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Revolutionizing Women's Healthcare in India: The Rise of FemTech

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href_with_scheme=https://blog.pqegroup.com/}</p> <a href="{type=EXTERNAL, content_id=null, href=https://blog.pqegroup.com/, href_with_scheme=https://blog.pqegroup.com/}">Blog</a> --> </div> <h1 class="subheadline margin-top-small"> <span data-scroll class="text-reveal fade-up"><b><span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text">Revolutionizing Women's Healthcare in India: The Rise of FemTech</span></b></span> </h1> <p class="fz-21"> by: Hema Divakar - Medical Director @Divakars Speciality Hospital, Bengaluru | CEO and Chairman ARTIST Asian Research and Training @Institute for Skill Transfer | Chair Well Woman Healthcare committee @FIGO </p> <p class="article__tags blue-text fz-16"> <span>FemTech</span> </p> </div> <div class="col-5"></div> <div class="col-25"> </div></div> <!--<div class="post-body-top-container">--> <div class="wrapper-for-sticky"> <div id="hs_cos_wrapper_find_our_more" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="col-30 margin-top"> <div class="related-content margin-top"> <h3 class="no-margin grey-text fz-16">Find out more</h3> <div class="margin-top-small"> <p class="related-content__title no-margin">Want to know more about the FemTech revolution? </p> <a href="https://www2.pqegroup.com/femtech/" class="button">Get started</a> </div> </div> </div></div> <div class="col-5"></div> <div class="col-65 margin-top"> <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text"><h3><strong><span data-contrast="none">Introduction</span></strong><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:300,&quot;335559739&quot;:300,&quot;335559740&quot;:240}">&nbsp;</span></h3> <p><span data-contrast="none">In recent years, the advancement of technology has brought about significant changes in various industries, and healthcare is no exception. One of the most promising and impactful developments in healthcare, particularly for women, is <span style="font-weight: bold;">the rise of FemTech</span>. Short for "female technology," FemTech refers to the use of technology-driven solutions to address women's health and wellness needs. In a country as diverse and heavily populated as <a href="#landscape" rel="noopener">India</a>, FemTech is playing a pivotal role in <a href="#boon" rel="noopener">transforming women's healthcare</a>, making it more accessible, personalized, and empowering than ever before.</span></p></span> </div> </div> <!--</div>--> <div id="hs_cos_wrapper_post_bottom_section" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="cst-post-btm-grp"> <div class="image-grp col-100 article-image margin-top"> <img src="https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=2000&amp;name=Healthcare%20in%20India_FemTech.jpg" alt="Healthcare in India_FemTech" loading="lazy" width="2000" style="max-width: 100%; height: auto;" srcset="https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=1000&amp;name=Healthcare%20in%20India_FemTech.jpg 1000w, https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=2000&amp;name=Healthcare%20in%20India_FemTech.jpg 2000w, https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=3000&amp;name=Healthcare%20in%20India_FemTech.jpg 3000w, https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=4000&amp;name=Healthcare%20in%20India_FemTech.jpg 4000w, https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=5000&amp;name=Healthcare%20in%20India_FemTech.jpg 5000w, https://blog.pqegroup.com/hs-fs/hubfs/Healthcare%20in%20India_FemTech.jpg?width=6000&amp;name=Healthcare%20in%20India_FemTech.jpg 6000w" sizes="(max-width: 2000px) 100vw, 2000px"> </div> <div class="col-30 margin-top"> </div> <div class="col-5"></div> <div class="col-65 margin-top"> <h2><em><strong>A glimpse of India’s clinical leadership and FemTech&nbsp;</strong></em></h2> <p>In our country, to reach those who difficult to get to, we consider FemTech 360 as the life-long wellness partner for women at every step in their journey.</p> <a id="boon" data-hs-anchor="true"></a> <h3 style="text-align: left;"><span data-contrast="none" xml:lang="EN-IN" lang="EN-IN"><span data-ccp-charstyle="Strong">FemTech</span><span data-ccp-charstyle="Strong">: A Boon for Indian Women</span></span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:300,&quot;335559739&quot;:300,&quot;335559740&quot;:240}">&nbsp;</span></h3> <ol style="text-align: left;"> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Breaking Taboos</span></strong><span data-contrast="none">: One of the most significant contributions of FemTech is breaking the silence around taboo topics. Mobile apps, websites, and online communities provide a safe space for women to discuss their health concerns openly, seek advice, and share experiences. This encourages a more informed and empowered approach to managing their health.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></li> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Menstrual Health Management</span></strong><span data-contrast="none">: Menstruation has long been a hushed topic in India. FemTech applications help women track their menstrual cycles, offering insights into ovulation, fertility windows, and overall health. Such apps also offer education about menstrual hygiene, debunking myths, and ensuring women make informed choices.</span></li> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Fertility and Pregnancy Support</span></strong><span data-contrast="none">: For couples trying to conceive, FemTech offers fertility tracking tools that help predict fertile days, increasing the chances of pregnancy. During pregnancy, these technologies provide valuable information about prenatal care, nutrition, and exercise, ensuring healthier pregnancies.</span></li> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Postpartum Care</span></strong><span data-contrast="none">: Postpartum care often takes a backseat in traditional healthcare setups. FemTech solutions offer guidance on postpartum recovery, mental health support, and breastfeeding assistance. New mothers can access advice and resources conveniently from their smartphones.</span></li> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Menopause Management</span></strong><span data-contrast="none">: Menopause can be a challenging phase for women. FemTech platforms offer guidance on managing symptoms, maintaining bone health, and navigating emotional changes. These resources empower women to face this transition with confidence.</span></li> <li data-leveltext="%1." data-font="Segoe UI" data-listid="1" data-list-defn-props="{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><strong><span data-contrast="none">Telemedicine and Remote Consultations</span></strong><span data-contrast="none">: Rural and remote areas in India often lack access to quality healthcare. FemTech enables telemedicine and remote consultations, connecting women with doctors and specialists without the need for travel.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span><br><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"></span></li> </ol> <a id="landscape" data-hs-anchor="true"></a> <h3 style="text-align: left;"><strong><span data-contrast="none">The Landscape of Women's Healthcare in India</span></strong><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:300,&quot;335559739&quot;:300,&quot;335559740&quot;:240}">&nbsp;</span></h3> <p style="text-align: left;"><span data-contrast="none">India is a land of contrasts, where traditional cultural norms often intersect with modern aspirations. Women's healthcare has historically been underrepresented and has faced numerous challenges due to <strong>societal taboos</strong>, <strong>lack of awareness</strong>, and <strong>limited access</strong> to quality medical services. Issues ranging from menstrual health to fertility, pregnancy, and menopause have been shrouded in silence and misinformation. However, the digital revolution is changing this narrative.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:300,&quot;335559739&quot;:300,&quot;335559740&quot;:240}">&nbsp;</span></p> <p style="text-align: left;"><span data-contrast="none">FemTech is reshaping women's healthcare in India, transcending traditional barriers and providing <strong>personalized, accessible, and holistic solutions</strong>. By leveraging technology, FemTech is empowering women to take charge of their health, shatter taboos, and bridge the gap between cultural norms and modern healthcare practices. As the FemTech landscape continues to evolve, it holds the potential to create a <strong>paradigm shift</strong>, revolutionizing women's health in India for generations to come.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}">&nbsp;</span></p> <p style="text-align: left;"><span data-contrast="none">While FemTech holds immense promise, challenges persist. Not all women in India have<strong> access to smartphones or the internet</strong>, creating a digital divide. Furthermore, <strong>data privacy and security</strong> are crucial concerns in an era where personal health information is shared online. Collaborative efforts between technology developers, healthcare providers, and policymakers are essential to address these challenges and ensure inclusivity.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}">&nbsp;</span></p> <p style="text-align: left;">&nbsp;</p> <p style="text-align: left; font-size: 14px;"><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}"><img src="https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=150&amp;height=151&amp;name=Hema%20Divakar-2.png" width="150" height="151" loading="lazy" alt="Hema Divakar-2" style="height: auto; max-width: 100%; width: 150px; margin: 0px auto; display: block;" srcset="https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=75&amp;height=76&amp;name=Hema%20Divakar-2.png 75w, https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=150&amp;height=151&amp;name=Hema%20Divakar-2.png 150w, https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=225&amp;height=227&amp;name=Hema%20Divakar-2.png 225w, https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=300&amp;height=302&amp;name=Hema%20Divakar-2.png 300w, https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=375&amp;height=378&amp;name=Hema%20Divakar-2.png 375w, https://blog.pqegroup.com/hs-fs/hubfs/Hema%20Divakar-2.png?width=450&amp;height=453&amp;name=Hema%20Divakar-2.png 450w" sizes="(max-width: 150px) 100vw, 150px"><span style="font-size: 18px;"><span style="font-size: 20px;"></span></span></span></p> <p style="font-size: 14px; line-height: 1.5; text-align: center;"><span style="font-size: 18px;"><a href="https://www.linkedin.com/in/dr-hema-divakar-a3991650/" rel="noopener" target="_blank"><span style="font-size: 24px;"><strong>Hema Divakar</strong></span></a><br></span><span style="font-size: 14px;">Medical Director at Divakars Speciality Hospital, Bengaluru<br>CEO and Chairman ARTIST Asian Research and Training at Institute for Skill Transfer<br>Chair Well Woman Healthcare committee at FIGO</span><span style="font-size: 14px;"></span></p> <p style="font-size: 14px; line-height: 1.5; text-align: center;">&nbsp;</p> <div style="font-size: 14px; line-height: 1.5; text-align: center;"><hr></div> <p style="font-size: 14px; line-height: 1.5;">&nbsp;</p> <h5 style="text-align: center; line-height: 1; font-size: 36px;"><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:259}">Join the FemTech revolution</span></h5> <p style="text-align: center; line-height: 1;"><a href="https://www2.pqegroup.com/femtech/" class="button white-btn" rel="noopener" target="_blank">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp;Discover more&nbsp; &nbsp; &nbsp; &nbsp; &nbsp;</a></p> </div> </div></div> <div class="social-sharing-post-after-block"> <div class="social-sharing"> <span style="display: flex"><!--Share --> <div id="hs_cos_wrapper_module_share" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module">Share</div>: </span> <ul> <li> <a href="https://www.facebook.com/sharer/sharer.php?u=https://blog.pqegroup.com/femtech/women-healthcare-in-india-femtech&amp;title=Revolutionizing%20Women's%20Healthcare%20in%20India:%20The%20Rise%20of%20FemTech&amp;picture=https://19575960.fs1.hubspotusercontent-na1.net/hubfs/19575960/Healthcare%20in%20India_FemTech.jpg&amp;description=In%20India%20FemTech%20is%20playing%20a%20pivotal%20role%20in%20transforming%20women's%20healthcare,%20making%20it%20more%20accessible,%20personalized,%20and%20empowering%20than%20ever%20before." title="Share on Facebook" target="_blank" class="facebook"> <i class="fa fa-facebook" aria-hidden="true"></i> </a> </li> <li> <a class="icon-twitter" href="https://twitter.com/share?text=Revolutionizing%20Women's%20Healthcare%20in%20India:%20The%20Rise%20of%20FemTech&amp;url=https://blog.pqegroup.com/femtech/women-healthcare-in-india-femtech" target="_blank"> <!--<i class="fa fa-twitter" aria-hidden="true"></i> --> <img src="https://blog.pqegroup.com/hubfs/twit-blue-logo.png" style="width: 13px" alt="twitter"> </a> </li> <li> <a href="http://www.linkedin.com/shareArticle?mini=true&amp;url=https://blog.pqegroup.com/femtech/women-healthcare-in-india-femtech&amp;title=Revolutionizing%20Women's%20Healthcare%20in%20India:%20The%20Rise%20of%20FemTech&amp;summary=In%20India%20FemTech%20is%20playing%20a%20pivotal%20role%20in%20transforming%20women's%20healthcare,%20making%20it%20more%20accessible,%20personalized,%20and%20empowering%20than%20ever%20before." target="_blank" title="Share on LinkedIn" class="linkedin"> <i class="fa fa-linkedin" aria-hidden="true"></i> </a> </li> <li> <a href="mailto:?subject=Revolutionizing%20Women's%20Healthcare%20in%20India:%20The%20Rise%20of%20FemTech&amp;body=Revolutionizing%20Women's%20Healthcare%20in%20India:%20The%20Rise%20of%20FemTech%20https://blog.pqegroup.com/femtech/women-healthcare-in-india-femtech" title="Email"> <i class="fa fa-envelope-o" aria-hidden="true"></i> </a> </li> </ul> </div> </div> </div> <div id="hs_cos_wrapper_module_16447341579345" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div class="cta-background-image-with-text-section" style="background-image:url('https://blog.pqegroup.com/hubfs/Healthcare%20in%20India_FemTech.jpg');"> <div class="page-center"> <div class="cta-background-image-with-text-inner"> <div class="cta-background-image-with-text-title"> <h2 style="color:;"> Want to learn more about the rise of FemTech? </h2> </div> <div class="cta-background-image-with-text-content"> <p style="font-size: 22px;"><span style="font-family: Helvetica, Arial, sans-serif;"><span>Visit our </span><a href="https://www2.pqegroup.com/femtech/" rel="noopener" target="_blank">FemTech</a><span>&nbsp;dedicated page or get in touch with us to learn how PQE Group can help your business.</span></span></p> <p><a href="https://webinar.pqegroup.com/femtech/femtech-next-reshaping-and-digitalizing-womens-health" class="button white-btn" rel="noopener" target="_blank">Contact us</a> &nbsp;&nbsp; &nbsp; &nbsp; &nbsp;</p> </div> </div> </div> </div></div> <div class="rp-loop-wrapper"> <div class="rp-loop"> <div id="hs_cos_wrapper_module_more" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style="" data-hs-cos-general-type="widget" data-hs-cos-type="module"><h4 class="related-loop__title white-text no-margin">More on this topic </h4></div> <div class="grid margin-top margin-bottom"> <div class="col-33" style="padding: 15px 0"> <div class="article"> <div class="article__thumbnail "> <a href="https://blog.pqegroup.com/femtech/infinite-visions-futureinsite"> <div class="category-container"> <div class="tag femtech" href="https://blog.pqegroup.com/tag/femtech">FemTech</div> </div> <img src="https://blog.pqegroup.com/hubfs/banner%20insghits-Infinite%20Visions%20FutureInsite%C2%AE%20Is%20The%20Next%20Big%20Thing%20In%20Femtech%20and%20Personalized%20endometriosis%20Care%2c%20Here%E2%80%99s%20Why%20_10.jpg" alt="Infinite Vision's FutureInsite® Is The Next Big Thing In Femtech and Personalized endometriosis Care" class="img-res"> </a> </div> <div class="article__text"> <div class="article__date agrey-text"> 04 Jun 2024 </div> <a href="https://blog.pqegroup.com/femtech/infinite-visions-futureinsite"> <h2 class="article__title black-text"> Infinite Vision's FutureInsite® Is The Next Big Thing In Femtech and Personalized endometriosis Care </h2> <p class="article__excerpt grey-text no-margin"> Discover the groundbreaking FemTech innovation by Infinite Vision, revolutionizing personalized endometriosis care. <!-- Femtech &amp; the Need for a New Approach Toward Endometriosis Care As technology advances and more focus is being placed on improving female health. --> </p> </a> </div> </div> </div> <div class="col-33" style="padding: 15px 0"> <div class="article"> <div class="article__thumbnail "> <a href="https://blog.pqegroup.com/femtech/why-womens-health-advancement-should-be-at-the-forefront-of-global-sustainable-development-initiatives"> <div class="category-container"> <div class="tag femtech" href="https://blog.pqegroup.com/tag/femtech">FemTech</div> </div> <img src="https://blog.pqegroup.com/hubfs/Womens%20Health_Sostenibilit%C3%A0_Site%20Banner.jpg" alt="Why women's health advancement should be at the forefront of global sustainable development initiatives" class="img-res"> </a> </div> <div class="article__text"> <div class="article__date agrey-text"> 07 Feb 2024 </div> <a href="https://blog.pqegroup.com/femtech/why-womens-health-advancement-should-be-at-the-forefront-of-global-sustainable-development-initiatives"> <h2 class="article__title black-text"> Why women's health advancement should be at the forefront of global sustainable development initiatives </h2> <p class="article__excerpt grey-text no-margin"> Explore the impact of FemTech and clinical studies in achieving Sustainable Development Goal 3: Good Health and Well-being. <!-- Since their establishment in 2015 by the United Nations, the Sustainable Development Goals (SDGs) have universally become a roadmap for organizations. --> </p> </a> </div> </div> </div> <div class="col-33" style="padding: 15px 0"> <div class="article"> <div class="article__thumbnail "> <a href="https://blog.pqegroup.com/femtech/tailored-nutritional-approaches-to-improve-pregnancy-outcomes"> <div class="category-container"> <div class="tag femtech" href="https://blog.pqegroup.com/tag/femtech">FemTech</div> </div> <img src="https://blog.pqegroup.com/hubfs/Tailored%20nutritional%20approaches_Site%20Banner.jpg" alt="Tailored nutritional approaches to improve pregnancy outcomes" class="img-res"> </a> </div> <div class="article__text"> <div class="article__date agrey-text"> 13 Nov 2023 </div> <a href="https://blog.pqegroup.com/femtech/tailored-nutritional-approaches-to-improve-pregnancy-outcomes"> <h2 class="article__title black-text"> Tailored nutritional approaches to improve pregnancy outcomes </h2> <p class="article__excerpt grey-text no-margin"> Today more women enter pregnancy overweight or obese in low-, middle- and high-income countries. <!-- Many women start pregnancy in sub-optimal health and nutritional state. 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