CINXE.COM
Explore trending research Archives • Foundry
<!doctype html> <html lang="en-US"> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="referrer" content="no-referrer-when-downgrade"> <link rel="profile" href="https://gmpg.org/xfn/11"> <!-- FontAwesome kit --> <script defer src="https://kit.fontawesome.com/e72eb4e75f.js" crossorigin="anonymous"></script> <script> window.dataLayer = window.dataLayer || []; </script> <!--start Sourcepoint code update / multi-campaign 3/05/24--> <script type="text/javascript"> //GDPR Stub file "use strict"; function _typeof(t) { return (_typeof = "function" == typeof Symbol && "symbol" == typeof Symbol.iterator ? function(t) { return typeof t } : function(t) { return t && "function" == typeof Symbol && t.constructor === Symbol && t !== Symbol.prototype ? "symbol" : typeof t })(t) }! function() { var t = function() { var t, e, o = [], n = window, r = n; for (; r;) { try { if (r.frames.__tcfapiLocator) { t = r; break } } catch (t) {} if (r === n.top) break; r = r.parent } t || (! function t() { var e = n.document, o = !!n.frames.__tcfapiLocator; if (!o) if (e.body) { var r = e.createElement("iframe"); r.style.cssText = "display:none", r.name = "__tcfapiLocator", e.body.appendChild(r) } else setTimeout(t, 5); return !o }(), n.__tcfapi = function() { for (var t = arguments.length, n = new Array(t), r = 0; r < t; r++) n[r] = arguments[r]; if (!n.length) return o; "setGdprApplies" === n[0] ? n.length > 3 && 2 === parseInt(n[1], 10) && "boolean" == typeof n[3] && (e = n[3], "function" == typeof n[2] && n[2]("set", !0)) : "ping" === n[0] ? "function" == typeof n[2] && n[2]({ gdprApplies: e, cmpLoaded: !1, cmpStatus: "stub" }) : o.push(n) }, n.addEventListener("message", (function(t) { var e = "string" == typeof t.data, o = {}; if (e) try { o = JSON.parse(t.data) } catch (t) {} else o = t.data; var n = "object" === _typeof(o) && null !== o ? o.__tcfapiCall : null; n && window.__tcfapi(n.command, n.version, (function(o, r) { var a = { __tcfapiReturn: { returnValue: o, success: r, callId: n.callId } }; t && t.source && t.source.postMessage && t.source.postMessage(e ? JSON.stringify(a) : a, "*") }), n.parameter) }), !1)) }; "undefined" != typeof module ? module.exports = t : t() }(); </script> <script type="text/javascript"> //CCPA Stub file (function() { var e = false; var c = window; var t = document; function r() { if (!c.frames["__uspapiLocator"]) { if (t.body) { var a = t.body; var e = t.createElement("iframe"); e.style.cssText = "display:none"; e.name = "__uspapiLocator"; a.appendChild(e) } else { setTimeout(r, 5) } } } r(); function p() { var a = arguments; __uspapi.a = __uspapi.a || []; if (!a.length) { return __uspapi.a } else if (a[0] === "ping") { a[2]({ gdprAppliesGlobally: e, cmpLoaded: false }, true) } else { __uspapi.a.push([].slice.apply(a)) } } function l(t) { var r = typeof t.data === "string"; try { var a = r ? JSON.parse(t.data) : t.data; if (a.__cmpCall) { var n = a.__cmpCall; c.__uspapi(n.command, n.parameter, function(a, e) { var c = { __cmpReturn: { returnValue: a, success: e, callId: n.callId } }; t.source.postMessage(r ? JSON.stringify(c) : c, "*") }) } } catch (a) {} } if (typeof __uspapi !== "function") { c.__uspapi = p; __uspapi.msgHandler = l; c.addEventListener("message", l, false) } })(); </script> <script> //GPP Stub file window.__gpp_addFrame = function(e) { if (!window.frames[e]) if (document.body) { var t = document.createElement("iframe"); t.style.cssText = "display:none", t.name = e, document.body.appendChild(t) } else window.setTimeout(window.__gpp_addFrame, 10, e) }, window.__gpp_stub = function() { var e = arguments; if (__gpp.queue = __gpp.queue || [], __gpp.events = __gpp.events || [], !e.length || 1 == e.length && "queue" == e[0]) return __gpp.queue; if (1 == e.length && "events" == e[0]) return __gpp.events; var t = e[0], p = e.length > 1 ? e[1] : null, s = e.length > 2 ? e[2] : null; if ("ping" === t) p({ gppVersion: "1.1", cmpStatus: "stub", cmpDisplayStatus: "hidden", signalStatus: "not ready", supportedAPIs: ["2:tcfeuv2", "5:tcfcav1", "6:uspv1", "7:usnatv1", "8:uscav1", "9:usvav1", "10:uscov1", "11:usutv1", "12:usctv1"], cmpId: 0, sectionList: [], applicableSections: [], gppString: "", parsedSections: {} }, !0); else if ("addEventListener" === t) { "lastId" in __gpp || (__gpp.lastId = 0), __gpp.lastId++; var n = __gpp.lastId; __gpp.events.push({ id: n, callback: p, parameter: s }), p({ eventName: "listenerRegistered", listenerId: n, data: !0, pingData: { gppVersion: "1.1", cmpStatus: "stub", cmpDisplayStatus: "hidden", signalStatus: "not ready", supportedAPIs: ["2:tcfeuv2", "5:tcfcav1", "6:uspv1", "7:usnatv1", "8:uscav1", "9:usvav1", "10:uscov1", "11:usutv1", "12:usctv1"], cmpId: 0, sectionList: [], applicableSections: [], gppString: "", parsedSections: {} } }, !0) } else if ("removeEventListener" === t) { for (var a = !1, i = 0; i < __gpp.events.length; i++) if (__gpp.events[i].id == s) { __gpp.events.splice(i, 1), a = !0; break } p({ eventName: "listenerRemoved", listenerId: s, data: a, pingData: { gppVersion: "1.1", cmpStatus: "stub", cmpDisplayStatus: "hidden", signalStatus: "not ready", supportedAPIs: ["2:tcfeuv2", "5:tcfcav1", "6:uspv1", "7:usnatv1", "8:uscav1", "9:usvav1", "10:uscov1", "11:usutv1", "12:usctv1"], cmpId: 0, sectionList: [], applicableSections: [], gppString: "", parsedSections: {} } }, !0) } else "hasSection" === t ? p(!1, !0) : "getSection" === t || "getField" === t ? p(null, !0) : __gpp.queue.push([].slice.apply(e)) }, window.__gpp_msghandler = function(e) { var t = "string" == typeof e.data; try { var p = t ? JSON.parse(e.data) : e.data } catch (e) { p = null } if ("object" == typeof p && null !== p && "__gppCall" in p) { var s = p.__gppCall; window.__gpp(s.command, (function(p, n) { var a = { __gppReturn: { returnValue: p, success: n, callId: s.callId } }; e.source.postMessage(t ? JSON.stringify(a) : a, "*") }), "parameter" in s ? s.parameter : null, "version" in s ? s.version : "1.1") } }, "__gpp" in window && "function" == typeof window.__gpp || (window.__gpp = window.__gpp_stub, window.addEventListener("message", window.__gpp_msghandler, !1), window.__gpp_addFrame("__gppLocator")); </script> <script> //CMP Config window._sp_queue = []; window._sp_ = { config: { accountId: 146, baseEndpoint: 'https://cmpv2.foundryco.com', propertyHref: 'https://foundryco.com', joinHref: true, ccpa: { targetingParams: { 'type': 'CCPA' }, includeGppApi: true }, gdpr: { targetingParams: { 'type': 'GDPR' } }, events: { onMessageChoiceSelect: function() {}, onMessageReady: function() {}, onMessageChoiceError: function() {}, onPrivacyManagerAction: function() {}, onPMCancel: function() {}, onMessageReceiveData: function() {}, onSPPMObjectReady: function() {}, onConsentReady: function (consentUUID, euconsent) {}, onError: function() {}, } } } </script> <script async> //Global Consent check function var consentCheckDebugging = function() { if (typeof(localStorage) !== 'undefined') { return (localStorage.getItem('cmpDebugging') === 'true'); } return false; }; window.consentCheckLog = consentCheckDebugging() ? console.log : function() {}; window.consentCheckWarn = consentCheckDebugging() ? console.warn : function() {}; window.checkVendorConsent = function(vendorId, vendorName) { var cmpApiVersion = 2; return new Promise(function(resolve, reject) { __tcfapi('addEventListener', 2, function(tcData, success) { if (!success) { reject( new Error('[Check Vendor Consent]: Error setting up eventListener in checkVendorConsent') ); } if (success) { if (tcData.eventStatus === 'tcloaded' || tcData.eventStatus === 'useractioncomplete') { if (tcData.gdprApplies) { __tcfapi('getCustomVendorConsents', cmpApiVersion, function(vendorConsents, success) { if (!success) { reject( new Error('[Check Vendor Consent]: Error getting vendor consents for vendor ' + vendorName + ' in getCustomVendorConsents') ); } if (success) { var consentedPurposes = vendorConsents.consentedPurposes || []; var consentedCustomVendors = vendorConsents.consentedVendors || []; var vendorGrants = vendorConsents.grants; var consentGiven = false; if (vendorId in vendorGrants) { var vendor = vendorGrants[vendorId]; consentGiven = vendorGrants[vendorId]; if (consentGiven) { for (var purposeId in vendor.purposeGrants) { consentGiven = vendor.purposeGrants[purposeId]; if (!consentGiven) { resolve(consentGiven); consentCheckWarn('[Check Vendor Consent]: Purpose consent for vendor', vendorId, vendorName, 'missing for purpose', purposeId); break; } } } consentCheckLog('Consent given for vendor', vendorId, vendorName); resolve(consentGiven); } else { reject( new Error('[Check Vendor Consent]: Vendor ' + vendorName + ' not found in vendorGrants') ); }; }; }); }; if (!tcData.gdprApplies) { if (typeof __uspapi === 'undefined') { reject( new Error('[Check Vendor Consent]: Trying to check CCPA consent but __uspapi is undefined.') ); }; if (typeof __uspapi !== 'undefined') { __uspapi('getCustomVendorRejects', cmpApiVersion, function(consent, USPDataSuccess) { if (!USPDataSuccess) { reject( new Error('[Check Vendor Consent]: CCPA Error, getCustomVendorRejects failed.') ); }; if (USPDataSuccess) { var ccpaApplies = consent.ccpaApplies; if (!ccpaApplies) { consentCheckLog('[Check Vendor Consent]: CCPA does not apply.'); resolve(true); }; if (ccpaApplies) { __uspapi('getUSPData', cmpApiVersion, function(uspData, success) { if (!success) { reject( new Error('[Check Vendor Consent]: CCPA Error getUSPData failed.') ); }; if (success) { var uspString = uspData.uspString; var uspArray = uspString.split(''); var ccpaOptOut = (uspArray[2] === 'Y'); if (ccpaOptOut) { consentCheckLog('[Check Vendor Consent]: CCPA opt-out is', ccpaOptOut); resolve(false); }; if (!ccpaOptOut) { consentCheckLog('CCPA not opted out.'); resolve(true); }; }; }); }; }; }); }; }; }; }; }); }); }; </script> <script type="text/javascript"> /* * Vendor config */ window.foundryVendors = { gtm: { name: 'Google Tag Manager', vendorId: '5e952f6107d9d20c88e7c975', }, triblio: { name: 'Triblio', vendorId: '5f2bf89e2b87b72624acb6fa', }, hubspot: { name: 'HubSpot', vendorId: '5ecb8bccb8e05c4a0a513172' } }; window.loadVendorScript = function(vendorName) { console.log('Loading vendor script for', vendorName); if(vendorName === 'Google Tag Manager') { (function(w, d, s, l, i) { w[l] = w[l] || []; w[l].push({ 'gtm.start': new Date().getTime(), event: 'gtm.js' }); var f = d.getElementsByTagName(s)[0], j = d.createElement(s), dl = l != 'dataLayer' ? '&l=' + l : ''; j.async = true; j.src = 'https://www.googletagmanager.com/gtm.js?id=' + i + dl; f.parentNode.insertBefore(j, f); })(window, document, 'script', 'dataLayer', 'GTM-KMKTVZL'); }; if(vendorName === 'Triblio') { /* Triblio Header */ var triblioHeaderScript = document.createElement('script'); triblioHeaderScript.src = "https://tribl.io/h.js?orgId=DoJGW2O912UGkvRezxvL"; triblioHeaderScript.setAttribute('data-cfasync', 'false') triblioHeaderScript.setAttribute('type', 'text/javascript') document.head.appendChild(triblioHeaderScript); /* Triblio Firm tracking */ var triblioBodyInterval = setInterval( function() { console.log('triblio-script waiting for document.body to be available'); if(typeof document.body != 'undefined') { clearInterval(triblioBodyInterval); console.log('document.body should be available now, adding triblio firm_tracking.js and footer.js'); /* Trilbio Footer */ var triblioFooterScript = document.createElement('script'); triblioFooterScript.src = "https:////tribl.io/footer.js?orgId=DoJGW2O912UGkvRezxvL"; triblioFooterScript.setAttribute('data-cfasync', 'false') triblioFooterScript.setAttribute('type', 'text/javascript') document.body.appendChild(triblioFooterScript); var triblioFirmTrackingScript = document.createElement('script'); triblioFirmTrackingScript.src = "https://tribl.io/firm_tracking.js?orgId=DoJGW2O912UGkvRezxvL"; triblioFirmTrackingScript.setAttribute('data-cfasync', 'false') triblioFirmTrackingScript.setAttribute('type', 'text/javascript') document.body.appendChild(triblioFirmTrackingScript); } }, 100); }; if(vendorName === 'HubSpot') { var hubspotHeaderScript = document.createElement('script'); hubspotHeaderScript.src = "https://js.hs-scripts.com/1624046.js"; hubspotHeaderScript.setAttribute('id', 'hs-script-loader') hubspotHeaderScript.setAttribute('async', '') hubspotHeaderScript.setAttribute('defer', '') hubspotHeaderScript.setAttribute('type', 'text/javascript') document.head.appendChild(hubspotHeaderScript); }; }; // GTM checkVendorConsent('5e952f6107d9d20c88e7c975', 'Google Tag Manager').then( function(consent) { if(consent) { loadVendorScript('Google Tag Manager') } }); // Triblio 5f2bf89e2b87b72624acb6fa checkVendorConsent('5f2bf89e2b87b72624acb6fa', 'Triblio').then( function(consent) { if(consent) { loadVendorScript('Triblio') } }); // Triblio 5f2bf89e2b87b72624acb6fa checkVendorConsent('5ecb8bccb8e05c4a0a513172', 'HubSpot').then( function(consent) { if(consent) { loadVendorScript('HubSpot') } }); </script> <!-- GDPR Script from subdomain ---> <script src="https://cmpv2.foundryco.com/unified/wrapperMessagingWithoutDetection.js"></script> <script type="text/javascript"> /** * Add click events to cmp buttons. */ const clickEvents = () => { const gdprLink = document.querySelector('.eea-consent-ui'); const ccpaLink = document.querySelector('.ccpa-consent-ui'); if (gdprLink) { gdprLink.addEventListener('click', e => { e.preventDefault(); window._sp_.gdpr.loadPrivacyManagerModal(868952, 'vendors'); }); } if (ccpaLink) { ccpaLink.addEventListener('click', e => { e.preventDefault(); window._sp_.ccpa.loadPrivacyManagerModal(886441); }); } }; </script> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /> <style>img:is([sizes="auto" i], [sizes^="auto," i]) { contain-intrinsic-size: 3000px 1500px }</style> <!-- This site is optimized with the Yoast SEO Premium plugin v21.0 (Yoast SEO v24.1) - https://yoast.com/wordpress/plugins/seo/ --> <title>Explore trending research Archives • Foundry</title> <link rel="canonical" href="https://foundryco.com/tools_type/research/" /> <link rel="next" href="https://foundryco.com/tools_type/research/page/2/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="Explore trending research Archives • Foundry" /> <meta property="og:description" content="Get inside the minds of IT decision-makers and explore the latest marketing trends with Foundry’s research." /> <meta property="og:url" content="https://foundryco.com/tools_type/research/" /> <meta property="og:site_name" content="Foundry" /> <meta property="og:image" content="https://foundryco.com/wp-content/uploads/2022/02/F_SM_launch_FB-LI_1600x840_IDGC_olive-olive.png" /> <meta property="og:image:width" content="1600" /> <meta property="og:image:height" content="840" /> <meta property="og:image:type" content="image/png" /> <meta name="twitter:card" content="summary_large_image" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"CollectionPage","@id":"https://foundryco.com/tools_type/research/","url":"https://foundryco.com/tools_type/research/","name":"Explore trending research Archives • Foundry","isPartOf":{"@id":"https://foundryco.com/#website"},"primaryImageOfPage":{"@id":"https://foundryco.com/tools_type/research/#primaryimage"},"image":{"@id":"https://foundryco.com/tools_type/research/#primaryimage"},"thumbnailUrl":"https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png","inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://foundryco.com/tools_type/research/#primaryimage","url":"https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png","contentUrl":"https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png","width":1600,"height":900},{"@type":"WebSite","@id":"https://foundryco.com/#website","url":"https://foundryco.com/","name":"Foundry","description":"an IDG, Inc. company","publisher":{"@id":"https://foundryco.com/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://foundryco.com/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://foundryco.com/#organization","name":"Foundry","url":"https://foundryco.com/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://foundryco.com/#/schema/logo/image/","url":"https://foundryco.com/wp-content/uploads/2023/05/logo2023.svg","contentUrl":"https://foundryco.com/wp-content/uploads/2023/05/logo2023.svg","width":109,"height":27,"caption":"Foundry"},"image":{"@id":"https://foundryco.com/#/schema/logo/image/"}}]}</script> <!-- / Yoast SEO Premium plugin. --> <link rel='dns-prefetch' href='//static.addtoany.com' /> <link rel='dns-prefetch' href='//maps.googleapis.com' /> <link rel='dns-prefetch' href='//unpkg.com' /> <link rel='dns-prefetch' href='//cdnjs.cloudflare.com' /> <link rel='dns-prefetch' href='//stats.wp.com' /> <link rel="alternate" type="application/rss+xml" title="Foundry » Feed" href="https://foundryco.com/feed/" /> <link rel="alternate" type="application/rss+xml" title="Foundry » Comments Feed" href="https://foundryco.com/comments/feed/" /> <link rel="alternate" type="application/rss+xml" title="Foundry » Explore trending research Tool Type Feed" href="https://foundryco.com/tools_type/research/feed/" /> <script> window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/foundryco.com\/wp-includes\/js\/wp-emoji-release.min.js?ver=6.7.2"}}; /*! This file is auto-generated */ !function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83d\udc26\u200d\u2b1b","\ud83d\udc26\u200b\u2b1b")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings); </script> <style id='wp-emoji-styles-inline-css'> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <link rel='stylesheet' id='all-css-2' href='https://foundryco.com/wp-includes/css/dist/block-library/style.min.css?m=1739294329g' type='text/css' media='all' /> <link rel='stylesheet' id='all-css-4' href='https://foundryco.com/_static/??-eJzTLy/QzcxLzilNSS3WzyrWz01NyUxMzUnNTc0rQeEU5CRWphbp5qSmJyZX6uVm5uklFxfr6OPTDpRD5sM02efaGpobWxpZmhgbGwAAROEu5A==' type='text/css' media='all' /> <style id='jetpack-sharing-buttons-style-inline-css'> .jetpack-sharing-buttons__services-list{display:flex;flex-direction:row;flex-wrap:wrap;gap:0;list-style-type:none;margin:5px;padding:0}.jetpack-sharing-buttons__services-list.has-small-icon-size{font-size:12px}.jetpack-sharing-buttons__services-list.has-normal-icon-size{font-size:16px}.jetpack-sharing-buttons__services-list.has-large-icon-size{font-size:24px}.jetpack-sharing-buttons__services-list.has-huge-icon-size{font-size:36px}@media print{.jetpack-sharing-buttons__services-list{display:none!important}}.editor-styles-wrapper .wp-block-jetpack-sharing-buttons{gap:0;padding-inline-start:0}ul.jetpack-sharing-buttons__services-list.has-background{padding:1.25em 2.375em} </style> <style id='classic-theme-styles-inline-css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='all-css-10' href='https://foundryco.com/_static/??-eJyNj80KgzAQhF+oMbUVxEPpsyzJqgvJJmRXxLev6Q94EXobZr4Zdu2ajUusyGpzWCZisVqAJYBiLihi4hKUAvG0QLAggirWScWyCVDtCY2spG7G0uzJxR5GdcaIYse0sC/b7Xq7W0+iHwOUEhvRLaD83RRSPOv8XhCE4uY1H+8dyxvy39CMqcTzBfDeaDLAW5WadtFE4so/46Ptu7Zvu2HoXj1CeC8=' type='text/css' media='all' /> <script id="addtoany-core-js-before"> window.a2a_config=window.a2a_config||{};a2a_config.callbacks=[];a2a_config.overlays=[];a2a_config.templates={}; </script> <script defer src="https://static.addtoany.com/menu/page.js" id="addtoany-core-js"></script> <script type="text/javascript" src="https://foundryco.com/_static/??-eJyVjdEKAiEURH8o9+YmLPsQfYust03Rq+m1xb/Plh56iCAYmGE4w8CWhKXFV4MFXNe9Ym5vG4KlwZUD/IJEsGvWjJ/wEomRGJKvq6UC2hjBUWhqr8ixh2843zD0h2usZHIbj+MJdCnI+6mWcq/+Gj2QTMzgtuR1w9y3l3CWk5KTVPOs3BNHrVwV" ></script><link rel="https://api.w.org/" href="https://foundryco.com/wp-json/" /><link rel="alternate" title="JSON" type="application/json" href="https://foundryco.com/wp-json/wp/v2/tools_type/2" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://foundryco.com/xmlrpc.php?rsd" /> <meta name="generator" content="WordPress 6.7.2" /> <link rel="alternate" hreflang="en-US" href="https://foundryco.com/tools_type/research/"/> <link rel="alternate" hreflang="en" href="https://foundryco.com/tools_type/research/"/> <style>img#wpstats{display:none}</style> <link rel="icon" href="https://foundryco.com/wp-content/uploads/2022/02/cropped-favicon-neg-02-1-1.png?w=32" sizes="32x32" /> <link rel="icon" href="https://foundryco.com/wp-content/uploads/2022/02/cropped-favicon-neg-02-1-1.png?w=192" sizes="192x192" /> <link rel="apple-touch-icon" href="https://foundryco.com/wp-content/uploads/2022/02/cropped-favicon-neg-02-1-1.png?w=180" /> <meta name="msapplication-TileImage" content="https://foundryco.com/wp-content/uploads/2022/02/cropped-favicon-neg-02-1-1.png?w=270" /> </head> <body class="archive tax-tools_type term-research term-2 wp-custom-logo translatepress-en_US hfeed no-sidebar"> <div id="page" class="site"> <a class="skip-link screen-reader-text" href="#primary">Skip to content</a> <header id="masthead" class="header site-header menu-closed cream-back"> <div class="dropdown-pane search cell small-12" id="search-toggler" data-dropdown data-auto-focus="true"> <form action="https://foundryco.com/search-results/" method="get" role="search" class="search-form" data-dropdown data-auto-focus="true"> <span class="screen-reader-text">Search</span> <input type="search" placeholder="Search" value="" name="_search_facet"> <input type="submit" class="screen-reader-text" value="Search" /> </form> </div> <div class="wrapper grid-x"> <div class="site-branding cell small-2 medium-2 nav-left"> <a href="https://foundryco.com/" rel="home"> <div class="has-logo site-title" role="img" aria-label="Link to Foundry Homepage" style="background-image:url(https://foundryco.com/wp-content/uploads/2023/05/logo2023.svg)"></div> <div class="site-tagline show-for-medium">an IDG, Inc. company</div> </a> </div><!-- .site-branding --> <div class="nav-right cell small-10 medium-10"> <nav id="utility-header"> <ul id="utility-nav" class="menu utility-menu show-for-medium"><li id="menu-item-100505" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-100505"><a href="https://foundryco.com/contact-us/" data-ps2id-api="true">Contact us</a></li> <li id="menu-item-100506" class="login menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-100506"><a href="https://foundryco.com/log-in/" data-ps2id-api="true">Log in</a> <ul class="sub-menu"> <li id="menu-item-102643" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-102643"><a target="_blank" href="https://app.triblio.com/login" data-ps2id-api="true">Foundry ABM</a></li> <li id="menu-item-102644" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-102644"><a target="_blank" href="https://intent.foundryco.com/login?_gl=1*1nkrfzf*_gcl_au*MTYxOTA2MjMxMC4xNjgzMTMzNzc4" data-ps2id-api="true">Foundry Intent</a></li> </ul> </li> </ul> <div id="site-functions" class="show-for-medium"> <button id="language-picker" class="show-for-medium" type="button" data-toggle="language-options"><i class="fa-light fa-globe"></i><span class="screen-reader-text">Translation available</span></button> <div class="dropdown-pane language" id="language-options" data-dropdown data-auto-focus="true"> <ul id="experience-nav__desktop" class="menu experience-nav"><span class="accent olive">Select an experience</span><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111163"><a href="https://foundryco.com/jp/" class="menu-link">Japan</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-111208 current-experience-menu-item"><a href="/" class="menu-link">Global</a></li></ul> </div> <div id="toggle-search" class="show-for-medium"> <button class="search-button__nav" aria-label="open search form" aria-expanded="false"></button> <form action="https://foundryco.com/search-results/" method="get" role="search" class="search-form"> <span class="screen-reader-text">Search for:</span> <input id="search-field-toggle" type="search" class="search-field" placeholder="Search" value="" name="_search_facet" title="Search for:" /> </form> </div> </div> <button id="header-search" class="button hide-for-medium" type="button" data-toggle="search-toggler"><span class="screen-reader-text">Search</span></button> </nav> <nav id="a11y-mega-menu" class="show-for-medium a11y-desktop" aria-label="Foundry" role="navigation"> <ul id="a11y-2023" class="menu a11y-menu"><li class="pin-last two-cols menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-95039" aria-haspopup="true"><a href="https://foundryco.com/our-brands/" class="menu-link">Brands</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95039" aria-label="More Brands"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107462"><a href="https://foundryco.com/our-brands/cio/" class="menu-link">CIO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107463"><a href="https://foundryco.com/our-brands/cso/" class="menu-link">CSO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107468"><a href="https://foundryco.com/our-brands/infoworld/" class="menu-link">InfoWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107469"><a href="https://foundryco.com/our-brands/networkworld/" class="menu-link">Network World</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107470"><a href="https://foundryco.com/our-brands/computerworld/" class="menu-link">Computerworld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107467"><a href="https://foundryco.com/our-brands/macworld/" class="menu-link">Macworld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107466"><a href="https://foundryco.com/our-brands/pcworld/" class="menu-link">PCWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107465"><a href="https://foundryco.com/our-brands/tech-advisor/" class="menu-link">Tech Advisor</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107464"><a href="https://foundryco.com/our-brands/techhive/" class="menu-link">TechHive</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107471"><a href="https://foundryco.com/our-brands/channelworld/" class="menu-link">ChannelWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107472"><a href="https://foundryco.com/our-brands/specialty/" class="menu-link">Specialty brands</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107474"><a href="https://events.foundryco.com/event-series/cio100-symposium-and-awards/" class="menu-link">CIO100</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107475"><a href="https://events.foundryco.com/event-series/cso50-conference-awards/" class="menu-link">CSO50</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100372"><a href="https://foundryco.com/our-brands/" class="menu-link">All brands</a></li></ul></li><li class="pin-last menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-109178" aria-haspopup="true"><a href="https://foundryco.com/audiences/" class="menu-link">Audiences</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-109178" aria-label="More Audiences"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109183"><a href="https://foundryco.com/audiences/ai/" class="menu-link">Artificial intelligence</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109179"><a href="https://foundryco.com/audiences/cloud/" class="menu-link">Cloud</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109181"><a href="https://foundryco.com/audiences/security/" class="menu-link">Security</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109180"><a href="https://foundryco.com/audiences/hardware/" class="menu-link">Hardware</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109182"><a href="https://foundryco.com/audiences/software/" class="menu-link">Software</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109242"><a href="https://foundryco.com/audiences/" class="menu-link">All audiences</a></li></ul></li><li class="pin-last menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-107476" aria-haspopup="true"><a href="https://foundryco.com/our-solutions/" class="menu-link">Solutions</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-107476" aria-label="More Solutions"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95073"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Ads</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102650"><a href="https://foundryco.com/our-solutions/software/" class="menu-link">ABM/ABX</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108701"><a href="https://foundryco.com/audiences/" class="menu-link">Audiences</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-99476"><a href="https://foundryco.com/our-solutions/demand-gen-solutions/" class="menu-link">Lead gen</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102597"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Intent data</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-98060"><a href="https://foundryco.com/our-solutions/brandhub/" class="menu-link">Brand experiences</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111221"><a href="https://foundryco.com/our-solutions/brandpage/" class="menu-link">Interactive storytelling</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100300"><a href="https://foundryco.com/our-solutions/events/" class="menu-link">Events</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-99628"><a href="https://foundryco.com/our-solutions/partner-marketing/" class="menu-link">Partner marketing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107478"><a href="https://foundryco.com/our-solutions/content-marketing/" class="menu-link">Content creation</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95068"><a href="https://foundryco.com/our-solutions/affiliate/" class="menu-link">Affiliate marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107479"><a href="https://foundryco.com/our-solutions/" class="menu-link">All solutions</a></li></ul></li><li class="pin-last menu-item menu-item-type-custom menu-item-object-custom current-menu-item current-menu-ancestor current-menu-parent menu-item-has-children menu-item-95059" aria-haspopup="true"><a href="/tools_type/research" class="menu-link">Research</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95059" aria-label="More Research"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <span class="accent olive">Technology insights</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107483"><a href="https://foundryco.com/tools-for-marketers/research-ai-priorities/" class="menu-link">AI Priorities</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109609"><a href="https://foundryco.com/research/cio-tech-priorities/" class="menu-link">CIO Tech Priorities</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107488"><a href="https://foundryco.com/tools-for-marketers/research-cloud-computing/" class="menu-link">Cloud Computing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107487"><a href="https://foundryco.com/tools-for-marketers/research-security-priorities/" class="menu-link">Security Priorities</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107481"><a href="https://foundryco.com/research/state-of-the-cio/" class="menu-link">State of the CIO</a></li><span class="accent olive">Buying process</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107484"><a href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" class="menu-link">Customer Engagement</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107485"><a href="https://foundryco.com/tools-for-marketers/research-role-and-influence/" class="menu-link">Role & Influence</a></li><span class="accent olive">Marketing tactics</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107486"><a href="https://foundryco.com/tools-for-marketers/research-abm-intent-benchmarking-study/" class="menu-link">ABM & Intent</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107489"><a href="https://foundryco.com/tools-for-marketers/research-partner-marketing/" class="menu-link">Partner Marketing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom current-menu-item menu-item-107491"><a href="/tools_type/research" class="menu-link">All research</a></li></ul></li><li class="pin-last menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-95060" aria-haspopup="true"><a href="/tools-for-marketers" class="menu-link">Resources</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95060" aria-label="More Resources"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <span class="accent olive">Resources</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-104964"><a href="https://foundryco.com/tools-for-marketers/" class="menu-link">Tools for marketers</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111886"><a href="https://foundryco.com/blog/" class="menu-link">Blog</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109639"><a href="https://foundryco.com/videos/" class="menu-link">Videos</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-95305"><a href="https://foundryco.com/resource-tax/case-studies/" class="menu-link">Customer stories</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-99737"><a href="https://foundryco.com/developers/" class="menu-link">Developer portal</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107492"><a href="https://resources.foundryco.com/the-intersection-subscribe" class="menu-link">The Intersection newsletter</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-103403"><a href="/tools-for-marketers" class="menu-link">All resources</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-95061" aria-haspopup="true"><a href="https://foundryco.com/about-us/" class="menu-link">About us</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95061" aria-label="More About us"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-115306"><a href="/press/press-releases/" class="menu-link">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107495"><a href="https://foundryco.com/our-leaders/" class="menu-link">Our leaders</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108044"><a href="https://foundryco.com/awards/" class="menu-link">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95070"><a href="https://foundryco.com/work-here/" class="menu-link">Work here</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95064"><a href="https://foundryco.com/about-us/privacy-compliance/" class="menu-link">Privacy / Compliance</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95065"><a href="https://foundryco.com/about-us/licensing/" class="menu-link">Licensing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-95066"><a href="https://idginc.com" class="menu-link">IDG, Inc.</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107496"><a href="https://foundryco.com/about-us/" class="menu-link">About Us</a></li></ul></li></ul> </nav> <button class="hamburger-menu hide-for-medium" type="button" data-toggle="mobile-menu" aria-label="open the main menu"><div class="hamburger-icon"></div></button> <nav id="mobile-menu" class="off-canvas position-top is-closed" data-off-canvas data-content-overlay="false" data-transition="detached" data-transition-time="20ms"> <ul id="menu-mobile-menu" class="menu mobile-menu mobile-a11y"><li class="pin-last menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-95017" aria-haspopup="true"><a href="https://foundryco.com/our-brands/" class="menu-link">Brands</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95017" aria-label="More Brands"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107497"><a href="https://foundryco.com/our-brands/cio/" class="menu-link">CIO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107498"><a href="https://foundryco.com/our-brands/cso/" class="menu-link">CSO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107503"><a href="https://foundryco.com/our-brands/infoworld/" class="menu-link">InfoWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107504"><a href="https://foundryco.com/our-brands/networkworld/" class="menu-link">Network World</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107507"><a href="https://foundryco.com/our-brands/computerworld/" class="menu-link">Computerworld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107502"><a href="https://foundryco.com/our-brands/macworld/" class="menu-link">Macworld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107501"><a href="https://foundryco.com/our-brands/pcworld/" class="menu-link">PCWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107500"><a href="https://foundryco.com/our-brands/tech-advisor/" class="menu-link">Tech Advisor</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107499"><a href="https://foundryco.com/our-brands/techhive/" class="menu-link">TechHive</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107508"><a href="https://foundryco.com/our-brands/channelworld/" class="menu-link">ChannelWorld</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107509"><a href="https://foundryco.com/our-brands/specialty/" class="menu-link">Specialty brands</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107510"><a href="https://events.foundryco.com/event-series/cio100-symposium-and-awards/" class="menu-link">CIO 100</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107511"><a href="https://events.foundryco.com/event-series/cso50-conference-awards/" class="menu-link">CSO50</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100375"><a href="https://foundryco.com/our-brands/" class="menu-link">All brands</a></li></ul></li><li class="pin-last menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-108707" aria-haspopup="true"><a href="https://foundryco.com/audiences/" class="menu-link">Audiences</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-108707" aria-label="More Audiences"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108712"><a href="https://foundryco.com/audiences/ai/" class="menu-link">Artificial intelligence</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108708"><a href="https://foundryco.com/audiences/cloud/" class="menu-link">Cloud</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108710"><a href="https://foundryco.com/audiences/security/" class="menu-link">Security</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108709"><a href="https://foundryco.com/audiences/hardware/" class="menu-link">Hardware</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108711"><a href="https://foundryco.com/audiences/software/" class="menu-link">Software</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-112090"><a href="https://foundryco.com/audiences/" class="menu-link">All audiences</a></li></ul></li><li class="pin-last menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-107512" aria-haspopup="true"><a href="https://foundryco.com/our-solutions/" class="menu-link">Solutions</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-107512" aria-label="More Solutions"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100091"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Ads</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107513"><a href="https://foundryco.com/our-solutions/software-q2/" class="menu-link">ABM/ABX</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100092"><a href="https://foundryco.com/our-solutions/demand-gen-solutions/" class="menu-link">Lead gen</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102599"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Intent data</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-98062"><a href="https://foundryco.com/our-solutions/brandhub/" class="menu-link">Brand experiences</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111224"><a href="https://foundryco.com/our-solutions/brandpage/" class="menu-link">Interactive storytelling</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95038"><a href="https://foundryco.com/our-solutions/events/" class="menu-link">Events</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-99635"><a href="https://foundryco.com/our-solutions/partner-marketing/" class="menu-link">Partner marketing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107514"><a href="https://foundryco.com/our-solutions/content-marketing/" class="menu-link">Content creation</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95032"><a href="https://foundryco.com/our-solutions/affiliate/" class="menu-link">Affiliate marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-107515"><a href="https://foundryco.com/our-solutions/" class="menu-link">All solutions</a></li></ul></li><li class="pin-last menu-item menu-item-type-custom menu-item-object-custom current-menu-item current-menu-ancestor current-menu-parent menu-item-has-children menu-item-95052" aria-haspopup="true"><a href="/tools_type/research" class="menu-link">Research</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95052" aria-label="More Research"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <span class="accent olive">Technology insights</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107519"><a href="https://foundryco.com/tools-for-marketers/research-ai-priorities/" class="menu-link">AI Priorities</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109610"><a href="https://foundryco.com/research/cio-tech-priorities/" class="menu-link">CIO Tech Priorities</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107524"><a href="https://foundryco.com/tools-for-marketers/research-cloud-computing/" class="menu-link">Cloud Computing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107523"><a href="https://foundryco.com/tools-for-marketers/research-security-priorities/" class="menu-link">Security Priorities</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107518"><a href="https://foundryco.com/research/state-of-the-cio/" class="menu-link">State of the CIO</a></li><span class="accent olive">Buying process</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107520"><a href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" class="menu-link">Customer Engagement</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107521"><a href="https://foundryco.com/tools-for-marketers/research-role-and-influence/" class="menu-link">Role & Influence</a></li><span class="accent olive">Marketing tactics</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107522"><a href="https://foundryco.com/tools-for-marketers/research-abm-intent-benchmarking-study/" class="menu-link">ABM & Intent</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107525"><a href="https://foundryco.com/tools-for-marketers/research-partner-marketing/" class="menu-link">Partner Marketing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom current-menu-item menu-item-107527"><a href="/tools_type/research" class="menu-link">All research</a></li></ul></li><li class="pin-last menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-95053" aria-haspopup="true"><a href="https://foundryco.com/tools-for-marketers/" class="menu-link">Resources</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95053" aria-label="More Resources"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <span class="accent olive">Resources</span><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-106460"><a href="/tools-for-marketers" class="menu-link">Tools for marketers</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111888"><a href="https://foundryco.com/blog/" class="menu-link">Blog</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-109640"><a href="https://foundryco.com/videos/" class="menu-link">Videos</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-100095"><a href="https://foundryco.com/resource-tax/case-studies/" class="menu-link">Customer stories</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100094"><a href="https://foundryco.com/developers/" class="menu-link">Developer Portal</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-107528"><a href="https://resources.foundryco.com/the-intersection-subscribe" class="menu-link">The Intersection newsletter</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-106466"><a href="/tools-for-marketers" class="menu-link">All Resources</a></li></ul></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-95028" aria-haspopup="true"><a href="https://foundryco.com/about-us/" class="menu-link">About us</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-95028" aria-label="More About us"><i class="fa-regular fa-chevron-down"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95027"><a href="https://foundryco.com/press/" class="menu-link">Press</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-106865"><a href="https://foundryco.com/our-leaders/" class="menu-link">Our leaders</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108046"><a href="https://foundryco.com/awards/" class="menu-link">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95055"><a href="https://foundryco.com/work-here/" class="menu-link">Work here</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95025"><a href="https://foundryco.com/about-us/privacy-compliance/" class="menu-link">Privacy / Compliance</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95024"><a href="https://foundryco.com/about-us/licensing/" class="menu-link">Licensing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-95029"><a href="https://idginc.com" class="menu-link">IDG, Inc.</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-106829"><a href="https://foundryco.com/about-us/" class="menu-link">About Us</a></li></ul></li><li class="lighten menu-item menu-item-type-post_type menu-item-object-page menu-item-95026"><a href="https://foundryco.com/contact-us/" class="menu-link">Contact</a></li><li class="login menu-item menu-item-type-custom menu-item-object-custom menu-item-95058"><a href="https://intent.foundryco.com/login" class="menu-link">Log in</a></li></ul> <button id="mobile-language-toggle" class="sub-menu-btn" aria-expanded="false" aria-controls="mobile-language-container"><i class="fa-light fa-globe" aria-hidden="true"></i><span class="cur-exp"></span> Edition <span class="cur-lang">- </span><i class="fa-regular fa-chevron-down"></i></button> <div id="mobile-language-container" aria-haspopup="true"> <ul id="experience-nav__mobile" class="menu mobile-menu experience-nav"><span class="accent olive">Select an experience</span><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111163"><a href="https://foundryco.com/jp/" class="menu-link">Japan</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-111208 current-experience-menu-item"><a href="/" class="menu-link">Global</a></li></ul> </div> </div><!-- .inner-right --> </div><!-- .wrapper --> </header><!-- #masthead --> <!-- TOOLS TYPE TAXONOMY TEMPLATE --> <div class="content"> <div class="inner-content grid-x"> <main class="site-main small-12 medium-12 large-12 cell" role="main"> <section class="blog-header cream-back"> <div class="wrapper"> <nav class="breadcrumbs" aria-label="breadcrumb"> <ol itemscope itemtype="https://schema.org/BreadcrumbList"> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem" class="breadcrumb-item"> <a itemprop="item" href="https://foundryco.com"> <span itemprop="name">Home</span> </a> <meta itemprop="position" content="1" /> <span aria-hidden="true">•</span> </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem" class="breadcrumb-item" title="Resources"> <a itemprop="item" href="https://foundryco.com/tools-for-marketers"> <span itemprop="name">Resources</span> </a> <meta itemprop="position" content="2" /> <span aria-hidden="true">•</span> </li> <li itemprop="itemListElement" itemscope itemtype="https://schema.org/ListItem" class="breadcrumb-item active" aria-current="page"> <span itemprop="name">Explore trending research</span> <meta itemprop="position" content="4" /> </li> </ol> </nav> <h1 class="tax-name">Explore trending research</h1> <p class="tax-description">Get inside the minds of IT decision-makers and explore the latest marketing trends with Foundry’s research.</p> <section class="pinned-post" > <div class="grid-x"> <div class="pinned-image small-12 medium-12 large-6 cell"> <div class="pinned-image-inner"> <a href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2025/01/FB-LI_1600x840_cloud24_research_overall.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="Customer Engagement Study 2025" /> </a> </div> </div><!-- .pinned-image --> <div class="pinned-wysiwyg small-12 medium-12 large-6 cell"> <span class="resource-label olive">Sample slides</span> <h3><a href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" target="_self">Customer Engagement Study</a></h3> <p>Over the past year, we’ve continued to see technology products and services evolve with business objectives – such as the need to improve the customer experience, improve internal processes, and generate new revenue systems – and IT leaders review these new technologies to ensure they are properly supporting their business. More specifically, it’s been the <a class="excerpt-read-more" href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" title="Customer Engagement Study">[...]</a></p> <div class="pinned-meta"> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Jan 05 2024</p> <div> <ul class="box-tags"> <li>IT buyers journey</li> <li>Research topic</li> </ul> </div> </div> </div><!-- .pinned-wysiwyg --> </div><!-- .pinned-max --> </section><!-- .pinned-entry --> </div> </section> <section class="blog-hubspot-signup condensed yellow-back black-text"> <div class="wrapper"> <div class="hubspot-details"> <h4>The Intersection Newsletter</h4> <p>Subscribe for the latest marketing and technology insights from Foundry</p> </div> <div class="hubspot-form-wrap" > <div class="hbspt-form top-feed" data-region="na1" data-portalId= "1624046" data-formId= "17bf4071-1951-4187-afa0-be4222889f0d"> <script charset="utf-8" type="text/javascript" src="//js.hsforms.net/forms/embed/v2.js"></script> </div> </div> </div> </section> <section class="archive-grid-feed taxonomy-list"> <div class="focus-filters"> <div class="wrapper"> <h5>FILTER BY</h5> <div class="facetwp-facet facetwp-facet-focus facetwp-type-checkboxes" data-name="focus" data-type="checkboxes"></div> <div class="facetwp-facet facetwp-facet-reset facetwp-type-reset" data-name="reset" data-type="reset"></div> </div> </div> <div class="resource-results facetwp-template"> <!--fwp-loop--> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Sample slides</span> <a href="https://foundryco.com/tools-for-marketers/research-ai-priorities/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png 1600w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_research_thumb.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Sample slides</span> <h4 class="entry-title"><a href="https://foundryco.com/tools-for-marketers/research-ai-priorities/" target="_self">AI Priorities Study 2025</a></h4> <p>The buzz around Artificial Intelligence (AI) and Generative AI (Gen AI) has settled into a new phase of practical implementation and long-term investment. Companies no longer view AI as a novelty—it’s becoming an integral part…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Artificial intelligence</p> <p class="dateline">Feb 25, 2025 • 1 mins </p> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.foundryco.com/download/ai-priorities-executive-summary" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png 1600w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/10/WS_1600x900_aipriorities25_exec-summ_thumb.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/ai-priorities-executive-summary" target="_blank">From hype to reality: AI adoption gains traction in 2025</a></h4> <p>Foundry’s second annual 2025 AI Priorities Survey, which queried 902 global respondents about their AI strategies and plans, laid to rest the notion that this technology is a passing fad. Companies across the board put…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Artificial intelligence</p> <p class="dateline">Feb 25, 2025 • 15 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">AI</li> <li class="entry_focus">Generative AI</li> <li class="entry_focus">research</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.foundryco.com/download/customer-engagement-white-paper" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png 1600w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2024/01/WS_1600x900_cust-eng24_exec-summ_thumb.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/customer-engagement-white-paper" target="_blank">Driving engagement and trust with today’s IT buyers</a></h4> <p>Based on Foundry’s 11th annual Customer Engagement Survey, this white paper provides insight into the content types and vendor engagement preferences of IT decision-makers (ITDMs). This global research of 670 ITDMs is a valuable resource for…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Jan 21, 2025 • 10 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">Content Marketing</li> <li class="entry_focus">tech purchase process</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.idg.com/download/security-priorities-executive-summary" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png 1600w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2024/10/R-WS_security-priorities_report-thumbnail.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.idg.com/download/security-priorities-executive-summary" target="_blank">The state of the security situation</a></h4> <p>This report looks at the cause of security incidents, where security leaders feel their organization is falling short, and the solutions they're researching to meet their security needs.</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Oct 22, 2024 • 15 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">security leaders</li> <li class="entry_focus">security solutions</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.foundryco.com/download/cloud-computing-executive-summary" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png 1600w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/cloud-computing-executive-summary" target="_blank">Cloud computing executive summary</a></h4> <p>Artificial intelligence fuels next wave of cloud expansion In its 11th year, Foundry’s 2024 Cloud Computing Study was conducted to measure cloud computing trends among technology decision-makers, including adoption plans, spending, business drivers, challenges, and…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Aug 23, 2024 </p> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.foundryco.com/download/partner-marketing-white-paper" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2024/07/FB-LI_1600x840_partner-marketing-exec-sum_overall.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2024/07/FB-LI_1600x840_partner-marketing-exec-sum_overall.png?resize=18,9 18w, https://foundryco.com/wp-content/uploads/2024/07/FB-LI_1600x840_partner-marketing-exec-sum_overall.png?resize=1400,787 1400w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/partner-marketing-white-paper" target="_blank">The State of Partner Marketing 2024</a></h4> <p>This research outlines the value tech marketers receive from partner initiatives, the programs they’re focused on, how they measure success of their projects, and the challenges they experience. Gain access to key takeaways, charts and…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Marketing tactics</p> <p class="dateline">Jul 24, 2024 • 10 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">partner marketing</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Infographic</span> <a href="https://resources.foundryco.com/download/customer-journey-poster" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png 1600w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/05/R-SM_CJ-poster-promotion_2024_WS_1600x900_thumbnail.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Infographic</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/customer-journey-poster" target="_blank">Customer Journey Poster</a></h4> <p>Tech marketers need to target all levels of IT organizations with buyer-centric messages at each stage of the process. Here's how to deliver the right content, to the right person, at the right time.</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Jul 05, 2024 • 5 mins </p> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Infographic</span> <a href="https://foundryco.com/tools-for-marketers/inside-the-cios-tech-landscape/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png 1600w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2024/04/R-SM_cio-tech-landscape-infographic_WS-thumbnail_1600x900.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Infographic</span> <h4 class="entry-title"><a href="https://foundryco.com/tools-for-marketers/inside-the-cios-tech-landscape/" target="_self">Inside the CIO’s tech landscape [infographic]</a></h4> <p>According to the 2024 CIO Tech Poll: Tech Priorities research, 54% of CIOs expect their IT budget to increase in the next 12 months. To no surprise, the technologies where tech leaders anticipate their spending…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Jun 19, 2024 • 5 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">CIO</li> <li class="entry_focus">tech leadership</li> <li class="entry_focus">tech priorities</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>White paper</span> <a href="https://resources.foundryco.com/download/cio-tech-priorities-executive-summary" target="_blank"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png 1600w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/03/R-WS_CIO-tech-prio_2024_1600x900_exec-summ.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">White paper</span> <h4 class="entry-title"><a href="https://resources.foundryco.com/download/cio-tech-priorities-executive-summary" target="_blank">Technologies taking center stage</a></h4> <p>We surveyed IT leaders to gauge which technology areas IT leaders will focus on over the next year, and the direction of spending within those categories.</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Mar 04, 2024 • 10 mins </p> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Sample slides</span> <a href="https://foundryco.com/tools-for-marketers/cio-tech-poll-tech-priorities/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png 1600w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/02/R-WS_CIO-tech-prio_2024_1600x900_ppt.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Sample slides</span> <h4 class="entry-title"><a href="https://foundryco.com/tools-for-marketers/cio-tech-poll-tech-priorities/" target="_self">CIO Tech Poll: Tech Priorities Study</a></h4> <p>The AI frenzy continues in 2024, with both tech budgets and IT leaders’ time and attention being claimed by AI-related initiatives. According to CIO’s 2024 CIO Tech Poll: Tech Priorities study, 29% of IT decision-makers…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Mar 04, 2024 • 2 mins </p> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Infographic</span> <a href="https://foundryco.com/tools-for-marketers/state-of-the-cio-apac/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png 1600w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_APAC_WS_1600x900.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Infographic</span> <h4 class="entry-title"><a href="https://foundryco.com/tools-for-marketers/state-of-the-cio-apac/" target="_self">State of the CIO in APAC</a></h4> <p>The 2024 State of the CIO research reveals that the CIO role in the APAC region is becoming elevated. These individuals are spending more time improving IT operations/systems performance while working more closely with line…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry • Research topic</p> <p class="dateline">Feb 26, 2024 • 5 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">APAC</li> <li class="entry_focus">CIO</li> <li class="entry_focus">tech leadership</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> <article class="resource-entry small-12 cell grid-x is-list"> <div class="small-12 medium-3 entry-thumbnail"> <span class="resource-label olive" aria-hidden=true>Infographic</span> <a href="https://foundryco.com/tools-for-marketers/state-of-the-cio-emea/" target="_self"> <img width="1400" height="787" src="https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?w=1400&h=787&crop=1" class="attachment-landscape size-landscape" alt="" decoding="async" loading="lazy" srcset="https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png 1600w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=300,169 300w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2023/08/State-of-the-CIO_EMEA_WS_1600x900.png?resize=89,50 89w" sizes="auto, (max-width: 1400px) 100vw, 1400px" /> </a> </div> <div class="entry-info small-12 medium-5"> <span class="resource-label olive">Infographic</span> <h4 class="entry-title"><a href="https://foundryco.com/tools-for-marketers/state-of-the-cio-emea/" target="_self">State of the CIO in EMEA</a></h4> <p>In the EMEA region, the role of the CIO is evolving. According to the 2024 State of the CIO study, 90% view themselves as a changemaker, increasingly leading business and technology initiatives. Supporting this, EMEA…</p> </div> <div class="entry-meta small-12 medium-4"> <div> <p class="byline">By Foundry</p> <p class="dateline">Feb 26, 2024 • 5 mins </p> <div> <ul class="box-tags"> <li class="entry_focus">EMEA</li> <li class="entry_focus">tech leadership</li> </ul> </div> </div> </div> </article><!-- .resource-entry --> </div> <div class="idg-pagination-wrap medium-width grid-x grid-margin-x"> <div class="idg-pagination small-12 medium-12 large-12 cell"> <div class="wrapper"> <div class="facetwp-facet facetwp-facet-pagination facetwp-type-pager" data-name="pagination" data-type="pager"></div> </div> </div> </div> </section> <!-- END RESOURCES --> </main> <!-- end #main --> </div> <!-- end #inner-content --> </div> <!-- end #content --> <footer id="colophon" class="site-footer" style="background:#000000;"> <div class="site-info inner-footer"> <nav class="small-12 desktop-footer-nav"><ul id="footer-menu-desktop" class="menu grid-x grid-margin-x"><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-95079 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="https://foundryco.com/our-brands/" class="menu-link">Media</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95094"><a href="https://foundryco.com/our-solutions/affiliate/" class="menu-link">Affiliate</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100304"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Advertising</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-98064"><a href="https://foundryco.com/our-solutions/brandhub/" class="menu-link">Brand to demand</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95090"><a href="https://foundryco.com/our-solutions/content-marketing/" class="menu-link">Content strategy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-99632"><a href="https://foundryco.com/our-solutions/partner-marketing/" class="menu-link">Partner marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-103001"><a href="https://foundryco.com/our-brands/sponsorship-packages/" class="menu-link">Sponsorship Packages</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100378"><a href="https://foundryco.com/our-brands/" class="menu-link">Our brands</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-102594 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Data</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95112"><a href="https://foundryco.com/our-solutions/demand-gen-solutions/" class="menu-link">Demand gen</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102595"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Intent data</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95097"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Intent targeting</a></li></ul></li><li class="hidden-parent menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-95109 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="#" class="menu-link">Resources</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102651"><a href="https://foundryco.com/our-solutions/software/" class="menu-link">Software</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95111"><a href="https://foundryco.com/our-solutions/events/" class="menu-link">Events</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95099"><a href="https://foundryco.com/tools-for-marketers/" class="menu-link">Resources</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-95103 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="https://foundryco.com/about-us/" class="menu-link">About</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95102"><a href="https://foundryco.com/work-here/" class="menu-link">Work here</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95101"><a href="https://foundryco.com/contact-us/" class="menu-link">Contact us</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95100"><a href="https://foundryco.com/press/" class="menu-link">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100463"><a href="https://foundryco.com/awards/" class="menu-link">Awards</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95104"><a href="https://foundryco.com/about-us/privacy-compliance/" class="menu-link">Privacy / Compliance</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100557"><a href="https://foundryco.com/environmental-policy/" class="menu-link">Environmental Policy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104185"><a href="https://foundryco.com/copyright-notice/" class="menu-link">Copyright Notice</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95105"><a href="https://foundryco.com/about-us/licensing/" class="menu-link">Licensing</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-95107"><a href="https://www.idginc.com/" class="menu-link">IDG, Inc.</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-95110"><a href="https://foundryco.com/ccpa/" class="menu-link">CCPA</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108041"><a href="https://foundryco.com/sitemap/" class="menu-link">Sitemap</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111470"><a href="https://foundryco.com/iab-europe-tcf-compliance/" class="menu-link">IAB Europe TCF</a></li></ul></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-96687 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="#" class="menu-link">Topics</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96695"><a href="https://foundryco.com/our-solutions/account-based-marketing/" class="menu-link">Account-based marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96698"><a href="https://foundryco.com/our-solutions/first-party-third-party-cookies/" class="menu-link">Cookies: First-party & third-party</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-103006"><a href="https://foundryco.com/generative-ai-sponsorships/" class="menu-link">Generative AI sponsorships</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96697"><a href="https://foundryco.com/our-solutions/what-is-intent-data/" class="menu-link">Intent data</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96696"><a href="https://foundryco.com/our-solutions/website-cookies-vs-ip-address-intelligence/" class="menu-link">IP address intelligence</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96699"><a href="https://foundryco.com/our-solutions/reverse-ip-lookup/" class="menu-link">Reverse IP lookup</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-96700"><a href="https://foundryco.com/our-solutions/website-visitor-tracking/" class="menu-link">Website visitor tracking</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105257"><a href="https://foundryco.com/our-brands/cio/selling-to-the-cio/" class="menu-link">Selling to the CIO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105258"><a href="https://foundryco.com/our-brands/cio/voices-of-the-cio/" class="menu-link">Voices of the CIO</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105259"><a href="https://foundryco.com/our-brands/cio/how-to-market-to-cios-around-the-world/" class="menu-link">Marketing to global CIOs</a></li></ul></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-100938 cell small-12 medium-4 large-2" aria-haspopup="true"><a href="" class="menu-link">Regions</a> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104273"><a href="https://foundryco.com/asean/" class="menu-link">ASEAN</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104931"><a href="https://foundryco.com/au-nz/" class="menu-link">Australia & New Zealand</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105410"><a href="https://foundryco.com/central-europe/" class="menu-link">Central Europe</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104932"><a href="https://foundryco.com/germany/" class="menu-link">Germany</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104626"><a href="https://foundryco.com/india/" class="menu-link">India</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104627"><a href="https://foundryco.com/middle-east-turkey-africa/" class="menu-link">Middle East, Turkey, & Africa</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-110167"><a href="https://foundryco.com/nordics/" class="menu-link">Nordics</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-104274"><a href="https://foundryco.com/southern-europe/" class="menu-link">Southern Europe</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100907"><a href="https://foundryco.com/western-europe/" class="menu-link">Western Europe</a></li></ul></li></ul></nav> <nav class="mobile-footer-nav"><ul id="footer-menu-mobile" class="menu cell mobile-a11y"><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-100307" aria-haspopup="true"><a href="https://foundryco.com/our-brands/" class="menu-link">Media</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-100307" aria-label="More Media"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100308"><a href="https://foundryco.com/our-solutions/affiliate/" class="menu-link">Affiliate</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100309"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Advertising</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100310"><a href="https://foundryco.com/our-solutions/brandhub/" class="menu-link">Brand to demand</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100311"><a href="https://foundryco.com/our-solutions/content-marketing/" class="menu-link">Content strategy</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100312"><a href="https://foundryco.com/our-solutions/partner-marketing/" class="menu-link">Partner marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100380"><a href="https://foundryco.com/our-brands/" class="menu-link">Our brands</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-102602" aria-haspopup="true"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Data</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-102602" aria-label="More Data"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100314"><a href="https://foundryco.com/our-solutions/demand-gen-solutions/" class="menu-link">Demand gen</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102603"><a href="https://foundryco.com/our-solutions/data/intent-data/" class="menu-link">Intent data</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100315"><a href="https://foundryco.com/our-solutions/advertising/" class="menu-link">Intent targeting</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-102652"><a href="https://foundryco.com/our-solutions/software/" class="menu-link">Software</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100317"><a href="https://foundryco.com/our-solutions/events/" class="menu-link">Events</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-100318" aria-haspopup="true"><a href="https://foundryco.com/tools-for-marketers/" class="menu-link">Resources</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-100318" aria-label="More Resources"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-111887"><a href="https://foundryco.com/blog/" class="menu-link">Blog</a></li><li class=" menu-item menu-item-type-taxonomy menu-item-object-resource_tax menu-item-100320"><a href="https://foundryco.com/resources/case-studies/" class="menu-link">Case studies</a></li><li class=" menu-item menu-item-type-taxonomy menu-item-object-focus menu-item-100329"><a href="https://foundryco.com/focus/research-topic/" class="menu-link">Research</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100321"><a href="https://foundryco.com/developers/" class="menu-link">Developer Portal</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-100322" aria-haspopup="true"><a href="https://foundryco.com/about-us/" class="menu-link">About Us</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-100322" aria-label="More About Us"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100323"><a href="https://foundryco.com/press/" class="menu-link">Press</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100325"><a href="https://foundryco.com/work-here/" class="menu-link">Work here</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100326"><a href="https://foundryco.com/about-us/privacy-compliance/" class="menu-link">Privacy / Compliance</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100327"><a href="https://foundryco.com/about-us/licensing/" class="menu-link">Licensing | Republication Permissions</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100328"><a href="https://foundryco.com/ccpa/" class="menu-link">CCPA</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-108042"><a href="https://foundryco.com/sitemap/" class="menu-link">Sitemap</a></li></ul></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100324"><a href="https://foundryco.com/contact-us/" class="menu-link">Contact</a></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-100352" aria-haspopup="true"><a href="https://foundryco.com/" class="menu-link">Topics</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-100352" aria-label="More Topics"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100353"><a href="https://foundryco.com/our-solutions/account-based-marketing/" class="menu-link">Account-based marketing</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100354"><a href="https://foundryco.com/our-solutions/first-party-third-party-cookies/" class="menu-link">First-party & third-party cookies</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100360"><a href="https://foundryco.com/our-solutions/what-is-intent-data/" class="menu-link">What is intent data?</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100356"><a href="https://foundryco.com/our-solutions/website-cookies-vs-ip-address-intelligence/" class="menu-link">Website cookies vs. IP address intelligence</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100357"><a href="https://foundryco.com/our-solutions/reverse-ip-lookup/" class="menu-link">Reverse IP lookup</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100358"><a href="https://foundryco.com/our-solutions/website-visitor-tracking/" class="menu-link">Website visitor tracking</a></li></ul></li><li class=" menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-105399" aria-haspopup="true"><a href="https://foundryco.com/" class="menu-link">Regions</a><button class="sub-menu-btn" aria-expanded="false" aria-controls="sub-menu-105399" aria-label="More Regions"><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/mobile-footer-arrow.svg"></i></button> <ul class="sub-menu"> <li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105401"><a href="https://foundryco.com/asean/" class="menu-link">ASEAN</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105400"><a href="https://foundryco.com/au-nz/" class="menu-link">Australia & New Zealand</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105408"><a href="https://foundryco.com/central-europe/" class="menu-link">Central Europe</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105402"><a href="https://foundryco.com/germany/" class="menu-link">Germany</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105403"><a href="https://foundryco.com/india/" class="menu-link">India</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105405"><a href="https://foundryco.com/middle-east-turkey-africa/" class="menu-link">Middle East, Turkey, & Africa</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-105407"><a href="https://foundryco.com/southern-europe/" class="menu-link">Southern Europe</a></li><li class=" menu-item menu-item-type-post_type menu-item-object-page menu-item-100908"><a href="https://foundryco.com/western-europe/" class="menu-link">Western Europe</a></li></ul></li></ul></nav> <div class="flex-container align-justify"> <div> <a href="https://foundryco.com/" rel="home"> <div class="footer-logo" role="img" aria-label="Link to Foundry Homepage" style="background-image:url(https://foundryco.com/wp-content/uploads/2023/05/logo2023.svg)"></div> </a> </div> <div class="social-media footer-right"> <ul class="social-icons flex-container"> <li><a href="https://www.facebook.com/FoundryIDG/" target="_blank"><span class="screen-reader-text">Facebook</span><i> <img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/facebook.svg"> </i></a></li> <li><a href="https://twitter.com/FoundryIDG" target="_blank"><span class="screen-reader-text">Twitter</span><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/twitter.svg"></i></a></li> <li><a href="https://www.linkedin.com/company/foundryidg/" target="_blank"><span class="screen-reader-text">LinkedIn</span><i><img src="https://foundryco.com/wp-content/themes/foundry2023/assets/images/icons/linkedin.svg"></i></a></li> </ul> </div> </div> <div class="flex-container align-justify align-middle"> <div class="copyright"> <p>©2025 IDG All Rights Reserved.</p> </div> <div> <ul class="privacy-menu footer-right"> <li><a href="https://foundryco.com/idg-privacy-policy/" target="_self">Privacy Policy</a></li> <li><a href="https://foundryco.com/idg-ad-choices/" target="_self">Ad Choices</a></li> <li><a href="javascript:window._sp_.gdpr.loadPrivacyManagerModal(868952, 'vendors')">Privacy Settings</a></li> <li><a href="javascript:window._sp_.ccpa.loadPrivacyManagerModal(886441)">California: Do Not Sell My Information</a></li> </ul> </div> </div> </div><!-- .site-info --> </footer><!-- #colophon --> </div><!-- #page --> <template id="tp-language" data-tp-language="en_US"></template><script id="page-scroll-to-id-plugin-script-js-extra"> var mPS2id_params = {"instances":{"mPS2id_instance_0":{"selector":"a[href*='#']:not([href='#'])","autoSelectorMenuLinks":"true","excludeSelector":"a[href^='#tab-'], a[href^='#tabs-'], a[data-toggle]:not([data-toggle='tooltip']), a[data-slide], a[data-vc-tabs], a[data-vc-accordion], a.screen-reader-text.skip-link, .portal-parent-link","scrollSpeed":800,"autoScrollSpeed":"true","scrollEasing":"easeInOutQuint","scrollingEasing":"easeOutQuint","forceScrollEasing":"false","pageEndSmoothScroll":"true","stopScrollOnUserAction":"false","autoCorrectScroll":"false","autoCorrectScrollExtend":"false","layout":"vertical","offset":"110","dummyOffset":"false","highlightSelector":"","clickedClass":"mPS2id-clicked","targetClass":"mPS2id-target","highlightClass":"mPS2id-highlight","forceSingleHighlight":"true","keepHighlightUntilNext":"true","highlightByNextTarget":"false","appendHash":"true","scrollToHash":"true","scrollToHashForAll":"true","scrollToHashDelay":0,"scrollToHashUseElementData":"true","scrollToHashRemoveUrlHash":"false","disablePluginBelow":0,"adminDisplayWidgetsId":"true","adminTinyMCEbuttons":"true","unbindUnrelatedClickEvents":"false","unbindUnrelatedClickEventsSelector":"","normalizeAnchorPointTargets":"false","encodeLinks":"false"}},"total_instances":"1","shortcode_class":"_ps2id"}; </script> <script type="text/javascript" src="https://foundryco.com/wp-content/plugins/page-scroll-to-id/js/page-scroll-to-id.min.js?m=1741714994g" ></script><script src="https://maps.googleapis.com/maps/api/js?key=AIzaSyDYO2vBUloEoP5wDtfItx0sIJjxehWEgwI" id="google-maps-js"></script> <script src="https://unpkg.com/@googlemaps/markerclusterer@2.5.3/dist/index.min.js" id="markerclusterer-js"></script> <script id="events-map-js-extra"> var wp_localize_script_data = {"mapMarker":"https:\/\/foundryco.com\/wp-content\/themes\/foundry2023\/assets\/images\/events-map-marker.svg"}; </script> <script type="text/javascript" src="https://foundryco.com/_static/??/wp-content/themes/foundry2023/dist/site-bundle.js,/wp-content/themes/foundry2023/assets/js/events-map.js?m=1741714994j" ></script><script src="https://cdnjs.cloudflare.com/ajax/libs/selectize.js/0.14.0/js/selectize.js?ver=1.0.0" id="selectize-js-js"></script> <script id="jetpack-stats-js-before"> _stq = window._stq || []; _stq.push([ "view", JSON.parse("{\"v\":\"ext\",\"blog\":\"224324793\",\"post\":\"0\",\"tz\":\"0\",\"srv\":\"foundryco.com\",\"hp\":\"vip\",\"j\":\"1:14.4.1\"}") ]); _stq.push([ "clickTrackerInit", "224324793", "0" ]); </script> <script src="https://stats.wp.com/e-202512.js" id="jetpack-stats-js" defer data-wp-strategy="defer"></script> <link href="https://foundryco.com/wp-content/plugins/facetwp/assets/css/front.css?ver=4.3.5" rel="stylesheet"> <script src="https://foundryco.com/wp-content/plugins/facetwp/assets/js/dist/front.min.js?ver=4.3.5"></script> <script src="https://foundryco.com/wp-content/plugins/facetwp-submit/facetwp-submit.js?ver=4.3.5"></script> <script> window.FWP_JSON = {"prefix":"_","no_results_text":"No results found","ajaxurl":"https:\/\/foundryco.com\/wp-json\/facetwp\/v1\/refresh","nonce":"75d492fd35","preload_data":{"facets":{"focus":"<div class=\"facetwp-checkbox\" data-value=\"artificial-intelligence\"><span class=\"facetwp-display-value\">Artificial intelligence<\/span><span class=\"facetwp-counter\">(5)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"big-data-analytics\"><span class=\"facetwp-display-value\">Big data\/analytics<\/span><span class=\"facetwp-counter\">(7)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"cloud\"><span class=\"facetwp-display-value\">Cloud<\/span><span class=\"facetwp-counter\">(9)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"content-marketing\"><span class=\"facetwp-display-value\">Content marketing<\/span><span class=\"facetwp-counter\">(1)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"demand-generation\"><span class=\"facetwp-display-value\">Demand generation<\/span><span class=\"facetwp-counter\">(2)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"digital-transformation\"><span class=\"facetwp-display-value\">Digital transformation<\/span><span class=\"facetwp-counter\">(13)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"intent-data\"><span class=\"facetwp-display-value\">Intent data<\/span><span class=\"facetwp-counter\">(2)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"it-buyers-journey\"><span class=\"facetwp-display-value\">IT buyers journey<\/span><span class=\"facetwp-counter\">(27)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"it-decision-maker\"><span class=\"facetwp-display-value\">IT decision-maker<\/span><span class=\"facetwp-counter\">(11)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"lob-functions\"><span class=\"facetwp-display-value\">LOB functions<\/span><span class=\"facetwp-counter\">(8)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"marketing-tactics\"><span class=\"facetwp-display-value\">Marketing tactics<\/span><span class=\"facetwp-counter\">(13)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"networking\"><span class=\"facetwp-display-value\">Networking<\/span><span class=\"facetwp-counter\">(4)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"partner-marketing\"><span class=\"facetwp-display-value\">Partner marketing<\/span><span class=\"facetwp-counter\">(4)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"research-topic\"><span class=\"facetwp-display-value\">Research topic<\/span><span class=\"facetwp-counter\">(106)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"security\"><span class=\"facetwp-display-value\">Security<\/span><span class=\"facetwp-counter\">(16)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"tech-leadership\"><span class=\"facetwp-display-value\">Tech leadership<\/span><span class=\"facetwp-counter\">(33)<\/span><\/div><div class=\"facetwp-checkbox\" data-value=\"technology-job-roles\"><span class=\"facetwp-display-value\">Technology job roles<\/span><span class=\"facetwp-counter\">(10)<\/span><\/div>","reset":"<a class=\"facetwp-reset\" href=\"javascript:;\">Reset<\/a>","pagination":"<div class=\"facetwp-pager\"><a class=\"facetwp-page first active\" data-page=\"1\">1<\/a><a class=\"facetwp-page\" data-page=\"2\">2<\/a><a class=\"facetwp-page\" data-page=\"3\">3<\/a><a class=\"facetwp-page dots\">\u2026<\/a><a class=\"facetwp-page last\" data-page=\"10\">10<\/a><a class=\"facetwp-page next\" data-page=\"2\"> <\/a><\/div>"},"template":"","settings":{"debug":"Enable debug mode in [Settings > FacetWP > Settings]","pager":{"page":1,"per_page":12,"total_rows":115,"total_rows_unfiltered":115,"total_pages":10},"num_choices":{"focus":17},"labels":{"focus":"Focus","reset":"Reset","pagination":"Pagination"},"focus":{"show_expanded":"no"},"pagination":{"pager_type":"numbers","scroll_target":"","scroll_offset":0}}},"expand":"[+]","collapse":"[-]"}; window.FWP_HTTP = {"get":[],"uri":"tools_type\/research","url_vars":[]}; </script> </body> </html>