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(min-width:40em){.featurecontent-module--content--a1e05{padding-inline:80px}}.featurecontent-module--content--active--162aa{opacity:1;pointer-events:auto;transform:translateX(0)}.featurecontent-module--title--7686a{font-size:20px;font-weight:700}.featurecontent-module--subtitle--42936{font-size:14px;margin-top:16px}.featurecontent-module--feature-section--3da2c{display:flex;flex-direction:column;gap:12px;margin-top:16px}.subnav-module--container--ccc63{height:100%;position:relative}.subnavitem-module--item--7c8fb{width:100%}.megamenuv2item-module--button--7825b{margin:0;padding:0;width:100%}.megamenuv2item-module--mega-menu-v2--e12b3{background-color:var(--color-white);display:flex;flex-direction:column;height:100%;left:0;opacity:0;padding-top:30px;pointer-events:none;position:absolute;top:0;transform:translateX(10%);transition:opacity .15s ease 0s,transform .15s ease 0s;width:100%;z-index:1}.megamenuv2item-module--mega-menu-v2--active--10aef{opacity:1;pointer-events:auto;transform:translateX(0)}.megamenuv2item-module--body--8968d{height:100%;position:relative}.megamenucompactitem-module--container--f572f{overflow:hidden;width:100%}.megamenucompactitem-module--button--64598{align-items:center;background-color:var(--color-white);border:none;display:flex;justify-content:space-between;margin:0;outline:none;padding:0;width:100%}.megamenucompactitem-module--list-items--36478{box-sizing:border-box;height:0;overflow:hidden;transition:height .2s linear 0s}.megamenucompactitem-module--list-items--expanded--9916d{overflow:visible}.megamenucompactitem-module--list-container--fc764{display:flex;flex-direction:column;gap:20px;padding-block-end:16px}.megamenucompactitem-module--list-title--5c103{border-block-end:1px solid #dbdbdb;color:#000;font-size:20px;font-weight:600;line-height:20px;margin-block-end:16px;margin-inline:32px 16px;padding-block-end:16px}@media 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#dbdbdb}.mobile-module--container--122da{align-items:center;display:flex;gap:24px;justify-content:space-between;padding:16px}.mobile-module--container--shadow--c74b2{box-shadow:0 4px 10px 0 rgba(0,0,0,.1)}@media screen and (min-width:40em){.mobile-module--container--122da{padding:30px 80px}}.mobile-module--wrapper--5445a{background-color:var(--color-white);display:block;width:100%}@media screen and (min-width:1250px){.mobile-module--wrapper--5445a{display:none}}.mobile-module--menu-button--28ff7{align-items:center;background:none;border:none;display:flex;height:30px;justify-content:center;padding:0;width:30px}.mobile-module--icon--08578{flex-shrink:0;width:16px}.mobile-module--cta-section--dba53{align-items:center;display:flex;gap:10px}.mobile-module--main-logo-container--4fadd{flex:"0 1 auto" 1}.styles-module--circle--670bc{border-radius:50%;display:block;flex:0 0 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practitioners</span></span></p><h3 class="css-1a2jc6q"><span class="css-14us1xl"><span class="css-vurnku">WHAT YOU CAN EXPECT</span></span></h3><p class="css-1j89c1k"><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">Social media unifies</span></span></strong><span class="css-14us1xl"><span class="css-vurnku"> people from all generations and cultural groups, creating a global community of over 4 billion people.</span></span></p><p class="css-1j89c1k"><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">Socialverse 2023</span></span></strong><span class="css-14us1xl"><span class="css-vurnku"> helps social media professionals succeed in this ever-changing universe.</span></span></p><p class="css-1j89c1k"><span class="css-14us1xl"><span class="css-vurnku">➤ Watch two thought-provoking episodes hosted by industry leaders</span></span></p><p class="css-1j89c1k"><span class="css-14us1xl"><span class="css-vurnku">➤ Learn about </span></span><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">new disruptions</span></span></strong><span class="css-14us1xl"><span class="css-vurnku"> and proven ways to succeed in social media with </span></span><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">real-world examples</span></span></strong></p><p class="css-1j89c1k"><span class="css-14us1xl"><span class="css-vurnku">➤ Explore the rapid growth of </span></span><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">social commerce</span></span></strong><span class="css-14us1xl"><span class="css-vurnku"> and discover new possibilities with </span></span><strong class="css-1qemmfx"><span class="css-14us1xl"><span class="css-vurnku">generative AI</span></span></strong></p><p class="css-1j89c1k"><span class="css-14us1xl"><span class="css-vurnku">➤ </span></span><span class="css-14us1xl"><span class="css-vurnku">Get a </span></span><strong 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r0uu6e">.css-r0uu6e{margin-bottom:8px;padding:0px 4.5px;}@media screen and (min-width: 40em){.css-r0uu6e{margin-bottom:8px;}}@media screen and (min-width: 52em){.css-r0uu6e{margin-bottom:8px;}}</style><style data-emotion="css jseczm">.css-jseczm{color:var(--theme-ui-colors-text);font-family:"proxima-nova",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen,Ubuntu,Cantarell,"Fira Sans","Droid Sans","Helvetica Neue",sans-serif;line-height:1.4;font-weight:700;font-size:20px;padding:0;margin:0;margin-bottom:16px;margin-bottom:8px;padding:0px 4.5px;}@media screen and (min-width: 40em){.css-jseczm{font-size:28px;}}@media screen and (min-width: 40em){.css-jseczm{margin-bottom:8px;}}@media screen and (min-width: 52em){.css-jseczm{margin-bottom:8px;}}</style><h4 class="css-jseczm">Ann Handley</h4><div data-themeui-nested-provider="true" class="css-o89ftt"><style data-emotion="css 15u176w">.css-15u176w{color:var(--theme-ui-colors-text);font-family:"proxima-nova",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Oxygen,Ubuntu,Cantarell,"Fira Sans","Droid Sans","Helvetica Neue",sans-serif;font-weight:400;line-height:1.6;padding:0px 5px;margin:0;margin-bottom:0;font-size:16px;}@media screen and (min-width: 40em){.css-15u176w{font-size:18px;}}@media screen and (min-width: 52em){.css-15u176w{font-size:20px;}}@media screen and (min-width: 64em){.css-15u176w{font-size:20px;}}</style><p class="css-15u176w"><span class="css-14us1xl"><span class="css-vurnku">Chief Content Officer, MarketingProfs</span></span></p></div></div></div><div class="css-1ye8g6w"><div class="css-1ael2p5"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-1j2fyfn"><div aria-hidden="true" style="padding-top:100%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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Baer</h4><div data-themeui-nested-provider="true" class="css-o89ftt"><p class="css-15u176w"><span class="css-14us1xl"><span class="css-vurnku">Founder, Convince & Convert</span></span></p></div></div></div><div class="css-1ye8g6w"><div class="css-1ael2p5"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-1j2fyfn"><div aria-hidden="true" style="padding-top:100%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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class="css-jseczm">Kelsey Chickering</h4><div data-themeui-nested-provider="true" class="css-o89ftt"><p class="css-15u176w"><span class="css-14us1xl"><span class="css-vurnku"> Principal Analyst, </span></span><span class="css-14us1xl"><span class="css-vurnku">Forrester Research</span></span></p></div></div></div><div class="css-1ye8g6w"><div class="css-1ael2p5"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-1j2fyfn"><div aria-hidden="true" style="padding-top:100%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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Cheblak</h4><div data-themeui-nested-provider="true" class="css-o89ftt"><p class="css-15u176w"><span class="css-14us1xl"><span class="css-vurnku">Vice President, Group Media & Social, Emirates NBD</span></span></p></div></div></div><div class="css-1ye8g6w"><div class="css-1ael2p5"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-1j2fyfn"><div aria-hidden="true" style="padding-top:100%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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Thomas</h4><div data-themeui-nested-provider="true" class="css-o89ftt"><p class="css-15u176w"><span class="css-14us1xl"><span class="css-vurnku">Founder, Advisor to the CEO & Chairman of Board</span></span></p></div></div></div></div></div></div></div></div></div></div></div><div class="scn-ContentfulTemplateGrid-3" data-template-name="ContentfulTemplateGrid"><div class=" css-yijuaa"><style data-emotion="css 1mlo96m">.css-1mlo96m{-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;margin-left:0;margin-right:0;margin-bottom:32px;}@media screen and (min-width: 40em){.css-1mlo96m{margin-left:8px;margin-right:8px;margin-bottom:64px;}}@media screen and (min-width: 52em){.css-1mlo96m{margin-left:16px;margin-right:16px;margin-bottom:64px;}}@media screen and (min-width: 64em){.css-1mlo96m{margin-left:128px;margin-right:128px;}}</style><style data-emotion="css 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JUST REAL TALK.</span></h2></div><style data-emotion="css 9mnd6g">.css-9mnd6g{max-width:1020px;margin:0 auto;padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;}@media screen and (min-width: 40em){.css-9mnd6g{padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;}}@media screen and (min-width: 52em){.css-9mnd6g{padding-left:0;padding-right:0;padding-top:0;padding-bottom:0;}}</style><style data-emotion="css 5lsvsf">.css-5lsvsf{box-sizing:border-box;margin:0;min-width:0;max-width:1020px;margin:0 auto;padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;}@media screen and (min-width: 40em){.css-5lsvsf{padding-top:0;padding-bottom:0;padding-left:0;padding-right:0;}}@media screen and (min-width: 52em){.css-5lsvsf{padding-left:0;padding-right:0;padding-top:0;padding-bottom:0;}}</style><div class=" css-5lsvsf"><style data-emotion="css 9ggv8u">.css-9ggv8u{justify-items:center;grid-row-gap:64px;grid-column-gap:16px;}@media screen and (min-width: 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Uncover the new frontiers of social shopping, the power of personalized content, and messaging tailored to captivate audiences. Join us for an illuminating session with our line-up of social experts.</span></span></p></div></div><style data-emotion="css 1yi1sgs">.css-1yi1sgs{padding-bottom:32px;padding-left:32px;padding-right:32px;}</style><style data-emotion="css uimzeg">.css-uimzeg{box-sizing:border-box;margin:0;min-width:0;padding-bottom:32px;padding-left:32px;padding-right:32px;}</style><div class="css-uimzeg"><style data-emotion="css akjppm">.css-akjppm{-webkit-box-flex-wrap:wrap;-webkit-flex-wrap:wrap;-ms-flex-wrap:wrap;flex-wrap:wrap;padding-bottom:0;}</style><style data-emotion="css 14q3yt2">.css-14q3yt2{box-sizing:border-box;margin:0;min-width:0;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-box-flex-wrap:wrap;-webkit-flex-wrap:wrap;-ms-flex-wrap:wrap;flex-wrap:wrap;padding-bottom:0;}</style><div class="css-14q3yt2"></div></div></div><div class="css-62ug7e"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-xsibhx"><div aria-hidden="true" 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screen and (min-width: 52em){.css-17h1r5c{min-height:78px;}}@media screen and (min-width: 64em){.css-17h1r5c{min-height:104px;}}</style><div class="css-17h1r5c"><h4>Bringing your marketing and customer service teams together for a better customer experience</h4></div></div></div></div><div data-index="-3" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><style data-emotion="css gynjn9">.css-gynjn9{box-sizing:border-box;margin:0;min-width:0;width:100%;min-width:200px;height:100%;padding:30px 28px;background:var(--theme-ui-colors-background);box-shadow:0px 4px 15px rgba(0, 0, 0, 0.1);border-radius:10px;}@media screen and (min-width: 52em){.css-gynjn9{padding:36px;}}</style><div class="css-gynjn9"><style data-emotion="css 1itiudd">.css-1itiudd{box-sizing:border-box;margin:0;min-width:0;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;text-align:center;gap:10px;color:var(--theme-ui-colors-text);line-height:96.3%;margin-bottom:30px;height:60px;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;}</style><div class="css-1itiudd"><style data-emotion="css 10dwyjw">.css-10dwyjw{box-sizing:border-box;margin:0;min-width:0;font-weight:700;font-size:16px;}@media screen and (min-width: 40em){.css-10dwyjw{font-size:18px;}}</style><div class="css-10dwyjw">SESSION 7</div><style data-emotion="css xy7yfl">.css-xy7yfl{box-sizing:border-box;margin:0;min-width:0;font-weight:500;font-size:16px;}</style><div class="css-xy7yfl">The Art of Ad Optimization: Strategies to maximize return on ad spend</div></div><hr/><style data-emotion="css 1nj05ul">.css-1nj05ul{box-sizing:border-box;margin:0;min-width:0;font-size:14px;line-height:153.8%;margin-top:20px;text-align:center;}@media screen and (min-width: 40em){.css-1nj05ul{font-size:16px;}}</style><div class="css-1nj05ul">Learn how advertisers can optimize the performance of your paid social media campaigns and improve return on ad spend (ROAS)</div><style data-emotion="css 1q1uocb">.css-1q1uocb{box-sizing:border-box;margin:0;min-width:0;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;margin-top:40px;gap:20px;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;}</style><div class="css-1q1uocb"><style data-emotion="css 1is1csa">.css-1is1csa{box-sizing:border-box;margin:0;min-width:0;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;gap:10px;font-size:14px;font-weight:500;line-height:153.8%;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;}</style><div class="css-1is1csa"><style data-emotion="css 8mokm4">.css-8mokm4{box-sizing:border-box;margin:0;min-width:0;font-weight:500;}</style><div class="css-8mokm4">Speaker 1:</div><style data-emotion="css 14tf7eu">.css-14tf7eu{box-sizing:border-box;margin:0;min-width:0;text-align:center;font-style:italic;}</style><div class="css-14tf7eu"><style data-emotion="css aewju">.css-aewju{box-sizing:border-box;margin:0;min-width:0;font-weight:700;}</style><div class="css-aewju"><span>Tessa Rudd</span><span>,</span></div><div class="css-vurnku">Sr. Director, Product Success, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Guy Purchase</span><span>,</span></div><div class="css-vurnku">Solution Consultant, Advertising Specialist, Sprinklr</div></div></div></div></div></div></div><div data-index="-2" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 8</div><div class="css-xy7yfl">The winning strategy: Differentiate your customer experience through social media</div></div><hr/><div class="css-1nj05ul">Foster the most loyal brand communities by providing seamless customer experience across 30+ social and digital channels.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Luke Cartwright</span><span>,</span></div><div class="css-vurnku">Social Media Manager, Miral Destinations</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vishal Krishnamurthy</span><span>,</span></div><div class="css-vurnku">Manager, Solutions Consulting, Sprinklr</div></div></div></div></div></div></div><div data-index="-1" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 9</div><div class="css-xy7yfl">Unified Customer Experience Management: Deliver consistent brand experiences across all touchpoints</div></div><hr/><div class="css-1nj05ul">Explore how the most iconic brands are transforming their customer experience by unifying their customer facing functions.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vincent Washington</span><span>,</span></div><div class="css-vurnku">VP, CXM Best Practices Group, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div></div></div></div></div><div data-index="0" class="slick-slide slick-active slick-current" tabindex="-1" aria-hidden="false" style="outline:none;width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK I</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:93.9297124600639%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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class="css-1nj05ul">In the era of content overload, explore how the biggest brands build authenticity with user-generated content, influencer marketing and employee advocacy from a single platform.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Aliza Hornstein</span><span>,</span></div><div class="css-vurnku">Head of Social Media, WalkMe</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Violeta Vilaseca Sánchez</span><span>,</span></div><div class="css-vurnku">Solution Consultant - Lead, Sprinklr</div></div></div></div></div></div></div><div data-index="2" class="slick-slide slick-active" tabindex="-1" aria-hidden="false" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 2</div><div class="css-xy7yfl">Go from local to global: Build consistent brand experiences through distributed teams</div></div><hr/><div class="css-1nj05ul">Streamline social media efforts across remote teams by facilitating better and relevant content sharing through local insights.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Brown Kelley</span><span>,</span></div><div class="css-vurnku">Director of Field Marketing, Hibbett Sports, Inc.</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Amir Dekel</span><span>,</span></div><div class="css-vurnku">Lead Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="3" class="slick-slide slick-active" tabindex="-1" aria-hidden="false" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 3</div><div class="css-xy7yfl">Create successful content: Reels, stories, live videos</div></div><hr/><div class="css-1nj05ul">Learn how to deliver unique content that engages your audience on their preferred channels.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sanaz Masoud Samadi</span><span>,</span></div><div class="css-vurnku">Corporate Marketing Manager, Emirates NBD</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Keith Murphy</span><span>,</span></div><div class="css-vurnku">Solutions Architect, Sprinklr</div></div></div></div></div></div></div><div data-index="4" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK II</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:95.71275455519829%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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copy"/></picture></noscript><script type="module">const t="undefined"!=typeof HTMLImageElement&&"loading"in HTMLImageElement.prototype;if(t){const t=document.querySelectorAll("img[data-main-image]");for(let e of t){e.dataset.src&&(e.setAttribute("src",e.dataset.src),e.removeAttribute("data-src")),e.dataset.srcset&&(e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset"));const t=e.parentNode.querySelectorAll("source[data-srcset]");for(let e of t)e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset");e.complete&&(e.style.opacity=1,e.parentNode.parentNode.querySelector("[data-placeholder-image]").style.opacity=0)}}</script></div></div><div class="css-17h1r5c"><h4>Building an AI-first strategy to accelerate the productivity of your social media teams</h4></div></div></div></div><div data-index="5" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 4</div><div class="css-xy7yfl">The winning insight: Improve audience engagement for greater impact</div></div><hr/><div class="css-1nj05ul">Understand what content your audience likes, which channels they prefer and when they are most engageable with the best-in-class AI.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Nino Van Zandwijk</span><span>,</span></div><div class="css-vurnku">International E-commerce & Digital Transformation Specialist, Stage Entertainment</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Ernesto Schmidt-Mumm</span><span>,</span></div><div class="css-vurnku">Director, Solutions Consulting, Sprinklr</div></div></div></div></div></div></div><div data-index="6" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 5</div><div class="css-xy7yfl">Go from ideas to execution: Optimize social media content with generative AI</div></div><hr/><div class="css-1nj05ul">Deliver engaging content quicker with fewer resources using generative AI. Automate real-time responses to enhance engagement and create an interactive experience.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sylvain Melquiond</span><span>,</span></div><div class="css-vurnku">Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="7" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 6</div><div class="css-xy7yfl">Scale at the speed of social: Repurpose content across markets and channels</div></div><hr/><div class="css-1nj05ul">Use generative AI to scale content reuse and amplify productivity. Develop agile content strategies specifically designed for social media, ensuring your brand stays adaptable and responsive in the ever-changing landscape.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sylvain Melquiond</span><span>,</span></div><div class="css-vurnku">Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="8" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK III</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:95.17684887459808%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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class="css-1itiudd"><div class="css-10dwyjw">SESSION 7</div><div class="css-xy7yfl">The Art of Ad Optimization: Strategies to maximize return on ad spend</div></div><hr/><div class="css-1nj05ul">Learn how advertisers can optimize the performance of your paid social media campaigns and improve return on ad spend (ROAS)</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Tessa Rudd</span><span>,</span></div><div class="css-vurnku">Sr. Director, Product Success, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Guy Purchase</span><span>,</span></div><div class="css-vurnku">Solution Consultant, Advertising Specialist, Sprinklr</div></div></div></div></div></div></div><div data-index="10" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 8</div><div class="css-xy7yfl">The winning strategy: Differentiate your customer experience through social media</div></div><hr/><div class="css-1nj05ul">Foster the most loyal brand communities by providing seamless customer experience across 30+ social and digital channels.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Luke Cartwright</span><span>,</span></div><div class="css-vurnku">Social Media Manager, Miral Destinations</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vishal Krishnamurthy</span><span>,</span></div><div class="css-vurnku">Manager, Solutions Consulting, Sprinklr</div></div></div></div></div></div></div><div data-index="11" class="slick-slide" tabindex="-1" aria-hidden="true" style="outline:none;width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 9</div><div class="css-xy7yfl">Unified Customer Experience Management: Deliver consistent brand experiences across all touchpoints</div></div><hr/><div class="css-1nj05ul">Explore how the most iconic brands are transforming their customer experience by unifying their customer facing functions.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vincent Washington</span><span>,</span></div><div class="css-vurnku">VP, CXM Best Practices Group, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div></div></div></div></div><div data-index="12" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK I</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:93.9297124600639%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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t){e.dataset.src&&(e.setAttribute("src",e.dataset.src),e.removeAttribute("data-src")),e.dataset.srcset&&(e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset"));const t=e.parentNode.querySelectorAll("source[data-srcset]");for(let e of t)e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset");e.complete&&(e.style.opacity=1,e.parentNode.parentNode.querySelector("[data-placeholder-image]").style.opacity=0)}}</script></div></div><div class="css-17h1r5c"><h4>Winning in the ever-changing social media landscape while building a credible brand</h4></div></div></div></div><div data-index="13" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 1</div><div class="css-xy7yfl">Turning fans into advocates: Build brand authenticity with user-generated content and employee advocacy</div></div><hr/><div class="css-1nj05ul">In the era of content overload, explore how the biggest brands build authenticity with user-generated content, influencer marketing and employee advocacy from a single platform.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Aliza Hornstein</span><span>,</span></div><div class="css-vurnku">Head of Social Media, WalkMe</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Violeta Vilaseca Sánchez</span><span>,</span></div><div class="css-vurnku">Solution Consultant - Lead, Sprinklr</div></div></div></div></div></div></div><div data-index="14" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 2</div><div class="css-xy7yfl">Go from local to global: Build consistent brand experiences through distributed teams</div></div><hr/><div class="css-1nj05ul">Streamline social media efforts across remote teams by facilitating better and relevant content sharing through local insights.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Brown Kelley</span><span>,</span></div><div class="css-vurnku">Director of Field Marketing, Hibbett Sports, Inc.</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Amir Dekel</span><span>,</span></div><div class="css-vurnku">Lead Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="15" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 3</div><div class="css-xy7yfl">Create successful content: Reels, stories, live videos</div></div><hr/><div class="css-1nj05ul">Learn how to deliver unique content that engages your audience on their preferred channels.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sanaz Masoud Samadi</span><span>,</span></div><div class="css-vurnku">Corporate Marketing Manager, Emirates NBD</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Keith Murphy</span><span>,</span></div><div class="css-vurnku">Solutions Architect, Sprinklr</div></div></div></div></div></div></div><div data-index="16" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK II</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:95.71275455519829%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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copy"/></picture></noscript><script type="module">const t="undefined"!=typeof HTMLImageElement&&"loading"in HTMLImageElement.prototype;if(t){const t=document.querySelectorAll("img[data-main-image]");for(let e of t){e.dataset.src&&(e.setAttribute("src",e.dataset.src),e.removeAttribute("data-src")),e.dataset.srcset&&(e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset"));const t=e.parentNode.querySelectorAll("source[data-srcset]");for(let e of t)e.setAttribute("srcset",e.dataset.srcset),e.removeAttribute("data-srcset");e.complete&&(e.style.opacity=1,e.parentNode.parentNode.querySelector("[data-placeholder-image]").style.opacity=0)}}</script></div></div><div class="css-17h1r5c"><h4>Building an AI-first strategy to accelerate the productivity of your social media teams</h4></div></div></div></div><div data-index="17" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 4</div><div class="css-xy7yfl">The winning insight: Improve audience engagement for greater impact</div></div><hr/><div class="css-1nj05ul">Understand what content your audience likes, which channels they prefer and when they are most engageable with the best-in-class AI.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Nino Van Zandwijk</span><span>,</span></div><div class="css-vurnku">International E-commerce & Digital Transformation Specialist, Stage Entertainment</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Ernesto Schmidt-Mumm</span><span>,</span></div><div class="css-vurnku">Director, Solutions Consulting, Sprinklr</div></div></div></div></div></div></div><div data-index="18" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 5</div><div class="css-xy7yfl">Go from ideas to execution: Optimize social media content with generative AI</div></div><hr/><div class="css-1nj05ul">Deliver engaging content quicker with fewer resources using generative AI. Automate real-time responses to enhance engagement and create an interactive experience.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sylvain Melquiond</span><span>,</span></div><div class="css-vurnku">Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="19" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 6</div><div class="css-xy7yfl">Scale at the speed of social: Repurpose content across markets and channels</div></div><hr/><div class="css-1nj05ul">Use generative AI to scale content reuse and amplify productivity. Develop agile content strategies specifically designed for social media, ensuring your brand stays adaptable and responsive in the ever-changing landscape.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Sylvain Melquiond</span><span>,</span></div><div class="css-vurnku">Solutions Consultant, Sprinklr</div></div></div></div></div></div></div><div data-index="20" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-1jqol7t"><div class="css-1iw825c"><h6></h6><h5>TRACK III</h5></div><div class="css-1ywnbrc"><div data-gatsby-image-wrapper="" class="gatsby-image-wrapper css-7lsyrf"><div aria-hidden="true" style="padding-top:95.17684887459808%"></div><img aria-hidden="true" data-placeholder-image="" style="opacity:1;transition:opacity 500ms linear" decoding="async" 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class="css-1itiudd"><div class="css-10dwyjw">SESSION 7</div><div class="css-xy7yfl">The Art of Ad Optimization: Strategies to maximize return on ad spend</div></div><hr/><div class="css-1nj05ul">Learn how advertisers can optimize the performance of your paid social media campaigns and improve return on ad spend (ROAS)</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Tessa Rudd</span><span>,</span></div><div class="css-vurnku">Sr. Director, Product Success, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Guy Purchase</span><span>,</span></div><div class="css-vurnku">Solution Consultant, Advertising Specialist, Sprinklr</div></div></div></div></div></div></div><div data-index="22" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 8</div><div class="css-xy7yfl">The winning strategy: Differentiate your customer experience through social media</div></div><hr/><div class="css-1nj05ul">Foster the most loyal brand communities by providing seamless customer experience across 30+ social and digital channels.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Luke Cartwright</span><span>,</span></div><div class="css-vurnku">Social Media Manager, Miral Destinations</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vishal Krishnamurthy</span><span>,</span></div><div class="css-vurnku">Manager, Solutions Consulting, Sprinklr</div></div></div></div></div></div></div><div data-index="23" tabindex="-1" class="slick-slide slick-cloned" aria-hidden="true" style="width:3.5714285714285716%"><div><div class="css-gynjn9"><div class="css-1itiudd"><div class="css-10dwyjw">SESSION 9</div><div class="css-xy7yfl">Unified Customer Experience Management: Deliver consistent brand experiences across all touchpoints</div></div><hr/><div class="css-1nj05ul">Explore how the most iconic brands are transforming their customer experience by unifying their customer facing functions.</div><div class="css-1q1uocb"><div class="css-1is1csa"><div class="css-8mokm4">Speaker 1:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Vincent Washington</span><span>,</span></div><div class="css-vurnku">VP, CXM Best Practices Group, Sprinklr</div></div></div><div class="css-1is1csa"><div class="css-8mokm4">Speaker 2:</div><div class="css-14tf7eu"><div class="css-aewju"><span>Joseph Charnitski</span><span>,</span></div><div class="css-vurnku">Director, Communications, Sprinklr</div></div></div></div></div></div></div></div></div><ul style="display:block" 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