3 new Chrome AI features for even more helpful browsing

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href="mailto:?subject=3%20new%20Chrome%20AI%20features%20for%20even%20more%20helpful%20browsing&body=Check out this article on the Keyword:%0A%0A3%20new%20Chrome%20AI%20features%20for%20even%20more%20helpful%20browsing%0A%0AWith the help of Google’s latest AI models, you can now more easily search an image or video, find a website and compare different products when shopping in Chrome desktop.%0A%0Ahttps://blog.google/products/chrome/google-chrome-ai-features-august-2024-update/" target="_blank" data-analytics='{ "event": "page interaction", "category": "social", "action": "share", "label": "email" }' data-ga4-method="email"> <svg aria-hidden="true" class="h-c-icon h-c-icon--social h-c-icon--30px" viewBox="0 0 30 30" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#social-mail"></use> </svg> <div class="article-share__title">Mail</div> </a> <div class="copy-link uni-copy-share uni-click-tracker" 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</div> <p class="article-meta__abstract-text uni-body--large"> See how Chrome's new AI features, including Google Lens for desktop and Tab compare, can help you get things done more easily on the web. </p> </div> </div> <div class="article-meta__container"> <div class="article-meta__content"> <a class="article-meta__author author-active" href="https://blog.google/authors/parisa-tabriz/" aria-label="Parisa Tabriz, Vice President, Chrome" data-analytics-onclick='{ "event": "page interaction", "category" : "perspective author", "action" : "perspectives - author byline", "label" : "Parisa Tabriz", "contentType": "article page" }' data-ga4-analytics-perspective-author-click='{ "link_text": "Parisa Tabriz", "link_url": "https://blog.google/authors/parisa-tabriz/" }' > <figure class="article-meta__author-photo"> <picture> <source media="(max-resolution: 1.5dppx)" sizes="122px" srcset="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/IMG_2099_1.max-122x92.format-webp.webp 122w"> <source media="(min-resolution: 1.5dppx)" sizes="244px" srcset="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/IMG_2099_1.max-244x184.format-webp.webp 244w"> <img src="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/IMG_2099_1.max-244x184.format-webp.webp" alt="parisa tabriz" sizes=" 122px, 244px" srcset="https://storage.googleapis.com/gweb-uniblog-publish-prod/images/IMG_2099_1.max-122x92.format-webp.webp 122w, https://storage.googleapis.com/gweb-uniblog-publish-prod/images/IMG_2099_1.max-244x184.format-webp.webp 244w" data-target="image" loading="lazy" > </picture> </figure> <div class="article-meta__author-info"> <div class="article-meta__author-name">Parisa Tabriz</div> <div class="article-meta__author-title"> Vice President, Chrome </div> </div> </a> </div> <div class="article-summary__content " data-component="uni-ai-generated-summary" data-analytics-module='{ "event": "module_impression", "module_name": "ai_summary", "section_header": "CTA" }' > <div class="article-summary__btn-container" data-component="uni-ai-summary-btn"> <button class="article-summary--btn" aria-expanded="false"> <svg aria-hidden="true" class="h-c-icon h-c-icon__generate-summary" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#ai-generate-summary"></use> </svg> Read AI-generated summary <svg aria-hidden="true" class="h-c-icon h-c-icon__chevron-down" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#ai-chevron-down"></use> </svg> </button> <div class="article-summary-modal"> <div class="article-summary-modal__summary active" data-summary-id="ai_summary_1"> <h2 class="article-summary-modal__title">General summary</h2> <p class="article-summary-modal__copy"> <p>Chrome is getting three new AI features to enhance your browsing experience. You can now use Google Lens on your desktop to search for images and text without leaving your current tab. The Tab Compare feature allows you to compare products from multiple tabs in a single, AI-generated overview. Additionally, Chrome's improved history search lets you find previously visited sites more easily using natural language queries. These features are rolling out in the U.S. over the next few weeks and aim to make your browsing faster, safer, and more helpful.</p> </p> <small class="article-summary-modal__legal"> Summaries were generated by Google AI. Generative AI is experimental. </small> </div> <div class="article-summary-modal__summary " data-summary-id="ai_summary_2"> <h2 class="article-summary-modal__title">Bullet points</h2> <p class="article-summary-modal__copy"> <ul> <li>Chrome's new AI features enhance browsing with Google Lens, product comparison, and improved history search.</li> <li>Google Lens integration allows users to search and ask questions about anything on the web directly from their desktop browser.</li> <li>Tab Compare presents an AI-generated overview of products from multiple tabs, simplifying online shopping.</li> <li>Enhanced history search enables users to find visited sites using natural language queries.</li> <li>Chrome continues to leverage AI to create a faster, safer, and more helpful browsing experience.</li> </ul> </p> <small class="article-summary-modal__legal"> Summaries were generated by Google AI. Generative AI is experimental. </small> </div> <div class="article-summary-modal__summary " data-summary-id="ai_summary_3"> <h2 class="article-summary-modal__title">Basic explainer</h2> <p class="article-summary-modal__copy"> <p>Chrome is getting 3 new AI features:</p> <ul> <li>Search what you see on the web with Google Lens.</li> <li>Compare products from different websites all in one place.</li> <li>Find sites you've visited before by typing in what you remember about them.</li> </ul> </p> <small class="article-summary-modal__legal"> Summaries were generated by Google AI. 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<google-read-aloud-player data-analytics-module='{ "event": "module_impression", "module_name": "ai_audio", "section_header": "3 new Chrome AI features for even more helpful browsing" }' data-date-modified="2024-08-01T17:18:59.411151+00:00" data-progress-bar-style="half-wave" data-api-key="AIzaSyBLT6VkYe-x7sWLZI2Ep26-fNkBKgND-Ac" data-article-style="style9" data-tracking-ids="G-HGNBTNCHCQ,G-6NKTLKV14N" data-voice-list="en.ioh-pngnat:Cyan,en.usb-pngnat:Lime" data-layout-style="style1" data-highlight-mode="word-over-paragraph" data-highlight-text-color="#000000" data-highlight-word-background="#8AB4F8" data-highlight-paragraph-background="#D2E3FC" data-background="linear-gradient(180deg, #F1F3F4 0%, #F8F9FA 100%)" data-foreground-color="#202124" data-font="600 16px Google Sans, sans-serif" data-box-shadow="0px 1px 3px 1px rgba(60, 64, 67, 0.15)" style=min-height:55px;display:block;max-width:726px;margin-left:auto;margin-right:auto;margin-bottom:36px; > </google-read-aloud-player> <script async src="https://www.gstatic.com/readaloud/player/web/api/js/api.js"></script>  <div class="module--text module--text__article" data-analytics-module='{ "module_name": "Paragraph", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-paragraph article-paragraph" data-component="uni-article-paragraph"> <div class="rich-text"><p data-block-key="3tfg5">Over the last few years, we’ve been using AI to create a browsing experience in Chrome that’s faster, safer and more helpful, such as helping you <a href="https://blog.google/products/chrome/building-a-more-helpful-browser-with-machine-learning/">avoid malicious sites</a>, <a href="https://blog.google/products/chrome/live-caption-chrome/">generate real-time captions</a> for media with audio, <a href="https://blog.google/products/chrome/google-chrome-generative-ai-features-january-2024/">better organize your tabs</a> and <a href="https://blog.google/products/chrome/google-chrome-ai-help-me-write/">write with more confidence</a>.</p><p data-block-key="eog8n">Now, three new AI features — using the latest Google AI and Gemini models — are coming to Chrome. We’re making it even easier to search what you see with the power of Google Lens, compare products across multiple tabs and rediscover sites from your browser history, whether you’re at home or <a href="https://cloud.google.com/blog/products/chrome-enterprise/ai-capabilities-and-controls-to-power-up-your-workday-with-chrome-enterprise">at work</a>.</p><h2 data-block-key="52tea">A new way to search what you see with Google Lens in Chrome desktop</h2></div> </div> </div> <div class=" article-video-special h-c-page--mobile-full-bleed" data-analytics-module='{ "module_name": "Youtube Video", "section_header": "undefined" }' data-yt-video="module"> <div class="article-video-special__container"> <div class="article-module uni-article-video uni-article-video--body" data-component="uni-article-yt-player" data-page-title="3 new Chrome AI features for even more helpful browsing" data-video-id="43YUCNEHBHU" data-index-id="2" data-type="video" > <div class="uni-article-video__embed-container hidden"> <div class="uni-article-video__video" id="uni-article-yt-player-43YUCNEHBHU-2"></div> </div> <a role="video" class="h-c-video h-c-video--marquee uni-article-video__custom-wrapper " tabindex="0"> <div class="uni-article-video__aspect-image"> <img alt="A brief video showcasing the different ways people can use Google Lens on Chrome desktop to get things done, like research a plant, find purchasing options for a backpack or get info on a math equation from a video." src="//i.ytimg.com/vi_webp/43YUCNEHBHU/default.webp" loading="lazy" data-loading='{ "mobile": "//i.ytimg.com/vi_webp/43YUCNEHBHU/sddefault.webp", "desktop": "https://i.ytimg.com/vi_webp/43YUCNEHBHU/maxresdefault.webp" }' > <div class="uni-article-video__dimmer"></div> <svg class="h-c-icon h-c-icon--keyboard-arrow-right" role="presentation" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#mi-keyboard-arrow-right"></use> </svg> <svg role="presentation" class="uni-article-video__play-button--active"> <use href="/static/blogv2/images/icons.svg?version=pr20241113-1756#yt_video_play_button_no_hole"></use> </svg> <svg role="img" class="uni-article-video__play-button" > <use href="/static/blogv2/images/icons.svg?version=pr20241113-1756#yt_video_play_button"></use> </svg> <div class="uni-article-video__duration loading"> <svg class="uni-article-video__duration-icon" role="presentation" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#yt_video_duration"></use> </svg> <span class="uni-article-video__duration-time">10:25</span> </div> </div> </a> </div> </div> </div> <div class="module--text module--text__article" data-analytics-module='{ "module_name": "Paragraph", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-paragraph article-paragraph" data-component="uni-article-paragraph"> <div class="rich-text"><p data-block-key="3tfg5">Google Lens has already made it simpler to search what you see on your phone. With the latest Chrome update rolling out over the next few days, we’re bringing the same capabilities from Google Lens directly to your desktop browser. This means you’ll be able to easily select, search and ask questions about anything you see on the web, all without leaving your current tab.</p><p data-block-key="bbvev">To do this, you’ll select the Google Lens icon in the address bar, then click or drag over anything that you want to search; you can also invoke Google Lens from the right-click or three dot menu. After you make a selection, you’ll see visual matches and results in the side panel. You can then use <a href="https://blog.google/products/search/google-search-ai-january-2024-update/">multisearch</a> to refine your search by color, brand or another detail, or you can ask follow up questions to dive deeper into a topic. Depending on your question, you might get an AI Overview response that brings together the most relevant information from across the web.</p></div> </div> </div> <div class="article-module ga4-carousel" data-component="uni-image-carousel" data-analytics-module='{ "module_name": "Article Carousel", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="article-carousel"> <div class="article-carousel__liveregion hidden" aria-live="polite" aria-atomic="true"></div> <ul class="article-carousel__slider"> <li class="article-carousel__slide"> <figure> <div class="article-carousel__image-wrapper"> <div class="article-carousel__slide-img article-carousel__video-slide" aria-label="A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a plant in an image. A Google Lens side panel to the right of the image identifies the plant as a Swiss cheese plant. A field above the image says add to your search. A user types how much sunlight does this need. An AI overview appears, explaining that Monstera plants need 5-8 hours of bright, indirect light a day."> <video autoplay loop muted playsinline class="article-carousel__media" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/original_videos/Chrome_Search-with-Lens_Object-Recognition_Plant_1080p.mp4" type="video/mp4" title="Nurture your green thumb"> Video format not supported </video> <span class="h-u-visually-hidden">A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a plant in an image. A Google Lens side panel to the right of the image identifies the plant as a Swiss cheese plant. A field above the image says add to your search. A user types how much sunlight does this need. An AI overview appears, explaining that Monstera plants need 5-8 hours of bright, indirect light a day.</span> </div> </div> <figcaption class="article-carousel__caption"><div class="rich-text"><p data-block-key="e02xf">You can use Google Lens in Chrome desktop to learn more about a plant. Google Lens recognizes that the plant in the picture is a Swiss cheese plant, also known as a Monstera. When you ask an in-depth follow up question, you may see an AI Overview in the side panel to learn more.</p></div></figcaption> </figure> </li> <li class="article-carousel__slide"> <figure> <div class="article-carousel__image-wrapper"> <div class="article-carousel__slide-img article-carousel__video-slide" aria-label="A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a math equation from a YouTube video. A Google Lens side panel to the right of the image identifies the math equation and provides search links ."> <video autoplay loop muted playsinline class="article-carousel__media" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/original_videos/Chrome_Search-with-Lens_Text-Search_YouTube_1080p.mp4" type="video/mp4" title="Select text from a video"> Video format not supported </video> <span class="h-u-visually-hidden">A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a math equation from a YouTube video. A Google Lens side panel to the right of the image identifies the math equation and provides search links .</span> </div> </div> <figcaption class="article-carousel__caption"><div class="rich-text"><p data-block-key="7juis">You can use Google Lens to select text from a video lecture, like a math equation, and quickly get a description in the Chrome side panel to learn more about it.</p></div></figcaption> </figure> </li> <li class="article-carousel__slide"> <figure> <div class="article-carousel__image-wrapper"> <div class="article-carousel__slide-img article-carousel__video-slide" aria-label="A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a blue backpack in a running video. A Google Lens side panel to the right of the image identifies the backpack. A field above the image says add to your search. A user types “green” to provide shopping options for that colorway on the web."> <video autoplay loop muted playsinline class="article-carousel__media" src="https://storage.googleapis.com/gweb-uniblog-publish-prod/original_videos/Chrome_Search-with-Lens_Object-Recognition_Backpack_1080p.mp4" type="video/mp4" title="Make shopping on the web easier"> Video format not supported </video> <span class="h-u-visually-hidden">A gif showing Google Lens in Chrome desktop. A cursor drags the Google Lens shortcut icon to a blue backpack in a running video. A Google Lens side panel to the right of the image identifies the backpack. A field above the image says add to your search. A user types “green” to provide shopping options for that colorway on the web.</span> </div> </div> <figcaption class="article-carousel__caption"><div class="rich-text"><p data-block-key="7juis">You can use Google Lens to make shopping on the web easier, like identifying this backpack from a video you’re watching and then finding it in your preferred color in the Chrome side panel, along with where to purchase.</p></div></figcaption> </figure> </li> </ul> <button class="article-carousel__arrow article-carousel__arrow--previous" aria-label="Previous" data-ga4-analytics-carousel-scroll-click='{ "toggle_type_direction": "arrow - left", "position": "" }' > <svg class="h-c-icon" role="presentation" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#mi-keyboard-arrow-right"></use> </svg> </button> <button class="article-carousel__arrow article-carousel__arrow--next" aria-label="Next" data-ga4-analytics-carousel-scroll-click='{ "toggle_type_direction": "arrow - right", "position": "" }' > <svg class="h-c-icon" role="presentation" > <use xmlns:xlink="http://www.w3.org/1999/xlink" href="/static/blogv2/images/icons.svg?version=pr20241113-1756#mi-keyboard-arrow-right"></use> </svg> </button> <ul class="article-carousel__navigation ga4-bullets" role="tablist"> <li class="article-carousel__navigation-bullet" role="presentation"> <button class="article-carousel__navigation-button" type="button" role="tab">1</button> </li> <li class="article-carousel__navigation-bullet" role="presentation"> <button class="article-carousel__navigation-button" type="button" role="tab">2</button> </li> <li class="article-carousel__navigation-bullet" role="presentation"> <button class="article-carousel__navigation-button" type="button" role="tab">3</button> </li> </ul> </div> </div> <div class="module--text module--text__article" data-analytics-module='{ "module_name": "Paragraph", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-paragraph article-paragraph" data-component="uni-article-paragraph"> <div class="rich-text"><h2 data-block-key="qa31u">Compare products across sites with Tab compare</h2><p data-block-key="54tdb">When you're shopping online, you’ll likely find yourself jumping between multiple tabs to read reviews and research prices. It can be cumbersome doing all that back and forth tab switching, and online comparison is something we hear users want help with. In the next few weeks, starting in the U.S., Chrome will introduce Tab compare, a new feature that presents an AI-generated overview of products from across multiple tabs, all in one place.</p><p data-block-key="8mue1">Imagine you're looking for a new Bluetooth portable speaker for an upcoming trip, but the product details and reviews are spread across different pages and websites. Soon, Chrome will offer to generate a comparison table by showing a suggestion next to your tabs. By bringing all the essential details — product specs, features, price, ratings — into one tab, you’ll be able to easily compare and make an informed decision without the endless tab switching.</p></div> </div> </div> <div class="article-image" data-analytics-module='{ "module_name": "Inline Images", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="article-image__no-caption "> <img alt="A tab in Chrome comparing the price, user reviews and other specs of three different portable speakers." src=" https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Tab_Compare_In-line.width-100.format-webp.webp " class="article-image--full" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Tab_Compare_In-line.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Tab_Compare_In-line.width-1000.format-webp.webp" }' > </div> </div> <div class="module--text module--text__article" data-analytics-module='{ "module_name": "Paragraph", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-paragraph article-paragraph" data-component="uni-article-paragraph"> <div class="rich-text"><h2 data-block-key="qa31u">Rediscover your browsing history</h2><p data-block-key="2jj2k">Chrome history already helps you find that site that you <i>know</i> you visited, but didn’t save, can’t remember how to retrace your steps to get back to and now want to visit again. Starting in the U.S. in the coming weeks, we’re making it easier to search for those visited sites in a more natural, conversational way with the help of AI.</p><p data-block-key="f2hhj">Just access your history and type something like, "What was that ice cream shop I looked at last week?" and Chrome will show you relevant pages from your browsing history. Using this feature will be entirely optional. You can easily turn it on or off in your settings. This feature will also never include any browsing data from incognito mode.</p></div> </div> </div> <div class="article-image" data-analytics-module='{ "module_name": "Inline Images", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="article-image__no-caption "> <img alt="Shortcut for “Search History” in the Chrome address bar with the input “what was that ice cream shop I looked at last week?. The drop down results provide the URL to the correct website “Emerald City Cones”." src=" https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Search_History_In-line-01.width-100.format-webp.webp " class="article-image--full" loading="lazy" data-loading='{ "mobile": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Search_History_In-line-01.width-500.format-webp.webp", "desktop": "https://storage.googleapis.com/gweb-uniblog-publish-prod/images/Chrome_Search_History_In-line-01.width-1000.format-webp.webp" }' > </div> </div> <div class="module--text module--text__article" data-analytics-module='{ "module_name": "Paragraph", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-paragraph article-paragraph" data-component="uni-article-paragraph"> <div class="rich-text"><p data-block-key="qa31u">With AI, Chrome is making it easier to quickly get things done and find the information you want. Our goal is to keep making your browsing experience even more helpful, through the power of AI — so there's lots more to come.</p></div> </div> </div> <div class="uni-blog-article-tags article-tags" data-analytics-module='{ "module_name": "Article Tags", "section_header": "3 new Chrome AI features for even more helpful browsing" }'> <div class="uni-blog-article-tags__wrapper"> <span class="uni-blog-article-tags__label uni-eyebrow">POSTED IN:</span> </div> <nav class="uni-blog-article-tags__container uni-click-tracker" data-analytics='{ "category": "landing page lead", "action": "article tag" }' > <ul class="uni-blog-article-tags__tags-list"> <li> <a class="uni-blog-article-tags-value uni-body--small uni-link-active" href=" https://blog.google/products/chrome/ " data-ga4-analytics-landing-lead='{ "event": "landing_page_lead", "link_text": "Chrome" }' data-analytics='{"label": "product: Chrome"}' > Chrome </a> </li> <li> <a class="uni-blog-article-tags-value uni-body--small uni-link-active" href=" https://blog.google/products/google-lens/ " data-ga4-analytics-landing-lead='{ "event": "landing_page_lead", "link_text": "Chrome" }' data-analytics='{"label": "product: Google Lens"}' > Google Lens </a> </li> </ul> </nav> </div> </div> </div> </section> </article> <div class="uni-related-articles-cards ga4-carousel" data-analytics-module='{ "module_name": "Article Footer Related Stories", "section_header": "Related stories" }' > <div class="uni-related-articles-cards-container" data-component="uni-related-articles"> <div class="uni-related-articles-grid-title"> <div class="uni-related-articles-grid-wrapper"> <h3 class="uni-related-articles-cards__title"> <div class="uni-related-articles-cards__title-content "> Related stories </div> </h3> </div> </div> <div class="uni-related-articles-cards__track"> <ul aria-role="menu" aria-label="Related articles" class="uni-related-articles-cards__wrap "> <li class="uni-related-articles-cards__item uni-related-articles-cards__item--img "> <a href="https://blog.google/products/chrome/chrome-ios-updates-november-2024/" class="uni-related-articles-cards__link" data-index="1" data-target="card" data-primaryTag = "products - 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