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from the Observer</a></li> </ul> </div> </div> </div> </div> <div id="box"> <div id="article-header"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/businessandmedia/rss" rel="alternate" type="application/rss+xml" title="rss" class="feed" name="&lid={templates/common/bookPage}{Webfeed}&lpos={templates/common/bookPage}{1}">Webfeed</a> <h1>The Observer: Observer Business, Media & Cash</h1> <h2>Friday 24 July 2009</h2> </div> <div id="content"> <div class="book-index"> </div> </div> <div id="related"> <div id="book-index"> <h2>All sections</h2> <ul> <li> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/24/all" name="&lid={bookIndex}{The Observer}&lpos={bookIndex}{1}"> All stories </a> </li> </ul> </div> <div id="book-edition-index" class="trail"> <ul class="books"> <li class="major-heading"><h2>Recent editions of Observer Business, Media & Cash </h2></li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/26/businessandmedia" name="&lid={recentBookEditions}{July 26 2009}&lpos={recentBookEditions}{1}">July 26 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/24/businessandmedia" name="&lid={recentBookEditions}{July 24 2009}&lpos={recentBookEditions}{2}">July 24 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/19/businessandmedia" name="&lid={recentBookEditions}{July 19 2009}&lpos={recentBookEditions}{3}">July 19 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/12/businessandmedia" name="&lid={recentBookEditions}{July 12 2009}&lpos={recentBookEditions}{4}">July 12 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/05/businessandmedia" name="&lid={recentBookEditions}{July 05 2009}&lpos={recentBookEditions}{5}">July 05 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/03/businessandmedia" name="&lid={recentBookEditions}{July 03 2009}&lpos={recentBookEditions}{6}">July 03 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jun/28/businessandmedia" name="&lid={recentBookEditions}{June 28 2009}&lpos={recentBookEditions}{7}">June 28 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jun/21/businessandmedia" name="&lid={recentBookEditions}{June 21 2009}&lpos={recentBookEditions}{8}">June 21 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jun/14/businessandmedia" name="&lid={recentBookEditions}{June 14 2009}&lpos={recentBookEditions}{9}">June 14 2009</a> </li> <li class="normal"> <a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jun/12/businessandmedia" name="&lid={recentBookEditions}{June 12 2009}&lpos={recentBookEditions}{10}">June 12 2009</a> </li> </ul> </div> </div> <div id="section-contents"> <div class="capsule"> <h2>Guardian and Observer archive</h2> <div id="calendar-container"> <table title="Calendar for July" summary="Calendar for July" id="calendar"> <thead> <tr> <th colspan="7" scope="col"> <strong class="month">Jul 2009</strong> <a title="Previous month" href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jun/30" name="&lid={calendarNavigation}{Previous}&lpos={calendarNavigation}{1}" class="previous"> <img 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2}&lpos={calendarNavigation}{3}">2</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/03" name="&lid={calendarNavigation}{Calendar 3}&lpos={calendarNavigation}{4}">3</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/04" name="&lid={calendarNavigation}{Calendar 4}&lpos={calendarNavigation}{5}">4</a></td> <td class="last"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/05" name="&lid={calendarNavigation}{Calendar 5}&lpos={calendarNavigation}{6}">5</a></td> </tr> <tr class=" has-links "> <td class="first"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/06" name="&lid={calendarNavigation}{Calendar 6}&lpos={calendarNavigation}{7}">6</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/07" name="&lid={calendarNavigation}{Calendar 7}&lpos={calendarNavigation}{8}">7</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/08" name="&lid={calendarNavigation}{Calendar 8}&lpos={calendarNavigation}{9}">8</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/09" name="&lid={calendarNavigation}{Calendar 9}&lpos={calendarNavigation}{10}">9</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/10" name="&lid={calendarNavigation}{Calendar 10}&lpos={calendarNavigation}{11}">10</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/11" name="&lid={calendarNavigation}{Calendar 11}&lpos={calendarNavigation}{12}">11</a></td> <td class="last"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/12" name="&lid={calendarNavigation}{Calendar 12}&lpos={calendarNavigation}{13}">12</a></td> </tr> <tr class=" has-links "> <td class="first"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/13" name="&lid={calendarNavigation}{Calendar 13}&lpos={calendarNavigation}{14}">13</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/14" name="&lid={calendarNavigation}{Calendar 14}&lpos={calendarNavigation}{15}">14</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/15" name="&lid={calendarNavigation}{Calendar 15}&lpos={calendarNavigation}{16}">15</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/16" name="&lid={calendarNavigation}{Calendar 16}&lpos={calendarNavigation}{17}">16</a></td> <td><a 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21}&lpos={calendarNavigation}{22}">21</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/22" name="&lid={calendarNavigation}{Calendar 22}&lpos={calendarNavigation}{23}">22</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/23" name="&lid={calendarNavigation}{Calendar 23}&lpos={calendarNavigation}{24}">23</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/24" name="&lid={calendarNavigation}{Calendar 24}&lpos={calendarNavigation}{25}" class="today">24</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/25" name="&lid={calendarNavigation}{Calendar 25}&lpos={calendarNavigation}{26}">25</a></td> <td class="last"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theobserver/2009/jul/26" name="&lid={calendarNavigation}{Calendar 26}&lpos={calendarNavigation}{27}">26</a></td> </tr> <tr class=" has-links "> <td class="first"><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/27" name="&lid={calendarNavigation}{Calendar 27}&lpos={calendarNavigation}{28}">27</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/28" name="&lid={calendarNavigation}{Calendar 28}&lpos={calendarNavigation}{29}">28</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/29" name="&lid={calendarNavigation}{Calendar 29}&lpos={calendarNavigation}{30}">29</a></td> <td><a href="http://web.archive.org/web/20090730152453/http://www.guardian.co.uk/theguardian/2009/jul/30" name="&lid={calendarNavigation}{Calendar 30}&lpos={calendarNavigation}{31}">30</a></td> <td>31</td> <td class="not-this-month ">1</td> <td class="not-this-month last">2</td> </tr> </tbody> </table> </div> </div> <div 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if(divClass.match(/finance-pane/)) { toggleable[i].style.display = 'none'; } } } function initFinanceTab(){ document.getElementById('finance-pane-anchor-0').onclick(); } //]]> </script> <div class="capsule"> <h3>Our selection of best buys</h3> <ul id="finance-guides-nav" class="tab-toggle"> <li><a id="finance-pane-anchor-0" href="#finance-pane-0">Mortgages<b></b></a></li> <li><a id="finance-pane-anchor-1" href="#finance-pane-1">Credit cards<b></b></a></li> <li><a id="finance-pane-anchor-2" href="#finance-pane-2">Loans<b></b></a></li> </ul> <div id="finance-guides" class="trailblock"> <div id="finance-pane-0" class="finance-pane active-pane"> <div class="finance-table"> <table id="mortgage-table"> <col class="title"/> <col class="rate"/> <col class="more-info"/> <thead> <tr> <th scope="col">Lender</th> <th scope="col">Initial rate</th> <td></td> </tr> </thead> <tbody> <tr> <th scope="row" class="finance-row">First Direct</th> <td>2.98%</td> <td id="1.moreInfo"> <a href="http://web.archive.org/web/20090730152453/http://guardian.lcplc-online.co.uk/BestBuy.aspx?GUProdID=3667&Type=F" name="&lid={compareAndBuyPromo}{First Direct|link|Business}&lpos={compareAndBuyPromo}{1}"> More </a> </td> </tr> <tr> <th scope="row" class="finance-row">Yorkshire BS</th> <td>3.99%</td> <td id="2.moreInfo"> <a href="http://web.archive.org/web/20090730152453/http://guardian.lcplc-online.co.uk/BestBuy.aspx?GUProdID=3350&Type=F" name="&lid={compareAndBuyPromo}{Yorkshire BS|link|Business}&lpos={compareAndBuyPromo}{2}"> More </a> </td> </tr> <tr> <th scope="row" class="finance-row">First Direct</th> <td>2.98%</td> <td id="3.moreInfo"> <a href="http://web.archive.org/web/20090730152453/http://guardian.lcplc-online.co.uk/BestBuy.aspx?GUProdID=3667&Type=V" name="&lid={compareAndBuyPromo}{First Direct|link|Business}&lpos={compareAndBuyPromo}{3}"> More </a> </td> </tr> </tbody> </table> </div> <ul> <li class="link info"> <a href="http://web.archive.org/web/20090730152453/http://guardian.lcplc-online.co.uk/bestbuy.aspx" name="&lid={compareAndBuyPromo}{See more mortgage best buys|link|Business}&lpos={compareAndBuyPromo}{4}"> See more mortgage best buys </a> </li> <li class="link bullet"> <a href="http://web.archive.org/web/20090730152453/http://guardian.lcplc-online.co.uk/Wizard1.aspx" name="&lid={compareAndBuyPromo}{Get a personal quote|link|Business}&lpos={compareAndBuyPromo}{5}"> Get a personal quote </a> </li> </ul> </div> <div id="finance-pane-1" class="finance-pane"> <div class="finance-table"> <table id="credit-card-table"> <col class="title"/> <col class="rate"/> <col class="more-info"/> <thead> <tr> <th scope="col">Name</th> <th scope="col">BT Rate</th> <th scope="col">BT Period</th> <th scope="col"></th> </tr> </thead> <tbody> <tr> <th scope="row" class="finance-row">Virgin Credit Card</th> <td>0%</td> <td>16 mths</td> <td id="1.moreInfo"> <a href="http://web.archive.org/web/20090730152453/http://www.moneysupermarket.com/CardsP/DoIQualifyExternal.asp?CardID=671&ProviderID=790&Source=GU07&BestBuy=1&Url=http://ad.uk.doubleclick.net/clk;207240094;29508258;g?http://uk.virginmoney.com/credit-cards/?source=MSP-AGG-50562-55903~amp~targetURL=/virgin/credit-cards-v7&CatID=163" name="&lid={compareAndBuyPromo}{Virgin Credit Card|link|Business}&lpos={compareAndBuyPromo}{6}"> More </a> </td> </tr> <tr> <th scope="row" class="finance-row">NatWest Platinum</th> <td>0%</td> <td>15 mths</td> <td id="2.moreInfo"> <a href="http://web.archive.org/web/20090730152453/http://www.moneysupermarket.com/CardsP/DoIQualifyExternal.asp?CardID=1224&ProviderID=352&Source=GU07&BestBuy=1&Url=http://clk.atdmt.com/NAT/go/136621154/direct/01/&CatID=163" name="&lid={compareAndBuyPromo}{NatWest Platinum|link|Business}&lpos={compareAndBuyPromo}{7}"> More </a> </td> </tr> <tr> <th scope="row" class="finance-row">MBNA Platinum</th> <td>0%</td> <td>Until 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£48,852.</span> </p> </li> </ul> <script type="text/javascript"> //<![CDATA[ function doSearchAllSubmitUK( form ) { var jobsSectionToSearch = 'business'; var freeText = 'senior executive'; var searchTextField = document.getElementById( 'freetext-searchalljobs' ); var keywordElem = document.getElementById( 'keyword-searchalljobs' ); var isSectionSearch = function() { return jobsSectionToSearch != ''; } var textIsModified = function() { if( isSectionSearch() ) { return ( searchTextField.value != 'Search all ' + freeText + ' jobs' ); } return ( searchTextField.value != 'Search all jobs' ); } if( !textIsModified() ) { keywordElem.value = ''; if( isSectionSearch() ) { form.action = 'http://web.archive.org/web/20090730152453/http://jobs.guardian.co.uk/jobs/business'; return true; } form.action = 'http://web.archive.org/web/20090730152453/http://jobs.guardian.co.uk/'; return true; } keywordElem.value = searchTextField.value; if (isExternalSystemOn("hbx")) { _hbLink( '{jobsbox-searchalljobs}', 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