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Campagnes de publicité vidéo en ligne - Publicité YouTube

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<h1 class="lb-margin-bottom-m"> <span class="lb-font-display-3 lb-font-color-white-1 lb-font-weight-700">Développez votre activité grâce aux annonces&nbsp;YouTube</span> </h1> <h2 class="lb-margin-bottom-s"> <span class="lb-font-subhead-1 lb-font-color-white-1 lb-font-weight-400">Touchez des clients potentiels là où ils regardent du contenu. Lancez-vous dès à présent pour commencer à obtenir des&nbsp;résultats.</span> </h2> <div class="ytads-hero__actions"> <a class="ytads-js-append-subid ytads-js-start-now-cta lb-button lb-button--filled lb-button--dark datalayer-items" data-g-cta-name="" data-g-module-name="yt-hero" data-banner-locale-code="ALL_fr" href="https://web.archive.org/web/20231225201143/https://ads.google.com/nav/selectaccount?sf=video_youtube_express&amp;sourceid=awo&amp;hl=fr&amp;subid=ww-ww-et-v_ads_yt_1index-new"> Commencer maintenant </a> <a class="datalayer-items lb-button lb-button--outline lb-button--overlay" data-g-cta-name="en-savoir-plus-sur-le-fonctionnement" data-g-module-name="yt-hero" href="/web/20231225201143/https://www.youtube.com/intl/ALL_fr/ads/how-it-works/"> En savoir plus sur le fonctionnement </a> </div> </div> <video class="ytads-hero__bg-video" preload="metadata" playsinline="true" autoplay="true" loop="true" muted> <source src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/cd309304baa17fce6fa26b0c4af0a75240cb1bb52f766348450db944c1fc3225f587115aa2328a8bab794c3904d025434a5eeabae4458ab31a55ac51210bb43d" type="video/mp4"> <source src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/cd309304baa17fce6fa26b0c4af0a75240cb1bb52f766348450db944c1fc3225f587115aa2328a8bab794c3904d025434a5eeabae4458ab31a55ac51210bb43d" type="video/ogg"> </video> </div> <div class="ytads-main__inner ytads-home"> <div class="ytads-home__inner ytads-home__inner--no-animation" lb-auto-init="Home" lb-options="{'animate': 'False'}"> <section class="ytads-home__article-collection ytads-js-article-collection"> <article class="ytads-home__article ytads-js-article"> <div class="ytads-home__article-content-wrapper ytads-js-article-content-wrapper"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700 ytads-home__article-title--long-title"> Touchez vos clients et trouvez-en de nouveaux </h2> <p class="ytads-home__article-subtitle ytads-js-article-subtitle"> Des gourmets au coin de la rue. Des passionnés de mode dans tout le pays. Touchez vos clients à plus d&#39;endroits en ligne lorsqu&#39;ils recherchent, parcourent ou visionnent du contenu. YouTube vous met en contact avec les personnes les plus importantes pour votre entreprise. </p> </div> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v3-s720', '_1x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s960', '_2x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__crop-image ytads-js-crop-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> <div class="ytads-home__article-right-side ytads-js-article-right-side"> <div class="ytads-home__quote-wrapper"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Vous avez déjà entendu dire qu'une image vaut mille mots ? Une vidéo en vaut des&nbsp;millions. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Njord Rota,<br> Propriétaire, Majestic Heli Ski</p> </h3> </div> </div> </div> </div> </article> <article class="ytads-home__article ytads-js-article"> <div class="ytads-home__article-content-wrapper ytads-js-article-content-wrapper"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700 "> Montrez-vous au meilleur moment </h2> <p class="ytads-home__article-subtitle ytads-js-article-subtitle"> Transformez les utilisateurs en clients, quel que soit votre budget. Les annonces YouTube utilisent les données de Google pour diffuser votre message aux bonnes personnes, au bon moment. </p> </div> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v3-s720', '_1x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s960', '_2x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__crop-image ytads-js-crop-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> <div class="ytads-home__article-right-side ytads-js-article-right-side"> <div class="ytads-home__quote-wrapper"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Nous avons pu toucher les utilisateurs au moment le plus pertinent pour&nbsp;eux. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Kim Thompson,<br>Spark Foundry</p> </h3> </div> </div> </div> </div> </article> <article class="ytads-home__article ytads-js-article"> <div class="ytads-home__article-content-wrapper ytads-js-article-content-wrapper"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700 "> Obtenez les résultats que vous attendez </h2> <p class="ytads-home__article-subtitle ytads-js-article-subtitle"> Les annonces YouTube permettent aux utilisateurs de choisir facilement votre entreprise. Augmentez le nombre d&#39;achats, d&#39;abonnés, de visites de votre site Web, et plus encore. </p> </div> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v3-s720', '_1x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s960', '_2x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__crop-image ytads-js-crop-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> <div class="ytads-home__article-right-side ytads-js-article-right-side"> <div class="ytads-home__quote-wrapper"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Depuis que nous avons commencé à diffuser des annonces sur YouTube, nous avons presque doublé nos ventes chaque&nbsp;année. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Stephanie Syberg,<br>Propriétaire et développeuse de Tulane's Closet</p> </h3> </div> </div> </div> </div> </article> </section> <section class="ytads-home__article-collection-mb lb-margin-bottom-xxl"> <article class="ytads-home__article"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700"> Touchez vos clients et trouvez-en de nouveaux </h2> <p class="ytads-home__article-subtitle"> Des gourmets au coin de la rue. Des passionnés de mode dans tout le pays. Touchez vos clients à plus d&#39;endroits en ligne lorsqu&#39;ils recherchent, parcourent ou visionnent du contenu. YouTube vous met en contact avec les personnes les plus importantes pour votre entreprise. </p> </div> <div class="ytads-home__static-image-wrapper"> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v3-s720', '_1x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s960', '_2x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__static-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/kn55GcJj3jlTIXxiebFusQ4fG1lz58FmwOy-fXnhV2gyjNNz65FcGGn2PxsfTJUEwC65zREAbx0RiSrDJchyWku8rS9MVb5ihgbYdA=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> </div> <div class="ytads-home__article-right-side"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Vous avez déjà entendu dire qu&#39;une image vaut mille mots ? Une vidéo en vaut des millions. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Njord Rota,<br> Propriétaire, Majestic Heli Ski</p> </h3> </div> </div> </article> <article class="ytads-home__article"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700"> Montrez-vous au meilleur moment </h2> <p class="ytads-home__article-subtitle"> Transformez les utilisateurs en clients, quel que soit votre budget. Les annonces YouTube utilisent les données de Google pour diffuser votre message aux bonnes personnes, au bon moment. </p> </div> <div class="ytads-home__static-image-wrapper"> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v3-s720', '_1x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s960', '_2x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__static-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/5HqNUpXB3VbEnJVImgkUn8QAwhk5rptQV8l_MRLuRtDgIWYpPpd-CB_VokGPFknFFL7rbCigvNeNLp-sC-2q39f1pZwzMVjcX8Ijuw=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> </div> <div class="ytads-home__article-right-side"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Nous avons pu toucher les utilisateurs au moment le plus pertinent pour eux. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Kim Thompson,<br>Spark Foundry</p> </h3> </div> </div> </article> <article class="ytads-home__article"> <div class="ytads-home__article-content"> <div class="ytads-home__article-left-side"> <h2 class="ytads-home__article-title lb-font-headline-3 lb-font-weight-700"> Obtenez les résultats que vous attendez </h2> <p class="ytads-home__article-subtitle"> Les annonces YouTube permettent aux utilisateurs de choisir facilement votre entreprise. Augmentez le nombre d&#39;achats, d&#39;abonnés, de visites de votre site Web, et plus encore. </p> </div> <div class="ytads-home__static-image-wrapper"> <div lb-auto-init="LBImageLoader" lb-options="{ '_0x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v3-s720', '_1x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s960', '_2x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s1440', '_3x': 'https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v0-s2880', 'useBackgroundImage': true}" class="lb-image-loader ytads-home__static-image"> <div class="lb-image-loader__image lb-image-loader__image--placeholder" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/nQj3upYg1hy4Nnf4O4fopJFY9_Qm09cmfVH7-yS2Bjoufr08RFxvEUWNhhK_NKUwrAmNlFXmQlMXe4htYVYROQbQ_l5FsWevOuzDYA=v3-s10-fblur=1,20);"></div> <div class="lb-image-loader__image lb-image-loader__image--cover"></div> </div> </div> <div class="ytads-home__article-right-side"> <div class="ytads-home__quote-icon-wrapper"> <img src="https://web.archive.org/web/20231225201143im_/https://kstatic.googleusercontent.com/files/51c210516797def51b28b015f57205fcc8d2cb47979cc591f1fc5bbcf7767370685401f582f3b0f1bf5b325de4cd8e9da749a5f9de27486fc018aa99f7397769" aria-hidden="true" class="ytads-home__quote-image" alt="Devis"> </div> <h3 class="ytads-home__quote-text lb-font-subhead-2 lb-font-weight-700"> Depuis que nous avons commencé à diffuser des annonces sur YouTube, nous avons presque doublé nos ventes chaque année. </h3> <h3 class="ytads-home__quote-author lb-font-subhead-3"> <p>Stephanie Syberg,<br>Propriétaire et développeuse de Tulane's Closet</p> </h3> </div> </div> </article> </section> <section class="ytads-home__final-scroll-out ytads-js-final-scroll-out"> <article> <div class="ytads-section ytads-stats"> <div class="ytads-stats__inner"> <div class="ytads-stats__stat"> <div class="ytads-stats__value"> <span class="lb-font-weight-700 ytads-stat"> 2<span class="lb-font-weight-300">x</span> </span> </div> <div> <p>Les utilisateurs ont indiqué être deux fois plus susceptibles d'acheter un produit qu'ils ont vu sur YouTube<sup>1</sup>.</p> </div> </div> <div class="ytads-stats__stat"> <div class="ytads-stats__value"> <span class="lb-font-weight-700 ytads-stat"> 70<span class="lb-font-weight-300">%</span> </span> </div> <div> <p>Les Français de +18 ans sont 39,5 millions à regarder YouTube chaque mois, soit 78,2% de la population française de +18 ans<sup>2</sup>.</p> </div> </div> <div class="ytads-stats__stat"> <div class="ytads-stats__value"> <span class="lb-font-weight-700 ytads-stat"> 4<span class="lb-font-weight-300">x</span> </span> </div> <div> <p>Les utilisateurs sont quatre fois plus susceptibles d'utiliser YouTube plutôt que d'autres plates-formes pour trouver des informations sur une marque, un produit ou un service<sup>3</sup>.</p> </div> </div> </div> </div> </article> <article> <div class="ytads-section ytads-section--full-bleed ytads-media"> <div class="ytads-media__inner ytads-media__inner--reverse"> <div class="ytads-media__media" style="background-image: url(https://web.archive.org/web/20231225201143im_/https://lh3.googleusercontent.com/3dmtXa5XSL4wtu6GLkkZkW5AEuuXSqiU8CXvVtTDNvxqLFbc9sZTpHg-SAzfFx2LWro9gU9XZvkWApC696Uova4z3FP4Y1M_aw5Z=s1024);"> </div> <div class="ytads-media__content"> <h2 class="lb-margin-top-xs"> <span class="lb-font-headline-3 lb-font-weight-700 lb-font--no-crop">Tout ce dont vous avez besoin pour créer une annonce&nbsp;convaincante</span> </h2> <div> <p>Tout le monde peut créer une annonce YouTube qui génère des résultats. Créez une vidéo directement sur votre téléphone, utilisez nos ressources et outils gratuits, ou trouvez le partenaire idéal qui vous aidera.</p> </div> <div class="lb-margin-top-xxs ytads-media__action"> <a class="datalayer-items lb-button" data-g-cta-name="" data-g-module-name="yt-animated-text" href="/web/20231225201143/https://www.youtube.com/intl/ALL_fr/ads/how-it-works/create-a-video-ad/"> En savoir plus </a> </div> </div> </div> </div> </article> <article> <div class="ytads-section ytads-get-started"> <div class="lb-margin-bottom-m"> <svg version="1.0" xmlns="http://www.w3.org/2000/svg" viewbox="0 0 158 110" height="40"> <path fill="red" d="M154.4 17.5c-1.8-6.7-7.1-12-13.9-13.8C128.2.5 79 .5 79 .5s-48.3-.2-60.6 3c-6.8 1.8-13.3 7.3-15.1 14C0 29.7.3 55 .3 55s-.3 25.3 3 37.5c1.8 6.7 8.4 12.2 15.1 14 12.3 3.3 60.6 3 60.6 3s48.3.2 60.6-3c6.8-1.8 13.1-7.3 14.9-14 3.3-12.1 3.3-37.5 3.3-37.5s-.1-25.3-3.4-37.5z"/><path fill="#FFF" d="M63.9 79.2L103.2 55 63.9 30.8z"/></svg> </div> <h2 class="lb-margin-bottom-m"> <span class="lb-font-headline-3 lb-font-weight-700">Premiers pas avec YouTube&nbsp;Ads</span> </h2> <a class="ytads-js-append-subid ytads-js-start-now-cta lb-button datalayer-items lb-button--filled" data-g-cta-name="" data-g-module-name="yt-footer-banner" data-banner-locale-code="ALL_fr" href="https://web.archive.org/web/20231225201143/https://ads.google.com/nav/selectaccount?sf=video_youtube_express&amp;sourceid=awo&amp;hl=fr&amp;subid=ww-ww-et-v_ads_yt_1index-new"> Commencer </a> </div> <section class="ytads-section ytads-section--footnote"> <p><sup>*</sup> Coût d'un appel local.</p> <p><sup>1</sup> Par rapport à la moyenne concurrentielle. Source : Google/Talkshoppe, États-Unis, étude whyVideo menée auprès d'un échantillon de 2 000 utilisateurs vidéo issus de la population globale et âgés de 18 à 64 ans, février 2020.</p> <p><sup>2</sup> Source : Médiamétrie - Mediametrie//NetRatings – Audience Internet Vidéo – France – Octobre 2020 – Base : 15 ans et plus – Copyright Mediametrie//NetRatings - Tous droits réservés</p> <p><sup>3</sup> Source : Google/Talkshoppe, États-Unis, étude whyVideo menée auprès d'un échantillon de 2 000 utilisateurs vidéo issus de la population globale et âgés de 18 à 64 ans, février 2020.</p> </section> </article> </section> </div> </div> <div class="ytads-scrim"></div> </main> <aside class="lb-grid ytads-video-modal ytads-video-modal--hidden ytads-js-video-modal" lb-auto-init="VideoModal" aria-hidden="true"> <div class="lb-grid__cell lb-grid__cell--offset-2-span-8 ytads-video-modal__inner ytads-js-video-modal-content"> <div class="ytads-video-modal__header"> <button 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<span class="lb-expansion-panel__trigger-name lb-font--no-crop"> À propos de YouTube </span> <span class="lb-expansion-panel__trigger-icon"> <svg width="12" height="8" viewbox="0 0 12 8" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1.41 0.589966L6 5.16997L10.59 0.589966L12 1.99997L6 7.99997L0 1.99997L1.41 0.589966Z" fill="#606060"/> </svg> </span> </div> </div> <div class="lb-expansion-panel__surface" id="id-panel-1" role="region" aria-labelledby="id-panel-header-1"> <div class="lb-expansion-panel__surface-content"> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/about/"> À propos </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://blog.youtube/"> Blog </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/howyoutubeworks/"> Comment fonctionne 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<nav class="lb-footer__standard-menu" aria-label="Pour les créateurs"> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/yt/family/"> Création sur YouTube Kids </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/creatorresearch/"> Études menées auprès des créateurs </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://servicesdirectory.withyoutube.com/"> Annuaire des services pour les créateurs </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://artists.youtube.com/"> YouTube pour les artistes </a> <a class="lb-font-footnote lb-footer__standard-menu-link" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/creators/"> YouTube Creators </a> <a class="lb-font-footnote 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class="lb-footer__logo"> <a class="datalayer-items" data-g-cta-name="youtube" data-g-module-name="yt-footer" href="https://web.archive.org/web/20231225201143/https://www.youtube.com/" aria-label="YouTube"> <svg width="108" height="24" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"><defs><path id="a" d="M0 .268H34.46V24H0z"/></defs><g fill-rule="evenodd"><path d="M0 0h108v24H0z" fill="none"/><path d="M41.792 23.024v-6.552L38.024 2.864h3.288l1.32 6.168c.312 1.416.6 2.928.744 3.888h.096c.144-.96.456-2.496.744-3.864l1.368-6.192h3.288l-3.816 13.608v6.552h-3.264zm10.84.216c-3.504 0-4.584-1.944-4.584-6.528v-2.136C48.048 9.824 49.44 8 52.704 8s4.512 1.896 4.512 6.576v2.136c0 4.632-1.176 6.528-4.584 6.528zm0-2.256c.96 0 1.248-.96 1.248-3.072v-4.584c0-2.016-.288-3.048-1.248-3.048-.936 0-1.224 1.032-1.224 3.048v4.584c0 2.112.288 3.072 1.224 3.072zm12.04-12.696h3.312V23h-2.592l-.288-1.8h-.072c-.744 1.44-1.824 2.04-3.168 2.04-1.968 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Un seul code promotionnel est autorisé par annonceur.</li> <li>Pour activer cette offre : saisissez le code promotionnel dans votre compte avant le 31 décembre 2020. Pour bénéficier de cette offre, vous devez saisir le code dans un délai de 14 jours à compter de la première impression d'annonce diffusée via votre premier compte Google Ads.</li> <li>Pour bénéficier de l'avoir : dans les 30 jours suivant la saisie du code, vos campagnes publicitaires doivent générer des frais d'au moins 50 $ (hors taxes). Notez qu'un paiement de 50 $ n'est pas suffisant. Le suivi de vos frais publicitaires démarre une fois que vous avez saisi le code, jusqu'à ce qu'ils atteignent 50 $.</li> <li>Une fois les étapes 2 et 3 effectuées, l'avoir est généralement appliqué sur le récapitulatif de facturation de votre compte dans les cinq jours suivants.</li> <li>Les avoirs ne s'appliquent qu'aux frais publicitaires à venir et non à ceux qui ont été générés avant la saisie du code.</li> <li>Une fois que vous aurez dépensé votre avoir, vous ne recevrez pas de notification. Les frais publicitaires supplémentaires vous seront facturés selon votre mode de paiement. Si vous ne souhaitez plus diffuser de publicité, vous pouvez suspendre ou supprimer vos campagnes à tout moment.</li> <li>Pour prétendre à un avoir promotionnel, vous devez recevoir des factures Google Ads, et votre compte doit être en règle.</li> </ol> <p><a class="lb-button" href="https://web.archive.org/web/20231225201143/http://www.google.com/ads/coupons/terms.html" rel="noreferrer noopener" target="_blank">Les conditions d'utilisation complètes sont disponibles ici.</a></p> </section> <script src="https://web.archive.org/web/20231225201143js_/https://www.gstatic.com/external_hosted/hammerjs/v2_0_2/hammer.min.js" nonce="sWvVzQVS6TiP5IQFbQPS9A"></script> <script src="/web/20231225201143js_/https://www.youtube.com/ads/static/compiled/globals.min.js?cache=40d7027" nonce="sWvVzQVS6TiP5IQFbQPS9A"></script> <script src="/web/20231225201143js_/https://www.youtube.com/ads/static/compiled/index.min.js?cache=1c21e63" nonce="sWvVzQVS6TiP5IQFbQPS9A"></script> <script src="https://web.archive.org/web/20231225201143js_/https://www.gstatic.com/glue/cookienotificationbar/cookienotificationbar.min.js" data-glue-cookie-notification-bar-category="2A" data-glue-cookie-notification-bar-language="fr" data-glue-cookie-notification-bar-site-id="youtube.com/ads" nonce="sWvVzQVS6TiP5IQFbQPS9A"> </script> <script src="https://web.archive.org/web/20231225201143js_/https://www.google.com/recaptcha/api.js?onload=recaptchaCallback&amp;render=explicit" async defer nonce="sWvVzQVS6TiP5IQFbQPS9A"></script> </body> </html><!-- FILE ARCHIVED ON 20:11:43 Dec 25, 2023 AND RETRIEVED FROM THE INTERNET ARCHIVE ON 05:46:47 Nov 27, 2024. 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