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1);--p-border-warning:rgba(185, 137, 0, 1);--p-border-warning-subdued:rgba(225, 184, 120, 1);--p-icon-warning:rgba(185, 137, 0, 1);--p-surface-warning:rgba(255, 215, 157, 1);--p-surface-warning-subdued:rgba(255, 245, 234, 1);--p-surface-warning-subdued-hovered:rgba(255, 242, 226, 1);--p-surface-warning-subdued-pressed:rgba(255, 235, 211, 1);--p-text-warning:rgba(145, 106, 0, 1);--p-border-highlight:rgba(68, 157, 167, 1);--p-border-highlight-subdued:rgba(152, 198, 205, 1);--p-icon-highlight:rgba(0, 160, 172, 1);--p-surface-highlight:rgba(164, 232, 242, 1);--p-surface-highlight-subdued:rgba(235, 249, 252, 1);--p-surface-highlight-subdued-hovered:rgba(228, 247, 250, 1);--p-surface-highlight-subdued-pressed:rgba(213, 243, 248, 1);--p-text-highlight:rgba(52, 124, 132, 1);--p-border-success:rgba(0, 164, 124, 1);--p-border-success-subdued:rgba(149, 201, 180, 1);--p-icon-success:rgba(0, 127, 95, 1);--p-surface-success:rgba(174, 233, 209, 1);--p-surface-success-subdued:rgba(241, 248, 245, 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172.503 16.594 172.503 18.0777C172.503 18.5578 172.459 18.9941 172.372 19.5178L171.15 26.5H172.241L173.441 19.6487C173.55 19.0814 173.594 18.6014 173.594 18.0341C173.594 15.9394 172.198 14.9139 170.321 14.9139C168.314 14.9139 166.961 16.1576 166.35 17.2486L166.721 15.0885H165.652L163.644 26.5Z" fill="currentColor"></path></g></svg></a></div><div class="_2ciBm kv-P8"><ul class="_1cOSs _2kRo_"><li class="Kkku8"><div class="_1yhV6 _1HJWm"><button type="button" class="_2_3D4">Start a business<svg viewbox="0 0 20 20" class="_2p0lB"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></button><div class="_1v-jT _3KMxi"><div class="_1wTmQ"><div class="_1WUxX"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Business</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Product sourcing & development</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Fulfillment</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Finances</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Store design</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/brand">Branding</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/customer-service">Customer service</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/entrepreneurship">Entrepreneurship</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/business">Business</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/business-planning">Business planning</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/business-strategy">Business strategy</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/ecommerce">Ecommerce</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/pricing">Pricing</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/dropshipping">Dropshipping</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/manufacturing">Develop and manufacture products</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/print-on-demand">Print on demand</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/product-discovery-and-validation">Product discovery and validation</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/inventory-management">Inventory management</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/supply-chain-and-logistics">Supply chain and logistics</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/billing">Billing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/business-finance">Business finance</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/design">Design</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/product-photography">Product photography</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/ux">UX</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/web-design-building">Web design/building</a></li></ul></div></div></div></div></div></li></ul><ul class="_1cOSs"><li class="Kkku8"><div class="_1yhV6 _1HJWm"><button type="button" class="_2_3D4">Market & Sell<svg viewbox="0 0 20 20" class="_2p0lB"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></button><div class="_1v-jT _3KMxi"><div class="_1wTmQ"><div class="_1WUxX"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Marketing</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Digital marketing</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Social media marketing</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><div class="_3xhyb _2fEnJ"><div>Store experience</div><div class="_3F5K9"><span class="Polaris-Icon_yj27d"><svg viewbox="0 0 20 20" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M8 16a.999.999 0 0 1-.707-1.707L11.586 10 7.293 5.707a.999.999 0 1 1 1.414-1.414l5 5a.999.999 0 0 1 0 1.414l-5 5A.997.997 0 0 1 8 16z"></path></svg></span></div></div></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/getting-sales">Getting sales</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/marketing">Marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/marketing-strategy">Marketing strategy</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/analytics">Analytics</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/content-marketing">Content marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/digital-marketing">Digital marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/email-marketing">Email marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/optimization">Optimization</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/seo">SEO</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/facebook-marketing">Facebook ads</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/influencer-marketing">Influencer marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/instagram-marketing">Instagram marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/social-media-marketing">Social media marketing</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/youtube-marketing">YouTube marketing</a></li></ul></div></div><div class="_1WUxX sGsjv"><button class="_3PomZ _1j0AB jsCPJ" type="button"><div class="_2wzTL _1vMZ9 M_kwp" aria-hidden="true"><svg viewbox="0 0 20 20"><path d="M10 14a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 1 1 1.414-1.414L10 11.586l4.293-4.293a.999.999 0 1 1 1.414 1.414l-5 5A.997.997 0 0 1 10 14z"></path></svg></div></button><div style="max-height:none;overflow:visible" class="Polaris-Collapsible_1dqql" aria-expanded="true"><ul class="_3kK0t"><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/online-store">Online store</a></li><li class="_28wUd"><a class="_3xhyb _1Sl8B" tabindex="-1" href="/web/20220516095524/https://www.shopify.com/learn/browse/retail">Retail</a></li></ul></div></div></div></div></div></li></ul></div><ul class="_3Q7UG _2nxzH"><li><a 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role="tabpanel"><div class="_2HbKF"><div class="_3o0SH"><p>If you have a brick & mortar store and an online shop, you’re able to capitalize on the best of both worlds. </p> <p>In this video, you’ll learn a few tips for how to leverage your brick & mortar store to get more sales online:</p> <ol> <li><p><strong>Grow your email list</strong> by signing customers up while they’re in-store.</p></li> <li><p><strong>Promote your online store</strong> with postcards in every bag.</p></li> <li><p><strong>Create interest</strong> by having a Shipping Area in your store, effectively showing off your online store.</p></li> <li><p><strong>Offer free shipping</strong> over a certain price point, and remind customers about the policy.</p></li> </ol> </div><noscript><ul class="G0_SP"><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">0:01</button></div><p class="GzxIi">Hey there I'm Lucy Martin. I'm a digital marketer photographer and co-owner of The Wardrobe, Clothing Store. Now we've found having a brick and mortar storefront and being online provides the opportunity to capitalize on the best of both worlds. Of course you shouldn't ever think about them as two separate businesses. There are plenty of ways to leverage your brick and mortar store to boost your online sales.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">0:29</button></div><p class="GzxIi">First grow your email list with in-store customers. It sounds simple but signing up existing in-person customers for your web mailing list is essential. We know email is one of the best converting marketing tools out there. So, it should be a priority for you to grow your email list. When a customer is standing right in front of you in the store, it's just easy to ask them for their email.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">0:52</button></div><p class="GzxIi">We like to keep sign-up cards right at the checkout and encourage customers to fill them out, as we ring them up at the till. Now it's important to offer a value proposition. What's their incentive for signing up. We like to offer things like a heads up on exclusive deals, first look at promotions and advance access to our digital lookbooks. Next promote your online shop even after the customer leaves the store.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">1:17</button></div><p class="GzxIi">It's important to think about the many different times that you can actually promote your online store. We put fun postcards into every bag that directs our customers back to our online store. This works really well as when you find when customers get home and actually start using whatever the product is that they bought and they purchased, their excitement is really at an all time high.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">1:41</button></div><p class="GzxIi">Giving them an Avenue to immediately check out your online store without having to search it out, can turn it into a really quick followup sale. We've also found that once they've left the store is when people start showing off their new purchase to friends and family, who then might also want to buy one of their own. Having the postcard right there allows them to pass that on to others, leading to future customers.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">2:06</button></div><p class="GzxIi">And of course, more sales. It's also important to build interest in your online alternative while customers are actually in your physical store. Getting a customer asking you questions is an effective selling tactic. It shows that they're interested and curious and it doesn't feel like you're coming on too strong with a sales pitch. Now, we do this by having a dedicated shipping area near a checkout. This is where we pack up all of our shipments for the day we hold items that are about to go out the door.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">2:36</button></div><p class="GzxIi">To our surprise, it has generated a lot of excitement in the store. Everyone is asking all the time, what are all these boxes? What are these shipping bags? And it's just a great conversation piece. And we can instantly and casually start chatting about our online store. This is especially valuable for customers that might be coming from out of town. We're in a tourist location, so then we can give them a personalized explanation of our shipping policies, right in person.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">3:01</button></div><p class="GzxIi">Finally. Yes, everyone loves something free. Letting your customers know that you offer free shipping is important. Remind them in store or remind them on the postcards. Remind them as they check out. Sure, some folks like the experience of shopping at a brick and mortar store but some people also just think it's more cost-effective. Shipping costs are one of the biggest deterrents for online sales, perhaps that's why e-commerce can see a 75% cart abandonment rate.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">3:32</button></div><p class="GzxIi">We make an effort to tell our customers upfront, while they're in the store, all about our policy of offering free shipping on orders over a hundred dollars. It's a tactic to ease people's qualms about shopping in the digital world and remove that potential objection before they even get online. When you're able to take the best aspects of both your brick and mortar store and your online stores and merge them together, you can really start boosting your potential for sales.</p></li><li class="_24_wx"><div><button class="_3PomZ _3XJGD" type="button">4:02</button></div><p class="GzxIi">I hope these tips help you out and you can start implementing them in your business today. Thanks so much for watching.</p></li></ul></noscript><noscript><div class="_3o0SH"><p>If it makes sense for your business, <a href="https://web.archive.org/web/20220516095524/https://www.shopify.com/admin/settings/shipping"><strong><em>consider offering free shipping.</em></strong></a> </p> <p><a href="https://web.archive.org/web/20220516095524/https://help.shopify.com/en/manual/shipping/understanding-shipping/shipping-rates#free-shipping-rates"><strong><em>This help doc shows you how to set up shipping rates.</em></strong></a></p> </div></noscript></div></div></div></div></div></div></section><div class="oB4Zz"><div class="_3ygrb"><div class="ZuUUK"><div><div class="_3o0SH _2TdC3"><h1>Build an online store for your business with your new skills.</h1><p>Shopify has everything you need to start selling, all in one place.</p></div><a 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">2m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Edit your email notifications</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Marketing tools for holiday selling</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" 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class="Polaris-DisplayText_1u0t8 Polaris-DisplayText--sizeMedium_5f35p">More tutorials for sales and customer communications</h4></div><div class="_14mlf _38GRh _325Op"><div class="_1Fk2u undefined"><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="How to engage with returning customers" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/how-to-engage-with-returning-customers"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/13e4d852-0f70-4fec-b58e-2c9804752402.jpg?width=270" alt="Thumbnail preview about How to engage with returning customers" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/13e4d852-0f70-4fec-b58e-2c9804752402.jpg?width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/13e4d852-0f70-4fec-b58e-2c9804752402.jpg?width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>How to engage with returning customers</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">2m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Understanding the sales funnel</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Product photography for dropshipping</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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class="_3VNal">2m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>The impact of better product photography</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>How to choose a print-on-demand app</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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class="_3VNal">10m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Getting your restaurant on Shopify</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_1fUBn"></div></div><div class="_2yZxW _3PO28"><button type="button" class="_37TdF undefined _325Op" aria-label="Go to previous slide" disabled=""><svg viewbox="0 0 20 20" class="_2y3Ux MUkIh"><path d="M12 16a.997.997 0 0 1-.707-.293l-5-5a.999.999 0 0 1 0-1.414l5-5a.999.999 0 1 1 1.414 1.414L8.414 10l4.293 4.293A.999.999 0 0 1 12 16z"></path></svg></button><ul class="_2qYOO"><li class="_1X4Tv"><button class="_36AXT" type="button" aria-label="Page 1 of tutorials for Ecommerce" aria-pressed="true"><span class="_23tU5 _28ZRb VmbMx"></span></button></li><li class="_1X4Tv"><button class="_36AXT" type="button" aria-label="Page 2 of tutorials for Ecommerce" aria-pressed="false"><span class="_23tU5 _28ZRb"></span></button></li><li class="_1X4Tv"><button class="_36AXT" type="button" aria-label="Page 3 of 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that drives sales" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/3b3cb078-520a-4622-b5da-30adb44802b4.jpg?width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/3b3cb078-520a-4622-b5da-30adb44802b4.jpg?width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Video content that drives sales</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">5m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>How to sell without annoying your audience</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/96636703-1d01-4fe8-aab4-f955da8acb10.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Easy ways to increases your returning customer rate </h4></div></div><div 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Organic content strategies for Instagram</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Easy ways to increases your returning customer rate </h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" 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fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Enhance the shopping experience with personalization</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" 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class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>5 fulfillment best practices that keep your customers happy</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Edit your email notifications" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/edit-your-email-notifications"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/E046_-_Notifications.jpg?width=270" alt="Thumbnail preview about Edit your email notifications" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/E046_-_Notifications.jpg?width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/E046_-_Notifications.jpg?width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">2m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Edit your email notifications</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 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class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Add and edit pages</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 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id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">1m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>How to create a contact page</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Optimizing store speed for holiday selling" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/optimizing-store-speed-for-holiday-selling"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=270" alt="Thumbnail preview about Optimizing store speed for holiday selling" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Optimizing store speed for holiday selling</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Marketing tools for holiday selling" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/marketing-tools-for-holiday-selling"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/d5814170-f690-4264-a58f-e606326e830c.png?format=jpg&width=270" alt="Thumbnail preview about Marketing tools for holiday selling" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/d5814170-f690-4264-a58f-e606326e830c.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/d5814170-f690-4264-a58f-e606326e830c.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Marketing tools for holiday selling</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" 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_1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Optimizing store design for the holiday season</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Shipping strategies during a seasonal rush" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/shipping-strategies-during-a-seasonal-rush"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/c7916433-9188-4c48-8d88-9e6f7f70fdf4.png?format=jpg&width=270" alt="Thumbnail preview about Shipping strategies during a seasonal rush" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/c7916433-9188-4c48-8d88-9e6f7f70fdf4.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/c7916433-9188-4c48-8d88-9e6f7f70fdf4.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path 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src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/88cefb66-a9cd-4c13-8796-889c1c82210f.png?format=jpg&width=270" alt="Thumbnail preview about Selling globally to maximize holiday sales" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/88cefb66-a9cd-4c13-8796-889c1c82210f.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/88cefb66-a9cd-4c13-8796-889c1c82210f.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 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class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Optimizing store speed for holiday selling" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/optimizing-store-speed-for-holiday-selling"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=270" alt="Thumbnail preview about Optimizing store speed for holiday selling" 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https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/eb974bae-8627-46b4-be48-93e51fea51e5.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Optimizing store design for the holiday season</h4></div></div><div class="_3D3U5"><div><span 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class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>New revenue streams for pivoting your business</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 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class="_367aX"><div class="_12SLp"><h4 class="Polaris-DisplayText_1u0t8 Polaris-DisplayText--sizeMedium_5f35p">More tutorials for email marketing</h4></div><div class="_14mlf _38GRh _325Op"><div class="_1Fk2u undefined"><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Use segmentation to improve your email marketing ROI" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/use-segmentation-to-improve-your-email-marketing-roi"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/c9de7278-8603-483f-9d34-6e6656ef9dea.jpg?width=270" alt="Thumbnail preview about Use segmentation to improve your email marketing ROI" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/c9de7278-8603-483f-9d34-6e6656ef9dea.jpg?width=540 2x, 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class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">5m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Launch day checklist</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 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https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/01e81ece-3efc-486a-9f59-3f2ec241ca6b.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>6 free marketing tactics you can start today</h4></div></div><div class="_3D3U5"><div><span 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">1m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Designing the checkout experience</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Create and manage your navigation</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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class="HMTNA"><h4>Setup legal pages</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 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aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="How to design your homepage" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/how-to-design-your-homepage-1"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/E027_-_Design_Your_Home_Page.jpg?width=270" alt="Thumbnail preview about How to design your homepage" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/E027_-_Design_Your_Home_Page.jpg?width=540 2x, 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_2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=270" alt="Thumbnail preview about Optimizing store speed for holiday selling" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/8c65d5dc-78fc-4b6b-a8bd-2d695b699619.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Optimizing store speed for holiday selling</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" 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srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/d5814170-f690-4264-a58f-e606326e830c.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/d5814170-f690-4264-a58f-e606326e830c.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Marketing tools for holiday selling</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" fill="#6B7177"></path></svg></span></button></div></div></div></div></article></div><div class="_8Jr-9"><article><div class="_2eMV_"><div class="_1Y8xq _3YhvE"><a class="_3eclE _1Sl8B" aria-label="Optimizing store design for the holiday season" href="/web/20220516095524/https://www.shopify.com/learn/tutorials/optimizing-store-design-for-the-holiday-season"></a><div class="_1_G3d _2ZHtN"><img src="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/eb974bae-8627-46b4-be48-93e51fea51e5.png?format=jpg&width=270" alt="Thumbnail preview about Optimizing store design for the holiday season" srcset="https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/eb974bae-8627-46b4-be48-93e51fea51e5.png?format=jpg&width=540 2x, https://web.archive.org/web/20220516095524im_/https://cdn.shopify.com/compass/uploads/eb974bae-8627-46b4-be48-93e51fea51e5.png?format=jpg&width=810 3x" loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">3m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Optimizing store design for the holiday season</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 2.953V1.898c0-.056.023-.11.064-.149a.223.223 0 01.155-.062H12.03c.121 0 .219.095.219.211v13.164z" 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class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Shipping strategies during a seasonal rush</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 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id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">9m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>How to communicate your brand through the screen</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" 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class="_3VNal">10m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Getting your restaurant on Shopify</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path fill-rule="evenodd" clip-rule="evenodd" d="M15.707 5.793l-5-5a.999.999 0 10-1.414 1.414L12.586 5.5H1a1 1 0 100 2h11.586l-3.293 3.293a.999.999 0 101.414 1.414l5-5a.999.999 0 000-1.414z" fill="currentColor"></path></svg></div><button type="button" class="_5cY9G" aria-pressed="false" aria-label="Save"><span class="Polaris-Icon_yj27d Polaris-Icon--colorBase_nqlaq Polaris-Icon--applyColor_2y25n"><svg width="14" height="18" viewbox="0 0 14 18" fill="none" xmlns="http://www.w3.org/2000/svg" class="Polaris-Icon__Svg_375hu" focusable="false" aria-hidden="true"><path d="M12.25 0H1.75C.783 0 0 .756 0 1.688V18l7-3.938L14 18V1.687C14 .756 13.216 0 12.25 0zm0 15.062L7 12.109l-5.25 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loading="lazy"/></div><span class="tisCe _1fWSn">Tutorial</span><div class="_16MY6"><div class="_3YnNf"><div class="_27ZJ2"><h6></h6><div class="_398PQ"><svg width="12" height="13" viewbox="0 0 12 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="jwe2o"><g clip-path="url(#play-circular_svg__clip0)"><path fill-rule="evenodd" clip-rule="evenodd" d="M6 12.5a6 6 0 100-12 6 6 0 000 12zM4.8 4.617v3.766a.3.3 0 00.449.26L8.544 6.76a.3.3 0 000-.52L5.25 4.356a.3.3 0 00-.449.261z" fill="currentColor"></path></g><defs><clippath id="play-circular_svg__clip0"><path fill="currentColor" transform="translate(0 .5)" d="M0 0h12v12H0z"></path></clippath></defs></svg><span class="_3VNal">4m</span></div></div></div><div class="_3NXQy"><div class="HMTNA"><h4>Shipping strategies during a seasonal rush</h4></div></div><div class="_3D3U5"><div><span class="_3jOeB">Watch tutorial</span><svg width="16" height="13" viewbox="0 0 16 13" fill="none" xmlns="http://www.w3.org/2000/svg" class="ZabRV"><path 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