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Given time, there is no problem that’s insurmountable – Automattic

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It&#8217;s easier to put everyone in the same database. It&#8217;s easier to put everyone on the same domain, and you look much better on comScore rather than being dark matter. Open source eventually dominates every market it enters, but sometimes &#8220;eventually&#8221; can take a while. For online publishing and content management systems, WordPress helped it happen quickly. &#8220;Linux on the desktop&#8221; is perpetually a few years away.</p> <p>We have to be comfortable swimming upstream, with most of the world considering us wrong for long periods of time. This is uncomfortable. Sometimes it means we&#8217;ll be ostracized. More often people, &#8220;Silicon Valley,&#8221; or the market will consider us parochial, unambitious, or just plain stupid. 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