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1.1 10.7 1.8 1.2.2 2.3.4 3.4.7 2.7.6 5.4 1.1 7.9 1.8.9.2 1.7.4 2.6.6 5.9 1.5 11.6 3.2 16.9 5.1 18 6.3 32.4 14.5 44 23.8 1.3 1.1 2.5 2.1 3.8 3.1 1.2 1.1 2.4 2.1 3.5 3.2 1.2 1.1 2.3 2.2 3.3 3.3 2.7 2.7 5.2 5.5 7.6 8.4 1.4 1.7 2.7 3.4 4 5.2.5.7 1 1.3 1.4 2 1.4 2 2.7 4 3.9 6 1.1 1.8 2.1 3.6 3.1 5.3.5.9 1 1.8 1.4 2.7.9 1.8 1.8 3.6 2.6 5.4.8 1.8 1.6 3.6 2.3 5.3.4.9.7 1.8 1 2.7.2.4.3.9.5 1.3.1.4.3.9.5 1.3 1.5 4.4 2.8 8.6 3.8 12.8.4 1.6.8 3.3 1.1 4.8 2.1 6.7 2.8 13.2 3.2 18.8z"/></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Awin Accelerate</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Nuestra soluci贸n flexible y automatizada</p></span></a></li><li><a class="flex gap-4 group/link" href="/es/anunciantes/awin-advanced" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Awin Advanced', 'event_destination_url': '/es/anunciantes/awin-advanced' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M281.6 473.2c-14.2-4.9-22.1-1.4-31.6 2.7-9.5 4.2-18.2 2.5-23.3-2.7-5.1-5.2-28.5 3.6-30.6 3.9-2.1.3 5.5-6 3.1-7.2-1.1-.6-8.6.1-16.1 1-1.5.2-2-2-.6-2.5 18.4-6.4 45.3-19.7 45.1-43.1 0-4.7-.1-9.4-.3-13.9-1.1-26.6-6.4-50.4-32.3-69.1-1.6-1.1-1.8-3.3-.5-4.8 1-1 1.9-2.1 2.9-3.2 1.1-1.3 3-1.5 4.3-.5 8.7 6.4 20.2 14 22.6 11.3 2.3-2.6-.4-14.2-3.1-23.5-.3-1.2.1-2.5 1-3.3 2.2-2 4.2-4.1 6-6.1.2.1.3.2.5.4 7.2 14 20.5 38.8 25.1 39 3.9.2 8.3-11.1 11.1-20 .5-1.5 1.9-2.4 3.5-2.2 2.1.3 4.1.5 6.2.7 1.8.1 3.1 1.7 2.9 3.4-.4 5.7 0 11.8 3.3 12.5 4.3.9 17.7-6.7 26.6-12.3 1.1-.7 2.5-.6 3.5.1 2 1.4 4.1 2.8 6.4 4.2 1.9 1.2 2.2 3.9.4 5.3-10.6 8.4-26 21.8-31.3 32.5-4 8.2-4.9 22.8-4.4 36.1.6 14.1 2.7 26.8 4.4 28.6 3.2 3.5 14.3 27.4 41.9 31.2 27.5 3.9-32.5 6.4-46.7 1.5z" /><path d="M498.4 277.4c-6.7 22.4-31.9 51.6-58.5 52-23.8.4-27.8-14.4-45.3-10.1-3.3.8-6.4 2.2-9.3 4.1-10.4 6.7-20.2 9.5-29.1 9.9-15.3.6-28.2-6.1-38-13.4-3.1-2.3-6.5-4-10-5.2-3.5-1.2-7.2-1.7-11-1.6-2 0-4.1.3-6.1.7-10.8 2.2-24.5.7-36.5-3.9-4.9-1.9-9.6-4.4-13.7-7.4-4.5-3.2-8.2-7.1-10.8-11.6-5-5.1-13.3 16.8-27.9 21.9-.1 0-.2.1-.2.1-.4.1-.9.3-1.3.5-5.5 2.2-10.5 5.4-14.3 9.9-6 7.1-11.7 12.3-17 16-19.4 13.5-34.2 7.1-44.9-.7-9.2-6.6-20.9-8.3-31.5-4.5-71.5 26-113-38.3-83-75.3 21.8-27-19.4-28.7 4.2-75.1 17.4-34.1 45.3-26.9 55.3-41.8 10.1-14.8-1.5-33.5 25.6-56.4 24.6-20.8 37.7-4.3 56.6-11.5 19-7.2 21.6-51.5 95-52.3 73.4-.8 76.5 55 100.8 49.8 20.8-4.5 39.9 2.3 54.9 14.1 13.8 10.9 6.4 34.8 21.6 46.6 15.1 11.8 31.6 13.9 43.4 37.1 11.8 23.2-8 43 6.7 56.5 14.6 13.6 31.1 29.3 24.3 51.6z" fill="currentColor"/></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Awin Advanced</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Nuestra soluci贸n personalizada a gran escala</p></span></a></li></ul></div><div class="gap-0 grid grid-rows-subgrid row-span-3 theme--green"><h3><a class="text-black grid gap-3 grid-cols-[1rem,1fr] h-4 items-center underline focus:outline-0 hover:text-dark focus:text-dark" href="/es/afiliados" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Para Afiliados', 'event_destination_url': '/es/afiliados' });"><svg class="w-4 h-4" width="16" height="16" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg" fill="none"><path d="M3.5 12.5L12.5 12.5L12.5 3.5M3.5 3.5L12 12L3.5 3.5Z" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round"></path></svg><span class="font-semibold uppercase tracking-wide text-xs h-4 block">Para Afiliados</span></a></h3><p class="mt-2 mb-8 text-sm/normal font-medium text-black/80 lg:mb-12">Crea colaboraciones duraderas con las principales marcas del mundo promocionando sus productos y servicios entre tu audiencia.</p><ul class="space-y-8"><li><a class="flex gap-4 group/link" href="/es/afiliados/content-creator-influencer" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Creadores de contenido e influencers', 'event_destination_url': '/es/afiliados/content-creator-influencer' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M488.5 7.2c7.2 5.9 11.4 14.7 11.4 24.1v140.6c0 25.9-28 46.9-62.5 46.9s-62.5-21-62.5-46.9 28-46.9 62.5-46.9V69.4l-93.7 18.7v115c0 25.9-28 46.9-62.5 46.9s-62.5-21-62.5-46.9 28-46.9 62.5-46.9V62.6c0-14.9 10.5-27.7 25.1-30.7L462.6.7c9.1-1.9 18.6.6 25.9 6.5zM73 296.9l11.5-17.4c5.8-8.7 15.5-13.9 26-13.9h60.2c10.4 0 20.2 5.2 26 13.9l11.6 17.4H250c17.3 0 31.2 14 31.2 31.2v140.6c0 17.3-14 31.2-31.2 31.2H31.3C14 500 .1 486 .1 468.7V328.1c0-17.3 14-31.2 31.2-31.2H73zm114.5 101.5c0-25.9-21-46.9-46.9-46.9s-46.9 21-46.9 46.9 21 46.9 46.9 46.9 46.9-21 46.9-46.9z" /><path d="M136.5 214l94.1-97.5c27.3-28.3 25.9-75.1-4.4-101.4-27.3-22.9-67.3-18.5-91.7 6.3l-9.3 10.3-9.8-10.3C91.1-3.5 50.7-7.9 24.3 15-6.5 41.4-7.9 88.2 19.4 116.5L114 214c5.9 6.3 16.1 6.3 22.5 0zm325.8 39c-5.9-4.3-14-3.9-19.4.9l-125 109.3c-4.9 4.3-6.6 11.1-4.3 17.3 2.3 6.2 8.1 10.2 14.6 10.2h54.4l-37.5 87.6c-2.8 6.7-.7 14.5 5.2 18.7 5.9 4.2 14 3.9 19.4-.9l125-109.3c4.9-4.3 6.6-11.1 4.3-17.3-2.3-6.2-8.1-10.2-14.6-10.2H430l37.5-87.6c2.8-6.7.6-14.5-5.2-18.7z" fill="currentColor"/></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Creadores de contenido e influencers</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Gana dinero por las compras en las que influyas</p></span></a></li><li><a class="flex gap-4 group/link" href="/es/afiliados/editorial-media-sites" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Medios de comunicaci贸n y editoriales', 'event_destination_url': '/es/afiliados/editorial-media-sites' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M387.2 16.2l-29.7 29.6 96.6 96.6 29.7-29.7c21.6-21.6 21.6-56.5 0-78.1l-18.5-18.4c-21.6-21.6-56.5-21.6-78.1 0zm-52 51.9L170.1 233.3c-6 6-10.7 13.4-13.3 21.6l-29.2 87.6c-2.9 8.5-.6 17.9 5.7 24.3 6.3 6.4 15.7 8.6 24.3 5.7l87.6-29.2c8.1-2.7 15.5-7.3 21.6-13.3l165.1-165.2-96.7-96.7z" fill="currentColor"/><path d="M0 152.7C0 100.4 42.4 58 94.7 58h94.7c17.5 0 31.6 14.1 31.6 31.6s-14.1 31.6-31.6 31.6H94.7c-17.5 0-31.6 14.1-31.6 31.6v252.6c0 17.5 14.1 31.6 31.6 31.6h252.6c17.5 0 31.6-14.1 31.6-31.6v-94.7c0-17.5 14.1-31.6 31.6-31.6s31.6 14.1 31.6 31.6v94.7c0 52.3-42.4 94.7-94.7 94.7H94.7C42.4 500 0 457.6 0 405.3V152.7z" /></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Medios de comunicaci贸n y editoriales</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Convierte tu tr谩fico en ingresos</p></span></a></li><li><a class="flex gap-4 group/link" href="/es/afiliados/technology-partner" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Afiliados Tecnol贸gicos', 'event_destination_url': '/es/afiliados/technology-partner' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M250 347.2c0-69 56-125 125-125s125 56 125 125-56 125-125 125-125-55.9-125-125zm125-69.4c-7.6 0-13.9 6.3-13.9 13.9v41.7h-41.7c-7.6 0-13.9 6.2-13.9 13.9s6.3 13.9 13.9 13.9h41.7v41.7c0 7.6 6.2 13.9 13.9 13.9s13.9-6.2 13.9-13.9v-41.7h41.7c7.6 0 13.9-6.2 13.9-13.9s-6.3-13.9-13.9-13.9h-41.7v-41.7c0-7.7-6.3-13.9-13.9-13.9z" fill="currentColor"/><path d="M111.1 55.6v83.3H55.6V55.6c0-15.4 12.4-27.8 27.8-27.8s27.7 12.4 27.7 27.8zm166.7 0v83.3h-55.6V55.6c0-15.4 12.4-27.8 27.8-27.8s27.8 12.4 27.8 27.8zM0 194.4c0-15.4 12.4-27.8 27.8-27.8h277.8c15.4 0 27.8 12.4 27.8 27.8 0 2-.3 4-.6 5.9-63.8 18.4-110.5 77.2-110.5 146.9 0 9.9 1 19.5 2.7 28.9-9.6 4.4-19.9 7.8-30.5 10v58.3c0 15.4-12.4 27.8-27.8 27.8s-27.8-12.4-27.8-27.8v-58.3C75.5 373.3 27.8 317.2 27.8 250v-27.8C12.4 222.2 0 209.8 0 194.4z" /></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Afiliados Tecnol贸gicos</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Integra tu tecnolog铆a</p></span></a></li><li><a class="flex gap-4 group/link" href="/es/afiliados/other-partner-types" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Otros tipos de afiliados', 'event_destination_url': '/es/afiliados/other-partner-types' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M0 187.5C0 153 28 125 62.5 125h125v343.7c0 17.3-14 31.2-31.2 31.2H93.8c-17.3 0-31.2-14-31.2-31.2v-125c-34.5 0-62.5-28-62.5-62.5v-93.7zm500 46.9c0 27.2-13.1 50.4-31.2 59v-118c18.1 8.6 31.2 31.8 31.2 59z" fill="currentColor"/><path d="M468.7 31.3c0-12.6-7.6-24-19.3-28.9S424.3.3 415.3 9.1l-42.6 42.7C325.9 98.7 262.3 125 196 125h-8.5v218.5h8.5c66.3 0 129.9 26.4 176.7 73.2l42.6 42.6c9 9 22.4 11.6 34.1 6.7s19.3-16.2 19.3-28.9V31.3z" /></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Otros tipos de afiliados</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Br铆ndale apoyo a cualquier tipo de afiliado</p></span></a></li><li><a class="flex gap-4 group/link" href="/es/afiliados/directorio-de-anunciantes" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Directorio de Anunciantes', 'event_destination_url': '/es/afiliados/directorio-de-anunciantes' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M468.8 62.5c8.6 0 15.6 7 15.6 15.6v62.5c0 8.6-7 15.6-15.6 15.6s-15.6-7-15.6-15.6V78.1c-.1-8.6 7-15.6 15.6-15.6zm0 125c8.6 0 15.6 7 15.6 15.6v62.5c0 8.6-7 15.6-15.6 15.6s-15.6-7-15.6-15.6v-62.5c-.1-8.6 7-15.6 15.6-15.6zm15.6 140.6v62.5c0 8.6-7 15.6-15.6 15.6s-15.6-7-15.6-15.6v-62.5c0-8.6 7-15.6 15.6-15.6s15.6 7 15.6 15.6zm-375 31.3c0-43.2 35-78.1 78.1-78.1H250c43.2 0 78.1 35 78.1 78.1 0 8.6-7 15.6-15.6 15.6H125c-8.6 0-15.6-7-15.6-15.6zM218.8 125c34.5 0 62.5 28 62.5 62.5s-28 62.5-62.5 62.5-62.5-28-62.5-62.5 27.9-62.5 62.5-62.5z" fill="currentColor" /><path d="M15.6 62.5C15.6 28 43.7 0 78.1 0h281.2c34.5 0 62.5 28 62.5 62.5v375c0 34.5-28 62.5-62.5 62.5H78.1c-34.5 0-62.5-28-62.5-62.5v-375zm93.8 296.9c0 8.6 7 15.6 15.6 15.6h187.5c8.6 0 15.6-7 15.6-15.6 0-43.2-35-78.1-78.1-78.1h-62.5c-43.2-.1-78.1 34.9-78.1 78.1zM218.8 250c34.5 0 62.5-28 62.5-62.5s-28-62.5-62.5-62.5-62.5 28-62.5 62.5 27.9 62.5 62.5 62.5z" /></svg><span class="block space-y-1 flex-auto text-sm/[16px]"><span class="flex justify-start gap-2"><h4 class="font-semibold text-black group-hover/link:text-dark">Directorio de Anunciantes</h4></span><p class="block font-medium text-foreground/80 group-hover/link:text-default/80 group-focus/link:text-dark/80">Busca entre miles de anunciantes registrados en Awin</p></span></a></li></ul></div><div class="gap-0 grid grid-rows-subgrid row-span-3 theme--turquoise"><h3><a class="text-black grid gap-3 grid-cols-[1rem,1fr] h-4 items-center underline focus:outline-0 hover:text-dark focus:text-dark" href="/es/agency" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Para Agencias', 'event_destination_url': '/es/agency' });"><svg class="w-4 h-4" width="16" height="16" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg" fill="none"><path d="M3.5 12.5L12.5 12.5L12.5 3.5M3.5 3.5L12 12L3.5 3.5Z" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round"></path></svg><span class="font-semibold uppercase tracking-wide text-xs h-4 block">Para Agencias</span></a></h3><p class="mt-2 mb-8 text-sm/normal font-medium text-black/80 lg:mb-12">Ten el control absoluto para ayudar a tus clientes a impulsar sus negocios gracias a la base de afiliados, tecnolog铆as y soluciones de Awin.</p></div></div></div></div></li><li><button class="text-black w-full py-3 px-6 md:px-8 inline-flex items-center justify-between text-2xl font-medium lg:text-base whitespace-nowrap" x-on:click="selected == 1 ? selected = null : selected = 1" x-bind:class="selected == 1 && 'border-white/20 bg-white/10'" x-bind:aria-selected="selected == 1 ? 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'false' : 'true'"><div class="w-full max-w-8xl px-6 md:px-8 mx-auto" data-component="container"><div class="grid gap-8 md:grid-cols-3 md:gap-14"><div class="theme--blue-dark"><ul class="space-y-8"><li><a class="flex gap-4 group/link" href="/es/informacion-del-mercado" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'HEADER_LINK', 'event_label': 'Informaci贸n del Mercado', 'event_destination_url': '/es/informacion-del-mercado' });"><svg class="flex-none w-8 h-8 text-grey group-hover/link:text-default fill-grey-light group-hover/link:fill-grey" viewBox="0 0 500 500" xmlns="http://www.w3.org/2000/svg"><path d="M54.1 53.1l37.5 25c8.6 5.8 10.9 17.4 5.2 26s-17.4 10.9-26 5.2l-37.5-25c-8.6-5.8-10.9-17.4-5.2-26s17.4-10.9 26-5.2zm412.5 31.3l-37.5 25c-8.6 5.8-20.2 3.4-26-5.2s-3.4-20.2 5.2-26l37.5-25c8.6-5.8 20.2-3.4 26 5.2s3.5 20.2-5.2 26zM18.8 175h50c10.4 0 18.8 8.4 18.8 18.8s-8.4 18.8-18.8 18.8h-50C8.4 212.5 0 204.2 0 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"@type": "Person", "name": "Alfie Staples" }, "publisher": { "@type": "Organization", "name": "Awin", "url": "https://www.awin.com/", "logo": { "@type": "ImageObject", "url": "https://www.awin.com/images/logo-awin-black.svg", "width": "178", "height": "80" } } }</script><article class="py-20 lg:pt-49 lg:pb-25"><div class="w-full max-w-8xl px-6 md:px-8 mx-auto" data-component="container"><div class="grid gap-6 lg:mb-20 lg:grid lg:grid-cols-12 lg:gap-8"> <div class="lg:col-span-8 lg:col-start-3"><h1 class="[&>span]:font-semibold text-4xl lg:text-5xl font-extralight mb-3" data-component="component-heading">Tendencias y predicciones de Awin para el Black Friday 2024</h1><p class="text-sm mb-5">Escrito por <span>Alfie Staples el </span><time datetime="2024-10-02T09:17:56T+01:002">2潞 oct. 2024.</time><span class="before:content-["_路_"]">14 minutos de lectura</span></p><div class="[&>span]:font-semibold text-2xl font-extralight mb-8" data-component="component-heading"><p>Alfie Staples, Senior Global Insight Manager en Awin, nos comparte las diez mejores predicciones para el trimestre dorado de 2024.</p></div><div class="flex items-center mb-5"><h4 class="font-semibold text-base mr-2.5 flex-none">Pr贸ximo evento</h4><ul class="flex flex-wrap"><li><a class="c-action" href="https://twitter.com/share?url=https://www.awin.com/es/vision-del-sector/predicciones-black-friday&amp;text=Tendencias%20y%20predicciones%20de%20Awin%20para%20el%20Black%20Friday%202024" onclick="window.open(this.href,"","menubar=no,toolbar=no,resizable=yes,scrollbars=yes,height=350,width=475");return false" title="Compartir en Twitter"><span class="sr-only">Compartir en Twitter</span><svg class="c-icon c-icon--twitter" aria-hidden="true" focusable="false" role="img" width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg"><path d="M17 5.32581C16.475 5.55484 15.919 5.70487 15.3501 5.77101C15.9476 5.42085 16.3967 4.86449 16.6129 4.20651C16.0481 4.53631 15.4315 4.76824 14.7894 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href="https://www.linkedin.com/shareArticle?mini=true&url=https://www.awin.com/es/vision-del-sector/predicciones-black-friday&amp;title=Tendencias%20y%20predicciones%20de%20Awin%20para%20el%20Black%20Friday%202024" onclick="window.open(this.href,"","menubar=no,toolbar=no,resizable=yes,scrollbars=yes,height=350,width=475");return false" title="Compartir en LinkedIn"><span class="sr-only">Compartir en LinkedIn</span><svg class="c-icon c-icon--linkedin" aria-hidden="true" focusable="false" role="img" width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg"><path d="M4.69403 3C5.62891 3 6.38665 3.75915 6.38665 4.69192C6.38665 5.14102 6.20825 5.57172 5.89069 5.88929C5.57313 6.20685 5.14243 6.38525 4.69333 6.38525C4.24423 6.38525 3.81352 6.20685 3.49596 5.88929C3.1784 5.57172 3 5.14102 3 4.69192C3.00009 4.46958 3.04399 4.24944 3.12918 4.04407C3.21437 3.8387 3.33919 3.65213 3.4965 3.49501C3.65382 3.33789 3.84055 3.21331 4.04602 3.12837C4.2515 3.04344 4.47169 2.99982 4.69403 3V3ZM3.25446 17H6.06612V7.54225H3.25446V17V17ZM8.11161 7.54225H10.6681V9.07602H10.8263C11.2157 8.30913 12.1527 7.49726 13.5733 7.49726C16.5283 7.49726 17.0583 9.37897 17.0583 11.9081V17H14.2467V12.4936C14.2467 11.4041 14.1982 10.0025 12.7017 10.0025C11.1813 10.0025 10.9233 11.189 10.9233 12.4135V17H8.11161V7.54225V7.54225Z" fill="currentColor"></path></svg></a></li></ul></div><div class="mb-5"><img class="rounded-2 w-full" alt="" src="https://de1f1l5l72ecp.cloudfront.net/awin/image/upload/q_auto,f_auto,w_940,h_660,c_fit/v1730885902/awin-website/market-insight-posts/image/c9hngs45hijdxn5bmqmx.png"></div><div class="prose mb-20"><p>A medida que se acerca el periodo de mayor actividad comercial de 2024, varias tendencias clave están a punto de marcar el panorama de retail. El año 2023 estuvo marcado por el contexto de un rápida subida de inflación, amenazando las ganancias y el presupuesto de marketing. Pero a medida que entramos en el Q4, las presiones globales han disminuido.</p> <p>La pregunta es ¿ha aumentado la confianza de los consumidores lo suficiente como para salvar el gran día?</p> <p>Los expertos mundiales de Awin se han puesto de acuerdo sobre las 10 mejores predicciones para el periodo de compras más intenso de este año.</p> <ol> <li><strong>¿Impulsará la bajada de las tasas de interés la confianza de los consumidores en el Q4?</strong></li> </ol> <p>Con la primera reducción de las "federal funds rate" (tasas de interés de fondos federales) anunciado en septiembre en Estados Unidos, y la inflación bajando desde su máximo de 2022, parece que el banco central continuará recortando las tasas a corto plazo.</p> <p>Estas disminuciones del coste de los préstamos pueden tardar algún tiempo en calar en la economía y estimular el bolsillo de los compradores, pero la importancia simbólica de la primera reducción de tasas, puede provocar un incremento en la confianza de los consumidores de EE.UU e incitar a aprovechar las atractivas ofertas del Black Friday.</p> <p>En Reino Unido, los consumidores (y los vendedores) están ansiosos por conocer el veredicto del Banco de Inglaterra sobre las tasas de interés a conocerse en los primeros días de noviembre. Tras una reducción positiva en agosto al 5% (luego de alcanzar el máximo en 16 años con un 5,25% en mayo de 2024), se estima que podría impactar sustancialmente a más de medio millón de propietarios de viviendas, otorgando unas cuantas libras más al bolsillo de los consumidores británicos con hipotecas variables.</p> <p>Mientras tanto, la UE tomó la iniciativa y el Banco Central Europeo (BCE) anunció una reducción de su tasa de interés principal del 4% al 3,75% en junio, con otro recorte al 3,5% el mes pasado, lo que podría impulsar el gasto en Europa durante el Cyber.</p> <ol start="2"> <li><strong>El Black Friday tardío y cercano a la Navidad puede cambiar los motivos de compra</strong></li> </ol> <p>Ya se ha señalado anteriormente que, a pesar de la proximidad del Black Friday a la Navidad, el evento ha mantenido un fuerte componente de «autorregalo» por parte de los compradores, que compran artículos de uso personal que han preseleccionado desde hace tiempo con el objetivo de obtener una mejor oferta.</p> <p>Esta característica puede cambiar este año, ya que el retraso en el calendario del Black Friday lo acerca mucho más a las fechas navideñas. Con los regalos para amigos y familiares como prioridad inmediata, ¿veremos menos «autorregalos» y más compras de regalos para otros? ¿O veremos ambas cosas, aumentando las ventas y el volumen de ingresos a medida que los compradores vayan tachando sus listas de regalos y sus preselecciones personales durante el fin de semana de cibercompras?</p> <p>Para evitar una concentración excesiva de actividad durante el fin de semana, muchas marcas podrían considerar extender sus campañas promocionales a lo largo de un período más largo. Esto implicaría comenzar antes en el mes de lo que normalmente lo harían, evitando que todos los objetivos de rendimiento dependan del último fin de semana del mes.</p> <ol start="3"> <li><strong>El éxito del BNPL (Buy Now Pay Later) en 2023 continuará a pesar de que las nóminas lleguen a tiempo para el Black Friday</strong></li> </ol> <p>El año pasado, <a href="/gb/sector-insights/ten-trends-black-friday">observamos la popularidad de los afiliados de "Buy Now Pay Later" (BNPL) </a> en la plataforma de Awin. Los ingresos generados por estos afiliados a nivel mundial durante el fin de semana de cibercompras crecieron más del 40% en 2023.</p> <p>Pero, ¿continuará el éxito de estos partners en 2024?</p> <p>El hecho de que el Black Friday se celebre más tarde este año puede ser un factor a tener en cuenta. Al ocurrir más tarde en el mes, la mayoría de los trabajadores habrán recibido sus nóminas a tiempo para la fecha de los grandes descuentos, a diferencia del año pasado, cuando muchos consumidores recurrieron a métodos de BNPL para pagar sus productos.</p> <p>A pesar de ello, uno de los principales socios de Awin en BNPL, Zilch, sigue siendo optimista. James Cartlidge, director de ventas y partnerships, espera que los consumidores «continúen buscando métodos de compra sin complicaciones y formas de pago más inteligentes, por eso prevemos que las ventas durante la semana del Black Friday aumenten un 80% en comparación con el año pasado».</p> <p>Desde el punto de vista de los afiliados, merece la pena tener en cuenta que gran parte de la actividad de los afiliados que seguimos de estos partner está más relacionada con sus páginas de recompensas y ofertas que con sus ofertas principales de créditos. Con algunos socios de BNPL cada vez más valorados como «superaplicaciones» de compras para los consumidores y como destino para las ofertas, el rendimiento de estos afiliados puede continuar prosperando.</p> <ol start="4"> <li><strong>Partners tecnológicos para acelerar la desaparición de los descuentos en todo el sitio</strong></li> </ol> <p>En los primeros días del Black Friday, no era raro consultar el sitio web de un minorista o de una marca con mensajes de «30% de descuento en todo» por todas partes. La necesidad percibida de atraer a los clientes con una oferta atractiva llevó a muchos anunciantes a recurrir a tácticas de venta contundentes que a menudo perjudicaban los márgenes de ganancias, pero garantizaban la generación de ingresos y la captación de nuevos clientes.</p> <p>Hoy en día las cosas se han vuelto mucho más sofisticadas, sobre todo cuando se trata de descuentos. En parte, esto se debe a la maduración de la idea de que el Black Friday ya no es el único día de compras. El punto álgido se ha extendido a todo un mes y los consumidores tienen cada vez más la sensación de que algunas de las ofertas no siempre se ajustan a sus necesidades personales.</p> <p>Teniendo esto en cuenta, la capacidad de los partners tecnológicos para hacer que la personalización de las ofertas sea mucho más sencilla de ejecutar "on site" está impulsando su propio crecimiento.</p> <p>Las soluciones para afiliados como intent.ly, UpSellit y SaleCycle son expertas en personalizar las ofertas a los visitantes del sitio y pueden implementarse con un solo clic a través de Awin. El crecimiento constante de la adopción de estas tecnologías por parte de las marcas de Awin en los dos últimos años es un claro indicador de su valor para ellas.</p> <p><img src="https://de1f1l5l72ecp.cloudfront.net/awin/image/upload/q_auto,f_auto/v1730885735/pl7tibwf2tsqei8gulex.png" alt="" /></p> <ol start="5"> <li><strong>Los desarrollos de la IA y las «Big Tech» sacuden el canal de afiliados</strong></li> </ol> <p>La IA ha cambiado muchos aspectos del marketing de afiliados tanto para anunciantes como para publishers. Sin embargo, los actores externos al canal y los desarrollos en los modelos de IA probablemente tengan un efecto indirecto en los afiliados durante el Q4.</p> <p>Paul Stewart, director de colaboraciones estratégicas de Awin, predice: «Que Google incluya descuentos como una lista refinada en los resultados de búsqueda a través de Gemini podría, a su vez, llevar a menores volúmenes por parte de los publishers estacionales de SEO que tienen URL que funcionan bien en esta época del año». Aunque este enfoque general de Google tendrá sus propios efectos negativos, el impacto de la IA en el ámbito de los afiliados jugará un papel cada vez más importante en las estrategias de las marcas, con un enfoque más refinado, maduro y personalizado.</p> <p>Como comenta Paul: «Cada vez más tiendas aprovecharán la IA para ofrecer experiencias de compra altamente personalizadas. Para ser más concretos, lo esperado es que se empiecen a usar recomendaciones personalizadas de IA (ChatGPT u otros LLM como punto de partida para usar los descuentos de toda la red). También serán más frecuentes los descuentos dinámicos on site impulsados por la IA, así como más bots conversacionales que ayuden con las consultas de los clientes en tiempo real».</p> <p>Es probable que los partners tecnológicos que ofrecen soluciones de personalización (mencionadas en la tendencia anterior), junto con empresas como Envolve Tech, que ofrece un asistente de compras impulsado por la IA, sean pilares fundamentales en las estrategias de las marcas.</p> <p>Además, es de esperar que la IA desempeñe una función más importante en la interpretación del comportamiento de los clientes y la adaptación de las experiencias de compra en función de esos aprendizajes. Empresas como Qubit proporcionan un modelo de machine learning que crea experiencias de usuario personalizadas mediante datos históricos y en tiempo real de los clientes.</p> <ol start="6"> <li><strong>El auge de los influencers como «promotores»</strong></li> </ol> <p>La afluencia de influencers dentro del canal de afiliados no es una noticia nueva. Sin embargo, <a href="/gb/influencer-marketing/insight-of-the-month-the-rapid-rise-of-affiliate-influencer-activity">nuestro análisis de este segmento de afiliados</a> a principios de año reveló ciertos detalles sobre estos afiliados que podrían tener relevancia durante el periodo álgido de este año.</p> <p>Es notable que, aunque la caracterización general de influencers y creadores sugiere que tienden a operar en una fase más centrada en la construcción de marca dentro del embudo de compra, la realidad es cada vez más matizada. Específicamente, vale la pena reconocer que un número creciente de ventas atribuidas a influencers involucra algún tipo de código de descuento. Además, como ilustra el gráfico a continuación, esta tendencia es particularmente pronunciada alrededor del Q4 y noviembre. De hecho, los influencers en la plataforma de Awin ahora generan ventas que involucran un cupón con mucha más frecuencia que el promedio de la plataforma para otros tipos de partner.</p> <p><img src="https://de1f1l5l72ecp.cloudfront.net/awin/image/upload/q_auto,f_auto/v1730885692/aauvpsxaljk7awtalqzd.png" alt="" /></p> <p>¿Qué nos dice esto? Bueno, en primer lugar, es otro indicador de que los compradores se sienten cada vez más cómodos comprando directamente a partir de recomendaciones de influencers en redes sociales. Estos espacios se están haciendo cada vez más un entorno favorable al comercio y los consumidores claramente encuentran útiles los códigos que publican los influencers.</p> <p>En segundo lugar, con una enorme variedad de ofertas disponibles en línea durante el Q4, los consumidores que buscan orientación están felices de recurrir a estas personas. Los influencers de menor alcance son especialmente valiosos en este sentido. Los datos de Magic Numbers sugieren que el retorno de la inversión (ROI) de los que tienen unos 5000 seguidores es de 18:1€. Sin embargo, esto baja hasta solo 6:1€ para los que tienen ~20.000 seguidores. Los influencers de nicho con seguidores fieles son tu mejor apuesta para el Q4.</p> <ol start="7"> <li><strong>La recuperación de los viajes continuará gracias a TikTok y Travel Tuesday</strong></li> </ol> <p>El Travel Tuesday, un día de descuentos en productos de viaje que sigue al Día de Acción de Gracias, ha ido ganando adeptos desde 2017. Pero ha sido en los dos últimos años, cuando se ha adoptado con entusiasmo en TikTok, cuando el evento ha empezado realmente a establecerse como parte del pico del Q4.</p> <p>El mercado de los viajes ha sido testigo este año de un rotundo retorno a la normalidad, tras unos años difíciles durante y después de las restricciones de Covid. Awin ha visto cómo el sector de los viajes se recuperaba rápidamente este año, como ya habíamos tenido en cuenta en <a href="/gb/sector-insights/rebounding-travel-sector">nuestra Visión del mes</a> en marzo. Con el Travel Tuesday, que se llevará a cabo el martes 3 de diciembre de este año, esperamos que esta tendencia positiva continúe con fuerza.</p> <ol start="8"> <li><strong>Los consumidores de la generación Z y los millennials están dispuestos a «derrochar» durante el Cyber</strong></li> </ol> <p>Los consumidores de la generación Z y los millennials son siempre un objetivo demográfico clave para los profesionales del marketing, pero en este Cyber podrían ser el factor decisivo en las ganancias y pérdidas de los anunciantes. Los datos de EE.UU. sugieren que el número de personas que se sienten «optimistas» sobre la economía ha subido del <a href="https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/the-state-of-the-us-consumer">33%</a> en mayo al <a href="https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/the-state-of-the-us-consumer">41%</a> en agosto de 2024. Sin embargo, si nos limitamos a la generación Z, los millennials, la generación X y, por último, los boomers, podemos decir que el panorama es más matizado.</p> <p>Los millennials y la generación Z son los más propensos a «derrochar» en artículos clave como ropa, belleza, electrónica y calzado. De hecho, en general, <a href="https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/the-state-of-the-us-consumer">la generación Z y los millennials registraron un aumento del 13% y el 18% en la intención de derrochar del segundo al tercer trimestre de 2024, mientras que los grupos demográficos más mayores acabaron registrando un crecimiento medio del 4%.</a></p> <p>Dirigirse a estos jóvenes compradores será crucial para las marcas y requerirá una estrategia inteligente. <a href="https://www.pwc.com/gx/en/industries/consumer-markets/consumer-insights-survey.html">Los consumidores de la generación Z y los millennials son los menos propensos a buscar productos tradicionalmente a través de sitios web de comparación de precios o descuentos: el 22% afirma elegir esta opción, frente al 32% de los boomers.</a></p> <p>En su lugar, lo social es lo que manda. <a href="https://www.pwc.com/gx/en/industries/consumer-markets/consumer-insights-survey.html">El 44 % de los consumidores de la generación Z utiliza las redes sociales para buscar productos, en comparación con solo el 10% de los boomers.</a></p> <p>Sin embargo, a pesar de sus diferencias, existen puntos en común. Los propios sitios web de los retailers continúan siendo una valiosa procedencia de información sobre los productos durante la búsqueda en todas las generaciones, por lo que optimizar la experiencia del cliente en el sitio web será clave, independientemente de quién lo visite en el momento de mayor afluencia.</p> <ol start="9"> <li><strong>El live shopping llega a Occidente tras años de popularidad en China</strong></li> </ol> <p>El nacimiento del live shopping no es algo nuevo, ya que existía antes incluso de que empezara el marketing de afiliación. Sin embargo, en los últimos años, ha encontrado su lugar en el panorama de la afiliación.</p> <p>Desde 2016, su adopción ha sido rápida en China, como demuestra el hecho de que los eventos de live shopping supongan alrededor del 20% del e-commerce en el Día de los Solteros de 2023. Aunque ha experimentado un ascenso meteórico en Oriente, su adopción en Occidente ha sido más lenta en comparación y los costes tecnológicos y la inversión se citan a menudo como los principales motivos, seguidos de cerca por el desafío de crear rápidamente una comunidad entre la marca y el consumidor.</p> <p>Entonces, ¿por qué 2024 será el punto de partida del live shopping?</p> <p>En los últimos 12 meses, partners tecnológicos como Contester se han vuelto sinónimos de innovación y eficiencia, utilizando tecnologías y creadores ya preparados para aliviar los puntos críticos que antes afectaban la experiencia de live shopping para los especialistas en marketing, haciendo que estas colaboraciones sean más satisfactorias para todas las partes involucradas.</p> <p>En combinación con esto, el interés por este medio ha crecido en 2024. El <a href="https://www.prnewswire.com/news-releases/survey-consumers-want-more-live-interactive-shopping-events-302139279.html">46%</a> de los consumidores de EE.UU. expresan actualmente un interés activo por los eventos de live shopping, especialmente entre los compradores jóvenes (18-34), con un <a href="https://www.emarketer.com/content/brands-turn-live-shopping-build-communities-among-consumers?_gl=1*1hsl58q*_ga*MTExMjg5Mzc5LjE3MTk0MTExOTU.*_ga_XXYLHB9SXG*MTcyNjE1ODgzMC4xNS4xLjE3MjYxNTg4MzEuNTkuMC4w">56%</a></l: link2> mostrando interés por las transmisiones en directo cuando compran, especialmente dada su capacidad única de entretener, informar y permitir a los consumidores interactuar con sus creadores favoritos, una tendencia continuamente importante que destacamos <a href="/gb/influencer-marketing/insight-of-the-month-the-rapid-rise-of-affiliate-influencer-activity">aquí</a>.</p> <p>De acuerdo con Hadi Alavi, CEO de Contester, los consumidores de 2024 ya no buscan "solo la opción más barata, sino que demandan autenticidad a lo largo de todo el recorrido del consumidor, desde la educación previa a la compra, la compra y, por último, la experiencia posterior a la compra". El live shopping llega a todos estos puntos simultáneamente y cada vez más marcas globales utilizan transmisiones en directo, por lo que es difícil que esta tendencia desaparezca pronto.</p> <ol start="10"> <li><strong>Los medios de retail se convierten en una nueva fuente de ingresos para las marcas a través del marketing de afiliación</strong></li> </ol> <p>Los medios de retail son un tema candente dentro de la publicidad. Un informe reciente publicado por dentsu mostraba un aumento interanual del 32% en los medios de retail, y eMarketer preveía que su gasto publicitario alcanzaría los 153.000 millones de euros en 2027.</p> <p>Los medios retailers se definen como «un anuncio situado estratégicamente en el sitio de e-commerce de un retailer para influir positivamente en los clientes precisamente en el punto de venta». En el pasado, esta forma de publicidad era adquirida principalmente por anunciantes que ya vendían productos en el sitio del retailer, con el fin de incrementar las ventas y la notoriedad.</p> <p>Más recientemente, se están adquiriendo estas ubicaciones para dirigirse a grupos específicos de clientes. De acuerdo con Merkle, el 63% de los retailers tienen marcas que utilizan sus redes de este modo. Las colaboraciones de marcas en Awin funcionan de forma similar. Colaborar con otra marca complementaria te permite beneficiarte de sus datos de clientes en primera persona, aumentando tu alcance y tu base de clientes potenciales.</p> <p>A medida que aumenta la presión sobre los anunciantes para que encuentren nuevos flujos de ingresos en el Q4, esperamos un aumento de las campañas de brand partnership, ya que los anunciantes buscan marcas afines de las que beneficiarse mutuamente. En los dos años anteriores, hemos visto aumentar las colaboraciones de marcas activas en el Q4 y en 2023 hemos observado un incremento especialmente fuerte. Junto con un número mucho mayor de brand partnerships a lo largo del año, esperamos poder ver un repunte similar en las brand partnerships a medida que se acerque el Black Friday.</p> <p><img src="https://de1f1l5l72ecp.cloudfront.net/awin/image/upload/q_auto,f_auto/v1730885983/mljeg20rstkvzol7lfwh.png" alt="" /></p></div><div itemprop="copyrightHolder" itemscope itemtype="https://schema.org/Organization"><meta itemprop="name" content="Awin"><meta itemprop="url" content="https://www.awin.com/"><div itemprop="logo" itemscope itemtype="https://schema.org/ImageObject"><meta itemprop="url" content="https://www.awin.com/images/logo-awin-black.svg"><meta itemprop="width" content="177"><meta itemprop="height" content="90"></div><meta itemprop="sameAs" content="https://www.linkedin.com/company/awin-global"><meta itemprop="sameAs" content="https://twitter.com/Awin_ES"><meta itemprop="sameAs" content="https://www.instagram.com/awin_es/"><meta itemprop="sameAs" 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justify-center"><img class="w-full h-full object-cover object-center" src="https://res.cloudinary.com/awin/image/upload/q_auto,ar_4.3,c_fill,w_304,h_228,f_auto/v1703022082/awin-website/market-insight-posts/thumbnail/kqrfz9zcy12aztdrsgi2.png" loading="lazy" alt="Image"></div><div class="px-6 py-5 min-h-60 flex flex-auto justify-between flex-col"><div><h2 class="text-xl font-semibold group-hover:text-dark-foreground"><a class="url line-clamp-5" href="/es/vision-del-sector/diez-tendencias-viernes-negro" onclick="gtag('event', 'Website Event Click', { 'event_id': 'null', 'event_name': 'CARD_LISTING', 'event_category': 'CARD_CLICK', 'event_label': 'Las 10 tendencias de Awin en la Cyber Weekend 2023', 'event_destination_url': '/es/vision-del-sector/diez-tendencias-viernes-negro' });">Las 10 tendencias de Awin en la Cyber Weekend 2023</a></h2><div class="prose mt-2">Nos sumergimos en los datos de compras de un periodo cibern茅tico muy ajetreado para revelar algunas de las ideas clave que surgieron durante el Black friday.</div></div><div class="flex justify-between text-xxs font-semibold uppercase tracking-wide mt-5 mb-2 gap-6"></div></div></article><article class="group relative border bg-card flex flex-col rounded-card overflow-hidden hover:bg-dark hover:border-dark hover:text-dark-foreground" data-component="card"><div class="h-57 bg-background flex-none flex items-center justify-center"><img class="w-full h-full object-cover object-center" src="https://res.cloudinary.com/awin/image/upload/q_auto,ar_4.3,c_fill,w_304,h_228,f_auto/v1700209966/awin-website/market-insight-posts/thumbnail/tlmfnsxujitu3m179o4u.png" loading="lazy" alt="Image"></div><div class="px-6 py-5 min-h-60 flex flex-auto justify-between flex-col"><div><h2 class="text-xl font-semibold group-hover:text-dark-foreground"><a class="url line-clamp-5" href="/es/vision-del-sector/boost-sme-sales-black-friday" onclick="gtag('event', 'Website Event Click', { 'event_id': 'null', 'event_name': 'CARD_LISTING', 'event_category': 'CARD_CLICK', 'event_label': '10 consejos para aumentar las ventas de las peque帽as empresas durante el Cyber Weekend', 'event_destination_url': '/es/vision-del-sector/boost-sme-sales-black-friday' });">10 consejos para aumentar las ventas de las peque帽as empresas durante el Cyber Weekend</a></h2><div class="prose mt-2">Consulta nuestros consejos de marketing para peque帽as empresas sobre el Black Friday 2023.</div></div><div class="flex justify-between text-xxs font-semibold uppercase tracking-wide mt-5 mb-2 gap-6"></div></div></article><article class="group relative border bg-card flex flex-col rounded-card overflow-hidden hover:bg-dark hover:border-dark hover:text-dark-foreground hidden md:block" data-component="card"><div class="h-57 bg-background flex-none flex items-center justify-center"><img class="w-full h-full object-cover object-center" src="https://res.cloudinary.com/awin/image/upload/q_auto,ar_4.3,c_fill,w_304,h_228,f_auto/v1702295925/awin-website/market-insight-posts/thumbnail/wdpzagc2kgkickg3jmmc.png" loading="lazy" alt="Image"></div><div class="px-6 py-5 min-h-60 flex flex-auto justify-between flex-col"><div><h2 class="text-xl font-semibold group-hover:text-dark-foreground"><a class="url line-clamp-5" href="/es/vision-del-sector/afiliados-predicciones" onclick="gtag('event', 'Website Event Click', { 'event_id': 'null', 'event_name': 'CARD_LISTING', 'event_category': 'CARD_CLICK', 'event_label': 'Predicciones de los afiliados para el Black Friday y la Cyber Week de 2023', 'event_destination_url': '/es/vision-del-sector/afiliados-predicciones' });">Predicciones de los afiliados para el Black Friday y la Cyber Week de 2023</a></h2><div class="prose mt-2">Hemos preguntado a una selecci贸n de nuestros principales afiliados por sus predicciones sobre lo que podemos esperar de esta Cyber Week 2023.</div></div><div 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'Las 10 predicciones de Awin para el Black Friday y la Cyber Week 2023', 'event_destination_url': '/es/vision-del-sector/predicciones-2023' });">Las 10 predicciones de Awin para el Black Friday y la Cyber Week 2023</a></h2><div class="prose mt-2">Alfie Staples, Global Insight Manager de Awin, comparte las diez principales predicciones para el Golden Quarter de 2023.</div></div><div class="flex justify-between text-xxs font-semibold uppercase tracking-wide mt-5 mb-2 gap-6"></div></div></article></div></div></section></main><footer class="py-8 relative" data-component="footer" data-theme="orange"><div class="w-full max-w-8xl px-6 md:px-8 mx-auto" data-component="container"><section class="grid gap-3 border-t py-8 md:gap-8 md:grid-cols-12"><div class="md:col-span-2"><h5 class="text-xxs font-semibold tracking-widest uppercase text-primary">Soluciones</h5></div><div class="md:col-span-10 lg:grid-cols-10"><div class="grid gap-8 lg:grid-cols-10 border-b pb-8 mb-8 last:mb-0 last:border-none last:pb-0"><div class="lg:col-span-4"><a class="underline" href="/es/anunciantes" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Para Anunciantes', 'event_destination_url': '/es/anunciantes' });"><h6 class="text-xxs uppercase tracking-widest font-semibold mb-2">Para Anunciantes</h6></a><div class="text-xs font-medium"><p>Ofrecemos a marcas de todos los tama帽os la posibilidad de establecer alianzas con m谩s de un mill贸n de afiliados para llegar a los clientes que desean.</p></div></div><nav class="text-xs font-medium lg:col-span-5 lg:col-start-6"><ul class="grid gap-x-6 gap-y-2 grid-cols-2 lg:grid-cols-5 lg:gap-x-8"><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/anunciantes/feature-comparison" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Planes y Paquetes de Servicios', 'event_destination_url': '/es/anunciantes/feature-comparison' });">Planes y Paquetes de Servicios</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/anunciantes/awin-access" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Awin Access', 'event_destination_url': '/es/anunciantes/awin-access' });">Awin Access</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/anunciantes/awin-accelerate" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Awin Accelerate', 'event_destination_url': '/es/anunciantes/awin-accelerate' });">Awin Accelerate</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/anunciantes/awin-advanced" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Awin Advanced', 'event_destination_url': '/es/anunciantes/awin-advanced' });">Awin Advanced</a></li></ul></nav></div><div class="grid gap-8 lg:grid-cols-10 border-b pb-8 mb-8 last:mb-0 last:border-none last:pb-0"><div class="lg:col-span-4"><a class="underline" href="/es/afiliados" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Para Afiliados', 'event_destination_url': '/es/afiliados' });"><h6 class="text-xxs uppercase tracking-widest font-semibold mb-2">Para Afiliados</h6></a><div class="text-xs font-medium"><p>Crea colaboraciones duraderas con las principales marcas del mundo promocionando sus productos y servicios entre tu audiencia.</p></div></div><nav class="text-xs font-medium lg:col-span-5 lg:col-start-6"><ul class="grid gap-x-6 gap-y-2 grid-cols-2 lg:grid-cols-5 lg:gap-x-8"><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/afiliados/content-creator-influencer" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Creadores de contenido e influencers', 'event_destination_url': '/es/afiliados/content-creator-influencer' });">Creadores de contenido e influencers</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/afiliados/editorial-media-sites" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Medios de comunicaci贸n y editoriales', 'event_destination_url': '/es/afiliados/editorial-media-sites' });">Medios de comunicaci贸n y editoriales</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/afiliados/technology-partner" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Afiliados Tecnol贸gicos', 'event_destination_url': '/es/afiliados/technology-partner' });">Afiliados Tecnol贸gicos</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/afiliados/other-partner-types" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Otros tipos de afiliados', 'event_destination_url': '/es/afiliados/other-partner-types' });">Otros tipos de afiliados</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/afiliados/directorio-de-anunciantes" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section Item', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Directorio de Anunciantes', 'event_destination_url': '/es/afiliados/directorio-de-anunciantes' });">Directorio de Anunciantes</a></li></ul></nav></div><div class="grid gap-8 lg:grid-cols-10 border-b pb-8 mb-8 last:mb-0 last:border-none last:pb-0"><div class="lg:col-span-4"><a class="underline" href="/es/agency" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Sub Section', 'event_name': 'NAVIGATION', 'event_category': 'FOOTER_LINK', 'event_label': 'Para Agencias', 'event_destination_url': '/es/agency' });"><h6 class="text-xxs uppercase tracking-widest font-semibold mb-2">Para Agencias</h6></a><div class="text-xs font-medium"><p>Ten el control absoluto para ayudar a tus clientes a impulsar sus negocios gracias a la base de afiliados, tecnolog铆as y soluciones de Awin.</p></div></div><nav class="text-xs font-medium lg:col-span-5 lg:col-start-6"><ul class="grid gap-x-6 gap-y-2 grid-cols-2 lg:grid-cols-5 lg:gap-x-8"></ul></nav></div></div></section><section class="grid gap-3 border-t py-8 md:gap-8 md:grid-cols-12"><div class="md:col-span-2"><h5 class="text-xxs font-semibold tracking-widest uppercase text-primary">Recursos</h5></div><div class="md:col-span-10 lg:grid-cols-10"><div class="grid gap-8 lg:grid-cols-10 border-b pb-8 mb-8 last:mb-0 last:border-none last:pb-0"><div class="lg:col-span-4"><div class="prose-p:text-xs font-medium"><p>Ya seas anunciante o afiliado, disponemos de una amplia variedad de recursos para que saques el m谩ximo partido del marketing de afiliaci贸n.</p></div></div><nav class="text-xs font-medium lg:col-span-5 lg:col-start-6"><ul class="grid gap-x-6 gap-y-2 grid-cols-2 lg:grid-cols-5 lg:gap-x-8"><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/informacion-del-mercado">Informaci贸n del Mercado</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" href="/es/estudios-monograficos">Casos de 脡xito</a></li><li class="lg:odd:col-span-2 lg:even:col-span-3"><a class="underline" 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fill="currentColor"></path></svg></button></div></div></div><div class="absolute top-header-xs right-0 left-0 bottom-0 md:top-header-md lg:top-header-lg"><div class="absolute inset-0 overflow-y-auto overflow-x-hidden overflow-touch md:static"><div class="w-full max-w-8xl px-6 md:px-8 mx-auto min-h-[101%]" data-component="container"><nav class="py-5 lg:py-10" aria-labelledBy="modal-territories-label"><div class="clearfix"><div class="o-col-1-3-lg"><h3 class="h3 mb-2.5 text-orange" id="modal-territories-label">Awin en todo el mundo</h3><div class="prose mb-5"><p>Combinamos el alcance internacional con la experiencia local.</p></div></div><ul class="clearfix o-col-2-3-lg"><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/au/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'AU', 'event_destination_url': '/au/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1501080868/awin-website/flags/image/ondio8ny3nmoncq8bqvx.png" loading="lazy" alt="Australia" width="38" height="30"></div><span>Australia</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/be_fr/tendances-marche" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'BE_FR', 'event_destination_url': '/be_fr/tendances-marche' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1508920980/awin-website/flags/image/kjgfrn93yorjv5riw2vi.png" loading="lazy" alt="Belgique" width="38" height="30"></div><span>Belgique</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/be/marktinzichten" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'BE', 'event_destination_url': '/be/marktinzichten' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1508920980/awin-website/flags/image/kjgfrn93yorjv5riw2vi.png" loading="lazy" alt="Belgi毛" width="38" height="30"></div><span>Belgi毛</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/br/insights-de-mercado" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'BR', 'event_destination_url': '/br/insights-de-mercado' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030196/awin-website/flags/image/ulzzoark4oit1sgyxnuv.png" loading="lazy" alt="Brasil" width="38" height="30"></div><span>Brasil</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/ca/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'CA', 'event_destination_url': '/ca/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030188/awin-website/flags/image/wbfwu1ccmddtbljai1gp.png" loading="lazy" alt="Canada" width="38" height="30"></div><span>Canada</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/de/markteinblicke" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'DE', 'event_destination_url': '/de/markteinblicke' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030173/awin-website/flags/image/eodbffqc9jspdak75g5j.png" loading="lazy" alt="Deutschland" width="38" height="30"></div><span>Deutschland</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/es/informacion-del-mercado" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'ES', 'event_destination_url': '/es/informacion-del-mercado' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030109/awin-website/flags/image/gnfpp9qntrlcii33mgxi.png" loading="lazy" alt="Espa帽a" width="38" height="30"></div><span>Espa帽a</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/fr/tendances-marche" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'FR', 'event_destination_url': '/fr/tendances-marche' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030180/awin-website/flags/image/ucjujhzxsuepqm9kht0n.png" loading="lazy" alt="France" width="38" height="30"></div><span>France</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/ie/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'IE', 'event_destination_url': '/ie/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030164/awin-website/flags/image/vot0haucvic4abd0smjh.png" loading="lazy" alt="Ireland" width="38" height="30"></div><span>Ireland</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/it/market-insight" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'IT', 'event_destination_url': '/it/market-insight' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030157/awin-website/flags/image/prlh40hbeu6xn0taujim.png" loading="lazy" alt="Italia" width="38" height="30"></div><span>Italia</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/nl/marktinzichten" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'NL', 'event_destination_url': '/nl/marktinzichten' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1508920999/awin-website/flags/image/y9wyyp2bleqikjh8b9hu.png" loading="lazy" alt="Nederland" width="38" height="30"></div><span>Nederland</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/nordics/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'NORDICS', 'event_destination_url': '/nordics/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1508920990/awin-website/flags/image/vfhuoe6lpogaj4npdzty.png" loading="lazy" alt="Nordics" width="38" height="30"></div><span>Nordics</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/pl/wiadomosci-z-rynku" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'PL', 'event_destination_url': '/pl/wiadomosci-z-rynku' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030133/awin-website/flags/image/wpi85t4ohldnslrdhrzp.png" loading="lazy" alt="Polska" width="38" height="30"></div><span>Polska</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/pt/percecoes-de-mercado" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'PT', 'event_destination_url': '/pt/percecoes-de-mercado' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030123/awin-website/flags/image/u15r9rmzmhzpwn0ltich.png" loading="lazy" alt="Portugal" width="38" height="30"></div><span>Portugal</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/ch/markteinblicke" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'CH', 'event_destination_url': '/ch/markteinblicke' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030084/awin-website/flags/image/z7qrucyx2itmtkvcuevr.png" loading="lazy" alt="Schweiz" width="38" height="30"></div><span>Schweiz</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/ch_fr/tendances-marche" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'CH_FR', 'event_destination_url': '/ch_fr/tendances-marche' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030084/awin-website/flags/image/z7qrucyx2itmtkvcuevr.png" loading="lazy" alt="Suisse" width="38" height="30"></div><span>Suisse</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/se/marknadsinsikter" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'SE', 'event_destination_url': '/se/marknadsinsikter' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030096/awin-website/flags/image/uk0goaatjnwgtp7jheb3.png" loading="lazy" alt="Sverige" width="38" height="30"></div><span>Sverige</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/gb/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'GB', 'event_destination_url': '/gb/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1668596216/awin-website/flags/image/rva7rh1uxxyaxtqzjjut.png" loading="lazy" alt="United Kingdom" width="38" height="30"></div><span>United Kingdom</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/us/market-insights" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'US', 'event_destination_url': '/us/market-insights' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1509030065/awin-website/flags/image/i85hhwukhlzaeadmu4gb.png" loading="lazy" alt="United States" width="38" height="30"></div><span>United States</span></a></li><li class="mb-2.5 o-col-1-2 o-col-1-3-md"><a class="flex items-center" href="/at/markteinblicke" onclick="gtag('event', 'Website Event Click', { 'event_id': 'Territory Switcher', 'event_name': 'NAVIGATION', 'event_category': 'TERRITORY_SWITCHER_CTA', 'event_label': 'AT', 'event_destination_url': '/at/markteinblicke' });"><div class="w-[19px] mr-2.5 flex-none"><img class="rounded" src="https://res.cloudinary.com/awin/image/upload/q_auto,f_auto/v1668596304/awin-website/flags/image/vulfbv1i8ss4nodlwqmk.png" loading="lazy" alt="脰sterreich" width="38" height="30"></div><span>脰sterreich</span></a></li></ul></div></nav></div></div></div></div></div></div><div class="modal fade" 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