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Trusted expertise. Digital insights. Impactful outcomes. - Cisco

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<section id="eotTocNav"> <div id="navWrapper"> </div> <div id="tocSearch"></div> <div id="eotListWrapper" data-config-metrics-group="Table of Contents"> <script type="text/javascript"> cdc.util.ensureNamespace("cdc.rc"); cdc.rc.toctitle = "Table of Contents"; </script> <h4 id="eotTocToc">Table of Contents</h4> <ul> <li><a class="head1" href="#DeliverclearmeasurablebusinessoutcomeswithCisco&reg;" title="DeliverclearmeasurablebusinessoutcomeswithCisco&reg;">Deliver clear, measurable business outcomes - with Cisco<span class="Superscript"><sup class=" cSuperscript">&reg;</sup></span></a></li> <li><a class="head1" href="#Benefits" title="Benefits">Benefits</a></li> <li><a class="head1" href="#Industryexpertssuggeststartingwithoutcomes" title="Industryexpertssuggeststartingwithoutcomes">Industry experts suggest starting with outcomes</a></li> <li><a class="head1" href="#Whatdoyouget" title="Whatdoyouget">What do you get?</a></li> <li><a class="head1" href="#WhychooseCiscoLifecycleServices" title="WhychooseCiscoLifecycleServices">Why choose Cisco Lifecycle Services?</a></li> <li><a class="head1" href="#Simpleengagementprocess" title="Simpleengagementprocess">Simple engagement process</a></li> <li><a class="head1" href="#Nextsteps" title="Nextsteps">Next steps</a></ul> </div> <!--<div id="eotTocSearch"></div> <div id="eotTocToc"></div> --> <script type="text/javascript"> cdc.util.ensureNamespace("cdc.rc.innerSearch"); cdc.rc.innerSearch.hintText = "Search"; cdc.util.ensureNamespace("cdc.rc.tableOfContents"); cdc.rc.tableOfContents.label = "Table of Contents"; </script> </section> </div> </div> <div class="row narrow-wide"> <!--style below is added to fix DE297691:TOC Headings are not clickable in Firefox/Edge Browsers --> <div class="col narrow noprint" style="position: relative;z-index: -1;"> &nbsp; </div> <div class="col wide document"> <div id="eot-doc-wrapper"> <html> <head> <script>!function(e){var 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r={i:!1,av:function(n){var t="http.initiator";if(n&&(!n[t]||"spa_hard"===n[t]))o["ak.feo"]=void 0!==e.aFeoApplied?1:0,BOOMR.addVar(o)},rv:function(){var e=["ak.bpcip","ak.cport","ak.cr","ak.csrc","ak.gh","ak.ipv","ak.m","ak.n","ak.ol","ak.proto","ak.quicv","ak.tlsv","ak.0rtt","ak.0rtt.ed","ak.r","ak.acc","ak.t","ak.tf"];BOOMR.removeVar(e)}};BOOMR.plugins.AK={akVars:o,akDNSPreFetchDomain:a,init:function(){if(!r.i){var e=BOOMR.subscribe;e("before_beacon",r.av,null,null),e("onbeacon",r.rv,null,null),r.i=!0}return this},is_complete:function(){return!0}}}}()}(window);</script></head> <body> <code><script type="text/javascript"></script> <link rel="stylesheet" href="wemdcmt.css"/> <link rel="stylesheet" href="/etc/designs/cdc/transformation/wemdcmt.css"/></code> <div class="WordSection1"> <p class="pBody">&nbsp;</p> <p class="pSubhead1CMT" style="page-break-before:always"><a name="_Toc535294666">Achieve new and better business outcomes—faster.</a></p> <p class="pToC_Subhead1"><a name="_Toc167244116">Deliver clear, measurable business outcomes - with Cisco</a><span class="Superscript"><sup class=" cSuperscript">&reg;</sup></span></p> <p class="pBody">The need to translate technology initiatives into tangible business value has never been more important. Today, businesses across the globe harness the power of digital—technology, insights, and analytics to deliver innovation like exceptional customer experiences, operational excellence, growth, resiliency, sustainability, and more.</p> <p class="pSubhead2CMT">Shift from tactical to strategic business value</p> <p class="pBody">Your team has an unprecedented opportunity to deliver innovation, yet you face challenges in realizing the full value of your IT investments. What’s standing in your way? Let’s face it. It’s hard to keep the focus on driving value with constantly changing priorities and having to do more with less. Because our mission is to help you succeed, we’ve transformed how you get value from Cisco. </p> <p class="pBody">In this new environment, we can help your IT team shift from a tactical to strategic business value mindset—with measurable outcomes at each step of the technology journey. </p> <p class="pBody">We do this by combining our expertise with AI/ML, telemetry insights, automation, and more at scale—to remove adoption roadblocks and connect the dots—so you can transform at speed with less risk. And achieve the business outcomes you want, faster.</p> <p class="pToC_Subhead1"><a name="_Toc167244117">Benefits</a></p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Outcomes-focused: </b></p> <p class="pBulletIndentCMT">Identify, prioritize, and translate IT initiatives into tangible business outcomes that deliver results. </p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Customized engagement: </b></p> <p class="pBulletIndentCMT">Tailor KPIs, measurement, telemetry, and delivery to your unique business needs.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Measurable impact: </b></p> <p class="pBulletIndentCMT">Validate KPI progress with an automated dashboard to drive adoption and speed time to value.</p> <p class="pBody" style="margin-top:10.0pt">Support your organization’s top business priorities.</p> <p class="pBody"><img width="625" height="169" id="Picture 2" src="/c/dam/en/us/products/collateral/services/lifecycle-services/lifecycle-services-aag.docx/_jcr_content/renditions/lifecycle-services-aag_0.png" alt="Cisco Lifecycle Services business outcomes"/></p> <div class=" pDefault"> Figure 1. <span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span>&nbsp; </div> <p class="FigureCaptionText">Cisco Lifecycle Services business outcomes</p> <p class="pToC_Subhead1" style="page-break-before:always"><a name="_Toc167244118">Industry experts suggest starting with outcomes</a></p> <p class="pBody">According to industry analysts, the best way to shift to a business value mindset is to start with outcomes. Why outcomes? Gartner<span class="Superscript"><sup class=" cSuperscript">&reg;</sup></span> says “Value is in the eye of the consumer-that is, the business stakeholder-not the provider or the IT department.<span class="Superscript"><sup class=" cSuperscript">1</sup></span> CIO’s help their business peers understand the value of IT when they talk about it in terms of the priorities, outcomes, and KPIs that the business understands.”<span class="Superscript"><sup class=" cSuperscript">1</sup></span> “As a result, research shows that “CIOs who successfully communicate the value of IT maintain 60% higher funding levels than their peers who don’t.”<span class="Superscript"><sup class=" cSuperscript">1</sup></span></p> <div class=" pDefault"> <span class="Superscript"><sup class=" cSuperscript">1</sup></span>Gartner<span class="Superscript"><sup class=" cSuperscript">&reg;</sup></span> CIO Agenda 2023, <a href="https://www.gartner.com/en/information-technology/topics/business-value-of-it">https://www.gartner.com/en/information-technology/topics/business-value-of-it</a>, as of 25 September, 2023. </div> <div class=" pDefault" style="margin-left:.05in;text-indent:0in"> GARTNER is registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. </div> <p class="pToC_Subhead1"><a name="_Toc167244119">What do you get?</a></p> <p class="pBody">With Cisco Lifecycle Services, our experts and partners can help you translate IT initiatives into impactful business outcomes that achieve results. Each engagement is customized to your organization’s unique business needs. Services include:</p> <p class="pBody"><b>Cisco experts</b> who understand your business, strategy, objectives, technology, and timelines. Working side by side with your IT and partner teams, we can help you identify and prioritize the right IT optimization and transformation initiatives to achieve your business outcomes. Our solution architects and consulting engineers can help you close skills gaps with their deep technical knowledge and multiple CCNA and CCIE certifications.</p> <p class="pBody"><b>Digital Insights</b>, including telemetry-based AI/ML, tools, automation, and best practices that deliver faster time to value from your Cisco technology investments. When our experts combine their knowledge with proactive and predictive analytics, they can pinpoint critical needs and opportunities in your environment. Amassed from 3M+ Cisco customer devices, our AI/ML insights and data algorithms underpin every analysis, recommendation, and implementation. Our comprehensive library of automation services help you minimize risk as you accelerate and scale adoption.</p> <p class="pBody"><b>Measurement and reporting tools</b>, including Quarterly Business Reviews (QBRs) and automated dashboard reports that clearly demonstrate how IT contributes measurable, tangible results to the business. With regular reporting, your IT teams have the data they need to monitor progress, improve KPIs, and validate outcomes results.</p> <p class="pToC_Subhead1"><a name="_Toc167244120">Why choose Cisco Lifecycle Services?</a></p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Deliver outcomes faster</b>. Nearly 40 years of expertise augmented with digital insights, tools, best practices, and automation.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Measurable business impact.</b> Track progress and business outcomes with automated KPI measurement and reporting.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Less effort and risk.</b> Our comprehensive automation library reduces manual effort and mitigates risk.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Flexible choice.</b> Engage with your preferred workstyle. Let Cisco experts advise you, work alongside your IT experts and partner teams, or direct and manage the engagement.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Informed decision making.</b> Our telemetry-based AI/ML insights and experiential expertise enable prioritization and preemptive risk mitigation.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Unified experience.</b> Program and architecture governance optimally manages complex IT environments.</p> <p class="pToC_Subhead1"><a name="_Toc167244121">Simple engagement process</a></p> <p class="pBody">To achieve outcomes faster, we use a simple 5-step engagement process. Work begins by aligning Cisco, your IT, and partner teams on your outcomes, KPIs, priorities, timelines, and objectives. From there, we: </p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Baseline:</b> Create a baseline to measure, monitor, and report outcomes and KPI progress. </p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Analyze:</b> Assess data for risks and opportunities and present findings.</p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Recommend:</b> Identify actions and present recommendations. </p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Execute:</b> Engage the way you want: Advise Me, Do It With Me, or Do It For Me. Let Cisco experts advise you, work side by side as part of your IT experts and partner team, or direct and manage the entire engagement. </p> <p class="pBulletCMT" style="font-style: normal; font-variant: normal; font-weight: normal;margin-bottom: 3pt; margin-right: 0pt; margin-top: 0pt; text-decoration: none; text-transform: none"><span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;position:relative;top:-.5pt">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp; </span></span><b>Measure:</b> Once delivery is underway, we test, measure, and report KPIs to validate progress. If a second baseline is needed to support continuous learning, improvement, and optimization, the process begins again. </p> <p class="pBody">Specialized Expertise (Scrum Services and Expert-as-a-Service) are also available to support additional projects and scaling as needed.</p> <p class="pBody"><img border="0" width="624" height="331" id="Picture 3" src="/c/dam/en/us/products/collateral/services/lifecycle-services/lifecycle-services-aag.docx/_jcr_content/renditions/lifecycle-services-aag_1.png" alt="The Cisco 5-step customer engagement process"/></p> <div class=" pDefault"> Figure 2. <span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span>&nbsp; </div> <p class="FigureCaptionText">The Cisco 5-step customer engagement process</p> <div> <table border="1" cellpadding="6" cellspacing="0" width="100%" bordercolor="#ADADAD"> <thead> <tr valign="top" align="left"> <td> <p class="Cellhead1" style="page-break-before:always"><span style="color:white">Individual outcome categories</span></p> </td> <td> <p class="Cellhead1">Business value</p> </td> </tr> </thead> <tbody> <tr valign="top" align="left"> <td colspan="2"> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Grow Faster</b></p> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Digital transformation</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Translate technology strategy</b> into innovative capabilities that deliver exceptional experiences, growth, and revenue </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Enable business capabilities through new technology</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Innovate new business capabilities</b> with next-generation technology to advance digital business goals </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Improve customer experience</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Deliver superior customer experiences</b> with a resilient, high-performing infrastructure and applications </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Improve end-user experience</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Fortify foundational</b> infrastructure for resiliency and business application performance </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Grow revenue</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Embrace architectures</b> for scalable, flexible, and efficient business operations and applications </div> </td> </tr> <tr valign="top" align="left"> <td colspan="2"> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Be Stronger</b></p> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Reduce risk</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Identify and mitigate operational risks</b> that can negatively impact business agility and profitability </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Demonstrate compliance</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Pinpoint, prioritize, and mitigate regulatory and business risks</b> associated with non-compliance </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Enhance security</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Strengthen security across the IT infrastructure</b> to prepare, protect, and respond to threats </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Manage reputation and improve brand</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Create a stable, industry-compliant network</b> built for customer security and engaging experiences </div> </td> </tr> <tr valign="top" align="left"> <td colspan="2"> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Deliver Better</b></p> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Optimize productivity</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Optimize network stability and resiliency</b> to accelerate and scale employee and business productivity </div> </td> </tr> <tr valign="top" align="left"> <td> <p class="pChart_bodyCMT" style="font-style: normal; font-variant: normal; font-weight: normal; margin-bottom: 3pt; margin-left: 3pt; margin-right: 3pt; margin-top: 3pt; text-align: left; text-decoration: none; text-indent: 0pt; text-transform: none"><b>Reduce costs</b></p> </td> <td> <div class=" pCellBulletCMT"> <span style="font-size:7.0pt;font-family:&quot;Arial&quot;,&quot;sans-serif&quot;;layout-grid-mode:line">●<span style="font:7.0pt &quot;Times New Roman&quot;">&nbsp; </span></span> <b>Reduce operational costs</b> through technology optimization, process improvements, and best practices </div> </td> </tr> </tbody> </table> </div> <p class="pToC_Subhead1"><a name="_Toc167244122">Next steps</a></p> <p class="pBody">Start leveraging the benefits of Cisco Lifecycle Services today. 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