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src="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock_feature1.jpg?fit=840%2C332&ssl=1" class="attachment-tortuga-single-post size-tortuga-single-post wp-post-image" alt="" decoding="async" data-attachment-id="2391" data-permalink="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/spock_feature/" data-orig-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock_feature1.jpg?fit=900%2C356&ssl=1" data-orig-size="900,356" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":""}" data-image-title="Spock_feature" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock_feature1.jpg?fit=300%2C119&ssl=1" data-large-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock_feature1.jpg?fit=840%2C332&ssl=1" /> <header class="entry-header"><h1 class="entry-title">Quit Smoking… It’s Only Logical</h1></header> <div class="entry-meta clearfix"><span class="meta-date"><a href="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/" title="11:00 AM" rel="bookmark"><time class="entry-date published updated" datetime="2013-11-21T11:00:25-05:00">November 21, 2013</time></a></span><span class="meta-author"> <span class="author vcard"><a class="url fn n" href="https://circulatingnow.nlm.nih.gov/author/circulatingnow/" title="View all posts by circulating now" rel="author">circulating now</a></span></span><span class="meta-category"> <a href="https://circulatingnow.nlm.nih.gov/category/collections/" rel="category tag">Collections</a>, <a href="https://circulatingnow.nlm.nih.gov/category/collections/prints-photographs/" rel="category tag">Prints & Photographs</a></span><span class="meta-comments"> <a href="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/#comments">One comment</a></span></div> <div class="entry-content clearfix"> <p><em> By Ginny A. Roth</em></p> <figure id="attachment_1245" aria-describedby="caption-attachment-1245" style="width: 650px" class="wp-caption aligncenter"><a href="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock1.jpg"><img data-recalc-dims="1" decoding="async" data-attachment-id="2388" data-permalink="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/spock/" data-orig-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock1.jpg?fit=1053%2C1600&ssl=1" data-orig-size="1053,1600" data-comments-opened="1" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":""}" data-image-title="Spock" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock1.jpg?fit=197%2C300&ssl=1" data-large-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock1.jpg?fit=674%2C1024&ssl=1" class="aligncenter size-large wp-image-2388" src="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/11/spock1.jpg?resize=650%2C987" alt="Spock" width="650" height="987" /></a><figcaption id="caption-attachment-1245" class="wp-caption-text">Don’t Smoke, Live Long and Prosper, 1989<br /><a href="http://resource.nlm.nih.gov/101449925"><em>National Library of Medicine </em>#A013323</a></figcaption></figure> <p>This 1989 poster from the <a href="http://www.cancer.org/">American Cancer Society (ACS)</a> features pop culture icon Leonard Nimoy, as his character Mr. Spock from the television series Star Trek, urging the public not to smoke. This poster was created in observance of the annual <a href="http://www.cancer.org/healthy/stayawayfromtobacco/greatamericansmokeout/index">Great American Smokeout</a>, which occurs on the third Thursday of November. Sponsored by the ACS, the Smokeout seeks to encourage smokers to quit, or make a plan to quit smoking by the day of the event.</p> <p>The first Smokeout event took place in San Francisco in 1976, a time when smoking was prevalent and the long-term dangers of smoking were not widely acknowledged by the public. Sparked by an event in 1970 at which people were asked to give up cigarettes for a day and donate the money they would have spent on cigarettes to a high school scholarship fund, the California Division of the American Cancer Society got nearly 1 million smokers to quit for the day. This California event marked the first “smoke out” and the Society took the program nationwide in 1977. Since then, dramatic changes have occurred in the way society views smoking and tobacco use, leading to such changes as smoking workplace restrictions, smoke-free restaurants, higher taxes on cigarettes, and limitations on cigarette promotions.</p> <p><em><a href="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/07/blog_foto3.jpg"><img data-recalc-dims="1" decoding="async" data-attachment-id="546" data-permalink="https://circulatingnow.nlm.nih.gov/2013/07/04/thomas-jefferson-makes-a-declaration/blog_foto3/" data-orig-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/07/blog_foto3-e1372175507160.jpg?fit=662%2C591&ssl=1" data-orig-size="662,591" data-comments-opened="1" data-image-meta="{"aperture":"2.4","credit":"","camera":"DROID RAZR","caption":"","created_timestamp":"0","copyright":"","focal_length":"4.6","iso":"100","shutter_speed":"0.001963","title":""}" data-image-title="Ginny A. Roth" data-image-description="" data-image-caption="" data-medium-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/07/blog_foto3-e1372175507160.jpg?fit=300%2C268&ssl=1" data-large-file="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/07/blog_foto3-e1372175507160.jpg?fit=662%2C591&ssl=1" class="alignleft wp-image-546" src="https://i0.wp.com/circulatingnow.nlm.nih.gov/wp-content/uploads/2013/07/blog_foto3.jpg?resize=105%2C95" alt="portrait of Ginny outside " width="105" height="95" /></a></em><em>Ginny A. 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class="comment-metadata"> <a href="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/#comment-1321"><time datetime="2013-11-21T14:26:26-05:00">November 21, 2013 at 2:26 PM</time></a> </div> </footer> <div class="comment-content"> <p>Good news! It is now illegal to purchase cigarettes until age 21 in N Y C. That is the age of vulnerability to addiction, the strategy of the tobacco companies— get em hooked early and you have a customer for life; i e shortened life.</p> <div class='jetpack-comment-likes-widget-wrapper jetpack-likes-widget-unloaded' id='like-comment-wrapper-52242398-1321-67477f01dbfcf' data-src='https://widgets.wp.com/likes/#blog_id=52242398&comment_id=1321&origin=circulatingnow.nlm.nih.gov&obj_id=52242398-1321-67477f01dbfcf' data-name='like-comment-frame-52242398-1321-67477f01dbfcf'> <div class='likes-widget-placeholder comment-likes-widget-placeholder comment-likes'><span class='loading'>Loading...</span></div> <div class='comment-likes-widget jetpack-likes-widget comment-likes'><span class='comment-like-feedback'></span><span class='sd-text-color'></span><a class='sd-link-color'></a></div> </div> </div> <div class="reply"><a rel="nofollow" class="comment-reply-link" href="https://circulatingnow.nlm.nih.gov/2013/11/21/quit-smoking-its-only-logical/?replytocom=1321#respond" 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href="https://medicineonscreen.nlm.nih.gov/2024/07/09/promoting-birth-control-in-1970s-colombia-unlikely-alliances-on-and-off-the-screen/"><img src="https://i0.wp.com/medicineonscreen.nlm.nih.gov/wp-content/uploads/2024/06/the-city_101194160.jpg?fit=625%2C480&ssl=1" alt="Promoting Birth Control in 1970s Colombia: Unlikely Alliances On and Off the Screen"/></a></div></aside></div><div class="footer-widget-column"><aside id="wpcom_instagram_widget-2" class="widget widget_wpcom_instagram_widget clearfix"><div class="widget-header"><h3 class="widget-title">NLM Collections on Instagram</h3></div><div class="wpcom-instagram-images wpcom-instagram-columns-2"> <a href="https://www.instagram.com/p/DC2CCJ4JtjY/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-2.cdninstagram.com/v/t51.2885-15/468083128_497178793366110_8989301224340113260_n.jpg?_nc_cat=104&ccb=1-7&_nc_sid=18de74&_nc_ohc=RYTQjOANAwMQ7kNvgGLE8is&_nc_zt=23&_nc_ht=scontent-dfw5-2.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYC13W0fp3sooy_cZqBuPLRxWXEEnfLXDjO026T3XoQOcQ&oe=674D4AA5)"><span class="screen-reader-text">For many, Thanksgiving kicks off all the delicious food of the holiday season. As baking commences, the air is enriched with the wonderful smell of spices. Take a look at how spices were gathered in the 1500s and learn about some of their historical medical uses in this week's Circulating Now post. Click the Link in Bio or visit https://loom.ly/9QcC4gA to read "Spicing Up Thanksgiving."</span></div></a> <a href="https://www.instagram.com/p/DCy68FntzC6/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-1.cdninstagram.com/v/t51.2885-15/468348982_1623422565221376_28455659666648215_n.jpg?_nc_cat=101&ccb=1-7&_nc_sid=18de74&_nc_ohc=Qx5gDLZMyacQ7kNvgGag2nT&_nc_zt=23&_nc_ht=scontent-dfw5-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYAl7IBN84HiBfl1gBdMpj3q_e9PlfNFa6YoyWAeAl2YVw&oe=674D380E)"><span class="screen-reader-text">In the latest post from the Circulating Now blog, catch Part 2 of an interview with Donald R. Shopland, a former NLM employee who supported the work of the Surgeon General's Advisory Committee as they wrote the 1964 report on Smoking and Health in the basement of the NLM building in Bethesda, Maryland (Link in Bio or https://loom.ly/EcyK-Ck).</span></div></a> <a href="https://www.instagram.com/p/DCorjZAyiiS/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-1.cdninstagram.com/v/t51.2885-15/467548227_2375683589268509_4001340206492683976_n.jpg?_nc_cat=105&ccb=1-7&_nc_sid=18de74&_nc_ohc=T5KntIZE5ksQ7kNvgETdC3s&_nc_zt=23&_nc_ht=scontent-dfw5-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYDhs4LApEC1U90drZN51OxSlhtRfYBezbs_mnDp2KHkDQ&oe=674D58A7)"><span class="screen-reader-text">This week, the Circulating Now blog features a virtual tour of the NLM historical collection focusing on tobacco. It documents how people have used, perceived, studied, and managed tobacco with materials from the 1700s to today. Explore the highlights in "NLM Collections Tour: Tobacco" (🔗Link in Bio or https://loom.ly/B1sycvA)</span></div></a> <a href="https://www.instagram.com/p/DCkE5JKJeDG/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-2.cdninstagram.com/v/t51.2885-15/467473062_1892761684798071_7136598176063340485_n.jpg?_nc_cat=102&ccb=1-7&_nc_sid=18de74&_nc_ohc=RcG222N7s2kQ7kNvgFjEvwz&_nc_zt=23&_nc_ht=scontent-dfw5-2.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYCNL1jDQVVqKy2LfAOwKh6F2PWie2bHTFVsV8sCbnuZGg&oe=674D5671)"><span class="screen-reader-text">This year marks the 60th anniversary of U.S. Surgeon General Luther Terry’s 1964 landmark Smoking and Health report, which authoritatively linked cigarette smoking with diseases such as lung cancer and emphysema. This week on Circulating Now, hear from Donald R. Shopland, a former NLM employee who supported the work of the Surgeon General's Advisory Committee as they wrote the report in the basement of the NLM building in Bethesda, Maryland.</span></div></a> <a href="https://www.instagram.com/p/DCHwLGEJX-k/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-1.cdninstagram.com/v/t51.2885-15/465082837_1138413731216268_5777298878963131913_n.jpg?_nc_cat=111&ccb=1-7&_nc_sid=18de74&_nc_ohc=nakP5WV97YUQ7kNvgEzuoAb&_nc_zt=23&_nc_ht=scontent-dfw5-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYCC923WK0yrkFoCMMvTXfFRBJ_Zyuix6UDp2diMWSpPCA&oe=674D4F65)"><span class="screen-reader-text">In todays Circulating Now guest post, E. Thomas Ewing, a professor at Virginia Tech, shares how his students engage with historical data in the NLM Collection and explore both statistics and the personal stories of soldiers in WWI. Click the link in our bio or visit https://loom.ly/82UNpUQ to read "Revealing Data: American Soldiers and the 1918 Influenza Epidemic."</span></div></a> <a href="https://www.instagram.com/p/DBy7JYrucpJ/" target="_self"><div class="sq-bg-image" style="background-image: url(https://scontent-dfw5-2.cdninstagram.com/v/t51.2885-15/465062957_2291740687857740_7651164642823026240_n.jpg?_nc_cat=102&ccb=1-7&_nc_sid=18de74&_nc_ohc=1g_BZCumouMQ7kNvgGg1LsI&_nc_zt=23&_nc_ht=scontent-dfw5-2.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AYDJRAVxFI4XAwHjIefcc5IO2BYNKyaCYvufPVOvSAVBAg&oe=674D355A)"><span class="screen-reader-text">Happy Halloween! 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