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M140.89,29.92l3.93,2.62c-1.27,1.88-4.32,5.11-9.61,5.11c-6.55,0-11.28-5.07-11.28-11.53c0-6.86,4.77-11.53,10.71-11.53c5.98,0,8.91,4.76,9.87,7.34l0.52,1.31l-15.42,6.38c1.18,2.31,3.01,3.49,5.59,3.49C137.79,33.11,139.58,31.84,140.89,29.92zM128.79,25.77l10.31-4.28c-0.57-1.44-2.27-2.45-4.28-2.45C132.24,19.04,128.66,21.31,128.79,25.77z"/> </svg>Analytics</h1> </a> </li> </ul> </span> </div> </div> <div class="devsite-book-nav-wrapper"> <div class="devsite-mobile-nav-top"> <ul class="devsite-nav-list"> </ul> </div> </div> </nav> </devsite-book-nav> <section id="gc-wrapper"> <main role="main" class="devsite-main-content"> <div class="devsite-sidebar"> <div class="devsite-sidebar-content"> <devsite-toc class="devsite-nav" role="navigation" aria-label="On this page" depth="2" scrollbars disabled></devsite-toc> <devsite-recommendations-sidebar class="nocontent devsite-nav"> </devsite-recommendations-sidebar> </div> </div> <devsite-content> <article class="devsite-article"> <div 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<div class="devsite-breadcrumb-guillemet material-icons" aria-hidden="true"></div> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics" class="devsite-breadcrumb-link gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Breadcrumbs" data-value="3" track-type="globalNav" track-name="breadcrumb" track-metadata-position="3" track-metadata-eventdetail="Google Analytics"> Google Analytics </a> </li> </ul> </div> <devsite-feature-tooltip ack-key="AckCollectionsBookmarkTooltipDismiss" analytics-category="Site-Wide Custom Events" analytics-action-show="Callout Profile displayed" analytics-action-close="Callout Profile dismissed" analytics-label="Create Collection Callout" class="devsite-page-bookmark-tooltip" dismiss-button="true" id="devsite-collections-dropdown" dismiss-button-text="Dismiss" close-button-text="Got it"> <devsite-bookmark></devsite-bookmark> <span slot="popout-heading"> Stay organized with collections </span> <span slot="popout-contents"> Save and categorize content based on your preferences. </span> </devsite-feature-tooltip> <devsite-toc class="devsite-nav" depth="2" devsite-toc-embedded disabled> </devsite-toc> <div class="devsite-article-body clearfix devsite-no-page-title"> <section class="devsite-landing-row devsite-landing-row-3-up" header-position="top"> <div class="devsite-landing-row-inner"> <div class="devsite-landing-row-group"> <div class="devsite-landing-row-item" description-position="bottom"> <div class="devsite-landing-row-item-media "> <figure class="devsite-landing-row-item-image"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection"> <img alt="" src="http://web.archive.org/web/20221204053013im_/https://developers.google.com/static/analytics/images/md_collection.svg" srcset="" sizes="(max-width: 840px) 50vw, 464px" loading="lazy"> </a> </figure> </div> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="set-up-google-analytics" data-text="Set up Google Analytics" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection"> Set up Google Analytics </a> </h3> <div class="devsite-landing-row-item-description-content"> Set up and customize measurement for websites, web and mobile apps, and internet connected devices. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection" class="button button-white ">Choose a platform</a> </div> </div> </div> </div> <div class="devsite-landing-row-item" description-position="bottom"> <div class="devsite-landing-row-item-media "> <figure class="devsite-landing-row-item-image"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/integrate"> <img alt="" src="http://web.archive.org/web/20221204053013im_/https://developers.google.com/static/analytics/images/md_reporting.svg" srcset="" sizes="(max-width: 840px) 50vw, 464px" loading="lazy"> </a> </figure> </div> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="integrate-with-google-analytics" data-text="Integrate with Google Analytics" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/integrate"> Integrate with Google Analytics </a> </h3> <div class="devsite-landing-row-item-description-content"> Build on top of Google Analytics with our simple and powerful APIs. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/integrate" class="button button-white ">Find an API</a> </div> </div> </div> </div> <div class="devsite-landing-row-item" description-position="bottom"> <div class="devsite-landing-row-item-media "> <figure class="devsite-landing-row-item-image"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/platform"> <img alt="" src="http://web.archive.org/web/20221204053013im_/https://developers.google.com/static/analytics/images/md_integration.svg" srcset="" sizes="(max-width: 840px) 50vw, 464px" loading="lazy"> </a> </figure> </div> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="learn-about-google-analytics" data-text="Learn about Google Analytics" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/platform"> Learn about Google Analytics </a> </h3> <div class="devsite-landing-row-item-description-content"> Educate yourself and experience what's possible with the Google Analytics platform. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/platform" class="button button-white ">Discover Google Analytics</a> </div> </div> </div> </div> </div> </div> </section> <section class="devsite-landing-row devsite-landing-row-3-up" header-position="top"> <div class="devsite-landing-row-inner"> <header class="devsite-landing-row-header"> <div class="devsite-landing-row-header-text"> <h2 id="libraries-and-sdks-for-measurement" data-text="Libraries and SDKs for measurement" tabindex="0"> Libraries and SDKs for measurement </h2> </div> </header> <div class="devsite-landing-row-group"> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="websites" data-text="Websites" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/ga4"> Websites </a> </h3> <div class="devsite-landing-row-item-description-content"> Measure user interactions on websites. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/ga4" class="button button-white button-lowercase ">Google Analytics 4 (gtag.js)</a> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/gtagjs" class="button button-white button-lowercase ">Universal Analytics (gtag.js)</a> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/analyticsjs" class="button button-white button-lowercase ">analytics.js</a> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/amp-analytics" class="button button-white button-lowercase ">AMP HTML</a> </div> </div> </div> </div> </div> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="mobile-apps" data-text="Mobile apps" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://firebase.google.com/docs/analytics/get-started?platform=android"> Mobile apps </a> </h3> <div class="devsite-landing-row-item-description-content"> Measure user interactions on mobile apps using the Google Analytics for Firebase SDK. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://firebase.google.com/docs/analytics/get-started?platform=android" class="button button-white ">Android</a> <a href="http://web.archive.org/web/20221204053013/https://firebase.google.com/docs/analytics/get-started?platform=ios" class="button button-white button-lowercase">iOS</a> </div> </div> </div> </div> </div> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="internet-connected-devices" data-text="Internet connected devices" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/protocol"> Internet connected devices </a> </h3> <div class="devsite-landing-row-item-description-content"> Measure user interactions in any environment. </div> <div class="devsite-landing-row-item-buttons"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/protocol" class="button button-white button-lowercase ">Measurement Protocol</a> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/collection/protocol/ga4" class="button button-white button-lowercase ">Measurement Protocol Google Analytics 4</a> </div> </div> </div> </div> </div> </div> </div> </section> <section class="devsite-landing-row devsite-landing-row-2-up" header-position="top"> <div class="devsite-landing-row-inner"> <header class="devsite-landing-row-header"> <div class="devsite-landing-row-header-text"> <h2 id="apis-for-reporting-and-configuration" data-text="APIs for reporting and configuration" tabindex="0"> APIs for reporting and configuration </h2> </div> </header> <div class="devsite-landing-row-group"> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="data-api-preview" data-text="Data API (Preview)" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/data/v1"> Data API (Preview) </a> </h3> <div class="devsite-landing-row-item-description-content"> Access report data in Google Analytics 4 (GA4) properties. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="core-reporting-api" data-text="Core Reporting API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/core"> Core Reporting API </a> </h3> <div class="devsite-landing-row-item-description-content"> Query for dimensions and metrics to produce customized reports. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="embed-api" data-text="Embed API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/embed"> Embed API </a> </h3> <div class="devsite-landing-row-item-description-content"> Easily create and embed dashboards on a 3rd party website in minutes. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="multi-channel-funnels-reporting-api" data-text="Multi-Channel Funnels Reporting API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/mcf"> Multi-Channel Funnels Reporting API </a> </h3> <div class="devsite-landing-row-item-description-content"> Query the traffic source paths that lead to a user's goal conversion. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="real-time-reporting-api" data-text="Real Time Reporting API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/realtime"> Real Time Reporting API </a> </h3> <div class="devsite-landing-row-item-description-content"> Report on activity occurring on your property right now. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="metadata-api" data-text="Metadata API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/reporting/metadata"> Metadata API </a> </h3> <div class="devsite-landing-row-item-description-content"> Access the list of API dimensions and metrics and their attributes. </div> </div> </div> </div> </div> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="admin-api-preview" data-text="Admin API (Preview)" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/config/admin/v1"> Admin API (Preview) </a> </h3> <div class="devsite-landing-row-item-description-content"> Access the Google Analytics 4 (GA4) configuration data. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="management-api" data-text="Management API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/config/mgmt"> Management API </a> </h3> <div class="devsite-landing-row-item-description-content"> View and manage accounts, properties, views, filters, uploads, permissions, etc. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="user-deletion-api" data-text="User Deletion API" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/config/userdeletion/v3"> User Deletion API </a> </h3> <div class="devsite-landing-row-item-description-content"> Delete all data in a Google Analytics property associated with a user identifier. </div> </div> </div> </div> </div> </div> </div> </section> <section class="devsite-landing-row devsite-landing-row-2-up" header-position="top"> <div class="devsite-landing-row-inner"> <header class="devsite-landing-row-header"> <div class="devsite-landing-row-header-text"> <h2 id="more-resources" data-text="More resources" tabindex="0"> More resources </h2> </div> </header> <div class="devsite-landing-row-group"> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="demos-and-tools" data-text="Demos and tools" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://ga-dev-tools.web.app/"> Demos and tools </a> </h3> <div class="devsite-landing-row-item-description-content"> See what's possible with the Google Analytics Platform. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="solutions-and-implementation-guides" data-text="Solutions and implementation guides" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/solutions"> Solutions and implementation guides </a> </h3> <div class="devsite-landing-row-item-description-content"> Learn about advanced implementation techniques. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="developer-migration-center" data-text="Developer migration center" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/devguides/migration"> Developer migration center </a> </h3> <div class="devsite-landing-row-item-description-content"> Learn how to migrate to the latest Google Analytics measurement libraries. </div> </div> </div> </div> </div> <div class="devsite-landing-row-column"> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="community-updates" data-text="Community & updates" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/community"> Community & updates </a> </h3> <div class="devsite-landing-row-item-description-content"> Resources to stay up to date and participate with other developers. </div> </div> </div> </div> <div class="devsite-landing-row-item devsite-landing-row-item-no-media" description-position="bottom"> <div class="devsite-landing-row-item-description"> <div class="devsite-landing-row-item-body"> <h3 id="get-help" data-text="Get help" class="hide-from-toc no-link" tabindex="0"> <a href="http://web.archive.org/web/20221204053013/https://developers.google.com/analytics/help"> Get help </a> </h3> <div class="devsite-landing-row-item-description-content"> Get your questions answered and report issues. </div> </div> </div> </div> </div> </div> </div> </section> </div> </article> <devsite-notification> </devsite-notification> <div class="devsite-content-data"> <template class="devsite-thumb-rating-down-categories"> [{ "type": "thumb-down", "id": "missingTheInformationINeed", "label":"Missing the information I need" },{ "type": "thumb-down", "id": "tooComplicatedTooManySteps", "label":"Too complicated / too many steps" },{ "type": "thumb-down", "id": "outOfDate", "label":"Out of date" },{ "type": "thumb-down", "id": "samplesCodeIssue", "label":"Samples / code issue" },{ "type": "thumb-down", "id": "otherDown", "label":"Other" }] </template> <template class="devsite-thumb-rating-up-categories"> [{ "type": "thumb-up", "id": "easyToUnderstand", "label":"Easy to understand" },{ "type": "thumb-up", "id": "solvedMyProblem", "label":"Solved my problem" },{ "type": "thumb-up", "id": "otherUp", "label":"Other" }] </template> </div> </devsite-content> </main> <devsite-footer-promos class="devsite-footer"> <nav class="devsite-footer-promos nocontent" aria-label="Promotions"> <ul class="devsite-footer-promos-list"> <li class="devsite-footer-promo"> <a href="http://web.archive.org/web/20221204053013/https://goo.gle/ga-newsletter" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" data-label="Footer Promo Link (index 1)"> <img class="devsite-footer-promo-icon" src="http://web.archive.org/web/20221204053013im_/https://www.gstatic.com/images/branding/product/1x/email_64dp.png" loading="lazy" alt="Newsletter"> Newsletter </a> <div class="devsite-footer-promo-description">Sign up for Google Analytics developer newsletter</div> </li> <li class="devsite-footer-promo"> <a href="http://web.archive.org/web/20221204053013/https://goo.gle/ga-discord" class="devsite-footer-promo-title gc-analytics-event" data-category="Site-Wide Custom Events" 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