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We Are Hardwired to Resist Change
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src="https://www.emersonhc.com/wp-content/uploads/2018/04/Chris-Pennington-150x150.png" title="" alt="" /> </div> <div class="author-name"> <h4><a href="https://www.emersonhc.com/?post_type=bio&p=1398">Chris Pennington</a></h4> <p>Consulting Manager</p> </div> </div> <div class="post-title"> <h1>We Are Hardwired to Resist Change<span>. </span> </h1> </div> <div class="post-categories"> <a href="/category/change-management">Change Management</a> </div> </div> </div> </section> <article> <div class="frame"> <div class="featured-img"> <img src="https://www.emersonhc.com/wp-content/uploads/2018/04/Dog-on-a-leash.jpg" title="" alt="" /> </div> <div class="content-wrap"> <div class="social-meta-wrap"> <div class="share-buttons"> <a class="share-facebook" href="https://www.facebook.com/sharer/sharer.php?u=https://www.emersonhc.com/change-management/people-hard-wired-resist-change" target="_blank"> <svg id="facebook" data-name="facebook" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 48 48"> 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d="M43.01062,23.2226a8.4958,8.4958,0,0,0-1.97882-3.67493,7.46923,7.46923,0,0,0-2.9682-1.97876,11.32005,11.32005,0,0,0-4.09894-.70673,8.5315,8.5315,0,0,0-7.63251,4.2403V17.42755H17.71027V43.15192h8.62188V28.735a4.72056,4.72056,0,0,1,.424-2.12018,4.21661,4.21661,0,0,1,4.2403-3.1095q4.38035,0,4.38165,5.795V43.01056h8.48053V28.31091A17.88673,17.88673,0,0,0,43.01062,23.2226Z"/> </svg> </a> </div> <div class="date-time"> <div class="date"> <img src="https://www.emersonhc.com/wp-content/themes/emerson/imgs/calendar.svg" class="icon-calendar" /> <span class="month">April </span> <span class="day">03, </span> <span class="year">2018</span> </div> <div class="read-time"> <img src="https://www.emersonhc.com/wp-content/themes/emerson/imgs/clock.svg" class="icon-clock" /> <label> <span class="read-time">Read time: </span>5 min</label> </div> </div> </div> <div class="first-half-content"><p>Do you like to try new things? Of course you do! Ok, let鈥檚 put it to the test. Tomorrow, why don鈥檛 you try using a better virtual meeting platform?</p> <p>Maybe you want to re-think your answer.</p> <p>That鈥檚 okay, it just means you鈥檙e like the rest of us. We are hardwired to resist change. Part of the brain鈥攖he amygdala鈥攊nterprets change as a threat and releases the hormones for fear, fight, or flight. Your body is actually protecting you from change.</p> <p>That is why so many people in an <a href="https://www.designrush.com/agency/business-consulting/trends/what-are-core-competencies-in-business" target="_blank" rel="noopener">organization</a>, when presented with a new initiative or idea鈥攅ven a good one, with tons of benefits鈥攚ill resist it.</p> <p>But there鈥檚 good news for organizations and individuals trying to change. By focusing on three things, we can overcome the psychological costs of change that keep us chained to the past.</p> <ul> <li><strong>Dissatisfaction</strong> with the way things are now</li> <li>A positive <strong>vision</strong> of the future</li> <li>Concrete <strong>steps</strong> to make the vision a reality</li> </ul> <p>In the 1960s, <a href="https://en.wikipedia.org/wiki/Formula_for_change">David Gleicher</a> created a formula to guide us; Kathie Dannemiller later refined it.</p> <h3>Gleicher鈥檚 Formula</h3> <p style="text-align: center;"><strong>D x V x F > R</strong></p> <p style="text-align: center;"><strong>Dissatisfaction x Vision x First Concrete Steps > Resistance</strong></p> <blockquote><p>In other words, the pain of loss is greater than the power of gain.</p></div><div class="second-half-content"></blockquote> <h2>Gleicher鈥檚 Formula in Action</h2> <p>I used to meet a group of friends for appetizers or dinner at a local restaurant. We had been going to the same place for a little over five years. Every so often, someone would suggest we try a new place. We tried a new place or two, but we always ended up back at our regular spot. Then the management changed at our regular spot, and suddenly the service started to get worse and worse. Our orders got messed up, food took longer to arrive, and our checks were often wrong. Despite this poor service we stayed鈥攚e were resistant to change. Finally, our dissatisfaction with the service reached a tipping point (so to speak), and we started thinking how much happier we would be somewhere else. After some back and forth, we finally decided to change our Friday hang-out spot. We considered alternatives, chose one, and made a reservation.</p> <p>Our (<strong>D</strong>)issatisfaction with the current place, multiplied by our positive (<strong>V</strong>)ision of the new place, multiplied by our (<strong>F</strong>)irst concrete step to actually move was much greater than our (<strong>R</strong>)esistance to change.</p> <p>Needless to say, our new place was much better than our old place. The service was fantastic. The wait staff even helped throw a going away party for one of the guys in our group before he moved out of town. Looking back, it seems crazy we resisted changing places for so long. But it鈥檚 human nature.</p> <h2>Gleicher鈥檚 Formula Applied to Organization Change</h2> <p>So how can we apply this to organization change? Let鈥檚 say your organization is <a href="https://emersonhc.com/our-services#section3">launching new technology</a> that will impact many employees.</p> <ul> <li>Surface all the frustrations with the current system. Focus attention on how it causes trouble for users, costs the business money, and might lead to poor business performance that affects employees. That鈥檚 your (<strong>D</strong>).</li> <li>Describe or demonstrate life after the new system, including a better work life for employees and business success. There鈥檚 the (<strong>V</strong>).</li> <li>Engage employees in small steps toward the change, like choosing change leaders and engineering quick-win practice sessions for users. Now you have (<strong>F</strong>).</li> </ul> <p>Changing is much easier said than done, but when we turn the organization鈥檚 attention to Dissatisfaction, a Vision of the future, and take First Steps, Resistance doesn鈥檛 stand a chance.</p> <h6><em>Source: </em>Beckhard, Richard. Organization Development: Strategies and Models. 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