Herramientas de automatización de marketing que ahorran tiempo a tu empresa

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9.81393 8.94329 9.74381C8.89636 9.7385 8.72305 9.71885 8.72305 9.71885C8.22126 9.65084 7.93428 10.3053 8.23752 10.7542C8.43066 11.0432 8.9595 11.2312 9.49017 11.2318C10.7049 11.2318 11.6381 10.709 11.9865 10.2575C11.9973 10.2442 11.9974 10.2426 12.0136 10.2177C12.0298 10.1916 12.0172 10.1773 11.9955 10.1922C11.7121 10.3877 10.4504 11.1648 9.10392 10.9311C9.10392 10.9311 8.93967 10.904 8.78985 10.845C8.67072 10.7983 8.42165 10.683 8.39096 10.4259C9.48118 10.7654 10.1653 10.4445 10.1653 10.4445V10.4429ZM6.36034 5.52056C6.7791 5.03395 7.2917 4.61057 7.75378 4.37311C7.77003 4.36514 7.78625 4.38214 7.77903 4.39807C7.74113 4.46501 7.67075 4.60791 7.64909 4.71628C7.64548 4.73329 7.66355 4.74604 7.67619 4.73595C7.96318 4.53884 8.46136 4.32795 8.89997 4.30086C8.91983 4.29981 8.92703 4.32424 8.91259 4.33539C8.84761 4.38692 8.77545 4.45812 8.7213 4.52984C8.71227 4.54205 8.71946 4.55957 8.7357 4.55957C9.04255 4.5617 9.47759 4.67006 9.75917 4.82997C9.77722 4.8406 9.76276 4.87832 9.74291 4.873C9.31512 4.77419 8.61657 4.69928 7.88916 4.87777C7.24116 5.03715 6.74659 5.28311 6.38559 5.54818C6.36754 5.56146 6.3459 5.53703 6.36034 5.52004V5.52056Z" fill="#241C15"></path> </svg> </a> </li> </ul> </li> <noscript> <li class="fixed-item"> <a href="https://login.mailchimp.com/?locale=es" class="iaNav__cta iaNav__login" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"click", "label":"button:login" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"context click", "label":"button:login" }, this)">Inicia sesión</a> </li> <li> <a href="https://login.mailchimp.com/?locale=es" class="ctaSecondary">Inicia sesión</a> </li> <li> <a href="/es/pricing/marketing/" class="ctaPrimary" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"click", "label":"button:signup" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"iaGlobalNav", "action":"context click", "label":"button:signup" }, this)"> Iniciar gratis </a> </li> </noscript> </ul> </div> </section> <div class="iaNav__overlay side" data-behavior="iaNav:closeMenu"></div> </nav> <div class="iaNav__overlay top" data-behavior="iaNav:closeMenu"></div> </header> <main id="content" data-swiftype-index="true" tabindex="-1"> <section id="6CCkanMZiwQS2AkbmKFhPS" class="p23hero module module--noPadding backgroundApricot fs-unmask" data-module-id="p23Hero" data-entry-id="6CCkanMZiwQS2AkbmKFhPS" data-behavior="p23Hero "> <div class="p23hero__content flex flex--columns-2 mainContent__media_fullbleed "> <div class="p23hero__copyContainer"> <div class="p23hero__copyHolder mainContainer__media_fullbleed"> <p class="p23hero__eyebrow copy-eyebrow margin--bottom-2"> HERRAMIENTAS DE AUTOMATIZACIÓN DE MARKETING </p> <h1 class="h1">Automatizaciones de marketing sofisticadas para convertir e impulsar los ingresos</h1> <div class="p23hero__copy copy-large margin--top-3"> <p>Trabajas muy duro. A partir de ahora, puedes trabajar de forma más inteligente gracias a las automatizaciones. Las herramientas multicanal avanzadas y automatizadas de Mailchimp te ayudarán a dirigir mensajes de marketing personalizados, que se adaptan al crecimiento tu negocio.</p> </div> <div class="flex flex--middle margin--top-5"> <div class="margin--right-3"> <a class="ctaPrimary" href="/es/pricing/marketing/" aria-label="Empezar"> Empezar </a> </div> </div> </div> </div> <div class="p23hero__mediaContainer__media_fullbleed"> <figure class="image__media_fullbleed"> <picture><source sizes="(min-width: 1600px) 1600px, 100vw" srcset="https://eep.io/images/yzco4xsimv0y/6MGEjYQaT78jbF2P8YHbr3/66afc9d504f4c5c0a39ad4ff6b11e952/es_ES_header.png?w=1520&fm=avif&q=60" type="image/avif"><source sizes="(min-width: 1600px) 1600px, 100vw" srcset="https://eep.io/images/yzco4xsimv0y/6MGEjYQaT78jbF2P8YHbr3/66afc9d504f4c5c0a39ad4ff6b11e952/es_ES_header.png?w=1520&fm=webp&q=70" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/6MGEjYQaT78jbF2P8YHbr3/66afc9d504f4c5c0a39ad4ff6b11e952/es_ES_header.png?w=1520&q=70" class=" mediaImage__image" sizes="(min-width: 1600px) 1600px, 100vw" alt="Un correo electrónico de e-commerce que utiliza funciones de Mailchimp como automatizaciones del recorrido, activadores de comportamiento y segmentación automática." width="1438" height="1144"></picture> </figure> </div> </div> </section> <section class="module backgroundPeppercorn fs-unmask" id="1JO1M45DPeVCQZuZTPwUv2" data-behavior="p23TextGridBullets" data-module-id="p23TextGridBullets" data-entry-id="1JO1M45DPeVCQZuZTPwUv2" data-context-text="Descubre por qué somos los mejores en nuestro sector"> <div class="module--content"> <div class="p23TextGridBullets padding-6 "> <div class="p23TextGridBullets__header"> <h2 class="p23TextGridBullets__header-title h2">Descubre por qué somos los mejores en nuestro sector</h2> <p class="p23TextGridBullets__description copy-large">La plataforma* n.º 1 de email marketing y automatizaciones que recomienda maneras de obtener más aperturas, clics y ventas.</p> </div> <ul class="p23TextGridBullets__list"> <li class="p23TextGridBulletItem__list-item"> <div class="p23TextGridBulletItem__holder" data-component-id="p23TextGridBulletItem" data-behavior="p23TextGridBulletItem" data-module-id="p23TextGridBulletItem" data-entry-id="qh3oFLUkXr84RPzDAl4I8" data-context-text="" data-background-color="backgroundPeppercorn"> <div class="copy-prose margin--top-2"><h3 id="heading+hasta+siete+veces+m%c3%a1s+pedidos">Hasta siete veces más pedidos</h3> <p>al utilizar las automatizaciones del Creador de recorridos del cliente*</p> </div> </div> </li><li class="p23TextGridBulletItem__list-item"> <div class="p23TextGridBulletItem__holder" data-component-id="p23TextGridBulletItem" data-behavior="p23TextGridBulletItem" data-module-id="p23TextGridBulletItem" data-entry-id="3gjHn9Au6vnjD7sk45nngM" data-context-text="" data-background-color="backgroundPeppercorn"> <div class="copy-prose margin--top-2"><h3 id="heading+1.5+millones">1.5 millones</h3> <p>de recorridos del cliente creados en el creador de recorridos del cliente.</p> </div> </div> </li><li class="p23TextGridBulletItem__list-item"> <div class="p23TextGridBulletItem__holder" data-component-id="p23TextGridBulletItem" data-behavior="p23TextGridBulletItem" data-module-id="p23TextGridBulletItem" data-entry-id="71TIG2hRo6iObf27wCRdPU" data-context-text="" data-background-color="backgroundPeppercorn"> <div class="copy-prose margin--top-2"><h3 id="heading+aumento+de+hasta+un+127%26nbsp%3b%25">Aumento de hasta un 127 %</h3> <p>en la tasa de clics con correos electrónicos automatizados integrados en el Creador de recorridos del cliente en comparación con los correos electrónicos masivos*</p> </div> </div> </li><li class="p23TextGridBulletItem__list-item"> <div class="p23TextGridBulletItem__holder" data-component-id="p23TextGridBulletItem" data-behavior="p23TextGridBulletItem" data-module-id="p23TextGridBulletItem" data-entry-id="nj7JLI8b6EKqFaVSO4ZAh" data-context-text=" " data-background-color="backgroundPeppercorn"> <h3 class="p23TextGridBulletItem__title copy-large copy--bold"> </h3> <div class="copy-prose margin--top-2"><h3 id="heading+m%c3%a1s+de+100+recorridos">Más de 100 recorridos</h3> <p>prediseñados para inspirarte y posicionarte en primera línea</p> </div> </div> </li> </ul> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="1nTYh7QKuyDcrV3YrQJ2WR" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="1nTYh7QKuyDcrV3YrQJ2WR" data-context-text="Unifica tus datos para obtener una visión organizada, holística y siempre actualizada de tus clientes"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Unifica tus datos para obtener una visión organizada, holística y siempre actualizada de tus clientes</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="4d33TK7nRI3MTBP610L8w" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="4d33TK7nRI3MTBP610L8w"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/g524i81bRtRrVBF40o4lM/004eed1aba23ae2d9e50299c2fcdb452/es_ES_integrations.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Un correo electrónico de carrito abandonado enviado automáticamente desde Mailchimp, utilizando integraciones de e-commerce y automatización del recorrido del cliente." width="1270" height="880"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Utiliza los datos que tienes para impulsar las automatizaciones avanzadas</h2> <p>Aprovecha las herramientas que ya utilizas para tener un impacto aún mayor. Integraciones como Shopify te permiten usar datos de comportamiento del público para activar acciones, como enviar un correo electrónico específico del producto a u n cliente en función de lo que haya buscado en tu sitio web.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/integrations/" aria-label="Explorar más de 300&nbsp;integraciones"> Explorar más de 300 integraciones </a> </div> </div> </div> </section> <section class="p23FlexibleHighlight module backgroundJasmine fs-unmask" id="5qeOrhVuDYFYjjEGo8XmOc" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="5qeOrhVuDYFYjjEGo8XmOc"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Comienza fácilmente con un recorrido personalizado por los productos</h2> <p>Programa una llamada con un <u>especialista en onboarding</u> en cualquier momento durante los primeros 90 días para ayudarte a empezar con confianza; se incluye en los planes Standard y Premium.*</p> <p></p> <div class="cta__holder cta__secondary"><a class="ctaSecondary" href="/es/services/onboarding/" aria-label="Más información"> Más información </a> </div> </div> <div class="column column2"> <div class="mediaVideo" style="--embed-width:736;--embed-height:414"> <div class="kaltura_embed-wrapper" style="--embed-width: 736; --embed-height: 414; position: relative;" data-behavior="kalturaVideo"> <div id="kaltura_video_1_utusvxj4" class="kaltura_embed kaltura_async_1_utusvxj4 backgroundParsnip loader" style="width:100%; height:100%; background-size: 20px;"></div> <div class="kaltura_embed-placeholder copy-prose " data-behavior="kalturaVideo:placeholder"> <div class="kaltura_cookies"> <p>Para ver este vídeo, <a href="/es/legal/cookies/#optanon-toggle-display/">tienes que aceptar las cookies de rendimiento y funcionalidad</a>.</p> <p>Para obtener más información, consulta nuestra <a href="/es/legal/cookies/">política de cookies</a>.</p> </div> <div class="kaltura_error"> <p>We're sorry. Due to a technical issue, the video is currently unable to load. Please try again later.</p> </div> </div> </div> <script> document.addEventListener("DOMContentLoaded", () => { // Create function to load the KalturaPlayers so we can reuse it const loadPlayer = () => { try { let kalturaPlayer = KalturaPlayer.setup({ targetId: "kaltura_video_1_utusvxj4", provider: { partnerId: 5472032, uiConfId: 53047392 }, playback: { muted: false, } }); kalturaPlayer.loadMedia({ entryId: "1_utusvxj4" }); document.removeEventListener("kalturaPlayerLoaded", loadPlayer); } catch (e) { console.error(e.message) } } // Check if the KalturaPlayer is already loaded if (window.KalturaPlayer !== undefined) { loadPlayer(); } else { // If not, wait for the event to be fired // then load the player document.addEventListener("kalturaPlayerLoaded", loadPlayer); } }); </script> </div> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="18X9BwbZrvTAsco0irm7UW" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="18X9BwbZrvTAsco0irm7UW" data-context-text="Capta lo que tus clientes quieren y toma las acciones necesarias automáticamente"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Capta lo que tus clientes quieren y toma las acciones necesarias automáticamente</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="7pwaD91DonGny8bS0a6vJ4" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="7pwaD91DonGny8bS0a6vJ4"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/38wNGMUCNcR2C4Nf5YR6JY/cb3d5abba0ba08c6feba93999748b654/es_ES_customer-journey-builder.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Puedes utilizar varias automatizaciones del correo de Mailchimp, como pruebas divididas, confirmación de pedidos y recuperación de carritos abandonados." width="1905" height="1320"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Impulsa los ingresos automatizando todo el recorrido del cliente</h2> <p>Impulsa negocios recurrentes, retén clientes, recompensa a los grandes consumidores y más con automatizaciones de marketing. Las automatizaciones del creador de recorridos del cliente generaron <b>hasta siete veces más pedidos</b> para los usuarios con tiendas conectadas que los correos electrónicos masivos*.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/features/automations/customer-journey-builder/" aria-label="Explorar el Creador de recorridos del cliente"> Explorar el Creador de recorridos del cliente </a> </div> </div> </div> </section> <section class="p23FlexibleHighlight module fs-unmask" id="4vrfrFK4VyPFChZdHXD1Bc" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="4vrfrFK4VyPFChZdHXD1Bc"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Interactúa con tus clientes tan pronto como muestren interés</h2> <p>Los activadores del recorrido del cliente de Mailchimp te dan la capacidad de estar al tanto del comportamiento de tu cliente en todo momento. Recibirás una notificación instantánea cuando muestran interés, se encuentran con obstáculos en la compra o se fidelizan a la marca, todo en tiempo real.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/features/automations/customer-journey-builder/" aria-label="Explorar los recorridos del cliente"> Explorar los recorridos del cliente </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/17FDnxaV4xlaQoHCJ9nxgX/dabbcd1a1ee038c6874f6786d57121d4/es_ES_customer-journeys.png.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Ejemplos de activadores del comportamiento del cliente, como la visualización de una página o un producto específicos, junto a los perfiles de cliente en los que se pueden establecer." width="1270" height="880"></picture></figure> </div> </div> </section> <section class="p23FlexibleHighlight module backgroundCornflower fs-unmask" id="3SB1SvMglwYr9HrtDATGS2" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="3SB1SvMglwYr9HrtDATGS2"> <div class="module--content align--center flex--mobile-reverse"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/68Zem68aclGsXbElFuii7L/e81923771628577d1b8d3897602227aa/case-study.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Louise Lau and a woman colleague, smiling and posing with random 3D printed objects from their company Shapeways." width="1270" height="880"></picture></figure> </div> <div class="column column2"> <h2 class="h2">“La integración de Mailchimp + Zapier nos permite ahorrar tiempo y segmentar con precisión el público al que queremos dirigirnos; simplemente hace que todo sea fluido“.</h2> <p><b>Shapeways</b> Louise Lau, Gestora de Marketing</p> <div class="p23HighlightCalloutPair fs-unmask"> <p class="callout callout-1"> <span class="callout-stat">283 %</span> <span class="callout-label">De aumento en la tasa de apertura</span> </p> <p class="callout callout-2"> <span class="callout-stat">525 %</span> <span class="callout-label">de aumento de la tasa de clics</span> </p> </div> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/resources/shapeways-increases-their-click-through-rate/" aria-label="Leer el estudio de caso"> Leer el estudio de caso </a> </div> </div> </div> </section> <div class="p23Headliner module fs-unmask" id="7d7DeDNvzTL8E3E4JeF8JF" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="7d7DeDNvzTL8E3E4JeF8JF" data-context-text="Amplía tu alcance más allá del correo electrónico con unos pocos clics"> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Amplía tu alcance más allá del correo electrónico con unos pocos clics</h2> </div> </div> <section class="p23FlexibleHighlight module fs-unmask" id="hCLdEpm6vxBgHax9EihbM" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="hCLdEpm6vxBgHax9EihbM"> <div class="module--content align--center"> <div class="column column1"> <h2 class="h2">Crea relaciones interactuando con las personas donde se encuentran</h2> <p>Interactúa con tus clientes a través de los canales que más les importan e impulsa mayores rendimientos. Con Mailchimp, puedes crear campañas omnicanal continuas en correo electrónico, SMS*, redes sociales y más.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/campaigns/" aria-label="Explorar el Gestor de campañas"> Explorar el Gestor de campañas </a> </div> </div> <div class="column column2"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/78ifwe8Foc8HQ6yt6IXUJ7/0e47221f0b0db6d49ee482605f93c0b4/es_ES_Campaign-Manager-Add-A-Touchpoint.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="Gestor de campañas de Mailchimp mostrado junto a un menú de opciones para añadir puntos de contacto, como un correo electrónico, un evento, una tarea o un webhook." width="1270" height="880"></picture></figure> </div> </div> </section> <div data-behavior="experiment" data-experiment-key="pact-1895-introductory-pricing"> <template hidden data-variation-key="pact-1895-control"> <section class="actionablePlanRecommendations-wrapper fs-unmask"> <div class="actionablePlanRecommendations" id="40segz0Fahqp2Nx4CYOjON" data-module-id="actionablePlanRecommendations" data-behavior="APM/PlanCards" data-entry-id="40segz0Fahqp2Nx4CYOjON"> <div class="actionablePlanRecommendations__heading"> Empieza la prueba gratuita hoy mismo </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--desktop"> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_1910857311"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_1910857311" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__currency actionablePlanRecommendations__currency--desktop"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--mobile"> <div class="actionablePlanRecommendations__currency"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_1931027015"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_1931027015" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__plansWrapper" data-behavior="APM/CardWrapper" data-equalizer>  <div data-plan="premium" data-entry-id="O6jB3d1nkZSUtFovyeQx0" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Premium" class="actionablePlanRecommendations__plan " data-component="Pricing/HighValueOverlay"> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="premium" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Premium </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Escale rápidamente con incorporación dedicada, contactos ilimitados y soporte prioritario; diseñado para equipos.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="premium"> <p class="copy margin--bottom-c1"> <span class="mobile"> Hablar con Ventas </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="O6jB3d1nkZSUtFovyeQx0:formattedPrice" data-plan="premium"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $420 al mes para {contacts} contactos</p> </div> <div class="premiumMaxTier" data-behavior="maxTierContactSales"> <div class="premiumMaxTier__innerWrapper"> <span aria-hidden="true" class="premiumMaxTier__innerWrapper__copy">Habla con Ventas llamando al</span> <div class="premiumMaxTier__innerWrapper__phoneNumber"> <a href="tel:18003304838" aria-label="Habla con Ventas llamando al +1 (800) 330-4838" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales number" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales number" }, this)"> +1 (800) 330-4838 </a> </div> <a href="https://mailchimp.com/sales/" class="ctaPrimary ctaPrimary--small ctaPrimary--fullWidth premiumMaxTier__innerWrapper__cta" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales page" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales page" }, this)"> Contacta con Ventas </a> </div> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Phone_Support"> Soporte telefónico y prioritario <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3tEgrwNkxhDDKJKUGNpcUJ","placement":"right","header":"Soporte telef\u00f3nico y prioritario","copy":"<p>Soporte prioritario por correo electr\u00f3nico y chat 24\/7. Soporte telef\u00f3nico en horario laboral.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte telef\u00f3nico y prioritario"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.CustomCodedandPrebuiltEmail_Templates"> Plantillas de correo electrónico prediseñadas y codificadas a medida <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6kh1II1XsaegqZzElfcvrM","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<br><\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Multivariate_ABTesting"> Pruebas de multivariante y A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"uHsbeVvTFwmKNtFy1cnAP","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas de multivariante y A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Dedicated_Onboarding"> Onboarding personalizado especializado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7rYDMYytxpmsmgGVzFkigY","placement":"right","header":"Onboarding personalizado dedicado","copy":"<p>As\u00f3ciate con un especialista en onboarding dedicado con hasta cuatro consultas semanales para que te ayude a desarrollar un plan de acci\u00f3n personalizado, te ofrezca recorridos detallados de los productos y sea tu punto de contacto para todo lo que necesites. <\/p>\n<p>Nota:\u00a0Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s, espa\u00f1ol y portugu\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado especializado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7sKxlgTVbddQ3XucXy9ZXR","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=premium_monthly_plan_v0&locale=es" data-plan="premium" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Comprar ahora</span> <span class="ctaBuyNow__mobile">Comprar ahora</span> </a> </div> </div> </div>  <div data-plan="standard" data-entry-id="7aviketMza1Xnjhy4CE2yS" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Standard" class="actionablePlanRecommendations__plan standOut"> <div class="recommendedBanner is-visible " data-behavior="Pricing/RecommendedBanner" data-plan="standard" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended is-visible "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Standard </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Vende aún más con personalización, herramientas de optimización y automatizaciones mejoradas.</p> <div class="actionablePlanRecommendations__plan__pricing"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="standard"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="7aviketMza1Xnjhy4CE2yS:formattedPrice" data-plan="standard"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $25 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.247Email_ChatSupport"> Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"1Dhb5XYXnRJW0WcUMtc9uA","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.CustomCoded_PrebuiltEmailTemplates"> Plantillas de correo electrónico prediseñadas y codificadas personalizadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6TUjpoXNFynddSQOcd9UTd","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas personalizadas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.AB_Testing"> Pruebas A/B y multivariantes <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3UrTEzjXQCXkXtNLrbgEfM","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><br><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B y multivariantes"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="PACT-165-193.assisted_onboarding"> Onboarding personalizado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"gr1iggXL1ptb593Uf7WBE","placement":"right","header":"Onboarding asistido","copy":"<p>Obt\u00e9n una consulta pr\u00e1ctica para ayudarte a enviar tu primer correo electr\u00f3nico, segmentar p\u00fablicos, configurar automatizaciones, sincronizar integraciones y m\u00e1s.<\/p>\n<p>Nota: Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"60Tw5b0H0jxXNclpuFLkSE","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=standard_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="standard" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="essential" data-entry-id="5eob2xgjwRHQpDLd8kGs7j" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Essentials" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="essential" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Essentials </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Envíe el contenido correcto en el momento adecuado con funciones de prueba y programación.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="essential"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="5eob2xgjwRHQpDLd8kGs7j:formattedPrice" data-plan="essential"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $15 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.247Email_ChatSupport"> 24/7 Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"5vB1pHYRjAqvKZjeLRD7rF","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"24\/7 Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"28XmvTeBKNw8d2Cg5dJEtJ","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.AB_Testing"> Pruebas A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"35UertKimTQbNu9NMGKmTF","placement":"right","header":"Pruebas A\/B","copy":"<p>Prueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.BasicAutomated_CustomerJourneys"> Recorridos del cliente automatizados básicos <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6WgMB7xzUCvMcS4Z6gOKHK","placement":"right","header":"Recorridos automatizados del cliente b\u00e1sicos","copy":"<p>Crea procesos de automatizaci\u00f3n para enviar mensajes relevantes en funci\u00f3n de c\u00f3mo interact\u00faan tus clientes con tu marca.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos del cliente automatizados b\u00e1sicos"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding personalizado</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=essential_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="essential" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="free" data-entry-id="65yHjGarpIsJ4ComeekPn" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Free" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="free" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Free </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Crea fácilmente campañas de correo electrónico y aprende más sobre tus clientes.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="free"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__invisible" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="65yHjGarpIsJ4ComeekPn:formattedPrice" data-plan="free"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value=""></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $0 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Emailsupportfor_first30days"> Soporte por correo electrónico durante los primeros 30 días <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"79QVddj89ktYxBeuzoSdwQ","placement":"right","header":"Soporte por correo electr\u00f3nico los primeros 30 d\u00edas","copy":"<p>Soporte por correo electr\u00f3nico los primeros 30 d\u00edas.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico durante los primeros 30 d\u00edas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6QVUf6LBBy2qUWMQlAF1rN","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem2"> <p>Pruebas A/B</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem3"> <p>Recorridos automatizados del cliente básicos</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=free_monthly_plan_v0&locale=es" data-plan="free" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div> </div> <div class="actionablePlanRecommendations__legalDisclaimer"> <span class="disclaimer-asterisk">*</span><div class="freeTrial__terms freeTrial__terms--free-trial-v1-deploy"><span>Ver las</span><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.free_trial.14_days_free_trial_terms"> condiciones del periodo de prueba <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3vdxInopaAMvNCmaTUVst0","placement":"right","header":null,"copy":"<p>*<strong>14 d\u00edas de prueba gratuita<\/strong>: Los primeros catorce (14) d\u00edas de suscripci\u00f3n a Mailchimp Standard o Essentials (seg\u00fan corresponda, cada uno, un \"plan mensual\"), a partir de la fecha de inscripci\u00f3n, son gratis (\"Prueba Gratis\"). Se debe proporcionar informaci\u00f3n de pago v\u00e1lida al momento de la inscripci\u00f3n. Se te notificar\u00e1 por correo electr\u00f3nico la proximidad del vencimiento de tu prueba gratuita antes de la fecha de vencimiento. Para tener derecho a la oferta de prueba gratis, debes ser nuevo cliente de Mailchimp o cliente existente de un plan de marketing gratis con una cuenta creada en los \u00faltimos 90 d\u00edas en determinados pa\u00edses y suscribirte a un plan Standard o Essentials mediante la opci\u00f3n \"Iniciar prueba gratis\" (o redacci\u00f3n similar). La oferta est\u00e1 limitada a una por cuenta de Mailchimp y no se puede combinar con otras ofertas de Mailchimp. Las ofertas no se pueden aplicar consecutivamente. La oferta est\u00e1 disponible solo por tiempo limitado y no se aplica a tarifas adicionales o tarifas \u00fanicas, incluidos, entre otros, cargos por correo electr\u00f3nico transaccional (tambi\u00e9n conocido como Mandrill), marketing por SMS, planes de sitios web, cr\u00e9ditos de pago por uso o anuncios de Google. Una vez finalizado el Periodo de Prueba, se te cobrar\u00e1 mensualmente la tarifa vigente en ese momento para el plan de marketing de pago que seleccionaste en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos hasta que lo canceles, cambies a otro plan de marketing de pago mensual o cambies a un Plan de Marketing Gratis. Consulta los <a href=\"\/es\/legal\/promotional-offer-terms\/#Membres\u00eda_de_prueba_gratuita_promocional_de_14_d\u00edas\">t\u00e9rminos completos de la oferta<\/a>. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y soporte est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"condiciones del periodo de prueba"} </script> </span> </div> <p>***** aplican <a href="/es/help/about-additional-charges/">excesiones</a> si se excede el límite de envío de contacto o correo electrónico. El envío gratuito del plan se pausará si se excede el límite de envío de contacto o correo electrónico.</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.p23.overages_disclaimer"> aprender más <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"64nPSimOMxUl83gEZAv0KA","placement":"right","header":null,"copy":"<p>Para ver el l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual incluido con cada plan, haz clic para <a href=\"\/es\/pricing\/marketing\/#plan:standard\">ver los detalles de todos los planes<\/a>. Si superas el l\u00edmite de env\u00edos de correos electr\u00f3nicos o de contactos de tu plan, se te cobrar\u00e1 por cada <a href=\"\/es\/help\/about-additional-charges\/\">excedente<\/a> (salvo en los planes Free, en los que se pausar\u00e1n los env\u00edos hasta el pr\u00f3ximo ciclo del plan mensual).<br>\n<br>\nLa opci\u00f3n de SMS solo se ofrece como complemento de los planes de pago de EE.\u00a0UU. y los cr\u00e9ditos para SMS se a\u00f1aden a tu cuenta despu\u00e9s de la compra. Se requiere la solicitud y la aceptaci\u00f3n de las condiciones antes de comprar cr\u00e9ditos. Los cr\u00e9ditos se emiten mensualmente y el cr\u00e9dito no utilizado caduca y no pasa al mes siguiente. Los precios var\u00edan. La opci\u00f3n de MMS solo est\u00e1 disponible en los planes Premium y Standard. La disponibilidad de caracter\u00edsticas y funciones var\u00eda seg\u00fan el tipo de plan. Para obtener m\u00e1s informaci\u00f3n, consulta los distintos planes y precios de Mailchimp. Consulta las condiciones para obtener m\u00e1s informaci\u00f3n.<\/p>\n<p><br>Los precios se muestran bas\u00e1ndose en lo siguiente: <br><\/p>\n<p><br><strong>El plan Premium<\/strong> incluye 10.000 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Premium es 15 veces tu n\u00famero m\u00e1ximo de contactos. <br>\n<br><strong>El plan Standard<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edo mensual de correos electr\u00f3nicos para los planes Standard es de 12 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Essentials<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Essentials es 10 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Free<\/strong> incluye hasta 500 contactos. Selecciona el tama\u00f1o del p\u00fablico para calcular el precio. El l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual para el plan Free es de 1.000 env\u00edos (l\u00edmite diario de 500).<br><\/p>\n<p><br><strong>Precios en otras divisas (no USD):<\/strong> El precio real puede variar. Los precios mostrados son estimaciones basadas en los tipos de cambio actuales. El importe exacto cargado puede variar y depende del tipo de cambio en el momento del procesamiento del pago. Los precios mostrados no incluyen los impuestos y comisiones aplicables, que se a\u00f1adir\u00e1n al coste de todos los servicios adquiridos. Para conocer los precios base exactos, consulta los precios indicados en USD.<\/p>\n","dynamicBehavior":null,"originalText":"aprender m\u00e1s"} </script> </span> </div> <div class="actionablePlanRecommendations__cta"> <a class="ctaArrow" href="/es/pricing/marketing/" aria-label="Ver todos los detalles del plan"> Ver todos los detalles del plan </a> </div> </div> </section> </template><template hidden data-variation-key="pact-1895-variant-1"> <section class="actionablePlanRecommendations-wrapper fs-unmask"> <div class="actionablePlanRecommendations" id="4JsMl0M8wn2q99pkVNgezj" data-module-id="actionablePlanRecommendations" data-behavior="APM/PlanCards" data-entry-id="4JsMl0M8wn2q99pkVNgezj"> <div class="actionablePlanRecommendations__heading"> Encuentra el plan adecuado </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--desktop"> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_204615092"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_204615092" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__currency actionablePlanRecommendations__currency--desktop"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--mobile"> <div class="actionablePlanRecommendations__currency"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_1972255130"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_1972255130" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__plansWrapper" data-behavior="APM/CardWrapper" data-equalizer>  <div data-plan="premium" data-entry-id="O6jB3d1nkZSUtFovyeQx0" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Premium" class="actionablePlanRecommendations__plan " data-component="Pricing/HighValueOverlay"> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="premium" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Premium </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Escale rápidamente con incorporación dedicada, contactos ilimitados y soporte prioritario; diseñado para equipos.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="premium"> <p class="copy margin--bottom-c1"> <span class="mobile"> Hablar con Ventas </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="O6jB3d1nkZSUtFovyeQx0:formattedPrice" data-plan="premium"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $420 al mes para {contacts} contactos</p> </div> <div class="premiumMaxTier" data-behavior="maxTierContactSales"> <div class="premiumMaxTier__innerWrapper"> <span aria-hidden="true" class="premiumMaxTier__innerWrapper__copy">Habla con Ventas llamando al</span> <div class="premiumMaxTier__innerWrapper__phoneNumber"> <a href="tel:18003304838" aria-label="Habla con Ventas llamando al +1 (800) 330-4838" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales number" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales number" }, this)"> +1 (800) 330-4838 </a> </div> <a href="https://mailchimp.com/sales/" class="ctaPrimary ctaPrimary--small ctaPrimary--fullWidth premiumMaxTier__innerWrapper__cta" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales page" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales page" }, this)"> Contacta con Ventas </a> </div> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Phone_Support"> Soporte telefónico y prioritario <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3tEgrwNkxhDDKJKUGNpcUJ","placement":"right","header":"Soporte telef\u00f3nico y prioritario","copy":"<p>Soporte prioritario por correo electr\u00f3nico y chat 24\/7. Soporte telef\u00f3nico en horario laboral.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte telef\u00f3nico y prioritario"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.CustomCodedandPrebuiltEmail_Templates"> Plantillas de correo electrónico prediseñadas y codificadas a medida <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6kh1II1XsaegqZzElfcvrM","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<br><\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Multivariate_ABTesting"> Pruebas de multivariante y A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"uHsbeVvTFwmKNtFy1cnAP","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas de multivariante y A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Dedicated_Onboarding"> Onboarding personalizado especializado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7rYDMYytxpmsmgGVzFkigY","placement":"right","header":"Onboarding personalizado dedicado","copy":"<p>As\u00f3ciate con un especialista en onboarding dedicado con hasta cuatro consultas semanales para que te ayude a desarrollar un plan de acci\u00f3n personalizado, te ofrezca recorridos detallados de los productos y sea tu punto de contacto para todo lo que necesites. <\/p>\n<p>Nota:\u00a0Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s, espa\u00f1ol y portugu\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado especializado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7sKxlgTVbddQ3XucXy9ZXR","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=premium_monthly_plan_v0&locale=es" data-plan="premium" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Comprar ahora</span> <span class="ctaBuyNow__mobile">Comprar ahora</span> </a> </div> </div> </div>  <div data-plan="standard" data-entry-id="7aviketMza1Xnjhy4CE2yS" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Standard" class="actionablePlanRecommendations__plan standOut"> <div class="recommendedBanner is-visible " data-behavior="Pricing/RecommendedBanner" data-plan="standard" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended is-visible "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Standard </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Vende aún más con personalización, herramientas de optimización y automatizaciones mejoradas.</p> <div class="actionablePlanRecommendations__plan__pricing"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="standard"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="7aviketMza1Xnjhy4CE2yS:formattedPrice" data-plan="standard"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $25 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.247Email_ChatSupport"> Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"1Dhb5XYXnRJW0WcUMtc9uA","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.CustomCoded_PrebuiltEmailTemplates"> Plantillas de correo electrónico prediseñadas y codificadas personalizadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6TUjpoXNFynddSQOcd9UTd","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas personalizadas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.AB_Testing"> Pruebas A/B y multivariantes <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3UrTEzjXQCXkXtNLrbgEfM","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><br><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B y multivariantes"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="PACT-165-193.assisted_onboarding"> Onboarding personalizado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"gr1iggXL1ptb593Uf7WBE","placement":"right","header":"Onboarding asistido","copy":"<p>Obt\u00e9n una consulta pr\u00e1ctica para ayudarte a enviar tu primer correo electr\u00f3nico, segmentar p\u00fablicos, configurar automatizaciones, sincronizar integraciones y m\u00e1s.<\/p>\n<p>Nota: Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"60Tw5b0H0jxXNclpuFLkSE","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=standard_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="standard" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="essential" data-entry-id="5eob2xgjwRHQpDLd8kGs7j" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Essentials" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="essential" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Essentials </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Envíe el contenido correcto en el momento adecuado con funciones de prueba y programación.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="essential"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="5eob2xgjwRHQpDLd8kGs7j:formattedPrice" data-plan="essential"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $15 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.247Email_ChatSupport"> 24/7 Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"5vB1pHYRjAqvKZjeLRD7rF","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"24\/7 Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"28XmvTeBKNw8d2Cg5dJEtJ","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.AB_Testing"> Pruebas A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"35UertKimTQbNu9NMGKmTF","placement":"right","header":"Pruebas A\/B","copy":"<p>Prueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.BasicAutomated_CustomerJourneys"> Recorridos del cliente automatizados básicos <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6WgMB7xzUCvMcS4Z6gOKHK","placement":"right","header":"Recorridos automatizados del cliente b\u00e1sicos","copy":"<p>Crea procesos de automatizaci\u00f3n para enviar mensajes relevantes en funci\u00f3n de c\u00f3mo interact\u00faan tus clientes con tu marca.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos del cliente automatizados b\u00e1sicos"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding personalizado</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=essential_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="essential" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="free" data-entry-id="65yHjGarpIsJ4ComeekPn" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Free" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="free" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Free </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Crea fácilmente campañas de correo electrónico y aprende más sobre tus clientes.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="free"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__invisible" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="65yHjGarpIsJ4ComeekPn:formattedPrice" data-plan="free"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value=""></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $0 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Emailsupportfor_first30days"> Soporte por correo electrónico durante los primeros 30 días <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"79QVddj89ktYxBeuzoSdwQ","placement":"right","header":"Soporte por correo electr\u00f3nico los primeros 30 d\u00edas","copy":"<p>Soporte por correo electr\u00f3nico los primeros 30 d\u00edas.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico durante los primeros 30 d\u00edas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6QVUf6LBBy2qUWMQlAF1rN","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem2"> <p>Pruebas A/B</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem3"> <p>Recorridos automatizados del cliente básicos</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=free_monthly_plan_v0&locale=es" data-plan="free" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div> </div> <div class="actionablePlanRecommendations__legalDisclaimer"> <span class="disclaimer-asterisk">*</span><div class="freeTrial__terms freeTrial__terms--free-trial-v1-deploy"><span>Ver las</span><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.free_trial.14_days_free_trial_terms"> condiciones del periodo de prueba <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3vdxInopaAMvNCmaTUVst0","placement":"right","header":null,"copy":"<p>*<strong>14 d\u00edas de prueba gratuita<\/strong>: Los primeros catorce (14) d\u00edas de suscripci\u00f3n a Mailchimp Standard o Essentials (seg\u00fan corresponda, cada uno, un \"plan mensual\"), a partir de la fecha de inscripci\u00f3n, son gratis (\"Prueba Gratis\"). Se debe proporcionar informaci\u00f3n de pago v\u00e1lida al momento de la inscripci\u00f3n. Se te notificar\u00e1 por correo electr\u00f3nico la proximidad del vencimiento de tu prueba gratuita antes de la fecha de vencimiento. Para tener derecho a la oferta de prueba gratis, debes ser nuevo cliente de Mailchimp o cliente existente de un plan de marketing gratis con una cuenta creada en los \u00faltimos 90 d\u00edas en determinados pa\u00edses y suscribirte a un plan Standard o Essentials mediante la opci\u00f3n \"Iniciar prueba gratis\" (o redacci\u00f3n similar). La oferta est\u00e1 limitada a una por cuenta de Mailchimp y no se puede combinar con otras ofertas de Mailchimp. Las ofertas no se pueden aplicar consecutivamente. La oferta est\u00e1 disponible solo por tiempo limitado y no se aplica a tarifas adicionales o tarifas \u00fanicas, incluidos, entre otros, cargos por correo electr\u00f3nico transaccional (tambi\u00e9n conocido como Mandrill), marketing por SMS, planes de sitios web, cr\u00e9ditos de pago por uso o anuncios de Google. Una vez finalizado el Periodo de Prueba, se te cobrar\u00e1 mensualmente la tarifa vigente en ese momento para el plan de marketing de pago que seleccionaste en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos hasta que lo canceles, cambies a otro plan de marketing de pago mensual o cambies a un Plan de Marketing Gratis. Consulta los <a href=\"\/es\/legal\/promotional-offer-terms\/#Membres\u00eda_de_prueba_gratuita_promocional_de_14_d\u00edas\">t\u00e9rminos completos de la oferta<\/a>. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y soporte est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"condiciones del periodo de prueba"} </script> </span> </div> <p><strong>*</strong>Ver</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.introductory_pricing_legal_terms_15"> Oferta Términos. <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"2fxZ5Ery1ScXlrnSGeLq46","placement":"right","header":null,"copy":"<p><strong>T\u00e9rminos de la oferta introductoria:<\/strong> 50 % de descuento sobre el precio base mensual de Mailchimp Premium, Standard o Essentials durante los primeros 12 (doce) meses de servicio, a partir de la fecha de inscripci\u00f3n, seguido del precio de lista mensual vigente en ese momento en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos. Tu cuenta se cargar\u00e1 autom\u00e1ticamente de forma mensual hasta que canceles. Si a\u00f1ades o eliminas funciones o servicios, tus tarifas de servicio se ajustar\u00e1n en consecuencia. Si cambias a un plan superior o inferior, el precio cambiar\u00e1 al precio de lista vigente en ese momento para dicha suscripci\u00f3n. Se pueden aplicar impuestos cuando corresponda. Las cuentas se pondr\u00e1n en espera si no hay ning\u00fan m\u00e9todo de pago v\u00e1lido registrado una vez finalizado el per\u00edodo promocional. Para poder reunir los requisitos para beneficiarse de esta oferta, debes ser un nuevo cliente de Mailchimp o un cliente actual en el plan gratuito dentro de los 90 d\u00edas de creada la cuenta en determinados pa\u00edses, y debes suscribirte en el plan mensual Premium, Standard o Essentials con el bot\u00f3n \"Comprar ahora\". Oferta disponible solo por tiempo limitado. El descuento no tiene valor en efectivo. Las cuentas de Mailchimp con retenciones de cumplimiento o infracciones no cumplen con los requisitos de esta oferta. Puedes pausar tu suscripci\u00f3n o eliminar tu cuenta de Mailchimp en cualquier momento a trav\u00e9s de la secci\u00f3n Opciones, que se encuentra en el \u00e1rea Cuenta y facturaci\u00f3n. La suspensi\u00f3n de tu plan mensual o la eliminaci\u00f3n de tu cuenta de Mailchimp se har\u00e1n efectivas inmediatamente. Puedes cambiar tu plan mensual a un plan inferior en la p\u00e1gina Planes y cr\u00e9ditos mensuales de la secci\u00f3n Facturaci\u00f3n. El cambio de tu plan mensual a un plan inferior entrar\u00e1 en vigencia al final del periodo de facturaci\u00f3n mensual. No se te reembolsar\u00e1 el importe de los gastos facturados anteriormente. Perder\u00e1s inmediatamente la oferta si cancela tu cuenta durante el per\u00edodo promocional o antes de que este finalice. Pausar tu cuenta no interrumpe el per\u00edodo promocional, y la promoci\u00f3n vencer\u00e1 12 meses despu\u00e9s de la fecha en que se aplic\u00f3 originalmente a tu cuenta. El cambio de tu plan de marketing no ampl\u00eda la duraci\u00f3n del per\u00edodo promocional, y la promoci\u00f3n caducar\u00e1 12 meses despu\u00e9s de que se aplique originalmente a tu cuenta. Los t\u00e9rminos de esta oferta no reemplazan las Condiciones de Uso est\u00e1ndar de Mailchimp ni la Declaraci\u00f3n Global de Privacidad, que siguen vigentes para tu uso de Mailchimp. Mailchimp tratar\u00e1 toda la informaci\u00f3n personal de acuerdo con nuestra Declaraci\u00f3n Global de Privacidad. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y asistencia est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"Oferta T\u00e9rminos."} </script> </span> <p>***** aplican <a href="/es/help/about-additional-charges/">excesiones</a> si se excede el límite de envío de contacto o correo electrónico. El envío gratuito del plan se pausará si se excede el límite de envío de contacto o correo electrónico.</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.p23.overages_disclaimer"> aprender más <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"64nPSimOMxUl83gEZAv0KA","placement":"right","header":null,"copy":"<p>Para ver el l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual incluido con cada plan, haz clic para <a href=\"\/es\/pricing\/marketing\/#plan:standard\">ver los detalles de todos los planes<\/a>. Si superas el l\u00edmite de env\u00edos de correos electr\u00f3nicos o de contactos de tu plan, se te cobrar\u00e1 por cada <a href=\"\/es\/help\/about-additional-charges\/\">excedente<\/a> (salvo en los planes Free, en los que se pausar\u00e1n los env\u00edos hasta el pr\u00f3ximo ciclo del plan mensual).<br>\n<br>\nLa opci\u00f3n de SMS solo se ofrece como complemento de los planes de pago de EE.\u00a0UU. y los cr\u00e9ditos para SMS se a\u00f1aden a tu cuenta despu\u00e9s de la compra. Se requiere la solicitud y la aceptaci\u00f3n de las condiciones antes de comprar cr\u00e9ditos. Los cr\u00e9ditos se emiten mensualmente y el cr\u00e9dito no utilizado caduca y no pasa al mes siguiente. Los precios var\u00edan. La opci\u00f3n de MMS solo est\u00e1 disponible en los planes Premium y Standard. La disponibilidad de caracter\u00edsticas y funciones var\u00eda seg\u00fan el tipo de plan. Para obtener m\u00e1s informaci\u00f3n, consulta los distintos planes y precios de Mailchimp. Consulta las condiciones para obtener m\u00e1s informaci\u00f3n.<\/p>\n<p><br>Los precios se muestran bas\u00e1ndose en lo siguiente: <br><\/p>\n<p><br><strong>El plan Premium<\/strong> incluye 10.000 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Premium es 15 veces tu n\u00famero m\u00e1ximo de contactos. <br>\n<br><strong>El plan Standard<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edo mensual de correos electr\u00f3nicos para los planes Standard es de 12 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Essentials<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Essentials es 10 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Free<\/strong> incluye hasta 500 contactos. Selecciona el tama\u00f1o del p\u00fablico para calcular el precio. El l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual para el plan Free es de 1.000 env\u00edos (l\u00edmite diario de 500).<br><\/p>\n<p><br><strong>Precios en otras divisas (no USD):<\/strong> El precio real puede variar. Los precios mostrados son estimaciones basadas en los tipos de cambio actuales. El importe exacto cargado puede variar y depende del tipo de cambio en el momento del procesamiento del pago. Los precios mostrados no incluyen los impuestos y comisiones aplicables, que se a\u00f1adir\u00e1n al coste de todos los servicios adquiridos. Para conocer los precios base exactos, consulta los precios indicados en USD.<\/p>\n","dynamicBehavior":null,"originalText":"aprender m\u00e1s"} </script> </span> </div> <div class="actionablePlanRecommendations__cta"> <a class="ctaArrow" href="/es/pricing/marketing/" aria-label="Ver todos los detalles del plan"> Ver todos los detalles del plan </a> </div> </div> </section> </template><template hidden data-variation-key="pact-1895-variant-2"> <section class="actionablePlanRecommendations-wrapper fs-unmask"> <div class="actionablePlanRecommendations" id="72xUncEctCmYpAMgTMX5Mj" data-module-id="actionablePlanRecommendations" data-behavior="APM/PlanCards" data-entry-id="72xUncEctCmYpAMgTMX5Mj"> <div class="actionablePlanRecommendations__heading"> Encuentra el plan adecuado </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--desktop"> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_296244094"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_296244094" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__currency actionablePlanRecommendations__currency--desktop"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--mobile"> <div class="actionablePlanRecommendations__currency"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_485776522"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_485776522" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__plansWrapper" data-behavior="APM/CardWrapper" data-equalizer>  <div data-plan="premium" data-entry-id="O6jB3d1nkZSUtFovyeQx0" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Premium" class="actionablePlanRecommendations__plan " data-component="Pricing/HighValueOverlay"> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="premium" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Premium </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Escale rápidamente con incorporación dedicada, contactos ilimitados y soporte prioritario; diseñado para equipos.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="premium"> <p class="copy margin--bottom-c1"> <span class="mobile"> Hablar con Ventas </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="O6jB3d1nkZSUtFovyeQx0:formattedPrice" data-plan="premium"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $420 al mes para {contacts} contactos</p> </div> <div class="premiumMaxTier" data-behavior="maxTierContactSales"> <div class="premiumMaxTier__innerWrapper"> <span aria-hidden="true" class="premiumMaxTier__innerWrapper__copy">Habla con Ventas llamando al</span> <div class="premiumMaxTier__innerWrapper__phoneNumber"> <a href="tel:18003304838" aria-label="Habla con Ventas llamando al +1 (800) 330-4838" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales number" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales number" }, this)"> +1 (800) 330-4838 </a> </div> <a href="https://mailchimp.com/sales/" class="ctaPrimary ctaPrimary--small ctaPrimary--fullWidth premiumMaxTier__innerWrapper__cta" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales page" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales page" }, this)"> Contacta con Ventas </a> </div> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Phone_Support"> Soporte telefónico y prioritario <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3tEgrwNkxhDDKJKUGNpcUJ","placement":"right","header":"Soporte telef\u00f3nico y prioritario","copy":"<p>Soporte prioritario por correo electr\u00f3nico y chat 24\/7. Soporte telef\u00f3nico en horario laboral.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte telef\u00f3nico y prioritario"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.CustomCodedandPrebuiltEmail_Templates"> Plantillas de correo electrónico prediseñadas y codificadas a medida <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6kh1II1XsaegqZzElfcvrM","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<br><\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Multivariate_ABTesting"> Pruebas de multivariante y A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"uHsbeVvTFwmKNtFy1cnAP","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas de multivariante y A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Dedicated_Onboarding"> Onboarding personalizado especializado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7rYDMYytxpmsmgGVzFkigY","placement":"right","header":"Onboarding personalizado dedicado","copy":"<p>As\u00f3ciate con un especialista en onboarding dedicado con hasta cuatro consultas semanales para que te ayude a desarrollar un plan de acci\u00f3n personalizado, te ofrezca recorridos detallados de los productos y sea tu punto de contacto para todo lo que necesites. <\/p>\n<p>Nota:\u00a0Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s, espa\u00f1ol y portugu\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado especializado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7sKxlgTVbddQ3XucXy9ZXR","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=premium_monthly_plan_v0&locale=es" data-plan="premium" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Comprar ahora</span> <span class="ctaBuyNow__mobile">Comprar ahora</span> </a> </div> </div> </div>  <div data-plan="standard" data-entry-id="7aviketMza1Xnjhy4CE2yS" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Standard" class="actionablePlanRecommendations__plan standOut"> <div class="recommendedBanner is-visible " data-behavior="Pricing/RecommendedBanner" data-plan="standard" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended is-visible "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Standard </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Vende aún más con personalización, herramientas de optimización y automatizaciones mejoradas.</p> <div class="actionablePlanRecommendations__plan__pricing"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="standard"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="7aviketMza1Xnjhy4CE2yS:formattedPrice" data-plan="standard"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $25 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.247Email_ChatSupport"> Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"1Dhb5XYXnRJW0WcUMtc9uA","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.CustomCoded_PrebuiltEmailTemplates"> Plantillas de correo electrónico prediseñadas y codificadas personalizadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6TUjpoXNFynddSQOcd9UTd","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas personalizadas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.AB_Testing"> Pruebas A/B y multivariantes <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3UrTEzjXQCXkXtNLrbgEfM","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><br><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B y multivariantes"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="PACT-165-193.assisted_onboarding"> Onboarding personalizado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"gr1iggXL1ptb593Uf7WBE","placement":"right","header":"Onboarding asistido","copy":"<p>Obt\u00e9n una consulta pr\u00e1ctica para ayudarte a enviar tu primer correo electr\u00f3nico, segmentar p\u00fablicos, configurar automatizaciones, sincronizar integraciones y m\u00e1s.<\/p>\n<p>Nota: Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"60Tw5b0H0jxXNclpuFLkSE","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=standard_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="standard" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="essential" data-entry-id="5eob2xgjwRHQpDLd8kGs7j" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Essentials" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="essential" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Essentials </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Envíe el contenido correcto en el momento adecuado con funciones de prueba y programación.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="essential"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="5eob2xgjwRHQpDLd8kGs7j:formattedPrice" data-plan="essential"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $15 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.247Email_ChatSupport"> 24/7 Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"5vB1pHYRjAqvKZjeLRD7rF","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"24\/7 Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"28XmvTeBKNw8d2Cg5dJEtJ","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.AB_Testing"> Pruebas A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"35UertKimTQbNu9NMGKmTF","placement":"right","header":"Pruebas A\/B","copy":"<p>Prueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.BasicAutomated_CustomerJourneys"> Recorridos del cliente automatizados básicos <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6WgMB7xzUCvMcS4Z6gOKHK","placement":"right","header":"Recorridos automatizados del cliente b\u00e1sicos","copy":"<p>Crea procesos de automatizaci\u00f3n para enviar mensajes relevantes en funci\u00f3n de c\u00f3mo interact\u00faan tus clientes con tu marca.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos del cliente automatizados b\u00e1sicos"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding personalizado</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=essential_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="essential" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="free" data-entry-id="65yHjGarpIsJ4ComeekPn" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Free" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="free" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Free </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Crea fácilmente campañas de correo electrónico y aprende más sobre tus clientes.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="free"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__invisible" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="65yHjGarpIsJ4ComeekPn:formattedPrice" data-plan="free"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value=""></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $0 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Emailsupportfor_first30days"> Soporte por correo electrónico durante los primeros 30 días <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"79QVddj89ktYxBeuzoSdwQ","placement":"right","header":"Soporte por correo electr\u00f3nico los primeros 30 d\u00edas","copy":"<p>Soporte por correo electr\u00f3nico los primeros 30 d\u00edas.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico durante los primeros 30 d\u00edas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6QVUf6LBBy2qUWMQlAF1rN","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem2"> <p>Pruebas A/B</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem3"> <p>Recorridos automatizados del cliente básicos</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=free_monthly_plan_v0&locale=es" data-plan="free" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div> </div> <div class="actionablePlanRecommendations__legalDisclaimer"> <span class="disclaimer-asterisk">*</span><div class="freeTrial__terms freeTrial__terms--free-trial-v1-deploy"><span>Ver las</span><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.free_trial.14_days_free_trial_terms"> condiciones del periodo de prueba <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3vdxInopaAMvNCmaTUVst0","placement":"right","header":null,"copy":"<p>*<strong>14 d\u00edas de prueba gratuita<\/strong>: Los primeros catorce (14) d\u00edas de suscripci\u00f3n a Mailchimp Standard o Essentials (seg\u00fan corresponda, cada uno, un \"plan mensual\"), a partir de la fecha de inscripci\u00f3n, son gratis (\"Prueba Gratis\"). Se debe proporcionar informaci\u00f3n de pago v\u00e1lida al momento de la inscripci\u00f3n. Se te notificar\u00e1 por correo electr\u00f3nico la proximidad del vencimiento de tu prueba gratuita antes de la fecha de vencimiento. Para tener derecho a la oferta de prueba gratis, debes ser nuevo cliente de Mailchimp o cliente existente de un plan de marketing gratis con una cuenta creada en los \u00faltimos 90 d\u00edas en determinados pa\u00edses y suscribirte a un plan Standard o Essentials mediante la opci\u00f3n \"Iniciar prueba gratis\" (o redacci\u00f3n similar). La oferta est\u00e1 limitada a una por cuenta de Mailchimp y no se puede combinar con otras ofertas de Mailchimp. Las ofertas no se pueden aplicar consecutivamente. La oferta est\u00e1 disponible solo por tiempo limitado y no se aplica a tarifas adicionales o tarifas \u00fanicas, incluidos, entre otros, cargos por correo electr\u00f3nico transaccional (tambi\u00e9n conocido como Mandrill), marketing por SMS, planes de sitios web, cr\u00e9ditos de pago por uso o anuncios de Google. Una vez finalizado el Periodo de Prueba, se te cobrar\u00e1 mensualmente la tarifa vigente en ese momento para el plan de marketing de pago que seleccionaste en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos hasta que lo canceles, cambies a otro plan de marketing de pago mensual o cambies a un Plan de Marketing Gratis. Consulta los <a href=\"\/es\/legal\/promotional-offer-terms\/#Membres\u00eda_de_prueba_gratuita_promocional_de_14_d\u00edas\">t\u00e9rminos completos de la oferta<\/a>. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y soporte est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"condiciones del periodo de prueba"} </script> </span> </div> <p><strong>*</strong>Ver</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.introductory_pricing_legal_terms_25"> Oferta Términos. <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"72cInPRwYfacR11okpMa94","placement":"right","header":null,"copy":"<p><strong>T\u00e9rminos de la oferta introductoria:<\/strong> 25 % de descuento sobre el precio base mensual de Mailchimp Premium, Standard o Essentials durante los primeros 12 (doce) meses de servicio, a partir de la fecha de inscripci\u00f3n, seguido del precio de cat\u00e1logo mensual vigente en ese momento, en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos. Tu cuenta se cargar\u00e1 autom\u00e1ticamente de forma mensual hasta que canceles. Si a\u00f1ades o eliminas funciones o servicios, tus tarifas de servicio se ajustar\u00e1n en consecuencia. Si cambias a un plan superior o inferior, el precio cambiar\u00e1 al precio de lista vigente en ese momento para dicha suscripci\u00f3n. Se pueden aplicar impuestos cuando corresponda. Las cuentas se pondr\u00e1n en espera si no hay ning\u00fan m\u00e9todo de pago v\u00e1lido registrado una vez finalizado el per\u00edodo promocional. Para poder reunir los requisitos para beneficiarse de esta oferta, debes ser un nuevo cliente de Mailchimp o un cliente actual en el plan gratuito dentro de los 90 d\u00edas de creada la cuenta en determinados pa\u00edses, y debes suscribirte en el plan mensual Premium, Standard o Essentials con el bot\u00f3n \"Comprar ahora\". Oferta disponible solo por tiempo limitado. El descuento no tiene valor en efectivo. Las cuentas de Mailchimp con retenciones de cumplimiento o infracciones no cumplen con los requisitos de esta oferta. Puedes pausar tu suscripci\u00f3n o eliminar tu cuenta de Mailchimp en cualquier momento a trav\u00e9s de la secci\u00f3n Opciones, que se encuentra en el \u00e1rea Cuenta y facturaci\u00f3n. La suspensi\u00f3n de tu plan mensual o la eliminaci\u00f3n de tu cuenta de Mailchimp se har\u00e1n efectivas inmediatamente. Puedes cambiar tu plan mensual a un plan inferior en la p\u00e1gina Planes y cr\u00e9ditos mensuales de la secci\u00f3n Facturaci\u00f3n. El cambio de tu plan mensual a un plan inferior entrar\u00e1 en vigencia al final del periodo de facturaci\u00f3n mensual. No se te reembolsar\u00e1 el importe de los gastos facturados anteriormente. Perder\u00e1s inmediatamente la oferta si cancela tu cuenta durante el per\u00edodo promocional o antes de que este finalice. Pausar tu cuenta no interrumpe el per\u00edodo promocional, y la promoci\u00f3n vencer\u00e1 12 meses despu\u00e9s de la fecha en que se aplic\u00f3 originalmente a tu cuenta. El cambio de tu plan de marketing no ampl\u00eda la duraci\u00f3n del per\u00edodo promocional, y la promoci\u00f3n caducar\u00e1 12 meses despu\u00e9s de que se aplique originalmente a tu cuenta. Los t\u00e9rminos de esta oferta no reemplazan las Condiciones de Uso est\u00e1ndar de Mailchimp ni la Declaraci\u00f3n Global de Privacidad, que siguen vigentes para tu uso de Mailchimp. Mailchimp tratar\u00e1 toda la informaci\u00f3n personal de acuerdo con nuestra Declaraci\u00f3n Global de Privacidad. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y asistencia est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"Oferta T\u00e9rminos."} </script> </span> <p>***** aplican <a href="/es/help/about-additional-charges/">excesiones</a> si se excede el límite de envío de contacto o correo electrónico. El envío gratuito del plan se pausará si se excede el límite de envío de contacto o correo electrónico.</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.p23.overages_disclaimer"> aprender más <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"64nPSimOMxUl83gEZAv0KA","placement":"right","header":null,"copy":"<p>Para ver el l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual incluido con cada plan, haz clic para <a href=\"\/es\/pricing\/marketing\/#plan:standard\">ver los detalles de todos los planes<\/a>. Si superas el l\u00edmite de env\u00edos de correos electr\u00f3nicos o de contactos de tu plan, se te cobrar\u00e1 por cada <a href=\"\/es\/help\/about-additional-charges\/\">excedente<\/a> (salvo en los planes Free, en los que se pausar\u00e1n los env\u00edos hasta el pr\u00f3ximo ciclo del plan mensual).<br>\n<br>\nLa opci\u00f3n de SMS solo se ofrece como complemento de los planes de pago de EE.\u00a0UU. y los cr\u00e9ditos para SMS se a\u00f1aden a tu cuenta despu\u00e9s de la compra. Se requiere la solicitud y la aceptaci\u00f3n de las condiciones antes de comprar cr\u00e9ditos. Los cr\u00e9ditos se emiten mensualmente y el cr\u00e9dito no utilizado caduca y no pasa al mes siguiente. Los precios var\u00edan. La opci\u00f3n de MMS solo est\u00e1 disponible en los planes Premium y Standard. La disponibilidad de caracter\u00edsticas y funciones var\u00eda seg\u00fan el tipo de plan. Para obtener m\u00e1s informaci\u00f3n, consulta los distintos planes y precios de Mailchimp. Consulta las condiciones para obtener m\u00e1s informaci\u00f3n.<\/p>\n<p><br>Los precios se muestran bas\u00e1ndose en lo siguiente: <br><\/p>\n<p><br><strong>El plan Premium<\/strong> incluye 10.000 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Premium es 15 veces tu n\u00famero m\u00e1ximo de contactos. <br>\n<br><strong>El plan Standard<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edo mensual de correos electr\u00f3nicos para los planes Standard es de 12 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Essentials<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Essentials es 10 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Free<\/strong> incluye hasta 500 contactos. Selecciona el tama\u00f1o del p\u00fablico para calcular el precio. El l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual para el plan Free es de 1.000 env\u00edos (l\u00edmite diario de 500).<br><\/p>\n<p><br><strong>Precios en otras divisas (no USD):<\/strong> El precio real puede variar. Los precios mostrados son estimaciones basadas en los tipos de cambio actuales. El importe exacto cargado puede variar y depende del tipo de cambio en el momento del procesamiento del pago. Los precios mostrados no incluyen los impuestos y comisiones aplicables, que se a\u00f1adir\u00e1n al coste de todos los servicios adquiridos. Para conocer los precios base exactos, consulta los precios indicados en USD.<\/p>\n","dynamicBehavior":null,"originalText":"aprender m\u00e1s"} </script> </span> </div> <div class="actionablePlanRecommendations__cta"> <a class="ctaArrow" href="/es/pricing/marketing/" aria-label="Ver todos los detalles del plan"> Ver todos los detalles del plan </a> </div> </div> </section> </template> <section class="actionablePlanRecommendations-wrapper fs-unmask"> <div class="actionablePlanRecommendations" id="40segz0Fahqp2Nx4CYOjON" data-module-id="actionablePlanRecommendations" data-behavior="APM/PlanCards" data-entry-id="40segz0Fahqp2Nx4CYOjON"> <div class="actionablePlanRecommendations__heading"> Empieza la prueba gratuita hoy mismo </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--desktop"> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_1910857311"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_1910857311" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__currency actionablePlanRecommendations__currency--desktop"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactsCurrencyWrapper actionablePlanRecommendations__contactsCurrencyWrapper--mobile"> <div class="actionablePlanRecommendations__currency"> <div class="currencySelect flex flex--right flex--middle padding-right--lv2" data-behavior="pricing:currencySelect"> <div class="formSelect formSelect--small margin--right-2" data-behavior="currencySelect__formSelect"> <select aria-label="Currency" data-behavior="pricing-selectCurrency" data-onclickmeta="{"category":"pricing_page","action":"currency_change_click"}"> <option value="AUD"> $ AUD </option><option value="BRL"> R$ BRL </option><option value="CAD"> $ CAD </option><option value="CHF"> CHF CHF </option><option value="DKK"> DKK kr </option><option value="EUR"> € EUR </option><option value="GBP"> £ GBP </option><option value="HKD"> $ HKD </option><option value="INR"> ₹ INR </option><option value="JPY"> ¥ JPY </option><option value="MXN"> $ MXN </option><option value="NZD"> $ NZD </option><option value="SEK"> SEK kr </option><option value="SGD" selected="selected"> $ SGD </option><option value="USD"> $ USD </option><option value="ZAR"> R ZAR </option> </select> </div> </div> </div> <div class="actionablePlanRecommendations__contactDropdown"> <form class="flex flex--middle contactsSelect" autocomplete="off" data-component-id="pricingContactsDropdown" data-entry-id="01dZA2GZxINOiBKqJWYB8a" data-context-text="¿Cuántos contactos tienes?" data-plan-id="all_plans" method="POST" novalidate="novalidate"> <label for="all_plans_contacts_select_1931027015"> <span class="contactsSelect__mobileCopy copy-info margin--bottom-c3">¿Cuántos contactos?</span> <span class="contactsSelect__desktopCopy">¿Cuántos contactos tienes?</span> </label> <div class="formSelect"> <select data-behavior="contactsSelect" data-plan-id="all_plans" id="all_plans_contacts_select_1931027015" name="Number of Contacts" autocomplete="off" data-onclickmeta="{"category":"all_plans_pricing_detail_page","action":"contacts_change_click"}"> <option value="0" data-contacts-amount="500"> 500 </option><option value="1" data-contacts-amount="1500"> 1.500 </option><option value="2" data-contacts-amount="2500"> 2.500 </option><option value="3" data-contacts-amount="5000"> 5.000 </option><option value="4" data-contacts-amount="10000"> 10.000 </option><option value="5" data-contacts-amount="15000"> 15.000 </option><option value="6" data-contacts-amount="20000"> 20.000 </option><option value="7" data-contacts-amount="25000"> 25.000 </option><option value="8" data-contacts-amount="30000"> 30.000 </option><option value="9" data-contacts-amount="40000"> 40.000 </option><option value="10" data-contacts-amount="50000"> 50.000 </option><option value="11" data-contacts-amount="75000"> 75.000 </option><option value="12" data-contacts-amount="100000"> 100.000 </option><option value="13" data-contacts-amount="130000"> 130.000 </option><option value="14" data-contacts-amount="150000"> 150.000 </option><option value="15" data-contacts-amount="200000"> 200.000 </option><option value="16" data-contacts-amount="250000"> 250.000+ </option> </select> </div> <script type="application/json" id="contactsSelect:contactsMinMax"> {"contacts":500} </script> </form> </div> <div class="salesBanner hidden" data-behavior="Pricing/SalesBanner"> <p>Prueba gratuita de Premium durante un mes y planes para grandes listas de contactos disponibles. Habla con nuestro equipo de Ventas llamando al <a href="tel:18003304838">+1 (800) 330-4838</a> o <a href="https://mailchimp.com/sales/">contacta con nosotros</a>.</p> </div> </div> <div class="actionablePlanRecommendations__plansWrapper" data-behavior="APM/CardWrapper" data-equalizer>  <div data-plan="premium" data-entry-id="O6jB3d1nkZSUtFovyeQx0" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Premium" class="actionablePlanRecommendations__plan " data-component="Pricing/HighValueOverlay"> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="premium" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Premium </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Escale rápidamente con incorporación dedicada, contactos ilimitados y soporte prioritario; diseñado para equipos.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="premium"> <p class="copy margin--bottom-c1"> <span class="mobile"> Hablar con Ventas </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="O6jB3d1nkZSUtFovyeQx0:formattedPrice" data-plan="premium"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $420 al mes para {contacts} contactos</p> </div> <div class="premiumMaxTier" data-behavior="maxTierContactSales"> <div class="premiumMaxTier__innerWrapper"> <span aria-hidden="true" class="premiumMaxTier__innerWrapper__copy">Habla con Ventas llamando al</span> <div class="premiumMaxTier__innerWrapper__phoneNumber"> <a href="tel:18003304838" aria-label="Habla con Ventas llamando al +1 (800) 330-4838" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales number" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales number" }, this)"> +1 (800) 330-4838 </a> </div> <a href="https://mailchimp.com/sales/" class="ctaPrimary ctaPrimary--small ctaPrimary--fullWidth premiumMaxTier__innerWrapper__cta" data-event-handler="manual" onclick="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"click", "label":"button:sales page" }, this)" oncontextmenu="window.tr.pushEvent("e_click", { "category":"pricing table", "action":"context click", "label":"button:sales page" }, this)"> Contacta con Ventas </a> </div> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Phone_Support"> Soporte telefónico y prioritario <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3tEgrwNkxhDDKJKUGNpcUJ","placement":"right","header":"Soporte telef\u00f3nico y prioritario","copy":"<p>Soporte prioritario por correo electr\u00f3nico y chat 24\/7. Soporte telef\u00f3nico en horario laboral.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte telef\u00f3nico y prioritario"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.CustomCodedandPrebuiltEmail_Templates"> Plantillas de correo electrónico prediseñadas y codificadas a medida <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6kh1II1XsaegqZzElfcvrM","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<br><\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Multivariate_ABTesting"> Pruebas de multivariante y A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"uHsbeVvTFwmKNtFy1cnAP","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas de multivariante y A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Dedicated_Onboarding"> Onboarding personalizado especializado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7rYDMYytxpmsmgGVzFkigY","placement":"right","header":"Onboarding personalizado dedicado","copy":"<p>As\u00f3ciate con un especialista en onboarding dedicado con hasta cuatro consultas semanales para que te ayude a desarrollar un plan de acci\u00f3n personalizado, te ofrezca recorridos detallados de los productos y sea tu punto de contacto para todo lo que necesites. <\/p>\n<p>Nota:\u00a0Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s, espa\u00f1ol y portugu\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado especializado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23premium.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7sKxlgTVbddQ3XucXy9ZXR","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=premium_monthly_plan_v0&locale=es" data-plan="premium" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Comprar ahora</span> <span class="ctaBuyNow__mobile">Comprar ahora</span> </a> </div> </div> </div>  <div data-plan="standard" data-entry-id="7aviketMza1Xnjhy4CE2yS" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Standard" class="actionablePlanRecommendations__plan standOut"> <div class="recommendedBanner is-visible " data-behavior="Pricing/RecommendedBanner" data-plan="standard" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended is-visible "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Standard </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Vende aún más con personalización, herramientas de optimización y automatizaciones mejoradas.</p> <div class="actionablePlanRecommendations__plan__pricing"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="standard"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="7aviketMza1Xnjhy4CE2yS:formattedPrice" data-plan="standard"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $25 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.247Email_ChatSupport"> Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"1Dhb5XYXnRJW0WcUMtc9uA","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23standard.CustomCoded_PrebuiltEmailTemplates"> Plantillas de correo electrónico prediseñadas y codificadas personalizadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6TUjpoXNFynddSQOcd9UTd","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas a medida","copy":"<p><strong>Custom-Codificado Templates<\/strong><br>\nToma el control de tu dise\u00f1o de correo electr\u00f3nico utilizando tus propias plantillas HTML codificadas a medida.<\/p>\n<p><br><strong>Pre-Correo electr\u00f3nico creado Templates<\/strong><br>\nVende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas y codificadas personalizadas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.AB_Testing"> Pruebas A/B y multivariantes <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3UrTEzjXQCXkXtNLrbgEfM","placement":"right","header":"Pruebas A\/B y multivariantes","copy":"<p><br><strong>Pruebas multivariante<\/strong><br>\nPrueba hasta ocho variantes de la campa\u00f1a para ver qu\u00e9 cambios tienen el mayor impacto en la interacci\u00f3n y la conversi\u00f3n.<\/p>\n<p><br><strong>Pruebas A\/B<\/strong><br>\nPrueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B y multivariantes"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.EnhancedAutomated_CustomerJourneys"> Recorridos automatizados del cliente mejorados <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"7ACKTmRAm7nIffdtjrG33N","placement":"right","header":"Recorridos automatizados del cliente mejorados","copy":"<p>Crea y automatiza recorridos personalizados para cualquier escenario de clientes con la funcionalidad completa de nuestro Creador de recorridos de clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos automatizados del cliente mejorados"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem4"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="PACT-165-193.assisted_onboarding"> Onboarding personalizado <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"gr1iggXL1ptb593Uf7WBE","placement":"right","header":"Onboarding asistido","copy":"<p>Obt\u00e9n una consulta pr\u00e1ctica para ayudarte a enviar tu primer correo electr\u00f3nico, segmentar p\u00fablicos, configurar automatizaciones, sincronizar integraciones y m\u00e1s.<\/p>\n<p>Nota: Actualmente, este servicio solo est\u00e1 disponible en ingl\u00e9s.<\/p>\n","dynamicBehavior":null,"originalText":"Onboarding personalizado"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem5"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="APMstandard.Predictive_Segmentation"> Segmentación predictiva <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"60Tw5b0H0jxXNclpuFLkSE","placement":"right","header":"Segmentaci\u00f3n predictiva","copy":"<p>Dir\u00edgete a los clientes adecuados para ganar m\u00e1s ventas recurrentes con nuestras herramientas de an\u00e1lisis predictivo que pueden estimar el comportamiento de compra futuro de los clientes.<\/p>\n","dynamicBehavior":null,"originalText":"Segmentaci\u00f3n predictiva"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem6"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="cm_launch.campaign_manager"> Gestor de campañas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"xzpoluUCAOmLEcGx5AyUo","placement":"right","header":"Gestor de campa\u00f1as","copy":"<p>Agiliza tu planificaci\u00f3n de marketing y consolida puntos de contacto multicanal en una sola vista de campa\u00f1a.<\/p>\n","dynamicBehavior":null,"originalText":"Gestor de campa\u00f1as"} </script> </span> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=standard_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="standard" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="essential" data-entry-id="5eob2xgjwRHQpDLd8kGs7j" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Essentials" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="essential" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Essentials </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Envíe el contenido correcto en el momento adecuado con funciones de prueba y programación.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="essential"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__none" data-behavior="planCard__startsAt"> Desde</p> <div class="freeTrial--freeLabel is-visible" data-behavior="freeTrial:priceTreatment"> <div class="freeTrial--freeLabel-header"> <span class="h4">Gratis</span> <span class="copy-info">por 14 días</span> </div> <div class="copy-info freeTrial--freeLabel__startsAt"> <span>Después, comienza desde:</span> </div> </div>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="5eob2xgjwRHQpDLd8kGs7j:formattedPrice" data-plan="essential"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value="00"></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> <div class="copy-regular formattedPrice__price--perMonth is-visible"> /mes* </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $15 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.247Email_ChatSupport"> 24/7 Soporte por correo electrónico y chat 24/7 <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"5vB1pHYRjAqvKZjeLRD7rF","placement":"right","header":"Soporte 24\/7 por correo electr\u00f3nico y chat","copy":"<p>Soporte por correo electr\u00f3nico y chat disponible 24\/7.<\/p>\n","dynamicBehavior":null,"originalText":"24\/7 Soporte por correo electr\u00f3nico y chat 24\/7"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"28XmvTeBKNw8d2Cg5dJEtJ","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem2"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.AB_Testing"> Pruebas A/B <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"35UertKimTQbNu9NMGKmTF","placement":"right","header":"Pruebas A\/B","copy":"<p>Prueba distintas l\u00edneas de asunto, dise\u00f1os, contenido y horas de env\u00edo para saber qu\u00e9 es lo que mejor funciona para tu audiencia.<\/p>\n","dynamicBehavior":null,"originalText":"Pruebas A\/B"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem3"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23essentials.BasicAutomated_CustomerJourneys"> Recorridos del cliente automatizados básicos <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6WgMB7xzUCvMcS4Z6gOKHK","placement":"right","header":"Recorridos automatizados del cliente b\u00e1sicos","copy":"<p>Crea procesos de automatizaci\u00f3n para enviar mensajes relevantes en funci\u00f3n de c\u00f3mo interact\u00faan tus clientes con tu marca.<\/p>\n","dynamicBehavior":null,"originalText":"Recorridos del cliente automatizados b\u00e1sicos"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding personalizado</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://mailchimp.com/signup/?plan=essential_monthly_plan_v0&discount_id=66cfd014b28e3&locale=es" data-plan="essential" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div>  <div data-plan="free" data-entry-id="65yHjGarpIsJ4ComeekPn" data-behavior="planCard" data-component-id="pricingPlan" data-context-text="Free" class="actionablePlanRecommendations__plan "> <div class="recommendedBanner" data-behavior="Pricing/RecommendedBanner" data-plan="free" data-context-id="marketing"> <div class="value-banner is-visible"> <p class="copy-eyebrow recommendedBanner__label--mobile"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> <p class="copy-eyebrow recommendedBanner__label--desktop"><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="best_value.best_value_experiment_terms"> Mejor valor <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3SjUJP480mW9ooBtF8Jval","placement":"auto","header":"Mejor valor","copy":"<p>Basado en la comparaci\u00f3n del n\u00famero de funciones en los planes de pago a partir del 9\/25\/2023 para un cliente con 2500\u00a0contactos. Complementos no incluidos.<\/p>\n","dynamicBehavior":null,"originalText":"Mejor valor"} </script> </span> </p> </div> <div class="recommended-banner "> <p class="copy-eyebrow recommendedBanner__label--mobile">Recomendado</p> <p class="copy-eyebrow recommendedBanner__label--desktop">Recomendación de Mailchimp</p> </div> </div> <div> <div class="align--center copy-info pricingPlans__recommended "> Recomendación de Mailchimp </div> <h2 class="actionablePlanRecommendations__plan__heading" data-equalize-height="planCard__heading"> Free </h2> <p class="copy-info actionablePlanRecommendations__plan__copy" data-equalize-height="planCard__planCopy"> Crea fácilmente campañas de correo electrónico y aprende más sobre tus clientes.</p> <div class="actionablePlanRecommendations__plan__pricing" data-equalize-height="planCard__priceWrapper"> <div class="pricingPlans__priceWrapper__disabledOverlay mobile" data-behavior="pricingPlans:disabledOverlay" data-plan="free"> <p class="copy margin--bottom-c1"> <span class="mobile"> Limite de contactos excedido </span> <span class="desktop"> Seleccionaste más contactos de los que permite este plan </span> </p> </div> <p class="copy-info pricingPlans__invisible" data-behavior="planCard__startsAt"> Desde</p>  <div class="formattedPrice flex flex--left loading" data-behavior="formattedPrice" data-component="PlanCard/BasePrice" data-module-id="formattedPrice" data-entry-id="65yHjGarpIsJ4ComeekPn:formattedPrice" data-plan="free"> <div class="formattedPrice__price--symbol--left" data-behavior="formattedPrice__symbol"> </div> <div class="formattedPrice__price--integer" data-behavior="formattedPrice__integer"> </div> <div class="formattedPrice__price--fraction" data-behavior="formattedPrice__fraction" data-value=""></div> <div class="formattedPrice__price--symbol--right" data-behavior="formattedPrice__symbol--right"> </div> </div> <div class="copy"> /mes* </div> <p class="screen-reader-only" data-behavior="formattedPrice__a11y" data-before-text="Desde" data-after-text="al mes para {contacts} contactos"> Desde $0 al mes para {contacts} contactos</p> </div> </div> <ul class="actionablePlanRecommendations__featuresRow__List"> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem0"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Emailsupportfor_first30days"> Soporte por correo electrónico durante los primeros 30 días <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"79QVddj89ktYxBeuzoSdwQ","placement":"right","header":"Soporte por correo electr\u00f3nico los primeros 30 d\u00edas","copy":"<p>Soporte por correo electr\u00f3nico los primeros 30 d\u00edas.<\/p>\n","dynamicBehavior":null,"originalText":"Soporte por correo electr\u00f3nico durante los primeros 30 d\u00edas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item " data-equalize-height="planCard__featureItem1"> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="P23free.Prebuilt_EmailTemplates"> Plantillas de correo electrónico prediseñadas <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"6QVUf6LBBy2qUWMQlAF1rN","placement":"right","header":"Plantillas de correo electr\u00f3nico predise\u00f1adas","copy":"<p>Vende m\u00e1s con m\u00e1s de 100 plantillas de correo electr\u00f3nico personalizables y personalizadas para tu sector y marca. Acceso al plan Free limitado a ciertas plantillas predise\u00f1adas. Los planes de pago tienen acceso a todas las plantillas predise\u00f1adas.<\/p>\n","dynamicBehavior":null,"originalText":"Plantillas de correo electr\u00f3nico predise\u00f1adas"} </script> </span> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem2"> <p>Pruebas A/B</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem3"> <p>Recorridos automatizados del cliente básicos</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem4"> <p>Onboarding</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem5"> <p>Segmentación predictiva</p> </li> <li class="flex flex--middle pricingPlans__featuresRow__list__item--disabled " data-equalize-height="planCard__featureItem6"> <p>Gestor de campañas</p> </li> </ul> <div class="ctaBuyNowWrapper" data-equalize-height="actionablePlanRecommendations__plan">  <div class="margin--bottom-c3 margin--top-c3" data-analytics-tag="add-or-buy-cta"> <a class="ctaBuyNow ctaPrimary ctaPrimary--small ctaPrimary--fullWidth" href="https://login.mailchimp.com/signup/?plan=free_monthly_plan_v0&locale=es" data-plan="free" data-component="PlanCard/CTA" data-disabled-copy="Limite de contactos excedido" data-disabled-copy-mobile="Límite" data-behavior="ctaBuyNow"> <span class="ctaBuyNow__desktop">Regístrate gratis</span> <span class="ctaBuyNow__mobile">Regístrate gratis</span> </a> </div> </div> </div> </div> <div class="actionablePlanRecommendations__legalDisclaimer"> <span class="disclaimer-asterisk">*</span><div class="freeTrial__terms freeTrial__terms--free-trial-v1-deploy"><span>Ver las</span><span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.free_trial.14_days_free_trial_terms"> condiciones del periodo de prueba <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"3vdxInopaAMvNCmaTUVst0","placement":"right","header":null,"copy":"<p>*<strong>14 d\u00edas de prueba gratuita<\/strong>: Los primeros catorce (14) d\u00edas de suscripci\u00f3n a Mailchimp Standard o Essentials (seg\u00fan corresponda, cada uno, un \"plan mensual\"), a partir de la fecha de inscripci\u00f3n, son gratis (\"Prueba Gratis\"). Se debe proporcionar informaci\u00f3n de pago v\u00e1lida al momento de la inscripci\u00f3n. Se te notificar\u00e1 por correo electr\u00f3nico la proximidad del vencimiento de tu prueba gratuita antes de la fecha de vencimiento. Para tener derecho a la oferta de prueba gratis, debes ser nuevo cliente de Mailchimp o cliente existente de un plan de marketing gratis con una cuenta creada en los \u00faltimos 90 d\u00edas en determinados pa\u00edses y suscribirte a un plan Standard o Essentials mediante la opci\u00f3n \"Iniciar prueba gratis\" (o redacci\u00f3n similar). La oferta est\u00e1 limitada a una por cuenta de Mailchimp y no se puede combinar con otras ofertas de Mailchimp. Las ofertas no se pueden aplicar consecutivamente. La oferta est\u00e1 disponible solo por tiempo limitado y no se aplica a tarifas adicionales o tarifas \u00fanicas, incluidos, entre otros, cargos por correo electr\u00f3nico transaccional (tambi\u00e9n conocido como Mandrill), marketing por SMS, planes de sitios web, cr\u00e9ditos de pago por uso o anuncios de Google. Una vez finalizado el Periodo de Prueba, se te cobrar\u00e1 mensualmente la tarifa vigente en ese momento para el plan de marketing de pago que seleccionaste en funci\u00f3n de tus contactos y env\u00edos de correos electr\u00f3nicos hasta que lo canceles, cambies a otro plan de marketing de pago mensual o cambies a un Plan de Marketing Gratis. Consulta los <a href=\"\/es\/legal\/promotional-offer-terms\/#Membres\u00eda_de_prueba_gratuita_promocional_de_14_d\u00edas\">t\u00e9rminos completos de la oferta<\/a>. Los t\u00e9rminos, las condiciones, los precios, las funciones especiales y las opciones de servicio y soporte est\u00e1n sujetos a cambios sin previo aviso.<\/p>\n","dynamicBehavior":null,"originalText":"condiciones del periodo de prueba"} </script> </span> </div> <p>***** aplican <a href="/es/help/about-additional-charges/">excesiones</a> si se excede el límite de envío de contacto o correo electrónico. El envío gratuito del plan se pausará si se excede el límite de envío de contacto o correo electrónico.</p> <span data-react-component="Tooltip" class="tooltip" data-tooltip-key="pricing.p23.overages_disclaimer"> aprender más <script type="application/json" data-tooltip-data> {"originalTextAriaLabel":"info","closeLabel":"Cerrar info. sobre la herramienta","mobileCloseLabel":"Cerrar","maxOfLabel":"un m\u00e1ximo de","type":"tooltip","id":"64nPSimOMxUl83gEZAv0KA","placement":"right","header":null,"copy":"<p>Para ver el l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual incluido con cada plan, haz clic para <a href=\"\/es\/pricing\/marketing\/#plan:standard\">ver los detalles de todos los planes<\/a>. Si superas el l\u00edmite de env\u00edos de correos electr\u00f3nicos o de contactos de tu plan, se te cobrar\u00e1 por cada <a href=\"\/es\/help\/about-additional-charges\/\">excedente<\/a> (salvo en los planes Free, en los que se pausar\u00e1n los env\u00edos hasta el pr\u00f3ximo ciclo del plan mensual).<br>\n<br>\nLa opci\u00f3n de SMS solo se ofrece como complemento de los planes de pago de EE.\u00a0UU. y los cr\u00e9ditos para SMS se a\u00f1aden a tu cuenta despu\u00e9s de la compra. Se requiere la solicitud y la aceptaci\u00f3n de las condiciones antes de comprar cr\u00e9ditos. Los cr\u00e9ditos se emiten mensualmente y el cr\u00e9dito no utilizado caduca y no pasa al mes siguiente. Los precios var\u00edan. La opci\u00f3n de MMS solo est\u00e1 disponible en los planes Premium y Standard. La disponibilidad de caracter\u00edsticas y funciones var\u00eda seg\u00fan el tipo de plan. Para obtener m\u00e1s informaci\u00f3n, consulta los distintos planes y precios de Mailchimp. Consulta las condiciones para obtener m\u00e1s informaci\u00f3n.<\/p>\n<p><br>Los precios se muestran bas\u00e1ndose en lo siguiente: <br><\/p>\n<p><br><strong>El plan Premium<\/strong> incluye 10.000 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Premium es 15 veces tu n\u00famero m\u00e1ximo de contactos. <br>\n<br><strong>El plan Standard<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edo mensual de correos electr\u00f3nicos para los planes Standard es de 12 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Essentials<\/strong> incluye 500 contactos. El l\u00edmite de env\u00edos mensuales de correo electr\u00f3nico para los planes Essentials es 10 veces tu n\u00famero m\u00e1ximo de contactos.<br>\n<br><strong>El plan Free<\/strong> incluye hasta 500 contactos. Selecciona el tama\u00f1o del p\u00fablico para calcular el precio. El l\u00edmite de env\u00edos de correos electr\u00f3nicos mensual para el plan Free es de 1.000 env\u00edos (l\u00edmite diario de 500).<br><\/p>\n<p><br><strong>Precios en otras divisas (no USD):<\/strong> El precio real puede variar. Los precios mostrados son estimaciones basadas en los tipos de cambio actuales. El importe exacto cargado puede variar y depende del tipo de cambio en el momento del procesamiento del pago. Los precios mostrados no incluyen los impuestos y comisiones aplicables, que se a\u00f1adir\u00e1n al coste de todos los servicios adquiridos. Para conocer los precios base exactos, consulta los precios indicados en USD.<\/p>\n","dynamicBehavior":null,"originalText":"aprender m\u00e1s"} </script> </span> </div> <div class="actionablePlanRecommendations__cta"> <a class="ctaArrow" href="/es/pricing/marketing/" aria-label="Ver todos los detalles del plan"> Ver todos los detalles del plan </a> </div> </div> </section> </div> <section class="p23FlexibleHighlight module fs-unmask" id="62XT81xUs5QQLtLteUsee3" data-behavior="p23FlexibleHighlight" data-module-id="p23FlexibleHighlight" data-entry-id="62XT81xUs5QQLtLteUsee3"> <div class="module--content align--center"> <div class="column column1"> <figure class="image" data-animate="fade-up-in"><picture><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=640&fm=avif&q=60 640w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=842&fm=avif&q=60 842w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1280&fm=avif&q=60 1280w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1684&fm=avif&q=60 1684w" type="image/avif"><source sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" srcset="https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=640&fm=webp&q=70 640w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=842&fm=webp&q=70 842w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1280&fm=webp&q=70 1280w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1684&fm=webp&q=70 1684w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=640&q=70" srcset="https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=640&q=70 640w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=842&q=70 842w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1280&q=70 1280w, https://eep.io/images/yzco4xsimv0y/6B3N5drtjOlVUmSRaHMDug/2b5a7731b61c0308a89f447dbf971ad1/CR4_Whats_New_Module.png?w=1684&q=70 1684w" sizes="(min-width: 88.888888888889em) 640px, (min-width: 62em) 45vw, 85vw" loading="lazy" alt="" width="2540" height="1760"></picture></figure> </div> <div class="column column2"> <h2 class="h2">Novedades en Mailchimp</h2> <p>Ofrece experiencias personalizadas de manera eficiente, y genera ingresos con nuestro nuevo y avanzado asistente de IA y funciones de SMS.</p> <p></p> <div class="cta__holder cta__p23_arrow_link_small"><a class="ctaArrow cta--small" href="/es/whats-new/" aria-label="Echa un vistazo a las novedades"> Echa un vistazo a las novedades </a> </div> </div> </div> </section> <section id="3s7AZ8sukJsNAqh6J6qLyI" class="p23HorizontalGrid module fs-unmask" data-module-id="p23HorizontalGrid" data-entry-id="3s7AZ8sukJsNAqh6J6qLyI" data-behavior="p23HorizontalGrid"> <div class="module--content "> <h2 class="h2 margin--bottom-5">Más información acerca de la automatización de marketing</h2> <div class="p23hg__section "> <ul data-equalizer class="p23HorizontalGrid__grid grid--columns-3 "> <li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="1b6Ed0Dh2X8HIkiNijIqIe"> <div data-equalize-height="p23horizontalGrid_1g29l1NXeL4TXd08TMvzdE"> <a class="p23hg__itemCta" href="/es/resources/demystifying-marketing-automations/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/7MocKxYs6ca7w0KTMfnNfc/5c02f7841b95ceb9aca8285814dae810/es_ES_customer-journey-builder1.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="Una automatización del recorrido del cliente, que se utiliza para enviar un correo electrónico cuando un cliente abandona su carrito de compras en línea." width="826" height="464"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> Desmitificación de las automatizaciones de marketing <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> Descubre cómo la automatización puede ayudar a simplificar y agilizar muchas tareas diarias de marketing. </p> </a> </div> </li><li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="12Ia6945HFaWu4G75f51hV"> <div data-equalize-height="p23horizontalGrid_1g29l1NXeL4TXd08TMvzdE"> <a class="p23hg__itemCta" href="/es/resources/what-is-marketing-automation-software/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/6X8WVCHKAqNQVCKq4zl68q/8bfb9f5094fa1dec932e96291434a37f/es_ES_resource2.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="La automatización del recorrido del cliente de Mailchimp se utiliza para enviar un correo electrónico después de que un cliente compre un producto." width="1652" height="928"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> ¿Qué es el software de automatización de marketing? <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> El software de automatización de marketing es una herramienta valiosa que puede ayudar a acelerar los largos procesos repetitivos. </p> </a> </div> </li><li class="p23HorizontalGrid__grid__gridItem" data-component-id="p23HorizontalGridCompactItem" data-entry-id="HEL6Qd0bq68u01xe2lkgE"> <div data-equalize-height="p23horizontalGrid_1g29l1NXeL4TXd08TMvzdE"> <a class="p23hg__itemCta" href="/es/resources/b2b-marketing-automation/"> <figure class=""> <picture><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=820&fm=avif&q=60 820w, https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=1640&fm=avif&q=60 1640w" type="image/avif"><source sizes="820px" srcset="https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=820&fm=webp&q=70 820w, https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=1640&fm=webp&q=70 1640w" type="image/webp"><img src="https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=820&q=70" srcset="https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=820&q=70 820w, https://eep.io/images/yzco4xsimv0y/3pVqPNc7qUZtKGrEoc7FLt/32bd620b393b78b03787596dc92a3fdc/resource3.png?w=1640&q=70 1640w" sizes="820px" loading="lazy" alt="A group of people working at their desks, while their leader chats with one of them about the company’s automation strategy." width="827" height="464"></picture> </figure> <h3 class="h3 copy-medium copy--bold flex flex--nowrap p23hg__title margin--top-3"> Cómo construir tu estrategia de automatización de marketing B2B <svg width="19" height="18" viewbox="0 0 19 18" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M14.9 10.2H1V8.2H14.9L9.3 2.4L10.8 1L18.4 9.2L10.8 17.4L9.3 16L14.9 10.2Z" fill="currentColor"></path> </svg> </h3> <p class="margin--top-2 copy-small"> Aprende a crear una sólida estrategia de automatización de marketing con esta guía. </p> </a> </div> </li> </ul> </div> </div> </section> <section id="26zk2YsrZslfb6RfrT2vBh" class="p23Accordion module fs-unmask" data-behavior="p23Accordion" data-module-id="p23Accordion" data-entry-id="26zk2YsrZslfb6RfrT2vBh" data-context-text="Preguntas frecuentes"> <div class="module--content"> <h2 class="h2 p23Accordion__title"> Preguntas frecuentes </h2> <ul class="p23Accordion__list"> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Mailchimp ofrece automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="B5F1ZbzGrPzHs8viXEYzF"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-0-B5F1ZbzGrPzHs8viXEYzF" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-0-B5F1ZbzGrPzHs8viXEYzF" aria-controls="p23AccordionItem-sect-0-B5F1ZbzGrPzHs8viXEYzF"> <span> ¿Mailchimp ofrece automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-0-B5F1ZbzGrPzHs8viXEYzF" id="p23AccordionItem-sect-0-B5F1ZbzGrPzHs8viXEYzF" role="region" aria-labelledby="p23AccordionItem-0-B5F1ZbzGrPzHs8viXEYzF"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Sí, Mailchimp ofrece la posibilidad de automatizar el trabajo de marketing, lo cual te permite personalizar los recorridos de los clientes, enviar correos electrónicos basados en activadores y muchas cosas más. También puedes enviar a los clientes mensajes automatizados que se adapten exclusivamente a sus interacciones con tu empresa. Además, no tienes que estar conectado, por lo que puedes enviar más correos electrónicos en el momento adecuado y centrarte en otros asuntos importantes. Ya sea que quieras enviar un correo electrónico después de que un usuario se registre o compre un producto, las herramientas adecuadas pueden ayudarte a mantenerte en contacto.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cómo añado la automatización a las campañas ya en marcha en Mailchimp?" data-component-id="p23AccordionItem" data-entry-id="5szSpX0z0lHRBxyKZGG38K"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-1-5szSpX0z0lHRBxyKZGG38K" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-1-5szSpX0z0lHRBxyKZGG38K" aria-controls="p23AccordionItem-sect-1-5szSpX0z0lHRBxyKZGG38K"> <span> ¿Cómo añado la automatización a las campañas ya en marcha en Mailchimp? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-1-5szSpX0z0lHRBxyKZGG38K" id="p23AccordionItem-sect-1-5szSpX0z0lHRBxyKZGG38K" role="region" aria-labelledby="p23AccordionItem-1-5szSpX0z0lHRBxyKZGG38K"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>No puedes editar las campañas que ya se han enviado a través de Mailchimp. Sin embargo, si aún no has pulsado el botón de envío o la campaña está en pausa, puedes configurarle un calendario. Solo tienes que seleccionar la campaña de correo electrónico en la que quieres trabajar y cambiar los activadores, editar el calendario, modificar el segmento o establecer una acción posterior al envío.</p> <p>Asegúrate de hacer clic en "Resume" (Reanudar) una vez que hayas terminado de hacer los cambios.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cómo configuro la automatización de marketing de Mailchimp?" data-component-id="p23AccordionItem" data-entry-id="5eUazxuYAPv2eiCQmWVOJW"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-2-5eUazxuYAPv2eiCQmWVOJW" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-2-5eUazxuYAPv2eiCQmWVOJW" aria-controls="p23AccordionItem-sect-2-5eUazxuYAPv2eiCQmWVOJW"> <span> ¿Cómo configuro la automatización de marketing de Mailchimp? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-2-5eUazxuYAPv2eiCQmWVOJW" id="p23AccordionItem-sect-2-5eUazxuYAPv2eiCQmWVOJW" role="region" aria-labelledby="p23AccordionItem-2-5eUazxuYAPv2eiCQmWVOJW"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Para configurar la automatización de marketing, primero tendrás que conectar tu tienda a Mailchimp. De este modo, puedes aprovechar datos importantes de los clientes para enviar correos electrónicos atractivos. También es recomendable saber qué plan de Mailchimp tienes. El plan Free solo te permite configurar una sola automatización del correo electrónico, por lo que puedes habilitar correos de bienvenida para nuevos usuarios o enviar un correo de cumpleaños en el día especial de un cliente. Por otro lado, con los paquetes Standard y Premium puedes crear un proceso de trabajo automatizado para todo el recorrido del cliente.</p> <p>Una vez que hayas completado los pasos anteriores, puedes dirigirte al icono de Automatizaciones, hacer clic en la pestaña "Crear" y seleccionar "Automatización clásica".</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Qué es el marketing automatizado?" data-component-id="p23AccordionItem" data-entry-id="3b1EyQ0MIZh76kDAxW8hZX"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-3-3b1EyQ0MIZh76kDAxW8hZX" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-3-3b1EyQ0MIZh76kDAxW8hZX" aria-controls="p23AccordionItem-sect-3-3b1EyQ0MIZh76kDAxW8hZX"> <span> ¿Qué es el marketing automatizado? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-3-3b1EyQ0MIZh76kDAxW8hZX" id="p23AccordionItem-sect-3-3b1EyQ0MIZh76kDAxW8hZX" role="region" aria-labelledby="p23AccordionItem-3-3b1EyQ0MIZh76kDAxW8hZX"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>El marketing automatizado se refiere al uso de tecnología para tener que crear menos correos electrónicos manualmente. Así, en lugar de redactar un correo electrónico después de que un cliente abandone su carrito o haga una compra, puedes dejar que el sistema lo haga por ti. Como resultado de las campañas automatizadas, los clientes potenciales y los actuales pueden recibir correos electrónicos en relación con el punto en el que se encuentran en el recorrido del cliente.</p> <p>Esto no solo puede ayudar a los compradores a seguir comprometidos con tu marca, sino que también puede ayudarte a tener clientes leales. Al fin y al cabo el 80 % de los consumidores son más propensos a comprar las marcas que crean experiencias personalizadas.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Qué se necesita para las campañas de automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="5lLWTpgC8wcWwmUfbLcoUA"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-4-5lLWTpgC8wcWwmUfbLcoUA" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-4-5lLWTpgC8wcWwmUfbLcoUA" aria-controls="p23AccordionItem-sect-4-5lLWTpgC8wcWwmUfbLcoUA"> <span> ¿Qué se necesita para las campañas de automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-4-5lLWTpgC8wcWwmUfbLcoUA" id="p23AccordionItem-sect-4-5lLWTpgC8wcWwmUfbLcoUA" role="region" aria-labelledby="p23AccordionItem-4-5lLWTpgC8wcWwmUfbLcoUA"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Para configurar campañas de automatización de marketing, tendrás que decidir la frecuencia de envío de los correos electrónicos y definir el activador. Las automatizaciones preestablecidas suelen tener activadores ya definidos, por lo que solo te preocuparás de crear el contenido del correo electrónico. Sin embargo, las automatizaciones personalizadas requieren que indiques el activador.</p> <p>Asegúrate de que tus campañas de marketing automatizadas parezcan humanas y se dirijan a las personas adecuadas. Los correos electrónicos que se centran demasiado en conseguir la venta o que suenan robóticos pueden ahuyentar a los clientes potenciales. En lugar de ello, céntrate en elaborar correos electrónicos automatizados que comuniquen de forma natural tu mensaje y que lleven a los consumidores al siguiente paso en el recorrido de la venta.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cuáles son los diferentes tipos de automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="4HFsrv2hh9V8Euqe4JJKKA"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-5-4HFsrv2hh9V8Euqe4JJKKA" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-5-4HFsrv2hh9V8Euqe4JJKKA" aria-controls="p23AccordionItem-sect-5-4HFsrv2hh9V8Euqe4JJKKA"> <span> ¿Cuáles son los diferentes tipos de automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-5-4HFsrv2hh9V8Euqe4JJKKA" id="p23AccordionItem-sect-5-4HFsrv2hh9V8Euqe4JJKKA" role="region" aria-labelledby="p23AccordionItem-5-4HFsrv2hh9V8Euqe4JJKKA"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>La automatización de marketing abarca una gama de procesos y estrategias automatizados para agilizar las tareas de marketing. Los principales tipos de herramientas de automatización de marketing incluyen:</p> <ul> <li>Automatización de marketing por correo electrónico: configuración de correos electrónicos por activación basados en acciones o eventos específicos, como correos electrónicos de bienvenida, recordatorios de carrito abandonado o seguimientos personalizados. Mailchimp ofrece sólidas capacidades de automatización del correo electrónico, lo que te permite crear y programar recorridos de correo electrónico automatizados, adaptados al comportamiento de tus suscriptores.</li> <li>Automatización de la consolidación de clientes potenciales: orientación de los clientes potenciales a través del embudo de ventas mediante la entrega de contenido y comunicaciones específicos. Mailchimp proporciona herramientas para segmentar tu público, personalizar mensajes y automatizar la entrega de contenido relevante en función de las preferencias, los datos demográficos o los niveles de interacción de los suscriptores.</li> <li>Automatización de la gestión de redes sociales: programación y publicación de publicaciones en varias plataformas de redes sociales y seguimiento de la interacción en múltiples canales. Mailchimp te permite conectar tus redes sociales y campañas de correo electrónico creando publicaciones en redes sociales directamente en el creador de correo electrónico, y reutilizar los activos de diseño de tus otros materiales de marketing mientras mantienes la coherencia de tus mensajes. También puedes compartir tu boletín de correo electrónico en las redes sociales desde tus campañas enviadas con un enlace, lo que te permite llegar a más personas con contenido que ya hayas desarrollado.</li> <li>Automatización del proceso de trabajo: la automatización del proceso de trabajo implica automatizar los procesos y las tareas de marketing internos, como asignar clientes potenciales a representantes de ventas, hacer un seguimiento del rendimiento de la campaña o administrar los datos de los clientes. Las herramientas de proceso de trabajo y recorrido centradas en el público de Mailchimp proporcionan potentes automatizaciones, como el redireccionamiento de anuncios, campañas de goteo y la segmentación del público.</li> <li>Automatización de la gestión de las relaciones con los clientes (CRM): la automatización de la CRM implica la integración de la automatización del marketing con software de gestión de las relaciones con el cliente para optimizar las interacciones con los clientes, hacer un seguimiento de los recorridos de los clientes y mejorar las relaciones con los clientes. Las funciones de automatización de la experiencia del cliente (CX) de Mailchimp te permiten organizar los datos existentes de los clientes para determinar dónde es necesaria y más valiosa la automatización, y comunicarte con los clientes cuando sea relevante.</li> </ul> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Qué son las herramientas de automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="6VsPb2OFGB1rddPwMK1k87"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-6-6VsPb2OFGB1rddPwMK1k87" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-6-6VsPb2OFGB1rddPwMK1k87" aria-controls="p23AccordionItem-sect-6-6VsPb2OFGB1rddPwMK1k87"> <span> ¿Qué son las herramientas de automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-6-6VsPb2OFGB1rddPwMK1k87" id="p23AccordionItem-sect-6-6VsPb2OFGB1rddPwMK1k87" role="region" aria-labelledby="p23AccordionItem-6-6VsPb2OFGB1rddPwMK1k87"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Las herramientas de automatización de marketing agilizan los procesos y tareas de marketing, además, ayudan a las empresas a gestionar y ejecutar campañas de marketing de manera más eficiente. Estas son algunas funciones clave de las mejores herramientas de automatización de marketing:</p> <ul> <li>Marketing por correo electrónico: permite a las empresas crear, enviar y hacer un seguimiento de las campañas de correo electrónico. Estas herramientas proporcionan plantillas de correo electrónico, procesos de automatización, gestión de suscriptores y análisis, para optimizar el rendimiento de la campaña. (Creemos que Mailchimp es muy bueno en esto, pero no somos imparciales).</li> <li>Gestión de campañas: ayuda a hacer un seguimiento de varias campañas de marketing en diferentes canales. Permite a las empresas planificar, ejecutar y supervisar las campañas desde un solo lugar, lo cual a su vez proporciona información y análisis para hacer un seguimiento de la efectividad de la campaña. Las herramientas de gestión de campañas como Mailchimp ofrecen funciones como la programación de campañas, la segmentación del público, pruebas A/B y la creación de informes de rendimiento.</li> <li>Gestión y consolidación de clientes potenciales: sigue a los clientes potenciales a lo largo del recorrido del cliente. Esto proporciona formularios de captura de clientes potenciales, puntuación de clientes potenciales y capacidades de consolidación de clientes potenciales, para involucrar y convertir a los clientes potenciales en clientes. Tales herramientas permiten a las empresas automatizar las interacciones personalizadas, hacer un seguimiento del comportamiento del cliente y ofrecer contenido relevante basado en activadores o acciones específicos. Mailchimp permite esto a través de funciones como mapas del recorrido del cliente, campañas de goteo y orquestación de datos de usuario.</li> <li>Análisis y elaboración de informes: las herramientas de automatización de marketing a menudo proporcionan sólidas funciones de análisis y elaboración de informes para medir el rendimiento de la campaña, hacer un seguimiento de métricas clave y obtener información sobre la interacción del público. Estos conocimientos ayudan a las empresas a perfeccionar sus estrategias de marketing y tomar decisiones basadas en datos.</li> </ul> <p>Las empresas deben elegir herramientas que se alineen con sus necesidades específicas y ampliar a medida que evolucionen sus requisitos de marketing. La plataforma de automatización de marketing de Mailchimp ofrece una amplia gama de características y funcionalidades para respaldar el email marketing, la gestión de públicos, los procesos de automatización y el análisis para empresas de cualquier tamaño.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cuál sería un ejemplo de automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="4InIW9RoRicwLkGmKsYGj6"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-7-4InIW9RoRicwLkGmKsYGj6" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-7-4InIW9RoRicwLkGmKsYGj6" aria-controls="p23AccordionItem-sect-7-4InIW9RoRicwLkGmKsYGj6"> <span> ¿Cuál sería un ejemplo de automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-7-4InIW9RoRicwLkGmKsYGj6" id="p23AccordionItem-sect-7-4InIW9RoRicwLkGmKsYGj6" role="region" aria-labelledby="p23AccordionItem-7-4InIW9RoRicwLkGmKsYGj6"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Un ejemplo podría ser el proceso de la configuración de una campaña de correo electrónico de carrito abandonado para una tienda de e-commerce. Cuando un cliente deja artículos en su carrito sin completar la compra, Mailchimp puede activar correos electrónicos automatizados, para mandarle recordatorios e incentivarlo a volver y completar la transacción. Esta estrategia de marketing ayuda a las empresas a recuperar las ventas potencialmente perdidas, mediante el envío de correos electrónicos focalizados y oportunos de manera automática.</p> <p>Las formas más comunes de herramientas de automatización de marketing son comunicaciones simples basadas en la interacción. Las tarjetas de aniversario y cumpleaños y los correos electrónicos de recordatorio de citas encajan en esta categoría. Los correos electrónicos que incluyen encuestas y solicitudes de comentarios también se pueden ejecutar con automatización de marketing.</p> <p>Otros ejemplos de herramientas de automatización de marketing incluyen campañas de activación, que ayudan a fidelizar a los clientes potenciales a lo largo del recorrido del comprador, con diversos activos de contenido, como publicaciones editoriales, promociones, libros electrónicos, guías y más.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cuál es el objetivo principal de la automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="3IVrsPfqVtyKRhHzLnDNKA"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-8-3IVrsPfqVtyKRhHzLnDNKA" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-8-3IVrsPfqVtyKRhHzLnDNKA" aria-controls="p23AccordionItem-sect-8-3IVrsPfqVtyKRhHzLnDNKA"> <span> ¿Cuál es el objetivo principal de la automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-8-3IVrsPfqVtyKRhHzLnDNKA" id="p23AccordionItem-sect-8-3IVrsPfqVtyKRhHzLnDNKA" role="region" aria-labelledby="p23AccordionItem-8-3IVrsPfqVtyKRhHzLnDNKA"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Las herramientas de automatización de marketing están diseñadas para mejorar tus esfuerzos de marketing y, al mismo tiempo, hacerlos más eficientes. Cuando creas campañas automatizadas, puedes comercializar de forma eficaz y recuperar tiempo, para centrarte en otras iniciativas de desarrollo empresarial.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Cómo funciona la automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="2k8LzVIhH694Al5XQLn3fi"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-9-2k8LzVIhH694Al5XQLn3fi" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-9-2k8LzVIhH694Al5XQLn3fi" aria-controls="p23AccordionItem-sect-9-2k8LzVIhH694Al5XQLn3fi"> <span> ¿Cómo funciona la automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-9-2k8LzVIhH694Al5XQLn3fi" id="p23AccordionItem-sect-9-2k8LzVIhH694Al5XQLn3fi" role="region" aria-labelledby="p23AccordionItem-9-2k8LzVIhH694Al5XQLn3fi"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Las herramientas de automatización de marketing te permiten usar una plataforma digital, para comercializar tus productos de manera uniforme y eficiente. Al realizar las tareas repetitivas por ti, te permiten ser más productivo en otros aspectos y también te dan la oportunidad de trabajar directamente con tus clientes.</p> <p>Dicho esto, las plataformas de automatización de marketing dependen de la información de calidad. Cada vez que alguien se suscribe a tu lista, compra algo en tu tienda o hace clic en tus anuncios, te proporciona datos muy valiosos.</p> <p>Si utilizas Mailchimp como herramienta de automatización de marketing, los datos de tus contactos estarán todos en un mismo lugar, para que puedas obtener una visión completa de tu público en su conjunto. También ofrece un desglose visual de los datos, como dónde se encuentran tus contactos, con qué frecuencia interactúan con tus correos electrónicos y más insights, que puedes convertir en un mapa que guiará a tus clientes para que realicen la acción deseada en los distintos puntos de interacción.</p> </div> </div> </li> <li class="p23AccordionItem" data-behavior="p23Accordion:item" data-context-text="¿Qué puedes lograr con las herramientas de automatización de marketing?" data-component-id="p23AccordionItem" data-entry-id="hD5bzmsHFjRztfd0wzKYa"> <h3> <button type="button" data-behavior="p23Accordion:item-toggle" data-target="p23Accordion-10-hD5bzmsHFjRztfd0wzKYa" aria-expanded="false" class="p23AccordionItem__button copy-large flex flex--middle padding--top-4 padding--bottom-4" id="p23AccordionItem-10-hD5bzmsHFjRztfd0wzKYa" aria-controls="p23AccordionItem-sect-10-hD5bzmsHFjRztfd0wzKYa"> <span> ¿Qué puedes lograr con las herramientas de automatización de marketing? </span> <span class="p23AccordionItem__icon" aria-hidden="true"> <svg xmlns="http://www.w3.org/2000/svg" class="icon icon--plusRound" width="26.2000008" height="26.2000008" viewbox="0 0 26.2000008 26.2000008"> <path fill="#241C15" d="M13.1 26.2c-7.223 0-13.1-5.876-13.1-13.1s5.877-13.1 13.1-13.1 13.1 5.876 13.1 13.1-5.877 13.1-13.1 13.1zm0-25c-6.562 0-11.9 5.339-11.9 11.9s5.338 11.9 11.9 11.9 11.9-5.339 11.9-11.9-5.338-11.9-11.9-11.9z"></path> <path class="icon__element icon__element--horizontal-bar" fill="#241C15" d="M8.636 12.5h8.929v1.199h-8.929z"></path> <path class="icon__element icon__element--vertical-bar" fill="#241C15" d="M12.5 8.636h1.2v8.928h-1.2z"></path> </svg> </span></button> </h3> <div class="p23AccordionItem__description" data-behavior="accordion:content" data-name="p23Accordion-10-hD5bzmsHFjRztfd0wzKYa" id="p23AccordionItem-sect-10-hD5bzmsHFjRztfd0wzKYa" role="region" aria-labelledby="p23AccordionItem-10-hD5bzmsHFjRztfd0wzKYa"> <div class="p23AccordionItem__copy copy-small copy-prose"> <p>Si tienes dudas sobre invertir en herramientas de automatización de marketing, es posible que te preguntes qué pueden hacer por ti.</p> <p>Con la mayoría de las herramientas de automatización de marketing, puedes asegurarte de que tus equipos de ventas y marketing trabajen mejor juntos, para ofrecer campañas específicas que realmente importen a tu público. Este tipo de herramienta también puede mejorar la segmentación del público, la prueba A/B, la cualificación de clientes potenciales y el análisis de datos.</p> <p>El análisis de datos es una parte crucial del proceso de automatización del marketing. Te permite ver qué funciona en tus procesos de marketing y qué no. Esto te permite descubrir lo que es relevante para tus clientes y aplicarlo a tu estrategia. Como tal, puedes utilizar los datos recopilados por las herramientas de automatización de marketing para ajustar tu estrategia de marketing e impulsar los resultados. También puedes descubrir las eficiencias en tus segmentos de mercado y qué es lo más importante para impulsar las ventas. Luego, al aprovechar estas mejoras de eficiencia, puedes aumentar los clientes potenciales y tus resultados.</p> <p>Puedes lograr los resultados empresariales deseados agilizando las tareas de marketing, aumentando la productividad y mejorando la eficiencia. Las herramientas de automatización de marketing reducirán o eliminarán el esfuerzo y el tiempo adicionales que se necesitan para completar tareas repetitivas, como realizar un seguimiento de las campañas, supervisar a los clientes potenciales y publicar anuncios atractivos.</p> <p>Una plataforma de automatización de marketing puede incluso ayudarte a enviar correos electrónicos automáticamente en momentos específicos o cuando se cumplan ciertas condiciones. Por ejemplo, puedes enviar un correo electrónico automatizado a un comprador que haya añadido artículos a su carrito, pero que nunca haya finalizado su compra. Estos tipos de correos electrónicos se conocen como mensajes de carrito abandonado y pueden recordar al consumidor los productos que dejó, lo que ayuda a mantener muy presente tu negocio. Incluso puedes añadir un código de descuento a esta correspondencia, para animarlo a comprar.</p> <p>Independientemente de cómo utilices las herramientas de automatización de marketing, puedes ayudar a tu equipo a ahorrar tiempo y facilitar que puedan centrarse en otras tareas cruciales que requieren su atención.</p> </div> </div> </li> </ul> </div> </section> <div class="p23Headliner module backgroundPeppercorn fs-unmask" id="7dseV3yVgnS3UTYFdB2pCu" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="7dseV3yVgnS3UTYFdB2pCu" data-context-text="Millones de usuarios nos confían su marketing por correo electrónico. Tú también puedes."> <div class="module--content module--content-8of12 align--center"> <h2 class="h2">Millones de usuarios nos confían su marketing por correo electrónico. Tú también puedes.</h2> <div class="flex flex--middle margin--top-5 ctas__wrapper"> <div> <a class="ctaPrimary" href="/es/pricing/marketing/" aria-label="Empezar"> Empezar </a> </div> </div> </div> </div> <div class="p23Headliner module backgroundApricot module--reducedPadding fs-unmask" id="49kdhZkKifMLzfNboray04" data-behavior="p23Headliner" data-module-id="p23Headliner" data-entry-id="49kdhZkKifMLzfNboray04"> <div class="module--content module--content-float-left"> <div class=" copy-legal"> <p>*<strong>Exención de responsabilidad</strong> </p> <ol> <li><strong>Marketing por SMS:</strong> SMS está disponible como un complemento solo para los planes pagos de Estados Unidos y del Reino Unido. Se requiere una solicitud y la aceptación de los términos antes de comprar créditos. Los mensajes solo pueden entregarse a los contactos en el país seleccionado. Los créditos de SMS se agregan a tu cuenta después de la compra y la aprobación. Los créditos se emiten mensualmente, y los créditos no utilizados caducan y no se transfieren al mes siguiente. Los MMS solo están disponibles cuando se envían a contactos de Estados Unidos que tienen planes Standard y Premium. Los precios varían. Consulta los <a href="/es/legal/terms/#VI._Other_Important_Stuff">términos</a> para obtener más detalles.</li> <li>Los servicios de onboarding difieren según el plan y están disponibles para usuarios nuevos o actualizados con un plan de pago durante los primeros 90 días después de la creación o actualización de la cuenta. 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