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data-bs-toggle=modal data-bs-target="#videoFullscreen"></div> </div> <div class="modal fade" id=videoFullscreen tabindex=-1 aria-labelledby=videoFullscreen aria-modal=true role=dialog> <div class="modal-dialog modal-fullscreen"> <div class=modal-content> <div class=modal-header> <h5 class="modal-title h4" id=videoFullscreen>Acura <span>Chiaki's Journey: Season III</span></h5> <button type=button class=btn-close data-bs-dismiss=modal aria-label=Close role=button></button> </div> <div class=modal-body> <video preload=auto poster="https://cdn.mullenloweglobal.com/uploads/2024/09/Chiaki-news.jpg" controls playsinline disablepictureinpicture id=header-video class=video-js> <source src="https://cdn.mullenloweglobal.com/uploads/2024/09/HACN4740000H_ACURA_MY25_ZERO_REVEAL_WEBMIX_16x9_30-1.mp4" type="video/mp4"> <p>To view this video please enable JavaScript and consider upgrading to a web browser that supports HTML5 video.</p> </video> </div> </div> </div> </div> <div class="section heading-block"> <div class=container> <div class=row> <div class="col-md-12 col-lg-8 col-xl-9 heading-content"> <h1 data-client=Acura>Acura</h1> <span id=title data-title="Chiaki's Journey: Season III">Chiaki's Journey: Season III</span> </div> <div class="col-md-12 col-lg-4 col-xl-3 share-content"> <span class=label>Share</span> <div class=share-menu> <a href="https://twitter.com/intent/tweet?url=https://www.mullenloweglobal.com/work/chiakis-journey-season-iii" target=_blank class=twitter aria-label="Share on X" onclick="_paq.push(['trackEvent', 'Sharing', 'X', 'https://www.mullenloweglobal.com/work/chiakis-journey-season-iii']);"><i class="fa-brands fa-x-twitter"></i></a> <a href="https://www.facebook.com/sharer.php?u=https://www.mullenloweglobal.com/work/chiakis-journey-season-iii" target=_blank class=facebook aria-label="Share on Facebook" onclick="_paq.push(['trackEvent', 'Sharing', 'Facebook', 'https://www.mullenloweglobal.com/work/chiakis-journey-season-iii']);"><i class="fa-brands fa-facebook-f"></i></a> <a href="https://www.linkedin.com/sharing/share-offsite/?url=https://www.mullenloweglobal.com/work/chiakis-journey-season-iii" target=_blank class=linkedin aria-label="Share on LinkedIn" onclick="_paq.push(['trackEvent', 'Sharing', 'LinkedIn', 'https://www.mullenloweglobal.com/work/chiakis-journey-season-iii']);"><i class="fa-brands fa-linkedin-in"></i></a> <a href="" class=copy-link data-url="https://www.mullenloweglobal.com/work/chiakis-journey-season-iii" data-bs-trigger=hover data-bs-toggle=tooltip data-bs-placement=bottom data-bs-title="Copy page URL to clipboard" aria-label="Copy page URL" data-label-tooltip="Copy page URL to clipboard" data-label-done="Copied!"><i class="fa-solid fa-link"></i></a> </div> </div> </div> </div> </div> <div class="section text-content-block"> <div class=container> <div class=row> <div class="col-sm-12 col-lg-6 col-xl-6 left-text"> <p> MullenLowe U.S. is back with Season III of ‘Chiaki’s Journey’ for Acura. The latest instalment was launched at the Monterey Car Show on Thursday, August 15th, with the 3D cel-shaded short directed by JuanPe Arroyo. </p> </div> <div class="col-sm-12 col-lg-6 col-xl-6 right-text"> <p> Season III follows Chiaki’s newly found fame in the racing scene after winning Pikes Peak. This new episode follows the success of ‘Chiaki’s Journey: Season II’, which garnered over 40 million views online and won a CLIO Award for Art Direction earlier this year, adding to the Gold Effie win for ‘Chiaki’s Journey: Season I’. </p> </div> </div> </div> </div> <div class="section credits-block"> <div class=container> <div class=row> <div class="col-sm-12 col-md-12 col-lg-6 col-xl-6"> <h4>Credits:</h4> <p class=credits-list>Lead agency: MullenLowe U.S. Executive Creative Directors: Carlos Alija, Laura Sampedro Creative Directors: Ty Hayward, Sean Stell Associate Creative Director: Jason Brady Art Director: Judikael Lebayon Head Of Production: Kate Hildebrant Executive Producer: Amy Jo Deguzis VP, Group Account Director: Nicole Neopolitan VP, Director of Business Affairs: Davina Turnbull Director, Project Management: Kemit Mccullough Animation: The Line Animation, London Editorial: Yeti Music: Kk Masterworks (Japan-Master License) & Wixen Artist/Band: Nemophila Sound Design & Mixing: Source Sound </p> </div> </div> </div> </div> <div class="section related-items"> <div class=container> <div class=row> <h2>Related Work</h2> </div> <div class=row> <div class="col-6 col-lg-3 col-xl-3 related-work"> <div class=related-work-image style="background-image:url(https://cdn.mullenloweglobal.com/uploads/2023/12/SameEnergy-1.jpg)"> <a href="/work/new-world-same-energy" aria-describedby=work-desc> <img src="https://www.mullenloweglobal.com/app/themes/mullenlowe/assets/optimised/images/275-114-image-scaler.png" alt=""> <div id=work-desc>New World. 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