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.page-id-34858 .sticky-footer{display:none !important;margin:0 !important}.page-id-34858 .courses{padding-top:0 !important}.postid-35034 .ppc-banner .inner-banner__altform{max-width:100%;padding:0;box-shadow:none;background:none}.postid-35034 .inner-banner__altcontent .col-lg-5.col-xxl-4{padding:0}@media (min-width: 1500px){.postid-34720 .block-marketing__item:last-child .block-marketing__media{text-align:left}}.postid-35213 .block-testimonials .flickity-page-dots{display:none}.postid-35229 .services-sites__ecommerce{padding:1rem 0 2rem !important}@media(max-width: 767px){.speaker-block{flex-wrap:wrap !important;gap:15px}.speaker-block .wp-block-column{width:100%;flex-basis:100% !important}}.block-testimonials .flickity-prev-next-button{top:50%;transform:translateY(-50%);height:100px}.block-testimonials .flickity-prev-next-button.previous:after{margin-left:0.5rem}.block-testimonials .flickity-prev-next-button.next:after{margin-right:0.5rem}@media(min-width: 1200px){.block-testimonials .flickity-prev-next-button{width:5rem}}.inner-banner.inner-banner-w-video{z-index:1}.dmb-expert-company{z-index:2}@media (max-width: 992px){.dmb-expert-company .expert-company__img img{max-height:unset}}.single-landing-pages .expert-company__img img{width:auto}/*]]>*/</style> <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-WPSLWJ');</script> </head><body class="ss_case_study-template-default single single-ss_case_study postid-1028 has-sidebar"><div id=site-wrapper class=site-wrapper><header id=header class="site-header site-header--alt"><nav id=top-header-nav class="navbar navbar-expand-xl navbar-light"> <a class=navbar-brand href=https://www.smartsites.com/ ><img fetchpriority=high src=https://www.smartsites.com/wp-content/themes/smartsites/images/smartsites-logo.svg alt="SmartSites Digital Marketing Agency" width=208 height=43></a><div class="collapse navbar-collapse collapse-block" id=navbarToggler><div id=navbarToggler class="collapse navbar-collapse collapse-block"><ul id=menu-primary-menu class="navbar-nav ml-auto"><li id=menu-item-29344 class="menu-item menu-item-type-post_type menu-item-object-page menu-item-29344 nav-item"><a href=https://www.smartsites.com/digital-marketing-services/ class=nav-link>Services</a></li> <li id=menu-item-430 class="menu-item menu-item-type-post_type menu-item-object-page menu-item-430 nav-item"><a href=https://www.smartsites.com/work/ class=nav-link>Our Work</a></li> <li id=menu-item-435 class="menu-item menu-item-type-post_type menu-item-object-page menu-item-435 nav-item"><a href=https://www.smartsites.com/company/ class=nav-link>Company</a></li> <li id=menu-item-440 class="menu-item menu-item-type-post_type menu-item-object-page menu-item-440 nav-item"><a href=https://www.smartsites.com/contact/ class=nav-link>Contact</a></li></ul></div></div> <a href=tel:2018706000 class="click-call gradient-text h5">201-870-6000</a> <button type=button class="btn toggle-menu-btn" data-toggle=modal data-target=#custom-toggle-menu> <span class=bar-icon></span> </button></nav></header><main id=main class=site-content><main id=main class=site-content><section class="banner banner--case-single bg-cover"> <img width=1903 height=531 src=https://www.smartsites.com/media/banner-melfast.jpg class=bg-image alt="Melfast Banner" style="display: none;" fetchpriority=high srcset="https://www.smartsites.com/media/banner-melfast.jpg 1903w, https://www.smartsites.com/media/banner-melfast-300x84.jpg 300w, https://www.smartsites.com/media/banner-melfast-1024x286.jpg 1024w, https://www.smartsites.com/media/banner-melfast-768x214.jpg 768w, https://www.smartsites.com/media/banner-melfast-1536x429.jpg 1536w, https://www.smartsites.com/media/banner-melfast-755x211.jpg 755w, https://www.smartsites.com/media/banner-melfast-546x152.jpg 546w, https://www.smartsites.com/media/banner-melfast-570x159.jpg 570w, https://www.smartsites.com/media/banner-melfast-687x192.jpg 687w, https://www.smartsites.com/media/banner-melfast-1142x319.jpg 1142w, https://www.smartsites.com/media/banner-melfast-447x125.jpg 447w, https://www.smartsites.com/media/banner-melfast-75x21.jpg 75w, https://www.smartsites.com/media/banner-melfast-1280x357.jpg 1280w, https://www.smartsites.com/media/banner-melfast-640x179.jpg 640w" sizes="(max-width: 1903px) 100vw, 1903px" data-preload=1><div class=container><div class=banner__content data-aos=fade-down data-aos-duration=1000><figure> <picture> <source srcset=https://www.smartsites.com/media/melfast.png media="(min-width: 1025px) and (max-width: 1243px)"> <source srcset=https://www.smartsites.com/media/melfast-1024x624.png media="(min-width: 870px) and (max-width: 1024px)"> <source srcset=https://www.smartsites.com/media/melfast-869x530.png media="(min-width: 769px) and (max-width: 869px)"> <source srcset=https://www.smartsites.com/media/melfast-768x468.png media="(min-width: 762px) and (max-width: 768px)"> <source srcset=https://www.smartsites.com/media/melfast-761x464.png media="(min-width: 711px) and (max-width: 761px)"> <source srcset=https://www.smartsites.com/media/melfast-710x433.png media="(min-width: 688px) and (max-width: 710px)"> <source srcset=https://www.smartsites.com/media/melfast-687x419.png media="(min-width: 641px) and (max-width: 687px)"> <source srcset=https://www.smartsites.com/media/melfast-640x390.png media="(min-width: 571px) and (max-width: 640px)"> <source srcset=https://www.smartsites.com/media/melfast-570x348.png media="(min-width: 466px) and (max-width: 570px)"> <source srcset=https://www.smartsites.com/media/melfast-465x285.png media="(min-width: 457px) and (max-width: 465px)"> <source srcset=https://www.smartsites.com/media/melfast-456x278.png media="(min-width: 309px) and (max-width: 456px)"> <source srcset=https://www.smartsites.com/media/melfast-308x188.png media="(min-width: 301px) and (max-width: 308px)"> <source srcset=https://www.smartsites.com/media/melfast-300x183.png media="(min-width: 76px) and (max-width: 300px)"> <source srcset=https://www.smartsites.com/media/melfast-75x46.png media="(max-width: 75px)"> <img width=1243 height=758 src=https://www.smartsites.com/media/melfast.png class="attachment-full size-full wp-post-image" alt=Melfast decoding=async> </picture></figure></div></div></section><section class=case-intro><div class=section-title data-aos=fade-down data-aos-duration=1000><h1>Melfast Marketing</h1></div><div class=case-intro__wrapper data-aos=fade-up data-aos-duration=1000><div class=case-intro__content><div class=container><h2>Melfast turns their new website into a sales machine with search engine optimization and Google Adwords management.</h2><p>Melfast is a wholesale distributer of fasteners, screws, nuts, bolts, heads and drives. Since 1985, the company has been committed to competitive pricing and outstanding service. The company’s three core values are leadership, teamwork, and customer relations.</p><div class=card-deck><div class=card><div class=card-icon><div class=icon-analysis></div></div> <a href=/organic-seo/ class=stretched-link><p>SEO</p> </a></div><div class=card><div class=card-icon><div class=icon-objective></div></div> <a href=/ppc-marketing/ class=stretched-link><p>Pay Per Click</p> </a></div></div></div></div></div></section><section class=case-info data-aos=fade-down data-aos-duration=1000><div class=container><div class=row><div class=col-lg-6><div class=case-info__text><h3>The Challenge</h3><p>Melfast launched their new website in August 2010. The website was a great addition to their already strong brand, but proved to be lacking for generating new leads. SmartSites came into the equation in early 2013. By optimizing the site for search, the website became a steady source of leads for the Melfast.</p></div></div><div class=col-lg-6><div class=case-info__text><h3>The Plan</h3><p>Keyword research.</p><p>Implement onsite SEO optimizations.</p><p>Write web copy to target specific keywords.</p><p>Write weekly blog posts.</p><p>Manage a pay-per-click campaign through Google Adwords.</p><p>Run a link building campaign to increase search rankings.</p><section class=challenge-plan><div class=container><div class=col2-layout><div class="col plan"></div></div></div></section><section class=reasult><div class=container><div class=col4-layout></div></div></section></div></div></div></div></section><section class="case-cta-banner js-has-counter" data-aos=fade-up data-aos-duration=1000><div class=container><div class=case-cta-banner__content><h2>See The Results</h2><div class=case-cta-banner__results><div class="row data-counter justify-content-center"><div class="col-md-3 col-sm-6"><div class=case-cta__item> <strong class="title-md1 font-semi-bold"><span class="counter count" data-value=999%>999</span>%</strong><span class=d-block>Increase in Conversions</span></div></div><div class="col-md-3 col-sm-6"><div class=case-cta__item> <strong class="title-md1 font-semi-bold"><span class="counter count" data-value=999%>999</span>%</strong><span class=d-block>Decrease in CPC</span></div></div><div class="col-md-3 col-sm-6"><div class=case-cta__item> <strong class="title-md1 font-semi-bold"><span class="counter count" data-value=999%>999</span>%</strong><span class=d-block>Increase in click through rate</span></div></div></div><div class=form> <script></script> <div class='gf_browser_unknown gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme=legacy data-form-index=0 id=gform_wrapper_22 ><form method=post enctype=multipart/form-data target=gform_ajax_frame_22 id=gform_22 action=/work/industrial-commercial/melfast-marketing/ data-formid=22 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Give us a ring <a href=tel:2018706000 class=d-inline-block>201-870-6000</a></h4><ul class="list-unstyled bullet-check h5"> <li>Leading<span class=font-weight-semibold> Digital Marketing</span> Agency</li> <li><span class=font-weight-semibold>900+</span> Websites Launched</li> <li><span class=font-weight-semibold>$100M+</span> Client Revenue Generated</li></ul><div class=footer-testimonails data-slick='{"infinity":true,"autoplay":true,"autoplaySpeed":6000,"adaptiveHeight": true}'><div class=item><div class=badge> <picture> <source srcset=https://www.smartsites.com/media/google-review-badge-footer.png media="(min-width: 189px) and (max-width: 254px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-188x188.png media="(min-width: 151px) and (max-width: 188px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-150x150.png media="(min-width: 76px) and (max-width: 150px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-75x75.png media="(max-width: 75px)"> <img width=254 height=254 src=https://www.smartsites.com/media/google-review-badge-footer.png class="attachment-full size-full" alt="Smart Shipping Supply Banner" decoding=async loading=lazy> </picture></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>I've worked with many different agencies before and can say SmartSites is hands down the best.<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/franklin-hung-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Franklin Hung" decoding=async loading=lazy></div><div class=author-info> <span class=name>Franklin Hung</span> <span class=website>Smart Shipping Supply</span></div></div></div></div><div class=item><div class=badge> <picture> <source srcset=https://www.smartsites.com/media/google-review-badge-footer.png media="(min-width: 189px) and (max-width: 254px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-188x188.png media="(min-width: 151px) and (max-width: 188px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-150x150.png media="(min-width: 76px) and (max-width: 150px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-75x75.png media="(max-width: 75px)"> <img width=254 height=254 src=https://www.smartsites.com/media/google-review-badge-footer.png class="attachment-full size-full" alt="Reynolds Construction & Commercial Roofing Banner" decoding=async loading=lazy> </picture></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>100% satisfied with SmartSites customer service and SEO management!<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/olivia-funderburk-google-review.jpg class="attachment-test-logo-round size-test-logo-round" alt="Olivia Funderburk" decoding=async loading=lazy></div><div class=author-info> <span class=name>Olivia Funderburk</span> <span class=website>Reynolds Construction & Commercial Roofing</span></div></div></div></div><div class=item><div class=badge> <img width=160 height=173 src=https://www.smartsites.com/media/top-digital-marketing-company-clutch-badge.svg class="attachment-full size-full" alt="Wallace Witty & Veltry, PC Banner" decoding=async loading=lazy></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>I would highly recommend SmartSites to any company striving to maximize their PPC campaign efficiency.<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/susan-f-reviewer.png class="attachment-test-logo-round size-test-logo-round" alt="Susan F" decoding=async loading=lazy></div><div class=author-info> <span class=name>Susan F</span> <span class=website>Wallace Witty & Veltry, PC</span></div></div></div></div><div class=item><div class=badge> <img width=129 height=146 src=https://www.smartsites.com/media/best-digital-marketing-g2-badge.svg class="attachment-full size-full" alt="SkyStem Banner" decoding=async loading=lazy></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>Best I've Worked With - Knowledgeable, Responsive, and Easy to Work With<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/nikita-patel-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Nikita Patel" decoding=async loading=lazy></div><div class=author-info> <span class=name>Nikita Patel</span> <span class=website>SkyStem</span></div></div></div></div><div class=item><div class=badge> <picture> <source srcset=https://www.smartsites.com/media/google-review-badge-footer.png media="(min-width: 189px) and (max-width: 254px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-188x188.png media="(min-width: 151px) and (max-width: 188px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-150x150.png media="(min-width: 76px) and (max-width: 150px)"> <source srcset=https://www.smartsites.com/media/google-review-badge-footer-75x75.png media="(max-width: 75px)"> <img width=254 height=254 src=https://www.smartsites.com/media/google-review-badge-footer.png class="attachment-full size-full" alt="United Counseling Services Banner" decoding=async loading=lazy> </picture></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>On the first day of launching my campaign my phone was ringing and it never stopped!<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/tanya-martinez-cardenas-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Tanya Martinez-Cardenas" decoding=async loading=lazy></div><div class=author-info> <span class=name>Tanya Martinez-Cardenas</span> <span class=website>United Counseling Services</span></div></div></div></div><div class=item><div class=badge> <img width=129 height=146 src=https://www.smartsites.com/media/best-digital-marketing-g2-badge.svg class="attachment-full size-full" alt="Geraci LLP Banner" decoding=async loading=lazy></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>Having worked with other PPC managers previously, I highly recommend SmartSites' services!<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/rob-archibald-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Rob Archibald" decoding=async loading=lazy></div><div class=author-info> <span class=name>Rob Archibald</span> <span class=website>Geraci LLP</span></div></div></div></div><div class=item><div class=badge> <picture> <source srcset=https://www.smartsites.com/media/national-excellence-23023.png media="(min-width: 189px) and (max-width: 254px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-188x188.png media="(min-width: 151px) and (max-width: 188px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-150x150.png media="(min-width: 76px) and (max-width: 150px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-75x75.png media="(max-width: 75px)"> <img width=254 height=254 src=https://www.smartsites.com/media/national-excellence-23023.png class="attachment-full size-full" alt="Anchor Industries Inc Banner" decoding=async loading=lazy> </picture></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>In the first 4 months SmartSites has done more for us than our previous SEO agency did in 12 months.<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/natalie-winters-reviewer-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Natalie Winters" decoding=async loading=lazy></div><div class=author-info> <span class=name>Natalie Winters</span> <span class=website>Anchor Industries Inc</span></div></div></div></div><div class=item><div class=badge> <img width=160 height=173 src=https://www.smartsites.com/media/top-digital-marketing-company-clutch-badge.svg class="attachment-full size-full" alt="Plesk Banner" decoding=async loading=lazy></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>Their procedures, professionalism, and gigantic experience make them beat any other company in the market.<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/bartek-jazwinski-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Bartek Jaz" decoding=async loading=lazy></div><div class=author-info> <span class=name>Bartek Jaz</span> <span class=website>Plesk</span></div></div></div></div><div class=item><div class=badge> <picture> <source srcset=https://www.smartsites.com/media/national-excellence-23023.png media="(min-width: 189px) and (max-width: 254px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-188x188.png media="(min-width: 151px) and (max-width: 188px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-150x150.png media="(min-width: 76px) and (max-width: 150px)"> <source srcset=https://www.smartsites.com/media/national-excellence-23023-75x75.png media="(max-width: 75px)"> <img width=254 height=254 src=https://www.smartsites.com/media/national-excellence-23023.png class="attachment-full size-full" alt="Auto Dealer Banner" decoding=async loading=lazy> </picture></div><div class=con-wrap><div class=blockquote><p><span class=start>"</span>We always say how signing on with SmartSites was the best decision we've ever made.<span class=end>"</span></p></div><div class=author-sec><div class=headshot> <img width=52 height=52 src=https://www.smartsites.com/media/lori-machansky-reviewer.jpg class="attachment-test-logo-round size-test-logo-round" alt="Lori Machansky" decoding=async loading=lazy></div><div class=author-info> <span class=name>Lori Machansky</span> <span class=website>Auto Dealer</span></div></div></div></div></div></div></div></div></div></div><div class=footer__middle><div class=container><div class=mid-con-wrap><h4 class="fm-togglerBtn">Digital Marketing Services <i class=icon-down-arrow></i></h4><div class=fm-togglerBlock><div id=footer-menu1 class=footer-menu><ul id=menu-digital-marketing-services class="navbar-nav ml-auto"><li id=menu-item-32157 class="menu-item menu-item-type-post_type 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