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overflow-hidden transition-all duration-300 ease-in-out" style="left:-32%;width:522px"><ul class="grid gap-4 p-5" style="grid-template-columns:repeat(3, minmax(0, 1fr))"><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/our-story/legacy/"><img alt="Legacy" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite 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alt="Group Purpose" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRjwAAABXRUJQVlA4IDAAAADQAQCdASoIAAYAAkA4JQBOgCHgWZkR0AD+/UCEPu4UZCGfKBOo2xMuM9fvTCIiqAA='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fgroup-purpose.19e805c8.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fgroup-purpose.19e805c8.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fgroup-purpose.19e805c8.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Group Purpose</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/our-story/vision-and-values/"><img alt="Vision & Values" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRlYAAABXRUJQVlA4IEoAAAAQAgCdASoIAAYAAkA4JQBOj+ADAxeBj1WAAP6tcBuIBvGHPUq8kWzvw/Z2NxEdZX+ino2cB065fXDFRKu667cIWJn7LUIw/LsAAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fvision-and-values.8084f02d.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fvision-and-values.8084f02d.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fvision-and-values.8084f02d.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Vision & Values</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/our-story/leadership/"><img alt="Leadership" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkoAAABXRUJQVlA4ID4AAADwAQCdASoIAAYAAkA4JZwCw7D0Rxr65gAA/vj1WcBYCfBzI5hMaOZVCUcbnGql+KDmYhaWe8x+UjdwRAqAAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fleadership.9b3b49a2.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fleadership.9b3b49a2.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fleadership.9b3b49a2.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Leadership</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/our-story/a-force-for-good/"><img alt="A Force for Good" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkwAAABXRUJQVlA4IEAAAACwAQCdASoIAAYAAkA4JYwCdAEOZ/HeAPdQ9NfXITIgYheMEkqU9L6lr04nyZup0dGQJpVYUY8QcpvU8L4hYAAA'/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fa-force-for-good.8ec82aaa.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fa-force-for-good.8ec82aaa.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fa-force-for-good.8ec82aaa.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">A Force for Good</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/our-story/#milestones-and-awards"><img alt="Milestones & Awards" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkoAAABXRUJQVlA4ID4AAAAQAgCdASoIAAYAAkA4JbACdLoAAwkaVxZAAP7zNhIY4mlJESOojdn4qR01tv/1cqC9H+V/b/5wK1j3tAAAAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmilestones-and-awards.c7714651.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmilestones-and-awards.c7714651.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmilestones-and-awards.c7714651.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Milestones & Awards</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li></ul></div></li><li class="MegaMenu_navItem__gnfjk py-5 text-white text-base font-[300]"><a class="relative " target="_self" rel="" href="/businesses/">Businesses<div class="MegaMenu_arrow__GfPbX absolute w-full bottom-[-15px] transition-[opacity] duration-300 ease-in-out"><div class="text-center font-[400] text-2xl text-white dark:text-white">⌄</div></div></a><div class="MegaMenu_subMenu__5rRTV top-[60px] absolute bg-white dark:bg-grey shadow-xl overflow-hidden transition-all duration-300 ease-in-out" style="left:-27%;width:685px"><ul class="grid gap-4 p-5" style="grid-template-columns:repeat(4, minmax(0, 1fr))"><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/businesses/countries/"><img alt="Countries" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkoAAABXRUJQVlA4ID4AAADQAQCdASoIAAYAAkA4JQBOgB6MgH5qQAD++yZQINAu0gZFFo5Kp6FjK+W84pCsTdnk45rSDlJZue6xnK4MAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcountries.08bd57b5.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcountries.08bd57b5.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcountries.08bd57b5.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Countries</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/businesses/sectors/"><img alt="Sectors" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRj4AAABXRUJQVlA4IDIAAACwAQCdASoIAAYAAkA4JZwAApyD7zugAP75ZpvltWZLfHIM7HfNUS6LrWhzwsxS3i4AAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fsectors.c8876ec5.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fsectors.c8876ec5.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fsectors.c8876ec5.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Sectors</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/businesses/companies-and-brands/"><img alt="Companies & Brands" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRk4AAABXRUJQVlA4IEIAAADQAQCdASoIAAYAAkA4JQBOgCPtJhJqAAD++a7zcNq41igOzdR0UlF0ttddVzRRZ02rezKfTMYiI0vnyh4fg3QAAAA='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcompanies-and-brands.ca3bf388.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcompanies-and-brands.ca3bf388.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fcompanies-and-brands.ca3bf388.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Companies & Brands</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/businesses/innovation/"><img alt="Innovation" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRlgAAABXRUJQVlA4IEwAAAAwAgCdASoIAAYAAkA4JagCdLoAAx9NqpHp2AD+82UIN28zGbN7CDPmf2fsGD0WQpdwPlZ2sXiPa6BXtVjzv6qHfJYfU+MmzmCPcAAA'/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Finnovation.91e8ea21.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Finnovation.91e8ea21.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Finnovation.91e8ea21.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Innovation</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li></ul></div></li><li class="MegaMenu_navItem__gnfjk py-5 text-white text-base font-[300]"><a class="relative " target="_self" rel="" href="/media/">Media<div class="MegaMenu_arrow__GfPbX absolute w-full bottom-[-15px] transition-[opacity] duration-300 ease-in-out"><div class="text-center font-[400] text-2xl text-white dark:text-white">⌄</div></div></a><div class="MegaMenu_subMenu__5rRTV top-[60px] absolute bg-white dark:bg-grey shadow-xl overflow-hidden transition-all duration-300 ease-in-out" style="left:0;width:522px"><ul class="grid gap-4 p-5" style="grid-template-columns:repeat(3, minmax(0, 1fr))"><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/stories/"><img alt="Stories" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRlAAAABXRUJQVlA4IEQAAADQAQCdASoIAAYAAkA4JYwCdAD0MWcYAAD+9Le+U1JHYlRetbFQIqYmPO6Kc1kOm3bhiR5VCpshSkAeSSiQskWZG06oAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fstories.2e11e339.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fstories.2e11e339.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fstories.2e11e339.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Stories</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/press-releases/"><img alt="Press Releases" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRlAAAABXRUJQVlA4IEQAAACQAQCdASoIAAYAAkA4JZQAAuWt2ogA/vX/qg7t6+0bNl8Bfn/K65+SvddqulZ8ukzNjvuX/ubzWXQQeQO9nplfGP+AAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpress-releases.7ea4b20a.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpress-releases.7ea4b20a.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpress-releases.7ea4b20a.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Press Releases</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/media-reports/"><img alt="Media Reports" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkIAAABXRUJQVlA4IDYAAAAQAgCdASoIAAYAAkA4JbACdLoAAwkR9hfgAP775rQUAmfXwB+ka/+cjH8FkelD5DdfzlemgAA='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmedia-reports.0a999380.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmedia-reports.0a999380.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fmedia-reports.0a999380.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Media Reports</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/events/"><img alt="Events" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRlIAAABXRUJQVlA4IEYAAACwAQCdASoIAAYAAkA4JQBOgCHfvb0AAP7Ck3QDrGDdc0c4zF4VgIynJ+5Sx2GRZHNz3f1J+UEBJAfae+67bvtN1FipQAAA'/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fevents.2a5b115d.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fevents.2a5b115d.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fevents.2a5b115d.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Events</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/podcasts/"><img alt="Podcasts" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRj4AAABXRUJQVlA4IDIAAACQAQCdASoIAAYAAkA4JaQAAudZOxAA/vxrOkreSAWC43+sCV+dNI0hC5+zxtTeeAAAAA=='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpodcast.42fd5c49.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpodcast.42fd5c49.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fpodcast.42fd5c49.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Podcasts</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li><li class="text-black dark:text-white text-base font-[300] normal-case flex flex-col w-full"><a target="_self" href="/media/downloads/"><img alt="Downloads" loading="lazy" width="150" height="113" decoding="async" data-nimg="1" class="dark:grayscale border border-black/30 dark:border-white/30" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 320 240'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' href='data:image/webp;base64,UklGRkAAAABXRUJQVlA4IDQAAACwAQCdASoIAAYAAkA4JQBOgCHM6AgAAP796KnsoBKkxQn+FtqLiGSIy4Wjot1r0Jm6xQAA'/%3E%3C/svg%3E")" srcSet="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fdownloads.f525c837.webp&w=256&q=100 1x, /_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fdownloads.f525c837.webp&w=384&q=100 2x" src="/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Fdownloads.f525c837.webp&w=384&q=100"/><div class="flex gap-2 mt-2 self-start"><div class="leading-none">Downloads</div><div class="flex border border-grey/30 dark:border-white/30 px-2 pt-[3px] pb-[2px] items-center justify-center w-[15px] h-[15px] mt-[3px]">></div></div></a></li></ul></div></li><li class="MegaMenu_navItem__gnfjk py-5 text-white text-base font-[300]"><a class="relative " target="_self" rel="" href="/investors/">Investors</a></li><li class="MegaMenu_navItem__gnfjk py-5 text-white text-base font-[300]"><a class="relative " target="_self" rel="" 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class="mb-5"><span class="animateImage"><img alt="Fashioning a Zero Waste Future" loading="lazy" width="1000" height="700" decoding="async" data-nimg="1" class="dark:grayscale" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1000 700'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' style='filter: url(%23b);' 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data-aos-delay="250" style="background-image:url('/media/stories-topics/sustainability.webp');background-size:auto 40px"><div class="mb-5"><span class="animateImage"><img alt="Recycling Aluminium: The circularity of cans and cars" loading="lazy" width="1000" height="700" decoding="async" data-nimg="1" class="dark:grayscale" style="color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;background-image:url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1000 700'%3E%3Cfilter id='b' color-interpolation-filters='sRGB'%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3CfeColorMatrix values='1 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 100 -1' result='s'/%3E%3CfeFlood x='0' y='0' width='100%25' height='100%25'/%3E%3CfeComposite operator='out' in='s'/%3E%3CfeComposite in2='SourceGraphic'/%3E%3CfeGaussianBlur stdDeviation='20'/%3E%3C/filter%3E%3Cimage width='100%25' height='100%25' x='0' y='0' preserveAspectRatio='none' 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href='data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAL0lEQVR4nGMQNGHg12P1SzW2dhZnYOBiEJFjUDZliHAUYxCXZ9AwYDixq///pyMAatwImmhVUwkAAAAASUVORK5CYII='/%3E%3C/svg%3E")" srcSet="/_next/image/?url=https%3A%2F%2Fwww.cms.adityabirla.com%2Fuploads%2Fa_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2.webp&w=1080&q=100 1x, /_next/image/?url=https%3A%2F%2Fwww.cms.adityabirla.com%2Fuploads%2Fa_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2.webp&w=2048&q=100 2x" src="/_next/image/?url=https%3A%2F%2Fwww.cms.adityabirla.com%2Fuploads%2Fa_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2.webp&w=2048&q=100"/></span><div class="pt-5 px-5 "><div class="text-base text-grey/70 dark:text-white/70"></div><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="mb-2 text-xl font-[400] text-grey dark:text-white/70 leading-tight">A college principal who turned his campus into a forest</div><div 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class="grid grid-cols-1 sm:grid-cols-2 lg:grid-cols-4 gap-5 mb-10"><div class="col-span-1"><div class="h-full flex flex-col justify-between dark:bg-grey/90 bg-grey/10" data-aos="flip-left" data-aos-duration="300" data-aos-delay="50"><div class="mb-5"><div class="pt-5 px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">UltraTech Cement to acquire Wonder WallCar</div></div></div><div><div class="px-5 text-grey/70 dark:text-white/70 text-[14px] mb-2 flex items-center"><span class="mr-1"></span>2 Minute Read</div><div class="px-5 py-3 border-t border-grey/10 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between dark:bg-grey/90 bg-grey/10" data-aos="flip-left" data-aos-duration="300" data-aos-delay="100"><div class="mb-5"><div class="pt-5 px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl 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px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Hindalco Results Q3 FY25: Robust consolidated results backed by strong India business performance</div></div></div><div><div class="px-5 text-grey/70 dark:text-white/70 text-[14px] mb-2 flex items-center"><span class="mr-1"></span>5 Minute Read</div><div class="px-5 py-3 border-t border-grey/10 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between dark:bg-grey/90 bg-grey/10" data-aos="flip-left" data-aos-duration="300" data-aos-delay="300"><div class="mb-5"><div class="pt-5 px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Grasim Industry announces financial results for Q3FY25</div></div></div><div><div class="px-5 text-grey/70 dark:text-white/70 text-[14px] mb-2 flex items-center"><span class="mr-1"></span>8 Minute Read</div><div class="px-5 py-3 border-t border-grey/10 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between dark:bg-grey/90 bg-grey/10" data-aos="flip-left" data-aos-duration="300" data-aos-delay="350"><div class="mb-5"><div class="pt-5 px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Aditya Birla Capital announces Q3 FY25 Results</div></div></div><div><div class="px-5 text-grey/70 dark:text-white/70 text-[14px] mb-2 flex items-center"><span class="mr-1"></span>5 Minute Read</div><div class="px-5 py-3 border-t border-grey/10 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between dark:bg-grey/90 bg-grey/10" data-aos="flip-left" data-aos-duration="300" data-aos-delay="400"><div class="mb-5"><div class="pt-5 px-5"><div class="text-base text-grey/70 dark:text-white/70 mb-5"></div><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">UltraTech Cements announces Q3FY25 Financial Results</div></div></div><div><div class="px-5 text-grey/70 dark:text-white/70 text-[14px] mb-2 flex items-center"><span class="mr-1"></span>3 Minute Read</div><div class="px-5 py-3 border-t border-grey/10 dark:border-white/10"></div></div></div></div></div><div class="text-center"></div></div><div class="pt-20"><div class="text-4xl font-[400] text-maroon dark:text-white" data-aos="fade-up" data-aos-duration="300">Media Reports</div><div class="text-xl text-grey dark:text-white inline-block mb-10" data-aos="fade-up" data-aos-duration="300">673<!-- --> <!-- -->Results</div><div class="grid grid-cols-1 sm:grid-cols-2 lg:grid-cols-4 gap-5 mb-10"><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="50"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>Business Standard</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">UltraTech to buy 26% stake in O2 Renewable for green energy needs</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="100"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>The Economic Times</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Aditya Birla Capital, Aditya Birla Finance announce a Scheme of Amalgamation for creation of a large NBFC</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="150"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>The Economic Times</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Grasim Industries ventures into paint business with Birla Opus, eyes second-largest position in the sector</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="200"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>Mint</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Hindalco on track to meet clean energy targets two years ahead</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="250"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>Business Standard</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Hindalco Inds acquires 26% stake in Ayana Renewable Power Four</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="300"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>The Financial Express</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">GRASIM'S Rs 4,000-CR RIGHTS ISSUE OVER-SUBSCRIBED</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="350"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>The Economic Times</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">Indian economy's vibrant energy "looking like a wow", says Kumar Mangalam Birla</div></div></div><div><div class="px-5 py-3 border-t border-grey/20 dark:border-white/10"></div></div></div></div><div class="col-span-1"><div class="h-full flex flex-col justify-between bg-white/70 dark:bg-grey/90 shadow-lg border border-grey/20" data-aos="flip-left" data-aos-duration="300" data-aos-delay="400"><div class="mb-5"><div class="text-base text-grey/70 dark:text-white/70 px-5 py-3 border-b border-grey/20 dark:border-white/10"><div></div><div>The Economic Times</div></div><div class="pt-5 px-5"><div class="text-xl font-[400] text-grey dark:text-white/70 leading-tight">UltraTech to cut 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The company has significantly revolutionised the Indian textile market by popularising linen in India across a wide customer base with its brand ‘Linen Club’.\u003c/p\u003e\u003cp\u003eLinen Club is the largest linen fabric brand in India with expertise in linen manufacturing and design, for more than 70 years. Linen Club is the pioneer of linen in India and is now retailed through both exclusive retail outlets and multi-brand outlets. It is the largest linen retail chain in the world.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/brands/linen-club/\"\u003e\u003cstrong\u003eLinen Club\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eInsulators\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eAditya Birla Insulators is India’s largest manufacturer of electrical insulators and is amongst the top four insulator manufacturers globally. 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The company commissioned Composite Hallow Core Insulators (CHCI) plant at Halol which is a joint venture between Aditya Birla Power Composites Limited (ABPCL) with Maschinenfabrik Reinhausen GmbH of Germany in 2019.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-insulators/\"\u003e\u003cstrong\u003eAditya Birla Insulators\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e and \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-power-composites-limited-abpcl/\"\u003e\u003cstrong\u003eAditya Birla Power Composites Limited\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003ePaints\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThrough Birla Opus, Grasim aims to be one of the biggest players in the fast-growing decorative paints industry. It plans to set up six manufacturing plants in Haryana, Punjab, Karnataka, Tamil Nadu, Maharashtra, and West Bengal till FY 2025 with a total capacity of 1,332 MLPA and a project cost of ₹10,000 Crore.\u003c/p\u003e\u003cp\u003eThe trial run for Birla Opus’s three plants began in the third quarter of FY23-24. It’s painting service, branded as PaintCraft, had completed projects at more than 150 sites by December 2023.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eB2B E-Commerce\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eBirla Pivot, the B2B e-Commerce platform for building solutions, is a business unit of Grasim Industries Ltd. Birla Pivot will primarily focus on MSMEs in the Building Materials segment with the potential to further extend to other relevant categories. It’s key value proposition is an integrated procurement solution including on-time delivery and a superior product range at competitive pricing.\u0026nbsp;\u003c/p\u003e\u003cp\u003eCovering a spectrum of building materials, Birla Pivot aims to become a one-stop destination for all procurement needs. Birla Pivot has already onboarded over 120 brands and 5500+ SKUs (stock keeping units), providing its customers with a diverse range of categories \u0026amp; products. These categories are steel, cement, tiles \u0026amp; surfaces, ply \u0026amp; laminates, doors, windows, sanitary \u0026amp; bath fitting, among others. The platform is rapidly launching across North, West \u0026amp; South India.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d7320.723629494575!2d75.407895!3d23.44741!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x39638a74549f8fe9%3A0xae55275aa3f33b9a!2sBirlagram%2C%20Industrial%20Area%2C%20Nagda%2C%20Madhya%20Pradesh%2C%20India!5e0!3m2!1sen!2sus!4v1698337277127!5m2!1sen!2sus","stock_name":"BSE:GRASIM","stock_sequence":2,"publishedAt":"2024-01-16T07:06:42.647Z","market_cap":"US$ 21.5 Bn*"},"seo":null,"localizations":[]},{"id":4861,"title":"Hindalco on track to meet clean energy targets two years ahead","slug":null,"content":null,"publishedDate":"2024-02-19","createdAt":"2024-04-01T06:20:09.829Z","updatedAt":"2024-04-02T04:45:06.659Z","publishedAt":"2024-04-01T06:20:11.214Z","locale":"en","type":"external","external_source":"Mint","external_link":"https://www.livemint.com/companies/hindalco-on-track-to-meet-clean-energy-targets-two-years-ahead-11708337875912.html","featured":false,"tts_description":null,"tts_url":null,"company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"seo":null,"localizations":[]},{"id":4860,"title":"Hindalco Inds acquires 26% stake in Ayana Renewable Power Four","slug":null,"content":null,"publishedDate":"2024-02-07","createdAt":"2024-04-01T06:19:08.721Z","updatedAt":"2024-04-02T04:44:55.300Z","publishedAt":"2024-04-01T06:19:11.484Z","locale":"en","type":"external","external_source":"Business Standard","external_link":"https://www.business-standard.com/markets/capital-market-news/hindalco-inds-acquires-26-stake-in-ayana-renewable-power-four-124020600304_1.html","featured":false,"tts_description":null,"tts_url":null,"company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"seo":null,"localizations":[]},{"id":4859,"title":"GRASIM'S Rs 4,000-CR RIGHTS ISSUE OVER-SUBSCRIBED","slug":null,"content":null,"publishedDate":"2024-01-30","createdAt":"2024-04-01T06:18:25.662Z","updatedAt":"2024-04-02T04:44:45.154Z","publishedAt":"2024-04-01T06:18:27.794Z","locale":"en","type":"external","external_source":"The Financial Express","external_link":"https://clientportal.conceptbiu.com/mv/ad/6482-240348462-341","featured":false,"tts_description":null,"tts_url":null,"company":{"id":5473,"title":"Grasim Industries Limited","slug":"grasim-industries-limited","createdAt":"2024-01-16T07:06:42.647Z","updatedAt":"2024-09-23T09:42:37.736Z","locale":"en","address":"Aditya Birla Centre, A Wing, 2nd Floor, S. K. Ahire Marg, Worli, Mumbai - 400030, Maharashtra, India","domain":"https://www.grasim.com","description":"\u003cp\u003eGrasim Industries Limited is the flagship company of Aditya Birla Group. It started as a textiles manufacturer in India in 1947. Today, it has evolved into a leading diversified player with leadership presence across many sectors. It is a leading global producer of Viscose, Diversified Chemicals, Linen Yarn and Fabrics producer in India.\u0026nbsp;\u003c/p\u003e\u003cp\u003eThe company recently has entered paints business under the brand name ‘Birla Opus’ and would be setting up six plants of manufacturing decorative paints across Pan India locations.\u0026nbsp;\u003c/p\u003e\u003cp\u003eLeveraging the Group synergies, Grasim has launched “Birla Pivot”, the B2B online marketplace for building materials. Through its subsidiaries, UltraTech Cement, Aditya Birla Capital and Aditya Birla Renewables, it is also India’s prominent cement producer, leading diversified financial services player and clean energy solutions player.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eGrasim has a strong presence in the market through following businesses:\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eViscose Staple Fibre\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim is India's pioneer in VSF — a man-made, bio-degradable fibre that is fast emerging as a sustainable alternative to cotton. A versatile fibre, VSF is used in apparel, home textiles, dress materials, knit wears and non-woven applications. Grasim’s business, Birla Cellulose, has a range of fibres which can be used in their original form, or can be blended with all natural and synthetic fibres for enhanced comfort and feel.\u003c/p\u003e\u003cp\u003eStarting production in 1954 at Grasim’s Nagda facility, the business has grown steadily over seven decades. The Pulp \u0026amp; Fibre Business of Grasim derives its competitive edge from its integrated business model, with captive raw materials - dissolving grade wood pulp, caustic soda, carbon-disulphide, power generation and steam.\u003c/p\u003e\u003cp\u003eBirla Cellulose’s product portfolio includes Livaeco™ by Birla Cellulose, Birla Modal™, Birla Excel™, Birla Viscose™ and Birla Spunshades™. Birla Cellulose fibres are of natural origin, moisture absorbent, have soft feel, and are completely biodegradable.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eViscose Filament Yarn\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim Industries Limited is the largest viscose filament yarn (VFY) manufacturer in India and the 3rd largest globally. The company is also the largest VFY exporter in India with exports to 45 countries.\u003c/p\u003e\u003cp\u003eVFY business became a part of Grasim Industries Limited on 1st July 2017, following the merger of Aditya Birla Nuvo Limited. Subsequently, Grasim acquired the rights to operate and manage the Century Rayon division of Century Textiles and Industries Limited (CTIL) from 1st February 2018. Since then, Grasim’s VFY production capacity has increased to 48 KTPA.\u003c/p\u003e\u003cp\u003eRepresented as the brand Raysil® (formerly known as RayOne), VFY is of 100% natural origin and its product portfolio includes 20 deniers to 1200 deniers of both bright and dope dyed viscose filament yarns. Its versatility, superior drape, fluidity and lustre make it a popular choice for manufacturing fabrics such as georgettes, crepes, chiffons, and many more.\u003c/p\u003e\u003cp\u003eGrasim’s VFY is manufactured at its twin locations in Shahad, Maharashtra and Veraval, Gujarat.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eIn 1972, Grasim’s chemicals business was set up to manufacture caustic soda for the company’s VSF unit. Today, it is one of India’s largest caustic soda producers and is a market leader in the chlor-alkali segment. \u0026nbsp;Over the years, Grasim’s chemicals business has created a strong foothold in the industry and offers a wide range of products from chlorine derivatives to epoxy.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eChlor-alkali\u003c/strong\u003e: In 2016, Grasim’s merger with Aditya Birla Chemicals India Ltd. (ABCIL) helped catapult the company’s caustic soda capacity from 452 KTPA to 884 KTPA making it the largest producer of caustic soda in India back then. Today, Grasim’s total caustic soda capacity is 1,290 KTPA. Through brownfield expansion, Grasim plans to expand the caustic soda capacity to 1,530 KTPA from 1,290 KTPA by 2024.\u003c/p\u003e\u003cp\u003eThe business uses cost-effective membrane cell technology and is largely self-sufficient in power. For gainful utilisation of chlorine, the business has portfolio of chlorine derivatives like Stable Bleaching Powder (SBP), Polyaluminium Chloride (PAC), Chlorosulphonic Acid (CSA), Chlorinated Paraffin Wax (CPW), Calcium Chloride (CaCl), Aluminium Chloride (AlCl) and Chloromethane (CMS).\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eEpoxy:\u003c/strong\u003e The business’ epoxy products range from basic products like liquid epoxy resins to value added products like formulated resins, reactive diluents and hardeners. The manufacturing complex at Vilayat houses a 123 KTPA capacity epoxy plant. Through expansion, Grasim plans to double the epoxy capacity to 246 KTPA by FY2024.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eTextiles\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim ventured into the textiles industry in 1949 by setting up Jaya Shree Textiles at Rishra, West Bengal. Today, Jaya Shree Textiles is one of India’s leading linen and wool manufacturers. It has four strategic business units (SBUs) i.e., linen spinning, linen fabric, wool combing and worsted spinning. Today, Jaya Shree Textiles sells its products in over 50 countries, spanning across six continents.\u003c/p\u003e\u003cp\u003eJaya Shree Textiles has provided the evolving Indian fashion industry with an international edge. Finest flax is sourced from France, Belgium and other parts of Europe to make 100% pure linen. Cutting edge European technology is used to spin the fibres, weave and dye them which makes it unique and difficult to replicate. This superior technology also enables Jaya Shree Textiles to manufacture over 3000 different types of weaves, textures and blends. The company has significantly revolutionised the Indian textile market by popularising linen in India across a wide customer base with its brand ‘Linen Club’.\u003c/p\u003e\u003cp\u003eLinen Club is the largest linen fabric brand in India with expertise in linen manufacturing and design, for more than 70 years. Linen Club is the pioneer of linen in India and is now retailed through both exclusive retail outlets and multi-brand outlets. It is the largest linen retail chain in the world.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/brands/linen-club/\"\u003e\u003cstrong\u003eLinen Club\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eInsulators\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eAditya Birla Insulators is India’s largest manufacturer of electrical insulators and is amongst the top four insulator manufacturers globally. It produces the widest range of insulators in India including insulators for transmission lines \u0026amp; substations up to 1200 kV voltage level, as well as equipment \u0026amp; railways. Its total installed manufacturing capacity is 56,400 TPA with specialisation in both ceramic and composite insulators. The company commissioned Composite Hallow Core Insulators (CHCI) plant at Halol which is a joint venture between Aditya Birla Power Composites Limited (ABPCL) with Maschinenfabrik Reinhausen GmbH of Germany in 2019.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-insulators/\"\u003e\u003cstrong\u003eAditya Birla Insulators\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e and \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-power-composites-limited-abpcl/\"\u003e\u003cstrong\u003eAditya Birla Power Composites Limited\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003ePaints\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThrough Birla Opus, Grasim aims to be one of the biggest players in the fast-growing decorative paints industry. It plans to set up six manufacturing plants in Haryana, Punjab, Karnataka, Tamil Nadu, Maharashtra, and West Bengal till FY 2025 with a total capacity of 1,332 MLPA and a project cost of ₹10,000 Crore.\u003c/p\u003e\u003cp\u003eThe trial run for Birla Opus’s three plants began in the third quarter of FY23-24. It’s painting service, branded as PaintCraft, had completed projects at more than 150 sites by December 2023.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eB2B E-Commerce\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eBirla Pivot, the B2B e-Commerce platform for building solutions, is a business unit of Grasim Industries Ltd. Birla Pivot will primarily focus on MSMEs in the Building Materials segment with the potential to further extend to other relevant categories. 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Minister of road Transport \u0026amp; Highways, Government of India; among others.\u003c/p\u003e\u003cp\u003eHere are some quotable quotes from the event: \u003ca href=\"/en/media/stories/aditya-birla-group-hindustan-times-leadership-summit-2024.html\"\u003eHTLS 2024\u003c/a\u003e\u003c/p\u003e","createdAt":"2024-11-27T07:10:16.435Z","updatedAt":"2024-11-27T08:01:37.059Z","publishedAt":"2024-11-27T07:16:09.695Z","locale":"en","publishedDate":"2024-11-27","featured":false,"tts_description":"Aditya Birla Group Hindustan Times Leadership Summit (HTLS) 2024, brought together leaders and icons from across the fields of politics, sports, business, health, science, and entertainment to share their views on the theme: Progressing Beyond Barriers.\n\nThe audience included senior politicians, bureaucrats, diplomats, business executives, thinkers, commentators, and analysts. Over the years, the Summit has become one of India’s most prestigious and eagerly awaited forums.\n\nHTLS 2024 hosted distinguished public figures such as Narendra Modi, Hon. Prime Minister of India; Dr. S. Jaishankar, Hon. Minister of External Affairs, Government of India; John Kerry, 68th U.S. Secretary of State; Chandrababu Naidu, Hon. Chief Minister of Andhra Pradesh; Kumar Mangalam Birla, Chairman, Aditya Birla Group; Hon. Elizabeth Truss, Former Prime Minister of the United Kingdom; Dr. Manish Gupta, Director, Google Deepmind; Akshay Kumar, Actor \u0026 Producer; Ajay Devgn, Filmmaker \u0026 Entrepreneur; and Nitin Gadkari, Hon. Minister of road Transport \u0026 Highways, Government of India; among others.","tts_url":"en_4915.wav","company":null,"thumbnail":{"id":1016,"name":"htls-2023-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_htls_2023_thumb_35438b8b5a.webp","hash":"thumbnail_htls_2023_thumb_35438b8b5a","mime":"image/webp","name":"thumbnail_htls-2023-thumb.webp","path":null,"size":5.15,"width":245,"height":127}},"hash":"htls_2023_thumb_35438b8b5a","ext":".webp","mime":"image/webp","size":5.02,"url":"/uploads/htls_2023_thumb_35438b8b5a.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:19:49.465Z","updatedAt":"2024-01-17T07:19:49.465Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAI0lEQVR4nGP4/zlxchZDXwbD//NqDP8f2FiKM+gyMPx/7gQAnpMK+3VkJGsAAAAASUVORK5CYII="},"seo":{"id":35955,"title":"Aditya Birla Group Hindustan Times Leadership Summit 2024","description":"Discover insights from ABG HTLS 2024 , featuring global Leaders and icons from politics, sports, business, health, science, and entertainment their sharing insights on the theme: 'Progressing Beyond Barriers"},"localizations":[]},{"id":4913,"title":"TEDxGateway 2024: A Day of Inspiration","slug":"tedxgateway-2024-a-day-of-inspiration","content":"\u003cp\u003eThe Aditya Birla Group once again joined forces with TEDxGateway 2024, India's hub of innovative ideas, on March 2nd at at the Jamshed Bhabha Theatre in NCPA, Mumbai. It was an exhilarating day, fulfilling its mission by sparking stimulating conversations and fostering connections.\u003c/p\u003e\u003cp\u003eWith over 20 outstanding speakers ranging from visionary artists to tech pioneers and captivating storytellers, the event was a showcase of diverse perspectives. Their stories, fuelled by passion and resilience, left a lasting impact, igniting imaginations along the way. The line-up also included researchers, philanthropists, educators, and activists, underscoring TEDxGateway's dedication to ground-breaking ideas.\u003c/p\u003e\u003cp\u003eTEDxGateway, an independently organised TEDx event, has a rich history. Since its modest beginnings in 2010, it has evolved into India's premier platform for thought leaders. Today, it hosts multiple events annually, drawing over 55,400 attendees (on-ground) and 350+ speakers of global repute, and continues to spread impactful ideas.\u003c/p\u003e","createdAt":"2024-04-02T02:52:50.880Z","updatedAt":"2024-08-22T11:33:07.301Z","publishedAt":"2024-04-02T02:54:32.176Z","locale":"en","publishedDate":"2024-04-02","featured":false,"tts_description":"The Aditya Birla Group once again joined forces with TEDxGateway 2024, India's hub of innovative ideas, on March 2nd at at the Jamshed Bhabha Theatre in NCPA, Mumbai. It was an exhilarating day, fulfilling its mission by sparking stimulating conversations and fostering connections.\n\nWith over 20 outstanding speakers ranging from visionary artists to tech pioneers and captivating storytellers, the event was a showcase of diverse perspectives. Their stories, fuelled by passion and resilience, left a lasting impact, igniting imaginations along the way. The line-up also included researchers, philanthropists, educators, and activists, underscoring TEDxGateway's dedication to ground-breaking ideas.\n\nTEDxGateway, an independently organised TEDx event, has a rich history. Since its modest beginnings in 2010, it has evolved into India's premier platform for thought leaders. Today, it hosts multiple events annually, drawing over 55,400 attendees (on-ground) and 350+ speakers of global repute, and continues to spread impactful ideas.","tts_url":"en_4913.wav","company":null,"thumbnail":{"id":1018,"name":"tedex-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_tedex_thumb_29bf7695d0.webp","hash":"thumbnail_tedex_thumb_29bf7695d0","mime":"image/webp","name":"thumbnail_tedex-thumb.webp","path":null,"size":2.5,"width":245,"height":127}},"hash":"tedex_thumb_29bf7695d0","ext":".webp","mime":"image/webp","size":2.43,"url":"/uploads/tedex_thumb_29bf7695d0.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:35:15.700Z","updatedAt":"2024-01-17T07:35:15.700Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAIUlEQVR4nGP49PZNuIlOfqT/79+/Gf7//6/DxqDJCGIAALvDDeGhiD7CAAAAAElFTkSuQmCC"},"seo":{"id":35860,"title":"Aditya Birla Group Ignites Minds at TEDxGateway 2024","description":"Discover how the Aditya Birla Group contributed to a day of inspiration at TEDxGateway 2024. Experience the power of ideas as shared by visionary speakers from various fields.\n"},"localizations":[]},{"id":4912,"title":"Aditya Birla Group Hindustan Times Leadership Summit 2023","slug":"aditya-birla-group-presents-hindustan-times-leadership-summit-2023","content":"\u003cp\u003eStarting from 31 October 2023, until 4 November 2023, Aditya Birla Group Hindustan Times Leadership Summit (HTLS) 2023, will bring together leaders and icons from across the fields of politics, sports, business, health, science, and entertainment to share their views on the theme 'Beyond Barriers'.\u003c/p\u003e\u003cp\u003eHTLS 2023 will host distinguished public figures such as Prime Minister Narendra Modi, Chief Justice of India Dhananjaya Y. Chandrachud, and Minister of External Affairs Dr. S. Jaishankar. It will also feature well-known personalities from politics to sports and even entertainment industries, such as Piyush Goyal, Ashwini Vaishnaw, Sushmita Sen, Karan Johar, Alia Bhatt, Charlize, Satwiksairaj Rankireddy and Chirag Shetty, Bhagwant Mann, Sukhvinder Singh Sukhu, Alan Mamedi, Neeraj Chopra, Navin Chawla, and Chris Miller.\u003c/p\u003e\u003cp\u003eLaunched in 2003, HTLS has evolved into a platform that enhances the quality of discourse on critical global issues and fosters solution-oriented discussions among leaders. Over the years, the summit has grown to become one of the most eagerly anticipated events in India.\u003c/p\u003e\u003cp\u003eTo learn more or register for the event, click \u003ca href=\"https://htls2023.virtualeventexp.com/signup\"\u003ehere\u003c/a\u003e.\u003c/p\u003e","createdAt":"2024-01-17T07:19:58.851Z","updatedAt":"2024-08-12T05:23:52.735Z","publishedAt":"2024-01-17T07:21:47.116Z","locale":"en","publishedDate":"2023-10-31","featured":false,"tts_description":"Starting from 31 October 2023, until 4 November 2023, Aditya Birla Group Hindustan Times Leadership Summit (HTLS) 2023, will bring together leaders and icons from across the fields of politics, sports, business, health, science, and entertainment to share their views on the theme 'Beyond Barriers'.\n\nHTLS 2023 will host distinguished public figures such as Prime Minister Narendra Modi, Chief Justice of India Dhananjaya Y. Chandrachud, and Minister of External Affairs Dr. S. Jaishankar. It will also feature well-known personalities from politics to sports and even entertainment industries, such as Piyush Goyal, Ashwini Vaishnaw, Sushmita Sen, Karan Johar, Alia Bhatt, Charlize, Satwiksairaj Rankireddy and Chirag Shetty, Bhagwant Mann, Sukhvinder Singh Sukhu, Alan Mamedi, Neeraj Chopra, Navin Chawla, and Chris Miller.\n\nLaunched in 2003, HTLS has evolved into a platform that enhances the quality of discourse on critical global issues and fosters solution-oriented discussions among leaders. Over the years, the summit has grown to become one of the most eagerly anticipated events in India.","tts_url":null,"company":null,"thumbnail":{"id":1016,"name":"htls-2023-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_htls_2023_thumb_35438b8b5a.webp","hash":"thumbnail_htls_2023_thumb_35438b8b5a","mime":"image/webp","name":"thumbnail_htls-2023-thumb.webp","path":null,"size":5.15,"width":245,"height":127}},"hash":"htls_2023_thumb_35438b8b5a","ext":".webp","mime":"image/webp","size":5.02,"url":"/uploads/htls_2023_thumb_35438b8b5a.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:19:49.465Z","updatedAt":"2024-01-17T07:19:49.465Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAI0lEQVR4nGP4/zlxchZDXwbD//NqDP8f2FiKM+gyMPx/7gQAnpMK+3VkJGsAAAAASUVORK5CYII="},"seo":{"id":35700,"title":"Aditya Birla Group Hindustan Times Leadership Summit 2023","description":"Aditya Birla Group is delighted to continue its long standing association with the Hindustan Times Leadership Summit HTLS for its 21st edition\n"},"localizations":[]},{"id":4876,"title":"TEDxGateway hosts its 2023 edition in Mumbai","slug":"tedxgateway-hosts-2023-edition-in-mumbai","content":"\u003cp\u003eAditya Birla Group was proud to continue its partnership with TEDxGateway, India's largest ideas festival, for its 2023 edition. This highly anticipated event took place on 4th June 2023 at the Jamshed Bhabha Theatre in NCPA, Mumbai.\u003c/p\u003e\u003cp\u003eAligned with TED's mission of discovering 'ideas worth spreading', the event featured an impressive lineup of 24 speakers from diverse walks of life, sharing their unique insights on a wide range of topics. The speakers include storytellers, poets, musicians, policy experts, economists, and scientists, among many others.\u003c/p\u003e\u003cp\u003eAs a firm believer in the transformative power of ideas, this year, Aditya Birla Group also introduced the Big Idea Pass. These were limited sponsored seats reserved for young professionals armed with innovative ideas of their own, offering them an exclusive opportunity to network at the event and draw inspiration from the speakers.\u003c/p\u003e\u003cp\u003eTEDxGateway is an independently organised TEDx conference with a rich history. It began in 2010 with a modest attendance of just over 300 attendees and has since grown into India's largest conference of thought-leaders, hosting multiple events throughout the year and attracting over 55,000 attendees thus far.\u003c/p\u003e\u003cp\u003eTo learn more about the conference, \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.tedxgateway.com/\"\u003eclick here\u003c/a\u003e.\u003c/p\u003e","createdAt":"2023-12-12T03:54:35.895Z","updatedAt":"2024-09-02T05:44:50.329Z","publishedAt":"2023-12-12T03:57:21.711Z","locale":"en","publishedDate":"2023-06-28","featured":false,"tts_description":"Aditya Birla Group was proud to continue its partnership with TEDxGateway, India's largest ideas festival, for its 2023 edition. This highly anticipated event took place on 4th June 2023 at the Jamshed Bhabha Theatre in NCPA, Mumbai.\n\nAligned with TED's mission of discovering 'ideas worth spreading', the event featured an impressive lineup of 24 speakers from diverse walks of life, sharing their unique insights on a wide range of topics. The speakers include storytellers, poets, musicians, policy experts, economists, and scientists, among many others.\n\nAs a firm believer in the transformative power of ideas, this year, Aditya Birla Group also introduced the Big Idea Pass. These were limited sponsored seats reserved for young professionals armed with innovative ideas of their own, offering them an exclusive opportunity to network at the event and draw inspiration from the speakers.\n\nTEDxGateway is an independently organised TEDx conference with a rich history. It began in 2010 with a modest attendance of just over 300 attendees and has since grown into India's largest conference of thought-leaders, hosting multiple events throughout the year and attracting over 55,000 attendees thus far.","tts_url":"en_4876.wav","company":null,"thumbnail":{"id":1018,"name":"tedex-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_tedex_thumb_29bf7695d0.webp","hash":"thumbnail_tedex_thumb_29bf7695d0","mime":"image/webp","name":"thumbnail_tedex-thumb.webp","path":null,"size":2.5,"width":245,"height":127}},"hash":"tedex_thumb_29bf7695d0","ext":".webp","mime":"image/webp","size":2.43,"url":"/uploads/tedex_thumb_29bf7695d0.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:35:15.700Z","updatedAt":"2024-01-17T07:35:15.700Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAIUlEQVR4nGP49PZNuIlOfqT/79+/Gf7//6/DxqDJCGIAALvDDeGhiD7CAAAAAElFTkSuQmCC"},"seo":{"id":35664,"title":"TEDxGateway 2023 - India's Largest Ideas Festival with Aditya Birla Group","description":"Aditya Birla Group continued its partnership with TEDxGateway 2023, India's largest ideas fest, held at Jamshed Bhabha Theatre, NCPA, Mumbai, on June 4."},"localizations":[]},{"id":4897,"title":"Hindustan Times Leadership Summit completes 20 years","slug":"hindustan-times-leadership-summit-completes-20-years","content":"\u003cp\u003eSponsored by Aditya Birla Group, the Hindustan Times Leadership Summit (HTLS) is a forum for influential leaders to come together and discuss solutions to critical global issues. Every year, the summit is attended by dignitaries from around the world — senior politicians, bureaucrats, diplomats, business executives, thinkers, commentators, and analysts.\u003c/p\u003e\u003cp\u003eThis year, the summit was held from 8th November to 12th November. It brought together leaders and icons from the fields of sports, politics, business, health and entertainment to have conversations around the theme of ‘Envisioning A New Tomorrow’. While sessions during the first four days were held virtually, the last day of the summit was hosted at the Taj Palace, New Delhi.\u003c/p\u003e\u003cp\u003eThe HTLS was launched in 2003, and this year marked a milestone for the summit as it hosted its 20th edition. Over the course of five days, it witnessed speeches from key public figures including former prime minister of the United Kingdom, Boris Johnson, Hon. Chief Justice of India, Dhananjaya Y. Chandrachud, five-time World Chess Champion Viswanathan Anand, cricket icon Sachin Tendulkar, and film actor Akshay Kumar.\u003c/p\u003e","createdAt":"2023-12-12T07:37:28.796Z","updatedAt":"2024-09-04T07:22:37.551Z","publishedAt":"2023-12-12T07:37:35.483Z","locale":"en","publishedDate":"2022-11-08","featured":false,"tts_description":"Sponsored by Aditya Birla Group, the Hindustan Times Leadership Summit (HTLS) is a forum for influential leaders to come together and discuss solutions to critical global issues. Every year, the summit is attended by dignitaries from around the world — senior politicians, bureaucrats, diplomats, business executives, thinkers, commentators, and analysts.\n\nThis year, the summit was held from 8th November to 12th November. It brought together leaders and icons from the fields of sports, politics, business, health and entertainment to have conversations around the theme of ‘Envisioning A New Tomorrow’. While sessions during the first four days were held virtually, the last day of the summit was hosted at the Taj Palace, New Delhi.\n\nThe HTLS was launched in 2003, and this year marked a milestone for the summit as it hosted its 20th edition. Over the course of five days, it witnessed speeches from key public figures including former prime minister of the United Kingdom, Boris Johnson, Hon. Chief Justice of India, Dhananjaya Y. Chandrachud, five-time World Chess Champion Viswanathan Anand, cricket icon Sachin Tendulkar, and film actor Akshay Kumar.","tts_url":"en_4897.wav","company":null,"thumbnail":{"id":1019,"name":"ht-leadership-summit-20.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_ht_leadership_summit_20_1f9df6267e.webp","hash":"thumbnail_ht_leadership_summit_20_1f9df6267e","mime":"image/webp","name":"thumbnail_ht-leadership-summit-20.webp","path":null,"size":4.43,"width":245,"height":127}},"hash":"ht_leadership_summit_20_1f9df6267e","ext":".webp","mime":"image/webp","size":4.43,"url":"/uploads/ht_leadership_summit_20_1f9df6267e.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:38:58.276Z","updatedAt":"2024-01-17T07:38:58.276Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAIElEQVR4nGP4f0lRh5XBjJvh/xlphv/vXQpCGQpCQQwAfuAKORgEzLsAAAAASUVORK5CYII="},"seo":{"id":35690,"title":"Hindustan Times Leadership Summit: 20 Years of Influence","description":"Sponsored by Aditya Birla Group, HTLS brings influential leaders together to discuss solutions to critical global issues, celebrating 20 years of impactful dialogue.\n"},"localizations":[]},{"id":4877,"title":"Digital AI Conclave powered by Bizlabs NXT","slug":"digital-ai-conclave-powered-by-bizlabs-nxt","content":"\u003cp\u003eDigital AI Conclave is an unique virtual conclave on Digital and AI specially designed to foster a culture of innovation and drive business value for the Aditya Birla Group. It is powered by Bizlabs NXT, a first-of-its-kind digital platform aimed at sustained innovation, knowledge management and collaboration to solve real business challenges for the Aditya Birla Group's reach and scale.\u003c/p\u003e\u003cp\u003eThe Digital AI conclave brings together top minds from across industries, academia and start-ups to deliberate on curated thematic brought forward by the Aditya Birla Group \u0026nbsp;companies. Based on three key pillars – Inspire, Interact and Innovate, the conclave hosts 40+ sessions based on six themes which address business priorities in a post-COVID world.\u003c/p\u003e\u003cp\u003eIt is two days of live events with a chance to listen to eminent speakers and industry stalwarts, engage in stimulating conversations with leaders and peers and deliberate on current challenges and build scalable solutions for them. Moreover, it offers multiple engagement and networking opportunities through multiple formats such as keynote addresses, panel discussions, fireside chats, \u0026nbsp;innovations showcases and start-up pitches.\u003c/p\u003e\u003cp\u003eThe Digital AI Conclave powered by Bizlabs NXT will be held on 28th and 29th of January 2021.\u003c/p\u003e","createdAt":"2023-12-12T04:03:53.860Z","updatedAt":"2025-01-12T09:30:08.194Z","publishedAt":"2023-12-12T04:03:56.399Z","locale":"en","publishedDate":"2021-01-28","featured":false,"tts_description":"Digital AI Conclave is an unique virtual conclave on Digital and AI specially designed to foster a culture of innovation and drive business value for the Aditya Birla Group. It is powered by Bizlabs NXT, a first-of-its-kind digital platform aimed at sustained innovation, knowledge management and collaboration to solve real business challenges for the Aditya Birla Group's reach and scale.\n\nThe Digital AI conclave brings together top minds from across industries, academia and start-ups to deliberate on curated thematic brought forward by the Aditya Birla Group companies. Based on three key pillars – Inspire, Interact and Innovate, the conclave hosts 40+ sessions based on six themes which address business priorities in a post-COVID world.\n\nIt is two days of live events with a chance to listen to eminent speakers and industry stalwarts, engage in stimulating conversations with leaders and peers and deliberate on current challenges and build scalable solutions for them. Moreover, it offers multiple engagement and networking opportunities through multiple formats such as keynote addresses, panel discussions, fireside chats, innovations showcases and start-up pitches.\n\nThe Digital AI Conclave powered by Bizlabs NXT will be held on 28th and 29th of January 2021.","tts_url":"en_4877.wav","company":null,"thumbnail":{"id":1020,"name":"Bizlabs-nxt-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_Bizlabs_nxt_thumb_bac3b86a42.webp","hash":"thumbnail_Bizlabs_nxt_thumb_bac3b86a42","mime":"image/webp","name":"thumbnail_Bizlabs-nxt-thumb.webp","path":null,"size":3.97,"width":245,"height":127}},"hash":"Bizlabs_nxt_thumb_bac3b86a42","ext":".webp","mime":"image/webp","size":4.07,"url":"/uploads/Bizlabs_nxt_thumb_bac3b86a42.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:40:56.929Z","updatedAt":"2024-01-17T07:40:56.929Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAI0lEQVR4nGP4/////K7WzpLc////M+gwMHSV+NVlJE9uqgEAyAINZWvTS0kAAAAASUVORK5CYII="},"seo":{"id":35692,"title":"Digital AI Conclave powered by Bizlabs NXT | Events | Aditya Birla Group","description":"Digital AI Conclave driving business value for Aditya Birla Group. Powered by Bizlabs NXT, a digital platform for sustained innovation and knowledge management.\n"},"localizations":[]},{"id":4878,"title":"The Aditya Birla Group at TEDx Gateway Salon","slug":"aditya-birla-group-tedx-gateway-salon","content":"\u003cp\u003eThe Aditya Birla Group is a big part of your everyday life. We are Big On Innovation, Big On Technology, Big On Sustainability and also Big On Diversity.\u003c/p\u003e\u003cp\u003eWhile our values and beliefs have shaped the organisation, we also believe that the greater good lies in coming together with other organisations that believe in values similar to ours.\u003c/p\u003e\u003cp\u003eWe have been partnering with TEDx Gateway, a thought leadership platform that brings together ideas that have the power to shape the world, since 2016. The thought invoking sessions and the eclectic mix of speakers have the ability to change perspectives, influence and create an impact, a facet important to the Group.\u003c/p\u003e\u003cp\u003eWe are proud to announce our association with TEDx Gateway Salon once again. The event will be hosted on Friday, 29 March 2019 at NCPA, Mumbai. The theme for the event is breaking barriers, and the speakers embody the theme in every sense. They are all women who have done extraordinary work in their fields, taken risks and are breaking barriers coming their way and have achieved success beyond them. It’s a celebration of bold thinkers who aim to build a better world.\u003c/p\u003e\u003cp\u003eAt ABG, we are no different. Our policies are not just women-centric, but they are career-enabling. In fact, diversity has been a part of the ABG culture since 1996, long before it became mainstream in other organisations. \u0026nbsp;Back then the focus was to empower women with a safe and respectful environment at work. Today, the focus is on enabling women to take complete charge of their careers, lead teams and actively drive organisational growth.\u003c/p\u003e\u003cp\u003eOur association with Tedx Gateway Salon is a testament to our support and encouragement to women who are breaking barriers with their work. They are doing what it takes to make a change, and as a brand that is Big On Diversity, we stand with them.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eThe speakers are:\u003c/h3\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/Ted_X_Gateway_Salon4_3c68e1bf62.webp\" alt=\"TedX_GatewaySalon4.webp\"\u003e\u003c/p\u003e\u003cp\u003eCome, join us there!\u003c/p\u003e","createdAt":"2023-12-12T04:13:46.757Z","updatedAt":"2024-11-26T08:28:19.851Z","publishedAt":"2023-12-12T04:13:59.168Z","locale":"en","publishedDate":"2019-03-26","featured":false,"tts_description":"The Aditya Birla Group is a big part of your everyday life. We are Big On Innovation, Big On Technology, Big On Sustainability and also Big On Diversity.\n\nWhile our values and beliefs have shaped the organisation, we also believe that the greater good lies in coming together with other organisations that believe in values similar to ours.\n\nWe have been partnering with TEDx Gateway, a thought leadership platform that brings together ideas that have the power to shape the world, since 2016. The thought invoking sessions and the eclectic mix of speakers have the ability to change perspectives, influence and create an impact, a facet important to the Group.\n\nWe are proud to announce our association with TEDx Gateway Salon once again. The event will be hosted on Friday, 29 March 2019 at NCPA, Mumbai. The theme for the event is breaking barriers, and the speakers embody the theme in every sense. They are all women who have done extraordinary work in their fields, taken risks and are breaking barriers coming their way and have achieved success beyond them. It’s a celebration of bold thinkers who aim to build a better world.\n\nAt ABG, we are no different. Our policies are not just women-centric, but they are career-enabling. In fact, diversity has been a part of the ABG culture since 1996, long before it became mainstream in other organisations. Back then the focus was to empower women with a safe and respectful environment at work. Today, the focus is on enabling women to take complete charge of their careers, lead teams and actively drive organisational growth.\n\nOur association with Tedx Gateway Salon is a testament to our support and encouragement to women who are breaking barriers with their work. They are doing what it takes to make a change, and as a brand that is Big On Diversity, we stand with them.\n\nCome, join us there!","tts_url":"en_4878.wav","company":null,"thumbnail":{"id":1021,"name":"tedex-gateway-salon-thumb.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_tedex_gateway_salon_thumb_6834b302f1.webp","hash":"thumbnail_tedex_gateway_salon_thumb_6834b302f1","mime":"image/webp","name":"thumbnail_tedex-gateway-salon-thumb.webp","path":null,"size":3.75,"width":245,"height":127}},"hash":"tedex_gateway_salon_thumb_6834b302f1","ext":".webp","mime":"image/webp","size":3.74,"url":"/uploads/tedex_gateway_salon_thumb_6834b302f1.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:42:21.764Z","updatedAt":"2024-01-17T07:42:21.764Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAI0lEQVR4nGNoLSqYW1X69evX2QvnMwhLSk6YMGHKlCkMbKwAqygLau2QCMIAAAAASUVORK5CYII="},"seo":{"id":35699,"title":"The Aditya Birla Group at TEDx Gateway Salon - Aditya Birla Group","description":"Our association with Tedx Gateway Salon is a testament to our support and encouragement to women who are breaking barriers with their work\n"},"localizations":[]},{"id":4889,"title":"Revolutionising the transportation industry: Hindalco exhibits an indigenously built aluminium bulker","slug":"hindalco-aluminium-bulker","content":"\u003cp\u003eAttracting considerable attention at the prestigious Seventh International Conference on Aluminium and Exhibition (INCAL-2019) held in Bhubaneswar from January 31 to February 3, was an innovative bulker designed by Hindalco. Set to usher a revolution in the transportation industry, the lightweight and cost-efficient aluminium bulker makes travel efficient and sustainable not just for the customer but also for the environment.\u003c/p\u003e\u003cfigure class=\"image image-style-block-align-left\"\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/aluminium_bulker_launch2_fb3e79ff07.webp\" alt=\"aluminium-bulker-launch2.webp\"\u003e\u003cfigcaption\u003eIndigenously built next-gen aluminium bulker\u003c/figcaption\u003e\u003c/figure\u003e\u003cp\u003eAs showcased at the event, bulkers made of aluminium are lighter in weight and enjoy a longer life with lower maintenance cost as compared to those manufactured with mild steel (MS). The 30-cubic- meter bulker, for instance, is two tonnes lighter than an MS bulker and the benefits increase proportionately with size.\u003c/p\u003e\u003cp\u003eHindalco’s aluminium bulker boasts of several other advantages over the steel version, which make it particularly eco-friendly. It has better corrosion resistance and heat transfer properties which lead to lower emissions and reduced generation of industrial waste. It is lighter in weight, and thus puts less strain on the engine and tyres, resulting in improved fuel efficiency.\u003c/p\u003e\u003cp\u003eThe distinct advantages of the aluminium bulker made it one of the major highlights of INCAL 2019. It helped Hindalco display the versatility, strength and efficiency of aluminium and its benefits to the commercial vehicle segment and tied in perfectly with the theme of the conference organised by the Aluminium Association Of India (AAI): ‘Making Aluminium …Driving Growth and Development.’\u003c/p\u003e","createdAt":"2023-12-12T06:35:45.257Z","updatedAt":"2024-12-24T10:40:04.565Z","publishedAt":"2023-12-12T06:35:48.189Z","locale":"en","publishedDate":"2019-02-06","featured":false,"tts_description":"Attracting considerable attention at the prestigious Seventh International Conference on Aluminium and Exhibition (INCAL-2019) held in Bhubaneswar from January 31 to February 3, was an innovative bulker designed by Hindalco. Set to usher a revolution in the transportation industry, the lightweight and cost-efficient aluminium bulker makes travel efficient and sustainable not just for the customer but also for the environment.\n\nAs showcased at the event, bulkers made of aluminium are lighter in weight and enjoy a longer life with lower maintenance cost as compared to those manufactured with mild steel (MS). The 30-cubic- meter bulker, for instance, is two tonnes lighter than an MS bulker and the benefits increase proportionately with size.\n\nHindalco’s aluminium bulker boasts of several other advantages over the steel version, which make it particularly eco-friendly. It has better corrosion resistance and heat transfer properties which lead to lower emissions and reduced generation of industrial waste. It is lighter in weight, and thus puts less strain on the engine and tyres, resulting in improved fuel efficiency.\n\nThe distinct advantages of the aluminium bulker made it one of the major highlights of INCAL 2019. It helped Hindalco display the versatility, strength and efficiency of aluminium and its benefits to the commercial vehicle segment and tied in perfectly with the theme of the conference organised by the Aluminium Association Of India (AAI): ‘Making Aluminium …Driving Growth and Development.’","tts_url":"en_4889.wav","company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"thumbnail":{"id":1022,"name":"aluminium-bulker-launch.webp","alternativeText":null,"caption":null,"width":253,"height":131,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_aluminium_bulker_launch_a8cdf4b78b.webp","hash":"thumbnail_aluminium_bulker_launch_a8cdf4b78b","mime":"image/webp","name":"thumbnail_aluminium-bulker-launch.webp","path":null,"size":7.68,"width":245,"height":127}},"hash":"aluminium_bulker_launch_a8cdf4b78b","ext":".webp","mime":"image/webp","size":8.75,"url":"/uploads/aluminium_bulker_launch_a8cdf4b78b.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2024-01-17T07:43:16.373Z","updatedAt":"2024-01-17T07:43:16.373Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAACCAIAAADwyuo0AAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAIklEQVR4nGOwsjSdOmXyx5//i0pKGVISs7RUdaUEJVkYxAGPRwiz7ExijwAAAABJRU5ErkJggg=="},"seo":{"id":35691,"title":"Hindalco Showcases Next-Gen Aluminum Bulker | Aditya Birla Group","description":"Hindalco unveils an indigenously built aluminum bulker, poised to revolutionize the transportation industry with its innovative design and advanced capabilities.\n"},"localizations":[]}],"meta":{"pagination":{"page":1,"pageSize":8,"pageCount":7,"total":52}}},"media_releases":{"data":[{"id":10081,"title":"UltraTech Cement to acquire Wonder WallCar","slug":"ultratech-cement-to-acquire-wonder-wallcare","content":"\u003cp\u003eThe strategic decision aims to accelerate \u003ca href=\"/businesses/companies/ultratech-cement-limited/\"\u003eUltraTech Cement’s\u003c/a\u003e expansion in the white cement based putty and value added products’ segment.\u003c/p\u003e\u003cp\u003eThe Company’s Board of Directors at its meeting held today, approved the purchase of 100% equity of Wonder WallCare at an Enterprise Value not exceeding Rs. 235 crores. The Company has executed a Share Purchase Agreement with the existing shareholders of Wonder WallCare. The deal is expected to close in the next 90 days, subject to applicable regulatory approvals and compliances.\u003c/p\u003e\u003cp\u003eThis acquisition gives UltraTech, access to a new state-of-the-art 6 lac MT per annum manufacturing plant for wall putty and related products at Rajsamand - Nathdwara, Rajasthan. The plant is situated at the pithead of large high quality raw material reserves, and in close proximity to the Company’s existing putty manufacturing facilities in Rajasthan. Constructed in 2022-23, this plant is one of the largest single-location putty manufacturing sites in India, with a capability to ramp up its capacities in future. This acquisition will help the Company expand its putty and Value-Added Products’ production capacity, in the highly competitive and fragmented putty manufacturing market in India.\u003c/p\u003e\u003cp\u003eWith the rapid pace of urbanisation and growing real estate construction in India, alongside Hon’ble Prime Minister, Shri Narendra Modiji’s vision of ‘Make in India’ and ‘Atmanirbhar Bharat’, this acquisition aligns well with the Company’s strategy to support high quality real estate and contribute to infrastructure, manufacturing and economic growth.\u003c/p\u003e","createdAt":"2025-04-04T11:32:54.958Z","updatedAt":"2025-04-04T16:28:47.359Z","publishedAt":"2025-04-04T11:32:58.533Z","locale":"en","publishedDate":"2025-04-04","featured":false,"tts_description":"The strategic decision aims to accelerate UltraTech Cement’s expansion in the white cement based putty and value added products’ segment.\n\nThe Company’s Board of Directors at its meeting held today, approved the purchase of 100% equity of Wonder WallCare at an Enterprise Value not exceeding Rs. 235 crores. The Company has executed a Share Purchase Agreement with the existing shareholders of Wonder WallCare. The deal is expected to close in the next 90 days, subject to applicable regulatory approvals and compliances.\n\nThis acquisition gives UltraTech, access to a new state-of-the-art 6 lac MT per annum manufacturing plant for wall putty and related products at Rajsamand - Nathdwara, Rajasthan. The plant is situated at the pithead of large high quality raw material reserves, and in close proximity to the Company’s existing putty manufacturing facilities in Rajasthan. Constructed in 2022-23, this plant is one of the largest single-location putty manufacturing sites in India, with a capability to ramp up its capacities in future. This acquisition will help the Company expand its putty and Value-Added Products’ production capacity, in the highly competitive and fragmented putty manufacturing market in India.\n\nWith the rapid pace of urbanisation and growing real estate construction in India, alongside Hon’ble Prime Minister, Shri Narendra Modiji’s vision of ‘Make in India’ and ‘Atmanirbhar Bharat’, this acquisition aligns well with the Company’s strategy to support high quality real estate and contribute to infrastructure, manufacturing and economic growth.","tts_url":"en_10081.wav","seo":{"id":36064,"title":"₹235 Cr: Aditya Birla Group’s UltraTech Acquires Wonder WallCare","description":"ABG’s UltraTech Cement buys Wonder WallCare in a ₹235 Cr deal, strengthening its wall putty business with a high-capacity plant in Rajasthan."},"company":{"id":5457,"title":"UltraTech Cement Limited","slug":"ultratech-cement-limited","createdAt":"2024-01-05T05:51:06.442Z","updatedAt":"2024-10-21T11:16:11.187Z","locale":"en","address":null,"domain":"https://www.ultratechcement.com","description":"\u003cp\u003eUltraTech Cement Limited is the cement flagship company of Aditya Birla Group. A USD 8.4 billion company, UltraTech is the largest manufacturer of grey cement, ready-mix concrete (RMC) and white cement in India. UltraTech is the third largest cement company in the world, excluding China, with a consolidated production capacity of 154.86 Million Tonnes Per Annum (MTPA) of grey cement. UltraTech is the only cement company globally (outside of China) to have 100+ MTPA of cement manufacturing capacity in a single country. The Company’s business operations span UAE, Bahrain, Sri Lanka and India.\u003c/p\u003e\u003cp\u003eUltraTech’s manufacturing footprint comprises of 24 integrated manufacturing units, one Clinkerisation unit, 33 grinding units and 8 bulk packaging terminals. With 316 Ready Mix Concrete (RMC) plants in 139 cities, UltraTech is the largest manufacturer of concrete in India. It has a slew of speciality concretes that meet specific needs of discerning customers.\u0026nbsp;\u003c/p\u003e\u003cp\u003eUltraTech’s Building Products business is an innovation hub that offers an array of scientifically engineered products to cater to new-age constructions. UltraTech is the leading player in the white cement segment in India and is retailed in the market under the brand name 'Birla White'. UltraTech has one white cement unit and three wall care putty units.\u0026nbsp;\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d1884.8735555556036!2d72.864009!3d19.118747!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7c82551eaaaab%3A0x1da5f187078e389e!2sUltraTech%20Cement%20Limited!5e0!3m2!1sen!2sus!4v1698337964090!5m2!1sen!2sus","stock_name":"BSE:ULTRACEMCO ","stock_sequence":1,"publishedAt":"2024-01-05T05:51:06.442Z","market_cap":"US$ 40.3 Bn*"},"localizations":[]},{"id":10080,"title":"Aditya Birla Capital Limited completes amalgamation of Aditya Birla Finance Limited, creates a unified larger operating NBFC","slug":"aditya-birla-capital-limited-completes-amalgamation-of-aditya-birla-finance-limited-creates-a-unified-larger-operating-nbfc","content":"\u003cp\u003e\u003ci\u003eThe amalgamation of Aditya Birla Capital’s wholly owned subsidiary with itself comes into effect from April 01, 2025, and the process has been completed, post requisite shareholders’ and regulatory / statutory approvals.\u003c/i\u003e\u003c/p\u003e\u003cp\u003e\u003ca href=\"/businesses/companies/aditya-birla-capital-limited-abcl/\"\u003eAditya Birla Capital Limited (ABCL)\u003c/a\u003e, at its board meeting held on 31 March 2025, has announced the successful completion of the amalgamation of its wholly owned NBFC subsidiary, Aditya Birla Finance Ltd. (“ABFL”) with itself, vide the Order of Hon’ble National Company Law Tribunal (“NCLT”), Ahmedabad Bench, dated March 24, 2025. The Scheme of Amalgamation (“Scheme”) is effective from April 01, 2025, and the appointed date for the Scheme was April 01, 2024.\u003c/p\u003e\u003cp\u003eThe respective board of directors of ABCL and ABFL had approved the proposed scheme of amalgamation on March 11, 2024, and the process has been completed after receiving requisite approvals from shareholders, creditors, and regulatory / statutory authorities including the Stock Exchanges, Securities and Exchange Board of India (SEBI), Reserve Bank of India (RBI) and the National Company Law Tribunal (NCLT).\u003c/p\u003e\u003cp\u003eThe Board of Directors has also approved the appointment of Ms. Vishakha Mulye as the MD \u0026amp; CEO and Mr. Rakesh Singh as the Executive Director and CEO (NBFC) of the amalgamated entity. These appointments are subject to regulatory and other requisite approvals.\u003c/p\u003e\u003cp\u003eIn addition, the Board has approved the appointment of Mr. Nagesh Pinge and Mr. Sunil Srivastav as Independent Directors of the Company.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eCommenting on the announcement, \u003c/strong\u003e\u003ca href=\"/our-story/leadership/mr-kumar-mangalam-birla/\"\u003e\u003cstrong\u003eMr. Kumar Mangalam Birla\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e, Chairman Aditya Birla Group\u003c/strong\u003e said, “\u003ci\u003eIndia has shown remarkable economic ascent in recent years, with financial services playing a pivotal role in driving this progress. In line with the nation’s growth, Aditya Birla Capital has significantly expanded in scale and size, establishing itself as a core growth engine for the Aditya Birla Group. I am confident that the combined strength of our diversified financial products and services will enable us to accelerate growth, drive financial inclusion and be a key contributor to India’s vast economic growth opportunities.\u003c/i\u003e”\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMs. Vishakha Mulye, CEO, Aditya Birla Capital\u003c/strong\u003e said, “\u003ci\u003eThe successful completion of this amalgamation marks a significant step in our transformative growth journey, increasing our strength and agility as a unified larger operating entity. With a simplified corporate structure, we now have better access to capital to drive operational synergies, long-term growth and enhanced value creation for all stakeholders. We remain focused on simplifying finance and providing comprehensive financial solutions that meet our customers' diverse needs, while paving the way for ABCL’s next phase of growth.\u003c/i\u003e”\u003c/p\u003e\u003cp\u003eThe rationale and benefits of the proposed amalgamation are as follows:\u003c/p\u003e\u003col\u003e\u003cli\u003e\u003cstrong\u003eRationalization and simplification of group structure\u003c/strong\u003e: The amalgamation has resulted in reduction of legal entities and simplification of the group structure of ABCL.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eImproved financial stability\u003c/strong\u003e: ABCL will be converted from a Core Investment Company to an operating NBFC, and this will create a unified larger entity with greater financial strength and flexibility enabling direct access to capital. This will also help the Company maximise its share of opportunities by efficient utilisation and allocation of capital.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLikely stakeholder value enhancement\u003c/strong\u003e: The amalgamation has led to consolidation of businesses and operational synergies, resulting in expansion and long-term sustainable growth. This will enhance the value for various stakeholders of the Company.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eIncreased operational efficiency\u003c/strong\u003e: The amalgamation has led to seamless implementation of policy changes and reduction in the multiplicity of legal and regulatory compliances.\u003c/li\u003e\u003c/ol\u003e\u003cp\u003e\u003cbr\u003eAs of December 31, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.03 Lakh Crore with a consolidated lending book of over Rs. 1.46 Lakh Crore and gross written premium of Rs. 16,942 Crore in Life and Health insurance businesses in 9M FY25. It reported a consolidated revenue of Rs. 28,376 Crore and a consolidated profit after tax of Rs. 2,468 Crore in 9M FY25. The Company has a pan-India presence with 1,482 branches across all businesses and more than 200,000 agents / channel partners along with several bank partners, as of December 31, 2024.\u003c/p\u003e","createdAt":"2025-04-01T06:42:52.673Z","updatedAt":"2025-04-03T05:37:23.327Z","publishedAt":"2025-04-01T06:58:44.443Z","locale":"en","publishedDate":"2025-04-01","featured":false,"tts_description":"The amalgamation of Aditya Birla Capital’s wholly owned subsidiary with itself comes into effect from April 01, 2025, and the process has been completed, post requisite shareholders’ and regulatory / statutory approvals.\n\nAditya Birla Capital Limited (ABCL), at its board meeting held on 31 March 2025, has announced the successful completion of the amalgamation of its wholly owned NBFC subsidiary, Aditya Birla Finance Ltd. (“ABFL”) with itself, vide the Order of Hon’ble National Company Law Tribunal (“NCLT”), Ahmedabad Bench, dated March 24, 2025. The Scheme of Amalgamation (“Scheme”) is effective from April 01, 2025, and the appointed date for the Scheme was April 01, 2024.\n\nThe respective board of directors of ABCL and ABFL had approved the proposed scheme of amalgamation on March 11, 2024, and the process has been completed after receiving requisite approvals from shareholders, creditors, and regulatory / statutory authorities including the Stock Exchanges, Securities and Exchange Board of India (SEBI), Reserve Bank of India (RBI) and the National Company Law Tribunal (NCLT).\n\nThe Board of Directors has also approved the appointment of Ms. Vishakha Mulye as the MD \u0026 CEO and Mr. Rakesh Singh as the Executive Director and CEO (NBFC) of the amalgamated entity. These appointments are subject to regulatory and other requisite approvals.\n\nIn addition, the Board has approved the appointment of Mr. Nagesh Pinge and Mr. Sunil Srivastav as Independent Directors of the Company.\n\nCommenting on the announcement, Mr. Kumar Mangalam Birla, Chairman Aditya Birla Group said, “India has shown remarkable economic ascent in recent years, with financial services playing a pivotal role in driving this progress. In line with the nation’s growth, Aditya Birla Capital has significantly expanded in scale and size, establishing itself as a core growth engine for the Aditya Birla Group. I am confident that the combined strength of our diversified financial products and services will enable us to accelerate growth, drive financial inclusion and be a key contributor to India’s vast economic growth opportunities.”\n\nMs. Vishakha Mulye, CEO, Aditya Birla Capital said, “The successful completion of this amalgamation marks a significant step in our transformative growth journey, increasing our strength and agility as a unified larger operating entity. With a simplified corporate structure, we now have better access to capital to drive operational synergies, long-term growth and enhanced value creation for all stakeholders. We remain focused on simplifying finance and providing comprehensive financial solutions that meet our customers' diverse needs, while paving the way for ABCL’s next phase of growth.”\n\n\nThe rationale and benefits of the proposed amalgamation are as follows:\n\nRationalization and simplification of group structure: The amalgamation has resulted in reduction of legal entities and simplification of the group structure of ABCL.Improved financial stability: ABCL will be converted from a Core Investment Company to an operating NBFC, and this will create a unified larger entity with greater financial strength and flexibility enabling direct access to capital. This will also help the Company maximise its share of opportunities by efficient utilisation and allocation of capital.Likely stakeholder value enhancement: The amalgamation has led to consolidation of businesses and operational synergies, resulting in expansion and long-term sustainable growth. This will enhance the value for various stakeholders of the Company.Increased operational efficiency: The amalgamation has led to seamless implementation of policy changes and reduction in the multiplicity of legal and regulatory compliances.\n\nAs of December 31, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.03 Lakh Crore with a consolidated lending book of over Rs. 1.46 Lakh Crore and gross written premium of Rs. 16,942 Crore in Life and Health insurance businesses in 9M FY25. It reported a consolidated revenue of Rs. 28,376 Crore and a consolidated profit after tax of Rs. 2,468 Crore in 9M FY25. The Company has a pan-India presence with 1,482 branches across all businesses and more than 200,000 agents / channel partners along with several bank partners, as of December 31, 2024.","tts_url":"en_10080.wav","seo":{"id":36062,"title":"Aditya Birla Finance Merges with ABCL Aditya Birla Capital","description":"Aditya Birla Group strengthens its financial arm ABCL merges with Aditya Birla Finance, Learn more."},"company":{"id":5458,"title":"Aditya Birla Capital Limited (ABCL)","slug":"aditya-birla-capital-limited-abcl","createdAt":"2024-01-12T04:45:46.919Z","updatedAt":"2025-04-08T11:59:09.948Z","locale":"en","address":null,"domain":"https://www.adityabirlacapital.com","description":"\u003cp\u003eAditya Birla Capital Limited (ABCL) is a listed systemically important non-deposit taking Non-Banking Financial Company (NBFC) and the holding company of the financial services businesses of the Aditya Birla Group.\u003c/p\u003e\u003cp\u003eThrough its subsidiaries/JVs, ABCL provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycles.\u003c/p\u003e\u003cp\u003ePowered by over 59,000 employees, the businesses of ABCL have a nationwide reach with over 1,482 branches and more than 200,000 agents/channel partners along with several bank partners.\u003c/p\u003e\u003cp\u003eAs of December 31, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.03 Lakh Crore with a consolidated lending book of over Rs 1.46 Lakh Crore through its subsidiaries/JVs.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eAditya Birla Capital Limited is the holding company of all the following financial services businesses:\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eAditya Birla Health Insurance Limited\u003c/li\u003e\u003cli\u003eAditya Birla Housing Finance Limited\u003c/li\u003e\u003cli\u003eAditya Birla Insurance Brokers Limited\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Asset Management Company\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Insurance\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Mutual Fund\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Pension Management Limited\u003c/li\u003e\u003cli\u003eAditya Birla Asset Reconstruction Company Limited\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eProducts\u003c/strong\u003e\u003c/h3\u003e\u003ch4\u003e\u003cstrong\u003eFinance\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eHome finance\u003c/li\u003e\u003cli\u003ePersonal finance\u003c/li\u003e\u003cli\u003eSME finance\u003c/li\u003e\u003cli\u003eReal estate finance\u003c/li\u003e\u003cli\u003eProject finance\u003c/li\u003e\u003cli\u003eLoan again securities\u003c/li\u003e\u003cli\u003eCorporate finance\u003c/li\u003e\u003cli\u003eDebt capital market\u003c/li\u003e\u003cli\u003eLoan syndication\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eAsset management\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eMutual funds\u003c/li\u003e\u003cli\u003eWealth\u003c/li\u003e\u003cli\u003eStocks and securities\u003c/li\u003e\u003cli\u003ePrivate equity\u003c/li\u003e\u003cli\u003ePMS\u003c/li\u003e\u003cli\u003eReal estate investment\u003c/li\u003e\u003cli\u003ePension funds\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eInsurance\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eLife insurance\u003c/li\u003e\u003cli\u003eHealth insurance\u003c/li\u003e\u003cli\u003eMotor insurance\u003c/li\u003e\u003cli\u003eCorp general insurance\u003c/li\u003e\u003cli\u003eTravel insurance\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eAdvisory\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eMoney advise tool\u003c/li\u003e\u003c/ul\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d241426.4680964589!2d72.832911!3d19.007002!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ceebf3c9dbeb%3A0x42725bab9a9d761d!2sAditya%20Birla%20Finance%20Ltd!5e0!3m2!1sen!2sus!4v1698336382607!5m2!1sen!2sus","stock_name":"BSE:ABCAPITAL","stock_sequence":6,"publishedAt":"2024-01-12T04:45:46.919Z","market_cap":"US$ 7.4 Bn*"},"localizations":[]},{"id":10079,"title":"Aditya Birla Real Estate Limited Divests Century Pulp and Paper undertaking for Rs. 3498 Cr.","slug":"aditya-birla-real-estate-limited-divests-century-pulp-and-paper-undertaking-for-rs-3498-cr","content":"\u003cp\u003eThe Board of Directors of \u003ca href=\"/businesses/companies/aditya-birla-real-estate/\"\u003eAditya Birla Real Estate Limited (ABREL)\u003c/a\u003e, at its meeting held today, approved the execution of the business transfer agreement for divestment of the Company’s \u003ca href=\"/businesses/sectors/pulp-and-paper/\"\u003ePulp and Paper\u003c/a\u003e undertaking situated in Lalkuan, Uttarakhand, (“CPP”), by way of a slump sale to ITC Limited (“ITC”). \u0026nbsp;The transfer of the business will be for a lump-sum cash consideration of Rs. 3498 Cr., to be paid by ITC to ABREL. \u0026nbsp;The divestment of the Pulp and Paper undertaking is a value unlocking exercise for ABREL. It will further enable the Company to pursue growth opportunities in its core business—real estate.\u003c/p\u003e\u003cp\u003eSpeaking on the transaction, \u003cstrong\u003eMr. R. K. Dalmia, Managing Director, Aditya Birla Real Estate Ltd\u003c/strong\u003e, said, “The divestment of the Pulp and Paper undertaking by ABREL is a strategic portfolio choice and unlocks value for the shareholders of ABREL. The company has embarked on a transformational growth phase, and this move will further sharpen its focus on real estate to drive sustained value creation.” He added, “Over the years, CPP has become synonymous with strong performance and high sustainability standards. To take it to the next level in size and value, the company is pleased to have found in ITC, a credible and well-established player.”\u003c/p\u003e\u003cp\u003eThe lump sum consideration is subject to certain adjustments as per the agreement. The transaction is contingent on necessary statutory and regulatory approvals including approvals from the Competition Commission of India (CCI) and shareholders.\u003c/p\u003e\u003cp\u003eJM Financial Limited acted as the exclusive financial advisor and AZB \u0026amp; Partners acted as the legal advisor to Aditya Birla Real Estate Limited (“ABREL”) for this transaction.\u0026nbsp;\u003c/p\u003e","createdAt":"2025-04-01T05:44:54.507Z","updatedAt":"2025-04-01T08:14:18.343Z","publishedAt":"2025-04-01T05:50:23.280Z","locale":"en","publishedDate":"2025-04-01","featured":false,"tts_description":"The Board of Directors of Aditya Birla Real Estate Limited (ABREL), at its meeting held today, approved the execution of the business transfer agreement for divestment of the Company’s Pulp and Paper undertaking situated in Lalkuan, Uttarakhand, (“CPP”), by way of a slump sale to ITC Limited (“ITC”). The transfer of the business will be for a lump-sum cash consideration of Rs. 3498 Cr., to be paid by ITC to ABREL. The divestment of the Pulp and Paper undertaking is a value unlocking exercise for ABREL. It will further enable the Company to pursue growth opportunities in its core business—real estate.\n\nSpeaking on the transaction, Mr. R. K. Dalmia, Managing Director, Aditya Birla Real Estate Ltd, said, “The divestment of the Pulp and Paper undertaking by ABREL is a strategic portfolio choice and unlocks value for the shareholders of ABREL. The company has embarked on a transformational growth phase, and this move will further sharpen its focus on real estate to drive sustained value creation.” He added, “Over the years, CPP has become synonymous with strong performance and high sustainability standards. To take it to the next level in size and value, the company is pleased to have found in ITC, a credible and well-established player.”\n\nThe lump sum consideration is subject to certain adjustments as per the agreement. The transaction is contingent on necessary statutory and regulatory approvals including approvals from the Competition Commission of India (CCI) and shareholders.\nJM Financial Limited acted as the exclusive financial advisor and AZB \u0026 Partners acted as the legal advisor to Aditya Birla Real Estate Limited (“ABREL”) for this transaction. ","tts_url":"en_10079.wav","seo":{"id":36061,"title":"₹3498 Cr Century Pulp Sale by ABREL | Aditya Birla Group","description":"ABREL, an Aditya Birla Group company, achieves ₹3498 crore divestment of Century Pulp. Get the full story."},"company":{"id":5699,"title":"Aditya Birla Real Estate","slug":"aditya-birla-real-estate","createdAt":"2024-02-05T04:14:43.665Z","updatedAt":"2024-11-04T06:57:29.634Z","locale":"en","address":"Century Bhavan, Dr. Annie Besant Road, Worli, Mumbai - 400030, Maharashtra, India","domain":"https://www.centurytextind.com/","description":"\u003cp\u003eFrom a single-unit textile entity in 1897, Century Textiles and Industries Ltd (CTIL) transformed into a commercial powerhouse with interests in diverse industries. In 2024, the company was officially rebranded as Aditya Birla Real Estate. Part of Aditya Birla Group, ABREL is a publicly traded Company with its corporate headquarters in Mumbai. The Company has distinct business operations in the real estate and pulp \u0026amp; paper.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eIt is the holding entity of the following businesses:\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eBirla Estates\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eWith the aim of delivering exceptional LifeDesignedTM home and office spaces, Birla Estates entered the realty sector in 2016, marking its foray into residential and commercial real estate. Our vision is to transform the perception of the Indian Real Estate sector by creating value and delivering an exceptional experience for every stakeholder.\u003c/p\u003e\u003cp\u003eIts portfolio includes high-quality projects that not only provide luxurious living but also promote sustainable and eco-friendly lifestyles. It has successfully completed two commercial projects and launched five residential projects, establishing our presence in major cities such as Mumbai Metropolitan Area (MMR), the National Capital Region (NCR), and Bengaluru.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eCentury Pulp and Paper\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eNestled at the foothills of the Himalayas in Lalkua, Uttarakhand our Pulp and Paper division (Century Pulp and Paper) stands out as a prominent player in the industry. With a strong focus on quality, it has established ourselves as a renowned producer of premium writing and printing paper, board, Rayon Grade Pulp, and tissue products.\u003c/p\u003e\u003cp\u003eOperating since 1984, Century Pulp and Paper holds the distinction of being the largest manufacturer of paper, board, tissue, and pulp from a single location in India.\u003c/p\u003e\u003cp\u003eThe company’s presence extends beyond domestic markets, as it has successfully established itself as a significant player in the global export market. With service centers, sales offices across the country, and a network of agents worldwide, it ensures a seamless experience for our customers.\u003c/p\u003e","map_link":null,"stock_name":"BSE:ABREL","stock_sequence":9,"publishedAt":"2024-02-05T04:14:43.665Z","market_cap":"US$ 3.1 Bn*"},"localizations":[]},{"id":10078,"title":"Hindalco unveils new identity in a transformational push to disrupt Indian Manufacturing","slug":"hindalco-unveils-new-identity-in-a-transformational-push-to-disrupt-indian-manufacturing","content":"\u003cp\u003e\u003ca href=\"/businesses/companies/hindalco-industries-limited/\"\u003eHindalco Industries Ltd\u003c/a\u003e., the metals flagship of Aditya Birla Group, has unveiled a bold new brand identity, marking its transformation from a materials supplier to an engineered solutions provider. The refreshed identity underscores its role as a co-creator and problem solver, shaping the future of industries such as electric mobility, renewable energy, energy storage, semiconductors, and high-end electronics.\u003c/p\u003e\u003cp\u003eThe brand identity was unveiled by \u003cstrong\u003eAditya Birla Group, Chairman, Mr. Kumar Mangalam Birla\u003c/strong\u003e in the presence of industry leaders, policymakers, and business partners.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eSpeaking at the launch, Mr. Kumar Mangalam Birla, Chairman, Aditya Birla Group, said,\u003c/strong\u003e \u003ci\u003e“Today, Hindalco is a mini conglomerate in itself, with 52 plants across 10 countries producing a diverse portfolio of high-quality products that contribute to the global economy. We are committing ₹45,000 crore across aluminium, copper, and specialty alumina businesses to deliver both upstream and next-generation high-precision engineered products”. He added, “Hindalco’s new identity reflects our role as a catalyst for change, a problem solver, and a co-creator of new solutions that power progress across industries. And above all, it embodies our commitment to always being a force for good.”\u003c/i\u003e\u003c/p\u003e\u003cp\u003eThe new Hindalco brand logo, featuring a bold and dynamic ‘H,’ represents forward momentum and reinforces the company’s role in shaping India’s industrial and sustainable future. This transformation is not just about advanced materials, it is about cultivating innovation, attracting top talent, and fostering a high-performance culture that drives continuous progress.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMr. Satish Pai, Managing Director, Hindalco Industries Ltd.,\u003c/strong\u003e added, \u003ci\u003e“This marks a pivotal moment in Hindalco’s journey as we transition from a metals manufacturer to an innovation-driven solutions provider. Our investments in advanced materials, circular economy solutions, and cutting-edge applications will redefine manufacturing in India and beyond. The new brand identity, ENGINEERING BETTER FUTURES, reflects our core principles: Sustainability, Circularity, Durability, and Precision Engineering. These pillars form the foundation of our transformation, ensuring we create a lasting impact for generations to come.”\u003c/i\u003e\u003c/p\u003e\u003cp\u003eHindalco’s advancements are already revolutionizing industries and fostering strategic partnerships to accelerate innovation. In automotive and electric vehicles, its lightweight materials enhance efficiency and sustainability. In packaging, it is pioneering circular solutions to minimize waste and improve recyclability. Hindalco is also collaborating with battery manufacturers, developing specialized aluminium and copper materials for anode and cathode components, enabling the next wave of energy storage solutions. In aerospace and defence, it has played a crucial role in ISRO’s landmark projects like Chandrayaan and Mangalyaan, supplying high-performance materials that reinforce India’s space capabilities.\u003c/p\u003e\u003cp\u003eSustainability remains a cornerstone of Hindalco’s transformation. The company is advancing its green initiatives with projects such as India’s first e-waste recycling plant by Birla Copper and a 100MW renewable energy project in Odisha, integrating wind, solar, and pumped hydro storage to provide stable, round-the-clock power.\u003c/p\u003e\u003cp\u003eFor the fifth consecutive year, Hindalco has been recognized as the World’s Most Sustainable Aluminium Company in the S\u0026amp;P Global Corporate Sustainability Assessment (CSA) rankings. Its ongoing focus on energy-efficient production, waste reduction, and eco-friendly materials aligns with India’s ambitious net-zero goals.\u003c/p\u003e","createdAt":"2025-03-21T08:28:18.916Z","updatedAt":"2025-03-21T19:39:34.750Z","publishedAt":"2025-03-21T08:30:45.413Z","locale":"en","publishedDate":"2025-03-21","featured":false,"tts_description":"Hindalco Industries Ltd., the metals flagship of Aditya Birla Group, has unveiled a bold new brand identity, marking its transformation from a materials supplier to an engineered solutions provider. The refreshed identity underscores its role as a co-creator and problem solver, shaping the future of industries such as electric mobility, renewable energy, energy storage, semiconductors, and high-end electronics.\n\nThe brand identity was unveiled by Aditya Birla Group, Chairman, Mr. Kumar Mangalam Birla in the presence of industry leaders, policymakers, and business partners.\n\nSpeaking at the launch, Mr. Kumar Mangalam Birla, Chairman, Aditya Birla Group, said, “Today, Hindalco is a mini conglomerate in itself, with 52 plants across 10 countries producing a diverse portfolio of high-quality products that contribute to the global economy. We are committing ₹45,000 crore across aluminium, copper, and specialty alumina businesses to deliver both upstream and next-generation high-precision engineered products”. He added, “Hindalco’s new identity reflects our role as a catalyst for change, a problem solver, and a co-creator of new solutions that power progress across industries. And above all, it embodies our commitment to always being a force for good.”\n\nThe new Hindalco brand logo, featuring a bold and dynamic ‘H,’ represents forward momentum and reinforces the company’s role in shaping India’s industrial and sustainable future. This transformation is not just about advanced materials, it is about cultivating innovation, attracting top talent, and fostering a high-performance culture that drives continuous progress.\n\nMr. Satish Pai, Managing Director, Hindalco Industries Ltd., added, “This marks a pivotal moment in Hindalco’s journey as we transition from a metals manufacturer to an innovation-driven solutions provider. Our investments in advanced materials, circular economy solutions, and cutting-edge applications will redefine manufacturing in India and beyond. The new brand identity, ENGINEERING BETTER FUTURES, reflects our core principles: Sustainability, Circularity, Durability, and Precision Engineering. These pillars form the foundation of our transformation, ensuring we create a lasting impact for generations to come.”\n\nHindalco’s advancements are already revolutionizing industries and fostering strategic partnerships to accelerate innovation. In automotive and electric vehicles, its lightweight materials enhance efficiency and sustainability. In packaging, it is pioneering circular solutions to minimize waste and improve recyclability. Hindalco is also collaborating with battery manufacturers, developing specialized aluminium and copper materials for anode and cathode components, enabling the next wave of energy storage solutions. In aerospace and defence, it has played a crucial role in ISRO’s landmark projects like Chandrayaan and Mangalyaan, supplying high-performance materials that reinforce India’s space capabilities.\n\nSustainability remains a cornerstone of Hindalco’s transformation. The company is advancing its green initiatives with projects such as India’s first e-waste recycling plant by Birla Copper and a 100MW renewable energy project in Odisha, integrating wind, solar, and pumped hydro storage to provide stable, round-the-clock power.\n\nFor the fifth consecutive year, Hindalco has been recognized as the World’s Most Sustainable Aluminium Company in the S\u0026P Global Corporate Sustainability Assessment (CSA) rankings. Its ongoing focus on energy-efficient production, waste reduction, and eco-friendly materials aligns with India’s ambitious net-zero goals.","tts_url":"en_10078.wav","seo":{"id":36053,"title":"ABG’s Hindalco Unveils New Identity to Transform Manufacturing","description":"Aditya Birla Group’s Hindalco rebrands with a bold new identity, revolutionizing Indian manufacturing with innovation and transformation."},"company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"localizations":[]},{"id":10077,"title":"Hindalco Results Q3 FY25: Robust consolidated results backed by strong India business performance","slug":"hindalco-results-q3-fy25-robust-consolidated-results-backed-by-strong-india-business-performance","content":"\u003cp\u003e\u003ca href=\"/businesses/companies/hindalco-industries-limited/\"\u003eHindalco Industries Limited\u003c/a\u003e, the Aditya Birla Group metals flagship, reported a consolidated net profit of ₹3,735 crore for the third quarter, up 60%, driven by a strong operational performance by the India business.\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eKey Highlights of Q3 FY25 (vs. Q3 FY24)\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eRecord Aluminium Upstream EBITDA at ₹4,222 crore, up 73%; EBITDA margin at 42%\u003c/li\u003e\u003cli\u003eQuarterly Copper EBITDA at ₹777 crore, up 18%\u003c/li\u003e\u003cli\u003eConsolidated EBITDA at ₹8,108 crore, up 28%\u003c/li\u003e\u003cli\u003eConsolidated Net Debt to EBITDA at 1.33x as of December 31, 2024\u003c/li\u003e\u003cli\u003eHindalco secures Meenakshi Coal Mines boosting resource security\u003c/li\u003e\u003cli\u003eHindalco becomes the first Indian company to be awarded the Copper Mark - JDDS Accreditation for its sustainable sourcing and production practices\u003c/li\u003e\u003cli\u003eHindalco achieves ‘Top 1%’ ranking in the S\u0026amp;P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector globally\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eAluminium Upstream EBITDA stood at an all-time high of ₹4,222 crore, up 73%, supported by lower input costs. Copper business recorded an EBITDA of ₹777 crore, up by 18%, backed by continued strong domestic sales and higher by-product realisations. \u003ca href=\"/businesses/companies/novelis-inc/\"\u003eNovelis’\u003c/a\u003e revenue stood at $4.1 billion, mainly driven by higher average aluminum prices with total rolled product shipments of 904 kilotonnes largely comparable to the prior year period.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cfigure class=\"table\" style=\"width:95.62%;\"\u003e\u003ctable class=\"ck-table-resized\"\u003e\u003ccolgroup\u003e\u003ccol style=\"width:37.22%;\"\u003e\u003ccol style=\"width:10.84%;\"\u003e\u003ccol style=\"width:11.42%;\"\u003e\u003ccol style=\"width:12.73%;\"\u003e\u003ccol style=\"width:13.39%;\"\u003e\u003ccol style=\"width:14.4%;\"\u003e\u003c/colgroup\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eParticulars\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eQ3 FY24\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eQ2 FY25\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eQ3 FY25\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9M FY24\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9M FY25\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eRevenue from Operations\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e52,808\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e58,203\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e58,390\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e1,59,968\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e1,73,606\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003e\u003cu\u003eEarning Before Interest, Tax, Depreciation \u0026amp; Amortisation (EBITDA)\u003c/u\u003e\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd style=\"padding:5px;\"\u003e\u0026nbsp; \u0026nbsp; Novelis*\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,783\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,872\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,097\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e11,237\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e11,139\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u0026nbsp; \u0026nbsp; Aluminium Upstream\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,443\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,709\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e4,222\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e6,452\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e11,424\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u0026nbsp; \u0026nbsp; Aluminium Downstream\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e110\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e154\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e150\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e401\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e414\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u0026nbsp; \u0026nbsp; Copper\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e656\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e829\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e777\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,840\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,411\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eBusiness Segment EBITDA\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e6,992\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e8,564\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e8,246\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e19,930\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e25,388\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eInter Segment Profit/ (Loss) Elimination (Net)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(50)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(164)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(51)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(391)\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eUnallocable Income/ (Expense) - (Net) \u0026amp; GAAP Adjustments\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(620)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e533\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e26\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(1,352)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e203\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eEBITDA\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e6,322\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9,100\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e8,108\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e18,527\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e25,200\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eFinance Costs\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e944\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e869\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e817\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,970\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,545\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003ePBDT\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e5,378\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e8,231\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e7,291\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e15,557\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e22,655\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eDepreciation \u0026amp; Amortisation (including impairment)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,051\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,074\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,955\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e5,705\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e5,986\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eShare in Profit/ (Loss) in Equity Accounted Investments (Net of Tax)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e-\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eProfit before Exceptional Items and Tax\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e3,328\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e6,157\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e5,337\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9,855\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e16,672\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eExceptional Income/ (Expenses) (Net)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e-\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(514)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(41)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e21\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(885)\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eProfit Before Tax (After Exceptional Item)\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e3,328\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e5,643\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e5,296\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9,876\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e15,787\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eTax\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e997\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,734\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,561\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,895\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e5,069\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003e\u003cstrong\u003eProfit/ (Loss) After Tax\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e2,331\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e3,909\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e3,735\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e6,981\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e10,718\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd\u003eEPS (/Share) - Basic\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e10.50\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e17.59\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e16.82\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e31.43\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e48.25\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003cfigcaption\u003e\u003cstrong\u003eConsolidated Financial Highlights for the Quarter and Nine Months ended December 31, 2024. (₹ Crore)\u003c/strong\u003e\u003c/figcaption\u003e\u003c/figure\u003e\u003cp\u003e*As per US GAAP\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eCommenting on the results, Mr. Satish Pai, Managing Director, Hindalco Industries, said,\u0026nbsp;\u003c/strong\u003e\u0026nbsp;\u003cbr\u003e\"\u003ci\u003eHindalco delivered robust consolidated results in the third quarter despite global uncertainties, driven by an excellent performance of its India business. The Aluminium India Upstream business achieved record quarterly EBITDA, with industry-leading margins of 42%. The downstream segment experienced consistent growth posting a 36% increase in EBITDA. The Copper business delivered a robust 18% growth in EBITDA. The business marked a significant milestone by achieving the ‘Copper Mark- JDDS’ for its responsible and sustainable production practices. Novelis continues to focus on operational and cost efficiency initiatives in the face of current pressures on scrap pricing.\u003c/i\u003e\u003c/p\u003e\u003cp\u003e\u003ci\u003eDuring the quarter we secured critical resources for our India upstream business, enhancing our global cost leadership. \u0026nbsp;Key growth initiatives, such as the alumina refinery, aluminium smelter expansion, copper smelter expansion and the FRP project, remain on track. Our strong balance sheet positions us well for the next phase of transformative growth.\u0026nbsp;\u003c/i\u003e\u0026nbsp;\u003cbr\u003e\u003ci\u003eOur holistic ESG approach continues to gain global recognition. Hindalco is the only company to achieve a Top 1% ranking in the S\u0026amp;P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector.\u003c/i\u003e”\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eSegment-wise Performance\u003c/strong\u003e\u003c/h3\u003e\u003ch4\u003e\u003cstrong\u003eNovelis*:\u0026nbsp;\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eShipments at 904 KT, down 1%\u003c/li\u003e\u003cli\u003eNovelis Revenue at $4.1 billion, up 4%, driven by higher average aluminium prices\u003c/li\u003e\u003cli\u003eAdjusted EBITDA at $367 million, down 19% due to higher aluminum scrap prices and unfavourable product mix\u003c/li\u003e\u003cli\u003eNet Income at $110 million, down 9%\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e(*As per US GAAP)\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eAluminium (India)\u0026nbsp;\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eQuarterly Upstream revenue at ₹9,993 crore, up 25%\u003c/li\u003e\u003cli\u003eRecord Aluminium Upstream EBITDA at ₹4,222 crore, up 73%\u0026nbsp;\u003c/li\u003e\u003cli\u003eAluminium Upstream EBITDA per tonne was at $1,480, up 68%, with industry-best margins of 42%\u003c/li\u003e\u003cli\u003eDownstream revenue at ₹3,195 crore, up 25%\u003c/li\u003e\u003cli\u003eAluminium downstream EBITDA stood at ₹150 crore, up 36%\u003c/li\u003e\u003cli\u003eSales of Downstream Aluminium at 99 KT, up 10%\u0026nbsp;\u003c/li\u003e\u003cli\u003eDownstream EBITDA per tonne at $179, up 22%\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cbr\u003e\u003cstrong\u003eCopper (India)\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eRevenue at ₹13,732 crore, up 15%\u0026nbsp;\u003c/li\u003e\u003cli\u003eEBITDA at ₹777 crore, up 18%\u0026nbsp;\u003c/li\u003e\u003cli\u003eCopper metal sales at 120 KT, up 1%\u003c/li\u003e\u003cli\u003eCopper Continuous Cast Rod (CCR) sales at 95 KT, up 1%\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eBusiness Updates \u0026amp; Recognition\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eHindalco secures Meenakshi coal mines with an annual capacity of 12 million tonnes, boosting resource securitization.\u003c/li\u003e\u003cli\u003eHindalco’s Copper Tubes project to be commissioned in Q4 FY25.\u003c/li\u003e\u003cli\u003eHindalco is the first Indian company to be awarded the Copper Mark - JDDS (Joint Due Diligence Standard) for its sustainable sourcing and production practices. This Accreditation is recognised by the London Metal Exchange, and OECD (Organisation for Economic Co-operation and Development).\u003c/li\u003e\u003cli\u003eHindalco ranks among the top 1% in the S\u0026amp;P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector, globally.\u003c/li\u003e\u003cli\u003eHindalco named one of India’s Best Workplaces in Manufacturing – 2025, by the Great Place to work ® Institute for the third consecutive year.\u003c/li\u003e\u003c/ul\u003e","createdAt":"2025-02-14T06:08:15.736Z","updatedAt":"2025-02-14T14:29:02.997Z","publishedAt":"2025-02-14T08:26:34.837Z","locale":"en","publishedDate":"2025-02-14","featured":false,"tts_description":"Hindalco Industries Limited, the Aditya Birla Group metals flagship, reported a consolidated net profit of ₹3,735 crore for the third quarter, up 60%, driven by a strong operational performance by the India business.\n\nKey Highlights of Q3 FY25 (vs. Q3 FY24)\n\nRecord Aluminium Upstream EBITDA at ₹4,222 crore, up 73%; EBITDA margin at 42%Quarterly Copper EBITDA at ₹777 crore, up 18%Consolidated EBITDA at ₹8,108 crore, up 28%Consolidated Net Debt to EBITDA at 1.33x as of December 31, 2024Hindalco secures Meenakshi Coal Mines boosting resource securityHindalco becomes the first Indian company to be awarded the Copper Mark - JDDS Accreditation for its sustainable sourcing and production practicesHindalco achieves ‘Top 1%’ ranking in the S\u0026P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector globally\n\nAluminium Upstream EBITDA stood at an all-time high of ₹4,222 crore, up 73%, supported by lower input costs. Copper business recorded an EBITDA of ₹777 crore, up by 18%, backed by continued strong domestic sales and higher by-product realisations. Novelis’ revenue stood at $4.1 billion, mainly driven by higher average aluminum prices with total rolled product shipments of 904 kilotonnes largely comparable to the prior year period.\n\nCommenting on the results, Mr. Satish Pai, Managing Director, Hindalco Industries, said, \n\"Hindalco delivered robust consolidated results in the third quarter despite global uncertainties, driven by an excellent performance of its India business. The Aluminium India Upstream business achieved record quarterly EBITDA, with industry-leading margins of 42%. The downstream segment experienced consistent growth posting a 36% increase in EBITDA. The Copper business delivered a robust 18% growth in EBITDA. The business marked a significant milestone by achieving the ‘Copper Mark- JDDS’ for its responsible and sustainable production practices. Novelis continues to focus on operational and cost efficiency initiatives in the face of current pressures on scrap pricing.\n\nDuring the quarter we secured critical resources for our India upstream business, enhancing our global cost leadership. Key growth initiatives, such as the alumina refinery, aluminium smelter expansion, copper smelter expansion and the FRP project, remain on track. Our strong balance sheet positions us well for the next phase of transformative growth. \nOur holistic ESG approach continues to gain global recognition. Hindalco is the only company to achieve a Top 1% ranking in the S\u0026P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector.”\n\nSegment-wise Performance\n\nNovelis*: \n\nShipments at 904 KT, down 1%Novelis Revenue at $4.1 billion, up 4%, driven by higher average aluminium pricesAdjusted EBITDA at $367 million, down 19% due to higher aluminum scrap prices and unfavourable product mixNet Income at $110 million, down 9%\n\n(*As per US GAAP)\n\nAluminium (India) \n\nQuarterly Upstream revenue at ₹9,993 crore, up 25%Record Aluminium Upstream EBITDA at ₹4,222 crore, up 73% Aluminium Upstream EBITDA per tonne was at $1,480, up 68%, with industry-best margins of 42%Downstream revenue at ₹3,195 crore, up 25%Aluminium downstream EBITDA stood at ₹150 crore, up 36%Sales of Downstream Aluminium at 99 KT, up 10% Downstream EBITDA per tonne at $179, up 22%\n\nCopper (India)\n\nRevenue at ₹13,732 crore, up 15% EBITDA at ₹777 crore, up 18% Copper metal sales at 120 KT, up 1%Copper Continuous Cast Rod (CCR) sales at 95 KT, up 1%\n\nBusiness Updates \u0026 Recognition \n\nHindalco secures Meenakshi coal mines with an annual capacity of 12 million tonnes, boosting resource securitization.Hindalco’s Copper Tubes project to be commissioned in Q4 FY25.Hindalco is the first Indian company to be awarded the Copper Mark - JDDS (Joint Due Diligence Standard) for its sustainable sourcing and production practices. This Accreditation is recognised by the London Metal Exchange, and OECD (Organisation for Economic Co-operation and Development).Hindalco ranks among the top 1% in the S\u0026P Global Sustainability Yearbook 2025 with the highest ESG score in the aluminium sector, globally.Hindalco named one of India’s Best Workplaces in Manufacturing – 2025, by the Great Place to work ® Institute for the third consecutive year.","tts_url":"en_10077.wav","seo":{"id":36012,"title":"ABG Hindalco's India Operations Drive Robust Q3 FY25 Results","description":"ABG Hindalco posts strong Q3 FY25 results, fueled by India growth and record aluminium earnings. Get insights into its robust financial performance."},"company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"localizations":[]},{"id":10076,"title":"Grasim Industry announces financial results for Q3FY25","slug":"grasim-industry-announces-financial-results-for-q3fy25","content":"\u003cp\u003e\u003ca href=\"/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e today announced its financial results for the quarter ended 31st December 2024 (Q3FY25). Consolidated revenue stood at ₹34,793 Cr., up by 9% YoY, driven by the all-round growth across key businesses. Consolidated EBITDA at ₹4,668 Cr., was down 9% YoY mainly due to lower realisations in the Cement business and initial investments for building a strong consumer-facing Paints business: ‘Birla Opus’. Further, higher interest and depreciation charges on account of investments in the Building Materials businesses has led to lower PAT.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cfigure class=\"table\" style=\"width:100%;\"\u003e\u003ctable style=\"border-color:hsl(0, 0%, 0%);border-style:solid;\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eRevenue\u003c/strong\u003e: Consolidated revenue for the quarter stood at ₹34,793 Cr., up 9% YoY; TTM revenue at ₹1,39,944 Cr.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eBirla Opus\u003c/strong\u003e: Out of total six plants planned, four already operational with commissioning of Chamarajnagar in Nov’24. Remaining two plants to be operational in Q4FY25 and Q1FY26.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCellulosic Staple Fibre\u003c/strong\u003e: The Board approves setting up of 110K TPA Lyocell Fibre Plant at Harihar, Karnataka in phases.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e: EBITDA higher by 25% YoY led by improved realisation of Caustic Soda and better profitability in Chlorine Derivatives segment.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCement\u003c/strong\u003e: Total Capacity (India + Overseas) reached 171.2 MTPA, on-track to achieve capacity of over 200 MTPA by FY27.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eFinancial Services\u003c/strong\u003e: Total Lending portfolio (NBFC + HFC) grew 27% YoY to ₹1,46,151 Cr.\u003c/li\u003e\u003c/ul\u003e\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003cfigcaption\u003e\u003cspan style=\"font-size:14px;\"\u003e\u003cstrong\u003eKEY HIGHLIGHTS – Q3FY25\u003c/strong\u003e\u003c/span\u003e\u003c/figcaption\u003e\u003c/figure\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cfigure class=\"table\" style=\"width:100%;\"\u003e\u003ctable\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9MFY25\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e9MFY24\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eYoY\u0026nbsp;\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u0026nbsp;\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eQ3FY25\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eQ3FY24\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eYoY\u0026nbsp;\u003c/strong\u003e\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e102,216\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e93,251\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e10%\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eRevenue\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e34,793\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e31,965\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e9%\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e13,470\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e14,640\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(8%)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003eEBITDA\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e4,668\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e5,150\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(9%)\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e2,562\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e4,255\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(40%)\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003ePAT^\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e\u003cstrong\u003e899\u003c/strong\u003e\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,514\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e(41%)\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003cfigcaption\u003e\u003cspan style=\"font-size:14px;\"\u003e\u003cstrong\u003eCONSOLIDATED FINANCIAL RESULTS (₹ Cr.)\u003c/strong\u003e\u003c/span\u003e\u003c/figcaption\u003e\u003c/figure\u003e\u003cp\u003e\u003cspan style=\"font-size:12px;\"\u003e^owner’s share of PAT excluding exceptional items.\u0026nbsp;\u003c/span\u003e\u003c/p\u003e\u003cp\u003e\u003cbr\u003eThe Board has approved setting up of 110K TPA capacity of Lyocell, the fastest growing Cellulosic Fibre, at Harihar, Karnataka. The first phase of 55K TPA will be executed by mid-2027 at an investment of ₹1,350 Cr. It will further strengthen the Company’s Specialty product portfolio of Eco-friendly fibres. With this investment, Grasim's total Lyocell capacity marketed under the ‘Birla Excel’ brand will increase to 153K TPA, solidifying its position as a key player in the global sustainable fibre industry. This investment is a testament to the commitment of the Company’s support for growth of India’s textile industry.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eCellulosic Fibres (Cellulosic Staple Fibre: CSF and Cellulosic Fashion Yarn: CFY)\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eChina operating rates improved to 89% in Q3FY25, compared to 86% in Q2FY25. Additionally, average inventory holding was at the lowest level of 8 days compared to an average of 13 days for FY24. Stable demand scenario in China has led to steady CSF prices of $1.65/kg in Q3FY24. CSF sales volume during the quarter stood flat at 205 KT due to production disruption at Excel Plant, Kharach and seasonally weak demand towards the quarter end. CFY business recorded volume growth of 10% YoY though on lower base, however realisations remained under pressure due to surge of cheaper imports from China. Cellulosic Fibres segment reported revenue growth of 6% YoY to ₹3,934 Cr. EBITDA de-grew by 18% YoY to ₹331 Cr. mainly due to higher key input prices.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eChemicals (Chlor-Alkali, Chlorine Derivatives and Specialty Chemicals)\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eCaustic Soda international average spot prices (CFR-SEA) for Q3FY25 stood higher by 16% YoY at $516/ton, highest since Q1FY24. Subsequently, realisations in domestic markets also improved in line with global prices. However, continued negative Chlorine realisations on account of oversupply resulted in lower growth in ECU realisations of 8% YoY to ₹34,041/ton.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eCaustic soda sales volume growth at 1% YoY was muted due to lower production at Vilayat plant restricted by lower power availability. The \u003ca href=\"/businesses/sectors/chemicals/\"\u003eChemicals \u003c/a\u003ebusiness revenue was up by 12% YoY at ₹2,226 Cr. EBITDA increased by 25% YoY at ₹329 Cr. driven by improved realisation in Caustic Soda and better profitability in the Chlorine Derivatives segment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eBuilding Materials (Cement, Paints and B2B E-commerce)\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eBuilding Materials segment is expanding capacities to meet the growing demand from infrastructure and Housing requirements. The building materials segment reported revenue growth of 10% YoY to ₹18,784 Cr. The revenue growth has come mainly from new businesses Birla Opus and Birla Pivot. Lower realisations in Cement business (\u003ca href=\"/businesses/companies/ultratech-cement-limited/\"\u003eUltraTech\u003c/a\u003e) and initial expenses for building a consumer facing brand ‘Birla Opus’ in the Indian decorative paints industry led to lower EBITDA at ₹2,806 Cr., down 14% YoY.\u003c/p\u003e\u003cp\u003eConsolidated sales volumes of the Cement business were up by 11% YoY to 30.37 MT and ready-mix concrete sales volumes grew by 14% YoY to 3.17 Mn m3. UltraTech Building Solutions (UBS) outlets increased to 4,432, contributing 19.5% of domestic grey cement sales volume. UltraTech completed the integration of India Cements in the quarter. Total capacity addition till Dec-24 was 25.0 MTPA. Total domestic grey cement capacity is targeted at 182.8 MTPA (including Kesoram capacity of 10.8 MTPA, awaiting regulatory approval for transfer of mines) by the end of FY25.\u0026nbsp;\u003c/p\u003e\u003cp\u003eIn the Paints business (\u003ca href=\"/businesses/companies/birla-opus/\"\u003eBirla Opus\u003c/a\u003e), commercial production started at Chamarajanagar in Nov-24 and Mahad is expected to start in current quarter. Kharagpur trial run production is expected to commence in Q1FY26. The advertisement campaigns ‘\u003cstrong\u003eNaye Zamane ka Naya Paint\u003c/strong\u003e’ and ‘\u003cstrong\u003eMake life Beautiful\u003c/strong\u003e’ have garnered positive response with an extensive outreach to 70 Cr.+ Indians. The product availability has increased to 170+ products with 1000+ SKUs already placed in the distribution channel. The product reach has increased to 5,500+ towns being serviced from 131 depots operational across India. The product quality is getting “Excellent” rating and is witnessing accelerated demand from contractors and consumers leading to increase in counter share at the dealers’ network. The total Capex for the business stood at ₹9,015 Cr. till December 2024, ~90% of the planned Capex outlay.\u003c/p\u003e\u003cp\u003eB2B E-Commerce business (Birla Pivot) revenue continues to grow in-line with the plan and remains on track to achieve revenue of $1 billion by FY27. The business has launched ‘Birla Pivot Bathware expanding its private label portfolio beyond Tiles and Plywood. The business has expanded its product offerings across 35 product categories comprising 40,000+ SKUs sourced from 300+ Indian and International brands. Birla Pivot continues to expand its geographical reach with delivery to 375 cities across 26 states and union territories. The business is continuously working on enhancing the user experience by launching customised self-serve tools driving digital adoption across B2B ecosystem.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eFinancial Services\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eRevenue and EBITDA of the financial Services business (\u003ca href=\"/businesses/companies/aditya-birla-capital-limited-abcl/\"\u003eAditya Birla Capital\u003c/a\u003e), as consolidated in accordance with Ind AS, stood at ₹9,396 Cr. and ₹1,053 Cr. The overall lending portfolio (NBFC and HFC) increased by 27% YoY to ₹1,46,151 Cr. The total AUM (AMC, life insurance and health insurance) grew by 23% YoY to ₹5,03,377 Cr. The business continues to focus on leveraging technology to provide customers an omni-channel experience. During the quarter, the D2C platform, ABCD (Aditya Birla Capital Digital), introduced new products such as travel insurance, UPI lite, physical gold gifting and App-exclusive health insurance product. ABCD application manages +4.1 mn customers as of Jan-25. Udyog Plus, the channel addressing the needs of MSMEs, continues to scale up well with 2.2 mn+ registrations and a total AUM of ~₹3,300 Cr.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eOther Businesses (Textiles, Renewables, and Insulators)\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eRevenue from other businesses stood at ₹815 Cr. and EBITDA stood at ₹125 Cr. In the Renewable business, cumulative installed capacity stood at 1.2 GWp, up 37% from 894 MW in Mar’24 and another 0.8 GW is under advanced stage of commissioning. \u003ca href=\"/businesses/sectors/textiles/\"\u003eTextiles \u003c/a\u003ebusiness revenue stood at ₹558 Cr. EBITDA remains impacted by exceptional high input prices in linen segment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eCapital Expenditure\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eCapital expenditure for 9MFY25 stood at ₹2,785 Cr. of which ~71% i.e. ₹1,966 Cr. is spent on new growth businesses, Paints and B2B E-commerce.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eSustainability\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eGrasim Industries has won “The Conscious Corporate Award 2024” at the Economic Times Awards for Corporate Excellence. The award recognises the Company’s significant progress on Environmental, Social and Governance (ESG) front. Also, the Cellulosic Fibres business of the Company achieved #1 ranking in Canopy’s Hot Button Report 2024 for its commitment to conserve Ancient and Endangered Forests and promote circular solutions. The Company has achieved highest rating of 'Dark Green Shirt' for the fifth consecutive year. The Company remains committed to increase the adoption of renewable energy and water recycling across manufacturing units. On a standalone basis, the proportion of recycled water consumption to freshwater consumption improved to 51%. The share of renewable power consumption in Standalone Businesses stood at 11%.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eOutlook\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eGrasim Industries Limited is well positioned to capitalise on the opportunities in diverse sectors of the fast-growing Indian economy with its significant presence and investments in building up the size and scale of its businesses. The Government’s vision for ‘Viksit Bharat’ with focus on infrastructure \u0026amp; housing, manufacturing, financialisation and thrust on increasing economic prosperity of the large section of people augurs well for the Company.\u0026nbsp;\u003c/p\u003e","createdAt":"2025-02-11T06:46:29.634Z","updatedAt":"2025-02-11T10:33:02.519Z","publishedAt":"2025-02-11T08:41:30.961Z","locale":"en","publishedDate":"2025-02-11","featured":false,"tts_description":"Grasim Industries Limited today announced its financial results for the quarter ended 31st December 2024 (Q3FY25). Consolidated revenue stood at ₹34,793 Cr., up by 9% YoY, driven by the all-round growth across key businesses. Consolidated EBITDA at ₹4,668 Cr., was down 9% YoY mainly due to lower realisations in the Cement business and initial investments for building a strong consumer-facing Paints business: ‘Birla Opus’. Further, higher interest and depreciation charges on account of investments in the Building Materials businesses has led to lower PAT.\n\nKEY HIGHLIGHTS – Q3FY25\n\nRevenue: Consolidated revenue for the quarter stood at ₹34,793 Cr., up 9% YoY; TTM revenue at ₹1,39,944 Cr.\nBirla Opus: Out of total six plants planned, four already operational with commissioning of Chamarajnagar in Nov’24. Remaining two plants to be operational in Q4FY25 and Q1FY26.\nCellulosic Staple Fibre: The Board approves setting up of 110K TPA Lyocell Fibre Plant at Harihar, Karnataka in phases.\nChemicals: EBITDA higher by 25% YoY led by improved realisation of Caustic Soda and better profitability in Chlorine Derivatives segment.\nCement: Total Capacity (India + Overseas) reached 171.2 MTPA, on-track to achieve capacity of over 200 MTPA by FY27.\nFinancial Services: Total Lending portfolio (NBFC + HFC) grew 27% YoY to ₹1,46,151 Cr.\n\nThe Board has approved setting up of 110K TPA capacity of Lyocell, the fastest growing Cellulosic Fibre, at Harihar, Karnataka. The first phase of 55K TPA will be executed by mid-2027 at an investment of ₹1,350 Cr. It will further strengthen the Company’s Specialty product portfolio of Eco-friendly fibres. With this investment, Grasim's total Lyocell capacity marketed under the ‘Birla Excel’ brand will increase to 153K TPA, solidifying its position as a key player in the global sustainable fibre industry. This investment is a testament to the commitment of the Company’s support for growth of India’s textile industry. \n\n\nCellulosic Fibres (Cellulosic Staple Fibre: CSF and Cellulosic Fashion Yarn: CFY)\n\nChina operating rates improved to 89% in Q3FY25, compared to 86% in Q2FY25. Additionally, average inventory holding was at the lowest level of 8 days compared to an average of 13 days for FY24. Stable demand scenario in China has led to steady CSF prices of $1.65/kg in Q3FY24. CSF sales volume during the quarter stood flat at 205 KT due to production disruption at Excel Plant, Kharach and seasonally weak demand towards the quarter end. CFY business recorded volume growth of 10% YoY though on lower base, however realisations remained under pressure due to surge of cheaper imports from China. Cellulosic Fibres segment reported revenue growth of 6% YoY to ₹3,934 Cr. EBITDA de-grew by 18% YoY to ₹331 Cr. mainly due to higher key input prices.\n\n\nChemicals (Chlor-Alkali, Chlorine Derivatives and Specialty Chemicals)\n\nCaustic Soda international average spot prices (CFR-SEA) for Q3FY25 stood higher by 16% YoY at $516/ton, highest since Q1FY24. Subsequently, realisations in domestic markets also improved in line with global prices. However, continued negative Chlorine realisations on account of oversupply resulted in lower growth in ECU realisations of 8% YoY to ₹34,041/ton. \nCaustic soda sales volume growth at 1% YoY was muted due to lower production at Vilayat plant restricted by lower power availability. The Chemicals business revenue was up by 12% YoY at ₹2,226 Cr. EBITDA increased by 25% YoY at ₹329 Cr. driven by improved realisation in Caustic Soda and better profitability in the Chlorine Derivatives segment.\n\n\nBuilding Materials (Cement, Paints and B2B E-commerce)\n\nBuilding Materials segment is expanding capacities to meet the growing demand from infrastructure and Housing requirements. The building materials segment reported revenue growth of 10% YoY to ₹18,784 Cr. The revenue growth has come mainly from new businesses Birla Opus and Birla Pivot. Lower realisations in Cement business (UltraTech) and initial expenses for building a consumer facing brand ‘Birla Opus’ in the Indian decorative paints industry led to lower EBITDA at ₹2,806 Cr., down 14% YoY.\n\nConsolidated sales volumes of the Cement business were up by 11% YoY to 30.37 MT and ready-mix concrete sales volumes grew by 14% YoY to 3.17 Mn m3. UltraTech Building Solutions (UBS) outlets increased to 4,432, contributing 19.5% of domestic grey cement sales volume. UltraTech completed the integration of India Cements in the quarter. Total capacity addition till Dec-24 was 25.0 MTPA. Total domestic grey cement capacity is targeted at 182.8 MTPA (including Kesoram capacity of 10.8 MTPA, awaiting regulatory approval for transfer of mines) by the end of FY25. \n\nIn the Paints business (Birla Opus), commercial production started at Chamarajanagar in Nov-24 and Mahad is expected to start in current quarter. Kharagpur trial run production is expected to commence in Q1FY26. The advertisement campaigns ‘Naye Zamane ka Naya Paint’ and ‘Make life Beautiful’ have garnered positive response with an extensive outreach to 70 Cr.+ Indians. The product availability has increased to 170+ products with 1000+ SKUs already placed in the distribution channel. The product reach has increased to 5,500+ towns being serviced from 131 depots operational across India. The product quality is getting “Excellent” rating and is witnessing accelerated demand from contractors and consumers leading to increase in counter share at the dealers’ network. The total Capex for the business stood at ₹9,015 Cr. till December 2024, ~90% of the planned Capex outlay.\n\nB2B E-Commerce business (Birla Pivot) revenue continues to grow in-line with the plan and remains on track to achieve revenue of $1 billion by FY27. The business has launched ‘Birla Pivot Bathware expanding its private label portfolio beyond Tiles and Plywood. The business has expanded its product offerings across 35 product categories comprising 40,000+ SKUs sourced from 300+ Indian and International brands. Birla Pivot continues to expand its geographical reach with delivery to 375 cities across 26 states and union territories. The business is continuously working on enhancing the user experience by launching customised self-serve tools driving digital adoption across B2B ecosystem.\n\n\nFinancial Services\n\nRevenue and EBITDA of the financial Services business (Aditya Birla Capital), as consolidated in accordance with Ind AS, stood at ₹9,396 Cr. and ₹1,053 Cr. The overall lending portfolio (NBFC and HFC) increased by 27% YoY to ₹1,46,151 Cr. The total AUM (AMC, life insurance and health insurance) grew by 23% YoY to ₹5,03,377 Cr. The business continues to focus on leveraging technology to provide customers an omni-channel experience. During the quarter, the D2C platform, ABCD (Aditya Birla Capital Digital), introduced new products such as travel insurance, UPI lite, physical gold gifting and App-exclusive health insurance product. ABCD application manages +4.1 mn customers as of Jan-25. Udyog Plus, the channel addressing the needs of MSMEs, continues to scale up well with 2.2 mn+ registrations and a total AUM of ~₹3,300 Cr.\n\n\nOther Businesses (Textiles, Renewables, and Insulators)\n\nRevenue from other businesses stood at ₹815 Cr. and EBITDA stood at ₹125 Cr. In the Renewable business, cumulative installed capacity stood at 1.2 GWp, up 37% from 894 MW in Mar’24 and another 0.8 GW is under advanced stage of commissioning. Textiles business revenue stood at ₹558 Cr. EBITDA remains impacted by exceptional high input prices in linen segment.\n\n\nCapital Expenditure\n\nCapital expenditure for 9MFY25 stood at ₹2,785 Cr. of which ~71% i.e. ₹1,966 Cr. is spent on new growth businesses, Paints and B2B E-commerce.\n\n\nSustainability\n\nGrasim Industries has won “The Conscious Corporate Award 2024” at the Economic Times Awards for Corporate Excellence. The award recognises the Company’s significant progress on Environmental, Social and Governance (ESG) front. Also, the Cellulosic Fibres business of the Company achieved #1 ranking in Canopy’s Hot Button Report 2024 for its commitment to conserve Ancient and Endangered Forests and promote circular solutions. The Company has achieved highest rating of 'Dark Green Shirt' for the fifth consecutive year. The Company remains committed to increase the adoption of renewable energy and water recycling across manufacturing units. On a standalone basis, the proportion of recycled water consumption to freshwater consumption improved to 51%. The share of renewable power consumption in Standalone Businesses stood at 11%.\n\n\nOutlook\n\nGrasim Industries Limited is well positioned to capitalise on the opportunities in diverse sectors of the fast-growing Indian economy with its significant presence and investments in building up the size and scale of its businesses. The Government’s vision for ‘Viksit Bharat’ with focus on infrastructure \u0026 housing, manufacturing, financialisation and thrust on increasing economic prosperity of the large section of pe","tts_url":null,"seo":{"id":36008,"title":"Grasim Q3FY25: Revenue ↑9%, EBITDA ↓9% | Birla Opus, Lyocell Plant","description":"Grasim's Q3FY25 revenue up 9% to ₹34,793 Cr, EBITDA down 9% to ₹4,668 Cr. Birla Opus expands, new Lyocell plant approved. More details inside."},"company":{"id":5473,"title":"Grasim Industries Limited","slug":"grasim-industries-limited","createdAt":"2024-01-16T07:06:42.647Z","updatedAt":"2024-09-23T09:42:37.736Z","locale":"en","address":"Aditya Birla Centre, A Wing, 2nd Floor, S. K. Ahire Marg, Worli, Mumbai - 400030, Maharashtra, India","domain":"https://www.grasim.com","description":"\u003cp\u003eGrasim Industries Limited is the flagship company of Aditya Birla Group. It started as a textiles manufacturer in India in 1947. Today, it has evolved into a leading diversified player with leadership presence across many sectors. It is a leading global producer of Viscose, Diversified Chemicals, Linen Yarn and Fabrics producer in India.\u0026nbsp;\u003c/p\u003e\u003cp\u003eThe company recently has entered paints business under the brand name ‘Birla Opus’ and would be setting up six plants of manufacturing decorative paints across Pan India locations.\u0026nbsp;\u003c/p\u003e\u003cp\u003eLeveraging the Group synergies, Grasim has launched “Birla Pivot”, the B2B online marketplace for building materials. Through its subsidiaries, UltraTech Cement, Aditya Birla Capital and Aditya Birla Renewables, it is also India’s prominent cement producer, leading diversified financial services player and clean energy solutions player.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eGrasim has a strong presence in the market through following businesses:\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eViscose Staple Fibre\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim is India's pioneer in VSF — a man-made, bio-degradable fibre that is fast emerging as a sustainable alternative to cotton. A versatile fibre, VSF is used in apparel, home textiles, dress materials, knit wears and non-woven applications. Grasim’s business, Birla Cellulose, has a range of fibres which can be used in their original form, or can be blended with all natural and synthetic fibres for enhanced comfort and feel.\u003c/p\u003e\u003cp\u003eStarting production in 1954 at Grasim’s Nagda facility, the business has grown steadily over seven decades. The Pulp \u0026amp; Fibre Business of Grasim derives its competitive edge from its integrated business model, with captive raw materials - dissolving grade wood pulp, caustic soda, carbon-disulphide, power generation and steam.\u003c/p\u003e\u003cp\u003eBirla Cellulose’s product portfolio includes Livaeco™ by Birla Cellulose, Birla Modal™, Birla Excel™, Birla Viscose™ and Birla Spunshades™. Birla Cellulose fibres are of natural origin, moisture absorbent, have soft feel, and are completely biodegradable.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eViscose Filament Yarn\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim Industries Limited is the largest viscose filament yarn (VFY) manufacturer in India and the 3rd largest globally. The company is also the largest VFY exporter in India with exports to 45 countries.\u003c/p\u003e\u003cp\u003eVFY business became a part of Grasim Industries Limited on 1st July 2017, following the merger of Aditya Birla Nuvo Limited. Subsequently, Grasim acquired the rights to operate and manage the Century Rayon division of Century Textiles and Industries Limited (CTIL) from 1st February 2018. Since then, Grasim’s VFY production capacity has increased to 48 KTPA.\u003c/p\u003e\u003cp\u003eRepresented as the brand Raysil® (formerly known as RayOne), VFY is of 100% natural origin and its product portfolio includes 20 deniers to 1200 deniers of both bright and dope dyed viscose filament yarns. Its versatility, superior drape, fluidity and lustre make it a popular choice for manufacturing fabrics such as georgettes, crepes, chiffons, and many more.\u003c/p\u003e\u003cp\u003eGrasim’s VFY is manufactured at its twin locations in Shahad, Maharashtra and Veraval, Gujarat.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eIn 1972, Grasim’s chemicals business was set up to manufacture caustic soda for the company’s VSF unit. Today, it is one of India’s largest caustic soda producers and is a market leader in the chlor-alkali segment. \u0026nbsp;Over the years, Grasim’s chemicals business has created a strong foothold in the industry and offers a wide range of products from chlorine derivatives to epoxy.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eChlor-alkali\u003c/strong\u003e: In 2016, Grasim’s merger with Aditya Birla Chemicals India Ltd. (ABCIL) helped catapult the company’s caustic soda capacity from 452 KTPA to 884 KTPA making it the largest producer of caustic soda in India back then. Today, Grasim’s total caustic soda capacity is 1,290 KTPA. Through brownfield expansion, Grasim plans to expand the caustic soda capacity to 1,530 KTPA from 1,290 KTPA by 2024.\u003c/p\u003e\u003cp\u003eThe business uses cost-effective membrane cell technology and is largely self-sufficient in power. For gainful utilisation of chlorine, the business has portfolio of chlorine derivatives like Stable Bleaching Powder (SBP), Polyaluminium Chloride (PAC), Chlorosulphonic Acid (CSA), Chlorinated Paraffin Wax (CPW), Calcium Chloride (CaCl), Aluminium Chloride (AlCl) and Chloromethane (CMS).\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eEpoxy:\u003c/strong\u003e The business’ epoxy products range from basic products like liquid epoxy resins to value added products like formulated resins, reactive diluents and hardeners. The manufacturing complex at Vilayat houses a 123 KTPA capacity epoxy plant. Through expansion, Grasim plans to double the epoxy capacity to 246 KTPA by FY2024.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eTextiles\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eGrasim ventured into the textiles industry in 1949 by setting up Jaya Shree Textiles at Rishra, West Bengal. Today, Jaya Shree Textiles is one of India’s leading linen and wool manufacturers. It has four strategic business units (SBUs) i.e., linen spinning, linen fabric, wool combing and worsted spinning. Today, Jaya Shree Textiles sells its products in over 50 countries, spanning across six continents.\u003c/p\u003e\u003cp\u003eJaya Shree Textiles has provided the evolving Indian fashion industry with an international edge. Finest flax is sourced from France, Belgium and other parts of Europe to make 100% pure linen. Cutting edge European technology is used to spin the fibres, weave and dye them which makes it unique and difficult to replicate. This superior technology also enables Jaya Shree Textiles to manufacture over 3000 different types of weaves, textures and blends. The company has significantly revolutionised the Indian textile market by popularising linen in India across a wide customer base with its brand ‘Linen Club’.\u003c/p\u003e\u003cp\u003eLinen Club is the largest linen fabric brand in India with expertise in linen manufacturing and design, for more than 70 years. Linen Club is the pioneer of linen in India and is now retailed through both exclusive retail outlets and multi-brand outlets. It is the largest linen retail chain in the world.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/brands/linen-club/\"\u003e\u003cstrong\u003eLinen Club\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eInsulators\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eAditya Birla Insulators is India’s largest manufacturer of electrical insulators and is amongst the top four insulator manufacturers globally. It produces the widest range of insulators in India including insulators for transmission lines \u0026amp; substations up to 1200 kV voltage level, as well as equipment \u0026amp; railways. Its total installed manufacturing capacity is 56,400 TPA with specialisation in both ceramic and composite insulators. The company commissioned Composite Hallow Core Insulators (CHCI) plant at Halol which is a joint venture between Aditya Birla Power Composites Limited (ABPCL) with Maschinenfabrik Reinhausen GmbH of Germany in 2019.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKnow more about \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-insulators/\"\u003e\u003cstrong\u003eAditya Birla Insulators\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e and \u003c/strong\u003e\u003ca href=\"/businesses/companies/aditya-birla-power-composites-limited-abpcl/\"\u003e\u003cstrong\u003eAditya Birla Power Composites Limited\u003c/strong\u003e\u003c/a\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003ePaints\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThrough Birla Opus, Grasim aims to be one of the biggest players in the fast-growing decorative paints industry. It plans to set up six manufacturing plants in Haryana, Punjab, Karnataka, Tamil Nadu, Maharashtra, and West Bengal till FY 2025 with a total capacity of 1,332 MLPA and a project cost of ₹10,000 Crore.\u003c/p\u003e\u003cp\u003eThe trial run for Birla Opus’s three plants began in the third quarter of FY23-24. It’s painting service, branded as PaintCraft, had completed projects at more than 150 sites by December 2023.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eB2B E-Commerce\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eBirla Pivot, the B2B e-Commerce platform for building solutions, is a business unit of Grasim Industries Ltd. Birla Pivot will primarily focus on MSMEs in the Building Materials segment with the potential to further extend to other relevant categories. It’s key value proposition is an integrated procurement solution including on-time delivery and a superior product range at competitive pricing.\u0026nbsp;\u003c/p\u003e\u003cp\u003eCovering a spectrum of building materials, Birla Pivot aims to become a one-stop destination for all procurement needs. Birla Pivot has already onboarded over 120 brands and 5500+ SKUs (stock keeping units), providing its customers with a diverse range of categories \u0026amp; products. These categories are steel, cement, tiles \u0026amp; surfaces, ply \u0026amp; laminates, doors, windows, sanitary \u0026amp; bath fitting, among others. The platform is rapidly launching across North, West \u0026amp; South India.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d7320.723629494575!2d75.407895!3d23.44741!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x39638a74549f8fe9%3A0xae55275aa3f33b9a!2sBirlagram%2C%20Industrial%20Area%2C%20Nagda%2C%20Madhya%20Pradesh%2C%20India!5e0!3m2!1sen!2sus!4v1698337277127!5m2!1sen!2sus","stock_name":"BSE:GRASIM","stock_sequence":2,"publishedAt":"2024-01-16T07:06:42.647Z","market_cap":"US$ 21.5 Bn*"},"localizations":[]},{"id":10075,"title":"Aditya Birla Capital announces Q3 FY25 Results","slug":"aditya-birla-capital-announces-q3-fy25-results","content":"\u003cblockquote\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eConsolidated Revenue1: Rs. 10,949 crore (↑10% y-o-y)\u0026nbsp;\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eConsolidated PAT: Rs. 708 crore (Q3 FY24: Rs. 736 crore)\u0026nbsp;\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eNBFC AUM: Rs. 1.19 lakh crore (↑ 21% y-o-y and 4% q-o-q)\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eHFC AUM: Rs. 26,714 crore (↑ 62% y-o-y and 15% q-o-q)\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMutual fund quarterly average AUM: Rs.\u0026nbsp;3,83,911 crore (↑ 23% y-o-y)\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLife insurance individual first year premium: Rs.\u0026nbsp;2,595 crore in 9M FY25 (↑ 31% y-o-y)\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eHealth insurance gross written premium: Rs.\u0026nbsp;3,337 crore in 9M FY25 (↑ 39% y-o-y)\u0026nbsp;\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eUdyog Plus, B2B platform for MSMEs crossed Rs.\u0026nbsp;3,300 crore AUM till date\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eABCD, omnichannel D2C platform with 4.1 mn + customer acquisitions till date\u003c/strong\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eStellar, B2D platform for channel partners went live\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003c/blockquote\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Capital Limited announced its unaudited financial results for the quarter and nine months ended December 31, 2024.\u003c/p\u003e\u003cp\u003eThe consolidated revenue\u003csup\u003e1\u003c/sup\u003e grew by 10% year-on-year to Rs.\u0026nbsp;10,949 crore in Q3 FY25. The consolidated profit after tax was Rs. 708 crore in Q3 FY25 compared to Rs. 736 crore in Q3 FY24. The overall lending portfolio (NBFC and HFC) grew by 27% year-on-year and 6% sequentially to Rs. 1,46,151 crore as on December 31, 2024. The total AUM (AMC, life insurance and health insurance) grew by 23% year-on-year to Rs. 5,03,377 crore as on December 31, 2024. The total premium (life insurance and health insurance) grew by 27% year-on-year to Rs. 16,942 crore in 9M FY25.\u003c/p\u003e\u003cp\u003eThe Company’s omnichannel architecture allows customers to choose the channel of their choice and interact seamlessly across digital platforms, branches and VRMs, fostering engagement and loyalty. The Company’s D2C platform, ABCD offers a comprehensive portfolio of more than 22 products and services such as payments, loans, insurance, and investments. Its unique feature of ‘My Track’ helps users track their personal finance, credit history and health. It helps customers to fulfil their financial needs and serves as an acquisition engine for the Company. The platform has witnessed a strong response with more than 4.1 million customer acquisitions till date. \u003ca href=\"/businesses/companies/aditya-birla-capital-limited-abcl/\"\u003eAditya Birla Capital\u003c/a\u003e servicing app for existing customers was rolled out in December 2024. It has been built on a modular platform offering a unified and common servicing infrastructure across all businesses and has a single sign-on with ABCD app.\u0026nbsp;\u003c/p\u003e\u003cp\u003eThe comprehensive B2B platform for the MSME ecosystem, Udyog Plus, offers seamless, paperless digital journey for business loans, supply chain financing and a host of other value-added services. It continues to scale up quite well with more than 2.2 million registrations. The Company is also seeing an increased adoption from its existing customers, and as a result the total portfolio of Udyog Plus has crossed Rs. 3,300 crore.\u003c/p\u003e\u003cp\u003eThe B2D digital integrated platform for channel partners, Stellar, went live in January. It offers them a consolidated ‘one view’ dashboard of their business. It helps them to manage their leads and track them till conversion and enables them to grow their business volumes. It will help the Company to increase the product penetration among existing customers.\u003c/p\u003e\u003cp\u003eThe Company has a pan-India presence of 1,482 branches across all businesses as of December 31, 2024. The Company is focused on capturing white spaces and driving penetration into tier 3 and tier 4 towns and new customer segments.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eHighlights of NBFC business in Q3 FY25\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eAUM grew by 21% year-on-year and 4% sequentially to Rs. 1,19,437 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eLoans to Retail, SME and HNI customers constitute 64% of the total portfolio\u0026nbsp;\u003c/li\u003e\u003cli\u003eProfit before tax grew by 5% year-on-year to Rs. 805 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eReturn on assets was 2.10% and return on equity was 13.87%\u0026nbsp;\u003c/li\u003e\u003cli\u003eGross stage 2 and 3 ratio improved by 60 basis points year-on-year to 4.25%\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eHighlights of Housing Finance business in Q3 FY25\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eDisbursements grew by 136% year-on-year and 18% sequentially to Rs. 4,750 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eAUM grew by 62% year-on-year and 15% sequentially to Rs. 26,714 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eProfit before tax grew by 10% year-on-year and 6% sequentially to Rs. 110 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eReturn on assets was 1.42% and return on equity was 10.66%\u0026nbsp;\u003c/li\u003e\u003cli\u003eGross stage 2 and 3 ratio improved by 177 basis points year-on-year and 45 basis points sequentially to 1.77%\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eHighlights of Asset Management business in Q3 FY25\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eMutual fund quarterly average assets under management (QAAUM) grew by 23% year-on-year to Rs. 3,83,911 crore, with equity mix at 46.8%\u003c/li\u003e\u003cli\u003eEquity QAAUM grew by 32% year-on-year to Rs. 1,79,481 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eIndividual monthly average assets under management grew by 19% year-on-year to Rs. 1,97,331 crore\u003c/li\u003e\u003cli\u003eMonthly systematic investment plan (SIP) flows grew by 38% year-on-year to Rs. 1,382 crore in December 2024\u003c/li\u003e\u003cli\u003eOperating profit grew by 42% year-on-year to Rs. 261 crore\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eHighlights of Life Insurance business in 9M FY25\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eIndividual First Year Premium (FYP) grew by 31% year-on-year to Rs. 2,595 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003eGroup New Business Premium grew by 32% year-on-year to Rs. 4,036 crore\u003c/li\u003e\u003cli\u003eRenewal premium grew by 13% year-on-year to Rs. 6,555 crore\u0026nbsp;\u003c/li\u003e\u003cli\u003e13th month persistency was strong at 87% in December 2024\u0026nbsp;\u003c/li\u003e\u003cli\u003e61st month persistency continued to improve at 67% in December 2024 (December 2023: 62%)\u003c/li\u003e\u003cli\u003eNet VNB margin was 10.8%\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eHighlights of Health Insurance business in 9M FY25\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eGross written premium (GWP) grew by 39% year-on-year to Rs. 3,337 crore\u003c/li\u003e\u003cli\u003eMarket share among standalone health insurers (SAHI) increased by 138 basis points year-on-year to 12.0%\u0026nbsp;\u003c/li\u003e\u003cli\u003eCombined ratio improved to 114% from 121% in 9M FY24\u003c/li\u003e\u003c/ul\u003e","createdAt":"2025-02-05T06:23:01.212Z","updatedAt":"2025-02-09T10:37:55.672Z","publishedAt":"2025-02-05T09:47:55.129Z","locale":"en","publishedDate":"2025-02-05","featured":false,"tts_description":"Consolidated Revenue1: Rs. 10,949 crore (↑10% y-o-y) \nConsolidated PAT: Rs. 708 crore (Q3 FY24: Rs. 736 crore)\nNBFC AUM: Rs. 1.19 lakh crore (↑ 21% y-o-y and 4% q-o-q)\nHFC AUM: Rs. 26,714 crore (↑ 62% y-o-y and 15% q-o-q)\nMutual fund quarterly average AUM: Rs. 3,83,911 crore (↑ 23% y-o-y)\nLife insurance individual first year premium: Rs. 2,595 crore in 9M FY25 (↑ 31% y-o-y)\nHealth insurance gross written premium: Rs. 3,337 crore in 9M FY25 (↑ 39% y-o-y)\nUdyog Plus, B2B platform for MSMEs crossed Rs. 3,300 crore AUM till date\nABCD, omnichannel D2C platform with 4.1 mn + customer acquisitions till date\nStellar, B2D platform for channel partners went live\n\nAditya Birla Capital Limited announced its unaudited financial results for the quarter and nine months ended December 31, 2024.\n\nThe consolidated revenue1 grew by 10% year-on-year to Rs. 10,949 crore in Q3 FY25. The consolidated profit after tax was Rs. 708 crore in Q3 FY25 compared to Rs. 736 crore in Q3 FY24. The overall lending portfolio (NBFC and HFC) grew by 27% year-on-year and 6% sequentially to Rs. 1,46,151 crore as on December 31, 2024. The total AUM (AMC, life insurance and health insurance) grew by 23% year-on-year to Rs. 5,03,377 crore as on December 31, 2024. The total premium (life insurance and health insurance) grew by 27% year-on-year to Rs. 16,942 crore in 9M FY25.\n\nThe Company’s omnichannel architecture allows customers to choose the channel of their choice and interact seamlessly across digital platforms, branches and VRMs, fostering engagement and loyalty. The Company’s D2C platform, ABCD offers a comprehensive portfolio of more than 22 products and services such as payments, loans, insurance, and investments. Its unique feature of ‘My Track’ helps users track their personal finance, credit history and health. It helps customers to fulfil their financial needs and serves as an acquisition engine for the Company. The platform has witnessed a strong response with more than 4.1 million customer acquisitions till date. Aditya Birla Capital servicing app for existing customers was rolled out in December 2024. It has been built on a modular platform offering a unified and common servicing infrastructure across all businesses and has a single sign-on with ABCD app. \n\nThe comprehensive B2B platform for the MSME ecosystem, Udyog Plus, offers seamless, paperless digital journey for business loans, supply chain financing and a host of other value-added services. It continues to scale up quite well with more than 2.2 million registrations. The Company is also seeing an increased adoption from its existing customers, and as a result the total portfolio of Udyog Plus has crossed Rs. 3,300 crore.\n\nThe B2D digital integrated platform for channel partners, Stellar, went live in January. It offers them a consolidated ‘one view’ dashboard of their business. It helps them to manage their leads and track them till conversion and enables them to grow their business volumes. It will help the Company to increase the product penetration among existing customers.\n\nThe Company has a pan-India presence of 1,482 branches across all businesses as of December 31, 2024. The Company is focused on capturing white spaces and driving penetration into tier 3 and tier 4 towns and new customer segments.\n\nHighlights of NBFC business in Q3 FY25\n\nAUM grew by 21% year-on-year and 4% sequentially to Rs. 1,19,437 crore Loans to Retail, SME and HNI customers constitute 64% of the total portfolio Profit before tax grew by 5% year-on-year to Rs. 805 crore Return on assets was 2.10% and return on equity was 13.87% Gross stage 2 and 3 ratio improved by 60 basis points year-on-year to 4.25% \n\nHighlights of Housing Finance business in Q3 FY25\n\nDisbursements grew by 136% year-on-year and 18% sequentially to Rs. 4,750 crore AUM grew by 62% year-on-year and 15% sequentially to Rs. 26,714 crore Profit before tax grew by 10% year-on-year and 6% sequentially to Rs. 110 crore Return on assets was 1.42% and return on equity was 10.66% Gross stage 2 and 3 ratio improved by 177 basis points year-on-year and 45 basis points sequentially to 1.77% \n\nHighlights of Asset Management business in Q3 FY25\n\nMutual fund quarterly average assets under management (QAAUM) grew by 23% year-on-year to Rs. 3,83,911 crore, with equity mix at 46.8%Equity QAAUM grew by 32% year-on-year to Rs. 1,79,481 crore Individual monthly average assets under management grew by 19% year-on-year to Rs. 1,97,331 croreMonthly systematic investment plan (SIP) flows grew by 38% year-on-year to Rs. 1,382 crore in December 2024Operating profit grew by 42% year-on-year to Rs. 261 crore \n\nHighlights of Life Insurance business in 9M FY25 \n\nIndividual First Year Premium (FYP) grew by 31% year-on-year to Rs. 2,595 crore Group New Business Premium grew by 32% year-on-year to Rs. 4,036 croreRenewal premium grew by 13% year-on-year to Rs. 6,555 crore 13th month persistency was strong at 87% in December 2024 61st month persistency continued to improve at 67% in December 2024 (December 2023: 62%)Net VNB margin was 10.8% \n\nHighlights of Health Insurance business in 9M FY25\n\nGross written premium (GWP) grew by 39% year-on-year to Rs. 3,337 croreMarket share among standalone health insurers (SAHI) increased by 138 basis points year-on-year to 12.0% Combined ratio improved to 114% from 121% in 9M FY24","tts_url":"en_10075.wav","seo":{"id":35983,"title":"Aditya Birla Capital Q3 FY25 Results: Strong Growth Across Businesses","description":"Explore Aditya Birla Capital's Q3 FY25 financial highlights, robust lending portfolio growth, and significant advancements in mutual funds and insurance sectors."},"company":{"id":5458,"title":"Aditya Birla Capital Limited (ABCL)","slug":"aditya-birla-capital-limited-abcl","createdAt":"2024-01-12T04:45:46.919Z","updatedAt":"2025-04-08T11:59:09.948Z","locale":"en","address":null,"domain":"https://www.adityabirlacapital.com","description":"\u003cp\u003eAditya Birla Capital Limited (ABCL) is a listed systemically important non-deposit taking Non-Banking Financial Company (NBFC) and the holding company of the financial services businesses of the Aditya Birla Group.\u003c/p\u003e\u003cp\u003eThrough its subsidiaries/JVs, ABCL provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycles.\u003c/p\u003e\u003cp\u003ePowered by over 59,000 employees, the businesses of ABCL have a nationwide reach with over 1,482 branches and more than 200,000 agents/channel partners along with several bank partners.\u003c/p\u003e\u003cp\u003eAs of December 31, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.03 Lakh Crore with a consolidated lending book of over Rs 1.46 Lakh Crore through its subsidiaries/JVs.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eAditya Birla Capital Limited is the holding company of all the following financial services businesses:\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eAditya Birla Health Insurance Limited\u003c/li\u003e\u003cli\u003eAditya Birla Housing Finance Limited\u003c/li\u003e\u003cli\u003eAditya Birla Insurance Brokers Limited\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Asset Management Company\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Insurance\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Mutual Fund\u003c/li\u003e\u003cli\u003eAditya Birla Sun Life Pension Management Limited\u003c/li\u003e\u003cli\u003eAditya Birla Asset Reconstruction Company Limited\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eProducts\u003c/strong\u003e\u003c/h3\u003e\u003ch4\u003e\u003cstrong\u003eFinance\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eHome finance\u003c/li\u003e\u003cli\u003ePersonal finance\u003c/li\u003e\u003cli\u003eSME finance\u003c/li\u003e\u003cli\u003eReal estate finance\u003c/li\u003e\u003cli\u003eProject finance\u003c/li\u003e\u003cli\u003eLoan again securities\u003c/li\u003e\u003cli\u003eCorporate finance\u003c/li\u003e\u003cli\u003eDebt capital market\u003c/li\u003e\u003cli\u003eLoan syndication\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eAsset management\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eMutual funds\u003c/li\u003e\u003cli\u003eWealth\u003c/li\u003e\u003cli\u003eStocks and securities\u003c/li\u003e\u003cli\u003ePrivate equity\u003c/li\u003e\u003cli\u003ePMS\u003c/li\u003e\u003cli\u003eReal estate investment\u003c/li\u003e\u003cli\u003ePension funds\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eInsurance\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eLife insurance\u003c/li\u003e\u003cli\u003eHealth insurance\u003c/li\u003e\u003cli\u003eMotor insurance\u003c/li\u003e\u003cli\u003eCorp general insurance\u003c/li\u003e\u003cli\u003eTravel insurance\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch4\u003e\u003cstrong\u003eAdvisory\u003c/strong\u003e\u003c/h4\u003e\u003cul\u003e\u003cli\u003eMoney advise tool\u003c/li\u003e\u003c/ul\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d241426.4680964589!2d72.832911!3d19.007002!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ceebf3c9dbeb%3A0x42725bab9a9d761d!2sAditya%20Birla%20Finance%20Ltd!5e0!3m2!1sen!2sus!4v1698336382607!5m2!1sen!2sus","stock_name":"BSE:ABCAPITAL","stock_sequence":6,"publishedAt":"2024-01-12T04:45:46.919Z","market_cap":"US$ 7.4 Bn*"},"localizations":[]},{"id":10074,"title":"UltraTech Cements announces Q3FY25 Financial Results","slug":"ultratech-cements-announces-q3fy25-financial-results","content":"\u003cp\u003eUltraTech Cement Limited, an Aditya Birla Group company, today announced its financial results for the quarter ended 31st December, 2024.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cfigure class=\"table\" style=\"width:100%;\"\u003e\u003ctable class=\"ck-table-resized\"\u003e\u003ccolgroup\u003e\u003ccol style=\"width:20%;\"\u003e\u003ccol style=\"width:20%;\"\u003e\u003ccol style=\"width:20%;\"\u003e\u003ccol style=\"width:20%;\"\u003e\u003ccol style=\"width:20%;\"\u003e\u003c/colgroup\u003e\u003cthead\u003e\u003ctr\u003e\u003cth\u003e\u0026nbsp;\u003c/th\u003e\u003cth style=\"text-align:center;\" colspan=\"2\"\u003eConsolidated\u003c/th\u003e\u003cth style=\"text-align:center;\" colspan=\"2\"\u003eStandalone\u003c/th\u003e\u003c/tr\u003e\u003c/thead\u003e\u003ctbody\u003e\u003ctr\u003e\u003cth\u003eParticulars\u0026nbsp;\u003c/th\u003e\u003ctd style=\"text-align:center;\"\u003eQ3FY25\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003eQ3FY24\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003eQ3FY25\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003eQ3FY24\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003cth\u003eNet Sales\u003c/th\u003e\u003ctd style=\"text-align:center;\"\u003e16,971\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e16,487\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e16,102\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e15,882\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003cth\u003ePBIDT\u003c/th\u003e\u003ctd style=\"text-align:center;\"\u003e3,131\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,395\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e2,984\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e3,289\u003c/td\u003e\u003c/tr\u003e\u003ctr\u003e\u003cth\u003ePAT\u003c/th\u003e\u003ctd style=\"text-align:center;\"\u003e1,470\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,777\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,434\u003c/td\u003e\u003ctd style=\"text-align:center;\"\u003e1,718\u003c/td\u003e\u003c/tr\u003e\u003c/tbody\u003e\u003c/table\u003e\u003cfigcaption\u003e\u003ci\u003e(Rs. in crores)\u003c/i\u003e\u003c/figcaption\u003e\u003c/figure\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eUpon receiving an unconditional approval from the Competition Commission of India, UltraTech acquired 10,13,91,231 equity shares of Rs.10/- each of The India Cements Limited (“ICEM”), representing 32.72% of ICEM’s equity share capital, from the former promoters and one other shareholder. With this acquisition, along with its existing shareholding of 22.77%, UltraTech’s total shareholding in ICEM has increased to 17,19,55,887 equity shares, representing 55.49% of ICEM’s equity share capital. As a result, ICEM has become a subsidiary of UltraTech, effective 24th December, 2024.\u003c/p\u003e\u003cp\u003eAdditionally, UltraTech has made an open offer to the public shareholders of ICEM to acquire upto 8,05,73,273 equity shares of Rs.10/- each, representing 26% of ICEM’s equity share capital, at an offer price of Rs. 390/- per share. The tendering period for the offer began on 8th January, 2025 and closed on 21st January, 2025. The number of shares tendered under the open offer is more than the size of the offer. Consequently, UltraTech will accept shares tendered on a proportionate basis in consultation with the Manager to the Offer. Payment of consideration for shares accepted will be completed on or before 4th February, 2025.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eFINANCIALS\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eConsolidated Net Sales was Rs. 16,971 crores vis-à-vis Rs. 16,487 crores over the corresponding period of the previous year. Profit before interest, depreciation and tax was Rs. 3,131 crores compared to Rs. 3,395 crores. Profit after tax was Rs. 1,470 crores compared to Rs. 1,777 crores.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eOPERATIONS\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eUltraTech achieved a capacity utilisation of 73% during the quarter. Domestic sales volume grew 10% YoY. Energy costs were lower by 13% YoY and 4% QoQ mainly on account of decrease in fuel cost.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eCAPITAL EXPENDITURE\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eUltraTech’s expansion program is progressing as per schedule.\u003c/p\u003e\u003cp\u003eAs part of its ongoing capacity expansion program, UltraTech commissioned an additional 1.8 mtpa capacity. With the acquisition of The India Cements Limited, UltraTech’s cement capacity has increased to 171.11 mtpa, on a consolidated basis.\u003c/p\u003e\u003cp\u003eUpon completion of the ongoing expansion projects and the acquisition of Kesoram Cement (10.75 MTPA), UltraTech will achieve the unique milestone of more than 200 mtpa cement capacity in the country by the end of FY27.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eSUSTAINABILITY\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eUltraTech is the first cement company in India to leverage National Waterways to transport a large consignment of raw materials via the National Waterway (Ganga-Bhagirathi-Hooghly River system).\u003c/p\u003e\u003cp\u003eThe use of inland waterways over roadways and railways is expected to result in significant carbon emissions reduction. This pilot movement over National Waterway underscores UltraTech’s commitment to green logistics as a key enabler in achieving its Net Zero goal by 2050.\u003c/p\u003e\u003cp\u003eContinuing its stated commitment towards enhancing environment conservation measures, UltraTech commenced 16 MW of WHRS capacity during the quarter. With this, the Company’s total WHRS capacity stands augmented to 324 MW. The share of green power (including WHRS and RE Power) in the Company’s power mix is 33.4% for the quarter.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eGOING FORWARD\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eThe government’s focus on infrastructure and housing projects together with increased rural and urban demand, is expected to generate a sustainable volume growth of 7- 8%, going forward.\u003c/p\u003e\u003cp\u003eAs India Build’s – India Grows! UltraTech strives to be a key partner in this journey of progress as our belief is ‘Banega toh badhega India!’\u003c/p\u003e","createdAt":"2025-01-24T09:48:15.644Z","updatedAt":"2025-01-24T16:11:27.390Z","publishedAt":"2025-01-24T11:12:53.213Z","locale":"en","publishedDate":"2025-01-24","featured":false,"tts_description":"UltraTech Cement Limited, an Aditya Birla Group company, today announced its financial results for the quarter ended 31st December, 2024. \n\nUpon receiving an unconditional approval from the Competition Commission of India, UltraTech acquired 10,13,91,231 equity shares of Rs.10/- each of The India Cements Limited (“ICEM”), representing 32.72% of ICEM’s equity share capital, from the former promoters and one other shareholder. With this acquisition, along with its existing shareholding of 22.77%, UltraTech’s total shareholding in ICEM has increased to 17,19,55,887 equity shares, representing 55.49% of ICEM’s equity share capital. As a result, ICEM has become a subsidiary of UltraTech, effective 24th December, 2024.\n\nAdditionally, UltraTech has made an open offer to the public shareholders of ICEM to acquire upto 8,05,73,273 equity shares of Rs.10/- each, representing 26% of ICEM’s equity share capital, at an offer price of Rs. 390/- per share. The tendering period for the offer began on 8th January, 2025 and closed on 21st January, 2025. The number of shares tendered under the open offer is more than the size of the offer. Consequently, UltraTech will accept shares tendered on a proportionate basis in consultation with the Manager to the Offer. Payment of consideration for shares accepted will be completed on or before 4th February, 2025.\n\n\nFINANCIALS\nConsolidated Net Sales was Rs. 16,971 crores vis-à-vis Rs. 16,487 crores over the corresponding period of the previous year. Profit before interest, depreciation and tax was Rs. 3,131 crores compared to Rs. 3,395 crores. Profit after tax was Rs. 1,470 crores compared to Rs. 1,777 crores.\n\n\nOPERATIONS \nUltraTech achieved a capacity utilisation of 73% during the quarter. Domestic sales volume grew 10% YoY. Energy costs were lower by 13% YoY and 4% QoQ mainly on account of decrease in fuel cost.\n\n\nCAPITAL EXPENDITURE\nUltraTech’s expansion program is progressing as per schedule. \nAs part of its ongoing capacity expansion program, UltraTech commissioned an additional 1.8 mtpa capacity. With the acquisition of The India Cements Limited, UltraTech’s cement capacity has increased to 171.11 mtpa, on a consolidated basis. \n\nUpon completion of the ongoing expansion projects and the acquisition of Kesoram Cement (10.75 MTPA), UltraTech will achieve the unique milestone of more than 200 mtpa cement capacity in the country by the end of FY27.\n\n\nSUSTAINABILITY\nUltraTech is the first cement company in India to leverage National Waterways to transport a large consignment of raw materials via the National Waterway (Ganga-Bhagirathi-Hooghly River system).\n\nThe use of inland waterways over roadways and railways is expected to result in significant carbon emissions reduction. This pilot movement over National Waterway underscores UltraTech’s commitment to green logistics as a key enabler in achieving its Net Zero goal by 2050.\n\nContinuing its stated commitment towards enhancing environment conservation measures, UltraTech commenced 16 MW of WHRS capacity during the quarter. With this, the Company’s total WHRS capacity stands augmented to 324 MW. The share of green power (including WHRS and RE Power) in the Company’s power mix is 33.4% for the quarter.\n\n\nGOING FORWARD \nThe government’s focus on infrastructure and housing projects together with increased rural and urban demand, is expected to generate a sustainable volume growth of 7- 8%, going forward.\n\nAs India Build’s – India Grows! UltraTech strives to be a key partner in this journey of progress as our belief is ‘Banega toh badhega India!’","tts_url":"en_10074.wav","seo":{"id":35975,"title":"Q3 FY25 Financial Results of UltraTech Cement Unveiled","description":"Discover the latest Q3 FY25 financial performance of UltraTech Cement, showcasing revenue growth, operational highlights, and more."},"company":{"id":5457,"title":"UltraTech Cement Limited","slug":"ultratech-cement-limited","createdAt":"2024-01-05T05:51:06.442Z","updatedAt":"2024-10-21T11:16:11.187Z","locale":"en","address":null,"domain":"https://www.ultratechcement.com","description":"\u003cp\u003eUltraTech Cement Limited is the cement flagship company of Aditya Birla Group. A USD 8.4 billion company, UltraTech is the largest manufacturer of grey cement, ready-mix concrete (RMC) and white cement in India. UltraTech is the third largest cement company in the world, excluding China, with a consolidated production capacity of 154.86 Million Tonnes Per Annum (MTPA) of grey cement. UltraTech is the only cement company globally (outside of China) to have 100+ MTPA of cement manufacturing capacity in a single country. The Company’s business operations span UAE, Bahrain, Sri Lanka and India.\u003c/p\u003e\u003cp\u003eUltraTech’s manufacturing footprint comprises of 24 integrated manufacturing units, one Clinkerisation unit, 33 grinding units and 8 bulk packaging terminals. With 316 Ready Mix Concrete (RMC) plants in 139 cities, UltraTech is the largest manufacturer of concrete in India. It has a slew of speciality concretes that meet specific needs of discerning customers.\u0026nbsp;\u003c/p\u003e\u003cp\u003eUltraTech’s Building Products business is an innovation hub that offers an array of scientifically engineered products to cater to new-age constructions. UltraTech is the leading player in the white cement segment in India and is retailed in the market under the brand name 'Birla White'. UltraTech has one white cement unit and three wall care putty units.\u0026nbsp;\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d1884.8735555556036!2d72.864009!3d19.118747!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7c82551eaaaab%3A0x1da5f187078e389e!2sUltraTech%20Cement%20Limited!5e0!3m2!1sen!2sus!4v1698337964090!5m2!1sen!2sus","stock_name":"BSE:ULTRACEMCO ","stock_sequence":1,"publishedAt":"2024-01-05T05:51:06.442Z","market_cap":"US$ 40.3 Bn*"},"localizations":[]}],"meta":{"pagination":{"page":1,"pageSize":8,"pageCount":51,"total":404}}},"media_stories":{"data":[{"id":6630,"title":"Fashioning a Zero Waste Future","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eEach year, humans generate over 2 billion tonnes of solid municipal waste, posing a serious threat to our health, the health of the planet, and to the global economy. If we don’t act soon, the annual waste generation is projected to hit almost 4 billion tonnes by 2050. To highlight the gravity of the situation, the United Nations Environment Programme (UNEP) and the UN Human Settlements Programme (UN-Habitat) have jointly facilitated March 30th as the International Day of Zero Waste – underscoring the importance of bolstering waste management globally and the need to promote sustainable production and consumption patterns to address the waste pollution crisis. As a responsible corporate, Aditya Birla Group aims to achieve ‘Zero Waste to Landfill’ by 2030 across all our businesses.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eTransforming Waste to Wealth\u003c/strong\u003e\u003c/h3\u003e\u003cfigure class=\"image image_resized image-style-side\" style=\"width:50%;\"\u003e\u003cimg class=\"image_resized\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003e\u003c/figure\u003e\u003cp\u003eTowards the Zero Waste to Landfill goal, Aditya Birla Group has adopted the 'Waste to Wealth' approach that drives circularity by conserving resources and reducing environmental impact. To support this goal, our businesses focus on extending product life, minimising waste, leveraging cutting-edge technologies and strategic collaborations to enhance circularity and accelerate sustainability, with an emphasis on resource recovery and recycling in FY24.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eHighlights from our \u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eSustain-ability Report 2024\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 sites achieved Zero Waste to Landfill\u003c/li\u003e\u003cli\u003e14.9 million tonnes of waste reused, recycled or repurposed\u003c/li\u003e\u003cli\u003e78% of hazardous waste recycled or reused (up from 69% in FY23)\u003c/li\u003e\u003cli\u003e6% increase in waste utilisation compared to FY22\u003c/li\u003e\u003cli\u003eNovelis used 63% of recycled aluminium in its processing\u003c/li\u003e\u003cli\u003eUltratech became 3.4 times plastic negative\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco recycled 85% of hazardous and non-hazardous waste\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eWith this year’s theme for International Day of Zero Waste being ‘\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eTowards zero waste in fashion and textiles\u003c/a\u003e’ let’s look at how some of the Group’s fashion and textile businesses in particular, are reducing their impact and promoting sustainability and circularity in the industry.\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eFashionabling Zero Waste to Landfills\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e – the Group’s fashion powerhouse - perceives waste management as an opportunity for value creation, not only for the business but also for all stakeholders. Through a streamlined waste management approach ABFRL has achieved, and continues to ensure, ‘\u003cstrong\u003eZero Waste to Landfill across all facilities\u003c/strong\u003e’. What’s more, ABFRL Fashion Craft Ltd. is India’s first TRUE (Total Resource Use and Efficiency) Zero Waste Gold-certified manufacturing unit.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL has been recognised as ‘\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eIndia’s Most Sustainable Retail Company\u003c/a\u003e’ and secured the highest score globally in Apparel Retail Sustainability in the S\u0026amp;P Global Corporate Sustainability Assessment (CSA), 2024.\u0026nbsp;\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL House of Sustainable Brands\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e is one of India’s first premium brands to incorporate innovative fashion techniques to promote sustainability. Its manufacturing units have digitalised product lifecycle management with platforms providing complete concept-to-shelf connectivity, in addition to an array of other eco-friendly measures for packaging, plastics and warehousing.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLouis Philippe\u003c/strong\u003e’s hemp and hemp-blend shirts, organic cotton products and shirts are made out of recycled threads. Its Green Crest denim wear is crafted from PULCRA fabric, made from recycled cotton that needs less water for dyeing. Laser drying, use of zero chemicals and adopting plastic-free packaging has also shrunk the brand’s carbon footprint.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e are eco-conscious couturiers who offer a buyback programme that promotes the re-own, re-love, reuse approach.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e, India’s leading destination for craft-based artisanal goods – follows a made-to-order model, has a repurposed clothing line, upcycles Banarasi and Ikat Patola sarees into lehenga-cholis and kurtas, and uses heirloom brocade sarees and sustainable packaging material like muslin.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e collects, reuses, recycles or repurposes cartons from its warehouses, rather than discarding them as waste, with 6 lakh+ cartons reused in FY23 alone.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eWeaving technology into greener textiles\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAditya Birla Group has multiple businesses in the textile industry as well, under its flagship company \u003ca href=\"/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e. Grasim’s businesses are at the forefront of adopting the latest planet-friendly processes and technologies to achieve zero waste to landfills.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003e\u003cstrong\u003eBirla Cellulose\u003c/strong\u003e manufactures 100% natural, man-made and biodegradable cellulosic fibres that come from renewable wood, using a closed-loop process and environmentally efficient technologies that recycle raw materials and conserve natural resources.\u003cstrong\u003e In FY24, Birla Cellulose disposed of nearly 90% waste through recycling or reuse\u003c/strong\u003e. Some of its new generation products include Livaeco, Liva Reviva, Birla Excel and Birla Sunshades. It is also the pioneer of source traceability through blockchain-enabled GreenTrack™ technology.\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e manufactures linen under India’s largest linen fabric brand – \u003ca href=\"/businesses/brands/linen-club/\"\u003eLinen Club\u003c/a\u003e - \u0026nbsp;using every part of the flax plant in the production process, thus ensuring zero waste. The company has further innovated to upcycle flax waste into blended yarn and linen rich fabric blends as well as ready-to-wear apparel.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCentury Rayon\u003c/strong\u003e produces a fashion yarn under the brand name Raysil®, contributing to a sustainable shift in the industry through its complete range of cellulosic, 100% natural and biodegradable Viscose Filament Yarn.\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eOn the International Day of Zero Waste for 2025, UNEP and UN-Habitat have called on governments, businesses and consumers alike to embrace a zero-waste approach to tackle the waste pollution crisis. Aditya Birla Group is committed to rise to the occasion and continue to strive for Zero Waste to Landfill across all our businesses - today, and every day.\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-03-28T14:46:40.024Z","updatedAt":"2025-04-08T14:03:20.666Z","publishedAt":"2025-03-28T18:27:20.008Z","locale":"en","short_description":null,"featured":false,"tts_url":"en_6630.wav","tts_description":"Each year, humans generate over 2 billion tonnes of solid municipal waste, posing a serious threat to our health, the health of the planet, and to the global economy. If we don’t act soon, the annual waste generation is projected to hit almost 4 billion tonnes by 2050. To highlight the gravity of the situation, the United Nations Environment Programme (UNEP) and the UN Human Settlements Programme (UN-Habitat) have jointly facilitated March 30th as the International Day of Zero Waste – underscoring the importance of bolstering waste management globally and the need to promote sustainable production and consumption patterns to address the waste pollution crisis. As a responsible corporate, Aditya Birla Group aims to achieve ‘Zero Waste to Landfill’ by 2030 across all our businesses.\n\nTransforming Waste to Wealth \n\nTowards the Zero Waste to Landfill goal, Aditya Birla Group has adopted the 'Waste to Wealth' approach that drives circularity by conserving resources and reducing environmental impact. To support this goal, our businesses focus on extending product life, minimising waste, leveraging cutting-edge technologies and strategic collaborations to enhance circularity and accelerate sustainability, with an emphasis on resource recovery and recycling in FY24.\n\nInfographic: Highlights from our Sustain-ability Report 2024:\n\n20 sites achieved Zero Waste to Landfill14.9 million tonnes of waste reused, recycled or repurposed78% of hazardous waste recycled or reused (up from 69% in FY23)6% increase in waste utilisation compared to FY22Novelis used 63% of recycled aluminium in its processingUltratech became 3.4 times plastic negative Hindalco recycled 85% of hazardous and non-hazardous waste\n\nWith this year’s theme for International Day of Zero Waste being ‘Towards zero waste in fashion and textiles’ let’s look at how some of the Group’s fashion and textile businesses in particular, are reducing their impact and promoting sustainability and circularity in the industry.\n\nFashionabling Zero Waste to Landfills\n\nAditya Birla Fashion and Retail Limited (ABFRL) – the Group’s fashion powerhouse - perceives waste management as an opportunity for value creation, not only for the business but also for all stakeholders. Through a streamlined waste management approach ABFRL has achieved, and continues to ensure, ‘Zero Waste to Landfill across all facilities’. What’s more, ABFRL Fashion Craft Ltd. is India’s first TRUE (Total Resource Use and Efficiency) Zero Waste Gold-certified manufacturing unit.\n\nHighlight: ABFRL has been recognised as ‘India’s Most Sustainable Retail Company’ and secured the highest score globally in Apparel Retail Sustainability in the S\u0026P Global Corporate Sustainability Assessment (CSA), 2024.\n\nABFRL House of Sustainable Brands \n\nVan Heusen is one of India’s first premium brands to incorporate innovative fashion techniques to promote sustainability. Its manufacturing units have digitalised product lifecycle management with platforms providing complete concept-to-shelf connectivity, in addition to an array of other eco-friendly measures for packaging, plastics and warehousing. Louis Philippe’s hemp and hemp-blend shirts, organic cotton products and shirts are made out of recycled threads. Its Green Crest denim wear is crafted from PULCRA fabric, made from recycled cotton that needs less water for dyeing. Laser drying, use of zero chemicals and adopting plastic-free packaging has also shrunk the brand’s carbon footprint. Shantnu \u0026 Nikhil are eco-conscious couturiers who offer a buyback programme that promotes the re-own, re-love, reuse approach. Jaypore, India’s leading destination for craft-based artisanal goods – follows a made-to-order model, has a repurposed clothing line, upcycles Banarasi and Ikat Patola sarees into lehenga-cholis and kurtas, and uses heirloom brocade sarees and sustainable packaging material like muslin. Pantaloons collects, reuses, recycles or repurposes cartons from its warehouses, rather than discarding them as waste, with 6 lakh+ cartons reused in FY23 alone.\n\nWeaving technology into greener textiles\n\nAditya Birla Group has multiple businesses in the textile industry as well, under its flagship company Grasim Industries Limited. Grasim’s businesses are at the forefront of adopting the latest planet-friendly processes and technologies to achieve zero waste to landfills.\n\nBirla Cellulose manufactures 100% natural, man-made and biodegradable cellulosic fibres that come from renewable wood, using a closed-loop process and environmentally efficient technologies that recycle raw materials and conserve natural resources. In FY24, Birla Cellulose disposed of nearly 90% waste through recycling or reuse. Some of its new generation products include Livaeco, Liva Reviva, Birla Excel and Birla Sunshades. It is also the pioneer of source traceability through blockchain-enabled GreenTrack™ technology. Jaya Shree Textiles manufactures linen under India’s largest linen fabric brand – Linen Club - using every part of the flax plant in the production process, thus ensuring zero waste. The company has further innovated to upcycle flax waste into blended yarn and linen rich fabric blends as well as ready-to-wear apparel.Century Rayon produces a fashion yarn under the brand name Raysil®, contributing to a sustainable shift in the industry through its complete range of cellulosic, 100% natural and biodegradable Viscose Filament Yarn.\n\nOn the International Day of Zero Waste for 2025, UNEP and UN-Habitat have called on governments, businesses and consumers alike to embrace a zero-waste approach to tackle the waste pollution crisis. Aditya Birla Group is committed to rise to the occasion and continue to strive for Zero Waste to Landfill across all our businesses - today, and every day.","separate_html":false,"company":{"id":5460,"title":"Aditya Birla Fashion and Retail Limited (ABFRL)","slug":"aditya-birla-fashion-and-retail-limited-abfrl","createdAt":"2024-01-12T06:37:03.342Z","updatedAt":"2025-03-07T19:58:18.266Z","locale":"en","address":null,"domain":"https://www.abfrl.com","description":"\u003cp\u003eABFRL is part of a leading Indian conglomerate, Aditya Birla Group. With revenue of US$ 1.7 billion and spanning a retail space of 11.9 million sq.ft. (as on March 31, 2024), Aditya Birla Fashion and Retail Limited (ABFRL) is India's first billion-dollar pure-play fashion powerhouse with an elegant bouquet of leading fashion brands and retail formats.\u003c/p\u003e\u003cp\u003eABFRL emerged after the consolidation of the branded apparel businesses of Aditya Birla Group comprising ABNL's Madura Fashion division and ABNL's subsidiaries - Pantaloons Fashion and Retail (PFRL) and Madura Fashion \u0026amp; Lifestyle (MFL) in May 2015. Post the consolidation, ABFRL was renamed Aditya Birla Fashion and Retail Limited.\u003c/p\u003e\u003cp\u003eABFRL brings together the learnings and businesses of two renowned Indian fashion icons, Madura Fashion \u0026amp; Lifestyle and Pantaloons creating a synergistic core that will act as the nucleus of the future fashion businesses of Aditya Birla Group.\u003c/p\u003e\u003cp\u003eAs a fashion conglomerate, ABFRL has a strong network of 4664 brand stores across the country. It is present across 37,205 multi-brand outlets and 9,563+ shop in shop across India as on March 31, 2024.\u003c/p\u003e\u003cp\u003eIt has a repertoire of leading brands such as Louis Phillipe, Van Heusen, Allen Solly and Peter England established for over 25 years. Pantaloons is one of India's leading fashion retailers.\u003c/p\u003e\u003cp\u003eABFRL's Luxury Brands portfolio includes - The Collective – India's largest multi-brand retailer of international brands. ABFRL has long-term exclusive partnerships with select brands such as Ralph Lauren, Hackett London, Simon Carter, Ted Baker, Fred Perry, Forever 21, American Eagle, Reebok and Galeries Lafayette.\u003c/p\u003e\u003cp\u003eThe Company’s Van Heusen Innerwear, Athleisure and Activewear is establishing itself as India's most innovative and fashionable brand. ABFRL’s foray into branded ethnic wear business includes brands such as Jaypore, Tasva, and a basket of TCNS brands such as Aurelia, W, Elleven, FOLKSONG, and Wishful. ABFRL also has strategic partnerships with leading Indian designers including 'Shantnu \u0026amp; Nikhil', 'Tarun Tahiliani', 'Sabyasachi' and 'House of Masaba'.\u003c/p\u003e\u003cp\u003eIn addition, to cater to the needs of digitally native consumers, ABFRL is building a portfolio of digital-first brands under its technology-led ‘House of D2C Brands’ venture - TMRW. TMRW is on a path to building a portfolio of digital-first brands in partnership with founders of emerging brands in the eCommerce market. With a focus on Fashion and Lifestyle categories, TMRW is building a portfolio of the most loved consumer brands that tap into the significant growth potential in India and globally.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d471.31367243821074!2d72.886441!3d19.085297!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7c88805025f33%3A0xad92e7934216a7d6!2sAgastya%20Corporate%20Park%20Piramal%20Realty!5e0!3m2!1sen!2sin!4v1698336604510!5m2!1sen!2sin","stock_name":"BSE:ABFRL","stock_sequence":5,"publishedAt":"2024-01-12T06:37:03.342Z","market_cap":"US$ 3.7 Bn*"},"topic":{"id":611,"title":"Sustainability","slug":"sustainability","createdAt":"2023-12-08T03:00:40.215Z","updatedAt":"2023-12-08T04:33:56.601Z","locale":"en"},"thumbnail":{"id":3475,"name":"planet-earth-on-a-green.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_planet_earth_on_a_green_4b5301927d.webp","hash":"thumbnail_planet_earth_on_a_green_4b5301927d","mime":"image/webp","name":"thumbnail_planet-earth-on-a-green.webp","path":null,"size":11.96,"width":223,"height":156,"sizeInBytes":11958}},"hash":"planet_earth_on_a_green_4b5301927d","ext":".webp","mime":"image/webp","size":220.27,"url":"/uploads/planet_earth_on_a_green_4b5301927d.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-03-28T16:58:36.891Z","updatedAt":"2025-03-28T16:58:36.891Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMElEQVR4nGNg4GcoXdxVOKeJQZCBQUqf/+r/9zax1rpOSgw8Ugxtm2Z3HtrAL8MAAN/WC/Htn7OaAAAAAElFTkSuQmCC"},"seo":{"id":36060,"title":"Fashioning a Zero Waste Future By Aditya Birla Group","description":"Learn how Aditya Birla Group is driving sustainability in fashion by reducing waste and promoting eco-friendly innovations."},"localizations":[{"id":6644,"title":"塑造零废弃未来","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003e每年，人类制造出超 20 亿吨的城市固体废弃物，这对我们的健康、地球生态以及全球经济都造成了严重威胁。倘若我们不迅速行动，据预测，到 2050 年，年度废弃物产生量将逼近 40 亿吨。为突显这一局势的严峻性，联合国环境规划署（UNEP）与联合国人类住区规划署（UN - Habitat）携手将 3 月 30 日定为国际零废弃日（International Day of Zero Waste），以此强调在全球范围内强化废弃物管理的重要性，以及推广可持续生产与消费模式以应对废弃物污染危机的迫切需求。作为一家负责任的企业，Aditya Birla Group立志于 2030 年前在旗下所有业务中达成“零废弃物填埋”目标。\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e变废为宝\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003e为实现“零废弃物填埋”这一目标，Aditya Birla Group践行“变废为宝”理念，通过资源节约与降低环境影响来推动循环经济发展。为助力达成这一目标，我们的业务在 2024 财年着力于延长产品使用寿命、削减废弃物产生量，借助前沿技术与战略合作，提升循环性，加速推进可持续发展，尤其重视资源回收与循环利用。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003e《2024 年可持续发展报告》要点：\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e实现20 个场所废弃物零填埋\u003c/li\u003e\u003cli\u003e实现 1490 万公吨废弃物的再利用、回收或重新规划用途\u003c/li\u003e\u003cli\u003e危险废弃物回收或再利用率达 78%（较 2023 财年的 69% 显著提升）\u003c/li\u003e\u003cli\u003e废弃物利用率相比 2022 财年提高 6%\u003c/li\u003e\u003cli\u003eNovelis在加工中采用 63% 的再生铝\u003c/li\u003e\u003cli\u003eUltratech处理的塑料废弃物量达产生量的 3.4 倍\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco回收 85% 的危险及非危险废弃物\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003e今年国际零废弃日的主题为“\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003e迈向时尚与纺织业零废弃\u003c/a\u003e”，下面让我们一同了解集团旗下部分时尚和纺织企业，是如何降低自身环境影响，并在行业内推动可持续发展与循环利用的。 \u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e时尚产业的零废弃物填埋实践\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/zh/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e作为集团在时尚领域的龙头企业，将废弃物管理视作创造价值的契机，而非业务的额外负担。借助精简高效的废弃物管理方式，ABFRL 已达成并持续保障“\u003cstrong\u003e旗下所有设施废弃物零填埋\u003c/strong\u003e”。不仅如此，ABFRL 旗下的Fashion Craft Ltd.，是印度首家荣获 TRUE（资源综合利用与效率）零废弃金级认证的生产单位。\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL 获评“印度最具可持续性零售企业”，并在 2024 年标普全球企业可持续发展评估（CSA）的服装零售可持续性维度中，斩获全球最高分。\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL 可持续品牌馆\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e是印度首批借助创新时尚技术推动可持续发展的高端品牌。其生产单位实现产品生命周期管理数字化，相关平台打通从创意构思到商品上架全流程，此外，在包装、塑料处理及仓储等环节，也推行一系列环保举措。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLouis Philippe\u003c/strong\u003e的大麻及大麻混纺衬衫、有机棉产品和衬衫均采用再生纱线制作。其绿色徽章牛仔系列选用 PULCRA 面料，这种面料以再生棉制成，染色耗水量更低。该品牌运用激光水洗工艺，杜绝化学处理，并采用无塑料包装，有效降低碳足迹。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e两位时装设计师秉持生态环保理念，推出回购计划，倡导“重新拥有、再度喜爱、重复使用”的理念。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e作为印度手工工艺品领域的头部品牌，采用定制生产模式，打造旧衣改造系列，将班纳拉西纱丽和艾卡特帕托拉纱丽升级改制成lehenga - cholis（印度传统女式套装）和kurta（印度男式长衫），并选用传统织锦和薄棉布等可持续包装材料。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e对仓库中的纸箱进行收集、再利用、回收或重新规划用途，避免当作废弃物丢弃，仅 2023 财年就重复使用超 60 万个纸箱。 \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e以技术赋能绿色纺织\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e在旗舰公司\u003ca href=\"/zh/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e的带领下，Aditya Birla Group在纺织行业开展了多项业务。Grasim的业务率先采用前沿环保工艺与技术，力求实现废弃物零填埋。\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003e\u003cstrong\u003eBirla Cellulose\u003c/strong\u003e运用闭环生产流程与环保高效技术，回收原材料、节约自然资源，制造 100% 天然的人造可生物降解纤维素纤维，原材料源自可再生木材。\u003cstrong\u003e在 2024 财年，Birla Cellulose通过回收或再利用，处理了近 90% 的废弃物。\u003c/strong\u003e其新一代产品涵盖 Livaeco、Liva Reviva、Birla Excel 和 Birla Sunshades。此外，该公司还借助基于区块链的 GreenTrack™技术，成为行业源头追溯领域的开拓者。\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e作为印度最大亚麻面料品牌Linen Club的制造商，在生产中充分利用亚麻植株的各个部分，实现生产过程零废弃。该公司还进一步创新，将亚麻废料升级改造为混纺纱线，用于制作丰富多样的休闲装与成衣。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCentury Rayon\u003c/strong\u003e凭借 Raysil® 品牌生产时尚纱线，其全系列纤维素材质的粘胶长丝纱，100% 天然且可生物降解，推动时尚行业向可持续方向转型。\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003e在 2025 年国际零废弃日，联合国环境规划署（UNEP）与联合国人类住区规划署（UN - Habitat）号召各国政府、企业和消费者，共同践行零废弃理念，携手应对废弃物污染危机。Aditya Birla Group郑重承诺积极响应号召，持之以恒，力求当下及未来在所有业务中达成废弃物零填埋目标。\u003cbr\u003e\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-08T11:05:26.856Z","updatedAt":"2025-04-08T14:03:20.649Z","publishedAt":"2025-04-08T11:33:45.525Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"每年，人类制造出超 20 亿吨的城市固体废弃物，这对我们的健康、地球生态以及全球经济都造成了严重威胁。倘若我们不迅速行动，据预测，到 2050 年，年度废弃物产生量将逼近 40 亿吨。为突显这一局势的严峻性，联合国环境规划署（UNEP）与联合国人类住区规划署（UN - Habitat）携手将 3 月 30 日定为国际零废弃日（International Day of Zero Waste），以此强调在全球范围内强化废弃物管理的重要性，以及推广可持续生产与消费模式以应对废弃物污染危机的迫切需求。作为一家负责任的企业，Aditya Birla Group立志于 2030 年前在旗下所有业务中达成“零废弃物填埋”目标。 \n \n变废为宝\n\n为实现“零废弃物填埋”这一目标，Aditya Birla Group践行“变废为宝”理念，通过资源节约与降低环境影响来推动循环经济发展。为助力达成这一目标，我们的业务在 2024 财年着力于延长产品使用寿命、削减废弃物产生量，借助前沿技术与战略合作，提升循环性，加速推进可持续发展，尤其重视资源回收与循环利用。\n《2024 年可持续发展报告》要点：\n实现20 个场所废弃物零填埋\n实现 1490 万公吨废弃物的再利用、回收或重新规划用途\n危险废弃物回收或再利用率达 78%（较 2023 财年的 69% 显著提升）\n废弃物利用率相比 2022 财年提高 6%\nNovelis在加工中采用 63% 的再生铝\nUltratech处理的塑料废弃物量达产生量的 3.4 倍 \nHindalco回收 85% 的危险及非危险废弃物\n\n今年国际零废弃日的主题为“迈向时尚与纺织业零废弃”，下面让我们一同了解集团旗下部分时尚和纺织企业，是如何降低自身环境影响，并在行业内推动可持续发展与循环利用的。 \n \n时尚产业的零废弃物填埋实践\nAditya Birla Fashion and Retail Limited (ABFRL)作为集团在时尚领域的龙头企业，将废弃物管理视作创造价值的契机，而非业务的额外负担。借助精简高效的废弃物管理方式，ABFRL 已达成并持续保障“旗下所有设施废弃物零填埋”。不仅如此，ABFRL 旗下的Fashion Craft Ltd.，是印度首家荣获 TRUE（资源综合利用与效率）零废弃金级认证的生产单位。\n\nABFRL 获评“印度最具可持续性零售企业”，并在 2024 年标普全球企业可持续发展评估（CSA）的服装零售可持续性维度中，斩获全球最高分。 \n\n \nABFRL 可持续品牌馆 \n\nVan Heusen是印度首批借助创新时尚技术推动可持续发展的高端品牌。其生产单位实现产品生命周期管理数字化，相关平台打通从创意构思到商品上架全流程，此外，在包装、塑料处理及仓储等环节，也推行一系列环保举措。\nLouis Philippe的大麻及大麻混纺衬衫、有机棉产品和衬衫均采用再生纱线制作。其绿色徽章牛仔系列选用 PULCRA 面料，这种面料以再生棉制成，染色耗水量更低。该品牌运用激光水洗工艺，杜绝化学处理，并采用无塑料包装，有效降低碳足迹。\nShantnu \u0026 Nikhil两位时装设计师秉持生态环保理念，推出回购计划，倡导“重新拥有、再度喜爱、重复使用”的理念。\nJaypore作为印度手工工艺品领域的头部品牌，采用定制生产模式，打造旧衣改造系列，将班纳拉西纱丽和艾卡特帕托拉纱丽升级改制成lehenga - cholis（印度传统女式套装）和kurta（印度男式长衫），并选用传统织锦和薄棉布等可持续包装材料。\nPantaloons对仓库中的纸箱进行收集、再利用、回收或重新规划用途，避免当作废弃物丢弃，仅 2023 财年就重复使用超 60 万个纸箱。 \n \n \n以技术赋能绿色纺织\n\n在旗舰公司Grasim Industries Limited的带领下，Aditya Birla Group在纺织行业开展了多项业务。Grasim的业务率先采用前沿环保工艺与技术，力求实现废弃物零填埋。\nBirla Cellulose运用闭环生产流程与环保高效技术，回收原材料、节约自然资源，制造 100% 天然的人造可生物降解纤维素纤维，原材料源自可再生木材。在 2024 财年，Birla Cellulose通过回收或再利用，处理了近 90% 的废弃物。其新一代产品涵盖 Livaeco、Liva Reviva、Birla Excel 和 Birla Sunshades。此外，该公司还借助基于区块链的 GreenTrack™技术，成为行业源头追溯领域的开拓者。 \nJaya Shree Textiles作为印度最大亚麻面料品牌Linen Club的制造商，在生产中充分利用亚麻植株的各个部分，实现生产过程零废弃。该公司还进一步创新，将亚麻废料升级改造为混纺纱线，用于制作丰富多样的休闲装与成衣。\nCentury Rayon凭借 Raysil® 品牌生产时尚纱线，其全系列纤维素材质的粘胶长丝纱，100% 天然且可生物降解，推动时尚行业向可持续方向转型。\n \n在 2025 年国际零废弃日，联合国环境规划署（UNEP）与联合国人类住区规划署（UN - Habitat）号召各国政府、企业和消费者，共同践行零废弃理念，携手应对废弃物污染危机。Aditya Birla Group郑重承诺积极响应号召，持之以恒，力求当下及未来在所有业务中达成废弃物零填埋目标。","separate_html":false},{"id":6642,"title":"การกำหนดอนาคตการลดขยะให้เป็นศูนย์","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eในแต่ละปี มนุษย์สร้างขยะเทศบาลที่เป็นของแข็งมากกว่า 2 พันล้านตัน ก่อให้เกิดภัยคุกคามต่อสุขภาพของเรา สุขภาพของโลก และต่อเศรษฐกิจโลก หากเราไม่ดำเนินการในเร็ว ๆ นี้ การสร้างขยะต่อปีคาดว่าจะถึงเกือบ 4 พันล้านตันภายในปี ค.ศ. 2050 เพื่อเน้นย้ำถึงความร้ายแรงของสถานการณ์ โครงการสิ่งแวดล้อมแห่งสหประชาชาติ (UNEP) และโครงการตั้งถิ่นฐานของมนุษย์แห่งสหประชาชาติ (UN-Habitat) ได้ร่วมกันจัดงานในวันที่ 30 มีนาคมในฐานะวันลดขยะให้เป็นศูนย์สากล ซึ่งเน้นถึงความสำคัญของการสนับสนุนการจัดการขยะทั่วโลกและความจำเป็นในการส่งเสริมรูปแบบการผลิตและการบริโภคที่ยั่งยืนเพื่อจัดการกับวิกฤตมลพิษที่เกิดจากขยะมูลฝอย ในฐานะบริษัทที่มีความรับผิดชอบ Aditya Birla Group ตั้งเป้าที่จะบรรลุเป้าหมาย 'การบริหารจัดการขยะฝังกลบเป็นศูนย์' ภายในปี ค.ศ. 2030 ในทุกธุรกิจของเรา\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eการแปลงขยะให้กลายเป็นทรัพย์\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003eมุ่งสู่เป้าหมายการบริหารจัดการขยะฝังกลบเป็นศูนย์ Aditya Birla Group ได้นำแนวทาง 'การแปลงขยะให้กลายเป็นทรัพย์' มาใช้ซึ่งขับเคลื่อนให้เกิดการหมุนเวียนโดยการอนุรักษ์ทรัพยากรและการลดผลกระทบต่อสิ่งแวดล้อม เพื่อสนับสนุนเป้าหมายนี้ ธุรกิจของเรามุ่งเน้นไปที่การยืดอายุการใช้งานของผลิตภัณฑ์ ลดขยะลงให้เหลือน้อยที่สุด ใช้ประโยชน์จากเทคโนโลยีที่ล้ำสมัยและความร่วมมือเชิงกลยุทธ์เพื่อเพิ่มการหมุนเวียนที่เป็นวงสมบูรณ์และเร่งความยั่งยืน โดยเน้นที่การนำวัตถุดิบกลับมาใช้ซ้ำและการแปรใช้ใหม่ใน FY24\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eไฮไลท์จาก\u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eรายงานความยั่งยืนปี 2024 ของเรา\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eไซต์งาน 20 แห่งได้รับใบรับรองของเสียฝังกลบเหลือศูนย์\u003c/li\u003e\u003cli\u003eขยะจำนวน 14.9 ล้านตันมีการนำกลับมาใช้ซ้ำอีกครั้ง แปรใช้ใหม่หรือปรับเปลี่ยนใหม่\u003c/li\u003e\u003cli\u003e78% ของขยะอันตรายที่นำมาแปรใช้ใหม่หรือนำกลับมาใช้ซ้ำอีกครั้ง (เพิ่มขึ้นจาก 69% ใน FY23)\u003c/li\u003e\u003cli\u003eการใช้ประโยชน์จากของเสียเพิ่มขึ้น 6% เมื่อเปรียบเทียบกับ FY22\u003c/li\u003e\u003cli\u003e\u0026nbsp;Novelis ใช้อะลูมิเนียมรีไซเคิล 63% ในกระบวนการผลิตของบริษัท\u003c/li\u003e\u003cli\u003eUltratech ไร้ซึ่งขยะพลาสติกสูงถึง 3.4 เท่า\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco รีไซเคิลขยะที่เป็นอันตรายและไม่เป็นอันตราย 85%\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eสำหรับวันสากลแห่งการลดขยะให้เป็นศูนย์ภายใต้หัวข้อ ‘\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eมุ่งสู่การลดขยะให้เป็นศูนย์ในธุรกิจแฟชั่นและสิ่งทอ\u003c/a\u003e’ มาดูกันว่าธุรกิจแฟชั่นและสิ่งทอของกลุ่มบริษัทบางส่วนกำลังลดผลกระทบและส่งเสริมความยั่งยืนและการหมุนเวียนเป็นวงกลมที่สมบูรณ์ในอุตสาหกรรมได้อย่างไร \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eการกำหนดการบริหารจัดการขยะฝังกลบเป็นศูนย์\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/th/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e เพาเวอร์เฮ้าส์ด้านแฟชั่นของกลุ่มบริษัท มองว่าการบริหารจัดการขยะเป็นเสมือนโอกาสในการสร้างมูลค่า ไม่เพียงแต่สำหรับธุรกิจเท่านั้นแต่ยังรวมถึงผู้มีส่วนได้เสียทั้งหมดด้วย ด้วยวิธีการบริหารจัดการขยะที่มีความคล่องตัว ABFRL ประสบความสำเร็จ และยังคงมั่นใจได้ว่า ‘\u003cstrong\u003eมีการบริหารจัดการขยะฝังกลบเป็นศูนย์ทั่วทั้งโรงงานทั้งหมด\u003c/strong\u003e’ ยิ่งไปกว่านั้น ABFRL Fashion Craft Ltd. เป็นหน่วยการผลิตที่ได้รับระบบการรับรอง TRUE (การใช้งานและประสิทธิภาพรวมของทรัพยากร) รางวัลเหรียญทองการลดขยะให้เป็นศูนย์เป็นรายแรกในอินเดีย\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL ได้รับการยอมรับว่าเป็น ‘\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eบริษัทค้าปลีกที่ยั่งยืนที่สุดของอินเดีย\u003c/a\u003e’ และได้รับคะแนนสูงสุดในระดับโลกในด้านความยั่งยืนของการค้าปลีกเครื่องแต่งกายในเกณฑ์การประเมินผลและตัวชี้วัดด้านการบริหารธุรกิจอย่างยั่งยืนจัดโดย S\u0026amp;P (CSA) ประจำปี 2024\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL House แห่งแบรนด์ที่ยั่งยืน\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e เป็นหนึ่งในแบรนด์ระดับพรีเมียมรายแรกของอินเดียที่รวมเทคนิคด้านแฟชั่นที่เป็นนวัตกรรมเพื่อส่งเสริมความยั่งยืน หน่วยการผลิตของบริษัทมีแปลงข้อมูลการจัดการวงจรชีวิตผลิตภัณฑ์ไปสู่รูปแบบแบบดิจิทัลผ่านแพลตฟอร์มที่ให้การเชื่อมต่อแนวคิดกับชั้นวางที่สมบูรณ์แบบ นอกเหนือจากมาตรการที่เป็นมิตรกับสิ่งแวดล้อมอื่น ๆ อีกมากมายสำหรับบรรจุภัณฑ พลาสติกและกิจการคลังสินค้า\u003c/li\u003e\u003cli\u003eใยเส้นกัญชงและเสื้อที่ผสมเส้นใยต้นกัญชง ผลิตภัณฑ์ผ้าฝ้ายอินทรีย์และเสื้อที่ทผลิตจากเส้นด้ายรีไซเคิลของ \u003cstrong\u003eLouis Philippe\u003c/strong\u003e. ผ้าเดนิม Green Crest รังสรรค์ขึ้นจากผ้า PULCRA ผลิตขึ้นจากผ้าคอตตอนรีไซเคิลที่ต้องการน้ำในการย้อมสีน้อยลง การอบแห้งด้วยเลเซอร์ การใช้สารเคมีเป็นศูนย์และการนำบรรจุภัณฑ์ที่ปราศจากพลาสติกมาใช้ยังช่วยลดคาร์บอนฟุตพริ้นท์ของแบรนด์อีกด้วย\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e เป็นโอตกูตูร์ที่ใส่ใจสิ่งแวดล้อมซึ่งเสนอโปรแกรมซื้อคืนที่ส่งเสริมวิธีการใหม่ รักใหม่ นำมาใช้ใหม่\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e ซึ่งเป็นจุดหมายปลายทางชั้นนำของอินเดียสำหรับสินค้าหัตถกรรมตามแบบสั่งทำ มีสายผลิตภัณฑ์เสื้อผ้าที่่เปลี่ยนวัตถุประสงค์การใช้งาน \u0026nbsp;อัพไซเคิลส่าหรี Banarasi และ Ikat Patola ให้กลายเป็น lehenga-cholis และ kurtas และใช้ส่าหรีผ้าทอผผสมดินเงินดิ้นทองที่เป็นมรดกตกทอด และวัสดุบรรจุภัณฑ์ที่ยั่งยืนเช่น มัสลิน\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e เก็บรวบรวม นำมาใช้ใหม่ นำมาแปรใช้ หรือเปลี่ยนวัตถุประสงค์การใช้งานกล่องกระดาษจากคลังสินค้าของตน แทนที่จะทิ้งเป็นของเสีย, ด้วยกล่องกระดาษจมากกว่า 6 แสนกล่องถูกนำกลับมาใหม่้ใน FY23 เท่านั้น \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eการถักทอเทคโนโลยีให้เป็นสิ่งทอที่เป็นมิตรต่อสิ่งแวดล้อมมากยิ่งขึ้น\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAditya Birla Group มีหลายธุรกิจในอุตสาหกรรมสิ่งทอด้วยเช่นกัน ภายใต้บริษัทเรือธง \u003ca href=\"/th/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e ธุรกิจของ Grasim อยู่ในระดับแนวหน้าจากการนำกระบวนการและเทคโนโลยีที่เป็นมิตรกับโลกล่าสุดมาใช้เพื่อบรรลุการบริหารจัดการขยะฝังกลบเป็นศูนย์\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003e\u003cstrong\u003eBirla Cellulose\u003c/strong\u003e ผลิตเส้นใยเซลลูโลสธรรมชาติที่มนุษย์สร้างขึ้นและสามารถย่อยสลายได้ทางชีวภาพ 100% ซึ่งมาจากไม้ที่นำกลับมาใช้ใหม่ โดยใช้กระบวนการเวียนกลับมาใช้และเทคโนโลยีที่เป็นมิตรต่อสิ่งแวดล้อมซึ่งแปรวัตถุดิบมาใช้ใหม่และอนุรักษ์ทรัพยากรธรรมชาติ \u003cstrong\u003eในFY24 Birla Cellulose กำจัดขยะเกือบ 90% ผ่านการแปรใช้ใหม่หรือนำกลับมาใช้ใหม่\u003c/strong\u003e ผลิตภัณฑ์รุ่นใหม่บางรุ่นได้แก่ Livaeco, Liva Reviva, Birla Excel และ Birla Sunshades บริษัทเป็นผู้บุกเบิกการตสืบย้อนกลับแหล่งที่มาของวัตถุดิบผ่านเทคโนโลยี GreenTrack™ ที่ใช้บล็อกเชน\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e ผลิตผ้าลินินภายใต้แบรนด์ผ้าลินินที่ใหญ่ที่สุดของอินเดีย -Linen Club - ใช้ทุกส่วนของโรงงานผ้าลินินในกระบวนการผลิตจึงมั่นใจได้ว่าสามารถลดขยะให้เป็นศูนย์ บริษัทได้คิดค้นนวัตกรรมเพิ่มเติมเพื่ออัพไซเคิลขยะจากผ้าลินินให้กลายเป็นเส้นด้ายผสมและผ้าลินินที่อุดมไปด้วยผ้าผสมตลอดจนเครื่องแต่งกายที่พร้อมสวมใส่\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCentury Rayon\u003c/strong\u003e ผลิตเส้นด้ายแฟชั่นภายใต้ชื่อแบรนด์ Raysil ® ซึ่งมีส่วนช่วยในการเปลี่ยนผ่านอย่างยั่งยืนในอุตสาหกรรมผ่านเส้นด้ายเส้นใยสังเคราะห์จากเซลลูโลสธรรมชาติและย่อยสลายได้ 100%\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eในวันสากลแห่งการลดขยะให้เป็นศูนย์ประจำปี ค.ศ. 2025 UNEP และ UN-Habitat ได้เรียกร้องให้ภาครัฐ ธุรกิจและผู้บริโภคยอมรับวิธีการลดขยะให้เป็นศูนย์เพื่อรับมือกับวิกฤตมลพิษจากขยะ Aditya Birla Group มุ่งมั่นที่จะก้าวขึ้นสู่โอกาสและมุ่งมั่นที่จะบริหารจัดการขยะฝังกลบเป็นศูนย์ในธุรกิจทั้งหมดของเราอย่างต่อเนื่องทั้งในปัจจุบันและทุกวัน\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-08T09:20:03.639Z","updatedAt":"2025-04-08T14:03:20.610Z","publishedAt":"2025-04-08T09:49:42.663Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"ในแต่ละปี มนุษย์สร้างขยะเทศบาลที่เป็นของแข็งมากกว่า 2 พันล้านตัน ก่อให้เกิดภัยคุกคามต่อสุขภาพของเรา สุขภาพของโลก และต่อเศรษฐกิจโลก หากเราไม่ดำเนินการในเร็ว ๆ นี้ การสร้างขยะต่อปีคาดว่าจะถึงเกือบ 4 พันล้านตันภายในปี ค.ศ. 2050 เพื่อเน้นย้ำถึงความร้ายแรงของสถานการณ์ โครงการสิ่งแวดล้อมแห่งสหประชาชาติ (UNEP) และโครงการตั้งถิ่นฐานของมนุษย์แห่งสหประชาชาติ (UN-Habitat) ได้ร่วมกันจัดงานในวันที่ 30 มีนาคมในฐานะวันลดขยะให้เป็นศูนย์สากล ซึ่งเน้นถึงความสำคัญของการสนับสนุนการจัดการขยะทั่วโลกและความจำเป็นในการส่งเสริมรูปแบบการผลิตและการบริโภคที่ยั่งยืนเพื่อจัดการกับวิกฤตมลพิษที่เกิดจากขยะมูลฝอย ในฐานะบริษัทที่มีความรับผิดชอบ Aditya Birla Group ตั้งเป้าที่จะบรรลุเป้าหมาย 'การบริหารจัดการขยะฝังกลบเป็นศูนย์' ภายในปี ค.ศ. 2030 ในทุกธุรกิจของเรา \n \nการแปลงขยะให้กลายเป็นทรัพย์\n\nมุ่งสู่เป้าหมายการบริหารจัดการขยะฝังกลบเป็นศูนย์ Aditya Birla Group ได้นำแนวทาง 'การแปลงขยะให้กลายเป็นทรัพย์' มาใช้ซึ่งขับเคลื่อนให้เกิดการหมุนเวียนโดยการอนุรักษ์ทรัพยากรและการลดผลกระทบต่อสิ่งแวดล้อม เพื่อสนับสนุนเป้าหมายนี้ ธุรกิจของเรามุ่งเน้นไปที่การยืดอายุการใช้งานของผลิตภัณฑ์ ลดขยะลงให้เหลือน้อยที่สุด ใช้ประโยชน์จากเทคโนโลยีที่ล้ำสมัยและความร่วมมือเชิงกลยุทธ์เพื่อเพิ่มการหมุนเวียนที่เป็นวงสมบูรณ์และเร่งความยั่งยืน โดยเน้นที่การนำวัตถุดิบกลับมาใช้ซ้ำและการแปรใช้ใหม่ใน FY24\nไฮไลท์จากรายงานความยั่งยืนปี 2024 ของเรา:\nไซต์งาน 20 แห่งได้รับใบรับรองของเสียฝังกลบเหลือศูนย์\nขยะจำนวน 14.9 ล้านตันมีการนำกลับมาใช้ซ้ำอีกครั้ง แปรใช้ใหม่หรือปรับเปลี่ยนใหม่\n78% ของขยะอันตรายที่นำมาแปรใช้ใหม่หรือนำกลับมาใช้ซ้ำอีกครั้ง (เพิ่มขึ้นจาก 69% ใน FY23)\nการใช้ประโยชน์จากของเสียเพิ่มขึ้น 6% เมื่อเปรียบเทียบกับ FY22\nNovelis ใช้อะลูมิเนียมรีไซเคิล 63% ในกระบวนการผลิตของบริษัท\nUltratech ไร้ซึ่งขยะพลาสติกสูงถึง 3.4 เท่า \nHindalco รีไซเคิลขยะที่เป็นอันตรายและไม่เป็นอันตราย 85%\n\nสำหรับวันสากลแห่งการลดขยะให้เป็นศูนย์ภายใต้หัวข้อ ‘มุ่งสู่การลดขยะให้เป็นศูนย์ในธุรกิจแฟชั่นและสิ่งทอ’ มาดูกันว่าธุรกิจแฟชั่นและสิ่งทอของกลุ่มบริษัทบางส่วนกำลังลดผลกระทบและส่งเสริมความยั่งยืนและการหมุนเวียนเป็นวงกลมที่สมบูรณ์ในอุตสาหกรรมได้อย่างไร \n \nการกำหนดการบริหารจัดการขยะฝังกลบเป็นศูนย์\nAditya Birla Fashion and Retail Limited (ABFRL) เพาเวอร์เฮ้าส์ด้านแฟชั่นของกลุ่มบริษัท มองว่าการบริหารจัดการขยะเป็นเสมือนโอกาสในการสร้างมูลค่า ไม่เพียงแต่สำหรับธุรกิจเท่านั้นแต่ยังรวมถึงผู้มีส่วนได้เสียทั้งหมดด้วย ด้วยวิธีการบริหารจัดการขยะที่มีความคล่องตัว ABFRL ประสบความสำเร็จ และยังคงมั่นใจได้ว่า ‘มีการบริหารจัดการขยะฝังกลบเป็นศูนย์ทั่วทั้งโรงงานทั้งหมด’ ยิ่งไปกว่านั้น ABFRL Fashion Craft Ltd. เป็นหน่วยการผลิตที่ได้รับระบบการรับรอง TRUE (การใช้งานและประสิทธิภาพรวมของทรัพยากร) รางวัลเหรียญทองการลดขยะให้เป็นศูนย์เป็นรายแรกในอินเดีย\n\nABFRL ได้รับการยอมรับว่าเป็น ‘บริษัทค้าปลีกที่ยั่งยืนที่สุดของอินเดีย’ และได้รับคะแนนสูงสุดในระดับโลกในด้านความยั่งยืนของการค้าปลีกเครื่องแต่งกายในเกณฑ์การประเมินผลและตัวชี้วัดด้านการบริหารธุรกิจอย่างยั่งยืนจัดโดย S\u0026P (CSA) ประจำปี 2024 \n\n \nABFRL House แห่งแบรนด์ที่ยั่งยืน \nVan Heusen เป็นหนึ่งในแบรนด์ระดับพรีเมียมรายแรกของอินเดียที่รวมเทคนิคด้านแฟชั่นที่เป็นนวัตกรรมเพื่อส่งเสริมความยั่งยืน หน่วยการผลิตของบริษัทมีแปลงข้อมูลการจัดการวงจรชีวิตผลิตภัณฑ์ไปสู่รูปแบบแบบดิจิทัลผ่านแพลตฟอร์มที่ให้การเชื่อมต่อแนวคิดกับชั้นวางที่สมบูรณ์แบบ นอกเหนือจากมาตรการที่เป็นมิตรกับสิ่งแวดล้อมอื่น ๆ อีกมากมายสำหรับบรรจุภัณฑ พลาสติกและกิจการคลังสินค้า\nใยเส้นกัญชงและเสื้อที่ผสมเส้นใยต้นกัญชง ผลิตภัณฑ์ผ้าฝ้ายอินทรีย์และเสื้อที่ทผลิตจากเส้นด้ายรีไซเคิลของ Louis Philippe. ผ้าเดนิม Green Crest รังสรรค์ขึ้นจากผ้า PULCRA ผลิตขึ้นจากผ้าคอตตอนรีไซเคิลที่ต้องการน้ำในการย้อมสีน้อยลง การอบแห้งด้วยเลเซอร์ การใช้สารเคมีเป็นศูนย์และการนำบรรจุภัณฑ์ที่ปราศจากพลาสติกมาใช้ยังช่วยลดคาร์บอนฟุตพริ้นท์ของแบรนด์อีกด้วย\nShantnu \u0026 Nikhil เป็นโอตกูตูร์ที่ใส่ใจสิ่งแวดล้อมซึ่งเสนอโปรแกรมซื้อคืนที่ส่งเสริมวิธีการใหม่ รักใหม่ นำมาใช้ใหม่\nJaypore ซึ่งเป็นจุดหมายปลายทางชั้นนำของอินเดียสำหรับสินค้าหัตถกรรมตามแบบสั่งทำ มีสายผลิตภัณฑ์เสื้อผ้าที่่เปลี่ยนวัตถุประสงค์การใช้งาน อัพไซเคิลส่าหรี Banarasi และ Ikat Patola ให้กลายเป็น lehenga-cholis และ kurtas และใช้ส่าหรีผ้าทอผผสมดินเงินดิ้นทองที่เป็นมรดกตกทอด และวัสดุบรรจุภัณฑ์ที่ยั่งยืนเช่น มัสลิน\nPantaloons เก็บรวบรวม นำมาใช้ใหม่ นำมาแปรใช้ หรือเปลี่ยนวัตถุประสงค์การใช้งานกล่องกระดาษจากคลังสินค้าของตน แทนที่จะทิ้งเป็นของเสีย, ด้วยกล่องกระดาษจมากกว่า 6 แสนกล่องถูกนำกลับมาใหม่้ใน FY23 เท่านั้น \n \n \nการถักทอเทคโนโลยีให้เป็นสิ่งทอที่เป็นมิตรต่อสิ่งแวดล้อมมากยิ่งขึ้น\nAditya Birla Group มีหลายธุรกิจในอุตสาหกรรมสิ่งทอด้วยเช่นกัน ภายใต้บริษัทเรือธง Grasim Industries Limited ธุรกิจของ Grasim อยู่ในระดับแนวหน้าจากการนำกระบวนการและเทคโนโลยีที่เป็นมิตรกับโลกล่าสุดมาใช้เพื่อบรรลุการบริหารจัดการขยะฝังกลบเป็นศูนย์\nBirla Cellulose ผลิตเส้นใยเซลลูโลสธรรมชาติที่มนุษย์สร้างขึ้นและสามารถย่อยสลายได้ทางชีวภาพ 100% ซึ่งมาจากไม้ที่นำกลับมาใช้ใหม่ โดยใช้กระบวนการเวียนกลับมาใช้และเทคโนโลยีที่เป็นมิตรต่อสิ่งแวดล้อมซึ่งแปรวัตถุดิบมาใช้ใหม่และอนุรักษ์ทรัพยากรธรรมชาติ ในFY24 Birla Cellulose กำจัดขยะเกือบ 90% ผ่านการแปรใช้ใหม่หรือนำกลับมาใช้ใหม่ ผลิตภัณฑ์รุ่นใหม่บางรุ่นได้แก่ Livaeco, Liva Reviva, Birla Excel และ Birla Sunshades บริษัทเป็นผู้บุกเบิกการตสืบย้อนกลับแหล่งที่มาของวัตถุดิบผ่านเทคโนโลยี GreenTrack™ ที่ใช้บล็อกเชน \nJaya Shree Textiles ผลิตผ้าลินินภายใต้แบรนด์ผ้าลินินที่ใหญ่ที่สุดของอินเดีย -Linen Club - ใช้ทุกส่วนของโรงงานผ้าลินินในกระบวนการผลิตจึงมั่นใจได้ว่าสามารถลดขยะให้เป็นศูนย์ บริษัทได้คิดค้นนวัตกรรมเพิ่มเติมเพื่ออัพไซเคิลขยะจากผ้าลินินให้กลายเป็นเส้นด้ายผสมและผ้าลินินที่อุดมไปด้วยผ้าผสมตลอดจนเครื่องแต่งกายที่พร้อมสวมใส่\nCentury Rayon ผลิตเส้นด้ายแฟชั่นภายใต้ชื่อแบรนด์ Raysil ® ซึ่งมีส่วนช่วยในการเปลี่ยนผ่านอย่างยั่งยืนในอุตสาหกรรมผ่านเส้นด้ายเส้นใยสังเคราะห์จากเซลลูโลสธรรมชาติและย่อยสลายได้ 100%\n \nในวันสากลแห่งการลดขยะให้เป็นศูนย์ประจำปี ค.ศ. 2025 UNEP และ UN-Habitat ได้เรียกร้องให้ภาครัฐ ธุรกิจและผู้บริโภคยอมรับวิธีการลดขยะให้เป็นศูนย์เพื่อรับมือกับวิกฤตมลพิษจากขยะ Aditya Birla Group มุ่งมั่นที่จะก้าวขึ้นสู่โอกาสและมุ่งมั่นที่จะบริหารจัดการขยะฝังกลบเป็นศูนย์ในธุรกิจทั้งหมดของเราอย่างต่อเนื่องทั้งในปัจจุบันและทุกวัน","separate_html":false},{"id":6640,"title":"Criar um futuro com zero resíduos","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eTodos os anos, o ser humano produz mais de 2 mil milhões de toneladas de resíduos sólidos urbanos, o que representa uma séria ameaça para a nossa saúde, para a saúde do planeta e para a economia mundial. Se não agirmos com brevidade, prevê-se que a produção anual de resíduos atinja quase 4 mil milhões de toneladas até 2050. Para enfatizar a gravidade da situação, o Programa das Nações Unidas para o Ambiente (PNUA) e o Programa das Nações Unidas para os Estabelecimentos Humanos (UN-Habitat) instituíram em conjunto o dia 30 de março como o Dia Internacional do Lixo Zero - sublinhando a importância de reforçar a gestão dos resíduos a nível mundial e a necessidade de promover padrões de produção e consumo sustentáveis para fazer face à crise da poluição causada pelos resíduos. Sendo uma empresa responsável, o Aditya Birla Group tem como objetivo atingir o nível de \"Zero resíduos para aterro\" até 2030 em todos os seus negócios.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eTransformação de resíduos em riqueza\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003ePara atingir o objetivo de Zero resíduos para aterro, o Aditya Birla Group adotou a abordagem de \"Transformação de resíduos em riqueza\", que promove a circularidade através da conservação de recursos e da redução do impacto ambiental. Para apoiar este objetivo, os nossos negócios centram-se no aumento da vida útil dos produtos, na minimização dos resíduos, no aproveitamento de tecnologias de ponta e em colaborações estratégicas para reforçar a circularidade e acelerar a sustentabilidade, com ênfase na recuperação e reciclagem de recursos no ano fiscal de 2024.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eDestaques do nosso \u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eRelatório de sustentabilidade de 2024\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 locais atingiram o nível de Zero resíduos para aterro\u003c/li\u003e\u003cli\u003e14,9 milhões de toneladas de resíduos foram reutilizados, reciclados ou redirecionados\u003c/li\u003e\u003cli\u003e78% dos resíduos perigosos foram reciclados ou reutilizados (uma subida em comparação aos 69% no ano fiscal de 2023)\u003c/li\u003e\u003cli\u003eAumento de 6% na utilização de resíduos em comparação com o ano fiscal de 2022\u003c/li\u003e\u003cli\u003eA Novelis utilizou 63% de alumínio reciclado na sua transformação\u003c/li\u003e\u003cli\u003eA Ultratech passou a ter uma utilização de plástico 3,4 vezes negativa\u0026nbsp;\u003c/li\u003e\u003cli\u003eA Hindalco reciclou 85% dos resíduos perigosos e não perigosos\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eCom o tema deste ano do Dia Internacional do Lixo Zero a ser \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eRumo ao lixo zero na moda e nos têxteis\u003c/a\u003e\", vamos ver como alguns dos negócios do setor da moda e dos têxteis do Grupo, em particular, estão a reduzir o seu impacto e a promover a sustentabilidade e a circularidade no setor.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eModa que permite Zero resíduos para aterro\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eA \u003ca href=\"/pt/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e - a figura de destaque do Grupo no setor da moda - encara a gestão de resíduos como uma oportunidade de criação de valor, não só para a empresa, mas também para todas as partes interessadas. Através de uma abordagem de gestão de resíduos racionalizada, a ABFRL alcançou, e continua a garantir, o nível de \"\u003cstrong\u003eZero resíduos para aterro em todas as instalações\u003c/strong\u003e\". Além disso, a ABFRL Fashion Craft Ltd. é a primeira unidade de fabrico da Índia com a certificação Zero Waste Gold do programa TRUE (Utilização e eficiência totais dos recursos).\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eA ABFRL foi reconhecida como a \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eEmpresa de retalho mais sustentável da Índia\u003c/a\u003e\" e garantiu a pontuação mais elevada a nível mundial em Sustentabilidade do retalho de vestuário na Avaliação global de sustentabilidade empresarial (CSA) da S\u0026amp;P, em 2024.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL, a casa das marcas sustentáveis\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eA \u003cstrong\u003eVan Heusen\u003c/strong\u003e é uma das primeiras marcas de excelência da Índia a incorporar técnicas de moda inovadoras para promover a sustentabilidade. As suas unidades de fabrico digitalizaram a gestão do ciclo de vida dos produtos com plataformas que proporcionam uma ligação completa do conceito à prateleira, para além de uma série de outras medidas ecológicas para as embalagens, os plásticos e o armazenamento.\u003c/li\u003e\u003cli\u003eAs camisas de cânhamo e de mistura de cânhamo da \u003cstrong\u003eLouis Philippe\u003c/strong\u003e, os produtos de algodão orgânico e as camisas são feitos de fios reciclados. A sua roupa de ganga Green Crest é fabricada com tecido PULCRA, feito de algodão reciclado que necessita de menos água para tingir. A secagem a laser, a utilização de zero produtos químicos e a adoção de embalagens sem plástico também reduziram a pegada de carbono da marca.\u003c/li\u003e\u003cli\u003eA \u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e conta com costureiros preocupados com o meio ambiente que oferecem um programa de recompra que promovem a abordagem \"voltar a possuir, voltar a adorar, voltar a utilizar\".\u003c/li\u003e\u003cli\u003eA \u003cstrong\u003eJaypore\u003c/strong\u003e, o principal destino da Índia para produtos artesanais baseados no artesanato, segue um modelo feito por encomenda, tem uma linha de vestuário reutilizada, recicla sáris Banarasi e Ikat Patola em lehenga-cholis e kurtas e utiliza sáris de brocado tradicionais e material de embalagem sustentável como a musselina.\u003c/li\u003e\u003cli\u003eA \u003cstrong\u003ePantaloons\u003c/strong\u003e recolhe, reutiliza, recicla ou reorienta as caixas de cartão dos seus armazéns, em vez de as deitar fora como resíduos, com mais de 6 lakh de caixas de cartão reutilizadas só no ano fiscal de 2023. \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eTecer tecnologia para têxteis mais ecológicos\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eO Aditya Birla Group tem também várias atividades no setor têxtil detidas pela sua principal empresa, a \u003ca href=\"/pt/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e. As empresas da Grasim estão na vanguarda da adoção dos mais recentes processos e tecnologias amigos do ambiente para atingir zero resíduos para aterro.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003eA \u003cstrong\u003eBirla Cellulose\u003c/strong\u003e fabrica fibras celulósicas 100% naturais, artificiais e biodegradáveis provenientes de madeira renovável, utilizando um processo de ciclo fechado e tecnologias ambientalmente eficientes que reciclam as matérias-primas e conservam os recursos naturais. \u003cstrong\u003eNo ano fiscal de 2024, a Birla Cellulose eliminou cerca de 90% dos resíduos através de reciclagem ou reutilização.\u003c/strong\u003e Alguns dos seus produtos de nova geração incluem o Livaeco, o Liva Reviva, o Birla Excel e o Birla Sunshades. É também a pioneira na rastreabilidade da fonte através da tecnologia GreenTrack™ activada por blockchain.\u0026nbsp;\u003c/li\u003e\u003cli\u003eA \u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e fabrica linho sob a maior marca de tecidos de linho da Índia - a Linen Club - utilizando todas as partes da planta de linho no processo de produção, garantindo assim zero desperdício. A empresa inovou ainda mais ao transformar resíduos de linho em fios misturados e misturas de tecidos ricos em linho, bem como em vestuário pronto a vestir.\u003c/li\u003e\u003cli\u003eA \u003cstrong\u003eCentury Rayon\u003c/strong\u003e produz um fio de tendência com a marca Raysil®, contribuindo para uma mudança sustentável no setor através da sua gama completa de fios de filamentos de viscose celulósicos, 100% naturais e biodegradáveis.\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eNo Dia Internacional do Resíduo Zero para 2025, o PNUA e a ONU-Habitat apelaram aos governos, às empresas e aos consumidores para que adotem uma abordagem de resíduo zero para fazer face à crise da poluição causada pelos resíduos. O Aditya Birla Group está empenhado em estar à altura da ocasião e continuar a esforçar-se por atingir o objetivo de zero resíduos para aterro em todas as nossas empresas - hoje e todos os dias.\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-08T06:02:48.707Z","updatedAt":"2025-04-08T14:03:20.683Z","publishedAt":"2025-04-08T06:22:34.229Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Todos os anos, o ser humano produz mais de 2 mil milhões de toneladas de resíduos sólidos urbanos, o que representa uma séria ameaça para a nossa saúde, para a saúde do planeta e para a economia mundial. Se não agirmos com brevidade, prevê-se que a produção anual de resíduos atinja quase 4 mil milhões de toneladas até 2050. Para enfatizar a gravidade da situação, o Programa das Nações Unidas para o Ambiente (PNUA) e o Programa das Nações Unidas para os Estabelecimentos Humanos (UN-Habitat) instituíram em conjunto o dia 30 de março como o Dia Internacional do Lixo Zero - sublinhando a importância de reforçar a gestão dos resíduos a nível mundial e a necessidade de promover padrões de produção e consumo sustentáveis para fazer face à crise da poluição causada pelos resíduos. Sendo uma empresa responsável, o Aditya Birla Group tem como objetivo atingir o nível de \"Zero resíduos para aterro\" até 2030 em todos os seus negócios. \n \nTransformação de resíduos em riqueza\n\nPara atingir o objetivo de Zero resíduos para aterro, o Aditya Birla Group adotou a abordagem de \"Transformação de resíduos em riqueza\", que promove a circularidade através da conservação de recursos e da redução do impacto ambiental. Para apoiar este objetivo, os nossos negócios centram-se no aumento da vida útil dos produtos, na minimização dos resíduos, no aproveitamento de tecnologias de ponta e em colaborações estratégicas para reforçar a circularidade e acelerar a sustentabilidade, com ênfase na recuperação e reciclagem de recursos no ano fiscal de 2024.\nDestaques do nosso Relatório de sustentabilidade de 2024:\n20 locais atingiram o nível de Zero resíduos para aterro\n14,9 milhões de toneladas de resíduos foram reutilizados, reciclados ou redirecionados\n78% dos resíduos perigosos foram reciclados ou reutilizados (uma subida em comparação aos 69% no ano fiscal de 2023)\nAumento de 6% na utilização de resíduos em comparação com o ano fiscal de 2022\nA Novelis utilizou 63% de alumínio reciclado na sua transformação\nA Ultratech passou a ter uma utilização de plástico 3,4 vezes negativa \nA Hindalco reciclou 85% dos resíduos perigosos e não perigosos\n\nCom o tema deste ano do Dia Internacional do Lixo Zero a ser \"Rumo ao lixo zero na moda e nos têxteis\", vamos ver como alguns dos negócios do setor da moda e dos têxteis do Grupo, em particular, estão a reduzir o seu impacto e a promover a sustentabilidade e a circularidade no setor. \n \nModa que permite Zero resíduos para aterro\nA Aditya Birla Fashion and Retail Limited (ABFRL) - a figura de destaque do Grupo no setor da moda - encara a gestão de resíduos como uma oportunidade de criação de valor, não só para a empresa, mas também para todas as partes interessadas. Através de uma abordagem de gestão de resíduos racionalizada, a ABFRL alcançou, e continua a garantir, o nível de \"Zero resíduos para aterro em todas as instalações\". Além disso, a ABFRL Fashion Craft Ltd. é a primeira unidade de fabrico da Índia com a certificação Zero Waste Gold do programa TRUE (Utilização e eficiência totais dos recursos).\n\nA ABFRL foi reconhecida como a \"Empresa de retalho mais sustentável da Índia\" e garantiu a pontuação mais elevada a nível mundial em Sustentabilidade do retalho de vestuário na Avaliação global de sustentabilidade empresarial (CSA) da S\u0026P, em 2024. \n\n \nABFRL, a casa das marcas sustentáveis \nA Van Heusen é uma das primeiras marcas de excelência da Índia a incorporar técnicas de moda inovadoras para promover a sustentabilidade. As suas unidades de fabrico digitalizaram a gestão do ciclo de vida dos produtos com plataformas que proporcionam uma ligação completa do conceito à prateleira, para além de uma série de outras medidas ecológicas para as embalagens, os plásticos e o armazenamento.\nAs camisas de cânhamo e de mistura de cânhamo da Louis Philippe, os produtos de algodão orgânico e as camisas são feitos de fios reciclados. A sua roupa de ganga Green Crest é fabricada com tecido PULCRA, feito de algodão reciclado que necessita de menos água para tingir. A secagem a laser, a utilização de zero produtos químicos e a adoção de embalagens sem plástico também reduziram a pegada de carbono da marca.\nA Shantnu \u0026 Nikhil conta com costureiros preocupados com o meio ambiente que oferecem um programa de recompra que promovem a abordagem \"voltar a possuir, voltar a adorar, voltar a utilizar\".\nA Jaypore, o principal destino da Índia para produtos artesanais baseados no artesanato, segue um modelo feito por encomenda, tem uma linha de vestuário reutilizada, recicla sáris Banarasi e Ikat Patola em lehenga-cholis e kurtas e utiliza sáris de brocado tradicionais e material de embalagem sustentável como a musselina.\nA Pantaloons recolhe, reutiliza, recicla ou reorienta as caixas de cartão dos seus armazéns, em vez de as deitar fora como resíduos, com mais de 6 lakh de caixas de cartão reutilizadas só no ano fiscal de 2023. \n \n \nTecer tecnologia para têxteis mais ecológicos\nO Aditya Birla Group tem também várias atividades no setor têxtil detidas pela sua principal empresa, a Grasim Industries Limited. As empresas da Grasim estão na vanguarda da adoção dos mais recentes processos e tecnologias amigos do ambiente para atingir zero resíduos para aterro.\nA Birla Cellulose fabrica fibras celulósicas 100% naturais, artificiais e biodegradáveis provenientes de madeira renovável, utilizando um processo de ciclo fechado e tecnologias ambientalmente eficientes que reciclam as matérias-primas e conservam os recursos naturais. No ano fiscal de 2024, a Birla Cellulose eliminou cerca de 90% dos resíduos através de reciclagem ou reutilização. Alguns dos seus produtos de nova geração incluem o Livaeco, o Liva Reviva, o Birla Excel e o Birla Sunshades. É também a pioneira na rastreabilidade da fonte através da tecnologia GreenTrack™ activada por blockchain. \nA Jaya Shree Textiles fabrica linho sob a maior marca de tecidos de linho da Índia - a Linen Club - utilizando todas as partes da planta de linho no processo de produção, garantindo assim zero desperdício. A empresa inovou ainda mais ao transformar resíduos de linho em fios misturados e misturas de tecidos ricos em linho, bem como em vestuário pronto a vestir.\nA Century Rayon produz um fio de tendência com a marca Raysil®, contribuindo para uma mudança sustentável no setor através da sua gama completa de fios de filamentos de viscose celulósicos, 100% naturais e biodegradáveis.\n \nNo Dia Internacional do Resíduo Zero para 2025, o PNUA e a ONU-Habitat apelaram aos governos, às empresas e aos consumidores para que adotem uma abordagem de resíduo zero para fazer face à crise da poluição causada pelos resíduos. O Aditya Birla Group está empenhado em estar à altura da ocasião e continuar a esforçar-se por atingir o objetivo de zero resíduos para aterro em todas as nossas empresas - hoje e todos os dias.","separate_html":false},{"id":6638,"title":"Construire un avenir sans déchets","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eChaque année, l'homme produit plus de 2 milliards de tonnes de déchets municipaux solides, ce qui constitue une grave menace pour notre santé, la santé de la planète et l'économie mondiale. Si nous n'agissons pas rapidement, la production annuelle de déchets devrait atteindre près de 4 milliards de tonnes d'ici à 2050. Pour mettre en évidence la gravité de la situation, le Programme des Nations unies pour l'environnement (PNUE) et le Programme des Nations unies pour les établissements humains (ONU-Habitat) ont conjointement fait du 30 mars la Journée internationale du zéro déchet, mettant en exergue l'importance de renforcer la gestion des déchets à l'échelle mondiale et la nécessité de promouvoir des méthodes de production et de consommation durables pour faire face à la crise de la pollution par les déchets. En tant qu'entreprise responsable, Aditya Birla Group vise à atteindre l'objectif de \"zéro déchet à la décharge\" d'ici 2030 dans l'ensemble de ses activités.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eTransformer les déchets en richesses\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003ePour atteindre l'objectif de \"zéro déchet à la décharge\", Aditya Birla Group a adopté l'approche intitulés \"Des déchet à la richesse\" qui favorise la circularité en préservant les ressources et en réduisant l'impact sur l'environnement. Pour soutenir cet objectif, nos entreprises se concentrent sur l'allongement de la durée de vie des produits, la réduction des déchets, l'exploitation des technologies de pointe et les collaborations stratégiques pour améliorer la circularité et accélérer la durabilité, tout en mettant l'accent sur la récupération et le recyclage des ressources au cours de l'exercice 24.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003ePoints forts de notre \u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eRapport sur la durabilité 2024\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 sites ont atteint l'objectif dezéro déchets à la décharge\u003c/li\u003e\u003cli\u003e14,9 millions de tonnes de déchets réutilisés, recyclés ou revalorisés\u003c/li\u003e\u003cli\u003e78 % des déchets dangereux recyclés ou réutilisés (contre 69 % pour l'exercice 23)\u003c/li\u003e\u003cli\u003eAugmentation de 6 % de l'utilisation des déchets par rapport à l'exercice 22\u003c/li\u003e\u003cli\u003eNovelis a utilisé 63 % d'aluminium recyclé dans sa transformation\u003c/li\u003e\u003cli\u003eUltratech est parvenu à réduire de 3,4 fois sa consommation de plastique\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco a recyclé 85 % des déchets dangereux et non dangereux\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eLe thème de la Journée internationale du zéro déchet de cette année étant \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eVers l'objectif zéro déchets dans le cadre de la mode et du textile\u003c/a\u003e\", voyons comment certaines des entreprises de mode et de textile du groupe, en particulier, réduisent leur impact et favorisent la développement durable et la circularité dans l'industrie. \u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eLa mode au service du zéro déchet dans les décharges\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/fr/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e - le géant de la mode du groupe - perçoit la gestion des déchets comme une opportunité de création de valeur, non seulement pour l'entreprise, mais aussi pour toutes les parties prenantes. Grâce à une approche rationalisée de la gestion des déchets, ABFRL a atteint, et continue d'assurer l'objectif du, \"Zéro déchet à la décharge dans toutes les installations\". En outre, ABFRL Fashion Craft Ltd. est la première unité de fabrication indienne certifiée TRUE (Total Resource Use and Efficiency) Zero Waste Gold.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL a été reconnue comme \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eIndia's Most Sustainable Retail Company\u003c/a\u003e\" et a obtenu le score le plus élevé au niveau mondial dans le domaine de la durabilité de la vente au détail de vêtements dans le cadre de l'évaluation mondiale de la durabilité des entreprises (CSA) de S\u0026amp;P, 2024.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eMaison des marques durables de l'ABFRL\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e est l'une des premières marques haut de gamme en Inde à intégrer des techniques de mode innovantes pour promouvoir le développement durable. Ses unités de production ont numérisé la gestion du cycle de vie des produits grâce à des plateformes offrant une connectivité complète du concept au rayon, en plus d'une série d'autres mesures respectueuses de l'environnement pour l'emballage, les plastiques et l'entreposage.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLes chemises en chanvre et en mélange de chanvre de Louis Philippe\u003c/strong\u003e, les produits en coton biologique et les chemises sont fabriqués à partir de fils recyclés. Ses vêtements en denim Green Crest sont fabriqués à partir de tissu PULCRA, un coton recyclé dont la teinture nécessite moins d'eau. Le séchage au laser, l'utilisation de zéro produit chimique et l'adoption d'emballages sans plastique ont également permis de réduire l'empreinte carbone de la marque.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e sont des couturiers soucieux de l'environnement qui proposent un programme de rachat favorisant l'approche \"re-own, re-love, reuse\".\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e, la première destination indienne pour les produits artisanaux, suit un modèle de fabrication sur commande, propose une ligne de vêtements réutilisés, recycle des saris Banarasi et Ikat Patola pour en faire des lehenga-cholis et des kurtas, et utilise des saris de brocart anciens et des matériaux d'emballage durables tels que la mousseline.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e \u0026nbsp;collecte, réutilise, recycle ou réutilise les cartons de ses entrepôts, au lieu de les jeter comme des déchets, avec plus de 600,000 cartons réutilisés au cours de la seule exercice 23. \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eLa technologie au service de textiles plus écologiques\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAditya Birla Group possède également de nombreuses activités dans l'industrie textile, sous l'égide de sa société phare \u003ca href=\"/fr/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e. Les entreprises de Grasim sont à l'avant-garde de l'adoption des derniers processus et technologies respectueux de la planète pour parvenir à l'objectif du zéro déchet dans les décharges.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003e\u003cstrong\u003eBirla Cellulose\u003c/strong\u003e fabrique des fibres cellulosiques 100 % naturelles, artificielles et biodégradables à partir de bois renouvelables, en utilisant un processus en boucle fermée et des technologies efficaces sur le plan environnemental qui recyclent les matières premières et préservent les ressources naturelles. \u003cstrong\u003eAu cours de l'exercice 24, Birla Cellulose a éliminé près de 90 % des déchets par recyclage ou réutilisation\u003c/strong\u003e. Parmi ses produits de nouvelle génération figurent Livaeco, Liva Reviva, Birla Excel et Birla Sunshades. Elle est également la pionnière de la traçabilité à la source grâce à la technologie GreenTrack™ basée sur la blockchain.\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e fabrique du lin sous la plus grande marque indienne de tissus de lin - Linen Club - en utilisant chaque partie de la plante de lin dans le processus de production, garantissant ainsi l'absence de déchets. L'entreprise a également innové en recyclant les déchets de lin en fils mélangés et en tissus riches en lin, ainsi qu'en vêtements de prêt-à-porter.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCentury Rayon\u003c/strong\u003e produit un fil de mode sous la marque Raysil®, contribuant à un changement durable dans l'industrie grâce à sa gamme complète de fils de filaments de viscose cellulosiques, 100 % naturels et biodégradables.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eÀ l'occasion de la Journée internationale du zéro déchet pour 2025, le PNUE et ONU-Habitat ont appelé les gouvernements, les entreprises et les consommateurs à adopter une approche du zéro déchet pour s'attaquer à la crise de la pollution par les déchets. Aditya Birla Group s'est engagé à être à la hauteur de la situation et à continuer à s'efforcer d'atteindre l'objectif \"zéro déchet\" dans toutes ses activités - aujourd'hui et chaque jour.\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-07T12:09:05.298Z","updatedAt":"2025-04-08T14:03:20.700Z","publishedAt":"2025-04-07T12:32:36.461Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Chaque année, l'homme produit plus de 2 milliards de tonnes de déchets municipaux solides, ce qui constitue une grave menace pour notre santé, la santé de la planète et l'économie mondiale. Si nous n'agissons pas rapidement, la production annuelle de déchets devrait atteindre près de 4 milliards de tonnes d'ici à 2050. Pour mettre en évidence la gravité de la situation, le Programme des Nations unies pour l'environnement (PNUE) et le Programme des Nations unies pour les établissements humains (ONU-Habitat) ont conjointement fait du 30 mars la Journée internationale du zéro déchet, mettant en exergue l'importance de renforcer la gestion des déchets à l'échelle mondiale et la nécessité de promouvoir des méthodes de production et de consommation durables pour faire face à la crise de la pollution par les déchets. En tant qu'entreprise responsable, Aditya Birla Group vise à atteindre l'objectif de \"zéro déchet à la décharge\" d'ici 2030 dans l'ensemble de ses activités. \n\n\nTransformer les déchets en richesses\n\nPour atteindre l'objectif de \"zéro déchet à la décharge\", Aditya Birla Group a adopté l'approche intitulés \"Des déchet à la richesse\" qui favorise la circularité en préservant les ressources et en réduisant l'impact sur l'environnement. Pour soutenir cet objectif, nos entreprises se concentrent sur l'allongement de la durée de vie des produits, la réduction des déchets, l'exploitation des technologies de pointe et les collaborations stratégiques pour améliorer la circularité et accélérer la durabilité, tout en mettant l'accent sur la récupération et le recyclage des ressources au cours de l'exercice 24.\n\nPoints forts de notre Rapport sur la durabilité 2024:\n\n20 sites ont atteint l'objectif dezéro déchets à la décharge\n14,9 millions de tonnes de déchets réutilisés, recyclés ou revalorisés\n78 % des déchets dangereux recyclés ou réutilisés (contre 69 % pour l'exercice 23)\nAugmentation de 6 % de l'utilisation des déchets par rapport à l'exercice 22\nNovelis a utilisé 63 % d'aluminium recyclé dans sa transformation\nUltratech est parvenu à réduire de 3,4 fois sa consommation de plastique\nHindalco a recyclé 85 % des déchets dangereux et non dangereux\n\nLe thème de la Journée internationale du zéro déchet de cette année étant \"Vers l'objectif zéro déchets dans le cadre de la mode et du textile\", voyons comment certaines des entreprises de mode et de textile du groupe, en particulier, réduisent leur impact et favorisent la développement durable et la circularité dans l'industrie. \n\n\nLa mode au service du zéro déchet dans les décharges\n\nAditya Birla Fashion and Retail Limited (ABFRL) - le géant de la mode du groupe - perçoit la gestion des déchets comme une opportunité de création de valeur, non seulement pour l'entreprise, mais aussi pour toutes les parties prenantes. Grâce à une approche rationalisée de la gestion des déchets, ABFRL a atteint, et continue d'assurer l'objectif du, \"Zéro déchet à la décharge dans toutes les installations\". En outre, ABFRL Fashion Craft Ltd. est la première unité de fabrication indienne certifiée TRUE (Total Resource Use and Efficiency) Zero Waste Gold.\n\nABFRL a été reconnue comme \"India's Most Sustainable Retail Company\" et a obtenu le score le plus élevé au niveau mondial dans le domaine de la durabilité de la vente au détail de vêtements dans le cadre de l'évaluation mondiale de la durabilité des entreprises (CSA) de S\u0026P, 2024.\n\n\nMaison des marques durables de l'ABFRL \n\nVan Heusen est l'une des premières marques haut de gamme en Inde à intégrer des techniques de mode innovantes pour promouvoir le développement durable. Ses unités de production ont numérisé la gestion du cycle de vie des produits grâce à des plateformes offrant une connectivité complète du concept au rayon, en plus d'une série d'autres mesures respectueuses de l'environnement pour l'emballage, les plastiques et l'entreposage.\nLes chemises en chanvre et en mélange de chanvre de Louis Philippe, les produits en coton biologique et les chemises sont fabriqués à partir de fils recyclés. Ses vêtements en denim Green Crest sont fabriqués à partir de tissu PULCRA, un coton recyclé dont la teinture nécessite moins d'eau. Le séchage au laser, l'utilisation de zéro produit chimique et l'adoption d'emballages sans plastique ont également permis de réduire l'empreinte carbone de la marque.\nShantnu \u0026 Nikhil sont des couturiers soucieux de l'environnement qui proposent un programme de rachat favorisant l'approche \"re-own, re-love, reuse\".\nJaypore, la première destination indienne pour les produits artisanaux, suit un modèle de fabrication sur commande, propose une ligne de vêtements réutilisés, recycle des saris Banarasi et Ikat Patola pour en faire des lehenga-cholis et des kurtas, et utilise des saris de brocart anciens et des matériaux d'emballage durables tels que la mousseline.\nPantaloons collecte, réutilise, recycle ou réutilise les cartons de ses entrepôts, au lieu de les jeter comme des déchets, avec plus de 600,000 cartons réutilisés au cours de la seule exercice 23. \n\n\nLa technologie au service de textiles plus écologiques\n\nAditya Birla Group possède également de nombreuses activités dans l'industrie textile, sous l'égide de sa société phare Grasim Industries Limited. Les entreprises de Grasim sont à l'avant-garde de l'adoption des derniers processus et technologies respectueux de la planète pour parvenir à l'objectif du zéro déchet dans les décharges.\n\nBirla Cellulose fabrique des fibres cellulosiques 100 % naturelles, artificielles et biodégradables à partir de bois renouvelables, en utilisant un processus en boucle fermée et des technologies efficaces sur le plan environnemental qui recyclent les matières premières et préservent les ressources naturelles. Au cours de l'exercice 24, Birla Cellulose a éliminé près de 90 % des déchets par recyclage ou réutilisation. Parmi ses produits de nouvelle génération figurent Livaeco, Liva Reviva, Birla Excel et Birla Sunshades. Elle est également la pionnière de la traçabilité à la source grâce à la technologie GreenTrack™ basée sur la blockchain. \nJaya Shree Textiles fabrique du lin sous la plus grande marque indienne de tissus de lin - Linen Club - en utilisant chaque partie de la plante de lin dans le processus de production, garantissant ainsi l'absence de déchets. L'entreprise a également innové en recyclant les déchets de lin en fils mélangés et en tissus riches en lin, ainsi qu'en vêtements de prêt-à-porter.\nCentury Rayon produit un fil de mode sous la marque Raysil®, contribuant à un changement durable dans l'industrie grâce à sa gamme complète de fils de filaments de viscose cellulosiques, 100 % naturels et biodégradables.\n\n\nÀ l'occasion de la Journée internationale du zéro déchet pour 2025, le PNUE et ONU-Habitat ont appelé les gouvernements, les entreprises et les consommateurs à adopter une approche du zéro déchet pour s'attaquer à la crise de la pollution par les déchets. Aditya Birla Group s'est engagé à être à la hauteur de la situation et à continuer à s'efforcer d'atteindre l'objectif \"zéro déchet\" dans toutes ses activités - aujourd'hui et chaque jour.","separate_html":false},{"id":6636,"title":"Un futuro sin residuos","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eCada año, los seres humanos generamos más de 2 mil millones de toneladas de residuos sólidos urbanos, lo que supone una grave amenaza para nuestra salud, la del planeta y la economía mundial. Si no actuamos pronto, se prevé que la generación anual de residuos alcance casi los 4 mil millones de toneladas en 2050. Para poner de relieve la gravedad de la situación, el Programa de las Naciones Unidas para el Medio Ambiente (UNEP) y el Programa de las Naciones Unidas para los Asentamientos Humanos (UN-Hábitat) han propiciado conjuntamente que el 30 de marzo se celebre el Día Internacional de Basura Cero, subrayando la importancia de reforzar la gestión de residuos en todo el mundo y la necesidad de promover modelos de producción y consumo sostenibles para hacer frente a la crisis de contaminación por residuos. Como empresa responsable, Aditya Birla Group aspira a lograr \"Cero residuos a los vertederos\" para 2030 en todas sus actividades.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eTransformar los residuos en riqueza\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003ePara alcanzar el objetivo de cero residuos en los vertederos, Aditya Birla Group ha adoptado el enfoque \"Waste to Wealth\", que impulsa la circularidad mediante la conservación de los recursos y la reducción del impacto ambiental. Para respaldar este objetivo, nuestras empresas se centran en ampliar la vida útil de los productos, minimizar los residuos, aprovechar las tecnologías de vanguardia y las colaboraciones estratégicas para mejorar la circularidad y acelerar la sostenibilidad, haciendo hincapié en la recuperación y el reciclaje de recursos en el ejercicio fiscal 24.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eAspectos destacados de nuestro \u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eInforme sobre sostenibilidad 2024\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 centros con vertido cero de residuos\u003c/li\u003e\u003cli\u003e14,9 millones de toneladas de residuos reutilizados, reciclados o reutilizados\u003c/li\u003e\u003cli\u003eEl 78% de los residuos peligrosos se reciclan o reutilizan (frente al 69% del ejercicio 23)\u003c/li\u003e\u003cli\u003eAumento del 6% en la utilización de residuos en comparación con el ejercicio fiscal 22\u003c/li\u003e\u003cli\u003eNovelis utilizó un 63% de aluminio reciclado en su transformación\u003c/li\u003e\u003cli\u003eUltratech se convirtió en 3,4 veces plástico negativo\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco recicló el 85% de los residuos peligrosos y no peligrosos\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eCon el lema de este año para el Día Internacional del Residuo Cero, \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eHacia el residuo cero en la moda y el textil\u003c/a\u003e\", veamos cómo algunos de los negocios de moda y textil del Grupo, en particular, están reduciendo su impacto y promoviendo la sostenibilidad y la circularidad en la industria. \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eLa moda de los vertederos cero\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/es/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e -el centro neurálgico de la moda del Grupo- percibe la gestión de residuos como una oportunidad de creación de valor, no solo para la empresa, sino también para todas las partes interesadas. A través de un enfoque racionalizado de gestión de residuos, ABFRL ha logrado, y sigue garantizando, \"Cero residuos a vertedero en todas las instalaciones\". Además, ABFRL Fashion Craft Ltd. es la primera unidad de fabricación de la India con certificación TRUE (Total Resource Use and Efficiency) Zero Waste Gold.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL ha sido reconocida como \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eLa empresa minorista más sostenible de la India\u003c/a\u003e\" y ha obtenido la puntuación más alta a nivel mundial en sostenibilidad de la venta minorista de ropa en la Evaluación Global de Sostenibilidad Corporativa (CSA) de S\u0026amp;P, 2024. \u0026nbsp;\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eCasa de Marcas Sostenibles de la ABFRL\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e es una de las primeras marcas premium de la India en incorporar técnicas de moda innovadoras para promover la sostenibilidad. Sus unidades de fabricación han digitalizado la gestión del ciclo de vida del producto con plataformas que ofrecen una conectividad completa desde el concepto hasta la estantería, además de una serie de medidas ecológicas para el envasado, los plásticos y el almacenamiento.\u003c/li\u003e\u003cli\u003eLas camisas de cáñamo y mezcla de cáñamo, los productos de algodón orgánico y las camisas de \u003cstrong\u003eLouis Philippe\u003c/strong\u003e están hechos de hilos reciclados. Sus prendas vaqueras Green Crest están confeccionadas con tejido PULCRA, hecho de algodón reciclado que necesita menos agua para teñirse. El secado por láser, el uso de cero productos químicos y la adopción de envases sin plástico también han reducido la huella de carbono de la marca.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e son modistos concienciados con el medio ambiente que ofrecen un programa de recompra que promueve el enfoque de volver a comprar, volver a amar y volver a utilizar.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e, el principal destino de productos artesanales de la India, sigue un modelo de fabricación por encargo, tiene una línea de ropa reutilizada, transforma saris Banarasi e Ikat Patola en lehenga-cholis y kurtas, y utiliza saris brocados heredados y materiales de embalaje sostenibles como la muselina.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e recoge, reutiliza, recicla o reutiliza los cartones de sus almacenes, en lugar de desecharlos como residuos, con más de 6 lakh de cartones reutilizados solo en el año fiscal 23.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eTejiendo tecnología para textiles más ecológicos\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAditya Birla Group también tiene múltiples negocios en la industria textil, bajo su empresa insignia \u003ca href=\"/es/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e. Las empresas de Grasim están a la vanguardia de la adopción de los últimos procesos y tecnologías respetuosos con el planeta para lograr cero residuos en los vertederos.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003eBirla Cellulose fabrica fibras celulósicas 100% naturales, artificiales y biodegradables que proceden de madera renovable, utilizando un proceso de circuito cerrado y tecnologías eficientes desde el punto de vista medioambiental que reciclan las materias primas y conservan los recursos naturales. En el Año Fiscal 2024, Birla Cellulose eliminó casi el 90% de los residuos mediante reciclaje o reutilización. Algunos de sus productos de nueva generación son Livaeco, Liva Reviva, Birla Excel y Birla Sunshades. También es el pionero de la trazabilidad de fuentes a través de la tecnología GreenTrack™ habilitada por blockchain.\u0026nbsp;\u003c/li\u003e\u003cli\u003eJaya Shree Textiles fabrica lino bajo la mayor marca de tejidos de lino de la India - Linen Club - utilizando cada parte de la planta de lino en el proceso de producción, garantizando así cero residuos. La empresa ha seguido innovando para reciclar los residuos de lino y convertirlos en hilos mezclados y mezclas de tejidos ricos en lino, así como en prendas de confección.\u003c/li\u003e\u003cli\u003eCentury Rayon produce un hilo de moda bajo la marca Raysil®, contribuyendo a un cambio sostenible en la industria a través de su completa gama de hilo de filamento de viscosa celulósico, 100% natural y biodegradable.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eEn el Día Internacional de los Residuos Cero para 2025, el PNUMA y ONU-Hábitat han hecho un llamamiento a gobiernos, empresas y consumidores para que adopten un planteamiento de residuos cero con el fin de atajar la crisis de la contaminación por residuos. Aditya Birla Group se compromete a estar a la altura de las circunstancias y a seguir esforzándose por alcanzar el objetivo de Cero Residuos en Vertederos en todas nuestras empresas, hoy y todos los días.\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-07T10:42:56.231Z","updatedAt":"2025-04-08T14:03:20.717Z","publishedAt":"2025-04-07T11:01:48.172Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Cada año, los seres humanos generamos más de 2 mil millones de toneladas de residuos sólidos urbanos, lo que supone una grave amenaza para nuestra salud, la del planeta y la economía mundial. Si no actuamos pronto, se prevé que la generación anual de residuos alcance casi los 4 mil millones de toneladas en 2050. Para poner de relieve la gravedad de la situación, el Programa de las Naciones Unidas para el Medio Ambiente (UNEP) y el Programa de las Naciones Unidas para los Asentamientos Humanos (UN-Hábitat) han propiciado conjuntamente que el 30 de marzo se celebre el Día Internacional de Basura Cero, subrayando la importancia de reforzar la gestión de residuos en todo el mundo y la necesidad de promover modelos de producción y consumo sostenibles para hacer frente a la crisis de contaminación por residuos. Como empresa responsable, Aditya Birla Group aspira a lograr \"Cero residuos a los vertederos\" para 2030 en todas sus actividades. \n\n\nTransformar los residuos en riqueza\n\nPara alcanzar el objetivo de cero residuos en los vertederos, Aditya Birla Group ha adoptado el enfoque \"Waste to Wealth\", que impulsa la circularidad mediante la conservación de los recursos y la reducción del impacto ambiental. Para respaldar este objetivo, nuestras empresas se centran en ampliar la vida útil de los productos, minimizar los residuos, aprovechar las tecnologías de vanguardia y las colaboraciones estratégicas para mejorar la circularidad y acelerar la sostenibilidad, haciendo hincapié en la recuperación y el reciclaje de recursos en el ejercicio fiscal 24.\n\nAspectos destacados de nuestro Informe sobre sostenibilidad 2024:\n\n20 centros con vertido cero de residuos\n14,9 millones de toneladas de residuos reutilizados, reciclados o reutilizados\nEl 78% de los residuos peligrosos se reciclan o reutilizan (frente al 69% del ejercicio 23)\nAumento del 6% en la utilización de residuos en comparación con el ejercicio fiscal 22\nNovelis utilizó un 63% de aluminio reciclado en su transformación\nUltratech se convirtió en 3,4 veces plástico negativo \nHindalco recicló el 85% de los residuos peligrosos y no peligrosos\n\nCon el lema de este año para el Día Internacional del Residuo Cero, \"Hacia el residuo cero en la moda y el textil\", veamos cómo algunos de los negocios de moda y textil del Grupo, en particular, están reduciendo su impacto y promoviendo la sostenibilidad y la circularidad en la industria. \n\n\nLa moda de los vertederos cero\n\nAditya Birla Fashion and Retail Limited (ABFRL) -el centro neurálgico de la moda del Grupo- percibe la gestión de residuos como una oportunidad de creación de valor, no solo para la empresa, sino también para todas las partes interesadas. A través de un enfoque racionalizado de gestión de residuos, ABFRL ha logrado, y sigue garantizando, \"Cero residuos a vertedero en todas las instalaciones\". Además, ABFRL Fashion Craft Ltd. es la primera unidad de fabricación de la India con certificación TRUE (Total Resource Use and Efficiency) Zero Waste Gold.\n\nABFRL ha sido reconocida como \"La empresa minorista más sostenible de la India\" y ha obtenido la puntuación más alta a nivel mundial en sostenibilidad de la venta minorista de ropa en la Evaluación Global de Sostenibilidad Corporativa (CSA) de S\u0026P, 2024. \n\nCasa de Marcas Sostenibles de la ABFRL \n\nVan Heusen es una de las primeras marcas premium de la India en incorporar técnicas de moda innovadoras para promover la sostenibilidad. Sus unidades de fabricación han digitalizado la gestión del ciclo de vida del producto con plataformas que ofrecen una conectividad completa desde el concepto hasta la estantería, además de una serie de medidas ecológicas para el envasado, los plásticos y el almacenamiento.\nLas camisas de cáñamo y mezcla de cáñamo, los productos de algodón orgánico y las camisas de Louis Philippe están hechos de hilos reciclados. Sus prendas vaqueras Green Crest están confeccionadas con tejido PULCRA, hecho de algodón reciclado que necesita menos agua para teñirse. El secado por láser, el uso de cero productos químicos y la adopción de envases sin plástico también han reducido la huella de carbono de la marca.\nShantnu \u0026 Nikhil son modistos concienciados con el medio ambiente que ofrecen un programa de recompra que promueve el enfoque de volver a comprar, volver a amar y volver a utilizar.\nJaypore, el principal destino de productos artesanales de la India, sigue un modelo de fabricación por encargo, tiene una línea de ropa reutilizada, transforma saris Banarasi e Ikat Patola en lehenga-cholis y kurtas, y utiliza saris brocados heredados y materiales de embalaje sostenibles como la muselina.\nPantaloons recoge, reutiliza, recicla o reutiliza los cartones de sus almacenes, en lugar de desecharlos como residuos, con más de 6 lakh de cartones reutilizados solo en el año fiscal 23. \n\n\nTejiendo tecnología para textiles más ecológicos\n\nAditya Birla Group también tiene múltiples negocios en la industria textil, bajo su empresa insignia Grasim Industries Limited. Las empresas de Grasim están a la vanguardia de la adopción de los últimos procesos y tecnologías respetuosos con el planeta para lograr cero residuos en los vertederos.\n\nBirla Cellulose fabrica fibras celulósicas 100% naturales, artificiales y biodegradables que proceden de madera renovable, utilizando un proceso de circuito cerrado y tecnologías eficientes desde el punto de vista medioambiental que reciclan las materias primas y conservan los recursos naturales. En el Año Fiscal 2024, Birla Cellulose eliminó casi el 90% de los residuos mediante reciclaje o reutilización. Algunos de sus productos de nueva generación son Livaeco, Liva Reviva, Birla Excel y Birla Sunshades. También es el pionero de la trazabilidad de fuentes a través de la tecnología GreenTrack™ habilitada por blockchain. \nJaya Shree Textiles fabrica lino bajo la mayor marca de tejidos de lino de la India - Linen Club - utilizando cada parte de la planta de lino en el proceso de producción, garantizando así cero residuos. La empresa ha seguido innovando para reciclar los residuos de lino y convertirlos en hilos mezclados y mezclas de tejidos ricos en lino, así como en prendas de confección.\nCentury Rayon produce un hilo de moda bajo la marca Raysil®, contribuyendo a un cambio sostenible en la industria a través de su completa gama de hilo de filamento de viscosa celulósico, 100% natural y biodegradable.\n\n\nEn el Día Internacional de los Residuos Cero para 2025, el PNUMA y ONU-Hábitat han hecho un llamamiento a gobiernos, empresas y consumidores para que adopten un planteamiento de residuos cero con el fin de atajar la crisis de la contaminación por residuos. Aditya Birla Group se compromete a estar a la altura de las circunstancias y a seguir esforzándose por alcanzar el objetivo de Cero Residuos en Vertederos en todas nuestras empresas, hoy y todos los días.","separate_html":false},{"id":6634,"title":"Gestaltung einer Null-Abfall-Zukunft","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eJedes Jahr erzeugen die Menschen über 2 Milliarden Tonnen feste Siedlungsabfälle, die eine ernsthafte Bedrohung für unsere Gesundheit, die Gesundheit des Planeten und die Weltwirtschaft darstellen. Wenn wir nicht bald handeln, wird das jährliche Abfallaufkommen bis 2050 voraussichtlich fast 4 Milliarden Tonnen erreichen. Um die Schwere der Situation hervorzuheben, haben das Umweltprogramm der Vereinten Nationen (UNEP) und das Programm der Vereinten Nationen für menschliche Siedlungen (UN-Habitat) gemeinsam den Internationalen Tag der Null-Abfälle veranstaltet und unterstrichen, wie wichtig es ist, die Abfallwirtschaft weltweit zu stärken und nachhaltige Produktions- und Verbrauchsmuster zur Bewältigung der Abfallverschmutzungskrise zu fördern. Als verantwortungsbewusstes Unternehmen hat sich die Aditya Birla Group zum Ziel gesetzt, bis 2030 in allen Geschäftsbereichen keine Abfälle mehr zu deponieren.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eUmwandlung von Abfall in Reichtu\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003eAuf dem Weg zum Ziel \"Zero Waste to Landfill\" verfolgt die Aditya Birla Group den Ansatz \"Waste to Wealth\", der die Kreislaufwirtschaft durch die Schonung von Ressourcen und die Reduzierung von Umweltbelastungen fördert. Um dieses Ziel zu unterstützen, konzentrieren sich unsere Unternehmen auf die Verlängerung der Produktlebensdauer, die Minimierung von Abfall, den Einsatz modernster Technologien und strategischer Kooperationen zur Verbesserung der Kreislauffähigkeit und Beschleunigung der Nachhaltigkeit, mit einem Schwerpunkt auf Ressourcenrückgewinnung und Recycling in FY24.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eHighlights aus unserem \u003c/strong\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.cms.adityabirla.com/uploads/ESG_performance_report_7ce0f6974f.pdf\"\u003e\u003cstrong\u003eNachhaltigkeitsbericht 2024\u003c/strong\u003e\u003c/a\u003e\u003cstrong\u003e:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 Standorte erreichten Null Abfall zur Deponie\u003c/li\u003e\u003cli\u003e14.9 Millionen Tonnen wiederverwendeter, recycelter oder wiederverwendeter Abfälle\u003c/li\u003e\u003cli\u003e78% recycelter oder wiederverwendeter gefährlicher Abfälle (bis zu 69% FY23)%\u003c/li\u003e\u003cli\u003e6% Anstieg der Abfallverwertung im Vergleich zu FY22\u003c/li\u003e\u003cli\u003eNovelis verwendet 63% recyceltes Aluminium bei der Verarbeitung\u003c/li\u003e\u003cli\u003eUltratech wurde 3.4-mal Kunststoff negativ\u0026nbsp;\u003c/li\u003e\u003cli\u003eHindalco recycelt 85% der gefährlichen und nicht gefährlichen Abfälle\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eDas diesjährige Thema des Internationalen Tages der Abfallvermeidung lautet \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.unep.org/events/un-day/international-day-zero-waste-2025\"\u003eAuf dem Weg zur Abfallvermeidung in der Mode- und Textilbranche\u003c/a\u003e\". Wir wollen uns ansehen, wie einige der Mode- und Textilunternehmen der Gruppe ihre Auswirkungen reduzieren und Nachhaltigkeit und Kreislaufwirtschaft in der Branche fördern. \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eFashionabling Zero Waste to Landfills\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca href=\"/de/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited\u003c/a\u003e (ABFRL) - das Modeunternehmen der Gruppe - sieht in der Abfallwirtschaft eine Chance zur Wertschöpfung, nicht nur für das Unternehmen, sondern auch für alle Beteiligten. Durch ein rationalisiertes Abfallmanagementkonzept hat ABFRL die Null-Abfall-Deponierung in allen Einrichtungen erreicht und wird dies auch weiterhin tun. Darüber hinaus ist ABFRL Fashion Craft Ltd. die erste TRUE (Total Resource Use and Efficiency) Zero Waste Gold-zertifizierte Produktionsstätte Indiens.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eABFRL wurde als ‘\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eIndiens nachhaltigstes Einzelhandelsunternehmen\u003c/a\u003e’ anerkannt und erzielte im 2024 S\u0026amp;P Global Corporate Sustainability Assessment (CSA) die weltweit höchste Punktzahl im Bereich Nachhaltigkeit im Bekleidungshandel.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL Haus der nachhaltigen Marken\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eVan Heusen\u003c/strong\u003e ist eine der ersten Premium-Marken Indiens, die innovative Modetechniken zur Förderung der Nachhaltigkeit einsetzt. Die Produktionseinheiten haben das Produktlebenszyklusmanagement mit Plattformen digitalisiert, die eine vollständige Konnektivität vom Konzept bis zum Regal ermöglichen, und verfügen über eine Reihe weiterer umweltfreundlicher Maßnahmen für Verpackung, Kunststoffe und Lagerhaltung.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eLouis Philippe\u003c/strong\u003esHemden aus Hanf- und Hanfmischung, Bio-Baumwollprodukte und Hemden bestehen aus recycelten Garnen. Die Green Crest Denimwear wird aus PULCRA-Stoff hergestellt, der aus recycelter Baumwolle gewonnen wird und weniger Wasser zum Färben benötigt. Die Lasertrocknung, die Verwendung von Null-Chemikalien und die Einführung plastikfreier Verpackungen haben den ökologischen Fußabdruck der Marke ebenfalls verkleinert.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eShantnu \u0026amp; Nikhil\u003c/strong\u003e sind umweltbewusste Modeschöpfer, die ein Rückkaufprogramm anbieten, das den Ansatz \"Re-Own, Re-Love, Re-Use\" fördert.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaypore\u003c/strong\u003e, Indiens führende Adresse für handwerklich gefertigte Waren, verfolgt ein Modell der Maßanfertigung, hat eine Linie für wiederverwendete Kleidung, recycelt Banarasi- und Ikat-Patola-Sarees zu Lehenga-Cholis und Kurtas und verwendet ererbte Brokat-Sarees und nachhaltiges Verpackungsmaterial wie Musselin.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003ePantaloons\u003c/strong\u003e sammelt, wiederverwendet, recycelt oder verwendet die Kartons aus seinen Lagern neu, anstatt sie als Abfall zu entsorgen. Allein im FY23 wurden mehr als 6 Lakh Kartons wiederverwendet. \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eWeben von Technologie für umweltfreundlichere Textilien\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDie Aditya Birla Group betreibt unter ihrem Flaggschiff, der \u003ca href=\"/de/businesses/companies/grasim-industries-limited/\"\u003eGrasim Industries Limited\u003c/a\u003e, ebenfalls mehrere Geschäfte in der Textilindustrie. \u0026nbsp;Die Unternehmen von Grasim sind Vorreiter bei der Einführung neuester, umweltfreundlicher Verfahren und Technologien, um die Abfallentsorgung auf Mülldeponien zu vermeiden.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003e\u003cstrong\u003eBirla Cellulose\u003c/strong\u003e stellt 100% natürliche, künstliche und biologisch abbaubare Zellulosefasern her, die aus nachwachsendem Holz gewonnen werden. Dabei kommen ein geschlossener Prozess und umweltfreundliche Technologien zum Einsatz, die Rohstoffe recyceln und natürliche Ressourcen schonen. Im FY24 entsorgte Birla Cellulose fast 90% der Abfälle durch Recycling oder Wiederverwendung. Zu den Produkten der neuen Generation gehören Livaeco, Liva Reviva, Birla Excel und Birla Sunshades. Es ist der Pionier der Quellenverfolglichkeit durch Blockchain-fähige GreenTrack™ Technologie.\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eJaya Shree Textiles\u003c/strong\u003e stellt Leinen unter Indiens größter Leinengewebemarke - Linen Club - her und verwendet jeden Teil der Flachspflanze im Produktionsprozess, so dass kein Abfall entsteht. The company has further innovated to upcycle flax waste into blended yarn and linen rich fabric blends as well as ready-to-wear apparel.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eCentury Rayon\u003c/strong\u003e stellt unter dem Markennamen Raysil® ein Modegarn her, das durch sein komplettes Sortiment an zellulosehaltigen, 100% natürlichen und biologisch abbaubaren Viskosefilamentgarnen zu einem nachhaltigen Wandel in der Industrie beiträgt.\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eAnlässlich des Internationalen Tages der Abfallvermeidung 2025 haben UNEP und UN-Habitat Regierungen, Unternehmen und Verbraucher gleichermaßen dazu aufgerufen, die Abfallverschmutzungskrise mit einem Null-Abfall-Konzept zu bekämpfen. Die Aditya Birla Group hat sich dazu verpflichtet, sich der Herausforderung zu stellen und weiterhin in allen unseren Geschäftsbereichen Null Abfall zur Deponie anzustreben - heute und jeden Tag.\u003c/p\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-07T06:57:27.343Z","updatedAt":"2025-04-08T14:03:20.734Z","publishedAt":"2025-04-07T07:13:13.598Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Jedes Jahr erzeugen die Menschen über 2 Milliarden Tonnen feste Siedlungsabfälle, die eine ernsthafte Bedrohung für unsere Gesundheit, die Gesundheit des Planeten und die Weltwirtschaft darstellen. Wenn wir nicht bald handeln, wird das jährliche Abfallaufkommen bis 2050 voraussichtlich fast 4 Milliarden Tonnen erreichen. Um die Schwere der Situation hervorzuheben, haben das Umweltprogramm der Vereinten Nationen (UNEP) und das Programm der Vereinten Nationen für menschliche Siedlungen (UN-Habitat) gemeinsam den Internationalen Tag der Null-Abfälle veranstaltet und unterstrichen, wie wichtig es ist, die Abfallwirtschaft weltweit zu stärken und nachhaltige Produktions- und Verbrauchsmuster zur Bewältigung der Abfallverschmutzungskrise zu fördern. Als verantwortungsbewusstes Unternehmen hat sich die Aditya Birla Group zum Ziel gesetzt, bis 2030 in allen Geschäftsbereichen keine Abfälle mehr zu deponieren. \n \n\nUmwandlung von Abfall in Reichtu\n\nAuf dem Weg zum Ziel \"Zero Waste to Landfill\" verfolgt die Aditya Birla Group den Ansatz \"Waste to Wealth\", der die Kreislaufwirtschaft durch die Schonung von Ressourcen und die Reduzierung von Umweltbelastungen fördert. Um dieses Ziel zu unterstützen, konzentrieren sich unsere Unternehmen auf die Verlängerung der Produktlebensdauer, die Minimierung von Abfall, den Einsatz modernster Technologien und strategischer Kooperationen zur Verbesserung der Kreislauffähigkeit und Beschleunigung der Nachhaltigkeit, mit einem Schwerpunkt auf Ressourcenrückgewinnung und Recycling in FY24.\n\nHighlights aus unserem Nachhaltigkeitsbericht 2024:\n\n20 Standorte erreichten Null Abfall zur Deponie\n14.9 Millionen Tonnen wiederverwendeter, recycelter oder wiederverwendeter Abfälle\n78% recycelter oder wiederverwendeter gefährlicher Abfälle (bis zu 69% FY23)%\n6% Anstieg der Abfallverwertung im Vergleich zu FY22\nNovelis verwendet 63% recyceltes Aluminium bei der Verarbeitung\nUltratech wurde 3.4-mal Kunststoff negativ \nHindalco recycelt 85% der gefährlichen und nicht gefährlichen Abfälle\n\nDas diesjährige Thema des Internationalen Tages der Abfallvermeidung lautet \"Auf dem Weg zur Abfallvermeidung in der Mode- und Textilbranche\". Wir wollen uns ansehen, wie einige der Mode- und Textilunternehmen der Gruppe ihre Auswirkungen reduzieren und Nachhaltigkeit und Kreislaufwirtschaft in der Branche fördern. \n \n\nFashionabling Zero Waste to Landfills\n\nAditya Birla Fashion and Retail Limited (ABFRL) - das Modeunternehmen der Gruppe - sieht in der Abfallwirtschaft eine Chance zur Wertschöpfung, nicht nur für das Unternehmen, sondern auch für alle Beteiligten. Durch ein rationalisiertes Abfallmanagementkonzept hat ABFRL die Null-Abfall-Deponierung in allen Einrichtungen erreicht und wird dies auch weiterhin tun. Darüber hinaus ist ABFRL Fashion Craft Ltd. die erste TRUE (Total Resource Use and Efficiency) Zero Waste Gold-zertifizierte Produktionsstätte Indiens.\n\nABFRL wurde als ‘Indiens nachhaltigstes Einzelhandelsunternehmen’ anerkannt und erzielte im 2024 S\u0026P Global Corporate Sustainability Assessment (CSA) die weltweit höchste Punktzahl im Bereich Nachhaltigkeit im Bekleidungshandel.\n\n\nABFRL Haus der nachhaltigen Marken \n\nVan Heusen ist eine der ersten Premium-Marken Indiens, die innovative Modetechniken zur Förderung der Nachhaltigkeit einsetzt. Die Produktionseinheiten haben das Produktlebenszyklusmanagement mit Plattformen digitalisiert, die eine vollständige Konnektivität vom Konzept bis zum Regal ermöglichen, und verfügen über eine Reihe weiterer umweltfreundlicher Maßnahmen für Verpackung, Kunststoffe und Lagerhaltung.\nLouis PhilippesHemden aus Hanf- und Hanfmischung, Bio-Baumwollprodukte und Hemden bestehen aus recycelten Garnen. Die Green Crest Denimwear wird aus PULCRA-Stoff hergestellt, der aus recycelter Baumwolle gewonnen wird und weniger Wasser zum Färben benötigt. Die Lasertrocknung, die Verwendung von Null-Chemikalien und die Einführung plastikfreier Verpackungen haben den ökologischen Fußabdruck der Marke ebenfalls verkleinert.\nShantnu \u0026 Nikhil sind umweltbewusste Modeschöpfer, die ein Rückkaufprogramm anbieten, das den Ansatz \"Re-Own, Re-Love, Re-Use\" fördert.\nJaypore, Indiens führende Adresse für handwerklich gefertigte Waren, verfolgt ein Modell der Maßanfertigung, hat eine Linie für wiederverwendete Kleidung, recycelt Banarasi- und Ikat-Patola-Sarees zu Lehenga-Cholis und Kurtas und verwendet ererbte Brokat-Sarees und nachhaltiges Verpackungsmaterial wie Musselin.\nPantaloons sammelt, wiederverwendet, recycelt oder verwendet die Kartons aus seinen Lagern neu, anstatt sie als Abfall zu entsorgen. Allein im FY23 wurden mehr als 6 Lakh Kartons wiederverwendet. \n\n\nWeben von Technologie für umweltfreundlichere Textilien\n\nDie Aditya Birla Group betreibt unter ihrem Flaggschiff, der Grasim Industries Limited, ebenfalls mehrere Geschäfte in der Textilindustrie. Die Unternehmen von Grasim sind Vorreiter bei der Einführung neuester, umweltfreundlicher Verfahren und Technologien, um die Abfallentsorgung auf Mülldeponien zu vermeiden.\n\nBirla Cellulose stellt 100% natürliche, künstliche und biologisch abbaubare Zellulosefasern her, die aus nachwachsendem Holz gewonnen werden. Dabei kommen ein geschlossener Prozess und umweltfreundliche Technologien zum Einsatz, die Rohstoffe recyceln und natürliche Ressourcen schonen. Im FY24 entsorgte Birla Cellulose fast 90% der Abfälle durch Recycling oder Wiederverwendung. Zu den Produkten der neuen Generation gehören Livaeco, Liva Reviva, Birla Excel und Birla Sunshades. Es ist der Pionier der Quellenverfolglichkeit durch Blockchain-fähige GreenTrack™ Technologie. \nJaya Shree Textiles stellt Leinen unter Indiens größter Leinengewebemarke - Linen Club - her und verwendet jeden Teil der Flachspflanze im Produktionsprozess, so dass kein Abfall entsteht. The company has further innovated to upcycle flax waste into blended yarn and linen rich fabric blends as well as ready-to-wear apparel.\nCentury Rayon stellt unter dem Markennamen Raysil® ein Modegarn her, das durch sein komplettes Sortiment an zellulosehaltigen, 100% natürlichen und biologisch abbaubaren Viskosefilamentgarnen zu einem nachhaltigen Wandel in der Industrie beiträgt.\n \n\nAnlässlich des Internationalen Tages der Abfallvermeidung 2025 haben UNEP und UN-Habitat Regierungen, Unternehmen und Verbraucher gleichermaßen dazu aufgerufen, die Abfallverschmutzungskrise mit einem Null-Abfall-Konzept zu bekämpfen. Die Aditya Birla Group hat sich dazu verpflichtet, sich der Herausforderung zu stellen und weiterhin in allen unseren Geschäftsbereichen Null Abfall zur Deponie anzustreben - heute und jeden Tag.","separate_html":false},{"id":6632,"title":"تشكيل مستقبل خال من النفايات","slug":"fashioning-a-zero-waste-future","content":"\u003cp\u003eفي كل عام، ينتج عن البشر أكثر من 2 مليار طن من النفايات المحلية الصلبة، مما يشكل تهديديًا خطيرًا على صحتنا وصحة الكوكب وعلى الاقتصاد العالمي. إذا لم نتحرك قريبًا، فمن المتوقع أن يصل إنتاج النفايات السنوي إلى ما يقرب من 4 مليار طن بحلول عام 2050. ولتسليط الضوء على خطورة الوضع، قام برنامج الأمم المتحدة للبيئة (UNEP) وبرنامج الأمم المتحدة للمستوطنات البشرية (UN-Habitat) بتيسير يوم 30 مارس يومًا دوليًا للتخلص من النفايات – مما يؤكد أهمية تعزيز إدارة النفايات على الصعيد العالمي والحاجة إلى تعزيز أنماط الإنتاج والاستهلاك المستدامة لمعالجة أزمة تلوث النفايات. وكمؤسسةمسؤولة، تهدف Aditya Birla Group إلى تحقيق \"صفر نفايات إلى مقلب النفايات\" بحلول عام 2030 في جميع أعمالنا التجارية.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eتحويل النفايات إلى ثروة\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/growth_is_nurtured_slowly_3aaf370950.webp\" alt=\"growth-is-nurtured-slowly.webp\"\u003eنحو هدف \"صفر نفايات إلى مقالب النفايات\"، اعتمدت Aditya Birla Group نهج \"تحويل النفايات إلى ثروة\" الذي يدفع التدوير من خلال الحفاظ على الموارد والحد من التأثير البيئي. ولدعم هذا الهدف، تركز أعمالنا على إطالة عمر المنتج، وتقليل النفايات، والاستفادة من التقنيات المتطورة والتعاون الاستراتيجي لتعزيز التدوير وتسريع الاستدامة، مع التركيز على استعادة الموارد وإعادة التدوير في السنة المالية FY24.\u003c/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eأبرز ما جاء في تقرير الاستدامة لعام 2024:\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e20 موقعًا يحققون صفر نفايات إلى مقالب النفايات\u003c/li\u003e\u003cli\u003e14.9 مليون طن من النفايات المعاد استخدامها أو المعاد تدويرها أو المعاد تطويعها\u003c/li\u003e\u003cli\u003e78% من النفايات الخطرة المعاد تدويرها أو المعاد استخدامها (ارتفعت من 69% في السنة المالية FY23)\u003c/li\u003e\u003cli\u003e6% زيادة في استخدام النفايات مقارنة مع السنة المالية FY22\u003c/li\u003e\u003cli\u003eاستخدمتNovelis \u0026nbsp;نسبة 63٪ من الألمنيوم المعاد تدويره في معالجاتها\u003c/li\u003e\u003cli\u003eأصبحتUltratech \u0026nbsp;بمقدار 3.4 مرة من البلاستيك السلبي\u0026nbsp;\u003c/li\u003e\u003cli\u003eقامت Hindalco بإعادة تدوير 85٪ من النفايات الخطرة وغير الخطرة\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eمع موضوع اليوم العالمي لصفر النفايات لهذا العام \"نحو صفر نفايات في الأزياء والمنسوجات\"دعونا نلقي نظرة على كيفية قيام بعض شركات الأزياء والمنسوجات في المجموعة على وجه الخصوص، بتقليل تأثيرها وتعزيز الاستدامة والتدوير في الصناعة. \u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eتمكين الموضة من صفر النفايات إلى مقالب النفايات\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eترى\u003ca href=\"/ar/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Limited (ABFRL)\u003c/a\u003e - قوة الموضة في المجموعة - إدارة النفايات كفرصة لخلق القيمة، ليس فقط للأعمال التجارية ولكن أيضًا لجميع أصحاب المصلحة. من خلال نهج إدارة النفايات المبسطة، حققت ABFRL، وتواصل ضمان، \"صفر نفايات إلى مقالب النفايات في جميع المرافق\". الأكثر من ذلك، تعد ABFRL Fashion Craft Ltd. أول وحدة تصنيع حقيقية (إجمالي استخدام الموارد والكفاءة) معتمدة من الذهب لتحقيق صفر نفايات.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eوقد تم الاعتراف بـABFRL باعتبارها \"\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.linkedin.com/posts/abfrl_leadingthewayinsustainability-activity-7309883070029971457-FYip/?utm_source=share\u0026amp;utm_medium=member_desktop\u0026amp;rcm=ACoAAE0LpBYB7lc_HeMxSjCGcSn4AEUhgyqfdtE\"\u003eشركة التجزئة الأكثر استدامة في الهند\u003c/a\u003e\" وحصلت على أعلى درجة على مستوى العالم في استدامة مبيعات التجزئة في تقييم الاستدامة العالمية للشركات (CSA)، وفق مؤشر S\u0026amp;P لعام 2024 .\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eABFRL بيت العلامات التجارية المستدامة\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u0026nbsp;تعد Van Heusen واحدة من العلامات التجارية الرائدة الأولى في الهند التي تدمج تقنيات الموضة المبتكرة لتعزيز الاستدامة. تمتلك وحدات التصنيع التابعة لها إدارة رقمية لدورة حياة المنتج مع منصات توفر اتصالاً كاملاً من الفكرة إلى الرف، بالإضافة إلى مجموعة من التدابير الصديقة للبيئة الأخرى للتعبئة والبلاستيك والتخزين.\u003c/li\u003e\u003cli\u003e\u0026nbsp;تم تصنيع قمصان Louis Philippe من خيوط القنب والقنب المخلوط، ومنتجات القطن العضوية وقمصان من خيوط معاد تدويرها. تم تصميم ملابس الدنيم الخضراء من نسيج PULCRA، المصنوع من القطن المعاد تدويره الذي يحتاج إلى ماء أقل للصباغة. كما أدى التجفيف بالليزر واستخدام صفر من المواد الكيميائية واعتماد التغليف الخالي من البلاستيك إلى تقليص البصمة الكربونية للعلامة التجارية.\u003c/li\u003e\u003cli\u003eيعد Shantnu وNikhil من مصممي الأزياء المهتمين بالبيئة الذين يقدمون برنامج إعادة الشراء الذي يعزز نهج إعادة التملك وإعادة التمسك وإعادة الاستخدام.\u003c/li\u003e\u003cli\u003eتتبع Jaypore، الوجهة الرائدة في الهند للسلع الحرفية- نموذجًا مصنوعًا حسب الطلب، ولديها خط ملابس أعيد تصميمه، ويرفع من Banarasi وikat Patola sares إلى lehenga-cholis وkurtas، ويستخدم مراسيم القواديس التراثية ومواد التعبئة المستدامة مثل أقمشة الموسلين.\u003c/li\u003e\u003cli\u003eوتقوم Pantaloons بجمع الكرتون أو إعادة استخدامه أو إعادة تدويره أو إعادة تطويعه من مستودعاتها،بدلاً من التخلص منها كنفايات، مع إعادة استخدام أكثر من 6 لكح \u0026nbsp;كرتون في السنة الماليةFY23 وحدها. \u0026nbsp; \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eتحويل التكنولوجيا إلى منسوجات أكثر خضرة\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eلدى Aditya Birla Group العديد من الشركات في صناعة النسيج أيضًا، تحت شركتها الرائدة\u003ca href=\"/ar/businesses/companies/grasim-industries-limited/\"\u003e Grasim Industries Limited\u003c/a\u003e. تعد الأعمال التجارية التابعة لـ Grasim في طليعة تبني أحدث العمليات والتقنيات الصديقة للكوكب لتحقيق صفر نفايات في مقالب القمامة.\u003c/p\u003e\u003cul style=\"list-style-type:circle;\"\u003e\u003cli\u003eتقوم Birla Cellulose بتصنيع ألياف سليلوزية طبيعية بنسبة 100٪ من صنع الإنسان وقابلة للتحلل الحيوي تأتي من الخشب المتجدد، وذلك باستخدام عملية مغلقة وتقنيات فعالة بيئيًا تعيد تدوير المواد الخام وتحافظ على الموارد الطبيعية. في السنة المالية FY24، تخلص Birla Cellulose من حوالي 90٪ من النفايات من خلال إعادة التدوير أو إعادة الاستخدام. وتشمل بعض منتجات الجيل الجديد Livaeco وLiva Reviva وBirla Excel وBirla sunshades. كما أنها الشركة الرائدة في مجال تتبع المصدر من خلال تقنية GreenTrack™ التي تدعم تقنية سلسلة الكتل.\u0026nbsp;\u003c/li\u003e\u003cli\u003e\u0026nbsp;تصنع Jaya Shree Textiles الكتان تحت أكبر علامة تجارية لقماش الكتان في الهند –\u003ca href=\"/ar/businesses/brands/linen-club/\"\u003e نادي الكتان\u003c/a\u003e - باستخدام كل جزء من مصنع الكتان في عملية الإنتاج، وبالتالي ضمان عدم وجود نفايات. كما قامت الشركة بابتكار المزيد من أجل تحويل نفايات الكتان إلى خيوط ممزوجة وكذلك نسيج غنية بالكتان بالإضافة إلى ملابس جاهزة للارتداء.\u003c/li\u003e\u003cli\u003e\u003cp\u003e\u0026nbsp;تنتج شركة Century Rayon خيطا للأزياء تحت الاسم التجاري \u0026nbsp;Raysil®مما يساهم في تحول مستدام في الصناعة من خلال مجموعتها الكاملة من خيوط الفسكوز الطبيعية القابلة للتحلل الحيوي بنسبة 100٪.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cbr\u003eفي اليوم الدولي لصفر النفايات لعام 2025، دعا UNEP وUN-Habitat الحكومات والشركات والمستهلكين على حد سواء إلى تبني نهج صفر نفايات لمعالجة أزمة تلوث النفايات. تلتزم Aditya Birla Group بالارتقاء إلى مستوى الحدث ومواصلة السعي لتحقيق صفر نفايات في جميع أعمالنا - اليوم وكل يوم.\u003c/p\u003e\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-31","createdAt":"2025-04-04T11:45:46.577Z","updatedAt":"2025-04-08T14:03:20.751Z","publishedAt":"2025-04-04T12:09:26.775Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"في كل عام، ينتج عن البشر أكثر من 2 مليار طن من النفايات المحلية الصلبة، مما يشكل تهديديًا خطيرًا على صحتنا وصحة الكوكب وعلى الاقتصاد العالمي. إذا لم نتحرك قريبًا، فمن المتوقع أن يصل إنتاج النفايات السنوي إلى ما يقرب من 4 مليار طن بحلول عام 2050. ولتسليط الضوء على خطورة الوضع، قام برنامج الأمم المتحدة للبيئة (UNEP) وبرنامج الأمم المتحدة للمستوطنات البشرية (UN-Habitat) بتيسير يوم 30 مارس يومًا دوليًا للتخلص من النفايات – مما يؤكد أهمية تعزيز إدارة النفايات على الصعيد العالمي والحاجة إلى تعزيز أنماط الإنتاج والاستهلاك المستدامة لمعالجة أزمة تلوث النفايات. وكمؤسسةمسؤولة، تهدف Aditya Birla Group إلى تحقيق \"صفر نفايات إلى مقلب النفايات\" بحلول عام 2030 في جميع أعمالنا التجارية. \n\n\nتحويل النفايات إلى ثروة\n\nنحو هدف \"صفر نفايات إلى مقالب النفايات\"، اعتمدت Aditya Birla Group نهج \"تحويل النفايات إلى ثروة\" الذي يدفع التدوير من خلال الحفاظ على الموارد والحد من التأثير البيئي. ولدعم هذا الهدف، تركز أعمالنا على إطالة عمر المنتج، وتقليل النفايات، والاستفادة من التقنيات المتطورة والتعاون الاستراتيجي لتعزيز التدوير وتسريع الاستدامة، مع التركيز على استعادة الموارد وإعادة التدوير في السنة المالية FY24.\n\n\nأبرز ما جاء في تقرير الاستدامة لعام 2024:\n\n20 موقعًا يحققون صفر نفايات إلى مقالب النفايات14.9 مليون طن من النفايات المعاد استخدامها أو المعاد تدويرها أو المعاد تطويعها78% من النفايات الخطرة المعاد تدويرها أو المعاد استخدامها (ارتفعت من 69% في السنة المالية FY23)6% زيادة في استخدام النفايات مقارنة مع السنة المالية FY22استخدمتNovelis نسبة 63٪ من الألمنيوم المعاد تدويره في معالجاتهاأصبحتUltratech بمقدار 3.4 مرة من البلاستيك السلبي قامت Hindalco بإعادة تدوير 85٪ من النفايات الخطرة وغير الخطرة\n\nمع موضوع اليوم العالمي لصفر النفايات لهذا العام \"نحو صفر نفايات في الأزياء والمنسوجات\"دعونا نلقي نظرة على كيفية قيام بعض شركات الأزياء والمنسوجات في المجموعة على وجه الخصوص، بتقليل تأثيرها وتعزيز الاستدامة والتدوير في الصناعة. \n\n\nتمكين الموضة من صفر النفايات إلى مقالب النفايات\n\nترىAditya Birla Fashion and Retail Limited (ABFRL) - قوة الموضة في المجموعة - إدارة النفايات كفرصة لخلق القيمة، ليس فقط للأعمال التجارية ولكن أيضًا لجميع أصحاب المصلحة. من خلال نهج إدارة النفايات المبسطة، حققت ABFRL، وتواصل ضمان، \"صفر نفايات إلى مقالب النفايات في جميع المرافق\". الأكثر من ذلك، تعد ABFRL Fashion Craft Ltd. أول وحدة تصنيع حقيقية (إجمالي استخدام الموارد والكفاءة) معتمدة من الذهب لتحقيق صفر نفايات.\n\nوقد تم الاعتراف بـABFRL باعتبارها \"شركة التجزئة الأكثر استدامة في الهند\" وحصلت على أعلى درجة على مستوى العالم في استدامة مبيعات التجزئة في تقييم الاستدامة العالمية للشركات (CSA)، وفق مؤشر S\u0026P لعام 2024 .\n\n\nABFRL بيت العلامات التجارية المستدامة \n\n تعد Van Heusen واحدة من العلامات التجارية الرائدة الأولى في الهند التي تدمج تقنيات الموضة المبتكرة لتعزيز الاستدامة. تمتلك وحدات التصنيع التابعة لها إدارة رقمية لدورة حياة المنتج مع منصات توفر اتصالاً كاملاً من الفكرة إلى الرف، بالإضافة إلى مجموعة من التدابير الصديقة للبيئة الأخرى للتعبئة والبلاستيك والتخزين. تم تصنيع قمصان Louis Philippe من خيوط القنب والقنب المخلوط، ومنتجات القطن العضوية وقمصان من خيوط معاد تدويرها. تم تصميم ملابس الدنيم الخضراء من نسيج PULCRA، المصنوع من القطن المعاد تدويره الذي يحتاج إلى ماء أقل للصباغة. كما أدى التجفيف بالليزر واستخدام صفر من المواد الكيميائية واعتماد التغليف الخالي من البلاستيك إلى تقليص البصمة الكربونية للعلامة التجارية.يعد Shantnu وNikhil من مصممي الأزياء المهتمين بالبيئة الذين يقدمون برنامج إعادة الشراء الذي يعزز نهج إعادة التملك وإعادة التمسك وإعادة الاستخدام.تتبع Jaypore، الوجهة الرائدة في الهند للسلع الحرفية- نموذجًا مصنوعًا حسب الطلب، ولديها خط ملابس أعيد تصميمه، ويرفع من Banarasi وikat Patola sares إلى lehenga-cholis وkurtas، ويستخدم مراسيم القواديس التراثية ومواد التعبئة المستدامة مثل أقمشة الموسلين.وتقوم Pantaloons بجمع الكرتون أو إعادة استخدامه أو إعادة تدويره أو إعادة تطويعه من مستودعاتها،بدلاً من التخلص منها كنفايات، مع إعادة استخدام أكثر من 6 لكح كرتون في السنة الماليةFY23 وحدها. \n\n\nتحويل التكنولوجيا إلى منسوجات أكثر خضرة\n\nلدى Aditya Birla Group العديد من الشركات في صناعة النسيج أيضًا، تحت شركتها الرائدة Grasim Industries Limited. تعد الأعمال التجارية التابعة لـ Grasim في طليعة تبني أحدث العمليات والتقنيات الصديقة للكوكب لتحقيق صفر نفايات في مقالب القمامة.\n\nتقوم Birla Cellulose بتصنيع ألياف سليلوزية طبيعية بنسبة 100٪ من صنع الإنسان وقابلة للتحلل الحيوي تأتي من الخشب المتجدد، وذلك باستخدام عملية مغلقة وتقنيات فعالة بيئيًا تعيد تدوير المواد الخام وتحافظ على الموارد الطبيعية. في السنة المالية FY24، تخلص Birla Cellulose من حوالي 90٪ من النفايات من خلال إعادة التدوير أو إعادة الاستخدام. وتشمل بعض منتجات الجيل الجديد Livaeco وLiva Reviva وBirla Excel وBirla sunshades. كما أنها الشركة الرائدة في مجال تتبع المصدر من خلال تقنية GreenTrack™ التي تدعم تقنية سلسلة الكتل. تصنع Jaya Shree Textiles الكتان تحت أكبر علامة تجارية لقماش الكتان في الهند – نادي الكتان - باستخدام كل جزء من مصنع الكتان في عملية الإنتاج، وبالتالي ضمان عدم وجود نفايات. كما قامت الشركة بابتكار المزيد من أجل تحويل نفايات الكتان إلى خيوط ممزوجة وكذلك نسيج غنية بالكتان بالإضافة إلى ملابس جاهزة للارتداء. تنتج شركة Century Rayon خيطا للأزياء تحت الاسم التجاري Raysil®مما يساهم في تحول مستدام في الصناعة من خلال مجموعتها الكاملة من خيوط الفسكوز الطبيعية القابلة للتحلل الحيوي بنسبة 100٪. \n\n\nفي اليوم الدولي لصفر النفايات لعام 2025، دعا UNEP وUN-Habitat الحكومات والشركات والمستهلكين على حد سواء إلى تبني نهج صفر نفايات لمعالجة أزمة تلوث النفايات. تلتزم Aditya Birla Group بالارتقاء إلى مستوى الحدث ومواصلة السعي لتحقيق صفر نفايات في جميع أعمالنا - اليوم وكل يوم.","separate_html":false}]},{"id":6629,"title":"Can surfboards become more sustainable?","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eSurfing the good wave/ Can surfboards become more sustainable?\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eSurfboards that use recyclamine, an eco-friendly epoxy resin, are helping to save the oceans from marine pollution\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eSurfers are people who enjoy their direct contact with nature. It is therefore in their best interests to protect the environment in which they spend much of their time – the oceans. Paradoxically, the equipment they use is heavily dependent on the petrochemical industry. Apart from the hazardous waste that is released during manufacture, it is also impossible to recycle these boards at their end-of-life. Often surfboards are considered an ecologically hostile product, born out of unsustainable practices and leaching pollutants into the sea or landfills when discarded.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eEnvironmental footprint\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eThe lifecycle of a standard surfboard is about five years. \u0026nbsp;With proper maintenance, a surfboard can be made to last a little longer. Eventually, however, the board will deteriorate from sun, sand and water damage and must be discarded. Unfortunately, these boards are not biodegradable or recyclable.\u0026nbsp;\u003c/p\u003e\u003cp\u003eTraditionally made from materials such as polyurethane foam or fibreglass, surf boards use thermoset composites, a leading engineering material that is used in a wide variety of applications including sports equipment. \u0026nbsp;Most standard surfboards weighing approximately 6lb produces an estimated 10lb of waste material, nearly double the weight of the board. The waste accumulated during the manufacturing and end-of-life processes adds to the ecological and environmental crises around the world.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eA rising tide of waste\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eWhile these effects are perhaps invisible to a large segment of the population, what is becoming increasingly visible is the plastic waste in the world’s oceans. Recycled surfboards – made from a supposedly eco-friendly manner to reduce waste – leave behind plastic scraps and residue which leach toxic chemicals into the air and water. Surfboards made from microbeads kill marine life, bleach coral reefs and adds to polluted oceans and beaches.\u0026nbsp;\u003c/p\u003e\u003cp\u003eEven other eco-friendly, sustainable products such as boards made from recycled plastic, bamboo and other biodegradable material come with their own set of problems such as how to safely discard them at end-of-life.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eThe greener wave\u003c/strong\u003e\u003c/h3\u003e\u003cfigure class=\"image image_resized image-style-side\" style=\"width:30%;\"\u003e\u003cimg class=\"image_resized\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003e\u003c/figure\u003e\u003cp\u003eAditya Birla Group’s patented Recyclamine technology is a measure of their commitment to protecting the planet. \u003cstrong\u003eRecyclamine has successfully enabled the world’s first-ever truly recyclable skis, surfboards and kayaks.\u003c/strong\u003e \u0026nbsp;\u003c/p\u003e\u003cp\u003eManufactured by Aditya Birla Advanced Materials, Recyclamine is a revolutionary technology that breathes new life into non-recyclable thermoset composites, by integrating unique epoxy resins and curing agents with meticulously engineered cleavage points at cross-linking sites.\u0026nbsp;\u003c/p\u003e\u003cp\u003eThis process allows for the recovery of reinforcing components like carbon fibre, glass fibre, and plastic. Thermoset composites are converted into thermoplastics through a targeted recycling process. This enables the continuous retrieval, reuse and repurposing of all the components of the composite. The recycling of manufacturing waste and end-of-life composite waste not only reduces the carbon footprint but also paves the way for a healthier and more sustainable future.\u0026nbsp;\u003c/p\u003e\u003cp\u003eRecylamine’s cutting-edge resin has enabled the world’s first-ever completely recyclable surfboards, an innovation that was recognised with the JEC Innovation Award in 2020.\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Group is collaborating with leading water sports brands to develop completely recyclable composite products with a built-in end-of-life solution. This is in keeping with the Group’s mantra – \u0026nbsp;\u003ca href=\"/a-force-for-good/\"\u003eA Force for Good\u003c/a\u003e – and its efforts to script a sustainable future through conscientious choices.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eEnvironmental impact of eco-friendly epoxy resin based surfboard vs standard poly surfboard\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e30% lower carbon footprint\u003c/li\u003e\u003cli\u003e26% less waste material in manufacturing\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-03-24T07:46:35.849Z","updatedAt":"2025-04-08T10:52:49.397Z","publishedAt":"2025-03-29T06:34:59.862Z","locale":"en","short_description":null,"featured":false,"tts_url":null,"tts_description":"Surfing the good wave/ Can surfboards become more sustainable? \n\nSurfboards that use recyclamine, an eco-friendly epoxy resin, are helping to save the oceans from marine pollution\n\nSurfers are people who enjoy their direct contact with nature. It is therefore in their best interests to protect the environment in which they spend much of their time – the oceans. Paradoxically, the equipment they use is heavily dependent on the petrochemical industry. Apart from the hazardous waste that is released during manufacture, it is also impossible to recycle these boards at their end-of-life. Often surfboards are considered an ecologically hostile product, born out of unsustainable practices and leaching pollutants into the sea or landfills when discarded.\n\nEnvironmental footprint\n\nThe lifecycle of a standard surfboard is about five years. With proper maintenance, a surfboard can be made to last a little longer. Eventually, however, the board will deteriorate from sun, sand and water damage and must be discarded. Unfortunately, these boards are not biodegradable or recyclable. \nTraditionally made from materials such as polyurethane foam or fibreglass, surf boards use thermoset composites, a leading engineering material that is used in a wide variety of applications including sports equipment. Most standard surfboards weighing approximately 6lb produces an estimated 10lb of waste material, nearly double the weight of the board. The waste accumulated during the manufacturing and end-of-life processes adds to the ecological and environmental crises around the world. \n\nA rising tide of waste\n\nWhile these effects are perhaps invisible to a large segment of the population, what is becoming increasingly visible is the plastic waste in the world’s oceans. Recycled surfboards – made from a supposedly eco-friendly manner to reduce waste – leave behind plastic scraps and residue which leach toxic chemicals into the air and water. Surfboards made from microbeads kill marine life, bleach coral reefs and adds to polluted oceans and beaches. \n\nEven other eco-friendly, sustainable products such as boards made from recycled plastic, bamboo and other biodegradable material come with their own set of problems such as how to safely discard them at end-of-life. \n\nThe greener wave\n\nAditya Birla Group’s patented Recyclamine technology is a measure of their commitment to protecting the planet. Recyclamine has successfully enabled the world’s first-ever truly recyclable skis, surfboards and kayaks. \n\nManufactured by Aditya Birla Advanced Materials, Recyclamine is a revolutionary technology that breathes new life into non-recyclable thermoset composites, by integrating unique epoxy resins and curing agents with meticulously engineered cleavage points at cross-linking sites. \n\nThis process allows for the recovery of reinforcing components like carbon fibre, glass fibre, and plastic. Thermoset composites are converted into thermoplastics through a targeted recycling process. This enables the continuous retrieval, reuse and repurposing of all the components of the composite. The recycling of manufacturing waste and end-of-life composite waste not only reduces the carbon footprint but also paves the way for a healthier and more sustainable future. \n\nRecylamine’s cutting-edge resin has enabled the world’s first-ever completely recyclable surfboards, an innovation that was recognised with the JEC Innovation Award in 2020. \n\nAditya Birla Group is collaborating with leading water sports brands to develop completely recyclable composite products with a built-in end-of-life solution. This is in keeping with the Group’s mantra – A Force for Good – and its efforts to script a sustainable future through conscientious choices.\n\nEnvironmental impact of eco-friendly epoxy resin based surfboard vs standard poly surfboard \n30% lower carbon footprint\n26% less waste material in manufacturing","separate_html":false,"company":{"id":5459,"title":"Aditya Birla Chemicals (Thailand) (ABCTL)","slug":"aditya-birla-chemicals-thailand-abctl","createdAt":"2024-01-12T05:55:06.276Z","updatedAt":"2024-08-08T04:38:45.656Z","locale":"en","address":null,"domain":"https://www.adityabirlachemicals.com","description":"\u003cp\u003eAditya Birla Chemicals (Thailand) Ltd. (ABCTL) is a part of the group’s chemical business and is engaged in the production of major chemical groups, such as chlor-alkali, epichlorohydrin, epoxy resins, phosphates, and sulphites.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch2\u003eThe unit has four main divisions:\u003c/h2\u003e\u003cp\u003e\u003cstrong\u003ePhosphates Division\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eEstablished in 1984, the Phosphates division has successfully transformed itself from being solely a technical grade producer to one offering high performance speciality range of functional food ingredients. Today, the company has a production capacity of 110,000 TPA and exports approximately 70% of its products world-wide, making it the largest single location player in Asia Pacific.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eAdvanced Materials\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eWith a reach that spans over 90 countries, Aditya Birla Chemicals’ (Thailand) Advanced Materials division is among the top 3 epoxy players in the world. Committed to serve industries, the unit aligns with customers to fulfil their assembly-line needs, test new prototype solutions, provide technical expertise, build innovations, and enter new markets. With the acquisition of the award-winning patented Recyclamine technology in 2019, Advanced Materials has entered the vitality dimension with vigour.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eSulphites Division\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eAditya Birla Chemicals’ (Thailand) Sulphites Division is the largest producer of powdered Sulphites in the world and offers products like sodium sulphite, sodium metabisulphite, catalysed sodium sulphite, to various industries and applications like mining, water treatment, pulp \u0026amp; paper, etc.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eChlor Alkali Division\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Chlor Alkali Division (CAD) of ABCTL serves as raw material for Aditya Birla Group’s other businesses in Thailand, besides being the largest exporter of chlorine to ASEAN and Australia regions.\u003c/p\u003e","map_link":null,"stock_name":null,"stock_sequence":null,"publishedAt":"2024-01-12T05:55:06.276Z","market_cap":null},"topic":{"id":611,"title":"Sustainability","slug":"sustainability","createdAt":"2023-12-08T03:00:40.215Z","updatedAt":"2023-12-08T04:33:56.601Z","locale":"en"},"thumbnail":{"id":3476,"name":"father-and-daughter-on-stand-up-paddle-boards.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_father_and_daughter_on_stand_up_paddle_boards_e5996dc6d5.webp","hash":"thumbnail_father_and_daughter_on_stand_up_paddle_boards_e5996dc6d5","mime":"image/webp","name":"thumbnail_father-and-daughter-on-stand-up-paddle-boards.webp","path":null,"size":5.87,"width":223,"height":156,"sizeInBytes":5866}},"hash":"father_and_daughter_on_stand_up_paddle_boards_e5996dc6d5","ext":".webp","mime":"image/webp","size":72.55,"url":"/uploads/father_and_daughter_on_stand_up_paddle_boards_e5996dc6d5.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-03-29T06:33:33.123Z","updatedAt":"2025-03-29T06:33:33.123Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMklEQVR4nAEnANj/AMrU3fr8/+3z877K0gBMWmBacoEcNUUACRcARlNXlJyfZnJ4M0JJuhwSdDTVF3kAAAAASUVORK5CYII="},"seo":{"id":36059,"title":"ABG’s Eco-Friendly Green Wave Surfboards: A Sustainable Future","description":"Aditya Birla Group’s Recyclamine surfboards reduce waste and pollution, offering a greener future for surfers and the planet."},"localizations":[{"id":6643,"title":"冲浪板能否更具可持续性？","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003e逐浪向绿 / 冲浪板能否更具可持续性？\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003e采用可回收胺（一种环保型环氧树脂）制作的冲浪板，助力守护海洋，抵御海洋污染。\u003c/strong\u003e\u003c/p\u003e\u003cp\u003e冲浪者热衷于与大自然亲密接触。因而，保护他们常置身其中的海洋环境，与他们的切身利益息息相关。然而矛盾的是，冲浪装备在很大程度上依赖化工产业。除了在生产过程中会排放有害废弃物，这些冲浪板在使用寿命终结时也难以回收利用。冲浪板常被视作生态危害产品，因其生产方式不可持续，且在废弃后会向海洋或垃圾填埋场释放污染物。\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e环境足迹\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003e一块标准冲浪板的使用周期约为五年。 \u0026nbsp;若保养得当，其使用寿命可适当延长。然而，冲浪板最终会因日晒、沙蚀和水浸而损坏，届时只能将其丢弃。遗憾的是，这类冲浪板既无法进行生物降解，也不能回收再利用。\u0026nbsp;\u003c/p\u003e\u003cp\u003e传统冲浪板由聚氨酯泡沫或玻璃纤维等材料制成，采用的是热固性复合材料，这是一种主流工程材料，被广泛应用于包括运动器材在内的众多领域。 \u0026nbsp;大多数标准冲浪板重约 6 磅，生产过程中预估会产生 10 磅废料，几乎是冲浪板自身重量的两倍。生产过程及报废处理阶段所累积的废料，加剧了全球生态与环境危机。 \u0026nbsp;\u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e不断高涨的垃圾潮\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e尽管这些影响对许多人而言或许并不明显，但海洋中的塑料垃圾却日益触目惊心。回收冲浪板的隐患—那些宣称以环保方式制造、旨在减少废弃物的回收冲浪板，却会产生塑料碎屑与残渣，这些物质会向空气和水体中释放有毒化学物质。由微珠制成的冲浪板，不仅会导致海洋生物死亡、使珊瑚礁白化，还会加剧海洋和海滩的污染程度。\u0026nbsp;\u003c/p\u003e\u003cp\u003e即便采用回收塑料、竹子及其他可生物降解材料制作的环保型可持续冲浪板，同样存在问题，比如在其使用寿命终结时，如何进行安全处置。\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e绿色浪潮涌动\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eAditya Birla Group的可回收胺专利技术，彰显了集团守护地球的坚定决心。\u003cstrong\u003e凭借可回收胺技术，成功打造出全球首批真正意义上可回收的滑雪板、冲浪板与皮划艇。\u003c/strong\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e可回收胺由Aditya Birla Advanced Materials研制生产，是一项具有变革性的技术，它将独特的环氧树脂、固化剂，与在交联点处精心设计的裂解点相结合，赋予原本不可回收的热固性复合材料全新的生命力。\u0026nbsp;\u003c/p\u003e\u003cp\u003e借助这一工艺，能够实现对碳纤维、玻璃纤维以及塑料等增强组件的回收。热固性复合材料可通过靶向回收流程，转化为热塑性塑料。这使得复合材料的各个组件能够持续被回收、再利用以及重新规划用途。对生产废料以及使用寿命终结时的复合材料废料进行回收，不仅能够降低碳足迹，还为构建更健康、更具可持续性的未来奠定了基础。\u0026nbsp;\u003c/p\u003e\u003cp\u003e可回收胺的前沿树脂技术催生了全球首批完全可回收的冲浪板，这一创新成果在 2020 年荣获 JEC 创新奖。\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Group正携手顶尖水上运动品牌，共同开发具备内置报废处理解决方案的完全可回收复合材料产品。此举契合集团向善的力量理念，也是集团通过审慎决策，为规划可持续未来所付诸的努力。\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e环保型环氧树脂冲浪板与标准塑料冲浪板对环境的影响对比\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e碳足迹减少 30%\u003c/li\u003e\u003cli\u003e生产废料减少 26%\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-08T10:31:08.575Z","updatedAt":"2025-04-08T10:52:49.367Z","publishedAt":"2025-04-08T10:47:10.656Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"逐浪向绿 / 冲浪板能否更具可持续性？\n采用可回收胺（一种环保型环氧树脂）制作的冲浪板，助力守护海洋，抵御海洋污染。\n冲浪者热衷于与大自然亲密接触。因而，保护他们常置身其中的海洋环境，与他们的切身利益息息相关。然而矛盾的是，冲浪装备在很大程度上依赖化工产业。除了在生产过程中会排放有害废弃物，这些冲浪板在使用寿命终结时也难以回收利用。冲浪板常被视作生态危害产品，因其生产方式不可持续，且在废弃后会向海洋或垃圾填埋场释放污染物。 \n环境足迹\n一块标准冲浪板的使用周期约为五年。 若保养得当，其使用寿命可适当延长。然而，冲浪板最终会因日晒、沙蚀和水浸而损坏，届时只能将其丢弃。遗憾的是，这类冲浪板既无法进行生物降解，也不能回收再利用。 \n传统冲浪板由聚氨酯泡沫或玻璃纤维等材料制成，采用的是热固性复合材料，这是一种主流工程材料，被广泛应用于包括运动器材在内的众多领域。 大多数标准冲浪板重约 6 磅，生产过程中预估会产生 10 磅废料，几乎是冲浪板自身重量的两倍。生产过程及报废处理阶段所累积的废料，加剧了全球生态与环境危机。 \n不断高涨的垃圾潮\n尽管这些影响对许多人而言或许并不明显，但海洋中的塑料垃圾却日益触目惊心。回收冲浪板的隐患—那些宣称以环保方式制造、旨在减少废弃物的回收冲浪板，却会产生塑料碎屑与残渣，这些物质会向空气和水体中释放有毒化学物质。由微珠制成的冲浪板，不仅会导致海洋生物死亡、使珊瑚礁白化，还会加剧海洋和海滩的污染程度。 \n即便采用回收塑料、竹子及其他可生物降解材料制作的环保型可持续冲浪板，同样存在问题，比如在其使用寿命终结时，如何进行安全处置。 \n \n绿色浪潮涌动\nAditya Birla Group的可回收胺专利技术，彰显了集团守护地球的坚定决心。凭借可回收胺技术，成功打造出全球首批真正意义上可回收的滑雪板、冲浪板与皮划艇。 \n可回收胺由Aditya Birla Advanced Materials研制生产，是一项具有变革性的技术，它将独特的环氧树脂、固化剂，与在交联点处精心设计的裂解点相结合，赋予原本不可回收的热固性复合材料全新的生命力。 \n借助这一工艺，能够实现对碳纤维、玻璃纤维以及塑料等增强组件的回收。热固性复合材料可通过靶向回收流程，转化为热塑性塑料。这使得复合材料的各个组件能够持续被回收、再利用以及重新规划用途。对生产废料以及使用寿命终结时的复合材料废料进行回收，不仅能够降低碳足迹，还为构建更健康、更具可持续性的未来奠定了基础。 \n可回收胺的前沿树脂技术催生了全球首批完全可回收的冲浪板，这一创新成果在 2020 年荣获 JEC 创新奖。 \nAditya Birla Group正携手顶尖水上运动品牌，共同开发具备内置报废处理解决方案的完全可回收复合材料产品。此举契合集团向善的力量理念，也是集团通过审慎决策，为规划可持续未来所付诸的努力。\n环保型环氧树脂冲浪板与标准塑料冲浪板对环境的影响对比 \n碳足迹减少 30%\n生产废料减少 26%","separate_html":false},{"id":6641,"title":"กระดานโต้คลื่นจะมีความยั่งยืนมากขึ้นได้หรือไม่","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eการโต้คลื่นที่ดี/กระดานโต้คลื่นจะยั่งยืนมากขึ้นได้หรือไม่\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eกระดานโต้คลื่นที่ใช้เทคโนโลยี Recyclamine ซึ่งเป็นอีพ็อกซี่เรซินที่เป็นมิตรต่อสิ่งแวดล้อม ช่วยให้มหาสมุทรปลอดภัยจากมลพิษทางทะเล\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eนักโต้คลื่นคือผู้คนที่ชื่นชอบการได้สัมผัสกับธรรมชาติโดยตรง ดังนั้นจึงเป็นประโยชน์สูงสุดในการปกป้องสิ่งแวดล้อมที่พวกเขาใช้เวลาส่วนใหญ่นั่นก็คือในมหาสมุทร ฟังดูเหมือนจะขัดกัน อุปกรณ์ที่พวกเขาใช้นั้นต้องพึ่งพาอุตสาหกรรมปิโตรเคมีเป็นหลัก นอกจากจะปล่อยขยะอันตรายออกมาระหว่างการผลิตแล้ว ยังไม่สามารถนำกระดานโต้คลื่นเหล่านี้ไปแปรใช้ใหม่ได้เมื่อหมดอายุการใช้งาน บ่อยครั้งที่กระดานโต้คลื่นถือว่าเป็นผลิตภัณฑ์ที่ไม่เป็นมิตรต่อสิ่งแวดล้อม เกิดจากแนวปฏิบัติที่ไม่ยั่งยืนและการชะล้างสารมลพิษลงไปในทะเลหรือหลุมฝังกลบเมื่อกำจัดทิ้ง \u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eรอยเท้าด้านสิ่งแวดล้อม\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eวงจรชีวิตตามมาตรฐานของกระดานโต้คลื่นอยู่ที่ประมาณห้าปี \u0026nbsp;ด้วยการบำรุงรักษาที่เหมาะสม สามารถทำให้กระดานโต้คลื่นมีอายุการใช้งานยาวนานขึ้นเล็กน้อยได้ อย่างไรก็ตาม ในท้ายที่สุด กระดานโต้คลื่นก็จะเสื่อมสภาพเกิดความเสียหายจากแสงแดด ทรายและน้ำ และต้องถูกกำจัดทิ้ง เป็นที่น่าเสียดายที่กระดานโต้คลื่นเหล่านี้ไม่สามารถย่อยสลายทางชีวภาพหรือนำไปแปรใช้ใหม่ได้\u0026nbsp;\u0026nbsp;\u003cbr\u003eกระดานโต้คลื่น ผลิตจากวัสดุดั้งเดิม เช่น โพลียูรีเทนโฟมหรือไฟเบอร์กลาส ใช้วัสดุคอมโพสิตเทอร์โมเซ็ต ซึ่งเป็นวัสดุวิศวกรรมชั้นนำที่มีการนำไปใช้งานหลากหลายรวมถึงอุปกรณ์กีฬา \u0026nbsp; กระดานโต้คลื่นมาตรฐานส่วนใหญ่ที่มีน้ำหนักประมาณ 6 ปอนด์จะผลิตวัสดุเหลือใช้ประมาณ 10 ปอนด์ ซึ่งมีน้ำหนักเกือบสองเท่าของกระดานโต้คลื่น วัสดุเหลือใช้ที่สะสมระหว่างกระบวนการผลิตและสิ้นสุดอายุการใช้งานจะเพิ่มวิกฤตทางนิเวศวิทยาและสิ่งแวดล้อมทั่วโลก \u0026nbsp; \u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eขยะที่เพิ่มสูงขึ้น\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eในขณะที่ประชากรส่วนใหญ่อาจมองไม่เห็นผลกระทบเหล่านี้ สิ่งที่จะกลายเป็นที่มองเห็นได้มากขึ้นก็คือขยะพลาสติกในมหาสมุทรของโลก กระดานโต้คลื่นรีไซเคิลผลิตจากวัสดุที่เป็นมิตรกับสิ่งแวดล้อมตามที่คาดคะเนเพื่อลดปริมาณขยะ ทิ้งเศษพลาสติกและสิ่งตกค้างที่ทำให้เกิดสารเคมีที่เป็นพิษต่ออากาศและน้ำไว้ กระดานโต้คลื่นที่ผลิตจากไมโครบีดส์จะทำให้สิ่งมีชีวิตในทะเลตาย ทำให้เกิดแนวปะการังฟอกขาวและเพิ่มมลพิษในมหาสมุทรและชายหาด\u0026nbsp;\u003c/p\u003e\u003cp\u003eแม้แต่ผลิตภัณฑ์ที่เป็นมิตรกับสิ่งแวดล้อมและยั่งยืน เช่น กระดานโต้คลื่นที่ผลิตจากพลาสติกรีไซเคิล ไม้ไผ่และวัสดุที่ย่อยสลายได้ทางชีวภาพอื่น ๆ ก็มาพร้อมกับปัญหาในตัว เช่น วิธีการกำจัดทิ้งอย่างปลอดภัยเมื่อหมดอายุการใช้งาน\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eกระแสเทคโนโลยีเพื่อสิ่งแวดล้อมที่ดียิ่งขึ้น\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eเทคโนโลยี Recyclamine ที่ได้รับการจดสิทธิบัตรของ Aditya Birla Group เป็นตัวชี้วัดพันธกิจในการปกป้องโลกของกลุ่มบริษัท \u003cstrong\u003eเทคโนโลยี Recyclamine ประสบความสำเร็จในผลิตสกี กระดานโต้คลื่นและเรือคายัคที่สามารถนำมาแปรใช้ใหม่ได้อย่างแท้จริงเป็นครั้งแรกของโลก\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eRecyclamine ผลิตโดย Aditya Birla Advanced Materials เป็นเทคโนโลยีที่ปฏิวัติวงการที่ช่วยชุบชีวิตใหม่ให้กับวัสดุคอมโพสิตเทอร์โมเซ็ตที่ไม่สามารถแปรใช้ใหม่ได้ โดยการผสานรวมอีพ็อกซี่เรซินชนิดพิเศษกับสารทำปฏิกิริยายางคงรูปด้วยจุดตัดที่ออกแบบมาอย่างพิถีพิถัน ณ จุดเชื่อมโยงข้าม\u0026nbsp;\u003c/p\u003e\u003cp\u003eกระบวนการนี้ช่วยให้สามารถกู้คืนส่วนประกอบเสริมแรง เช่น คาร์บอนไฟเบอร์ เส้นใยแก้วและพลาสติกได้ คอมโพสิตเทอร์โมเซ็ตจะถูกแปลงเป็นเทอร์โมพลาสติกผ่านกระบวนการรีไซเคิลที่กำหนดเป้าหมาย ซึ่งจะช่วยให้สามารถกู้คืนมา ใช้ซ้ำและปรับแต่งส่วนประกอบทั้งหมดของคอมโพสิตขึ้นใหม่ได้อย่างต่อเนื่อง การรีไซเคิลของเสียจากการผลิตและขยะจากวัสดุคอมโพสิตที่หมดอายุการใช้งานไม่เพียงช่วยลดคาร์บอนฟุตพริ้นท์เท่านั้นแต่ยังปูทางสู่อนาคตที่มีสุขภาพดีและยั่งยืนยิ่งขึ้นอีกด้วย\u0026nbsp;\u003c/p\u003e\u003cp\u003eเรซินที่ทันสมัยของ Recylamine ช่วยให้กระดานโต้คลื่นถูกนำมาแปรใช้ใหม่ได้อย่างสมบูรณ์เป็นครั้งแรกของโลก ถือเป็นนวัตกรรมที่ได้รับการยอมรับจาก JEC Innovation Award ในปี ค.ศ. 2020\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Group ร่วมมือกับแบรนด์กีฬาทางน้ำชั้นนำในการพัฒนาผลิตภัณฑ์คอมโพสิตที่สามารถนำไปแปรใช้ใหม่ได้อย่างสมบูรณ์ด้วยโซลูชันที่สิ้นอายุการใช้งานในตัว ถือเป็นการรักษาแนวคิดตราสินค้าของกลุ่มบริษัทซึ่งก็คือ \u003ca href=\"/th/a-force-for-good/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eกำลังใจเพื่อความดี\u003c/a\u003e และความพยายามในการร่างอนาคตที่ยั่งยืนผ่านทางเลือกที่รอบคอบ\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eผลกระทบต่อสิ่งแวดล้อมของกระดานโต้คลื่นจากอีพ็อกซี่เรซินที่เป็นมิตรกับสิ่งแวดล้อมเทียบกับกระดานโต้คลื่นโพลีมาตรฐาน\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003eลดคาร์บอนฟุตพริ้นท์ลง 30%\u003c/li\u003e\u003cli\u003eวัสดุเหลือใช้ในการผลิตน้อยลง 26%\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-08T07:04:30.656Z","updatedAt":"2025-04-08T10:52:49.414Z","publishedAt":"2025-04-08T07:23:39.233Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"การโต้คลื่นที่ดี/กระดานโต้คลื่นจะยั่งยืนมากขึ้นได้หรือไม่\nกระดานโต้คลื่นที่ใช้เทคโนโลยี Recyclamine ซึ่งเป็นอีพ็อกซี่เรซินที่เป็นมิตรต่อสิ่งแวดล้อม ช่วยให้มหาสมุทรปลอดภัยจากมลพิษทางทะเล\n\nนักโต้คลื่นคือผู้คนที่ชื่นชอบการได้สัมผัสกับธรรมชาติโดยตรง ดังนั้นจึงเป็นประโยชน์สูงสุดในการปกป้องสิ่งแวดล้อมที่พวกเขาใช้เวลาส่วนใหญ่นั่นก็คือในมหาสมุทร ฟังดูเหมือนจะขัดกัน อุปกรณ์ที่พวกเขาใช้นั้นต้องพึ่งพาอุตสาหกรรมปิโตรเคมีเป็นหลัก นอกจากจะปล่อยขยะอันตรายออกมาระหว่างการผลิตแล้ว ยังไม่สามารถนำกระดานโต้คลื่นเหล่านี้ไปแปรใช้ใหม่ได้เมื่อหมดอายุการใช้งาน บ่อยครั้งที่กระดานโต้คลื่นถือว่าเป็นผลิตภัณฑ์ที่ไม่เป็นมิตรต่อสิ่งแวดล้อม เกิดจากแนวปฏิบัติที่ไม่ยั่งยืนและการชะล้างสารมลพิษลงไปในทะเลหรือหลุมฝังกลบเมื่อกำจัดทิ้ง \n\nรอยเท้าด้านสิ่งแวดล้อม\n\nวงจรชีวิตตามมาตรฐานของกระดานโต้คลื่นอยู่ที่ประมาณห้าปี ด้วยการบำรุงรักษาที่เหมาะสม สามารถทำให้กระดานโต้คลื่นมีอายุการใช้งานยาวนานขึ้นเล็กน้อยได้ อย่างไรก็ตาม ในท้ายที่สุด กระดานโต้คลื่นก็จะเสื่อมสภาพเกิดความเสียหายจากแสงแดด ทรายและน้ำ และต้องถูกกำจัดทิ้ง เป็นที่น่าเสียดายที่กระดานโต้คลื่นเหล่านี้ไม่สามารถย่อยสลายทางชีวภาพหรือนำไปแปรใช้ใหม่ได้ \n\nกระดานโต้คลื่น ผลิตจากวัสดุดั้งเดิม เช่น โพลียูรีเทนโฟมหรือไฟเบอร์กลาส ใช้วัสดุคอมโพสิตเทอร์โมเซ็ต ซึ่งเป็นวัสดุวิศวกรรมชั้นนำที่มีการนำไปใช้งานหลากหลายรวมถึงอุปกรณ์กีฬา กระดานโต้คลื่นมาตรฐานส่วนใหญ่ที่มีน้ำหนักประมาณ 6 ปอนด์จะผลิตวัสดุเหลือใช้ประมาณ 10 ปอนด์ ซึ่งมีน้ำหนักเกือบสองเท่าของกระดานโต้คลื่น วัสดุเหลือใช้ที่สะสมระหว่างกระบวนการผลิตและสิ้นสุดอายุการใช้งานจะเพิ่มวิกฤตทางนิเวศวิทยาและสิ่งแวดล้อมทั่วโลก \n\nขยะที่เพิ่มสูงขึ้น\n\nในขณะที่ประชากรส่วนใหญ่อาจมองไม่เห็นผลกระทบเหล่านี้ สิ่งที่จะกลายเป็นที่มองเห็นได้มากขึ้นก็คือขยะพลาสติกในมหาสมุทรของโลก กระดานโต้คลื่นรีไซเคิลผลิตจากวัสดุที่เป็นมิตรกับสิ่งแวดล้อมตามที่คาดคะเนเพื่อลดปริมาณขยะ ทิ้งเศษพลาสติกและสิ่งตกค้างที่ทำให้เกิดสารเคมีที่เป็นพิษต่ออากาศและน้ำไว้ กระดานโต้คลื่นที่ผลิตจากไมโครบีดส์จะทำให้สิ่งมีชีวิตในทะเลตาย ทำให้เกิดแนวปะการังฟอกขาวและเพิ่มมลพิษในมหาสมุทรและชายหาด \n\nแม้แต่ผลิตภัณฑ์ที่เป็นมิตรกับสิ่งแวดล้อมและยั่งยืน เช่น กระดานโต้คลื่นที่ผลิตจากพลาสติกรีไซเคิล ไม้ไผ่และวัสดุที่ย่อยสลายได้ทางชีวภาพอื่น ๆ ก็มาพร้อมกับปัญหาในตัว เช่น วิธีการกำจัดทิ้งอย่างปลอดภัยเมื่อหมดอายุการใช้งาน \n \nกระแสเทคโนโลยีเพื่อสิ่งแวดล้อมที่ดียิ่งขึ้น\n\nเทคโนโลยี Recyclamine ที่ได้รับการจดสิทธิบัตรของ Aditya Birla Group เป็นตัวชี้วัดพันธกิจในการปกป้องโลกของกลุ่มบริษัท เทคโนโลยี Recyclamine ประสบความสำเร็จในผลิตสกี กระดานโต้คลื่นและเรือคายัคที่สามารถนำมาแปรใช้ใหม่ได้อย่างแท้จริงเป็นครั้งแรกของโลก \n\nRecyclamine ผลิตโดย Aditya Birla Advanced Materials เป็นเทคโนโลยีที่ปฏิวัติวงการที่ช่วยชุบชีวิตใหม่ให้กับวัสดุคอมโพสิตเทอร์โมเซ็ตที่ไม่สามารถแปรใช้ใหม่ได้ โดยการผสานรวมอีพ็อกซี่เรซินชนิดพิเศษกับสารทำปฏิกิริยายางคงรูปด้วยจุดตัดที่ออกแบบมาอย่างพิถีพิถัน ณ จุดเชื่อมโยงข้าม \nกระบวนการนี้ช่วยให้สามารถกู้คืนส่วนประกอบเสริมแรง เช่น คาร์บอนไฟเบอร์ เส้นใยแก้วและพลาสติกได้ คอมโพสิตเทอร์โมเซ็ตจะถูกแปลงเป็นเทอร์โมพลาสติกผ่านกระบวนการรีไซเคิลที่กำหนดเป้าหมาย ซึ่งจะช่วยให้สามารถกู้คืนมา ใช้ซ้ำและปรับแต่งส่วนประกอบทั้งหมดของคอมโพสิตขึ้นใหม่ได้อย่างต่อเนื่อง การรีไซเคิลของเสียจากการผลิตและขยะจากวัสดุคอมโพสิตที่หมดอายุการใช้งานไม่เพียงช่วยลดคาร์บอนฟุตพริ้นท์เท่านั้นแต่ยังปูทางสู่อนาคตที่มีสุขภาพดีและยั่งยืนยิ่งขึ้นอีกด้วย \n\nเรซินที่ทันสมัยของ Recylamine ช่วยให้กระดานโต้คลื่นถูกนำมาแปรใช้ใหม่ได้อย่างสมบูรณ์เป็นครั้งแรกของโลก ถือเป็นนวัตกรรมที่ได้รับการยอมรับจาก JEC Innovation Award ในปี ค.ศ. 2020 \nAditya Birla Group ร่วมมือกับแบรนด์กีฬาทางน้ำชั้นนำในการพัฒนาผลิตภัณฑ์คอมโพสิตที่สามารถนำไปแปรใช้ใหม่ได้อย่างสมบูรณ์ด้วยโซลูชันที่สิ้นอายุการใช้งานในตัว ถือเป็นการรักษาแนวคิดตราสินค้าของกลุ่มบริษัทซึ่งก็คือ กำลังใจเพื่อความดี และความพยายามในการร่างอนาคตที่ยั่งยืนผ่านทางเลือกที่รอบคอบ\n\nผลกระทบต่อสิ่งแวดล้อมของกระดานโต้คลื่นจากอีพ็อกซี่เรซินที่เป็นมิตรกับสิ่งแวดล้อมเทียบกับกระดานโต้คลื่นโพลีมาตรฐาน \nลดคาร์บอนฟุตพริ้นท์ลง 30%\nวัสดุเหลือใช้ในการผลิตน้อยลง 26%","separate_html":false},{"id":6639,"title":"As pranchas de surf podem tornar-se mais sustentáveis?","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eSurfar a boa onda/ As pranchas de surf podem tornar-se mais sustentáveis?\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAs pranchas de surf que utilizam reciclamina, uma resina epóxi amiga do ambiente, estão a ajudar a salvar os oceanos da poluição marinha\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eOs surfistas são pessoas que apreciam o seu contacto direto com a natureza. Pontanto, é do seu interesse proteger o ambiente em que passam grande parte do seu tempo - os oceanos. Paradoxalmente, o equipamento que utilizam está fortemente dependente da indústria petroquímica. Para além dos resíduos perigosos que são libertados durante o fabrico, é também impossível reciclar estas placas no fim da sua vida útil. Muitas vezes, as pranchas de surf são consideradas um produto ecologicamente hostil, produzido através de práticas não sustentáveis e que lixivia poluentes para o mar ou para os aterros sanitários quando eliminadas. \u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003ePegada ambiental\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eO ciclo de vida de uma prancha de surf normal é de cerca de cinco anos. \u0026nbsp;Com uma manutenção adequada, uma prancha de surf pode durar um pouco mais. No entanto, a prancha acaba por se deteriorar devido aos danos causados pelo sol, areia e água e tem de ser eliminada. Infelizmente, estas pranchas não são biodegradáveis ou recicláveis.\u0026nbsp;\u003c/p\u003e\u003cp\u003eTradicionalmente fabricadas a partir de materiais como a espuma de poliuretano ou a fibra de vidro, as pranchas de surf utilizam compósitos termoendurecíveis, um material de engenharia líder que é utilizado numa grande variedade de aplicações, incluindo equipamento desportivo. \u0026nbsp;A maior parte das pranchas de surf normais, que pesam cerca de 2,5 kg, produzem cerca de 4,5 kg de resíduos, quase o dobro do peso da prancha. Os resíduos acumulados durante os processos de fabrico e de fim de vida contribuem para as crises ecológicas e ambientais em todo o mundo. \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cstrong\u003eUma maré crescente de resíduos\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEmbora estes efeitos sejam talvez invisíveis para um grande segmento da população, o que está a tornar-se cada vez mais visível são os resíduos de plástico nos oceanos do mundo. As pranchas de surf recicladas - feitas de uma forma supostamente ecológica para reduzir os resíduos - deixam para trás restos de plástico e resíduos que libertam químicos tóxicos para o ar e para a água. As pranchas de surf fabricadas com microesferas matam a vida marinha, branqueiam os recifes de coral e contribuem para a poluição dos oceanos e das praias.\u0026nbsp;\u003c/p\u003e\u003cp\u003eMesmo outros produtos sustentáveis e amigos do ambiente, como os painéis feitos de plástico reciclado, bambu e outros materiais biodegradáveis, têm o seu próprio conjunto de problemas, como a forma de os eliminar em segurança no fim da sua vida útil.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eA onda mais ecológica\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eA tecnologia patenteada Recyclamine do Aditya Birla Group é uma medida do seu compromisso para com a proteção do planeta. \u003cstrong\u003eA Recyclamine conseguiu criar os primeiros esquis, pranchas de surf e caiaques verdadeiramente recicláveis do mundo. \u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eFabricado pela Aditya Birla Advanced Materials, a Recyclamine é uma tecnologia revolucionária que dá uma nova vida aos compósitos termoendurecíveis não recicláveis, integrando resinas epóxi únicas e agentes de cura com pontos de clivagem meticulosamente desenvolvidos em locais de ligação cruzada.\u0026nbsp;\u003c/p\u003e\u003cp\u003eEste processo permite a recuperação de componentes de reforço como a fibra de carbono, a fibra de vidro e o plástico. Os compósitos termoendurecíveis são convertidos em termoplásticos através de um processo de reciclagem direcionado. Isto permite a recuperação contínua, a reutilização e o reaproveitamento de todos os componentes do compósito. A reciclagem de resíduos de fabrico e de resíduos de compósitos em fim de vida não só reduz a pegada de carbono, como também abre caminho a um futuro mais saudável e sustentável.\u0026nbsp;\u003c/p\u003e\u003cp\u003eA resina de ponta da Recylamine permitiu a criação das primeiras pranchas de surf totalmente recicláveis do mundo, uma inovação que foi reconhecida com o Prémio de Inovação JEC em 2020.\u0026nbsp;\u003c/p\u003e\u003cp\u003eO Aditya Birla Group está a colaborar com as principais marcas de desportos aquáticos para desenvolver produtos compostos totalmente recicláveis com uma solução integrada de fim de vida. Isto está de acordo com o mantra do Grupo - \u003ca href=\"/pt/a-force-for-good/\"\u003eUma Força para o Bem\u003c/a\u003e - e os seus esforços para criar um futuro sustentável através de escolhas conscientes.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eImpacto ambiental de uma prancha de surf ecológica à base de resina epóxi versus uma prancha de surf normal em poliéster\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003ePegada de carbono 30% menor\u003c/li\u003e\u003cli\u003e26% menos resíduos no fabrico\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-08T05:44:31.769Z","updatedAt":"2025-04-08T10:52:49.432Z","publishedAt":"2025-04-08T05:58:22.420Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Surfar a boa onda/ As pranchas de surf podem tornar-se mais sustentáveis?\n\nAs pranchas de surf que utilizam reciclamina, uma resina epóxi amiga do ambiente, estão a ajudar a salvar os oceanos da poluição marinha\n\nOs surfistas são pessoas que apreciam o seu contacto direto com a natureza. Pontanto, é do seu interesse proteger o ambiente em que passam grande parte do seu tempo - os oceanos. Paradoxalmente, o equipamento que utilizam está fortemente dependente da indústria petroquímica. Para além dos resíduos perigosos que são libertados durante o fabrico, é também impossível reciclar estas placas no fim da sua vida útil. Muitas vezes, as pranchas de surf são consideradas um produto ecologicamente hostil, produzido através de práticas não sustentáveis e que lixivia poluentes para o mar ou para os aterros sanitários quando eliminadas. \n\nPegada ambiental\n\nO ciclo de vida de uma prancha de surf normal é de cerca de cinco anos. Com uma manutenção adequada, uma prancha de surf pode durar um pouco mais. No entanto, a prancha acaba por se deteriorar devido aos danos causados pelo sol, areia e água e tem de ser eliminada. Infelizmente, estas pranchas não são biodegradáveis ou recicláveis. \n\nTradicionalmente fabricadas a partir de materiais como a espuma de poliuretano ou a fibra de vidro, as pranchas de surf utilizam compósitos termoendurecíveis, um material de engenharia líder que é utilizado numa grande variedade de aplicações, incluindo equipamento desportivo. A maior parte das pranchas de surf normais, que pesam cerca de 2,5 kg, produzem cerca de 4,5 kg de resíduos, quase o dobro do peso da prancha. Os resíduos acumulados durante os processos de fabrico e de fim de vida contribuem para as crises ecológicas e ambientais em todo o mundo. \n\nUma maré crescente de resíduos\n\nEmbora estes efeitos sejam talvez invisíveis para um grande segmento da população, o que está a tornar-se cada vez mais visível são os resíduos de plástico nos oceanos do mundo. As pranchas de surf recicladas - feitas de uma forma supostamente ecológica para reduzir os resíduos - deixam para trás restos de plástico e resíduos que libertam químicos tóxicos para o ar e para a água. As pranchas de surf fabricadas com microesferas matam a vida marinha, branqueiam os recifes de coral e contribuem para a poluição dos oceanos e das praias. \n\nMesmo outros produtos sustentáveis e amigos do ambiente, como os painéis feitos de plástico reciclado, bambu e outros materiais biodegradáveis, têm o seu próprio conjunto de problemas, como a forma de os eliminar em segurança no fim da sua vida útil. \n\nA onda mais ecológica\n\nA tecnologia patenteada Recyclamine do Aditya Birla Group é uma medida do seu compromisso para com a proteção do planeta. A Recyclamine conseguiu criar os primeiros esquis, pranchas de surf e caiaques verdadeiramente recicláveis do mundo. \n\nFabricado pela Aditya Birla Advanced Materials, a Recyclamine é uma tecnologia revolucionária que dá uma nova vida aos compósitos termoendurecíveis não recicláveis, integrando resinas epóxi únicas e agentes de cura com pontos de clivagem meticulosamente desenvolvidos em locais de ligação cruzada. \n\nEste processo permite a recuperação de componentes de reforço como a fibra de carbono, a fibra de vidro e o plástico. Os compósitos termoendurecíveis são convertidos em termoplásticos através de um processo de reciclagem direcionado. Isto permite a recuperação contínua, a reutilização e o reaproveitamento de todos os componentes do compósito. A reciclagem de resíduos de fabrico e de resíduos de compósitos em fim de vida não só reduz a pegada de carbono, como também abre caminho a um futuro mais saudável e sustentável. \n\nA resina de ponta da Recylamine permitiu a criação das primeiras pranchas de surf totalmente recicláveis do mundo, uma inovação que foi reconhecida com o Prémio de Inovação JEC em 2020. \n\nO Aditya Birla Group está a colaborar com as principais marcas de desportos aquáticos para desenvolver produtos compostos totalmente recicláveis com uma solução integrada de fim de vida. Isto está de acordo com o mantra do Grupo -Uma Força para o Bem - e os seus esforços para criar um futuro sustentável através de escolhas conscientes.\n\nImpacto ambiental de uma prancha de surf ecológica à base de resina epóxi versus uma prancha de surf normal em poliéster \n\nPegada de carbono 30% menor\n26% menos resíduos no fabrico","separate_html":false},{"id":6637,"title":"Les planches de surf peuvent-elles devenir plus durables ?","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eSurfer sur la bonne vague/ Les planches de surf peuvent-elles devenir plus durables ?\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eLes planches de surf qui utilisent la recyclamine, une résine époxy écologique, contribuent à sauver les océans de la pollution marine\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eLes surfeurs sont des personnes qui apprécient le contact direct avec la nature. Il est donc dans leur intérêt de protéger l'environnement dans lequel ils passent une grande partie de leur temps: les océans. Paradoxalement, les équipements qu'ils utilisent dépendent fortement de l'industrie pétrochimique. Outre les déchets dangereux rejetés lors de la fabrication, il est également impossible de recycler ces planches en fin de vie. Les planches de surf sont souvent considérées comme des produits écologiquement hostiles, issus de pratiques non durables et rejetant des polluants dans la mer ou dans les décharges lorsqu'elles sont mises au rebut. \u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eEmpreinte environnementale\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eLe cycle de vie d'une planche de surf standard est d'environ cinq ans. \u0026nbsp;Un bon entretien permet de prolonger la durée de vie d'une planche de surf. Toutefois, à terme, la planche se détériore sous l'effet du soleil, du sable et de l'eau et doit être jetée. Malheureusement, ces planches ne sont ni biodégradables ni recyclables.\u0026nbsp;\u0026nbsp;\u003cbr\u003eTraditionnellement fabriquées à partir de matériaux tels que la mousse de polyuréthane ou la fibre de verre, les planches de surf utilisent des composites thermodurcissables, un matériau d'ingénierie de premier plan qui est utilisé dans une grande variété d'applications, y compris les équipements sportifs. \u0026nbsp;La plupart des planches de surf standard, qui pèsent environ 6 livres, produisent environ 10 livres de déchets, soit près du double du poids de la planche. Les déchets accumulés au cours des processus de fabrication et de fin de vie aggravent les crises écologiques et environnementales dans le monde. \u0026nbsp; \u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eUne marée montante de déchets\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eSi ces effets sont peut-être invisibles pour une grande partie de la population, ce qui devient de plus en plus visible, ce sont les déchets plastiques dans les océans du monde. Les planches de surf recyclées - fabriquées de manière prétendument écologique pour réduire les déchets - laissent des restes de plastique et des résidus qui libèrent des produits chimiques toxiques dans l'air et dans l'eau. Les planches de surf fabriquées à partir de microbilles tuent la vie marine, décolorent les récifs coralliens et contribuent à la pollution des océans et des plages.\u0026nbsp;\u003c/p\u003e\u003cp\u003eMême d'autres produits écologiques et durables, tels que les planches fabriquées à partir de plastique recyclé, de bambou et d'autres matériaux biodégradables, posent leur propre lot de problèmes, notamment en ce qui concerne la manière de les éliminer en toute sécurité à la fin de leur vie.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e \u0026nbsp;\u003cbr\u003e\u003cstrong\u003eLa vague verte\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eLa technologie brevetée Recyclamine d'Aditya Birla Group témoigne de son engagement en faveur de la protection de la planète. \u003cstrong\u003eRecyclamine a réussi à mettre au point les premiers skis, planches de surf et kayaks véritablement recyclables au monde. \u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eFabriqué par Aditya Birla Advanced Materials, Recyclamine est une technologie révolutionnaire qui redonne vie aux composites thermodurcissables non recyclables, en intégrant des résines époxy uniques et des agents de durcissement avec des points de clivage méticuleusement conçus sur les sites de réticulation.\u0026nbsp;\u003c/p\u003e\u003cp\u003eCe processus permet de récupérer des composants de renforcement tels que la fibre de carbone, la fibre de verre et le plastique. Les composites thermodurcis sont transformés en thermoplastiques par un processus de recyclage ciblé. Cette opération permet de récupérer, de réutiliser et de réaffecter en permanence tous les éléments du composite. Le recyclage des déchets de fabrication et des déchets de composites en fin de vie permet non seulement de réduire l'empreinte carbone, mais aussi d'ouvrir la voie à un avenir plus sain et plus durable.\u0026nbsp;\u003c/p\u003e\u003cp\u003eLa résine de pointe de Recylamine a permis de fabriquer les premières planches de surf entièrement recyclables au monde, une innovation récompensée par le prix de l'innovation JEC en 2020.\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Group collabore avec les principales marques de sports nautiques pour développer des produits composites entièrement recyclables avec une solution intégrée de fin de vie. Cette démarche s'inscrit en droite ligne avc le mantra du groupe - \u003ca href=\"/fr/a-force-for-good/\"\u003eA Force for Good (Une force pour la bien)\u003c/a\u003e - et de ses efforts pour écrire un avenir durable grâce à des choix consciencieux.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eImpact environnemental d'une planche de surf écologique à base de résine époxy par rapport à une planche de surf standard en polyéthylène\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e30% d'empreinte carbone en moins\u003c/li\u003e\u003cli\u003e26% de déchets en moins dans la fabrication\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-07T11:37:12.462Z","updatedAt":"2025-04-08T10:52:49.449Z","publishedAt":"2025-04-07T11:59:52.254Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Surfer sur la bonne vague/ Les planches de surf peuvent-elles devenir plus durables ?\n\nLes planches de surf qui utilisent la recyclamine, une résine époxy écologique, contribuent à sauver les océans de la pollution marine\n\nLes surfeurs sont des personnes qui apprécient le contact direct avec la nature. Il est donc dans leur intérêt de protéger l'environnement dans lequel ils passent une grande partie de leur temps: les océans. Paradoxalement, les équipements qu'ils utilisent dépendent fortement de l'industrie pétrochimique. Outre les déchets dangereux rejetés lors de la fabrication, il est également impossible de recycler ces planches en fin de vie. Les planches de surf sont souvent considérées comme des produits écologiquement hostiles, issus de pratiques non durables et rejetant des polluants dans la mer ou dans les décharges lorsqu'elles sont mises au rebut. \n\nEmpreinte environnementale\n\nLe cycle de vie d'une planche de surf standard est d'environ cinq ans. Un bon entretien permet de prolonger la durée de vie d'une planche de surf. Toutefois, à terme, la planche se détériore sous l'effet du soleil, du sable et de l'eau et doit être jetée. Malheureusement, ces planches ne sont ni biodégradables ni recyclables. \nTraditionnellement fabriquées à partir de matériaux tels que la mousse de polyuréthane ou la fibre de verre, les planches de surf utilisent des composites thermodurcissables, un matériau d'ingénierie de premier plan qui est utilisé dans une grande variété d'applications, y compris les équipements sportifs. La plupart des planches de surf standard, qui pèsent environ 6 livres, produisent environ 10 livres de déchets, soit près du double du poids de la planche. Les déchets accumulés au cours des processus de fabrication et de fin de vie aggravent les crises écologiques et environnementales dans le monde. \n\n\n\nUne marée montante de déchets\n\nSi ces effets sont peut-être invisibles pour une grande partie de la population, ce qui devient de plus en plus visible, ce sont les déchets plastiques dans les océans du monde. Les planches de surf recyclées - fabriquées de manière prétendument écologique pour réduire les déchets - laissent des restes de plastique et des résidus qui libèrent des produits chimiques toxiques dans l'air et dans l'eau. Les planches de surf fabriquées à partir de microbilles tuent la vie marine, décolorent les récifs coralliens et contribuent à la pollution des océans et des plages. \n\nMême d'autres produits écologiques et durables, tels que les planches fabriquées à partir de plastique recyclé, de bambou et d'autres matériaux biodégradables, posent leur propre lot de problèmes, notamment en ce qui concerne la manière de les éliminer en toute sécurité à la fin de leur vie. \n\n \nLa vague verte\n\nLa technologie brevetée Recyclamine d'Aditya Birla Group témoigne de son engagement en faveur de la protection de la planète. Recyclamine a réussi à mettre au point les premiers skis, planches de surf et kayaks véritablement recyclables au monde. \n\nFabriqué par Aditya Birla Advanced Materials, Recyclamine est une technologie révolutionnaire qui redonne vie aux composites thermodurcissables non recyclables, en intégrant des résines époxy uniques et des agents de durcissement avec des points de clivage méticuleusement conçus sur les sites de réticulation. \n\nCe processus permet de récupérer des composants de renforcement tels que la fibre de carbone, la fibre de verre et le plastique. Les composites thermodurcis sont transformés en thermoplastiques par un processus de recyclage ciblé. Cette opération permet de récupérer, de réutiliser et de réaffecter en permanence tous les éléments du composite. Le recyclage des déchets de fabrication et des déchets de composites en fin de vie permet non seulement de réduire l'empreinte carbone, mais aussi d'ouvrir la voie à un avenir plus sain et plus durable. \n\nLa résine de pointe de Recylamine a permis de fabriquer les premières planches de surf entièrement recyclables au monde, une innovation récompensée par le prix de l'innovation JEC en 2020. \n\nAditya Birla Group collabore avec les principales marques de sports nautiques pour développer des produits composites entièrement recyclables avec une solution intégrée de fin de vie. Cette démarche s'inscrit en droite ligne avc le mantra du groupe -A Force for Good (Une force pour la bien) - et de ses efforts pour écrire un avenir durable grâce à des choix consciencieux.\n\nImpact environnemental d'une planche de surf écologique à base de résine époxy par rapport à une planche de surf standard en polyéthylène \n\n30% d'empreinte carbone en moins\n26% de déchets en moins dans la fabrication","separate_html":false},{"id":6635,"title":"¿Pueden las tablas de surf ser más sostenibles?","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eSurfear la ola buena/ ¿Pueden las tablas de surf ser más sostenibles?\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eLas tablas de surf que utilizan recyclamine, una resina epoxi ecológica, contribuyen a salvar los océanos de la contaminación marina.\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eLos surfistas son personas que disfrutan del contacto directo con la naturaleza. Por tanto, les interesa proteger el medio en el que pasan gran parte de su tiempo: los océanos. Paradójicamente, los equipos que utilizan dependen en gran medida de la industria petroquímica. Aparte de los residuos peligrosos que se liberan durante la fabricación, también es imposible reciclar estas placas al final de su vida útil. A menudo, las tablas de surf se consideran un producto ecológicamente hostil, nacido de prácticas insostenibles y que vierte contaminantes al mar o a los vertederos cuando se desecha.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eHuella medioambiental\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eEl ciclo de vida de una tabla de surf estándar es de unos cinco años. \u0026nbsp;Con un mantenimiento adecuado, una tabla de surf puede durar un poco más. Con el tiempo, sin embargo, el tablero se deteriorará por el sol, la arena y el agua, y habrá que desecharlo. Por desgracia, estas placas no son biodegradables ni reciclables.\u0026nbsp;\u0026nbsp;\u003cbr\u003eTradicionalmente fabricadas con materiales como espuma de poliuretano o fibra de vidrio, las tablas de surf utilizan compuestos termoestables, un material de ingeniería puntero que se emplea en una gran variedad de aplicaciones, incluido el equipamiento deportivo. \u0026nbsp;La mayoría de las tablas de surf estándar que pesan aproximadamente 6 libras producen un estimado de 10 libras de material de desecho, casi el doble del peso de la tabla. Los residuos acumulados durante los procesos de fabricación y fin de vida útil se suman a las crisis ecológicas y medioambientales en todo el mundo. \u0026nbsp; \u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cstrong\u003eUna marea creciente de residuos\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eSi bien estos efectos son quizá invisibles para un amplio sector de la población, lo que sí es cada vez más visible son los residuos plásticos en los océanos del mundo. Las tablas de surf recicladas -fabricadas de forma supuestamente ecológica para reducir los residuos- dejan restos de plástico y residuos que filtran sustancias químicas tóxicas al aire y al agua. Las tablas de surf fabricadas con microperlas matan la vida marina, blanquean los arrecifes de coral y contribuyen a la contaminación de océanos y playas.\u0026nbsp;\u003c/p\u003e\u003cp\u003eIncluso otros productos sostenibles y respetuosos con el medio ambiente, como las tablas de plástico reciclado, bambú y otros materiales biodegradables, plantean sus propios problemas, como la forma de deshacerse de ellos de forma segura al final de su vida útil.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eLa ola más verde\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eLa tecnología patentada Recyclamine de Aditya Birla Group es una muestra de su compromiso con la protección del planeta. \u003cstrong\u003eRecyclamine ha logrado fabricar los primeros esquís, tablas de surf y kayaks del mundo realmente reciclables. \u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eFabricada por Aditya Birla Advanced Materials, Recyclamine es una tecnología revolucionaria que insufla nueva vida a los compuestos termoestables no reciclables, integrando resinas epoxídicas y agentes de curado únicos con puntos de escisión meticulosamente diseñados en los lugares de reticulación.\u0026nbsp;\u003c/p\u003e\u003cp\u003eEste proceso permite recuperar componentes de refuerzo como la fibra de carbono, la fibra de vidrio y el plástico. Los compuestos termoestables se convierten en termoplásticos mediante un proceso de reciclado selectivo. Esto permite la recuperación, reutilización y reutilización continuas de todos los componentes del compuesto. El reciclado de residuos de fabricación y de composites al final de su vida útil no sólo reduce la huella de carbono, sino que allana el camino hacia un futuro más sano y sostenible.\u0026nbsp;\u003c/p\u003e\u003cp\u003eLa resina de última generación de Recylamine ha permitido fabricar las primeras tablas de surf completamente reciclables del mundo, una innovación que fue reconocida con el Premio JEC a la Innovación en 2020.\u0026nbsp;\u003c/p\u003e\u003cp\u003eAditya Birla Group está colaborando con marcas líderes en deportes acuáticos para desarrollar productos compuestos completamente reciclables con una solución integrada para el final de su vida útil. Esto se ajusta al mantra del Grupo - \u003ca href=\"/es/a-force-for-good/\"\u003eUna fuerza del bien\u003c/a\u003e - y a sus esfuerzos por guionizar un futuro sostenible mediante elecciones conscientes.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eImpacto medioambiental de una tabla de surf ecológica a base de resina epoxi frente a una tabla de surf estándar de poliéster\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e30% menos de huella de carbono\u003c/li\u003e\u003cli\u003e26% menos de residuos en la fabricación\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-07T08:10:02.648Z","updatedAt":"2025-04-08T10:52:49.466Z","publishedAt":"2025-04-07T10:29:14.868Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Surfear la ola buena/ ¿Pueden las tablas de surf ser más sostenibles?\n\nLas tablas de surf que utilizan recyclamine, una resina epoxi ecológica, contribuyen a salvar los océanos de la contaminación marina.\n\nLos surfistas son personas que disfrutan del contacto directo con la naturaleza. Por tanto, les interesa proteger el medio en el que pasan gran parte de su tiempo: los océanos. Paradójicamente, los equipos que utilizan dependen en gran medida de la industria petroquímica. Aparte de los residuos peligrosos que se liberan durante la fabricación, también es imposible reciclar estas placas al final de su vida útil. A menudo, las tablas de surf se consideran un producto ecológicamente hostil, nacido de prácticas insostenibles y que vierte contaminantes al mar o a los vertederos cuando se desecha.\n\nHuella medioambiental\n\nEl ciclo de vida de una tabla de surf estándar es de unos cinco años. Con un mantenimiento adecuado, una tabla de surf puede durar un poco más. Con el tiempo, sin embargo, el tablero se deteriorará por el sol, la arena y el agua, y habrá que desecharlo. Por desgracia, estas placas no son biodegradables ni reciclables. \nTradicionalmente fabricadas con materiales como espuma de poliuretano o fibra de vidrio, las tablas de surf utilizan compuestos termoestables, un material de ingeniería puntero que se emplea en una gran variedad de aplicaciones, incluido el equipamiento deportivo. La mayoría de las tablas de surf estándar que pesan aproximadamente 6 libras producen un estimado de 10 libras de material de desecho, casi el doble del peso de la tabla. Los residuos acumulados durante los procesos de fabricación y fin de vida útil se suman a las crisis ecológicas y medioambientales en todo el mundo. \n\nUna marea creciente de residuos\n\nSi bien estos efectos son quizá invisibles para un amplio sector de la población, lo que sí es cada vez más visible son los residuos plásticos en los océanos del mundo. Las tablas de surf recicladas -fabricadas de forma supuestamente ecológica para reducir los residuos- dejan restos de plástico y residuos que filtran sustancias químicas tóxicas al aire y al agua. Las tablas de surf fabricadas con microperlas matan la vida marina, blanquean los arrecifes de coral y contribuyen a la contaminación de océanos y playas. \n\nIncluso otros productos sostenibles y respetuosos con el medio ambiente, como las tablas de plástico reciclado, bambú y otros materiales biodegradables, plantean sus propios problemas, como la forma de deshacerse de ellos de forma segura al final de su vida útil. \n\nLa ola más verde\n\nLa tecnología patentada Recyclamine de Aditya Birla Group es una muestra de su compromiso con la protección del planeta. Recyclamine ha logrado fabricar los primeros esquís, tablas de surf y kayaks del mundo realmente reciclables. \n\nFabricada por Aditya Birla Advanced Materials, Recyclamine es una tecnología revolucionaria que insufla nueva vida a los compuestos termoestables no reciclables, integrando resinas epoxídicas y agentes de curado únicos con puntos de escisión meticulosamente diseñados en los lugares de reticulación. \n\nEste proceso permite recuperar componentes de refuerzo como la fibra de carbono, la fibra de vidrio y el plástico. Los compuestos termoestables se convierten en termoplásticos mediante un proceso de reciclado selectivo. Esto permite la recuperación, reutilización y reutilización continuas de todos los componentes del compuesto. El reciclado de residuos de fabricación y de composites al final de su vida útil no sólo reduce la huella de carbono, sino que allana el camino hacia un futuro más sano y sostenible. \n\nLa resina de última generación de Recylamine ha permitido fabricar las primeras tablas de surf completamente reciclables del mundo, una innovación que fue reconocida con el Premio JEC a la Innovación en 2020. \n\nAditya Birla Group está colaborando con marcas líderes en deportes acuáticos para desarrollar productos compuestos completamente reciclables con una solución integrada para el final de su vida útil. Esto se ajusta al mantra del Grupo -Una fuerza del bien - y a sus esfuerzos por guionizar un futuro sostenible mediante elecciones conscientes.\n\nImpacto medioambiental de una tabla de surf ecológica a base de resina epoxi frente a una tabla de surf estándar de poliéster \n\n30% menos de huella de carbono\n26% menos de residuos en la fabricación","separate_html":false},{"id":6633,"title":"Können Surfbretter nachhaltiger werden?","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eSurfen auf der guten Welle/ Können Surfbretter nachhaltiger werden?\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eSurfbretter mit Recyclamin, einem umweltfreundlichen Epoxidharz, helfen, die Ozeane vor Meeresverschmutzung zu schützen\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eSurfer sind Menschen, die den direkten Kontakt mit der Natur genießen. Es liegt daher in ihrem Interesse, die Umwelt zu schützen, in der sie einen Großteil ihrer Zeit verbringen - die Ozeane. Paradoxerweise sind die von ihnen verwendeten Geräte stark von der petrochemischen Industrie abhängig. Abgesehen von den gefährlichen Abfällen, die bei der Herstellung freigesetzt werden, ist es auch unmöglich, diese Platten am Ende ihres Lebenszyklus zu recyceln. Oft werden Surfbretter als umweltfeindliches Produkt betrachtet, das aus nicht nachhaltigen Praktiken hervorgegangen ist und bei seiner Entsorgung Schadstoffe ins Meer oder auf Mülldeponien abgibt. \u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eUmweltfußabdruckußabdruck\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eDer Lebenszyklus eines Standard-Surfbretts beträgt etwa fünf Jahre. \u0026nbsp;Mit der richtigen Pflege kann ein Surfbrett ein wenig länger halten. Mit der Zeit wird die Platte jedoch durch Sonne, Sand und Wasser beschädigt und muss entsorgt werden. Leider sind diese Platten nicht biologisch abbaubar oder recycelbar.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eSurfbretter, die traditionell aus Materialien wie Polyurethanschaum oder Glasfaser hergestellt werden, bestehen aus duroplastischen Verbundwerkstoffen, einem führenden technischen Material, das in einer Vielzahl von Anwendungen, einschließlich Sportgeräten, eingesetzt wird. \u0026nbsp;Die meisten Standard-Surfbretter, die etwa 6lb wiegen, produzieren geschätzte 10lb Abfallmaterial, fast doppelt so viel Gewicht wie das Board. Der Abfall, der während der Herstellungs- und End-of-Life-Prozesse anfällt, trägt zu den ökologischen Krisen und Umweltkrisen auf der ganzen Welt bei.\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"page-break\" style=\"page-break-after:always;\"\u003e\u003cspan style=\"display:none;\"\u003e\u0026nbsp;\u003c/span\u003e\u003c/div\u003e\u003ch3\u003e\u003cstrong\u003eEine steigende Flut von Abfällen\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eWährend diese Auswirkungen für einen großen Teil der Bevölkerung vielleicht unsichtbar sind, wird der Plastikmüll in den Weltmeeren immer sichtbarer. Recycelte Surfbretter - die angeblich umweltfreundlich hergestellt werden, um Abfall zu vermeiden - hinterlassen Plastikreste und -rückstände, die giftige Chemikalien in die Luft und ins Wasser abgeben. Surfbretter aus Mikroperlen töten Meereslebewesen, bleichen Korallenriffe aus und tragen zur Verschmutzung der Meere und Strände bei.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eAuch bei anderen umweltfreundlichen, nachhaltigen Produkten wie Brettern aus recyceltem Kunststoff, Bambus und anderen biologisch abbaubaren Materialien stellt sich die Frage, wie sie am Ende ihrer Lebensdauer sicher entsorgt werden können.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eDie grünere Welle\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eDie patentierte Recyclamine-Technologie der Aditya Birla Group ist ein Maß für ihr Engagement für den Schutz des Planeten.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u003cstrong\u003eRecyclamine hat erfolgreich die weltweit ersten wirklich recycelbaren Ski, Surfbretter und Kajaks ermöglicht. \u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eDas von Aditya Birla Advanced Materials hergestellte Recyclamine ist eine revolutionäre Technologie, die nicht recycelbaren duroplastischen Verbundwerkstoffen neues Leben einhaucht, indem sie einzigartige Epoxidharze und Aushärtemittel mit sorgfältig entwickelten Spaltpunkten an Vernetzungsstellen integriert.\u0026nbsp;\u003c/p\u003e\u003cp\u003eDieses Verfahren ermöglicht die Rückgewinnung von Verstärkungselementen wie Kohlefaser, Glasfaser und Kunststoff. Duroplastische Verbundwerkstoffe werden durch ein gezieltes\u003c/p\u003e\u003cp\u003eRecyclingverfahren in Thermoplaste umgewandelt. Dies ermöglicht den kontinuierlichen Abruf, die Wiederverwendung und die erneute Nutzung aller Komponenten des Verbunds. Das Recycling von Produktionsabfällen und Altkunststoffabfällen reduziert nicht nur den Kohlenstoff-Fußabdruck, sondern ebnet auch den Weg für eine gesündere und nachhaltigere Zukunft.\u0026nbsp;\u003c/p\u003e\u003cp\u003eDas hochmoderne Harz von Recylamine hat die ersten vollständig recycelbaren Surfbretter der Welt ermöglicht, eine Innovation, die 2020 mit dem JEC Innovation Award ausgezeichnet wurde.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDie Aditya Birla Group arbeitet mit führenden Wassersportmarken zusammen, um vollständig recycelbare Verbundwerkstoffprodukte mit einer integrierten End-of-Life-Lösung zu entwickeln. Dies steht im Einklang mit dem Mantra der Gruppe -\u003ca href=\"/de/a-force-for-good/\"\u003eEine Kraft für das Gute\u003c/a\u003e - und ihren Bemühungen, durch bewusste Entscheidungen eine nachhaltige Zukunft zu gestalten.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eUmweltauswirkungen von umweltfreundlichem Surfbrett auf Epoxidharzbasis im Vergleich zu\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eStandard-Poly-Surfbrett\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e30% geringerer Kohlenstoff-Fußabdruck\u003c/li\u003e\u003cli\u003e26% weniger Abfall bei der Herstellung\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-07T06:34:22.023Z","updatedAt":"2025-04-08T10:52:49.483Z","publishedAt":"2025-04-07T06:51:11.029Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Surfen auf der guten Welle/ Können Surfbretter nachhaltiger werden?\n\nSurfbretter mit Recyclamin, einem umweltfreundlichen Epoxidharz, helfen, die Ozeane vor Meeresverschmutzung zu schützen\n\nSurfer sind Menschen, die den direkten Kontakt mit der Natur genießen. Es liegt daher in ihrem Interesse, die Umwelt zu schützen, in der sie einen Großteil ihrer Zeit verbringen - die Ozeane. Paradoxerweise sind die von ihnen verwendeten Geräte stark von der petrochemischen Industrie abhängig. Abgesehen von den gefährlichen Abfällen, die bei der Herstellung freigesetzt werden, ist es auch unmöglich, diese Platten am Ende ihres Lebenszyklus zu recyceln. Oft werden Surfbretter als umweltfeindliches Produkt betrachtet, das aus nicht nachhaltigen Praktiken hervorgegangen ist und bei seiner Entsorgung Schadstoffe ins Meer oder auf Mülldeponien abgibt. \n\nUmweltfußabdruckußabdruck\n\nDer Lebenszyklus eines Standard-Surfbretts beträgt etwa fünf Jahre. Mit der richtigen Pflege kann ein Surfbrett ein wenig länger halten. Mit der Zeit wird die Platte jedoch durch Sonne, Sand und Wasser beschädigt und muss entsorgt werden. Leider sind diese Platten nicht biologisch abbaubar oder recycelbar.\nSurfbretter, die traditionell aus Materialien wie Polyurethanschaum oder Glasfaser hergestellt werden, bestehen aus duroplastischen Verbundwerkstoffen, einem führenden technischen Material, das in einer Vielzahl von Anwendungen, einschließlich Sportgeräten, eingesetzt wird. Die meisten Standard-Surfbretter, die etwa 6lb wiegen, produzieren geschätzte 10lb Abfallmaterial, fast doppelt so viel Gewicht wie das Board. Der Abfall, der während der Herstellungs- und End-of-Life-Prozesse anfällt, trägt zu den ökologischen Krisen und Umweltkrisen auf der ganzen Welt bei. \n\nEine steigende Flut von Abfällen\n\nWährend diese Auswirkungen für einen großen Teil der Bevölkerung vielleicht unsichtbar sind, wird der Plastikmüll in den Weltmeeren immer sichtbarer. Recycelte Surfbretter - die angeblich umweltfreundlich hergestellt werden, um Abfall zu vermeiden - hinterlassen Plastikreste und -rückstände, die giftige Chemikalien in die Luft und ins Wasser abgeben. Surfbretter aus Mikroperlen töten Meereslebewesen, bleichen Korallenriffe aus und tragen zur Verschmutzung der Meere und Strände bei. \nAuch bei anderen umweltfreundlichen, nachhaltigen Produkten wie Brettern aus recyceltem Kunststoff, Bambus und anderen biologisch abbaubaren Materialien stellt sich die Frage, wie sie am Ende ihrer Lebensdauer sicher entsorgt werden können. \n\nDie grünere Welle\n\nDie patentierte Recyclamine-Technologie der Aditya Birla Group ist ein Maß für ihr Engagement für den Schutz des Planeten.\nRecyclamine hat erfolgreich die weltweit ersten wirklich recycelbaren Ski, Surfbretter und Kajaks ermöglicht. \n\nDas von Aditya Birla Advanced Materials hergestellte Recyclamine ist eine revolutionäre Technologie, die nicht recycelbaren duroplastischen Verbundwerkstoffen neues Leben einhaucht, indem sie einzigartige Epoxidharze und Aushärtemittel mit sorgfältig entwickelten Spaltpunkten an Vernetzungsstellen integriert. \n\nDieses Verfahren ermöglicht die Rückgewinnung von Verstärkungselementen wie Kohlefaser, Glasfaser und Kunststoff. Duroplastische Verbundwerkstoffe werden durch ein gezieltes\n\nRecyclingverfahren in Thermoplaste umgewandelt. Dies ermöglicht den kontinuierlichen Abruf, die Wiederverwendung und die erneute Nutzung aller Komponenten des Verbunds. Das Recycling von Produktionsabfällen und Altkunststoffabfällen reduziert nicht nur den Kohlenstoff-Fußabdruck, sondern ebnet auch den Weg für eine gesündere und nachhaltigere Zukunft. \n\nDas hochmoderne Harz von Recylamine hat die ersten vollständig recycelbaren Surfbretter der Welt ermöglicht, eine Innovation, die 2020 mit dem JEC Innovation Award ausgezeichnet wurde. \nDie Aditya Birla Group arbeitet mit führenden Wassersportmarken zusammen, um vollständig recycelbare Verbundwerkstoffprodukte mit einer integrierten End-of-Life-Lösung zu entwickeln. Dies steht im Einklang mit dem Mantra der Gruppe -Eine Kraft für das Gute - und ihren Bemühungen, durch bewusste Entscheidungen eine nachhaltige Zukunft zu gestalten.\nUmweltauswirkungen von umweltfreundlichem Surfbrett auf Epoxidharzbasis im Vergleich zu\n\nStandard-Poly-Surfbrett \n\n30% geringerer Kohlenstoff-Fußabdruck26% weniger Abfall bei der Herstellung","separate_html":false},{"id":6631,"title":"هل من الممكن أن تصبح ألواح التزلج أكثر استدامة؟","slug":"can-surfboards-become-more-sustainable","content":"\u003ch3\u003e\u003cstrong\u003eتزلج الموجة الجيدة / هل من الممكن أن تصبح ألواح التزلج أكثر استدامة؟\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eتساعد ألواح التزلج التي تستخدم تقنية recyclamine، وهو راتنج إيبوكسي صديق للبيئة، على إنقاذ المحيطات من التلوث البحري\u003c/strong\u003e\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eيعد راكبو الأمواج أشخاص يستمتعون باتصالهم المباشر مع الطبيعة. ولذلك، فإن من مصلحتهم حماية البيئة التي يقضون فيها الكثير من وقتهم - المحيطات. ومن المفارقات أن المعدات التي يستخدمونها تعتمد اعتمادًا كبيرًا على صناعة البتروكيماويات. بصرف النظر عن النفايات الخطرة التي يتم إطلاقها أثناء التصنيع، من المستحيل أيضًا إعادة تدوير هذه الألواح في نهاية عمرها. غالبًا ما تعتبر ألواح التزلج على الماء منتجًا معاديًا للبيئة، ونتج عن ممارسات غير مستدامة وترشح الملوثات في البحر أو مقالب النفايات عند التخلص منها. \u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eالبصمة البيئية\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:25%;\" src=\"https://www.cms.adityabirla.com/uploads/hand_of_human_is_holding_green_leaf_with_carbon_footprint_5729975425.webp\" alt=\"hand-of-human-is-holding-green-leaf-with-carbon-footprint.webp\"\u003eدورة حياة لوح ركوب الأمواج القياسية حوالي خمس سنوات. \u0026nbsp;مع الصيانة المناسبة، من الممكن القيام بأعمال لوح ركوب الأمواج لفترة أطول قليلاً. في نهاية المطاف، ومع ذلك، فإن اللوح سوف يتعرض للتلف بسبب الشمس والرمال والمياه وعندها يجب التخلص منه. لسوء الحظ، هذه الألواح ليست قابلة للتحلل البيولوجي أو إعادة التدوير.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eتستخدم ألواح الأمواج المصنوعة تقليديًا من مواد مثل رغوة البولي يوريثان أو الألياف الزجاجية، مركبات التصلب بالتسخين، وهي مادة هندسية رائدة تستخدم في مجموعة واسعة من الاستعمالات، منها، المعدات الرياضية. \u0026nbsp;تنتج معظم ألواح التزلج القياسية التي تزن حوالي 6 رطل ما يقدر بنحو 10 رطل من مواد النفايات، أي ما يقرب من ضعف وزن اللوح. تضيف النفايات المتراكمة خلال عمليات التصنيع ونهاية العمر إلى الأزمات البيئية والبيئية في جميع أنحاء العالم. \u0026nbsp; \u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eموجة متزايدة من النفايات\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eفي حين أن هذه الآثار ربما تكون غير مرئية لجزء كبير من السكان، فإن ما أصبح مرئيًا بشكل متزايد يتمثل في النفايات البلاستيكية في محيطات العالم. تترك ألواح التزلج المعاد تدويرها – المصنوعة من طريقة يفترض أنها صديقة للبيئة للحد من النفايات – وراءها قصاصات بلاستيكية وبقايا تتسرب من المواد الكيميائية السامة في الهواء والماء. تتسبب الألواح الزجاجية المصنوعة من الميكروبيدات في قتل الحياة البحرية وتبييض الشعاب المرجانية وتضيف إلى المحيطات والشواطئ الملوثة.\u0026nbsp;\u003c/p\u003e\u003cp\u003eحتى المنتجات الأخرى الصديقة للبيئة والمستدامة مثل الألواح المصنوعة من البلاستيك المعاد تدويره والخيزران وغيرها من المواد القابلة للتحلل الحيوي تتوفر وبها مجموعة من المشاكل الخاصة بها مثل كيفية التخلص منها بأمان في نهاية العمر.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eالموجة الأكثر خضرة\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/motion_blur_of_abstract_curling_green_ocean_wave_40bed1e422.webp\" alt=\"motion-blur-of-abstract-curling-green-ocean-wave.webp\"\u003eتعد تقنية Recycamine الحاصلة على براءة اختراع من Aditya Birla Group مقياسًا لالتزامها بحماية الكوكب. نجحت تقنية Recycamine في تمكين أول زلاجات قابلة لإعادة التدوير حقًا في العالم وألواح التزلج والزوارق. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u003cstrong\u003eتعد تقنية Recycamine، التي تم تصنيعها بواسطة Aditya Birla Advanced Materials تقنية ثورية يصدر عنها حياة جديدة في مركبات التصلب بالحرارة غير قابلة لإعادة التدوير، من خلال دمج راتنجات الايبوكسي الفريدة وعوامل المعالجة بنقاط الانقسام المهندسة بدقة في مواقع الربط المتقاطع.\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eتسمح هذه العملية باستعادة مكونات التعزيز مثل ألياف الكربون والألياف الزجاجية والبلاستيك. يتم تحويل المركبات الحرارية إلى اللدائن الحرارية من خلال عملية إعادة التدوير المستهدفة. ويتيح ذلك استرجاع مكونات المركب ومن ثم إعادة استخدامه وتطويعه بشكل مستمر. لا تقلل إعادة تدوير نفايات التصنيع والنفايات المركبة الهالكة من البصمة الكربونية فحسب، بل تمهد الطريق أيضًا لمستقبل أكثر صحة واستدامة.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eوقد مكن الراتنج المتطور والمزود بتقنية Recylamine من تصنيع أول ألواح التزلج على الأمواج القابلة لإعادة التدوير بالكامل في العالم، وهذا ابتكار تم تكريمه بجائزة JEC للابتكار في عام 2020.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eتتعاون Aditya Birla Group مع العلامات التجارية الرائدة في الرياضات المائية لتطوير منتجات مركبة قابلة لإعادة التدوير بالكامل مع حل مدمج حتى نهاية العمر. ويتماشى ذلك مع شعار المجموعة - قوة من أجل الخير - وجهودها لصياغة مستقبل مستدام من خلال خيارات تتسم بالوعي.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eالأثر البيئي لألواح التزلج على الأمواج المعتمدة على راتنج الايبوكسي الصديق للبيئة مقابل ألواح التزلج من البولي القياسية\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cul\u003e\u003cli\u003e\u0026nbsp;30٪ أقل من انبعاثات الكربون\u003c/li\u003e\u003cli\u003e26٪ أقل من مواد النفايات في التصنيع\u003c/li\u003e\u003c/ul\u003e","publishedDate":"2025-03-24","createdAt":"2025-04-04T11:22:16.556Z","updatedAt":"2025-04-08T10:52:49.499Z","publishedAt":"2025-04-04T11:35:18.817Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"تزلج الموجة الجيدة / هل من الممكن أن تصبح ألواح التزلج أكثر استدامة؟\nتساعد ألواح التزلج التي تستخدم تقنية recyclamine، وهو راتنج إيبوكسي صديق للبيئة، على إنقاذ المحيطات من التلوث البحري\nيعد راكبو الأمواج أشخاص يستمتعون باتصالهم المباشر مع الطبيعة. ولذلك، فإن من مصلحتهم حماية البيئة التي يقضون فيها الكثير من وقتهم - المحيطات. ومن المفارقات أن المعدات التي يستخدمونها تعتمد اعتمادًا كبيرًا على صناعة البتروكيماويات. بصرف النظر عن النفايات الخطرة التي يتم إطلاقها أثناء التصنيع، من المستحيل أيضًا إعادة تدوير هذه الألواح في نهاية عمرها. غالبًا ما تعتبر ألواح التزلج على الماء منتجًا معاديًا للبيئة، ونتج عن ممارسات غير مستدامة وترشح الملوثات في البحر أو مقالب النفايات عند التخلص منها. \n\n\nالبصمة البيئية\nدورة حياة لوح ركوب الأمواج القياسية حوالي خمس سنوات. مع الصيانة المناسبة، من الممكن القيام بأعمال لوح ركوب الأمواج لفترة أطول قليلاً. في نهاية المطاف، ومع ذلك، فإن اللوح سوف يتعرض للتلف بسبب الشمس والرمال والمياه وعندها يجب التخلص منه. لسوء الحظ، هذه الألواح ليست قابلة للتحلل البيولوجي أو إعادة التدوير. \nتستخدم ألواح الأمواج المصنوعة تقليديًا من مواد مثل رغوة البولي يوريثان أو الألياف الزجاجية، مركبات التصلب بالتسخين، وهي مادة هندسية رائدة تستخدم في مجموعة واسعة من الاستعمالات، منها، المعدات الرياضية. تنتج معظم ألواح التزلج القياسية التي تزن حوالي 6 رطل ما يقدر بنحو 10 رطل من مواد النفايات، أي ما يقرب من ضعف وزن اللوح. تضيف النفايات المتراكمة خلال عمليات التصنيع ونهاية العمر إلى الأزمات البيئية والبيئية في جميع أنحاء العالم. \n\n\nموجة متزايدة من النفايات\nفي حين أن هذه الآثار ربما تكون غير مرئية لجزء كبير من السكان، فإن ما أصبح مرئيًا بشكل متزايد يتمثل في النفايات البلاستيكية في محيطات العالم. تترك ألواح التزلج المعاد تدويرها – المصنوعة من طريقة يفترض أنها صديقة للبيئة للحد من النفايات – وراءها قصاصات بلاستيكية وبقايا تتسرب من المواد الكيميائية السامة في الهواء والماء. تتسبب الألواح الزجاجية المصنوعة من الميكروبيدات في قتل الحياة البحرية وتبييض الشعاب المرجانية وتضيف إلى المحيطات والشواطئ الملوثة. \nحتى المنتجات الأخرى الصديقة للبيئة والمستدامة مثل الألواح المصنوعة من البلاستيك المعاد تدويره والخيزران وغيرها من المواد القابلة للتحلل الحيوي تتوفر وبها مجموعة من المشاكل الخاصة بها مثل كيفية التخلص منها بأمان في نهاية العمر. \n\n\nالموجة الأكثر خضرة\nتعد تقنية Recycamine الحاصلة على براءة اختراع من Aditya Birla Group مقياسًا لالتزامها بحماية الكوكب. نجحت تقنية Recycamine في تمكين أول زلاجات قابلة لإعادة التدوير حقًا في العالم وألواح التزلج والزوارق. \nتعد تقنية Recycamine، التي تم تصنيعها بواسطة Aditya Birla Advanced Materials تقنية ثورية يصدر عنها حياة جديدة في مركبات التصلب بالحرارة غير قابلة لإعادة التدوير، من خلال دمج راتنجات الايبوكسي الفريدة وعوامل المعالجة بنقاط الانقسام المهندسة بدقة في مواقع الربط المتقاطع. \nتسمح هذه العملية باستعادة مكونات التعزيز مثل ألياف الكربون والألياف الزجاجية والبلاستيك. يتم تحويل المركبات الحرارية إلى اللدائن الحرارية من خلال عملية إعادة التدوير المستهدفة. ويتيح ذلك استرجاع مكونات المركب ومن ثم إعادة استخدامه وتطويعه بشكل مستمر. لا تقلل إعادة تدوير نفايات التصنيع والنفايات المركبة الهالكة من البصمة الكربونية فحسب، بل تمهد الطريق أيضًا لمستقبل أكثر صحة واستدامة. \nوقد مكن الراتنج المتطور والمزود بتقنية Recylamine من تصنيع أول ألواح التزلج على الأمواج القابلة لإعادة التدوير بالكامل في العالم، وهذا ابتكار تم تكريمه بجائزة JEC للابتكار في عام 2020. \nتتعاون Aditya Birla Group مع العلامات التجارية الرائدة في الرياضات المائية لتطوير منتجات مركبة قابلة لإعادة التدوير بالكامل مع حل مدمج حتى نهاية العمر. ويتماشى ذلك مع شعار المجموعة - قوة من أجل الخير - وجهودها لصياغة مستقبل مستدام من خلال خيارات تتسم بالوعي.\nالأثر البيئي لألواح التزلج على الأمواج المعتمدة على راتنج الايبوكسي الصديق للبيئة مقابل ألواح التزلج من البولي القياسية \n 30٪ أقل من انبعاثات الكربون\n26٪ أقل من مواد النفايات في التصنيع","separate_html":false}]},{"id":6609,"title":"Novelis Shapes Circularity","slug":"novelis-shapes-circularity","content":"\u003cp\u003eThe world leader in aluminium recycling and sustainability, Novelis drives an innovative circular strategy that includes decarbonising melting and sourcing, maximising circularity, innovating new high-recycled-content alloys, expanding recycling capabilities, and supporting low-carbon primary aluminium.\u003c/p\u003e\u003cp\u003eNovelis, a wholly-owned subsidiary of \u003ca href=\"/businesses/companies/hindalco-industries-limited/\"\u003eHindalco \u003c/a\u003e(the metals flagship of Aditya Birla Group), is one of the hallmarks of ESG leadership in the industry, particularly through its efforts to drive alumnium recycling for a more circular economy.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eAlumnium is one of the most recyclable materials -- 75% of the metal ever produced is still in use today. Moreover, using recycled aluminium cuts both energy consumption and greenhouse gas emissions by a staggering 95%.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e as the global leader in aluminium recycling, \u003ca href=\"/businesses/companies/novelis-inc/\"\u003eNovelis \u003c/a\u003ehas succeeded in making the metal the sustainable material of choice for a number of everyday uses – ranging from beverage cans to automotive, aerospace, transportation, building and construction, and a wide range of other vibrant, growing industries that demand strong, yet lightweight, sustainable materials.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eWith a global recycled content average of 63% in FY24, Novelis cemented its place among the industry’s highest recycled content percentages.\u0026nbsp;\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eThe 3x30 vision\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis takes its responsibility to reduce the carbon footprint of the manufacturing industry seriously, with an ambitious vision for the future to continue decarbonising its operations while meeting the growing demand for its products. Through this vision termed as Novelis 3x30, the company will help its customers accelerate their sustainability programmes with the lower-carbon, higher-recycled-content products they need.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eNovelis 3x30 = Three objectives by 2030\u003c/strong\u003e\u003c/p\u003e\u003col\u003e\u003cli\u003eIncrease Recycled Content to 75%\u0026nbsp;\u003c/li\u003e\u003cli\u003eReduce Emissions to \u0026lt; 3 tonnes of CO2e / tonne of Flat-Rolled Product (FRP) shipped\u0026nbsp;\u003c/li\u003e\u003cli\u003eLead the industry with first-mover investments to drive circularity\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cstrong\u003eInnovation in Decarbonisation\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDue to its strong, durable and infinitely recyclable properties, aluminium is central to Novelis’ circularity goals, with 63% of the company’s production coming from recycled aluminium. Its efforts to scale circularity in order to drive sustainable growth, are further propelled by a multi-levered decarbonisation strategy, outlined in detail in its \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.novelis.com/sustainability/sustainability-report/\"\u003eCorporate Sustainability Report 2024\u003c/a\u003e, and summarised here:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cp\u003e\u003cstrong\u003eDecarbonising the Energy used in Melting Process\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eTo decarbonise the melting process, Novelis is evaluating the use of alternative fuels, new clean electricity sources, waste heat recovery, and innovative carbon capture technology. It is also exploring other eco-friendly initiatives and implementing new technologies to increase efficiency and reduce fuel and energy use throughout its plants.\u003c/p\u003e\u003c/li\u003e\u003cli\u003e\u003cp\u003e\u003cstrong\u003eMaximising Circularity\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eTo enhance circularity, Novelis focuses on the entire product lifecycle. It is fuelled by innovation, collaboration with stakeholders, and the relentless pursuit of a low-carbon, circular economy. Novelis has also upped its game in improving sorting and segregation technologies that streamline the process to meet the growing demand for source materials. The company is investing in new approaches and building partnerships with stakeholders all along the value chain as part of its holistic approach to \u003ca href=\"/sustainability/\"\u003esustainability\u003c/a\u003e.\u003c/p\u003e\u003cfigure class=\"image image_resized image-style-block-align-left\" style=\"width:30%;\"\u003e\u003cimg class=\"image image_resized\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/figure\u003e\u003c/li\u003e\u003cli\u003e\u003cp\u003e\u003cstrong\u003eInnovating new High-Recycled-Content Alloys\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eNovelis is working closely with customers in all the key industries it serves i.e. beverage packaging, automotive, aerospace, and specialties, to develop high-recycled-content alloys that meet their unique technical specifications and requirements. To achieve more efficient recycling, it is developing uni-alloy designs to simplify the recycling process by reducing the complexity of separating multiple alloys. The company is testing several use cases across sectors to explore the full potential of this approach and accelerate sustainable growth.\u003c/p\u003e\u003c/li\u003e\u003cli\u003e\u003cp\u003e\u003cstrong\u003eIncreasing Recycling Capacities and Capabilities\u0026nbsp;\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eNovelis is increasing its recycling and casting capacity and capabilities, to reduce its need for higher-carbon primary aluminium, and support the efforts toward decarbonisation. Between 2012 and 2022, the company invested approximately $700 million in recycling infrastructure, and has additional investments underway to increase its recycling leadership position. In FY24, it purchased or tolled 2,316kt of recycled metal, including more than 82 billion used beverage cans.\u003c/p\u003e\u003c/li\u003e\u003cli\u003e\u003cp\u003e\u003cstrong\u003eSupporting Decarbonisation of Primary Aluminium\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eTo supplement its use of recycled content, Novelis prioritises on securing the lowest-carbon primary aluminium available. In many cases, this low-carbon primary aluminium purchased is produced using renewable energy – generally hydropower – for the smelting process.\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eCollaborating for Change\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis is a member of the World Economic Forum’s First Movers Coalition (FMC) — a global initiative aimed at decarbonising eight “hard to abate” sectors. Through the partnership, Novelis has a prominent role among a global network of forward-thinking companies committed to dramatically reducing carbon emissions. The coalition serves as a platform for businesses around the world to leverage their purchasing power and supply chains to create early markets for innovative, clean energy technologies, including those for low-carbon primary.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eIn collaboration with Alcoa and Ball Corporation, Novelis unveiled a ground-breaking, virtually infinitely recyclable version of the Ball Aluminium Cup, during the World Economic Forum’s 2024 Annual Meeting in Davos, Switzerland.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eThrough its innovative decarbonisation strategy, Novelis continues to give concrete shape to its circularity goals, and to set new benchmarks in ESG leadership for the metals sector.\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-12T07:02:31.029Z","updatedAt":"2025-03-21T15:18:25.451Z","publishedAt":"2025-03-17T05:31:13.344Z","locale":"en","short_description":null,"featured":false,"tts_url":null,"tts_description":"The world leader in aluminium recycling and sustainability, Novelis drives an innovative circular strategy that includes decarbonising melting and sourcing, maximising circularity, innovating new high-recycled-content alloys, expanding recycling capabilities, and supporting low-carbon primary aluminium.\n\nNovelis, a wholly-owned subsidiary of Hindalco (the metals flagship of Aditya Birla Group), is one of the hallmarks of ESG leadership in the industry, particularly through its efforts to drive alumnium recycling for a more circular economy. \nAlumnium is one of the most recyclable materials -- 75% of the metal ever produced is still in use today. Moreover, using recycled aluminium cuts both energy consumption and greenhouse gas emissions by a staggering 95%.\n\nAditya Birla Group as the global leader in aluminium recycling, Novelis has succeeded in making the metal the sustainable material of choice for a number of everyday uses – ranging from beverage cans to automotive, aerospace, transportation, building and construction, and a wide range of other vibrant, growing industries that demand strong, yet lightweight, sustainable materials.\n\nWith a global recycled content average of 63% in FY24, Novelis cemented its place among the industry’s highest recycled content percentages. \n\n\n\nThe 3x30 vision\n\nNovelis takes its responsibility to reduce the carbon footprint of the manufacturing industry seriously, with an ambitious vision for the future to continue decarbonising its operations while meeting the growing demand for its products. Through this vision termed as Novelis 3x30, the company will help its customers accelerate their sustainability programmes with the lower-carbon, higher-recycled-content products they need.\n\nNovelis 3x30 = Three objectives by 2030\n\nIncrease Recycled Content to 75% Reduce Emissions to \u003c 3 tonnes of CO2e / tonne of Flat-Rolled Product (FRP) shipped Lead the industry with first-mover investments to drive circularity \n \n\nInnovation in Decarbonisation \n\nDue to its strong, durable and infinitely recyclable properties, aluminium is central to Novelis’ circularity goals, with 63% of the company’s production coming from recycled aluminium. Its efforts to scale circularity in order to drive sustainable growth, are further propelled by a multi-levered decarbonisation strategy, outlined in detail in its Corporate Sustainability Report 2024, and summarised here:\n\nDecarbonising the Energy used in Melting Process \n\nTo decarbonise the melting process, Novelis is evaluating the use of alternative fuels, new clean electricity sources, waste heat recovery, and innovative carbon capture technology. It is also exploring other eco-friendly initiatives and implementing new technologies to increase efficiency and reduce fuel and energy use throughout its plants.Maximising Circularity \n\nTo enhance circularity, Novelis focuses on the entire product lifecycle. It is fuelled by innovation, collaboration with stakeholders, and the relentless pursuit of a low-carbon, circular economy. Novelis has also upped its game in improving sorting and segregation technologies that streamline the process to meet the growing demand for source materials. The company is investing in new approaches and building partnerships with stakeholders all along the value chain as part of its holistic approach to sustainability.Innovating new High-Recycled-Content Alloys \n\nNovelis is working closely with customers in all the key industries it serves i.e. beverage packaging, automotive, aerospace, and specialties, to develop high-recycled-content alloys that meet their unique technical specifications and requirements. To achieve more efficient recycling, it is developing uni-alloy designs to simplify the recycling process by reducing the complexity of separating multiple alloys. The company is testing several use cases across sectors to explore the full potential of this approach and accelerate sustainable growth.Increasing Recycling Capacities and Capabilities \n\nNovelis is increasing its recycling and casting capacity and capabilities, to reduce its need for higher-carbon primary aluminium, and support the efforts toward decarbonisation. Between 2012 and 2022, the company invested approximately $700 million in recycling infrastructure, and has additional investments underway to increase its recycling leadership position. In FY24, it purchased or tolled 2,316kt of recycled metal, including more than 82 billion used beverage cans.Supporting Decarbonisation of Primary Aluminium\n\nTo supplement its use of recycled content, Novelis prioritises on securing the lowest-carbon primary aluminium available. In many cases, this low-carbon primary aluminium purchased is produced using renewable energy – generally hydropower – for the smelting process.\n \n\nCollaborating for Change \n\nNovelis is a member of the World Economic Forum’s First Movers Coalition (FMC) — a global initiative aimed at decarbonising eight “hard to abate” sectors. Through the partnership, Novelis has a prominent role among a global network of forward-thinking companies committed to dramatically reducing carbon emissions. The coalition serves as a platform for businesses around the world to leverage their purchasing power and supply chains to create early markets for innovative, clean energy technologies, including those for low-carbon primary.\n\nIn collaboration with Alcoa and Ball Corporation, Novelis unveiled a ground-breaking, virtually infinitely recyclable version of the Ball Aluminium Cup, during the World Economic Forum’s 2024 Annual Meeting in Davos, Switzerland.\n\nThrough its innovative decarbonisation strategy, Novelis continues to give concrete shape to its circularity goals, and to set new benchmarks in ESG leadership for the metals sector.","separate_html":false,"company":{"id":5476,"title":"Novelis Inc","slug":"novelis-inc","createdAt":"2024-01-16T07:28:58.658Z","updatedAt":"2024-08-08T05:12:34.870Z","locale":"en","address":null,"domain":"https://www.novelis.com","description":"\u003cp\u003eNovelis Inc. is a leading sustainable aluminium solutions provider and the world leader in aluminium rolling and recycling. It has an integrated network of rolling and recycling facilities across North America, Europe, Asia, and South America. Novelis supplies premium aluminium sheet and foil products to the beverage can, automotive, aerospace and specialty markets. Its customer base includes iconic brands like Coca-Cola, AB InBev, Ford Motor Company, Jaguar Land Rover, Airbus and Samsung. Novelis’ ambition is to be the world’s leading provider of low carbon, sustainable aluminium solutions that advance its business, industry, and society toward the benefits of a circular economy.\u003c/p\u003e\u003cp\u003eNovelis recycles more than 84 billion used beverage cans each year. A can recycled today can be turned back into a new can and returned to store shelves in roughly 60 days. Aluminium is infinitely recyclable. \u0026nbsp;Recycling aluminium requires 95% less energy than primary aluminium production, resulting in 95% less carbon emissions. The company has created the first and the largest closed-loop recycling systems in the world. This allows it to take back as much of its customers’ aluminium scrap as possible, turning it back into the same product again and again. Closing the loop preserves the value of the alloy, reduces recycling and transportation costs, minimises environmental impact and establishes a secure supply chain.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cul\u003e\u003cli\u003eAluminium rolled products and solutions for the beverage can market.\u003c/li\u003e\u003cli\u003eAutomotive and high-end specialty markets; recycling\u003c/li\u003e\u003cli\u003eAluminium plate products and solutions for the aerospace market\u003c/li\u003e\u003c/ul\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3313.3841671016016!2d-84.362826!3d33.853989!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x88f50f54465a7f95%3A0xa55b36c66edfd6d7!2sNovelis!5e0!3m2!1sen!2sus!4v1698337434647!5m2!1sen!2sus","stock_name":null,"stock_sequence":null,"publishedAt":"2024-01-16T07:28:58.658Z","market_cap":null},"topic":{"id":611,"title":"Sustainability","slug":"sustainability","createdAt":"2023-12-08T03:00:40.215Z","updatedAt":"2023-12-08T04:33:56.601Z","locale":"en"},"thumbnail":{"id":3466,"name":"aluminium-roll.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_aluminium_roll_1d76fb5f3e.webp","hash":"thumbnail_aluminium_roll_1d76fb5f3e","mime":"image/webp","name":"thumbnail_aluminium-roll.webp","path":null,"size":9.78,"width":223,"height":156,"sizeInBytes":9776}},"hash":"aluminium_roll_1d76fb5f3e","ext":".webp","mime":"image/webp","size":95.44,"url":"/uploads/aluminium_roll_1d76fb5f3e.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-03-17T05:31:00.561Z","updatedAt":"2025-03-17T05:31:00.561Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMElEQVR4nGPg5uXR1NScPbHKyUqFwcTM/MuP/32TZuTmFzIwGHryWAQyqNmaxzcDAOYvDAL+SozJAAAAAElFTkSuQmCC"},"seo":{"id":36038,"title":"Novelis \u0026 ABG: Leading Aluminium Circularity \u0026 Sustainability","description":"Novelis by Aditya Birla Group is shaping a sustainable future with aluminium recycling, decarbonization, and innovative circular economy strategies."},"localizations":[{"id":6628,"title":"Novelis dá forma à circularidade","slug":"novelis-shapes-circularity","content":"\u003cp\u003eLíder mundial na reciclagem e sustentabilidade do alumínio, a Novelis conduz uma estratégia circular inovadora que inclui a descarbonização da fusão e do abastecimento, a maximização da circularidade, a inovação de novas ligas com elevado teor de material reciclado, a expansão das capacidades de reciclagem e o apoio ao alumínio primário com baixo teor de carbono.\u003c/p\u003e\u003cp\u003eA Novelis, uma subsidiária 100% da \u003ca href=\"/pt/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e (a principal empresa metalúrgica do Aditya Birla Group), é um dos exemplos de liderança em critérios ambientais, sociais e de governação na indústria, em particular através dos seus esforços para promover a reciclagem de alumínio para uma economia mais circular. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eO alumínio é um dos materiais mais recicláveis - 75% do metal alguma vez produzido continua a ser utilizado atualmente. Além disso, a utilização de alumínio reciclado reduz o consumo de energia e as emissões de gases com efeito de estufa em 95%.\u003c/p\u003e\u003cp\u003eO \u003ca href=\"/pt/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, enquanto líder global na reciclagem de alumínio, e através da \u003ca href=\"/pt/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e, conseguiu fazer do metal o material sustentável de eleição para uma série de utilizações quotidianas - desde latas de bebidas até ao setor automóvel, aeroespacial, dos transportes, da construção civil e uma vasta gama de outras indústrias em crescimento que exigem materiais fortes, mas leves e sustentáveis.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eCom uma média global de conteúdo reciclado de 63% no AF24, a Novelis consolidou o seu lugar entre as percentagens de conteúdo reciclado mais elevadas da indústria.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eA visão 3x30\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eA Novelis leva a sério a sua responsabilidade de reduzir a pegada de carbono da indústria transformadora, com uma visão ambiciosa para o futuro, de modo a continuar a descarbonizar as suas operações e, ao mesmo tempo, satisfazer a procura crescente dos seus produtos. Através desta visão, designada Novelis 3x30, a empresa ajudará os seus clientes a acelerar os seus programas de sustentabilidade com os produtos com menor teor de carbono e maior teor de reciclagem de que necessitam.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eNovelis 3x30 = Três objetivos até 2030\u003c/strong\u003e\u003c/p\u003e\u003col\u003e\u003cli\u003eAumentar o conteúdo reciclado para 75%\u0026nbsp;\u003c/li\u003e\u003cli\u003eReduzir as emissões para \u0026lt; 3 toneladas de CO2e/tonelada de produto laminado plano (FRP) expedido\u003c/li\u003e\u003cli\u003eLiderar o setor com investimentos pioneiros para promover a circularidade\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cstrong\u003eInovação na descarbonização\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDevido às suas propriedades fortes, duradouras e infinitamente recicláveis, o alumínio é fundamental para os objetivos de circularidade da Novelis, sendo 63% da produção da empresa proveniente de alumínio reciclado. Os seus esforços para aumentar a circularidade, a fim de impulsionar o crescimento sustentável, são ainda impulsionados por uma estratégia de descarbonização diversificada, descrita em pormenor no seu \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.novelis.com/sustainability/sustainability-report/\"\u003eRelatório de Sustentabilidade Empresarial 2024\u003c/a\u003e e resumida aqui:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eDescarbonização da energia utilizada no processo de fusão\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara descarbonizar o processo de fusão, a Novelis está a avaliar a utilização de combustíveis alternativos, novas fontes de eletricidade limpa, recuperação de calor residual e tecnologia inovadora de captura de carbono. A empresa está também a explorar outras iniciativas ecológicas e a implementar novas tecnologias para aumentar a eficiência e reduzir o consumo de combustível e energia nas suas fábricas.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMaximizar a circularidade\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara melhorar a circularidade, a Novelis centra-se em todo o ciclo de vida do produto. É motivada pela inovação, pela colaboração com as partes interessadas e pela busca incessante de uma economia circular e com baixas emissões de carbono. A Novelis também melhorou as tecnologias de triagem e segregação que agilizam o processo para atender à crescente procura por materiais de origem. A empresa está a investir em novas abordagens e a criar parcerias com as partes interessadas ao longo de toda a cadeia de valor, como parte da sua abordagem holística à \u003ca href=\"/pt/sustainability/\"\u003esustentabilidade\u003c/a\u003e.\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eInovação de novas ligas com elevado teor de materiais reciclados\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eA Novelis está a trabalhar em estreita colaboração com clientes de todas as indústrias-chave que atende, ou seja, embalagens de bebidas, automóvel, aeroespacial e especialidades, para desenvolver ligas com elevado teor de material reciclado que satisfaçam as suas especificações e requisitos técnicos específicos. Para conseguir uma reciclagem mais eficiente, está a desenvolver modelos de liga única para simplificar o processo de reciclagem, reduzindo a complexidade da separação de várias ligas. A empresa está a testar vários casos de utilização em vários setores para explorar todo o potencial desta abordagem e acelerar o crescimento sustentável.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eAumentar as capacidades de reciclagem\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eA Novelis está a aumentar a sua capacidade de reciclagem e de fundição, para reduzir a sua necessidade de alumínio primário com maior teor de carbono e contribuir para as iniciativas de descarbonização. Entre 2012 e 2022, a empresa investiu aproximadamente 700 milhões de dólares em infraestruturas de reciclagem e tem investimentos adicionais em curso para aumentar a sua posição de liderança na reciclagem. No ano fiscal de 2024, adquiriu ou cobrou 2.316 kt de metal reciclado, incluindo mais de 82 mil milhões de latas de bebidas usadas.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eContribuir para a descarbonização do alumínio primário\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara complementar a sua utilização de material reciclado, a Novelis dá prioridade à obtenção do alumínio primário com o menor teor de carbono disponível. Em muitos casos, este alumínio primário comprado com baixo teor de carbono é produzido utilizando energia renovável - geralmente energia hidroelétrica - para o processo de fundição. \u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eColaboração para a mudança\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eA Novelis é membro da First Movers Coalition (FMC) do Fórum Económico Mundial - uma iniciativa global destinada a descarbonizar oito setores \"difíceis de reduzir\". Através da parceria, a Novelis tem um papel de destaque numa rede global de empresas com visão de futuro empenhadas em reduzir drasticamente as emissões de carbono. A coligação serve de plataforma para que as empresas de todo o mundo aproveitem o seu poder de compra e as suas cadeias de abastecimento para criar mercados iniciais para tecnologias energéticas limpas e inovadoras, incluindo as que se destinam a energias primárias com baixo teor de carbono.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eEm colaboração com a Alcoa e a Ball Corporation, a Novelis apresentou uma versão inovadora e quase infinitamente reciclável da Ball Aluminium Cup, durante a Reunião Anual de 2024 do Fórum Económico Mundial em Davos, na Suíça.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eAtravés da sua estratégia inovadora de descarbonização, a Novelis continua a dar forma concreta aos seus objetivos de circularidade e a estabelecer novas referências na liderança dos critérios ambientais, sociais e de governação para o setor dos metais.\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-21T13:22:41.929Z","updatedAt":"2025-03-21T15:18:25.379Z","publishedAt":"2025-03-21T15:17:56.006Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Líder mundial na reciclagem e sustentabilidade do alumínio, a Novelis conduz uma estratégia circular inovadora que inclui a descarbonização da fusão e do abastecimento, a maximização da circularidade, a inovação de novas ligas com elevado teor de material reciclado, a expansão das capacidades de reciclagem e o apoio ao alumínio primário com baixo teor de carbono.\n\nA Novelis, uma subsidiária 100% da Hindalco (a principal empresa metalúrgica do Aditya Birla Group), é um dos exemplos de liderança em critérios ambientais, sociais e de governação na indústria, em particular através dos seus esforços para promover a reciclagem de alumínio para uma economia mais circular. \nO alumínio é um dos materiais mais recicláveis - 75% do metal alguma vez produzido continua a ser utilizado atualmente. Além disso, a utilização de alumínio reciclado reduz o consumo de energia e as emissões de gases com efeito de estufa em 95%.\n\nO Aditya Birla Group, enquanto líder global na reciclagem de alumínio, e através da Novelis, conseguiu fazer do metal o material sustentável de eleição para uma série de utilizações quotidianas - desde latas de bebidas até ao setor automóvel, aeroespacial, dos transportes, da construção civil e uma vasta gama de outras indústrias em crescimento que exigem materiais fortes, mas leves e sustentáveis.\n\nCom uma média global de conteúdo reciclado de 63% no AF24, a Novelis consolidou o seu lugar entre as percentagens de conteúdo reciclado mais elevadas da indústria. \n\n \nA visão 3x30\n\nA Novelis leva a sério a sua responsabilidade de reduzir a pegada de carbono da indústria transformadora, com uma visão ambiciosa para o futuro, de modo a continuar a descarbonizar as suas operações e, ao mesmo tempo, satisfazer a procura crescente dos seus produtos. Através desta visão, designada Novelis 3x30, a empresa ajudará os seus clientes a acelerar os seus programas de sustentabilidade com os produtos com menor teor de carbono e maior teor de reciclagem de que necessitam.\n\nNovelis 3x30 = Três objetivos até 2030\n\nAumentar o conteúdo reciclado para 75% \nReduzir as emissões para \u003c 3 toneladas de CO2e/tonelada de produto laminado plano (FRP) expedido\nLiderar o setor com investimentos pioneiros para promover a circularidade \n \n \nInovação na descarbonização \n\nDevido às suas propriedades fortes, duradouras e infinitamente recicláveis, o alumínio é fundamental para os objetivos de circularidade da Novelis, sendo 63% da produção da empresa proveniente de alumínio reciclado. Os seus esforços para aumentar a circularidade, a fim de impulsionar o crescimento sustentável, são ainda impulsionados por uma estratégia de descarbonização diversificada, descrita em pormenor no seu Relatório de Sustentabilidade Empresarial 2024 e resumida aqui:\n\nDescarbonização da energia utilizada no processo de fusão \n\nPara descarbonizar o processo de fusão, a Novelis está a avaliar a utilização de combustíveis alternativos, novas fontes de eletricidade limpa, recuperação de calor residual e tecnologia inovadora de captura de carbono. A empresa está também a explorar outras iniciativas ecológicas e a implementar novas tecnologias para aumentar a eficiência e reduzir o consumo de combustível e energia nas suas fábricas.\n\nMaximizar a circularidade \n\nPara melhorar a circularidade, a Novelis centra-se em todo o ciclo de vida do produto. É motivada pela inovação, pela colaboração com as partes interessadas e pela busca incessante de uma economia circular e com baixas emissões de carbono. A Novelis também melhorou as tecnologias de triagem e segregação que agilizam o processo para atender à crescente procura por materiais de origem. A empresa está a investir em novas abordagens e a criar parcerias com as partes interessadas ao longo de toda a cadeia de valor, como parte da sua abordagem holística à sustentabilidade.\n\nInovação de novas ligas com elevado teor de materiais reciclados \n\nA Novelis está a trabalhar em estreita colaboração com clientes de todas as indústrias-chave que atende, ou seja, embalagens de bebidas, automóvel, aeroespacial e especialidades, para desenvolver ligas com elevado teor de material reciclado que satisfaçam as suas especificações e requisitos técnicos específicos. Para conseguir uma reciclagem mais eficiente, está a desenvolver modelos de liga única para simplificar o processo de reciclagem, reduzindo a complexidade da separação de várias ligas. A empresa está a testar vários casos de utilização em vários setores para explorar todo o potencial desta abordagem e acelerar o crescimento sustentável.\n\nAumentar as capacidades de reciclagem \n\nA Novelis está a aumentar a sua capacidade de reciclagem e de fundição, para reduzir a sua necessidade de alumínio primário com maior teor de carbono e contribuir para as iniciativas de descarbonização. Entre 2012 e 2022, a empresa investiu aproximadamente 700 milhões de dólares em infraestruturas de reciclagem e tem investimentos adicionais em curso para aumentar a sua posição de liderança na reciclagem. No ano fiscal de 2024, adquiriu ou cobrou 2.316 kt de metal reciclado, incluindo mais de 82 mil milhões de latas de bebidas usadas.\n\nContribuir para a descarbonização do alumínio primário\n\nPara complementar a sua utilização de material reciclado, a Novelis dá prioridade à obtenção do alumínio primário com o menor teor de carbono disponível. Em muitos casos, este alumínio primário comprado com baixo teor de carbono é produzido utilizando energia renovável - geralmente energia hidroelétrica - para o processo de fundição. \nColaboração para a mudança \n\nA Novelis é membro da First Movers Coalition (FMC) do Fórum Económico Mundial - uma iniciativa global destinada a descarbonizar oito setores \"difíceis de reduzir\". Através da parceria, a Novelis tem um papel de destaque numa rede global de empresas com visão de futuro empenhadas em reduzir drasticamente as emissões de carbono. A coligação serve de plataforma para que as empresas de todo o mundo aproveitem o seu poder de compra e as suas cadeias de abastecimento para criar mercados iniciais para tecnologias energéticas limpas e inovadoras, incluindo as que se destinam a energias primárias com baixo teor de carbono.\n\nEm colaboração com a Alcoa e a Ball Corporation, a Novelis apresentou uma versão inovadora e quase infinitamente reciclável da Ball Aluminium Cup, durante a Reunião Anual de 2024 do Fórum Económico Mundial em Davos, na Suíça.\n\nAtravés da sua estratégia inovadora de descarbonização, a Novelis continua a dar forma concreta aos seus objetivos de circularidade e a estabelecer novas referências na liderança dos critérios ambientais, sociais e de governação para o setor dos metais.","separate_html":false},{"id":6617,"title":"Novelis gestaltet Zirkularität","slug":"novelis-shapes-circularity","content":"\u003cp\u003e\u0026nbsp;Als Weltmarktführer im Bereich Aluminiumrecycling und Nachhaltigkeit verfolgt Novelis eine innovative Kreislaufstrategie, die die Dekarbonisierung des Schmelzens und der Beschaffung, die Maximierung der Zirkularität, die Innovation neuer Legierungen mit hohem Recyclinganteil, die Erweiterung der Recyclingkapazitäten und die Unterstützung kohlenstoffarmer Primäraluminium umfasst.\u003c/p\u003e\u003cp\u003eNovelis, eine hundertprozentige Tochtergesellschaft von \u003ca href=\"/de/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e (dem Metall-Flaggschiff der Aditya Birla Group), ist eines der Markenzeichen der ESG-Branchenführerschaft, insbesondere durch ihre Bemühungen, das Aluminiumrecycling für eine mehr Kreislaufwirtschaft voranzutreiben. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eAlumnium ist eines der recycelbarsten Materialien. 75% des jemals produzierten Metalls wird heute noch verwendet. Darüber hinaus senkt der Einsatz von recyceltem Aluminium sowohl den Energieverbrauch als auch die Treibhausgasemissionen um eine erstaunliche 95%.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/de/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e als globaler Marktführer im Aluminiumrecycling ist es \u003ca href=\"/de/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e gelungen, das Metall zum nachhaltigen Material der Wahl für eine Reihe von täglichen Anwendungen zu machen – von Getränkedosen über Automobil-, Luft- und Raumfahrt, Transport-, Bau- und Bauindustrie bis hin zu einer Vielzahl weiterer dynamischer, wachsender Branchen, die starke, aber dennoch leichte und nachhaltige Materialien benötigen.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eMit einem weltweiten Recyclinggehalt von 63% in FY24 festigte Novelis seinen Platz unter den höchsten Recyclinggehalt-Prozentsätzen der Branche.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eDie 3x30-Vision\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis nimmt seine Verantwortung ernst, den Kohlenstoff-Fußabdruck der Fertigungsindustrie zu reduzieren, mit einer ehrgeizigen Vision für die Zukunft, seine Betriebe weiter zu dekarbonisieren und gleichzeitig die wachsende Nachfrage nach seinen Produkten zu befriedigen. Mit dieser Vision, die Novelis 3x30 genannt wird, wird das Unternehmen seinen Kunden helfen, ihre Nachhaltigkeitsprogramme mit den von ihnen benötigten kohlenstoffarmen und recycelten Produkten zu beschleunigen.\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eNovelis 3x30 = Drei Ziele bis 2030\u003c/strong\u003e\u003c/h4\u003e\u003cp\u003eRecycelte Inhalte auf 75% erhöhen\u0026nbsp;\u0026nbsp;\u003cbr\u003eReduzierung der Emissionen auf \u0026lt; 3 Tonnen CO2e / Tonne versandtes flachgewalztes Produkt (FRP)\u0026nbsp;\u003cbr\u003eFühren Sie die Branche mit First-Mover-Investitionen an, um die Kreislaufwirtschaft voranzutreiben \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eInnovation in der Dekarbonisierung\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAufgrund seiner starken, langlebigen und unendlich recycelbaren Eigenschaften steht Aluminium im Mittelpunkt der Kreislaufziele von Novelis, wobei 63% der Produktion des Unternehmens aus recyceltem Aluminium stammt. Seine Bemühungen, die Kreislaufwirtschaft zu skalieren, um nachhaltiges Wachstum voranzutreiben, werden durch eine vielschichtige Dekarbonisierungsstrategie weiter vorangetrieben, die im \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.novelis.com/sustainability/sustainability-report/\"\u003eCorporate Sustainability Report 2024\u003c/a\u003e ausführlich dargelegt und hier zusammengefasst wird:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eDekarbonisierung der im Schmelzprozess eingesetzten Energie\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eUm den Schmelzprozess zu dekarbonisieren, prüft Novelis den Einsatz alternativer Brennstoffe, neuer sauberer Stromquellen, Abwärmerückgewinnung und innovativer Kohlenstoffabscheidungstechnologie. Darüber hinaus untersucht sie weitere umweltfreundliche Initiativen und setzt neue Technologien ein, um die Effizienz zu steigern und den Kraftstoff- und Energieverbrauch in ihren Anlagen zu reduzieren.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMaximierung der Zirkularität\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eUm die Kreislaufwirtschaft zu verbessern, konzentriert sich Novelis auf den gesamten Produktlebenszyklus. Es wird durch Innovation, Zusammenarbeit mit Interessengruppen und das unermüdliche Streben nach einer kohlenstoffarmen Kreislaufwirtschaft vorangetrieben. Novelis hat außerdem seine Bemühungen zur Verbesserung der Sortier- und Trennungstechnologien verstärkt, um den Prozess zu rationalisieren und so der steigenden Nachfrage nach Ausgangsmaterialien gerecht zu werden. Das Unternehmen investiert in neue Ansätze und baut im Rahmen seines ganzheitlichen Nachhaltigkeitsansatzes Partnerschaften mit Stakeholdern entlang der gesamten Wertschöpfungskette auf.\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eInnovation neuer Legierungen mit hohem Recyclinganteil\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis arbeitet eng mit Kunden in allen wichtigen Branchen zusammen, die das Unternehmen beliefert, d. h. Getränkeverpackung, Automobilindustrie, Luft- und Raumfahrt sowie Spezialindustrie, um Legierungen mit hohem Recyclinganteil zu entwickeln, die ihren einzigartigen technischen Spezifikationen und Anforderungen entsprechen. Um ein effizienteres Recycling zu erreichen, werden Designs mit nur einer Legierung entwickelt, um den Recyclingprozess zu vereinfachen, indem die Komplexität der Trennung mehrerer Legierungen reduziert wird. Das Unternehmen testet mehrere Anwendungsfälle in verschiedenen Sektoren, um das volle Potenzial dieses Ansatzes auszuschöpfen und nachhaltiges Wachstum zu beschleunigen.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSteigerung der Recyclingkapazitäten und -fähigkeiten\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis steigert seine Recycling- und Gusskapazitäten und -fähigkeiten, um seinen Bedarf an kohlenstoffreicherem Primäraluminium zu reduzieren und die Bemühungen zur Dekarbonisierung zu unterstützen. Zwischen 2012 und 2022 investierte das Unternehmen rund $700 Millionen in die Recycling-Infrastruktur und hat zusätzliche Investitionen im Gange, um seine führende Position im Recycling auszubauen. In FY24 kaufte oder bezahlte es 2,316kt recyceltes Metall, einschließlich mehr als 82 Milliarden gebrauchter Getränkedosen.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eUnterstützung der Dekarbonisierung von Primäraluminium\u003c/strong\u003e\u003cbr\u003eAls Ergänzung zur Verwendung recycelter Materialien legt Novelis größten Wert darauf, das kohlenstoffärmste verfügbare Primäraluminium zu sichern. In vielen Fällen wird bei der Herstellung dieses kohlenstoffarmen Primäraluminiums für den Schmelzprozess erneuerbare Energie – in der Regel Wasserkraft – verwendet. \u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eZusammenarbeit für den Wandel\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis ist Mitglied der First Movers Coalition (FMC) des Weltwirtschaftsforums, einer globalen Initiative zur Dekarbonisierung von acht schwer zu bekämpfenden Sektoren. Durch die Partnerschaft nimmt Novelis eine herausragende Rolle in einem globalen Netzwerk zukunftsorientierter Unternehmen ein, die sich für eine drastische Reduzierung der Kohlendioxidemissionen einsetzen. Die Koalition dient Unternehmen weltweit als Plattform, um ihre Kaufkraft und Lieferketten zu nutzen und frühzeitig Märkte für innovative, saubere Energietechnologien zu schaffen, darunter auch solche für kohlenstoffarme Primärenergie.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eIn Zusammenarbeit mit Alcoa und Ball Corporation stellte Novelis während der Jahrestagung des Weltwirtschaftsforums 2024 im schweizerischen Davos eine bahnbrechende, praktisch unendlich recycelbare Version des Ball Aluminium Cup vor.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eDurch seine innovative Dekarbonisierungsstrategie konkretisiert Novelis weiterhin seine Kreislaufziele und setzt neue Maßstäbe in Sachen ESG-Führung für den Metallsektor.\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-20T09:09:59.623Z","updatedAt":"2025-03-21T15:18:25.416Z","publishedAt":"2025-03-21T15:17:49.646Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":" Als Weltmarktführer im Bereich Aluminiumrecycling und Nachhaltigkeit verfolgt Novelis eine innovative Kreislaufstrategie, die die Dekarbonisierung des Schmelzens und der Beschaffung, die Maximierung der Zirkularität, die Innovation neuer Legierungen mit hohem Recyclinganteil, die Erweiterung der Recyclingkapazitäten und die Unterstützung kohlenstoffarmer Primäraluminium umfasst.\n\nNovelis, eine hundertprozentige Tochtergesellschaft von Hindalco (dem Metall-Flaggschiff der Aditya Birla Group), ist eines der Markenzeichen der ESG-Branchenführerschaft, insbesondere durch ihre Bemühungen, das Aluminiumrecycling für eine mehr Kreislaufwirtschaft voranzutreiben. \nAlumnium ist eines der recycelbarsten Materialien. 75% des jemals produzierten Metalls wird heute noch verwendet. Darüber hinaus senkt der Einsatz von recyceltem Aluminium sowohl den Energieverbrauch als auch die Treibhausgasemissionen um eine erstaunliche 95%.\n\nAditya Birla Group als globaler Marktführer im Aluminiumrecycling ist es Novelis gelungen, das Metall zum nachhaltigen Material der Wahl für eine Reihe von täglichen Anwendungen zu machen – von Getränkedosen über Automobil-, Luft- und Raumfahrt, Transport-, Bau- und Bauindustrie bis hin zu einer Vielzahl weiterer dynamischer, wachsender Branchen, die starke, aber dennoch leichte und nachhaltige Materialien benötigen.\n\nMit einem weltweiten Recyclinggehalt von 63% in FY24 festigte Novelis seinen Platz unter den höchsten Recyclinggehalt-Prozentsätzen der Branche. \n\n \nDie 3x30-Vision\n\nNovelis nimmt seine Verantwortung ernst, den Kohlenstoff-Fußabdruck der Fertigungsindustrie zu reduzieren, mit einer ehrgeizigen Vision für die Zukunft, seine Betriebe weiter zu dekarbonisieren und gleichzeitig die wachsende Nachfrage nach seinen Produkten zu befriedigen. Mit dieser Vision, die Novelis 3x30 genannt wird, wird das Unternehmen seinen Kunden helfen, ihre Nachhaltigkeitsprogramme mit den von ihnen benötigten kohlenstoffarmen und recycelten Produkten zu beschleunigen.\n\nNovelis 3x30 = Drei Ziele bis 2030\n\nRecycelte Inhalte auf 75% erhöhen \nReduzierung der Emissionen auf \u003c 3 Tonnen CO2e / Tonne versandtes flachgewalztes Produkt (FRP)\nFühren Sie die Branche mit First-Mover-Investitionen an, um die Kreislaufwirtschaft voranzutreiben \n \n \nInnovation in der Dekarbonisierung \n\nAufgrund seiner starken, langlebigen und unendlich recycelbaren Eigenschaften steht Aluminium im Mittelpunkt der Kreislaufziele von Novelis, wobei 63% der Produktion des Unternehmens aus recyceltem Aluminium stammt. Seine Bemühungen, die Kreislaufwirtschaft zu skalieren, um nachhaltiges Wachstum voranzutreiben, werden durch eine vielschichtige Dekarbonisierungsstrategie weiter vorangetrieben, die im Corporate Sustainability Report 2024 ausführlich dargelegt und hier zusammengefasst wird:\n\nDekarbonisierung der im Schmelzprozess eingesetzten Energie \n\nUm den Schmelzprozess zu dekarbonisieren, prüft Novelis den Einsatz alternativer Brennstoffe, neuer sauberer Stromquellen, Abwärmerückgewinnung und innovativer Kohlenstoffabscheidungstechnologie. Darüber hinaus untersucht sie weitere umweltfreundliche Initiativen und setzt neue Technologien ein, um die Effizienz zu steigern und den Kraftstoff- und Energieverbrauch in ihren Anlagen zu reduzieren.\n\nMaximierung der Zirkularität \n\nUm die Kreislaufwirtschaft zu verbessern, konzentriert sich Novelis auf den gesamten Produktlebenszyklus. Es wird durch Innovation, Zusammenarbeit mit Interessengruppen und das unermüdliche Streben nach einer kohlenstoffarmen Kreislaufwirtschaft vorangetrieben. Novelis hat außerdem seine Bemühungen zur Verbesserung der Sortier- und Trennungstechnologien verstärkt, um den Prozess zu rationalisieren und so der steigenden Nachfrage nach Ausgangsmaterialien gerecht zu werden. Das Unternehmen investiert in neue Ansätze und baut im Rahmen seines ganzheitlichen Nachhaltigkeitsansatzes Partnerschaften mit Stakeholdern entlang der gesamten Wertschöpfungskette auf.\n\nInnovation neuer Legierungen mit hohem Recyclinganteil \n\nNovelis arbeitet eng mit Kunden in allen wichtigen Branchen zusammen, die das Unternehmen beliefert, d. h. Getränkeverpackung, Automobilindustrie, Luft- und Raumfahrt sowie Spezialindustrie, um Legierungen mit hohem Recyclinganteil zu entwickeln, die ihren einzigartigen technischen Spezifikationen und Anforderungen entsprechen. Um ein effizienteres Recycling zu erreichen, werden Designs mit nur einer Legierung entwickelt, um den Recyclingprozess zu vereinfachen, indem die Komplexität der Trennung mehrerer Legierungen reduziert wird. Das Unternehmen testet mehrere Anwendungsfälle in verschiedenen Sektoren, um das volle Potenzial dieses Ansatzes auszuschöpfen und nachhaltiges Wachstum zu beschleunigen.\n\nSteigerung der Recyclingkapazitäten und -fähigkeiten \n\nNovelis steigert seine Recycling- und Gusskapazitäten und -fähigkeiten, um seinen Bedarf an kohlenstoffreicherem Primäraluminium zu reduzieren und die Bemühungen zur Dekarbonisierung zu unterstützen. Zwischen 2012 und 2022 investierte das Unternehmen rund $700 Millionen in die Recycling-Infrastruktur und hat zusätzliche Investitionen im Gange, um seine führende Position im Recycling auszubauen. In FY24 kaufte oder bezahlte es 2,316kt recyceltes Metall, einschließlich mehr als 82 Milliarden gebrauchter Getränkedosen.\n\nUnterstützung der Dekarbonisierung von Primäraluminium\n\nAls Ergänzung zur Verwendung recycelter Materialien legt Novelis größten Wert darauf, das kohlenstoffärmste verfügbare Primäraluminium zu sichern. In vielen Fällen wird bei der Herstellung dieses kohlenstoffarmen Primäraluminiums für den Schmelzprozess erneuerbare Energie – in der Regel Wasserkraft – verwendet. \nZusammenarbeit für den Wandel \n\nNovelis ist Mitglied der First Movers Coalition (FMC) des Weltwirtschaftsforums, einer globalen Initiative zur Dekarbonisierung von acht schwer zu bekämpfenden Sektoren. Durch die Partnerschaft nimmt Novelis eine herausragende Rolle in einem globalen Netzwerk zukunftsorientierter Unternehmen ein, die sich für eine drastische Reduzierung der Kohlendioxidemissionen einsetzen. Die Koalition dient Unternehmen weltweit als Plattform, um ihre Kaufkraft und Lieferketten zu nutzen und frühzeitig Märkte für innovative, saubere Energietechnologien zu schaffen, darunter auch solche für kohlenstoffarme Primärenergie.\n\nIn Zusammenarbeit mit Alcoa und Ball Corporation stellte Novelis während der Jahrestagung des Weltwirtschaftsforums 2024 im schweizerischen Davos eine bahnbrechende, praktisch unendlich recycelbare Version des Ball Aluminium Cup vor.\n\nDurch seine innovative Dekarbonisierungsstrategie konkretisiert Novelis weiterhin seine Kreislaufziele und setzt neue Maßstäbe in Sachen ESG-Führung für den Metallsektor.","separate_html":false},{"id":6625,"title":"Novelis塑造循环发展模式","slug":"novelis-shapes-circularity","content":"\u003cp\u003e作为全球铝回收和可持续发展领域的领军企业，Novelis积极推进一项极具创新性的循环战略，该战略涵盖多个关键层面：对熔炼过程以及原材料采购途径实施脱碳举措，最大程度挖掘循环利用潜力，大力研发具备高回收成分的新型合金，持续拓展回收处理能力，同时为低碳原生铝产业提供有力支持。\u003c/p\u003e\u003cp\u003eNovelis是\u003ca href=\"/zh/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e（Aditya Birla Group旗下的金属旗舰企业）的全资子公司，是行业内环境、社会和公司治理（ESG）领域的领导典范之一，尤其推进铝回收利用、助力构建循环经济体系方面成绩斐然。 \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e铝是最具可回收性的材料之一，人类有史以来生产的铝，有 75% 至今仍在使用。此外，使用回收铝能大幅削减能源消耗和温室气体排放，降幅高达 95%。\u003c/p\u003e\u003cp\u003e作为全球铝回收领域的领导者，\u003ca href=\"/zh/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e成功使铝成为众多日常应用中首选的可持续材料。这些应用涵盖从饮料罐到汽车、航空航天、交通运输、建筑施工等多个领域，以及其他大量蓬勃发展、对兼具坚固特性与轻质优势的可持续材料有着强烈需求的行业。\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003e在 2024 财年，Novelis全球产品的平均回收材料含量达 63%，这一成绩稳固了其在行业内回收材料占比最高的企业中的地位。\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003e3x30愿景\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis认真肩负降低制造业碳足迹的责任，以高瞻远瞩的未来规划，在满足产品日益增长的需求的同时，持续推进自身运营的脱碳进程。借助名为“Novelis 3x30”的愿景，公司将通过客户所需的低碳、高回收成分产品，助力他们加速推进自身的可持续发展计划。\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eNovelis 3x30 =到 2030 年实现三大目标\u003c/strong\u003e\u003c/h4\u003e\u003col\u003e\u003cli\u003e将回收材料含量提升至 75%\u0026nbsp;\u003c/li\u003e\u003cli\u003e将每运输一吨铝压延产品（FRP）的二氧化碳排放量减少到 3 吨以下\u003c/li\u003e\u003cli\u003e通过先行投资推动循环发展，在行业中发挥引领作用 \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cstrong\u003e脱碳领域的创新\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e由于具有坚固耐用且可无限循环利用的特性，铝在Novelis的循环发展目标中处于核心地位，公司 63% 的产品生产原料来自回收铝。Novelis致力于通过扩大循环经济规模来推动可持续增长。其 2024 年《企业可持续发展报告》（\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.novelis.com/sustainability/sustainability-report/\"\u003eCorporate Sustainability Report 2024\u003c/a\u003e）详细阐述了一项多维度脱碳战略，进一步助力这一努力，以下为该战略要点概述：\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003e实现熔炼过程中所使用能源的脱碳\u003c/strong\u003e\u0026nbsp;\u003cbr\u003e为实现熔炼过程的脱碳，Novelis正在评估替代燃料的使用、新型清洁电力来源、废热回收以及创新型碳捕获技术。公司还在探索其他环保举措，并采用新技术，以提高其工厂整体的效率，减少燃料和能源消耗。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003e最大化循环利用\u003c/strong\u003e\u0026nbsp;\u003cbr\u003e为了强化循环利用，Novelis着眼于产品的整个生命周期。创新驱动、与利益相关方携手合作，以及对低碳循环经济的执着奋进，为Novelis提供了源源不断的动力。Novelis积极升级分拣和分离技术，通过优化工艺流程，全力满足对原材料不断攀升的需求。作为可持续发展整体战略的一部分，公司正积极投入资源开发新策略，同时携手价值链各环节的利益相关方，构建稳固的合作伙伴关系。\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003e研发新型高回收成分合金\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis正与饮料包装、汽车、航空航天及特种产品等核心服务领域的客户紧密协作，致力于开发契合各行业独特技术规格与需求的高回收成分合金。为实现更高效的回收，公司正在开发单一合金设计，通过降低分离多种合金的复杂性来简化回收流程。公司正在多个行业领域开展多种应用场景测试，深入挖掘这一方案的潜在价值，以此加速实现可持续增长。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003e提升回收产能与回收能力\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis正在提升其回收及铸造产能与能力，以此减少对高碳原生铝的需求，助力实现脱碳目标。在 2012 年至 2022 年期间，公司在回收基础设施方面投资了约 7 亿美元，当下，公司正持续追加投资，力求进一步夯实其在回收领域的领军地位。在 2024 财年，公司采购或来料加工了 231.6 万吨再生金属，其中包含超过 820 亿个用过的饮料罐。\u003c/li\u003e\u003cli\u003e\u003cstrong\u003e助力原生铝脱碳\u003c/strong\u003e\u003cbr\u003e为补充回收材料的使用，Novelis将获取市场上碳排放量最低的原生铝列为工作重点。在很多情况下，所采购的这种低碳原生铝在冶炼过程中使用的是可再生能源，通常是水电。 \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003e携手合作促变革\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis是世界经济论坛“第一行动者联盟”（FMC）的成员。该联盟是一项全球性倡议，旨在推动八大“难以减排”行业的脱碳进程。凭借这一合作，Novelis在全球一众具有前瞻性思维、力于大幅减少碳排放的企业所组成的网络中，占据显著地位。联盟为全球企业搭建了一个平台，在此平台上，企业可借此发挥自身购买力及供应链优势，为创新清洁能源技术（包括低碳原生铝相关技术）开拓早期市场。\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003e在瑞士达沃斯举行的 2024 年世界经济论坛年会期间，Novelis与Alcoa以及Ball Corporation合作，推出了一款具有突破性的、几乎可无限循环利用的波尔铝杯。\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e通过创新的脱碳战略，Novelis持续将其循环发展目标转化为切实成果，在金属行业的 ESG（环境、社会和公司治理）领导力方面树立新的标杆。\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-21T10:40:47.550Z","updatedAt":"2025-03-21T15:18:25.434Z","publishedAt":"2025-03-21T15:17:35.302Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"作为全球铝回收和可持续发展领域的领军企业，Novelis积极推进一项极具创新性的循环战略，该战略涵盖多个关键层面：对熔炼过程以及原材料采购途径实施脱碳举措，最大程度挖掘循环利用潜力，大力研发具备高回收成分的新型合金，持续拓展回收处理能力，同时为低碳原生铝产业提供有力支持。\n\nNovelis是Hindalco（Aditya Birla Group旗下的金属旗舰企业）的全资子公司，是行业内环境、社会和公司治理（ESG）领域的领导典范之一，尤其推进铝回收利用、助力构建循环经济体系方面成绩斐然。 \n铝是最具可回收性的材料之一，人类有史以来生产的铝，有 75% 至今仍在使用。此外，使用回收铝能大幅削减能源消耗和温室气体排放，降幅高达 95%。\n\n作为全球铝回收领域的领导者，Novelis成功使铝成为众多日常应用中首选的可持续材料。这些应用涵盖从饮料罐到汽车、航空航天、交通运输、建筑施工等多个领域，以及其他大量蓬勃发展、对兼具坚固特性与轻质优势的可持续材料有着强烈需求的行业。\n\n在 2024 财年，Novelis全球产品的平均回收材料含量达 63%，这一成绩稳固了其在行业内回收材料占比最高的企业中的地位。 \n\n \n3x30愿景\n\nNovelis认真肩负降低制造业碳足迹的责任，以高瞻远瞩的未来规划，在满足产品日益增长的需求的同时，持续推进自身运营的脱碳进程。借助名为“Novelis 3x30”的愿景，公司将通过客户所需的低碳、高回收成分产品，助力他们加速推进自身的可持续发展计划。\n\nNovelis 3x30 =到 2030 年实现三大目标\n\n将回收材料含量提升至 75% \n将每运输一吨铝压延产品（FRP）的二氧化碳排放量减少到 3 吨以下\n通过先行投资推动循环发展，在行业中发挥引领作用 \n \n \n脱碳领域的创新 \n\n由于具有坚固耐用且可无限循环利用的特性，铝在Novelis的循环发展目标中处于核心地位，公司 63% 的产品生产原料来自回收铝。Novelis致力于通过扩大循环经济规模来推动可持续增长。其 2024 年《企业可持续发展报告》（Corporate Sustainability Report 2024）详细阐述了一项多维度脱碳战略，进一步助力这一努力，以下为该战略要点概述：\n\n实现熔炼过程中所使用能源的脱碳 \n\n为实现熔炼过程的脱碳，Novelis正在评估替代燃料的使用、新型清洁电力来源、废热回收以及创新型碳捕获技术。公司还在探索其他环保举措，并采用新技术，以提高其工厂整体的效率，减少燃料和能源消耗。\n\n最大化循环利用 \n\n为了强化循环利用，Novelis着眼于产品的整个生命周期。创新驱动、与利益相关方携手合作，以及对低碳循环经济的执着奋进，为Novelis提供了源源不断的动力。Novelis积极升级分拣和分离技术，通过优化工艺流程，全力满足对原材料不断攀升的需求。作为可持续发展整体战略的一部分，公司正积极投入资源开发新策略，同时携手价值链各环节的利益相关方，构建稳固的合作伙伴关系。\n\n研发新型高回收成分合金 \n\nNovelis正与饮料包装、汽车、航空航天及特种产品等核心服务领域的客户紧密协作，致力于开发契合各行业独特技术规格与需求的高回收成分合金。为实现更高效的回收，公司正在开发单一合金设计，通过降低分离多种合金的复杂性来简化回收流程。公司正在多个行业领域开展多种应用场景测试，深入挖掘这一方案的潜在价值，以此加速实现可持续增长。\n\n提升回收产能与回收能力 \n\nNovelis正在提升其回收及铸造产能与能力，以此减少对高碳原生铝的需求，助力实现脱碳目标。在 2012 年至 2022 年期间，公司在回收基础设施方面投资了约 7 亿美元，当下，公司正持续追加投资，力求进一步夯实其在回收领域的领军地位。在 2024 财年，公司采购或来料加工了 231.6 万吨再生金属，其中包含超过 820 亿个用过的饮料罐。\n\n助力原生铝脱碳\n\n为补充回收材料的使用，Novelis将获取市场上碳排放量最低的原生铝列为工作重点。在很多情况下，所采购的这种低碳原生铝在冶炼过程中使用的是可再生能源，通常是水电。 \n\n\n携手合作促变革 \n\nNovelis是世界经济论坛“第一行动者联盟”（FMC）的成员。该联盟是一项全球性倡议，旨在推动八大“难以减排”行业的脱碳进程。凭借这一合作，Novelis在全球一众具有前瞻性思维、力于大幅减少碳排放的企业所组成的网络中，占据显著地位。联盟为全球企业搭建了一个平台，在此平台上，企业可借此发挥自身购买力及供应链优势，为创新清洁能源技术（包括低碳原生铝相关技术）开拓早期市场。\n\n在瑞士达沃斯举行的 2024 年世界经济论坛年会期间，Novelis与Alcoa以及Ball Corporation合作，推出了一款具有突破性的、几乎可无限循环利用的波尔铝杯。\n\n通过创新的脱碳战略，Novelis持续将其循环发展目标转化为切实成果，在金属行业的 ESG（环境、社会和公司治理）领导力方面树立新的标杆。","separate_html":false},{"id":6622,"title":"Novelis สร้างการหมุนเวียนที่เป็นวงสมบูรณ์","slug":"novelis-shapes-circularity","content":"\u003cp\u003eในฐานะผู้นำระดับโลกด้านการรีไซเคิลอะลูมิเนียมและความยั่งยืน Novelis ขับเคลื่อนกลยุทธ์แบบหมุนเวียนที่้เปี่ยมด้วยนวัตกรรม ซึ่งรวมถึงการหลอมและการจัดหาที่ปลอดคาร์บอน การเพิ่มการกผลิตที่เป็นวงสมบูรณ์สูงสุด การสร้างสรรค์โลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงใหม่ การขยายขีดความสามารถในการรีไซเคิล และการสนับสนุนอะลูมิเนียมปฐมภูมิคาร์บอนต่ำ\u003c/p\u003e\u003cp\u003eNovelis ซึ่งเป็นบริษัทสาขาที่ \u003ca href=\"/th/businesses/companies/hindalco-industries-limited/\"\u003eHindalco \u003c/a\u003eถือหุ้นทั้งหมด (บริษัทเรือธงด้านโลหะของ Aditya Birla Group) ถือเป็นเครื่องหมายแสดงความเป็นผู้นำด้าน ESG ในอุตสาหกรรมที่มีมาตรฐานสูง โดยเฉพาะอย่างยิ่งผ่านความพยายามในการขับเคลื่อนการรีไซเคิลอะลูมิเนียมเพื่อเศรษฐกิจหมุนเวียนให้มากยิ่งขึ้น \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eอะลูมิเนียมถือเป็นวัสดุที่สามารถนำไปรีไซเคิลได้มากที่สุดชนิดหนึ่ง -- โดย 75% ของโลหะที่ผลิตมายังคงมีการใช้งานอยู่ในปัจจุบัน ยิ่งไปกว่านั้น การใช้อะลูมิเนียมที่ผ่านการรีไซเคิลยังช่วยลดการใช้พลังงานและการปล่อยก๊าซเรือนกระจกได้สูงจนน่าตกใจถึง 95%\u003c/p\u003e\u003cp\u003e\u003ca href=\"/th/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e ในฐานะผู้นำระดับโลกด้านการรีไซเคิลอะลูมิเนียม \u003ca href=\"/th/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e ประสบความสำเร็จในการทำให้โลหะชนิดนี้กลายเป็นวัสดุที่ยั่งยืนสำหรับการใช้งานในชีวิตประจำวันหลายประเภท – ไม่ว่าจะเป็นกระป๋องเครื่องดื่มไปจนถึงยานยนต์ อวกาศ การขนส่ง อาคารและการก่อสร้าง รวมถึงอุตสาหกรรมอื่น ๆ ที่กำลังเติบโตอย่างมีชีวิตชีวาอีกมากมายที่ต้องการวัสดุที่แข็งแรง แต่มีน้ำหนักเบา และยั่งยืน\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eด้วยอัตราส่วนปริมาณวัสดุรีไซเคิลทั่วโลกอยู่ที่ 63% ใน FY24 ทำให้ Novelis ตอกย้ำสถานะของบริษัทในอัตราส่วนปริมาณวัสดุที่นำมารีไซเคิลสูงสุดในอุตสาหกรรม\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u0026nbsp;\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eวิสัยทัศน์ 3x30\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis ถือเป็นความรับผิดชอบในการลดปริมาณคาร์บอนฟุตพริ้นท์ของอุตสาหกรรมการผลิตอย่างจริงจัง ผ่านวิสัยทัศน์อันทะเยอทะยานสำหรับอนาคตในการลดระดับการการปล่อยก๊าซคาร์บอนไดออกไซด์จากการดำเนินงานต่อเนื่อง ขณะเดียวกันก็ตอบสนองต่ออุปสงค์ของผลิตภัณฑ์ที่กำลังเติบโต ภายใต้วิสัยทัศน์ที่เรียกกันว่า Novelis 3x30 นี้ บริษัทจะช่วยให้ลูกค้าเร่งโครงการความยั่งยืนผ่านผลิตภัณฑ์ที่มีคาร์บอนต่ำและผลิตภัณฑ์ที่มปริมาณวัสดุรีไซเคิลสูงขึ้นตามที่ลูกค้าต้องการ\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eNovelis 3x30 = วัตถุประสงค์สามประการภายในปี 2030\u003c/strong\u003e\u003c/h4\u003e\u003col\u003e\u003cli\u003eเพิ่มปริมาณวัสดุรีไซเคิลเป็น 75%\u0026nbsp;\u003c/li\u003e\u003cli\u003eลดการปล่อย CO2e ลงเหลือน้อยกว่า 3 ตันต่อผลิตภัณฑ์เหล็กรีดแบน (FRP) หนึ่งตันที่ทำการจัดส่ง\u003c/li\u003e\u003cli\u003eเป็นผู้นำอุตสาหกรรมด้วยการลงทุนจากผู้บุกเบิกเพื่อขับเคลื่อนการหมุนเวียนที่เป็นวงสมบูรณ์ \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cstrong\u003eนวัตกรรมในกระบวนการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eเนื่องจากคุณสมบัติที่แข็งแกร่ง ทนทาน และสามารถรีไซเคิลได้ไม่จำกัด อะลูมิเนียมจึงเป็นศูนย์กลางของเป้าหมายด้านการหมุนเวียนที่เป็นวงสมบูรณ์ของ Novelis โดย 63% ของผลผลิตของบริษัทมาจากอะลูมิเนียมรีไซเคิล ความพยายามที่จะขยายขอบเขตการหมุนเวียนที่เป็นวงสมบูรณ์เพื่อขับเคลื่อนการเติบโตอย่างยั่งยืนนั้นได้รับการขับเคลื่อนเพิ่มเติมผ่านกลยุทธ์การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์แบบหลายกลไก ซึ่งมีสรุปส่วนสำคัญแบบลงรายละเอียดอยู่ในรายงานความยั่งยืนขององค์กรประจำปี 2024 และสรุปไว้ดังนี้:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ของพลังงานที่ใช้ในกระบวนการหลอม\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eเพื่อกำจัดการปล่อยคาร์บอนไดออกไซด์ออกจากกระบวนการหลอม Novelis กำลังประเมินผลการใช้เชื้อเพลิงทางเลือก แหล่งพลังงานไฟฟ้าสะอาดใหม่ การนำความร้อนทิ้งกลับมาใช้ใหม่ และเทคโนโลยีการดักจับก๊าซคาร์บอนไดออกไซด์ที่เป็นนวัตกรรม นอกจากนี้ บริษัทฯ ยังกำลังศึกษาโครงการริเริ่มที่เป็นมิตรต่อสิ่งแวดล้อมอื่น ๆ และนำเทคโนโลยีใหม่ ๆ มาใช้เพื่อเพิ่มประสิทธิภาพและลดการใช้เชื้อเพลิงและพลังงานทั่วทั้งโรงงานอีกด้วย\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eการเพิ่มการหมุนเวียนให้เป็นวงสมบูรณ์สูงสุด\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eเพื่อปรับปรุงการหมุนเวียนให้เป็นวงสมบูรณ์ Novelis มุ่งเน้นไปที่วงจรชีวิตผลิตภัณฑ์ทั้งหมด ซึ่งได้รับการขับเคลื่อนผ่านนวัตกรรม ความร่วมมือกับผู้มีส่วนได้ส่วนเสีย และการแสวงหาเศรษฐกิจหมุนเวียนคาร์บอนต่ำอย่างไม่ลดละ นอกจากนี้ Novelis ยังได้ยกระดับเกมของบริษัทในด้านการปรับปรุงเทคโนโลยีการคัดแยกและการแยกส่วนที่ปรับปรุงกระบวนการให้มีประสิทธิภาพเพื่อตอบสนองความต้องการวัสดุต้นกำลังที่กำลังเติบโต บริษัทกำลังลงทุนในแนวทางใหม่ๆ และสร้างความร่วมมือกับผู้มีส่วนได้ส่วนเสียตลอดห่วงโซ่คุณค่าในฐานะที่เป็นส่วนหนึ่งของแนวทางแบบองค์รวมเพื่อความยั่งยืน\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eนวัตกรรมโลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงใหม่\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis กำลังทำงานอย่างใกล้ชิดกับลูกค้าในอุตสาหกรรมหลัก ๆ ทั้งหมดที่บริษัทให้บริการ เช่น บรรจุภัณฑ์เครื่องดื่ม ยานยนต์ อวกาศ และอุตสาหกรรมพิเศษ เพื่อพัฒนาโลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงที่ตรงตามข้อกำหนดและข้อกำหนดทางเทคนิคเฉพาะของลูกค้า เพื่อให้บรรลุการรีไซเคิลที่มีประสิทธิภาพมากยิ่งขึ้น บริษัทจึงได้พัฒนาการออกแบบโลหะผสมแบบยูนิอัลลอยด์เพื่อลดความซับซ้อนของกระบวนการรีไซเคิล โดยลดความซับซ้อนของการแยกโลหะผสมหลายชนิด บริษัทกำลังทดสอบกรณีการใช้งานหลายกรณีในภาคส่วนต่าง ๆ เพื่อสำรวจศักยภาพทั้งหมดของแนวทางนี้และเร่งการเติบโตที่ยั่งยืน\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eการเพิ่มกำลังการผลิตและขีดความสามารถในการรีไซเคิล\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis กำลังเพิ่มกำลังการผลิตและขีดความสามารถในการรีไซเคิลและการหล่อ เพื่อลดความต้องการอะลูมิเนียมปฐมภูมิที่มีคาร์บอนสูง และสนับสนุนความพยายามในการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ ระหว่างปี 2012 ถึง 2022 บริษัทได้ลงทุนประมาณ 700 ล้านดอลลาร์สหรัฐฯ ในโครงสร้างพื้นฐานด้านการรีไซเคิล และยังมีการลงทุนเพิ่มเติมเพื่อเพิ่มตำแหน่งผู้นำด้านการรีไซเคิลอีกด้วย ใน FY24 บริษัทฯ ได้ซื้อหรือเรียกเก็บโลหะรีไซเคิลจำนวน 2,316kt รวมถึงกระป๋องเครื่องดื่มที่ใช้แล้วมากกว่า 82 พันล้านชิ้น\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eการสนับสนุนกระบวนการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ของอะลูมิเนียมปฐมภูมิ\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eเพื่อเสริมการใช้เปริมาณวัสดุรีไซเคิล Novelis จึงให้ความสำคัญกับการรักษาอะลูมิเนียมปฐมภูมิที่มีคาร์บอนต่ำที่สุดที่มีอยู่ ในหลากหลายกรณี อะลูมิเนียมปฐมภูมิคาร์บอนต่ำที่ซื้อมาจะผลิตโดยใช้พลังงานหมุนเวียน – โดยทั่วไปคือพลังงานน้ำ – สำหรับกระบวนการหลอม \u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eการสร้างความร่วมมือเพื่อการเปลี่ยนแปลง\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis เป็นสมาชิกของ First Movers Coalition (FMC) ของ World Economic Forum — ซึ่งเป็นโครงการริเริ่มระดับโลกที่มุ่งเป้าไปที่การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ในแปดภาคส่วนที่ “ลดให้น้อยลงได้ยาก” ภายใต้ความร่วมมือนี้ Novelis มีบทบาทสำคัญในเครือข่ายบริษัทระดับโลกที่มีแนวคิดแบบมองไปข้างหน้าที่มุ่งมั่นที่จะลดการปล่อยก๊าซคาร์บอนลงในปริมาณมาก กลุ่มพันธมิตรทำหน้าที่เป็นแพลตฟอร์มสำหรับธุรกิจต่าง ๆ ทั่วโลกในการใช้ประโยชน์จากกำลังซื้อและห่วงโซ่อุปทานเพื่อสร้างตลาดเริ่มต้นสำหรับเทคโนโลยีพลังงานสะอาดที่เปี่ยมด้วยนวัตกรรม รวมถึงเทคโนโลยีพลังงานคาร์บอนต่ำขั้นพื้นฐาน\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNovelis ร่วมมือกับ Alcoa และ Ball Corporation เปิดตัว Ball Aluminium Cup เวอร์ชันที่สร้างมาตรฐานใหม่ที่สามารถนำไปรีไซเคิลได้แทบจะไม่มีที่สิ้นสุดในระหว่างการประชุม World Economic Forum ประจำปี 2024 ณเมืองดาวอส ประเทศสวิตเซอร์แลนด์\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eผ่านกลยุทธ์การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ที่เป็นนวัตกรรม Novelis ยังคงกำหนดรูปร่างที่ชัดเจนให้กับเป้าหมายด้านการหมุนเวียนที่เป็นวงสมบูรณ์ และกำหนดมาตรฐานใหม่ในการเป็นผู้นำด้าน ESG สำหรับภาคส่วนโลหะ\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-21T06:34:06.937Z","updatedAt":"2025-03-21T15:18:25.348Z","publishedAt":"2025-03-21T15:18:25.342Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"ในฐานะผู้นำระดับโลกด้านการรีไซเคิลอะลูมิเนียมและความยั่งยืน Novelis ขับเคลื่อนกลยุทธ์แบบหมุนเวียนที่้เปี่ยมด้วยนวัตกรรม ซึ่งรวมถึงการหลอมและการจัดหาที่ปลอดคาร์บอน การเพิ่มการกผลิตที่เป็นวงสมบูรณ์สูงสุด การสร้างสรรค์โลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงใหม่ การขยายขีดความสามารถในการรีไซเคิล และการสนับสนุนอะลูมิเนียมปฐมภูมิคาร์บอนต่ำ\n\nNovelis ซึ่งเป็นบริษัทสาขาที่ Hindalco ถือหุ้นทั้งหมด (บริษัทเรือธงด้านโลหะของ Aditya Birla Group) ถือเป็นเครื่องหมายแสดงความเป็นผู้นำด้าน ESG ในอุตสาหกรรมที่มีมาตรฐานสูง โดยเฉพาะอย่างยิ่งผ่านความพยายามในการขับเคลื่อนการรีไซเคิลอะลูมิเนียมเพื่อเศรษฐกิจหมุนเวียนให้มากยิ่งขึ้น \nอะลูมิเนียมถือเป็นวัสดุที่สามารถนำไปรีไซเคิลได้มากที่สุดชนิดหนึ่ง -- โดย 75% ของโลหะที่ผลิตมายังคงมีการใช้งานอยู่ในปัจจุบัน ยิ่งไปกว่านั้น การใช้อะลูมิเนียมที่ผ่านการรีไซเคิลยังช่วยลดการใช้พลังงานและการปล่อยก๊าซเรือนกระจกได้สูงจนน่าตกใจถึง 95%\n\nAditya Birla Group ในฐานะผู้นำระดับโลกด้านการรีไซเคิลอะลูมิเนียม Novelis ประสบความสำเร็จในการทำให้โลหะชนิดนี้กลายเป็นวัสดุที่ยั่งยืนสำหรับการใช้งานในชีวิตประจำวันหลายประเภท – ไม่ว่าจะเป็นกระป๋องเครื่องดื่มไปจนถึงยานยนต์ อวกาศ การขนส่ง อาคารและการก่อสร้าง รวมถึงอุตสาหกรรมอื่น ๆ ที่กำลังเติบโตอย่างมีชีวิตชีวาอีกมากมายที่ต้องการวัสดุที่แข็งแรง แต่มีน้ำหนักเบา และยั่งยืน\n\nด้วยอัตราส่วนปริมาณวัสดุรีไซเคิลทั่วโลกอยู่ที่ 63% ใน FY24 ทำให้ Novelis ตอกย้ำสถานะของบริษัทในอัตราส่วนปริมาณวัสดุที่นำมารีไซเคิลสูงสุดในอุตสาหกรรม \n\n \nวิสัยทัศน์ 3x30\n\nNovelis ถือเป็นความรับผิดชอบในการลดปริมาณคาร์บอนฟุตพริ้นท์ของอุตสาหกรรมการผลิตอย่างจริงจัง ผ่านวิสัยทัศน์อันทะเยอทะยานสำหรับอนาคตในการลดระดับการการปล่อยก๊าซคาร์บอนไดออกไซด์จากการดำเนินงานต่อเนื่อง ขณะเดียวกันก็ตอบสนองต่ออุปสงค์ของผลิตภัณฑ์ที่กำลังเติบโต ภายใต้วิสัยทัศน์ที่เรียกกันว่า Novelis 3x30 นี้ บริษัทจะช่วยให้ลูกค้าเร่งโครงการความยั่งยืนผ่านผลิตภัณฑ์ที่มีคาร์บอนต่ำและผลิตภัณฑ์ที่มปริมาณวัสดุรีไซเคิลสูงขึ้นตามที่ลูกค้าต้องการ\n\nNovelis 3x30 = วัตถุประสงค์สามประการภายในปี 2030\n\nเพิ่มปริมาณวัสดุรีไซเคิลเป็น 75% \nลดการปล่อย CO2e ลงเหลือน้อยกว่า 3 ตันต่อผลิตภัณฑ์เหล็กรีดแบน (FRP) หนึ่งตันที่ทำการจัดส่ง\nเป็นผู้นำอุตสาหกรรมด้วยการลงทุนจากผู้บุกเบิกเพื่อขับเคลื่อนการหมุนเวียนที่เป็นวงสมบูรณ์ \n \n \nนวัตกรรมในกระบวนการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ \n\nเนื่องจากคุณสมบัติที่แข็งแกร่ง ทนทาน และสามารถรีไซเคิลได้ไม่จำกัด อะลูมิเนียมจึงเป็นศูนย์กลางของเป้าหมายด้านการหมุนเวียนที่เป็นวงสมบูรณ์ของ Novelis โดย 63% ของผลผลิตของบริษัทมาจากอะลูมิเนียมรีไซเคิล ความพยายามที่จะขยายขอบเขตการหมุนเวียนที่เป็นวงสมบูรณ์เพื่อขับเคลื่อนการเติบโตอย่างยั่งยืนนั้นได้รับการขับเคลื่อนเพิ่มเติมผ่านกลยุทธ์การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์แบบหลายกลไก ซึ่งมีสรุปส่วนสำคัญแบบลงรายละเอียดอยู่ในรายงานความยั่งยืนขององค์กรประจำปี 2024 และสรุปไว้ดังนี้:\n\nการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ของพลังงานที่ใช้ในกระบวนการหลอม \n\nเพื่อกำจัดการปล่อยคาร์บอนไดออกไซด์ออกจากกระบวนการหลอม Novelis กำลังประเมินผลการใช้เชื้อเพลิงทางเลือก แหล่งพลังงานไฟฟ้าสะอาดใหม่ การนำความร้อนทิ้งกลับมาใช้ใหม่ และเทคโนโลยีการดักจับก๊าซคาร์บอนไดออกไซด์ที่เป็นนวัตกรรม นอกจากนี้ บริษัทฯ ยังกำลังศึกษาโครงการริเริ่มที่เป็นมิตรต่อสิ่งแวดล้อมอื่น ๆ และนำเทคโนโลยีใหม่ ๆ มาใช้เพื่อเพิ่มประสิทธิภาพและลดการใช้เชื้อเพลิงและพลังงานทั่วทั้งโรงงานอีกด้วย\n\nการเพิ่มการหมุนเวียนให้เป็นวงสมบูรณ์สูงสุด \n\nเพื่อปรับปรุงการหมุนเวียนให้เป็นวงสมบูรณ์ Novelis มุ่งเน้นไปที่วงจรชีวิตผลิตภัณฑ์ทั้งหมด ซึ่งได้รับการขับเคลื่อนผ่านนวัตกรรม ความร่วมมือกับผู้มีส่วนได้ส่วนเสีย และการแสวงหาเศรษฐกิจหมุนเวียนคาร์บอนต่ำอย่างไม่ลดละ นอกจากนี้ Novelis ยังได้ยกระดับเกมของบริษัทในด้านการปรับปรุงเทคโนโลยีการคัดแยกและการแยกส่วนที่ปรับปรุงกระบวนการให้มีประสิทธิภาพเพื่อตอบสนองความต้องการวัสดุต้นกำลังที่กำลังเติบโต บริษัทกำลังลงทุนในแนวทางใหม่ๆ และสร้างความร่วมมือกับผู้มีส่วนได้ส่วนเสียตลอดห่วงโซ่คุณค่าในฐานะที่เป็นส่วนหนึ่งของแนวทางแบบองค์รวมเพื่อความยั่งยืน\n\nนวัตกรรมโลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงใหม่ \n\nNovelis กำลังทำงานอย่างใกล้ชิดกับลูกค้าในอุตสาหกรรมหลัก ๆ ทั้งหมดที่บริษัทให้บริการ เช่น บรรจุภัณฑ์เครื่องดื่ม ยานยนต์ อวกาศ และอุตสาหกรรมพิเศษ เพื่อพัฒนาโลหะผสมที่มีปริมาณวัสดุรีไซเคิลสูงที่ตรงตามข้อกำหนดและข้อกำหนดทางเทคนิคเฉพาะของลูกค้า เพื่อให้บรรลุการรีไซเคิลที่มีประสิทธิภาพมากยิ่งขึ้น บริษัทจึงได้พัฒนาการออกแบบโลหะผสมแบบยูนิอัลลอยด์เพื่อลดความซับซ้อนของกระบวนการรีไซเคิล โดยลดความซับซ้อนของการแยกโลหะผสมหลายชนิด บริษัทกำลังทดสอบกรณีการใช้งานหลายกรณีในภาคส่วนต่าง ๆ เพื่อสำรวจศักยภาพทั้งหมดของแนวทางนี้และเร่งการเติบโตที่ยั่งยืน\n\nการเพิ่มกำลังการผลิตและขีดความสามารถในการรีไซเคิล \n\nNovelis กำลังเพิ่มกำลังการผลิตและขีดความสามารถในการรีไซเคิลและการหล่อ เพื่อลดความต้องการอะลูมิเนียมปฐมภูมิที่มีคาร์บอนสูง และสนับสนุนความพยายามในการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ ระหว่างปี 2012 ถึง 2022 บริษัทได้ลงทุนประมาณ 700 ล้านดอลลาร์สหรัฐฯ ในโครงสร้างพื้นฐานด้านการรีไซเคิล และยังมีการลงทุนเพิ่มเติมเพื่อเพิ่มตำแหน่งผู้นำด้านการรีไซเคิลอีกด้วย ใน FY24 บริษัทฯ ได้ซื้อหรือเรียกเก็บโลหะรีไซเคิลจำนวน 2,316kt รวมถึงกระป๋องเครื่องดื่มที่ใช้แล้วมากกว่า 82 พันล้านชิ้น\n\nการสนับสนุนกระบวนการลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ของอะลูมิเนียมปฐมภูมิ\n\nเพื่อเสริมการใช้เปริมาณวัสดุรีไซเคิล Novelis จึงให้ความสำคัญกับการรักษาอะลูมิเนียมปฐมภูมิที่มีคาร์บอนต่ำที่สุดที่มีอยู่ ในหลากหลายกรณี อะลูมิเนียมปฐมภูมิคาร์บอนต่ำที่ซื้อมาจะผลิตโดยใช้พลังงานหมุนเวียน – โดยทั่วไปคือพลังงานน้ำ – สำหรับกระบวนการหลอม \n\nการสร้างความร่วมมือเพื่อการเปลี่ยนแปลง \n\nNovelis เป็นสมาชิกของ First Movers Coalition (FMC) ของ World Economic Forum — ซึ่งเป็นโครงการริเริ่มระดับโลกที่มุ่งเป้าไปที่การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ในแปดภาคส่วนที่ “ลดให้น้อยลงได้ยาก” ภายใต้ความร่วมมือนี้ Novelis มีบทบาทสำคัญในเครือข่ายบริษัทระดับโลกที่มีแนวคิดแบบมองไปข้างหน้าที่มุ่งมั่นที่จะลดการปล่อยก๊าซคาร์บอนลงในปริมาณมาก กลุ่มพันธมิตรทำหน้าที่เป็นแพลตฟอร์มสำหรับธุรกิจต่าง ๆ ทั่วโลกในการใช้ประโยชน์จากกำลังซื้อและห่วงโซ่อุปทานเพื่อสร้างตลาดเริ่มต้นสำหรับเทคโนโลยีพลังงานสะอาดที่เปี่ยมด้วยนวัตกรรม รวมถึงเทคโนโลยีพลังงานคาร์บอนต่ำขั้นพื้นฐาน\n\nNovelis ร่วมมือกับ Alcoa และ Ball Corporation เปิดตัว Ball Aluminium Cup เวอร์ชันที่สร้างมาตรฐานใหม่ที่สามารถนำไปรีไซเคิลได้แทบจะไม่มีที่สิ้นสุดในระหว่างการประชุม World Economic Forum ประจำปี 2024 ณเมืองดาวอส ประเทศสวิตเซอร์แลนด์\n\nผ่านกลยุทธ์การลดระดับการปล่อยก๊าซคาร์บอนไดออกไซด์ที่เป็นนวัตกรรม Novelis ยังคงกำหนดรูปร่างที่ชัดเจนให้กับเป้าหมายด้านการหมุนเวียนที่เป็นวงสมบูรณ์ และกำหนดมาตรฐานใหม่ในการเป็นผู้นำด้าน ESG สำหรับภาคส่วนโลหะ","separate_html":false},{"id":6621,"title":"Novelis donne forme à la circularité","slug":"novelis-shapes-circularity","content":"\u003cp\u003eLeader mondial du recyclage et du développement durablede l'aluminium, Novelis mène une stratégie circulaire innovante qui comprend la décarbonisation de la fusion et de l'approvisionnement, la maximisation de la circularité, l'innovation de nouveaux alliages à haute teneur en matières recyclées, l'expansion des capacités de recyclage et le soutien de l'aluminium primaire à faible teneur en carbone.\u003c/p\u003e\u003cp\u003eNovelis, filiale à 100 % de \u003ca href=\"/fr/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e (le fleuron des métaux de Aditya Birla Group), est l'une des figures emblématiques du leadership ESG dans le secteur, notamment grâce à ses efforts visant à favoriser le recyclage de l'aluminium pour une économie plus circulaire. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eL'aluminium est l'un des matériaux les plus recyclables : 75 % du métal produit est encore utilisé aujourd'hui. En outre, l’utilisation de l’aluminium recyclé réduit la consommation d’énergie et les émissions de gaz à effet de serre de 95 %.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/fr/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e en tant que leader mondial du recyclage de l'aluminium, \u003ca href=\"/fr/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e, une de ses filiales, a réussi à faire de ce métal le matériau de développement durable de prédilection pour un certain nombre d'utilisations quotidiennes, notamment les canettes de boisson, l'automobile, l'aérospatiale, les transports, le bâtiment et la construction, ainsi qu'un large éventail d'autres industries dynamiques et en pleine croissance qui exigent des matériaux durables à la fois solides et légers.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eAvec une moyenne mondiale de 63 % de contenu recyclé au cours de l'exercice 2024, Novelis a consolidé sa place parmi les pourcentages de contenu recyclé les plus élevés du secteur.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eLa vision 3x30\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis prend au sérieux sa responsabilité de réduire l’empreinte carbone de l’industrie manufacturière, et s'est fixé une vision ambitieuse pour l’avenir afin de continuer à décarboner ses opérations tout en répondant à la demande croissante de ses produits. Grâce à cette vision baptisée Novelis 3x30, l'entreprise aidera ses clients à accélérer leurs programmes de développement durable avec les produits à faible teneur en carbone et à plus forte teneur en matières recyclées dont ils ont besoin.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eNovelis 3x30 = Trois objectifs d'ici 2030\u003c/strong\u003e\u003c/p\u003e\u003col\u003e\u003cli\u003eAugmenter le contenu recyclé à 75 %\u0026nbsp;\u003c/li\u003e\u003cli\u003eRéduire les émissions à \u0026lt; 3 tonnes de CO2e / tonne de produit laminé plat (FRP) expédié\u003c/li\u003e\u003cli\u003eDevenir le leader de l'industrie grâce à des investissements pionniers pour favoriser la circularité \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cstrong\u003eInnovation dans la décarbonisation\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEn raison de ses propriétés solides, durables et infiniment recyclables, l'aluminium est au cœur des objectifs de circularité de Novelis, 63 % de la production de l'entreprise provenant d'aluminium recyclé. Ses efforts pour développer la circularité afin de stimuler une croissance durable sont en outre propulsés par une stratégie de décarbonisation à plusieurs leviers, décrite en détail dans son rapport de développement durable d'entreprise 2024 et résumée ici :\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eDécarbonisation de l'énergie utilisée dans le processus de fusion\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePour décarboner le processus de fusion, Novelis évalue l’utilisation de carburants alternatifs, de nouvelles sources d’électricité propre, la récupération de la chaleur perdue et une technologie innovante de capture du carbone. Elle étudie également d’autres initiatives respectueuses de l’environnement et met en œuvre de nouvelles technologies pour accroître l’efficacité et réduire la consommation de carburant et d’énergie dans l’ensemble de ses usines.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMaximiser la circularité\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePour améliorer la circularité, Novelis se concentre sur l’ensemble du cycle de vie du produit. Elle est alimentée par l’innovation, la collaboration avec les parties prenantes et la poursuite incessante d’une économie circulaire à faible émission de carbone. Novelis a également amélioré ses technologies de tri et de ségrégation qui rationalisent le processus pour répondre à la demande croissante de matériaux de base. L’entreprise investit dans de nouvelles approches et établit des partenariats avec les parties prenantes tout au long de la chaîne de valeur dans le cadre de son approche holistique de la \u003ca href=\"/fr/sustainability/\"\u003edurabilité\u003c/a\u003e.\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eInnovation dans de nouveaux alliages à haute teneur en matières recyclées\u003c/strong\u003e\u003cbr\u003eNovelis travaille en étroite collaboration avec ses clients dans tous les secteurs clés qu'elle dessert, à savoir l'emballage de boissons, l'automobile, l'aérospatiale et les spécialités, pour développer des alliages à haute teneur en matières recyclées qui répondent à leurs spécifications et exigences techniques uniques. Pour améliorer l'efficacité du recyclage, l'entreprise met au point des alliages uniques afin de simplifier le processus de recyclage en réduisant la complexité de la séparation d'alliages multiples. L’entreprise teste plusieurs cas d’utilisation dans différents secteurs pour explorer tout le potentiel de cette approche et accélérer la croissance durable.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eAugmenter les capacités et les possibilités de recyclage\u003c/strong\u003e\u003cbr\u003eNovelis augmente sa capacité de recyclage et de moulage afin de réduire ses besoins en aluminium primaire à plus haute teneur en carbone et de soutenir les efforts de décarbonisation. Entre 2012 et 2022, l’entreprise a investi environ 700 millions de dollars dans les infrastructures de recyclage et a réalisé des investissements supplémentaires pour accroître sa position de leader en matière de recyclage. Au cours de l'exercice 24, l'entreprise a acheté ou acheminé 2 316kt de métal recyclé, dont plus de 82 milliards de canettes de boisson usagées.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eSoutenir la décarbonisation de l'aluminium primaire\u003c/strong\u003e\u003cbr\u003ePour compléter son utilisation de contenu recyclé, Novelis donne la priorité à l'obtention d'aluminium primaire à plus faible teneur en carbone disponible. Dans de nombreux cas, cet aluminium primaire à faible teneur en carbone acheté est produit en utilisant de l’énergie renouvelable – généralement l’énergie hydraulique – pour le processus de fusion. \u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eCollaborer pour le changement\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis est membre de la First Movers Coalition (FMC) du World Economic Forum, une initiative mondiale visant à décarboner huit secteurs « difficiles à réduire ». Grâce à ce partenariat, Novelis joue un rôle de premier plan au sein d’un réseau mondial d’entreprises avant-gardistes engagées à réduire considérablement les émissions de carbone. La coalition sert de plateforme aux entreprises du monde entier pour tirer parti de leur pouvoir d’achat et de leurs chaînes d’approvisionnement afin de créer des marchés précoces pour des technologies énergétiques innovantes et propres, y compris celles pour les énergies primaires à faible émission de carbone.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eEn collaboration avec Alcoa et Ball Corporation, Novelis a dévoilé une version révolutionnaire, virtuellement recyclable à l'infini, de la Ball Aluminium Cup, lors de la réunion annuelle 2024 du World Economic Forum à Davos, en Suisse.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eGrâce à sa stratégie innovante de décarbonation, Novelis continue de concrétiser ses objectifs de circularité et d’établir de nouvelles références en matière de leadership ESG pour le secteur des métaux.\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-20T12:42:30.927Z","updatedAt":"2025-03-21T15:18:25.468Z","publishedAt":"2025-03-21T15:17:42.181Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Leader mondial du recyclage et du développement durablede l'aluminium, Novelis mène une stratégie circulaire innovante qui comprend la décarbonisation de la fusion et de l'approvisionnement, la maximisation de la circularité, l'innovation de nouveaux alliages à haute teneur en matières recyclées, l'expansion des capacités de recyclage et le soutien de l'aluminium primaire à faible teneur en carbone.\n\nNovelis, filiale à 100 % de Hindalco (le fleuron des métaux de Aditya Birla Group), est l'une des figures emblématiques du leadership ESG dans le secteur, notamment grâce à ses efforts visant à favoriser le recyclage de l'aluminium pour une économie plus circulaire. \nL'aluminium est l'un des matériaux les plus recyclables : 75 % du métal produit est encore utilisé aujourd'hui. En outre, l’utilisation de l’aluminium recyclé réduit la consommation d’énergie et les émissions de gaz à effet de serre de 95 %.\n\nAditya Birla Group en tant que leader mondial du recyclage de l'aluminium, Novelis, une de ses filiales, a réussi à faire de ce métal le matériau de développement durable de prédilection pour un certain nombre d'utilisations quotidiennes, notamment les canettes de boisson, l'automobile, l'aérospatiale, les transports, le bâtiment et la construction, ainsi qu'un large éventail d'autres industries dynamiques et en pleine croissance qui exigent des matériaux durables à la fois solides et légers.\n\nAvec une moyenne mondiale de 63 % de contenu recyclé au cours de l'exercice 2024, Novelis a consolidé sa place parmi les pourcentages de contenu recyclé les plus élevés du secteur. \n\n\nLa vision 3x30\n\nNovelis prend au sérieux sa responsabilité de réduire l’empreinte carbone de l’industrie manufacturière, et s'est fixé une vision ambitieuse pour l’avenir afin de continuer à décarboner ses opérations tout en répondant à la demande croissante de ses produits. Grâce à cette vision baptisée Novelis 3x30, l'entreprise aidera ses clients à accélérer leurs programmes de développement durable avec les produits à faible teneur en carbone et à plus forte teneur en matières recyclées dont ils ont besoin.\n\nNovelis 3x30 = Trois objectifs d'ici 2030\n\nAugmenter le contenu recyclé à 75 % \nRéduire les émissions à \u003c 3 tonnes de CO2e / tonne de produit laminé plat (FRP) expédié\nDevenir le leader de l'industrie grâce à des investissements pionniers pour favoriser la circularité \n \n\nInnovation dans la décarbonisation \n\nEn raison de ses propriétés solides, durables et infiniment recyclables, l'aluminium est au cœur des objectifs de circularité de Novelis, 63 % de la production de l'entreprise provenant d'aluminium recyclé. Ses efforts pour développer la circularité afin de stimuler une croissance durable sont en outre propulsés par une stratégie de décarbonisation à plusieurs leviers, décrite en détail dans son rapport de développement durable d'entreprise 2024 et résumée ici :\n\nDécarbonisation de l'énergie utilisée dans le processus de fusion \n\nPour décarboner le processus de fusion, Novelis évalue l’utilisation de carburants alternatifs, de nouvelles sources d’électricité propre, la récupération de la chaleur perdue et une technologie innovante de capture du carbone. Elle étudie également d’autres initiatives respectueuses de l’environnement et met en œuvre de nouvelles technologies pour accroître l’efficacité et réduire la consommation de carburant et d’énergie dans l’ensemble de ses usines.\n\nMaximiser la circularité \n\nPour améliorer la circularité, Novelis se concentre sur l’ensemble du cycle de vie du produit. Elle est alimentée par l’innovation, la collaboration avec les parties prenantes et la poursuite incessante d’une économie circulaire à faible émission de carbone. Novelis a également amélioré ses technologies de tri et de ségrégation qui rationalisent le processus pour répondre à la demande croissante de matériaux de base. L’entreprise investit dans de nouvelles approches et établit des partenariats avec les parties prenantes tout au long de la chaîne de valeur dans le cadre de son approche holistique de la durabilité.\n\nInnovation dans de nouveaux alliages à haute teneur en matières recyclées \n\nNovelis travaille en étroite collaboration avec ses clients dans tous les secteurs clés qu'elle dessert, à savoir l'emballage de boissons, l'automobile, l'aérospatiale et les spécialités, pour développer des alliages à haute teneur en matières recyclées qui répondent à leurs spécifications et exigences techniques uniques. Pour améliorer l'efficacité du recyclage, l'entreprise met au point des alliages uniques afin de simplifier le processus de recyclage en réduisant la complexité de la séparation d'alliages multiples. L’entreprise teste plusieurs cas d’utilisation dans différents secteurs pour explorer tout le potentiel de cette approche et accélérer la croissance durable.\n\nAugmenter les capacités et les possibilités de recyclage \n\nNovelis augmente sa capacité de recyclage et de moulage afin de réduire ses besoins en aluminium primaire à plus haute teneur en carbone et de soutenir les efforts de décarbonisation. Entre 2012 et 2022, l’entreprise a investi environ 700 millions de dollars dans les infrastructures de recyclage et a réalisé des investissements supplémentaires pour accroître sa position de leader en matière de recyclage. Au cours de l'exercice 24, l'entreprise a acheté ou acheminé 2 316kt de métal recyclé, dont plus de 82 milliards de canettes de boisson usagées.\n\nSoutenir la décarbonisation de l'aluminium primaire\n\nPour compléter son utilisation de contenu recyclé, Novelis donne la priorité à l'obtention d'aluminium primaire à plus faible teneur en carbone disponible. Dans de nombreux cas, cet aluminium primaire à faible teneur en carbone acheté est produit en utilisant de l’énergie renouvelable – généralement l’énergie hydraulique – pour le processus de fusion. \nCollaborer pour le changement \n\nNovelis est membre de la First Movers Coalition (FMC) du World Economic Forum, une initiative mondiale visant à décarboner huit secteurs « difficiles à réduire ». Grâce à ce partenariat, Novelis joue un rôle de premier plan au sein d’un réseau mondial d’entreprises avant-gardistes engagées à réduire considérablement les émissions de carbone. La coalition sert de plateforme aux entreprises du monde entier pour tirer parti de leur pouvoir d’achat et de leurs chaînes d’approvisionnement afin de créer des marchés précoces pour des technologies énergétiques innovantes et propres, y compris celles pour les énergies primaires à faible émission de carbone.\n\nEn collaboration avec Alcoa et Ball Corporation, Novelis a dévoilé une version révolutionnaire, virtuellement recyclable à l'infini, de la Ball Aluminium Cup, lors de la réunion annuelle 2024 du World Economic Forum à Davos, en Suisse.\n\nGrâce à sa stratégie innovante de décarbonation, Novelis continue de concrétiser ses objectifs de circularité et d’établir de nouvelles références en matière de leadership ESG pour le secteur des métaux.","separate_html":false},{"id":6618,"title":"Novelis da forma a la circularidad","slug":"novelis-shapes-circularity","content":"\u003cp\u003eNovelis, líder mundial en reciclaje y sostenibilidad de aluminio, impulsa una estrategia circular innovadora que incluye la descarbonización de la fundición y el abastecimiento, la maximización de la circularidad, la innovación de nuevas aleaciones con alto contenido reciclado, la expansión de las capacidades de reciclaje y el apoyo al aluminio primario con bajas emisiones de carbono.\u003c/p\u003e\u003cp\u003eNovelis, una subsidiaria de propiedad absoluta de \u003ca href=\"/es/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e (el buque insignia de metales de Aditya Birla Group), es uno de los sellos distintivos del liderazgo ESG en la industria, particularmente a través de sus esfuerzos por impulsar el reciclaje de aluminio para una economía más circular. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eEl aluminio es uno de los materiales más reciclables: el 75% del metal jamás producido todavía se utiliza en la actualidad. Además, el uso de aluminio reciclado reduce tanto el consumo de energía como las emisiones de gases de efecto invernadero en un asombroso 95%.\u003c/p\u003e\u003cp\u003eComo líder mundial en reciclaje de aluminio, \u003ca href=\"/es/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e, de \u003ca href=\"/es/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, ha logrado convertir este metal en el material sustentable predilecto para una variedad de usos cotidianos, desde latas de bebidas hasta la industria automotriz, aeroespacial, de transporte, construcción y una amplia gama de otras industrias vibrantes y en crecimiento que demandan materiales sustentables, fuertes pero livianos.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eCon un promedio global de contenido reciclado del 63% en el año fiscal 24, Novelis consolidó su lugar entre los porcentajes de contenido reciclado más altos de la industria.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eLa visión 3x30\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis asume seriamente su responsabilidad de reducir la huella de carbono de la industria manufacturera, con una visión ambiciosa para el futuro de continuar descarbonizando sus operaciones y, al mismo tiempo, satisfacer la creciente demanda de sus productos. A través de esta visión, denominada Novelis 3x30, la empresa ayudará a sus clientes a acelerar sus programas de sostenibilidad con los productos con menor contenido de carbono y mayor contenido reciclado que necesitan.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eNovelis 3x30 = Tres objetivos para 2030\u003c/strong\u003e\u003c/p\u003e\u003col\u003e\u003cli\u003eAumentar el contenido reciclado al 75%\u0026nbsp;\u003c/li\u003e\u003cli\u003eReducir las emisiones a \u0026lt; 3 toneladas de CO2e/tonelada de producto laminado plano (FRP) transportado\u003c/li\u003e\u003cli\u003eLiderar la industria con inversiones pioneras para impulsar la circularidad\u0026nbsp;\u003c/li\u003e\u003c/ol\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eInnovación en la descarbonización\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDebido a sus propiedades fuertes, duraderas e infinitamente reciclables, el aluminio es fundamental para los objetivos de circularidad de Novelis, y el 63 % de la producción de la empresa proviene de aluminio reciclado. Sus esfuerzos por ampliar la circularidad con el fin de impulsar el crecimiento sostenible se ven impulsados además por una estrategia de descarbonización de múltiples palancas, descrita en detalle en su Informe de \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.novelis.com/sustainability/sustainability-report/\"\u003eSostenibilidad Corporativa 2024\u003c/a\u003e y resumida aquí:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eDescarbonización de la energía utilizada en el proceso de fusión\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara descarbonizar el proceso de fusión, Novelis está evaluando el uso de combustibles alternativos, nuevas fuentes de electricidad limpia, recuperación de calor residual y tecnología innovadora de captura de carbono. También está explorando otras iniciativas ecológicas e implementando nuevas tecnologías para aumentar la eficiencia y reducir el uso de combustible y energía en todas sus plantas.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eMaximizar la circularidad\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara mejorar la circularidad, Novelis se centra en todo el ciclo de vida del producto. Está impulsado por la innovación, la colaboración con las partes interesadas y la búsqueda incansable de una economía circular baja en carbono. Novelis también ha mejorado sus tecnologías de clasificación y segregación que agilizan el proceso para satisfacer la creciente demanda de materiales originales. La empresa está invirtiendo en nuevos enfoques y construyendo asociaciones con las partes interesadas a lo largo de la cadena de valor como parte de su enfoque holístico hacia la \u003ca href=\"/es/sustainability/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003esostenibilidad\u003c/a\u003e.\u0026nbsp;\u003cbr\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eInnovando nuevas aleaciones con alto contenido reciclado\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis está trabajando en estrecha colaboración con clientes de todas las industrias clave a las que sirve, es decir, envases de bebidas, automotriz, aeroespacial y especialidades, para desarrollar aleaciones con alto contenido reciclado que cumplan con sus especificaciones y requisitos técnicos únicos. Para lograr un reciclaje más eficiente, está desarrollando diseños uni-aleación para simplificar el proceso de reciclaje al reducir la complejidad de separar múltiples aleaciones. La empresa está probando varios casos de uso en distintos sectores para explorar todo el potencial de este enfoque y acelerar el crecimiento sostenible.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eAumento de las capacidades y posibilidades de reciclaje\u003c/strong\u003e\u0026nbsp;\u003cbr\u003eNovelis está aumentando su capacidad y posibilidades de reciclaje y fundición para reducir su necesidad de aluminio primario con mayor contenido de carbono y apoyar los esfuerzos hacia la descarbonización. Entre 2012 y 2022, la empresa invirtió aproximadamente $700 millones en infraestructura de reciclaje y tiene inversiones adicionales en marcha para aumentar su posición de liderazgo en reciclaje. En el año fiscal 24, compró o pejó 2.316 kt de metal reciclado, incluidas más de 82 mil millones de latas de bebidas usadas.\u003c/li\u003e\u003cli\u003e\u003cstrong\u003eApoyo a la descarbonización del aluminio primario\u003c/strong\u003e\u0026nbsp;\u003cbr\u003ePara complementar el uso de contenido reciclado, Novelis prioriza la obtención del aluminio primario con menor contenido de carbono disponible. En muchos casos, este aluminio primario bajo en carbono adquirido se produce utilizando energía renovable, generalmente energía hidroeléctrica, para el proceso de fundición. \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003ch3\u003e\u003cstrong\u003eColaborando para el cambio\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNovelis es miembro de la Coalición de Primeros Impulsores (FMC) del Foro Económico Mundial, una iniciativa global destinada a descarbonizar ocho sectores “difíciles de reducir”. Gracias a esta asociación, Novelis desempeñará un papel destacado en una red global de empresas con visión de futuro comprometidas a reducir drásticamente las emisiones de carbono. La coalición sirve como plataforma para que las empresas de todo el mundo aprovechen su poder adquisitivo y sus cadenas de suministro para crear mercados tempranos para tecnologías de energía limpia e innovadoras, incluidas aquellas para energía primaria con bajas emisiones de carbono.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eEn colaboración con Alcoa y Ball Corporation, Novelis presentó una versión innovadora y prácticamente infinitamente reciclable del vaso de aluminio Ball, durante la Reunión Anual de 2024 del Foro Económico Mundial en Davos, Suiza.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eA través de su innovadora estrategia de descarbonización, Novelis continúa dando forma concreta a sus objetivos de circularidad y estableciendo nuevos puntos de referencia en liderazgo ESG para el sector de los metales.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-20T10:26:14.007Z","updatedAt":"2025-03-21T15:18:25.487Z","publishedAt":"2025-03-21T15:18:06.896Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Novelis, líder mundial en reciclaje y sostenibilidad de aluminio, impulsa una estrategia circular innovadora que incluye la descarbonización de la fundición y el abastecimiento, la maximización de la circularidad, la innovación de nuevas aleaciones con alto contenido reciclado, la expansión de las capacidades de reciclaje y el apoyo al aluminio primario con bajas emisiones de carbono.\n\nNovelis, una subsidiaria de propiedad absoluta de Hindalco (el buque insignia de metales de Aditya Birla Group), es uno de los sellos distintivos del liderazgo ESG en la industria, particularmente a través de sus esfuerzos por impulsar el reciclaje de aluminio para una economía más circular. \nEl aluminio es uno de los materiales más reciclables: el 75% del metal jamás producido todavía se utiliza en la actualidad. Además, el uso de aluminio reciclado reduce tanto el consumo de energía como las emisiones de gases de efecto invernadero en un asombroso 95%.\n\nComo líder mundial en reciclaje de aluminio, Novelis, de Aditya Birla Group, ha logrado convertir este metal en el material sustentable predilecto para una variedad de usos cotidianos, desde latas de bebidas hasta la industria automotriz, aeroespacial, de transporte, construcción y una amplia gama de otras industrias vibrantes y en crecimiento que demandan materiales sustentables, fuertes pero livianos.\n\nCon un promedio global de contenido reciclado del 63% en el año fiscal 24, Novelis consolidó su lugar entre los porcentajes de contenido reciclado más altos de la industria. \n\nLa visión 3x30\n\nNovelis asume seriamente su responsabilidad de reducir la huella de carbono de la industria manufacturera, con una visión ambiciosa para el futuro de continuar descarbonizando sus operaciones y, al mismo tiempo, satisfacer la creciente demanda de sus productos. A través de esta visión, denominada Novelis 3x30, la empresa ayudará a sus clientes a acelerar sus programas de sostenibilidad con los productos con menor contenido de carbono y mayor contenido reciclado que necesitan.\n\nNovelis 3x30 = Tres objetivos para 2030\n\nAumentar el contenido reciclado al 75% \nReducir las emisiones a \u003c 3 toneladas de CO2e/tonelada de producto laminado plano (FRP) transportado\nLiderar la industria con inversiones pioneras para impulsar la circularidad \n \nInnovación en la descarbonización \n\nDebido a sus propiedades fuertes, duraderas e infinitamente reciclables, el aluminio es fundamental para los objetivos de circularidad de Novelis, y el 63 % de la producción de la empresa proviene de aluminio reciclado. Sus esfuerzos por ampliar la circularidad con el fin de impulsar el crecimiento sostenible se ven impulsados además por una estrategia de descarbonización de múltiples palancas, descrita en detalle en su Informe de Sostenibilidad Corporativa 2024 y resumida aquí:\n\nDescarbonización de la energía utilizada en el proceso de fusión \n\nPara descarbonizar el proceso de fusión, Novelis está evaluando el uso de combustibles alternativos, nuevas fuentes de electricidad limpia, recuperación de calor residual y tecnología innovadora de captura de carbono. También está explorando otras iniciativas ecológicas e implementando nuevas tecnologías para aumentar la eficiencia y reducir el uso de combustible y energía en todas sus plantas.\n\nMaximizar la circularidad \n\nPara mejorar la circularidad, Novelis se centra en todo el ciclo de vida del producto. Está impulsado por la innovación, la colaboración con las partes interesadas y la búsqueda incansable de una economía circular baja en carbono. Novelis también ha mejorado sus tecnologías de clasificación y segregación que agilizan el proceso para satisfacer la creciente demanda de materiales originales. La empresa está invirtiendo en nuevos enfoques y construyendo asociaciones con las partes interesadas a lo largo de la cadena de valor como parte de su enfoque holístico hacia la sostenibilidad.\n\nInnovando nuevas aleaciones con alto contenido reciclado \n\nNovelis está trabajando en estrecha colaboración con clientes de todas las industrias clave a las que sirve, es decir, envases de bebidas, automotriz, aeroespacial y especialidades, para desarrollar aleaciones con alto contenido reciclado que cumplan con sus especificaciones y requisitos técnicos únicos. Para lograr un reciclaje más eficiente, está desarrollando diseños uni-aleación para simplificar el proceso de reciclaje al reducir la complejidad de separar múltiples aleaciones. La empresa está probando varios casos de uso en distintos sectores para explorar todo el potencial de este enfoque y acelerar el crecimiento sostenible.\n\nAumento de las capacidades y posibilidades de reciclaje \n\nNovelis está aumentando su capacidad y posibilidades de reciclaje y fundición para reducir su necesidad de aluminio primario con mayor contenido de carbono y apoyar los esfuerzos hacia la descarbonización. Entre 2012 y 2022, la empresa invirtió aproximadamente $700 millones en infraestructura de reciclaje y tiene inversiones adicionales en marcha para aumentar su posición de liderazgo en reciclaje. En el año fiscal 24, compró o pejó 2.316 kt de metal reciclado, incluidas más de 82 mil millones de latas de bebidas usadas.\n\nApoyo a la descarbonización del aluminio primario\n\nPara complementar el uso de contenido reciclado, Novelis prioriza la obtención del aluminio primario con menor contenido de carbono disponible. En muchos casos, este aluminio primario bajo en carbono adquirido se produce utilizando energía renovable, generalmente energía hidroeléctrica, para el proceso de fundición. \n\nColaborando para el cambio \n\nNovelis es miembro de la Coalición de Primeros Impulsores (FMC) del Foro Económico Mundial, una iniciativa global destinada a descarbonizar ocho sectores “difíciles de reducir”. Gracias a esta asociación, Novelis desempeñará un papel destacado en una red global de empresas con visión de futuro comprometidas a reducir drásticamente las emisiones de carbono. La coalición sirve como plataforma para que las empresas de todo el mundo aprovechen su poder adquisitivo y sus cadenas de suministro para crear mercados tempranos para tecnologías de energía limpia e innovadoras, incluidas aquellas para energía primaria con bajas emisiones de carbono.\n\nEn colaboración con Alcoa y Ball Corporation, Novelis presentó una versión innovadora y prácticamente infinitamente reciclable del vaso de aluminio Ball, durante la Reunión Anual de 2024 del Foro Económico Mundial en Davos, Suiza.\n\nA través de su innovadora estrategia de descarbonización, Novelis continúa dando forma concreta a sus objetivos de circularidad y estableciendo nuevos puntos de referencia en liderazgo ESG para el sector de los metales.","separate_html":false},{"id":6616,"title":"Novelis تُشكل الدائرية","slug":"novelis-shapes-circularity","content":"\u003cp\u003eتعد شركة Novelis الشركة الرائدة عالميًا في إعادة تدوير الألومنيوم والاستدامة، وتقود استراتيجية دائرية مبتكرة تتضمن إزالة الكربون من عملية الصهر والتوريد، وتعظيم الدائرية، وابتكار سبائك جديدة ذات محتوى عالي من المواد المعاد تدويرها، وتوسيع قدرات إعادة التدوير، ودعم الألومنيوم الأولي منخفض الكربون.\u003c/p\u003e\u003cp\u003eتعد شركة Novelis، وهي شركة تابعة ومملوكة بالكامل لشركة \u003ca href=\"/ar/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e (الشركة الرائدة في مجال المعادن في Aditya Birla Group)، واحدة من السمات المميزة لريادة ESG في الصناعة، وخاصة من خلال جهودها لتعزيز إعادة تدوير الألومنيوم من أجل تحقيق اقتصاد دائري أكثر. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eيعد الألومنيوم أحد أكثر المواد القابلة لإعادة التدوير -- حيث أن 75% من المعدن الذي تم إنتاجه على الإطلاق لا يزال قيد الاستخدام حتى اليوم. وعلاوة على ذلك، فإن استخدام الألومنيوم المعاد تدويره يقلل من استهلاك الطاقة وانبعاثات الغازات المسببة للاحتباس الحراري بنسبة مذهلة تصل إلى 95%.\u003c/p\u003e\u003cp\u003eوباعتبار \u003ca href=\"/ar/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e المجموعة الرائدة عالميًا في إعادة تدوير الألومنيوم، نجحت شركة \u003ca href=\"/ar/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e في جعل المعدن المادة المستدامة المفضلة لعدد من الاستخدامات اليومية - بدءًا من علب المشروبات إلى صناعة السيارات والفضاء والنقل والبناء والتشييد، ومجموعة واسعة من الصناعات الأخرى النابضة بالحياة والمتنامية التي تتطلب مواد قوية وخفيفة الوزن ومستدامة.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eومع متوسط محتوى معاد تدويره عالميًا بنسبة 63% في السنة المالية 2024، عززت شركة Novelis من مكانتها بين أعلى نسب المحتوى المعاد تدويره في هذه الصناعة.\u0026nbsp;\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u003cimg src=\"https://www.cms.adityabirla.com/uploads/novelis_corporate_sustainability_highlights_of_2024_e790f7da23.webp\" alt=\"novelis-corporate-sustainability-highlights-of-2024.webp\"\u003e\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eرؤية 3x30\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eتأخذ شركة Novelis على محمل الجد مسؤوليتها في تقليل البصمة الكربونية لصناعة التصنيع، مع رؤية طموحة للمستقبل وذلك لمواصلة إزالة الكربون من عملياتها مع تلبية الطلب المتزايد على منتجاتها. ومن خلال هذه الرؤية التي أطلق عليها اسم Novelis 3x30، ستساعد الشركة عملائها على تسريع برامج الاستدامة الخاصة بهم من خلال المنتجات ذات المحتوى المنخفض من الكربون والمحتوى الأعلى من المواد المعاد تدويرها والتي يحتاجون إليها.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eNovelis 3x30 = ثلاثة أهداف بحلول عام 2030\u003c/strong\u003e\u003c/p\u003e\u003cp\u003e1.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;زيادة المحتوى المعاد تدويره إلى 75%\u0026nbsp;\u0026nbsp;\u003cbr\u003e2.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;تقليل الانبعاثات إلى أقل من 3 أطنان من مكافئ ثاني أكسيد الكربون / طن من المنتجات المدرفلة المسطحة (FRP) المشحونة\u0026nbsp;\u003cbr\u003e3.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;قيادة الصناعة من خلال الاستثمارات الرائدة لتعزيز الدائرية \u0026nbsp;\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eالابتكار في إزالة الكربون\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eبفضل خصائصه القوية والمتينة وقابليته لإعادة التدوير إلى ما لا نهاية، يعد الألومنيوم عنصرًا أساسيًا في أهداف شركة Novelis الدائرية، بنسبة 63% من إنتاج الشركة من الألومنيوم المعاد تدويره. وتستمر جهود الشركة الرامية إلى توسيع نطاق الدائرية من أجل دفع النمو المستدام، في الدفع باستراتيجية إزالة الكربون متعددة الروافع، والتي تم توضيحها بالتفصيل في تقرير الاستدامة المؤسسية لعام 2024، والتي تم تلخيصها هنا:\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eإزالة الكربون من الطاقة المستخدمة في عملية الانصهار\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eولإزالة الكربون من عملية الانصهار، تقوم شركة Novelis بتقييم استخدام الوقود البديل، ومصادر الكهرباء النظيفة الجديدة، واستعادة الحرارة المهدرة، وتكنولوجيا احتجاز الكربون المبتكرة. كما أنها تستكشف مبادرات صديقة للبيئة أخرى وتنفذ تقنيات جديدة لزيادة الكفاءة وتقليل استخدام الوقود والطاقة في جميع مصانعها.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eتعظيم الدائرية\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eلتعزيز الدائرية، تركز Novelis على دورة حياة المنتج بأكملها. ويتم ذلك من خلال الابتكار والتعاون مع أصحاب المصلحة والسعي الدؤوب لتحقيق اقتصاد دائري منخفض الكربون. كما قامت شركة Novelis بتطوير قدراتها في تحسين تقنيات الفرز والفصل التي تعمل على تبسيط العملية لتلبية الطلب المتزايد على المواد المصدرية. وتستثمر الشركة في مناهج جديدة وتبني شراكات مع أصحاب المصلحة على طول سلسلة القيمة كجزء من نهجها الشامل للاستدامة.\u003c/p\u003e\u003cp\u003e\u003cimg class=\"image_resized\" style=\"width:30%;\" src=\"https://www.cms.adityabirla.com/uploads/strategies_to_scale_circularity_791247c150.webp\" alt=\"strategies-to-scale-circularity.webp\"\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eابتكار سبائك جديدة ذات محتوى عالي من المواد المعاد تدويرها\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eتتعاون شركة Novelis بشكل وثيق مع العملاء في جميع الصناعات الرئيسية التي تخدمها، مثل تغليف المشروبات، والسيارات، والفضاء، والتخصصات اللازمة لذلك، لتطوير سبائك ذات محتوى عالي من المواد المعاد تدويرها والتي تلبي مواصفاتها ومتطلباتها الفنية الفريدة من نوعها. ولتحقيق إعادة تدوير أكثر كفاءة، تعمل الشركة على تطوير تصميمات أحادية السبائك لتبسيط عملية إعادة التدوير من خلال تقليل تعقيد فصل السبائك المتعددة. وتقوم الشركة باختبار العديد من حالات الاستخدام عبر القطاعات لاستكشاف الإمكانات الكاملة لهذا النهج وتسريع عملية النمو المستدام.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eزيادة قدرات وإمكانات إعادة التدوير\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eتعمل شركة Novelis على زيادة قدرتها على إعادة التدوير والصب، وذلك بهدف تقليل حاجتها إلى الألومنيوم الأولي الذي يحتوي على نسبة أعلى من الكربون، ودعم الجهود الرامية إلى إزالة الكربون. في الفترة بين عامي 2012 و2022، استثمرت الشركة ما يقرب من 700 مليون دولار في البنية التحتية لإعادة التدوير، كما أن لديها استثمارات إضافية جارية لزيادة مكانتها الرائدة في مجال إعادة التدوير. وفي السنة المالية 2024، اشترت الشركة أو استهلكت 2316 كيلوطن من المعدن المعاد تدويره، بما في ذلك أكثر من 82 مليار علبة مشروبات مستعملة.\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cstrong\u003eدعم إزالة الكربون من الألومنيوم الأولي\u003c/strong\u003e\u003c/li\u003e\u003c/ul\u003e\u003cp\u003eولتكملة استخدامها للمحتوى المعاد تدويره، تعطي شركة Novelis الأولوية لتأمين الألومنيوم الأولي الأقل احتواءً للكربون. في كثير من الحالات، يتم إنتاج هذا الألومنيوم الأولي منخفض الكربون باستخدام الطاقة المتجددة - بشكل عام الطاقة الكهرومائية - من أجل عملية الانصهار. \u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eالتعاون من أجل التغيير\u003c/p\u003e\u003cp\u003eتعد شركة Novelis عضوًا في تحالف المحركون الأوائل (FMC) التابع للمنتدى الاقتصادي العالمي - وهي مبادرة عالمية تهدف إلى إزالة الكربون من ثمانية قطاعات \"يصعب فيها التخفيف\". ومن خلال هذه الشراكة، تتمتع شركة Novelis بدور بارز بين شبكة عالمية من الشركات ذات التفكير المستقبلي والتي تلتزم بخفض انبعاثات الكربون بشكل كبير. ويعمل التحالف كمنصة للشركات في جميع أنحاء العالم للاستفادة من قوتها الشرائية وسلاسل التوريد وذلك لإنشاء أسواق مبكرة لتقنيات الطاقة النظيفة، بما في ذلك تلك الخاصة بالطاقة الأولية منخفضة الكربون.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eبالتعاون مع شركة Alcoa وBall Corporation، كشفت شركة Novelis عن نسخة رائدة وغير مسبوقة من Ball Aluminium Cup، قابلة لإعادة التدوير بشكل لا نهائي تقريبًا، خلال الاجتماع السنوي للمنتدى الاقتصادي العالمي لعام 2024 في دافوس بسويسرا.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003eومن خلال استراتيجيتها المبتكرة لإزالة الكربون، تواصل شركة Novelis تقديم شكل ملموس لأهدافها الدائرية، ووضع معايير جديدة للريادة في مجال ESG بالنسبة لقطاع المعادن.\u003c/p\u003e","publishedDate":"2025-03-12","createdAt":"2025-03-20T07:41:54.309Z","updatedAt":"2025-03-21T15:18:25.505Z","publishedAt":"2025-03-21T15:17:27.746Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"تعد شركة Novelis الشركة الرائدة عالميًا في إعادة تدوير الألومنيوم والاستدامة، وتقود استراتيجية دائرية مبتكرة تتضمن إزالة الكربون من عملية الصهر والتوريد، وتعظيم الدائرية، وابتكار سبائك جديدة ذات محتوى عالي من المواد المعاد تدويرها، وتوسيع قدرات إعادة التدوير، ودعم الألومنيوم الأولي منخفض الكربون.\n\nتعد شركة Novelis، وهي شركة تابعة ومملوكة بالكامل لشركة Hindalco (الشركة الرائدة في مجال المعادن في Aditya Birla Group)، واحدة من السمات المميزة لريادة ESG في الصناعة، وخاصة من خلال جهودها لتعزيز إعادة تدوير الألومنيوم من أجل تحقيق اقتصاد دائري أكثر. \nيعد الألومنيوم أحد أكثر المواد القابلة لإعادة التدوير -- حيث أن 75% من المعدن الذي تم إنتاجه على الإطلاق لا يزال قيد الاستخدام حتى اليوم. وعلاوة على ذلك، فإن استخدام الألومنيوم المعاد تدويره يقلل من استهلاك الطاقة وانبعاثات الغازات المسببة للاحتباس الحراري بنسبة مذهلة تصل إلى 95%.\n\nوباعتبار Aditya Birla Group المجموعة الرائدة عالميًا في إعادة تدوير الألومنيوم، نجحت شركة Novelis في جعل المعدن المادة المستدامة المفضلة لعدد من الاستخدامات اليومية - بدءًا من علب المشروبات إلى صناعة السيارات والفضاء والنقل والبناء والتشييد، ومجموعة واسعة من الصناعات الأخرى النابضة بالحياة والمتنامية التي تتطلب مواد قوية وخفيفة الوزن ومستدامة.\n\nومع متوسط محتوى معاد تدويره عالميًا بنسبة 63% في السنة المالية 2024، عززت شركة Novelis من مكانتها بين أعلى نسب المحتوى المعاد تدويره في هذه الصناعة. \n\n \nرؤية 3x30\n\nتأخذ شركة Novelis على محمل الجد مسؤوليتها في تقليل البصمة الكربونية لصناعة التصنيع، مع رؤية طموحة للمستقبل وذلك لمواصلة إزالة الكربون من عملياتها مع تلبية الطلب المتزايد على منتجاتها. ومن خلال هذه الرؤية التي أطلق عليها اسم Novelis 3x30، ستساعد الشركة عملائها على تسريع برامج الاستدامة الخاصة بهم من خلال المنتجات ذات المحتوى المنخفض من الكربون والمحتوى الأعلى من المواد المعاد تدويرها والتي يحتاجون إليها.\n\nNovelis 3x30 = ثلاثة أهداف بحلول عام 2030\n\nزيادة المحتوى المعاد تدويره إلى 75% \nتقليل الانبعاثات إلى أقل من 3 أطنان من مكافئ ثاني أكسيد الكربون / طن من المنتجات المدرفلة المسطحة (FRP) المشحونة\nقيادة الصناعة من خلال الاستثمارات الرائدة لتعزيز الدائرية \n \n\nالابتكار في إزالة الكربون \n\nبفضل خصائصه القوية والمتينة وقابليته لإعادة التدوير إلى ما لا نهاية، يعد الألومنيوم عنصرًا أساسيًا في أهداف شركة Novelis الدائرية، بنسبة 63% من إنتاج الشركة من الألومنيوم المعاد تدويره. وتستمر جهود الشركة الرامية إلى توسيع نطاق الدائرية من أجل دفع النمو المستدام، في الدفع باستراتيجية إزالة الكربون متعددة الروافع، والتي تم توضيحها بالتفصيل في تقرير الاستدامة المؤسسية لعام 2024، والتي تم تلخيصها هنا:\n\nإزالة الكربون من الطاقة المستخدمة في عملية الانصهار \n\nولإزالة الكربون من عملية الانصهار، تقوم شركة Novelis بتقييم استخدام الوقود البديل، ومصادر الكهرباء النظيفة الجديدة، واستعادة الحرارة المهدرة، وتكنولوجيا احتجاز الكربون المبتكرة. كما أنها تستكشف مبادرات صديقة للبيئة أخرى وتنفذ تقنيات جديدة لزيادة الكفاءة وتقليل استخدام الوقود والطاقة في جميع مصانعها.\n\nتعظيم الدائرية \n\nلتعزيز الدائرية، تركز Novelis على دورة حياة المنتج بأكملها. ويتم ذلك من خلال الابتكار والتعاون مع أصحاب المصلحة والسعي الدؤوب لتحقيق اقتصاد دائري منخفض الكربون. كما قامت شركة Novelis بتطوير قدراتها في تحسين تقنيات الفرز والفصل التي تعمل على تبسيط العملية لتلبية الطلب المتزايد على المواد المصدرية. وتستثمر الشركة في مناهج جديدة وتبني شراكات مع أصحاب المصلحة على طول سلسلة القيمة كجزء من نهجها الشامل للاستدامة.\n\nابتكار سبائك جديدة ذات محتوى عالي من المواد المعاد تدويرها \n\nتتعاون شركة Novelis بشكل وثيق مع العملاء في جميع الصناعات الرئيسية التي تخدمها، مثل تغليف المشروبات، والسيارات، والفضاء، والتخصصات اللازمة لذلك، لتطوير سبائك ذات محتوى عالي من المواد المعاد تدويرها والتي تلبي مواصفاتها ومتطلباتها الفنية الفريدة من نوعها. ولتحقيق إعادة تدوير أكثر كفاءة، تعمل الشركة على تطوير تصميمات أحادية السبائك لتبسيط عملية إعادة التدوير من خلال تقليل تعقيد فصل السبائك المتعددة. وتقوم الشركة باختبار العديد من حالات الاستخدام عبر القطاعات لاستكشاف الإمكانات الكاملة لهذا النهج وتسريع عملية النمو المستدام.\n\nزيادة قدرات وإمكانات إعادة التدوير \n\nتعمل شركة Novelis على زيادة قدرتها على إعادة التدوير والصب، وذلك بهدف تقليل حاجتها إلى الألومنيوم الأولي الذي يحتوي على نسبة أعلى من الكربون، ودعم الجهود الرامية إلى إزالة الكربون. في الفترة بين عامي 2012 و2022، استثمرت الشركة ما يقرب من 700 مليون دولار في البنية التحتية لإعادة التدوير، كما أن لديها استثمارات إضافية جارية لزيادة مكانتها الرائدة في مجال إعادة التدوير. وفي السنة المالية 2024، اشترت الشركة أو استهلكت 2316 كيلوطن من المعدن المعاد تدويره، بما في ذلك أكثر من 82 مليار علبة مشروبات مستعملة.\n\nدعم إزالة الكربون من الألومنيوم الأولي\n\nولتكملة استخدامها للمحتوى المعاد تدويره، تعطي شركة Novelis الأولوية لتأمين الألومنيوم الأولي الأقل احتواءً للكربون. في كثير من الحالات، يتم إنتاج هذا الألومنيوم الأولي منخفض الكربون باستخدام الطاقة المتجددة - بشكل عام الطاقة الكهرومائية - من أجل عملية الانصهار. \n\n\nالتعاون من أجل التغيير \n\nتعد شركة Novelis عضوًا في تحالف المحركون الأوائل (FMC) التابع للمنتدى الاقتصادي العالمي - وهي مبادرة عالمية تهدف إلى إزالة الكربون من ثمانية قطاعات \"يصعب فيها التخفيف\". ومن خلال هذه الشراكة، تتمتع شركة Novelis بدور بارز بين شبكة عالمية من الشركات ذات التفكير المستقبلي والتي تلتزم بخفض انبعاثات الكربون بشكل كبير. ويعمل التحالف كمنصة للشركات في جميع أنحاء العالم للاستفادة من قوتها الشرائية وسلاسل التوريد وذلك لإنشاء أسواق مبكرة لتقنيات الطاقة النظيفة، بما في ذلك تلك الخاصة بالطاقة الأولية منخفضة الكربون.\n\nبالتعاون مع شركة Alcoa وBall Corporation، كشفت شركة Novelis عن نسخة رائدة وغير مسبوقة من Ball Aluminium Cup، قابلة لإعادة التدوير بشكل لا نهائي تقريبًا، خلال الاجتماع السنوي للمنتدى الاقتصادي العالمي لعام 2024 في دافوس بسويسرا.\n\nومن خلال استراتيجيتها المبتكرة لإزالة الكربون، تواصل شركة Novelis تقديم شكل ملموس لأهدافها الدائرية، ووضع معايير جديدة للريادة في مجال ESG بالنسبة لقطاع المعادن.","separate_html":false}]},{"id":6606,"title":"The Collective: Redefining luxury shopping in India","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eA new, emerging landscape\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eIn the last decade, we have seen a dynamic change unfold in the relationship between the Indian consumer and the luxury industry, specifically, in the apparel space.\u003c/p\u003e\u003cp\u003eInternational luxury brands are redefining the luxury shopping experience with unique, experiential retail spaces. In addition, the arrival of iconic shopping destinations across key metros has made international luxury brands like like Bulgari, Hermes, Cartier, and Emporio Armani accessible to the informed, luxe Indian shopper.\u003c/p\u003e\u003cp\u003eDriving this layered and ever-evolving Indian luxury consumer ecosystem is an increase in the country’s spending power and changing cultural dynamics, across diverse social landscapes. At the forefront of this transformation is \u003ca href=\"/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, a conglomerate that has been instrumental in shaping India’s premium fashion landscape Underlying the modern consumer’s growing sense of self-expression and individuality is young India’s spirit of ambition and aspiration!\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eThe growing appetite for luxury finds a destination\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003e\u003c/p\u003e\u003cp\u003eToday, India’s rising new generation aspires to embody an unparalleled curated experience. Iconic brands, and stylish wardrobes reflect their evolving tastes and global outlook. And amidst this evolution, the need for a one-stop center for luxury retail has grown significantly.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e, a premium, luxury offering from \u003ca href=\"/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd\u003c/a\u003e. (ABFRL) is a one-stop destination bringing global luxury fashion to India’s discerning consumers. Featuring over 100 of the world's best and international brands fashion brands like Ralph Lauren, Hackett London, Prada, and Karl Lagerfeld, under one roof, The Collective redefines the Indian high-fashion experience, with style and sophistication.\u003c/p\u003e\u003cp\u003eFor instance, its apparel offerings cover all wardrobe needs from dormal to semi formal, to casual and active wear from iconic brands like Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld and McQ Alexander McQueen and more.\u003c/p\u003e\u003cp\u003eThe extensive collection of accessories includes fashion watches, cufflinks, shoes, ties, belts, leather products, jewelry and sunglasses to create a perfect ensemble. The accessory brands repertoire includes celebrated names such as Love Moschino, Tateossian, Michael Kors and Lulu Guinness and more.\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eHow ABFRL is leading the charge\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eABFRL’s leadership in India’s fashion landscape stems from years of expertise and a commitment to delivering exceptional retail experiences. The Collective’s integration of premium service, curated collections, and omnichannel retailing sets it apart in the luxury segment.\u003c/p\u003e\u003ch4\u003e\u003cbr\u003e\u003cstrong\u003eA peek into The Collective’s brand universe\u003c/strong\u003e\u003cimg class=\"image_resized image image-style-side\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eFrom this chic Italian luxury fashion house, The Collective offers a range of stylish, unmistakable signature sunglasses and their distinct collection of exclusive fragrances.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe signature KARL LAGERFELD aesthetic combines Parisian streetwear classics with a rock-chic attitude. Explore dapper lapel-collar blazers with a tailored silhouette, padded hooded jackets and exclusive KL printed scarves.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective brings the award-winnign aesthetic of Micheal Kors with luxury accessories and ready-to-wear range. Shop accessories, watches, eyewear, and a full line of fragrance products.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eOver-the-top and camp — Moschino Couture’s range of ready-to-wear, handbags, and fashion accessories are for those with an especially elevated avant-garde style! Explore a range of casual dresses, tulle tops, and fleece sweatshirts.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eStep into the Westwood World. From Dame Vivienne Westwood’s label, modern punk and new-wave fashion is brought to the mainstream! The Collective offers a range of chic tartan blazers, printed sweatshirts, and handbags with all things punk, graffiti, and orbs! Add to that a range of accessories from belts to pendants and bas relief earrings.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eThe future of accessible luxury\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAs this burgeoning landscape evolves, The Collective bridges the vital gap of accessibility between global brands and Indian consumers. But with that, it is also reimagining the shopping experience for a new generation of buyers.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective represents more than a destination—it embodies a lifestyle that resonates with modern aspirations. It is made for those with a taste for the haute-couture, and the joy of indulgence!\u0026nbsp;\u003c/p\u003e\u003cp\u003eTo know more, visit: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u003c/a\u003e\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-11T16:15:08.413Z","updatedAt":"2025-03-22T09:45:51.418Z","publishedAt":"2025-03-11T16:28:09.277Z","locale":"en","short_description":null,"featured":false,"tts_url":"en_6606.wav","tts_description":"A new, emerging landscape\n\nIn the last decade, we have seen a dynamic change unfold in the relationship between the Indian consumer and the luxury industry, specifically, in the apparel space.\n\nInternational luxury brands are redefining the luxury shopping experience with unique, experiential retail spaces. In addition, the arrival of iconic shopping destinations across key metros has made international luxury brands like like Bulgari, Hermes, Cartier, and Emporio Armani accessible to the informed, luxe Indian shopper.\n\nDriving this layered and ever-evolving Indian luxury consumer ecosystem is an increase in the country’s spending power and changing cultural dynamics, across diverse social landscapes. At the forefront of this transformation is Aditya Birla Group, a conglomerate that has been instrumental in shaping India’s premium fashion landscape Underlying the modern consumer’s growing sense of self-expression and individuality is young India’s spirit of ambition and aspiration!\n\n\nThe growing appetite for luxury finds a destination\n\nToday, India’s rising new generation aspires to embody an unparalleled curated experience. Iconic brands, and stylish wardrobes reflect their evolving tastes and global outlook. And amidst this evolution, the need for a one-stop center for luxury retail has grown significantly.\n\nThe Collective, a premium, luxury offering from Aditya Birla Fashion and Retail Ltd. (ABFRL) is a one-stop destination bringing global luxury fashion to India’s discerning consumers. Featuring over 100 of the world's best and international brands fashion brands like Ralph Lauren, Hackett London, Prada, and Karl Lagerfeld, under one roof, The Collective redefines the Indian high-fashion experience, with style and sophistication.\n\nFor instance, its apparel offerings cover all wardrobe needs from dormal to semi formal, to casual and active wear from iconic brands like Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld and McQ Alexander McQueen and more.\n\nThe extensive collection of accessories includes fashion watches, cufflinks, shoes, ties, belts, leather products, jewelry and sunglasses to create a perfect ensemble. The accessory brands repertoire includes celebrated names such as Love Moschino, Tateossian, Michael Kors and Lulu Guinness and more.\n\n\nHow ABFRL is leading the charge\n\nABFRL’s leadership in India’s fashion landscape stems from years of expertise and a commitment to delivering exceptional retail experiences. The Collective’s integration of premium service, curated collections, and omnichannel retailing sets it apart in the luxury segment.\n\n\nA peek into The Collective’s brand universe\n\nPrada\n\nFrom this chic Italian luxury fashion house, The Collective offers a range of stylish, unmistakable signature sunglasses and their distinct collection of exclusive fragrances.\n\nKarl Lagerfeld\n\nThe signature KARL LAGERFELD aesthetic combines Parisian streetwear classics with a rock-chic attitude. Explore dapper lapel-collar blazers with a tailored silhouette, padded hooded jackets and exclusive KL printed scarves.\n\nMichael Kors\n\nThe Collective brings the award-winnign aesthetic of Micheal Kors with luxury accessories and ready-to-wear range. Shop accessories, watches, eyewear, and a full line of fragrance products.\n\nMoschino Couture\n\nOver-the-top and camp — Moschino Couture’s range of ready-to-wear, handbags, and fashion accessories are for those with an especially elevated avant-garde style! Explore a range of casual dresses, tulle tops, and fleece sweatshirts.\n\nVivienne Westwood\n\nStep into the Westwood World. From Dame Vivienne Westwood’s label, modern punk and new-wave fashion is brought to the mainstream! The Collective offers a range of chic tartan blazers, printed sweatshirts, and handbags with all things punk, graffiti, and orbs! Add to that a range of accessories from belts to pendants and bas relief earrings.\n\n\nThe future of accessible luxury \n\nAs this burgeoning landscape evolves, The Collective bridges the vital gap of accessibility between global brands and Indian consumers. But with that, it is also reimagining the shopping experience for a new generation of buyers. \nThe Collective represents more than a destination—it embodies a lifestyle that resonates with modern aspirations. It is made for those with a taste for the haute-couture, and the joy of indulgence! \n\nTo know more, visit: https://www.thecollective.in/ ","separate_html":false,"company":{"id":5460,"title":"Aditya Birla Fashion and Retail Limited (ABFRL)","slug":"aditya-birla-fashion-and-retail-limited-abfrl","createdAt":"2024-01-12T06:37:03.342Z","updatedAt":"2025-03-07T19:58:18.266Z","locale":"en","address":null,"domain":"https://www.abfrl.com","description":"\u003cp\u003eABFRL is part of a leading Indian conglomerate, Aditya Birla Group. With revenue of US$ 1.7 billion and spanning a retail space of 11.9 million sq.ft. (as on March 31, 2024), Aditya Birla Fashion and Retail Limited (ABFRL) is India's first billion-dollar pure-play fashion powerhouse with an elegant bouquet of leading fashion brands and retail formats.\u003c/p\u003e\u003cp\u003eABFRL emerged after the consolidation of the branded apparel businesses of Aditya Birla Group comprising ABNL's Madura Fashion division and ABNL's subsidiaries - Pantaloons Fashion and Retail (PFRL) and Madura Fashion \u0026amp; Lifestyle (MFL) in May 2015. Post the consolidation, ABFRL was renamed Aditya Birla Fashion and Retail Limited.\u003c/p\u003e\u003cp\u003eABFRL brings together the learnings and businesses of two renowned Indian fashion icons, Madura Fashion \u0026amp; Lifestyle and Pantaloons creating a synergistic core that will act as the nucleus of the future fashion businesses of Aditya Birla Group.\u003c/p\u003e\u003cp\u003eAs a fashion conglomerate, ABFRL has a strong network of 4664 brand stores across the country. It is present across 37,205 multi-brand outlets and 9,563+ shop in shop across India as on March 31, 2024.\u003c/p\u003e\u003cp\u003eIt has a repertoire of leading brands such as Louis Phillipe, Van Heusen, Allen Solly and Peter England established for over 25 years. Pantaloons is one of India's leading fashion retailers.\u003c/p\u003e\u003cp\u003eABFRL's Luxury Brands portfolio includes - The Collective – India's largest multi-brand retailer of international brands. ABFRL has long-term exclusive partnerships with select brands such as Ralph Lauren, Hackett London, Simon Carter, Ted Baker, Fred Perry, Forever 21, American Eagle, Reebok and Galeries Lafayette.\u003c/p\u003e\u003cp\u003eThe Company’s Van Heusen Innerwear, Athleisure and Activewear is establishing itself as India's most innovative and fashionable brand. ABFRL’s foray into branded ethnic wear business includes brands such as Jaypore, Tasva, and a basket of TCNS brands such as Aurelia, W, Elleven, FOLKSONG, and Wishful. ABFRL also has strategic partnerships with leading Indian designers including 'Shantnu \u0026amp; Nikhil', 'Tarun Tahiliani', 'Sabyasachi' and 'House of Masaba'.\u003c/p\u003e\u003cp\u003eIn addition, to cater to the needs of digitally native consumers, ABFRL is building a portfolio of digital-first brands under its technology-led ‘House of D2C Brands’ venture - TMRW. TMRW is on a path to building a portfolio of digital-first brands in partnership with founders of emerging brands in the eCommerce market. With a focus on Fashion and Lifestyle categories, TMRW is building a portfolio of the most loved consumer brands that tap into the significant growth potential in India and globally.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d471.31367243821074!2d72.886441!3d19.085297!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7c88805025f33%3A0xad92e7934216a7d6!2sAgastya%20Corporate%20Park%20Piramal%20Realty!5e0!3m2!1sen!2sin!4v1698336604510!5m2!1sen!2sin","stock_name":"BSE:ABFRL","stock_sequence":5,"publishedAt":"2024-01-12T06:37:03.342Z","market_cap":"US$ 3.7 Bn*"},"topic":{"id":659,"title":"Business","slug":"business","createdAt":"2023-12-08T04:49:26.436Z","updatedAt":"2023-12-08T04:50:32.189Z","locale":"en"},"thumbnail":{"id":3461,"name":"clothing-store-for-men-fashion.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_clothing_store_for_men_fashion_28fa0ae8f1.webp","hash":"thumbnail_clothing_store_for_men_fashion_28fa0ae8f1","mime":"image/webp","name":"thumbnail_clothing-store-for-men-fashion.webp","path":null,"size":8.11,"width":223,"height":156,"sizeInBytes":8106}},"hash":"clothing_store_for_men_fashion_28fa0ae8f1","ext":".webp","mime":"image/webp","size":70.23,"url":"/uploads/clothing_store_for_men_fashion_28fa0ae8f1.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-03-11T16:26:41.334Z","updatedAt":"2025-03-11T16:26:41.334Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMElEQVR4nGNob6t/+ODa79+f/vz/wyAuqxIbEWttYlNRWsaQkRJz//pRbkYGJycnAKDCEfBLITlNAAAAAElFTkSuQmCC"},"seo":{"id":36035,"title":"The Collective – Premium Fashion by Aditya Birla Group","description":"The Collective by Aditya Birla Group brings top luxury brands to India. Shop premium fashion, accessories, and more from global designers."},"localizations":[{"id":6627,"title":"The Collective: Redefinir as compras de luxo na Índia","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eUma paisagem nova e emergente\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNa última década, assistimos a uma mudança dinâmica na relação entre o consumidor indiano e a indústria de luxo, especificamente no setor do vestuário.\u003c/p\u003e\u003cp\u003eAs marcas de luxo internacionais estão a redefinir a experiência de compras de luxo com espaços de comércio únicos e experimentais. Além disso, a chegada de destinos comerciais emblemáticos às principais áreas metropolitanas tornou as marcas de luxo internacionais, como Bulgari, Hermes, Cartier e Emporio Armani, acessíveis ao comprador indiano informado e luxuoso.\u003c/p\u003e\u003cp\u003eA impulsionar este ecossistema de consumo de luxo indiano, em camadas e em constante evolução, está o aumento do poder de compra do país e a mudança da dinâmica cultural, que se estende a diversos contextos sociais. Na vanguarda desta transformação está o \u003ca href=\"/pt/our-story/a-force-for-good/\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eAditya Birla Group\u003c/a\u003e, um conglomerado que tem sido fundamental para moldar o panorama da moda de luxo na Índia. Subjacente ao crescente sentido de autoexpressão e individualidade do consumidor moderno está o espírito de ambição e aspiração da jovem Índia!\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eA crescente apetência pelo luxo encontra um destino\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003eAtualmente, a nova geração em ascensão da Índia aspira a incorporar uma experiência de curadoria sem paralelo. As marcas icónicas e os guarda-roupas elegantes refletem a evolução dos seus gostos e da sua visão global. E, no meio desta evolução, a necessidade de um centro único para o comércio de luxo cresceu significativamente.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e - uma oferta de luxo premium da \u003ca href=\"/pt/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd. (ABFRL)\u003c/a\u003e - leva a moda de luxo global aos consumidores mais exigentes da Índia. Oferecendo mais de 100 das melhores marcas internacionais de moda, como Ralph Lauren, Hackett London, Prada e Karl Lagerfeld, sob o mesmo teto, The Collective redefine a experiência indiana da alta costura, com estilo e sofisticação.\u003c/p\u003e\u003cp\u003ePor exemplo, as suas ofertas de vestuário atendem a todas as necessidades do guarda-roupa, desde o vestuário formal ao semiformal, ao casual e ao activewear de marcas icónicas como Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld e McQ Alexander McQueen e muito mais.\u003c/p\u003e\u003cp\u003eA extensa coleção de acessórios inclui relógios, botões de punho, sapatos, gravatas, cintos, produtos em pele, joias e óculos de sol - tudo para criar um look perfeito. O repertório das marcas de acessórios inclui nomes célebres como Love Moschino, Tateossian, Michael Kors e Lulu Guinness, entre outros.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eComo a ABFRL se colocou na liderança\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eA liderança da ABFRL no panorama da moda indiana resulta de anos de experiência e de um compromisso em proporcionar experiências de comércio excecionais. A integração do serviço premium, das coleções curadas e da venda omnicanal da The Collective distingue-a no segmento de luxo.\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eUma espreitadela ao universo da marca The Collective\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eDesta elegante casa de moda italiana de luxo, a The Collective oferece uma gama de óculos de sol elegantes e inconfundíveis e a sua coleção distinta de fragrâncias exclusivas.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eA estética característica da KARL LAGERFELD combina os clássicos do streetwear parisiense com uma atitude rock-chic. Explore os blazers com uma silhueta à medida, os casacos acolchoados com capuz e os lenços exclusivos com o padrão KL.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective traz a estética premiada de Micheal Kors com acessórios de luxo e uma gama de pronto-a-vestir. Compre acessórios, relógios, óculos e uma linha completa de produtos de perfumaria.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eExagerada e campestre - a gama de pronto-a-vestir, malas e acessórios de moda da Moschino Couture é para quem tem um estilo vanguardista especialmente sofisticado! Explore uma gama de vestidos casuais, tops de tule e sweatshirts de lã.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eEntre no mundo Westwood. Da marca de Dame Vivienne Westwood, o punk moderno e a moda new-wave são trazidos para o cliente comum! The Collective oferece uma gama de blazers de tartan chiques, camisolas estampadas e malas de mão com tudo o que é punk, graffiti e orbs! A isto junta-se uma gama de acessórios, desde cintos a pendentes e brincos em baixo-relevo.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eO futuro do luxo acessível\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eCom esta expansão em andamento, The Collective preenche a lacuna da acessibilidade entre as marcas globais e os consumidores indianos. Mas, com isso, está também a reinventar a experiência de compra para uma nova geração de compradores.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective representa mais do que um destino - incorpora um estilo de vida que se adequa às aspirações modernas. É feito para quem tem gosto pela alta-costura e pelo luxo!\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/p\u003e\u003cp\u003ePara saber mais, visite: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u003c/a\u003e\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-21T13:01:48.446Z","updatedAt":"2025-03-21T15:19:56.421Z","publishedAt":"2025-03-21T15:19:38.037Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Uma paisagem nova e emergente \n\nNa última década, assistimos a uma mudança dinâmica na relação entre o consumidor indiano e a indústria de luxo, especificamente no setor do vestuário. \n\nAs marcas de luxo internacionais estão a redefinir a experiência de compras de luxo com espaços de comércio únicos e experimentais. Além disso, a chegada de destinos comerciais emblemáticos às principais áreas metropolitanas tornou as marcas de luxo internacionais, como Bulgari, Hermes, Cartier e Emporio Armani, acessíveis ao comprador indiano informado e luxuoso. \n\nA impulsionar este ecossistema de consumo de luxo indiano, em camadas e em constante evolução, está o aumento do poder de compra do país e a mudança da dinâmica cultural, que se estende a diversos contextos sociais. Na vanguarda desta transformação está o Aditya Birla Group, um conglomerado que tem sido fundamental para moldar o panorama da moda de luxo na Índia. Subjacente ao crescente sentido de autoexpressão e individualidade do consumidor moderno está o espírito de ambição e aspiração da jovem Índia! \n\n \nA crescente apetência pelo luxo encontra um destino \n\nAtualmente, a nova geração em ascensão da Índia aspira a incorporar uma experiência de curadoria sem paralelo. As marcas icónicas e os guarda-roupas elegantes refletem a evolução dos seus gostos e da sua visão global. E, no meio desta evolução, a necessidade de um centro único para o comércio de luxo cresceu significativamente. \n\nThe Collective - uma oferta de luxo premium da Aditya Birla Fashion and Retail Ltd. (ABFRL) - leva a moda de luxo global aos consumidores mais exigentes da Índia. Oferecendo mais de 100 das melhores marcas internacionais de moda, como Ralph Lauren, Hackett London, Prada e Karl Lagerfeld, sob o mesmo teto, The Collective redefine a experiência indiana da alta costura, com estilo e sofisticação. \n\nPor exemplo, as suas ofertas de vestuário atendem a todas as necessidades do guarda-roupa, desde o vestuário formal ao semiformal, ao casual e ao activewear de marcas icónicas como Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld e McQ Alexander McQueen e muito mais.\n\nA extensa coleção de acessórios inclui relógios, botões de punho, sapatos, gravatas, cintos, produtos em pele, joias e óculos de sol - tudo para criar um look perfeito. O repertório das marcas de acessórios inclui nomes célebres como Love Moschino, Tateossian, Michael Kors e Lulu Guinness, entre outros.\n\n \nComo a ABFRL se colocou na liderança\nA liderança da ABFRL no panorama da moda indiana resulta de anos de experiência e de um compromisso em proporcionar experiências de comércio excecionais. A integração do serviço premium, das coleções curadas e da venda omnicanal da The Collective distingue-a no segmento de luxo.\n\nUma espreitadela ao universo da marca The Collective \n\nPrada\n\nDesta elegante casa de moda italiana de luxo, a The Collective oferece uma gama de óculos de sol elegantes e inconfundíveis e a sua coleção distinta de fragrâncias exclusivas. \n\nKarl Lagerfeld \n\nA estética característica da KARL LAGERFELD combina os clássicos do streetwear parisiense com uma atitude rock-chic. Explore os blazers com uma silhueta à medida, os casacos acolchoados com capuz e os lenços exclusivos com o padrão KL. \n\nMichael Kors\n\nThe Collective traz a estética premiada de Micheal Kors com acessórios de luxo e uma gama de pronto-a-vestir. Compre acessórios, relógios, óculos e uma linha completa de produtos de perfumaria. \n\nMoschino Couture \n\nExagerada e campestre - a gama de pronto-a-vestir, malas e acessórios de moda da Moschino Couture é para quem tem um estilo vanguardista especialmente sofisticado! Explore uma gama de vestidos casuais, tops de tule e sweatshirts de lã. \n\nVivienne Westwood \n\nEntre no mundo Westwood. Da marca de Dame Vivienne Westwood, o punk moderno e a moda new-wave são trazidos para o cliente comum! The Collective oferece uma gama de blazers de tartan chiques, camisolas estampadas e malas de mão com tudo o que é punk, graffiti e orbs! A isto junta-se uma gama de acessórios, desde cintos a pendentes e brincos em baixo-relevo. \n\n \nO futuro do luxo acessível \nCom esta expansão em andamento, The Collective preenche a lacuna da acessibilidade entre as marcas globais e os consumidores indianos. Mas, com isso, está também a reinventar a experiência de compra para uma nova geração de compradores. \nThe Collective representa mais do que um destino - incorpora um estilo de vida que se adequa às aspirações modernas. É feito para quem tem gosto pela alta-costura e pelo luxo! \nPara saber mais, visite: https://www.thecollective.in/ ","separate_html":false},{"id":6626,"title":"The Collective: Luxus-Shopping in Indien neu definieren","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eEine neue, entstehende Landschaft\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eIm letzten Jahrzehnt haben wir einen dynamischen Wandel in der Beziehung zwischen dem indischen Verbraucher und der Luxusindustrie, insbesondere im Bekleidungsbereich, gesehen.\u003c/p\u003e\u003cp\u003eInternationale Luxusmarken definieren das Luxus-Einkaufserlebnis mit einzigartigen, erlebnisorientierten Einzelhandelsräumen neu. Darüber hinaus sind durch die Eröffnung legendärer Einkaufsziele in den wichtigsten Metropolen internationale Luxusmarken wie Bulgari, Hermes, Cartier und Emporio Armani für den informierten, luxusorientierten indischen Käufer zugänglich geworden.\u003c/p\u003e\u003cp\u003eDie treibende Kraft hinter diesem vielschichtigen und sich ständig weiterentwickelnden indischen Ökosystem für Luxuskonsumenten ist die steigende Kaufkraft des Landes und die sich in unterschiedlichen sozialen Landschaften verändernde kulturelle Dynamik. An der Spitze dieses Wandels steht die \u003ca href=\"/de/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, ein Konglomerat, das maßgeblich zur Gestaltung der Premium-Modelandschaft Indiens beigetragen hat. Dem wachsenden Sinn des modernen Verbrauchers für Selbstdarstellung und Individualität liegt der Ehrgeiz und die Ambitionen des jungen Indiens zugrunde!\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eDer wachsende Appetit auf Luxus findet ein Ziel\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003eHeute strebt Indiens aufstrebende neue Generation danach, ein unvergleichliches kuratiertes Erlebnis zu verkörpern. Kultmarken und stilvolle Kleiderschränke spiegeln ihren sich entwickelnden Geschmack und ihre globale Perspektive wider. Und inmitten dieser Entwicklung ist der Bedarf an einem One-Stop-Center für den Luxuseinzelhandel erheblich gestiegen.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e, ein Premium-Luxusangebot von \u003ca href=\"/de/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd. (ABFRL)\u003c/a\u003e, ist eine zentrale Anlaufstelle, die den anspruchsvollen Verbrauchern Indiens Luxusmode aus aller Welt bietet. Mit über 100 der weltbesten und internationalen Modemarken wie Ralph Lauren, Hackett London, Prada und Karl Lagerfeld unter einem Dach definiert The Collective das indische High-Fashion-Erlebnis mit Stil und Raffinesse neu.\u003c/p\u003e\u003cp\u003eDas Bekleidungsangebot deckt beispielsweise alle Garderobenbedürfnisse ab, von der Abendgarderobe bis zur halbformellen Kleidung, von Freizeit- und Sportbekleidung von Kultmarken wie Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld und McQ Alexander McQueen und mehr.\u003c/p\u003e\u003cp\u003eDie umfangreiche Accessoire-Kollektion umfasst modische Uhren, Manschettenknöpfe, Schuhe, Krawatten, Gürtel, Lederwaren, Schmuck und Sonnenbrillen für ein perfektes Ensemble. Das Repertoire der Accessoire-Marken umfasst berühmte Namen wie Love Moschino, Tateossian, Michael Kors und Lulu Guinness und mehr.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eWie ABFRL die Initiative ergreift\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDie Führungsposition von ABFRL in der indischen Modelandschaft beruht auf jahrelanger Erfahrung und dem Engagement, außergewöhnliche Einzelhandelserlebnisse zu bieten. Die Integration von Premium-Service, kuratierten Kollektionen und Omnichannel-Einzelhandel hebt The Collective im Luxussegment hervor.\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eEin Blick in das Markenuniversum von The Collective\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective, dieses schicke italienische Luxusmodehaus, bietet eine Reihe stilvoller, unverwechselbarer Sonnenbrillen und eine einzigartige Kollektion exklusiver Düfte.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eDie charakteristische Ästhetik von KARL LAGERFELD kombiniert Pariser Streetwear-Klassiker mit einer rockigen, schicken Einstellung. Entdecken Sie elegante Blazer mit Reverskragen und maßgeschneiderter Silhouette, wattierte Kapuzenjacken und exklusive Schals mit KL-Aufdruck.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective bringt die preisgekrönte Ästhetik von Michael Kors mit luxuriösen Accessoires und einem Sortiment an Konfektionskleidung. Kaufen Sie Accessoires, Uhren, Brillen und ein komplettes Sortiment an Duftprodukten.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eOver-the-Top und Camp - Moschino Couture's Sortiment an Konfektionskleidung, Handtaschen und Modeaccessoires ist für diejenigen mit einem besonders gehobenen Avantgarde-Stil! Entdecken Sie eine Reihe von Freizeitkleidern, Tülltops und Fleece-Sweatshirts.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eTreten Sie ein in die Welt von Westwood. Das Label von Dame Vivienne Westwood bringt moderne Punk- und New-Wave-Mode in den Mainstream! The Collective bietet eine Reihe schicker Blazer im Schottenmuster, bedruckter Sweatshirts und Handtaschen mit allem, was mit Punk, Graffiti und Orbs zu tun hat! Hinzu kommt eine Reihe von Accessoires von Gürteln bis hin zu Anhängern und Flachrelief-Ohrringen.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eDie Zukunft des erschwinglichen Luxus\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eWährend sich diese aufstrebende Landschaft weiterentwickelt, schließt The Collective die wichtige Lücke der Erreichbarkeit zwischen globalen Marken und indischen Verbrauchern. Damit wird aber auch das Einkaufserlebnis für eine neue Käufergeneration neu definiert.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective ist mehr als nur ein Reiseziel – es verkörpert einen Lebensstil, der mit modernen Ansprüchen im Einklang steht. Es ist für alle gemacht, die einen Sinn für Haute Couture haben und Freude am Genuss haben!\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/p\u003e\u003cp\u003eWeitere Informationen finden Sie unter: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u0026nbsp;\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-21T11:56:11.973Z","updatedAt":"2025-03-21T15:19:56.454Z","publishedAt":"2025-03-21T15:19:25.833Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Eine neue, entstehende Landschaft \n\nIm letzten Jahrzehnt haben wir einen dynamischen Wandel in der Beziehung zwischen dem indischen Verbraucher und der Luxusindustrie, insbesondere im Bekleidungsbereich, gesehen. \n\nInternationale Luxusmarken definieren das Luxus-Einkaufserlebnis mit einzigartigen, erlebnisorientierten Einzelhandelsräumen neu. Darüber hinaus sind durch die Eröffnung legendärer Einkaufsziele in den wichtigsten Metropolen internationale Luxusmarken wie Bulgari, Hermes, Cartier und Emporio Armani für den informierten, luxusorientierten indischen Käufer zugänglich geworden. \n\nDie treibende Kraft hinter diesem vielschichtigen und sich ständig weiterentwickelnden indischen Ökosystem für Luxuskonsumenten ist die steigende Kaufkraft des Landes und die sich in unterschiedlichen sozialen Landschaften verändernde kulturelle Dynamik. An der Spitze dieses Wandels steht die Aditya Birla Group, ein Konglomerat, das maßgeblich zur Gestaltung der Premium-Modelandschaft Indiens beigetragen hat. Dem wachsenden Sinn des modernen Verbrauchers für Selbstdarstellung und Individualität liegt der Ehrgeiz und die Ambitionen des jungen Indiens zugrunde! \n\n \nDer wachsende Appetit auf Luxus findet ein Ziel \n\nHeute strebt Indiens aufstrebende neue Generation danach, ein unvergleichliches kuratiertes Erlebnis zu verkörpern. Kultmarken und stilvolle Kleiderschränke spiegeln ihren sich entwickelnden Geschmack und ihre globale Perspektive wider. Und inmitten dieser Entwicklung ist der Bedarf an einem One-Stop-Center für den Luxuseinzelhandel erheblich gestiegen. \n\nThe Collective, ein Premium-Luxusangebot von Aditya Birla Fashion and Retail Ltd. (ABFRL), ist eine zentrale Anlaufstelle, die den anspruchsvollen Verbrauchern Indiens Luxusmode aus aller Welt bietet. Mit über 100 der weltbesten und internationalen Modemarken wie Ralph Lauren, Hackett London, Prada und Karl Lagerfeld unter einem Dach definiert The Collective das indische High-Fashion-Erlebnis mit Stil und Raffinesse neu. \n\nDas Bekleidungsangebot deckt beispielsweise alle Garderobenbedürfnisse ab, von der Abendgarderobe bis zur halbformellen Kleidung, von Freizeit- und Sportbekleidung von Kultmarken wie Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld und McQ Alexander McQueen und mehr.\n\nDie umfangreiche Accessoire-Kollektion umfasst modische Uhren, Manschettenknöpfe, Schuhe, Krawatten, Gürtel, Lederwaren, Schmuck und Sonnenbrillen für ein perfektes Ensemble. Das Repertoire der Accessoire-Marken umfasst berühmte Namen wie Love Moschino, Tateossian, Michael Kors und Lulu Guinness und mehr.\n\n \nWie ABFRL die Initiative ergreift\nDie Führungsposition von ABFRL in der indischen Modelandschaft beruht auf jahrelanger Erfahrung und dem Engagement, außergewöhnliche Einzelhandelserlebnisse zu bieten. Die Integration von Premium-Service, kuratierten Kollektionen und Omnichannel-Einzelhandel hebt The Collective im Luxussegment hervor.\n\nEin Blick in das Markenuniversum von The Collective \n\nPrada\n\nThe Collective, dieses schicke italienische Luxusmodehaus, bietet eine Reihe stilvoller, unverwechselbarer Sonnenbrillen und eine einzigartige Kollektion exklusiver Düfte. \n\nKarl Lagerfeld \n\nDie charakteristische Ästhetik von KARL LAGERFELD kombiniert Pariser Streetwear-Klassiker mit einer rockigen, schicken Einstellung. Entdecken Sie elegante Blazer mit Reverskragen und maßgeschneiderter Silhouette, wattierte Kapuzenjacken und exklusive Schals mit KL-Aufdruck. \n\nMichael Kors\n\nThe Collective bringt die preisgekrönte Ästhetik von Michael Kors mit luxuriösen Accessoires und einem Sortiment an Konfektionskleidung. Kaufen Sie Accessoires, Uhren, Brillen und ein komplettes Sortiment an Duftprodukten. \n\nMoschino Couture \n\nOver-the-Top und Camp - Moschino Couture's Sortiment an Konfektionskleidung, Handtaschen und Modeaccessoires ist für diejenigen mit einem besonders gehobenen Avantgarde-Stil! Entdecken Sie eine Reihe von Freizeitkleidern, Tülltops und Fleece-Sweatshirts. \n\nVivienne Westwood \n\nTreten Sie ein in die Welt von Westwood. Das Label von Dame Vivienne Westwood bringt moderne Punk- und New-Wave-Mode in den Mainstream! The Collective bietet eine Reihe schicker Blazer im Schottenmuster, bedruckter Sweatshirts und Handtaschen mit allem, was mit Punk, Graffiti und Orbs zu tun hat! Hinzu kommt eine Reihe von Accessoires von Gürteln bis hin zu Anhängern und Flachrelief-Ohrringen. \n\n \nDie Zukunft des erschwinglichen Luxus \nWährend sich diese aufstrebende Landschaft weiterentwickelt, schließt The Collective die wichtige Lücke der Erreichbarkeit zwischen globalen Marken und indischen Verbrauchern. Damit wird aber auch das Einkaufserlebnis für eine neue Käufergeneration neu definiert. \nThe Collective ist mehr als nur ein Reiseziel – es verkörpert einen Lebensstil, der mit modernen Ansprüchen im Einklang steht. Es ist für alle gemacht, die einen Sinn für Haute Couture haben und Freude am Genuss haben! \nWeitere Informationen finden Sie unter: https://www.thecollective.in/ ","separate_html":false},{"id":6624,"title":"The Collective：重新定义印度的奢侈品购物","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003e一个新兴的格局\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e在过去十年里，印度消费者与奢侈品行业的关系经历了动态演变，这种变化在服装领域尤为显著。\u003c/p\u003e\u003cp\u003e国际奢侈品牌正借助独具特色体验式零售空间重新诠释奢侈品购物体验。此外，主要大城市中标志性购物地的涌现，使眼光独到、钟情奢华的印度消费者得以接触Bulgari、Hermes、Cartier以及 Emporio Armani等国际奢侈品牌。\u003c/p\u003e\u003cp\u003e印度奢侈品消费生态系统层次丰富且持续发展，背后的驱动力是该国消费实力的提升，以及多元社会环境中文化动态的变迁。引领这场变革潮流的是\u003ca href=\"/zh/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e。作为一家大型企业集团，它在在塑造印度高端时尚格局方面发挥了重要作用。在现代消费者愈发强烈的自我表达意愿和独特个性彰显的背后，是印度年轻一代的蓬勃的雄心与炽热的抱负！\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003e对奢侈品日益增长的需求有了新去处\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003e\u003c/h3\u003e\u003cp\u003e如今，印度正在崛起的新一代渴望拥有无与伦比的精致体验。标志性品牌和时尚的衣橱反映了他们不断变化的品味和全球视野。在这一演变过程中，对一站式奢侈品零售中心的需求显著增长。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e作为\u003ca href=\"/zh/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd. (ABFRL)\u003c/a\u003e旗下的高端奢侈品牌，是专为眼光独到的印度消费者打造的全球时尚单品一站式购物平台。\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective汇聚了 100 多个全球顶尖国际时尚品牌，如Ralph Lauren、Hackett London、Prada和 Karl Lagerfeld。在这里，精致格调与优雅风范相得益彰，重新定义了印度的高端时尚体验。\u003c/p\u003e\u003cp\u003e例如，其服装产品线极为丰富，全面覆盖各类着装场景需求。从正装到半正装，再到休闲装和运动装，应有尽有。所涉品牌皆为业内赫赫有名的标志性大牌，像Armani Jeans、Armani Collezioni、Versace Collection、Versace Jeans、Hugo Boss、True Religion、Vivienne Westwood、Lagerfeld以及McQ Alexander McQueen 等等。\u003c/p\u003e\u003cp\u003e配饰品类极为丰富，涵盖腕表、袖扣、鞋履、领带、皮带、皮革制品、珠宝以及太阳镜等，能够全方位打造出完美的整体穿搭风格。配饰品牌阵容强大，其中不乏Love Moschino、Tateossian、Michael Kors和Lulu Guinness等知名品牌。\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eABFRL如何一马当先\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eABFRL在印度时尚界的领先地位源于其多年积累的专业经验，以及对提供卓越零售体验的坚定承诺。The Collective 凭借整合高端服务、臻选系列产品与全渠道零售模式，在奢侈品领域独树一帜。\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003e探秘 The Collective 的品牌天地\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective 携手这家洋溢着时尚气息的意大利奢侈时装品牌，带来一系列独具魅力、辨识度极高的标志性太阳镜，以及风格鲜明的专属香水系列。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eKARL LAGERFELD的标志性美学，巧妙融合了巴黎街头服饰的经典格调与摇滚时尚的不羁态度。快来看看修身剪裁的精致翻领西装、版型时尚的连帽夹克以及印有专属 KL 标识的独家款围巾。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective 带来了Michael Kors屡获殊荣的美学风格产品，包括奢侈配饰和成衣系列。不妨来选购他们的配饰、手表、眼镜，以及全系列的香水产品。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003e尽显夸张与戏剧张力——Moschino Couture高级定制系列的成衣、手袋以及时尚配饰，专为追求极致先锋风尚的人士匠心打造！探索一系列休闲连衣裙、薄纱上衣和摇粒绒运动衫。\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003e走进Westwood的时尚天地。来自Vivienne Westwood爵士的同名品牌，成功地把现代朋克和新浪潮时尚推向主流舞台！The Collective 带来一系列别致的格子呢西装外套、印花运动衫，以及带有朋克、涂鸦和圆球等各类元素的手袋！此外，还有从腰带、吊坠到浅浮雕耳环等一系列配饰。\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003e平价奢华的未来\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e随着这片新兴市场的不断发展，The Collective填补了全球品牌与印度消费者之间在触达方面的关键空白，搭建起了一座不可或缺的桥梁。与此同时，它也在为新一代消费者重新构想购物体验。\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective远非一处简单的购物之地，它更代表了一种与现代愿望产生共鸣的生活方式。它专为那些钟情高级时装、享受纵情购物之乐的人而打造！\u0026nbsp;\u003cbr\u003e\u003cbr\u003e了解更多信息，请访问:\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u0026nbsp;\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-21T10:14:25.722Z","updatedAt":"2025-04-08T12:30:46.969Z","publishedAt":"2025-03-21T15:19:08.676Z","locale":"zh","short_description":null,"featured":false,"tts_url":"zh_6624.wav","tts_description":"一个新兴的格局 \n\n在过去十年里，印度消费者与奢侈品行业的关系经历了动态演变，这种变化在服装领域尤为显著。 \n\n国际奢侈品牌正借助独具特色体验式零售空间重新诠释奢侈品购物体验。此外，主要大城市中标志性购物地的涌现，使眼光独到、钟情奢华的印度消费者得以接触Bulgari、Hermes、Cartier以及 Emporio Armani等国际奢侈品牌。 \n\n印度奢侈品消费生态系统层次丰富且持续发展，背后的驱动力是该国消费实力的提升，以及多元社会环境中文化动态的变迁。引领这场变革潮流的是Aditya Birla Group。作为一家大型企业集团，它在在塑造印度高端时尚格局方面发挥了重要作用。在现代消费者愈发强烈的自我表达意愿和独特个性彰显的背后，是印度年轻一代的蓬勃的雄心与炽热的抱负！ \n\n \n对奢侈品日益增长的需求有了新去处 \n\n如今，印度正在崛起的新一代渴望拥有无与伦比的精致体验。标志性品牌和时尚的衣橱反映了他们不断变化的品味和全球视野。在这一演变过程中，对一站式奢侈品零售中心的需求显著增长。 \n\nThe Collective作为Aditya Birla Fashion and Retail Ltd. (ABFRL)旗下的高端奢侈品牌，是专为眼光独到的印度消费者打造的全球时尚单品一站式购物平台。 \nThe Collective汇聚了 100 多个全球顶尖国际时尚品牌，如Ralph Lauren、Hackett London、Prada和 Karl Lagerfeld。在这里，精致格调与优雅风范相得益彰，重新定义了印度的高端时尚体验。 \n\n例如，其服装产品线极为丰富，全面覆盖各类着装场景需求。从正装到半正装，再到休闲装和运动装，应有尽有。所涉品牌皆为业内赫赫有名的标志性大牌，像Armani Jeans、Armani Collezioni、Versace Collection、Versace Jeans、Hugo Boss、True Religion、Vivienne Westwood、Lagerfeld以及McQ Alexander McQueen 等等。\n\n配饰品类极为丰富，涵盖腕表、袖扣、鞋履、领带、皮带、皮革制品、珠宝以及太阳镜等，能够全方位打造出完美的整体穿搭风格。配饰品牌阵容强大，其中不乏Love Moschino、Tateossian、Michael Kors和Lulu Guinness等知名品牌。\n\n \nABFRL如何一马当先\nABFRL在印度时尚界的领先地位源于其多年积累的专业经验，以及对提供卓越零售体验的坚定承诺。The Collective 凭借整合高端服务、臻选系列产品与全渠道零售模式，在奢侈品领域独树一帜。\n\n探秘 The Collective 的品牌天地 \n\nPrada\n\nThe Collective 携手这家洋溢着时尚气息的意大利奢侈时装品牌，带来一系列独具魅力、辨识度极高的标志性太阳镜，以及风格鲜明的专属香水系列。 \n\nKarl Lagerfeld \n\nKARL LAGERFELD的标志性美学，巧妙融合了巴黎街头服饰的经典格调与摇滚时尚的不羁态度。快来看看修身剪裁的精致翻领西装、版型时尚的连帽夹克以及印有专属 KL 标识的独家款围巾。 \n\nMichael Kors\n\nThe Collective 带来了Michael Kors屡获殊荣的美学风格产品，包括奢侈配饰和成衣系列。不妨来选购他们的配饰、手表、眼镜，以及全系列的香水产品。 \n\nMoschino Couture \n\n尽显夸张与戏剧张力——Moschino Couture高级定制系列的成衣、手袋以及时尚配饰，专为追求极致先锋风尚的人士匠心打造！探索一系列休闲连衣裙、薄纱上衣和摇粒绒运动衫。 \n\n\nVivienne Westwood \n\n走进Westwood的时尚天地。来自Vivienne Westwood爵士的同名品牌，成功地把现代朋克和新浪潮时尚推向主流舞台！The Collective 带来一系列别致的格子呢西装外套、印花运动衫，以及带有朋克、涂鸦和圆球等各类元素的手袋！此外，还有从腰带、吊坠到浅浮雕耳环等一系列配饰。 \n\n \n平价奢华的未来 \n随着这片新兴市场的不断发展，The Collective填补了全球品牌与印度消费者之间在触达方面的关键空白，搭建起了一座不可或缺的桥梁。与此同时，它也在为新一代消费者重新构想购物体验。 \nThe Collective远非一处简单的购物之地，它更代表了一种与现代愿望产生共鸣的生活方式。它专为那些钟情高级时装、享受纵情购物之乐的人而打造！ \n了解更多信息，请访问:https://www.thecollective.in/ ","separate_html":false},{"id":6623,"title":"The Collective: กำหนดนิยามการจับจ่ายซื้อของหรูหราขึ้นใหม่ในอินเดีย","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eภูมิทัศน์ใหม่ที่กำลังเกิดขึ้น\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eในทศวรรษที่ผ่านมา เราได้เห็นแรงที่กระตุ้นให้เกิดการเปลี่ยนแปลงพัฒนาที่เกิดขึ้นในความสัมพันธ์ระหว่างผู้บริโภคชาวอินเดียและอุตสาหกรรมสินค้าหรูหรา โดยเฉพาะอย่างยิ่งในอุตสาหกรรมเครื่องแต่งกาย\u003c/p\u003e\u003cp\u003eแบรนด์หรูระดับสากลกำลังกำหนดนิยามประสบการณ์การช้อปปิ้งสุดหรูขึ้นใหม่ด้วยพื้นที่ขายปลีกที่มีเอกลักษณ์เฉพาะและการเรียนจากประสบการณ์ นอกจากนี้ การมาถึงของจุดหมายปลายทางในการช้อปปิ้งอันเป็นเอกลักษณ์ทั่วเขตมหานครสำคัญ ๆ ทำให้แบรนด์หรูระดับโลก เช่น Bulgari, Hermes, Cartier และ Emporio Armani สามารถเข้าถึงนักช้อปชาวอินเดียผู้รอบรู้และมีรสนิยมหรูหราได้\u003c/p\u003e\u003cp\u003eปัจจัยที่ขับเคลื่อนระบบนิเวศผู้บริโภคสินค้าหรูหราในอินเดียที่มีหลายชั้นและเปลี่ยนแปลงอยู่เสมอคืออำนาจการซื้อของประเทศที่เพิ่มขึ้นและพลวัตทางวัฒนธรรมที่เปลี่ยนแปลงไปทั่วภูมิทัศน์ทางสังคมที่หลากหลาย ที่แนวหน้าของการเปลี่ยนแปลงครั้งนี้คือ \u003ca href=\"/th/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003eซึ่งเป็นกลุ่มธุรกิจที่มีบทบาทสำคัญในการสร้างภูมิทัศน์ด้านแฟชั่นระดับพรีเมียมของอินเดีย จิตวิญญาณแห่งความทะเยอทะยานและความปรารถนาของคนรุ่นใหม่ชาวอินเดีย เป็นสิ่งที่อยู่เบื้องหลังความรู้สึกในการแสดงออกความตัวเองและบุคลิกลักษณะที่เพิ่มมากขึ้นของผู้บริโภคยุคใหม่!\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eความต้องการที่เพิ่มขึ้นสำหรับความหรูหราเดินทางมาพบจุดหมายปลายทาง\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003eในปัจจุบัน คนรุ่นใหม่ของอินเดียกำลังมุ่งหวังที่จะได้รับมอบประสบการณ์สุดพิเศษที่ไม่มีใครเทียบได้ แบรนด์ดังและตู้เสื้อผ้าสุดเก๋สะท้อนถึงรสนิยมที่เปลี่ยนไปและมุมมองระดับโลก และท่ามกลางวิวัฒนาการนี้ ความต้องการศูนย์กลางการค้าปลีกสินค้าหรูหราแบบครบวงจรก็เติบโตขึ้นอย่างมีนัยสำคัญ\u003c/p\u003e\u003cp\u003eThe Collectiveซึ่งเป็นผลิตภัณฑ์ระดับพรีเมียมและหรูหราจาก \u003ca href=\"/th/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd. (ABFRL)\u003c/a\u003e เป็นจุดหมายปลายทางแบบครบวงจรที่นำเสนอแฟชั่นหรูหราจากทั่วโลกให้กับผู้บริโภคผู้มีวิจารณญาณในประเทศอินเดีย The Collective เป็นศูนย์รวมแบรนด์แฟชั่นชั้นนำระดับโลกและแบรนด์ระดับสากลกว่า 100 แบรนด์ อาทิ Ralph Lauren, Hackett London, Prada และ Karl Lagerfeld ไว้ภายใต้หลังคาเดียว กำหนดนิยามศูนย์รวมของแบรนด์แฟชั่นชั้นสูงของอินเดียที่มีสไตล์และความทันสมัยขึ้นใหม่\u003c/p\u003e\u003cp\u003eตัวอย่างเช่น ผลิตภัณฑ์เครื่องแต่งกายมีครบทุกความต้องการในการแต่งตัว ตั้งแต่ชุดลำลองจนถึงชุดกึ่งทางการ ไปจนถึงชุดลำลองและชุดออกกำลังกายจากแบรนด์ดังต่างๆ เช่น Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld และ McQ Alexander McQueen และอื่น ๆ อีกมากมาย\u003c/p\u003e\u003cp\u003eคอลเลกชั่นเครื่องประดับอันหลากหลาย ประกอบไปด้วยนาฬิกาแฟชั่น, กระดุมติดข้อมือ, รองเท้า, เนคไท, เข็มขัด, ผลิตภัณฑ์จากหนัง, เครื่องประดับและแว่นกันแดดเพื่อสร้างสรรค์ชุดที่สมบูรณ์แบบ รายการแบรนด์เครื่องประดับประกอบด้วยแบรนด์ชื่อที่มีชื่อเสียง เช่น Love Moschino, Tateossian, Michael Kors และ Lulu Guinness และอีกมากมาย\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eABFRL เป็นผู้นำการเปลี่ยนแปลงอย่างไร\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eความเป็นผู้นำของ ABFRL ในภูมิทัศน์ด้านแฟชั่นของอินเดียเกิดจากความเชี่ยวชาญเป็นเวลาหลายปีและความมุ่งมั่นในการมอบประสบการณ์การค้าปลีกที่ยอดเยี่ยม การผสานรวมบริการระดับพรีเมียม คอลเลกชันที่คัดสรร และการขายปลีกแบบ omnichannel ของ The Collective ทำให้บริษัทโดดเด่นในกลุ่มสินค้าหรูหรา\u003c/p\u003e\u003ch4\u003eแอบดูจักรวาลแบรนด์ของ The Collective\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eจากแบรนด์แฟชั่นสุดหรูสัญชาติอิตาลี The Collective นำเสนอแว่นกันแดดอันเป็นเอกลักษณ์ที่มีสไตล์โดดเด่นเป็นเอกลักษณ์ รวมถึงคอลเลกชันน้ำหอมสุดพิเศษเฉพาะตัว\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eรูปลักษณ์อันเป็นเอกลักษณ์ของ KARL LAGERFELD ผสมผสานสไตล์สตรีทแวร์คลาสสิกสไตล์ปารีสกับทัศนคติร็อคชิค สำรวจเสื้อเบลเซอร์ปกแหลมดีไซน์เก๋ไก๋ที่มีรูปร่างพอดีตัว แจ็กเก็ตฮู้ดบุนวม และผ้าพันคอพิมพ์ลาย KL สุดพิเศษ\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective นำเสนอความงดงามที่ได้รับรางวัลของ Micheal Kors มาพร้อมกับเครื่องประดับสุดหรูและเสื้อผ้าสำเร็จรูป ช้อปเครื่องประดับ นาฬิกา แว่นตา และผลิตภัณฑ์น้ำหอมอีกมากมาย\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eโอเวอร์เดอะท็อปและแคมป์ — กลุ่มผลิตภัณฑ์เสื้อผ้าสำเร็จรูป กระเป๋าถือ และเครื่องประดับแฟชั่นจาก Moschino Couture เหมาะกับผู้ที่มีสไตล์ล้ำยุคเป็นพิเศษ! สำรวจชุดเดรสลำลอง เสื้อผ้าตาข่ายยืด และเสื้อสเวตเตอร์ฟลีซ\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eก้าวเข้าสู่โลกของ Westwood จากแบรนด์ Dame Vivienne Westwood แฟชั่นแนวพังค์และนิวเวฟสมัยใหม่ได้ถูกนำมาสู่กระแสหลัก! The Collective นำเสนอเสื้อเบลเซอร์ลายสก็อตสุดเก๋ เสื้อสเวตเตอร์พิมพ์ลาย และกระเป๋าถือที่มีสไตล์พังก์ กราฟิตี และโลโก้ทรงกลม! นอกจากนี้ยังมีเครื่องประดับต่างๆ ให้เลือกอีกมากมาย ไม่ว่าจะเป็นเข็มขัด ไปจนถึงจี้และต่างหู Bas Relief\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eอนาคตแห่งความหรูหราที่สามารถเข้าถึงได้\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eนขณะที่ภูมิทัศน์ที่กำลังเติบโตนี้ค่อย ๆ พัฒนาไป The Collective ได้เชื่อมช่องว่างที่สำคัญในการเข้าถึงระหว่างแบรนด์ระดับโลกและผู้บริโภคชาวอินเดียเข้าด้วยกัน แต่ในขณะเดียวกันยังเป็นการจินตนาการประสบการณ์การช้อปปิ้งขึ้นใหม่สำหรับผู้ซื้อยุคใหม่ด้วย\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective ไม่ได้เป็นเพียงตัวแทนของจุดหมายปลายทางเท่านั้น—แต่ยังเป็นตัวแทนของไลฟ์สไตล์ที่สะท้อนถึงแรงบันดาลใจสมัยใหม่ ซึ่งเหมาะกับผู้ที่มีรสนิยมชื่นชอบงานดีไซน์แฟชั่นชั้นสูง และสนุกไปกับการปล่อยตัวปล่อยใจตามปรารถนา!\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u003cbr\u003eหากต้องการทราบข้อมูลเพิ่มเติม โปรดไปที่: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u0026nbsp;\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-21T07:33:59.838Z","updatedAt":"2025-03-21T15:19:56.398Z","publishedAt":"2025-03-21T15:19:56.394Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"ภูมิทัศน์ใหม่ที่กำลังเกิดขึ้น \n\nในทศวรรษที่ผ่านมา เราได้เห็นแรงที่กระตุ้นให้เกิดการเปลี่ยนแปลงพัฒนาที่เกิดขึ้นในความสัมพันธ์ระหว่างผู้บริโภคชาวอินเดียและอุตสาหกรรมสินค้าหรูหรา โดยเฉพาะอย่างยิ่งในอุตสาหกรรมเครื่องแต่งกาย \n\nแบรนด์หรูระดับสากลกำลังกำหนดนิยามประสบการณ์การช้อปปิ้งสุดหรูขึ้นใหม่ด้วยพื้นที่ขายปลีกที่มีเอกลักษณ์เฉพาะและการเรียนจากประสบการณ์ นอกจากนี้ การมาถึงของจุดหมายปลายทางในการช้อปปิ้งอันเป็นเอกลักษณ์ทั่วเขตมหานครสำคัญ ๆ ทำให้แบรนด์หรูระดับโลก เช่น Bulgari, Hermes, Cartier และ Emporio Armani สามารถเข้าถึงนักช้อปชาวอินเดียผู้รอบรู้และมีรสนิยมหรูหราได้ \n\nปัจจัยที่ขับเคลื่อนระบบนิเวศผู้บริโภคสินค้าหรูหราในอินเดียที่มีหลายชั้นและเปลี่ยนแปลงอยู่เสมอคืออำนาจการซื้อของประเทศที่เพิ่มขึ้นและพลวัตทางวัฒนธรรมที่เปลี่ยนแปลงไปทั่วภูมิทัศน์ทางสังคมที่หลากหลาย ที่แนวหน้าของการเปลี่ยนแปลงครั้งนี้คือ Aditya Birla Groupซึ่งเป็นกลุ่มธุรกิจที่มีบทบาทสำคัญในการสร้างภูมิทัศน์ด้านแฟชั่นระดับพรีเมียมของอินเดีย จิตวิญญาณแห่งความทะเยอทะยานและความปรารถนาของคนรุ่นใหม่ชาวอินเดีย เป็นสิ่งที่อยู่เบื้องหลังความรู้สึกในการแสดงออกความตัวเองและบุคลิกลักษณะที่เพิ่มมากขึ้นของผู้บริโภคยุคใหม่! \n\n \nความต้องการที่เพิ่มขึ้นสำหรับความหรูหราเดินทางมาพบจุดหมายปลายทาง \n\nในปัจจุบัน คนรุ่นใหม่ของอินเดียกำลังมุ่งหวังที่จะได้รับมอบประสบการณ์สุดพิเศษที่ไม่มีใครเทียบได้ แบรนด์ดังและตู้เสื้อผ้าสุดเก๋สะท้อนถึงรสนิยมที่เปลี่ยนไปและมุมมองระดับโลก และท่ามกลางวิวัฒนาการนี้ ความต้องการศูนย์กลางการค้าปลีกสินค้าหรูหราแบบครบวงจรก็เติบโตขึ้นอย่างมีนัยสำคัญ \n\nThe Collectiveซึ่งเป็นผลิตภัณฑ์ระดับพรีเมียมและหรูหราจาก Aditya Birla Fashion and Retail Ltd. (ABFRL) เป็นจุดหมายปลายทางแบบครบวงจรที่นำเสนอแฟชั่นหรูหราจากทั่วโลกให้กับผู้บริโภคผู้มีวิจารณญาณในประเทศอินเดีย The Collective เป็นศูนย์รวมแบรนด์แฟชั่นชั้นนำระดับโลกและแบรนด์ระดับสากลกว่า 100 แบรนด์ อาทิ Ralph Lauren, Hackett London, Prada และ Karl Lagerfeld ไว้ภายใต้หลังคาเดียว กำหนดนิยามศูนย์รวมของแบรนด์แฟชั่นชั้นสูงของอินเดียที่มีสไตล์และความทันสมัยขึ้นใหม่ \n\nตัวอย่างเช่น ผลิตภัณฑ์เครื่องแต่งกายมีครบทุกความต้องการในการแต่งตัว ตั้งแต่ชุดลำลองจนถึงชุดกึ่งทางการ ไปจนถึงชุดลำลองและชุดออกกำลังกายจากแบรนด์ดังต่างๆ เช่น Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld และ McQ Alexander McQueen และอื่น ๆ อีกมากมาย\n\nคอลเลกชั่นเครื่องประดับอันหลากหลาย ประกอบไปด้วยนาฬิกาแฟชั่น, กระดุมติดข้อมือ, รองเท้า, เนคไท, เข็มขัด, ผลิตภัณฑ์จากหนัง, เครื่องประดับและแว่นกันแดดเพื่อสร้างสรรค์ชุดที่สมบูรณ์แบบ รายการแบรนด์เครื่องประดับประกอบด้วยแบรนด์ชื่อที่มีชื่อเสียง เช่น Love Moschino, Tateossian, Michael Kors และ Lulu Guinness และอีกมากมาย\n\n \nABFRL เป็นผู้นำการเปลี่ยนแปลงอย่างไร\nความเป็นผู้นำของ ABFRL ในภูมิทัศน์ด้านแฟชั่นของอินเดียเกิดจากความเชี่ยวชาญเป็นเวลาหลายปีและความมุ่งมั่นในการมอบประสบการณ์การค้าปลีกที่ยอดเยี่ยม การผสานรวมบริการระดับพรีเมียม คอลเลกชันที่คัดสรร และการขายปลีกแบบ omnichannel ของ The Collective ทำให้บริษัทโดดเด่นในกลุ่มสินค้าหรูหรา\n\nแอบดูจักรวาลแบรนด์ของ The Collective \n\nPrada\n\nจากแบรนด์แฟชั่นสุดหรูสัญชาติอิตาลี The Collective นำเสนอแว่นกันแดดอันเป็นเอกลักษณ์ที่มีสไตล์โดดเด่นเป็นเอกลักษณ์ รวมถึงคอลเลกชันน้ำหอมสุดพิเศษเฉพาะตัว \n\nKarl Lagerfeld \n\nรูปลักษณ์อันเป็นเอกลักษณ์ของ KARL LAGERFELD ผสมผสานสไตล์สตรีทแวร์คลาสสิกสไตล์ปารีสกับทัศนคติร็อคชิค สำรวจเสื้อเบลเซอร์ปกแหลมดีไซน์เก๋ไก๋ที่มีรูปร่างพอดีตัว แจ็กเก็ตฮู้ดบุนวม และผ้าพันคอพิมพ์ลาย KL สุดพิเศษ \n\nMichael Kors\n\nThe Collective นำเสนอความงดงามที่ได้รับรางวัลของ Micheal Kors มาพร้อมกับเครื่องประดับสุดหรูและเสื้อผ้าสำเร็จรูป ช้อปเครื่องประดับ นาฬิกา แว่นตา และผลิตภัณฑ์น้ำหอมอีกมากมาย \n\nMoschino Couture \n\nโอเวอร์เดอะท็อปและแคมป์ — กลุ่มผลิตภัณฑ์เสื้อผ้าสำเร็จรูป กระเป๋าถือ และเครื่องประดับแฟชั่นจาก Moschino Couture เหมาะกับผู้ที่มีสไตล์ล้ำยุคเป็นพิเศษ! สำรวจชุดเดรสลำลอง เสื้อผ้าตาข่ายยืด และเสื้อสเวตเตอร์ฟลีซ \n\nVivienne Westwood \n\nก้าวเข้าสู่โลกของ Westwood จากแบรนด์ Dame Vivienne Westwood แฟชั่นแนวพังค์และนิวเวฟสมัยใหม่ได้ถูกนำมาสู่กระแสหลัก! The Collective นำเสนอเสื้อเบลเซอร์ลายสก็อตสุดเก๋ เสื้อสเวตเตอร์พิมพ์ลาย และกระเป๋าถือที่มีสไตล์พังก์ กราฟิตี และโลโก้ทรงกลม! นอกจากนี้ยังมีเครื่องประดับต่างๆ ให้เลือกอีกมากมาย ไม่ว่าจะเป็นเข็มขัด ไปจนถึงจี้และต่างหู Bas Relief \n\n \nอนาคตแห่งความหรูหราที่สามารถเข้าถึงได้ \nในขณะที่ภูมิทัศน์ที่กำลังเติบโตนี้ค่อย ๆ พัฒนาไป The Collective ได้เชื่อมช่องว่างที่สำคัญในการเข้าถึงระหว่างแบรนด์ระดับโลกและผู้บริโภคชาวอินเดียเข้าด้วยกัน แต่ในขณะเดียวกันยังเป็นการจินตนาการประสบการณ์การช้อปปิ้งขึ้นใหม่สำหรับผู้ซื้อยุคใหม่ด้วย \nThe Collective ไม่ได้เป็นเพียงตัวแทนของจุดหมายปลายทางเท่านั้น—แต่ยังเป็นตัวแทนของไลฟ์สไตล์ที่สะท้อนถึงแรงบันดาลใจสมัยใหม่ ซึ่งเหมาะกับผู้ที่มีรสนิยมชื่นชอบงานดีไซน์แฟชั่นชั้นสูง และสนุกไปกับการปล่อยตัวปล่อยใจตามปรารถนา! \nหากต้องการทราบข้อมูลเพิ่มเติม โปรดไปที่: https://www.thecollective.in/ ","separate_html":false},{"id":6620,"title":"The Collective : Redéfinir les coursesde luxe en Inde","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eUn nouveau paysage émergent\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAu cours de la dernière décennie, nous avons assisté à un changement dynamique dans la relation entre le consommateur indien et l’industrie du luxe, en particulier dans le secteur de l’habillement.\u003c/p\u003e\u003cp\u003eLes marques de luxe internationales redéfinissent l’expérience des courses de luxe avec des espaces de vente au détail uniques et expérientiels. Parallèlemen, l'ouverture des destinations commerciales emblématiques dans les principales métropoles a rendu les marques de luxe internationales telles que Bulgari, Hermes, Cartier et Emporio Armani accessibles aux acheteurs indiens avertis et raffinés.\u003c/p\u003e\u003cp\u003eL'augmentation du pouvoir d'achat des Indiens et l'évolution de la dynamique culturelle dans divers contextes sociaux sont les moteurs de cet écosystème complexe et en constante évolution de consommation de luxe indien. À l'avant-garde de cette transformation se trouve \u003ca href=\"/fr/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, un conglomérat qui a joué un rôle déterminant dans le façonnement du paysage de la mode haut de gamme en Inde. L'esprit d'ambition et d'aspiration de la jeunesse indienne sous-tend le sens croissant de l'expression personnelle et de l'individualité du consommateur moderne !\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eL'appétit croissant pour le luxe trouve une destination\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003e\u003c/h3\u003e\u003cp\u003eAujourd’hui, la nouvelle génération montante de l’Inde aspire à incarner une expérience organisée sans précédente. Les marques emblématiques et les garde-robes élégantes reflètent leurs goûts en constante évolution et leur vision mondiale. Dans ce contexte, le besoin d'un centre unique de vente au détail de produits de luxe s'est considérablement accru.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e, une offre de luxe haut de gamme d' \u003ca href=\"/fr/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion\u003c/a\u003e and Retail Ltd. (ABFRL), est une destination unique qui propose la mode de luxe mondiale aux consommateurs indiens les plus exigeants. Regroupant sous un même toit plus de 100 des meilleures marques internationales de mode telles que Ralph Lauren, Hackett London, Prada et Karl Lagerfeld, The Collective redéfinit l'expérience de la haute couture indienne, avec style et sophistication.\u003c/p\u003e\u003cp\u003ePar exemple, ses offres de vêtements couvrent tous les besoins de garde-robe, du dortoir au semi-formel, en passant par les vêtements décontractés et actifs de marques emblématiques comme Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld et McQ Alexander McQueen et plus encore.\u003c/p\u003e\u003cp\u003eLa vaste collection d'accessoires comprend des montres de mode, des boutons de manchette, des chaussures, des cravates, des ceintures, des produits en cuir, des bijoux et des lunettes de soleil pour créer un ensemble parfait. Le répertoire des marques d'accessoires comprend des noms célèbres tels que Love Moschino, Tateossian, Michael Kors et Lulu Guinness et bien d'autres.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eComment l'ABFRL mène--t-elle la charge\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eLe leadership d'ABFRL dans le paysage de la mode en Inde est le fruit de plusieurs années d'expertise et d'un engagement à offrir des expériences de vente au détail exceptionnelles. Grâce à l' intégration d'un service haut de gamme, de collections organisées et d'une vente au détail omnichannel, The Collective se démarque dans le segment du luxe.\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eUn aperçu de l'univers de la marque The Collective\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective propose une gamme de lunettes de soleil élégantes et uniques, ainsi qu'une collection distincte de parfums exclusifs de cette chic maison de mode italienne.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eL'esthétique charactéristique de KARL LAGERFELD associe les classiques du streetwear parisien avec une attitude rock-chic. Découvrez des blazers à col revers élégants avec une silhouette ajustée, des vestes à capuche rembourrées et des écharpes imprimées KL exclusives.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective propose l'esthétique primée de Michael Kors avec une famme d'accessoires de luxe et une gamme de prêt-à-porter. Achetez des accessoires, des montres, des lunettes et une gamme complète de produits parfumés.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eL'extravagance et le campement — la gamme de prêt-à-porter, de sacs à main et d'accessoires de mode de Moschino Couture s'adresse à des personnes qui ont un style avant-gardiste particulièrement élevé ! Découvrez une gamme de robes décontractées, de hauts en tulle et de sweat-shirts en polaire.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eEntrez dans le monde de Westwood. Grâce à la marque de Dame Vivienne Westwood, la mode punk moderne et new wave est portée au grand public ! The Collective propose une gamme de blazers tartan chics, de sweat-shirts imprimés et de sacs à main avec tout ce qui est punk, graffiti et orbes ! A cela s'ajoute une gamme d'accessoires allant des ceintures aux pendentifs en passant par les boucles d'oreilles en bas-relief.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eL'avenir du luxe accessible\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAu fur et à mesure que ce paysage en plein essor évolue, The Collective comble le fossé vital de l’accessibilité entre les marques mondiales et les consommateurs indiens. Mais il redéfinie également l'expérience des courses pour une nouvelle génération de consommateurs.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective représente plus qu’une destination : il incarne un style de vie qui résonne avec les aspirations modernes. Il est fait pour les personnes qui ont le goût de la haute-couture, et le plaisir de se faire plaisir !\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u003cbr\u003ePour en savoir plus, visitez : \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u003c/a\u003e\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-20T12:21:05.366Z","updatedAt":"2025-03-21T15:19:56.488Z","publishedAt":"2025-03-21T15:19:17.425Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Un nouveau paysage émergent \n\nAu cours de la dernière décennie, nous avons assisté à un changement dynamique dans la relation entre le consommateur indien et l’industrie du luxe, en particulier dans le secteur de l’habillement. \n\nLes marques de luxe internationales redéfinissent l’expérience des courses de luxe avec des espaces de vente au détail uniques et expérientiels. Parallèlemen, l'ouverture des destinations commerciales emblématiques dans les principales métropoles a rendu les marques de luxe internationales telles que Bulgari, Hermes, Cartier et Emporio Armani accessibles aux acheteurs indiens avertis et raffinés. \n\nL'augmentation du pouvoir d'achat des Indiens et l'évolution de la dynamique culturelle dans divers contextes sociaux sont les moteurs de cet écosystème complexe et en constante évolution de consommation de luxe indien. À l'avant-garde de cette transformation se trouve Aditya Birla Group, un conglomérat qui a joué un rôle déterminant dans le façonnement du paysage de la mode haut de gamme en Inde. L'esprit d'ambition et d'aspiration de la jeunesse indienne sous-tend le sens croissant de l'expression personnelle et de l'individualité du consommateur moderne ! \n\n\nL'appétit croissant pour le luxe trouve une destination \n\nAujourd’hui, la nouvelle génération montante de l’Inde aspire à incarner une expérience organisée sans précédente. Les marques emblématiques et les garde-robes élégantes reflètent leurs goûts en constante évolution et leur vision mondiale. Dans ce contexte, le besoin d'un centre unique de vente au détail de produits de luxe s'est considérablement accru. \n\nThe Collective, une offre de luxe haut de gamme d' Aditya Birla Fashion and Retail Ltd. (ABFRL), est une destination unique qui propose la mode de luxe mondiale aux consommateurs indiens les plus exigeants. Regroupant sous un même toit plus de 100 des meilleures marques internationales de mode telles que Ralph Lauren, Hackett London, Prada et Karl Lagerfeld, The Collective redéfinit l'expérience de la haute couture indienne, avec style et sophistication. \n\nPar exemple, ses offres de vêtements couvrent tous les besoins de garde-robe, du dortoir au semi-formel, en passant par les vêtements décontractés et actifs de marques emblématiques comme Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld et McQ Alexander McQueen et plus encore.\n\nLa vaste collection d'accessoires comprend des montres de mode, des boutons de manchette, des chaussures, des cravates, des ceintures, des produits en cuir, des bijoux et des lunettes de soleil pour créer un ensemble parfait. Le répertoire des marques d'accessoires comprend des noms célèbres tels que Love Moschino, Tateossian, Michael Kors et Lulu Guinness et bien d'autres.\n\n\nComment l'ABFRL mène--t-elle la charge\nLe leadership d'ABFRL dans le paysage de la mode en Inde est le fruit de plusieurs années d'expertise et d'un engagement à offrir des expériences de vente au détail exceptionnelles. Grâce à l' intégration d'un service haut de gamme, de collections organisées et d'une vente au détail omnichannel, The Collective se démarque dans le segment du luxe.\n\nUn aperçu de l'univers de la marque The Collective \n\nPrada\n\nThe Collective propose une gamme de lunettes de soleil élégantes et uniques, ainsi qu'une collection distincte de parfums exclusifs de cette chic maison de mode italienne. \n\nKarl Lagerfeld \n\nL'esthétique charactéristique de KARL LAGERFELD associe les classiques du streetwear parisien avec une attitude rock-chic. Découvrez des blazers à col revers élégants avec une silhouette ajustée, des vestes à capuche rembourrées et des écharpes imprimées KL exclusives. \n\nMichael Kors\n\nThe Collective propose l'esthétique primée de Michael Kors avec une famme d'accessoires de luxe et une gamme de prêt-à-porter. Achetez des accessoires, des montres, des lunettes et une gamme complète de produits parfumés. \n\nMoschino Couture \n\nL'extravagance et le campement — la gamme de prêt-à-porter, de sacs à main et d'accessoires de mode de Moschino Couture s'adresse à des personnes qui ont un style avant-gardiste particulièrement élevé ! Découvrez une gamme de robes décontractées, de hauts en tulle et de sweat-shirts en polaire. \n\nVivienne Westwood \n\nEntrez dans le monde de Westwood. Grâce à la marque de Dame Vivienne Westwood, la mode punk moderne et new wave est portée au grand public ! The Collective propose une gamme de blazers tartan chics, de sweat-shirts imprimés et de sacs à main avec tout ce qui est punk, graffiti et orbes ! A cela s'ajoute une gamme d'accessoires allant des ceintures aux pendentifs en passant par les boucles d'oreilles en bas-relief. \n\n\nL'avenir du luxe accessible \nAu fur et à mesure que ce paysage en plein essor évolue, The Collective comble le fossé vital de l’accessibilité entre les marques mondiales et les consommateurs indiens. Mais il redéfinie également l'expérience des courses pour une nouvelle génération de consommateurs. \nThe Collective représente plus qu’une destination : il incarne un style de vie qui résonne avec les aspirations modernes. Il est fait pour les personnes qui ont le goût de la haute-couture, et le plaisir de se faire plaisir ! \nPour en savoir plus, visitez : https://www.thecollective.in/ ","separate_html":false},{"id":6619,"title":"The Collective: Redefiniendo las compras de lujo en la India","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eUn nuevo paisaje emergente\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEn la última década, hemos visto un cambio dinámico en la relación entre el consumidor indio y la industria del lujo, específicamente en el sector de la indumentaria.\u003c/p\u003e\u003cp\u003eLas marcas de lujo internacionales están redefiniendo la experiencia de compra de lujo con espacios minoristas únicos y experienciales. Además, la llegada de destinos de compras icónicos en áreas metropolitanas clave ha hecho que marcas de lujo internacionales como Bulgari, Hermes, Cartier y Emporio Armani sean accesibles para el comprador indio informado y de lujo.\u003c/p\u003e\u003cp\u003eLo que impulsa este ecosistema de consumo de lujo indio, estratificado y en constante evolución, es el aumento del poder adquisitivo del país y una dinámica cultural cambiante en diversos paisajes sociales. A la vanguardia de esta transformación se encuentra \u003ca href=\"/es/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e, un conglomerado que ha sido fundamental en el diseño del panorama de la moda premium de la India. Detrás del creciente sentido de autoexpresión e individualidad del consumidor moderno se encuentra el espíritu de ambición y aspiración de la joven India.\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eEl creciente apetito por el lujo encuentra un destino\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003eHoy en día, la nueva generación de la India aspira a encarnar una experiencia curada sin igual. Las marcas icónicas y los guardarropas elegantes reflejan sus gustos cambiantes y su perspectiva global. Y en medio de esta evolución, la necesidad de un centro único para el comercio minorista de lujo ha crecido significativamente.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eThe Collective\u003c/strong\u003e, una oferta de lujo premium de \u003ca href=\"/es/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd. (ABFRL)\u003c/a\u003e, es un destino único que lleva la moda de lujo global a los consumidores más exigentes de la India. Con más de 100 de las mejores marcas de moda internacionales del mundo, como Ralph Lauren, Hackett London, Prada y Karl Lagerfeld, bajo un mismo techo, The Collective redefine la experiencia de la alta moda india con estilo y sofisticación.\u003c/p\u003e\u003cp\u003ePor ejemplo, su oferta de ropa cubre todas las necesidades de vestuario, desde ropa de dormitorio hasta ropa semiformal, casual y deportiva de marcas icónicas como Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld y McQ Alexander McQueen y más.\u003c/p\u003e\u003cp\u003eLa amplia colección de accesorios incluye relojes de moda, gemelos, zapatos, corbatas, cinturones, productos de cuero, joyas y gafas de sol para crear un conjunto perfecto. El repertorio de marcas de accesorios incluye nombres famosos como Love Moschino, Tateossian, Michael Kors y Lulu Guinness y más.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eCómo ABFRL está liderando el cambio\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEl liderazgo de ABFRL en el panorama de la moda de la India se debe a años de experiencia y al compromiso de ofrecer experiencias minoristas excepcionales. La integración de servicios premium, colecciones seleccionadas y venta minorista omnicanal que ofrece The Collective lo distingue en el segmento de lujo.\u003c/p\u003e\u003ch4\u003e\u003cstrong\u003eUn vistazo al universo de la marca The Collective\u003c/strong\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eDe esta elegante casa de moda italiana de lujo, The Collective ofrece una gama de gafas de sol exclusivas, elegantes e inconfundibles y su distintiva colección de fragancias exclusivas.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eLa estética característica de KARL LAGERFELD combina los clásicos del streetwear parisino con una actitud rock chic. Explora elegantes blazers con cuello de solapa y silueta entallada, chaquetas con capucha acolchadas y bufandas estampadas exclusivas de KL.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eThe Collective trae la estética galardonada de Michael Kors con accesorios de lujo y una gama de ready-to-wear. Compre accesorios, relojes, gafas y una línea completa de productos de fragancias.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eExagerada y extravagante: la gama de ready-to-wear, bolsos y accesorios de moda de Moschino Couture está destinada a aquellos con un estilo vanguardista especialmente elevado. Explora una variedad de vestidos casuales, blusas de tul y sudaderas de polar.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eEntra en el mundo Westwood. ¡De la mano de la marca Dame Vivienne Westwood, el punk moderno y la moda new wave llegan al mainstream! ¡The Collective ofrece una gama de elegantes blazers escoceses, sudaderas estampadas y bolsos con todo lo relacionado con el punk, el graffiti y los orbes! A esto se suma una gama de accesorios que van desde cinturones hasta colgantes y pendientes en bajorrelieve.\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eEl futuro del lujo accesible\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eA medida que este panorama floreciente evoluciona, The Collective cierra la brecha vital de accesibilidad entre las marcas globales y los consumidores indios. Pero con eso, también está reinventando la experiencia de compra para una nueva generación de compradores.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eThe Collective representa más que un destino: encarna un estilo de vida que resuena con las aspiraciones modernas. ¡Está hecho para aquellos que tienen gusto por la alta costura y el placer de la indulgencia!\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003e\u003cbr\u003ePara saber más, visita: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in/\u0026nbsp;\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-20T11:22:12.545Z","updatedAt":"2025-03-21T15:19:56.505Z","publishedAt":"2025-03-21T15:19:47.198Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Un nuevo paisaje emergente \n\nEn la última década, hemos visto un cambio dinámico en la relación entre el consumidor indio y la industria del lujo, específicamente en el sector de la indumentaria. \n\nLas marcas de lujo internacionales están redefiniendo la experiencia de compra de lujo con espacios minoristas únicos y experienciales. Además, la llegada de destinos de compras icónicos en áreas metropolitanas clave ha hecho que marcas de lujo internacionales como Bulgari, Hermes, Cartier y Emporio Armani sean accesibles para el comprador indio informado y de lujo. \n\nLo que impulsa este ecosistema de consumo de lujo indio, estratificado y en constante evolución, es el aumento del poder adquisitivo del país y una dinámica cultural cambiante en diversos paisajes sociales. A la vanguardia de esta transformación se encuentra Aditya Birla Group, un conglomerado que ha sido fundamental en el diseño del panorama de la moda premium de la India. Detrás del creciente sentido de autoexpresión e individualidad del consumidor moderno se encuentra el espíritu de ambición y aspiración de la joven India. \n\n\nEl creciente apetito por el lujo encuentra un destino \n\nHoy en día, la nueva generación de la India aspira a encarnar una experiencia curada sin igual. Las marcas icónicas y los guardarropas elegantes reflejan sus gustos cambiantes y su perspectiva global. Y en medio de esta evolución, la necesidad de un centro único para el comercio minorista de lujo ha crecido significativamente. \n\nThe Collective, una oferta de lujo premium de Aditya Birla Fashion and Retail Ltd. (ABFRL), es un destino único que lleva la moda de lujo global a los consumidores más exigentes de la India. Con más de 100 de las mejores marcas de moda internacionales del mundo, como Ralph Lauren, Hackett London, Prada y Karl Lagerfeld, bajo un mismo techo, The Collective redefine la experiencia de la alta moda india con estilo y sofisticación. \n\nPor ejemplo, su oferta de ropa cubre todas las necesidades de vestuario, desde ropa de dormitorio hasta ropa semiformal, casual y deportiva de marcas icónicas como Armani Jeans, Armani Collezioni, Versace Collection, Versace Jeans, Hugo Boss, True Religion, Vivienne Westwood, Lagerfeld y McQ Alexander McQueen y más.\n\nLa amplia colección de accesorios incluye relojes de moda, gemelos, zapatos, corbatas, cinturones, productos de cuero, joyas y gafas de sol para crear un conjunto perfecto. El repertorio de marcas de accesorios incluye nombres famosos como Love Moschino, Tateossian, Michael Kors y Lulu Guinness y más.\n\nCómo ABFRL está liderando el cambio\nEl liderazgo de ABFRL en el panorama de la moda de la India se debe a años de experiencia y al compromiso de ofrecer experiencias minoristas excepcionales. La integración de servicios premium, colecciones seleccionadas y venta minorista omnicanal que ofrece The Collective lo distingue en el segmento de lujo.\n\nUn vistazo al universo de la marca The Collective \n\nPrada\n\nDe esta elegante casa de moda italiana de lujo, The Collective ofrece una gama de gafas de sol exclusivas, elegantes e inconfundibles y su distintiva colección de fragancias exclusivas. \n\nKarl Lagerfeld \n\nLa estética característica de KARL LAGERFELD combina los clásicos del streetwear parisino con una actitud rock chic. Explora elegantes blazers con cuello de solapa y silueta entallada, chaquetas con capucha acolchadas y bufandas estampadas exclusivas de KL. \n\nMichael Kors\n\nThe Collective trae la estética galardonada de Michael Kors con accesorios de lujo y una gama de ready-to-wear. Compre accesorios, relojes, gafas y una línea completa de productos de fragancias. \n\nMoschino Couture \n\nExagerada y extravagante: la gama de ready-to-wear, bolsos y accesorios de moda de Moschino Couture está destinada a aquellos con un estilo vanguardista especialmente elevado. Explora una variedad de vestidos casuales, blusas de tul y sudaderas de polar. \n\nVivienne Westwood \n\nEntra en el mundo Westwood. ¡De la mano de la marca Dame Vivienne Westwood, el punk moderno y la moda new wave llegan al mainstream! ¡The Collective ofrece una gama de elegantes blazers escoceses, sudaderas estampadas y bolsos con todo lo relacionado con el punk, el graffiti y los orbes! A esto se suma una gama de accesorios que van desde cinturones hasta colgantes y pendientes en bajorrelieve. \n\n\nEl futuro del lujo accesible \nA medida que este panorama floreciente evoluciona, The Collective cierra la brecha vital de accesibilidad entre las marcas globales y los consumidores indios. Pero con eso, también está reinventando la experiencia de compra para una nueva generación de compradores. \nThe Collective representa más que un destino: encarna un estilo de vida que resuena con las aspiraciones modernas. ¡Está hecho para aquellos que tienen gusto por la alta costura y el placer de la indulgencia! \nPara saber más, visita: https://www.thecollective.in/ ","separate_html":false},{"id":6615,"title":"مجموعة The Collective: إعادة تعريف التسوق الفاخر في الهند","slug":"the-collective-redefining-luxury-shopping-in-india","content":"\u003ch3\u003e\u003cstrong\u003eمشهد جديد ومتصاعد\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eلقد شهدنا، خلال العقد الماضي، تغيرًا ديناميكيًا في العلاقة بين المستهلك الهندي وصناعة السلع الفاخرة، وتحديدا، في مجال الملابس.\u003c/p\u003e\u003cp\u003eتعمل العلامات التجارية الفاخرة العالمية على إعادة تعريف تجربة التسوق الفاخرة من خلال مساحات البيع بالتجزئة الفريدة من نوعها والقائمة على التجربة. بالإضافة إلى ذلك، أدى وصول وجهات التسوق الشهيرة عبر المدن الكبرى إلى جعل العلامات التجارية الفاخرة العالمية مثل Bulgari، وHermes، وCartier، وEmporio Armani في متناول المتسوق الهندي المطلع الذي يبحث عن الفخامة.\u003c/p\u003e\u003cp\u003eيتمثل ما يدفع هذا النظام البيئي المتنوع والمتطور باستمرار للمستهلكين الهنود الباحثين عن الفخامة في زيادة القوة الشرائية للبلاد والديناميكيات الثقافية المتغيرة عبر المشاهد الاجتماعية المتنوعة. وفي طليعة هذا التحول نجد \u003ca href=\"/ar/our-story/a-force-for-good/\"\u003eAditya Birla Group\u003c/a\u003e، وهي تكتل لعب دورا فعالاً في تشكيل مشهد الموضة الفاخرة في الهند. ويكمن وراء الشعور المتزايد لدى المستهلك العصري بالتعبير عن الذات والفردية روح الطموح والتطلع لدى الشباب في الهند!\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eالرغبة المتزايدة في الفخامة تجد وجهة لها\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003cimg class=\"image_resized image-style-align-right\" style=\"width:40%;\" src=\"https://www.cms.adityabirla.com/uploads/interior_of_shoe_store_90ae1dafb9.webp\" alt=\"interior-of-shoe-store.webp\"\u003eاليوم، يتطلع الجيل الجديد والصاعد في الهند إلى تجسيد تجربة فريدة من نوعها. وتعكس العلامات التجارية الشهيرة وخزانات الملابس الأنيقة الأذواق المتطورة والتوقعات العالمية. وفي خضم هذا التطور، زادت الحاجة إلى وجود مركز متكامل لتجارة التجزئة الفاخرة بشكل كبير.\u003c/p\u003e\u003cp\u003eتعد مجموعة \u003cstrong\u003eThe Collective\u003c/strong\u003e، وهي عرض فاخر ومميز من شركة \u003ca href=\"/ar/businesses/companies/aditya-birla-fashion-and-retail-limited-abfrl/\"\u003eAditya Birla Fashion and Retail Ltd.\u003c/a\u003e (ABFRL)، وجهة شاملة تقدم أزياء فاخرة عالمية للمستهلكين المميزين في الهند. يضم أكثر من 100 علامة من أفضل العلامات التجارية العالمية والدولية للأزياء مثل Ralph Lauren، وHackett London، وPrada، وKarl Lagerfeld، تحت سقف واحد، كما تعيد مجموعةThe Collective تعريف تجربة الأزياء الراقية الهندية، مع التحلي بالأسلوب الخاص والرقي.\u003c/p\u003e\u003cp\u003eعلى سبيل المثال، تغطي عروض الملابس لدينا جميع احتياجات خزانة الملابس من الملابس الرسمية إلى شبه الرسمية، إلى الملابس الكاجوال والملابس الرياضية من العلامات التجارية الشهيرة مثل Armani Jeans، وArmani Collezioni، وVersace Collection، وVersace Jeans، وHugo Boss، وTrue Religion، وVivienne Westwood، وLagerfeld، وMcQ Alexander McQueen وغيرها الكثير.\u003c/p\u003e\u003cp\u003eكما تشتمل المجموعة الواسعة من الإكسسوارات على ساعات الموضة، وأزرار الأكمام، والأحذية، ورابطات العنق، والأحزمة، والمنتجات الجلدية، والمجوهرات، والنظارات الشمسية لتكوين مجموعة مثالية. وتتضمن مجموعة العلامات التجارية للإكسسوارات أسماء شهيرة مثل Love Moschino وTateossian وMichael Kors وLulu Guinness وغيرها الكثير.\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eكيف تتولى ABFRL ريادة هذه المهمة\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eتُستمد ريادة ABFRL في مجال الموضة في الهند من سنوات الخبرة والالتزام بتقديم تجارب استثنائية للبيع بالتجزئة. إن دمج الخدمة المتميزة والمجموعات المنسقة وتجارة التجزئة ذات القنوات المتعددة في The Collective يجعلها متميزة في قطاع الرفاهية والفخامة.\u003c/p\u003e\u003ch4\u003e\u003cimg class=\"image_resized image-style-align-left\" style=\"width:50%;\" src=\"https://www.cms.adityabirla.com/uploads/csr_corporate_social_responsibility_091bac24d4.webp\" alt=\"csr-corporate-social-responsibility.webp\"\u003e\u003cstrong\u003eنظرة خاطفة على عالم العلامة التجارية The Collective\u003c/strong\u003e\u003c/h4\u003e\u003cp\u003e\u003cstrong\u003ePrada\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eمن دار الأزياء الإيطالية الفاخرة الأنيقة هذه، تقدم مجموعة The Collective تشكيلة من النظارات الشمسية المميزة والأنيقة بالإضافة إلى تشكيلتها المتميزة من العطور الحصرية.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eKarl Lagerfeld\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eيجمع التصميم الجمالي المميز لعلامة KARL LAGERFELD بين كلاسيكيات ملابس الشارع الباريسية والتوجه الذي يتسم بالأناقة. استكشف السترات الأنيقة ذات الياقة المدورة مع التصميم المخصص لها والسترات المبطنة ذات القلنسوة والأوشحة المطبوعة KL الحصرية.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMichael Kors\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eتقدم مجموعة The Collective العلامات الجمالية الحائزة على جوائز من Micheal Kors مع الإكسسوارات الفاخرة ومجموعة الملابس الجاهزة. قم بالتسوق لشراء الإكسسوارات والساعات والنظارات ومجموعة كاملة من منتجات العطور.\u003c/p\u003e\u003cp\u003e\u003cstrong\u003eMoschino Couture\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eمجموعة في القمة - مجموعة Moschino Couture من الملابس الجاهزة وحقائب اليد وإكسسوارات الموضة مخصصة لأولئك الذين يتمتعون بأسلوب تطلعي بشكل خاص! استكشف مجموعة من الفساتين الكاجوال غير الرسمية، والقمصان الحريرية، والبلوزات الصوفية.\u003c/p\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eVivienne Westwood\u003c/strong\u003e\u003c/p\u003e\u003cp\u003eخطوة إلى Westwood World. من علامة Dame Vivienne Westwood، يتم توفير أزياء البانك الحديثة والموجة الجديدة إلى التوجه السائد! تقدم The Collective مجموعة من السترات الأنيقة ذات التصميم الاسكتلندي، والسترات المطبوعة، وحقائب اليد التي تحمل كل الأشياء ذات طابع البانك، والكتابات الجرافيتية، والكرات المستديرة! أضف إلى ذلك مجموعة من الإكسسوارات من الأحزمة إلى المعلقات والأقراط البارزة.\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eمستقبل الرفاهية المتاحة\u0026nbsp;\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eومع تطور هذا المشهد المزدهر، تعمل مجموعة The Collective على سد الفجوة الحيوية لإمكانية الوصول بين العلامات التجارية العالمية والمستهلكين الهنود. ولكن مع ذلك، فهي تعمل أيضًا على إعادة تصور تجربة التسوق لدى جيل جديد من المشترين.\u0026nbsp;\u003cbr\u003eتمثل مجموعة The Collective أكثر من مجرد وجهة، فهي تجسد أسلوب حياة يتوافق مع التطلعات الحديثة والعصرية. تم تصميمها خصيصًا لأولئك الذين يتمتعون بتذوق أخر صيحات الموضة، ومتعة الانغماس في تصميماتها!\u0026nbsp;\u003cbr\u003eلمعرفة المزيد، قم بزيارة: \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.thecollective.in/\"\u003ehttps://www.thecollective.in\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-03-11","createdAt":"2025-03-20T07:07:44.921Z","updatedAt":"2025-03-21T15:19:56.523Z","publishedAt":"2025-03-21T15:18:57.884Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"مشهد جديد ومتصاعد \n\nلقد شهدنا، خلال العقد الماضي، تغيرًا ديناميكيًا في العلاقة بين المستهلك الهندي وصناعة السلع الفاخرة، وتحديدا، في مجال الملابس. \n\nتعمل العلامات التجارية الفاخرة العالمية على إعادة تعريف تجربة التسوق الفاخرة من خلال مساحات البيع بالتجزئة الفريدة من نوعها والقائمة على التجربة. بالإضافة إلى ذلك، أدى وصول وجهات التسوق الشهيرة عبر المدن الكبرى إلى جعل العلامات التجارية الفاخرة العالمية مثل Bulgari، وHermes، وCartier، وEmporio Armani في متناول المتسوق الهندي المطلع الذي يبحث عن الفخامة. \n\nيتمثل ما يدفع هذا النظام البيئي المتنوع والمتطور باستمرار للمستهلكين الهنود الباحثين عن الفخامة في زيادة القوة الشرائية للبلاد والديناميكيات الثقافية المتغيرة عبر المشاهد الاجتماعية المتنوعة. وفي طليعة هذا التحول نجد Aditya Birla Group، وهي تكتل لعب دورا فعالاً في تشكيل مشهد الموضة الفاخرة في الهند. ويكمن وراء الشعور المتزايد لدى المستهلك العصري بالتعبير عن الذات والفردية روح الطموح والتطلع لدى الشباب في الهند! \n\nالرغبة المتزايدة في الفخامة تجد وجهة لها \n\nاليوم، يتطلع الجيل الجديد والصاعد في الهند إلى تجسيد تجربة فريدة من نوعها. وتعكس العلامات التجارية الشهيرة وخزانات الملابس الأنيقة الأذواق المتطورة والتوقعات العالمية. وفي خضم هذا التطور، زادت الحاجة إلى وجود مركز متكامل لتجارة التجزئة الفاخرة بشكل كبير. \n\nتعد مجموعة The Collective، وهي عرض فاخر ومميز من شركة Aditya Birla Fashion and Retail Ltd. (ABFRL)، وجهة شاملة تقدم أزياء فاخرة عالمية للمستهلكين المميزين في الهند. يضم أكثر من 100 علامة من أفضل العلامات التجارية العالمية والدولية للأزياء مثل Ralph Lauren، وHackett London، وPrada، وKarl Lagerfeld، تحت سقف واحد، كما تعيد مجموعةThe Collective تعريف تجربة الأزياء الراقية الهندية، مع التحلي بالأسلوب الخاص والرقي. \n\nعلى سبيل المثال، تغطي عروض الملابس لدينا جميع احتياجات خزانة الملابس من الملابس الرسمية إلى شبه الرسمية، إلى الملابس الكاجوال والملابس الرياضية من العلامات التجارية الشهيرة مثل Armani Jeans، وArmani Collezioni، وVersace Collection، وVersace Jeans، وHugo Boss، وTrue Religion، وVivienne Westwood، وLagerfeld، وMcQ Alexander McQueen وغيرها الكثير.\n\nكما تشتمل المجموعة الواسعة من الإكسسوارات على ساعات الموضة، وأزرار الأكمام، والأحذية، ورابطات العنق، والأحزمة، والمنتجات الجلدية، والمجوهرات، والنظارات الشمسية لتكوين مجموعة مثالية. وتتضمن مجموعة العلامات التجارية للإكسسوارات أسماء شهيرة مثل Love Moschino وTateossian وMichael Kors وLulu Guinness وغيرها الكثير.\n\nكيف تتولى ABFRL ريادة هذه المهمة\nتُستمد ريادة ABFRL في مجال الموضة في الهند من سنوات الخبرة والالتزام بتقديم تجارب استثنائية للبيع بالتجزئة. إن دمج الخدمة المتميزة والمجموعات المنسقة وتجارة التجزئة ذات القنوات المتعددة في The Collective يجعلها متميزة في قطاع الرفاهية والفخامة.\n\nنظرة خاطفة على عالم العلامة التجارية The Collective \n\nPrada\n\nمن دار الأزياء الإيطالية الفاخرة الأنيقة هذه، تقدم مجموعة The Collective تشكيلة من النظارات الشمسية المميزة والأنيقة بالإضافة إلى تشكيلتها المتميزة من العطور الحصرية. \n\nKarl Lagerfeld \n\nيجمع التصميم الجمالي المميز لعلامة KARL LAGERFELD بين كلاسيكيات ملابس الشارع الباريسية والتوجه الذي يتسم بالأناقة. استكشف السترات الأنيقة ذات الياقة المدورة مع التصميم المخصص لها والسترات المبطنة ذات القلنسوة والأوشحة المطبوعة KL الحصرية. \n\nMichael Kors\n\nتقدم مجموعة The Collective العلامات الجمالية الحائزة على جوائز من Micheal Kors مع الإكسسوارات الفاخرة ومجموعة الملابس الجاهزة. قم بالتسوق لشراء الإكسسوارات والساعات والنظارات ومجموعة كاملة من منتجات العطور. \n\nMoschino Couture \n\nمجموعة في القمة - مجموعة Moschino Couture من الملابس الجاهزة وحقائب اليد وإكسسوارات الموضة مخصصة لأولئك الذين يتمتعون بأسلوب تطلعي بشكل خاص! استكشف مجموعة من الفساتين الكاجوال غير الرسمية، والقمصان الحريرية، والبلوزات الصوفية. \n\nVivienne Westwood \n\nخطوة إلى Westwood World. من علامة Dame Vivienne Westwood، يتم توفير أزياء البانك الحديثة والموجة الجديدة إلى التوجه السائد! تقدم The Collective مجموعة من السترات الأنيقة ذات التصميم الاسكتلندي، والسترات المطبوعة، وحقائب اليد التي تحمل كل الأشياء ذات طابع البانك، والكتابات الجرافيتية، والكرات المستديرة! أضف إلى ذلك مجموعة من الإكسسوارات من الأحزمة إلى المعلقات والأقراط البارزة. \n\nمستقبل الرفاهية المتاحة \nومع تطور هذا المشهد المزدهر، تعمل مجموعة The Collective على سد الفجوة الحيوية لإمكانية الوصول بين العلامات التجارية العالمية والمستهلكين الهنود. ولكن مع ذلك، فهي تعمل أيضًا على إعادة تصور تجربة التسوق لدى جيل جديد من المشترين. \nتمثل مجموعة The Collective أكثر من مجرد وجهة، فهي تجسد أسلوب حياة يتوافق مع التطلعات الحديثة والعصرية. تم تصميمها خصيصًا لأولئك الذين يتمتعون بتذوق أخر صيحات الموضة، ومتعة الانغماس في تصميماتها! \nلمعرفة المزيد، قم بزيارة: https://www.thecollective.in/ ","separate_html":false}]},{"id":6605,"title":"Recycling Aluminium: The circularity of cans and cars","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eHindalco, the metals flagship of Aditya Birla Group, and its wholly-owned subsidiary Novelis, are leading the way in aluminium innovation – through sustainable sourcing and recycling of aluminium; thus, reducing energy consumption, waste generation and greenhouse gas emissions\u003c/p\u003e\u003cp\u003e\u003ca href=\"/businesses/companies/hindalco-industries-limited/\"\u003eHindalco \u003c/a\u003ehas been ranked as the World’s Most Sustainable Aluminium Company for the 5th Consecutive Year in the Dow Jones Sustainability Index, with an overall score of 87 points – which is 22 points higher than its closest peer. It is the only company to achieve a top ranking for five consecutive years in the Aluminium Industry Segment.\u003c/p\u003e\u003cp\u003eSustainability at Hindalco begins right from the source i.e. its mining practices and extends across the organisation’s value chain. Its strategy for a mix of captive sources for sustainable mining of ore and use of renewable energy, along with long-term sourcing relationships based on productivity, cost and sustainability parameters.\u003c/p\u003e\u003cp\u003eThe company also seeks continuous improvement in environmental performance with efforts spanning the use of assessment tools, baseline studies, action plans for biodiversity protection, management of mining waste, sustainable ore extraction and processing, water resources management, mined area rehabilitation and closure, etc.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eLeveraging aluminium’s infinite recyclability\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAluminium is one of those rare materials that can be recycled repeatedly without degradation in quality, ensuring that aluminium metal recycling is vital in the transition to a circular economy. Hindalco’s downstream units in India, as well as \u003ca href=\"/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e’ manufacturing facilities in several countries, have dedicated aluminium recycling and remelting facilities.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNovelis currently leads the world in aluminium recycling with 61% of its production coming from recycled aluminium. Over the past decade, it has invested approximately $2 billion to grow its total recycling capacity to 2.5 MT.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eStrength meets versatility\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003eRecycled aluminium\u003c/a\u003e is lightweight, retains its strength at high temperatures, and can be mixed with other materials, including copper, magnesium, and silicon, to increase its fluidity, tensile strength, and corrosion resistance. Unlike other materials that degrade during the recycling process, aluminium retains all its original properties no matter how often it is recycled.\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eRecycling aluminium waste\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eApart from sustainably sourced and recycled aluminium, Hindalco is also working towards increasing the percentage input of recycled material in its production. This is done via reverse supply contracts with select customers who send back their aluminium scrap for recycling, in addition to scrap collected from the market, and the plant’s own process scrap.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eIn FY24, Hindalco demonstrated a strong commitment to waste reduction by recycling 85% of its operational waste. Additionally, three of its units earned zero-waste-to-landfill certification. This achievement aligns with the company’s ambitious goal of reaching zero-waste-to-landfill status by 2030.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eClosing the manufacturing loop\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eBy recycling aluminium, Hindalco enables a circular economy for several industries. For example, Novelis’ closed-loop aluminium recycling process takes used beverage cans, recycles them and turns them into new beverage cans within 60 days. Novelis processes 84 billion used beverage cans annually and is the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn the automobile manufacturing industry as well, the aluminium scrap that is generated is recycled by Novelis into the same grade of metal and inserted back into the supply chain. The recycling process preserves the metal’s intrinsic value, reduces the use of energy by 90%, minimises environmental impact and establishes a secure supply chain.\u003c/p\u003e\u003cp\u003eBy making a marked difference in aluminium innovation and sustainability, Hindalco continues to maintain its leadership in environmental responsibility and corporate governance.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-05T10:08:47.372Z","updatedAt":"2025-03-12T13:46:55.069Z","publishedAt":"2025-03-05T11:36:50.191Z","locale":"en","short_description":null,"featured":false,"tts_url":"en_6605.wav","tts_description":"Hindalco, the metals flagship of Aditya Birla Group, and its wholly-owned subsidiary Novelis, are leading the way in aluminium innovation – through sustainable sourcing and recycling of aluminium; thus, reducing energy consumption, waste generation and greenhouse gas emissions\n\nHindalco has been ranked as the World’s Most Sustainable Aluminium Company for the 5th Consecutive Year in the Dow Jones Sustainability Index, with an overall score of 87 points – which is 22 points higher than its closest peer. It is the only company to achieve a top ranking for five consecutive years in the Aluminium Industry Segment.\n\nSustainability at Hindalco begins right from the source i.e. its mining practices and extends across the organisation’s value chain. Its strategy for a mix of captive sources for sustainable mining of ore and use of renewable energy, along with long-term sourcing relationships based on productivity, cost and sustainability parameters.\n\nThe company also seeks continuous improvement in environmental performance with efforts spanning the use of assessment tools, baseline studies, action plans for biodiversity protection, management of mining waste, sustainable ore extraction and processing, water resources management, mined area rehabilitation and closure, etc.\n\n\nLeveraging aluminium’s infinite recyclability\n\nAluminium is one of those rare materials that can be recycled repeatedly without degradation in quality, ensuring that aluminium metal recycling is vital in the transition to a circular economy. Hindalco’s downstream units in India, as well as Novelis’ manufacturing facilities in several countries, have dedicated aluminium recycling and remelting facilities.\n\nNovelis currently leads the world in aluminium recycling with 61% of its production coming from recycled aluminium. Over the past decade, it has invested approximately $2 billion to grow its total recycling capacity to 2.5 MT.\n\n\nStrength meets versatility\n\nRecycled aluminium is lightweight, retains its strength at high temperatures, and can be mixed with other materials, including copper, magnesium, and silicon, to increase its fluidity, tensile strength, and corrosion resistance. Unlike other materials that degrade during the recycling process, aluminium retains all its original properties no matter how often it is recycled.\n\n\nRecycling aluminium waste\n\nApart from sustainably sourced and recycled aluminium, Hindalco is also working towards increasing the percentage input of recycled material in its production. This is done via reverse supply contracts with select customers who send back their aluminium scrap for recycling, in addition to scrap collected from the market, and the plant’s own process scrap.\n\nIn FY24, Hindalco demonstrated a strong commitment to waste reduction by recycling 85% of its operational waste. Additionally, three of its units earned zero-waste-to-landfill certification. This achievement aligns with the company’s ambitious goal of reaching zero-waste-to-landfill status by 2030.\n\n\nClosing the manufacturing loop\n\nBy recycling aluminium, Hindalco enables a circular economy for several industries. For example, Novelis’ closed-loop aluminium recycling process takes used beverage cans, recycles them and turns them into new beverage cans within 60 days. Novelis processes 84 billion used beverage cans annually and is the world’s largest recycler of aluminium.\n\nIn the automobile manufacturing industry as well, the aluminium scrap that is generated is recycled by Novelis into the same grade of metal and inserted back into the supply chain. The recycling process preserves the metal’s intrinsic value, reduces the use of energy by 90%, minimises environmental impact and establishes a secure supply chain.\n\nBy making a marked difference in aluminium innovation and sustainability, Hindalco continues to maintain its leadership in environmental responsibility and corporate governance.","separate_html":false,"company":{"id":5474,"title":"Hindalco Industries Limited","slug":"hindalco-industries-limited","createdAt":"2024-01-16T07:10:12.533Z","updatedAt":"2024-10-25T05:46:12.230Z","locale":"en","address":null,"domain":"https://www.hindalco.com","description":"\u003cp\u003eHindalco Industries Limited is the metals flagship company of Aditya Birla Group. It is one of Asia’s largest producers of primary aluminium (excluding China), and with its subsidiary Novelis, a global leader in flat rolled products and the world’s largest recycler of aluminium.\u003c/p\u003e\u003cp\u003eIn India, Hindalco is the largest aluminium downstream player providing customised solutions in flat rolled products and extruded aluminium solutions.\u003c/p\u003e\u003cp\u003eHindalco is India’s largest copper producer, contributing significantly to India’s domestic refined copper requirements. Its copper facility in India comprises a world-class copper smelter, downstream facilities, and a captive jetty.\u003c/p\u003e\u003cp\u003eHindalco operates across the value chain, from bauxite mining, alumina refining, coal mining, captive power plants, and aluminium smelting to downstream rolling, extrusions, and foils. It serves key sectors such as aerospace and defence, building and construction, electricals, and electronics, automotive and transport, beverage packaging, consumer durables and kitchenware, pharmaceuticals and food packaging, EV and renewables, refractories, and ceramics.\u003c/p\u003e\u003cp\u003eHindalco’s global footprint spans 52 manufacturing units across 10 countries-20 plants in India, and 32 overseas units. Hindalco also operates 23 mines. With a cross-cultural workforce of more than 68,500 people, it remains committed to building an agile, responsive, and productive work environment in line with our strategic priorities of value enhancing growth and strong ESG commitment.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003eProducts\u003c/h3\u003e\u003cp\u003e\u003cstrong\u003eAluminium\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003ePrimary aluminium\u003c/li\u003e\u003cli\u003eAluminium value added.\u003c/li\u003e\u003cli\u003eFlat Rolled Products (FRP)\u003c/li\u003e\u003cli\u003eExtrusions\u003c/li\u003e\u003cli\u003eFoils and packaging solutions\u003c/li\u003e\u003cli\u003eMetallurgical alumina\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eCopper\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCathodes\u003c/li\u003e\u003cli\u003eContinuous Cast Rods (CCR)\u003c/li\u003e\u003cli\u003eGold and silver\u003c/li\u003e\u003cli\u003eBy-products\u003c/li\u003e\u003cli\u003eDi-Ammonium Phosphate (DAP)\u003c/li\u003e\u003cli\u003eSulphuric acid\u003cbr\u003e\u0026nbsp;\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cstrong\u003eChemicals\u003c/strong\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eCalcined alumina\u003c/li\u003e\u003cli\u003eAlumina hydrate\u003c/li\u003e\u003cli\u003eSustainability\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003eGuided by its purpose of building a Greener, Stronger, Smarter world, Hindalco has made sustainability the backbone of its operations and strategy. Some key initiatives include global-first circular economy solutions that utilise bauxite residue as an industry input rather than waste and pioneering responsible mining through developing India’s first Sustainable Mining Charter. Initiatives for carbon neutrality, water positivity, biodiversity, and zero waste to landfill have contributed to Hindalco being recognised as the world’s most sustainable aluminium company by the Dow Jones Sustainability Indices in 2020 and 2021.\u0026nbsp;\u003cbr\u003e\u003cbr\u003eHindalco drives R\u0026amp;D in aluminium solutions because these can play a big role in delivering climate action and sustainable decarbonisation for the nation. We innovated India’s first aluminium trailer, bulker, and bus which can save up to 300 tonnes of carbon per vehicle over their lifetime. We are building new-age rail and transport solutions for freight and passenger transport. We are creating an Aluminium-Air battery that does not require a charging infrastructure.\u003c/p\u003e","map_link":"https://www.google.com/maps/embed?pb=!1m14!1m8!1m3!1d3772.1732937971688!2d72.823327!3d19.012084!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x3be7ce95cf944027%3A0x57d854d96015f4a!2sHindalco%20Industries%20Ltd.!5e0!3m2!1sen!2sus!4v1698337321419!5m2!1sen!2sus","stock_name":"BSE:HINDALCO","stock_sequence":3,"publishedAt":"2024-01-16T07:10:12.533Z","market_cap":"US$ 18.6 Bn*"},"topic":{"id":611,"title":"Sustainability","slug":"sustainability","createdAt":"2023-12-08T03:00:40.215Z","updatedAt":"2023-12-08T04:33:56.601Z","locale":"en"},"thumbnail":{"id":3458,"name":"aluminium-recycle.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_aluminium_recycle_c93d00a5e1.webp","hash":"thumbnail_aluminium_recycle_c93d00a5e1","mime":"image/webp","name":"thumbnail_aluminium-recycle.webp","path":null,"size":9.06,"width":223,"height":156,"sizeInBytes":9060}},"hash":"aluminium_recycle_c93d00a5e1","ext":".webp","mime":"image/webp","size":123.14,"url":"/uploads/aluminium_recycle_c93d00a5e1.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-03-05T11:35:50.870Z","updatedAt":"2025-03-05T11:35:50.870Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMElEQVR4nGM4f/vmj///P//+ve34KYam9raiotykhMie3nYGZkYGO1sTS0s9MREeANJTEc4O4M87AAAAAElFTkSuQmCC"},"seo":{"id":36034,"title":"Recycling Aluminium: ABG Hindalco’s Sustainable Innovation","description":"Discover how ABG Hindalco drives aluminium recycling innovation, cutting waste, energy use, and emissions for a sustainable future."},"localizations":[{"id":6614,"title":"回收铝：易拉罐和汽车的循环","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003e作为Aditya Birla 集团旗下的金属龙头公司，Hindalco 及其全资子公司 Novelis，正通过可持续的铝采购与回收方式，，引领铝业创新潮流，进而降低能源消耗，减少废弃物产生和温室气体排放。\u003c/p\u003e\u003cp\u003e在道琼斯可持续发展指数排名中，\u003ca href=\"/zh/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e已连续五年被评为全球最具可持续性的铝业公司，总得分 87 分，比排名最接近的竞争对手高出 22 分。它是唯一一家连续五年在铝行业领域排名第一的公司。\u003c/p\u003e\u003cp\u003eHindalco的可持续发展从源头——也就是其采矿作业开始，贯穿整个公司的价值链。其战略包括利用自有资源进行可持续的矿石开采，并使用可再生能源，同时还建立基于生产力、成本和可持续性参数的长期采购关系。\u003c/p\u003e\u003cp\u003e公司还致力于在环境绩效方面持续改进，其努力包括使用评估工具、开展基线研究、制定生物多样性保护行动计划、管理采矿废弃物、实现可持续的矿石开采和加工、进行水资源管理、开展矿区修复与闭矿等工作。\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003e利用铝的无限可回收性\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e铝是为数不多的几种能够被反复回收利用且质量不会下降的材料之一，这也证明了铝金属的回收利用对于向循环经济转型至关重要。Hindalco 位于印度的下游单位，以及 \u003ca href=\"/zh/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e 在多个国家的制造工厂，都设有专门的铝回收和重熔设施。\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003e目前，Novelis 在铝回收领域居世界领先地位，其 61% 的产品来自回收铝。在过去十年中，该公司已投入约 20 亿美元，将其总回收产能提升至 2.5 公吨。\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e强度与多功能性的完美结合\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003e回收铝\u003c/a\u003e质地轻盈，在高温下仍能保持其强度，并可与其他材料（包括铜、镁和硅）混合，从而增加其流动性、抗拉强度和耐腐蚀性。与其他在回收过程中性能会下降的材料不同，铝无论被回收多少次，都能保留其所有的原始特性。\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003e回收铝废料\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e除了采用可持续采购和回收的铝之外，Hindalco 还在努力提高生产中回收材料的投入比例。这一目标的实现是通过与选定的客户签订反向供应合同来达成的，这些客户会将他们的铝废料送回进行回收，此外，回收的废料还包括从市场上收集的废料以及工厂自身生产过程中产生的废料。\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003e在 2024 财年，Hindalco展现出了对减少废弃物的坚定承诺，对 85% 的运营废弃物进行了回收利用。。此外，其旗下的三个生产单位获得了“零废弃物填埋”认证。这一成就与公司在 2030 年前实现 \"零废弃物填埋 \"的宏伟目标不谋而合。\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003e制造闭环\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e通过回收铝，Hindalco 助力多个行业实现循环经济。例如，Novelis 的闭环铝回收工艺可在 60 天内完成对废旧饮料罐的处理、回收并加工成新的饮料罐。Novelis 每年处理 840 亿个废旧饮料罐，是全球最大的铝回收商。\u003c/p\u003e\u003cp\u003e在汽车制造业中，Novelis也会对产生的铝废料进行回收，将其重新加工成同等品质的金属，然后再重新投入到供应链中。这种回收过程保留了金属的内在价值，将能源消耗降低了 90%，最大限度地减少了对环境的影响，并建立起一条稳固的供应链。\u003c/p\u003e\u003cp\u003eHindalco在铝业创新与可持续发展方面成绩卓著，持续在环境责任与企业治理领域保持领先地位。\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T09:28:22.557Z","updatedAt":"2025-03-12T10:23:08.938Z","publishedAt":"2025-03-12T09:34:27.721Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"作为Aditya Birla 集团旗下的金属龙头公司，Hindalco 及其全资子公司 Novelis，正通过可持续的铝采购与回收方式，，引领铝业创新潮流，进而降低能源消耗，减少废弃物产生和温室气体排放。\n\n在道琼斯可持续发展指数排名中，Hindalco已连续五年被评为全球最具可持续性的铝业公司，总得分 87 分，比排名最接近的竞争对手高出 22 分。它是唯一一家连续五年在铝行业领域排名第一的公司。\n\nHindalco的可持续发展从源头——也就是其采矿作业开始，贯穿整个公司的价值链。其战略包括利用自有资源进行可持续的矿石开采，并使用可再生能源，同时还建立基于生产力、成本和可持续性参数的长期采购关系。\n\n公司还致力于在环境绩效方面持续改进，其努力包括使用评估工具、开展基线研究、制定生物多样性保护行动计划、管理采矿废弃物、实现可持续的矿石开采和加工、进行水资源管理、开展矿区修复与闭矿等工作。\n\n\n利用铝的无限可回收性\n\n铝是为数不多的几种能够被反复回收利用且质量不会下降的材料之一，这也证明了铝金属的回收利用对于向循环经济转型至关重要。Hindalco 位于印度的下游单位，以及 Novelis 在多个国家的制造工厂，都设有专门的铝回收和重熔设施。\n\n目前，Novelis 在铝回收领域居世界领先地位，其 61% 的产品来自回收铝。在过去十年中，该公司已投入约 20 亿美元，将其总回收产能提升至 2.5 公吨。\n\n\n强度与多功能性的完美结合\n\n回收铝质地轻盈，在高温下仍能保持其强度，并可与其他材料（包括铜、镁和硅）混合，从而增加其流动性、抗拉强度和耐腐蚀性。与其他在回收过程中性能会下降的材料不同，铝无论被回收多少次，都能保留其所有的原始特性。\n\n\n回收铝废料\n\n除了采用可持续采购和回收的铝之外，Hindalco 还在努力提高生产中回收材料的投入比例。这一目标的实现是通过与选定的客户签订反向供应合同来达成的，这些客户会将他们的铝废料送回进行回收，此外，回收的废料还包括从市场上收集的废料以及工厂自身生产过程中产生的废料。\n\n在 2024 财年，Hindalco展现出了对减少废弃物的坚定承诺，对 85% 的运营废弃物进行了回收利用。。此外，其旗下的三个生产单位获得了“零废弃物填埋”认证。这一成就与公司在 2030 年前实现 \"零废弃物填埋 \"的宏伟目标不谋而合。\n\n\n制造闭环\n\n通过回收铝，Hindalco 助力多个行业实现循环经济。例如，Novelis 的闭环铝回收工艺可在 60 天内完成对废旧饮料罐的处理、回收并加工成新的饮料罐。Novelis 每年处理 840 亿个废旧饮料罐，是全球最大的铝回收商。\n\n在汽车制造业中，Novelis也会对产生的铝废料进行回收，将其重新加工成同等品质的金属，然后再重新投入到供应链中。这种回收过程保留了金属的内在价值，将能源消耗降低了 90%，最大限度地减少了对环境的影响，并建立起一条稳固的供应链。\n\nHindalco在铝业创新与可持续发展方面成绩卓著，持续在环境责任与企业治理领域保持领先地位。","separate_html":false},{"id":6613,"title":"การรีไซเคิลอลูมิเนียม: การโคจรของกระป๋องและรถยนต์กลับไปเป็นวงกลมอย่างสมบูรณ์","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eHindalco ซึ่งเป็นเรือธงด้านโลหะของ Aditya Birla Group และบริษัทในเครือ Novelis เป็นผู้นำด้านนวัตกรรมอะลูมิเนียม – ผ่านการจัดหาและการรีไซเคิลอะลูมิเนียมอย่างยั่งยืน จึงช่วยลดการใช้พลังงาน การทำให้เกิดของเสีย และการปล่อยก๊าซเรือนกระจก\u003c/p\u003e\u003cp\u003e\u003ca href=\"/th/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e ได้รับการจัดอันดับให้เป็นบริษัทผลิตอลูมิเนียมที่ยั่งยืนที่สุดในโลกเป็นปีที่ 5 ติดต่อกันในดัชนีความยั่งยืน Dow Jones ด้วยคะแนนรวม 87 คะแนน – สูงกว่าบริษัทคู่แข่งที่ใกล้เคียงที่สุดถึง 22 คะแนน Hindalco เป็นบริษัทเดียวที่ได้รับการจัดอันดับสูงสุดในกลุ่มอุตสาหกรรมอลูมิเนียมเป็นเวลาห้าปีติดต่อกัน\u003c/p\u003e\u003cp\u003eความยั่งยืนที่ Hindalco เริ่มต้นจากแหล่งที่มา อาทิ แนวทางการทำเหมืองแร่ และขยายไปสู่ห่วงโซ่คุณค่าขององค์กร กลยุทธ์ในการผสมผสานแหล่งแร่เพื่อการขุดแร่อย่างยั่งยืนและการใช้พลังงานหมุนเวียน ควบคู่ไปกับความสัมพันธ์ในการจัดหาในระยะยาวโดยพิจารณาจากตัวแปรเสริมด้านผลิตภาพ ต้นทุน และความยั่งยืน\u003c/p\u003e\u003cp\u003eบริษัทยังมุ่งมั่นที่จะปรับปรุงประสิทธิภาพด้านสิ่งแวดล้อมอย่างต่อเนื่องโดยใช้เครื่องมือประเมิน การศึกษาเพื่อจัดทำข้อมูลฐาน แผนปฏิบัติการเพื่อการปกป้องความหลากหลายทางชีวภาพ การจัดการของเสียจากการทำเหมือง การสกัดและการแปรรูปแร่อย่างยั่งยืน การจัดการทรัพยากรน้ำ การฟื้นฟูและปิดพื้นที่ที่ทำเหมือง เป็นต้น\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eการใช้ประโยชน์จากความสามารถในการรีไซเคิลอลูมิเนียมอย่างไม่มีที่สิ้นสุด\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eอะลูมิเนียมเป็นหนึ่งในวัสดุหายากที่สามารถนำกลับมารีไซเคิลได้ซ้ำแล้วซ้ำเล่าโดยที่คุณภาพไม่ลดลง จึงมั่นใจได้ว่าการรีไซเคิลโลหะอลูมิเนียมเป็นสิ่งสำคัญยิ่งในการเปลี่ยนผ่านสู่ระบบเศรษฐกิจหมุนเวียน หน่วยงานปลายน้ำของ Hindalco ในประเทศอินเดีย ตลอดจนโรงงานผลิตของ \u003ca href=\"/th/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e ในหลายประเทศ มีโรงงานรีไซเคิลและหลอมอลูมิเนียมซ้ำโดยเฉพาะ\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eปัจจุบัน Novelis เป็นผู้นำโลกในการรีไซเคิลอะลูมิเนียม โดยร้อยละ 61 ของผลผลิตมาจากอะลูมิเนียมที่ผ่านการรีไซเคิล ในช่วงทศวรรษที่ผ่านมา บริษัทได้ลงทุนประมาณ 2 พันล้านดอลลาร์สหรัฐฯ เพื่อเพิ่มกำลังการผลิตรีไซเคิลรวมเป็น 2.5 MT\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eความแข็งแกร่งผสานกับความอเนกประสงค์\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003eอลูมิเนียมที่ผ่านการรีไซเคิล\u003c/a\u003eมีน้ำหนักเบา คงความแข็งแรงที่อุณหภูมิสูง และสามารถผสมกับวัสดุอื่นๆ ได้ เช่น ทองแดง แมกนีเซียม และซิลิกอน เพื่อเพิ่มการไหล ความแข็งแรงดึง และความทนทานต่อการกัดกร่อน ต่างจากวัสดุอื่นๆ ที่เสื่อมสภาพระหว่างกระบวนการรีไซเคิล อะลูมิเนียมยังคงคุณสมบัติเดิมไว้ทั้งหมด ไม่ว่าจะผ่านการรีไซเคิลบ่อยเพียงใดก็ตาม\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eการรีไซเคิลของเสียจากการหลอมอะลูมิเนียม\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eนอกเหนือจากอะลูมิเนียมที่จัดหาจากแหล่งที่ยั่งยืนและนำไปรีไซเคิลแล้ว Hindalco ยังทำงานเพื่อเพิ่มอัตราร้อยละการป้อนวัสดุรีไซเคิลในกระบวนการผลิตอีกด้วย โดยดำเนินการผ่านสัญญาการจัดหาย้อนกลับกับลูกค้าที่เลือกไว้ซึ่งจะส่งเศษอลูมิเนียมกลับมาเพื่อทำการรีไซเคิล นอกเหนือจากเศษที่รวบรวมจากตลาด และเศษจากกระบวนการหลอมของโรงงานเอง\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eใน FY24 Hindalco แสดงให้เห็นถึงความมุ่งมั่นอันแข็งแกร่งในการลดของเสียด้วยการรีไซเคิลขยะจากการดำเนินงานถึงร้อยละ 85 นอกจากนี้ หน่วยงานสามแห่งของบริษัทยังได้รับใบรับรองขยะฝังกลบเป็นศูนย์อีกด้วย ความสำเร็จนี้สอดคล้องกับเป้าหมายอันทะเยอทะยานของบริษัทในการบรรลุเป้าหมายการบริหารจัดการขยะฝังกลบเป็นศูนย์ภายในปี 2030\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eการปิดวงวนการผลิต\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eด้วยการรีไซเคิลอะลูมิเนียม Hindalco ช่วยสร้างระบบเศรษฐกิจหมุนเวียนให้กับอุตสาหกรรมหลากหลาย ยกตัวอย่างเช่น กระบวนการรีไซเคิลอะลูมิเนียมแบบวงวนปิดของ Novelis จะนำกระป๋องเครื่องดื่มที่ใช้แล้วมารีไซเคิลและเปลี่ยนเป็นกระป๋องเครื่องดื่มใหม่ภายใน 60 วัน เป็นต้น Novelis ทำการแปรรูปกระป๋องเครื่องดื่มใช้แล้วจำนวน 84 พันล้านกระป๋องต่อปี และเป็นผู้รีไซเคิลอะลูมิเนียมรายใหญ่ที่สุดในโลก\u003c/p\u003e\u003cp\u003eนอกจากนี้ ในอุตสาหกรรมการผลิตยานยนต์ เศษอลูมิเนียมที่สร้างขึ้นจะถูกนำไปรีไซเคิลโดย Novelis ให้เป็นโลหะเกรดเดียวกัน และนำกลับเข้าสู่ห่วงโซ่อุปทานอีกครั้ง กระบวนการรีไซเคิลช่วยรักษามูลค่าแท้จริงของโลหะ ลดการใช้พลังงานลงถึงร้อยละ 90 ลดผลกระทบต่อสิ่งแวดล้อม และสร้างห่วงโซ่อุปทานที่ปลอดภัย\u003c/p\u003e\u003cp\u003eด้วยการสร้างความแตกต่างอย่างเห็นได้ชัดในด้านนวัตกรรมอลูมิเนียมและความยั่งยืน Hindalco ยังคงรักษาความเป็นผู้นำในด้านความรับผิดชอบต่อสิ่งแวดล้อมและการกำกับดูแลกิจการได้อย่างต่อเนื่อง\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T09:18:53.143Z","updatedAt":"2025-03-12T10:23:08.901Z","publishedAt":"2025-03-12T09:25:48.407Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"Hindalco ซึ่งเป็นเรือธงด้านโลหะของ Aditya Birla Group และบริษัทในเครือ Novelis เป็นผู้นำด้านนวัตกรรมอะลูมิเนียม – ผ่านการจัดหาและการรีไซเคิลอะลูมิเนียมอย่างยั่งยืน จึงช่วยลดการใช้พลังงาน การทำให้เกิดของเสีย และการปล่อยก๊าซเรือนกระจก\n\nHindalco ได้รับการจัดอันดับให้เป็นบริษัทผลิตอลูมิเนียมที่ยั่งยืนที่สุดในโลกเป็นปีที่ 5 ติดต่อกันในดัชนีความยั่งยืน Dow Jones ด้วยคะแนนรวม 87 คะแนน – สูงกว่าบริษัทคู่แข่งที่ใกล้เคียงที่สุดถึง 22 คะแนน Hindalco เป็นบริษัทเดียวที่ได้รับการจัดอันดับสูงสุดในกลุ่มอุตสาหกรรมอลูมิเนียมเป็นเวลาห้าปีติดต่อกัน\n\nความยั่งยืนที่ Hindalco เริ่มต้นจากแหล่งที่มา อาทิ แนวทางการทำเหมืองแร่ และขยายไปสู่ห่วงโซ่คุณค่าขององค์กร กลยุทธ์ในการผสมผสานแหล่งแร่เพื่อการขุดแร่อย่างยั่งยืนและการใช้พลังงานหมุนเวียน ควบคู่ไปกับความสัมพันธ์ในการจัดหาในระยะยาวโดยพิจารณาจากตัวแปรเสริมด้านผลิตภาพ ต้นทุน และความยั่งยืน\n\nบริษัทยังมุ่งมั่นที่จะปรับปรุงประสิทธิภาพด้านสิ่งแวดล้อมอย่างต่อเนื่องโดยใช้เครื่องมือประเมิน การศึกษาเพื่อจัดทำข้อมูลฐาน แผนปฏิบัติการเพื่อการปกป้องความหลากหลายทางชีวภาพ การจัดการของเสียจากการทำเหมือง การสกัดและการแปรรูปแร่อย่างยั่งยืน การจัดการทรัพยากรน้ำ การฟื้นฟูและปิดพื้นที่ที่ทำเหมือง เป็นต้น\n\n\nการใช้ประโยชน์จากความสามารถในการรีไซเคิลอลูมิเนียมอย่างไม่มีที่สิ้นสุด\n\nอะลูมิเนียมเป็นหนึ่งในวัสดุหายากที่สามารถนำกลับมารีไซเคิลได้ซ้ำแล้วซ้ำเล่าโดยที่คุณภาพไม่ลดลง จึงมั่นใจได้ว่าการรีไซเคิลโลหะอลูมิเนียมเป็นสิ่งสำคัญยิ่งในการเปลี่ยนผ่านสู่ระบบเศรษฐกิจหมุนเวียน หน่วยงานปลายน้ำของ Hindalco ในประเทศอินเดีย ตลอดจนโรงงานผลิตของ Novelis ในหลายประเทศ มีโรงงานรีไซเคิลและหลอมอลูมิเนียมซ้ำโดยเฉพาะ\n\nปัจจุบัน Novelis เป็นผู้นำโลกในการรีไซเคิลอะลูมิเนียม โดยร้อยละ 61 ของผลผลิตมาจากอะลูมิเนียมที่ผ่านการรีไซเคิล ในช่วงทศวรรษที่ผ่านมา บริษัทได้ลงทุนประมาณ 2 พันล้านดอลลาร์สหรัฐฯ เพื่อเพิ่มกำลังการผลิตรีไซเคิลรวมเป็น 2.5 MT\n\n\nความแข็งแกร่งผสานกับความอเนกประสงค์\n\nอลูมิเนียมที่ผ่านการรีไซเคิลมีน้ำหนักเบา คงความแข็งแรงที่อุณหภูมิสูง และสามารถผสมกับวัสดุอื่นๆ ได้ เช่น ทองแดง แมกนีเซียม และซิลิกอน เพื่อเพิ่มการไหล ความแข็งแรงดึง และความทนทานต่อการกัดกร่อน ต่างจากวัสดุอื่นๆ ที่เสื่อมสภาพระหว่างกระบวนการรีไซเคิล อะลูมิเนียมยังคงคุณสมบัติเดิมไว้ทั้งหมด ไม่ว่าจะผ่านการรีไซเคิลบ่อยเพียงใดก็ตาม\n\n\nการรีไซเคิลของเสียจากการหลอมอะลูมิเนียม\n\nนอกเหนือจากอะลูมิเนียมที่จัดหาจากแหล่งที่ยั่งยืนและนำไปรีไซเคิลแล้ว Hindalco ยังทำงานเพื่อเพิ่มอัตราร้อยละการป้อนวัสดุรีไซเคิลในกระบวนการผลิตอีกด้วย โดยดำเนินการผ่านสัญญาการจัดหาย้อนกลับกับลูกค้าที่เลือกไว้ซึ่งจะส่งเศษอลูมิเนียมกลับมาเพื่อทำการรีไซเคิล นอกเหนือจากเศษที่รวบรวมจากตลาด และเศษจากกระบวนการหลอมของโรงงานเอง\n\nใน FY24 Hindalco แสดงให้เห็นถึงความมุ่งมั่นอันแข็งแกร่งในการลดของเสียด้วยการรีไซเคิลขยะจากการดำเนินงานถึงร้อยละ 85 นอกจากนี้ หน่วยงานสามแห่งของบริษัทยังได้รับใบรับรองขยะฝังกลบเป็นศูนย์อีกด้วย ความสำเร็จนี้สอดคล้องกับเป้าหมายอันทะเยอทะยานของบริษัทในการบรรลุเป้าหมายการบริหารจัดการขยะฝังกลบเป็นศูนย์ภายในปี 2030\n\n\nการปิดวงวนการผลิต\n\nด้วยการรีไซเคิลอะลูมิเนียม Hindalco ช่วยสร้างระบบเศรษฐกิจหมุนเวียนให้กับอุตสาหกรรมหลากหลาย ยกตัวอย่างเช่น กระบวนการรีไซเคิลอะลูมิเนียมแบบวงวนปิดของ Novelis จะนำกระป๋องเครื่องดื่มที่ใช้แล้วมารีไซเคิลและเปลี่ยนเป็นกระป๋องเครื่องดื่มใหม่ภายใน 60 วัน เป็นต้น Novelis ทำการแปรรูปกระป๋องเครื่องดื่มใช้แล้วจำนวน 84 พันล้านกระป๋องต่อปี และเป็นผู้รีไซเคิลอะลูมิเนียมรายใหญ่ที่สุดในโลก\n\nนอกจากนี้ ในอุตสาหกรรมการผลิตยานยนต์ เศษอลูมิเนียมที่สร้างขึ้นจะถูกนำไปรีไซเคิลโดย Novelis ให้เป็นโลหะเกรดเดียวกัน และนำกลับเข้าสู่ห่วงโซ่อุปทานอีกครั้ง กระบวนการรีไซเคิลช่วยรักษามูลค่าแท้จริงของโลหะ ลดการใช้พลังงานลงถึงร้อยละ 90 ลดผลกระทบต่อสิ่งแวดล้อม และสร้างห่วงโซ่อุปทานที่ปลอดภัย\n\nด้วยการสร้างความแตกต่างอย่างเห็นได้ชัดในด้านนวัตกรรมอลูมิเนียมและความยั่งยืน Hindalco ยังคงรักษาความเป็นผู้นำในด้านความรับผิดชอบต่อสิ่งแวดล้อมและการกำกับดูแลกิจการได้อย่างต่อเนื่อง","separate_html":false},{"id":6612,"title":"Recyclage de l'aluminium : La circularité des canettes et des voitures","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eHindalco, le fleuron de Aditya Birla Group dans le secteur des métaux, et sa filiale à 100 % Novelis, ouvrent la voie à l'innovation dans le domaine de l'aluminium, grâce à l'approvisionnement durable et au recyclage de l'aluminium, ce qui permet de réduire la consommation d'énergie, la production de déchets et les émissions de gaz à effet de serre\u003c/p\u003e\u003cp\u003e\u003ca href=\"/fr/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e a été classée comme l'entreprise d'aluminium la plus durable au monde pour la cinquième année consécutive dans l'indice de durabilité Dow Jones, avec un score global de 87 points, soit 22 points de plus que son homologue le plus proche. Il s'agit de la seule entreprise à s'être classée en tête pendant cinq années consécutives dans le segment de l'industrie de l'aluminium.\u003c/p\u003e\u003cp\u003eChez Hindalco, le développement durable commence à la source, c'est-à-dire dans les pratiques minières, et s'étend à l'ensemble de la chaîne de valeur de l'entreprise. Sa stratégie consiste à combiner des sources captives pour l'extraction durable du minerai et l'utilisation d'énergies renouvelables, avec des relations d'approvisionnement à long terme fondées sur des paramètres de productivité, de coût et de durabilité.\u003c/p\u003e\u003cp\u003eL'entreprise aspire également à une amélioration continue de ses performances environnementales en utilisant des outils d'évaluation, des études de base, des plans d'action pour la protection de la biodiversité, la gestion des déchets miniers, l'extraction et le traitement durables des minerais, la gestion des ressources en eau, la remise en état et la fermeture des zones minées, etc.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eTirer parti de la recyclabilité infinie de l'aluminium\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eL'aluminium est l'un des rares matériaux qui peut être recyclé à plusieurs reprises sans dégradation de la qualité, ce qui fait du recyclage de l'aluminium un élément essentiel de la transition vers une économie circulaire. Les unités en aval de Hindalco en Inde, ainsi que les installations de fabrication de \u003ca href=\"/fr/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e dans plusieurs pays, disposent d'installations dédiées au recyclage et à la refonte de l'aluminium.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNovelis est actuellement le leader mondial du recyclage de l'aluminium, 61 % de sa production provenant d'aluminium recyclé. Au cours de la dernière décennie, elle a investi environ 2 milliards de dollars pour porter sa capacité totale de recyclage à 2,5 millions de tonnes.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eLa force au service de la polyvalence\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eL'\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003ealuminium recyclé\u003c/a\u003e est léger, conserve sa solidité à haute température et peut être mélangé à d'autres matériaux, notamment le cuivre, le magnésium et le silicium, afin d'augmenter sa fluidité, sa résistance à la traction et sa résistance à la corrosion. Contrairement à d'autres matériaux qui se dégradent au cours du processus de recyclage, l'aluminium conserve toutes ses propriétés d'origine, quel que soit le nombre de fois où il est recyclé.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eRecyclage des déchets d'aluminium\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eOutre l'aluminium d'origine durable et recyclé, Hindalco s'efforce également d'augmenter le pourcentage de matériaux recyclés dans sa production. Cela se fait par le biais de contrats d'approvisionnement inversés avec des clients sélectionnés qui renvoient leurs déchets d'aluminium à recycler, en plus des déchets collectés sur le marché et des déchets de traitement propres à l'usine.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eAu cours de l'exercice 24, Hindalco a fait preuve d'un engagement sans faille en faveur de la réduction des déchets en recyclant 85 % de ses déchets d'exploitation. En outre, trois de ses unités ont obtenu la certification \"zéro déchet à la décharge\". Cette réalisation s'inscrit dans le cadre de l'objectif ambitieux de l'entreprise d'atteindre le statut \"zéro déchet à la décharge\" d'ici 2030.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eFermer la boucle de la fabrication\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEn recyclant l'aluminium, Hindalco permet à plusieurs industries de bénéficier d'une économie circulaire. Par exemple, le processus de recyclage de l'aluminium en circuit fermé de Novelis récupère les canettes de boisson usagées, les recycle et les transforme en nouvelles canettes dans un délai de 60 jours. Novelis traite 84 milliards de canettes de boisson usagées par an et est le plus grand recycleur d'aluminium au monde.\u003c/p\u003e\u003cp\u003eDans l'industrie automobile également, les déchets d'aluminium générés sont recyclés par Novelis dans la même qualité de métal et réintroduits dans la chaîne d'approvisionnement. Le processus de recyclage préserve la valeur intrinsèque du métal, réduit la consommation d'énergie de 90 %, minimise l'impact sur l'environnement et établit une chaîne d'approvisionnement sûre.\u003c/p\u003e\u003cp\u003eEn se distinguant nettement dans l'innovation et la durabilité de l'aluminium, Hindalco continue à maintenir son leadership en matière de responsabilité environnementale et de gouvernance d'entreprise.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T07:45:15.970Z","updatedAt":"2025-03-12T10:23:08.957Z","publishedAt":"2025-03-12T09:16:31.789Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Hindalco, le fleuron de Aditya Birla Group dans le secteur des métaux, et sa filiale à 100 % Novelis, ouvrent la voie à l'innovation dans le domaine de l'aluminium, grâce à l'approvisionnement durable et au recyclage de l'aluminium, ce qui permet de réduire la consommation d'énergie, la production de déchets et les émissions de gaz à effet de serre\n\nHindalco a été classée comme l'entreprise d'aluminium la plus durable au monde pour la cinquième année consécutive dans l'indice de durabilité Dow Jones, avec un score global de 87 points, soit 22 points de plus que son homologue le plus proche. Il s'agit de la seule entreprise à s'être classée en tête pendant cinq années consécutives dans le segment de l'industrie de l'aluminium.\n\nChez Hindalco, le développement durable commence à la source, c'est-à-dire dans les pratiques minières, et s'étend à l'ensemble de la chaîne de valeur de l'entreprise. Sa stratégie consiste à combiner des sources captives pour l'extraction durable du minerai et l'utilisation d'énergies renouvelables, avec des relations d'approvisionnement à long terme fondées sur des paramètres de productivité, de coût et de durabilité.\n\nL'entreprise aspire également à une amélioration continue de ses performances environnementales en utilisant des outils d'évaluation, des études de base, des plans d'action pour la protection de la biodiversité, la gestion des déchets miniers, l'extraction et le traitement durables des minerais, la gestion des ressources en eau, la remise en état et la fermeture des zones minées, etc.\n\n\nTirer parti de la recyclabilité infinie de l'aluminium\n\nL'aluminium est l'un des rares matériaux qui peut être recyclé à plusieurs reprises sans dégradation de la qualité, ce qui fait du recyclage de l'aluminium un élément essentiel de la transition vers une économie circulaire. Les unités en aval de Hindalco en Inde, ainsi que les installations de fabrication de Novelis dans plusieurs pays, disposent d'installations dédiées au recyclage et à la refonte de l'aluminium.\n\nNovelis est actuellement le leader mondial du recyclage de l'aluminium, 61 % de sa production provenant d'aluminium recyclé. Au cours de la dernière décennie, elle a investi environ 2 milliards de dollars pour porter sa capacité totale de recyclage à 2,5 millions de tonnes.\n\n\nLa force au service de la polyvalence\n\nL'aluminium recyclé est léger, conserve sa solidité à haute température et peut être mélangé à d'autres matériaux, notamment le cuivre, le magnésium et le silicium, afin d'augmenter sa fluidité, sa résistance à la traction et sa résistance à la corrosion. Contrairement à d'autres matériaux qui se dégradent au cours du processus de recyclage, l'aluminium conserve toutes ses propriétés d'origine, quel que soit le nombre de fois où il est recyclé.\n\n\nRecyclage des déchets d'aluminium\n\nOutre l'aluminium d'origine durable et recyclé, Hindalco s'efforce également d'augmenter le pourcentage de matériaux recyclés dans sa production. Cela se fait par le biais de contrats d'approvisionnement inversés avec des clients sélectionnés qui renvoient leurs déchets d'aluminium à recycler, en plus des déchets collectés sur le marché et des déchets de traitement propres à l'usine.\n\nAu cours de l'exercice 24, Hindalco a fait preuve d'un engagement sans faille en faveur de la réduction des déchets en recyclant 85 % de ses déchets d'exploitation. En outre, trois de ses unités ont obtenu la certification \"zéro déchet à la décharge\". Cette réalisation s'inscrit dans le cadre de l'objectif ambitieux de l'entreprise d'atteindre le statut \"zéro déchet à la décharge\" d'ici 2030.\n\n\nFermer la boucle de la fabrication\n\nEn recyclant l'aluminium, Hindalco permet à plusieurs industries de bénéficier d'une économie circulaire. Par exemple, le processus de recyclage de l'aluminium en circuit fermé de Novelis récupère les canettes de boisson usagées, les recycle et les transforme en nouvelles canettes dans un délai de 60 jours. Novelis traite 84 milliards de canettes de boisson usagées par an et est le plus grand recycleur d'aluminium au monde.\n\nDans l'industrie automobile également, les déchets d'aluminium générés sont recyclés par Novelis dans la même qualité de métal et réintroduits dans la chaîne d'approvisionnement. Le processus de recyclage préserve la valeur intrinsèque du métal, réduit la consommation d'énergie de 90 %, minimise l'impact sur l'environnement et établit une chaîne d'approvisionnement sûre.\n\nEn se distinguant nettement dans l'innovation et la durabilité de l'aluminium, Hindalco continue à maintenir son leadership en matière de responsabilité environnementale et de gouvernance d'entreprise.","separate_html":false},{"id":6611,"title":"Reciclado de aluminio: La circularidad de las latas y los coches","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eHindalco, el buque insignia de Aditya Birla Group en el sector metalúrgico, y Novelis, su filial de propiedad absoluta, lideran la innovación en el sector del aluminio mediante el abastecimiento y el reciclado sostenibles del aluminio, reduciendo así el consumo de energía, la generación de residuos y las emisiones de gases de efecto invernadero.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/es/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e ha sido clasificada como la empresa de aluminio más sostenible del mundo por 5to año consecutivo en el Índice Dow Jones de Sostenibilidad, con una puntuación global de 87 puntos, 22 más que su homóloga más próxima. Es la única empresa que ha obtenido la máxima clasificación durante cinco años consecutivos en el segmento de la industria del aluminio.\u003c/p\u003e\u003cp\u003eLa sostenibilidad en Hindalco empieza en la fuente, es decir, en sus prácticas mineras, y se extiende por toda la cadena de valor de la organización. Su estrategia para una combinación de fuentes cautivas para la extracción sostenible de mineral y el uso de energías renovables, junto con relaciones de abastecimiento a largo plazo basadas en parámetros de productividad, coste y sostenibilidad.\u003c/p\u003e\u003cp\u003eLa empresa también busca la mejora continua del comportamiento medioambiental con esfuerzos que abarcan el uso de herramientas de evaluación, estudios de referencia, planes de acción para la protección de la biodiversidad, la gestión de los residuos mineros, la extracción y el tratamiento sostenibles del mineral, la gestión de los recursos hídricos, la rehabilitación y el cierre de las zonas minadas, etc.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eAprovechar la infinita reciclabilidad del aluminio\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEl aluminio es uno de esos raros materiales que pueden reciclarse repetidamente sin degradación de su calidad, lo que garantiza que el reciclado del metal de aluminio sea vital en la transición hacia una economía circular. Las unidades de transformación de Hindalco en la India, así como las instalaciones de fabricación de \u003ca href=\"/es/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e en varios países, cuentan con instalaciones específicas de reciclado y refundición de aluminio.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNovelis es actualmente líder mundial en reciclado de aluminio, con 61% de su producción procedente de aluminio reciclado. En la última década, ha invertido aproximadamente 2.000 millones de dólares para aumentar su capacidad total de reciclado a 2,5 MT.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eLa fuerza se une a la versatilidad\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eEl \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003ealuminio reciclado\u003c/a\u003e es ligero, conserva su resistencia a altas temperaturas y puede mezclarse con otros materiales, como cobre, magnesio y silicio, para aumentar su fluidez, resistencia a la tracción y a la corrosión. A diferencia de otros materiales que se degradan durante el proceso de reciclado, el aluminio conserva todas sus propiedades originales con independencia de las veces que se recicle.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eReciclado de residuos de aluminio\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAdemás del aluminio reciclado y de origen sostenible, Hindalco también está trabajando para aumentar el porcentaje de material reciclado en su producción. Esto se hace mediante contratos de suministro inverso con clientes seleccionados que devuelven su chatarra de aluminio para reciclar, además de la chatarra recogida en el mercado y la chatarra de proceso propia de la planta.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eEn el año fiscal 2024, Hindalco demostró un firme compromiso con la reducción de residuos al reciclar el 85% de sus residuos operativos. Además, tres de sus unidades obtuvieron la certificación de cero residuos a vertedero. Este logro está en consonancia con el ambicioso objetivo de la empresa de alcanzar la condición de \"cero residuos en vertedero\" para 2030.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eCerrar el ciclo de fabricación\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAl reciclar el aluminio, Hindalco hace posible una economía circular para varias industrias. Por ejemplo, el proceso de reciclado de aluminio en circuito cerrado de Novelis toma latas de bebidas usadas, las recicla y las convierte en nuevas latas de bebidas en un plazo de 60 días. Novelis procesa anualmente 84.000 millones de latas de bebidas usadas y es el mayor reciclador de aluminio del mundo.\u003c/p\u003e\u003cp\u003eTambién en la industria de fabricación de automóviles, Novelis recicla la chatarra de aluminio generada en el mismo grado de metal y la vuelve a introducir en la cadena de suministro. El proceso de reciclado conserva el valor intrínseco del metal, reduce el uso de energía en un 90%, minimiza el impacto ambiental y establece una cadena de suministro segura.\u003c/p\u003e\u003cp\u003eAl marcar una marcada diferencia en la innovación y la sostenibilidad del aluminio, Hindalco sigue manteniendo su liderazgo en responsabilidad medioambiental y gobierno corporativo.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T07:31:09.833Z","updatedAt":"2025-03-12T10:23:08.974Z","publishedAt":"2025-03-12T07:37:54.728Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Hindalco, el buque insignia de Aditya Birla Group en el sector metalúrgico, y Novelis, su filial de propiedad absoluta, lideran la innovación en el sector del aluminio mediante el abastecimiento y el reciclado sostenibles del aluminio, reduciendo así el consumo de energía, la generación de residuos y las emisiones de gases de efecto invernadero.\n\nHindalco ha sido clasificada como la empresa de aluminio más sostenible del mundo por 5to año consecutivo en el Índice Dow Jones de Sostenibilidad, con una puntuación global de 87 puntos, 22 más que su homóloga más próxima. Es la única empresa que ha obtenido la máxima clasificación durante cinco años consecutivos en el segmento de la industria del aluminio.\n\nLa sostenibilidad en Hindalco empieza en la fuente, es decir, en sus prácticas mineras, y se extiende por toda la cadena de valor de la organización. Su estrategia para una combinación de fuentes cautivas para la extracción sostenible de mineral y el uso de energías renovables, junto con relaciones de abastecimiento a largo plazo basadas en parámetros de productividad, coste y sostenibilidad.\n\nLa empresa también busca la mejora continua del comportamiento medioambiental con esfuerzos que abarcan el uso de herramientas de evaluación, estudios de referencia, planes de acción para la protección de la biodiversidad, la gestión de los residuos mineros, la extracción y el tratamiento sostenibles del mineral, la gestión de los recursos hídricos, la rehabilitación y el cierre de las zonas minadas, etc.\n\n\nAprovechar la infinita reciclabilidad del aluminio\n\nEl aluminio es uno de esos raros materiales que pueden reciclarse repetidamente sin degradación de su calidad, lo que garantiza que el reciclado del metal de aluminio sea vital en la transición hacia una economía circular. Las unidades de transformación de Hindalco en la India, así como las instalaciones de fabricación de Novelis en varios países, cuentan con instalaciones específicas de reciclado y refundición de aluminio.\n\nNovelis es actualmente líder mundial en reciclado de aluminio, con 61% de su producción procedente de aluminio reciclado. En la última década, ha invertido aproximadamente 2.000 millones de dólares para aumentar su capacidad total de reciclado a 2,5 MT.\n\n\nLa fuerza se une a la versatilidad\n\nEl aluminio reciclado es ligero, conserva su resistencia a altas temperaturas y puede mezclarse con otros materiales, como cobre, magnesio y silicio, para aumentar su fluidez, resistencia a la tracción y a la corrosión. A diferencia de otros materiales que se degradan durante el proceso de reciclado, el aluminio conserva todas sus propiedades originales con independencia de las veces que se recicle.\n\n\nReciclado de residuos de aluminio\n\nAdemás del aluminio reciclado y de origen sostenible, Hindalco también está trabajando para aumentar el porcentaje de material reciclado en su producción. Esto se hace mediante contratos de suministro inverso con clientes seleccionados que devuelven su chatarra de aluminio para reciclar, además de la chatarra recogida en el mercado y la chatarra de proceso propia de la planta.\n\nEn el año fiscal 2024, Hindalco demostró un firme compromiso con la reducción de residuos al reciclar el 85% de sus residuos operativos. Además, tres de sus unidades obtuvieron la certificación de cero residuos a vertedero. Este logro está en consonancia con el ambicioso objetivo de la empresa de alcanzar la condición de \"cero residuos en vertedero\" para 2030.\n\n\nCerrar el ciclo de fabricación\n\nAl reciclar el aluminio, Hindalco hace posible una economía circular para varias industrias. Por ejemplo, el proceso de reciclado de aluminio en circuito cerrado de Novelis toma latas de bebidas usadas, las recicla y las convierte en nuevas latas de bebidas en un plazo de 60 días. Novelis procesa anualmente 84.000 millones de latas de bebidas usadas y es el mayor reciclador de aluminio del mundo.\n\nTambién en la industria de fabricación de automóviles, Novelis recicla la chatarra de aluminio generada en el mismo grado de metal y la vuelve a introducir en la cadena de suministro. El proceso de reciclado conserva el valor intrínseco del metal, reduce el uso de energía en un 90%, minimiza el impacto ambiental y establece una cadena de suministro segura.\n\nAl marcar una marcada diferencia en la innovación y la sostenibilidad del aluminio, Hindalco sigue manteniendo su liderazgo en responsabilidad medioambiental y gobierno corporativo.","separate_html":false},{"id":6608,"title":"إعادة تدوير الألومنيوم: دائرية العلب والسيارات","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eتقود شركة Hindalco، الشركة الرائدة في مجال المعادن في Aditya Birla Group، والشركة التابعة لها بالكامل Novelis، الطريق في مجال ابتكار الألمنيوم - من خلال المصادر المستدامة وإعادة تدوير الألمنيوم؛ وبالتالي تقليل استهلاك الطاقة وتوليد النفايات وانبعاثات الغازات المسببة للانحباس الحراري العالمي\u003c/p\u003e\u003cp\u003eتم تصنيف شركة \u003ca href=\"/ar/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e كأكثر شركة ألمنيوم مستدامة في العالم للعام الخامس على التوالي في مؤشر داو جونز للاستدامة، بنتيجة إجمالية قدرها 87 نقطة - وهو أعلى بمقدار 22 نقطة من أقرب نظيراتها. وتعد بذلك الشركة الوحيدة التي حققت تصنيفًا متقدمًا لمدة خمس سنوات متتالية في قطاع صناعة الألمنيوم.\u003c/p\u003e\u003cp\u003eتبدأ الاستدامة في Hindalco من المصدر بمعنى، ممارسات التعدين وتمتد عبر سلسلة القيمة الخاصة بالمنظمة. استراتيجيتها لمزيج من المصادر المحتجزة للتعدين المستدام للمواد الخام واستخدام الطاقة المتجددة، إلى جانب علاقات التوريد طويلة الأجل القائمة على معايير الإنتاجية والتكلفة والاستدامة.\u003c/p\u003e\u003cp\u003eوتسعى الشركة أيضًا إلى التحسين المستمر للأداء البيئي من خلال الجهود التي تمتد إلى استخدام أدوات التقييم والدراسات الأساسية وخطط العمل لحماية التنوع البيولوجي وإدارة نفايات التعدين واستخراج المواد الخام ومعالجته بشكل مستدام وإدارة موارد المياه وإعادة تأهيل المناطق المنجمية وإغلاقها، وما إلى ذلك.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eالاستفادة من قابلية الألومنيوم لإعادة التدوير بشكل لا نهائي\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eيعد الألومنيوم أحد تلك المواد النادرة التي يمكن إعادة تدويرها بشكل متكرر دون تدهور الجودة، مما يضمن أن إعادة تدوير معدن الألومنيوم أمر حيوي في الانتقال إلى الاقتصاد الدائري. تحتوي وحدات شركة Hindalco في الهند، فضلاً عن مرافق التصنيع التابعة لشركة \u003ca href=\"/ar/businesses/companies/hindalco-industries-limited/\"\u003eNovelis \u003c/a\u003eفي العديد من البلدان، على مرافق مخصصة لإعادة تدوير الألمنيوم وإعادة صهره.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eتحتل شركة Novelis حاليًا المرتبة الأولى عالميًا في إعادة تدوير الألومنيوم حيث يأتي 61% من إنتاجها من الألومنيوم المعاد تدويره. على مدى العقد الماضي، استثمرت الشركة ما يقرب من 2 مليار دولار لزيادة إجمالي قدرتها على إعادة التدوير إلى 2.5 مليون طن.\u003c/p\u003e\u003c/blockquote\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eالقوة تلبي التنوع\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eيعتبر \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003eالألومنيوم المعاد تدويره\u003c/a\u003e خفيف الوزن، ويحتفظ بقوته في درجات الحرارة العالية، ويمكن خلطه مع مواد أخرى، بما في ذلك النحاس والمغنيسيوم والسيليكون، لزيادة سيولته وقوته الشد ومقاومته للتآكل. على عكس المواد الأخرى التي تتحلل أثناء عملية إعادة التدوير، ويحتفظ الألومنيوم بجميع خصائصه الأصلية بغض النظر عن عدد مرات إعادة تدويره.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eإعادة تدوير نفايات الألومنيوم\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eوبالإضافة إلى الألمنيوم المستدام المصدر والمعاد تدويره، تعمل شركة Hindalco أيضًا على زيادة نسبة إدخال المواد المعاد تدويرها في إنتاجها. ويتم ذلك من خلال عقود توريد عكسية مع عملاء مختارين يرسلون خردة الألومنيوم الخاصة بهم لإعادة التدوير، بالإضافة إلى الخردة التي يتم جمعها من السوق، وخردة عملية المصنع نفسها.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eفي السنة المالية 2024، أظهرت شركة Hindalco التزامًا قويًا بالحد من النفايات من خلال إعادة تدوير 85% من نفاياتها التشغيلية. بالإضافة إلى ذلك، حصلت ثلاث من وحداتها على شهادة عدم إرسال أي نفايات إلى مكبات النفايات. ويتماشى هذا الإنجاز مع الهدف الطموح للشركة والمتمثل في الوصول إلى حالة عدم وجود أي نفايات في مكبات النفايات بحلول عام 2030.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eإغلاق حلقة التصنيع\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eمن خلال إعادة تدوير الألومنيوم، تعمل شركة Hindalco على تمكين الاقتصاد الدائري للعديد من الصناعات. على سبيل المثال، تقوم عملية إعادة تدوير الألومنيوم المغلقة الخاصة بشركة Novelis بأخذ علب المشروبات المستعملة وإعادة تدويرها وتحويلها إلى علب مشروبات جديدة في غضون 60 يومًا. تقوم شركة Novelis بمعالجة 84 مليار علبة مشروبات مستعملة سنويًا وهي أكبر شركة لإعادة تدوير الألومنيوم في العالم.\u003c/p\u003e\u003cp\u003eوفي صناعة تصنيع السيارات أيضًا، تقوم شركة Novelis بإعادة تدوير خردة الألومنيوم الناتجة إلى نفس درجة المعدن وإدخالها مرة أخرى إلى سلسلة التوريد. تحافظ عملية إعادة التدوير على القيمة الجوهرية للمعدن، وتقلل من استخدام الطاقة بنسبة 90%، وتقلل كذلك من التأثير البيئي، وتؤسس سلسلة توريد آمنة.\u003c/p\u003e\u003cp\u003eومن خلال إحداث فرق ملحوظ في مجال الابتكار والاستدامة في مجال الألمنيوم، تواصل شركة Hindalco الحفاظ على ريادتها في مجال المسؤولية البيئية وحوكمة الشركات.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T06:47:19.461Z","updatedAt":"2025-03-12T10:23:08.993Z","publishedAt":"2025-03-12T07:14:09.510Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"تقود شركة Hindalco، الشركة الرائدة في مجال المعادن في Aditya Birla Group، والشركة التابعة لها بالكامل Novelis، الطريق في مجال ابتكار الألمنيوم - من خلال المصادر المستدامة وإعادة تدوير الألمنيوم؛ وبالتالي تقليل استهلاك الطاقة وتوليد النفايات وانبعاثات الغازات المسببة للانحباس الحراري العالمي\n\nتم تصنيف شركة Hindalco كأكثر شركة ألمنيوم مستدامة في العالم للعام الخامس على التوالي في مؤشر داو جونز للاستدامة، بنتيجة إجمالية قدرها 87 نقطة - وهو أعلى بمقدار 22 نقطة من أقرب نظيراتها. وتعد بذلك الشركة الوحيدة التي حققت تصنيفًا متقدمًا لمدة خمس سنوات متتالية في قطاع صناعة الألمنيوم.\n\nتبدأ الاستدامة في Hindalco من المصدر بمعنى، ممارسات التعدين وتمتد عبر سلسلة القيمة الخاصة بالمنظمة. استراتيجيتها لمزيج من المصادر المحتجزة للتعدين المستدام للمواد الخام واستخدام الطاقة المتجددة، إلى جانب علاقات التوريد طويلة الأجل القائمة على معايير الإنتاجية والتكلفة والاستدامة.\n\nوتسعى الشركة أيضًا إلى التحسين المستمر للأداء البيئي من خلال الجهود التي تمتد إلى استخدام أدوات التقييم والدراسات الأساسية وخطط العمل لحماية التنوع البيولوجي وإدارة نفايات التعدين واستخراج المواد الخام ومعالجته بشكل مستدام وإدارة موارد المياه وإعادة تأهيل المناطق المنجمية وإغلاقها، وما إلى ذلك.\n\n\nالاستفادة من قابلية الألومنيوم لإعادة التدوير بشكل لا نهائي\n\nيعد الألومنيوم أحد تلك المواد النادرة التي يمكن إعادة تدويرها بشكل متكرر دون تدهور الجودة، مما يضمن أن إعادة تدوير معدن الألومنيوم أمر حيوي في الانتقال إلى الاقتصاد الدائري. تحتوي وحدات شركة Hindalco في الهند، فضلاً عن مرافق التصنيع التابعة لشركة Novelis في العديد من البلدان، على مرافق مخصصة لإعادة تدوير الألمنيوم وإعادة صهره.\n\nتحتل شركة Novelis حاليًا المرتبة الأولى عالميًا في إعادة تدوير الألومنيوم حيث يأتي 61% من إنتاجها من الألومنيوم المعاد تدويره. على مدى العقد الماضي، استثمرت الشركة ما يقرب من 2 مليار دولار لزيادة إجمالي قدرتها على إعادة التدوير إلى 2.5 مليون طن.\n\n\nالقوة تلبي التنوع\n\nيعتبر الألومنيوم المعاد تدويره خفيف الوزن، ويحتفظ بقوته في درجات الحرارة العالية، ويمكن خلطه مع مواد أخرى، بما في ذلك النحاس والمغنيسيوم والسيليكون، لزيادة سيولته وقوته الشد ومقاومته للتآكل. على عكس المواد الأخرى التي تتحلل أثناء عملية إعادة التدوير، ويحتفظ الألومنيوم بجميع خصائصه الأصلية بغض النظر عن عدد مرات إعادة تدويره.\n\n\nإعادة تدوير نفايات الألومنيوم\n\nوبالإضافة إلى الألمنيوم المستدام المصدر والمعاد تدويره، تعمل شركة Hindalco أيضًا على زيادة نسبة إدخال المواد المعاد تدويرها في إنتاجها. ويتم ذلك من خلال عقود توريد عكسية مع عملاء مختارين يرسلون خردة الألومنيوم الخاصة بهم لإعادة التدوير، بالإضافة إلى الخردة التي يتم جمعها من السوق، وخردة عملية المصنع نفسها.\n\nفي السنة المالية 2024، أظهرت شركة Hindalco التزامًا قويًا بالحد من النفايات من خلال إعادة تدوير 85% من نفاياتها التشغيلية. بالإضافة إلى ذلك، حصلت ثلاث من وحداتها على شهادة عدم إرسال أي نفايات إلى مكبات النفايات. ويتماشى هذا الإنجاز مع الهدف الطموح للشركة والمتمثل في الوصول إلى حالة عدم وجود أي نفايات في مكبات النفايات بحلول عام 2030.\n\n\nإغلاق حلقة التصنيع\n\nمن خلال إعادة تدوير الألومنيوم، تعمل شركة Hindalco على تمكين الاقتصاد الدائري للعديد من الصناعات. على سبيل المثال، تقوم عملية إعادة تدوير الألومنيوم المغلقة الخاصة بشركة Novelis بأخذ علب المشروبات المستعملة وإعادة تدويرها وتحويلها إلى علب مشروبات جديدة في غضون 60 يومًا. تقوم شركة Novelis بمعالجة 84 مليار علبة مشروبات مستعملة سنويًا وهي أكبر شركة لإعادة تدوير الألومنيوم في العالم.\n\nوفي صناعة تصنيع السيارات أيضًا، تقوم شركة Novelis بإعادة تدوير خردة الألومنيوم الناتجة إلى نفس درجة المعدن وإدخالها مرة أخرى إلى سلسلة التوريد. تحافظ عملية إعادة التدوير على القيمة الجوهرية للمعدن، وتقلل من استخدام الطاقة بنسبة 90%، وتقلل كذلك من التأثير البيئي، وتؤسس سلسلة توريد آمنة.\n\nومن خلال إحداث فرق ملحوظ في مجال الابتكار والاستدامة في مجال الألمنيوم، تواصل شركة Hindalco الحفاظ على ريادتها في مجال المسؤولية البيئية وحوكمة الشركات.","separate_html":false},{"id":6610,"title":"Recycling von Aluminium: Die Zirkularität von Dosen und Autos","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eHindalco, das Metall-Flaggschiff der Aditya Birla Group, und seine hundertprozentige Tochtergesellschaft Novelis sind führend in der Aluminiuminnovation - durch nachhaltige Beschaffung und Recycling von Aluminium, dadurch Energieverbrauch, Abfallerzeugung und Treibhausgasemissionen reduziert werden.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/de/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e wurde im Dow Jones Sustainability Index für das fünfte Jahr in Folge als das nachhaltigste Aluminiumunternehmen der Welt eingestuft, mit einer Gesamtpunktzahl von 87 Punkten – das sind 22 Punkte mehr als sein nächster Konkurrent. Es ist das einzige Unternehmen, das fünf Jahre hintereinander im Segment Aluminiumindustrie einen Spitzenplatz erreicht hat.\u003c/p\u003e\u003cp\u003eNachhaltigkeit bei Hindalco beginnt bei der Quelle, d.h. bei den Bergbaupraktiken und erstreckt sich über die gesamte Wertschöpfungskette der Organisation. \u0026nbsp;Seine Strategie für einen Mix aus eigenen Quellen für den nachhaltigen Erzabbau und die Nutzung erneuerbarer Energien sowie langfristige Beschaffungsbeziehungen basierend auf Produktivitäts-, Kosten- und Nachhaltigkeitsparametern.\u003c/p\u003e\u003cp\u003eDas Unternehmen strebt auch eine kontinuierliche Verbesserung der Umweltleistung mit Anstrengungen, die den Einsatz von Bewertungsinstrumenten, Basisstudien, Aktionsplänen zum Schutz der biologischen Vielfalt, Bewirtschaftung von Bergbauabfällen, nachhaltige Erzgewinnung und -verarbeitung, Wasserressourcenmanagement, Sanierung und Schließung von Bergbaugebieten usw. umfassen.\u0026nbsp;\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eDie unendliche Wiederverwertbarkeit von Aluminium ausnutzen\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAluminium gehört zu den seltenen Werkstoffen, die ohne Qualitätseinbußen wiederholt recycelt werden können, so dass das Recycling von Aluminiummetallen für den Übergang zu einer Kreislaufwirtschaft von entscheidender Bedeutung ist. Die nachgelagerten Einheiten von Hindalco in Indien sowie die Produktionsstätten von \u003ca href=\"/de/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e in mehreren Ländern verfügen über spezielle Aluminiumrecycling- und Umschmelzanlagen.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNovelis ist derzeit weltweit führend im Aluminiumrecycling, wobei 61% seiner Produktion aus recyceltem Aluminium stammt. \u0026nbsp;In den letzten zehn Jahren hat das Unternehmen rund 2 Milliarden US-Dollar investiert, um seine gesamte Recyclingkapazität auf 2,5 Millionen Tonnen zu erhöhen.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eStärke trifft Vielseitigkeit\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003e\u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003eRecyceltes Aluminium\u003c/a\u003e ist leicht, behält seine Festigkeit bei hohen Temperaturen und kann mit anderen Materialien wie Kupfer, Magnesium und Silizium gemischt werden, um seine Fließfähigkeit, Zugfestigkeit und Korrosionsbeständigkeit zu erhöhen. Im Gegensatz zu anderen Materialien, die sich während des Recyclingprozesses abbauen, behält Aluminium alle seine ursprünglichen Eigenschaften, egal wie oft es recycelt wird.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eRecycling von Aluminiumabfällen\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eNeben nachhaltig beschafftem und recyceltem Aluminium arbeitet Hindalco auch daran, den prozentualen Anteil von recyceltem Material in seiner Produktion zu erhöhen. Dies geschieht über umgekehrte Lieferverträge mit ausgewählten Kunden, die ihren Aluminiumschrott zum Recycling zurücksenden, zusätzlich zu dem auf dem Markt gesammelten Schrott und dem werkseigenen Prozessschrott.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eHindalco zeigte in FY24 ein starkes Engagement für Abfallreduzierung durch Recycling von 85% seiner Betriebsabfälle. \u0026nbsp;Darüber hinaus erhielten drei ihrer Einheiten die Zertifizierung \"Null Abfall zur Deponie\". Diese Leistung steht im Einklang mit dem ehrgeizigen Ziel des Unternehmens, bis 2030 den Status \"Null Abfall auf der Deponie\" zu erreichen.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eSchließung des Fertigungskreislaufs\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eDurch das Recycling von Aluminium ermöglicht Hindalco eine Kreislaufwirtschaft für mehrere Branchen. Zum Beispiel nimmt der geschlossene Aluminiumrecyclingprozess von Novelis gebrauchte Getränkedosen, recycelt sie und verwandelt sie innerhalb von 60 Tagen in neue Getränkedosen. Novelis verarbeitet jährlich 84 Milliarden gebrauchte Getränkedosen und ist der weltweit größte Recycler von Aluminium.\u003c/p\u003e\u003cp\u003eAuch in der Automobilindustrie wird der anfallende Aluminiumschrott von Novelis zu einer gleichwertigen Metallqualität recycelt und in die Lieferkette zurückgeführt. \u0026nbsp;Der Recyclingprozess bewahrt den Eigenwert des Metalls, reduziert den Energieverbrauch um 90%, minimiert die Umweltbelastung und schafft eine sichere Lieferkette.\u003c/p\u003e\u003cp\u003eHindalco hat sich in den Bereichen Aluminiuminnovation und Nachhaltigkeit deutlich von der Konkurrenz abgesetzt und behauptet weiterhin seine Führungsrolle in Sachen Umweltverantwortung und Unternehmensführung.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T07:04:55.456Z","updatedAt":"2025-03-12T10:23:09.011Z","publishedAt":"2025-03-12T07:12:52.980Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Hindalco, das Metall-Flaggschiff der Aditya Birla Group, und seine hundertprozentige Tochtergesellschaft Novelis sind führend in der Aluminiuminnovation - durch nachhaltige Beschaffung und Recycling von Aluminium, dadurch Energieverbrauch, Abfallerzeugung und Treibhausgasemissionen reduziert werden.\n\nHindalco wurde im Dow Jones Sustainability Index für das fünfte Jahr in Folge als das nachhaltigste Aluminiumunternehmen der Welt eingestuft, mit einer Gesamtpunktzahl von 87 Punkten – das sind 22 Punkte mehr als sein nächster Konkurrent. Es ist das einzige Unternehmen, das fünf Jahre hintereinander im Segment Aluminiumindustrie einen Spitzenplatz erreicht hat.\n\nNachhaltigkeit bei Hindalco beginnt bei der Quelle, d.h. bei den Bergbaupraktiken und erstreckt sich über die gesamte Wertschöpfungskette der Organisation. Seine Strategie für einen Mix aus eigenen Quellen für den nachhaltigen Erzabbau und die Nutzung erneuerbarer Energien sowie langfristige Beschaffungsbeziehungen basierend auf Produktivitäts-, Kosten- und Nachhaltigkeitsparametern.\n\nDas Unternehmen strebt auch eine kontinuierliche Verbesserung der Umweltleistung mit Anstrengungen, die den Einsatz von Bewertungsinstrumenten, Basisstudien, Aktionsplänen zum Schutz der biologischen Vielfalt, Bewirtschaftung von Bergbauabfällen, nachhaltige Erzgewinnung und -verarbeitung, Wasserressourcenmanagement, Sanierung und Schließung von Bergbaugebieten usw. umfassen. \n\n\nDie unendliche Wiederverwertbarkeit von Aluminium ausnutzen\n\nAluminium gehört zu den seltenen Werkstoffen, die ohne Qualitätseinbußen wiederholt recycelt werden können, so dass das Recycling von Aluminiummetallen für den Übergang zu einer Kreislaufwirtschaft von entscheidender Bedeutung ist. Die nachgelagerten Einheiten von Hindalco in Indien sowie die Produktionsstätten von Novelis in mehreren Ländern verfügen über spezielle Aluminiumrecycling- und Umschmelzanlagen.\n\nNovelis ist derzeit weltweit führend im Aluminiumrecycling, wobei 61% seiner Produktion aus recyceltem Aluminium stammt. In den letzten zehn Jahren hat das Unternehmen rund 2 Milliarden US-Dollar investiert, um seine gesamte Recyclingkapazität auf 2,5 Millionen Tonnen zu erhöhen.\n\n\nStärke trifft Vielseitigkeit\n\nRecyceltes Aluminium ist leicht, behält seine Festigkeit bei hohen Temperaturen und kann mit anderen Materialien wie Kupfer, Magnesium und Silizium gemischt werden, um seine Fließfähigkeit, Zugfestigkeit und Korrosionsbeständigkeit zu erhöhen. Im Gegensatz zu anderen Materialien, die sich während des Recyclingprozesses abbauen, behält Aluminium alle seine ursprünglichen Eigenschaften, egal wie oft es recycelt wird.\n\n\nRecycling von Aluminiumabfällen\n\nNeben nachhaltig beschafftem und recyceltem Aluminium arbeitet Hindalco auch daran, den prozentualen Anteil von recyceltem Material in seiner Produktion zu erhöhen. Dies geschieht über umgekehrte Lieferverträge mit ausgewählten Kunden, die ihren Aluminiumschrott zum Recycling zurücksenden, zusätzlich zu dem auf dem Markt gesammelten Schrott und dem werkseigenen Prozessschrott.\n\nHindalco zeigte in FY24 ein starkes Engagement für Abfallreduzierung durch Recycling von 85% seiner Betriebsabfälle. Darüber hinaus erhielten drei ihrer Einheiten die Zertifizierung \"Null Abfall zur Deponie\". Diese Leistung steht im Einklang mit dem ehrgeizigen Ziel des Unternehmens, bis 2030 den Status \"Null Abfall auf der Deponie\" zu erreichen.\n\n\nSchließung des Fertigungskreislaufs\n\nDurch das Recycling von Aluminium ermöglicht Hindalco eine Kreislaufwirtschaft für mehrere Branchen. Zum Beispiel nimmt der geschlossene Aluminiumrecyclingprozess von Novelis gebrauchte Getränkedosen, recycelt sie und verwandelt sie innerhalb von 60 Tagen in neue Getränkedosen. Novelis verarbeitet jährlich 84 Milliarden gebrauchte Getränkedosen und ist der weltweit größte Recycler von Aluminium.\n\nAuch in der Automobilindustrie wird der anfallende Aluminiumschrott von Novelis zu einer gleichwertigen Metallqualität recycelt und in die Lieferkette zurückgeführt. Der Recyclingprozess bewahrt den Eigenwert des Metalls, reduziert den Energieverbrauch um 90%, minimiert die Umweltbelastung und schafft eine sichere Lieferkette.\n\nHindalco hat sich in den Bereichen Aluminiuminnovation und Nachhaltigkeit deutlich von der Konkurrenz abgesetzt und behauptet weiterhin seine Führungsrolle in Sachen Umweltverantwortung und Unternehmensführung.","separate_html":false},{"id":6607,"title":"Reciclagem de alumínio: A circularidade das latas e dos automóveis","slug":"recycling-aluminium-the-circularity-of-cans-and-cars","content":"\u003cp\u003eA Hindalco, a principal empresa metalúrgica do Aditya Birla Group, e a sua subsidiária a 100%, a Novelis, estão a liderar o caminho da inovação no domínio do alumínio - através do abastecimento sustentável e da reciclagem do alumínio, reduzindo assim o consumo de energia, a produção de resíduos e as emissões de gases com efeito de estufa\u003c/p\u003e\u003cp\u003eA \u003ca href=\"/pt/businesses/companies/hindalco-industries-limited/\"\u003eHindalco\u003c/a\u003e foi classificada como a Empresa de Alumínio Mais Sustentável do Mundo pelo 5.º ano consecutivo no Índice de Sustentabilidade Dow Jones, com uma pontuação global de 87 pontos - que é 22 pontos mais alta do que o seu par mais próximo. É a única empresa a conseguir uma classificação de topo durante cinco anos consecutivos no Segmento da Indústria do Alumínio.\u003c/p\u003e\u003cp\u003eA sustentabilidade na Hindalco começa logo na fonte, ou seja, nas suas práticas mineiras, e estende-se a toda a cadeia de valor da organização. A sua estratégia consiste numa combinação de fontes cativas para a extração sustentável de minério e a utilização de energias renováveis, juntamente com relações de aprovisionamento a longo prazo baseadas em parâmetros de produtividade, custo e sustentabilidade.\u003c/p\u003e\u003cp\u003eA empresa também procura a melhoria contínua do desempenho ambiental com esforços que abrangem a utilização de ferramentas de avaliação, estudos de base, planos de ação para a proteção da biodiversidade, gestão de resíduos mineiros, extração e processamento sustentáveis de minério, gestão de recursos hídricos, reabilitação e encerramento de áreas minadas, etc.\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003ch3\u003e\u003cstrong\u003eAproveitamento da capacidade de reciclagem infinita do alumínio\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eO alumínio é um dos raros materiais que podem ser reciclados repetidamente sem degradação da qualidade, o que faz com que a reciclagem de metais de alumínio seja vital na transição para uma economia circular. As unidades de processamento e distribuição da Hindalco na Índia, bem como as instalações de fabrico da \u003ca href=\"/pt/businesses/companies/novelis-inc/\"\u003eNovelis\u003c/a\u003e em vários países, dispõem de instalações dedicadas à reciclagem e refusão de alumínio.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eA Novelis é atualmente líder mundial na reciclagem de alumínio, sendo 61% da sua produção proveniente de alumínio reciclado. Na última década, investiu cerca de 2 mil milhões de dólares para aumentar a sua capacidade total de reciclagem para 2,5 MT.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eResistência combinada com versatilidade\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eO \u003ca target=\"_blank\" rel=\"noopener noreferrer\" href=\"https://www.hindalco.com/media/press-releases/hindalco-ranks-as-worlds-most-sustainable-aluminium-company-for-the-5th-consecutive-year\"\u003ealumínio reciclado\u003c/a\u003e é leve, mantém a sua resistência a altas temperaturas e pode ser misturado com outros materiais, incluindo cobre, magnésio e silício, para aumentar a sua fluidez, resistência à tração e resistência à corrosão. Ao contrário de outros materiais que se degradam durante o processo de reciclagem, o alumínio mantém todas as suas propriedades originais, independentemente da frequência com que é reciclado.\u003c/p\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eReciclagem de resíduos de alumínio\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAlém do alumínio de origem sustentável e reciclado, a Hindalco está também a trabalhar no sentido de aumentar a percentagem de material reciclado na sua produção. Isto é feito através de contratos de fornecimento inverso com clientes selecionados que enviam a sua sucata de alumínio para reciclagem, para além da sucata recolhida no mercado e da sucata do próprio processo da fábrica.\u003c/p\u003e\u003cblockquote\u003e\u003cp\u003eNo exercício de 2024, a Hindalco demonstrou um forte empenho na redução de resíduos, reciclando 85% dos seus resíduos operacionais. Além disso, três das suas unidades obtiveram a certificação \"zero resíduos para aterro\". Esta conquista está em linha com o ambicioso objetivo da empresa de atingir o estatuto de \"zero resíduos para aterro\" até 2030.\u003c/p\u003e\u003c/blockquote\u003e\u003ch3\u003e\u003cbr\u003e\u003cstrong\u003eFechar o ciclo de fabrico\u003c/strong\u003e\u003c/h3\u003e\u003cp\u003eAo reciclar o alumínio, a Hindalco cria uma economia circular para várias indústrias. Por exemplo, o processo de reciclagem de alumínio em circuito fechado da Novelis pega nas latas de bebidas usadas, recicla-as e transforma-as em novas latas de bebidas no prazo de 60 dias. A Novelis processa 84 mil milhões de latas de bebidas usadas por ano e é o maior reciclador de alumínio do mundo.\u003c/p\u003e\u003cp\u003eTambém na indústria de fabrico de automóveis, a sucata de alumínio gerada é reciclada pela Novelis e transformada no mesmo tipo de metal e inserida novamente na cadeia de abastecimento. O processo de reciclagem preserva o valor intrínseco do metal, reduz a utilização de energia em 90%, minimiza o impacto ambiental e estabelece uma cadeia de abastecimento segura.\u003c/p\u003e\u003cp\u003eAo fazer uma diferença notável na inovação e sustentabilidade do alumínio, a Hindalco continua a manter a sua liderança em termos de responsabilidade ambiental e governação empresarial.\u003c/p\u003e","publishedDate":"2025-03-05","createdAt":"2025-03-12T06:26:32.901Z","updatedAt":"2025-03-12T10:23:09.046Z","publishedAt":"2025-03-12T06:35:02.593Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"A Hindalco, a principal empresa metalúrgica do Aditya Birla Group, e a sua subsidiária a 100%, a Novelis, estão a liderar o caminho da inovação no domínio do alumínio - através do abastecimento sustentável e da reciclagem do alumínio, reduzindo assim o consumo de energia, a produção de resíduos e as emissões de gases com efeito de estufa\n\nA Hindalco foi classificada como a Empresa de Alumínio Mais Sustentável do Mundo pelo 5.º ano consecutivo no Índice de Sustentabilidade Dow Jones, com uma pontuação global de 87 pontos - que é 22 pontos mais alta do que o seu par mais próximo. É a única empresa a conseguir uma classificação de topo durante cinco anos consecutivos no Segmento da Indústria do Alumínio.\n\nA sustentabilidade na Hindalco começa logo na fonte, ou seja, nas suas práticas mineiras, e estende-se a toda a cadeia de valor da organização. A sua estratégia consiste numa combinação de fontes cativas para a extração sustentável de minério e a utilização de energias renováveis, juntamente com relações de aprovisionamento a longo prazo baseadas em parâmetros de produtividade, custo e sustentabilidade.\n\nA empresa também procura a melhoria contínua do desempenho ambiental com esforços que abrangem a utilização de ferramentas de avaliação, estudos de base, planos de ação para a proteção da biodiversidade, gestão de resíduos mineiros, extração e processamento sustentáveis de minério, gestão de recursos hídricos, reabilitação e encerramento de áreas minadas, etc.\n\n\nAproveitamento da capacidade de reciclagem infinita do alumínio\n\nO alumínio é um dos raros materiais que podem ser reciclados repetidamente sem degradação da qualidade, o que faz com que a reciclagem de metais de alumínio seja vital na transição para uma economia circular. As unidades de processamento e distribuição da Hindalco na Índia, bem como as instalações de fabrico da Novelis em vários países, dispõem de instalações dedicadas à reciclagem e refusão de alumínio.\n\nA Novelis é atualmente líder mundial na reciclagem de alumínio, sendo 61% da sua produção proveniente de alumínio reciclado. Na última década, investiu cerca de 2 mil milhões de dólares para aumentar a sua capacidade total de reciclagem para 2,5 MT.\n\n\nResistência combinada com versatilidade\n\nO alumínio reciclado é leve, mantém a sua resistência a altas temperaturas e pode ser misturado com outros materiais, incluindo cobre, magnésio e silício, para aumentar a sua fluidez, resistência à tração e resistência à corrosão. Ao contrário de outros materiais que se degradam durante o processo de reciclagem, o alumínio mantém todas as suas propriedades originais, independentemente da frequência com que é reciclado.\n\n\nReciclagem de resíduos de alumínio\n\nAlém do alumínio de origem sustentável e reciclado, a Hindalco está também a trabalhar no sentido de aumentar a percentagem de material reciclado na sua produção. Isto é feito através de contratos de fornecimento inverso com clientes selecionados que enviam a sua sucata de alumínio para reciclagem, para além da sucata recolhida no mercado e da sucata do próprio processo da fábrica.\n\nNo exercício de 2024, a Hindalco demonstrou um forte empenho na redução de resíduos, reciclando 85% dos seus resíduos operacionais. Além disso, três das suas unidades obtiveram a certificação \"zero resíduos para aterro\". Esta conquista está em linha com o ambicioso objetivo da empresa de atingir o estatuto de \"zero resíduos para aterro\" até 2030.\n\n\nFechar o ciclo de fabrico\n\nAo reciclar o alumínio, a Hindalco cria uma economia circular para várias indústrias. Por exemplo, o processo de reciclagem de alumínio em circuito fechado da Novelis pega nas latas de bebidas usadas, recicla-as e transforma-as em novas latas de bebidas no prazo de 60 dias. A Novelis processa 84 mil milhões de latas de bebidas usadas por ano e é o maior reciclador de alumínio do mundo.\n\nTambém na indústria de fabrico de automóveis, a sucata de alumínio gerada é reciclada pela Novelis e transformada no mesmo tipo de metal e inserida novamente na cadeia de abastecimento. O processo de reciclagem preserva o valor intrínseco do metal, reduz a utilização de energia em 90%, minimiza o impacto ambiental e estabelece uma cadeia de abastecimento segura.\n\nAo fazer uma diferença notável na inovação e sustentabilidade do alumínio, a Hindalco continua a manter a sua liderança em termos de responsabilidade ambiental e governação empresarial.","separate_html":false}]},{"id":6583,"title":"Retired teacher shelters 500+ abandoned dogs in five years","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eWhen Sarah Iyer, a retired teacher, saw an indie dog lying paralysed on a street five years ago, it broke her heart. Pained at the plight of indie dogs, Sarah decided to channelise her indignation into a larger cause by opening a shelter for disabled and abandoned dogs, Daaman Animal Shelter, in Chennai.\u0026nbsp;\u003c/p\u003e\u003cp\u003eNow, five years later, Sarah, 59, and her husband, Gerry, who has been her rock in this mission, have provided a home to over 500 abandoned dogs, most of whom are old, blind or paralysed. “I think these dogs are the last on anyone’s priority list,” says Sarah, who also fulfilled her late mother’s wish to open an animal shelter with Daaman.\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eUndoubtedly, running a dog shelter isn’t an easy task. Sarah and Gerry began by using their savings to rent a space and build enclosures. Now, their days are filled with feeding, treating and caring for abandoned dogs.\u003c/p\u003e\u003cp\u003eWhen naysayers question their mission and accuse them of prolonging the torture for ailing and suffering dogs, Sarah’s response is to point to the joyfully wagging tails of the residents of Daaman. “You should come and see our shelter. There are happy dogs all around. Even if some of them are paraplegic, they play and have fun,” she says.\u003c/p\u003e\u003cp\u003eAnother challenge is when people secretly abandon their pets at the shelter gate or when owners refuse to come back for their dogs after they have recovered. The medical bills keep growing and funding is always a concern, too. However, Sarah is determined to give abandoned indie dogs a “forever” home.\u003c/p\u003e\u003cp\u003eHer dream is to have dog shelters across India. “We would love to help others to start paraplegic dog shelters in their own cities and towns,” she says. Of course, she would prefer a world that doesn’t require such shelters at all. “If society stepped up and people would volunteer, donate or look after abandoned dogs, we would not need any shelters,” she says. Till that happens, Sarah and Gerry will continue to offer a sanctuary to old, ailing and paralysed abandoned dogs at Daaman.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e is happy to partner The Better India to give voice to inspiring stories of people acting as #\u003ca href=\"/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-13T07:28:07.358Z","updatedAt":"2025-02-20T10:32:33.718Z","publishedAt":"2025-02-13T07:46:46.847Z","locale":"en","short_description":null,"featured":false,"tts_url":"en_6583.wav","tts_description":"When Sarah Iyer, a retired teacher, saw an indie dog lying paralysed on a street five years ago, it broke her heart. Pained at the plight of indie dogs, Sarah decided to channelise her indignation into a larger cause by opening a shelter for disabled and abandoned dogs, Daaman Animal Shelter, in Chennai. \n\nNow, five years later, Sarah, 59, and her husband, Gerry, who has been her rock in this mission, have provided a home to over 500 abandoned dogs, most of whom are old, blind or paralysed. “I think these dogs are the last on anyone’s priority list,” says Sarah, who also fulfilled her late mother’s wish to open an animal shelter with Daaman. \n\nUndoubtedly, running a dog shelter isn’t an easy task. Sarah and Gerry began by using their savings to rent a space and build enclosures. Now, their days are filled with feeding, treating and caring for abandoned dogs.\n\nWhen naysayers question their mission and accuse them of prolonging the torture for ailing and suffering dogs, Sarah’s response is to point to the joyfully wagging tails of the residents of Daaman. “You should come and see our shelter. There are happy dogs all around. Even if some of them are paraplegic, they play and have fun,” she says.\n\nAnother challenge is when people secretly abandon their pets at the shelter gate or when owners refuse to come back for their dogs after they have recovered. The medical bills keep growing and funding is always a concern, too. However, Sarah is determined to give abandoned indie dogs a “forever” home.\n\nHer dream is to have dog shelters across India. “We would love to help others to start paraplegic dog shelters in their own cities and towns,” she says. Of course, she would prefer a world that doesn’t require such shelters at all. “If society stepped up and people would volunteer, donate or look after abandoned dogs, we would not need any shelters,” she says. Till that happens, Sarah and Gerry will continue to offer a sanctuary to old, ailing and paralysed abandoned dogs at Daaman.\n\nAditya Birla Group is happy to partner The Better India to give voice to inspiring stories of people acting as #AForceForGood.","separate_html":false,"company":null,"topic":null,"thumbnail":{"id":3456,"name":"retired-teacher-shelters-500-abandoned-dogs-in-five-years.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_retired_teacher_shelters_500_abandoned_dogs_in_five_years_33c8833268.webp","hash":"thumbnail_retired_teacher_shelters_500_abandoned_dogs_in_five_years_33c8833268","mime":"image/webp","name":"thumbnail_retired-teacher-shelters-500-abandoned-dogs-in-five-years.webp","path":null,"size":9.59,"width":223,"height":156,"sizeInBytes":9592}},"hash":"retired_teacher_shelters_500_abandoned_dogs_in_five_years_33c8833268","ext":".webp","mime":"image/webp","size":54,"url":"/uploads/retired_teacher_shelters_500_abandoned_dogs_in_five_years_33c8833268.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-02-13T07:46:06.591Z","updatedAt":"2025-02-13T07:46:06.591Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMklEQVR4nAEnANj/AJSfXtnbiO7XncXRuQADBABHNzT/4/vdua0AeXBioYZ9/6+1/tfAo8EWPxNhoCMAAAAASUVORK5CYII="},"seo":{"id":36011,"title":"The Inspiring Story of Sarah Iyer and Her Dog Shelter with ABG","description":"Join Sarah Iyer in her mission to provide a safe haven for abandoned dogs at Daaman Shelter, supported by the Aditya Birla Group."},"localizations":[{"id":6597,"title":"ครูเกษียณอายุฝากสุนัขจรจัดกว่า 500 ตัวไว้ในที่พักพิงนานห้าปี","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eเมื่อ Sarah Iyer ครูที่เกษียณอายุ รู้สึกใจสลายเมื่อได้เห็นสุนัขอินดี้ตัวหนึ่งนอนเป็นอัมพาตอยู่บนถนนเมื่อห้าปีก่อน Sarah รู้สึกเจ็บปวดกับสถานการณ์ที่เลวร้ายของสุนัขอินดี้ จึงตัดสินใจที่จะเปลี่ยนความรู้สึกโกรธแค้นของตนให้เป็นพลังที่ยิ่งใหญ่ขึ้นด้วยการเปิดสถานพักพิงสำหรับสุนัขพิการและถูกทอดทิ้งที่ชื่อว่า Daaman Animal Shelter ในเมือง Chennai\u003c/p\u003e\u003cp\u003eปัจจุบันนี้ ห้าปีต่อมา Sarah วัย 59 ปี และ Gerry สามีของเธอ ซึ่งเป็นที่พึ่งของเธอในการปฏิบัติภารกิจครั้งนี้ ได้มอบบ้านให้กับสุนัขจรจัดกว่า 500 ตัว ซึ่งส่วนใหญ่เป็นสุนัขแก่สูงวัย ตาบอด หรือเป็นอัมพาต “ฉันคิดว่าสุนัขพวกนี้คือสิ่งสุดท้ายในรายการลำดับความสำคัญของใครๆ ก็ตาม” Sarah ผู้เติมเต็มความปรารถนาของมารดาผู้ล่วงลับของเธอในการเปิดสถานสงเคราะห์สัตว์ร่วมกับ Daaman กล่าว\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eไม่ต้องสงสัยเลยว่าการบริหารสถานสงเคราะห์สุนัขไม่ใช่เรื่องง่าย Sarah และ Gerry เริ่มต้นด้วยการใช้เงินออมของพวกเขาในการเช่าพื้นที่และสร้างสิ่งก่อสร้าง ปัจจุบันวันๆ ของพวกเขาหมดไปกับการให้อาหาร การรักษา และการดูแลสุนัขที่ถูกทอดทิ้ง\u003c/p\u003e\u003cp\u003eเมื่อผู้คัดค้านตั้งคำถามถึงภารกิจของพวกเขาและกล่าวหาว่าพวกเขายืดเวลาการทรมานสุนัขที่ป่วยและทุกข์ทรมานออกไป Sarah ตอบสนองด้วยการชี้ไปที่หางสุนัขที่กระดิกอย่างมีความสุขของชาวเมือง Daaman “คุณควรมาดูสถานพักพิงของเรา มีสุนัขที่มีความสุขอยู่ทั่วทุกแห่ง แม้ว่าบางตัวจะเป็นอัมพาตครึ่งล่าง แต่พวกสุนัขก็เล่นและมีความสุข” เธอกล่าว\u003c/p\u003e\u003cp\u003eความท้าทายอีกประการหนึ่งก็คือเมื่อผู้คนละทิ้งสัตว์เลี้ยงของตนไว้ที่ประตูสถานพักพิงอย่างลับๆ หรือเมื่อเจ้าของปฏิเสธที่จะกลับมารับสุนัขของตนหลังจากที่สุนัขของตนฟื้นตัวจากการเจ็บป่วย ค่ารักษาพยาบาลยังคงเพิ่มขึ้นเรื่อยๆ และเงินทุนก็เป็นปัญหาด้วยเช่นกัน อย่างไรก็ตาม Sarahมีความมุ่งมั่นที่จะให้สุนัขอินดี้ที่ถูกทอดทิ้งมีบ้าน “ตลอดไป”\u003c/p\u003e\u003cp\u003eความฝันของเธอคือการมีสถานพักพิงสุนัขทั่วทั้งอินเดีย “เราอยากช่วยเหลือคนอื่นๆ ในการเริ่มต้นสร้างสถานพักพิงสำหรับสุนัขที่เป็นอัมพาตครึ่งล่างในเมืองใหญ่และเมืองเล็ก” เธอกล่าว แน่นอนว่าเธอต้องการโลกที่ไม่ต้องการสถานพักพิงแบบนั้นเลย “ถ้าหากสังคมก้าวออกมาและผู้คนหันมาเป็นอาสาสมัคร ใมอบเงินบริจาค หรือช่วยกันดูแลสุนัขจรจัด เราคงไม่ต้องสร้างสถานพักพิงใดๆ เลย” เธอกล่าว จนกว่าจะถึงเวลานั้น Sarah และ Gerry จะยังคงให้ที่พักพิงแก่สุนัขจรจัดที่ถูกทอดทิ้งที่แก่ ป่วย และเป็นอัมพาตที่ Daaman ต่อไป\u003c/p\u003e\u003cp\u003e\u003ca href=\"/th/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อถ่ายทอดเรื่องราวสร้างแรงบันดาลใจของผู้คนที่ปฏิบัติหน้าที่ #\u003ca href=\"/th/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:42:08.707Z","updatedAt":"2025-02-20T10:32:33.583Z","publishedAt":"2025-02-20T09:43:33.567Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"เมื่อ Sarah Iyer ครูที่เกษียณอายุ รู้สึกใจสลายเมื่อได้เห็นสุนัขอินดี้ตัวหนึ่งนอนเป็นอัมพาตอยู่บนถนนเมื่อห้าปีก่อน Sarah รู้สึกเจ็บปวดกับสถานการณ์ที่เลวร้ายของสุนัขอินดี้ จึงตัดสินใจที่จะเปลี่ยนความรู้สึกโกรธแค้นของตนให้เป็นพลังที่ยิ่งใหญ่ขึ้นด้วยการเปิดสถานพักพิงสำหรับสุนัขพิการและถูกทอดทิ้งที่ชื่อว่า Daaman Animal Shelter ในเมือง Chennai\n\nปัจจุบันนี้ ห้าปีต่อมา Sarah วัย 59 ปี และ Gerry สามีของเธอ ซึ่งเป็นที่พึ่งของเธอในการปฏิบัติภารกิจครั้งนี้ ได้มอบบ้านให้กับสุนัขจรจัดกว่า 500 ตัว ซึ่งส่วนใหญ่เป็นสุนัขแก่สูงวัย ตาบอด หรือเป็นอัมพาต “ฉันคิดว่าสุนัขพวกนี้คือสิ่งสุดท้ายในรายการลำดับความสำคัญของใครๆ ก็ตาม” Sarah ผู้เติมเต็มความปรารถนาของมารดาผู้ล่วงลับของเธอในการเปิดสถานสงเคราะห์สัตว์ร่วมกับ Daaman กล่าว\n\nไม่ต้องสงสัยเลยว่าการบริหารสถานสงเคราะห์สุนัขไม่ใช่เรื่องง่าย Sarah และ Gerry เริ่มต้นด้วยการใช้เงินออมของพวกเขาในการเช่าพื้นที่และสร้างสิ่งก่อสร้าง ปัจจุบันวันๆ ของพวกเขาหมดไปกับการให้อาหาร การรักษา และการดูแลสุนัขที่ถูกทอดทิ้ง\n\nเมื่อผู้คัดค้านตั้งคำถามถึงภารกิจของพวกเขาและกล่าวหาว่าพวกเขายืดเวลาการทรมานสุนัขที่ป่วยและทุกข์ทรมานออกไป Sarah ตอบสนองด้วยการชี้ไปที่หางสุนัขที่กระดิกอย่างมีความสุขของชาวเมือง Daaman “คุณควรมาดูสถานพักพิงของเรา มีสุนัขที่มีความสุขอยู่ทั่วทุกแห่ง แม้ว่าบางตัวจะเป็นอัมพาตครึ่งล่าง แต่พวกสุนัขก็เล่นและมีความสุข” เธอกล่าว\n\nความท้าทายอีกประการหนึ่งก็คือเมื่อผู้คนละทิ้งสัตว์เลี้ยงของตนไว้ที่ประตูสถานพักพิงอย่างลับๆ หรือเมื่อเจ้าของปฏิเสธที่จะกลับมารับสุนัขของตนหลังจากที่สุนัขของตนฟื้นตัวจากการเจ็บป่วย ค่ารักษาพยาบาลยังคงเพิ่มขึ้นเรื่อยๆ และเงินทุนก็เป็นปัญหาด้วยเช่นกัน อย่างไรก็ตาม Sarahมีความมุ่งมั่นที่จะให้สุนัขอินดี้ที่ถูกทอดทิ้งมีบ้าน “ตลอดไป”\n\nความฝันของเธอคือการมีสถานพักพิงสุนัขทั่วทั้งอินเดีย “เราอยากช่วยเหลือคนอื่นๆ ในการเริ่มต้นสร้างสถานพักพิงสำหรับสุนัขที่เป็นอัมพาตครึ่งล่างในเมืองใหญ่และเมืองเล็ก” เธอกล่าว แน่นอนว่าเธอต้องการโลกที่ไม่ต้องการสถานพักพิงแบบนั้นเลย “ถ้าหากสังคมก้าวออกมาและผู้คนหันมาเป็นอาสาสมัคร ใมอบเงินบริจาค หรือช่วยกันดูแลสุนัขจรจัด เราคงไม่ต้องสร้างสถานพักพิงใดๆ เลย” เธอกล่าว จนกว่าจะถึงเวลานั้น Sarah และ Gerry จะยังคงให้ที่พักพิงแก่สุนัขจรจัดที่ถูกทอดทิ้งที่แก่ ป่วย และเป็นอัมพาตที่ Daaman ต่อไป\n\nAditya Birla Group รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อถ่ายทอดเรื่องราวสร้างแรงบันดาลใจของผู้คนที่ปฏิบัติหน้าที่ #AForceForGood","separate_html":false},{"id":6596,"title":"Una profesora jubilada acoge a más de 500 perros abandonados en cinco años","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eCuando Sarah Iyer, profesora jubilada, vio hace cinco años a un perro indie tumbado y paralizado en una calle, se le partió el corazón. Dolida por la difícil situación de los perros indigentes, Sarah decidió canalizar su indignación hacia una causa mayor abriendo un refugio para perros discapacitados y abandonados, Daaman Animal Shelter, en Chennai.\u003c/p\u003e\u003cp\u003eAhora, cinco años después, Sarah, de 59 años, y su marido, Gerry, que ha sido su roca en esta misión, han proporcionado un hogar a más de 500 perros abandonados, la mayoría ancianos, ciegos o paralíticos. \"Creo que estos perros son los últimos en la lista de prioridades de cualquiera\", dice Sarah, que también cumplió el deseo de su difunta madre de abrir un refugio de animales con Daaman.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eSin duda, dirigir un refugio canino no es tarea fácil. Sarah y Gerry empezaron utilizando sus ahorros para alquilar un local y construir recintos. Ahora, sus días se dedican a alimentar, tratar y cuidar a perros abandonados.\u003c/p\u003e\u003cp\u003eCuando los detractores cuestionan su misión y les acusan de prolongar la tortura de perros enfermos y sufrientes, la respuesta de Sarah es señalar las colas que mueven alegremente los habitantes de Daaman. \"Deberías venir a ver nuestro refugio. Hay perros felices por todas partes. Aunque algunos estén parapléjicos, juegan y se divierten\", dice.\u003c/p\u003e\u003cp\u003eOtro reto es cuando la gente abandona en secreto a sus mascotas en la puerta del refugio o cuando los dueños se niegan a volver a por sus perros después de que se hayan recuperado. Las facturas médicas no dejan de crecer y la financiación también es siempre una preocupación. Sin embargo, Sarah está decidida a dar a los perros indie abandonados un hogar \"para siempre\".\u003c/p\u003e\u003cp\u003eSu sueño es tener refugios para perros en toda la India. \"Nos encantaría ayudar a otros a crear refugios para perros parapléjicos en sus propias ciudades y pueblos\", afirma. Por supuesto, ella preferiría un mundo que no necesitara tales refugios. \"Si la sociedad diera un paso adelante y la gente se ofreciera voluntaria, donara o cuidara de los perros abandonados, no necesitaríamos ningún refugio\", afirma. Hasta que eso ocurra, Sarah y Gerry seguirán ofreciendo un santuario a los perros viejos, enfermos y paralíticos abandonados en Daaman.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/es/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e se complace en asociarse con The Better India para dar voz a historias inspiradoras de personas que actúan como #\u003ca href=\"/es/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:39:35.187Z","updatedAt":"2025-02-20T10:32:33.616Z","publishedAt":"2025-02-20T09:40:45.596Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"Cuando Sarah Iyer, profesora jubilada, vio hace cinco años a un perro indie tumbado y paralizado en una calle, se le partió el corazón. Dolida por la difícil situación de los perros indigentes, Sarah decidió canalizar su indignación hacia una causa mayor abriendo un refugio para perros discapacitados y abandonados, Daaman Animal Shelter, en Chennai.\n\nAhora, cinco años después, Sarah, de 59 años, y su marido, Gerry, que ha sido su roca en esta misión, han proporcionado un hogar a más de 500 perros abandonados, la mayoría ancianos, ciegos o paralíticos. \"Creo que estos perros son los últimos en la lista de prioridades de cualquiera\", dice Sarah, que también cumplió el deseo de su difunta madre de abrir un refugio de animales con Daaman.\n\nSin duda, dirigir un refugio canino no es tarea fácil. Sarah y Gerry empezaron utilizando sus ahorros para alquilar un local y construir recintos. Ahora, sus días se dedican a alimentar, tratar y cuidar a perros abandonados.\n\nCuando los detractores cuestionan su misión y les acusan de prolongar la tortura de perros enfermos y sufrientes, la respuesta de Sarah es señalar las colas que mueven alegremente los habitantes de Daaman. \"Deberías venir a ver nuestro refugio. Hay perros felices por todas partes. Aunque algunos estén parapléjicos, juegan y se divierten\", dice.\n\nOtro reto es cuando la gente abandona en secreto a sus mascotas en la puerta del refugio o cuando los dueños se niegan a volver a por sus perros después de que se hayan recuperado. Las facturas médicas no dejan de crecer y la financiación también es siempre una preocupación. Sin embargo, Sarah está decidida a dar a los perros indie abandonados un hogar \"para siempre\".\n\nSu sueño es tener refugios para perros en toda la India. \"Nos encantaría ayudar a otros a crear refugios para perros parapléjicos en sus propias ciudades y pueblos\", afirma. Por supuesto, ella preferiría un mundo que no necesitara tales refugios. \"Si la sociedad diera un paso adelante y la gente se ofreciera voluntaria, donara o cuidara de los perros abandonados, no necesitaríamos ningún refugio\", afirma. Hasta que eso ocurra, Sarah y Gerry seguirán ofreciendo un santuario a los perros viejos, enfermos y paralíticos abandonados en Daaman.\n\nAditya Birla Group se complace en asociarse con The Better India para dar voz a historias inspiradoras de personas que actúan como #AForceForGood.","separate_html":false},{"id":6595,"title":"Professora reformada acolhe mais de 500 cães abandonados em cinco anos","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eQuando Sarah Iyer, uma professora reformada, viu um cão indiano paralisado numa rua, há cinco anos, ficou de coração partido. Entristecida com a situação dos cães indianos, Sarah decidiu canalizar a sua indignação para uma causa maior, abrindo um abrigo para cães deficientes e abandonados, o Daaman Animal Shelter, em Chennai.\u003c/p\u003e\u003cp\u003eAgora, cinco anos mais tarde, Sarah, de 59 anos, e o seu marido, Gerry, que tem sido a sua rocha nesta missão, deram um lar a mais de 500 cães abandonados, a maioria dos quais são velhos, cegos ou estão paralisados. \"Penso que estes cães são os últimos na lista de prioridades de qualquer pessoa\", diz Sarah, que também cumpriu o desejo da sua falecida mãe de abrir um abrigo para animais com Daaman.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eSem dúvida que gerir um abrigo para cães não é uma tarefa fácil. Sarah e Gerry começaram por utilizar as suas poupanças para alugar um espaço e construir recintos. Agora, os seus dias são preenchidos com alimentação, tratamento e cuidados a cães abandonados.\u003c/p\u003e\u003cp\u003eQuando os opositores questionam a sua missão e os acusam de prolongar a tortura de cães doentes e em sofrimento, a resposta de Sarah é apontar para as caudas que abanam alegremente dos residentes de Daaman. \"Deviam vir ver o nosso abrigo. Há cães felizes por todo o lado. Mesmo que alguns deles sejam paraplégicos, brincam e divertem-se\", diz ela.\u003c/p\u003e\u003cp\u003eOutro desafio é quando as pessoas abandonam secretamente os seus animais de estimação no portão do abrigo ou quando os donos se recusam a voltar para buscar os seus cães depois de estes terem recuperado. As despesas médicas continuam a aumentar e o financiamento é sempre uma preocupação. No entanto, Sarah está determinada a dar um lar \"para sempre\" aos cães indianos abandonados.\u003c/p\u003e\u003cp\u003eO seu sonho é ter abrigos para cães em toda a Índia. \"Gostaríamos muito de ajudar outras pessoas a criar abrigos para cães paraplégicos nas suas próprias cidades e vilas\", afirma. Claro que ela preferia um mundo que não precisasse de tais abrigos. \"Se a sociedade se mobilizasse e as pessoas se oferecessem como voluntárias, doassem ou cuidassem de cães abandonados, não precisaríamos de abrigos\", afirma. Até lá, Sarah e Gerry continuarão a oferecer um santuário a cães idosos, doentes e paralisados abandonados em Daaman.\u003c/p\u003e\u003cp\u003eO \u003ca href=\"/pt/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e tem o prazer de estabelecer uma parceria com a The Better India para dar voz a histórias inspiradoras de pessoas que atuam como #\u003ca href=\"/pt/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:36:23.285Z","updatedAt":"2025-02-20T10:32:33.634Z","publishedAt":"2025-02-20T09:37:24.534Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Quando Sarah Iyer, uma professora reformada, viu um cão indiano paralisado numa rua, há cinco anos, ficou de coração partido. Entristecida com a situação dos cães indianos, Sarah decidiu canalizar a sua indignação para uma causa maior, abrindo um abrigo para cães deficientes e abandonados, o Daaman Animal Shelter, em Chennai.\n\nAgora, cinco anos mais tarde, Sarah, de 59 anos, e o seu marido, Gerry, que tem sido a sua rocha nesta missão, deram um lar a mais de 500 cães abandonados, a maioria dos quais são velhos, cegos ou estão paralisados. \"Penso que estes cães são os últimos na lista de prioridades de qualquer pessoa\", diz Sarah, que também cumpriu o desejo da sua falecida mãe de abrir um abrigo para animais com Daaman.\n\nSem dúvida que gerir um abrigo para cães não é uma tarefa fácil. Sarah e Gerry começaram por utilizar as suas poupanças para alugar um espaço e construir recintos. Agora, os seus dias são preenchidos com alimentação, tratamento e cuidados a cães abandonados.\n\nQuando os opositores questionam a sua missão e os acusam de prolongar a tortura de cães doentes e em sofrimento, a resposta de Sarah é apontar para as caudas que abanam alegremente dos residentes de Daaman. \"Deviam vir ver o nosso abrigo. Há cães felizes por todo o lado. Mesmo que alguns deles sejam paraplégicos, brincam e divertem-se\", diz ela.\n\nOutro desafio é quando as pessoas abandonam secretamente os seus animais de estimação no portão do abrigo ou quando os donos se recusam a voltar para buscar os seus cães depois de estes terem recuperado. As despesas médicas continuam a aumentar e o financiamento é sempre uma preocupação. No entanto, Sarah está determinada a dar um lar \"para sempre\" aos cães indianos abandonados.\n\nO seu sonho é ter abrigos para cães em toda a Índia. \"Gostaríamos muito de ajudar outras pessoas a criar abrigos para cães paraplégicos nas suas próprias cidades e vilas\", afirma. Claro que ela preferia um mundo que não precisasse de tais abrigos. \"Se a sociedade se mobilizasse e as pessoas se oferecessem como voluntárias, doassem ou cuidassem de cães abandonados, não precisaríamos de abrigos\", afirma. Até lá, Sarah e Gerry continuarão a oferecer um santuário a cães idosos, doentes e paralisados abandonados em Daaman.\n\nO Aditya Birla Group tem o prazer de estabelecer uma parceria com a The Better India para dar voz a histórias inspiradoras de pessoas que atuam como #AForceForGood.","separate_html":false},{"id":6594,"title":"Une enseignante à la retraite a recueilli plus de 500 chiens abandonnés en cinq ans","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eIl y a cinq ans, Sarah Iyer, enseignante à la retraite, a vu un chien errant gisant paralysé dans une rue, ce qui lui a brisé le cœur. Attristée par le sort des chiens errants, Sarah a décidé de transformer son indignation en une cause plus importante en ouvrant un refuge pour chiens handicapés et abandonnés, Daaman Animal Shelter, à Chennai.\u003c/p\u003e\u003cp\u003eAujourd'hui, cinq ans plus tard, Sarah, qui est âgée de59 ans, et son mari Gerry, qui l'a soutenue dans cette mission, ont offert un foyer à plus de 500 chiens abandonnés, dont la plupart sont âgés, aveugles ou paralysés. \"Je pense que ces chiens sont les derniers sur la liste des priorités de quiconque\", déclare Sarah, qui a également réalisé le souhait de sa défunte mère d'ouvrir un refuge pour animaux avec Daaman.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eGérer un refuge pour chiens n'est pas une tâche facile. Sarah et Gerry ont commencé par utiliser leurs économies pour louer un espace et construire des enclos. Aujourd'hui, ils occupent leurs journées à nourrir, soigner et s'occuper des chiens abandonnés.\u003c/p\u003e\u003cp\u003eLorsque les détracteurs remettent en question leur mission et les accusent de prolonger la torture des chiens malades et souffrants, Sarah répond en pointant du doigt les queues joyeusement agitées des habitants de Daaman. \"Vous devriez venir voir notre refuge. Il regorge de chiens heureux partout. Même si certains d'entre eux sont paraplégiques, ils jouent et s'amusent\", dit-elle.\u003c/p\u003e\u003cp\u003eUn autre problème se pose lorsque des gens abandonnent secrètement leur animal à l'entrée du refuge ou lorsque les propriétaires refusent de venir chercher leurs chiens une fois qu'ils se sont rétablis. Les factures médicales ne cessent d'augmenter et le financement demeure une préoccupation. Cependant, Sarah est déterminée à offrir aux chiens errants et abandonnés un foyer \"permanent\".\u003c/p\u003e\u003cp\u003eSon rêve est de créer des refuges pour chiens dans tous le pays. \"Nous aimerions aider d'autres personnes à créer des refuges pour chiens paraplégiques dans leurs villes respectives\", a-t-elle déclaré. Bien sûr, elle préférerait un monde n'ait pas besoin de ces structures. \"Si la société se mobilisait et si les gens se portaient volontaires, faisaient des dons ou s'occupaient des chiens abandonnés, nous n'aurions pas besoin de ces refuges\", a-t-elle déclaré. En attendant, Sarah et Gerry continueront à offrir un sanctuaire aux chiens abandonnés, âgés, malades et paralysés à Daaman.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/fr/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e est heureux de s'associer à The Better India pour donner la parole à des histoires inspirantes de personnes agissant en tant que #\u003ca href=\"/fr/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:32:37.199Z","updatedAt":"2025-02-20T10:32:33.651Z","publishedAt":"2025-02-20T09:34:32.777Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Il y a cinq ans, Sarah Iyer, enseignante à la retraite, a vu un chien errant gisant paralysé dans une rue, ce qui lui a brisé le cœur. Attristée par le sort des chiens errants, Sarah a décidé de transformer son indignation en une cause plus importante en ouvrant un refuge pour chiens handicapés et abandonnés, Daaman Animal Shelter, à Chennai.\n\nAujourd'hui, cinq ans plus tard, Sarah, qui est âgée de59 ans, et son mari Gerry, qui l'a soutenue dans cette mission, ont offert un foyer à plus de 500 chiens abandonnés, dont la plupart sont âgés, aveugles ou paralysés. \"Je pense que ces chiens sont les derniers sur la liste des priorités de quiconque\", déclare Sarah, qui a également réalisé le souhait de sa défunte mère d'ouvrir un refuge pour animaux avec Daaman.\n\nGérer un refuge pour chiens n'est pas une tâche facile. Sarah et Gerry ont commencé par utiliser leurs économies pour louer un espace et construire des enclos. Aujourd'hui, ils occupent leurs journées à nourrir, soigner et s'occuper des chiens abandonnés.\n\nLorsque les détracteurs remettent en question leur mission et les accusent de prolonger la torture des chiens malades et souffrants, Sarah répond en pointant du doigt les queues joyeusement agitées des habitants de Daaman. \"Vous devriez venir voir notre refuge. Il regorge de chiens heureux partout. Même si certains d'entre eux sont paraplégiques, ils jouent et s'amusent\", dit-elle.\n\nUn autre problème se pose lorsque des gens abandonnent secrètement leur animal à l'entrée du refuge ou lorsque les propriétaires refusent de venir chercher leurs chiens une fois qu'ils se sont rétablis. Les factures médicales ne cessent d'augmenter et le financement demeure une préoccupation. Cependant, Sarah est déterminée à offrir aux chiens errants et abandonnés un foyer \"permanent\".\n\nSon rêve est de créer des refuges pour chiens dans tous le pays. \"Nous aimerions aider d'autres personnes à créer des refuges pour chiens paraplégiques dans leurs villes respectives\", a-t-elle déclaré. Bien sûr, elle préférerait un monde n'ait pas besoin de ces structures. \"Si la société se mobilisait et si les gens se portaient volontaires, faisaient des dons ou s'occupaient des chiens abandonnés, nous n'aurions pas besoin de ces refuges\", a-t-elle déclaré. En attendant, Sarah et Gerry continueront à offrir un sanctuaire aux chiens abandonnés, âgés, malades et paralysés à Daaman.\n\nAditya Birla Group est heureux de s'associer à The Better India pour donner la parole à des histoires inspirantes de personnes agissant en tant que #AForceForGood.","separate_html":false},{"id":6593,"title":"退休教师五年内收容了 500 多条被遗弃的狗","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003e五年前，当退休教师莎拉-艾耶尔（Sarah Iyer）看到一只独立犬瘫痪在街头时，她的心都碎了。萨拉对独立犬的困境深感痛心，她决定将自己的愤怒转化为更大的事业，在钦奈为残疾和被遗弃的狗狗们开设了一家名为 \"达曼动物收容所 \"的收容所。\u003c/p\u003e\u003cp\u003e五年过去了，如今59 岁的莎拉和她的丈夫格里（格里一直是她的精神支柱）已经为 500 多只被遗弃的狗狗们提供了一个家，这些狗大多年迈、失明或瘫痪。莎拉说：\"我认为这些狗在任何人的优先列表中都是最后一个。\"她还实现了已故母亲的愿望，与达曼一起开办了一家动物收容所。\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e毫无疑问，经营狗狗收容所并不是一件容易的事。莎拉和格里一开始用自己的积蓄租了一个地方，建起了围墙。现在，他们每天都在喂养、治疗和照顾被遗弃的狗狗们。\u003c/p\u003e\u003cp\u003e当持反对意见的人质疑他们的使命，指责他们延长对病痛折磨的狗的折磨时，莎拉的回应是指着那群正欢快摇晃尾巴的达曼居民们。\"你应该来看看我们的庇护所。到处都是快乐的狗狗。即使它们中有一些截瘫了，它们也会玩得很开心，”她说。\u003c/p\u003e\u003cp\u003e另一个挑战是人们偷偷将宠物遗弃在收容所门口，或者主人在狗狗康复后拒绝回来接走。医疗费用不断增长，资金也始终是个问题。然而，萨拉决心给被遗弃的独立犬一个 \"永远 \"的家。\u003c/p\u003e\u003cp\u003e她的梦想是在印度各地建立狗收容所。她说：\"我们很愿意帮助其他人在自己的城市和乡镇建立截瘫狗收容所。当然，她更希望这个世界根本不需要这样的庇护所。她说：\"如果社会能够挺身而出，人们能够志愿服务、通过捐赠来救助或照顾被遗弃的狗，我们就不需要任何收容所了。在此之前，莎拉和格里将继续在达曼为年老、生病和瘫痪的被遗弃的狗狗们提供庇护所。\u003c/p\u003e\u003cp\u003e\u003ca href=\"/zh/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e很高兴能与《印度更美好》杂志合作，讲述人们作为 #\u003ca href=\"/zh/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e 的鼓舞人心的故事。\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:28:04.340Z","updatedAt":"2025-02-20T10:32:33.668Z","publishedAt":"2025-02-20T09:30:49.683Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"五年前，当退休教师莎拉-艾耶尔（Sarah Iyer）看到一只独立犬瘫痪在街头时，她的心都碎了。萨拉对独立犬的困境深感痛心，她决定将自己的愤怒转化为更大的事业，在钦奈为残疾和被遗弃的狗狗们开设了一家名为 \"达曼动物收容所 \"的收容所。\n\n五年过去了，如今59 岁的莎拉和她的丈夫格里（格里一直是她的精神支柱）已经为 500 多只被遗弃的狗狗们提供了一个家，这些狗大多年迈、失明或瘫痪。莎拉说：\"我认为这些狗在任何人的优先列表中都是最后一个。\"她还实现了已故母亲的愿望，与达曼一起开办了一家动物收容所。\n\n毫无疑问，经营狗狗收容所并不是一件容易的事。莎拉和格里一开始用自己的积蓄租了一个地方，建起了围墙。现在，他们每天都在喂养、治疗和照顾被遗弃的狗狗们。\n\n当持反对意见的人质疑他们的使命，指责他们延长对病痛折磨的狗的折磨时，莎拉的回应是指着那群正欢快摇晃尾巴的达曼居民们。\"你应该来看看我们的庇护所。到处都是快乐的狗狗。即使它们中有一些截瘫了，它们也会玩得很开心，”她说。\n\n另一个挑战是人们偷偷将宠物遗弃在收容所门口，或者主人在狗狗康复后拒绝回来接走。医疗费用不断增长，资金也始终是个问题。然而，萨拉决心给被遗弃的独立犬一个 \"永远 \"的家。\n\n她的梦想是在印度各地建立狗收容所。她说：\"我们很愿意帮助其他人在自己的城市和乡镇建立截瘫狗收容所。当然，她更希望这个世界根本不需要这样的庇护所。她说：\"如果社会能够挺身而出，人们能够志愿服务、通过捐赠来救助或照顾被遗弃的狗，我们就不需要任何收容所了。在此之前，莎拉和格里将继续在达曼为年老、生病和瘫痪的被遗弃的狗狗们提供庇护所。\n\nAditya Birla Group很高兴能与《印度更美好》杂志合作，讲述人们作为 #AForceForGood 的鼓舞人心的故事。","separate_html":false},{"id":6592,"title":"مدرّسة متقاعدة تتولى إيواء أكثر من 500 كلب مهجور في خمس سنوات","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eعندما رأت سارة آير، وهي مدرسة متقاعدة، كلبًا مستقلًا ملقى مشلولًا في الشارع قبل خمس سنوات، أثر في قلبها. بعد أن شعرت بالألم بسبب محنة الكلاب المستقلة، قررت سارة توجيه سخطها نحو قضية أكبر من خلال فتح ملجأ للكلاب المعوقة والمهجورة، ملجأ دامان للحيوانات، في تشيناي.\u003c/p\u003e\u003cp\u003eالآن، بعد مرور خمس سنوات، قامت سارة، 59 عامًا، وزوجها جيري، الذي كان سندها في هذه المهمة، بتوفير منزل لأكثر من 500 كلب مهجور، معظمهم من كبار السن أو المكفوفين أو المشلولين. وتقول سارة، التي حققت أيضًا رغبة والدتها الراحلة في فتح ملجأ للحيوانات في دامان: \"أعتقد أن هذه الكلاب هي آخر قائمة أولويات أي شخص\".\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eمما لا شك فيه، تعد إدارة ملجأ للكلاب مهمة لا تتسم بالسهولة. بدأت سارة وجيري باستخدام مدخراتهم لاستئجار مساحة وبناء الحظائر. والآن أصبحت أيامهم مليئة بإطعام الكلاب المهجورة وعلاجها والعناية بها.\u003c/p\u003e\u003cp\u003eعندما يشكك الرافضون لمهمتهم ويتهمونهم بإطالة مدة تعذيب الكلاب المريضة والمتألمة، يكون رد سارة هو الإشارة إلى ذيول سكان دامان التي تهز بفرح. \"ينبغي عليك أن تأتي وترى ملجأنا. هناك كلاب سعيدة في كل مكان. وتقول: \"حتى لو كان بعضهم مصابًا بالشلل النصفي، فإنهم يلعبون ويمرحون\".\u003c/p\u003e\u003cp\u003eالتحدي الآخر هو عندما يتخلى الناس عن حيواناتهم الأليفة سرًا عند بوابة الملجأ أو عندما يرفض أصحابها العودة لأخذ كلابهم بعد تعافيها. وتستمر الفواتير الطبية في الارتفاع، كما أن التمويل يشكل مصدر قلق دائم أيضًا. ومع ذلك، فإن سارة عازمة على إعطاء الكلاب المستقلة المهجورة منزلاً \"إلى الأبد\".\u003c/p\u003e\u003cp\u003eحلمها هو أن يكون هناك ملاجئ للكلاب في جميع أنحاء الهند. وتقول \"نحن نحب أن نساعد الآخرين على إنشاء ملاجئ للكلاب المصابة بالشلل النصفي في مدنهم وبلداتهم\". وبالطبع، فإنها تفضل عالما لا يتطلب مثل هذه الملاجئ على الإطلاق. وتقول: \"إذا تدخل المجتمع وقام الناس بالتطوع أو التبرع أو رعاية الكلاب المهجورة، فلن نحتاج إلى أي ملاجئ\". حتى يحدث ذلك، ستستمر سارة وجيري في توفير ملاذ للكلاب المهجورة المسنة والمريضة والمشلولة في دامان.\u003c/p\u003e\u003cp\u003eتسعد \u003ca href=\"/ar/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e أن تتعاون مع The Better India لإعطاء صوت للقصص الملهمة للأشخاص الذين يعملون كـ #\u003ca href=\"/ar/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T09:23:26.801Z","updatedAt":"2025-02-20T10:32:33.684Z","publishedAt":"2025-02-20T09:59:40.743Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"عندما رأت سارة آير، وهي مدرسة متقاعدة، كلبًا مستقلًا ملقى مشلولًا في الشارع قبل خمس سنوات، أثر في قلبها. بعد أن شعرت بالألم بسبب محنة الكلاب المستقلة، قررت سارة توجيه سخطها نحو قضية أكبر من خلال فتح ملجأ للكلاب المعوقة والمهجورة، ملجأ دامان للحيوانات، في تشيناي.\n\nالآن، بعد مرور خمس سنوات، قامت سارة، 59 عامًا، وزوجها جيري، الذي كان سندها في هذه المهمة، بتوفير منزل لأكثر من 500 كلب مهجور، معظمهم من كبار السن أو المكفوفين أو المشلولين. وتقول سارة، التي حققت أيضًا رغبة والدتها الراحلة في فتح ملجأ للحيوانات في دامان: \"أعتقد أن هذه الكلاب هي آخر قائمة أولويات أي شخص\".\n\nمما لا شك فيه، تعد إدارة ملجأ للكلاب مهمة لا تتسم بالسهولة. بدأت سارة وجيري باستخدام مدخراتهم لاستئجار مساحة وبناء الحظائر. والآن أصبحت أيامهم مليئة بإطعام الكلاب المهجورة وعلاجها والعناية بها.\n\nعندما يشكك الرافضون لمهمتهم ويتهمونهم بإطالة مدة تعذيب الكلاب المريضة والمتألمة، يكون رد سارة هو الإشارة إلى ذيول سكان دامان التي تهز بفرح. \"ينبغي عليك أن تأتي وترى ملجأنا. هناك كلاب سعيدة في كل مكان. وتقول: \"حتى لو كان بعضهم مصابًا بالشلل النصفي، فإنهم يلعبون ويمرحون\".\n\nالتحدي الآخر هو عندما يتخلى الناس عن حيواناتهم الأليفة سرًا عند بوابة الملجأ أو عندما يرفض أصحابها العودة لأخذ كلابهم بعد تعافيها. وتستمر الفواتير الطبية في الارتفاع، كما أن التمويل يشكل مصدر قلق دائم أيضًا. ومع ذلك، فإن سارة عازمة على إعطاء الكلاب المستقلة المهجورة منزلاً \"إلى الأبد\".\n\nحلمها هو أن يكون هناك ملاجئ للكلاب في جميع أنحاء الهند. وتقول \"نحن نحب أن نساعد الآخرين على إنشاء ملاجئ للكلاب المصابة بالشلل النصفي في مدنهم وبلداتهم\". وبالطبع، فإنها تفضل عالما لا يتطلب مثل هذه الملاجئ على الإطلاق. وتقول: \"إذا تدخل المجتمع وقام الناس بالتطوع أو التبرع أو رعاية الكلاب المهجورة، فلن نحتاج إلى أي ملاجئ\". حتى يحدث ذلك، ستستمر سارة وجيري في توفير ملاذ للكلاب المهجورة المسنة والمريضة والمشلولة في دامان.\n\nتسعد Aditya Birla Group أن تتعاون مع The Better India لإعطاء صوت للقصص الملهمة للأشخاص الذين يعملون كـ #AForceForGood.","separate_html":false},{"id":6591,"title":"Pensionierter Lehrer beherbergt mehr als 500 verlassene Hunde in fünf Jahren","slug":"retired-teacher-shelters-500-abandoned-dogs-in-five-years","content":"\u003cp\u003eAls Sarah Iyer, eine pensionierte Lehrerin, vor fünf Jahren einen gelähmten Hund auf der Straße liegen sah, brach es ihr das Herz. In ihrem Schmerz über die Notlage der Hunde beschloss Sarah, ihre Empörung in ein größeres Ziel zu lenken, indem sie in Chennai ein Tierheim für behinderte und ausgesetzte Hunde, das Daaman Animal Shelter, eröffnete.\u003c/p\u003e\u003cp\u003eHeute, fünf Jahre später, haben Sarah, 59, und ihr Mann Gerry, der ihr Fels in der Brandung ist, über 500 ausgesetzten Hunden ein Zuhause gegeben, von denen die meisten alt, blind oder gelähmt sind. \"Ich glaube, diese Hunde stehen auf der Prioritätenliste der Menschen an letzter Stelle\", sagt Sarah, die mit Daaman auch den Wunsch ihrer verstorbenen Mutter erfüllte, ein Tierheim zu eröffnen.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/St1ohQd4JoU?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eEs ist zweifellos keine leichte Aufgabe, ein Tierheim zu leiten. Sarah und Gerry setzten zunächst ihre Ersparnisse ein, um einen Raum zu mieten und Gehege zu bauen. Jetzt sind ihre Tage damit ausgefüllt, ausgesetzte Hunde zu füttern, zu behandeln und zu versorgen.\u003c/p\u003e\u003cp\u003eWenn Neinsager ihre Mission in Frage stellen und sie beschuldigen, die Qualen für kranke und leidende Hunde zu verlängern, verweist Sarah auf die freudig wedelnden Schwänze der Bewohner von Daaman. \"Sie sollten sich unsere Unterkunft ansehen. Es gibt überall glückliche Hunde. Auch wenn einige von ihnen querschnittsgelähmt sind, spielen sie und haben Spaß\", sagt sie.\u003c/p\u003e\u003cp\u003eEine weitere Herausforderung ist es, wenn Menschen ihre Haustiere heimlich am Tor des Tierheims aussetzen oder wenn die Besitzer sich weigern, ihre Hunde abzuholen, nachdem sie sich erholt haben. Die Arztrechnungen werden immer höher und auch die Finanzierung ist immer ein Problem. Sarah ist jedoch entschlossen, verlassenen Indie-Hunden ein \"für immer\" Zuhause zu geben.\u003c/p\u003e\u003cp\u003eIhr Traum ist es, in ganz Indien Hundeheime einzurichten. \"Wir würden gerne anderen helfen, in ihren eigenen Städten und Gemeinden Tierheime für querschnittsgelähmte Hunde zu gründen\", sagt sie. Natürlich würde sie eine Welt bevorzugen, in der solche Schutzräume gar nicht nötig sind. \"Wenn sich die Gesellschaft engagieren würde und die Menschen sich freiwillig melden, spenden oder sich um ausgesetzte Hunde kümmern würden, bräuchten wir keine Tierheime\", sagt sie. Bis es soweit ist, werden Sarah und Gerry weiterhin alten, kranken und gelähmten, ausgesetzten Hunden in Daaman eine Zuflucht bieten.\u003c/p\u003e\u003cp\u003eDie \u003ca href=\"/de/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e freut sich über die Partnerschaft mit The Better India, um inspirierenden Geschichten von Menschen, die als #\u003ca href=\"/de/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e handeln, eine Stimme zu geben.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T08:34:11.990Z","updatedAt":"2025-02-20T10:32:33.701Z","publishedAt":"2025-02-20T08:35:56.078Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Als Sarah Iyer, eine pensionierte Lehrerin, vor fünf Jahren einen gelähmten Hund auf der Straße liegen sah, brach es ihr das Herz. In ihrem Schmerz über die Notlage der Hunde beschloss Sarah, ihre Empörung in ein größeres Ziel zu lenken, indem sie in Chennai ein Tierheim für behinderte und ausgesetzte Hunde, das Daaman Animal Shelter, eröffnete.\n\nHeute, fünf Jahre später, haben Sarah, 59, und ihr Mann Gerry, der ihr Fels in der Brandung ist, über 500 ausgesetzten Hunden ein Zuhause gegeben, von denen die meisten alt, blind oder gelähmt sind. \"Ich glaube, diese Hunde stehen auf der Prioritätenliste der Menschen an letzter Stelle\", sagt Sarah, die mit Daaman auch den Wunsch ihrer verstorbenen Mutter erfüllte, ein Tierheim zu eröffnen.\n\nEs ist zweifellos keine leichte Aufgabe, ein Tierheim zu leiten. Sarah und Gerry setzten zunächst ihre Ersparnisse ein, um einen Raum zu mieten und Gehege zu bauen. Jetzt sind ihre Tage damit ausgefüllt, ausgesetzte Hunde zu füttern, zu behandeln und zu versorgen.\n\nWenn Neinsager ihre Mission in Frage stellen und sie beschuldigen, die Qualen für kranke und leidende Hunde zu verlängern, verweist Sarah auf die freudig wedelnden Schwänze der Bewohner von Daaman. \"Sie sollten sich unsere Unterkunft ansehen. Es gibt überall glückliche Hunde. Auch wenn einige von ihnen querschnittsgelähmt sind, spielen sie und haben Spaß\", sagt sie.\n\nEine weitere Herausforderung ist es, wenn Menschen ihre Haustiere heimlich am Tor des Tierheims aussetzen oder wenn die Besitzer sich weigern, ihre Hunde abzuholen, nachdem sie sich erholt haben. Die Arztrechnungen werden immer höher und auch die Finanzierung ist immer ein Problem. Sarah ist jedoch entschlossen, verlassenen Indie-Hunden ein \"für immer\" Zuhause zu geben.\n\nIhr Traum ist es, in ganz Indien Hundeheime einzurichten. \"Wir würden gerne anderen helfen, in ihren eigenen Städten und Gemeinden Tierheime für querschnittsgelähmte Hunde zu gründen\", sagt sie. Natürlich würde sie eine Welt bevorzugen, in der solche Schutzräume gar nicht nötig sind. \"Wenn sich die Gesellschaft engagieren würde und die Menschen sich freiwillig melden, spenden oder sich um ausgesetzte Hunde kümmern würden, bräuchten wir keine Tierheime\", sagt sie. Bis es soweit ist, werden Sarah und Gerry weiterhin alten, kranken und gelähmten, ausgesetzten Hunden in Daaman eine Zuflucht bieten.\n\nDie Aditya Birla Group freut sich über die Partnerschaft mit The Better India, um inspirierenden Geschichten von Menschen, die als #AForceForGood handeln, eine Stimme zu geben.","separate_html":false}]},{"id":6581,"title":"A college principal who turned his campus into a forest","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eA college principal becomes a green warrior, turns campus into a forest\u003c/p\u003e\u003cp\u003eInspiring change doesn’t always require grand gestures—it can start with a single sapling. Dr. Sasikanta Dash, the principal of Tagore Arts \u0026amp; Science College in Puducherry, has proven that one person’s commitment and will to be a \u003ca href=\"/our-story/a-force-for-good/\"\u003eforce for good\u003c/a\u003e, can transform an entire landscape, literally.\u003c/p\u003e\u003cp\u003eWhen Dr. Dash first arrived at the college, he was greeted by barren land. Growing up in Odisha, surrounded by lush greenery until floods ravaged his village in 1984, he was deeply moved by the devastation. Driven by this experience, he made it his life’s mission to restore and protect nature wherever possible.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eWith determination, Dr. Dash launched a greening initiative on the campus, planting nearly 8,000 trees over eight years. His efforts didn’t stop at planting; he turned tree-planting into a creative engagement for students. Those caught cheating in exams had to plant a tree, and gifting saplings became a tradition among the students.\u003c/p\u003e\u003cp\u003eThe journey wasn’t easy. In the beginning, Dr. Dash faced criticism from teachers and students alike, and even local cattle owners resisted his efforts. But perseverance paid off. Today, the campus is a thriving green oasis, offering shade and clean air while being 3 degrees cooler in the scorching summer heat.\u003c/p\u003e\u003cp\u003eThe transformation goes beyond greenery. A rainwater harvesting system holds 1.2 million litres of water, ensuring \u003ca href=\"/sustainability/\"\u003esustainable water use\u003c/a\u003e, and the college canteen serves meals made with organic vegetables grown on-campus. By integrating organic farming practices into campus life, Dr. Dash is nurturing a culture of \u003ca href=\"/media/stories/engineering-a-planet-positive-growth-story/\"\u003esustainability and environmental conservation\u003c/a\u003e, turning the campus into a living example of how small changes can create lasting impact. These efforts have not gone unnoticed—Dr. Dash has been honoured with the Chief Minister’s Award, and the campus is now recognised by the Ministry of Tourism, Government of India, as a must-visit destination.\u003c/p\u003e\u003cp\u003eHis message is simple yet profound: “Each one, teach one, and plant one. That’s how our planet will survive.”\u003c/p\u003e\u003cp\u003e\u003ca href=\"/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e is happy to partner The Better India to give voice to inspiring stories of people acting as #AForceForGood.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-13T07:02:43.945Z","updatedAt":"2025-02-20T08:17:53.873Z","publishedAt":"2025-02-13T07:03:05.190Z","locale":"en","short_description":null,"featured":false,"tts_url":"en_6581.wav","tts_description":"A college principal becomes a green warrior, turns campus into a forest\n\nInspiring change doesn’t always require grand gestures—it can start with a single sapling. Dr. Sasikanta Dash, the principal of Tagore Arts \u0026 Science College in Puducherry, has proven that one person’s commitment and will to be a force for good, can transform an entire landscape, literally.\n\nWhen Dr. Dash first arrived at the college, he was greeted by barren land. Growing up in Odisha, surrounded by lush greenery until floods ravaged his village in 1984, he was deeply moved by the devastation. Driven by this experience, he made it his life’s mission to restore and protect nature wherever possible.\n\nWith determination, Dr. Dash launched a greening initiative on the campus, planting nearly 8,000 trees over eight years. His efforts didn’t stop at planting; he turned tree-planting into a creative engagement for students. Those caught cheating in exams had to plant a tree, and gifting saplings became a tradition among the students.\n\nThe journey wasn’t easy. In the beginning, Dr. Dash faced criticism from teachers and students alike, and even local cattle owners resisted his efforts. But perseverance paid off. Today, the campus is a thriving green oasis, offering shade and clean air while being 3 degrees cooler in the scorching summer heat.\n\nThe transformation goes beyond greenery. A rainwater harvesting system holds 1.2 million litres of water, ensuring sustainable water use, and the college canteen serves meals made with organic vegetables grown on-campus. By integrating organic farming practices into campus life, Dr. Dash is nurturing a culture of sustainability and environmental conservation, turning the campus into a living example of how small changes can create lasting impact. These efforts have not gone unnoticed—Dr. Dash has been honoured with the Chief Minister’s Award, and the campus is now recognised by the Ministry of Tourism, Government of India, as a must-visit destination.\n\nHis message is simple yet profound: “Each one, teach one, and plant one. That’s how our planet will survive.”\n\nAditya Birla Group is happy to partner The Better India to give voice to inspiring stories of people acting as #AForceForGood.","separate_html":false,"company":null,"topic":null,"thumbnail":{"id":3452,"name":"a-college-principal-who-turned-his-campus-into-a-forest.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_a_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2.webp","hash":"thumbnail_a_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2","mime":"image/webp","name":"thumbnail_a-college-principal-who-turned-his-campus-into-a-forest.webp","path":null,"size":7.62,"width":223,"height":156,"sizeInBytes":7624}},"hash":"a_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2","ext":".webp","mime":"image/webp","size":38.32,"url":"/uploads/a_college_principal_who_turned_his_campus_into_a_forest_99c90eb7c2.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-02-13T06:48:14.042Z","updatedAt":"2025-02-13T06:48:14.042Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAL0lEQVR4nGMQNGHg12P1SzW2dhZnYOBiEJFjUDZliHAUYxCXZ9AwYDixq///pyMAatwImmhVUwkAAAAASUVORK5CYII="},"seo":{"id":36009,"title":"A Force for Good: A Principal's Green Journey Towards Better India","description":"Discover how a college principal transformed a barren campus into a green sanctuary, fostering sustainability and engaging the community."},"localizations":[{"id":6590,"title":"把校园变成森林的大学校长","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003e一位大学校长成为绿色战士，将校园变成森林\u003c/p\u003e\u003cp\u003e激励变革并不总是需要宏伟的姿态--它可以从一棵小树苗开始。普杜切里泰戈尔艺术与科学学院校长萨西坎塔-达什博士用事实证明，一个人的承诺和成为向善的力量的意愿可以改变整个社会的面貌。\u003c/p\u003e\u003cp\u003e达什博士刚到学院时，迎接他的是一片贫瘠的土地。他在奥迪沙邦长大，周围都是郁郁葱葱的树木，直到 1984 年洪水肆虐了他的村庄。在这段经历的推动下，他将尽可能恢复和保护自然作为自己的毕生使命。\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e达什博士下定决心在校园里发起了一项绿化倡议，在八年的时间里种植了近8000棵树。他的努力不仅限于植树，他还把植树变成了学生们的一项创造性参与活动。考试作弊被抓的人必须种一棵树，赠送树苗也成为了学生们的传统。\u003c/p\u003e\u003cp\u003e旅途并不轻松。起初，达什博士面临着来自教师和学生的批评，甚至还遭到了当地的牛主的抵制。但坚持还是有了回报。如今，校园已成为一片欣欣向荣的绿洲，在炎炎夏日里为人们提供绿荫和清新的空气，同时还能降温 3 度。\u003c/p\u003e\u003cp\u003e转变不仅仅是绿化。雨水收集系统可容纳 120 万升水，确保了\u003ca href=\"/zh/sustainability/\"\u003e可持续用水\u003c/a\u003e，学院食堂供应用校内种植的有机蔬菜制作的饭菜。通过将有机农业实践融入校园生活，达什博士正在培育一种可持续发展和环境保护的文化，将校园变成一个活生生的例子，展示着微小的变化如何能够产生持久的影响。这些努力并没有被忽视--达什博士被授予首席部长奖，校园也被被印度政府旅游部认定为必游之地。\u003c/p\u003e\u003cp\u003e他想说的话简单而深刻：\"每个人，教一个人，种一棵树。这就是我们星球生存的方式\"。\u003c/p\u003e\u003cp\u003e\u003ca href=\"/zh/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e很高兴能与《印度更美好》杂志合作，讲述人们作为 #AForceForGood 的鼓舞人心的故事。\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T07:29:00.803Z","updatedAt":"2025-02-20T08:17:53.770Z","publishedAt":"2025-02-20T07:31:12.455Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"一位大学校长成为绿色战士，将校园变成森林\n\n激励变革并不总是需要宏伟的姿态--它可以从一棵小树苗开始。普杜切里泰戈尔艺术与科学学院校长萨西坎塔-达什博士用事实证明，一个人的承诺和成为向善的力量的意愿可以改变整个社会的面貌。\n\n达什博士刚到学院时，迎接他的是一片贫瘠的土地。他在奥迪沙邦长大，周围都是郁郁葱葱的树木，直到 1984 年洪水肆虐了他的村庄。在这段经历的推动下，他将尽可能恢复和保护自然作为自己的毕生使命。\n\n达什博士下定决心在校园里发起了一项绿化倡议，在八年的时间里种植了近8000棵树。他的努力不仅限于植树，他还把植树变成了学生们的一项创造性参与活动。考试作弊被抓的人必须种一棵树，赠送树苗也成为了学生们的传统。\n\n旅途并不轻松。起初，达什博士面临着来自教师和学生的批评，甚至还遭到了当地的牛主的抵制。但坚持还是有了回报。如今，校园已成为一片欣欣向荣的绿洲，在炎炎夏日里为人们提供绿荫和清新的空气，同时还能降温 3 度。\n\n转变不仅仅是绿化。雨水收集系统可容纳 120 万升水，确保了可持续用水，学院食堂供应用校内种植的有机蔬菜制作的饭菜。通过将有机农业实践融入校园生活，达什博士正在培育一种可持续发展和环境保护的文化，将校园变成一个活生生的例子，展示着微小的变化如何能够产生持久的影响。这些努力并没有被忽视--达什博士被授予首席部长奖，校园也被被印度政府旅游部认定为必游之地。\n\n他想说的话简单而深刻：\"每个人，教一个人，种一棵树。这就是我们星球生存的方式\"。\n\nAditya Birla Group很高兴能与《印度更美好》杂志合作，讲述人们作为 #AForceForGood 的鼓舞人心的故事。","separate_html":false},{"id":6589,"title":"ผู้อำนวยการวิทยาลัยที่เปลี่ยนวิทยาเขตให้กลายเป็นป่า","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eผู้อำนวยการวิทยาลัยกลายเป็นนักรบสีเขียว เปลี่ยนวิทยาเขตให้กลายเป็นป่า\u003c/p\u003e\u003cp\u003eการสร้างแรงบันดาลใจเพื่อการเปลี่ยนแปลงไม่จำเป็นต้องทำอย่างยิ่งใหญ่เสมอไป—แต่สามารถเริ่มต้นจากต้นกล้าเพียงต้นเดียวได้ ดร. Sasikanta Dash ผู้อำนวยการวิทยาลัย Tagore Arts \u0026amp; Science ใน Puducherry ได้พิสูจน์ให้เห็นว่าความมุ่งมั่นและความตั้งใจของคนเพียงคนเดียวที่จะเป็นพลังแห่งความดี สามารถเปลี่ยนแปลงภูมิทัศน์ทั้งหมดของวิทยาเขตได้อย่างแท้จริง\u003c/p\u003e\u003cp\u003eเมื่อ ดร. Dash เดินทางมาถึงวิทยาลัยเป็นครั้งแรก เขาต้องพบกับดินแดนรกร้างว่างเปล่า เนื่องจากเติบโตขึ้นในรัฐ Odisha ซึ่งรายล้อมไปด้วยต้นไม้เขียวขจี จนกระทั่งเกิดน้ำท่วมทำลายหมู่บ้านของเขาในปี 1984 ซึ่งเขารู้สึกสะเทือนใจอย่างยิ่งกับความเสียหายที่เกิดขึ้น ด้วยประสบการณ์นี้ เขาจึงตั้งภารกิจในชีวิตเพื่อฟื้นฟูและปกป้องธรรมชาติทุกที่ที่เป็นไปได้\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eด้วยความมุ่งมั่น ดร. Dash ได้เปิดตัวโครงการริเริ่มเพื่อความเขียวขจีบนวิทยาเขต โดยปลูกต้นไม้เกือบ 8,000 ต้นในช่วงเวลาแปดปี ความพยายามของเขาไม่ได้หยุดอยู่เพียงแค่การปลูกต้นไม้ แต่เขายังเปลี่ยนการปลูกต้นไม้ให้กลายเป็นกิจกรรมสร้างสรรค์สำหรับนักศึกษาอีกด้วย นักศึกษาที่ถูกจับได้ว่ากระทำการทุจริตในการสอบจะต้องปลูกต้นไม้หนึ่งต้น และการมอบต้นกล้าก็กลายมาเป็นประเพณีในหมู่นักศึกษาของวิทยาลัย\u003c/p\u003e\u003cp\u003eการเดินทางไม่ใช่เรื่องง่าย ในตอนแรก ดร. Dash ต้องเผชิญกับการวิพากษ์วิจารณ์จากทั้งอาจารย์ูและนักศึกษา และแม้แต่เจ้าของฟาร์มปศุสัตว์ในท้องถิ่นเองยังต่อต้านความพยายามของเขา แต่ความพากเพียรก็นำมาซึ่งความสำเร็จ ปัจจุบัน วิทยาเขตเป็นโอเอซิสสีเขียวที่อุดมสมบูรณ์ มอบร่มเงาและอากาศบริสุทธิ์ ขณะเดียวกันก็มีอุณหภูมิต่ำกว่า 3 องศาในช่วงฤดูร้อนที่แผดเผา\u003c/p\u003e\u003cp\u003eการเปลี่ยนแปลงนั้นยิ่งใหญ่กว่าความเขียวขจี ระบบเก็บเกี่ยวน้ำฝนสามารถเก็บกักน้ำได้ 1.2 ล้านลิตร ช่วยให้แน่ใจว่ามีน้ำเพื่อการอุปโภคบริโภคอย่างยั่งยืน และโรงอาหารของวิทยาลัยยังมีบริการอาหารที่ทำจากผักอินทรีย์ที่ปลูกภายในพื้นที่ของวิทยาเขตอีกด้วย ด้วยการผสานรวมแนวทางการทำฟาร์มเกษตรอินทรีย์เข้ากับชีวิตในวิทยาเขต ดร. Dash กำลังปลูกฝังวัฒนธรรมแห่ง\u003ca href=\"/th/media/stories/engineering-a-planet-positive-growth-story/\"\u003eความยั่งยืนและการอนุรักษ์สิ่งแวดล้อม\u003c/a\u003e และเปลี่ยนวิทยาเขตให้กลายเป็นตัวอย่างที่ชัดเจนว่าการเปลี่ยนแปลงเล็กๆ น้อยๆ สามารถสร้างผลกระทบที่ยั่งยืนได้อย่างไร ความพยายามเหล่านี้ไม่ได้ถูกมองข้าม—ดร. Dash ได้รับมอบรางวัลเกียรติยศจากมุขยมนตรี และในปัจจุบัน วิทยาเขตแห่งนี้ได้รับการรับรองจากกระทรวงการท่องเที่ยวแห่งรัฐบาลสาธารณรัฐอินเดีย ให้เป็นจุดหมายปลายทางที่ไม่ควรพลาด\u003c/p\u003e\u003cp\u003eข้อความของเขานั้นเรียบง่ายแต่ลึกซึ้ง: “แต่ละคน สอนคนหนึ่งคน และปลูกต้นไม้หนึ่งต้น นั่นคือวิธีที่จะช่วยให้โลกของเราอยู่รอด”\u003c/p\u003e\u003cp\u003e\u003ca href=\"/th/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อถ่ายทอดเรื่องราวสร้างแรงบันดาลใจของผู้คนที่ปฏิบัติหน้าที่ #AForceForGood\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T07:24:52.643Z","updatedAt":"2025-02-20T08:17:53.735Z","publishedAt":"2025-02-20T07:27:07.250Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"ผู้อำนวยการวิทยาลัยกลายเป็นนักรบสีเขียว เปลี่ยนวิทยาเขตให้กลายเป็นป่า\n\nการสร้างแรงบันดาลใจเพื่อการเปลี่ยนแปลงไม่จำเป็นต้องทำอย่างยิ่งใหญ่เสมอไป—แต่สามารถเริ่มต้นจากต้นกล้าเพียงต้นเดียวได้ ดร. Sasikanta Dash ผู้อำนวยการวิทยาลัย Tagore Arts \u0026 Science ใน Puducherry ได้พิสูจน์ให้เห็นว่าความมุ่งมั่นและความตั้งใจของคนเพียงคนเดียวที่จะเป็นพลังแห่งความดี สามารถเปลี่ยนแปลงภูมิทัศน์ทั้งหมดของวิทยาเขตได้อย่างแท้จริง\n\nเมื่อ ดร. Dash เดินทางมาถึงวิทยาลัยเป็นครั้งแรก เขาต้องพบกับดินแดนรกร้างว่างเปล่า เนื่องจากเติบโตขึ้นในรัฐ Odisha ซึ่งรายล้อมไปด้วยต้นไม้เขียวขจี จนกระทั่งเกิดน้ำท่วมทำลายหมู่บ้านของเขาในปี 1984 ซึ่งเขารู้สึกสะเทือนใจอย่างยิ่งกับความเสียหายที่เกิดขึ้น ด้วยประสบการณ์นี้ เขาจึงตั้งภารกิจในชีวิตเพื่อฟื้นฟูและปกป้องธรรมชาติทุกที่ที่เป็นไปได้\n\nด้วยความมุ่งมั่น ดร. Dash ได้เปิดตัวโครงการริเริ่มเพื่อความเขียวขจีบนวิทยาเขต โดยปลูกต้นไม้เกือบ 8,000 ต้นในช่วงเวลาแปดปี ความพยายามของเขาไม่ได้หยุดอยู่เพียงแค่การปลูกต้นไม้ แต่เขายังเปลี่ยนการปลูกต้นไม้ให้กลายเป็นกิจกรรมสร้างสรรค์สำหรับนักศึกษาอีกด้วย นักศึกษาที่ถูกจับได้ว่ากระทำการทุจริตในการสอบจะต้องปลูกต้นไม้หนึ่งต้น และการมอบต้นกล้าก็กลายมาเป็นประเพณีในหมู่นักศึกษาของวิทยาลัย\n\nการเดินทางไม่ใช่เรื่องง่าย ในตอนแรก ดร. Dash ต้องเผชิญกับการวิพากษ์วิจารณ์จากทั้งอาจารย์ูและนักศึกษา และแม้แต่เจ้าของฟาร์มปศุสัตว์ในท้องถิ่นเองยังต่อต้านความพยายามของเขา แต่ความพากเพียรก็นำมาซึ่งความสำเร็จ ปัจจุบัน วิทยาเขตเป็นโอเอซิสสีเขียวที่อุดมสมบูรณ์ มอบร่มเงาและอากาศบริสุทธิ์ ขณะเดียวกันก็มีอุณหภูมิต่ำกว่า 3 องศาในช่วงฤดูร้อนที่แผดเผา\n\nการเปลี่ยนแปลงนั้นยิ่งใหญ่กว่าความเขียวขจี ระบบเก็บเกี่ยวน้ำฝนสามารถเก็บกักน้ำได้ 1.2 ล้านลิตร ช่วยให้แน่ใจว่ามีน้ำเพื่อการอุปโภคบริโภคอย่างยั่งยืน และโรงอาหารของวิทยาลัยยังมีบริการอาหารที่ทำจากผักอินทรีย์ที่ปลูกภายในพื้นที่ของวิทยาเขตอีกด้วย ด้วยการผสานรวมแนวทางการทำฟาร์มเกษตรอินทรีย์เข้ากับชีวิตในวิทยาเขต ดร. Dash กำลังปลูกฝังวัฒนธรรมแห่งความยั่งยืนและการอนุรักษ์สิ่งแวดล้อม และเปลี่ยนวิทยาเขตให้กลายเป็นตัวอย่างที่ชัดเจนว่าการเปลี่ยนแปลงเล็กๆ น้อยๆ สามารถสร้างผลกระทบที่ยั่งยืนได้อย่างไร ความพยายามเหล่านี้ไม่ได้ถูกมองข้าม—ดร. Dash ได้รับมอบรางวัลเกียรติยศจากมุขยมนตรี และในปัจจุบัน วิทยาเขตแห่งนี้ได้รับการรับรองจากกระทรวงการท่องเที่ยวแห่งรัฐบาลสาธารณรัฐอินเดีย ให้เป็นจุดหมายปลายทางที่ไม่ควรพลาด\n\nข้อความของเขานั้นเรียบง่ายแต่ลึกซึ้ง: “แต่ละคน สอนคนหนึ่งคน และปลูกต้นไม้หนึ่งต้น นั่นคือวิธีที่จะช่วยให้โลกของเราอยู่รอด”\n\nAditya Birla Group รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อถ่ายทอดเรื่องราวสร้างแรงบันดาลใจของผู้คนที่ปฏิบัติหน้าที่ #AForceForGood","separate_html":false},{"id":6588,"title":"Um diretor de faculdade que transformou o seu campus numa floresta","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eUm diretor de faculdade torna-se um guerreiro ecológico e transforma o campus numa floresta\u003c/p\u003e\u003cp\u003eInspirar a mudança nem sempre requer grandes gestos - pode começar com um único rebento. O Dr. Sasikanta Dash, diretor do Tagore Arts \u0026amp; Science College em Puducherry, provou que o empenho e a vontade de uma pessoa em ser uma \u003ca href=\"/pt/our-story/a-force-for-good/\"\u003eforça para o bem\u003c/a\u003e pode transformar toda uma paisagem, literalmente.\u003c/p\u003e\u003cp\u003eQuando o Dr. Dash chegou ao colégio, foi recebido por uma terra árida. Tendo crescido em Odisha, rodeado por uma vegetação luxuriante, até que as cheias devastaram a sua aldeia em 1984, ficou profundamente comovido com a devastação. Impulsionado por esta experiência, fez da restauração e da proteção da natureza a sua missão de vida, sempre que possível.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eCom determinação, o Dr. Dash lançou uma iniciativa de ecologização do campus, plantando quase 8.000 árvores em oito anos. Os seus esforços não se limitaram à plantação; transformou a plantação de árvores numa atividade criativa para os alunos. Quem fosse apanhado a fazer batota nos exames tinha de plantar uma árvore, e a oferta de rebentos tornou-se uma tradição entre os estudantes.\u003c/p\u003e\u003cp\u003eA jornada não foi fácil. No início, o Dr. Dash enfrentou críticas tanto de professores como de alunos, e até os proprietários de gado locais resistiram aos seus esforços. Mas a perseverança valeu a pena. Atualmente, o campus é um oásis verde próspero, que oferece sombra e ar puro e é 3 graus mais fresco no calor abrasador do verão.\u003c/p\u003e\u003cp\u003eA transformação vai para além da vegetação. Um sistema de recolha de águas pluviais retém 1,2 milhões de litros de água, assegurando uma \u003ca href=\"/pt/sustainability/\"\u003eutilização sustentável da água\u003c/a\u003e, e a cantina da faculdade serve refeições confecionadas com legumes biológicos cultivados no campus. Ao integrar práticas de agricultura biológica na vida do campus, o Dr. Dash está a fomentar uma cultura de \u003ca href=\"/pt/media/stories/engineering-a-planet-positive-growth-story/\"\u003esustentabilidade e conservação ambiental\u003c/a\u003e, transformando o campus num exemplo vivo de como pequenas mudanças podem criar um impacto duradouro. Estes esforços não passaram despercebidos—o Dr. Dash foi distinguido com o Prémio do Ministro-Chefe e o campus é agora reconhecido como um destino de visita obrigatória pelo Ministério do Turismo, Governo da Índia.\u003c/p\u003e\u003cp\u003eA sua mensagem é simples mas profunda: \"Cada um, ensine um e plante um. É assim que o nosso planeta vai sobreviver\".\u003c/p\u003e\u003cp\u003eO \u003ca href=\"/pt/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e tem o prazer de estabelecer uma parceria com a The Better India para dar voz a histórias inspiradoras de pessoas que atuam como #AForceForGood.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T07:20:31.250Z","updatedAt":"2025-02-20T08:17:53.788Z","publishedAt":"2025-02-20T07:22:57.363Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"Um diretor de faculdade torna-se um guerreiro ecológico e transforma o campus numa floresta\n\nInspirar a mudança nem sempre requer grandes gestos - pode começar com um único rebento. O Dr. Sasikanta Dash, diretor do Tagore Arts \u0026 Science College em Puducherry, provou que o empenho e a vontade de uma pessoa em ser uma força para o bem pode transformar toda uma paisagem, literalmente.\n\nQuando o Dr. Dash chegou ao colégio, foi recebido por uma terra árida. Tendo crescido em Odisha, rodeado por uma vegetação luxuriante, até que as cheias devastaram a sua aldeia em 1984, ficou profundamente comovido com a devastação. Impulsionado por esta experiência, fez da restauração e da proteção da natureza a sua missão de vida, sempre que possível.\n\nCom determinação, o Dr. Dash lançou uma iniciativa de ecologização do campus, plantando quase 8.000 árvores em oito anos. Os seus esforços não se limitaram à plantação; transformou a plantação de árvores numa atividade criativa para os alunos. Quem fosse apanhado a fazer batota nos exames tinha de plantar uma árvore, e a oferta de rebentos tornou-se uma tradição entre os estudantes.\n\nA jornada não foi fácil. No início, o Dr. Dash enfrentou críticas tanto de professores como de alunos, e até os proprietários de gado locais resistiram aos seus esforços. Mas a perseverança valeu a pena. Atualmente, o campus é um oásis verde próspero, que oferece sombra e ar puro e é 3 graus mais fresco no calor abrasador do verão.\n\nA transformação vai para além da vegetação. Um sistema de recolha de águas pluviais retém 1,2 milhões de litros de água, assegurando uma utilização sustentável da água, e a cantina da faculdade serve refeições confecionadas com legumes biológicos cultivados no campus. Ao integrar práticas de agricultura biológica na vida do campus, o Dr. Dash está a fomentar uma cultura de sustentabilidade e conservação ambiental, transformando o campus num exemplo vivo de como pequenas mudanças podem criar um impacto duradouro. Estes esforços não passaram despercebidos—o Dr. Dash foi distinguido com o Prémio do Ministro-Chefe e o campus é agora reconhecido como um destino de visita obrigatória pelo Ministério do Turismo, Governo da Índia.\n\nA sua mensagem é simples mas profunda: \"Cada um, ensine um e plante um. É assim que o nosso planeta vai sobreviver\".\n\nO Aditya Birla Group tem o prazer de estabelecer uma parceria com a The Better India para dar voz a histórias inspiradoras de pessoas que atuam como #AForceForGood.","separate_html":false},{"id":6587,"title":"Un directeur de collège qui a transformé son campus en forêt","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eUn directeur de collège devient un guerrier vert et transforme le campus en forêt\u003c/p\u003e\u003cp\u003eInspirer le changement ne nécessite pas toujours d'actions de grande envergure - cela peut commencer par un simple jeune arbre. Le Dr Sasikanta Dash, directeur du Tagore Arts \u0026amp; Science College à Puducherry, a prouvé que l'engagement et la volonté d'une personne à être une \u003ca href=\"/fr/our-story/a-force-for-good/\"\u003eforce pour le bien\u003c/a\u003e peuvent transformer littéralement tout un paysage .\u003c/p\u003e\u003cp\u003eLorsque le Dr Dash est arrivé au collège pour la première fois au collège, il a été accueilli par une terre aride. Il a grandi à Odisha, entouré d'une verdure luxuriante, jusqu'à ce que les inondations ravagent son village en 1984, et il a été profondément touché par la dévastation. Fort de cette expérience, il s'est donné pour mission de restaurer et de protéger la nature partout où cela est possible.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eAvec détermination, le Dr Dash a lancé une initiative de verdissement du campus, plantant près de 8 000 arbres en huit ans. Ses efforts ne se sont pas limités à la mise à la terre des plantes ; il a transformé cette activité en un engagement créatif pour les étudiants. Ceux qui étaient pris en flagrant délit de tricherie aux examens devaient planter un arbre, et le don de jeunes arbres est devenu une tradition parmi les étudiants.\u003c/p\u003e\u003cp\u003eLe parcours n'a pas été facile. Au début, le Dr Dash a dû faire face à des critiques de la part des enseignants et des élèves, et même des propriétaires de bétail locaux s'opposaient à ses efforts. Mais sa persévérance a fini par payer. Aujourd'hui, le campus est une oasis de verdure florissante, offrant de l'ombre et de l'air pur tout en étant 3 degrés plus frais pendant les périodes de chaleur torride de l'été.\u003c/p\u003e\u003cp\u003eLa transformation ne se limite pas à l'aspect végétal. Un système de collecte des eaux de pluie permet de stocker 1,2 million de litres d'eau, garantissant ainsi une \u003ca href=\"/fr/sustainability/\"\u003eutilisation durable de la ressource\u003c/a\u003e. La cantine du collège sert par ailleurs des repas préparés à partir de légumes biologiques cultivés sur le campus. En encourageant l'adoption de pratiques agricoles biologiques sur le campus, M. Dash promeut une culture durable et de la préservation de l'environnement, faisant de cet établissement un exemple vivant de la façon dont de petits changements peuvent avoir un impact positif et durable. Ces efforts ne sont pas passés inaperçus : le Dr Dash a reçu le Chief Minister's Award et le campus est désormais reconnu par le ministère du tourisme du gouvernement indien comme une destination incontournable.\u003c/p\u003e\u003cp\u003eSon message est simple mais profond : \"Chacun, devrait enseigner à une personneet planter un arbre. C'est ainsi que notre planète survivra\".\u003c/p\u003e\u003cp\u003e\u003ca href=\"/fr/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e est heureux de s'associer à The Better India pour donner la parole à des histoires inspirantes de personnes agissant en tant que #AForceForGood.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T07:13:31.212Z","updatedAt":"2025-02-20T08:17:53.804Z","publishedAt":"2025-02-20T07:17:06.022Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Un directeur de collège devient un guerrier vert et transforme le campus en forêt\n\nInspirer le changement ne nécessite pas toujours d'actions de grande envergure - cela peut commencer par un simple jeune arbre. Le Dr Sasikanta Dash, directeur du Tagore Arts \u0026 Science College à Puducherry, a prouvé que l'engagement et la volonté d'une personne à être une force pour le bien peuvent transformer littéralement tout un paysage .\n\nLorsque le Dr Dash est arrivé au collège pour la première fois au collège, il a été accueilli par une terre aride. Il a grandi à Odisha, entouré d'une verdure luxuriante, jusqu'à ce que les inondations ravagent son village en 1984, et il a été profondément touché par la dévastation. Fort de cette expérience, il s'est donné pour mission de restaurer et de protéger la nature partout où cela est possible.\n\nAvec détermination, le Dr Dash a lancé une initiative de verdissement du campus, plantant près de 8 000 arbres en huit ans. Ses efforts ne se sont pas limités à la mise à la terre des plantes ; il a transformé cette activité en un engagement créatif pour les étudiants. Ceux qui étaient pris en flagrant délit de tricherie aux examens devaient planter un arbre, et le don de jeunes arbres est devenu une tradition parmi les étudiants.\n\nLe parcours n'a pas été facile. Au début, le Dr Dash a dû faire face à des critiques de la part des enseignants et des élèves, et même des propriétaires de bétail locaux s'opposaient à ses efforts. Mais sa persévérance a fini par payer. Aujourd'hui, le campus est une oasis de verdure florissante, offrant de l'ombre et de l'air pur tout en étant 3 degrés plus frais pendant les périodes de chaleur torride de l'été.\n\nLa transformation ne se limite pas à l'aspect végétal. Un système de collecte des eaux de pluie permet de stocker 1,2 million de litres d'eau, garantissant ainsi une utilisation durable de la ressource. La cantine du collège sert par ailleurs des repas préparés à partir de légumes biologiques cultivés sur le campus. En encourageant l'adoption de pratiques agricoles biologiques sur le campus, M. Dash promeut une culture durable et de la préservation de l'environnement, faisant de cet établissement un exemple vivant de la façon dont de petits changements peuvent avoir un impact positif et durable. Ces efforts ne sont pas passés inaperçus : le Dr Dash a reçu le Chief Minister's Award et le campus est désormais reconnu par le ministère du tourisme du gouvernement indien comme une destination incontournable.\n\nSon message est simple mais profond : \"Chacun, devrait enseigner à une personneet planter un arbre. C'est ainsi que notre planète survivra\".\n\nAditya Birla Group est heureux de s'associer à The Better India pour donner la parole à des histoires inspirantes de personnes agissant en tant que #AForceForGood.","separate_html":false},{"id":6586,"title":"Un director de universidad que convirtió su campus en un bosque","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eEl director de una universidad se convierte en un guerrero verde y transforma el campus en un bosque\u003c/p\u003e\u003cp\u003eInspirar el cambio no siempre requiere grandes gestos, puede empezar con un simple retoño. El Dr. Sasikanta Dash, director del Tagore Arts \u0026amp; Science College de Puducherry, ha demostrado que el compromiso y la voluntad de una persona de ser una fuerza del bien pueden transformar todo un paisaje, literalmente.\u003c/p\u003e\u003cp\u003eCuando el Dr. Dash llegó por primera vez a la universidad, le recibió una tierra estéril. Creció en Odisha, rodeado de exuberante vegetación hasta que las inundaciones asolaron su pueblo en 1984, y quedó profundamente conmovido por la devastación. Impulsado por esta experiencia, convirtió en misión de su vida restaurar y proteger la naturaleza allí donde fuera posible.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eCon determinación, el Dr. Dash puso en marcha una iniciativa para reverdecer el campus, plantando casi 8.000 árboles en ocho años. Sus esfuerzos no se limitaron a plantar, sino que convirtió la plantación de árboles en un compromiso creativo para los alumnos. Los que copiaban en los exámenes tenían que plantar un árbol, y regalar arbolitos se convirtió en una tradición entre los estudiantes.\u003c/p\u003e\u003cp\u003eEl viaje no fue fácil. Al comienzo, el Dr. Dash se enfrentó a las críticas de profesores y alumnos por igual, e incluso los ganaderos locales se resistieron a sus esfuerzos. Pero la perseverancia dio sus frutos. Hoy en día, el campus es un próspero oasis verde que ofrece sombra y aire puro, a la vez que es 3 grados más fresco en el abrasador calor del verano.\u003c/p\u003e\u003cp\u003eLa transformación va más allá de la vegetación. Un sistema de recogida de agua de lluvia almacena 1,2 millones de litros de agua, lo que garantiza un \u003ca href=\"/es/sustainability/\"\u003euso sostenible del agua\u003c/a\u003e, y el comedor del colegio sirve comidas elaboradas con verduras ecológicas cultivadas en el campus. Al integrar las prácticas de agricultura ecológica en la vida del campus, el Dr. Dash está fomentando una cultura de \u003ca href=\"/es/media/stories/engineering-a-planet-positive-growth-story/\"\u003esostenibilidad y conservación del medio ambiente\u003c/a\u003e, convirtiendo el campus en un ejemplo vivo de cómo los pequeños cambios pueden tener un impacto duradero. Estos esfuerzos no han pasado desapercibidos: el Dr. Dash ha sido galardonado con el Premio del Ministro Principal y el campus ha sido reconocido por el Ministerio de Turismo de la India como destino de visita obligada.\u003c/p\u003e\u003cp\u003eSu mensaje es sencillo pero profundo: \"Cada uno, enseñe a otro y plante uno. Así sobrevivirá nuestro planeta\".\u003c/p\u003e\u003cp\u003e\u003ca href=\"/es/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e se complace en asociarse con The Better India para dar voz a historias inspiradoras de personas que actúan como #AForceForGood.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T07:06:40.948Z","updatedAt":"2025-02-20T08:17:53.821Z","publishedAt":"2025-02-20T07:10:10.005Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"El director de una universidad se convierte en un guerrero verde y transforma el campus en un bosque\n\nInspirar el cambio no siempre requiere grandes gestos, puede empezar con un simple retoño. El Dr. Sasikanta Dash, director del Tagore Arts \u0026 Science College de Puducherry, ha demostrado que el compromiso y la voluntad de una persona de ser una fuerza del bien pueden transformar todo un paisaje, literalmente.\n\nCuando el Dr. Dash llegó por primera vez a la universidad, le recibió una tierra estéril. Creció en Odisha, rodeado de exuberante vegetación hasta que las inundaciones asolaron su pueblo en 1984, y quedó profundamente conmovido por la devastación. Impulsado por esta experiencia, convirtió en misión de su vida restaurar y proteger la naturaleza allí donde fuera posible.\n\nCon determinación, el Dr. Dash puso en marcha una iniciativa para reverdecer el campus, plantando casi 8.000 árboles en ocho años. Sus esfuerzos no se limitaron a plantar, sino que convirtió la plantación de árboles en un compromiso creativo para los alumnos. Los que copiaban en los exámenes tenían que plantar un árbol, y regalar arbolitos se convirtió en una tradición entre los estudiantes.\n\nEl viaje no fue fácil. Al comienzo, el Dr. Dash se enfrentó a las críticas de profesores y alumnos por igual, e incluso los ganaderos locales se resistieron a sus esfuerzos. Pero la perseverancia dio sus frutos. Hoy en día, el campus es un próspero oasis verde que ofrece sombra y aire puro, a la vez que es 3 grados más fresco en el abrasador calor del verano.\n\nLa transformación va más allá de la vegetación. Un sistema de recogida de agua de lluvia almacena 1,2 millones de litros de agua, lo que garantiza un uso sostenible del agua, y el comedor del colegio sirve comidas elaboradas con verduras ecológicas cultivadas en el campus. Al integrar las prácticas de agricultura ecológica en la vida del campus, el Dr. Dash está fomentando una cultura de sostenibilidad y conservación del medio ambiente, convirtiendo el campus en un ejemplo vivo de cómo los pequeños cambios pueden tener un impacto duradero. Estos esfuerzos no han pasado desapercibidos: el Dr. Dash ha sido galardonado con el Premio del Ministro Principal y el campus ha sido reconocido por el Ministerio de Turismo de la India como destino de visita obligada.\n\nSu mensaje es sencillo pero profundo: \"Cada uno, enseñe a otro y plante uno. Así sobrevivirá nuestro planeta\".\n\nAditya Birla Group se complace en asociarse con The Better India para dar voz a historias inspiradoras de personas que actúan como #AForceForGood.","separate_html":false},{"id":6585,"title":"مدير كلية حول حرمها الجامعي إلى حديقة","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eيتحول مدير كلية إلى محارب أخضر ويحول الحرم الجامعي إلى غابة\u003c/p\u003e\u003cp\u003eلا يتطلب التغيير الملهم دائمًا إيماءات عظيمة، بل يمكن أن يبدأ بشجرة واحدة. لقد أثبت الدكتور ساسيكانتا داش، مدير كلية طاغور للفنون والعلوم في بودوتشيري، أن التزام شخص واحد وإرادته ليكون قوة من أجل الخير، يمكن أن يحول المشهد بأكمله، حرفيًا.\u003c/p\u003e\u003cp\u003eعندما وصل الدكتور داش لأول مرة إلى الكلية، استقبلته أرض قاحلة. لقد نشأ في أوديشا، محاطًا بالخضرة المورقة حتى اجتاحت الفيضانات قريته عام 1984، وقد تأثر بشدة بالدمار. وبناءً على هذه التجربة، جعل من مهمة حياته استعادة الطبيعة وحمايتها أينما كان ذلك ممكنًا.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eبكل عزم وتصميم، أطلق الدكتور داش مبادرة خضراء في الحرم الجامعي، حيث قام بزراعة ما يقرب من 8000 شجرة على مدى ثماني سنوات. ولم تتوقف جهوده عند الزراعة؛ بل حول زراعة الأشجار إلى نشاط إبداعي للطلاب. كان على الطلاب الذين يتم ضبطهم متلبسين بالغش في الامتحانات أن يزرعوا شجرة، وأصبح إهداء الشتلات تقليدًا بين الطلاب.\u003c/p\u003e\u003cp\u003eلم تكن الرحلة سهلة. في البداية، واجه الدكتور داش انتقادات من المعلمين والطلاب على حد سواء، وحتى أصحاب الماشية المحليين قاوموا جهوده. لكن المثابرة أتت بثمارها. اليوم، أصبح الحرم الجامعي واحة خضراء مزدهرة، توفر الظل والهواء النقي بينما تكون درجة الحرارة أكثر برودة بمقدار 3 درجات في حرارة الصيف الحارقة.\u003c/p\u003e\u003cp\u003eيتخطى التحول مجرد الخضرة. يحتجز نظام حصاد مياه الأمطار على 1.2 مليون لتر من المياه، مما يضمن \u003ca href=\"/ar/sustainability/\"\u003eالاستخدام المستدام للمياه\u003c/a\u003e، كما يقدم مطعم الكلية وجبات مصنوعة من الخضروات العضوية المزروعة في الحرم الجامعي. من خلال دمج ممارسات الزراعة العضوية في الحياة الجامعية، يعمل الدكتور داش على تعزيز ثقافة \u003ca href=\"/ar/media/stories/engineering-a-planet-positive-growth-story/\"\u003eالاستدامة والحفاظ على البيئة\u003c/a\u003e، وتحويل الحرم الجامعي إلى مثال حي لكيفية إحداث تغييرات صغيرة لتأثير دائم. ولم تتم هذه الجهود دون ملاظة من أحد، فقد تم تكريم الدكتور داش بجائزة رئيس الوزراء، كما تم الاعتراف بالحرم الجامعي الآن من قبل وزارة السياحة، التابعة لحكومة الهند، كوجهة لا بد من زيارتها.\u003c/p\u003e\u003cp\u003eرسالته بسيطة ولكنها عميقة التفكير: \"كل شخص، يعلّم شخصًا، ويزرع شجرة. \"وبهذه الطريقة سيبقى كوكبنا على قيد الحياة.\"\u003c/p\u003e\u003cp\u003eتسعد \u003ca href=\"/ar/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e أن تتعاون مع The Better India لإعطاء صوت للقصص الملهمة للأشخاص الذين يعملون كـ #AForceForGood.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T06:59:29.619Z","updatedAt":"2025-02-20T08:17:53.838Z","publishedAt":"2025-02-20T07:03:11.805Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"يتحول مدير كلية إلى محارب أخضر ويحول الحرم الجامعي إلى غابة\n\nلا يتطلب التغيير الملهم دائمًا إيماءات عظيمة، بل يمكن أن يبدأ بشجرة واحدة. لقد أثبت الدكتور ساسيكانتا داش، مدير كلية طاغور للفنون والعلوم في بودوتشيري، أن التزام شخص واحد وإرادته ليكون قوة من أجل الخير، يمكن أن يحول المشهد بأكمله، حرفيًا.\n\nعندما وصل الدكتور داش لأول مرة إلى الكلية، استقبلته أرض قاحلة. لقد نشأ في أوديشا، محاطًا بالخضرة المورقة حتى اجتاحت الفيضانات قريته عام 1984، وقد تأثر بشدة بالدمار. وبناءً على هذه التجربة، جعل من مهمة حياته استعادة الطبيعة وحمايتها أينما كان ذلك ممكنًا.\n\nبكل عزم وتصميم، أطلق الدكتور داش مبادرة خضراء في الحرم الجامعي، حيث قام بزراعة ما يقرب من 8000 شجرة على مدى ثماني سنوات. ولم تتوقف جهوده عند الزراعة؛ بل حول زراعة الأشجار إلى نشاط إبداعي للطلاب. كان على الطلاب الذين يتم ضبطهم متلبسين بالغش في الامتحانات أن يزرعوا شجرة، وأصبح إهداء الشتلات تقليدًا بين الطلاب.\n\nلم تكن الرحلة سهلة. في البداية، واجه الدكتور داش انتقادات من المعلمين والطلاب على حد سواء، وحتى أصحاب الماشية المحليين قاوموا جهوده. لكن المثابرة أتت بثمارها. اليوم، أصبح الحرم الجامعي واحة خضراء مزدهرة، توفر الظل والهواء النقي بينما تكون درجة الحرارة أكثر برودة بمقدار 3 درجات في حرارة الصيف الحارقة.\n\nيتخطى التحول مجرد الخضرة. يحتجز نظام حصاد مياه الأمطار على 1.2 مليون لتر من المياه، مما يضمن الاستخدام المستدام للمياه، كما يقدم مطعم الكلية وجبات مصنوعة من الخضروات العضوية المزروعة في الحرم الجامعي. من خلال دمج ممارسات الزراعة العضوية في الحياة الجامعية، يعمل الدكتور داش على تعزيز ثقافة الاستدامة والحفاظ على البيئة، وتحويل الحرم الجامعي إلى مثال حي لكيفية إحداث تغييرات صغيرة لتأثير دائم. ولم تتم هذه الجهود دون ملاظة من أحد، فقد تم تكريم الدكتور داش بجائزة رئيس الوزراء، كما تم الاعتراف بالحرم الجامعي الآن من قبل وزارة السياحة، التابعة لحكومة الهند، كوجهة لا بد من زيارتها.\n\nرسالته بسيطة ولكنها عميقة التفكير: \"كل شخص، يعلّم شخصًا، ويزرع شجرة. \"وبهذه الطريقة سيبقى كوكبنا على قيد الحياة.\"\n\nتسعد Aditya Birla Group أن تتعاون مع The Better India لإعطاء صوت للقصص الملهمة للأشخاص الذين يعملون كـ #AForceForGood.","separate_html":false},{"id":6584,"title":"Ein Schuldirektor, der seinen Campus in einen Wald verwandelt hat","slug":"a-college-principal-who-turned-his-campus-into-a-forest","content":"\u003cp\u003eEin Schuldirektor wird zum grünen Kämpfer und verwandelt den Campus in einen Wald\u003c/p\u003e\u003cp\u003eInspirierende Veränderungen erfordern nicht immer große Gesten - es kann mit einem einzigen Setzling beginnen. Dr. Sasikanta Dash, der Direktor des Tagore Arts \u0026amp; Science College in Puducherry, hat bewiesen, dass das Engagement und der Wille einer Person, \u003ca href=\"/de/our-story/a-force-for-good/\"\u003eeine Kraft ür das Gute\u003c/a\u003e zu sein, eine ganze Landschaft buchstäblich verändern können.\u003c/p\u003e\u003cp\u003eAls Dr. Dash das erste Mal am College ankam, wurde er von kargem Land begrüßt. Aufgewachsen in Odisha, umgeben von üppigem Grün, bis Überschwemmungen sein Dorf im 1984 verwüsteten, war er tief berührt von der Verwüstung. Angetrieben von dieser Erfahrung machte er es sich zur Lebensaufgabe, die Natur wiederherzustellen und zu schützen, wo immer es möglich ist.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/cyjzkPRW_ZE?controls=0\u0026amp;muted=1\u0026amp;rel=0\u0026amp;list=PLOht9sWI0L7cJUKAtH-FbhZt_1YVaZanB\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eMit Entschlossenheit startete Dr. Dash eine Begrünungsinitiative auf dem Campus und pflanzte über acht Jahre fast 8.000 Bäume. Seine Bemühungen beschränkten sich nicht nur auf das Pflanzen von Bäumen, sondern er machte das Pflanzen von Bäumen zu einer kreativen Beschäftigung für Schüler. Wer bei Prüfungen schummelte, musste einen Baum pflanzen, und das Verschenken von Setzlingen wurde zur Tradition unter den Schülern.\u003c/p\u003e\u003cp\u003eDie Reise war nicht einfach. Zu Beginn wurde Dr. Dash von Lehrern und Schülern gleichermaßen kritisiert, und sogar die örtlichen Viehzüchter widersetzten sich seinen Bemühungen. Doch die Beharrlichkeit zahlte sich aus. Heute ist der Campus eine blühende grüne Oase, die Schatten und saubere Luft bietet und in der sengenden Sommerhitze 3 Grad kühler ist.\u003c/p\u003e\u003cp\u003eDie Umwandlung geht über die Begrünung hinaus. Ein Regenwassernutzungssystem fasst 1.2 Millionen Liter Wasser und sorgt für eine \u003ca href=\"/de/sustainability/\"\u003enachhaltige Wassernutzung\u003c/a\u003e, und die College-Kantine serviert Mahlzeiten mit Bio-Gemüse, das auf dem Campus angebaut wird. Durch die Integration ökologischer Anbaumethoden in das Campusleben fördert Dr. Dash eine Kultur der \u003ca href=\"/de/media/stories/engineering-a-planet-positive-growth-story/\"\u003eNachhaltigkeit und des Umweltschutzes\u003c/a\u003e und macht den Campus zu einem lebendigen Beispiel dafür, wie kleine Veränderungen eine dauerhafte Wirkung haben können. Diese Bemühungen sind nicht unbemerkt geblieben - Dr. Dash wurde mit dem Preis des Obersten Ministers geehrt, und der Campus ist nun vom indischen Tourismusministerium als Reiseziel anerkannt, das man unbedingt gesehen haben muss.\u003c/p\u003e\u003cp\u003eSeine Botschaft ist einfach und doch tiefgründig: \"Jeder von ihnen soll einen lehren und einen pflanzen. Nur so wird unser Planet überleben.\"\u003c/p\u003e\u003cp\u003eDie \u003ca href=\"/de/our-story/group-purpose/\"\u003eAditya Birla Group\u003c/a\u003e freut sich über die Partnerschaft mit The Better India, um inspirierenden Geschichten von Menschen, die als #AForceForGood handeln, eine Stimme zu geben.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T06:00:14.091Z","updatedAt":"2025-02-20T08:17:53.856Z","publishedAt":"2025-02-20T06:26:45.714Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Ein Schuldirektor wird zum grünen Kämpfer und verwandelt den Campus in einen Wald\n\nInspirierende Veränderungen erfordern nicht immer große Gesten - es kann mit einem einzigen Setzling beginnen. Dr. Sasikanta Dash, der Direktor des Tagore Arts \u0026 Science College in Puducherry, hat bewiesen, dass das Engagement und der Wille einer Person, eine Kraft ür das Gute zu sein, eine ganze Landschaft buchstäblich verändern können.\n\nAls Dr. Dash das erste Mal am College ankam, wurde er von kargem Land begrüßt. Aufgewachsen in Odisha, umgeben von üppigem Grün, bis Überschwemmungen sein Dorf im 1984 verwüsteten, war er tief berührt von der Verwüstung. Angetrieben von dieser Erfahrung machte er es sich zur Lebensaufgabe, die Natur wiederherzustellen und zu schützen, wo immer es möglich ist.\n \nMit Entschlossenheit startete Dr. Dash eine Begrünungsinitiative auf dem Campus und pflanzte über acht Jahre fast 8.000 Bäume. Seine Bemühungen beschränkten sich nicht nur auf das Pflanzen von Bäumen, sondern er machte das Pflanzen von Bäumen zu einer kreativen Beschäftigung für Schüler. Wer bei Prüfungen schummelte, musste einen Baum pflanzen, und das Verschenken von Setzlingen wurde zur Tradition unter den Schülern.\n\nDie Reise war nicht einfach. Zu Beginn wurde Dr. Dash von Lehrern und Schülern gleichermaßen kritisiert, und sogar die örtlichen Viehzüchter widersetzten sich seinen Bemühungen. Doch die Beharrlichkeit zahlte sich aus. Heute ist der Campus eine blühende grüne Oase, die Schatten und saubere Luft bietet und in der sengenden Sommerhitze 3 Grad kühler ist.\n\nDie Umwandlung geht über die Begrünung hinaus. Ein Regenwassernutzungssystem fasst 1.2 Millionen Liter Wasser und sorgt für eine nachhaltige Wassernutzung, und die College-Kantine serviert Mahlzeiten mit Bio-Gemüse, das auf dem Campus angebaut wird. Durch die Integration ökologischer Anbaumethoden in das Campusleben fördert Dr. Dash eine Kultur der Nachhaltigkeit und des Umweltschutzes und macht den Campus zu einem lebendigen Beispiel dafür, wie kleine Veränderungen eine dauerhafte Wirkung haben können. Diese Bemühungen sind nicht unbemerkt geblieben - Dr. Dash wurde mit dem Preis des Obersten Ministers geehrt, und der Campus ist nun vom indischen Tourismusministerium als Reiseziel anerkannt, das man unbedingt gesehen haben muss.\n\nSeine Botschaft ist einfach und doch tiefgründig: \"Jeder von ihnen soll einen lehren und einen pflanzen. Nur so wird unser Planet überleben.\"\n\nDie Aditya Birla Group freut sich über die Partnerschaft mit The Better India, um inspirierenden Geschichten von Menschen, die als #AForceForGood handeln, eine Stimme zu geben.","separate_html":false}]},{"id":6582,"title":"A cab driver turned ministering angel","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eStories of good are all around us -- pockets of positivity that act as inspiration for society. Here’s a heart-warming story about a cab driver who transformed his life into a \u003ca href=\"/our-story/a-force-for-good/\"\u003eforce for good\u003c/a\u003e.\u003c/p\u003e\u003cp\u003eOnce a cab driver on the streets of Pune, Dadasaheb Gaikwad’s life took a turn when he decided to dedicate his life to helping those abandoned on Pune’s streets. “They don’t have clothes, they eat food that’s thrown away, they have injuries that are untreated, there are flies swarming around them. They have no one, but they have Dadasaheb,” says this man who has made it his life mission to helping the homeless.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb was not born rich, but is rich in his love for humanity. As a cab driver, he would take time out to share his lunch dabba with homeless people. Then he started taking care of the homeless full time. He quit his job, even opened up his home and his wife sold her jewellery to support his mission. The family faced their own struggle in the effort to help others.\u003c/p\u003e\u003cp\u003eDadasaheb reached out to donors for support. With their help, he started renting a space and set up an NGO called ASK as a shelter. He now drives an ambulance and makes the rounds of Pune’s streets – ensuring a helping hand and an offer of food, clothes and medicines to those in need. Going many steps further, he spends hours in police stations trying to reunite people with their families.\u003c/p\u003e\u003cp\u003e“When these people get better, they give me love and blessings. That’s all I need to feel I am in heaven,” he smiles.\u0026nbsp;\u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb looks out for those helpless and vulnerable on the streets, the ones who don’t have anyone to look after them or have been abandoned by their families. These are the ones that this Pune social worker reaches out to. “If you see someone on the streets in Pune, call me. If nothing else, at least give them something to eat, he says.\u003c/p\u003e\u003cp\u003eHis message to those who are better off in life is simple: “Keep the humaneness alive.” That’s the true power of change.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e is happy to partner The Better India to amplify social impact stories of people \u0026nbsp;who are India’s unsung heroes, those who act as #AForceForGood.\u0026nbsp;\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-13T07:22:14.487Z","updatedAt":"2025-02-20T13:33:25.284Z","publishedAt":"2025-02-13T07:46:51.152Z","locale":"en","short_description":null,"featured":false,"tts_url":null,"tts_description":"Stories of good are all around us -- pockets of positivity that act as inspiration for society. Here’s a heart-warming story about a cab driver who transformed his life into a force for good.\n\nOnce a cab driver on the streets of Pune, Dadasaheb Gaikwad’s life took a turn when he decided to dedicate his life to helping those abandoned on Pune’s streets. “They don’t have clothes, they eat food that’s thrown away, they have injuries that are untreated, there are flies swarming around them. They have no one, but they have Dadasaheb,” says this man who has made it his life mission to helping the homeless.\n\nDadasaheb was not born rich, but is rich in his love for humanity. As a cab driver, he would take time out to share his lunch dabba with homeless people. Then he started taking care of the homeless full time. He quit his job, even opened up his home and his wife sold her jewellery to support his mission. The family faced their own struggle in the effort to help others.\n\nDadasaheb reached out to donors for support. With their help, he started renting a space and set up an NGO called ASK as a shelter. He now drives an ambulance and makes the rounds of Pune’s streets – ensuring a helping hand and an offer of food, clothes and medicines to those in need. Going many steps further, he spends hours in police stations trying to reunite people with their families.\n\n“When these people get better, they give me love and blessings. That’s all I need to feel I am in heaven,” he smiles.\nDadasaheb looks out for those helpless and vulnerable on the streets, the ones who don’t have anyone to look after them or have been abandoned by their families. These are the ones that this Pune social worker reaches out to. “If you see someone on the streets in Pune, call me. If nothing else, at least give them something to eat, he says.\n\nHis message to those who are better off in life is simple: “Keep the humaneness alive.” That’s the true power of change.\nAditya Birla Group is happy to partner The Better India to amplify social impact stories of people who are India’s unsung heroes, those who act as #AForceForGood. ","separate_html":false,"company":null,"topic":null,"thumbnail":{"id":3454,"name":"a-cab-driver-turned-ministering-angel.webp","alternativeText":null,"caption":null,"width":1000,"height":700,"formats":{"thumbnail":{"ext":".webp","url":"/uploads/thumbnail_a_cab_driver_turned_ministering_angel_37317ea321.webp","hash":"thumbnail_a_cab_driver_turned_ministering_angel_37317ea321","mime":"image/webp","name":"thumbnail_a-cab-driver-turned-ministering-angel.webp","path":null,"size":6.8,"width":223,"height":156,"sizeInBytes":6802}},"hash":"a_cab_driver_turned_ministering_angel_37317ea321","ext":".webp","mime":"image/webp","size":30.24,"url":"/uploads/a_cab_driver_turned_ministering_angel_37317ea321.webp","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-02-13T07:45:43.196Z","updatedAt":"2025-02-13T07:45:43.196Z","placeholder":"data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAQAAAADCAIAAAA7ljmRAAAACXBIWXMAAAPoAAAD6AG1e1JrAAAAMklEQVR4nAEnANj/AKSvp6amqfX//qG0sgAoKxhLSVStrLYyOCoACwkAJD0/Hi4xFRobc1wOWuEggd8AAAAASUVORK5CYII="},"seo":{"id":36010,"title":"Driving Change: Dadasaheb Gaikwad's Inspiring Journey with ABG","description":"Explore the inspiring journey of Dadasaheb Gaikwad, who dedicated his life to aiding the homeless in Pune, backed by the Aditya Birla Group."},"localizations":[{"id":6604,"title":"คนขับรถแท็กซี่กลายมาเป็นเทวดาผู้เผยแผ่ศาสนา","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eเรื่องราวดีๆ อยู่รอบตัวเรา -- เป็นเรื่องราวดีๆ ที่สร้างแรงบันดาลใจให้กับสังคม นี่คือเรื่องราวอบอุ่นหัวใจเกี่ยวกับคนขับรถแท็กซี่ที่เปลี่ยนแปลงชีวิตของเขาให้กลายเป็นพลังแห่งความดี\u003c/p\u003e\u003cp\u003eDadasaheb Gaikwad ซึ่งเคยเป็นคนขับรถแท็กซี่บนท้องถนนในเมือง Pune ชีวิตของเขาได้เปลี่ยนไปเมื่อเขาตัดสินใจอุทิศชีวิตเพื่อช่วยเหลือผู้คนที่ถูกทอดทิ้งบนท้องถนนในเมือง Pune “พวกเขาไม่มีเสื้อผ้า พวกเขากินอาหารที่ถูกทิ้ง พวกเขามีอาการบาดเจ็บที่ไม่ได้รับการรักษา มีแมลงวันบินว่อนรอบๆ ตัวพวกเขา พวกเขาไม่มีใคร แต่พวกเขาก็มี Dadasaheb” ชายคนนี้ซึ่งมีภารกิจในชีวิตเพื่อช่วยเหลือคนไร้บ้านกล่าว\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb ไม่ได้เกิดมาร่ำรวย แต่อุดมไปด้วยความรักที่มีต่อมนุษยชาติ เนื่องจากเขาเป็นคนขับรถแท็กซี่ เขาจึงมักแบ่งเวลาไปแบ่งปันอาหารกลางวันที่ส่งมาในปิ่นโตกับคนไร้บ้าน จากนั้นเขาก็เริ่มดูแลคนไร้บ้านแบบเต็มเวลา เขาลาออกจากงาน เปิดบ้านของตัวเองและภรรยาก็ขายเครื่องประดับเพื่อสนับสนุนภารกิจของเขา ครอบครัวต้องเผชิญกับการต่อสู้ของตนเองในการพยายามช่วยเหลือผู้อื่น\u003c/p\u003e\u003cp\u003eDadasaheb ได้ติดต่อผู้บริจาคเพื่อขอรับการสนับสนุน ด้วยความช่วยเหลือของพวกเขา เขาเริ่มเช่าพื้นที่และตั้งองค์กร NGO ชื่อ ASK ขึ้นเพื่อเป็นที่พักอาศัย ขณะนี้เขาขับรถพยาบาลและเดินตรวจตราตามท้องถนนในเมือง Pune – เพื่อให้ความช่วยเหลือและมอบอาหาร เสื้อผ้า และยาแก่ผู้ที่ต้องการ นอกจากนี้ เขายังใช้เวลาหลายชั่วโมงในสถานีตำรวจเพื่อพยายามช่วยให้ผู้คนได้กลับมารวมตัวกับครอบครัวอีกครั้ง\u003c/p\u003e\u003cp\u003e“เมื่อคนเหล่านี้ดีขึ้น พวกเขาก็มอบความรักและพรให้ผม นั่นคือสิ่งเดียวที่ผมต้องการเพื่อรู้สึกว่าผมอยู่บนสวรรค์” เขายิ้ม \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb คอยดูแลผู้คนที่ช่วยเหลือตัวเองไม่ได้และเปราะบางบนท้องถนน คนที่ไม่มีใครดูแลหรือถูกครอบครัวทอดทิ้ง คนเหล่านี้คือคนที่นักสังคมสงเคราะห์ของเมือง Pune ควรติดต่อหา “ถ้าหากคุณเห็นคนที่ใช้ชีวิตตามท้องถนนในเมือง Pune โปรดโทรหาผม ถ้าไม่มีอะไรอื่น อย่างน้อยที่สุดก็ให้พวกเขาได้ทานอะไรสักหน่อย\" เขากล่าว\u003c/p\u003e\u003cp\u003eข้อความของเขาถึงผู้ที่ชีวิตดีขึ้นนั้นเรียบง่าย: “รักษามนุษยธรรมให้คงอยู่ต่อไป” นั่นคือพลังของการเปลี่ยนแปลงที่แท้จริง\u003c/p\u003e\u003cp\u003e\u003ca href=\"/th/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อขยายเรื่องราวผลกระทบทางสังคมของผู้คนซึ่งเป็นฮีโร่ที่ไม่มีใครรู้จักของอินเดีย ผู้ที่ทำหน้าที่ #\u003ca href=\"/th/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T11:40:43.396Z","updatedAt":"2025-02-20T13:33:25.180Z","publishedAt":"2025-02-20T11:42:01.031Z","locale":"th","short_description":null,"featured":false,"tts_url":null,"tts_description":"เรื่องราวดีๆ อยู่รอบตัวเรา -- เป็นเรื่องราวดีๆ ที่สร้างแรงบันดาลใจให้กับสังคม นี่คือเรื่องราวอบอุ่นหัวใจเกี่ยวกับคนขับรถแท็กซี่ที่เปลี่ยนแปลงชีวิตของเขาให้กลายเป็นพลังแห่งความดี\n\nDadasaheb Gaikwad ซึ่งเคยเป็นคนขับรถแท็กซี่บนท้องถนนในเมือง Pune ชีวิตของเขาได้เปลี่ยนไปเมื่อเขาตัดสินใจอุทิศชีวิตเพื่อช่วยเหลือผู้คนที่ถูกทอดทิ้งบนท้องถนนในเมือง Pune “พวกเขาไม่มีเสื้อผ้า พวกเขากินอาหารที่ถูกทิ้ง พวกเขามีอาการบาดเจ็บที่ไม่ได้รับการรักษา มีแมลงวันบินว่อนรอบๆ ตัวพวกเขา พวกเขาไม่มีใคร แต่พวกเขาก็มี Dadasaheb” ชายคนนี้ซึ่งมีภารกิจในชีวิตเพื่อช่วยเหลือคนไร้บ้านกล่าว\n\nDadasaheb ไม่ได้เกิดมาร่ำรวย แต่อุดมไปด้วยความรักที่มีต่อมนุษยชาติ เนื่องจากเขาเป็นคนขับรถแท็กซี่ เขาจึงมักแบ่งเวลาไปแบ่งปันอาหารกลางวันที่ส่งมาในปิ่นโตกับคนไร้บ้าน จากนั้นเขาก็เริ่มดูแลคนไร้บ้านแบบเต็มเวลา เขาลาออกจากงาน เปิดบ้านของตัวเองและภรรยาก็ขายเครื่องประดับเพื่อสนับสนุนภารกิจของเขา ครอบครัวต้องเผชิญกับการต่อสู้ของตนเองในการพยายามช่วยเหลือผู้อื่น\n\nDadasaheb ได้ติดต่อผู้บริจาคเพื่อขอรับการสนับสนุน ด้วยความช่วยเหลือของพวกเขา เขาเริ่มเช่าพื้นที่และตั้งองค์กร NGO ชื่อ ASK ขึ้นเพื่อเป็นที่พักอาศัย ขณะนี้เขาขับรถพยาบาลและเดินตรวจตราตามท้องถนนในเมือง Pune – เพื่อให้ความช่วยเหลือและมอบอาหาร เสื้อผ้า และยาแก่ผู้ที่ต้องการ นอกจากนี้ เขายังใช้เวลาหลายชั่วโมงในสถานีตำรวจเพื่อพยายามช่วยให้ผู้คนได้กลับมารวมตัวกับครอบครัวอีกครั้ง\n\n“เมื่อคนเหล่านี้ดีขึ้น พวกเขาก็มอบความรักและพรให้ผม นั่นคือสิ่งเดียวที่ผมต้องการเพื่อรู้สึกว่าผมอยู่บนสวรรค์” เขายิ้ม \nDadasaheb คอยดูแลผู้คนที่ช่วยเหลือตัวเองไม่ได้และเปราะบางบนท้องถนน คนที่ไม่มีใครดูแลหรือถูกครอบครัวทอดทิ้ง คนเหล่านี้คือคนที่นักสังคมสงเคราะห์ของเมือง Pune ควรติดต่อหา “ถ้าหากคุณเห็นคนที่ใช้ชีวิตตามท้องถนนในเมือง Pune โปรดโทรหาผม ถ้าไม่มีอะไรอื่น อย่างน้อยที่สุดก็ให้พวกเขาได้ทานอะไรสักหน่อย\" เขากล่าว\n\nข้อความของเขาถึงผู้ที่ชีวิตดีขึ้นนั้นเรียบง่าย: “รักษามนุษยธรรมให้คงอยู่ต่อไป” นั่นคือพลังของการเปลี่ยนแปลงที่แท้จริง\n\nAditya Birla Group รู้สึกยินดีที่ได้เป็นพันธมิตรกับ The Better India เพื่อขยายเรื่องราวผลกระทบทางสังคมของผู้คนซึ่งเป็นฮีโร่ที่ไม่มีใครรู้จักของอินเดีย ผู้ที่ทำหน้าที่ #AForceForGood","separate_html":false},{"id":6603,"title":"Un taxista convertido en ángel","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eA nuestro alrededor hay historias de bondad, focos de positividad que sirven de inspiración a la sociedad. He aquí la conmovedora historia de un taxista que transformó su vida en una fuerza del bien.\u003c/p\u003e\u003cp\u003eLa vida de Dadasaheb Gaikwad, que antes era taxista en las calles de Pune, dio un giro cuando decidió dedicarse a ayudar a los abandonados en las calles de Pune. \"No tienen ropa, comen alimentos que se tiran, tienen heridas sin tratar, hay moscas revoloteando a su alrededor. No tienen a nadie, pero tienen a Dadasaheb\", dice este hombre que ha convertido en misión de su vida ayudar a los sin techo.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb no nació rico, pero es rico por su amor a la humanidad. Como taxista, se tomaba su tiempo para compartir su almuerzo dabba con los sin techo. Entonces empezó a ocuparse de los sin techo a tiempo completo. Dejó su trabajo, incluso abrió su casa y su mujer vendió sus joyas para apoyar su misión. La familia se enfrentó a su propia lucha en el esfuerzo por ayudar a los demás.\u003c/p\u003e\u003cp\u003eDadasaheb pidió ayuda a los donantes. Con su ayuda, empezó a alquilar un local y creó una ONG llamada ASK como refugio. Ahora conduce una ambulancia y recorre las calles de Pune, echando una mano y ofreciendo comida, ropa y medicinas a los necesitados. Yendo mucho más allá, pasa horas en comisarías intentando reunir a las personas con sus familias.\u003c/p\u003e\u003cp\u003e\"Cuando estas personas mejoran, me dan amor y bendiciones. Es todo lo que necesito para sentir que estoy en el cielo\", sonríe. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb se ocupa de los indefensos y vulnerables de la calle, los que no tienen a nadie que cuide de ellos o han sido abandonados por sus familias. A ellos se dirige esta trabajadora social de Pune. \"Si ves a alguien en las calles de Pune, llámame. Si no hay nada más, al menos hay que darles algo de comer, dice.\u003c/p\u003e\u003cp\u003eSu mensaje a los que están mejor en la vida es sencillo: \"Mantener viva la humanidad\". Ese es el verdadero poder del cambio.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/es/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e se complace en asociarse con The Better India para amplificar las historias de impacto social de las personas que son los héroes anónimos de la India, aquellos que actúan como #\u003ca href=\"/es/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T11:37:57.917Z","updatedAt":"2025-02-20T13:33:25.202Z","publishedAt":"2025-02-20T11:38:40.084Z","locale":"es","short_description":null,"featured":false,"tts_url":null,"tts_description":"A nuestro alrededor hay historias de bondad, focos de positividad que sirven de inspiración a la sociedad. He aquí la conmovedora historia de un taxista que transformó su vida en una fuerza del bien.\n\nLa vida de Dadasaheb Gaikwad, que antes era taxista en las calles de Pune, dio un giro cuando decidió dedicarse a ayudar a los abandonados en las calles de Pune. \"No tienen ropa, comen alimentos que se tiran, tienen heridas sin tratar, hay moscas revoloteando a su alrededor. No tienen a nadie, pero tienen a Dadasaheb\", dice este hombre que ha convertido en misión de su vida ayudar a los sin techo.\n\nDadasaheb no nació rico, pero es rico por su amor a la humanidad. Como taxista, se tomaba su tiempo para compartir su almuerzo dabba con los sin techo. Entonces empezó a ocuparse de los sin techo a tiempo completo. Dejó su trabajo, incluso abrió su casa y su mujer vendió sus joyas para apoyar su misión. La familia se enfrentó a su propia lucha en el esfuerzo por ayudar a los demás.\n\nDadasaheb pidió ayuda a los donantes. Con su ayuda, empezó a alquilar un local y creó una ONG llamada ASK como refugio. Ahora conduce una ambulancia y recorre las calles de Pune, echando una mano y ofreciendo comida, ropa y medicinas a los necesitados. Yendo mucho más allá, pasa horas en comisarías intentando reunir a las personas con sus familias.\n\n\"Cuando estas personas mejoran, me dan amor y bendiciones. Es todo lo que necesito para sentir que estoy en el cielo\", sonríe. \nDadasaheb se ocupa de los indefensos y vulnerables de la calle, los que no tienen a nadie que cuide de ellos o han sido abandonados por sus familias. A ellos se dirige esta trabajadora social de Pune. \"Si ves a alguien en las calles de Pune, llámame. Si no hay nada más, al menos hay que darles algo de comer, dice.\n\nSu mensaje a los que están mejor en la vida es sencillo: \"Mantener viva la humanidad\". Ese es el verdadero poder del cambio.\n\nAditya Birla Group se complace en asociarse con The Better India para amplificar las historias de impacto social de las personas que son los héroes anónimos de la India, aquellos que actúan como #AForceForGood.","separate_html":false},{"id":6602,"title":"Um taxista que se tornou num anjo ministrador","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eAs histórias de bem estão à nossa volta - bolsas de positividade que servem de inspiração para a sociedade. Esta é uma história comovente sobre um motorista de táxi que transformou a sua vida numa força para o bem.\u003c/p\u003e\u003cp\u003eEm tempos motorista de táxi nas ruas de Pune, a vida de Dadasaheb Gaikwad deu uma reviravolta quando decidiu dedicar a sua vida a ajudar as pessoas abandonadas nas ruas de Pune. \"Não têm roupa, comem comida que é deitada fora, têm ferimentos que não são tratados, há moscas à sua volta. Eles não têm ninguém, mas têm o Dadasaheb\", diz este homem que fez da ajuda aos sem-abrigo a sua missão de vida.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb não nasceu rico, mas é rico no seu amor pela humanidade. Como motorista de táxi, partilhava o seu almoço dabba com os sem-abrigo. Depois começou a cuidar dos sem-abrigo a tempo inteiro. Despediu-se do seu emprego, até abriu a sua casa e a sua mulher vendeu as suas joias para apoiar a sua missão. A família enfrentou as suas próprias dificuldades no esforço de ajudar os outros.\u003c/p\u003e\u003cp\u003eDadasaheb contactou os dadores para obter apoio. Com a sua ajuda, começou a alugar um espaço e criou uma ONG chamada ASK como um abrigo. Atualmente, conduz uma ambulância e faz as rondas pelas ruas de Pune - garantindo uma ajuda e uma oferta de comida, roupa e medicamentos a quem precisa. Indo ainda mais longe, passa horas nas esquadras da polícia a tentar reunir as pessoas com as suas famílias.\u003c/p\u003e\u003cp\u003e\"Quando estas pessoas melhoram, dão-me amor e bênçãos. É tudo o que preciso para sentir que estou no céu\", ele sorri. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb cuida dos desamparados e vulneráveis nas ruas, daqueles que não têm ninguém para cuidar deles ou que foram abandonados pelas suas famílias. É a estas pessoas que este assistente social de Pune se dirige. \"Se virem alguém nas ruas de Pune, chamem-me. Se não puderem fazer mais, pelo menos dêem-lhes algo para comer, diz ele.\u003c/p\u003e\u003cp\u003eA sua mensagem para aqueles que estão em melhor situação na vida é simples: \"Mantenham a humanidade viva.\" Esse é o verdadeiro poder da mudança.\u003c/p\u003e\u003cp\u003eO \u003ca href=\"/pt/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e tem o prazer de estabelecer uma parceria com a The Better India para divulgar histórias de impacto social de pessoas que são os heróis desconhecidos da Índia, aqueles que atuam como #\u003ca href=\"/pt/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T11:35:22.764Z","updatedAt":"2025-02-20T13:33:25.217Z","publishedAt":"2025-02-20T11:36:17.144Z","locale":"pt","short_description":null,"featured":false,"tts_url":null,"tts_description":"As histórias de bem estão à nossa volta - bolsas de positividade que servem de inspiração para a sociedade. Esta é uma história comovente sobre um motorista de táxi que transformou a sua vida numa força para o bem.\n\nEm tempos motorista de táxi nas ruas de Pune, a vida de Dadasaheb Gaikwad deu uma reviravolta quando decidiu dedicar a sua vida a ajudar as pessoas abandonadas nas ruas de Pune. \"Não têm roupa, comem comida que é deitada fora, têm ferimentos que não são tratados, há moscas à sua volta. Eles não têm ninguém, mas têm o Dadasaheb\", diz este homem que fez da ajuda aos sem-abrigo a sua missão de vida.\n\nDadasaheb não nasceu rico, mas é rico no seu amor pela humanidade. Como motorista de táxi, partilhava o seu almoço dabba com os sem-abrigo. Depois começou a cuidar dos sem-abrigo a tempo inteiro. Despediu-se do seu emprego, até abriu a sua casa e a sua mulher vendeu as suas joias para apoiar a sua missão. A família enfrentou as suas próprias dificuldades no esforço de ajudar os outros.\n\nDadasaheb contactou os dadores para obter apoio. Com a sua ajuda, começou a alugar um espaço e criou uma ONG chamada ASK como um abrigo. Atualmente, conduz uma ambulância e faz as rondas pelas ruas de Pune - garantindo uma ajuda e uma oferta de comida, roupa e medicamentos a quem precisa. Indo ainda mais longe, passa horas nas esquadras da polícia a tentar reunir as pessoas com as suas famílias.\n\n\"Quando estas pessoas melhoram, dão-me amor e bênçãos. É tudo o que preciso para sentir que estou no céu\", ele sorri. \nDadasaheb cuida dos desamparados e vulneráveis nas ruas, daqueles que não têm ninguém para cuidar deles ou que foram abandonados pelas suas famílias. É a estas pessoas que este assistente social de Pune se dirige. \"Se virem alguém nas ruas de Pune, chamem-me. Se não puderem fazer mais, pelo menos dêem-lhes algo para comer, diz ele.\n\nA sua mensagem para aqueles que estão em melhor situação na vida é simples: \"Mantenham a humanidade viva.\" Esse é o verdadeiro poder da mudança.\n\nO Aditya Birla Group tem o prazer de estabelecer uma parceria com a The Better India para divulgar histórias de impacto social de pessoas que são os heróis desconhecidos da Índia, aqueles que atuam como #AForceForGood.","separate_html":false},{"id":6601,"title":"Ein Taxifahrer wurde zum dienenden Engel","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eGeschichten des Guten sind überall um uns herum - Taschen der Positivität, die als Inspiration für die Gesellschaft dienen. Hier ist eine herzerwärmende Geschichte über einen Taxifahrer, der sein Leben in eine Kraft für das Gute verwandelt hat.\u003c/p\u003e\u003cp\u003eAls ehemaliger Taxifahrer auf den Straßen von Pune nahm Dadasaheb Gaikwads Leben eine Wendung, als er beschloss, sein Leben der Hilfe für diejenigen zu widmen, die auf den Straßen von Pune im Stich gelassen wurden. \"Sie haben keine Kleidung, sie essen Essen, das weggeworfen wird, sie haben Verletzungen, die nicht behandelt werden, es wimmelt von Fliegen. Sie haben niemanden, aber sie haben Dadasaheb\", sagt dieser Mann, der es sich zur Lebensaufgabe gemacht hat, den Obdachlosen zu helfen.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb wurde nicht reich geboren, aber er ist reich in seiner Liebe zur Menschheit. Als Taxifahrer nahm er sich die Zeit, sein Mittagsdabba mit Obdachlosen zu teilen. Dann begann er, sich hauptberuflich um die Obdachlosen zu kümmern. Er kündigte seinen Job, öffnete sogar sein Haus und seine Frau verkaufte ihren Schmuck, um seine Mission zu unterstützen. Die Familie hatte mit ihrem eigenen Kampf zu kämpfen, um anderen zu helfen.\u003c/p\u003e\u003cp\u003eDadasaheb wandte sich an Spender und bat um Unterstützung. Mit ihrer Hilfe mietete er einen Raum und gründete eine NGO namens ASK als Unterkunft. Heute fährt er einen Krankenwagen und ist auf den Straßen von Pune unterwegs, um den Bedürftigen mit Essen, Kleidung und Medikamenten zu helfen. Er geht noch einen Schritt weiter und verbringt Stunden auf Polizeistationen, um Menschen mit ihren Familien wieder zusammenzubringen.\u003c/p\u003e\u003cp\u003e\"Wenn es diesen Menschen besser geht, geben sie mir Liebe und Segen. Das ist alles, was ich brauche, um mich im Himmel zu fühlen\", lächelt er. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb kümmert sich um die Hilflosen und Schwachen auf der Straße, um diejenigen, die niemanden haben, der sich um sie kümmert, oder die von ihren Familien im Stich gelassen wurden. Das sind die Menschen, die der Sozialarbeiter aus Pune erreicht. \"Wenn Sie in Pune jemanden auf der Straße sehen, rufen Sie mich an. Wenn nichts anderes, gib ihnen wenigstens etwas zu essen, sagt er.\u003c/p\u003e\u003cp\u003eSeine Botschaft an diejenigen, denen es im Leben besser geht, ist einfach: \"Halte die Menschlichkeit am Leben.\" Das ist die wahre Kraft des Wandels.\u003c/p\u003e\u003cp\u003eDie \u003ca href=\"/de/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e freut sich, mit The Better India zusammenzuarbeiten, um die Geschichten von Menschen zu verbreiten, die Indiens unbesungene Helden sind, diejenigen, die als #\u003ca href=\"/de/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e handeln.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T11:06:22.995Z","updatedAt":"2025-02-20T13:33:25.234Z","publishedAt":"2025-02-20T11:07:24.935Z","locale":"de","short_description":null,"featured":false,"tts_url":null,"tts_description":"Geschichten des Guten sind überall um uns herum - Taschen der Positivität, die als Inspiration für die Gesellschaft dienen. Hier ist eine herzerwärmende Geschichte über einen Taxifahrer, der sein Leben in eine Kraft für das Gute verwandelt hat.\n\nAls ehemaliger Taxifahrer auf den Straßen von Pune nahm Dadasaheb Gaikwads Leben eine Wendung, als er beschloss, sein Leben der Hilfe für diejenigen zu widmen, die auf den Straßen von Pune im Stich gelassen wurden. \"Sie haben keine Kleidung, sie essen Essen, das weggeworfen wird, sie haben Verletzungen, die nicht behandelt werden, es wimmelt von Fliegen. Sie haben niemanden, aber sie haben Dadasaheb\", sagt dieser Mann, der es sich zur Lebensaufgabe gemacht hat, den Obdachlosen zu helfen.\n\nDadasaheb wurde nicht reich geboren, aber er ist reich in seiner Liebe zur Menschheit. Als Taxifahrer nahm er sich die Zeit, sein Mittagsdabba mit Obdachlosen zu teilen. Dann begann er, sich hauptberuflich um die Obdachlosen zu kümmern. Er kündigte seinen Job, öffnete sogar sein Haus und seine Frau verkaufte ihren Schmuck, um seine Mission zu unterstützen. Die Familie hatte mit ihrem eigenen Kampf zu kämpfen, um anderen zu helfen.\n\nDadasaheb wandte sich an Spender und bat um Unterstützung. Mit ihrer Hilfe mietete er einen Raum und gründete eine NGO namens ASK als Unterkunft. Heute fährt er einen Krankenwagen und ist auf den Straßen von Pune unterwegs, um den Bedürftigen mit Essen, Kleidung und Medikamenten zu helfen. Er geht noch einen Schritt weiter und verbringt Stunden auf Polizeistationen, um Menschen mit ihren Familien wieder zusammenzubringen.\n\n\"Wenn es diesen Menschen besser geht, geben sie mir Liebe und Segen. Das ist alles, was ich brauche, um mich im Himmel zu fühlen\", lächelt er. \nDadasaheb kümmert sich um die Hilflosen und Schwachen auf der Straße, um diejenigen, die niemanden haben, der sich um sie kümmert, oder die von ihren Familien im Stich gelassen wurden. Das sind die Menschen, die der Sozialarbeiter aus Pune erreicht. \"Wenn Sie in Pune jemanden auf der Straße sehen, rufen Sie mich an. Wenn nichts anderes, gib ihnen wenigstens etwas zu essen, sagt er.\n\nSeine Botschaft an diejenigen, denen es im Leben besser geht, ist einfach: \"Halte die Menschlichkeit am Leben.\" Das ist die wahre Kraft des Wandels.\n\nDie Aditya Birla Group freut sich, mit The Better India zusammenzuarbeiten, um die Geschichten von Menschen zu verbreiten, die Indiens unbesungene Helden sind, diejenigen, die als #AForceForGood handeln.","separate_html":false},{"id":6600,"title":"Un chauffeur de taxi devenu ange gardien","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eNous sommes entourés d'histoires édifiantes, de poches de positivité qui servent d'inspiration à la société. Cette histoire réconfortante est celle d'un chauffeur de taxi qui a transformé sa vie en une force du bien.\u003c/p\u003e\u003cp\u003eAutrefois chauffeur de taxi dans les rues de Pune, la vie de Dadasaheb Gaikwad a pris un tournant lorsqu'il a décidé de consacrer sa vie à aider les personnes abandonnées dans les rues de Pune. \"Ils n'ont pas de vêtements, ils mangent de la nourriture mise à rebut, ils ont des blessures qui ne sont pas soignées, les mouches pullulent autour d'eux. Ils n'ont personne, mais ils ont Dadasaheb\", explique cet homme qui s'est donné pour mission d'aider les sans-abri.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb n'est pas né dans une famille riche, mais il est riche de son amour pour l'humanité. En tant que chauffeur de taxi, il prenait le temps de partager son dabba avec les sans-abri. Puis il a commencé à s'occuper des sans-abri à plein temps. Il a quitté son emploi, a même ouvert les portes de sa maison et sa femme a vendu ses bijoux pour soutenir sa mission. La famille a dû faire face à ses propres difficultés pour venir en aide aux autres.\u003c/p\u003e\u003cp\u003eDadasaheb a sollicité des donateurs pour obtenir leur soutien. Grâce à leur aide, il a pu louer un espace et créer une NGO appelée ASK pour servir de refuge aux sans-abri. Aujourd'hui, il conduit une ambulance et sillonne les rues de Pune pour tendre la main à ceux qui en ont besoin, leur offrir de la nourriture, des vêtements et des médicaments. Il va encore plus loin en passant des heures dans les commissariats de police pour tenter de réunir les personnes avec leur famille.\u003c/p\u003e\u003cp\u003e\"Lorsque ces personnes vont mieux, elles me donnent de l'amour et des bénédictions. C'est tout ce dont j'ai besoin pour me sentir au paradis\", sourit-il. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb s'occupe des personnes sans défense et vulnérables dans les rues, celles qui n'ont personne pour s'occuper d'elles ou qui ont été abandonnées par leur famille. C'est à ces personnes que ce travailleur social de Pune s'adresse. \"Si vous voyez quelqu'un dans les rues de Pune, appelez-moi. À défaut d'autre chose, donnez-leur au moins quelque chose à manger, dit-il.\u003c/p\u003e\u003cp\u003eSon message à ceux qui sont mieux lotis dans la vie est simple : \"Gardez votre humanité vivante\". C'est le véritable pouvoir du changement.\u003c/p\u003e\u003cp\u003e\u003ca href=\"/fr/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e est heureux de s'associer à The Better India pour amplifier les histoires d'impact social des personnes qui sont les héros méconnus de l'Inde, ceux qui agissent comme #\u003ca href=\"/fr/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T11:03:13.535Z","updatedAt":"2025-02-20T13:33:25.251Z","publishedAt":"2025-02-20T11:04:06.854Z","locale":"fr","short_description":null,"featured":false,"tts_url":null,"tts_description":"Nous sommes entourés d'histoires édifiantes, de poches de positivité qui servent d'inspiration à la société. Cette histoire réconfortante est celle d'un chauffeur de taxi qui a transformé sa vie en une force du bien.\n\nAutrefois chauffeur de taxi dans les rues de Pune, la vie de Dadasaheb Gaikwad a pris un tournant lorsqu'il a décidé de consacrer sa vie à aider les personnes abandonnées dans les rues de Pune. \"Ils n'ont pas de vêtements, ils mangent de la nourriture mise à rebut, ils ont des blessures qui ne sont pas soignées, les mouches pullulent autour d'eux. Ils n'ont personne, mais ils ont Dadasaheb\", explique cet homme qui s'est donné pour mission d'aider les sans-abri.\n\nDadasaheb n'est pas né dans une famille riche, mais il est riche de son amour pour l'humanité. En tant que chauffeur de taxi, il prenait le temps de partager son dabba avec les sans-abri. Puis il a commencé à s'occuper des sans-abri à plein temps. Il a quitté son emploi, a même ouvert les portes de sa maison et sa femme a vendu ses bijoux pour soutenir sa mission. La famille a dû faire face à ses propres difficultés pour venir en aide aux autres.\n\nDadasaheb a sollicité des donateurs pour obtenir leur soutien. Grâce à leur aide, il a pu louer un espace et créer une NGO appelée ASK pour servir de refuge aux sans-abri. Aujourd'hui, il conduit une ambulance et sillonne les rues de Pune pour tendre la main à ceux qui en ont besoin, leur offrir de la nourriture, des vêtements et des médicaments. Il va encore plus loin en passant des heures dans les commissariats de police pour tenter de réunir les personnes avec leur famille.\n\n\"Lorsque ces personnes vont mieux, elles me donnent de l'amour et des bénédictions. C'est tout ce dont j'ai besoin pour me sentir au paradis\", sourit-il. \nDadasaheb s'occupe des personnes sans défense et vulnérables dans les rues, celles qui n'ont personne pour s'occuper d'elles ou qui ont été abandonnées par leur famille. C'est à ces personnes que ce travailleur social de Pune s'adresse. \"Si vous voyez quelqu'un dans les rues de Pune, appelez-moi. À défaut d'autre chose, donnez-leur au moins quelque chose à manger, dit-il.\n\nSon message à ceux qui sont mieux lotis dans la vie est simple : \"Gardez votre humanité vivante\". C'est le véritable pouvoir du changement.\n\nAditya Birla Group est heureux de s'associer à The Better India pour amplifier les histoires d'impact social des personnes qui sont les héros méconnus de l'Inde, ceux qui agissent comme #AForceForGood.","separate_html":false},{"id":6599,"title":"出租车司机变身救死扶伤的天使","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003e我们身边到处都是美好的故事——积极向上的片段激励着社会。。这是一个关于出租车司机的暖心故事，他把自己的生活变成了一股善的力量。\u003c/p\u003e\u003cp\u003eDadasaheb Gaikwad 曾经是浦那街头的一名出租车司机，当他决定将自己的一生奉献给帮助那些被遗弃在浦那街道上的人时，，他的人生发生了转折。\"他们没有衣服穿，吃的是被扔掉的食物，身上的伤没有得到治疗，周围苍蝇成群。他们无依无靠，但他们有 Dadasaheb，\"这位将帮助无家可归者作为毕生使命的人说。\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eDadasaheb 生来并不富有，但他对人类却充满着爱意。作为一名出租车司机，他会抽出时间与无家可归的人分享他的午餐。后来，他开始全职照顾无家可归者。他辞掉了工作，甚至敞开了家门，他的妻子卖掉了珠宝来支持他的使命。这家人在努力帮助别人的同时也面临着自己的困境。\u003c/p\u003e\u003cp\u003eDadasaheb 向捐助者寻求支持。在他们的帮助下，他开始租用场地，并成立了一个名为 ASK 的非政府组织作为庇护所。现在，他开着一辆救护车，，穿梭于浦那的大街小巷，为那些需要帮助的人提供食物、衣服和药品。他甚至还在警察局里花费数小时，试图让人们与家人团聚。\u003c/p\u003e\u003cp\u003e\"当这些人好起来的时候，他们会给我爱和祝福。他笑着说：\"这就是我所需要的，让我觉得自己置身天堂。 \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eDadasaheb关心街头那些无助和脆弱的人，那些无人照顾或被家人遗弃的人。这些就是这位浦那社工所要帮助的人们。\"如果你在浦那街头看到这些人，请给我打电话。他说，如果没有别的办法，至少给他们点吃的。\u003c/p\u003e\u003cp\u003e他想对那些生活条件较好的人说的话很简单：\"保持人性。\"这就是变革的真正力量。\u003c/p\u003e\u003cp\u003e\u003ca href=\"/zh/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e很高兴能与《印度更美好》合作，讲述印度无名英雄作为#\u003ca href=\"/zh/our-story/a-force-for-good/\"\u003eAforceForGood\u003c/a\u003e的社会影响故事。\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T10:55:30.835Z","updatedAt":"2025-02-20T13:33:25.267Z","publishedAt":"2025-02-20T11:47:08.504Z","locale":"zh","short_description":null,"featured":false,"tts_url":null,"tts_description":"我们身边到处都是美好的故事——积极向上的片段激励着社会。。这是一个关于出租车司机的暖心故事，他把自己的生活变成了一股善的力量。\n\nDadasaheb Gaikwad 曾经是浦那街头的一名出租车司机，当他决定将自己的一生奉献给帮助那些被遗弃在浦那街道上的人时，，他的人生发生了转折。\"他们没有衣服穿，吃的是被扔掉的食物，身上的伤没有得到治疗，周围苍蝇成群。他们无依无靠，但他们有 Dadasaheb，\"这位将帮助无家可归者作为毕生使命的人说。\n\nDadasaheb 生来并不富有，但他对人类却充满着爱意。作为一名出租车司机，他会抽出时间与无家可归的人分享他的午餐。后来，他开始全职照顾无家可归者。他辞掉了工作，甚至敞开了家门，他的妻子卖掉了珠宝来支持他的使命。这家人在努力帮助别人的同时也面临着自己的困境。\n\nDadasaheb 向捐助者寻求支持。在他们的帮助下，他开始租用场地，并成立了一个名为 ASK 的非政府组织作为庇护所。现在，他开着一辆救护车，，穿梭于浦那的大街小巷，为那些需要帮助的人提供食物、衣服和药品。他甚至还在警察局里花费数小时，试图让人们与家人团聚。\n\n\"当这些人好起来的时候，他们会给我爱和祝福。他笑着说：\"这就是我所需要的，让我觉得自己置身天堂。 \nDadasaheb关心街头那些无助和脆弱的人，那些无人照顾或被家人遗弃的人。这些就是这位浦那社工所要帮助的人们。\"如果你在浦那街头看到这些人，请给我打电话。他说，如果没有别的办法，至少给他们点吃的。\n\n他想对那些生活条件较好的人说的话很简单：\"保持人性。\"这就是变革的真正力量。\n\nAditya Birla Group很高兴能与《印度更美好》合作，讲述印度无名英雄作为#AforceForGood的社会影响故事。","separate_html":false},{"id":6598,"title":"سائق سيارة أجرة تحول إلى ملاك مُسعف","slug":"a-cab-driver-turned-ministering-angel","content":"\u003cp\u003eتنتشر القصص الطيبة في كل مكان حولنا -- وهي جيوب من الإيجابية تعمل كمصدر إلهام للمجتمع. إليكم قصة مؤثرة عن سائق سيارة أجرة حوّل حياته إلى قوة من أجل الخير.\u003c/p\u003e\u003cp\u003eكان داداساهيب جايكواد سائق سيارة أجرة في شوارع بوني، ولكن حياته تغيرت عند اتخاذه قرارًا بتكريس حياته لمساعدة الأشخاص المهورين في شوارع بوني. \"ليست لديهم ملابس، ويأكلون الطعام الذي يتم إلقاؤه في القمامة، ولديهم إصابات لم يتم علاجها، وهناك ذباب يحوم حولهم. \"ليس لديهم أحد، ولكن لديهم داداساهب\"، هذا ما يقوله هذا الرجل الذي جعل من مساعدة المشردين مهمة حياته.\u003c/p\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cdiv class=\"video-responsive\"\u003e\u003ciframe src=\"https://www.youtube.com/embed/vpaWrdVexC4?controls=0\u0026amp;muted=1\u0026amp;rel=0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"\u003e\u003c/iframe\u003e\u003c/div\u003e\u003cp\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003eلم يولد داداساهب غنيًا، لكنه غني بحبه للإنسانية. كان يعمل سائق سيارة أجرة، وكان يقضي الوقت ليشارك وجبة غدائه مع المشردين. ثم بدأ في رعاية المشردين بدوام كامل. لقد ترك وظيفته، حتى أنه فتح منزله وزوجته تبيع مجوهراتها لدعم مهمته. واجهت العائلة نضالها الخاص في محاولة مساعدة الآخرين.\u003c/p\u003e\u003cp\u003eتواصل داداساهب مع المانحين للحصول على الدعم. وبمساعدتهم، بدأ باستئجار مكان وتأسيس منظمة غير حكومية (NGO) تدعى ASK كملجأ. وهو الآن يقود سيارة إسعاف ويتجول في شوارع بوني - ويضمن تقديم يد المساعدة وتقديم الطعام والملابس والأدوية لمن يحتاجون إليها. ومع الذذهاب لأبعد من ذلك، حيث قضى ساعات في مراكز الشرطة محاولاً لم شمل الناس مع عائلاتهم.\u003c/p\u003e\u003cp\u003e\"عندما يتحسن هؤلاء الأشخاص، فإنهم يمنحونني الحب والبركات. هذا كل ما أحتاجه لأشعر أنني في الجنة،\" يبتسم. \u0026nbsp;\u0026nbsp;\u0026nbsp;\u003cbr\u003eيبحث داداساهب عن الأشخاص العاجزين والمستضعفين في الشوارع، الذين ليس لديهم من يعتني بهم أو الذين هجرتهم عائلاتهم. هؤلاء هم الأشخاص الذين يتواصل معهم هذا العامل الاجتماعي في بوني. \"إذا رأيت شخصًا في شوارع بوني، اتصل بي. إذا لم يكن هناك شيء آخر، على الأقل أعطهم شيئًا ليأكلوه، كما يقول.\u003c/p\u003e\u003cp\u003eرسالته لأولئك الذين هم أفضل حالاً في الحياة بسيطة: \"الحفاظ على الإنسانية حية.\" هذه هي القوة الحقيقية للتغيير .\u003c/p\u003e\u003cp\u003eيُسعد \u003ca href=\"/ar/our-story/vision-and-values/\"\u003eAditya Birla Group\u003c/a\u003e أن نتعاون مع The Better India لتضخيم قصص التأثير الاجتماعي للأشخاص الذين هم أبطال الهند المجهولون، والذين يعملون كـ#\u003ca href=\"/ar/our-story/a-force-for-good/\"\u003eAForceForGood\u003c/a\u003e.\u003c/p\u003e","publishedDate":"2025-02-13","createdAt":"2025-02-20T10:50:25.543Z","updatedAt":"2025-02-20T13:33:25.136Z","publishedAt":"2025-02-20T10:52:03.390Z","locale":"ar","short_description":null,"featured":false,"tts_url":null,"tts_description":"تنتشر القصص الطيبة في كل مكان حولنا -- وهي جيوب من الإيجابية تعمل كمصدر إلهام للمجتمع. إليكم قصة مؤثرة عن سائق سيارة أجرة حوّل حياته إلى قوة من أجل الخير.\n\nكان داداساهيب جايكواد سائق سيارة أجرة في شوارع بوني، ولكن حياته تغيرت عند اتخاذه قرارًا بتكريس حياته لمساعدة الأشخاص المهورين في شوارع بوني. \"ليست لديهم ملابس، ويأكلون الطعام الذي يتم إلقاؤه في القمامة، ولديهم إصابات لم يتم علاجها، وهناك ذباب يحوم حولهم. \"ليس لديهم أحد، ولكن لديهم داداساهب\"، هذا ما يقوله هذا الرجل الذي جعل من مساعدة المشردين مهمة حياته.\n\nلم يولد داداساهب غنيًا، لكنه غني بحبه للإنسانية. كان يعمل سائق سيارة أجرة، وكان يقضي الوقت ليشارك وجبة غدائه مع المشردين. ثم بدأ في رعاية المشردين بدوام كامل. لقد ترك وظيفته، حتى أنه فتح منزله وزوجته تبيع مجوهراتها لدعم مهمته. واجهت العائلة نضالها الخاص في محاولة مساعدة الآخرين.\n\nتواصل داداساهب مع المانحين للحصول على الدعم. وبمساعدتهم، بدأ باستئجار مكان وتأسيس منظمة غير حكومية (NGO) تدعى ASK كملجأ. وهو الآن يقود سيارة إسعاف ويتجول في شوارع بوني - ويضمن تقديم يد المساعدة وتقديم الطعام والملابس والأدوية لمن يحتاجون إليها. ومع الذذهاب لأبعد من ذلك، حيث قضى ساعات في مراكز الشرطة محاولاً لم شمل الناس مع عائلاتهم.\n\n\"عندما يتحسن هؤلاء الأشخاص، فإنهم يمنحونني الحب والبركات. هذا كل ما أحتاجه لأشعر أنني في الجنة،\" يبتسم. \nيبحث داداساهب عن الأشخاص العاجزين والمستضعفين في الشوارع، الذين ليس لديهم من يعتني بهم أو الذين هجرتهم عائلاتهم. هؤلاء هم الأشخاص الذين يتواصل معهم هذا العامل الاجتماعي في بوني. \"إذا رأيت شخصًا في شوارع بوني، اتصل بي. إذا لم يكن هناك شيء آخر، على الأقل أعطهم شيئًا ليأكلوه، كما يقول.\n\nرسالته لأولئك الذين هم أفضل حالاً في الحياة بسيطة: \"الحفاظ على الإنسانية حية.\" هذه هي القوة الحقيقية للتغيير .\n\nيُسعد Aditya Birla Group أن نتعاون مع The Better India لتضخيم قصص التأثير الاجتماعي للأشخاص الذين هم أبطال الهند المجهولون، والذين يعملون كـ#AForceForGood.","separate_html":false}]}],"meta":{"pagination":{"page":1,"pageSize":8,"pageCount":43,"total":337}}},"meta":{"title":"Search","description":"Use the search function to find information about Aditya Birla Group, our businesses, initiatives, and more. Get access to our latest news, press releases, stories, and insights.","image":null}},"__N_SSP":true},"page":"/search","query":{},"buildId":"b9BfnqiX-YDJIBo9PzFXw","isFallback":false,"isExperimentalCompile":false,"dynamicIds":[29800],"gssp":true,"locale":"en","locales":["en","ar","zh","fr","de","pt","es","th"],"defaultLocale":"en","scriptLoader":[]}</script><div id="modal-root"></div></body></html>