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class="brix---flex-horizontal-start-2"><div class="brix---mg-right-16px-2"><div class="brix---badge-primary-small">Featured</div></div><div class="brix---color-neutral-825"><div class="brix---text-201">February 1, 2025</div></div></div></div><div class="brix---mg-bottom-12px-3"><div class="brix---color-neutral-824"><h2 class="brix---heading-h2-size-3">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</h2></div></div><div class="brix---mg-bottom-32px-2"><div class="brix---color-neutral-825"><p class="brix---paragraph-default-3">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</p></div></div><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" width="20" 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w-tab-menu"><a data-w-tab="Tab 1" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link w--current"><div>TOUS</div></a><a data-w-tab="Tab 4" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>DAM</div></a><a data-w-tab="Tab 2" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>PIM</div></a><a data-w-tab="Tab 3" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>CMS</div></a><a data-w-tab="Tab 5" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>脡V脡NEMENTS</div></a><a data-w-tab="Tab 6" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>Technology</div></a><a data-w-tab="Tab 7" class="brix---badge-secondary-category-badges-2 w-inline-block w-tab-link"><div>Marketing</div></a></div><div class="w-tab-content"><div data-w-tab="Tab 1" class="w-tab-pane w--tab-active"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/679cb2d4807113e6053d7857_Bandeau%20Webinaire.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</p></div></div></div><a href="/fr/post/nouveau-webinaire-dam-en-partenariat-avec-archimag-et-wedia" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6773ea6134718697b04f6f43_Banner%20OnDAM%20Paris%202024%20Preview%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Rapport et analyse compl猫te de OnDAM Paris 2024 馃嚝馃嚪</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans cet article nous revenons sur une analyse compl猫te de la 4猫me 茅dition de OnDAM Paris 2024, deux jours de conf茅rence d茅di茅s au DAM et son 茅cosyst猫me.</p></div></div></div><a href="/fr/post/report-ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6720b0c4a368a06b7094a390_Thumbnail%20OnDAM24%20Teaser%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">OnDAM Paris 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">La conf茅rence 100% d茅di茅e au DAM et son 茅cosyt猫me en France et en Europe!Le prochain OnDAM Paris aura lieu les 19 et 20 novembre 2024 !</p></div></div></div><a href="/fr/post/ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/671533aebcf82aa25ab7946f_DSCF5208%20(1).jpg")" class="brix---card-top-bg museum1"></div><div 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style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66a2c9bbf76abd0ed8b23a17_3.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Bilan, rapport et analyse de la CreativePro Week 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nous couvrons un rapport et une analyse de la derni猫re Creative Week r茅unissant tous les experts, designers et fournisseurs cr茅atifs. Au-del脿 des tendances, nous apportons quelques t茅moignages de leaders.</p></div></div></div><a href="/fr/post/review-report-and-analysis-of-creativepro-week-2024-along-side-creative-ops-news-challenges" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66957e9ecfa7071a63e8671f_Banner%20Post.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 sur All For Content 2024 - Rapport & Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Comme chaque ann茅e le Salon All For Content a r茅unis sur 2 jours le meilleur des experts sur le contenu des marques pour sa 6猫me 茅dition.</p></div></div></div><a href="/fr/post/activo-r-sur-all-for-content-2024---analyse" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d928e796407ba51f3abde_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le march茅 du DAM en 2025</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le march茅 du DAM en 2025 - Par del脿 les tendances nous revenons sur les fondations que font une solution de DAM</p></div></div></div><a href="/fr/post/le-marche-du-dam-en-2025" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d91fcaac271d174ea7f47_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Statut de l'IA et du DAM - Nous revenons sur les apports et de les avanc茅es de l'IA pour les solutions de DAM</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2 w-dyn-bind-empty"></p></div></div></div><a href="/fr/post/statut-d-elia-et-du-dam" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66735bed06e1b9ba55adbd1f_blogimage.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">DAM Europe 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">In 2024, DAM plays a vital role in digital transformation. At DAM Europe, we create an environment focused on sharing experiences, enhancing knowledge and building fruitful professional networks.</p></div></div></div><a href="/fr/post/dam-europe-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4f1d33fee15f032955d5_DAM%20PIM%20EN.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PIM et le DAM au c艙ur de la cha卯ne d'approvisionnement en 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Les analystes s'accordent 脿 dire que la pand茅mie a acc茅l茅r茅 la transformation num茅rique, obligeant les clients 脿 entreprendre des projets DAM et/ou PIM pour r茅pondre aux besoins de leurs clients. </p></div></div></div><a href="/fr/post/pim-dam-at-the-heart-of-the-supply-chain-in-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4f696aaf1e6ec6ec40de_Video%20Teaser%20OnDAM%20Paris%20v3.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Replay 馃摳 OnDAM Paris 2023 馃嚝馃嚪 - La conf茅rence DAM au niveau de l'entreprise</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Voici la 3e 茅dition de #OnDAM Paris 2023 馃嚝馃嚪 qui s'est d茅roul茅e les mardi 21 et mercredi 22 novembre au Pavillon Elys茅e T茅 a ferm茅 ses portes.</p></div></div></div><a href="/fr/post/replay-ondam-paris-2023---the-dam-conference-at-the-enterprise-level" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4e2c12d5ed79e20e6828_DAM%20NEWs-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 fait l'acquisition de DAM News</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Activo庐 est le nouveau propri茅taire de Digital Asset Management News. Ils ont acquis le titre aupr猫s du consultant DAM, Daydream, qui continuera 脿 g茅rer les op茅rations 茅ditoriales. </p></div></div></div><a href="/fr/post/activo-r-acquire-dam-news" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4de25c0fb6fa342fb347_cepic%20replay%20aftermovie%20web-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">ACTIVO - Congr猫s CEPIC 2023 - Replay et analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Activo a eu le plaisir, en tant que membre du CEPIC (Centre de l'industrie de l'image), de parrainer une fois de plus le Congr猫s CEPIC 2023 qui s'est tenu 脿 Juans-Les-Pans du 10 au 12 mai en France.</p></div></div></div><a href="/fr/post/activo-cepic-congress-2023-replay-analysis" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4d3b75789d68f82b58c4_Carbon%20Footprint%20EN-1-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Engageons-nous ensemble pour un DAM durable聽!</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">L'impact du changement climatique n'a jamais 茅t茅 aussi au c艙ur des d茅fis auxquels sont confront茅es les marques et, plus g茅n茅ralement, l'ensemble du secteur et de la soci茅t茅. </p></div></div></div><a href="/fr/post/lets-engage-together-for-the-sustainable-dam" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4cd553ae4ac0fa28b995_AI%20EN-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'IA au c艙ur de l'exp茅rience client dans le DAM, qu'est-ce qui fonctionne聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le mot intelligence artificielle (#AI) invent茅 par John McCarthy est depuis longtemps une tendance technologique majeure.</p></div></div></div><a href="/fr/post/ai-at-the-heart-of-the-customer-experience-in-dam-what-works" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/670577a63b4b10d2f4991cbd_664b4c73b2f33d7b2157ffd6_OnDam%20Paris%202022%20EN%20Recap-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Replay d'OnDAM Paris 2022 - La conf茅rence 100% DAM 馃嚝馃嚪 - Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">The 2nd edition of OnDAM Paris 2022 which took place on Tuesday 29 and Wednesday 30 November 2022 at the Maison d'Alsace was the DAM time of the year bringing together more than 250 visitors on site and online.</p></div></div></div><a href="/fr/post/ondam-paris-2022-replay---the-100-dam-conference---analysis" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/67057316664db7e0ffabe39a_2.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Carte du paysage DAM 2022 - Replay du webinaire</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Au-del脿 des tendances du march茅 et de l'ensemble des exigences commerciales, nous avons pr茅sent茅 une nouvelle carte des solutions paysag猫res DAM sur le march茅 2022.</p></div></div></div><a href="/fr/post/dam-landscape-map-2022---webinar-replay" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4b2358c0eb8d2034a707_CMS%20EN.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le CMS au c艙ur de l'exp茅rience client</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nous avons pens茅 qu'il serait int茅ressant de faire le point sur ce qui est essentiel pour tout type d'entreprise聽: le portail d'exp茅rience client, 脿 savoir le CMS (Content Management System).</p></div></div></div><a href="/fr/post/cms-at-the-heart-of-the-customer-experience" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4ab8a50503b23c6c8c12_orrester_Report-1024x661.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PXM au c艙ur du PIM, du DAM et du CMS pour cr茅er de nouvelles exp茅riences produits</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans ce nouvel article et sur la base de mon exp茅rience de cette ann茅e avec les appels d'offres DAM et PIM aupr猫s des marques, je voulais mettre en avant la strat茅gie de vente au d茅tail en ligne visant 脿 am茅liorer votre activit茅 et le parcours des acheteurs.</p></div></div></div><a href="/fr/post/pxm-at-the-heart-of-pim-dam-cms-to-create-new-product-experiences" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4a689f491e8ac234497a_Marketplace%20en.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'avenir du DAM dans l'茅cosyst猫me des places de march茅 et du commerce 茅lectronique - Architecture MACH聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Que vous soyez un annonceur, une marque ou un d茅taillant, tous les d茅cideurs ont d没 repenser leur gestion de contenu afin de r茅pondre aux nouvelles demandes de leurs clients en mati猫re d'exp茅rience plus disruptive et d'engagement.</p></div></div></div><a href="/fr/post/future-of-dam-in-the-ecosystem-of-marketplaces-and-e-commerce--architecture-mach" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6705689be7db77e69911ad81_Bildschirmfoto%202024-10-08%20um%2015.58.48.jpeg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le paysage du DAM dans le Marketing Technology Stack 2021...</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Pour r茅ussir, vous avez besoin d'une strat茅gie, d'une 茅quipe pour vous aider dans l'organisation de vos actifs, votre strat茅gie en mati猫re de m茅tadonn茅es et, au sommet, le processus d'int茅gration. </p></div></div></div><a href="/fr/post/dam-landscape-in-the-marketing-technology-stack-2021" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 4" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/679cb2d4807113e6053d7857_Bandeau%20Webinaire.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nouveau Webinaire DAM en partenariat avec Archimag et Wedia</p></div></div></div><a href="/fr/post/nouveau-webinaire-dam-en-partenariat-avec-archimag-et-wedia" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6773ea6134718697b04f6f43_Banner%20OnDAM%20Paris%202024%20Preview%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Rapport et analyse compl猫te de OnDAM Paris 2024 馃嚝馃嚪</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans cet article nous revenons sur une analyse compl猫te de la 4猫me 茅dition de OnDAM Paris 2024, deux jours de conf茅rence d茅di茅s au DAM et son 茅cosyst猫me.</p></div></div></div><a href="/fr/post/report-ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6720b0c4a368a06b7094a390_Thumbnail%20OnDAM24%20Teaser%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">OnDAM Paris 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">La conf茅rence 100% d茅di茅e au DAM et son 茅cosyt猫me en France et en Europe!Le prochain OnDAM Paris aura lieu les 19 et 20 novembre 2024 !</p></div></div></div><a href="/fr/post/ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66957e9ecfa7071a63e8671f_Banner%20Post.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 sur All For Content 2024 - Rapport & Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Comme chaque ann茅e le Salon All For Content a r茅unis sur 2 jours le meilleur des experts sur le contenu des marques pour sa 6猫me 茅dition.</p></div></div></div><a href="/fr/post/activo-r-sur-all-for-content-2024---analyse" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d928e796407ba51f3abde_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le march茅 du DAM en 2025</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le march茅 du DAM en 2025 - Par del脿 les tendances nous revenons sur les fondations que font une solution de DAM</p></div></div></div><a href="/fr/post/le-marche-du-dam-en-2025" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d91fcaac271d174ea7f47_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Statut de l'IA et du DAM - Nous revenons sur les apports et de les avanc茅es de l'IA pour les solutions de DAM</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2 w-dyn-bind-empty"></p></div></div></div><a href="/fr/post/statut-d-elia-et-du-dam" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4f1d33fee15f032955d5_DAM%20PIM%20EN.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PIM et le DAM au c艙ur de la cha卯ne d'approvisionnement en 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Les analystes s'accordent 脿 dire que la pand茅mie a acc茅l茅r茅 la transformation num茅rique, obligeant les clients 脿 entreprendre des projets DAM et/ou PIM pour r茅pondre aux besoins de leurs clients. </p></div></div></div><a href="/fr/post/pim-dam-at-the-heart-of-the-supply-chain-in-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4e2c12d5ed79e20e6828_DAM%20NEWs-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 fait l'acquisition de DAM News</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Activo庐 est le nouveau propri茅taire de Digital Asset Management News. Ils ont acquis le titre aupr猫s du consultant DAM, Daydream, qui continuera 脿 g茅rer les op茅rations 茅ditoriales. </p></div></div></div><a href="/fr/post/activo-r-acquire-dam-news" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4d3b75789d68f82b58c4_Carbon%20Footprint%20EN-1-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Engageons-nous ensemble pour un DAM durable聽!</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">L'impact du changement climatique n'a jamais 茅t茅 aussi au c艙ur des d茅fis auxquels sont confront茅es les marques et, plus g茅n茅ralement, l'ensemble du secteur et de la soci茅t茅. </p></div></div></div><a href="/fr/post/lets-engage-together-for-the-sustainable-dam" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4cd553ae4ac0fa28b995_AI%20EN-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'IA au c艙ur de l'exp茅rience client dans le DAM, qu'est-ce qui fonctionne聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le mot intelligence artificielle (#AI) invent茅 par John McCarthy est depuis longtemps une tendance technologique majeure.</p></div></div></div><a href="/fr/post/ai-at-the-heart-of-the-customer-experience-in-dam-what-works" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/670577a63b4b10d2f4991cbd_664b4c73b2f33d7b2157ffd6_OnDam%20Paris%202022%20EN%20Recap-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Replay d'OnDAM Paris 2022 - La conf茅rence 100% DAM 馃嚝馃嚪 - Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">The 2nd edition of OnDAM Paris 2022 which took place on Tuesday 29 and Wednesday 30 November 2022 at the Maison d'Alsace was the DAM time of the year bringing together more than 250 visitors on site and online.</p></div></div></div><a href="/fr/post/ondam-paris-2022-replay---the-100-dam-conference---analysis" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/67057316664db7e0ffabe39a_2.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Carte du paysage DAM 2022 - Replay du webinaire</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Au-del脿 des tendances du march茅 et de l'ensemble des exigences commerciales, nous avons pr茅sent茅 une nouvelle carte des solutions paysag猫res DAM sur le march茅 2022.</p></div></div></div><a href="/fr/post/dam-landscape-map-2022---webinar-replay" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4ab8a50503b23c6c8c12_orrester_Report-1024x661.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PXM au c艙ur du PIM, du DAM et du CMS pour cr茅er de nouvelles exp茅riences produits</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans ce nouvel article et sur la base de mon exp茅rience de cette ann茅e avec les appels d'offres DAM et PIM aupr猫s des marques, je voulais mettre en avant la strat茅gie de vente au d茅tail en ligne visant 脿 am茅liorer votre activit茅 et le parcours des acheteurs.</p></div></div></div><a href="/fr/post/pxm-at-the-heart-of-pim-dam-cms-to-create-new-product-experiences" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4a689f491e8ac234497a_Marketplace%20en.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'avenir du DAM dans l'茅cosyst猫me des places de march茅 et du commerce 茅lectronique - Architecture MACH聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Que vous soyez un annonceur, une marque ou un d茅taillant, tous les d茅cideurs ont d没 repenser leur gestion de contenu afin de r茅pondre aux nouvelles demandes de leurs clients en mati猫re d'exp茅rience plus disruptive et d'engagement.</p></div></div></div><a href="/fr/post/future-of-dam-in-the-ecosystem-of-marketplaces-and-e-commerce--architecture-mach" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6705689be7db77e69911ad81_Bildschirmfoto%202024-10-08%20um%2015.58.48.jpeg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le paysage du DAM dans le Marketing Technology Stack 2021...</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Pour r茅ussir, vous avez besoin d'une strat茅gie, d'une 茅quipe pour vous aider dans l'organisation de vos actifs, votre strat茅gie en mati猫re de m茅tadonn茅es et, au sommet, le processus d'int茅gration. </p></div></div></div><a href="/fr/post/dam-landscape-in-the-marketing-technology-stack-2021" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 2" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/671533aebcf82aa25ab7946f_DSCF5208%20(1).jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 - PIMVendors Partenariat</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nous sommes ravis d'annoncer un nouveau partenariat avec PIMVendors pour le meilleur de l'experience client.</p></div></div></div><a href="/fr/post/activo-r---pimvendors-partnership" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4f1d33fee15f032955d5_DAM%20PIM%20EN.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PIM et le DAM au c艙ur de la cha卯ne d'approvisionnement en 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Les analystes s'accordent 脿 dire que la pand茅mie a acc茅l茅r茅 la transformation num茅rique, obligeant les clients 脿 entreprendre des projets DAM et/ou PIM pour r茅pondre aux besoins de leurs clients. </p></div></div></div><a href="/fr/post/pim-dam-at-the-heart-of-the-supply-chain-in-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4ab8a50503b23c6c8c12_orrester_Report-1024x661.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PXM au c艙ur du PIM, du DAM et du CMS pour cr茅er de nouvelles exp茅riences produits</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans ce nouvel article et sur la base de mon exp茅rience de cette ann茅e avec les appels d'offres DAM et PIM aupr猫s des marques, je voulais mettre en avant la strat茅gie de vente au d茅tail en ligne visant 脿 am茅liorer votre activit茅 et le parcours des acheteurs.</p></div></div></div><a href="/fr/post/pxm-at-the-heart-of-pim-dam-cms-to-create-new-product-experiences" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4a689f491e8ac234497a_Marketplace%20en.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'avenir du DAM dans l'茅cosyst猫me des places de march茅 et du commerce 茅lectronique - Architecture MACH聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Que vous soyez un annonceur, une marque ou un d茅taillant, tous les d茅cideurs ont d没 repenser leur gestion de contenu afin de r茅pondre aux nouvelles demandes de leurs clients en mati猫re d'exp茅rience plus disruptive et d'engagement.</p></div></div></div><a href="/fr/post/future-of-dam-in-the-ecosystem-of-marketplaces-and-e-commerce--architecture-mach" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6705689be7db77e69911ad81_Bildschirmfoto%202024-10-08%20um%2015.58.48.jpeg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le paysage du DAM dans le Marketing Technology Stack 2021...</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Pour r茅ussir, vous avez besoin d'une strat茅gie, d'une 茅quipe pour vous aider dans l'organisation de vos actifs, votre strat茅gie en mati猫re de m茅tadonn茅es et, au sommet, le processus d'int茅gration. </p></div></div></div><a href="/fr/post/dam-landscape-in-the-marketing-technology-stack-2021" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 3" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4b2358c0eb8d2034a707_CMS%20EN.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le CMS au c艙ur de l'exp茅rience client</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nous avons pens茅 qu'il serait int茅ressant de faire le point sur ce qui est essentiel pour tout type d'entreprise聽: le portail d'exp茅rience client, 脿 savoir le CMS (Content Management System).</p></div></div></div><a href="/fr/post/cms-at-the-heart-of-the-customer-experience" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4ab8a50503b23c6c8c12_orrester_Report-1024x661.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PXM au c艙ur du PIM, du DAM et du CMS pour cr茅er de nouvelles exp茅riences produits</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans ce nouvel article et sur la base de mon exp茅rience de cette ann茅e avec les appels d'offres DAM et PIM aupr猫s des marques, je voulais mettre en avant la strat茅gie de vente au d茅tail en ligne visant 脿 am茅liorer votre activit茅 et le parcours des acheteurs.</p></div></div></div><a href="/fr/post/pxm-at-the-heart-of-pim-dam-cms-to-create-new-product-experiences" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 5" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6773ea6134718697b04f6f43_Banner%20OnDAM%20Paris%202024%20Preview%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Rapport et analyse compl猫te de OnDAM Paris 2024 馃嚝馃嚪</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans cet article nous revenons sur une analyse compl猫te de la 4猫me 茅dition de OnDAM Paris 2024, deux jours de conf茅rence d茅di茅s au DAM et son 茅cosyst猫me.</p></div></div></div><a href="/fr/post/report-ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6720b0c4a368a06b7094a390_Thumbnail%20OnDAM24%20Teaser%20FR.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">OnDAM Paris 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">La conf茅rence 100% d茅di茅e au DAM et son 茅cosyt猫me en France et en Europe!Le prochain OnDAM Paris aura lieu les 19 et 20 novembre 2024 !</p></div></div></div><a href="/fr/post/ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66957e9ecfa7071a63e8671f_Banner%20Post.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 sur All For Content 2024 - Rapport & Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Comme chaque ann茅e le Salon All For Content a r茅unis sur 2 jours le meilleur des experts sur le contenu des marques pour sa 6猫me 茅dition.</p></div></div></div><a href="/fr/post/activo-r-sur-all-for-content-2024---analyse" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66735bed06e1b9ba55adbd1f_blogimage.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">DAM Europe 2024</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">In 2024, DAM plays a vital role in digital transformation. At DAM Europe, we create an environment focused on sharing experiences, enhancing knowledge and building fruitful professional networks.</p></div></div></div><a href="/fr/post/dam-europe-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4f696aaf1e6ec6ec40de_Video%20Teaser%20OnDAM%20Paris%20v3.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Replay 馃摳 OnDAM Paris 2023 馃嚝馃嚪 - La conf茅rence DAM au niveau de l'entreprise</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Voici la 3e 茅dition de #OnDAM Paris 2023 馃嚝馃嚪 qui s'est d茅roul茅e les mardi 21 et mercredi 22 novembre au Pavillon Elys茅e T茅 a ferm茅 ses portes.</p></div></div></div><a href="/fr/post/replay-ondam-paris-2023---the-dam-conference-at-the-enterprise-level" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4de25c0fb6fa342fb347_cepic%20replay%20aftermovie%20web-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">ACTIVO - Congr猫s CEPIC 2023 - Replay et analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Activo a eu le plaisir, en tant que membre du CEPIC (Centre de l'industrie de l'image), de parrainer une fois de plus le Congr猫s CEPIC 2023 qui s'est tenu 脿 Juans-Les-Pans du 10 au 12 mai en France.</p></div></div></div><a href="/fr/post/activo-cepic-congress-2023-replay-analysis" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/670577a63b4b10d2f4991cbd_664b4c73b2f33d7b2157ffd6_OnDam%20Paris%202022%20EN%20Recap-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Replay d'OnDAM Paris 2022 - La conf茅rence 100% DAM 馃嚝馃嚪 - Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">The 2nd edition of OnDAM Paris 2022 which took place on Tuesday 29 and Wednesday 30 November 2022 at the Maison d'Alsace was the DAM time of the year bringing together more than 250 visitors on site and online.</p></div></div></div><a href="/fr/post/ondam-paris-2022-replay---the-100-dam-conference---analysis" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 6" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/671533aebcf82aa25ab7946f_DSCF5208%20(1).jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 - PIMVendors Partenariat</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Nous sommes ravis d'annoncer un nouveau partenariat avec PIMVendors pour le meilleur de l'experience client.</p></div></div></div><a href="/fr/post/activo-r---pimvendors-partnership" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66957e9ecfa7071a63e8671f_Banner%20Post.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 sur All For Content 2024 - Rapport & Analyse</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Comme chaque ann茅e le Salon All For Content a r茅unis sur 2 jours le meilleur des experts sur le contenu des marques pour sa 6猫me 茅dition.</p></div></div></div><a href="/fr/post/activo-r-sur-all-for-content-2024---analyse" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d928e796407ba51f3abde_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le march茅 du DAM en 2025</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le march茅 du DAM en 2025 - Par del脿 les tendances nous revenons sur les fondations que font une solution de DAM</p></div></div></div><a href="/fr/post/le-marche-du-dam-en-2025" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/678d91fcaac271d174ea7f47_Preview.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Statut de l'IA et du DAM - Nous revenons sur les apports et de les avanc茅es de l'IA pour les solutions de DAM</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2 w-dyn-bind-empty"></p></div></div></div><a href="/fr/post/statut-d-elia-et-du-dam" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4cd553ae4ac0fa28b995_AI%20EN-1.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'IA au c艙ur de l'exp茅rience client dans le DAM, qu'est-ce qui fonctionne聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Le mot intelligence artificielle (#AI) invent茅 par John McCarthy est depuis longtemps une tendance technologique majeure.</p></div></div></div><a href="/fr/post/ai-at-the-heart-of-the-customer-experience-in-dam-what-works" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/67057316664db7e0ffabe39a_2.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Carte du paysage DAM 2022 - Replay du webinaire</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Au-del脿 des tendances du march茅 et de l'ensemble des exigences commerciales, nous avons pr茅sent茅 une nouvelle carte des solutions paysag猫res DAM sur le march茅 2022.</p></div></div></div><a href="/fr/post/dam-landscape-map-2022---webinar-replay" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4ab8a50503b23c6c8c12_orrester_Report-1024x661.jpg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le PXM au c艙ur du PIM, du DAM et du CMS pour cr茅er de nouvelles exp茅riences produits</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Dans ce nouvel article et sur la base de mon exp茅rience de cette ann茅e avec les appels d'offres DAM et PIM aupr猫s des marques, je voulais mettre en avant la strat茅gie de vente au d茅tail en ligne visant 脿 am茅liorer votre activit茅 et le parcours des acheteurs.</p></div></div></div><a href="/fr/post/pxm-at-the-heart-of-pim-dam-cms-to-create-new-product-experiences" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4a689f491e8ac234497a_Marketplace%20en.webp")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">L'avenir du DAM dans l'茅cosyst猫me des places de march茅 et du commerce 茅lectronique - Architecture MACH聽?</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Que vous soyez un annonceur, une marque ou un d茅taillant, tous les d茅cideurs ont d没 repenser leur gestion de contenu afin de r茅pondre aux nouvelles demandes de leurs clients en mati猫re d'exp茅rience plus disruptive et d'engagement.</p></div></div></div><a href="/fr/post/future-of-dam-in-the-ecosystem-of-marketplaces-and-e-commerce--architecture-mach" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/6705689be7db77e69911ad81_Bildschirmfoto%202024-10-08%20um%2015.58.48.jpeg")" class="brix---card-top-bg museum1"></div><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Le paysage du DAM dans le Marketing Technology Stack 2021...</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Pour r茅ussir, vous avez besoin d'une strat茅gie, d'une 茅quipe pour vous aider dans l'organisation de vos actifs, votre strat茅gie en mati猫re de m茅tadonn茅es et, au sommet, le processus d'int茅gration. </p></div></div></div><a href="/fr/post/dam-landscape-in-the-marketing-technology-stack-2021" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div><div data-w-tab="Tab 7" class="w-tab-pane"><div><div class="collection-list-wrapper w-dyn-list"><div role="list" class="collection-list w-dyn-items"><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><a 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19 et 20 novembre 2024 !</p></div></div></div><a href="/fr/post/ondam-paris-2024" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div><div role="listitem" class="w-dyn-item"><div class="brix---card-2 blogcard"><a href="/fr/post/activo-r-sur-all-for-content-2024---analyse" class="blogimagelink w-inline-block"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/66957e9ecfa7071a63e8671f_Banner%20Post.jpg")" class="brix---card-top-bg museum1"></div></a><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 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w-inline-block"><div style="background-image:url("https://cdn.prod.website-files.com/66128ff752e283944fe57066/664b4e2c12d5ed79e20e6828_DAM%20NEWs-1.webp")" class="brix---card-top-bg museum1"></div></a><div class="brix---content-inside-card-bg-top"><div class="brix---mg-top-32px"><div class="brix---color-neutral-828"><h3 class="brix---heading-h3-size-4">Activo庐 fait l'acquisition de DAM News</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Activo庐 est le nouveau propri茅taire de Digital Asset Management News. 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Replay du webinaire</h3></div></div><div><div class="brix---paragraph-default-4"><div class="brix---color-neutral-828"><p class="brix---mg-bottom-2">Au-del脿 des tendances du march茅 et de l'ensemble des exigences commerciales, nous avons pr茅sent茅 une nouvelle carte des solutions paysag猫res DAM sur le march茅 2022.</p></div></div></div><a href="/fr/post/dam-landscape-map-2022---webinar-replay" class="bloglink w-inline-block"><div class="brix---link-wrapper-color-primary"><div class="brix---text-200-bold-3">Read more</div><div class="brix---icon-arrow"><img width="20" src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/66195deb26395648248b8ba4_6601c5d6f2402885456a855a_icon-arrow-color-elements-brix-templates.svg" alt="" class="brix---link-icon-right-3"/></div></div></a></div></div></div></div></div></div></div></div></div></div></div><footer class="brix---footer-wrapper"><div class="brix---container-default w-container"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4.webp" loading="lazy" sizes="(max-width: 479px) 92vw, (max-width: 767px) 94vw, (max-width: 991px) 95vw, (max-width: 1439px) 96vw, 1170px" srcset="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4-p-500.webp 500w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4-p-800.webp 800w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4-p-1080.webp 1080w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4-p-1600.webp 1600w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6638d3ae01484c0ac75ce97c_footerimage4.webp 1832w" alt="" class="image-4"/><div class="brix---footer-top"><div class="w-layout-grid brix---grid-footer-v17"><div id="w-node-_15a327c6-414d-25b4-ede3-6b9fdec02561-dec0255d"><div class="brix---mg-bottom-24px"><a href="#" class="brix---footer-logo-wrapper w-inline-block"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601bba6ce467f5bf5573934_logo-banner-website%20v2-1-2.webp" alt="" sizes="(max-width: 479px) 239px, (max-width: 767px) 119.5px, (max-width: 991px) 48vw, (max-width: 1439px) 96vw, 1170px" srcset="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601bba6ce467f5bf5573934_logo-banner-website%20v2-1-2-p-500.webp 500w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601bba6ce467f5bf5573934_logo-banner-website%20v2-1-2-p-800.webp 800w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601bba6ce467f5bf5573934_logo-banner-website%20v2-1-2-p-1080.webp 1080w, https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601bba6ce467f5bf5573934_logo-banner-website%20v2-1-2.webp 2200w" class="brix---footer-logo"/></a></div><div class="brix---mg-bottom-40px"><div class="brix---color-neutral-810"><p class="brix---paragraph-default footer">ACTIVO transforme les d茅fis en opportunit茅s, en favorisant la r茅ussite de votre entreprise gr芒ce 脿 des solutions innovantes qui red茅finissent votre fa莽on de travailler et d'exceller dans votre secteur d'activit茅.</p><div class="w-layout-grid brix---grid-2-columns-text damlogos footer"><a id="w-node-d161972d-2031-5fa4-591b-e33f457e8426-dec0255d" href="https://digitalassetmanagementnews.org/" target="_blank" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6637805c2422f75481fc5cf3_65e466fd6d46ece1cda05cb2_logo-2-p-500.png" alt="" data-w-id="d161972d-2031-5fa4-591b-e33f457e8427" class="damlogo footer"/></a><a id="w-node-acd7ffa4-60b0-e444-f4d2-c4ef7729bbbf-dec0255d" href="https://www.ondamparis.com/##" target="_blank" class="w-inline-block"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6640a13403a77bdd4a2cf4ed_65d9c1b6ba41bda7152c8557_%23OnDAM%20Activo%20-%20PARIS2022-%20baseline%20bleu%20souligne%CC%81%202024%20small.png" id="w-node-acd7ffa4-60b0-e444-f4d2-c4ef7729bbc0-dec0255d" width="Auto" data-w-id="acd7ffa4-60b0-e444-f4d2-c4ef7729bbc0" alt="" class="damlogo footer"/></a></div></div></div><div class="w-layout-grid brix---social-media-grid-left"><a href="https://facebook.com/" class="brix---icon-square-36px w-inline-block"><img src="https://cdn.prod.website-files.com/6601b5df68d407d3f9e14207/6601beb684bbb2785e61f8c7_facebook-social-media-icon-brix-templates.svg" alt="Facebook - 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