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Privacy Policy - NewsCred
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Find out more about our Privacy and Cookie Policy <a href="https://web.archive.org/web/20190228160820/https://newscred.com/privacypolicy"><strong>here</strong></a></p> <span class="cookie-closer">Accept Cookies</span> </div><!-- ./cookie-popup --> <!-- <div class="header-banner-wrapper" style="display: none;">--> <!-- <p><a class="banner-cta" href="https://insights.newscred.com/" target="_blank">Insights</a><a href="https://insights.newscred.com/" target="_blank"></a></p>--> <!-- <span class="header-banner-closer">✕</span>--> <!-- </div>--> <div class="nav__inner cf"> <nav> <!-- NewsCred Logo --> <div class="newscred__logo"> <a href="/web/20190228160820/https://www.newscred.com/"> <img src="/web/20190228160820im_/https://www.newscred.com/wp-content/themes/newscred-v2/assets/images/logos/newscred-logo-primary-rgb.png"> </a> </div> <!-- NewsCred menu toggle for mobile --> <div id="menu-toggle" class="menu-icon"> <button class="button nav__button">Menu</button> </div> <!-- NewsCred Desktop Menu Nav --> <ul class="nav__menu--desktop"> <li class="nav__menu__item nav__menu__item--dropdown icon__dropdown"> <a href="/web/20190228160820/https://www.newscred.com/platform/" class="nav__menu__item--link nav__menu__item--highlight">Platform</a> <ul class="nav__item--dropdown nav__item--solutions"> <div class="nav__item__column nav__item__box nav__item__list"> <li class=""><a href="/web/20190228160820/https://www.newscred.com/platform/integrated-marketing/">Integrated Marketing</a></li> <li class=""><a href="/web/20190228160820/https://www.newscred.com/platform/content-marketing/">Content Marketing</a></li> <li class=""><a href="/web/20190228160820/https://www.newscred.com/platform/integrations/">Integrations</a></li> </div> </ul> </li> <li class="nav__menu__item nav__menu__item--dropdown icon__dropdown"> <a href="/web/20190228160820/https://www.newscred.com/services/" class="nav__menu__item--link nav__menu__item--highlight">Services</a> <ul class="nav__item--dropdown nav__item--solutions"> <div class="nav__item__column nav__item__box nav__item__list"> <li class=""><a href="/web/20190228160820/https://www.newscred.com/services/content/">Content</a></li> <li class=""><a href="/web/20190228160820/https://www.newscred.com/services/advisory/">Advisory</a></li> </div> </ul> </li> <li class="nav__menu__item"><a class="nav__menu__item--link" href="/web/20190228160820/https://www.newscred.com/case-studies/">Case Studies</a></li> <li class="nav__menu__item nav__menu__item--dropdown icon__dropdown"> <a href="/web/20190228160820/https://www.newscred.com/about/" class="nav__menu__item--link nav__menu__item--highlight">About</a> <ul class="nav__item--dropdown nav__item--solutions"> <div class="nav__item__column nav__item__box nav__item__list"> <li class=""><a href="/web/20190228160820/https://www.newscred.com/careers/">Careers</a></li> <li class=""><a href="https://web.archive.org/web/20190228160820/https://insights.newscred.com/news/">Events</a></li> <li class=""><a href="/web/20190228160820/https://www.newscred.com/press/">Press</a></li> </div> </ul> </li> <li class="nav__menu__item"><a class="nav__menu__item--link" href="/web/20190228160820/https://www.newscred.com/pricing/">Pricing</a></li> <li class="nav__menu__item"><a class="nav__menu__item--link" href="https://web.archive.org/web/20190228160820/https://insights.newscred.com/">Insights</a></li> </ul> <!-- NewsCred Login Menu Nav --> <ul class="nav__menu--desktop"> <li class="login nav__menu__item"><a class="nav__menu__item--link" href="https://web.archive.org/web/20190228160820/https://cmp.newscred.com/" target="_blank">Login</a></li> <li class="contact nav__menu__item"><a class="nav__menu__item--link button-red request-demo" style="padding: 8px 11px !important;" href="/web/20190228160820/https://www.newscred.com/contact/">Request demo</a></li> </ul> </nav> </div> </div> <!-- NewsCred Mobile Menu Nav --> <div class="mobile-menu-wrapper"> <ul class="nav__menu--mobile"> </ul> </div> <!-- Back to top button --> <div class="back-to-top hide"></div> <!-- Modal Overlay --> <div class="modal-overlay"></div> <div id="primary" class="content-area"> <div id="post-1094" class="post-1094 page type-page status-publish hentry"> <div class="et_builder_outer_content" id="et_builder_outer_content"> <div class="et_builder_inner_content et_pb_gutters3"> <div class="et_pb_section aux-section et_pb_section_0 et_section_regular et_section_transparent"> <div class="theme-row et_pb_row et_pb_row_0"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_0"> <div class="et_pb_text et_pb_module et_pb_bg_layout_light et_pb_text_align_left et_pb_text_0"> <div class="et_pb_text_inner"> <h1>NewsCred Privacy and Cookie Policy</h1> <p>Effective Date: May 25, 2018</p> <p>NewsCred values and respects your privacy. NewsCred, we, and us refers to NewsCred, Inc. and any of our affiliates. This Privacy and Cookie Policy (this <strong>“Policy” “Privacy Policy”</strong>) describes the types of personal data we collect from our website, how we use the information, with whom we share it, and the choices you can make about our collection, use and disclosure of the information. We also describe the measures we take to protect the security of the information and how to contact us about our privacy practices.</p> <p>For the purposes of this Policy, “personal data” or “personal information” shall have the meaning given to such terms by the EU General Data Protection Regulation (“GDPR”). NewsCred commits to cooperate with EU data protection authorities (“DPAs”) and the Swiss Federal Data Protection and Information Commissioner (“FDPIC”) and comply with the advice given by such authorities with regard to data transferred from the EU and Switzerland.</p> <p>This Policy covers the information we collect about you when you access our website or otherwise interact with us, including attending our events. For information on personal data that we collect from our customers, we maintain a separate Product Privacy Policy, which details our processes relating to the Services. “Services” refers to our proprietary software, content, and professional services, which are purchased by our customers.</p> <p>Being transparent is important to us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. We will only process your personal data in accordance with applicable data protection and privacy laws, and subject to your consent. You have the ability to object to certain uses of information about you and you may access or update certain information about you. If you do not accept this Policy, you should not access or use our Services or interact with any other aspect of our business.</p> <p>For the purpose of EU data protection legislation, the data controller is NewsCred, Inc., of 386 Park Avenue South, 6th Floor, New York, NY 10016.</p> <h2>Legal Basis for Processing Personal Data</h2> <p>Our legal basis for processing personal information is Article 6, subsection 1(f) of the GDPR, because we need to analyze website usage in order to optimize and deliver the best possible user experience.</p> <h2>Information We Collect</h2> <p><strong>From you</strong></p> <p>NewsCred obtains personal data about you when you provide such information in the course of various interactions, including:<br/> – Visiting our website(s)<br/> – Communicating with us via telephone or e-mail, such as contacting customer support<br/> – Engaging with our content via social media<br/> – Participating in events or promotions</p> <p><strong>From others</strong></p> <p>We also may obtain personal information about you from our business partners, clients, and other third parties.</p> <p><strong>Automatically from cookies</strong></p> <p>We automatically log information about you and your computer or mobile device. For example, we log your IP address and unique cookie ID using cookies. Please refer to the sections on Cookies below.</p> <p>When you visit and interact with our websites, the types of information that may be collected via a cookie includes the following:<br/> 1. your computer’s Internet Protocol (IP) address;<br/> 2. your browser type and operating system;<br/> 3. search terms that you use to reach the site;<br/> 4. the web pages you were visiting immediately before and after you came to the site;<br/> 5. dates and times of visits to the site;<br/> 6. information on actions taken on the site (such as page views and site navigation patterns);<br/> 7. amount of time spent viewing certain pages or screens;<br/> 8. standard server log information;<br/> 9. social actions taken with respect to the content on the site, including but not limited to likes and shares on LinkedIn and Facebook; and/or<br/> 10. advertisement interaction and viewing data, such as ad click-through rates and information about how many times you viewed a particular ad.</p> <h2>Information From Social Networking Sites</h2> <p>Our website includes interfaces that allow you to connect with social networking sites (each an “SNS”). If you connect to an SNS through our site, you authorize us to access, use, and store the information that you agreed the SNS could provide to us based on your settings on that SNS. We will access, use and store that information in accordance with this Policy. You can revoke our access to the information you provide in this way at any time by amending the appropriate settings from within your account settings on the applicable SNS.</p> <h2>Third-Party Links</h2> <p>Please note that NewsCred’s website(s) may contain links to other websites and gather data from social media sites, including LinkedIn, Facebook, Twitter, and Pinterest. We recommend that you read the privacy policies of the aforementioned sites and every website that you visit. We are not responsible for those sites’ privacy practices.</p> <p>When you visit our website(s), NewsCred may also collect information about your online activities over time and across third-party websites or online services.</p> <h2>COOKIES</h2> <p>We may collect information using “cookies”. Cookies are small data files stored on the hard drive of your computer or mobile device by a website. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer or mobile device until you delete them) to provide you with a more personal and interactive experience on our Site. We use two broad categories of cookies: (1) first-party cookies, served directly by us to your computer or mobile device, which are used only by us to recognize your computer or mobile device when it revisits our Site; and (2) third-party cookies, which are served by service providers on our Site, and can be used by such service providers to recognize your computer or mobile device when it visits other websites.</p> <p><strong>Cookies we use</strong></p> <p>Our site uses the following types of cookies for the purposes set out below:</p> <p><strong>Essential Cookies:</strong> These cookies are essential to provide you with services available through our site and to enable you to use some of its features. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.</p> <p><strong>Functionality Cookies:</strong> These cookies allow our us to remember choices you make when you use our site, such as remembering your language preferences, and remembering your login details. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you visit our site.</p> <p><strong>Analytics and Performance Cookies:</strong> These cookies are used to collect information about traffic to our site. The information gathered does not identify any individual visitor. The information is aggregated and therefore anonymous. It includes the number of visitors to our site, the websites that referred them to our site, the pages that they visited on our site, what time of day they visited our site, whether they have visited our site before, and other similar information. We use this information to help operate our site more efficiently, to gather broad demographic information and to monitor the level of activity on our Site.</p> <p>We use Google Analytics for this purpose. Google Analytics uses its own cookies. It is only used to improve how our site works. 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