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Grupo Bimbo moves to Oracle Cloud to help keep the world fed
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class="rh04 rh04v1 rw-theme-10bg bgimg" data-trackas="rh04" data-ocomid="rh04" data-a11y="true" data-bgimg="https://www.oracle.com/a/ocom/img/rh04bg-08.png"><div class="rh04w1 cwidth"><div class="rh04w2"><figure class="rh04hero"><div class="bgimg" data-bgimg="https://www.oracle.com/node/oce/storyhub/prod/api/v1.1/assets/CONTA17C8EC2A8484308B446603B859D41FE/native/bimbo-hero-banner.jpg"></div></figure><div class="rh04w3"><div class="rh04w4 rw-neutral-00bg"><div class="rh04bc1"><ol><li><a data-client-link="true" href="/customers/">Customer References</a></li></ol></div><header class="rw-ctitle"><h1 class="rwaccent">Grupo Bimbo moves to Oracle Cloud to help keep the world fed</h1></header><div class="rh04desc"><!DOCTYPE html> <p>The world’s largest baker is moving much of its complex, 24/7 operation to Oracle Fusion Cloud applications.</p> </div></div></div></div><div class="rh04w5"><section class="rc86 rc86v1 rc86static" data-trackas="rc86"><div class="rc86w1 "><div class="rc86social"><div class="rc86label">Share<!-- -->:</div><a href="#" class="sharelink icn-img icn-facebook" data-sharetype="facebook" title="Share on Facebook" aria-label="Share on Facebook"><span></span></a><a href="#" class="sharelink icn-img icn-twitter" data-sharetype="twitter" title="Share on Twitter" aria-label="Share on Twitter"><span></span></a><a href="#" class="sharelink icn-img icn-linkedin" data-sharetype="linked-in" title="Share on Linkedin" aria-label="Share on Linkedin"><span></span></a><a href="#" class="sharelink icn-img icn-email" data-sharetype="email" title="Share on Email" aria-label="Share on Email"><span></span></a></div></div></section></div><div class="rh04w6"><div class="f22 f22v3 cpad" data-trackas="f22" data-ocomid="f22" data-a11y="true"><div class="f22w1 cwidth"><div class="f22w2"><section class="rc39 rc39v2 cpad"><div class="rc39w5 cwidth"><div class="rc39w8 withoutImg"><blockquote><p>“<!-- -->Grupo Bimbo has to create the right product, distribute it at the right time, and sell it at the right sales point in every country where it has presence. With more and better data, global systems, and faster, standardized processes, we can achieve this while also making the lives of our colleagues on the front lines easier and more efficient.<!-- -->”</p><footer>Raúl Obregón<!-- -->, <span>Chief Information and Transformation Officer, Grupo Bimbo</span></footer></blockquote></div></div></section></div><div class="f22w2 f22sidebar"><section class="rc57 rc57v0 cpad" data-trackas="rc57:products-used" data-ocomid="rc57"><div class="rc57w1 cwidth rw-strip" style="--customstrip:url(https://www.oracle.com/a/ocom/img/rwstrip-stories.png)"><div class="rc57w2"><div class="rc57w3"><h4 class="rw-ptitle">Products list</h4><ul><li><a href="https://www.oracle.com/erp/" data-lbl="oracle-cloud-erp-product-detail">Oracle Cloud ERP</a></li><li><a href="https://www.oracle.com/scm/" data-lbl="oracle-cloud-scm-product-detail">Oracle Cloud SCM</a></li><li><a href="https://www.oracle.com/human-capital-management/" data-lbl="oracle-cloud-hcm-product-detail">Oracle Cloud HCM</a></li></ul></div></div></div></section></div></div></div></div></div></section><section class="rc38 rc38v2 cwidth video" data-trackas="rc38"><div class="rc38w1 cwidth-06"><div class="ytembed ytvideo videoshadow ytthumbnail" data-autoplay="1" data-ytid="r0SEbI_UQx4" data-disablespinner="true"></div></div></section><section class="rc38 rc38v2 cwidth cpad" data-trackas="rc38"><div class="rc38w1 cwidth-06"><h4>Global operations with limited visibility</h4><div class="rc38descr"><!DOCTYPE html> <p>With more than 200 bakeries on 4 continents, Grupo Bimbo operates in 33 countries and has one of the largest distribution networks in the world. Every day, the company delivers more than 13,000 varieties of products via some 53,000 routes that are equivalent to going around the world 100 times.</p> <p>The company grew over the years through acquisitions and expanding operations, and along the way had amassed a mixture of homegrown applications that existed alongside the company’s global software. Grupo Bimbo wanted to use new technologies like AI and data analytics on all of the data its systems were producing, but getting that information from the various systems was difficult and complicated.</p> <p>Even Grupo Bimbo’s dedicated employees couldn’t overcome the limitations of these isolated systems. As a result, the company had higher levels of expenses and waste because of that lack of visibility.</p> <p> </p> <h4>Moving to the cloud</h4> <div style="float: right; padding-left: 20px; padding-bottom: 20px;"><img alt="Grupo Bimbo" src="https://www.oracle.com/a/ocom/img/rc38-bimbo-bakery.jpg" /></div> <p>While Grupo Bimbo had long run on Oracle E-Business Suite, different versions of the on-premises application were in use around the world. Instead of moving all operations to the same version, the company decided to make one of the biggest global shifts to cloud applications that Oracle has ever seen.</p> <p>“We needed to rethink our processes in order to take advantage of the SaaS offering,” says Juan Pajon, business technology global senior vice president at Grupo Bimbo. “It was a big change from the way we used systems before, and we needed to adapt—and that was the best way to extract juice from the system, by redefining our business processes.”</p> <p>Working with Oracle Consulting on the multiphase implementation, Grupo Bimbo started by establishing a global template. It rolled out those applications first in its newly acquired operations in Morocco in 2017. After deploying <a href="https://www.oracle.com/erp/">Oracle Fusion Cloud Enterprise Resource Planning (ERP)</a> and <a href="https://www.oracle.com/scm/">Oracle Fusion Cloud Supply Chain and Manufacturing (SCM)</a> applications in that country, it began implementation in Peru and Chile and expanded to include <a href="https://www.oracle.com/human-capital-management/">Oracle Fusion Cloud Human Capital Management (HCM)</a>.</p> <p>Next came operations in Mexico and, in the middle of that process, the company began implementation in Colombia, Paraguay, and Argentina. Along the way, the global template expanded to include <a href="https://www.oracle.com/cx/">Oracle Fusion Cloud Advertising and Customer Experience (CX)</a> in countries with more complex operations.</p> <p>Grupo Bimbo is currently implementing Oracle Cloud ERP, SCM, HCM, and CX in the United States, Canada, Mexico, and China—and recently went live with <a href="https://www.oracle.com/human-capital-management/payroll/">Oracle Payroll</a> in China.</p> <p>In parallel with this worldwide, phased rollout, Grupo Bimbo implemented <a href="https://www.oracle.com/scm/logistics/transportation-management/">Oracle Fusion Cloud Transportation Management</a> (part of Oracle Cloud SCM) in all of its operations globally. The team accelerated its continuous modernization by connecting all of its SaaS, custom, and on-premises applications with <a href="https://www.oracle.com/integration/application-integration/">Oracle Integration</a> and <a href="https://www.oracle.com/integration/soa/">Oracle SOA on OCI</a>.</p> <p> </p> <h4>Better insight, big opportunities</h4> <div style="float: right; padding-left: 20px; padding-bottom: 20px;"><img alt="Grupo Bimbo" src="https://www.oracle.com/a/ocom/img/rc38-grupo-bimbo-truck.jpg" /></div> <p>With its old system, customizations made implementing updates or innovations difficult, so Grupo Bimbo would perform updates only every three or four years.</p> <p>Today, the company updates its Oracle Cloud Applications every quarter, which gives the company access to new functionality and features faster. And while the cloud applications cost less in total than on-premises solutions, Pajon says that wasn’t the biggest factor in deciding to move to the cloud. It was the benefits that a steady stream of new innovations bring to the business.</p> <p>“What’s more important is the agility, scalability, and how we can react to customer and operational needs faster with a cloud solution—and by the cloud, I mean not only SaaS, but also PaaS and IaaS,” he says.</p> <p>With the cloud-based transportation management system, Grupo Bimbo supply chain teams have insights that help make individual shipments more efficient. Not only does that save money, it helps the company reduce emissions—a key focus of Grupo Bimbo’s extensive sustainability programs.</p> <p>Grupo Bimbo is also using its improved visibility to better understand staffing and to proceed with ambitious diversity and inclusion goals. Oracle Cloud HCM is enabling the company to recruit talent all over the world—which, as more jobs can be performed remotely, lets Grupo Bimbo recruit the right skill sets regardless of location.</p> <p>“We want to show that even though we are the biggest baking company in the world and have 75 years of experience, we don’t take things for granted,” Pajon says. “We are driving innovation in our industry and defining the future of baking.”</p> </div></div></section><section class="rc38 rc38v2 cwidth cpad"><div class="sh-pubdate cwidth-06 rc38w1"><span class="pub-label">Published<!-- -->:</span>November 18, 2021</div></section></div><section class="rc42 rc42v0 cpad cwidth" data-ocomid="rc42"><div class="rc42w1 cwidth-06"><div class="col-framework col2 col-gutters"><div class="col-w1" data-trackas="rc42:learn-more"><div class="col-item"><div class="col-item-w1"><h4>Learn more</h4><ul class="ulist"><li><a href="https://www.grupobimbo.com/en" target="_blank" rel="noreferrer">Grupo Bimbo<span class="sr-only">, opens in new tab</span></a></li><li><a href="https://blogs.oracle.com/scm/post/grupo-bimbo-cloud-is-secret-ingredient-v2" target="_self" rel="noreferrer">For Grupo Bimbo, the world’s largest baking company, cloud is the secret ingredient</a></li></ul></div></div><div class="col-item" data-trackas="rc42:products-used"><div class="col-item-w1"><h4>Products list</h4><ul class="ulist"><li><a data-lbl="oracle-cloud-erp-product-detail" href="https://www.oracle.com/erp/">Oracle Cloud ERP</a></li><li><a data-lbl="oracle-cloud-scm-product-detail" href="https://www.oracle.com/scm/">Oracle Cloud SCM</a></li><li><a data-lbl="oracle-cloud-hcm-product-detail" href="https://www.oracle.com/human-capital-management/">Oracle Cloud HCM</a></li><li><a data-lbl="oracle-cloud-cx-product-detail" href="https://www.oracle.com/cx/">Oracle CX</a></li><li><a href="https://www.oracle.com/integration/application-integration/">Oracle Integration</a></li><li><a href="https://www.oracle.com/integration/soa/">Oracle SOA on OCI</a></li></ul></div></div></div></div></div></section></section><div id="pfCarouselWidget"></div></main><section role="contentinfo" aria-label="footer"></section></div><script language="JavaScript" async="" src="https://www.oracle.com/us/assets/metrics/ora_storyhub.js"></script></div><script id="__NEXT_DATA__" type="application/json">{"props":{"pageProps":{"preview":false,"locale":"en","previewToken":null,"story":{"id":"CORE2942DA2224B246DBA2BC2F7DD115EFFA","type":"SH-PublicStory","typeCategory":"ContentType","name":"Grupo Bimbo moves to Oracle Cloud to help keep the world 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HCM","image_alt_text":null,"contacts":null,"quotes":null},"mimeType":"contentItem","fileGroup":"contentItem","links":[{"href":"https://www.oracle.com/node/oce/storyhub/prod/api/v1.1/items/.by.slug/1481786329165-oracle-cloud-hcm","rel":"self","method":"GET","mediaType":"application/json"}]}],"facebook_description":null,"twitter_description":null,"weibo_url":null,"data_label":null,"featured":null,"top_reference_sort":null,"keywords":["Grupo Bimbo","Oracle Cloud","environment"],"about_the_customer":null,"story_why":"\u003c!DOCTYPE html\u003e \u003cp\u003eWith more than 200 bakeries on 4 continents, Grupo Bimbo operates in 33 countries and has one of the largest distribution networks in the world. Every day, the company delivers more than 13,000 varieties of products via some 53,000 routes that are equivalent to going around the world 100 times.\u003c/p\u003e\n\n\u003cp\u003eThe company grew over the years through acquisitions and expanding operations, and along the way had amassed a mixture of homegrown applications that existed alongside the company\u0026rsquo;s global software. Grupo Bimbo wanted to use new technologies like AI and data analytics on all of the data its systems were producing, but getting that information from the various systems was difficult and complicated.\u003c/p\u003e\n\n\u003cp\u003eEven Grupo Bimbo\u0026rsquo;s dedicated employees couldn\u0026rsquo;t overcome the limitations of these isolated systems. As a result, the company had higher levels of expenses and waste because of that lack of visibility.\u003c/p\u003e\n\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e\n\n\u003ch4\u003eMoving to the cloud\u003c/h4\u003e\n\n\u003cdiv style=\"float: right; padding-left: 20px; padding-bottom: 20px;\"\u003e\u003cimg alt=\"Grupo Bimbo\" src=\"https://www.oracle.com/a/ocom/img/rc38-bimbo-bakery.jpg\" /\u003e\u003c/div\u003e\n\n\u003cp\u003eWhile Grupo Bimbo had long run on Oracle E-Business Suite, different versions of the on-premises application were in use around the world. Instead of moving all operations to the same version, the company decided to make one of the biggest global shifts to cloud applications that Oracle has ever seen.\u003c/p\u003e\n\n\u003cp\u003e\u0026ldquo;We needed to rethink our processes in order to take advantage of the SaaS offering,\u0026rdquo; says Juan Pajon, business technology global senior vice president at Grupo Bimbo. \u0026ldquo;It was a big change from the way we used systems before, and we needed to adapt\u0026mdash;and that was the best way to extract juice from the system, by redefining our business processes.\u0026rdquo;\u003c/p\u003e\n\n\u003cp\u003eWorking with Oracle Consulting on the multiphase implementation, Grupo Bimbo started by establishing a global template. It rolled out those applications first in its newly acquired operations in Morocco in 2017. After deploying \u003ca href=\"https://www.oracle.com/erp/\"\u003eOracle Fusion Cloud Enterprise Resource Planning (ERP)\u003c/a\u003e and \u003ca href=\"https://www.oracle.com/scm/\"\u003eOracle Fusion Cloud Supply Chain and Manufacturing (SCM)\u003c/a\u003e applications in that country, it began implementation in Peru and Chile and expanded to include \u003ca href=\"https://www.oracle.com/human-capital-management/\"\u003eOracle Fusion Cloud Human Capital Management (HCM)\u003c/a\u003e.\u003c/p\u003e\n\n\u003cp\u003eNext came operations in Mexico and, in the middle of that process, the company began implementation in Colombia, Paraguay, and Argentina. Along the way, the global template expanded to include \u003ca href=\"https://www.oracle.com/cx/\"\u003eOracle Fusion Cloud Advertising and Customer Experience (CX)\u003c/a\u003e in countries with more complex operations.\u003c/p\u003e\n\n\u003cp\u003eGrupo Bimbo is currently implementing Oracle Cloud ERP, SCM, HCM, and CX in the United States, Canada, Mexico, and China\u0026mdash;and recently went live with \u003ca href=\"https://www.oracle.com/human-capital-management/payroll/\"\u003eOracle Payroll\u003c/a\u003e in China.\u003c/p\u003e\n\n\u003cp\u003eIn parallel with this worldwide, phased rollout, Grupo Bimbo implemented \u003ca href=\"https://www.oracle.com/scm/logistics/transportation-management/\"\u003eOracle Fusion Cloud Transportation Management\u003c/a\u003e (part of Oracle Cloud SCM) in all of its operations globally. The team accelerated its continuous modernization by connecting all of its SaaS, custom, and on-premises applications with \u003ca href=\"https://www.oracle.com/integration/application-integration/\"\u003eOracle Integration\u003c/a\u003e and \u003ca href=\"https://www.oracle.com/integration/soa/\"\u003eOracle SOA on OCI\u003c/a\u003e.\u003c/p\u003e\n\n\u003cp\u003e\u0026nbsp;\u003c/p\u003e\n\n\u003ch4\u003eBetter insight, big opportunities\u003c/h4\u003e\n\n\u003cdiv style=\"float: right; padding-left: 20px; padding-bottom: 20px;\"\u003e\u003cimg alt=\"Grupo Bimbo\" src=\"https://www.oracle.com/a/ocom/img/rc38-grupo-bimbo-truck.jpg\" /\u003e\u003c/div\u003e\n\n\u003cp\u003eWith its old system, customizations made implementing updates or innovations difficult, so Grupo Bimbo would perform updates only every three or four years.\u003c/p\u003e\n\n\u003cp\u003eToday, the company updates its Oracle Cloud Applications every quarter, which gives the company access to new functionality and features faster. And while the cloud applications cost less in total than on-premises solutions, Pajon says that wasn\u0026rsquo;t the biggest factor in deciding to move to the cloud. It was the benefits that a steady stream of new innovations bring to the business.\u003c/p\u003e\n\n\u003cp\u003e\u0026ldquo;What\u0026rsquo;s more important is the agility, scalability, and how we can react to customer and operational needs faster with a cloud solution\u0026mdash;and by the cloud, I mean not only SaaS, but also PaaS and IaaS,\u0026rdquo; he says.\u003c/p\u003e\n\n\u003cp\u003eWith the cloud-based transportation management system, Grupo Bimbo supply chain teams have insights that help make individual shipments more efficient. Not only does that save money, it helps the company reduce emissions\u0026mdash;a key focus of Grupo Bimbo\u0026rsquo;s extensive sustainability programs.\u003c/p\u003e\n\n\u003cp\u003eGrupo Bimbo is also using its improved visibility to better understand staffing and to proceed with ambitious diversity and inclusion goals. 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