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class="container p-3"> <div class="col-sm-10 m-auto pt-5"> <div class="main-text text-title text-uppercase text-center">Email Direct Marketing</div> </div> </div> </section> <section> <div class="container divider-lt-grey2 p-5"> <div class="text-center pr-image img-fluid pb-4"> <input type="image" width="" class="img-fluid" src="images/mediakit/products-v2/dmarketing/edm.jpg"> </div> <div class="col-sm-10 m-auto"> <div class="main-text text-brief text-lt text-center">Whether you want to target a business manager in Dubai or a consumer in Abu Dhabi, our Email Direct Marketing can help you reach the inbox of your target market. With a huge database of double opt-in subscribers, plus a wealth of demographic, ethnic and professional criteria, you can advertise with pinpoint accuracy, both quickly and cost-effectively.</div> </div> </div> </section> <section> <div class="container py-5"> <div class="row"> <div class="col-12"> <div class="row"> <div class="col-sm-6 py-5 text-center"> <div class="row"> <div class="col-6"> <img src="images/mediakit/block_rate_1.png" class="img-fluid" alt=""> </div> <div class="col-6"> <img src="images/mediakit/block_rate_2.png" class="img-fluid" alt=""> </div> </div> </div> <div class="col-sm-6 py-5 text-center"> <div class="row"> <div class="col-6"> <img src="images/mediakit/block_rate_3.png" class="img-fluid" alt=""> </div> <div class="col-6"> <img src="images/mediakit/block_rate_4.png" class="img-fluid" alt=""> </div> </div> </div> </div> <div class="row"> <div class="col-6 py-5 text-center"> <img src="images/mediakit/block-age.png" class="img-fluid" alt=""> </div> <div class="col-6 py-5 text-center"> <img src="images/mediakit/block-nationality.png" class="img-fluid" alt=""> </div> </div> <div class="row"> <div class="col-6 py-5 text-center"> <img src="images/mediakit/block-gender.png" class="img-fluid" alt=""> </div> <div class="col-6 py-5 text-center"> <img src="images/mediakit/block-demographics.png" class="img-fluid" alt=""> </div> </div> <div class="row"> <div class="col-12 py-5 text-center"> <div class="d-none d-lg-block"> <img src="images/mediakit/block-industry-desktop.png" class="img-fluid" alt=""> </div> <div class="d-lg-none"> <img src="images/mediakit/block-industry-mobile.png" class="img-fluid" alt=""> </div> </div> </div> </div> <!--<div class="col-sm-8 m-auto"> <table border="0" cellspacing="0" cellpadding="0" width="100%" class="table-style1"> <tbody> <tr><th>Category</th><th>Numbers / Percentage</th></tr> <tr><td>Total Subscribers</td><td>615,065</td></tr> <tr><td colspan="2" class="title-cell">EDM Performance</td></tr> <tr><td>Delivery Rate</td><td>99.70%</td></tr> <tr><td>Open Rate</td><td>15.64%</td></tr> <tr><td>CTO (Click to Open Rate)</td><td>2.41%</td></tr> <tr><td colspan="2" class="title-cell">Age Range</td></tr> <tr><td>15-25</td><td>2.11%</td></tr> <tr><td>26-35</td><td>25.06%</td></tr> <tr><td>36-45</td><td>12.73%</td></tr> <tr><td>46-55</td><td>4.99%</td></tr> <tr><td>56+</td><td>2.52%</td></tr> <tr><td colspan="2" class="title-cell">Nationality</td></tr> <tr><td>Indians</td><td>29.89%</td></tr> <tr><td>Pakistan</td><td>7.68%</td></tr> <tr><td>Filipinos</td><td>7.86%</td></tr> <tr><td>Arabs</td><td>4.68%</td></tr> <tr><td>Western & Europeans</td><td>1.43%</td></tr> <tr><td>GCC Nationals</td><td>1.54%</td></tr> <tr><td colspan="2" class="title-cell">Gender</td></tr> <tr><td>Male</td><td>46.53%</td></tr> <tr><td>Female</td><td>14.21%</td></tr> <tr><td colspan="2" class="title-cell">Demographics</td></tr> <tr><td>Mid Career</td><td>34%</td></tr> <tr><td>Management</td><td>13%</td></tr> <tr><td>Executive Level</td><td>6%</td></tr> <tr><td colspan="2" class="title-cell">Industry</td></tr> <tr><td>Admin & Human Resource</td><td>12.66%</td></tr> <tr><td>Information Technology</td><td>11.96%</td></tr> <tr><td>Engineering & Construction</td><td>9.36%</td></tr> <tr><td>Accounting, banking & finance</td><td>8.09%</td></tr> <tr><td>Distribution & Logistics</td><td>5.28%</td></tr> <tr><td>Pr Media & Advertising</td><td>3.21%</td></tr> <tr><td>Hospitality</td><td>2.37%</td></tr> <tr><td>Auto Industry</td><td>2.32%</td></tr> <tr><td>Oil & Gas</td><td>1.97%</td></tr> <tr><td>Sales & Marketing</td><td>1.92%</td></tr> <tr><td>Healthcare & Medical</td><td>1.82%</td></tr> <tr><td>Telecommunication</td><td>1.59%</td></tr> <tr><td>Export / Import & FMCG</td><td>1.43%</td></tr> <tr><td>Architecture & Design</td><td>1.11%</td></tr> <tr><td>Retail</td><td>0.95%</td></tr> <tr><td>Education</td><td>0.87%</td></tr> <tr><td>Government</td><td>0.60%</td></tr> <tr><td>Real Estate & Property Management</td><td>0.43%</td></tr> </tbody> </table> </div>--> </div> </div> </section> <section> <div class="container divider-lt-grey2 py-5"> <div class="row"> <div class="col-sm-8 m-auto"> <h2 class="cnt-sub-title pb-3 text-center">METRICS EXPLAINED</h2> <div class="pdt-cnt-box m-auto text-left"> <div> <span class="semi-bold">Delivery Rate </span> The percentage of the total number of successfully delivered emails over the total number sent out</span><br /><br /> <span class="semi-bold">View Rate </span> The percentage of the number of email messages opened over the total number of successfully delivered emails<br /><br /> <span class="semi-bold">CTO </span> Click To Open is the number of emails clicked compared to those that were viewed. </div> </div> </div> </div> </div> </section> <section> <div class="container px-0 pt-5"> <div class="col-sm-10 m-auto text-center"> <h2 class="cnt-sub-title pb-3">Websites where this product is available</h2> </div> </div> <div class="container px-0 pt-3 pb-3 divider-lt-grey2"> <div class="col-sm-12 m-auto"> <div class="d-flex flex-column flex-sm-row align-items-center justify-content-around"> <a href="https://gulfnews.com/" target="_blank" class="pb-4"><img class="img-fluid" width="150" src="images/mediakit/logo-gn.svg"></a> <a href="https://getthat.com/" target="_blank" class="pb-4"><img class="img-fluid" width="100" src="images/mediakit/logo-getthat.svg"></a> <a href="https://fridaymagazine.ae/" target="_blank" class="pb-4"><img class="img-fluid" width="80" src="images/mediakit/logo-friday.svg"></a> <a href="https://insideoutmagazine.ae/" target="_blank" class="pb-4"><img class="img-fluid" width="105" src="images/mediakit/logo-insideout.svg"></a> <a href="https://babyandchild.ae/" target="_blank" class="pb-4"><img class="img-fluid" width="95" src="images/mediakit/logo-baby-child2.svg"></a> <a href="https://wheels.ae/" target="_blank" class="pb-4"><img class="img-fluid" width="110" src="images/mediakit/logo-wheels.svg"></a> <a href="https://watchtime.me/news" target="_blank" class="pb-4"><img class="img-fluid" width="90" src="images/mediakit/logo-watchtime2.svg"></a> <a href="https://gntech.ae/" target="_blank" class="pb-4"><img class="img-fluid" width="100" src="images/mediakit/logo-gntech.svg"></a> </div> </div> <div class="col-sm-12 note text-center"> Creative execution may vary depending on the site where it is hosted </div> </div> </section><section> <div class="container py-5"> <div class="row"> <div class="col-sm-4 m-auto"> <div class="docs-listing bg-white btm-shadow p-3"> <ul> <li class="text-center"><a href="images/mediakit/products-v2/pdf/GulfNews_DigitalAdvertisingGuidelines_EDMs.pdf" target="_blank">Detailed specifications</a></li> </ul> </div> </div> </div> </div> </section> <!--<section> <div class="container-fluid bg-grey next-prev-navs py-4"> <div class="d-flex justify-content-between align-item-center"> <div class="previous"> <a href="channeltakeover.html"> <span 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