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format('embedded-opentype'),url('/fonts/Pinterest-UI-Bold.woff2') format('woff2'),url('/fonts/Pinterest-UI-Bold.woff') format('woff');font-weight:700;font-style:normal;}</style><style data-emotion="css 1d4mdqq">.css-1d4mdqq{position:fixed;background:var(--chakra-colors-yellow);width:100%;left:0px;top:0px;z-index:5;}</style><div class="css-1d4mdqq"><style data-emotion="css 10muugx">.css-10muugx{padding:8px 48px;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;height:84px;}</style><div class="css-10muugx"><style data-emotion="css 1igwmid">.css-1igwmid{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;gap:0.5rem;}</style><div class="chakra-stack css-1igwmid"><style data-emotion="css 6pf8dh">.css-6pf8dh{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);font-size:18px;text-underline-offset:4px;}.css-6pf8dh:hover,.css-6pf8dh[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;color:var(--chakra-colors-primary-200);}.css-6pf8dh:focus-visible,.css-6pf8dh[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}</style><a class="chakra-link css-6pf8dh" href="/en"><style data-emotion="css 1daupbp">.css-1daupbp{fill:#9c0343;}</style><div style="width:26px;height:44px" class="css-1daupbp"><svg width="26" height="44" viewBox="0 0 24 24" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M11.987 0C5.38 0 0 5.36 0 12c0 5.067 3.17 9.413 7.618 11.173-.106-.96-.186-2.4.053-3.44.214-.933 1.412-5.973 1.412-5.973s-.346-.72-.346-1.787c0-1.68.959-2.906 2.158-2.906 1.012 0 1.518.773 1.518 1.68 0 1.04-.666 2.56-.986 4-.293 1.2.586 2.16 1.785 2.16 2.131 0 3.756-2.24 3.756-5.494 0-2.88-2.051-4.88-5.008-4.88-3.41 0-5.407 2.56-5.407 5.2 0 1.04.4 2.134.879 2.747.106.107.106.213.08.347-.08.373-.293 1.2-.32 1.36-.053.213-.186.266-.4.16-1.491-.694-2.424-2.88-2.424-4.64 0-3.787 2.744-7.254 7.912-7.254 4.155 0 7.378 2.96 7.378 6.934 0 4.133-2.61 7.466-6.206 7.466-1.226 0-2.344-.64-2.744-1.386 0 0-.613 2.293-.746 2.853-.266 1.04-1.012 2.347-1.491 3.147a12.01 12.01 0 003.542.533C18.62 24 24 18.64 24 12c-.053-6.64-5.407-12-12.013-12z"></path></svg></div></a><a class="chakra-link css-6pf8dh" href="/en">Policy</a></div><style data-emotion="css fkwuuz">.css-fkwuuz{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-margin-start:auto;margin-inline-start:auto;-webkit-margin-end:auto;margin-inline-end:auto;gap:24px;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-padding-start:12px;padding-inline-start:12px;-webkit-padding-end:12px;padding-inline-end:12px;}</style><div class="css-fkwuuz"><style data-emotion="css bwzui7">.css-bwzui7{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);text-underline-offset:4px;font-family:Pinterest UI;font-size:16px;line-height:20px;}.css-bwzui7:hover,.css-bwzui7[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;color:var(--chakra-colors-primary-200);}.css-bwzui7:focus-visible,.css-bwzui7[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}</style><a class="chakra-link css-bwzui7" href="/en/terms-of-service">Terms</a><style data-emotion="css 128dnlx">.css-128dnlx{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:underline;text-decoration:underline;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);text-underline-offset:4px;font-family:Pinterest UI;font-size:16px;line-height:20px;}.css-128dnlx:hover,.css-128dnlx[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;color:var(--chakra-colors-primary-200);}.css-128dnlx:focus-visible,.css-128dnlx[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}</style><a class="chakra-link css-128dnlx" href="/en/privacy-policy">Privacy</a><a class="chakra-link css-bwzui7" href="/en/community-guidelines">Community</a><a class="chakra-link css-bwzui7" href="/en/merchant-guidelines">Merchant</a><a class="chakra-link css-bwzui7" href="/en/advertising-guidelines">Advertising</a><a class="chakra-link css-bwzui7" href="/en/developer-guidelines">Developers</a><a class="chakra-link css-bwzui7" href="/en/copyright">Copyright</a><a class="chakra-link css-bwzui7" href="/en/trademark">Trademark</a><a class="chakra-link css-bwzui7" href="/en/enforcement">Enforcement</a><a class="chakra-link css-bwzui7" href="/en/transparency">Transparency</a><a class="chakra-link css-bwzui7" href="/en/information-about-call-recordings">Call Recordings</a><a class="chakra-link css-bwzui7" href="/en/non-user-notice">Non-User Notice</a></div></div></div><style data-emotion="css 17e8iy2">.css-17e8iy2{width:100%;-webkit-margin-start:auto;margin-inline-start:auto;-webkit-margin-end:auto;margin-inline-end:auto;-webkit-padding-start:var(--chakra-space-4);padding-inline-start:var(--chakra-space-4);-webkit-padding-end:var(--chakra-space-4);padding-inline-end:var(--chakra-space-4);padding:0px;}@media screen and (min-width: 320px){.css-17e8iy2{max-width:100%;}}@media screen and (min-width: 768px){.css-17e8iy2{max-width:var(--chakra-sizes-container-lg);}}@media screen and (min-width: 1024px){.css-17e8iy2{max-width:var(--chakra-sizes-container-xl);}}</style><div class="chakra-container css-17e8iy2"><style data-emotion="css 1f70r18">.css-1f70r18{margin-top:84px;}</style><main class="css-1f70r18"><div class="css-0"><style data-emotion="css 1xowk96">.css-1xowk96{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;padding-top:64px;padding-bottom:64px;}</style><div class="css-1xowk96"><style data-emotion="css 149vhs5">.css-149vhs5{font-family:"Pinterest Sans",Helvetica,Arial,sans-serif;font-weight:400;color:var(--chakra-colors-primary-100);font-size:53px;line-height:1.2;letter-spacing:var(--chakra-letterSpacings-normal);margin:.67em 0;}@media screen and (min-width: 768px){.css-149vhs5{font-size:4.875rem;letter-spacing:-1px;}}</style><h1 class="chakra-heading css-149vhs5"><style data-emotion="css 1y3nzbh">.css-1y3nzbh{text-align:center;overflow-wrap:anywhere;}</style><div class="css-1y3nzbh">Privacy Policy</div></h1></div><style data-emotion="css 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cm5kh7">.css-cm5kh7{position:fixed;top:72px;left:0px;background:rgb(250, 250, 250);width:100%;z-index:4;}@media screen and (min-width: 320px){.css-cm5kh7{top:72px;}}@media screen and (min-width: 640px){.css-cm5kh7{top:72px;}}@media screen and (min-width: 768px){.css-cm5kh7{top:84px;}}</style><aside class="css-cm5kh7"><style data-emotion="css 1qopkq6">.css-1qopkq6{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:justify;-webkit-justify-content:space-between;justify-content:space-between;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;gap:0.5rem;width:100%;height:56px;padding:0px 10px;border-bottom:solid 2px rgb(208 208 208);}</style><div class="chakra-stack css-1qopkq6"><style data-emotion="css 11fxjat">.css-11fxjat{color:var(--chakra-colors-primary-100);font-weight:regular;font-size:16px;}</style><p class="chakra-text css-11fxjat">Table of Contents</p><style data-emotion="css 1daupbp">.css-1daupbp{fill:#9c0343;}</style><div style="width:20px;height:44px" class="css-1daupbp"><svg width="20" height="44" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg"><path d="M0 7.33h16v1.33H0z"></path><path d="M8.668.002v16h-1.33v-16z"></path></svg></div></div><style data-emotion="css 1a38133">.css-1a38133{visibility:hidden;overflow:hidden;padding:0px 10px;-webkit-transition:all 0.2s ease-out;transition:all 0.2s ease-out;}</style><div class="css-1a38133"><style data-emotion="css 1aahw81">.css-1aahw81{padding:16px 0px;border-bottom:solid 1px #9c0343;z-index:1;font-weight:var(--chakra-fontWeights-normal);}.css-1aahw81:last-of-type{border-bottom:solid 2px rgb(208 208 208);padding-bottom:10px;}</style><div class="css-1aahw81"><style data-emotion="css p7vm5c">.css-p7vm5c{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:none;text-decoration:none;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);text-underline-offset:4px;font-size:16px;font-weight:var(--chakra-fontWeights-normal);}.css-p7vm5c:hover,.css-p7vm5c[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;color:var(--chakra-colors-primary-200);}.css-p7vm5c:focus-visible,.css-p7vm5c[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}</style><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-california-privacy-statement">California Privacy Statement</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-summary-of-changes">Summary of changes</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-thank-you-for-using-pinterest">Thank you for using Pinterest!</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-scope-of-the-privacy-policy">Scope of the Privacy Policy</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-we-collect-information-in-a-few-different-ways">We collect information in a few different ways</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-how-we-use-the-info-we-collect">How we use the info we collect</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-additional-info-for-eea-swiss-and-uk-data-subjects-legal-bases-we-rely-on-where-we-use-your-information">Additional Info for EEA, Swiss and UK Data Subjects: Legal bases we rely on where we use your information</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-your-rights-and-choices">Your Rights and Choices</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-how-and-when-we-share-information">How and when we share information</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-transferring-your-information">Transferring your information</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-how-long-we-keep-your-information">How long we keep your information</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-our-policy-on-childrens-information">Our policy on children's information</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-how-we-make-changes-to-this-policy">How we make changes to this policy</a></div><div class="css-1aahw81"><a class="chakra-link css-p7vm5c" href="/en/privacy-policy#section-contact-us">Contact us</a></div></div></aside><style data-emotion="css 1bci6x4">.css-1bci6x4{-webkit-margin-start:16px;margin-inline-start:16px;-webkit-margin-end:16px;margin-inline-end:16px;font-size:16px;}</style><div class="css-1bci6x4"><style data-emotion="css zx41cv">@media screen and (min-width: 320px){.css-zx41cv{scroll-margin-top:150px;}}@media screen and (min-width: 640px){.css-zx41cv{scroll-margin-top:100px;}}</style><section id="section-california-privacy-statement" class="css-zx41cv"><style data-emotion="css 14rpukb">.css-14rpukb{font-family:"Pinterest Sans",Helvetica,Arial,sans-serif;font-weight:400;color:var(--chakra-colors-primary-100);font-size:1.875rem;line-height:1.2;letter-spacing:var(--chakra-letterSpacings-normal);margin:.67em 0;}@media screen and (min-width: 768px){.css-14rpukb{font-size:2.75rem;letter-spacing:-.25px;}}</style><h1 class="chakra-heading css-14rpukb">California Privacy Statement</h1><style data-emotion="css 58ktdx">.css-58ktdx{line-height:1.55;}</style><div class="css-58ktdx"><div class="css-0"><style data-emotion="css zdibfr">.css-zdibfr{color:var(--chakra-colors-primary-100);margin-block-start:1em;margin-block-end:1em;-webkit-margin-start:0px;margin-inline-start:0px;-webkit-margin-end:0px;margin-inline-end:0px;font-size:16px;}@media screen and (min-width: 320px){.css-zdibfr{font-size:16px;}}@media screen and (min-width: 640px){.css-zdibfr{font-size:16px;}}@media screen and (min-width: 768px){.css-zdibfr{font-size:18px;}}</style><p class="chakra-text css-zdibfr"><strong>California Residents: Please see our California Privacy Statement and Notice at Collection <style data-emotion="css bk3rtn">.css-bk3rtn{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:underline;text-decoration:underline;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);text-underline-offset:4px;font-size:16px;}.css-bk3rtn:hover,.css-bk3rtn[data-hover]{-webkit-text-decoration:underline;text-decoration:underline;color:var(--chakra-colors-primary-200);}.css-bk3rtn:focus-visible,.css-bk3rtn[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}@media screen and (min-width: 320px){.css-bk3rtn{font-size:16px;}}@media screen and (min-width: 640px){.css-bk3rtn{font-size:16px;}}@media screen and (min-width: 768px){.css-bk3rtn{font-size:18px;}}</style><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/notice-at-collection" type="primary" style="opacity:1">here</a>.</strong></p></div></div></section><section id="section-summary-of-changes" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Summary of changes</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">We work hard to make our use of personal data transparent and to make your rights and choices easy to understand. We added more details about the personal data that we collect and how we may share it.</p></div></div></section><section id="section-thank-you-for-using-pinterest" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Thank you for using Pinterest!</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">Our mission is to bring everyone the inspiration to create a life they love. To do that, we show you personalized content and ads we think you’ll be interested in based on information we collect from you and other parties.</p><p class="chakra-text css-zdibfr">We wrote this policy to help you understand what information we collect, how we use it and what choices you have about it. Some of the concepts below are a little technical, but we’ve tried our best to explain things in a simple and clear way.<br/><br/></p></div></div></section><section id="section-scope-of-the-privacy-policy" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Scope of the Privacy Policy</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">This is Pinterest’s global Privacy Policy. We have highlighted below where a particular section applies to you based on where you live.</p><p class="chakra-text css-zdibfr">For the purposes of the General Data Protection Regulation (“<strong>GDPR</strong>”), if you are a resident in the EEA, Switzerland, and UK, Pinterest Europe Ltd. and Pinterest, Inc. are joint data controllers of your personal data. Pinterest Europe Ltd. is an Irish company with its registered office at Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland. Pinterest, Inc. is a US company with its registered office at 651 Brannan St., San Francisco, CA 94107, USA. Pinterest Europe Ltd is the responsible controller for fulfilling key obligations under the GDPR. If you have any questions about our data processing activities, please contact our <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/data-protection-officer-contact-form" type="primary" style="opacity:1">Data Protection Officer</a>.</p></div></div></section><section id="section-we-collect-information-in-a-few-different-ways" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">We collect information in a few different ways</h1><div class="css-58ktdx"><div class="css-0"><style data-emotion="css td0f7v">.css-td0f7v{scroll-margin-top:100px;}</style><div id="1-when-you-give-it-to-us-or-give-us-permission-to-obtain-it" class="css-td0f7v"><style data-emotion="css 1ug1nuk">.css-1ug1nuk{font-family:"Pinterest Sans",Helvetica,Arial,sans-serif;font-weight:400;color:var(--chakra-colors-primary-100);font-size:1.5rem;line-height:1.2;letter-spacing:var(--chakra-letterSpacings-normal);margin:.67em 0;}@media screen and (min-width: 768px){.css-1ug1nuk{font-size:2rem;letter-spacing:-.25px;}}</style><h3 class="chakra-heading css-1ug1nuk">1. When you give it to us or give us permission to obtain it</h3></div><p class="chakra-text css-zdibfr">When you use Pinterest websites, apps, services, technologies, APIs, widgets, or any other <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/pinterest-products-and-services" type="primary" style="opacity:1">products</a> or features we offer (“Pinterest” or the “Services”), you voluntarily share certain information.</p><style data-emotion="css rwgx5u">.css-rwgx5u{color:var(--chakra-colors-primary-100);list-style-type:initial;-webkit-margin-start:1em;margin-inline-start:1em;margin:0px;}</style><ul role="list" class="css-rwgx5u"><style data-emotion="css mo7pbq">.css-mo7pbq{-webkit-margin-start:2.5em;margin-inline-start:2.5em;}</style><li class="css-mo7pbq"><strong>Account Information</strong><style data-emotion="css 1gl7ue2">.css-1gl7ue2{color:var(--chakra-colors-primary-100);font-size:18px;}</style><span class="chakra-text css-1gl7ue2">: When you join our Services, we collect information like your name, email address, birthday, gender, country of residence, your interests, and preferred language. If you have a business account, depending on where you live, you may also have the option to add race and ethnicity information to your profile.</span></li><li class="css-mo7pbq"><strong>Content</strong><span class="chakra-text css-1gl7ue2">: We collect information when you save or upload Pins, photos, or other content, interact with Pins or other content (for example, commenting or adding a Pin), or where you send messages and interact with other users.</span></li><li class="css-mo7pbq"><strong>Precise location information</strong><span class="chakra-text css-1gl7ue2">: Depending on where you live, you can choose to share your precise location using your device settings.</span></li><li class="css-mo7pbq"><strong>Your communications with us</strong><span class="chakra-text css-1gl7ue2">: If you contact us for customer support or otherwise communicate with us, we collect the content of these communications.</span></li><li class="css-mo7pbq"><strong>Your contacts</strong><span class="chakra-text css-1gl7ue2">: If you previously chose to sync your contacts with your account, we will continue to process certain information about your contacts who are Pinterest users to help you find one another on our Services.</span></li></ul></div><div class="css-0"><div id="2-we-also-get-technical-information-when-you-use-pinterest" class="css-td0f7v"><h3 class="chakra-heading css-1ug1nuk">2. We also get technical information when you use Pinterest</h3></div><p class="chakra-text css-zdibfr">When you use a website, mobile application or other internet service, certain internet and electronic network activity information gets created and logged automatically. This is also true when you use Pinterest. Here are some of the types of information we collect:</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><strong>Device information</strong><span class="chakra-text css-1gl7ue2">: We collect information about the device you use to access our Services, including the type of device, operating system, network service provider, settings, and unique device identifiers.</span></li><li class="css-mo7pbq"><strong>Log data</strong><span class="chakra-text css-1gl7ue2">: When you use our Services, our servers record information (“log data”), including information that your browser automatically sends whenever you visit a website, or that your mobile app automatically sends when you’re using it. This log data includes, for example, your Internet Protocol (IP) address, activity on websites you visit that incorporate Pinterest features (like the “Save” button) browser type and settings, and the date and time of when you accessed the Services. You can </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/technical-information-we-collect-when-you-use-our-service" type="primary" style="opacity:1">learn more about the log data we collect here</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><strong>Information from cookies and similar technologies</strong><span class="chakra-text css-1gl7ue2">: We also use “cookies” or similar technologies to obtain log data. For example, we use cookies to store your language preferences or other settings so you don‘t have to set them up every time you visit Pinterest. For more information about how we use cookies, please review our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><strong>Usage data and inference</strong><span class="chakra-text css-1gl7ue2">s. When you’re on our Services, we use your activity—such as which Pins you click on, terms you search for, boards you create, and any text that you add in a comment or description—along with other information you’ve provided when you first signed up and information from our partners and advertisers to make inferences about you and your preferences. For example, if you create a board about travel, we may infer you are a travel enthusiast. We may also infer other information, such as your education or professional experience.</span></li><li class="css-mo7pbq"><strong>Location Information</strong><span class="chakra-text css-1gl7ue2">: We use your IP address to infer your approximate location, even if you don't choose to share your precise location, and photos you share may include information about the location where they were taken.</span></li><li class="css-mo7pbq"><strong>User Choices</strong><span class="chakra-text css-1gl7ue2">: We will keep a record of choices you’ve selected in your settings, including privacy settings and whether you have enabled notifications.</span></li></ul></div><div class="css-0"><div id="3-our-partners-and-advertisers-share-information-with-us" class="css-td0f7v"><h3 class="chakra-heading css-1ug1nuk">3. Our partners and advertisers share information with us</h3></div><p class="chakra-text css-zdibfr">We also receive information about you and your activity outside Pinterest from our affiliates, advertisers, partners and other third parties we work with. For example:</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><strong>Third party platforms</strong><span class="chakra-text css-1gl7ue2">: If you register for or log into the Service using a third party platform (like Facebook or Google), they will furnish certain information to us to facilitate your account creation or log-in with us. In addition, if you </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/link-your-social-media" type="primary" style="opacity:1">connect your third-party accounts</a><span class="chakra-text css-1gl7ue2"> to our Services, we may use information from those accounts to improve your experience. Further, some third-party applications use Pinterest features such as our “Save” button, or you may install our “Save” button for your browser. If so, we collect log data from those sites or apps, including usage data.</span></li><li class="css-mo7pbq"><strong>Technical service partners</strong><span class="chakra-text css-1gl7ue2">: We sometimes receive information about you from technical service partners, including from marketing firms.</span></li><li class="css-mo7pbq"><strong>Advertisers or other partners</strong><span class="chakra-text css-1gl7ue2">: Online advertisers or third parties share information with us about you to measure, report on or improve the performance of ads on Pinterest, or to help us better understand what kinds of ads to show you on Pinterest. For example, we may receive information about your visits to an advertiser's site, or purchases you made from them, or information about your interests from a third-party service, which we might use to help show you ads on the Service. Sometimes we get this information through the Pinterest Tag (a piece of code an advertiser puts on their site), which delivers insights to us and our ad partners about actions that a person takes on their website after viewing an ad on our Services. </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/personalization-and-data" type="primary" style="opacity:1">Learn more about the Pinterest Tag</a><span class="chakra-text css-1gl7ue2"> and the types of information advertisers or other third parties share with us.</span></li></ul><p class="chakra-text css-zdibfr">You can control how we use this information to personalize your experience and the ads you see on Pinterest in your <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/your-privacy-and-data-settings" type="primary" style="opacity:1">Privacy and Data Settings</a>.</p></div></div></section><section id="section-how-we-use-the-info-we-collect" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">How we use the info we collect</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr"><strong>We’re committed to showing you content that’s relevant, interesting and personal to you. To do that, we use your information to provide and improve your experience, including to:</strong></p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Identify you when you use our Services.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Recommend Pins, boards, or content you might like based on your activity on our Services and your offsite behavior. For example, if we see you’re into cooking-related content on Pinterest, we may suggest food-related Pins to you. Similarly, if you visit websites that sell electric guitars, we may suggest guitar Pins to you. For more information on how we recommend content to you, please visit our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/terms-of-service#section-b-how-we-and-other-users-can-use-your-user-content" type="primary" style="opacity:1">Terms of Service</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Respond to your questions or comments.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Build your community on our Services. We use your info to suggest other people who have similar interests. For example, if you follow interior design boards, we may suggest interior designers that you might like. We also use data to help your friends and contacts find you on Pinterest. For example, people can search for your account on Pinterest using your email. If you previously chose to sync your contacts with your Pinterest account, we will process certain information about your contacts who are Pinterest users to help you find them on our Services.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Allow searching with photos, if you choose. For example, if you take a photo of a pair of shoes or a piece of furniture you like, you can ask us to show you similar items. You can opt in to this in your device operating system settings.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Depending on where you live, and with your consent, identify your precise location and customize your experience on our Services. For example, if we know that you’re near a retailer we may show you that retailer’s Pins that may be of interest to you. You can opt in to (and out of) this in your device operating system settings.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Send you updates, including by email, push notification, SMS, or phone. You can unsubscribe from our promotional emails at any time and decide to </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/edit-notification-settings" type="primary" style="opacity:1">stop getting other notifications</a><span class="chakra-text css-1gl7ue2"> by updating your </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://www.pinterest.com/settings/" type="primary" style="opacity:1">settings</a><span class="chakra-text css-1gl7ue2">.</span></li></ul></div><div class="css-0"><p class="chakra-text css-zdibfr"><strong>We use your information in our efforts to improve our Services, keep our users and the public safe, and to protect legal interests. To do so, we:</strong></p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Review your activity and messages on our Services to detect spam or activity that poses a risk to our community or the public. This can include working with law enforcement to keep Pinterest safe.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Analyze users’ log data and device information to identify and investigate suspicious behavior or violations of our policies or Terms.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Conduct </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/age-verification-appeals" type="primary" style="opacity:1">age verification</a><span class="chakra-text css-1gl7ue2">, as appropriate. This may include facial age estimation and matching your face against a government ID.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">May access user information in relation to a legal claim, litigation, or regulatory proceeding.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Conduct analytics and research on who is using our Services and what they are doing. For example, by logging how often people use two different versions of a feature on Pinterest, we can understand which version is better.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Improve the products and services of our family of companies and offer new features. For example, using information to train, develop, and improve our technology such as our machine learning models.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Create aggregated or de-identified information that cannot reasonably be used to identify you. Pinterest processes, maintains, and uses this information only in a de-identified fashion for the purposes of this Privacy Policy and will not attempt to re-identify such information.</span><br/><span class="chakra-text css-1gl7ue2"></span><br/><span class="chakra-text css-1gl7ue2"></span></li></ul></div><div class="css-0"><p class="chakra-text css-zdibfr"><strong>We also use your information to personalize the ads you see</strong></p><p class="chakra-text css-zdibfr">Specifically, we use the information we collect to:</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Decide which ads to show you, directly on Pinterest, and </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/third-party-ads-personalization-preview" type="primary" style="opacity:1">depending on where you live</a><span class="chakra-text css-1gl7ue2">, show you ads through our partners. For example, if you show an interest in camping tents on Pinterest or browse sleeping bags on one of our partner’s websites, we may show you ads for other outdoor products. We customize the ads we show you by identifying your interests based on your onsite and offsite activities, as well as by using information we receive from ad partners or other third parties. Where we use cookies to identify your offsite interests, we’ll get your consent where required.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Advertise Pinterest products and services to you on other sites and apps. To do this, we disclose information such as cookie IDs, your IP address, or a hashed version of your email address to third parties, such as Facebook Ads, Google Marketing Platform, and others who may combine that information with other information they already have about you and deliver ads about Pinterest to you. </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/pinterest-marketing-off-of-pinterest" type="primary" style="opacity:1">Learn more</a><span class="chakra-text css-1gl7ue2"> about our marketing practices off Pinterest and how to opt-out.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Tell our ad partners how their Pinterest ads are doing, and how to make them better. To do this, we disclose information about the ads you see or interact with on Pinterest to our advertisers and third-party companies to improve the performance of the ads that we or they use to audit or improve the delivery and performance of ads or content on websites and apps. Some of this information is aggregated. For example, we would report to an advertiser that a certain percentage of people who viewed a Pin went on to visit that advertiser's site. Depending on where you live and your settings, we may also disclose this information at an individual level. For example, we would let an advertiser know that a particular Pin has been saved by certain people. To find out more about reporting on ads please </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/ads-performance-reporting-on-pinterest" type="primary" style="opacity:1">visit the Help Center</a><span class="chakra-text css-1gl7ue2">.</span></li></ul><p class="chakra-text css-zdibfr">Some of these activities may be considered “targeted advertising” “sharing” or “selling” as those terms are defined under certain state privacy laws in the US. You can opt out of Pinterest using and disclosing your information for these purposes. To do so, visit your <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/your-privacy-and-data-settings" type="primary" style="opacity:1">Privacy and Data Settings</a>.</p><p class="chakra-text css-zdibfr">When we use cookies to learn about your behavior on or off of our services, we or our partners will obtain consent that we may need under applicable law. To find out more about how we use cookies, please see our <a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a>.</p></div></div></section><section id="section-additional-info-for-eea-swiss-and-uk-data-subjects-legal-bases-we-rely-on-where-we-use-your-information" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Additional Info for EEA, Swiss and UK Data Subjects: Legal bases we rely on where we use your information</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">The below section only applies for residents in the EEA, Switzerland, and UK. Under applicable data protection law in the European Region (such as the GDPR), companies must have a legal justification to process your information for the various purposes described in this Privacy Policy.</p><p class="chakra-text css-zdibfr">You also have particular rights available to you depending on which legal basis we use, and we’ve explained these below.</p></div><style data-emotion="css 9iqbsa">.css-9iqbsa{margin:0px 10px;}.css-9iqbsa (max-width: 480px){margin:200px;}</style><div class="chakra-accordion css-9iqbsa"><style data-emotion="css p78kjl">.css-p78kjl{border-top-width:1px;border-color:inherit;border:var(--chakra-borders-none);border-width:1px;border-bottom-color:var(--chakra-colors-primary-100);border-bottom-style:solid;overflow-anchor:none;}.css-p78kjl:last-of-type{border-bottom-width:1px;}</style><div class="chakra-accordion__item css-p78kjl"><div id="accordion-we-use-info-based-on-legitimate-interests" class="css-td0f7v"><style data-emotion="css zncan6">.css-zncan6{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;width:100%;outline:2px solid transparent;outline-offset:2px;transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-normal);font-size:1.9em;-webkit-padding-start:var(--chakra-space-4);padding-inline-start:var(--chakra-space-4);-webkit-padding-end:var(--chakra-space-4);padding-inline-end:var(--chakra-space-4);padding-top:var(--chakra-space-2);padding-bottom:var(--chakra-space-2);color:var(--chakra-colors-primary-100);-webkit-box-pack:justify;-webkit-justify-content:space-between;justify-content:space-between;cursor:default;border:var(--chakra-borders-none);padding:25px 0px;}.css-zncan6:focus-visible,.css-zncan6[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-zncan6:hover,.css-zncan6[data-hover]{background:var(--chakra-colors-transparent);}.css-zncan6:disabled,.css-zncan6[disabled],.css-zncan6[aria-disabled=true],.css-zncan6[data-disabled]{opacity:0.4;cursor:not-allowed;}</style><button type="button" id="accordion-button-:Rqn7l9af5sm:" aria-expanded="false" aria-controls="accordion-panel-:Rqn7l9af5sm:" class="chakra-accordion__button css-zncan6"><style data-emotion="css lgy23c">.css-lgy23c{-webkit-flex:1;-ms-flex:1;flex:1;text-align:start;-webkit-margin-end:var(--chakra-space-2);margin-inline-end:var(--chakra-space-2);}</style><span class="css-lgy23c">We use info based on legitimate interests</span><style data-emotion="css 14f6scb">.css-14f6scb{width:1em;height:1em;display:inline-block;line-height:1em;-webkit-flex-shrink:0;-ms-flex-negative:0;flex-shrink:0;color:var(--chakra-colors-primary-100);vertical-align:middle;font-size:var(--chakra-fontSizes-lg);}</style><svg viewBox="0 0 24 24" focusable="false" class="chakra-icon css-14f6scb"><path fill="currentColor" d="M0,12a1.5,1.5,0,0,0,1.5,1.5h8.75a.25.25,0,0,1,.25.25V22.5a1.5,1.5,0,0,0,3,0V13.75a.25.25,0,0,1,.25-.25H22.5a1.5,1.5,0,0,0,0-3H13.75a.25.25,0,0,1-.25-.25V1.5a1.5,1.5,0,0,0-3,0v8.75a.25.25,0,0,1-.25.25H1.5A1.5,1.5,0,0,0,0,12Z"></path></svg></button><div class="chakra-collapse" style="overflow:hidden;display:none;opacity:0;height:0px"><style data-emotion="css 19pol2h">.css-19pol2h{padding-top:var(--chakra-space-2);-webkit-padding-start:var(--chakra-space-4);padding-inline-start:var(--chakra-space-4);-webkit-padding-end:var(--chakra-space-4);padding-inline-end:var(--chakra-space-4);padding-bottom:var(--chakra-space-5);padding:15px 0px;}</style><div role="region" id="accordion-panel-:Rqn7l9af5sm:" aria-labelledby="accordion-button-:Rqn7l9af5sm:" class="chakra-accordion__panel css-19pol2h"><p class="chakra-text css-zdibfr">We rely on our legitimate interests or those of a third party where they are not outweighed by your interests and fundamental rights.</p><style data-emotion="css iqjv2r">.css-iqjv2r{font-family:"Pinterest Sans",Helvetica,Arial,sans-serif;color:var(--chakra-colors-primary-100);font-size:1.25rem;line-height:1.4;font-weight:var(--chakra-fontWeights-bold);}@media screen and (min-width: 768px){.css-iqjv2r{font-size:1.625rem;line-height:1.31;}}</style><h2 class="chakra-heading css-iqjv2r">To show you content that’s relevant, interesting and personal to you, we:</h2><style data-emotion="css 32lfkx">.css-32lfkx{color:var(--chakra-colors-primary-100);list-style-type:initial;-webkit-margin-start:1em;margin-inline-start:1em;margin:18px 0px;}</style><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Identify you when you use our Services.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Recommend Pins, boards, topics or content you might like based on your activity on our Services. For example, if you engage with cooking-related content on Pinterest, we may suggest food-related Pins and boards.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Customize your Pinterest experience based on your offsite behavior. For example, if you visit websites that sell electric guitars, we may suggest guitar Pins to you.</span></li></ul><style data-emotion="css 1xvhnn6">.css-1xvhnn6{font-family:"Pinterest Sans",Helvetica,Arial,sans-serif;font-weight:var(--chakra-fontWeights-bold);color:var(--chakra-colors-primary-100);line-height:1.2;}@media screen and (min-width: 320px){.css-1xvhnn6{font-size:1rem;}}@media screen and (min-width: 640px){.css-1xvhnn6{font-size:1.25rem;}}</style><h4 class="chakra-heading css-1xvhnn6">Legitimate interests relied on</h4><p class="chakra-text css-zdibfr">It is in our interest and in the interest of Pinterest users to receive a personalized, unique and relevant offering, as this is why users come to the Service.</p><h4 class="chakra-heading css-1xvhnn6">Information categories used</h4><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To build your community on our Services, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Suggest other people who have similar interests. For example, if you follow interior design boards, we may suggest interior designers that you might like.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Help your friends and contacts find you on Pinterest. For example, if you sign up using a Facebook account, we can help your Facebook friends find you on Pinterest when they first sign up for Pinterest. Or people can search for your account on Pinterest using your email. If you choose to sync your contacts with your Pinterest account, we will access contacts stored on your device to help you find out if your contacts are on our Services.</span></li></ul><h4 class="chakra-heading css-1xvhnn6">Legitimate interests relied on</h4><p class="chakra-text css-zdibfr">It is in our interest to help you make connections you may know in order to deliver a relevant and unique Service.</p><h4 class="chakra-heading css-1xvhnn6">Information categories used</h4><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your contacts</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To make and keep Pinterest safe, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Work with law enforcement and researchers to keep Pinterest safe. We may get requests for account information from law enforcement authorities like the police or courts, or from researchers to study activity on Pinterest. To find out more about how we respond to law enforcement requests, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/law-enforcement-guidelines" type="primary" style="opacity:1">Law Enforcement Guidelines</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Analyze users’ log data and device information to identify and investigate suspicious behavior or violation of our policies or Terms.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Review your activity and messages on our Services to detect spam or activity that poses a risk to the safety of you, our community and/or members of the public.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Conduct age verification. This may include facial age estimation and matching your face against a government ID.</span></li></ul><h4 class="chakra-heading css-1xvhnn6">Legitimate interests relied on</h4><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is in our interest and in the interest of Pinterest users to secure Pinterest systems and fight spam, threats, abuse or infringement activities and promote safety and security on Pinterest.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is also in our interest and the interests of other users to ensure our Services are used in accordance with our Terms.</span></li></ul><h4 class="chakra-heading css-1xvhnn6">Information categories used</h4><p class="chakra-text css-zdibfr">The actual information used depends on the factual circumstances, but could include any of the following:</p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your communications with us</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To improve, innovate and develop our Services, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Conduct analytics and research on who is using Pinterest and what they are doing. For example, by logging how often people use two different versions of a feature on Pinterest, we can understand which version is better.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Improve the products and services of our family of companies and offer new features. For example, using information to train, develop, and improve our technology such as our machine learning models. Some of this information may be aggregated or de-identified.</span></li></ul><h4 class="chakra-heading css-1xvhnn6">Legitimate interests relied on</h4><p class="chakra-text css-zdibfr">It is in our interest and the interests of Pinterest’s users that we improve, promote and develop the Service in an informed way.</p><h4 class="chakra-heading css-1xvhnn6">Information categories used</h4><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your communications with us</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To seek legal advice or protect Pinterest in litigation or other disputes, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Preserve and share information when we seek legal advice or seek to protect ourselves in the context of litigation and other disputes. This includes violations of our Terms and policies.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Legitimate interests relied on</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is in our interest and in the interest of Pinterest users to respond to complaints, prevent and address fraud, unauthorized use of Pinterest, violations of our Terms and policies, or other harmful or illegal activity.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is in our interest to seek legal advice and protect ourselves (including our rights, personnel, property or products), our users or others, including as part of investigations or regulatory inquiries and litigation or other disputes.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Information categories used</strong></p><p class="chakra-text css-zdibfr">The actual information used depends on the factual circumstances, but could include any of the following:</p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your communications with us</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To communicate with you, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Respond to your questions or comments.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Send you updates (such as when certain activity, like saves or comments, happens on Pinterest) and news by email or push notification, depending on your settings. For example, we send weekly updates that include Pins you may like. Depending on where you live, this may be marketing and in certain cases we will obtain your consent. You can decide to </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/edit-notification-settings" type="primary" style="opacity:1">stop getting these notifications</a><span class="chakra-text css-1gl7ue2"> by updating your </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://www.pinterest.com/settings/" type="primary" style="opacity:1">settings</a><span class="chakra-text css-1gl7ue2">.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Legitimate interests relied on</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is in our interest and in the interest of Pinterest users to continuously improve and develop the customer support we provide.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">It is in our interest and in the interest of Pinterest users to learn of new features and elements that may be of interest to them.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Information categories used</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your communications with us</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To deliver advertising that is relevant, interesting and personal on our Services, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Decide which ads to show you based on information on our Services. For example, if you show an interest in camping tents on Pinterest, we may show you ads for other outdoor products.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Legitimate interests relied on</strong></p><p class="chakra-text css-zdibfr">It is in our interest and in the interest of Pinterest users to receive relevant and interesting adverts for products or services they are interested in, as opposed to receiving randomized and generic ads which they may have no interest in. This is also the primary funding of the service and allows users to continue enjoying the service free-of-charge and allows Pinterest to generate revenue.</p><p class="chakra-text css-zdibfr"><strong>Information categories used</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your communications with us</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To provide measurement and ad analytics we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Use aggregated information from our measurement providers to tell our ad partners how their Pinterest ads are performing, and how to make them better. For example, we would report to an advertiser that a certain percentage of people who viewed a Pin went on to visit that advertiser's site. To find out more about reporting on ads please </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/ads-performance-reporting-on-pinterest" type="primary" style="opacity:1">visit the Help Center</a><span class="chakra-text css-1gl7ue2">.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Legitimate interests relied on</strong></p><p class="chakra-text css-zdibfr">It is in our interest to enable business accounts and advertisers to view and understand how their ads or content performed and the audience that viewed or interacted with their ads or content. This is so that they can make informed decisions (such as what kinds of ad campaigns they may want to run, the type of audience they want to reach and the types of content that users enjoy the most). This is also in the interest of other users as this helps keep the advertising and other content we show users relevant and entertaining, and keeps the Service free for all users.</p><p class="chakra-text css-zdibfr"><strong>Information categories used</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul><h2 class="chakra-heading css-iqjv2r">To deliver ads, off Pinterest, that are relevant, interesting and personal to you about Pinterest, we:</h2><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Advertise Pinterest products and services to you on other sites. To do this, we disclose information such as cookie IDs, your IP address, and a hashed version of your email address to services we use to market Pinterest to you on sites and apps other than Pinterest, such as Facebook Ads, Google Marketing Platform, and others.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Legitimate interests relied on</strong></p><p class="chakra-text css-zdibfr">We have a legitimate interest in delivering ads that are relevant, interesting and personal to you in order to generate revenue.</p><p class="chakra-text css-zdibfr"><strong>Information categories used</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Account information (excluding race or ethnicity)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Content</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Location information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Log data</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Information from cookie data and similar technologies (To find out more about how we use cookies, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://policy.pinterest.com/cookies" type="primary" style="opacity:1">Cookie Policy</a><span class="chakra-text css-1gl7ue2">)</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Device information</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Usage data and inferences</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">User choices</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Data from other sources (third party platforms; technical service partners; advertisers and other partners)</span></li></ul></div></div></div></div><div class="chakra-accordion__item css-p78kjl"><div id="accordion-we-use-info-to-comply-with-our-legal-obligations" class="css-td0f7v"><button type="button" id="accordion-button-:R1an7l9af5sm:" aria-expanded="false" aria-controls="accordion-panel-:R1an7l9af5sm:" class="chakra-accordion__button css-zncan6"><span class="css-lgy23c">We use info to comply with our legal obligations</span><svg viewBox="0 0 24 24" focusable="false" class="chakra-icon css-14f6scb"><path fill="currentColor" d="M0,12a1.5,1.5,0,0,0,1.5,1.5h8.75a.25.25,0,0,1,.25.25V22.5a1.5,1.5,0,0,0,3,0V13.75a.25.25,0,0,1,.25-.25H22.5a1.5,1.5,0,0,0,0-3H13.75a.25.25,0,0,1-.25-.25V1.5a1.5,1.5,0,0,0-3,0v8.75a.25.25,0,0,1-.25.25H1.5A1.5,1.5,0,0,0,0,12Z"></path></svg></button><div class="chakra-collapse" style="overflow:hidden;display:none;opacity:0;height:0px"><div role="region" id="accordion-panel-:R1an7l9af5sm:" aria-labelledby="accordion-button-:R1an7l9af5sm:" class="chakra-accordion__panel css-19pol2h"><h2 class="chakra-heading css-iqjv2r">Why and how we use your info</h2><p class="chakra-text css-zdibfr"><strong>To comply with legal and regulatory obligations</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Accessing, storing, preserving, or sharing information when doing so in response to a court order, search warrant, production order, subpoena or similar legal request.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Accessing, storing, preserving, or sharing information when we think it is reasonably necessary to comply with legal or regulatory obligations, including sharing with researchers, law enforcement, or other authorities.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">To deal with and resolve requests and complaints. We retain correspondence relating to data subject requests under GDPR for two years, in case those requests are not resolved and this correspondence is required in order to handle any resulting complaints. In such cases, the correspondence is then retained while those complaints are being resolved.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Examples of laws that can require us to process information in the above way include:</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Regulatory matters: to comply with regulatory obligations like under privacy laws (GDPR) and the Digital Services Act (DSA).</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Civil, commercial, criminal, or consumer protection matters: where we are in receipt of a court order to disclose information for the purposes of court proceedings or regulatory inquiries (e.g. orders or mandatory requests under the Irish Competition and Consumer Protection Act 2014, GDPR).</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Corporate and taxation matters: obligations such as the Irish Companies Act 2014 and the Taxes Consolidation Act 1997.</span></li></ul><p class="chakra-text css-zdibfr"><strong>Issues relating to the safety of our Service and to protect rights, property and users</strong></p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">We keep information where it is necessary to investigate misuse of our Services, such as spam and other bad experiences. If we disable an account for violating our Terms, we also preserve information about that user for safety, security and integrity purposes.</span></li></ul><h2 class="chakra-heading css-iqjv2r">Information categories used</h2><p class="chakra-text css-zdibfr">Any of the categories of information listed in “We collect information in a few different ways” except for Precise location information (which we don’t collect from users in EEA, Switzerland, or the UK).</p></div></div></div></div><div class="chakra-accordion__item css-p78kjl"><div id="accordion-we-use-info-where-you-give-us-consent" class="css-td0f7v"><button type="button" id="accordion-button-:R1qn7l9af5sm:" aria-expanded="false" aria-controls="accordion-panel-:R1qn7l9af5sm:" class="chakra-accordion__button css-zncan6"><span class="css-lgy23c">We use info where you give us consent</span><svg viewBox="0 0 24 24" focusable="false" class="chakra-icon css-14f6scb"><path fill="currentColor" d="M0,12a1.5,1.5,0,0,0,1.5,1.5h8.75a.25.25,0,0,1,.25.25V22.5a1.5,1.5,0,0,0,3,0V13.75a.25.25,0,0,1,.25-.25H22.5a1.5,1.5,0,0,0,0-3H13.75a.25.25,0,0,1-.25-.25V1.5a1.5,1.5,0,0,0-3,0v8.75a.25.25,0,0,1-.25.25H1.5A1.5,1.5,0,0,0,0,12Z"></path></svg></button><div class="chakra-collapse" style="overflow:hidden;display:none;opacity:0;height:0px"><div role="region" id="accordion-panel-:R1qn7l9af5sm:" aria-labelledby="accordion-button-:R1qn7l9af5sm:" class="chakra-accordion__panel css-19pol2h"><h2 class="chakra-heading css-iqjv2r">How and why we use your info</h2><p class="chakra-text css-zdibfr">Where you have given us consent (for example through your device settings):</p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Allowing searching with photos. For example, if you take a photo of a pair of shoes or a piece of furniture you like, you can ask us to show you similar items. You can opt in to this in your device operating system settings.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Ads on Pinterest based on offsite activities. We customize the ads we show you by identifying your interests based on your offsite activities, as well as by using information we receive from ad partners or other third parties. Where ad partners or other third parties share information with us about you, we rely on the consent they have already obtained.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Lead ads. If you submit information via a lead ad form (for example, to sign up for an advertiser’s mailing list or for a consultation), we will share that information with the advertiser as described on the form.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Promotion of Creators. If you choose to provide race or ethnicity information we will use it to promote you as a Creator, for example during Black History Month, or reach out to you about events.</span></li></ul><h2 class="chakra-heading css-iqjv2r">Information categories used</h2><p class="chakra-text css-zdibfr">Any of the categories of information listed in “We collect information in a few different ways” except for Precise location information (which we don’t collect from users in EEA, Switzerland, or the UK).</p></div></div></div></div></div><div class="css-0"><p class="chakra-text css-zdibfr">Where we rely on consent, you can withdraw that consent at any time.</p></div></div></section><section id="section-your-rights-and-choices" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Your Rights and Choices</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">We offer you certain choices to control your data. Depending on where you live (e.g., EEA, Switzerland, UK, US), these choices may also be privacy rights you have under local law. To exercise these rights, please visit your <a target="_blank" class="chakra-link css-bk3rtn" href="https://www.pinterest.com/settings/privacy/" type="primary" style="opacity:1">account settings</a> and, if you still need help, our <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/review-personal-data-options" type="primary" style="opacity:1">Help Center</a>.</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><strong>Access</strong><span class="chakra-text css-1gl7ue2">: You can request access to the information we collect and hold about you in a portable format. You can find more information about this </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/download-your-pinterest-data" type="primary" style="opacity:1">through our Help Center</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><strong>Correction/rectification</strong><span class="chakra-text css-1gl7ue2">: You can correct your information by updating information in your profile.</span></li><li class="css-mo7pbq"><strong>Deletion/erasure</strong><span class="chakra-text css-1gl7ue2">: You can have your information deleted. In your settings, select “Delete your data and account” and follow the instructions.</span></li><li class="css-mo7pbq"><strong>Opt out of “targeted advertising” “sharing” or “sale”</strong><span class="chakra-text css-1gl7ue2">: As explained above some of our activities may constitute “targeted advertising,” “sharing,” or “selling” as those terms are defined under certain state privacy laws in the US. You may opt out at any time by following the instructions in your Privacy and Data Settings menu. Note that you will still see ads on our Services, but they will not be informed by offsite data.</span></li></ul><p class="chakra-text css-zdibfr">Where we rely on consent, you can withdraw that consent at any time.<br/><br/></p></div><div class="chakra-accordion css-9iqbsa"><div class="chakra-accordion__item css-p78kjl"><div id="accordion-additional-rights-in-the-eea-the-uk-and-switzerland" class="css-td0f7v"><button type="button" id="accordion-button-:Rqn8l9af5sm:" aria-expanded="false" aria-controls="accordion-panel-:Rqn8l9af5sm:" class="chakra-accordion__button css-zncan6"><span class="css-lgy23c">Additional rights in the EEA, the UK, and Switzerland</span><svg viewBox="0 0 24 24" focusable="false" class="chakra-icon css-14f6scb"><path fill="currentColor" d="M0,12a1.5,1.5,0,0,0,1.5,1.5h8.75a.25.25,0,0,1,.25.25V22.5a1.5,1.5,0,0,0,3,0V13.75a.25.25,0,0,1,.25-.25H22.5a1.5,1.5,0,0,0,0-3H13.75a.25.25,0,0,1-.25-.25V1.5a1.5,1.5,0,0,0-3,0v8.75a.25.25,0,0,1-.25.25H1.5A1.5,1.5,0,0,0,0,12Z"></path></svg></button><div class="chakra-collapse" style="overflow:hidden;display:none;opacity:0;height:0px"><div role="region" id="accordion-panel-:Rqn8l9af5sm:" aria-labelledby="accordion-button-:Rqn8l9af5sm:" class="chakra-accordion__panel css-19pol2h"><p class="chakra-text css-zdibfr">If you live in the EEA, the UK, or Switzerland, you also have some additional rights:</p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><strong>Right to object or restrict processing</strong><span class="chakra-text css-1gl7ue2">: You can object to direct marketing from us or where we rely on legitimate interests to process your information. You can object through this </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/data-protection-officer-contact-form" type="primary" style="opacity:1">form</a><span class="chakra-text css-1gl7ue2">.</span></li><li class="css-mo7pbq"><strong>Right to withdraw consent</strong><span class="chakra-text css-1gl7ue2">: Where we rely on consent as a legal basis for processing your data, you can withdraw your consent at any stage. The lawfulness of Pinterest’s processing before you withdraw your consent will not be affected by such withdrawal.</span></li><li class="css-mo7pbq"><strong>Right to portability</strong><span class="chakra-text css-1gl7ue2">: You can have the information you provided to us sent to another organization, where we hold this information with your consent or for the performance of a contract with you, and, where it's technically feasible for us to do so.</span></li><li class="css-mo7pbq"><strong>Right to lodge a complaint</strong><span class="chakra-text css-1gl7ue2">: If you reside in the EEA, Switzerland, and UK, you have the right to lodge a complaint with the supervisory authority of your country.</span><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">In the UK, the relevant data protection authority is the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, +44 (0303) 123 1113, email: casework@ico.org.uk.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">In Ireland, the relevant data protection authority is the Data Protection Commission, 21 Fitzwilliam Square South, Dublin 2, D02 RD28, +353 017650100 / + 353 1800437737, email: info@dataprotection.ie or by using the following online form: </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://forms.dataprotection.ie/contact" type="primary" style="opacity:1">Forms for Data Protection</a><span class="chakra-text css-1gl7ue2">.</span></li></ul></li></ul></div></div></div></div></div><div class="css-0"><p class="chakra-text css-zdibfr">We will not discriminate against you if you choose to exercise your rights or options related to your personal information. These rights may be limited, for example if fulfilling your request would reveal personal data about another person, where they would infringe the rights of a third party (including our rights) or if you ask us to delete information which we are required by law to keep or have compelling legitimate interest to keep. If we deny your request to exercise your rights, you may have the right to appeal our decision by contacting us using <style data-emotion="css 1l42f20">.css-1l42f20{transition-property:var(--chakra-transition-property-common);transition-duration:var(--chakra-transition-duration-fast);transition-timing-function:var(--chakra-transition-easing-ease-out);cursor:pointer;-webkit-text-decoration:underline;text-decoration:underline;outline:2px solid transparent;outline-offset:2px;color:var(--chakra-colors-primary-100);font-size:18px;text-underline-offset:4px;opacity:0.5;}.css-1l42f20:hover,.css-1l42f20[data-hover]{-webkit-text-decoration:none;text-decoration:none;color:var(--chakra-colors-primary-100);}.css-1l42f20:focus-visible,.css-1l42f20[data-focus-visible]{box-shadow:var(--chakra-shadows-outline);}.css-1l42f20:visited{color:var(--chakra-colors-primary-100);}</style><a class="chakra-link spamspan css-1l42f20" href="mailto:privacy-support@pinterest.com">privacy-support@pinterest.com</a>.</p><p class="chakra-text css-zdibfr">You have choices regarding your information on Pinterest. If you have a Pinterest account, many of these controls are built directly into Pinterest or your settings. For example, you can: <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/edit-your-profile" type="primary" style="opacity:1">Edit information in your profile</a>, <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/link-your-social-media" type="primary" style="opacity:1">Link or unlink your Pinterest account</a> from other services (like Facebook or Google), <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/secret-boards" type="primary" style="opacity:1">Edit secret board settings</a>, and <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/deactivate-or-close-your-account" type="primary" style="opacity:1">Close your account at any time</a>. We also support settings such as Limit Ad Tracking in iOS and Ads Personalization in Android devices.</p><p class="chakra-text css-zdibfr">You may also have choices available to you through the device or software you use to access Pinterest. For example:</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">The browser you use may let you control cookies or other types of local data storage.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Your mobile device lets you choose how and whether your precise location, photos, and other data is shared with us.</span></li></ul><p class="chakra-text css-zdibfr">For users who reside in certain U.S. states and have enabled an opt-out preferences signal (such as Global Privacy Control), we will respect this preference when you use Pinterest.</p></div></div></section><section id="section-how-and-when-we-share-information" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">How and when we share information</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">Anyone can see the public content you post, such as boards and Pins you create and public profile information you give us. Depending on where you live, we also make this public information available through what are called APIs (a technical way to share information quickly). For example, a partner can study what their most popular Pins are or how their Pins are being shared on Pinterest by using a Pinterest API. We also share the categories of information described above:</p><ul role="list" class="css-rwgx5u"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">With other services, at your direction. For example, when you decide to </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/link-your-social-media" type="primary" style="opacity:1">link your Pinterest account</a><span class="chakra-text css-1gl7ue2"> to third party services, or when you publish your content on Pinterest to such services, you direct disclosure of certain information to those services. Creators may direct us to share information with advertisers or other partners for paid engagements.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">Depending on where you live, we share data for advertising and related purposes, including showing you ads about Pinterest on third-party services, showing you ads through our partners, and helping advertisers understand how ads on Pinterest perform. For example, when you fill out a lead ad form, or click on an ad on Pinterest, we’ll share this information with advertising partners.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">With vendors that we employ to process information on our behalf based on our instructions and for the purposes described in this Privacy Policy. For example, we share data with security consultants to help us get better at identifying spam. Some information we acquire may be collected by vendors on our behalf.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">With law enforcement agencies, government agencies, researchers, or other parties in compliance with laws, rules, or regulations. For example, we may get requests for account information from law enforcement authorities like the police or courts. We only disclose information in response to such requests if we believe that disclosure is reasonably necessary to comply with a law, regulation or legal request; to protect the safety, rights, or property of the public, any person, or Pinterest; or to detect, prevent, or otherwise address fraud, security or technical issues. We may also share information if we believe it is necessary to prevent imminent and serious bodily harm to a person in emergency situations. To find out more about how we respond to law enforcement requests, please see our </span><a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/law-enforcement-guidelines" type="primary" style="opacity:1">Law Enforcement Guidelines</a><span class="chakra-text css-1gl7ue2">. We may share your publicly accessible information with independent researchers who meet certain criteria, to combat societal harms.</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">With our corporate family of companies, including wholly-owned subsidiaries and affiliates. If we were to engage in a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or proceeding that involves the transfer of the information described in this Privacy Policy, we would share your information with a party involved in such a process (for example, a potential purchaser).</span></li></ul></div></div></section><section id="section-transferring-your-information" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Transferring your information</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">Pinterest is a worldwide service. By using our products or services, you authorize us to transfer and store your information outside your home country, including in the United States, for the purposes described in this policy. The privacy protections and the rights of authorities to access your personal information in such countries may not be equivalent to those of your home country.</p></div><div class="chakra-accordion css-9iqbsa"><div class="chakra-accordion__item css-p78kjl"><div id="accordion-additional-steps-for-data-transfers-in-the-eea-switzerland-and-the-uk" class="css-td0f7v"><button type="button" id="accordion-button-:Rqnal9af5sm:" aria-expanded="false" aria-controls="accordion-panel-:Rqnal9af5sm:" class="chakra-accordion__button css-zncan6"><span class="css-lgy23c">Additional steps for data transfers in the EEA, Switzerland, and the UK</span><svg viewBox="0 0 24 24" focusable="false" class="chakra-icon css-14f6scb"><path fill="currentColor" d="M0,12a1.5,1.5,0,0,0,1.5,1.5h8.75a.25.25,0,0,1,.25.25V22.5a1.5,1.5,0,0,0,3,0V13.75a.25.25,0,0,1,.25-.25H22.5a1.5,1.5,0,0,0,0-3H13.75a.25.25,0,0,1-.25-.25V1.5a1.5,1.5,0,0,0-3,0v8.75a.25.25,0,0,1-.25.25H1.5A1.5,1.5,0,0,0,0,12Z"></path></svg></button><div class="chakra-collapse" style="overflow:hidden;display:none;opacity:0;height:0px"><div role="region" id="accordion-panel-:Rqnal9af5sm:" aria-labelledby="accordion-button-:Rqnal9af5sm:" class="chakra-accordion__panel css-19pol2h"><p class="chakra-text css-zdibfr">If you live in the EEA, Switzerland, or the UK, we take additional steps related to data transfers. Information controlled by Pinterest Europe Limited will be transferred or transmitted to, or stored and processed in, the United States or other countries outside of where you live for the purposes as described in this policy. Safeguards which we rely on in ensuring your information benefits from an adequate level of protection includes the following:</p><p class="chakra-text css-zdibfr">Adequacy decisions. These are decisions issued from the European Commission under Article 45 GDPR (or equivalent decisions under other laws) where they recognise that a country offers an adequate level of data protection. We transfer your information as described in “How we use the info we collect” to some countries with such adequacy decisions, such as the countries listed here; or</p><p class="chakra-text css-zdibfr">Standard contractual clauses (“SCCs”). The European Commission has approved contractual clauses under Article 46 of the GDPR that allows companies in the EEA to transfer data outside the EEA. These (and their approved equivalent for the UK and Switzerland) are called standard contractual clauses. We rely on standard contractual clauses to transfer information as described in “How we use the info we collect” to third parties in countries without an adequacy decision.</p><p class="chakra-text css-zdibfr">While transfers to countries that don’t have an adequacy decision typically take place on the basis of SCCs, in certain circumstances, transfers can also take place on the basis of exemptions provided under data protection law. For example, sharing with law enforcement, in emergency situations where we learn that a person’s life is at risk.</p><p class="chakra-text css-zdibfr">We also identify and use additional protections as appropriate for each data transfer. For example, we use:</p><ul role="list" class="css-32lfkx"><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">technical protections, such as encryption and pseudonymisation; and</span></li><li class="css-mo7pbq"><span class="chakra-text css-1gl7ue2">policies and processes to challenge disproportionate or unlawful government authority requests.</span></li></ul><p class="chakra-text css-zdibfr">For a copy of these adequacy decisions or SCCs, please contact us via the details provided in the Contact us section below.</p></div></div></div></div></div></div></section><section id="section-how-long-we-keep-your-information" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">How long we keep your information</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">We keep your information only so long as we need it to provide Pinterest to you and fulfill the purposes described in this policy. When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we’ll either remove it from our systems or depersonalize it so that we can't use it to identify you.</p><p class="chakra-text css-zdibfr">If you live in the EEA, the UK, or Switzerland, here is some further information on our retention practices: We keep your information only so long as necessary for the purposes identified in this Privacy Policy, which include providing our Service, or for other legitimate purposes, such as complying with legal obligations, enforcing and preventing violations of our Terms, to fight spam, or protecting or defending our rights, property and users. The storage periods are determined on a case-by-case basis. We keep account information, like your name, email address, and password, for as long as your account is in existence because we need it to operate your account.</p></div></div></section><section id="section-our-policy-on-childrens-information" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Our policy on children's information</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">Children under 13 are not allowed to use Pinterest. If you are based in a state or country with an older age requirement, you may only use the Services if you are at or over the age at which you can provide consent to data processing. Please visit the <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/article/age-requirements-for-using-pinterest" type="primary" style="opacity:1">Help Center</a> for more information.</p></div></div></section><section id="section-how-we-make-changes-to-this-policy" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">How we make changes to this policy</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">We may change this policy from time to time and if we do, we’ll post any changes on this page. If you continue to use Pinterest after those changes are in effect, the new policy applies to you. If the changes are significant, we may provide a more prominent notice, such as by sending you an email.</p></div></div></section><section id="section-contact-us" class="css-zx41cv"><h1 class="chakra-heading css-14rpukb">Contact us</h1><div class="css-58ktdx"><div class="css-0"><p class="chakra-text css-zdibfr">The best way to get in touch with us or to exercise your options described above is through the <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/contact" type="primary" style="opacity:1">Help Center</a>. If you live in the United States, Pinterest, Inc. is responsible for your information. You can contact Pinterest Inc. at 651 Brannan Street, San Francisco, CA 94107, USA.</p><p class="chakra-text css-zdibfr">You can also contact our <a target="_blank" class="chakra-link css-bk3rtn" href="https://help.pinterest.com/data-protection-officer-contact-form" type="primary" style="opacity:1">Data Protection Officer</a>.</p><p class="chakra-text css-zdibfr">Effective Date outside EEA, UK, and Switzerland: March 13, 2024<br/><br/>Effective Date in EEA, UK, and Switzerland: April 30, 2024</p></div></div></section></div></div></main></div><style data-emotion="css 17n9zrp">.css-17n9zrp{margin-top:200px;}</style><div class="css-17n9zrp"><style data-emotion="css-global l4hand">:host,:root,[data-theme]{--chakra-ring-inset:var(--chakra-empty,/*!*/ /*!*/);--chakra-ring-offset-width:0px;--chakra-ring-offset-color:#fff;--chakra-ring-color:rgba(66, 153, 225, 0.6);--chakra-ring-offset-shadow:0 0 #0000;--chakra-ring-shadow:0 0 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When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we’ll either remove it from our systems or depersonalize it so that we can't use it to identify you."}],"_type":"block"},{"children":[{"_type":"span","marks":[],"text":"If you live in the EEA, the UK, or Switzerland, here is some further information on our retention practices: We keep your information only so long as necessary for the purposes identified in this Privacy Policy, which include providing our Service, or for other legitimate purposes, such as complying with legal obligations, enforcing and preventing violations of our Terms, to fight spam, or protecting or defending our rights, property and users. The storage periods are determined on a case-by-case basis. 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Please visit the ","_key":"c46472b6828d0"},{"text":"Help Center","_key":"c46472b6828d1","_type":"span","marks":["602fee206364"]},{"_type":"span","marks":[],"text":" for more information.","_key":"c46472b6828d2"}],"_type":"block","style":"normal","_key":"c46472b6828d"}],"_key":"pAy3WGR1"}]},{"_type":"contentBlock","_key":"H1YSVawO","headline":"How we make changes to this policy","content":[{"_key":"83dvqKzZ","headline":null,"clarificationText":[],"_type":"flexHeadlineText","clarificationHeader":"More simply put","text":[{"markDefs":[],"children":[{"_type":"span","marks":[],"text":"We may change this policy from time to time and if we do, we’ll post any changes on this page. If you continue to use Pinterest after those changes are in effect, the new policy applies to you. 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You can contact Pinterest Inc. at 651 Brannan Street, San Francisco, CA 94107, USA.","_key":"2ebbc5a64ecc2"}],"_type":"block","style":"normal","_key":"2ebbc5a64ecc"},{"_type":"block","style":"normal","_key":"a9bf21d491b7","markDefs":[{"_type":"link","href":"https://help.pinterest.com/data-protection-officer-contact-form","_key":"192ac6c94c95"}],"children":[{"marks":[],"text":"You can also contact our ","_key":"a9bf21d491b70","_type":"span"},{"_type":"span","marks":["192ac6c94c95"],"text":"Data Protection Officer","_key":"a9bf21d491b71"},{"_type":"span","marks":[],"text":".","_key":"a9bf21d491b72"}]},{"style":"normal","_key":"5337b595e57d","markDefs":[],"children":[{"marks":[],"text":"Effective Date outside EEA, UK, and Switzerland: March 13, 2024\nEffective Date in EEA, UK, and Switzerland: April 30, 2024","_key":"5337b595e57d0","_type":"span"}],"_type":"block"}],"_key":"mHD7WEws","content":null,"headline":null,"clarificationText":[]}]}],"metaTags":{"preventIndexPage":true,"preventFollowPage":true,"excludeFromHelpCenterSearch":false},"baseLang":{"content":null},"color":"policy--yellow"},"isDraftDocument":false,"locale":"en","isRTL":false,"isPreviewMode":false,"headerBackground":"yellow","currentUrl":"/en/privacy-policy"},"__N_SSG":true},"page":"/[lang]/[subPage]","query":{"lang":"en","subPage":"privacy-policy"},"buildId":"8BJeunNlCbtd-7s3PeH3l","isFallback":false,"isExperimentalCompile":false,"gsp":true,"scriptLoader":[]}</script></body></html>