Terms of Service – Aleph Beauty

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} .makeup-artist_main--1 { background-image: url(//alephbeauty.com/cdn/shopifycloud/shopify/assets/no-image-100-c91dd4bdb56513f2cbf4fc15436ca35e9d4ecd014546c8d421b1aece861dfecf_small.gif); } .main__banner_767:before { background-image: url(//alephbeauty.com/cdn/shopifycloud/shopify/assets/no-image-100-c91dd4bdb56513f2cbf4fc15436ca35e9d4ecd014546c8d421b1aece861dfecf_small.gif); } </style> <meta name="description" content="OVERVIEW This website is operated by Aleph Beauty Limited. 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</option> <option data-country="QA" data-currency="QAR" value="QA" > Qatar (QA) - ر.ق </option> <option data-country="RE" data-currency="EUR" value="RE" > Réunion (RE) - € </option> <option data-country="RO" data-currency="RON" value="RO" > Romania (RO) - Lei </option> <option data-country="RU" data-currency="NZD" value="RU" > Russia (RU) - $ </option> <option data-country="RW" data-currency="RWF" value="RW" > Rwanda (RW) - FRw </option> <option data-country="WS" data-currency="WST" value="WS" > Samoa (WS) - T </option> <option data-country="SM" data-currency="EUR" value="SM" > San Marino (SM) - € </option> <option data-country="SA" data-currency="SAR" value="SA" > Saudi Arabia (SA) - ر.س </option> <option data-country="SN" data-currency="XOF" value="SN" > Senegal (SN) - Fr </option> <option data-country="RS" data-currency="RSD" value="RS" > Serbia (RS) - РСД </option> <option data-country="SC" data-currency="NZD" value="SC" > Seychelles (SC) - $ </option> <option data-country="SG" data-currency="SGD" value="SG" > Singapore (SG) - $ </option> <option data-country="SK" data-currency="EUR" value="SK" > Slovakia (SK) - € </option> <option data-country="SI" data-currency="EUR" value="SI" > Slovenia (SI) - € </option> <option data-country="ZA" data-currency="NZD" value="ZA" > South Africa (ZA) - $ </option> <option data-country="KR" data-currency="KRW" value="KR" > South Korea (KR) - ₩ </option> <option data-country="ES" data-currency="EUR" value="ES" > Spain (ES) - € </option> <option data-country="LK" data-currency="LKR" value="LK" > Sri Lanka (LK) - ₨ </option> <option data-country="SE" data-currency="SEK" value="SE" > Sweden (SE) - kr </option> <option data-country="CH" data-currency="CHF" value="CH" > Switzerland (CH) - CHF </option> <option data-country="TW" data-currency="TWD" value="TW" > Taiwan (TW) - $ </option> <option data-country="TZ" data-currency="TZS" value="TZ" > Tanzania (TZ) - Sh </option> <option data-country="TH" data-currency="THB" value="TH" > 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src="//alephbeauty.com/cdn/shop/files/aleph-teen-edit-cc-1x1_800x.png?v=1688545119" class="mx-auto d-block" loading="lazy" width="200" height="200" /> <h5 class="fs-14-24 text-uppercase text-center"> Teen Edit </h5> </a> </div> <div class="main__products__item megamenu-item position-relative mh-auto"> <a href="/products/gift-card"> <img src="//alephbeauty.com/cdn/shop/files/aleph-beauty-gift-card_800x.png?v=1664412707" class="mx-auto d-block" loading="lazy" width="200" height="200" /> <h5 class="fs-14-24 text-uppercase text-center"> Gift Cards </h5> </a> </div> </div> </div> <div class="feature-content__tab " id="tab-shop-all"> <div class="products__box products__box--mega-menu"> </div> </div> </div> </div> </div> </div> </div> <script> function initMegamenu() { let delayTimeout; let megamenuWait = 300; $('.navbar__megamenu, .megamenu__trigger').on('mouseenter', function(e) { $('body').addClass('navbar--show-megamenu'); $('body').removeClass('navbar--show-search'); clearTimeout(delayTimeout); }); $('.navbar__megamenu, .megamenu__trigger').on('mouseleave', function(e) { clearTimeout(delayTimeout); delayTimeout = setTimeout(function() { $('body').removeClass('navbar--show-megamenu'); $('.megamenu .active').removeClass('active'); }, megamenuWait); }); $('.megamenu__close').on('click', function(e) { e.preventDefault(); clearTimeout(delayTimeout); $('body').removeClass('navbar--show-megamenu'); }); } initMegamenu(); </script> </div> <div class="navbar__search" id="navbar__search"> <script src="//alephbeauty.com/cdn/shop/t/203/assets/predictive-search.js?v=14460360867207714751729809252" defer="defer"></script> <div class="search__wrapper"> <predictive-search class="search"> <div class="search__input"> <input id='search-input' class="search-input" type="text" placeholder="Search"> <div class="search__close"> <p class="search__no-results">0 results</p> <svg width="22" height="22" viewBox="0 0 22 22" fill="none" xmlns="http://www.w3.org/2000/svg"> <path 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Gift Cards </a> </li> </ul> </div> <div class="mobile-menu__links mobile-menu__links--megamenu" id="menu-more" > <ul> <li> <a class="mobile-menu__back mobile-menu__megamenu-trigger" href="#"> <img src="//alephbeauty.com/cdn/shop/t/203/assets/menu-arrow-left.svg?v=82284218507846840431727740342" alt=""> Back </a> </li> <li> <a href="/pages/stockists" > Stockist </a> </li> <li> <a href="/blogs/video" > Videos Tutorials </a> </li> <li> <a href="/pages/contact-us" > Contact us </a> </li> <li> <a href="/pages/faq" > Help Center </a> </li> <li> <a href="#smile-home" > Rewards </a> </li> <li> <a href="/pages/shipping-returns-old" > Shipping and Returns </a> </li> </ul> </div> </div> </div> <div class="mobile-nav__overlay mobile-menu__trigger"></div> </div> </div> <div class="navbar__spacing"></div> <style> progress.freeShippingObject__progressBar { display: none; } </style> </section> <div id="shopify-section-cart-drawer" class="shopify-section"><div class="cart-drawer">  <div class="cart-drawer__grid" data-ajax-cart-section>  <div class="cart-drawer__header" data-ajax-cart-static-element> <div class="cart-drawer__title"> Bag (<span class="js-cart-count">0</span>) </div> <div class="cart-drawer__close"> <a class="modal__close btn btn-primary btn-close" href="#"> <img src="//alephbeauty.com/cdn/shop/t/203/assets/close-icon.svg?v=29770778278564084231727740341" /> </a> </div> </div> <div class="shipping-info__wrap lg-show"> <div class="cart-drawer__ship-info shipping-info" data-amount="100" data-currency="NZD" > <p class="free-shipping__before"> <span class="free-shipping__amount">$100</span> till free shipping. </p> <p class="free-shipping__unlocked" style="display: none;"> You qualify for free shipping </p> </div> </div>  <div class="cart-drawer__body will-scroll" data-ajax-cart-section-scroll>  <div class="cart-drawer__items"> <div class="cart-drawer__message"> Bag Empty </div> </div>  </div>  <div class="cart-drawer__footer"> <div class="cart-drawer__buttons"> <div class="lg-hide"> <div class="cart-drawer__ship-info shipping-info" data-amount="100" data-currency="NZD" > <p class="free-shipping__before"> <span class="free-shipping__amount">$100</span> till free shipping. </p> <p class="free-shipping__unlocked" style="display: none;"> You qualify for free shipping </p> </div> </div> <a href="/collections/shop" class="button button--light cart-drawer__button cart-drawer__button--shopping shopping"> Start Shopping </a> <a href="/collections/shop" class="button cart-drawer__button cart-drawer__button--checkout checkout">Start shopping</a> </div> <div class="cart-drawer__text"> <p> <span class="bundle-note"> Bundle discounts will be calculated at checkout. </span> Shipping & taxes calculated at checkout </p> </div> </div>  <div class="cart-drawer__loader cart-loader"> <div class="cart-loader__element">   </div> </div></div>  </div> <div class="cart-drawer__overlay"></div> <script type="application/json" data-ajax-cart-initial-state> {"note":null,"attributes":{},"original_total_price":0,"total_price":0,"total_discount":0,"total_weight":0.0,"item_count":0,"items":[],"requires_shipping":false,"currency":"NZD","items_subtotal_price":0,"cart_level_discount_applications":[],"checkout_charge_amount":0} </script> <script type="application/json" data-ajax-cart-configuration> { "addToCartCssClass": "cart-drawer--show" } </script> <script type="module"> import '//alephbeauty.com/cdn/shop/t/203/assets/liquid-ajax-cart-v1.11.2.js?v=168667845367077605381727740342'; import { cartRequestAdd } from '//alephbeauty.com/cdn/shop/t/203/assets/liquid-ajax-cart-v1.11.2.js?v=168667845367077605381727740342'; function addItemsToCart(ids) { const items = []; ids.split(',').forEach(_id => { const id = _id.trim(); if (!id) return; items.push({ id: id, quantity: 1, }); }); $('body').addClass('cart-drawer--show'); cartRequestAdd({ items: items }); } window.addItemsToCart = addItemsToCart; </script> <script> function updateCartCount() { let count = 0; $('.cart-drawer .cart-drawer__items .cart-item:not(.cart-item--sample)').each(function () { let qty = +$(this).find('.cart-item-quantity').val(); qty = qty ? qty : 1; count += qty; }); $('.js-cart-count').text(count); } updateCartCount(); </script><script type="module"> import { cartRequestUpdate, subscribeToCartAjaxRequests } from '//alephbeauty.com/cdn/shop/t/203/assets/liquid-ajax-cart-v1.11.2.js?v=168667845367077605381727740342'; function checkBundleAdjustment() { const isBundleAdded = !!$('.cart-item--bundle-adjustment').length; $('.cart-drawer').toggleClass('cart-drawer--has-bundle', isBundleAdded); } checkBundleAdjustment(); let sampleCheck = true; subscribeToCartAjaxRequests((data, subscribeToResult) => { subscribeToResult(data => { if (sampleCheck) { updateSampleVariants(); sampleCheck = false; } else { sampleCheck = true; } updateCartCount(); checkBundleAdjustment(); }) }); function updateSampleVariants() { const sampleVariants = { "1.0": 31729922539593, "1.5": 31729922572361, "2.0": 31729922605129, "2.5": 31767128211529, "3.0": 31729922637897, "3.5": 31767129161801, "4.0": 31729922670665, "5.0": 31729922703433, "6.0": 41165773013184, "7.5": 41165775372480 }; const cartUpdates = {}; for (const sample of Object.keys(sampleVariants)) { cartUpdates[sampleVariants[sample]] = 0; } document.querySelectorAll('.cart-item[data-samples]').forEach(el => { const samples = el.getAttribute('data-samples').split(','); samples.forEach(sample => { const sampleId = sampleVariants[sample]; cartUpdates[sampleId] += 1; }); }); cartRequestUpdate({ updates: cartUpdates, }); console.log({ cartUpdates }); } </script> <script> $(document).on('click', '.navbar__cart-link, .cart-drawer__trigger', function (e) { e.preventDefault(); $('body').toggleClass('cart-drawer--show'); }); $(document).on('click', '[name=add], .btn-cart, .cart-drawer__show', function () { $('body').toggleClass('cart-drawer--show'); }); $(document).on('click', '.cart-drawer__close, .cart-drawer__overlay', function (e) { e.stopPropagation(); e.preventDefault(); $('body').removeClass('cart-drawer--show'); }); $(document).on('change', '.cart-item-select', function (e) { var input_id = $(this).data('id'); $(`input#${input_id}`).val(e.target.value); // $(`input#${input_id}`).trigger('change'); const evt = new Event("change", { "bubbles": true, "cancelable": false }); const targetInput = document.querySelector(`input#${input_id}`); if (targetInput) { targetInput.dispatchEvent(evt); } }) </script></div> <main id="main" class="main" role="main"> <div id="shopify-section-template--17423274868928__terms-main" class="shopify-section"><div class="terms"> <div class="blog-details blog-details--full-desc" id="main-terms"> <div class="blog-details__wrapper"> <div class="blog-details__products" data-sticky="#main-terms"> <div class="blog-details__nav"> <ul class="terms-sidebar-nav feature-tabs feature-tabs--1"> <li> <a href="/pages/shipping-returns" class=" feature-tabs__link">Shipping & Returns</a> </li> <li> <a href="/pages/privacy-policy" class=" feature-tabs__link">Privacy & Cookies</a> </li> <li> <a href="/pages/aleph-rewards-terms-and-conditions" class=" feature-tabs__link">Reward T & CS</a> </li> <li> <a href="/pages/terms-of-service" class="link-active feature-tabs__link">Terms of Service</a> </li> <li> <a href="/pages/website-accessibility-statement" class=" feature-tabs__link">Website Accessibility</a> </li> </ul> </div> </div> <div class="blog-details__products-content"> <div class="description-text"> <div class="feature-content">  <div class="feature-content__tab feature-content__tab--active" id="shipping"> <h3 class="blog-details__title">Terms of Service</h3> <p><p>OVERVIEW </p> <p>This website is operated by Aleph Beauty Limited. Throughout the site, the terms “we”, “us” and “our” refer to Aleph Beauty Limited. Aleph Beauty Limited offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.<br><br>By visiting our site and/or communicating with us and/or purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and/or available by hyperlink. These Terms of Service apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and/or contributors of content.<br><br>Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service.<br><br>Any new features or tools which are added to the current store shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.<br><br>Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.<br><br>SECTION 1 - ONLINE STORE TERMS<br><br>By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.<br>You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws).<br>You must not transmit any worms or viruses or any code of a destructive nature.<br>A breach or violation of any of the Terms will result in an immediate termination of your Services.<br><br>SECTION 2 - GENERAL CONDITIONS<br><br>We reserve the right to refuse service to anyone for any reason at any time.<br>You understand that your content (not including credit card information), may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices. Credit card information is always encrypted during transfer over networks.<br>You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us.<br>The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.<br><br>SECTION 3 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATION<br><br>We are not responsible if information made available on this site is not accurate, complete or current. The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information. Any reliance on the material on this site is at your own risk.</p> <p>This site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only. We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site. You agree that it is your responsibility to monitor changes to our site.<br><br>SECTION 4 - MODIFICATIONS TO THE SERVICE AND PRICES<br><br>Prices for our products are subject to change without notice.<br>We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time.<br>We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service.<br><br>SECTION 5 - PRODUCTS OR SERVICES (if applicable)<br><br>Certain products or services may be available exclusively online through the website. These products or services may have limited quantities and are subject to return or exchange only according to our Return Policy.<br>We have made every effort to display as accurately as possible the colours and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any colour will be accurate.<br>We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products or product pricing are subject to change at anytime without notice, at the sole discretion of us. We reserve the right to discontinue any product at any time. Any offer for any product or service made on this site is void where prohibited.<br>We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.<br><br>SECTION 6 - ACCURACY OF BILLING AND ACCOUNT INFORMATION<br><br>We reserve the right to refuse any order you place with us. We may, in our sole discretion, limit or cancel quantities purchased per person, per household or per order. These restrictions may include orders placed by or under the same customer account, the same credit card, and/or orders that use the same billing and/or shipping address. In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the e‑mail and/or billing address/phone number provided at the time the order was made. We reserve the right to limit or prohibit orders that, in our sole judgment, appear to be placed by dealers, resellers or distributors.<br><br>You agree to provide current, complete and accurate purchase and account information for all purchases made at our store. You agree to promptly update your account and other information, including your email address and credit card numbers and expiration dates, so that we can complete your transactions and contact you as needed.<br><br>For more detail, please review our Returns Policy.<br><br>SECTION 7 - OPTIONAL TOOLS<br><br>We may provide you with access to third-party tools over which we neither monitor nor have any control nor input.<br>You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.<br>Any use by you of optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s).<br>We may also, in the future, offer new services and/or features through the website (including, the release of new tools and resources). Such new features and/or services shall also be subject to these Terms of Service.<br><br>SECTION 8 - THIRD-PARTY LINKS<br><br>Certain content, products and services available via our Service may include materials from third-parties.<br>Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties.<br>We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.<br><br>SECTION 9 - USER COMMENTS, IMAGES, VIDEO, FEEDBACK AND OTHER SUBMISSIONS<br><br>If, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, reviews, photographs, video, or other materials, whether online, by email, by postal mail, or otherwise (collectively, 'comments'), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. We are and shall be under no obligation (1) to maintain any material in confidence; (2) to pay compensation for any <span>material</span>; or (3) to respond to any comments. We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service.<br>You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e‑mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party.<br>MEDIA RELEASE The User hereby grants Aleph Beauty Limited, its representatives, and its employees the right to use User's materials in any and all media, now or hereafter known, and exclusively for the purpose of promoting the Company and its products. The User further consents to the Company's use of any printed matter or electronic material in conjunction therewith.<br>CONSENT TO USE TESTIMONY/REVIEW/COMMENT/EMAIL The User consents to the Company's use, reproduction, publishing, and public display of the User's testimonies, reviews, comments, emails, or other written or recorded materials that were provided by the User, in whole or in part, without restrictions for promotional, advertising, or commercial purposes.<br>RELEASE AND WAIVER The User hereby releases and discharges the Company, its agents, representatives, and employees from any and all claims and demands arising out of or in connection with the use of said photographs, videos, testimonies, reviews, comments, emails, or written or recorded materials, including but not limited to, any claims for defamation or invasion of privacy.<br>LIMITATION OF LIABILITY The User agrees that the Company will not be liable to the User or to any third party for any direct, indirect, incidental, special, consequential, or exemplary damages, including but not limited to, damages for loss of profits, goodwill, use, data or other intangible losses, resulting from the use of the User's image, testimonial, or other provided content.<br><br>SECTION 10 - PERSONAL INFORMATION<br><br>Your submission of personal information through the store is governed by our Privacy Policy.<br><br>SECTION 11 - ERRORS, INACCURACIES AND OMISSIONS<br><br>Occasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order).<br>We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated.<br><br>SECTION 12 - PROHIBITED USES<br><br>In addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses.<br><br>SECTION 13 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITY<br><br>We do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free.<br>We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable.<br>You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you.<br>You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.<br>In no case shall aleph beauty, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law.<br><br>SECTION 14 - INDEMNIFICATION<br><br>You agree to indemnify, defend and hold harmless aleph beauty and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party.<br><br>SECTION 15 - SEVERABILITY<br><br>In the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions.<br><br>SECTION 16 - TERMINATION<br><br>The obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.<br>These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site.<br>If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and/or accordingly may deny you access to our Services (or any part thereof).<br><br></p> <p id="offers">SECTION 17 - DISCOUNTS, PROMOTIONS AND SPECIAL OFFERS</p> <p>From time to time Aleph Beauty may or may not make discounts available to customers. </p> <p>Discount code offers may be restricted to use by certain customers or on specific products or orders and Aleph Beauty reserves the right to cancel, modify or restrict these offers at any time without notice and for any reason. Discount code offers may not be shared, sold or bartered. Discount codes from unauthorized Internet postings are not valid and may be declined. Aleph Beauty reserves the right to decline and cancel orders placed with discount codes at its sole and final discretion. Placement or confirmation of an order does not constitute final acceptance of any order.</p> <p>Offers cannot be combined with any other offer or coupon code. Only one offer or coupon code may be used per transaction. Offers are not valid for previous purchases or in combination with any other promotions, discounts, or special offers. Offers are subject to change without notice and is only valid while supplies last. Aleph Beauty reserves the right to modify or cancel offers at any time without prior notice. Other restrictions may apply.</p> <p>Black Friday Promotion Terms</p> <p>To qualify for the Black Friday promotion, your order must meet the required minimum spend threshold. Exclusions apply. This promotion cannot be used in conjunction with any other discount codes, offers, or promotions. Only one promotion can be applied per transaction. Returns Policy: Items purchased during the Black Friday offer period are subject to our standard returns policy. However, refunds or exchanges may not apply to discounted items unless they are faulty. Discounts cannot be applied to purchases made outside of the promotion period. Shipping: Standard shipping terms apply. A Shipping delay due to high order volumes may occur. Prices on previously purchased items will not be adjusted to match Black Friday savings. By participating in this promotion, you agree to these terms and conditions. Offer available from Tuesday, 26th November to midnight on Monday, 2nd December (NZST). Availability: This offer is available to New Zealand residents only. No rainchecks will be provided. Stock is limited, and sale items are available on a first-come, first-served basis. </p> <p><meta charset="utf-8"></p> <p>Competition Promotion</p> <p>From time to time, Aleph Beauty may run promotional competitions. <meta charset="utf-8"></p> <ul> <li>Aleph Beauty is the promoter of this competition.</li> <li>These Terms and conditions are effective for all marketing platforms/ accounts and activity setup and managed by Aleph Beauty.</li> <li>By providing their email address, the consumer expressly consents to receiving marketing communications from Aleph Beauty.</li> <li>Aleph Beauty is not liable for participating brands' products or actions. The responsibility of products or services lies with the individual brands.</li> <li>The competition commences when posted on Instagram and closes 24 hours after the time the content was initially posted. Entries received after this closing time will be ineligible for entry.</li> <li>Entrants must follow the relevant Instagram account for any given competition and comment as directed in the competition instructions. Entry into the competition is automatic upon commenting.</li> <li>Winners will be selected at random by Aleph Beauty. The winners will be drawn on the date specified on the competition post. If the winner does not respond via private message within 3 days then the prize is forfeited and a further draw(s) will be conducted. The promoters’ decision is final and no correspondence will be entered into. The prize is not transferable and cannot be exchanged or redeemed for cash.</li> <li>Winners of the giveaways must be from New Zealand. Prizes cannot be sent internationally. If a winner is drawn from overseas the prize will be forfeited and a further draw(s) will be conducted.</li> <li>The winner(s) will receive the prize stated in the post copy.</li> <li>The Promoter (and not Meta) collects entrants’ personal information to conduct the competition. By providing this information the entrant consents to their information being passed onto participating brands. If the information requested is not provided, the entrant may not participate in the competition.</li> <li>This promotion is in no way sponsored, endorsed or administered by, or associated with, Meta. You understand that you are providing your information to Aleph Beauty - not to Meta. The information you provide will only be used for drawing and contacting the winners of the promotion, except for entrants who have agreed to receive further communication from Aleph Beauty.</li> <li>Aleph Beauty reserves the right to update or change these terms and conditions at any time, at which time any changes applied would be applicable to any competition starting on or after the updated date.</li> <li>Prizes are non-returnable and non-exchangeable.</li> </ul> <p>SECTION 18 - ENTIRE AGREEMENT<br><br>The failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision.<br>These Terms of Service and any policies or operating rules posted by us on this site or in respect to The Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service).<br>Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party.<br><br>SECTION 19 - GOVERNING LAW<br><br>These Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of New Zealand.<br><br>SECTION 20 - CHANGES TO TERMS OF SERVICE<br><br>You can review the most current version of the Terms of Service at any time at this page.<br>We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes.</p> <p>SECTION 21 - INTELLECTUAL PROPERTY AND COPYRIGHT</p> <p>All content, such as text, photography, video, graphics, logos, button icons, images, audio clips, digital downloads, data compilations, and software is the property of Aleph Beauty Limited or its content suppliers and protected by New Zealand and international copyright laws. The compilation of all content included in or made available through this website is the exclusive property of Aleph Beauty Limited and protected by New Zealand and international copyright laws.</p> <p>SECTION 22 - TRADEMARK</p> <p>The Aleph Beauty name, logo, and logo-mark are trademarks of Aleph Beauty Limited. All rights are reserved. Aleph Beauty Limited's trademarks may not be used in connection with any product or service that is not Aleph Beauty Limited's, in any manner that is likely to cause confusion among customers, or in any manner that disparages or discredits Aleph Beauty Limited. All other trademarks not owned by Aleph Beauty Limited that appear in any Aleph Beauty platform are the property of their respective owners, who may or may not be affiliated with, connected to, or sponsored by Aleph Beauty Limited.</p> <p>SECTION 23 - INFORMATION</p> <p class="p1">The information available on, or through this website includes information provided by Aleph Beauty Ltd and information provided by third parties (providers of information). This information is intended to provide general information to the public. The information on alephbeauty.com should not be your only source of information. We recommend you seek professional advice as appropriate.</p> <p class="p1">Aleph Beauty endeavours to ensure that the information on alephbeauty.com is reliable and accurate at the time of publishing, however:</p> <p>- Neither Aleph Beauty Ltd, nor any of its employees, contractors, and providers of information, make any express or implied representations or warranties regarding the material and facilities contained or referred to in this site;<br>- Aleph Beauty Ltd, its employees, contractors and providers of information, do not accept any liability, for any reason whatever, for any loss or damage which may arise in any way;</p> <p> (a) out of the use of any of that material or facilities; or</p> <p> (b) from errors in or omissions from that material or facilities; or</p> <p> (c) from inaccuracy of any information obtained through use of this site.</p> <p>- Aleph Beauty Ltd makes no warranty, express or implied, nor assumes any legal liability or responsibility for the accuracy, correctness, completeness or use of any information that is available on or through this website.<br>- Aleph Beauty Ltd is not responsible for the content of other websites linked to, or referenced on this website. The inclusion of, or reference to any link to another website, or reference to any specific commercial product, process, or service, whether by trade name, trade mark, manufacture, or otherwise, does not constitute an endorsement, verification or recommendation by this site, or Aleph Beauty Ltd.<br>- Nothing contained on this website is, or shall be relied on as, a promise or representation by Aleph Beauty Ltd.<br>- Aleph Beauty Ltd may change, delete, add to, or otherwise amend information contained on this website without notice.<br>- The contents of this website should not be construed as legal, medical or professional advice. We recommend consulting with your professional health service provider.<br>- Each page on this website must be read in conjunction with this disclaimer and any other disclaimer that forms part of it.</p> <meta charset="utf-8"> <p><span>SECTION 2</span><span>4</span><span> - Mobile Terms of Service</span></p> <p><span>The Aleph Beauty mobile message service (the "Service") is operated by Aleph Beauty Limited (“Aleph Beauty”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.</span></p> <p><span>By consenting to Aleph Beauty’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Aleph Beauty through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).</span></p> <p><span>You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Aleph Beauty. Your participation in this program is completely voluntary.</span></p> <p><span>We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.</span></p> <p><span>You may opt-out of the Service at any time. Text the single keyword command STOP to +18446620836 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Aleph Beauty mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.</span></p> <p><span>For Service support or assistance, text HELP to +18446620836 or email <a href="mailto:info@alephbeauty.com">info@alephbeauty.com</a>.</span></p> <p><span>We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.</span></p> <p><span>The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.</span></p> <p><span>To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.</span></p> <p><span>We respect your right to privacy. To see how we collect and use your personal information, please see our <a href="https://alephbeauty.com/pages/privacy-policy">Privacy Notice</a>.</span></p> <p> </p> <p>SECTION 25 - CONTACT INFORMATION<br><br>Questions about the Terms of Service should be sent to us at info@alephbeauty.com.<br><br></p></p> </div> </div> </div> </div> </div> </div> </div>  <div class="can-not-find"> <div class="can-not-find__wrappper"> <h6 class="can-not-find__sub-title">HELP CENTER</h6> <h3 class="can-not-find__title">Can’t find what your looking for?</h3> <div class="can-not-find__btn-wrapper"> <div> <a href="/blogs/faq" class="btn">Visit our Help Center</a> </div> <div> <a href="" class="btn gorgias-open">Live chat</a> </div> </div> </div> </div> <style> .terms-sidebar-nav {} .terms-sidebar-nav li { margin-bottom: 16px; } </style> </div> <section id="shopify-section-footer" class="shopify-section section-footer"><div class="footer-certified mb-18"> <div class="footer-certified__grid"> <span 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function(data) { $(chatButtonIframe).fadeOut(); }); }); </script> <style> #chat-button { min-height: 0; } </style> <div id="shopify-section-ingredients-accordion-data-1" class="shopify-section ingredients-accordion-data"> <div class="accordian__item " data-ref="ingred-acacia-senegal-gum" > <div class="accordian__head"> <h3>Acacia Senegal Gum</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A natural gum extracted from the Acacia Tree.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Film former </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Acacia tree </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingredient-shea" > <div class="accordian__head"> <h3>Butyrospermum Parkii (Shea) Butter</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Butyrospermum-Parkii-Shea-Butter_160x.jpg?v=1663019432" alt="" /> </div> <div> <p>A soft plant butter obtained from the Karite tree (Butyrospermum parkii) </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Melts at body temperature.<br /> Softens and smooths the skin.<br /> Prevents moisture loss. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Shea almonds from the Karite tree (Butyrospermum parkii) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Butyrospermum-Parkii-Shea-Butter_160x.jpg?v=1663019432" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-camellia-japonica" > <div class="accordian__head"> <h3>Camellia Japonica Seed Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Made from the seed of the camellia japonica plant (also called Tsubaki ) and a long-time essential ingredient in both Japanese and Chinese medicine traditions, camellia japonica seed oil has a great ability to boost collagen synthesis, thus improving the skin’s elasticity.</p><p>Known as a natural anti-inflammatory and a great protector of the skin barrier, camellia japonica seed oil reduces the transepidermal water loss, resulting in a decrease in wrinkle formation and fine line appearance.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Skin soothing, moisturising and anti-inflammatory properties.<br /> Helps promote collagen synthesis, retain skin elasticity, reduce the appearance of wrinkles and fine lines. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Camelia Japonica Seed </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-capric" > <div class="accordian__head"> <h3>Caprylic/Capric Triglyceride (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> <div> <p>A medium chain triglyceride derived from coconut oil offering protection to the lipid barrier of the skin to guard against loss of hydration.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Pigment dispersion<br /> Moisturiser </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sebacic" > <div class="accordian__head"> <h3>Capryloyl Glycerin/Sebacic Acid Copolymer)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Natural replacement for silicones. This creates a barrier to the skin with superior moisturising qualities. Made from renewable, sustainable ingredients using green chemistry.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Moisturising, holding the pigment in place </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> RSPO certified palm/palm kernel oil and coconut oil.<br /> Castor Bean Oil. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-safflower" > <div class="accordian__head"> <h3>Carthamus Tinctorius (Safflower) Seed Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Helianthus-Annuus-Sunflower-Seed-Oil_160x.jpg?v=1663020137" alt="" /> </div> <div> <p>A fine and light oil, carthamus tinctorius (or commonly known as safflower) seed oil, is a natural skin conditioner and lubricant. Rich in linoleic acid and highly moisturising, it is easily absorbed and supports your skin’s natural barrier function. The result is a soft, smooth skin texture.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Known for acne fighting properties<br /> Moisturising </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Safflower </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Helianthus-Annuus-Sunflower-Seed-Oil_160x.jpg?v=1663020137" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-cellulose" > <div class="accordian__head"> <h3>Cellulose</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A fine oil absorbing powder from the European Beech tree.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Oil Absorbing, blurring effect </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Fagus Sylvatica(European Beech)cellulose. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-cetearylalcohol" > <div class="accordian__head"> <h3>Cetearyl Alcohol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Forms part of an emulsification system binding water and oil to form a cream.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Product stability. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Fatty acids derived for RSPO Palm (Elaeis guineensis), coconut (Cocos nucifera), sugarcane (Saccharum), rape /canola<br /> (Brassica), sugar beet (Beta vulgaris), corn (Zea mays) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-cetylpalmitate" > <div class="accordian__head"> <h3>Cetyl Palmitate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Natural Emulsifier</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Emulsifier </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and/or Palm (RSPO Certified) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-coconut-alkanes" > <div class="accordian__head"> <h3>Coconut Alkanes</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> <div> <p>A natural emollient made of 100% sustainably-sourced coconut oil fatty acids, coconut alkanes help to lock in moisture into your skin while nourishing it. An effective alternative to silicon, this also aids with pigment dispersion without forming a sticky, greasy film on the surface of the skin.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Fast absorbing and light<br /> Offers a soft silky skin feel </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-coco-caprylate-caprate" > <div class="accordian__head"> <h3>Coco-Caprylate/Caprate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> <div> <p>This light and non-oily skin conditioning ingredient is a natural emollient alternative to mineral oil and silicone. A natural blend of sustainably-sourced, non-drying coconut alcohol, naturally-derived capric acid and caprylic acid, it is quickly absorbed into the skin, leaving a velvet-smooth, non-tacky skin texture ready for immediate make-up application. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Fast absorbing<br /> Skin Conditioning </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/coconut-ingredient_160x.jpg?v=1663283496" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-c13-15-alkane" > <div class="accordian__head"> <h3>C13-15 Alkane</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A natural renewable and sustainable silicone alternative</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Silky feel<br /> Pigment dispersion </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Sugarcane </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-macadamia" > <div class="accordian__head"> <h3>Ethyl Macadamiate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Macadamia_160x.jpg?v=1663021146" alt="" /> </div> <div> <p>Used as a non-greasy, non-tacky, biodegradable alternative to silicone, ethyl macadamiate is an ester made by blending fatty acids of macadamia oil with ethyl alcohol. <br/>It is naturally nourishing yet because it offers better spreadability than its synthetic counterparts, it doesn’t feel sticky on your skin. This natural emollient offers greater protection and increases hydration and skin radiance.<br/>It also offers better pigment dispersion so make-up application is more efficient.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Skin Radiance<br /> Skin Hydration<br /> Silky Feel </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Macadamia integrifolia </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Macadamia_160x.jpg?v=1663021146" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-candelilla-wax" > <div class="accordian__head"> <h3>Euphorbia Cerifera (Candelilla) Wax</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Due to the rugged and arid climactic conditions of it's native Mexico, this plant produces wax to protect itself from water loss.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Water repellant<br /> Lustre<br /> Film Former </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Candelilla plant </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glyceryl-caprylate" > <div class="accordian__head"> <h3>Glyceryl Caprylate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A moisturising and emulsifying emollient used for it's antimicrobial properties.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Antimicrobial </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and/or RSPO certified Palm oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glycerylrosinate" > <div class="accordian__head"> <h3>Glyceryl Rosinate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>From sustainably managed forests, and a byproduct of the paper industry, this resin from the pine family is used to create a water resistant film and hold.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Water resistance <br /> Reduced transfer </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Pinus Pinaster (Maritime Pine) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-heptyl-undecylenate" > <div class="accordian__head"> <h3>Heptyl Undecylenate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> <div> <p>A light and dry emollient and a biodegradable alternative to mineral oil and silicone, it helps to prevent moisture loss while offering good slip, resulting in a silky-smooth skin texture.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Alternative to silicones<br /> Reduces greasiness </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Castor oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-hibiscus" > <div class="accordian__head"> <h3>Hibiscus Syriacus Callus Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Hibiscus_160x.jpg?v=1663020890" alt="" /> </div> <div> <p>A plant cell complex derived from the Blue Bird Hibiscus plant, this anti-oxidant stimulates the skin metabolism, slows down the natural oxidation process and reduces the production of free radicals. The result is a visible decrease in wrinkle size and depth, as well as an improved skin tone.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> High in antioxidants to repair skin damage and help even skin tone.<br /> Slows down general cell oxidation.<br /> Reduces excessive production of free radicals. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Blue Hibiscus </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Hibiscus_160x.jpg?v=1663020890" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sunflower" > <div class="accordian__head"> <h3>Helianthus Annuus (Sunflower) Seed Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Sunflower_160x.jpg?v=1663028996" alt="" /> </div> <div> <p>Sunflower seed oil and made of triglycerides of linoleic acid and oleic acid, it helps to restore the skin’s natural barrier’s protection, resulting in greater hydration and a visibly improved skin texture. Also rich in Vitamin E, this powerful anti-oxidant with known anti-inflammatory properties, repairs, strengthens and soothe the skin</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Rich in Vitamin E </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Sunflower </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Sunflower_160x.jpg?v=1663028996" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-hydroolive" > <div class="accordian__head"> <h3>Hydrogenated Olive Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A solidified version of olive oil</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Pigment dispersion<br /> Moisturising </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Olives </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-iron-oxides" > <div class="accordian__head"> <h3>Iron Oxides (CI 77491, CI 77492, CI 77499)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A mineral used to add colour to cosmetics either on their own or by coating a mica substrate.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Colour Pigment </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Iron Oxide </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-jojoba-esters" > <div class="accordian__head"> <h3>Jojoba Esters</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingredient-jojoba-bw_160x.jpg?v=1664658099" alt="" /> </div> <div> <p>A natural ester derived from moisturising jojoba oil, this non-greasy emollient improves the staying power and stability of pigments on your skin while nourishing and protecting your skin with antioxidants and Vitamin E and B. The natural high oxidative stability of jojoba oil allows a longer efficacy of the formula.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Improve barrier function<br /> Enhance oxidative stability of the product<br /> Moisturising </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Simmondsia chinensis (Jojoba seeds) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingredient-jojoba-bw_160x.jpg?v=1664658099" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-magnesium-stearate" > <div class="accordian__head"> <h3>Magnesium Stearate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A compound of the mineral magnesium and stearic acid for enhanced slip and adhesion.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Adhesion to the skin<br /> Oil absorbing </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> RSPO certified Palm oil and minerals derived from the sea. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-malic-acid" > <div class="accordian__head"> <h3>Malic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A natural alpha-hydroxy acid, thus a great skin brightening and smoothing ingredient, malic acid is found in fruits like apple and pear. Milder than its synthetic counterparts, it offers a gentle exfoliation process and boosts ceramide production. The result is tighter pores, a decreased pigmentation and a reduction of visible lines.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Skin brightening<br /> Skin moisturizing </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-mica" > <div class="accordian__head"> <h3>Mica</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingred-mica_160x.jpg?v=1664660633" alt="" /> </div> <div> <p>A silicate mineral which is coated with various other minerals including iron oxides to create various effects from pearlescent to matte textures. Aleph chooses to only work with suppliers committed to using ethically sourced Mica.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Offers colour, texture and dimension to makeup. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Muscovite </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingred-mica_160x.jpg?v=1664660633" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-microcrystalline-cellulose" > <div class="accordian__head"> <h3>Microcrystalline Cellulose</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Ultra fine powder derived from wood used to create a soft focus blurred effect.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Smoothing effect<br /> Blurring effect </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Wood pulp </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-bayberry" > <div class="accordian__head"> <h3>Myrica Cerifera (Bayberry) Fruit Wax</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Sustainably harvested and naturally processed from the fruits of the Myrica Pubescens tree. Found in Colombia</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Hair conditioning properties </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Berries of Myrica Pubescens tree </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-octyldodecanol" > <div class="accordian__head"> <h3>Octyldodecanol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A long chain fatty acid used for pigment dispersion and moisturisation.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Pigement Dispersion<br /> Moisturisation </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and Palm oil (RSPO Certified) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-oleic-acid" > <div class="accordian__head"> <h3>Oleic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A common fatty acid found in many plant oils. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Calming to the skin<br /> Helps protect the skin barrier against moisture loss.<br /> Moisturising </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Olive Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-totarol" > <div class="accordian__head"> <h3>Totarol (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Totarol-Wood_Bark_160x.jpg?v=1663029574" alt="" /> </div> <div> <p>Unique to New Zealand, Totarol is sustainably sourced from the heartwood of recycled Totara trees. With antioxidant properties seven times more effective than Vitamin E, Totarol also has antibacterial properties effective at fighting acne<br/>causing bacteria. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Antibacterial<br /> Soothing, Calming<br /> Antioxidant properties </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Reclaimed Totara wood </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Totarol-Wood_Bark_160x.jpg?v=1663029574" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-rice" > <div class="accordian__head"> <h3>Oryza Sativa (Rice) Germ Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Oryza-Sativa_160x.jpg?v=1663024755" alt="" /> </div> <div> <p>Part of a patented combination of ingredients set to guard the skin against the damaging effects of urban pollutants and blue light. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> In combination with other ingredients:<br /> Guards against blue light and urban pollutants </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Rice </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Oryza-Sativa_160x.jpg?v=1663024755" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-phenethylalcohol" > <div class="accordian__head"> <h3>Phenethylalcohol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An 100% aromatic alcohol used for it's antimicrobial properties.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> This ingredient can be obtained from multiple sources, we choose to source this from fermented natural tobacco leaves, stem, and rhizome. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-polyhydroxystearic-acid" > <div class="accordian__head"> <h3>Polyhydroxystearic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An soft wax assisting in pigment dispersion</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Pigment dispersion </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Castor Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-propanediol" > <div class="accordian__head"> <h3>Propanediol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A Natural, skin-friendly, preservative-boosting and moisturising alternative to petroleum-based glycols.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Moisturising<br /> Preservative boosting properties </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Fermentation of glucose </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-raspberry" > <div class="accordian__head"> <h3>Raspberry Ketone</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Raspberry_160x.jpg?v=1663024813" alt="" /> </div> <div> <p>Traditionally used in Chinese medicine and the Ayurvedic tradition of India, this natural antimicrobial acts as strong antioxidant and free radical scavenger and helps to protect<br/>the elasticity of the skin.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Preservative booster<br /> Helps to protect elasticity of the skin </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Red Raspberries </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Raspberry_160x.jpg?v=1663024813" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-castor-seed-oil" > <div class="accordian__head"> <h3>Ricinus Communis (Castor) Seed Oil (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> <div> <p>A thick plant oil high with a low molecular weight to penetrate the skin easily for added skin softening.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> A skin soothing and softening </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Castor Bean Plant </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sandalwood-oil" > <div class="accordian__head"> <h3>Santalum Album (Sandalwood) Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingred-sandalwood_160x.jpg?v=1664660883" alt="" /> </div> <div> <p>Extracted from the highly fragrant wood of the Santalum Album tree and considered one of the most sacred oils, Sandalwood has been used since ancient times in religious ceremonies, for cosmetic and perfume. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Sandalwood oil helps balance and soothe the skin as well as aiding in toning and firming the skin. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Santalum Album Tree </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingred-sandalwood_160x.jpg?v=1664660883" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-silica" > <div class="accordian__head"> <h3>Silica</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>One of the earths most abundant minerals, in cosmetics used as a powder providing high oil absorption. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Oil Absorption<br /> Mattifying<br /> Silky skin feel </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Silica </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-milk-thistle" > <div class="accordian__head"> <h3>Silybum Marianum (Milk Thistle) Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Milk-Thistle_160x.jpg?v=1663021384" alt="" /> </div> <div> <p>Derived from the fatty acids from the milk thistle plant, silybum marianum ethyl ester is a sustainably-produced dry oil rich in Omega 6 fatty acids. It protects the natural skin barrier function and helps to soften the skin.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Strengthens skin barrier and helps retain optimum moisture levels.<br /> Creates a silky feel and holds pigment to the skin. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Milk Thistle </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Milk-Thistle_160x.jpg?v=1663021384" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-jojoba-seed-oil" > <div class="accordian__head"> <h3>Simmondsia Chinensis (Jojoba) Seed Oil (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingredient-jojoba-bw_160x.jpg?v=1664658099" alt="" /> </div> <div> <p>An organic cold pressed oil extracted from the seeds of the Jojoba shrub. Technically not an oil but a wax, Jojoba has a very similar molecular profile to human sebum. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Penetrates deep into the skin to help balance sebum production. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Simmondsia chinensis (Jojoba Seeds) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/aleph-ingredient-jojoba-bw_160x.jpg?v=1664658099" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sodium-hydroxide" > <div class="accordian__head"> <h3>Sodium Hydroxide</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>While on its own is very alkaline, Sodium Hydroxide is used as a pH Adjuster working with other ingredients to balance the formulation to the correct eye friendly pH.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> pH adjuster </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Salt water </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-stearoyl" > <div class="accordian__head"> <h3>Stearoyl Glutamic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An amino acid assisting in pigment dispersion.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Pigment dispersion </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> RSPO Certified Palm (Elaeis guineensis), Beet (Beta vulgaris) and Sugarcane (Saccharum officinarum) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sorbitol" > <div class="accordian__head"> <h3>Sorbitol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A sugar alcohol used as a humectant</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Humectant </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Bio fermentation of sugar </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sucrose-polystearate" > <div class="accordian__head"> <h3>Sucrose Polystearate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Natural emulsifier</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Emulsifying properties </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Sugar Cane / Beet Sugar </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-kakadu" > <div class="accordian__head"> <h3>Terminalia Ferdinandiana (Kakadu Plum) Seed Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Terminalia_Ferdinandiana_Kakadu_Plum_160x.jpg?v=1663029435" alt="" /> </div> <div> <p>Derived from the Australian superfood Kakadu plum, the richest source of Vitamin C known, terminalia ferdinandiana seed oil is a powerful anti-oxidant and collagen synthesis booster. It naturally regenerates your skin and helps your skin to fight free radicals, slowing the appearance of skin ageing, soothes and brightens, resulting in a more even skin tone and a smoother texture.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Antioxidant<br /> Emollient<br /> Humectant<br /> Skin protecting </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Kakadu Plum Seed Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Terminalia_Ferdinandiana_Kakadu_Plum_160x.jpg?v=1663029435" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-cacao" > <div class="accordian__head"> <h3>Theobroma Cacao (Cocoa) Seed Butter (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/Organic_Theobroma-Cacao-Cocoa-Seed-Butter_160x.jpg?v=1663021508" alt="" /> </div> <div> <p>Creates a hydrating barrier to the skin preventing water loss while nourishing the skin. Cocoa butter also smells heavenly!</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> High in antioxidants, hydrating and nourishing to the skin and provides a luxurious skin feel. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Cocoa Butter is obtained from the fruit of the Cacao tree (Theobroma Cacao) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/Organic_Theobroma-Cacao-Cocoa-Seed-Butter_160x.jpg?v=1663021508" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-titanium-dioxide" > <div class="accordian__head"> <h3>Titanium Dioxide (CI 77891)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A naturally occurring white mineral used in cosmetics to provide opacity, brightness and pigment.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Colour Pigment<br /> Ability to refract light </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Titanium Dioxide </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-tocopherol" > <div class="accordian__head"> <h3>Tocopherol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Vitamin E used as an antioxidant</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Antioxidant properties to prevent oxidation of lipids </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Sunflower Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-triheptanoin" > <div class="accordian__head"> <h3>Triheptanoin</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A palm-free alternative medium chain triglyceride derived from castor bean and coconut, Tripheptanoin is a non-sticky and non-greasy natural emollient.</p><p>A formula enhancer, it helps other ingredients to penetrate the different layers of the skin faster and feels light on the skin.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Nourishing to the skin while assisting pigment dispersion </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and Castor Oils </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/serum-primer">Serum / Primer</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-ubiquinone" > <div class="accordian__head"> <h3>Ubiquinone AKA CoQ10</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Coenzyme Q 10 is a potent antioxidant used by the mitochondria of the cell to help produce energy and function optimally.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Neutralises free radicals<br /> Reduce the appearance of fine lines and wrinkles.<br /> Evens out skin tone, and helps fade and prevent dark spots by blocking out tyrosinase, a catalyst in the production of melanin. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Microbial fermentation </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="" > <div class="accordian__head"> <h3></h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="" > <div class="accordian__head"> <h3></h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> </div> <div id="shopify-section-ingredients-accordion-data-2" class="shopify-section ingredients-accordion-data"> <div class="accordian__item " data-ref="ingred-kiwi" > <div class="accordian__head"> <h3>Actinidia Chinensis (Kiwi) Seed Oil - Organic</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>This superfood grown in New Zealand contains a host of benefits for the skin including antioxidants like Vitamin E, as well as high concentration of omega 3s to maintain moisture.<br/><br/>Grown in New Zealand and up cycled from the food industry, Kiwifruit seeds are cold pressed to extract a 100% natural oil with an extremely high concentration of Alpha Linolenic Acid. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Moisturising, Antioxidant </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Kiwi Fruit </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-alaria-esculanta" > <div class="accordian__head"> <h3>Alaria Esculenta Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/ingred-concealer-foundation-alaria_160x.jpg?v=1664417860" alt="" /> </div> <div> <p>Also known as Arctic Winged Kelp. This brown algae is made up of a network of elastic fibres helping it survive in extremely strong tidal pressure waters. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Reduce the appearance of fine lines and wrinkles. <br /> Firming and toning.<br /> Helping reduce the accelerated aging protein Progerin in aging cells. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Arctic Winged Kelp </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/ingred-concealer-foundation-alaria_160x.jpg?v=1664417860" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-argania" > <div class="accordian__head"> <h3>Argania Spinosa Fruit Extract (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Sourced through a group of cooperatives of Argan production with the intention of providing employment to women in rural areas. This extract from the Argan Fruit Pulp has been produced to help plump and redensify the skin over the long term.This ingredient is organic, Cosmos and Ecocert approved.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> To boost type 1 Collagen production<br /> Fights against "adipocytes ageing" </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Argan Fruit Pulp </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-astragalus" > <div class="accordian__head"> <h3>Astragalus Membranaceus Root Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Used in traditional Chinese medicine for a variety of benefits, this antioxidant rich plant has been shown to offer skin benefits.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Boosts hyaluronic acid synthesis<br /> and increases elasticity </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Astragalus Root </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-Murumuru" > <div class="accordian__head"> <h3>Astrocaryum Murumuru Seed Butter (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A rich butter produced by the fruit of Amazon Native Murumuru tree.<br/></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Murumuru butter is rich in medium- and long-chain fatty acids, such as lauric acid and myristic acid, which can help to restore the skin’s moisture barrier. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Fruit of the Murumuru tree, native to the Amazon region of Brazil. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ngred-bakuchiol" > <div class="accordian__head"> <h3>Bakuchiol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A gentle yet powerful plant-based alternative to retinol. Bakuchiol acts to improve skin texture, reduces fine lines, brighten skin tone, and support collagen production and elasticity. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Improves skin texture, reduces fine lines, brightens skin tone, and supports collagen production and elasticity. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Psoralea corylifolia plant </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-benzyl" > <div class="accordian__head"> <h3>Benzyl Alcohol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Preservative</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-biotinoyl-tripeptide-1" > <div class="accordian__head"> <h3>Biotinoyl Tripeptide-1</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A combination of Biotin and Tripeptide-1 this string of amino acids helps delay hair follicle senescence, facilitate hair fixation in dermal hair follicles to prevent hair loss helping lashes grow stronger and longer.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Improves eyelash length and strength </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthesised from Amino Acids </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-bismuth-oxychloride" > <div class="accordian__head"> <h3>Bismuth Oxychloride (CI 77163)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A component used in the coating of a substrate to achieve the desired effect of certain colour pigments. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Iridescence </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral/Nature Identical </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-bixa-seed-extract" > <div class="accordian__head"> <h3>Bixa Orellana Seed Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/aleph-bixa-orellana-seed-ingred_160x.jpg?v=1663534344" alt="" /> </div> <div> <p>Commercially known as Annatto, the Bixa Orellana plant has been used since Mayan times for it's culinary and many healing properties. In this instance, the seeds are cultivated, sundried and ground to release a potent extract that delivers matifying and pore refining properties.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Decrease sebacious gland activity<br /> Decrease pore size<br /> Maintain Skin Hydration<br /> Mattify the skin </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Bix Orellana Plant </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/aleph-bixa-orellana-seed-ingred_160x.jpg?v=1663534344" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-brassica" > <div class="accordian__head"> <h3>Brassica Alcohol</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A natural, palm-free fatty alcohol used as natural structuring agent and secondary emulsifier.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Improves stability and texture </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Naturally derived from waxes found in plants from the Cabbage (Brassica) family. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-c10c8" > <div class="accordian__head"> <h3>C10-C18 Triglycerides</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Texturising agent, improves the feel on skin or lips</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Hydrogenated Palm Oil (RSPO) and Palm Kernel Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-calcium-aluminum-borosilicate" > <div class="accordian__head"> <h3>Calcium Aluminum Borosilicate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A glass type material used as a substrate coated with Iron Oxides, Titanium Dioxide or Silica to create colour and sparkle.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Reflective and Pearlescent and irridescent. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral - Silica </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-calciumgluconate" > <div class="accordian__head"> <h3>Calcium Gluconate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Humectant</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-calcium-silicate" > <div class="accordian__head"> <h3>Calcium Silicate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A mineral used to absorb oil.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Oil Absorbing </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-calcium-sodium-borosilicate" > <div class="accordian__head"> <h3>Calcium Sodium Borosilicate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A glass type material used as a substrate coated with Iron Oxides, Titanium Dioxide or Silica to create colour and sparkle.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Reflective<br /> Pearlescent<br /> Irridescent </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral - Silica </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-carnaubawax" > <div class="accordian__head"> <h3>Copernicia Cerifera (Carnauba) Wax (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Wax which exudes from the leaves of the Brazilian Palm tree.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Film Former<br /> Water repellant </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Brazilian palm tree known as ‘Copernica Cerifera’, also referred to as the "Tree of Life". </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-cyanthea" > <div class="accordian__head"> <h3>Cyathea Medullaris Leaf Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Mamaku, New Zealand Native Black Fern Extract contains unique biomimetic biopolymers<br/>which it uses as defensive and adaptive mechanisms to survive and<br/>thrive in its environment.<br/><br/>Together with NZ Red Seaweed creates a synergistic effect of<br/>immediate lifting and tightening of the skin.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Hydrating, Lifting and Firming </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mamaku, New Zealand Native Black Fern Extract </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-dextrinisostearate" > <div class="accordian__head"> <h3>Dextrin Isostearate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-dehydroaceticacid" > <div class="accordian__head"> <h3>Deydroacetic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Preservative</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-Dicaprylyl" > <div class="accordian__head"> <h3>Dicaprylyl Ether</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An light, skin conditioning emollient.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Forms part of the active ingredient system </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and/or RSPO Certified palm oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-ferric-ferrocyanide" > <div class="accordian__head"> <h3>Ferric Ferrocyanide (CI 77510)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A component used in the coating of a substrate to achieve the desired effect of certain colour pigments. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Color </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral/Nature Identical </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glycerylbehanate" > <div class="accordian__head"> <h3>Glyceryl Behanate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glycerylstearate" > <div class="accordian__head"> <h3>Glyceryl Stearate SE</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Biodegradable and natural emulsifier derived from olive and coconut.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Emulsifier </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Olive and Coconut </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glyceryl-undecylenate" > <div class="accordian__head"> <h3>Glyceryl Undecylenate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> <div> <p>A moisturising and emulsifying emollient used for its antimicrobial properties.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Antimicrobial </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Castor Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-glycerin" > <div class="accordian__head"> <h3>Glycerin</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Humectant </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-soybean-oil" > <div class="accordian__head"> <h3>Glycine Soja (Soybean) Oil (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Part of a patented combination of ingredients set to guard the skin against the damaging effects of urban pollutants and blue light. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> In combination with other ingredients:<br /> Guards against blue light and urban pollutants </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Organic Soy Bean </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-illite" > <div class="accordian__head"> <h3>Illite</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A Clay mineral used to deliver a silky skin finish.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Silky, Velvety texture. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral/Nature Identical </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-lauryl-gluc" > <div class="accordian__head"> <h3>Lauryl Glucoside</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A natural surfactant</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Forms part of the active ingredient system </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-manganese-violet" > <div class="accordian__head"> <h3>Manganese Violet (CI 77742)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A component used in the coating of a substrate to achieve the desired effect of certain colour pigments. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Colour </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral/Nature Identical </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-myristoyl-pentapeptide-17" > <div class="accordian__head"> <h3>Myristoyl Pentapeptide-17</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Enhances keratin production while conditioning the lashes, preventing break off allowing for longer, stronger lashes.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Conditioning and Strengthening </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthesised from Amino Acids </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-rice-bran-wax" > <div class="accordian__head"> <h3>Oryza Sativa (Rice) Bran Wax</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/ingredient-3_04f4553b-f7ca-456f-8c2a-60ade6adb36f_160x.jpg?v=1662592313" alt="" /> </div> <div> <p>Upcycled and sustainable, Rice Bran Wax is extracted from the bran layer that has been removed to create white rice.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Adds structure to the formulation.<br /> Water repellant. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Rice </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/radiance">Radiance</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/ingredient-3_04f4553b-f7ca-456f-8c2a-60ade6adb36f_160x.jpg?v=1662592313" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-rice-germ-extract" > <div class="accordian__head"> <h3>Oryza Sativa (Rice) Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Part of a patented combination of ingredients set to guard the skin against the damaging effects of urban pollutants and blue light. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> In combination with other ingredients:<br /> Guards against blue light and urban pollutants </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Rice </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-palmiticacid" > <div class="accordian__head"> <h3>Palmitic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-polyglyceryl-3-diisostearate" > <div class="accordian__head"> <h3>Polyglyceryl-3 Diisostearate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Part of a patented combination of ingredients set to guard the skin against the damaging effects of urban pollutants and blue light. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> In combination with other ingredients:<br /> Guards against blue light and urban pollutants </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Glycerin and Stearic acid (Palm Free) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-potassiumsorbate" > <div class="accordian__head"> <h3>Potassium Sorbate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Preservative</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-almond" > <div class="accordian__head"> <h3>Prunus Amygdalus Dulcis (Sweet Almond) Oil</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>The high quantities of oleic acid found in this oil give it exceptional skin softening properties. Traditionally Sweet almond oil has been known to assist in the healing of skin conditions such as psoriasis and eczema.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Regenerating, soothing, and moisturising properties </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Almonds </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-Polyglyceryl-2Dipolyhydroxystearate" > <div class="accordian__head"> <h3>Polyglyceryl-2 Dipolyhydroxystearate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An emulsifier derived from 100% natural and renewable feedstock. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Emulsifier </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Coconut and/or Palm oil (RSPO), Castor oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-pullulan" > <div class="accordian__head"> <h3>Pullulan</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Natural sugar-based film forming agent.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Film former.<br /> Shine. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Bio Fermantation </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-red6" > <div class="accordian__head"> <h3>Red 6 Lake (CI 15850)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Synthetic Vegan Red colour</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Red Pigment </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-red7" > <div class="accordian__head"> <h3>Red 7 Lake (CI 15850)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Synthetic Red Pigment</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Vegan Red colour </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-red27" > <div class="accordian__head"> <h3>Red 27 Lake (CI 45410)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A synthetic red pigment </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Vegan red colour </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sarcothalia" > <div class="accordian__head"> <h3>Sarcothalia Circumcincta Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>New Zealand Native Red Seaweed contains natural biopolymers that are known to form a fishnet like matrix that can help hold<br/>water molecules, while also acting as a structural<br/>scaffold to tighten the skin.<br/>Developed using Clean Chemistry to ensure ultimate bioavailability of its active compounds.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Hydrating, Plumping, Tightening </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Wildcrafted New Zealand Red Seaweed </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-schisandra" > <div class="accordian__head"> <h3>Schisandra Chinensis Fruit Extract</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>An ancient adaptogenic plant popular in Chinese herbalism for centuries, and valued for its high levels of antioxidants to protect the skin from environmental stressors and free radicals. This berry extract has also been revered for its ability to visibly revitalise skin tone and texture by significantly improving cutaneous firmness, resilience, and elasticity. <br/></p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Increases the skin cells’ energy level and vitality<br /> <br /> Helps the skin to adapt to the impact of pollutants, free radicals and mechanical forces<br /> Significantly increases skin elasticity<br /> Visibly improves fine lines<br /> Improves skin tonicity and smoothness </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Schisandra berries </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sclerotium" > <div class="accordian__head"> <h3>Sclerotium Gum</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A biopolymer produced by an aerobic fermentation process.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Fermentation of sugars with strains of Sclerotium rolfsii. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sheabutter" > <div class="accordian__head"> <h3>Shea Butter (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Ethically produced and Sustainably refined to produce a skin softening butter.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Skin smoothing and softening </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Seeds from Karite tree </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> <a class="key-points__underline" href="/collections/lips">Lips</a><br> <a class="key-points__underline" href="/collections/face">Face</a><br> <a class="key-points__underline" href="/collections/cheek">Cheek</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sheaesters" > <div class="accordian__head"> <h3>Shea Butter Ethyl Esters</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Shea almonds from the Karite tree (Butyrospermum parkii) </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sodiumbenzoate" > <div class="accordian__head"> <h3>Sodium Benzoate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Preservative</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> synthetic </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-hyaluronic" > <div class="accordian__head"> <h3>Sodium Hyaluronate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Hyaluronic Acid is a humectant capable of holding 1000X its weight in water. As we age the natural HA produced by our bodies declines contributing to moisture loss, increasing the signs of aging.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Hydrating, plumping </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Byproduct of the bacterial fermentation of Corn, Wheat and Yeast Extract. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/moisture-cream">Moisture Cream</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-sodium-sulfate" > <div class="accordian__head"> <h3>Sodium Sulfate</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Sodium sulfate a simple inorganic salt and not to be confused with surfactant sulfates such as SLS commonly found in personal care items. Sodium sulfate is used in one of our ingredients to aid with the drying of the resin mix and not a surfactant. This appears at less than 0.001% in the final product.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-spilanthes" > <div class="accordian__head"> <h3>Spilanthes Acmella Flower/Leaf/Stem Extract (Organic)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Is known as the Toothache plant due to its numbing properties when chewed. In skincare it’s known as a source of a Phytotensor Molecule which has Vasorelaxant and antioxidant activities, beneficial for their lifting effect as a fast-acting muscle relaxant while also having a positive effect on the skin’s collagen network. </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Stimulates, reorganizes and<br /> <br /> Strengthens the collagen network<br /> <br /> Antioxidant<br /> <br /> Muscle Relaxing aiding in the visible reduction of fine lines and wrinkles </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-stearicacid" > <div class="accordian__head"> <h3>Stearic Acid</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A fatty acid found in a variety of foods. In this instance it is derived from Eco certified Olives.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Emulsifier. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Olives </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-squalane" > <div class="accordian__head"> <h3>Squalane</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>From a natural and renewable source, this olive derived emollient mimics a lipid found in the skin offering additional nourishment and moisture.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Moisturising<br /> Nourishing </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Olive </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/aleph-powder">Prep / Finish Powder</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-tin-oxide" > <div class="accordian__head"> <h3>Tin Oxide (CI 77861)</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>A component used in the coating of a substrate to achieve the desired effect of certain colour pigments.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Lustre </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Mineral - Cassiterite </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/hybrid-eye-pigment">Hybrid Eye Pigment</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-trehalose" > <div class="accordian__head"> <h3>Trehalose</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Plant derived sugar </p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Aids film former </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-trihydoxystearin" > <div class="accordian__head"> <h3>Trihydoxystearin</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div class="accordian__img-box"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> <div> <p>A lipid composed of glycerin and hydroxystearic acid.</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> Helps colour payoff. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Castor Oil </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/cheek-lip-tint">Cheek / Lip Tint</a><br> <a class="key-points__underline" href="/collections/concealer-foundation">Concealer / Foundation</a><br> </p> </div> </div> <div class="accordian__img-box--mobile"> <img src="//alephbeauty.com/cdn/shop/files/castor-bean_160x.jpg?v=1663395591" alt="" /> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-water" > <div class="accordian__head"> <h3>Water/Aqua</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Purified water</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> To allow for evaporation in order to set the product. Or sometimes found in very small amounts as part of an ingredient system. </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Water </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> <a class="key-points__underline" href="/collections/mascara">Mascara</a><br> <a class="key-points__underline" href="/collections/gel-liner">Gel liner</a><br> <a class="key-points__underline" href="/collections/gloss-balm">Gloss / Balm</a><br> </p> </div> </div> </div> </div> </div> <div class="accordian__item " data-ref="ingred-xanthum" > <div class="accordian__head"> <h3>Xanthum Gum</h3>  <div class="accordian__sign"> <span></span> <span></span> </div> </div> <div class="accordian__body"> <div> <p>Texturising agent</p> <div class="key-points"> <div> <h6 class="key-points__sub-title">Key benefits</h6> <p class="key-points__desc"> </p> </div> <div> <h6 class="key-points__sub-title">DERIVED FROM</h6> <p class="key-points__desc"> Polysaccharides produced by an aerobic fermentation process. </p> </div> <div> <h6 class="key-points__sub-title">FOUND IN</h6> <p class="key-points__desc"> </p> </div> </div> </div> </div> </div> </div> <div id="shopify-section-ingredients-accordion-data-3" class="shopify-section ingredients-accordion-data"> </div> <section id="shopify-section-what_people_are_saying" class="shopify-section section"> <div class="people-saying__data">  <div class="people-saying"> <h2 class="people-saying__title">What people are saying</h2>  <div class="people-saying__text people-saying__carousel owl-carousel owl-theme dots-styled"> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #5d3529;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> One of my Aleph favs is Cheek/Lip Tint Terra. It blends to create a flawless contour or bronzer but can also be added to so many other products to adjust the shade.” <br><br>Ann-Maree </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/ann-maree-quote-4256_large.jpg?v=1660704676" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/6g-Jar_Terra_1600x1862px_1b9aa182-4950-47e2-b08d-ff6771f43890_large.png?v=1660704444" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #c79067;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> Sunkissed and glowing. I love how light and natural Aleph Beauty feels on my skin.” <br><br>@sakuramatches </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/Sakura_M_large.jpg?v=1660704898" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/6g-Jar_CF-3.0_1600x1862px_large.png?v=1660704956" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #c7baa5;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> Loving this brush as a makeup artist. I have been looking for a fan brush like this but I couldn't find it anywhere. Aleph has been a life saver to provide this brush so close to home!” <br><br>Clarette S </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/aleph-clarette-makeup-artist-IMG_9482_large.jpg?v=1664836417" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/Aleph-Mascara-Fan-Brush_3200x3724px_3fe04669-58eb-4075-bb4e-6279bb16be65_large.png?v=1664836371" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #000000;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> My eyelashes are now so much longer and thicker since the introduction of the mascara to the range and I'm loving the bold looks you can create with Gel Liner Onyx.” <br><br>Michelle L </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/michelle-review-1_large.jpg?v=1660705639" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/3g-Jar_Onyx_1600x1862px_large.png?v=1660705514" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #f16151;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> Aleph products feel amazing on the skin and so nourishing. I am able to easily create a natural look or an evening look. I can’t recommend Aleph highly enough.” <br><br>Kylie </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/Kylie-review-1_large.jpg?v=1660705861" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/6g-Jar_Ascend_1600x1862px_large.png?v=1660706016" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #c79067;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> Love the Concealer/Foundation! A little goes a long way, and you can build up the coverage if you need more.” <br><br>Jessica G </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/Jessica-G-review_large.jpg?v=1660705288" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/6g-Jar_CF-3.0_1600x1862px_large.png?v=1660704956" alt="" loading="eager" width height> </div> </div> <div class="people-saying__box item"> <div class="people-saying__content" style="background: #f05c4d;" > <span class="people-saying__quote"><img src="//alephbeauty.com/cdn/shop/t/203/assets/quote.svg?v=29591723198604609521727740341" /></span> <p class="people-saying__comment"> My favourite aleph product has to be Ascend. I use it every day as a beautiful lip and cheek tint but I also use it as eyeshadow as it has such a nice warming colour.” <br><br>Paige </p> <br> <img src="//alephbeauty.com/cdn/shop/t/203/assets/ratings.svg?v=17579772836560475481727740342" class="people-saying__rating-stars" /> </div> <div class="people-saying__img"> <img src="//alephbeauty.com/cdn/shop/files/20220717_100325_large.jpg?v=1663726469" alt="" class="people-saying__img-flex" loading="eager" width height> </div> <div class="people-saying__absolute"> <img src="//alephbeauty.com/cdn/shop/files/aleph-cl-asc-mm_large.png?v=1663546460" alt="" loading="eager" width height> </div> </div> </div> </div> </div> <script> $(function() { $('.people-saying__ref').html( $('.people-saying__data').html() ); $('.people-saying__data').remove(); $(window).on('load', function() { $('.people-saying__carousel').owlCarousel({ // items: 5, loop: true, margin: 3, autoplay: true, slideTransition: 'linear', autoplaySpeed: 10000, autoplayTimeout: 10000, autoplayHoverPause: false, dots: false, mouseDrag: false, touchDrag: false, responsive: { 0: { items: 1, autoplay: false, mouseDrag: true, touchDrag: true, }, 768: { items: 1.75, // margin: 20, }, 992: { items: 2.5 } } }); }); }); </script> </section> <div class="quick-product"> <div class="quick-product__wrapper single-product"></div> </div>  <div class="smile-shopify-init" data-channel-key="channel_7bDIDSg92GWlOwVeAQGiuXNo" ></div> <script src="//alephbeauty.com/cdn/shop/t/203/assets/bundle-product.js?v=142414851034465921331727740342"></script>  <script> // $(document).find('#product-form').find('.add-to-cart__btn').attr('type','button'); // $(document).ready(function() { // $('.add-to-cart__btn').click(function() { // alert('Adding to cart'); // Alert to indicate button click // let $form = $(this).closest('form'); // let formData = $form.serialize(); // $.ajax({ // url: '/cart/add.js', // type: 'POST', // data: formData, // dataType: 'json', // success: function(cart) { // 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};document.dispatchEvent(new CustomEvent("la:dn:context:available")); </script> </div><div id="shopify-block-15573056287721514228" class="shopify-block shopify-app-block json-ld-for-seo">  <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Organization", "@id": "https:\/\/alephbeauty.com\/#org", "name": "Aleph Beauty", "url": "https://alephbeauty.com", "description": "Pure and natural luxury makeup. Our products are conscious, considered, and high performance. Precisely created from powerful active, natural ingredients, Aleph products work in harmony with the skin. Nourishing, protecting and regenerating to deliver an impeccable, long-lasting finish. Shop Now \u003e\u003e", "telephone": "+64 9 274 0882", "logo": "https:\/\/cdn.shopify.com\/s\/images\/admin\/no-image-large.gif", "image": "https:\/\/cdn.shopify.com\/s\/images\/admin\/no-image-large.gif", "sameAs": ["https:\/\/www.instagram.com\/aleph.beauty\/","https:\/\/www.facebook.com\/alephbeauty\/"], "address": { "@type": "PostalAddress", "streetAddress": "PO Box 282294, Beachlands", "addressLocality": "Auckland", "addressRegion": "Auckland", "postalCode": "2018", "addressCountry": "NZ" }, "contactPoint": [ { "@type": "ContactPoint", "telephone": "+64 9 274 0882", "email": "" } ] } </script>    <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Article", "@id": "https:\/\/alephbeauty.com\/pages\/terms-of-service#article", "url": "https:\/\/alephbeauty.com\/pages\/terms-of-service", "mainEntityOfPage": "https:\/\/alephbeauty.com\/pages\/terms-of-service", "name": "Terms of Service", "author": { "@type": "Person", "name": "Emma Peters", "url": "https:\/\/alephbeauty.com" }, "publisher": { "@type": "Organization", "logo": { "@type": "ImageObject", "url": "https:\/\/cdn.shopify.com\/s\/images\/admin\/no-image-large.gif" }, "name": "Aleph Beauty" }, "headline": "Terms of Service", "image": { "@type": "ImageObject","url": "https://cdn.shopify.com/s/images/admin/no-image-large.gif"}, "datePublished": "2018-09-25 03:07:35 +1200", "dateModified": "2018-09-25 03:06:00 +1200", "description": "OVERVIEW \nThis website is operated by Aleph Beauty Limited. Throughout the site, the terms “we”, “us” and “our” refer to Aleph Beauty Limited. Aleph Beauty Limited offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.By visiting our site and\/or communicating with us and\/or purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and\/or available by hyperlink. These Terms of Service apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and\/or contributors of content.Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service.Any new features or tools which are added to the current store shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and\/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.SECTION 1 - ONLINE STORE TERMSBy agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws).You must not transmit any worms or viruses or any code of a destructive nature.A breach or violation of any of the Terms will result in an immediate termination of your Services.SECTION 2 - GENERAL CONDITIONSWe reserve the right to refuse service to anyone for any reason at any time.You understand that your content (not including credit card information), may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices. Credit card information is always encrypted during transfer over networks.You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us.The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.SECTION 3 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATIONWe are not responsible if information made available on this site is not accurate, complete or current. The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information. Any reliance on the material on this site is at your own risk.\nThis site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only. We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site. You agree that it is your responsibility to monitor changes to our site.SECTION 4 - MODIFICATIONS TO THE SERVICE AND PRICESPrices for our products are subject to change without notice.We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time.We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service.SECTION 5 - PRODUCTS OR SERVICES (if applicable)Certain products or services may be available exclusively online through the website. These products or services may have limited quantities and are subject to return or exchange only according to our Return Policy.We have made every effort to display as accurately as possible the colours and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any colour will be accurate.We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products or product pricing are subject to change at anytime without notice, at the sole discretion of us. We reserve the right to discontinue any product at any time. Any offer for any product or service made on this site is void where prohibited.We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.SECTION 6 - ACCURACY OF BILLING AND ACCOUNT INFORMATIONWe reserve the right to refuse any order you place with us. We may, in our sole discretion, limit or cancel quantities purchased per person, per household or per order. These restrictions may include orders placed by or under the same customer account, the same credit card, and\/or orders that use the same billing and\/or shipping address. In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the e‑mail and\/or billing address\/phone number provided at the time the order was made. We reserve the right to limit or prohibit orders that, in our sole judgment, appear to be placed by dealers, resellers or distributors.You agree to provide current, complete and accurate purchase and account information for all purchases made at our store. You agree to promptly update your account and other information, including your email address and credit card numbers and expiration dates, so that we can complete your transactions and contact you as needed.For more detail, please review our Returns Policy.SECTION 7 - OPTIONAL TOOLSWe may provide you with access to third-party tools over which we neither monitor nor have any control nor input.You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.Any use by you of optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s).We may also, in the future, offer new services and\/or features through the website (including, the release of new tools and resources). Such new features and\/or services shall also be subject to these Terms of Service.SECTION 8 - THIRD-PARTY LINKSCertain content, products and services available via our Service may include materials from third-parties.Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties.We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.SECTION 9 - USER COMMENTS, IMAGES, VIDEO, FEEDBACK AND OTHER SUBMISSIONSIf, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, reviews, photographs, video, or other materials, whether online, by email, by postal mail, or otherwise (collectively, 'comments'), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. We are and shall be under no obligation (1) to maintain any material in confidence; (2) to pay compensation for any material; or (3) to respond to any comments. We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service.You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e‑mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party.MEDIA RELEASE The User hereby grants Aleph Beauty Limited, its representatives, and its employees the right to use User's materials in any and all media, now or hereafter known, and exclusively for the purpose of promoting the Company and its products. The User further consents to the Company's use of any printed matter or electronic material in conjunction therewith.CONSENT TO USE TESTIMONY\/REVIEW\/COMMENT\/EMAIL The User consents to the Company's use, reproduction, publishing, and public display of the User's testimonies, reviews, comments, emails, or other written or recorded materials that were provided by the User, in whole or in part, without restrictions for promotional, advertising, or commercial purposes.RELEASE AND WAIVER The User hereby releases and discharges the Company, its agents, representatives, and employees from any and all claims and demands arising out of or in connection with the use of said photographs, videos, testimonies, reviews, comments, emails, or written or recorded materials, including but not limited to, any claims for defamation or invasion of privacy.LIMITATION OF LIABILITY The User agrees that the Company will not be liable to the User or to any third party for any direct, indirect, incidental, special, consequential, or exemplary damages, including but not limited to, damages for loss of profits, goodwill, use, data or other intangible losses, resulting from the use of the User's image, testimonial, or other provided content.SECTION 10 - PERSONAL INFORMATIONYour submission of personal information through the store is governed by our Privacy Policy.SECTION 11 - ERRORS, INACCURACIES AND OMISSIONSOccasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order).We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated.SECTION 12 - PROHIBITED USESIn addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses.SECTION 13 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITYWe do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free.We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable.You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you.You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.In no case shall aleph beauty, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law.SECTION 14 - INDEMNIFICATIONYou agree to indemnify, defend and hold harmless aleph beauty and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party.SECTION 15 - SEVERABILITYIn the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions.SECTION 16 - TERMINATIONThe obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site.If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and\/or accordingly may deny you access to our Services (or any part thereof).\nSECTION 17 - DISCOUNTS, PROMOTIONS AND SPECIAL OFFERS\nFrom time to time Aleph Beauty may or may not make discounts available to customers. \nDiscount code offers may be restricted to use by certain customers or on specific products or orders and Aleph Beauty reserves the right to cancel, modify or restrict these offers at any time without notice and for any reason. Discount code offers may not be shared, sold or bartered. Discount codes from unauthorized Internet postings are not valid and may be declined. Aleph Beauty reserves the right to decline and cancel orders placed with discount codes at its sole and final discretion. Placement or confirmation of an order does not constitute final acceptance of any order.\nOffers cannot be combined with any other offer or coupon code. Only one offer or coupon code may be used per transaction. Offers are not valid for previous purchases or in combination with any other promotions, discounts, or special offers. Offers are subject to change without notice and is only valid while supplies last. Aleph Beauty reserves the right to modify or cancel offers at any time without prior notice. Other restrictions may apply.\nBlack Friday Promotion Terms\nTo qualify for the Black Friday promotion, your order must meet the required minimum spend threshold. Exclusions apply. This promotion cannot be used in conjunction with any other discount codes, offers, or promotions. Only one promotion can be applied per transaction. Returns Policy: Items purchased during the Black Friday offer period are subject to our standard returns policy. However, refunds or exchanges may not apply to discounted items unless they are faulty. Discounts cannot be applied to purchases made outside of the promotion period. Shipping: Standard shipping terms apply. A Shipping delay due to high order volumes may occur. Prices on previously purchased items will not be adjusted to match Black Friday savings. By participating in this promotion, you agree to these terms and conditions. Offer available from Tuesday, 26th November to midnight on Monday, 2nd December (NZST). Availability: This offer is available to New Zealand residents only. No rainchecks will be provided. Stock is limited, and sale items are available on a first-come, first-served basis. \n\nCompetition Promotion\nFrom time to time, Aleph Beauty may run promotional competitions. \n\nAleph Beauty is the promoter of this competition.\nThese Terms and conditions are effective for all marketing platforms\/ accounts and activity setup and managed by Aleph Beauty.\nBy providing their email address, the consumer expressly consents to receiving marketing communications from Aleph Beauty.\nAleph Beauty is not liable for participating brands' products or actions. The responsibility of products or services lies with the individual brands.\nThe competition commences when posted on Instagram and closes 24 hours after the time the content was initially posted. Entries received after this closing time will be ineligible for entry.\nEntrants must follow the relevant Instagram account for any given competition and comment as directed in the competition instructions. Entry into the competition is automatic upon commenting.\nWinners will be selected at random by Aleph Beauty. The winners will be drawn on the date specified on the competition post. If the winner does not respond via private message within 3 days then the prize is forfeited and a further draw(s) will be conducted. The promoters’ decision is final and no correspondence will be entered into. The prize is not transferable and cannot be exchanged or redeemed for cash.\nWinners of the giveaways must be from New Zealand. Prizes cannot be sent internationally. If a winner is drawn from overseas the prize will be forfeited and a further draw(s) will be conducted.\nThe winner(s) will receive the prize stated in the post copy.\nThe Promoter (and not Meta) collects entrants’ personal information to conduct the competition. By providing this information the entrant consents to their information being passed onto participating brands. If the information requested is not provided, the entrant may not participate in the competition.\nThis promotion is in no way sponsored, endorsed or administered by, or associated with, Meta. You understand that you are providing your information to Aleph Beauty - not to Meta. The information you provide will only be used for drawing and contacting the winners of the promotion, except for entrants who have agreed to receive further communication from Aleph Beauty.\nAleph Beauty reserves the right to update or change these terms and conditions at any time, at which time any changes applied would be applicable to any competition starting on or after the updated date.\nPrizes are non-returnable and non-exchangeable.\n\nSECTION 18 - ENTIRE AGREEMENTThe failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision.These Terms of Service and any policies or operating rules posted by us on this site or in respect to The Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service).Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party.SECTION 19 - GOVERNING LAWThese Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of New Zealand.SECTION 20 - CHANGES TO TERMS OF SERVICEYou can review the most current version of the Terms of Service at any time at this page.We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes.\nSECTION 21 - INTELLECTUAL PROPERTY AND COPYRIGHT\nAll content, such as text, photography, video, graphics, logos, button icons, images, audio clips, digital downloads, data compilations, and software is the property of Aleph Beauty Limited or its content suppliers and protected by New Zealand and international copyright laws. The compilation of all content included in or made available through this website is the exclusive property of Aleph Beauty Limited and protected by New Zealand and international copyright laws.\nSECTION 22 - TRADEMARK\nThe Aleph Beauty name, logo, and logo-mark are trademarks of Aleph Beauty Limited. All rights are reserved. Aleph Beauty Limited's trademarks may not be used in connection with any product or service that is not Aleph Beauty Limited's, in any manner that is likely to cause confusion among customers, or in any manner that disparages or discredits Aleph Beauty Limited. All other trademarks not owned by Aleph Beauty Limited that appear in any Aleph Beauty platform are the property of their respective owners, who may or may not be affiliated with, connected to, or sponsored by Aleph Beauty Limited.\nSECTION 23 - INFORMATION\nThe information available on, or through this website includes information provided by Aleph Beauty Ltd and information provided by third parties (providers of information). This information is intended to provide general information to the public. The information on alephbeauty.com should not be your only source of information. We recommend you seek professional advice as appropriate.\nAleph Beauty endeavours to ensure that the information on alephbeauty.com is reliable and accurate at the time of publishing, however:\n- Neither Aleph Beauty Ltd, nor any of its employees, contractors, and providers of information, make any express or implied representations or warranties regarding the material and facilities contained or referred to in this site;- Aleph Beauty Ltd, its employees, contractors and providers of information, do not accept any liability, for any reason whatever, for any loss or damage which may arise in any way;\n (a) out of the use of any of that material or facilities; or\n (b) from errors in or omissions from that material or facilities; or\n (c) from inaccuracy of any information obtained through use of this site.\n- Aleph Beauty Ltd makes no warranty, express or implied, nor assumes any legal liability or responsibility for the accuracy, correctness, completeness or use of any information that is available on or through this website.- Aleph Beauty Ltd is not responsible for the content of other websites linked to, or referenced on this website. The inclusion of, or reference to any link to another website, or reference to any specific commercial product, process, or service, whether by trade name, trade mark, manufacture, or otherwise, does not constitute an endorsement, verification or recommendation by this site, or Aleph Beauty Ltd.- Nothing contained on this website is, or shall be relied on as, a promise or representation by Aleph Beauty Ltd.- Aleph Beauty Ltd may change, delete, add to, or otherwise amend information contained on this website without notice.- The contents of this website should not be construed as legal, medical or professional advice. We recommend consulting with your professional health service provider.- Each page on this website must be read in conjunction with this disclaimer and any other disclaimer that forms part of it.\n\nSECTION 24 - Mobile Terms of Service\nThe Aleph Beauty mobile message service (the \"Service\") is operated by Aleph Beauty Limited (“Aleph Beauty”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.\nBy consenting to Aleph Beauty’s SMS\/text messaging service, you agree to receive recurring SMS\/text messages from and on behalf of Aleph Beauty through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).\nYou understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Aleph Beauty. Your participation in this program is completely voluntary.\nWe do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS\/text messages, including charges from your wireless provider.\nYou may opt-out of the Service at any time. Text the single keyword command STOP to +18446620836 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Aleph Beauty mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.\nFor Service support or assistance, text HELP to +18446620836 or email info@alephbeauty.com.\nWe may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.\nThe wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.\nTo the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and\/or any action you may or may not take in reliance on the information or Service.\nWe respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.\n \nSECTION 25 - CONTACT INFORMATIONQuestions about the Terms of Service should be sent to us at info@alephbeauty.com.", "articleBody": "OVERVIEW \nThis website is operated by Aleph Beauty Limited. Throughout the site, the terms “we”, “us” and “our” refer to Aleph Beauty Limited. Aleph Beauty Limited offers this website, including all information, tools and services available from this site to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.By visiting our site and\/or communicating with us and\/or purchasing something from us, you engage in our “Service” and agree to be bound by the following terms and conditions (“Terms of Service”, “Terms”), including those additional terms and conditions and policies referenced herein and\/or available by hyperlink. These Terms of Service apply to all users of the site, including without limitation users who are browsers, vendors, customers, merchants, and\/or contributors of content.Please read these Terms of Service carefully before accessing or using our website. By accessing or using any part of the site, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access the website or use any services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service.Any new features or tools which are added to the current store shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and\/or changes to our website. It is your responsibility to check this page periodically for changes. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.SECTION 1 - ONLINE STORE TERMSBy agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.You may not use our products for any illegal or unauthorized purpose nor may you, in the use of the Service, violate any laws in your jurisdiction (including but not limited to copyright laws).You must not transmit any worms or viruses or any code of a destructive nature.A breach or violation of any of the Terms will result in an immediate termination of your Services.SECTION 2 - GENERAL CONDITIONSWe reserve the right to refuse service to anyone for any reason at any time.You understand that your content (not including credit card information), may be transferred unencrypted and involve (a) transmissions over various networks; and (b) changes to conform and adapt to technical requirements of connecting networks or devices. Credit card information is always encrypted during transfer over networks.You agree not to reproduce, duplicate, copy, sell, resell or exploit any portion of the Service, use of the Service, or access to the Service or any contact on the website through which the service is provided, without express written permission by us.The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.SECTION 3 - ACCURACY, COMPLETENESS AND TIMELINESS OF INFORMATIONWe are not responsible if information made available on this site is not accurate, complete or current. The material on this site is provided for general information only and should not be relied upon or used as the sole basis for making decisions without consulting primary, more accurate, more complete or more timely sources of information. Any reliance on the material on this site is at your own risk.\nThis site may contain certain historical information. Historical information, necessarily, is not current and is provided for your reference only. We reserve the right to modify the contents of this site at any time, but we have no obligation to update any information on our site. You agree that it is your responsibility to monitor changes to our site.SECTION 4 - MODIFICATIONS TO THE SERVICE AND PRICESPrices for our products are subject to change without notice.We reserve the right at any time to modify or discontinue the Service (or any part or content thereof) without notice at any time.We shall not be liable to you or to any third-party for any modification, price change, suspension or discontinuance of the Service.SECTION 5 - PRODUCTS OR SERVICES (if applicable)Certain products or services may be available exclusively online through the website. These products or services may have limited quantities and are subject to return or exchange only according to our Return Policy.We have made every effort to display as accurately as possible the colours and images of our products that appear at the store. We cannot guarantee that your computer monitor's display of any colour will be accurate.We reserve the right, but are not obligated, to limit the sales of our products or Services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products or product pricing are subject to change at anytime without notice, at the sole discretion of us. We reserve the right to discontinue any product at any time. Any offer for any product or service made on this site is void where prohibited.We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.SECTION 6 - ACCURACY OF BILLING AND ACCOUNT INFORMATIONWe reserve the right to refuse any order you place with us. We may, in our sole discretion, limit or cancel quantities purchased per person, per household or per order. These restrictions may include orders placed by or under the same customer account, the same credit card, and\/or orders that use the same billing and\/or shipping address. In the event that we make a change to or cancel an order, we may attempt to notify you by contacting the e‑mail and\/or billing address\/phone number provided at the time the order was made. We reserve the right to limit or prohibit orders that, in our sole judgment, appear to be placed by dealers, resellers or distributors.You agree to provide current, complete and accurate purchase and account information for all purchases made at our store. You agree to promptly update your account and other information, including your email address and credit card numbers and expiration dates, so that we can complete your transactions and contact you as needed.For more detail, please review our Returns Policy.SECTION 7 - OPTIONAL TOOLSWe may provide you with access to third-party tools over which we neither monitor nor have any control nor input.You acknowledge and agree that we provide access to such tools ”as is” and “as available” without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.Any use by you of optional tools offered through the site is entirely at your own risk and discretion and you should ensure that you are familiar with and approve of the terms on which tools are provided by the relevant third-party provider(s).We may also, in the future, offer new services and\/or features through the website (including, the release of new tools and resources). Such new features and\/or services shall also be subject to these Terms of Service.SECTION 8 - THIRD-PARTY LINKSCertain content, products and services available via our Service may include materials from third-parties.Third-party links on this site may direct you to third-party websites that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials or websites, or for any other materials, products, or services of third-parties.We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.SECTION 9 - USER COMMENTS, IMAGES, VIDEO, FEEDBACK AND OTHER SUBMISSIONSIf, at our request, you send certain specific submissions (for example contest entries) or without a request from us you send creative ideas, suggestions, proposals, plans, reviews, photographs, video, or other materials, whether online, by email, by postal mail, or otherwise (collectively, 'comments'), you agree that we may, at any time, without restriction, edit, copy, publish, distribute, translate and otherwise use in any medium any comments that you forward to us. We are and shall be under no obligation (1) to maintain any material in confidence; (2) to pay compensation for any material; or (3) to respond to any comments. We may, but have no obligation to, monitor, edit or remove content that we determine in our sole discretion are unlawful, offensive, threatening, libelous, defamatory, pornographic, obscene or otherwise objectionable or violates any party’s intellectual property or these Terms of Service.You agree that your comments will not violate any right of any third-party, including copyright, trademark, privacy, personality or other personal or proprietary right. You further agree that your comments will not contain libelous or otherwise unlawful, abusive or obscene material, or contain any computer virus or other malware that could in any way affect the operation of the Service or any related website. You may not use a false e‑mail address, pretend to be someone other than yourself, or otherwise mislead us or third-parties as to the origin of any comments. You are solely responsible for any comments you make and their accuracy. We take no responsibility and assume no liability for any comments posted by you or any third-party.MEDIA RELEASE The User hereby grants Aleph Beauty Limited, its representatives, and its employees the right to use User's materials in any and all media, now or hereafter known, and exclusively for the purpose of promoting the Company and its products. The User further consents to the Company's use of any printed matter or electronic material in conjunction therewith.CONSENT TO USE TESTIMONY\/REVIEW\/COMMENT\/EMAIL The User consents to the Company's use, reproduction, publishing, and public display of the User's testimonies, reviews, comments, emails, or other written or recorded materials that were provided by the User, in whole or in part, without restrictions for promotional, advertising, or commercial purposes.RELEASE AND WAIVER The User hereby releases and discharges the Company, its agents, representatives, and employees from any and all claims and demands arising out of or in connection with the use of said photographs, videos, testimonies, reviews, comments, emails, or written or recorded materials, including but not limited to, any claims for defamation or invasion of privacy.LIMITATION OF LIABILITY The User agrees that the Company will not be liable to the User or to any third party for any direct, indirect, incidental, special, consequential, or exemplary damages, including but not limited to, damages for loss of profits, goodwill, use, data or other intangible losses, resulting from the use of the User's image, testimonial, or other provided content.SECTION 10 - PERSONAL INFORMATIONYour submission of personal information through the store is governed by our Privacy Policy.SECTION 11 - ERRORS, INACCURACIES AND OMISSIONSOccasionally there may be information on our site or in the Service that contains typographical errors, inaccuracies or omissions that may relate to product descriptions, pricing, promotions, offers, product shipping charges, transit times and availability. We reserve the right to correct any errors, inaccuracies or omissions, and to change or update information or cancel orders if any information in the Service or on any related website is inaccurate at any time without prior notice (including after you have submitted your order).We undertake no obligation to update, amend or clarify information in the Service or on any related website, including without limitation, pricing information, except as required by law. No specified update or refresh date applied in the Service or on any related website, should be taken to indicate that all information in the Service or on any related website has been modified or updated.SECTION 12 - PROHIBITED USESIn addition to other prohibitions as set forth in the Terms of Service, you are prohibited from using the site or its content: (a) for any unlawful purpose; (b) to solicit others to perform or participate in any unlawful acts; (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances; (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others; (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability; (f) to submit false or misleading information; (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the Service or of any related website, other websites, or the Internet; (h) to collect or track the personal information of others; (i) to spam, phish, pharm, pretext, spider, crawl, or scrape; (j) for any obscene or immoral purpose; or (k) to interfere with or circumvent the security features of the Service or any related website, other websites, or the Internet. We reserve the right to terminate your use of the Service or any related website for violating any of the prohibited uses.SECTION 13 - DISCLAIMER OF WARRANTIES; LIMITATION OF LIABILITYWe do not guarantee, represent or warrant that your use of our service will be uninterrupted, timely, secure or error-free.We do not warrant that the results that may be obtained from the use of the service will be accurate or reliable.You agree that from time to time we may remove the service for indefinite periods of time or cancel the service at any time, without notice to you.You expressly agree that your use of, or inability to use, the service is at your sole risk. The service and all products and services delivered to you through the service are (except as expressly stated by us) provided 'as is' and 'as available' for your use, without any representation, warranties or conditions of any kind, either express or implied, including all implied warranties or conditions of merchantability, merchantable quality, fitness for a particular purpose, durability, title, and non-infringement.In no case shall aleph beauty, our directors, officers, employees, affiliates, agents, contractors, interns, suppliers, service providers or licensors be liable for any injury, loss, claim, or any direct, indirect, incidental, punitive, special, or consequential damages of any kind, including, without limitation lost profits, lost revenue, lost savings, loss of data, replacement costs, or any similar damages, whether based in contract, tort (including negligence), strict liability or otherwise, arising from your use of any of the service or any products procured using the service, or for any other claim related in any way to your use of the service or any product, including, but not limited to, any errors or omissions in any content, or any loss or damage of any kind incurred as a result of the use of the service or any content (or product) posted, transmitted, or otherwise made available via the service, even if advised of their possibility. Because some states or jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such states or jurisdictions, our liability shall be limited to the maximum extent permitted by law.SECTION 14 - INDEMNIFICATIONYou agree to indemnify, defend and hold harmless aleph beauty and our parent, subsidiaries, affiliates, partners, officers, directors, agents, contractors, licensors, service providers, subcontractors, suppliers, interns and employees, harmless from any claim or demand, including reasonable attorneys’ fees, made by any third-party due to or arising out of your breach of these Terms of Service or the documents they incorporate by reference, or your violation of any law or the rights of a third-party.SECTION 15 - SEVERABILITYIn the event that any provision of these Terms of Service is determined to be unlawful, void or unenforceable, such provision shall nonetheless be enforceable to the fullest extent permitted by applicable law, and the unenforceable portion shall be deemed to be severed from these Terms of Service, such determination shall not affect the validity and enforceability of any other remaining provisions.SECTION 16 - TERMINATIONThe obligations and liabilities of the parties incurred prior to the termination date shall survive the termination of this agreement for all purposes.These Terms of Service are effective unless and until terminated by either you or us. You may terminate these Terms of Service at any time by notifying us that you no longer wish to use our Services, or when you cease using our site.If in our sole judgment you fail, or we suspect that you have failed, to comply with any term or provision of these Terms of Service, we also may terminate this agreement at any time without notice and you will remain liable for all amounts due up to and including the date of termination; and\/or accordingly may deny you access to our Services (or any part thereof).\nSECTION 17 - DISCOUNTS, PROMOTIONS AND SPECIAL OFFERS\nFrom time to time Aleph Beauty may or may not make discounts available to customers. \nDiscount code offers may be restricted to use by certain customers or on specific products or orders and Aleph Beauty reserves the right to cancel, modify or restrict these offers at any time without notice and for any reason. Discount code offers may not be shared, sold or bartered. Discount codes from unauthorized Internet postings are not valid and may be declined. Aleph Beauty reserves the right to decline and cancel orders placed with discount codes at its sole and final discretion. Placement or confirmation of an order does not constitute final acceptance of any order.\nOffers cannot be combined with any other offer or coupon code. Only one offer or coupon code may be used per transaction. Offers are not valid for previous purchases or in combination with any other promotions, discounts, or special offers. Offers are subject to change without notice and is only valid while supplies last. Aleph Beauty reserves the right to modify or cancel offers at any time without prior notice. Other restrictions may apply.\nBlack Friday Promotion Terms\nTo qualify for the Black Friday promotion, your order must meet the required minimum spend threshold. Exclusions apply. This promotion cannot be used in conjunction with any other discount codes, offers, or promotions. Only one promotion can be applied per transaction. Returns Policy: Items purchased during the Black Friday offer period are subject to our standard returns policy. However, refunds or exchanges may not apply to discounted items unless they are faulty. Discounts cannot be applied to purchases made outside of the promotion period. Shipping: Standard shipping terms apply. A Shipping delay due to high order volumes may occur. Prices on previously purchased items will not be adjusted to match Black Friday savings. By participating in this promotion, you agree to these terms and conditions. Offer available from Tuesday, 26th November to midnight on Monday, 2nd December (NZST). Availability: This offer is available to New Zealand residents only. No rainchecks will be provided. Stock is limited, and sale items are available on a first-come, first-served basis. \n\nCompetition Promotion\nFrom time to time, Aleph Beauty may run promotional competitions. \n\nAleph Beauty is the promoter of this competition.\nThese Terms and conditions are effective for all marketing platforms\/ accounts and activity setup and managed by Aleph Beauty.\nBy providing their email address, the consumer expressly consents to receiving marketing communications from Aleph Beauty.\nAleph Beauty is not liable for participating brands' products or actions. The responsibility of products or services lies with the individual brands.\nThe competition commences when posted on Instagram and closes 24 hours after the time the content was initially posted. Entries received after this closing time will be ineligible for entry.\nEntrants must follow the relevant Instagram account for any given competition and comment as directed in the competition instructions. Entry into the competition is automatic upon commenting.\nWinners will be selected at random by Aleph Beauty. The winners will be drawn on the date specified on the competition post. If the winner does not respond via private message within 3 days then the prize is forfeited and a further draw(s) will be conducted. The promoters’ decision is final and no correspondence will be entered into. The prize is not transferable and cannot be exchanged or redeemed for cash.\nWinners of the giveaways must be from New Zealand. Prizes cannot be sent internationally. If a winner is drawn from overseas the prize will be forfeited and a further draw(s) will be conducted.\nThe winner(s) will receive the prize stated in the post copy.\nThe Promoter (and not Meta) collects entrants’ personal information to conduct the competition. By providing this information the entrant consents to their information being passed onto participating brands. If the information requested is not provided, the entrant may not participate in the competition.\nThis promotion is in no way sponsored, endorsed or administered by, or associated with, Meta. You understand that you are providing your information to Aleph Beauty - not to Meta. The information you provide will only be used for drawing and contacting the winners of the promotion, except for entrants who have agreed to receive further communication from Aleph Beauty.\nAleph Beauty reserves the right to update or change these terms and conditions at any time, at which time any changes applied would be applicable to any competition starting on or after the updated date.\nPrizes are non-returnable and non-exchangeable.\n\nSECTION 18 - ENTIRE AGREEMENTThe failure of us to exercise or enforce any right or provision of these Terms of Service shall not constitute a waiver of such right or provision.These Terms of Service and any policies or operating rules posted by us on this site or in respect to The Service constitutes the entire agreement and understanding between you and us and govern your use of the Service, superseding any prior or contemporaneous agreements, communications and proposals, whether oral or written, between you and us (including, but not limited to, any prior versions of the Terms of Service).Any ambiguities in the interpretation of these Terms of Service shall not be construed against the drafting party.SECTION 19 - GOVERNING LAWThese Terms of Service and any separate agreements whereby we provide you Services shall be governed by and construed in accordance with the laws of New Zealand.SECTION 20 - CHANGES TO TERMS OF SERVICEYou can review the most current version of the Terms of Service at any time at this page.We reserve the right, at our sole discretion, to update, change or replace any part of these Terms of Service by posting updates and changes to our website. It is your responsibility to check our website periodically for changes. Your continued use of or access to our website or the Service following the posting of any changes to these Terms of Service constitutes acceptance of those changes.\nSECTION 21 - INTELLECTUAL PROPERTY AND COPYRIGHT\nAll content, such as text, photography, video, graphics, logos, button icons, images, audio clips, digital downloads, data compilations, and software is the property of Aleph Beauty Limited or its content suppliers and protected by New Zealand and international copyright laws. The compilation of all content included in or made available through this website is the exclusive property of Aleph Beauty Limited and protected by New Zealand and international copyright laws.\nSECTION 22 - TRADEMARK\nThe Aleph Beauty name, logo, and logo-mark are trademarks of Aleph Beauty Limited. All rights are reserved. Aleph Beauty Limited's trademarks may not be used in connection with any product or service that is not Aleph Beauty Limited's, in any manner that is likely to cause confusion among customers, or in any manner that disparages or discredits Aleph Beauty Limited. All other trademarks not owned by Aleph Beauty Limited that appear in any Aleph Beauty platform are the property of their respective owners, who may or may not be affiliated with, connected to, or sponsored by Aleph Beauty Limited.\nSECTION 23 - INFORMATION\nThe information available on, or through this website includes information provided by Aleph Beauty Ltd and information provided by third parties (providers of information). This information is intended to provide general information to the public. The information on alephbeauty.com should not be your only source of information. We recommend you seek professional advice as appropriate.\nAleph Beauty endeavours to ensure that the information on alephbeauty.com is reliable and accurate at the time of publishing, however:\n- Neither Aleph Beauty Ltd, nor any of its employees, contractors, and providers of information, make any express or implied representations or warranties regarding the material and facilities contained or referred to in this site;- Aleph Beauty Ltd, its employees, contractors and providers of information, do not accept any liability, for any reason whatever, for any loss or damage which may arise in any way;\n (a) out of the use of any of that material or facilities; or\n (b) from errors in or omissions from that material or facilities; or\n (c) from inaccuracy of any information obtained through use of this site.\n- Aleph Beauty Ltd makes no warranty, express or implied, nor assumes any legal liability or responsibility for the accuracy, correctness, completeness or use of any information that is available on or through this website.- Aleph Beauty Ltd is not responsible for the content of other websites linked to, or referenced on this website. The inclusion of, or reference to any link to another website, or reference to any specific commercial product, process, or service, whether by trade name, trade mark, manufacture, or otherwise, does not constitute an endorsement, verification or recommendation by this site, or Aleph Beauty Ltd.- Nothing contained on this website is, or shall be relied on as, a promise or representation by Aleph Beauty Ltd.- Aleph Beauty Ltd may change, delete, add to, or otherwise amend information contained on this website without notice.- The contents of this website should not be construed as legal, medical or professional advice. We recommend consulting with your professional health service provider.- Each page on this website must be read in conjunction with this disclaimer and any other disclaimer that forms part of it.\n\nSECTION 24 - Mobile Terms of Service\nThe Aleph Beauty mobile message service (the \"Service\") is operated by Aleph Beauty Limited (“Aleph Beauty”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.\nBy consenting to Aleph Beauty’s SMS\/text messaging service, you agree to receive recurring SMS\/text messages from and on behalf of Aleph Beauty through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Service-related messages may include updates, alerts, and information (e.g., order updates, account alerts, etc.). Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).\nYou understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Aleph Beauty. Your participation in this program is completely voluntary.\nWe do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS\/text messages, including charges from your wireless provider.\nYou may opt-out of the Service at any time. Text the single keyword command STOP to +18446620836 or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Aleph Beauty mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.\nFor Service support or assistance, text HELP to +18446620836 or email info@alephbeauty.com.\nWe may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.\nThe wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.\nTo the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and\/or any action you may or may not take in reliance on the information or Service.\nWe respect your right to privacy. 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