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</svg> <span>Copy link</span> </a> <span class="c-copy-button__success b--u-text-xs" data-copy-button-target="success">Link copied to the clipboard</span> <textarea data-copy-button-target="text" readonly class="c-copy-button__textarea">https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/</textarea> </div> </div> </div> </div> </div> </div> <span itemscope itemtype="https://schema.org/Article"> <meta itemprop="headline" content="Tips and best practices for campaigns"> <meta itemprop="datePublished" content='2020-06-23T12:11:41Z'> <meta itemprop="dateModified" content='2024-08-22T16:19:55+02:00'> <meta itemprop="author" content="Ola Górska"> <meta itemprop="articleSection" content="Best practices"> <meta itemprop="articleSection" content="Tips and tricks"> <meta itemprop="articleBody" content="You can use campaigns in LiveChat to do more than just say hello to your customer. In fact, it is better to avoid the ‘Hello, how can I help you’ cliche, as the knee-jerk reaction is to usually say ‘I’m just browsing’, and this is not at all what we are aiming for! In this article, we will show you how campaigns can be used to generate leads, automate targeted marketing, guide customers around your website, schedule appointments, and more! Scroll down for a word from our customers as well as more general usage tips. Not sure how to set up campaigns? Check out this article! Not sure how to set up campaigns? Check out this article! Campaigns for lead generation Say you have a restaurant that delivers locally. With campaigns, you can target only the customers in your city and direct visitors straight to your order or menu page: Your browser does not support the video tag. To set up a campaign like the one above, in the LiveChat Agent App go to Engage &gt; Campaigns. Pick recurring and select Add new campaign. You can also click on one of your existing recurring campaigns to edit it. First, let’s set up the appearance of the campaign. Pick any type of campaign with a picture. Select it to proceed. Click on particular fields - image, message, and buttons, to edit the content. Choose the ‘Open URL’ button type to link the buttons to your order or menu page. Remember that you can choose from many button styles to nudge visitors in different directions. For example, you could set the ‘Check our menu’ button to ‘Primary’ style, while the ‘Chat with us’ button to ‘Default’. Now that the appearance of your campaign is taken care of, set the conditions for your campaign. Pick ‘Customer’s location’ condition from the drop-down menu for conditions and enter your location: PRO TIP 1: to make sure that the location will be ‘recognized’, check that the location in your campaign (the name of the city, region, or country you are setting the location for) is exactly the same as the one that shows up for visitors in the Customer details section in the LiveChat app: PRO TIP 1: to make sure that the location will be ‘recognized’, check that the location in your campaign (the name of the city, region, or country you are setting the location for) is exactly the same as the one that shows up for visitors in the Customer details section in the LiveChat app: Remember to save your settings, and, once the campaign is ready, click ‘Save campaign’. After you do, remember to click on the green toggle on the list of campaigns to set it live. PRO TIP 2: You can set separate campaigns for various locations to be fired on the same page. Say a customer comes to your Intergalactic Palace of Salad landing page from North Bergen, NJ. If you set up a campaign for this location and link up the buttons to the menu and order form for the North Bergen location of your chain, the customer can close the deal with one click! PRO TIP 2: You can set separate campaigns for various locations to be fired on the same page. Say a customer comes to your Intergalactic Palace of Salad landing page from North Bergen, NJ. If you set up a campaign for this location and link up the buttons to the menu and order form for the North Bergen location of your chain, the customer can close the deal with one click! LiveChat triggers one campaign per visitor’s session. It will be the first campaign for which conditions are met. You can enable Multiple campaigns per session to display more campaigns, should a visitor meet conditions for more than one campaign. To enable &lsquo;Multiple campaigns per session&rsquo; go to Engage → Campaigns and click the &lsquo;Multiple campaigns&rsquo; toggle in the top right corner. Campaigns for growing lead base Mailchimp integration grants you access to a unique campaign: Subscribe to a newsletter. This campaign lets you send automated signup invitations to all visitors that match specific conditions. Thanks to the Mailchimp integration, you can turn the chat widget into the subscription form that invites to visitors sign up to your newsletters. Convenient setup lets you define which audience the visitor should be added to, right in the LiveChat app. Once the lead fills out the form, their email is added to the designated Mailchimp audience. Fast, effortless, and simple, Mailchimp newsletter campaigns provide a great experience for you and your customers! Interested in setting up such a campaign? Start by integrating Mailchimp. Assign your audience to the LiveChat signup form. Run your campaign and start growing your lead base! PRO TIP 3: Evaluate the conversion of your campaigns – visit the Campaigns section and track the numbers in the &lsquo;Conversion&rsquo; column. Continue to fine-tune the conditions – perhaps it is better to offer the discount after the customer visited the pages in some specific order? To do this, use the ‘Pages visited in exact order’ condition. Don’t be afraid to experiment. You are the expert on running your business, after all! You can also use the integration with Google Analytics to track the number of campaigns displayed to your visitors, as well as the number of clicks on buttons in campaigns. Each event contains the button ID and content, so that you can track the performance of particular buttons. PRO TIP 3: Evaluate the conversion of your campaigns – visit the Campaigns section and track the numbers in the &lsquo;Conversion&rsquo; column. Continue to fine-tune the conditions – perhaps it is better to offer the discount after the customer visited the pages in some specific order? To do this, use the ‘Pages visited in exact order’ condition. Don’t be afraid to experiment. You are the expert on running your business, after all! You can also use the integration with Google Analytics to track the number of campaigns displayed to your visitors, as well as the number of clicks on buttons in campaigns. Each event contains the button ID and content, so that you can track the performance of particular buttons. Campaigns for marketing automation Interested in getting the most out of automation for your business? Check out the services our partners provide. Interested in getting the most out of automation for your business? Check out the services our partners provide. If you are running ads outside of your website, you might want to engage the visitors these ads attract. If you cooperate with another website or advertise your services on social media, you can offer discounts or bonuses specifically to new users sourced from those referring websites, using the ‘Referring website address’ condition. Pick ‘First time visitors’ and then pick ‘Referring website address’ as the condition. If you want to provide the full address, pick ‘is exactly’ and paste the full URL address. If you use many referring websites and all of them contain the same key fragment in the URL address, pick ‘contains’ and provide just that fragment to target the visitors of any one of your referring website. Save and set as live. But what if you want to offer a discount only to a narrow group of customers, for example, those who have made a purchase? Say, you would like to offer your customers a discount for their next purchase after they’ve paid for their order. Set the ‘Current page URL’ condition for your ‘thank you’ page. Your browser does not support the video tag. PRO TIP 4: If you want to be even more precise and offer the discount only to premium customers who spent upwards of a certain amount, you can add the Custom variables condition to set this up. Make sure to pick ‘Match all of these conditions’ from the drop-down menu, then click on ‘Add condition’. Pick ‘Custom variable’ from the drop-down menu, enter the variable name (see this article for how to set up custom variables, pick ‘is greater than’ and enter the variable value. Save and set as live! PRO TIP 4: If you want to be even more precise and offer the discount only to premium customers who spent upwards of a certain amount, you can add the Custom variables condition to set this up. Make sure to pick ‘Match all of these conditions’ from the drop-down menu, then click on ‘Add condition’. Pick ‘Custom variable’ from the drop-down menu, enter the variable name (see this article for how to set up custom variables, pick ‘is greater than’ and enter the variable value. Save and set as live! You can also use campaigns to catch the customers who would otherwise leave your website. Say a customer is looking for an item that’s out of stock. A strategically placed campaign can direct them to a similar product! Your browser does not support the video tag. You can use any campaign template with a graphic to display a thumbnail of a similar product you have in stock. Add a primary button that will direct the customer to the order page and a secondary one for the product page. Here you can use the same condition as above, but the ‘Current page URL’ should be the URL of the product that’s out of stock. PRO TIP 5: You can cast a wider net by using the ‘Any page from session contains’ condition with a specific string from the URLs of this category of products. For example, a sought-after watch is out of stock? Show a different one with a similar price and features. The same goes for the product category. If you don’t have any soda soap, you can encourage customers to buy liquid soap instead. PRO TIP 5: You can cast a wider net by using the ‘Any page from session contains’ condition with a specific string from the URLs of this category of products. For example, a sought-after watch is out of stock? Show a different one with a similar price and features. The same goes for the product category. If you don’t have any soda soap, you can encourage customers to buy liquid soap instead. PRO TIP 6: In a similar way you can suggest complementary products to customers who put a certain product in their shopping cart. If they are buying knitting needles you know they won’t be able to say no to yarn! PRO TIP 6: In a similar way you can suggest complementary products to customers who put a certain product in their shopping cart. If they are buying knitting needles you know they won’t be able to say no to yarn! Campaigns to schedule appointments If your business relies on direct contact with your customers, you can use campaigns to shorten the customer&rsquo;s path to an appointment by letting them schedule appointments right in the chat widget! Pick any campaign template with a graphic , add an ‘Open Moment’ button type, and add the link to your calendar app or page. When the customer clicks the button, the calendar will open right in the widget! Your browser does not support the video tag. You can use the ‘Customer’s browsing time’ condition, which helps you find the most interested customers (the time spent on the page usually indicates their interest in your services). Decide first when to display the campaign. Set an appropriate time delay according to the situation and visitor behavior. Take advantage of the Google Analytics integration to find the best time to display a campaign. Let’s take another example, a veterinary clinic. To make sure you offer appointments to the customers who are actually seeking help for their pets, you could exclude your homepage in the campaign condition. To set up the appearance, add the appropriate image, pick the ‘Open Moment’ button type and link it to your appointment calendar page or app. The Moment button will open the calendar right in the chat widget! To exclude the home page, set the condition to ‘Current page URL’ ‘is not’ and provide your home page URL. Campaigns for support Set a specific campaign to fire when your visitors are looking for customer support by targeting those on pages such as Contact or FAQ. Your browser does not support the video tag. To set up the appearance, pick the &ldquo;Offer instant help&rdquo; campaign template, and edit the buttons to reflect the topics your team can help the customer with. Once the customer clicks on a button, the agent will see their answer as the first message in the incoming chat. To make sure that the campaign targets the right group of customers, set up the campaign condition to ‘Match one of these conditions’ and then add all possible variants using ‘Any page from session contains’ condition. This way you can add the appropriate strings from the URLs of your support pages. Let’s say you want to target customers shopping around for the best offer. Such a prospect would come back to your website to compare selected offers from other sites with yours. This is when you engage them with a campaign that includes a graphic, helping them get where they’re going on your website faster and giving them the option to chat. Set up campaign template with a graphic, add an image and edit buttons so that they direct the customers to the desired sections of your website (‘Open URL’ button type), or to chat with your agents (‘Send message’ button type). You can set the ‘Send message’ button style to ‘Primary’, so that it will be more prominent on the list of buttons. You can also use the ‘Add message input’ option to let your customers start the chat by sending a message. Our research shows that allowing the visitors to start a chat by sending a message, rather than clicking the &lsquo;Start chat&rsquo; button, increases the number of chats by 10%! Our research shows that allowing the visitors to start a chat by sending a message, rather than clicking the &lsquo;Start chat&rsquo; button, increases the number of chats by 10%! Set the conditions for your campaigns so that it shows for returning visitors, the ‘Current page URL’ to ‘is exactly’, and enter the address where you want the campaign displayed. Campaigns to help with onboarding You can use campaigns to target different types of visitors on your website. On your careers page, for example, you’ll want to target prospective employees to help with the recruitment process. You can set the campaign to appear on pages advertising job vacancies. Since people with a serious interest in your company will tend to spend more time on the career page, you can delay the moment when the campaign is displayed. Your browser does not support the video tag. If you set your minimized chat widget to ‘bar’ rather than ‘bubble’, the triggered campaign will open the chat widget (See this article for customization options). To set up a campaign like the one above, pick the any campaign with a graphic, click on the trashcan to delete the image in the template, and add the buttons. You could use buttons linked to URLs directing candidates to specific sections of your website or &lsquo;Add message input&rsquo; field, which will narrow down the topic of the conversation when the candidate starts a chat. Set the conditions for the campaign. Decide if it should be displayed for all visitors or only first-time or returning visitors. Set the time delay before the campaign is displayed. Lastly, set the campaign condition to ‘Any page from session’, ‘contains’ and ‘/jobs’, for example: You can use the targeted campaigns to extend a helping hand to your visitors while they navigate your website. A school or a college may want to help their potential candidates understand the admissions process. Set up the campaign condition for an extended browsing time (the longer the presence on your website, the more interested the visitor is in the offer) and set the ‘current page URL’ to pages relating to admissions. Campaigns to target customer segments You can use campaigns to cherry-pick a specific group of your customers, for example, those who have used your service and who you’d like to leave a review. In our example below the campaign is used on the confirmation page after the completion of a language course. Your browser does not support the video tag. In the above example, we have set up a campaign with a graphic and used the option to add a gif, rather than a static image. The buttons point to the actions we would like the customer to perform – a link to the review page and a button to initiate a call. The condition is set to: ‘Current page URL’, ‘is exactly’, and the confirmation page address. A campaign set up this way can be a great tool for collecting reviews! To increase motivation and the amount of feedback, you may want to offer a small incentive like a promo code or a discount in return. This will bring in more reviews and help you gain more loyal customers. Speaking of brand loyalty, there is no better way to build it than actually engaging with your customers, visitors, and fans. It’s great when a visitor spends 10 minutes on your blog post, for example. It’s even better if you use this opportunity to engage with them. Find out what resonated with them and what gave them pause – perhaps they have questions or suggestions for the kind of content they would like to see more of? To target first-time readers, you can set up the campaign only for first-time visitors. To do this, use the a campaign with a graphic and set up buttons for specific channels where you would like to reach out (in the case above, a link to the comments section). Set the conditions to: ‘first time visitors’; ‘time on page’ to slightly less than how long it takes to read your article; ‘current page address’, ‘is exactly’, and the URL of your blog post. PRO TIP 7: You can also use the campaign to gather readers’ feedback about a particular topic or category of topics. To that end, you can use ‘Any page from session contains&hellip;’ and your keyword (or a number of keywords – remember the phrase you use here needs to be contained in the URL of the post or article). Used this way, the campaign can help you build a live, two-way relationship between readers and the author or editors. The best way to engage someone is to ask &lsquo;How is this for you? PRO TIP 7: You can also use the campaign to gather readers’ feedback about a particular topic or category of topics. To that end, you can use ‘Any page from session contains&hellip;’ and your keyword (or a number of keywords – remember the phrase you use here needs to be contained in the URL of the post or article). Used this way, the campaign can help you build a live, two-way relationship between readers and the author or editors. The best way to engage someone is to ask &lsquo;How is this for you? Having trouble setting ideal campaigns for your business? Our recommended partners will help. What our customers say about campaigns We asked our customers over at Vert.run and Valley Driving School for their impressions of campaigns, this is what they had to say: Vert.run We&rsquo;re putting ourselves in customers’ shoes to be able to offer them something helpful and useful. We also use campaigns to check in on customers by allowing them to click an &ldquo;All good, thanks!&rdquo; option. This gives us good feedback right away, because when customers need help they know we are there for them. But they also let us know when everything is going well, which is good to know. When picking images for campaigns, we try to use pictures that look good on mobile and desktop. The number of chats increased from about 30 to almost 560 month to month with campaigns! The number of chats increased from about 30 to almost 560 month to month with campaigns! Valley Driving School, valleydrivingschool.com The new campaigns offer an exciting way for us to engage with our website visitors. The movement and color that campaigns provide helps encourage visitors to chat with one of our Online Support Ninjas, as it adds to the excitement new drivers feel when they think about the different types of vehicles they may be learning to drive. The campaigns are eye-catching and draw the visitor’s attention to the fact that someone is available to help with any questions they have. We find that striking the balance between inviting attention with a fun image or gif, while maintaining the overall professional image of our company, is key. Start out by testing the waters on just a few pages where your current campaigns convert the lowest and see how chat engagement improves. We targeted the low converting pages first and noticed an immediate improvement! Once you find what your visitors like, you can expand campaigns across more pages to boost the number of opportunities your LiveChat agents get to make the sale or help your customer. The conversion tripled with campaigns, with some performing at a 50% plus conversion on the day they were introduced! The conversion tripled with campaigns, with some performing at a 50% plus conversion on the day they were introduced! Even more tips! To avoid spamming your visitors with multiple pop-ups and distracting them from taking the actions you&rsquo;d like them to take on your website, LiveChat will display only the first campaign for which the conditions are met. You can enable Multiple campaigns to display more campaigns, should a visitor meet conditions for more than one campaign. To enable &lsquo;Multiple campaigns&rsquo; go to Engage → Campaigns and click the &lsquo;Multiple campaigns&rsquo; toggle in the top right corner. To test newly created campaigns, open your website using the incognito/private mode in your browser (Mac: press Command + Shift + N or P, depending on the browser; Windows: press Control + Shift + N or P, depending on the browser). Generally, more complex conditions and triggers make for campaigns that convert better. It is worthwhile, then, to spend time analyzing which campaigns best serve customers’ needs. On the other hand, the more complex the conditions are, the more likely it is that the customer will meet other conditions first, resulting in them seeing a different campaign first. Once you set up your campaign, make sure that its conditions don’t overlap with those of another campaign in a way that would distract the visitor from your desired action. If you are using Groups (see this article for more information), always make sure that you are editing the campaigns for the correct group (groups can be picked from the drop-down menu in Engage → Campaigns). The best practice is to set up campaigns depending on time spent on a particular page rather than on the whole website. It’s great to engage with customers in a personal way, using the language of involvement, e.g., “Check out what we have for you.” Campaigns are available in all of our plans. Customers on Team and Business plans can set up unlimited campaigns, and those on the Starter plan can create one campaign. On mobile devices, campaigns are always displayed as a bubble. Decide if you want the campaign to be triggered when all conditions are met (ALL operator - ‘match all of these conditions’), or at least one of the conditions (OR operator - ‘match one of these conditions’). "> </span> <div data-controller="amplitude-scroll" style="overflow-x: clip;" > <article data-controller="scroll-spy is-sticky-toc"> <div class="u-flex u-w-full b--u-mx-auto b--u-mb-6 lg:u-mb-0 u-justify-between" style="max-width: 72.5rem;"> <div data-scroll-spy-target="article" class="c-hc-article"> <div class="o-container"> <h1 class="b--u-mb-4 b--md:u-mb-8" ><span class="b--u-text-3xl">Tips and best practices for campaigns</span></h1> <div class="u-flex u-flex-wrap b--u-pb-6 b--md:u-pb-8 b--lg:u-pb-12"><div class="u-flex u-items-center u-basis-12 md:u-basis-auto b--u-mr-3 b--u-mb-3 md:u-mb-0"><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/w_48,h_48,c_fill//v1589961436/help/aleksandragorska_2_hxwzho.jpg" srcset="https://res.cloudinary.com/dn1j6dpd7/image/upload/w_96,h_96,c_fill//v1589961436/help/aleksandragorska_2_hxwzho.jpg 2x" class="u-w-fit b--u-mr-2 u-ml-0 u-round" width="48"><div>Ola Górska</div> </div><div class="u-flex u-items-center b--u-mr-3 b--sm:u-mr-4"> <img src="/help/icons/time.svg" class="u-w-fit b--u-mr-1 u-ml-0 u--mt-3xs" alt="" width="20"> <span>19 min read</span> </div> <div class="u-flex u-items-center"> <img src="/help/icons/update.svg" class="u-w-fit b--u-mr-1 u-ml-0 u--mt-3xs" alt="" width="20"> <span>updated: Aug 22, 2024</span> </div> </div> </div> <aside data-is-sticky-toc-target="stickyElement" class="c-toc lg:u-basis-4 b--lg:u-pl-3 b--u-pb-3 lg:u-hidden" style="position: sticky; top: 0; z-index: 1; overflow-y: clip;"> <div class="b--lg:u-py-4 lg:u--my-xl u-border-gray-900"> <div data-controller="attribute" class="c-toc--mobile b--xl:u-pr-4"> <h3 id="hc-toc-heading" class="u-relative u-mb-0" style="z-index: 2;"><button data-action="click->attribute#toggleClass" class="b--u-text-base b--u-text-bold b--lg:u-pl-3 u-mb-0 u-text-gray-300 b--u-p-2 b--u-bg-white u-border-b u-border-gray-800 u-w-full u-text-left" style="cursor: pointer;">Table of contents</button></h3> <div data-scroll-spy-target="list" data-action="click->attribute#toggleClass" data-attribute-target="element" data-attribute-toggle-class="v--active" class="c-toc--mobile__wrap b--u-bg-white b--u-p-1 u-border-b v--active"> <nav id="TableOfContents"> <ul> <li><a href="#campaigns-for-lead-generation">Campaigns for lead generation</a></li> <li><a href="#campaigns-for-growing-lead-base">Campaigns for growing lead base</a></li> <li><a href="#campaigns-for-marketing-automation">Campaigns for marketing automation</a></li> <li><a href="#campaigns-to-schedule-appointments">Campaigns to schedule appointments</a></li> <li><a href="#campaigns-for-support">Campaigns for support</a></li> <li><a href="#campaigns-to-help-with-onboarding">Campaigns to help with onboarding</a></li> <li><a href="#campaigns-to-target-customer-segments">Campaigns to target customer segments</a></li> <li><a href="#what-our-customers-say-about-campaigns">What our customers say about campaigns</a></li> <li><a href="#even-more-tips">Even more tips!</a></li> </ul> </nav> </div> </div> </div> </aside> <div class="c-hc-article-content o-container b--u-text-base c-hc-article-content--first"> <p>You can use campaigns in LiveChat to do more than just say hello to your customer. In fact, it is better to avoid the ‘Hello, how can I help you’ cliche, as the knee-jerk reaction is to usually say ‘I’m just browsing’, and this is not at all what we are aiming for!</p> <p>In this article, we will show you how campaigns can be used to generate leads, automate targeted marketing, guide customers around your website, schedule appointments, and more! Scroll down for a word from our customers as well as more general usage tips.</p> <div class="o-fluid-video b--u-mt-8 b--u-mb-12"> <iframe src="https://www.youtube.com/embed/w3Y7zsDs8Bg" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> </div> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Not sure how to set up campaigns? Check out <a href='https://www.livechat.com/help/why-should-i-set-up-chat-greetings' target='_blank'>this article</a>!</div> <div class="md:u-hidden">Not sure how to set up campaigns? Check out <a href='https://www.livechat.com/help/why-should-i-set-up-chat-greetings' target='_blank'>this article</a>!</div> </div> <h2 id="campaigns-for-lead-generation">Campaigns for lead generation<a href="#campaigns-for-lead-generation" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-for-lead-generation" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>Say you have a restaurant that delivers locally. With campaigns, you can <strong>target only the customers in your city</strong> and <strong>direct visitors straight to your order</strong> or <strong>menu page</strong>:</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592915111/help/compressed_Art_01_Salad.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <p>To set up a campaign like the one above, in the LiveChat Agent App go to Engage > <a href='https://my.livechatinc.com/engage/campaigns/recurring' target='_blank'>Campaigns</a>.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724243129/Campaigns/Campaigns_1.png" alt="Campaigns settings" title="Campaigns_settings"></p> <p>Pick recurring and select <strong>Add new campaign</strong>. You can also click on one of your existing recurring campaigns to edit it.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724243129/Campaigns/Campaigns_2.png" alt="How to pick recurring campaigns" title="How-to-pick-recurring-campaigns"></p> <p>First, let’s set up the <strong>appearance</strong> of the campaign. Pick any type of campaign with a picture. Select it to proceed.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724243513/Campaigns/Campaigns_3.png" alt="Pick one of the campaign templates" title="Pick-one-of-the-campaign-templates"></p> <p>Click on particular fields - image, message, and buttons, to edit the content. Choose the ‘Open URL’ button type to link the buttons to your order or menu page.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724243778/Campaigns/Campaigns_4.png" alt="Customize your campaign" title="Customize-your-campaign"></p> <p>Remember that you can choose from many button styles to nudge visitors in different directions. For example, you could set the ‘Check our menu’ button to ‘Primary’ style, while the ‘Chat with us’ button to ‘Default’.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724244216/Campaigns/Campaigns_5.png" alt="Pick button style for your campaign" title="Pick-button-style-for-your-campaign"></p> <p>Now that the appearance of your campaign is taken care of, set the <strong>conditions</strong> for your campaign. Pick ‘Customer’s location’ condition from the drop-down menu for conditions and enter your location:</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724244443/Campaigns/Campaigns_6.png" alt="Customer&rsquo;s location" title="Customer's_location"></p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 1: to make sure that the location will be ‘recognized’, check that the location in your campaign (the name of the city, region, or country you are setting the location for) is exactly the same as the one that shows up for visitors in the Customer details section in the LiveChat app:</div> <div class="md:u-hidden">PRO TIP 1: to make sure that the location will be ‘recognized’, check that the location in your campaign (the name of the city, region, or country you are setting the location for) is exactly the same as the one that shows up for visitors in the Customer details section in the LiveChat app:</div> </div> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/c_scale,w_323/v1592916584/help/details-location_oval.png" alt="Location" title="Location"></p> <p>Remember to save your settings, and, once the campaign is ready, click ‘Save campaign’. After you do, remember to click on the green toggle on the list of campaigns to set it live.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 2: You can set separate campaigns for various locations to be fired on the same page. Say a customer comes to your Intergalactic Palace of Salad landing page from North Bergen, NJ. If you set up a campaign for this location and link up the buttons to the menu and order form for the North Bergen location of your chain, the customer can close the deal with one click!</div> <div class="md:u-hidden">PRO TIP 2: You can set separate campaigns for various locations to be fired on the same page. Say a customer comes to your Intergalactic Palace of Salad landing page from North Bergen, NJ. If you set up a campaign for this location and link up the buttons to the menu and order form for the North Bergen location of your chain, the customer can close the deal with one click!</div> </div> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-accent u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-2.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="md:u-block md:u-basis-12 u-text-center md:u-text-left"><p>LiveChat triggers <strong>one campaign per visitor’s session</strong>. It will be the first campaign for which conditions are met. You can enable <strong>Multiple campaigns per session</strong> to display more campaigns, should a visitor meet conditions for more than one campaign. <p> To enable ‘Multiple campaigns per session’ go to Engage → <a href='https://my.livechatinc.com/engage/campaigns/recurring' target='_blank'>Campaigns</a> and click the ‘Multiple campaigns’ toggle in the top right corner.</p> </div> </div> <h2 id="campaigns-for-growing-lead-base">Campaigns for growing lead base<a href="#campaigns-for-growing-lead-base" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-for-growing-lead-base" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p><a href="https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration/">Mailchimp integration</a> grants you access to a unique campaign: <strong>Subscribe to a newsletter</strong>. This campaign lets you send automated signup invitations to all visitors that match specific conditions.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1701161668/help/Engage/Grow_Lead_Base.png" alt="Mailchimp Newsletter Sign Up Campaign" title="Mailchimp-Newsletter-Sign-Up-Campaign"></p> <p>Thanks to the Mailchimp integration, <strong>you can turn the chat widget into the subscription form that invites to visitors sign up to your newsletters.</strong></p> <p><strong>Convenient setup</strong> lets you define which audience the visitor should be added to, <strong><a href="https://my.livechatinc.com/settings/applications/mailchimp">right in the LiveChat app</a></strong>.</p> <p>Once the lead fills out the form, their email is added to the designated Mailchimp audience.</p> <p><strong>Fast</strong>, <strong>effortless</strong>, and <strong>simple</strong>, Mailchimp newsletter campaigns <strong>provide a great experience for you and your customers!</strong></p> <p>Interested in setting up such a campaign?</p> <ol> <li>Start by <strong><a href="https://www.livechat.com/marketplace/apps/mailchimp/#description">integrating Mailchimp</a></strong>.</li> <li><strong><a href="https://www.livechat.com/help/gain-new-subscribers-using-mailchimp-integration/#use-automatic-subscription-invites">Assign your audience</a></strong> to the LiveChat signup form.</li> <li>Run your campaign and <strong>start growing your lead base!</strong></li> </ol> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left"><p>PRO TIP 3: Evaluate the conversion of your campaigns – visit the Campaigns section and track the numbers in the ‘Conversion’ column. Continue to fine-tune the conditions – perhaps it is better to offer the discount after the customer visited the pages in some specific order? To do this, use the ‘Pages visited in exact order’ condition. Don’t be afraid to experiment. You are the expert on running your business, after all! <p>You can also use the integration with <a href='https://www.livechat.com/help/log-live-chat-data-with-google-analytics' target='_blank'>Google Analytics</a> to track the number of campaigns displayed to your visitors, as well as the number of clicks on buttons in campaigns. Each event contains the button ID and content, so that you can track the performance of particular buttons.</p> </div> <div class="md:u-hidden"><p>PRO TIP 3: Evaluate the conversion of your campaigns – visit the Campaigns section and track the numbers in the ‘Conversion’ column. Continue to fine-tune the conditions – perhaps it is better to offer the discount after the customer visited the pages in some specific order? To do this, use the ‘Pages visited in exact order’ condition. Don’t be afraid to experiment. You are the expert on running your business, after all! <p>You can also use the integration with <a href='https://www.livechat.com/help/log-live-chat-data-with-google-analytics' target='_blank'>Google Analytics</a> to track the number of campaigns displayed to your visitors, as well as the number of clicks on buttons in campaigns. Each event contains the button ID and content, so that you can track the performance of particular buttons.</p> </div> </div> <h2 id="campaigns-for-marketing-automation">Campaigns for marketing automation<a href="#campaigns-for-marketing-automation" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-for-marketing-automation" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Interested in getting the most out of automation for your business? Check out the <a href="https://www.livechat.com/marketplace/services/">services</a> our partners provide.</div> <div class="md:u-hidden">Interested in getting the most out of automation for your business? Check out the <a href="https://www.livechat.com/marketplace/services/">services</a> our partners provide.</div> </div> <p>If you are running ads outside of your website, you might want to engage the visitors these ads attract. If you cooperate with another website or advertise your services on social media, you can <strong>offer discounts or bonuses</strong> specifically to new users sourced from those referring websites, using the ‘Referring website address’ condition.</p> <p>Pick ‘First time visitors’ and then pick ‘Referring website address’ as the condition. If you want to provide the full address, pick ‘is exactly’ and paste the full URL address. If you use many referring websites and all of them contain the same key fragment in the URL address, pick ‘contains’ and provide just that fragment to target the visitors of any one of your referring website. Save and set as live.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724245717/Campaigns/Campaigns_7.png" alt="Referring page condition" title="Referring-page-condiion"></p> <p>But what if you want to offer a discount only to a narrow group of customers, for example, those who have made a purchase? Say, you would like to offer your customers a discount for their next purchase after they’ve paid for their order. Set the ‘Current page URL’ condition for your ‘thank you’ page.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592920765/help/compressed_Art_03_Prosport.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 4: If you want to be even more precise and offer the discount only to premium customers who spent upwards of a certain amount, you can add the Custom variables condition to set this up. Make sure to pick ‘Match all of these conditions’ from the drop-down menu, then click on ‘Add condition’. Pick ‘Custom variable’ from the drop-down menu, enter the variable name (see this article for how to set up <a href='https://www.livechat.com/help/custom-variables-configuration' target='_blank'>custom variables</a>, pick ‘is greater than’ and enter the variable value. Save and set as live!</div> <div class="md:u-hidden">PRO TIP 4: If you want to be even more precise and offer the discount only to premium customers who spent upwards of a certain amount, you can add the Custom variables condition to set this up. Make sure to pick ‘Match all of these conditions’ from the drop-down menu, then click on ‘Add condition’. Pick ‘Custom variable’ from the drop-down menu, enter the variable name (see this article for how to set up <a href='https://www.livechat.com/help/custom-variables-configuration' target='_blank'>custom variables</a>, pick ‘is greater than’ and enter the variable value. Save and set as live!</div> </div> <p>You can also use campaigns to catch the customers who would otherwise leave your website. Say a customer is looking for an item that’s out of stock. A strategically placed campaign can direct them to a similar product!</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1593438064/help/compressed_Art_07_Headhphones_v02.mp4"> Your browser does not support the video tag. </video> <p>You can use any campaign template with a graphic to display a thumbnail of a similar product you have in stock. Add a primary button that will direct the customer to the order page and a secondary one for the product page. Here you can use the same condition as above, but the ‘Current page URL’ should be the URL of the product that’s out of stock.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 5: You can cast a wider net by using the ‘Any page from session contains’ condition with a specific string from the URLs of this category of products. For example, a sought-after watch is out of stock? Show a different one with a similar price and features. The same goes for the product category. If you don’t have any soda soap, you can encourage customers to buy liquid soap instead.</div> <div class="md:u-hidden">PRO TIP 5: You can cast a wider net by using the ‘Any page from session contains’ condition with a specific string from the URLs of this category of products. For example, a sought-after watch is out of stock? Show a different one with a similar price and features. The same goes for the product category. If you don’t have any soda soap, you can encourage customers to buy liquid soap instead.</div> </div> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 6: In a similar way you can suggest complementary products to customers who put a certain product in their shopping cart. If they are buying knitting needles you know they won’t be able to say no to yarn!</div> <div class="md:u-hidden">PRO TIP 6: In a similar way you can suggest complementary products to customers who put a certain product in their shopping cart. If they are buying knitting needles you know they won’t be able to say no to yarn!</div> </div> <h2 id="campaigns-to-schedule-appointments">Campaigns to schedule appointments<a href="#campaigns-to-schedule-appointments" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-to-schedule-appointments" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>If your business relies on direct contact with your customers, you can use campaigns to <strong>shorten the customer’s path to an appointment</strong> by letting them schedule appointments right in the chat widget! Pick any campaign template with a graphic , add an ‘Open Moment’ button type, and add the link to your calendar app or page. When the customer clicks the button, the calendar will open right in the widget!</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592921691/help/compressed_Art_02_Car.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <p>You can use the ‘Customer’s browsing time’ condition, which helps you find the most interested customers (the time spent on the page usually indicates their interest in your services). Decide first when to display the campaign. Set an appropriate time delay according to the situation and visitor behavior. Take advantage of the <a href='https://www.livechat.com/help/log-live-chat-data-with-google-analytics' target='_blank'> Google Analytics</a> integration to find the best time to display a campaign.</p> <p>Let’s take another example, a veterinary clinic. To make sure you offer appointments to the customers who are actually seeking help for their pets, you could exclude your homepage in the campaign condition.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1592921951/help/6.jpg" alt="Campaigns to schedule appointments" title="Campaigns-to-schedule-appointments"></p> <p>To set up the appearance, add the appropriate image, pick the ‘Open Moment’ button type and link it to your appointment calendar page or app. The Moment button will open the calendar right in the chat widget!</p> <p>To exclude the home page, set the condition to ‘Current page URL’ ‘is not’ and provide your home page URL.</p> <h2 id="campaigns-for-support">Campaigns for support<a href="#campaigns-for-support" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-for-support" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>Set a specific campaign to fire when your visitors are looking for customer support by targeting those on pages such as Contact or FAQ.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592922305/help/compressed_Art_05_Web-Hosting.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <p>To set up the appearance, pick the “Offer instant help” campaign template, and edit the buttons to reflect the topics your team can help the customer with. Once the customer clicks on a button, the agent will see their answer as the first message in the incoming chat.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724331225/Campaigns/Select_Instant_help_template.png" alt="How to pick the instant help campaign template" title="How-to-pick-the-instant-help-campaign-template"></p> <p>To make sure that the campaign targets the right group of customers, set up the campaign condition to ‘Match one of these conditions’ and then add all possible variants using ‘Any page from session contains’ condition. This way you can add the appropriate strings from the URLs of your support pages.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724331551/Campaigns/Conditions_for_multiple_pages.png" alt="OR condition for campaigns" title="OR-condition-for-campaigns"></p> <p>Let’s say you want to <strong>target customers shopping around for the best offer</strong>. Such a prospect would come back to your website to compare selected offers from other sites with yours. This is when you engage them with a campaign that includes a graphic, helping them get where they’re going on your website faster and giving them the option to chat.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1592923484/help/8.jpg" alt="Campaigns for support" title="Campaigns-for-support"></p> <p>Set up campaign template with a graphic, add an image and edit buttons so that they direct the customers to the desired sections of your website (‘Open URL’ button type), or to chat with your agents (‘Send message’ button type). You can set the ‘Send message’ button style to ‘Primary’, so that it will be more prominent on the list of buttons. You can also use the ‘Add message input’ option to let your customers start the chat by sending a message.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">Our research shows that allowing the visitors to start a chat by sending a message, rather than clicking the ‘Start chat’ button, increases the number of chats by <strong>10%</strong>!</div> <div class="md:u-hidden">Our research shows that allowing the visitors to start a chat by sending a message, rather than clicking the ‘Start chat’ button, increases the number of chats by <strong>10%</strong>!</div> </div> <p>Set the conditions for your campaigns so that it shows for returning visitors, the ‘Current page URL’ to ‘is exactly’, and enter the address where you want the campaign displayed.</p> <h2 id="campaigns-to-help-with-onboarding">Campaigns to help with onboarding<a href="#campaigns-to-help-with-onboarding" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-to-help-with-onboarding" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>You can use campaigns to <strong>target different types of visitors</strong> on your website. On your careers page, for example, you’ll want to target prospective employees to help with the recruitment process. You can set the campaign to appear on pages advertising job vacancies. Since people with a serious interest in your company will tend to spend more time on the career page, you can delay the moment when the campaign is displayed.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592923998/help/compressed_Art_04_Job.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <p>If you set your minimized chat widget to ‘bar’ rather than ‘bubble’, the triggered campaign will open the chat widget (See <a href="https://www.livechat.com/help/customize-your-chat/#what-options">this article</a> for customization options). To set up a campaign like the one above, pick the any campaign with a graphic, click on the trashcan to delete the image in the template, and add the buttons. You could use buttons linked to URLs directing candidates to specific sections of your website or ‘Add message input’ field, which will narrow down the topic of the conversation when the candidate starts a chat.</p> <p>Set the conditions for the campaign. Decide if it should be displayed for all visitors or only first-time or returning visitors. Set the time delay before the campaign is displayed. Lastly, set the campaign condition to ‘Any page from session’, ‘contains’ and ‘/jobs’, for example:</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724331814/Campaigns/Jobs_campaign.png" alt="Campaign condition: page contains /jobs" title="Campaign-condition:-page-contains-/jobs"></p> <p>You can use the targeted campaigns to <strong>extend a helping hand to your visitors</strong> while they navigate your website. A school or a college may want to help their potential candidates understand the admissions process. Set up the campaign condition for an extended browsing time (the longer the presence on your website, the more interested the visitor is in the offer) and set the ‘current page URL’ to pages relating to admissions.</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1724333488/Campaigns/Admissions_campaign.png" alt="Extended browsing time condition" title="Extended-browsing-time-condition"></p> <h2 id="campaigns-to-target-customer-segments">Campaigns to target customer segments<a href="#campaigns-to-target-customer-segments" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#campaigns-to-target-customer-segments" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>You can use campaigns to <strong>cherry-pick a specific group of your customers</strong>, for example, those who have used your service and who you’d like to leave a review. In our example below the campaign is used on the confirmation page after the completion of a language course.</p> <video width="320" height="240" style="width: 100%; margin-bottom: 40px;" loop autoplay muted> <source src="https://res.cloudinary.com/dn1j6dpd7/video/upload/v1592924937/help/compressed_Art_06_Courses.mp4" type="video/mp4"> Your browser does not support the video tag. </video> <p>In the above example, we have set up a campaign with a graphic and used the option to add a gif, rather than a static image. The buttons point to the actions we would like the customer to perform – a link to the review page and a button to initiate a call. The condition is set to: ‘Current page URL’, ‘is exactly’, and the confirmation page address. A campaign set up this way can be a great tool for collecting reviews! To increase motivation and the amount of feedback, you may want to offer a small incentive like a promo code or a discount in return. This will bring in more reviews and help you gain more loyal customers.</p> <p>Speaking of brand loyalty, there is no better way to build it than actually <strong>engaging with your customers, visitors, and fans</strong>. It’s great when a visitor spends 10 minutes on your blog post, for example. It’s even better if you use this opportunity to engage with them. Find out what resonated with them and what gave them pause – perhaps they have questions or suggestions for the kind of content they would like to see more of?</p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1592925100/help/12.jpg" alt="Campaign blog" title="Campaign-blog"></p> <p>To target first-time readers, you can set up the campaign only for first-time visitors. To do this, use the a campaign with a graphic and set up buttons for specific channels where you would like to reach out (in the case above, a link to the comments section). Set the conditions to: ‘first time visitors’; ‘time on page’ to slightly less than how long it takes to read your article; ‘current page address’, ‘is exactly’, and the URL of your blog post.</p> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">PRO TIP 7: You can also use the campaign to gather readers’ feedback about a particular topic or category of topics. To that end, you can use ‘Any page from session contains…’ and your keyword (or a number of keywords – remember the phrase you use here needs to be contained in the URL of the post or article). Used this way, the campaign can help you build a live, two-way relationship between readers and the author or editors. The best way to engage someone is to ask ‘How is this for <strong>you</strong>?</div> <div class="md:u-hidden">PRO TIP 7: You can also use the campaign to gather readers’ feedback about a particular topic or category of topics. To that end, you can use ‘Any page from session contains…’ and your keyword (or a number of keywords – remember the phrase you use here needs to be contained in the URL of the post or article). Used this way, the campaign can help you build a live, two-way relationship between readers and the author or editors. The best way to engage someone is to ask ‘How is this for <strong>you</strong>?</div> </div> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-accent u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-2.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="md:u-block md:u-basis-12 u-text-center md:u-text-left">Having trouble setting ideal campaigns for your business? Our <a href="https://www.livechat.com/marketplace/partners/recommended/">recommended partners</a> will help.</div> </div> <h2 id="what-our-customers-say-about-campaigns">What our customers say about campaigns<a href="#what-our-customers-say-about-campaigns" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#what-our-customers-say-about-campaigns" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <p>We asked our customers over at Vert.run and Valley Driving School for their impressions of campaigns, this is what they had to say:</p> <p><strong><a href="https://vert.run/">Vert.run</a></strong></p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1592928046/help/vert-run.png" alt="" title="vert.run"></p> <blockquote> <p><em>We’re putting ourselves in customers’ shoes to be able to offer them something helpful and useful. We also use campaigns to check in on customers by allowing them to click an “All good, thanks!” option. This gives us good feedback right away, because when customers need help they know we are there for them. But they also let us know when everything is going well, which is good to know. When picking images for campaigns, we try to use pictures that look good on mobile and desktop.</em></p> </blockquote> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">The number of chats increased from about 30 to almost 560 month to month with campaigns!</div> <div class="md:u-hidden">The number of chats increased from about 30 to almost 560 month to month with campaigns!</div> </div> <p><strong>Valley Driving School,</strong> <a href="https://www.valleydrivingschool.com/">valleydrivingschool.com</a></p> <p><img src="https://res.cloudinary.com/dn1j6dpd7/image/upload/v1592928098/help/valleydrivingschool.png" alt="" title="valleydrivingschool.com"></p> <blockquote> <p><em>The new campaigns offer an exciting way for us to engage with our website visitors. The movement and color that campaigns provide helps encourage visitors to chat with one of our Online Support Ninjas, as it adds to the excitement new drivers feel when they think about the different types of vehicles they may be learning to drive. The campaigns are eye-catching and draw the visitor’s attention to the fact that someone is available to help with any questions they have. We find that striking the balance between inviting attention with a fun image or gif, while maintaining the overall professional image of our company, is key.</em></p> <p><em>Start out by testing the waters on just a few pages where your current campaigns convert the lowest and see how chat engagement improves. We targeted the low converting pages first and noticed an immediate improvement! Once you find what your visitors like, you can expand campaigns across more pages to boost the number of opportunities your LiveChat agents get to make the sale or help your customer.</em></p> </blockquote> <div class="b--u-py-5 b--u-px-4 b--u-mt-4 b--u-mb-6 u-border-2 u-rounded u-border-green u-text-center md:u-text-left u-flex u-flex-col md:u-flex-row u-items-center"> <div class="b--u-mb-3 md:u-mb-0 b--md:u-mr-4 md:u-basis-2"><img src="/help/icons/tip-1.svg" alt="" width="90" class="u-border-0 u-my-0"> </div> <div class="u-hidden md:u-block md:u-basis-12 u-text-left">The conversion tripled with campaigns, with some performing at a 50% plus conversion on the day they were introduced!</div> <div class="md:u-hidden">The conversion tripled with campaigns, with some performing at a 50% plus conversion on the day they were introduced!</div> </div> <h2 id="even-more-tips">Even more tips!<a href="#even-more-tips" class="c-link v--reset t-help__anchor-link" ariaLabel="Anchor" data-controller="clipboard" data-action="clipboard#copy"><img src="data:image/svg+xml;base64,PHN2ZyBmaWxsPSJub25lIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAyNCAyNCI+CiAgPHBhdGggZD0iTTEwIDE0YTMuNSAzLjUgMCAwMDUgMGw0LTRhMy41MzYgMy41MzYgMCAwMC01LTVsLS41LjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KICA8cGF0aCBkPSJNMTQgMTBhMy41IDMuNSAwIDAwLTUgMGwtNCA0YTMuNTM1IDMuNTM1IDAgMTA1IDVsLjUtLjUiIHN0cm9rZT0iIzAwMCIgc3Ryb2tlLXdpZHRoPSIyIiBzdHJva2UtbGluZWNhcD0icm91bmQiIHN0cm9rZS1saW5lam9pbj0icm91bmQiLz4KPC9zdmc+Cg==" alt="Link icon" /><input type="text" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/#even-more-tips" class="u-absolute u-p-0 u-m-0" loading="lazy" style="opacity: 0; left: -999999px;" data-clipboard-target="source" tabindex="-1" /></a></h2> <ul> <li>To avoid spamming your visitors with multiple pop-ups and distracting them from taking the actions you’d like them to take on your website, LiveChat will display only the first campaign for which the conditions are met. You can enable <strong>Multiple campaigns</strong> to display more campaigns, should a visitor meet conditions for more than one campaign. To enable ‘Multiple campaigns’ go to Engage → <a href='https://my.livechatinc.com/engage/campaigns/recurring' target='_blank'>Campaigns</a> and click the ‘Multiple campaigns’ toggle in the top right corner.</li> <li>To test newly created campaigns, open your website using the <strong>incognito/private mode</strong> in your browser (Mac: press Command + Shift + N or P, depending on the browser; Windows: press Control + Shift + N or P, depending on the browser).</li> <li>Generally, <strong>more complex conditions and triggers make for campaigns that convert better</strong>. It is worthwhile, then, to spend time analyzing which campaigns best serve customers’ needs. On the other hand, the more complex the conditions are, the more likely it is that the customer will meet other conditions first, resulting in them seeing a different campaign first. Once you set up your campaign, make sure that its conditions don’t overlap with those of another campaign in a way that would distract the visitor from your desired action.</li> <li>If you are using Groups (see <a href="https://www.livechat.com/help/dividing-live-chat-by-group/">this article</a> for more information), always <strong>make sure that you are editing the</strong> campaigns <strong>for the correct group</strong> (groups can be picked from the drop-down menu in Engage → <a href='https://my.livechatinc.com/engage/campaigns/recurring' target='_blank'>Campaigns</a>).</li> <li>The best practice is to <strong>set up campaigns depending on time spent on a particular page</strong> rather than on the whole website.</li> <li>It’s great to <strong>engage with customers in a personal way</strong>, using the language of involvement, e.g., “Check out what we have for you.”</li> <li>Campaigns are available in all of our plans. Customers on Team and Business plans can set up unlimited campaigns, and those on the Starter plan can create one campaign.</li> <li>On mobile devices, campaigns are always displayed as a bubble.</li> <li>Decide if you want the campaign to be triggered when all conditions are met (ALL operator - ‘match all of these conditions’), or at least one of the conditions (OR operator - ‘match one of these conditions’).</li> </ul> </div> </div> <aside class="c-toc b--u-pl-3 b--u-pr-1 u-hidden lg:u-block"> <div style="width: 300px; position: sticky; top:90px;" class="c-toc--desktop b--lg:u-py-4 lg:u--my-xl u-bg-white u-border-gray-900"> <h3 class="b--u-text-base b--u-text-bold b--lg:u-pl-3 u-mb-0 u-text-gray-300 b--u-py-2" id="hc-toc-heading">Table of contents</h3> <div data-scroll-spy-target="list"> <nav id="TableOfContents"> <ul> <li><a href="#campaigns-for-lead-generation">Campaigns for lead generation</a></li> <li><a href="#campaigns-for-growing-lead-base">Campaigns for growing lead base</a></li> <li><a href="#campaigns-for-marketing-automation">Campaigns for marketing automation</a></li> <li><a href="#campaigns-to-schedule-appointments">Campaigns to schedule appointments</a></li> <li><a href="#campaigns-for-support">Campaigns for support</a></li> <li><a href="#campaigns-to-help-with-onboarding">Campaigns to help with onboarding</a></li> <li><a href="#campaigns-to-target-customer-segments">Campaigns to target customer segments</a></li> <li><a href="#what-our-customers-say-about-campaigns">What our customers say about campaigns</a></li> <li><a href="#even-more-tips">Even more tips!</a></li> </ul> </nav> </div> </div> </aside></div> <form action="https://hooks.zapier.com/hooks/catch/4830540/bneqpuu/" name="hc_rating" class="b--u-my-12" data-netlify="true" netlify-honeypot="human-test" data-id="f5fb96a07f7003fcbbaf3c427f14c4f2" data-controller="rating-form"> <section class="u-text-center b--u-mb-6 u-bg-gray-900 o-container v--big b--u-py-8"> <h2 class="b--u-text-lg 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<p class="b--u-text-base">We’re happy to help.</p> </div> </form> <section class="o-container b--u-mb-6 b--md:u-mb-12"> <h3 class="b--u-text-base b--u-text-bold u-text-gray-300 b--u-mb-4">RELATED ARTICLES</h3> <div class="o-columns v--two"><div class="b--u-p-4 b--md:u-p-6 u-bg-gray-900 u-flex u-flex-col u-justify-between u-flex-wrap"> <div> <h4 class="b--u-text-lg b--u-text-bold b--u-mb-3">Engage visitors using Campaigns</h4> <p class="b--u-text-base b--u-mb-3">Campaigns enable you to share announcements, introduce new products, and support your visitors when they browse through your website. Learn how to make the most of them!</p> </div> <a href="/help/targeted-messages/" class="c-link b--u-text-base b--u-text-bold">Read the article</a> </div><div class="b--u-p-4 b--md:u-p-6 u-bg-gray-900 u-flex u-flex-col u-justify-between u-flex-wrap"> <div> <h4 class="b--u-text-lg b--u-text-bold b--u-mb-3">Chat history explained</h4> <p class="b--u-text-base b--u-mb-3">Chat history is a great way to save time for you and your customers. Lean how to show previous chats in the chat widget. </p> </div> <a href="/help/chat-history/" class="c-link b--u-text-base b--u-text-bold">Read the article</a> </div></div> </section></article> </div> <section class="u-border-t b--u-py-12 b--lg:u-py-20"> <div class="o-container"> <div class="u-text-center"> <h4 class="b--u-text-3xl">Start using LiveChat now!</h4> <p class="b--u-text-lg b--u-mt-3 b--u-mb-4 u-flex u-justify-center u-flex-wrap"> <span> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" class="b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z"> </path> </svg> Free 14-day trial </span> <span> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" class="b--u-ml-2 b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z"> </path> </svg> AI-driven features </span> <span> <svg xmlns="http://www.w3.org/2000/svg" width="11" height="10" class="b--u-ml-2 b--u-mr-1"> <path d="M9.1.3L4 5.4l-2-2c-.3-.3-.7-.4-1-.3S0 3.5 0 4c0 .4 0 .8.3 1l2.8 2.8c.2.2.5.3.8.3s.6-.1.8-.3l6-5.9c.3-.2.4-.6.3-1a1 1 0 0 0-.8-.8c-.4 0-.8 0-1 .3z"> </path> </svg> No credit card required </span> </p> <form action="https://accounts.livechat.com/signup" method="GET" data-controller="signup" data-action="signup#submit"> <div class="u-maxw-6 u-mx-auto u-flex u-flex-col sm:u-flex-row"> <input type="email" name="email" class="b--u-mr-1 b--u-mb-1 sm:u-mb-0" data-signup-target="email" placeholder="Enter your business email" required> <input type="hidden" name="source_id" value="footer_form"> <input type="hidden" name="source_url" value="https://www.livechat.com/help/tips-and-best-practices-for-rich-greetings/"> <input type="hidden" name="source_type" value="website"> <button type="submit" class="c-btn v--signup">Sign up free</button> </div> </form> <p class="b--u-text-xs b--u-text-bold b--u-mt-6 u-mb-0"><a href="/features/" class="c-link u-text-black">Still not convinced? Discover all LiveChat features</a></p> </div> </div> </section> <section class=" u-bg-gray-900 b--u-py-8 u-border-t u-border-gray-800"> <div class="o-container u-maxw-13 u-mx-auto"> <h2 class="b--u-text-lg u-text-center b--u-mb-6">Discover <a href="https://text.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" class="b--u-text-bold c-link v--reset" data-controller="track" data-track-category="Product Bar" data-track-action="Clicked on Text" data-action="click->track#send">Text</a> products:</h2> <div class="o-columns v--four v--responsive"> <a href="https://www.chatbot.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" rel="noopener" class="u-flex u-items-center c-link v--reset "> <div class="b--u-mr-3"> <svg width="72" height="72" fill="none" xmlns="http://www.w3.org/2000/svg"><g filter="url(#filter0_dd1)"><rect x="4" y="3" width="64" height="64" rx="10" fill="#fff"/></g><path d="M43.6 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values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 127 0"/><feOffset/><feGaussianBlur stdDeviation="1"/><feColorMatrix values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0.1 0"/><feBlend in2="effect1_dropShadow" result="effect2_dropShadow"/><feBlend in="SourceGraphic" in2="effect2_dropShadow" result="shape"/></filter></defs></svg> </div> <p class="b--u-text-sm u-mb-0 sm:u-maxw-2 b--u-ml-0.5"><span class="b--u-text-sm b--u-text-bold">ChatBot</span> <br><span style="opacity: .65;">Automate customer service with AI</span></p> </a> <a href="https://www.helpdesk.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" rel="noopener" class="u-flex u-items-center c-link v--reset "> <div class="b--u-mr-3"> <svg width="72" height="72" fill="none" xmlns="http://www.w3.org/2000/svg"><g filter="url(#filter0_dd2)"><rect x="4" y="3" width="64" height="64" rx="10" fill="#fff"/></g><path d="M36 33.3l8.1-7.1H36c-2.9 0-5.8.1-8.5.3a2.2 2.2 0 00-2 2c-.2 1.7-.3 3.8-.3 6v1c0 2.2 0 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result="effect2_dropShadow"/><feBlend in="SourceGraphic" in2="effect2_dropShadow" result="shape"/></filter></defs></svg> </div> <p class="b--u-text-sm u-mb-0 sm:u-maxw-2 b--u-ml-0.5"><span class="b--u-text-sm b--u-text-bold">HelpDesk</span> <br><span style="opacity: .65;">Support customers with tickets</span></p> </a> <a href="https://www.knowledgebase.com/?utm_source=livechat.com&utm_medium=referral&utm_campaign=productbarfooter" target="_blank" rel="noopener" class="u-flex u-items-center c-link v--reset "> <div class="b--u-mr-3"> <svg width="72" height="72" fill="none" xmlns="http://www.w3.org/2000/svg"><g filter="url(#filter0_dd3)"><rect x="4" y="3" width="64" height="64" rx="10" fill="#fff"/></g><path d="M46.8 26.4V21h-.3c-4.4.2-8.1 3-10.4 5.4H36c-2.3-2.3-6-5.2-10.4-5.4h-.3v5.4H20v9.2l.2 6.3a7.4 7.4 0 007 6.8 125.1 125.1 0 0017.7 0 7.4 7.4 0 006.9-6.8l.2-6.3v-9.2h-5.2zm0 9.2c0 2 0 4.2-.2 5.9a2.2 2.2 0 01-2.1 2c-5.7.4-11.3.4-17 0a2.2 2.2 0 01-2-2 76 76 0 01-.3-6v-9.1c3.8.1 7.5 4.1 8.6 5.7l2.2 3 2.2-3c1.1-1.6 4.8-5.6 8.6-5.7v9.2z" fill="#9146FF"/><defs><filter id="filter0_dd3" x="0" y="0" width="72" height="72" filterUnits="userSpaceOnUse" color-interpolation-filters="sRGB"><feFlood flood-opacity="0" result="BackgroundImageFix"/><feColorMatrix in="SourceAlpha" values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 127 0"/><feOffset dy="1"/><feGaussianBlur stdDeviation="2"/><feColorMatrix values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0.1 0"/><feBlend in2="BackgroundImageFix" result="effect1_dropShadow"/><feColorMatrix in="SourceAlpha" values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 127 0"/><feOffset/><feGaussianBlur stdDeviation="1"/><feColorMatrix values="0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0.1 0"/><feBlend in2="effect1_dropShadow" result="effect2_dropShadow"/><feBlend in="SourceGraphic" in2="effect2_dropShadow" result="shape"/></filter></defs></svg> </div> <p class="b--u-text-sm u-mb-0 sm:u-maxw-2 b--u-ml-0.5"><span class="b--u-text-sm b--u-text-bold">KnowledgeBase</span> 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1.2 0 002-1.1l-1-1.8s0-.2.2-.2H17c.6 0 1.1-.5 1.1-1.1 0-.6-.5-1.2-1.1-1.2zm-5.3 1.6s.1.7-.5.7h-10a1.2 1.2 0 010-2.3h2.5c.5 0 .6-.2.6-.2l3.4-5.9v-.2l-1.2-2a1.2 1.2 0 012-1.1l.6.9.5-1a1.2 1.2 0 012 1.2L6.9 10l.1.1h2.8s1.6 0 1.9 1.6z" fill="currentColor"/></svg><a href="/app/livechat-for-iphone/" class="c-link v--reset b--u-text-xs b--u-ml-1">iOS</a></p> <p class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-mb-3"><a href="/app/livechat-for-mac/" class="c-link v--reset b--u-text-xs u-flex u-items-center u-w-fit"><svg width="15" height="18" xmlns="http://www.w3.org/2000/svg"><g fill="currentColor" fill-rule="evenodd"><path d="M12.4 9.3c0-2.2 1.8-3.3 1.9-3.3a4.1 4.1 0 0 0-3.2-1.8c-1.4-.1-2.7.8-3.4.8-.7 0-1.8-.7-3-.7-1.4 0-2.8.8-3.6 2.2C-.5 9.2.7 13 2.2 15.3c.8 1 1.7 2.3 2.8 2.2 1.1 0 1.6-.7 3-.7 1.3 0 1.6.7 2.8.7 1.2 0 2-1 2.7-2.1.9-1.3 1.2-2.5 1.3-2.5 0 0-2.4-1-2.4-3.6zM10.2 2.8c.6-.7 1-1.8.9-2.8a4 4 0 0 0-2.6 1.3C7.9 2 7.4 3 7.5 4c1 .1 2-.5 2.7-1.2z"/></g></svg> <span class="b--u-ml-1 b--u-mbn-0.5">Mac</span></a></p> </div> <nav class="u-flex u-flex-wrap b--u-mb-8 b--md:u-mb-6 b--lg:u-mb-4"> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Product</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/pricing/" class="b--u-text-xs c-link v--reset u-block" >Pricing</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/benefits/" class="b--u-text-xs c-link v--reset u-block" >LiveChat Benefits</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/tour/" class="b--u-text-xs c-link v--reset u-block" >Tour</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/features/" class="b--u-text-xs c-link v--reset u-block" >Features</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/lead-generation/" class="b--u-text-xs c-link v--reset u-block" >Lead Generation</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/livechat-demo/" class="b--u-text-xs c-link v--reset u-block" >Product Demo</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/app/" class="b--u-text-xs c-link v--reset u-block" >App</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/marketplace/" class="b--u-text-xs c-link v--reset u-block" >Marketplace</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://news.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">News</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Solutions</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/customer-support/" class="b--u-text-xs c-link v--reset u-block" >Customer Support</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/solutions/sales-and-marketing/" class="b--u-text-xs c-link v--reset u-block" >Sales & 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u-block" >Typing Speed Test</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/privacy-policy-generator/" class="b--u-text-xs c-link v--reset u-block" >Privacy Policy Generator</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/newsletter/" class="b--u-text-xs c-link v--reset u-block" >Newsletter</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Support</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/help/" class="b--u-text-xs c-link v--reset u-block" >Help Center</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/webinars/" class="b--u-text-xs c-link v--reset u-block" >Webinars</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/marketplace/partners/" class="b--u-text-xs c-link v--reset u-block" >Partners Marketplace</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/enterprise/professional-business-services/" class="b--u-text-xs c-link v--reset u-block" >Professional Services</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://developers.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">API & Developers</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://status.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">System Status</a> </li> </ul> </div> </div> <div class="u-flex-1 u-basis-6 sm:u-basis-4 lg:u-basis-2 b--u-pr-4"> <div class="b--u-mb-4"> <p class="b--u-text-xs b--u-text-bold b--u-mb-2">Company</p> <ul class="u-list-style-none u-p-0 u-m-0"> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://text.com/?utm_source=livechat.com&utm_medium=referral&utm_content=footer" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">About <span class='b--u-text-bold'>Text</span></a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/contact/" class="b--u-text-xs c-link v--reset u-block" >Contact</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/team/" class="b--u-text-xs c-link v--reset u-block" >Team</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="/careers/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Careers</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://investor.livechat.com/" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Investor Relations</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://www.text.com/press/" class="b--u-text-xs c-link v--reset u-block" >Press</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a href="https://partners.livechat.com/?utm_source=livechat.com&utm_medium=referral&utm_content=footer" class="b--u-text-xs c-link v--reset u-block" target="_blank" rel="noopener">Partner Program</a> </li> <li class="b--u-mb-2 b--lg:u-mb-1"> <a 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