quality. These scented blankets offer the same warmth and coziness while creating a more immersive bedtime experience, helping users look forward to a restful night.<br /> <br /> <b>Insight - </b>Many consumers struggle to fall asleep at night due to the mental load and stress that comes with work, school, and daily life. In response, brands are integrating aromatherapy into their bedding products, offering soothing scents to promote relaxation and improve sleep quality, even during high-stress periods. The brands that capitalize on the growing wellness market are able to stand out in a competitive industry, achieving greater visibility and appeal among sleep-conscious shoppers.</div> <div class='tpt__wq'><span class='tpt__wqLbl'>Workshop Question</span> - How can your brand incorporate sensory elements into its product/service?</div> <div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Aromatherapy-enhanced Bedding - </b>The fusion of aromatherapy with bedding products is revolutionizing sleep environments by promoting relaxation and enhancing overall sleep quality.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sensorial Home Textiles - </b>Innovations in material science and design are enabling home textiles that engage multiple senses, transforming ordinary items into luxurious and immersive experiences.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Eco-conscious Sleep Solutions - </b>The demand for sustainable and vegan materials is driving the development of eco-friendly bedding options that do not compromise on comfort or quality.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Home Textiles Industry - </b>The home textiles industry is witnessing a surge in demand for functional and sensorial products that cater to wellness and lifestyle improvements.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Wellness and Sleep Industry - </b>An increasing focus on health and well-being has catalyzed growth in the wellness and sleep industry, with businesses finding novel ways to integrate natural therapies into everyday life.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainable Consumer Goods - </b>The sustainable consumer goods industry is expanding as eco-conscious consumers seek products that are both environmentally friendly and high-performing.</div> </div></div> </div></div> <div class='tpt__data'> <div class='tpt__demos'><div class='thp__demos'> <div class='tha__scoreBox'> <div class='tha__scoreNum'>6.6</div> <div class='tha__scoreLbl'>Score</div> </div> <div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:51%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:49%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:48%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:52%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:98%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:2%'></div></div></div></div> <div class='mapAge__cont'> <div class='demo__ageGender demo__item'> <div class='demo__gender'><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__male demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span><span class='demo__female demo__genderBox pngFix'></span></div> <div class='demo__age'><span class='demo__ageBox demo__baby pngFix'></span><span class='demo__ageBox demo__child pngFix'></span><span class='demo__ageBox demo__kid pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge pngFix'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior pngFix'></span></div> </div><div class='demo__map demo__item pngFix' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '></div> </div> <div class='pmt__cont'> <div class='pattern__cont demo__item'><div class='pattern__title'>Patterns</div><a href='/pattern/convergence' title='Convergence' class='pattern pattern__convergence pattern--active pngFix' ></a><a href='/pattern/divergence' title='Divergence' class='pattern pattern__divergence pngFix' ></a><a href='/pattern/cyclicality' title='Cyclicality' class='pattern pattern__cyclicality pngFix' ></a><a href='/pattern/redirection' title='Redirection' class='pattern pattern__redirection pngFix' ></a><a href='/pattern/reduction' title='Reduction' class='pattern pattern__reduction pngFix' ></a><a href='/pattern/acceleration' title='Acceleration' class='pattern pattern__acceleration pngFix' ></a></div> <div class='mt__cont demo__item'><div class='mt__title'>Megatrends</div><a href='/megatrend/hybridization' title='Hybridization' class='mt mt__hybridization pngFix' ></a><a href='/megatrend/experience' title='Experience' class='mt mt__experience pngFix' ></a><a href='/megatrend/naturality' title='Naturality' class='mt mt__naturality pngFix' ></a></div> </div> </div></div> <div class='tpt__stats'> <div class='tpt__statsLeft'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>4 Featured, 34 Examples:</div> <div class='tpt__statsVal'>10,579 Total Clicks</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Date Range:</div> <div class='tpt__statsVal'>Nov 24 — Feb 25</div> </div> </div> <div class='tpt__statsRight'> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Trending:</div> <div class='tpt__statsVal'>This Month and Average</div> </div> <div class='tpt__statsLine'> <div class='tpt__statsLabel'>Consumer Insight Topics:</div> <div class='tpt__statsVal'><a class='tpt__cat' href='/pro/category/modern-art-and-design-trends'>Art & Design</a><a class='tpt__cat' href='/pro/category/home-trends'>Home</a></div> </div> </div> </div> </div> <div class='tpt__iframeCont'> <iframe class='tpt__iframe' src='/ci-bubble.svg?ci=559851&scale=0.8'></iframe> </div> </div> </article> <div class='tpt__right'> <a href='https://www.trendhunter.com/megatrends' class='tha__sbb tha__sbb--tr' > Learn to Hunt Ideas <div class='tha__sbbImg thai thai--bg' style='background-image:url("https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg");' data-src='https://cdn.trendhunterstatic.com/i/2023/learn-to-hunt-ideas-and-trends2.png'></div> </a> <div class='tpt__pl'><h4 class='tpt__h4'>Consumer Insights</h4><a href='/protrends/fragrant-tea' class='tpt__ciLink '>Fragrant Tea</a><a href='/protrends/scented-blanket' class='tpt__ciLink tpt__ciLink--selected'>Scented Blanket</a><a href='/protrends/messy-authenticity' class='tpt__ciLink '>Messy Authenticity</a><a href='/protrends/skin-scent' class='tpt__ciLink '>Skin Scent</a><a href='/protrends/healthspan-plans' class='tpt__ciLink '>Healthspan Plans</a><a href='/protrends/filtered-focus' class='tpt__ciLink '>Filtered Focus</a><a href='/protrends/hyperlocal-evolution' class='tpt__ciLink '>Hyperlocal Evolution</a><a href='/protrends/omnichannel-acceleration' class='tpt__ciLink '>Omnichannel Acceleration</a><a href='/protrends/pizza-inspired1' class='tpt__ciLink '>Pizza Inspired</a><a href='/protrends/collaborative-acquisition' class='tpt__ciLink '>Collaborative Acquisition</a><a href='/protrends/sweet-bun' class='tpt__ciLink '>Sweet Bun</a><a href='/protrends/nostalgic-nourishment' class='tpt__ciLink '>Nostalgic Nourishment</a><a href='/protrends/upcycled-broth' class='tpt__ciLink '>Upcycled Broth</a><a href='/protrends/dietary-pet' class='tpt__ciLink '>Dietary Pet</a><a href='/protrends/ai-crib' class='tpt__ciLink '>AI Crib</a><a href='/protrends/silicone-sponge' class='tpt__ciLink '>Silicone Sponge</a><a href='/protrends/sports-streaming1' class='tpt__ciLink '>Sports Streaming</a><a href='/protrends/seasoned-bite' class='tpt__ciLink '>Seasoned Bite</a><a href='/protrends/grillable-cheese' class='tpt__ciLink '>Grillable Cheese</a><a href='/protrends/smart-manufacturing' class='tpt__ciLink '>Smart Manufacturing</a><a href='/protrends/automated-podcast' class='tpt__ciLink '>Automated Podcast</a><a href='/protrends/collagen-clothing' class='tpt__ciLink '>Collagen Clothing</a><a href='/protrends/alt-red' class='tpt__ciLink '>Alt Red</a><a href='/protrends/solar-qsr' class='tpt__ciLink '>Solar QSR</a><a href='/protrends/rent-report' class='tpt__ciLink '>Rent Report</a></div> </div> </div> <div class='tpt__relCont'> <h3 class='tpt__h3'>Featured Examples</h3> <div class='tpt__rel'><a data-is='230c' data-id='553919' data-pc='2' href='/trends/cool-calm-cotton-set' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Lavender-Scented Blankets' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/553/553919/553919_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>Lavender-Scented Blankets</div> <div class='thar__title2'>The Cool Calm Cotton Set by D.S. & Durga Provides Multi-Sensory Comfort</div><div class='thar__summary'> A cozy blanket is a universally loved gift, and sometimes it can also be a thoughtful indulgence beyond what most would gift themselves—like the Cool Calm Cotton Set by D.S. & Durga. This... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:73%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:27%'></div> </div> </a><a data-is='230c' data-id='559863' data-pc='4' href='/trends/magnifiscent' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Cozy Scent-Emitting Blankets' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/559/559863/559863_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>Cozy Scent-Emitting Blankets</div> <div class='thar__title2'>MagnifiScent Scent-Infused Throw Blankets Arrive at Walmart Stores</div><div class='thar__summary'> Global retailer Walmart has introduced the new MagnifiScent Scent-Infused Throw Blankets, offering consumers a cozy and aromatic way to enhance their relaxation. Perfect for cuddling and sleeping,... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:71%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:29%'></div> </div> </a><a data-is='230c' data-id='550580' data-pc='7' href='/trends/mynt-lab' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Refreshing Mint-Infused Bed Sheets' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/550/550580/550580_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>Refreshing Mint-Infused Bed Sheets</div> <div class='thar__title2'>Mynt Lab Mint-Infused Bedding Keeps Sleepers Cool and Comfy</div><div class='thar__summary'> The Mynt Lab mint-infused bedding is a range of bed sheets crafted with cooling capabilities in mind to work well for consumers who run hot when they head to bed. The bed sheets are crafted with a... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:60%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:40%'></div> </div> </a><a data-is='230c' data-id='559869' data-pc='1' href='/trends/snuggle-sense' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Scent-Infused Weighted Blankets' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/559/559869/559869_1_230c.jpeg' /></div> <div class='thar__text'> <div class='thar__title1'>Scent-Infused Weighted Blankets</div> <div class='thar__title2'>Snuggle Sense is a New Weighted Blanket Designed for Relaxation</div><div class='thar__summary'> Entrepreneur Catarina Tucker is introducing Snuggle Sense, a luxury weighted blanket designed to enhance sleep and relaxation. Inspired by her struggles with restless nights and daily stress,... <span class='thar__moreLink'>MORE</span> </div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:49%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:51%'></div> </div> </a></div> </div> <div class='tpt__reports'> <h3 class='tpt__h3'>Related Trend Reports & Custom Market Research</h3> <div class='tpt__reportsInner'><a class='tpt__treport' href='https://www.trendreports.com/research/bath'> <img class='thai' alt='Bath Trend Report and Bath Market Research' src='https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg' width=200 height=150 data-src='https://www.trendhunter.com/apps/reports/cimage?i=eyJ0MSI6IkJhdGgiLCJ0MiI6IlRyZW5kIFJlcG9ydCIsImEiOlt7ImlkIjoiMjU3NzQifSx7ImlkIjoiMjY5MTUifSx7ImlkIjoiNTc3MzIifSx7ImlkIjoiMTEzNTM3In1dfQ%3D%3D&s=small' /> <noscript> <img alt='Bath Trend Report and Bath Market Research' width=200 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