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a.menu-item.menu-item-12-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-10-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-15-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-20-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-23-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-37-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;--tve-font-family: Rubik;--g-bold-weight: 500;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;font-family: var(--tve-font-family,Rubik) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-38-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;--tve-font-family: Rubik;--g-regular-weight: 400;--g-bold-weight: 500;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;font-family: var(--tve-font-family,Rubik) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-39-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-40-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;--tve-font-family: Rubik;--g-regular-weight: 400;--g-bold-weight: 500;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;font-family: var(--tve-font-family,Rubik) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-41-a{--tve-font-weight: var(--g-regular-weight,normal);--tve-border-radius: 100px;border-radius: 100px;overflow: hidden;border: none;--tve-applied-border: none;font-weight: var(--tve-font-weight,var(--g-regular-weight,normal) ) !important;padding: 12px 15px 12px 17px !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-6-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-7-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a:not(.tcb-excluded-from-group-item):hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-9-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-5-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-11-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-12-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-10-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-15-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-20-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-23-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-37-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-38-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-39-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-40-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-41-a:hover{border: none !important;--tve-applied-border: none !important;background-color: rgba(88,164,29,0.1) !important;--background-color: rgba(88,164,29,0.1) !important;--tve-applied-background-color: var$(--tcb-color-223) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-27-drop{--tve-border-radius: 10px;border-radius: 10px;overflow: hidden;box-shadow: rgba(0,0,0,0.05) 0px 14px 30px 7px;--tve-applied-box-shadow: 0px 14px 30px 7px rgba(0,0,0,0.05);--cols-number: 2;padding: 20px 20px 24px !important;max-width: 431px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-27-drop li.lvl-1{max-width: calc(50% - 15px);width: calc(50% - 15px);margin-left: 15px;margin-top: 8px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-27-drop > ul{margin-left: -15px;margin-top: -8px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-4-drop{--cols-number: 2;--tve-border-radius: 10px;border-radius: 10px;overflow: hidden;box-shadow: rgba(0,0,0,0.05) 0px 14px 30px 7px;--tve-applied-box-shadow: 0px 14px 30px 7px rgba(0,0,0,0.05);padding: 20px 20px 30px 30px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-4-drop li.lvl-1{max-width: calc(50% - 30px);width: calc(50% - 30px);margin-left: 30px;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner.menu-item-4-drop > ul{margin-left: -30px;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-32-a{border: none;--tve-applied-border: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-28-a{border: none;--tve-applied-border: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-28-a:hover{background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;border: none !important;--tve-applied-border: none !important;color: var(--tve-color,rgb(10,10,10)) !important;--tve-applied-color: var$(--tve-color,rgb(10,10,10)) !important;--tve-color: rgb(10,10,10) !important;--tve-applied---tve-color: rgb(10,10,10) !important;--tcb-applied-color: rgb(10,10,10) !important;opacity: 0.8 !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-24-a{border: none;--tve-applied-border: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-24-a:hover{background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;color: var(--tve-color,rgb(10,10,10)) !important;--tve-applied-color: var$(--tve-color,rgb(10,10,10)) !important;--tve-color: rgb(10,10,10) !important;--tve-applied---tve-color: rgb(10,10,10) !important;--tcb-applied-color: rgb(10,10,10) !important;opacity: 0.8 !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-25-a{border: none;--tve-applied-border: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-30-a{border-top-style: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-32-a:hover{background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;color: var(--tve-color,rgb(10,10,10)) !important;--tve-applied-color: var$(--tve-color,rgb(10,10,10)) !important;--tve-color: rgb(10,10,10) !important;--tve-applied---tve-color: rgb(10,10,10) !important;--tcb-applied-color: rgb(10,10,10) !important;opacity: 0.8 !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > 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var$(--tve-color,rgb(10,10,10)) !important;--tve-color: rgb(10,10,10) !important;--tve-applied---tve-color: rgb(10,10,10) !important;--tcb-applied-color: rgb(10,10,10) !important;opacity: 0.8 !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-31-a{border-top-style: none;--tve-font-size: 16px;--tve-line-height: 2em;--tve-color: rgba(10,10,10,0.78);--tve-applied---tve-color: rgba(10,10,10,0.78);--tcb-applied-color: rgba(10,10,10,0.78);font-size: var(--tve-font-size,16px) !important;line-height: var(--tve-line-height,2em) !important;padding: 0px 0px 15px !important;color: var(--tve-color,rgba(10,10,10,0.78)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.78)) !important;}:not(#tve) .thrv_symbol_114068863 .tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-31-a:hover{background-color: transparent !important;--background-color: transparent 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.tcb-flex-col{padding-left: 5px;}.thrv_symbol_114068863 [data-css="tve-u-180d72cc827"]{margin-left: -5px !important;padding: 0px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72cc827"] > .tcb-flex-col > .tcb-col{justify-content: center;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e4e"]{max-width: 54.6%;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e60"]{max-width: 27%;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 > li.menu-item.menu-item-1{padding-left: 10px !important;padding-right: 10px !important;margin-left: 10px !important;margin-right: 10px !important;}.thrv_symbol_114068863 .tve-regular #m-180d72bec34 > li:not(.tcb-excluded-from-group-item){padding-left: 10px !important;padding-right: 10px !important;margin-left: 10px !important;margin-right: 10px !important;}.thrv_symbol_113430028 .sidebar-section [data-css="tve-u-180657709d8"].tve-vertical-menu{max-width: 600px;}.thrv_symbol_113428942 [data-css="tve-u-17fb0f56926"].tve-vertical-menu{max-width: 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[data-css="tve-u-17fb0f5694d"].tve-vertical-menu{max-width: 600px;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-in.tve-scroll-state{justify-content: center;display: flex;flex-direction: column;padding: 20px 40px !important;min-height: 1px !important;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-out.tve-scroll-state{box-shadow: rgba(0,0,0,0.06) 0px 6px 18px 0px;--tve-applied-box-shadow: 0px 6px 18px 0px rgba(0,0,0,0.06);max-width: 100%;background-image: none !important;--tve-applied-background-image: none !important;background-color: rgb(255,251,249) !important;padding: 10px 20px !important;--background-color: rgb(255,251,249) !important;--tve-applied-background-color: rgb(255,251,249) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00d7441"]{float: right;z-index: 3;position: relative;--tve-alignment: right;width: 55px !important;margin-top: 4px !important;margin-bottom: 0px !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{border-radius: 100px;overflow: hidden;letter-spacing: var(--tve-letter-spacing,2px);background-color: var(--tcb-local-color-394d4) !important;padding: 16px 22px !important;background-image: none !important;--background-image: none !important;--tve-applied-background-image: none !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{font-size: var(--tve-font-size,12px) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"]{--tve-font-size: 12px;--tve-font-weight: var(--g-bold-weight,bold);--tve-letter-spacing: 2px;--tcb-local-color-1bda9: rgb(19,114,211);--tve-color: rgb(255,255,255);--tve-text-transform: uppercase;min-width: 100% !important;--tcb-local-color-394d4: rgb(243,62,27) !important;--tve-applied-min-width: unset !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link span{font-weight: var(--tve-font-weight,var(--g-bold-weight,bold));color: 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[data-css="tve-u-190e00f718e"].tve-state-active .tcb-button-link{background-image: linear-gradient(rgba(0,0,0,0.4),rgba(0,0,0,0.4)) !important;background-size: auto !important;background-position: 50% 50% !important;background-attachment: scroll !important;background-repeat: no-repeat !important;--background-image: linear-gradient(rgba(0,0,0,0.4),rgba(0,0,0,0.4)) !important;--background-size: auto !important;--background-position: 50% 50% !important;--background-attachment: scroll !important;--background-repeat: no-repeat !important;--tve-applied-background-image: linear-gradient(rgba(0,0,0,0.4),rgba(0,0,0,0.4)) !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e00f718e"].tve-state-active .tcb-button-link{background-color: var(--tcb-local-color-394d4) !important;--background-color: var(--tcb-local-color-394d4) !important;--tve-applied-background-color: var$(--tcb-local-color-394d4) !important;}:not(#tve) .thrv_symbol_114068863 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Rubik;--g-regular-weight: 600;--g-bold-weight: 500;padding: 10px 0px !important;background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;margin-bottom: 0px !important;}:not(#tve) .thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 > li.menu-item.menu-item-1 > a{font-weight: var(--tve-font-weight,var(--g-bold-weight,bold) ) !important;}.thrv_symbol_114068863 #m-180d72bec34 .tcb-mm-image.menu-item-26-img{height: 35px;flex-basis: 35px;margin-top: 0px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72cc827"]{flex-wrap: nowrap !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72c4169"]{max-width: 29.5%;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e60"]{max-width: 62.3984%;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e4e"]{max-width: 8.1%;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-ham-wrap.tve-m-expanded{padding: 60px 20px 20px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-ham-wrap > .tve_w_menu{background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_113430028 .sidebar-section [data-css="tve-u-180657709d8"].tve-vertical-menu{max-width: none;}.thrv_symbol_113428942 [data-css="tve-u-17fb0f5694d"].tve-vertical-menu{max-width: 600px;}.thrv_symbol_113430028 .thrv_header [data-css="tve-u-17fb0f5694d"].tve-vertical-menu{max-width: 600px;}.thrv_symbol_113430028 [data-css="tve-u-17fb0f5694d"].tve-vertical-menu{max-width: 600px;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-in.tve-scroll-state{padding: 12px 20px !important;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-out.tve-scroll-state{padding-left: 40px !important;padding-right: 30px !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00c095b"] .tve-ham-wrap.tve-m-expanded{padding: 60px 20px 20px !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00c095b"] .tve-ham-wrap > .tve_w_menu{background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00d7441"]{width: 40px !important;margin-top: 4px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e01219a6"]{font-size: 16px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e01276ea"]{font-size: inherit !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{letter-spacing: var(--tve-letter-spacing,1px);padding: 10px 14px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{font-size: var(--tve-font-size,11px) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"]{--tve-font-size: 11px;--tve-letter-spacing: 1px;min-width: unset;--tve-applied-min-width: unset !important;}.thrv_symbol_114068863 [data-css="tve-u-190fed34ebe"]{flex-wrap: nowrap !important;margin-left: -10px !important;}.thrv_symbol_114068863 [data-css="tve-u-190fed34ebe"] > .tcb-flex-col{padding-left: 10px;}.thrv_symbol_114068863 [data-css="tve-u-190fed309bd"]{max-width: 51.9%;}.thrv_symbol_114068863 [data-css="tve-u-190fed309c3"]{max-width: 18.1%;}.thrv_symbol_114068863 [data-css="tve-u-190fed309c9"]{max-width: 22.4%;}.thrv_symbol_114068863 [data-css="tve-u-190fed309b0"]{max-width: 6.6%;}.thrv_symbol_114068863 .thrv_widget_menu #m-1932ae56c84 > li.menu-item.menu-item-1{margin-top: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-1932ae56c84 > li.menu-item.menu-item-2{margin-top: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-1932ae56c84 > li.menu-item.menu-item-3{margin-top: 0px !important;}.thrv_symbol_114068863 [data-css="tve-u-1932afa6d0d"]{float: right;z-index: 3;position: relative;--tve-alignment: right;}.thrv_symbol_114068863 [data-css="tve-u-1932afa6d0f"]::after{clear: both;}}@media (max-width: 767px){.thrv_symbol_114068863.tve-default-state .symbol-section-in.tve-default-state{padding: 14px 20px !important;}.thrv_symbol_114068863.tve-default-state .symbol-section-out.tve-default-state{padding-left: 20px !important;padding-right: 10px !important;background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_114068863 .symbol-section-in{padding-left: 20px !important;padding-right: 10px !important;}.thrv_symbol_114068863 [data-css="tve-u-17cbc744c90"]{margin-bottom: 0px !important;width: 185px !important;margin-top: 0px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve_w_menu{padding: 60px 14px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"]{height: 44px;flex-basis: 44px;float: right;z-index: 3;position: relative;--tve-alignment: right;margin: 0px auto !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-m-trigger .thrv_icon{font-size: 32px !important;width: 32px !important;height: 32px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li:not(.tcb-excluded-from-group-item){--tve-line-height: 1.10em;--tve-border-radius: 12px;border-radius: 12px;--tve-font-size: 15px;--tve-color: rgba(10,10,10,0.85);--tve-applied---tve-color: rgba(10,10,10,0.85);padding: 1px !important;margin-top: 0px !important;margin-bottom: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 > li:not(.tcb-excluded-from-group-item){text-align: left;--tve-color: var(--tcb-skin-color-4);--tve-applied---tve-color: var$(--tcb-skin-color-4);--tve-font-size: 16px;padding: 5px 0px !important;margin-top: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li:not(.tcb-excluded-from-group-item) > a{--tcb-applied-color: rgba(10,10,10,0.85);line-height: var(--tve-line-height,1.10em) !important;font-size: var(--tve-font-size,15px) !important;color: var(--tve-color,rgba(10,10,10,0.85)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.85)) !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-25{--tve-line-height: 1.10em;--tve-border-radius: 12px;border-radius: 12px;--tve-font-size: 15px;--tve-color: rgba(10,10,10,0.85);--tve-applied---tve-color: rgba(10,10,10,0.85);padding: 1px !important;margin-top: 0px !important;margin-bottom: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-25 > a{--tcb-applied-color: rgba(10,10,10,0.85);line-height: var(--tve-line-height,1.10em) !important;font-size: var(--tve-font-size,15px) !important;color: var(--tve-color,rgba(10,10,10,0.85)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.85)) !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-6{--tve-line-height: 1.10em;--tve-border-radius: 12px;border-radius: 12px;--tve-font-size: 15px;--tve-color: rgba(10,10,10,0.85);--tve-applied---tve-color: rgba(10,10,10,0.85);padding: 1px !important;margin-top: 0px !important;margin-bottom: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-6 > a{--tcb-applied-color: rgba(10,10,10,0.85);line-height: var(--tve-line-height,1.10em) !important;font-size: var(--tve-font-size,15px) !important;color: var(--tve-color,rgba(10,10,10,0.85)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.85)) !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-12{--tve-line-height: 1.10em;--tve-border-radius: 12px;border-radius: 12px;--tve-font-size: 15px;--tve-color: rgba(10,10,10,0.85);--tve-applied---tve-color: rgba(10,10,10,0.85);padding: 1px !important;margin-top: 0px !important;margin-bottom: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-12 > a{--tcb-applied-color: rgba(10,10,10,0.85);line-height: var(--tve-line-height,1.10em) !important;font-size: var(--tve-font-size,15px) !important;color: var(--tve-color,rgba(10,10,10,0.85)) !important;--tve-applied-color: var$(--tve-color,rgba(10,10,10,0.85)) !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 > li.menu-item.menu-item-1{text-align: left;--tve-color: var(--tcb-skin-color-4);--tve-applied---tve-color: var$(--tcb-skin-color-4);--tve-font-size: 16px;padding: 5px 0px !important;margin-top: 0px !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-6 > a .m-icon{font-size: 20px;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li:not(.tcb-excluded-from-group-item) > a .m-icon{font-size: 20px;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-12 > a .m-icon{font-size: 20px;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 li li.menu-item.menu-item-25 > a .m-icon{font-size: 20px;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e4e"]{max-width: 15.3%;}.thrv_symbol_114068863 [data-css="tve-u-190debc4e60"]{max-width: 13%;}.thrv_symbol_114068863 [data-css="tve-u-180d72c4169"]{max-width: 71.7%;}.thrv_symbol_114068863 [data-css="tve-u-180d72cc827"]{flex-wrap: nowrap !important;}.thrv_symbol_114068863 [data-css="tve-u-190dfa17e4e"]{margin-bottom: 0px !important;}.thrv_symbol_114068863 #m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item){height: 30px;flex-basis: 30px;}.thrv_symbol_114068863 #m-180d72bec34 .tcb-mm-image.menu-item-26-img{height: 30px;flex-basis: 30px;}.thrv_symbol_114068863 [data-css="tve-u-180d72cc827"] > .tcb-flex-col > .tcb-col{justify-content: center;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-ham-wrap.tve-m-expanded{padding: 0px !important;background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72c1502"] .tve-ham-wrap.tve-m-expanded{padding: 30px 12px 20px !important;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-ham-wrap.tve-m-expanded > .tve_w_menu{max-width: 100%;--tve-set-max-width: 100%;}.thrv_symbol_114068863 [data-css="tve-u-180d72bec35"] .tve-ham-wrap > .tve_w_menu{background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 > li.menu-item.menu-item-1 > a{--tcb-applied-color: var$(--tcb-skin-color-4);color: var(--tve-color,var(--tcb-skin-color-4)) !important;--tve-applied-color: var$(--tve-color,var$(--tcb-skin-color-4)) !important;font-size: var(--tve-font-size,16px) !important;}.thrv_symbol_114068863 .thrv_widget_menu #m-180d72bec34 > li:not(.tcb-excluded-from-group-item) > a{--tcb-applied-color: var$(--tcb-skin-color-4);color: var(--tve-color,var(--tcb-skin-color-4)) !important;--tve-applied-color: var$(--tve-color,var$(--tcb-skin-color-4)) !important;font-size: var(--tve-font-size,16px) !important;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-in.tve-scroll-state{padding: 14px 20px 12px !important;}.thrv_symbol_114068863.tve-scroll-state .symbol-section-out.tve-scroll-state{padding-left: 20px !important;padding-right: 10px !important;background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00c095b"] .tve-ham-wrap.tve-m-expanded{padding: 0px !important;background-color: rgb(255,255,255) !important;--background-color: rgb(255,255,255) !important;--tve-applied-background-color: rgb(255,255,255) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00c095b"] .tve-ham-wrap.tve-m-expanded > .tve_w_menu{max-width: 100%;--tve-set-max-width: 100%;}.thrv_symbol_114068863 [data-css="tve-u-190e00c095b"] .tve-ham-wrap > .tve_w_menu{background-color: transparent !important;--background-color: transparent !important;--tve-applied-background-color: transparent !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00c09d2"] .tve-ham-wrap.tve-m-expanded{padding: 30px 12px 20px !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00d7441"]{--tve-alignment: left;float: left;z-index: 3;position: relative;margin: 0px auto -2px !important;width: 32px !important;}.thrv_symbol_114068863 [data-css="tve-u-190fe7f9a2f"]{float: left;z-index: 3;position: relative;--tve-alignment: left;margin: 0px auto 0px -28px !important;}.thrv_symbol_114068863 [data-css="tve-u-190fe7f9a32"]::after{clear: both;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{letter-spacing: var(--tve-letter-spacing,1px);padding: 10px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-190e00f718e"] .tcb-button-link{font-size: var(--tve-font-size,10px) !important;}.thrv_symbol_114068863 [data-css="tve-u-190e00f718e"]{--tve-font-size: 10px;--tve-letter-spacing: 1px;min-width: 100% !important;}.thrv_symbol_114068863 [data-css="tve-u-190fed309bd"]{max-width: 12%;}.thrv_symbol_114068863 [data-css="tve-u-190fed34ebe"]{flex-flow: row !important;}.thrv_symbol_114068863 [data-css="tve-u-190fed4d01c"]{text-align: center;}.thrv_symbol_114068863 [data-css="tve-u-190fed309c3"]{max-width: 31.9%;}.thrv_symbol_114068863 [data-css="tve-u-190fed309b0"]{max-width: 11.7%;}.thrv_symbol_114068863 [data-css="tve-u-190fed309c9"]{max-width: 43.4%;}.thrv_symbol_114068863 [data-css="tve-u-190fe8f40c3"]::after{clear: both;}.thrv_symbol_114068863 [data-css="tve-u-1932ab2263d"]{--tcb-local-color-icon: rgb(27,25,42);--tcb-local-color-var: rgb(27,25,42);padding: 0px !important;margin-top: 8px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-1932ab2263d"]{--tve-icon-size: 28px !important;font-size: 28px !important;width: 28px !important;height: 28px !important;}.thrv_symbol_114068863 [data-css="tve-u-1932ab27aac"]{justify-content: center !important;padding-top: 0px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-1932ab2eb40"]{font-size: 30px !important;width: 30px !important;height: 30px !important;--tve-icon-size: 30px !important;}.thrv_symbol_114068863 [data-css="tve-u-1932afaa925"]{--tcb-local-color-icon: rgb(152,175,159);--tcb-local-color-var: rgb(152,175,159);margin-left: auto;margin-right: auto;padding: 0px !important;font-size: 33px !important;width: 33px !important;height: 33px !important;}:not(#tve) .thrv_symbol_114068863 [data-css="tve-u-1932afaa925"]{--tve-icon-size: 33px !important;font-size: 33px !important;width: 33px !important;height: 33px !important;}.thrv_symbol_114068863 [data-css="tve-u-1932afa6d0d"] .tve-ham-wrap.tve-m-expanded{--tve-font-weight: var(--g-regular-weight,normal);--tve-font-family: Rubik;--g-regular-weight: 400;--g-bold-weight: 500;padding: 20px 44px !important;}.thrv_symbol_114068863 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class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Architect</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Intuitive drag & drop editor for WordPress</p></div> </li> <li class="menu-item menu-item-3 lvl-1 tve_editable" data-id="3" data-item-display-desktop="image-text" data-init-width="213.877685546875" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-3-a menu-item-3 tcb-- tcb-mm-container tcb--row tve_editable tcb-excluded-from-group-item" href="https://thrivethemes.com/leads/" data-item-display-desktop="image-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-3-a"><span class="tcb-mm-image menu-item-3-img tve_editable" style="background-image:url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:auto/h:auto/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/thrive-theme/images/TL_logo_symbol.jpg")" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"></span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Leads</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Building your mailing list faster</p></div> </li> <li class="menu-item menu-item-28 lvl-1 tve_editable" data-id="28" data-item-display-desktop="image-text" data-init-width="179.76141357421875" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item 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class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Comments</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Make commenting fun and engaging</p></div> </li> <li class="menu-item menu-item-30 lvl-1 tve_editable" data-id="30" data-item-display-desktop="image-text" data-init-width="155.60806274414062" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-30-a menu-item-30 tcb-- tcb-mm-container tcb--row tve_editable tcb-excluded-from-group-item" href="https://thrivethemes.com/quizbuilder/" data-item-display-desktop="image-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-30-a"><span class="tcb-mm-image menu-item-30-img tve_editable" style="background-image:url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:auto/h:auto/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/thrive-theme/images/TQB_logo_symbol.jpg")" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"></span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Quiz Builder</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Boost engagement through quizzes</p></div> </li> <li class="menu-item menu-item-31 lvl-1 tve_editable" data-id="31" data-item-display-desktop="image-text" data-init-width="156.217041015625" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-31-a menu-item-31 tcb-- tcb-mm-container tcb--row tve_editable tcb-excluded-from-group-item" href="https://thrivethemes.com/ovation/" data-item-display-desktop="image-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-31-a"><span class="tcb-mm-image menu-item-31-img tve_editable" style="background-image:url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:auto/h:auto/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/thrive-theme/images/TO_logo_symbol.jpg")" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"></span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Ovation</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Display testimonials for social proof</p></div> </li> <li class="menu-item menu-item-32 lvl-1 tve_editable" data-id="32" data-item-display-desktop="image-text" data-init-width="137.1749267578125" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-32-a menu-item-32 tcb-- tcb-mm-container tcb--row tve_editable tcb-excluded-from-group-item" href="https://thrivethemes.com/ultimatum/" data-item-display-desktop="image-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-32-a"><span class="tcb-mm-image menu-item-32-img tve_editable" style="background-image:url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:auto/h:auto/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/thrive-theme/images/TU_logo_symbol-1.jpg")" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"></span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Ultimatum</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">Create evergreen countdown campaigns</p></div> </li> <li class="menu-item menu-item-33 lvl-1 tve_editable" data-id="33" data-item-display-desktop="image-text" data-init-width="137.654541015625" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-33-a menu-item-33 tcb-- tcb-mm-container tcb--row tve_editable tcb-excluded-from-group-item" href="https://thrivethemes.com/optimize/" data-item-display-desktop="image-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a.menu-item.menu-item-33-a"><span class="tcb-mm-image menu-item-33-img tve_editable" style="background-image:url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:auto/h:auto/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/thrive-theme/images/TOptimize_logo_symbol-1.jpg")" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"></span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Thrive Optimize</span></span></a> <div class="thrv_text_element tve-no-drop tve_editable" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element"><p style="" data-selector="#m-180d72bec34 .tcb-mega-drop .thrv_text_element p">A/B testing for landing pages</p></div> </li> </ul> </div> </div> </li> <li class="menu-item menu-item-43 menu-item-has-children lvl-0 c-underline tve_editable" data-id="43" data-item-display-desktop="text" style="--mega-menu-top: calc(100% - 35.60000228881836px);" data-selector=".thrv_widget_menu #m-180d72bec34 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-43-a menu-item-43 " href="https://thrivethemes.com/services/"> <span class="tve-disabled-text-inner">Pro Services</span><span class="tve-item-dropdown-trigger"><svg xmlns="https://www.w3.org/2000/svg" class="tve-dropdown-icon-up" viewBox="0 0 320 512"><path d="M151.5 347.8L3.5 201c-4.7-4.7-4.7-12.3 0-17l19.8-19.8c4.7-4.7 12.3-4.7 17 0L160 282.7l119.7-118.5c4.7-4.7 12.3-4.7 17 0l19.8 19.8c4.7 4.7 4.7 12.3 0 17l-148 146.8c-4.7 4.7-12.3 4.7-17 0z"></path></svg></span></a> <div class="tcb-mega-drop" style="top: var(--mega-menu-top,100%);"> <div class="tcb-mega-drop-inner menu-item-43-drop menu-item-has-children tve_editable" data-cols-number="2" style="" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner:not(.tcb-excluded-from-group-item)"> <ul class="menu-item-43-ul"> <li class="menu-item menu-item-44 lvl-1 tve_editable" data-id="44" data-item-display-desktop="icon-text" data-init-width="123.5078125" style="" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-44-a menu-item-44 tcb-mm-container tcb--row tcb-local-vars-root tve_editable" href="https://thrivethemes.com/services/done-for-you-website-design/" data-item-display-desktop="icon-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a:not(.tcb-excluded-from-group-item)"><span class="tcb-mm-image menu-item-44-img tcb-elem-placeholder tve_editable" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Done-For-You Website Building Packages</span></span></a> </li> <li class="menu-item menu-item-45 lvl-1 tve_editable" data-id="45" data-item-display-desktop="icon-text" data-init-width="123.5078125" style="" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-45-a menu-item-45 tcb-mm-container tcb--row tve_editable" href="https://thrivethemes.com/services/website-maintenance/" data-item-display-desktop="icon-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a:not(.tcb-excluded-from-group-item)"><span class="tcb-mm-image menu-item-45-img tcb-elem-placeholder tve_editable" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">WordPress Maintenance</span></span></a> </li> <li class="menu-item menu-item-46 lvl-1 tve_editable" data-id="46" data-item-display-desktop="icon-text" data-init-width="123.5078125" style="" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-46-a menu-item-46 tcb-mm-container tcb--row tve_editable" href="https://thrivethemes.com/services/site-speed-optimization/" data-item-display-desktop="icon-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a:not(.tcb-excluded-from-group-item)"><span class="tcb-mm-image menu-item-46-img tcb-elem-placeholder tve_editable" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">Site Speed Optimization</span></span></a> </li> <li class="menu-item menu-item-47 lvl-1 tve_editable" data-id="47" data-item-display-desktop="icon-text" data-init-width="123.5078125" style="" data-selector=".tve-regular #m-180d72bec34 li.lvl-1:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-47-a menu-item-47 tcb-mm-container tcb--row tve_editable" href="https://thrivethemes.com/services/on-demand-developers/" data-item-display-desktop="icon-text" data-selector=".tve-regular #m-180d72bec34 .tcb-mega-drop-inner > ul > li > a:not(.tcb-excluded-from-group-item)"><span class="tcb-mm-image menu-item-47-img tcb-elem-placeholder tve_editable" data-selector="#m-180d72bec34 .tcb-mm-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span> <span class="tcb-mm-text"><span class="m-icon" data-icon="l3bkjgwe"><svg><use xlink:href="#l3bkjgwe"></use></svg></span><span class="tve-disabled-text-inner">On-Demand WordPress Developers</span></span></a> </li> </ul> </div> </div> </li> <li class="menu-item menu-item-35 lvl-0 c-underline tve_editable" data-id="35" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-180d72bec34 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-35-a menu-item-35 " href="https://thrivethemes.com/pricing/"> <span class="tve-disabled-text-inner">Pricing</span></a> </li> </ul> <div class="tcb-menu-overlay"></div> </div> </div></div></div></div><div class="tcb-flex-col" style="" data-css="tve-u-190debc4e60"><div class="tcb-col" style=""><div class="tcb-clear" data-css="tve-u-1932afa6d0f"><div class="thrv_wrapper thrv_widget_menu tve-custom-menu-upgrade tve-menu-template-light-tmp-first da-fold tve-mobile-dropdown tve-regular" data-tve-switch-icon="mobile" style="" data-css="tve-u-1932afa6d0d" data-dropdown-position-m="center"><svg class="m-icons" style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="https://www.w3.org/2000/svg"><symbol id="m3hcz4xp" viewBox="0 0 576 512" class="icon-star"> <path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path> </symbol><svg xmlns="https://www.w3.org/2000/svg" class="tcb-star tcb-default-icon icon-star-solid" viewBox="0 0 576 512"><path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path></svg></svg><div class="thrive-colors-palette-config" style="display: none !important"></div><div class="thrive-shortcode-html tve-custom-menu-type thrive-shortcode-html-editable tve_clearfix" style=""> <a class="tve-m-trigger close-offscreen-icon-available" href="#"> <div class="thrv_wrapper thrv_icon tcb-icon-open tcb-local-vars-root tcb-icon-display" data-css="tve-u-1932afaa925" style=""><svg class="tcb-icon tcb-local-vars-root" viewBox="0 0 24 24" data-id="icon-account-circle-solid" data-name="" style=""><path d="M12,19.2C9.5,19.2 7.29,17.92 6,16C6.03,14 10,12.9 12,12.9C14,12.9 17.97,14 18,16C16.71,17.92 14.5,19.2 12,19.2M12,5A3,3 0 0,1 15,8A3,3 0 0,1 12,11A3,3 0 0,1 9,8A3,3 0 0,1 12,5M12,2A10,10 0 0,0 2,12A10,10 0 0,0 12,22A10,10 0 0,0 22,12C22,6.47 17.5,2 12,2Z"></path></svg></div> <div class="thrv_wrapper thrv_icon tcb-icon-close tcb-local-vars-root" data-css="tve-u-1932b038cb7" style=""><svg class="tcb-icon tcb-local-vars-root" viewBox="0 0 24 24" data-name="close" style=""><path class="st0" 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class="tve-cb"><div class="tcb-clear" data-css="tve-u-1955c4cb046"><div class="thrv_wrapper thrv_custom_html_shortcode" data-css="tve-u-1955c11fc06" style="" data-float-d="1"><style> .aioseo-author { display: flex; align-items: center; } .aioseo-author-text { margin-right: 6px; } .aioseo-author-image { width: 20px; height: 20px; border-radius: 50%; margin-right: 6px; } .aioseo-author-name { position: relative; } .aioseo-author-name.aioseo-tooltip-underline { text-decoration: underline dotted; stroke-width: 1px; } .aioseo-author-name.aioseo-tooltip-underline:hover { cursor: pointer; } .aioseo-author-tooltip { display: none; } .aioseo-author-name:hover .aioseo-author-tooltip { display: block; position: absolute; top: 35px; left: -10px; width: 400px; padding: 10px; text-align: left; border: 1px solid black; border-radius: 5px; background-color: white; cursor: default; z-index: 1; } .aioseo-author-tooltip > svg { position: absolute; top: -12px; left: 14px; } .aioseo-author-tooltip > svg * { fill: white; } .aioseo-author-tooltip .aioseo-author-tooltip-content .aioseo-author-tooltip-header { display: flex; align-items: center; } .aioseo-author-tooltip .aioseo-author-tooltip-content .aioseo-author-tooltip-header .aioseo-author-tooltip-image { margin-right: 8px; width: 32px; height: 32px; border-radius: 50%; } .aioseo-author-tooltip .aioseo-author-tooltip-content .aioseo-author-tooltip-header span { font-weight: bold; } .aioseo-author-tooltip .aioseo-author-tooltip-content .aioseo-author-tooltip-main { margin: 16px 0; } .aioseo-author-tooltip .aioseo-author-tooltip-footer .author-bio-link { display: flex; align-items: center; } .aioseo-author-tooltip .aioseo-author-tooltip-footer .author-bio-link a { text-decoration: underline; } .aioseo-author-tooltip .aioseo-author-tooltip-footer .author-bio-link a:hover { text-decoration: none; } .aioseo-author-tooltip .aioseo-author-tooltip-footer .author-bio-link a.author-bio-link-caret { display: flex; } @media screen and (max-width: 430px ) { .aioseo-author-name:hover .aioseo-author-tooltip { width: 50vw; } } </style> <span class="aioseo-author"> <span class="aioseo-author-text">Written By:</span> <img decoding="async" class="aioseo-author-image" src="https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=300&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g" alt="author avatar"/> <span class="aioseo-author-name aioseo-tooltip-underline"> Dave D <span class="aioseo-author-tooltip"> <svg xmlns="http://www.w3.org/2000/svg" width="24" height="14" viewBox="0 0 24 14" fill="none" > <path d="M1.20711 11.5L10.9393 1.76777C11.5251 1.18198 12.4749 1.18198 13.0607 1.76777L22.7929 11.5H1.20711Z" fill="white" stroke="black" /> <path d="M10.5858 2.91421L0 13.5H24L13.4142 2.91421C12.6332 2.13317 11.3668 2.13317 10.5858 2.91421Z" fill="white" /> </svg> <div class="aioseo-author-tooltip-content"> <div class="aioseo-author-tooltip-header"> <img decoding="async" class="aioseo-author-tooltip-image" src="https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=300&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g" alt="author avatar"/> <span>Dave D</span> </div> <div class="aioseo-author-tooltip-main"> When Dave isn't enjoying experimenting with the chemistry of copywriting and exploring the different powers of the unlimited combinations, you can find him traveling the world out of carry-on luggage—he has been living this way since the end of 2012. You can read his travel hacks, gear lists and ridiculous stories at <a href="https://www.thequestforawesome.com">The Quest For Awesome</a>. </div> <div class="aioseo-author-tooltip-footer"> <div class="author-bio-link"> <a href="https://thrivethemes.com/author/danzeiser-dave/">See Full Bio</a> <a class="author-bio-link-caret" href="https://thrivethemes.com/author/danzeiser-dave/" aria-label="See Full Bio" > <svg xmlns="http://www.w3.org/2000/svg" width="16" height="17" viewBox="0 0 16 17" > <path d="M5.52978 5.44L8.58312 8.5L5.52979 11.56L6.46979 12.5L10.4698 8.5L6.46978 4.5L5.52978 5.44Z" /> </svg> </a> </div> </div> </div> </span> </span> </span></div></div><div class="thrv_wrapper thrv_text_element"><p class="tcb-global-text-" data-css="tve-u-1955c428b10" style="">|  Updated on <span class="thrive-shortcode-content" data-attr-date-format="F j, Y" data-attr-date-format-select="F j, Y" data-attr-link="0" data-attr-rel="0" data-attr-show-time="0" data-attr-target="0" data-attr-time-format="" data-attr-time-format-select="g:i a" data-attr-type="modified" data-extra_key="" data-option-inline="1" data-shortcode="tcb_post_published_date" data-shortcode-name="Post date">February 1, 2021 </span></p></div></div> </div><div class="thrv_wrapper thrv_text_element"><h1 class="" data-css="tve-u-17fff0909f8" style=""><span class="thrive-shortcode-content" data-attr-link="0" data-attr-rel="0" data-attr-target="0" data-extra_key="" data-option-inline="1" data-shortcode="tcb_post_title" data-shortcode-name="Post title">How to Publish Your First Facebook Ad Without Hurting Yourself</span></h1></div><div class="thrv_wrapper thrv_text_element"><p data-css="tve-u-18a07aed82e" style="">in  <span class="thrive-shortcode-content" data-attr-link="1" data-attr-rel="0" data-attr-target="0" data-extra_key="" data-option-inline="1" data-shortcode="tcb_post_categories" data-shortcode-name="List of categories" data-attr-static-link="{"className":"","href":"https://thrivethemes.com/category/uncategorized/","title":"Uncategorized","data-css":"tve-u-1955c3ed939","class":""}" data-attr-css="tve-u-1955c3ed939"><a href="https://thrivethemes.com/category/build-your-funnels/" title="Build Your Funnels" data-css="tve-u-1955c3ed939" class="">Build Your Funnels</a></span></p></div></div></div><div class="tcb-flex-col" data-css="tve-u-17ff9a297df" style=""><div class="tcb-col" style="" data-css="tve-u-17ff9a2e1a6"><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad thrive-dynamic-source" data-css="tve-u-190fe9b1a88" style=""> <div class="tve-content-box-background" style="" data-css="tve-u-190fe9a29cd"></div> <div class="tve-cb" style="" data-css="tve-u-190fe9a6a9b"></div> </div></div></div></div></div></div></div><div id="content"> <div class="main-container thrv_wrapper"><div id="theme-content-section" class="theme-section content-section"><div class="section-background"></div><div class="section-content"> <section class="tcb-post-content tcb-shortcode thrv_wrapper" data-css="tve-u-16f805e6958"><div id="tve_flt" class="tve_flt tcb-style-wrap"><div id="tve_editor" class="tve_shortcode_editor tar-main-content" data-post-id="1012852"><div class="thrv_wrapper thrv_text_element"><p>“It’s not heavy enough for you to hurt yourself. Go for it.”<br><br>I heaved, exploded, and grunted as I did my best attempt at a weight lift called a 'snatch.'<br><br>It wasn’t pretty, but it established a baseline for my coach so he could pick the best ways to help me improve.<br><br>The snatch is a technically complex movement starting with weights on the ground. Through a series of much smaller movements, the weights end up overhead. </p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165e9586e03"><span class="tve_image_frame" style="width: 100%;"><img fetchpriority="high" decoding="async" class="tve_image wp-image-1012864" alt="" width="405" height="290" title="Lu-Xiaojun-Snatch-82247" data-id="1012864" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:405/h:290/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Lu-Xiaojun-Snatch-82247.gif" style=""></span><p class="wp-caption-text thrv-inline-text" data-css="tve-u-165e7b27740">A professional snatch made to look oh so easy...</p></div><div class="thrv_wrapper thrv_text_element"><p>I could watch all the YouTube tutorials I wanted, but without actually attempting a snatch myself, it’s hard to know my baseline—what parts of the snatch I was already decent at, and what parts needed focus.<br><br>Of course, the trick is to make sure you don't hurt yourself when you're finding out your baseline...<br><br>Facebook advertising is a complex paid-traffic strategy. Through a series of smaller strategies, you publish your first ad and use it to establish a baseline to see where you need to focus so you can ultimately improve your online business.<br><br>And like the snatch, when establishing your baseline with Facebook advertising, your goal is to do it...without hurting <s>yourself</s> your wallet.<br><br>If you’ve been wanting to try Facebook ads for your business (or already tried), you might have needed help answering these questions…</p></div><p class="tve_more_tag" id="more-1012852"><span class="tve_no_edit">More...</span></p><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-check" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38a"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">How much is it going cost?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38c"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">What is the ‘pixel’?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38d"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">How does the damn ads manager interface work?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86bb182"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">What is an ad set and how is it different from an ad campaign? </span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86bb78f"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">What should I optimize my campaign for?</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p>This post will answer all of these questions. It will give you a game plan to establish your baseline so you know exactly where you stand. I will also show you how to identify where you can improve your ads and ad funnel so you can be successful with Facebook ads for your online business. <br><br>By the end of the post, <strong>your first ad will be published, your baseline numbers established, and you’ll understand enough of the little idiosyncrasies of the Facebook</strong> <strong>ads manager</strong> to confidently publish more ads to improve upon your baseline.</p></div><div class="thrv_wrapper thrv-columns" data-css="tve-u-165e86f18ca"><div class="tcb-flex-row tcb--cols--2" data-css="tve-u-165e86f3cb2"><div class="tcb-flex-col"><div class="tcb-col"><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165ed8b6703"><span class="tve_image_frame" style="width: 100%;"><img fetchpriority="high" decoding="async" class="tve_image wp-image-1013033" alt="" width="250" height="261" title="visibleconfusion" data-id="1013033" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:250/h:261/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/visibleconfusion.gif" style=""></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165ed8a1f61"><p data-css="tve-u-165ed89ec3d" style="text-align: right;"><em>Go from visible confusion...</em></p></div></div></div><div class="tcb-flex-col"><div class="tcb-col"><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165ed8e93a9"><span class="tve_image_frame" style="width: 100%;"><img fetchpriority="high" decoding="async" class="tve_image wp-image-1013036" alt="" width="498" height="279" title="confidence" data-id="1013036" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:498/h:279/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/confidence.gif" style=""></span></div><div class="thrv_wrapper thrv_text_element tve-froala" data-css="tve-u-165ed8eea85"><p data-css="tve-u-165ed89ec3d" style="text-align: left;"><em>...to confident swagger.</em></p></div></div></div></div></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">The Biggest Mistake You Don’t Want to Make</h2></div><div class="thrv_wrapper thrv_text_element"><p>Before spending money on Facebook ads for your business, you need to make sure when someone clicks on your ad, they get taken through a:</p></div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-check" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38a"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Dedicated</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38c"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Functioning</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38d"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Funnel</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86bb182"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Where you offer them <strong>one </strong>thing</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p><strong><span data-css="tve-u-165e87308ea" style="color: rgb(245, 14, 36);"><em>Crucial Tip:</em></span></strong><em> Do not ever send Facebook ad traffic to your homepage. If someone clicks your Facebook ad and gets taken to your homepage, then I only have one gif for you…</em></p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165ed907590"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013041" alt="" width="220" height="226" title="shame" data-id="1013041" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:220/h:226/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/shame.gif" style=""></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165ed913324"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Please follow this crucial tip.</em></p></div><div class="thrv_wrapper thrv_text_element"><p>Let’s break each of these pieces down, so there’s zero confusion.<br><br><strong>Dedicated</strong> - the only traffic seeing the funnel is traffic from Facebook. If you already have a funnel getting traffic from other places, make a copy to use exclusively with your Facebook ad traffic. <br><br><strong>Functioning</strong> - your funnel needs to work, technically. It doesn’t matter how beautiful or smart the page is if it doesn’t do what it says it’s going to do. Wouldn't it be a pity to send visitors to a lead generation page only to notice $100 later the lead form wasn't connected to your email provider? <br><br><strong>Funnel</strong> - You need a simple funnel consisting of a landing page and a thank you page. A landing page has one purpose: convert a visitor for a specific goal.</p><p>For the purposes of this post the specific goal should be lead generation. This means a visitor to your landing page should have three options and only three options: convert (become a lead), close the page or read your disclaimer/privacy policy/terms and conditions.</p><p><strong>There should be no links to your homepage, social media profiles or blog posts.</strong> If the visitor converts, they should be redirected to a thank you page. <br><br><strong>Offer ONE Thing</strong> - This is something you’re giving away for free in exchange for contact info, like an email address. This can be a free report, checklist, guide, course, consulting call, but should NEVER be “Sign Up for My Free Newsletter.”</p><p>If you do not have a dedicated, functioning funnel offering one thing to the people who click your Facebook ad...do not pass go, do not collect $200. </p><p>If you’re not quite there yet, here’s some resources to help you pass go and collect $200:</p></div><div class="thrv_wrapper thrv-styled_list tcb-icon-display" data-icon-code="icon-graduation-cap-solid" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38a"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-graduation-cap-solid" data-name="Graduation Cap"> <path d="M622.884 199.005l-275.817 85.1a96 96 0 0 1-54.134 0L92.398 222.232c-8.564 11.438-11.018 23.05-11.918 38.335C89.778 266.165 96 276.355 96 288c0 11.952-6.557 22.366-16.265 27.861l16.197 123.096c.63 4.786-3.1 9.043-7.932 9.043H40c-4.828 0-8.562-4.253-7.932-9.044L48.265 315.86C38.557 310.366 32 299.952 32 288c0-12.034 6.646-22.511 16.465-27.976.947-17.951 3.974-33.231 12.152-47.597l-43.502-13.422c-22.876-6.801-22.766-39.241 0-46.01l275.817-85.1a96 96 0 0 1 54.134 0l275.817 85.1c22.877 6.801 22.767 39.241.001 46.01zM356.503 314.682l-.207.064-.207.061a127.998 127.998 0 0 1-72.177 0l-.207-.061-.207-.064-150.914-46.57L120 352c0 35.346 89.543 64 200 64s200-28.654 200-64l-12.583-83.888-150.914 46.57z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save" data-css="tve-u-165e9665ea9">Want to learn more about landing pages? Read our <a href="https://thrivethemes.com/guide-landing-pages/"><u>Beginner’s Guide to Landing Pages</u></a></span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38c"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-graduation-cap-solid" data-name="Graduation Cap"> <path d="M622.884 199.005l-275.817 85.1a96 96 0 0 1-54.134 0L92.398 222.232c-8.564 11.438-11.018 23.05-11.918 38.335C89.778 266.165 96 276.355 96 288c0 11.952-6.557 22.366-16.265 27.861l16.197 123.096c.63 4.786-3.1 9.043-7.932 9.043H40c-4.828 0-8.562-4.253-7.932-9.044L48.265 315.86C38.557 310.366 32 299.952 32 288c0-12.034 6.646-22.511 16.465-27.976.947-17.951 3.974-33.231 12.152-47.597l-43.502-13.422c-22.876-6.801-22.766-39.241 0-46.01l275.817-85.1a96 96 0 0 1 54.134 0l275.817 85.1c22.877 6.801 22.767 39.241.001 46.01zM356.503 314.682l-.207.064-.207.061a127.998 127.998 0 0 1-72.177 0l-.207-.061-.207-.064-150.914-46.57L120 352c0 35.346 89.543 64 200 64s200-28.654 200-64l-12.583-83.888-150.914 46.57z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save" data-css="tve-u-165e9665eac">Don’t know what to offer? <span class="tve-leads-two-step-trigger tl-2step-trigger-933654"><span style="color: rgb(87, 168, 66);" data-css="tve-u-165edb82d47"><u>Take this free email course</u></span> </span>to create your first opt-in offer.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38d"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-graduation-cap-solid" data-name="Graduation Cap"> <path d="M622.884 199.005l-275.817 85.1a96 96 0 0 1-54.134 0L92.398 222.232c-8.564 11.438-11.018 23.05-11.918 38.335C89.778 266.165 96 276.355 96 288c0 11.952-6.557 22.366-16.265 27.861l16.197 123.096c.63 4.786-3.1 9.043-7.932 9.043H40c-4.828 0-8.562-4.253-7.932-9.044L48.265 315.86C38.557 310.366 32 299.952 32 288c0-12.034 6.646-22.511 16.465-27.976.947-17.951 3.974-33.231 12.152-47.597l-43.502-13.422c-22.876-6.801-22.766-39.241 0-46.01l275.817-85.1a96 96 0 0 1 54.134 0l275.817 85.1c22.877 6.801 22.767 39.241.001 46.01zM356.503 314.682l-.207.064-.207.061a127.998 127.998 0 0 1-72.177 0l-.207-.061-.207-.064-150.914-46.57L120 352c0 35.346 89.543 64 200 64s200-28.654 200-64l-12.583-83.888-150.914 46.57z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save" data-css="tve-u-165e9665ead">Need to learn the best way to build landing pages? Take our <a href="https://thrivethemes.com/courses/rapid-landing-page-building/" target="_blank">RAPID landing page building course</a> (it’s free after you register for <a href="https://thrivethemes.com/university-register/" target="_blank">Thrive University</a>)</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86bb182"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-graduation-cap-solid" data-name="Graduation Cap"> <path d="M622.884 199.005l-275.817 85.1a96 96 0 0 1-54.134 0L92.398 222.232c-8.564 11.438-11.018 23.05-11.918 38.335C89.778 266.165 96 276.355 96 288c0 11.952-6.557 22.366-16.265 27.861l16.197 123.096c.63 4.786-3.1 9.043-7.932 9.043H40c-4.828 0-8.562-4.253-7.932-9.044L48.265 315.86C38.557 310.366 32 299.952 32 288c0-12.034 6.646-22.511 16.465-27.976.947-17.951 3.974-33.231 12.152-47.597l-43.502-13.422c-22.876-6.801-22.766-39.241 0-46.01l275.817-85.1a96 96 0 0 1 54.134 0l275.817 85.1c22.877 6.801 22.767 39.241.001 46.01zM356.503 314.682l-.207.064-.207.061a127.998 127.998 0 0 1-72.177 0l-.207-.061-.207-.064-150.914-46.57L120 352c0 35.346 89.543 64 200 64s200-28.654 200-64l-12.583-83.888-150.914 46.57z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save" data-css="tve-u-165e9665eae">Need to learn how to create a simple funnel? Read <a href="https://thrivethemes.com/list-building-funnel/">this blog post</a>.</span></li></ul></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165e95b0445"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-money-check-alt-solid" data-name="Alternate Money Check"> <path d="M608 32H32C14.33 32 0 46.33 0 64v384c0 17.67 14.33 32 32 32h576c17.67 0 32-14.33 32-32V64c0-17.67-14.33-32-32-32zM176 327.88V344c0 4.42-3.58 8-8 8h-16c-4.42 0-8-3.58-8-8v-16.29c-11.29-.58-22.27-4.52-31.37-11.35-3.9-2.93-4.1-8.77-.57-12.14l11.75-11.21c2.77-2.64 6.89-2.76 10.13-.73 3.87 2.42 8.26 3.72 12.82 3.72h28.11c6.5 0 11.8-5.92 11.8-13.19 0-5.95-3.61-11.19-8.77-12.73l-45-13.5c-18.59-5.58-31.58-23.42-31.58-43.39 0-24.52 19.05-44.44 42.67-45.07V152c0-4.42 3.58-8 8-8h16c4.42 0 8 3.58 8 8v16.29c11.29.58 22.27 4.51 31.37 11.35 3.9 2.93 4.1 8.77.57 12.14l-11.75 11.21c-2.77 2.64-6.89 2.76-10.13.73-3.87-2.43-8.26-3.72-12.82-3.72h-28.11c-6.5 0-11.8 5.92-11.8 13.19 0 5.95 3.61 11.19 8.77 12.73l45 13.5c18.59 5.58 31.58 23.42 31.58 43.39 0 24.53-19.05 44.44-42.67 45.07zM416 312c0 4.42-3.58 8-8 8H296c-4.42 0-8-3.58-8-8v-16c0-4.42 3.58-8 8-8h112c4.42 0 8 3.58 8 8v16zm160 0c0 4.42-3.58 8-8 8h-80c-4.42 0-8-3.58-8-8v-16c0-4.42 3.58-8 8-8h80c4.42 0 8 3.58 8 8v16zm0-96c0 4.42-3.58 8-8 8H296c-4.42 0-8-3.58-8-8v-16c0-4.42 3.58-8 8-8h272c4.42 0 8 3.58 8 8v16z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Have a Product to Sell?</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element tve_empty_dropzone"><p>Yes, your “offer” can be your product and your landing page can be the sales page for the product. However, I don’t recommend this strategy for your first ad attempt as it takes longer to get conversions and therefore, longer (and more money) to figure out your benchmark. </p><p>Further, this post only discusses a ‘cold traffic’ ad (people who have never heard of you), which can be tricky to convert as you’re asking for money.</p></div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Make Your First Ad in an Afternoon</h2></div><div class="thrv_wrapper thrv_text_element"><p>You will be building a photo ad to display in the Facebook Newsfeed for desktop devices. They are clean, simple and effective.</p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165ed92f64d"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013218" alt="" width="683" height="708" title="NFAd2" data-id="1013218" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png" style="" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 683w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:145/h:150/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 145w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:289/h:300/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 289w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:63/h:65/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 63w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:212/h:220/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 212w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:96/h:100/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 96w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:156/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 156w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:154/h:160/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 154w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:336/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 336w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:390/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 390w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:502/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 502w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:83/h:86/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2.png 83w" sizes="(max-width: 683px) 100vw, 683px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165ed931bc7"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Photo ad to display in the Facebook Newsfeed for desktop devices.</em></p></div><div class="thrv_wrapper thrv_text_element"><p>Facebook has MANY other ad formats to choose from: canvas, carousel, video, sidebar, slideshow, mobile, collection, messenger…<br><br>Do not worry about them for now. They are something you can experiment with later on. </p></div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">The Four Parts You Need</h3></div><div class="thrv_wrapper thrv_text_element"><p>There are four parts to a Photo Ad showing in the Facebook Newsfeed on desktop devices:</p></div><div class="thrv_wrapper thrv-columns" data-css="tve-u-165e9746cb0"><div class="tcb-flex-row tcb-resized tcb--cols--2" data-css="tve-u-165e9742f90"><div class="tcb-flex-col" data-css="tve-u-165e974c365" style=""><div class="tcb-col"><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165ed9430c4"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013220" alt="" width="683" height="708" title="NFAd2-Labeled" data-id="1013220" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png" style="" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 683w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:145/h:150/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 145w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:289/h:300/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 289w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:63/h:65/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 63w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:212/h:220/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 212w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:96/h:100/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 96w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:156/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 156w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:154/h:160/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 154w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:336/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 336w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:390/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 390w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:502/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 502w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:83/h:86/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:683/h:708/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/NFAd2-Labeled.png 83w" sizes="(max-width: 683px) 100vw, 683px" /></span></div><div class="thrv_wrapper thrv_text_element tve-froala" data-css="tve-u-165ed931bc7"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>The four parts you need to create.</em></p></div></div></div><div class="tcb-flex-col" data-css="tve-u-165e974c3a1" style=""><div class="tcb-col"><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">The Ad Text</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">The Image</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">The Headline</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">4</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">The Description</span></li></ul></div></div></div></div></div><div class="thrv_wrapper thrv_text_element"><p>Remember the landing page you already need to have built? You’re going to use it come up with the four parts. <br><br>You want the <a href="https://thrivethemes.com/conversion-win-using-facebook/">ad and landing page to be similar.</a> This will increase the congruence between the two, which is (generally) a good thing. <br><br>This is what the landing page for the ad above looks like:</p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1 tve_ea_thrive_zoom" data-css="tve-u-165ed960785"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013221 tve_evt_manager_listen tve_et_click" alt="" width="1577" height="3538" title="TUniAdLP-crop" data-id="1013221" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png" style="" data-tcb-events="__TCB_EVENT_[{"t":"click","a":"thrive_zoom","c":{"id":"1013221","size":"full"}}]_TNEVE_BCT__" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 1577w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:67/h:150/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 67w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:134/h:300/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 134w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:456/h:1024/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 456w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:29/h:65/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 29w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:98/h:220/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 98w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:45/h:100/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 45w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:72/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 72w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:71/h:160/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 71w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:155/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 155w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:180/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 180w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:232/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 232w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:38/h:86/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:481/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/TUniAdLP-crop.png 38w" sizes="(max-width: 1000px) 100vw, 1000px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165ed931bc7"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Notice all of the similarities? Same color, image, headline, testimonial...</em></p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165edb00c36"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 384 512" data-id="icon-lightbulb-solid" data-name="Lightbulb"> <path d="M272 428v28c0 10.449-6.68 19.334-16 22.629V488c0 13.255-10.745 24-24 24h-80c-13.255 0-24-10.745-24-24v-9.371c-9.32-3.295-16-12.18-16-22.629v-28c0-6.627 5.373-12 12-12h136c6.627 0 12 5.373 12 12zm-143.107-44c-9.907 0-18.826-6.078-22.376-15.327C67.697 267.541 16 277.731 16 176 16 78.803 94.805 0 192 0s176 78.803 176 176c0 101.731-51.697 91.541-90.516 192.673-3.55 9.249-12.47 15.327-22.376 15.327H128.893zM112 176c0-44.112 35.888-80 80-80 8.837 0 16-7.164 16-16s-7.163-16-16-16c-61.757 0-112 50.243-112 112 0 8.836 7.164 16 16 16s16-7.164 16-16z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Guidelines for Your First Ad</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-check" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38a"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Your Ad Text can be up to 2200 characters and can include links.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38c"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Your Image should be 1200 x 628 pixels and if you include text it shouldn’t be more than 20% of the image. Ads with more than 20% text are penalized by decreasing the ad's reach. If you use text on your image you can use <a href="https://www.facebook.com/ads/tools/text_overlay" target="_blank">this tool</a> to make sure you didn’t go over 20%. There are some exceptions to this rule and you can <a href="https://www.facebook.com/business/help/980593475366490" target="_blank">read this</a> to see if your image applies.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86ac38d"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">You need to make sure you’re allowed to use the images. Here are <a href="https://adespresso.com/blog/15-places-find-amazing-free-pictures-for-facebook-ads/" target="_blank">15 resources for finding free images</a> you can use in your ads.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e86bb182"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Your Headline can be up to 250 characters. Use our <a href="https://thrivethemes.com/course/headline-swipe-file/" target="_blank">headline swipefile to write better headlines.</a></span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e97d8bcb"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">The length of your link description is determined by the length of your headline, so best to keep it short and curiosity driven.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e97d9256"><svg class="tcb-icon" viewBox="0 0 32 32" data-id="icon-check" data-name="check"> <path d="M29.333 10.267c0 0.4-0.133 0.8-0.533 1.2l-14.8 14.8c-0.267 0.267-0.667 0.4-1.067 0.4s-0.933-0.133-1.2-0.533l-2.4-2.267-6.267-6.267c-0.267-0.267-0.4-0.667-0.4-1.2s0.133-0.8 0.533-1.2l2.4-2.4c0.267-0.133 0.667-0.4 1.067-0.4s0.8 0.133 1.2 0.533l5.067 5.067 11.2-11.333c0.267-0.267 0.667-0.533 1.2-0.533 0.4 0 0.8 0.133 1.2 0.533l2.4 2.4c0.267 0.267 0.4 0.667 0.4 1.2z"></path> </svg></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">The wording you use is important and sometimes Facebook will deny your ad based on the copy you use. They aren’t crystal clear on this, but it’s best to understand as much as you can before hitting publish. Here’s <a href="https://adespresso.com/blog/facebook-ads-review-rules/" target="_blank">their documentation on the subject.</a></span></li></ul></div></div> </div><div class="thrv_wrapper thrv_text_element"><p>Now I can already hear the questions piling up:</p></div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-question" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38a"><span data-id="undefined" data-name="question" class="tve_sc_icon icon-question"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Should I put text on my image?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38c"><span data-id="undefined" data-name="question" class="tve_sc_icon icon-question"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">What works better, short or really long ad text?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38d"><span data-id="undefined" data-name="question" class="tve_sc_icon icon-question"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">I heard blue doesn’t work well for Facebook ad images, is this true?</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86bb182"><span data-id="undefined" data-name="question" class="tve_sc_icon icon-question"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Should I have a positive or negative headline?</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p>The answers to these questions are not helpful, but I’ll give them to you anyway: 1) It depends and 2) It doesn’t matter right now.<br><br>If you’re struggling or feeling indecisive, I’ll give you advice along the same line as my weightlifting coach:</p><p><strong>Spend no more than a few hours coming up with the 4 ad parts based on your landing page and then go for it, you’re not going to hurt yourself. </strong><br><br>Congratulations! You have your first ad ready to be published. You'll be able to see what it looks like before you publish later on in the process. So hold tight, before we get to publishing, let’s set up the behind the scenes stuff to give you the edge you need to be successful.</p></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Get Your Tracking Ready Now So You’re Not Guessing Later</h2></div><div class="thrv_wrapper thrv_text_element"><p>To track the performance of your ad you need to have the Facebook pixel installed across your entire website and the thank you page of your offer needs to be defined as a successful conversion.</p><p>This will allow you to gather all of the numbers you need to establish your baseline and find where you can improve.</p><p>Before you can get a pixel, you need:</p></div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-checkmark" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38a"><span data-id="undefined" data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">A Facebook Page for your business (Don’t have one yet? Follow steps 1-6 of <a href="https://blog.hootsuite.com/steps-to-create-a-facebook-business-page/" target="_blank">this guide</a>).</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38c"><span data-id="undefined" data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">A Business Manager account managing the Facebook Page with an active ad account. (If this isn’t set up yet, you can follow <a href="https://adespresso.com/guides/facebook-ads-beginner/setting-up-your-facebook-ads-account/" target="_blank">this guide</a>).</span></li></ul></div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Step 1) Acquire Facebook Pixel</h3></div><div class="thrv_wrapper thrv_text_element"><p>To set up your pixel, go to your <a href="https://www.facebook.com/events_manager/?selected_data_sources=PIXEL" target="_blank">Pixels tab</a> in Events Manager, click “Create a Pixel,” and follow the wizard.</p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165e95b0445"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 448 512" data-id="icon-facebook-square-brands" data-name="Facebook Square"> <path d="M448 80v352c0 26.5-21.5 48-48 48h-85.3V302.8h60.6l8.7-67.6h-69.3V192c0-19.6 5.4-32.9 33.5-32.9H384V98.7c-6.2-.8-27.4-2.7-52.2-2.7-51.6 0-87 31.5-87 89.4v49.9H184v67.6h60.9V480H48c-26.5 0-48-21.5-48-48V80c0-26.5 21.5-48 48-48h352c26.5 0 48 21.5 48 48z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>What is the Facebook Pixel?</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element"><p>It’s a piece of code for tracking.</p><p>When a Facebook user visits your website, the pixel tracks what they did on your website so you can make better ads. Facebook offers a bit of reporting, but it’s not like Google Analytics, and the Pixel doesn’t allow you any access to the personal Facebook profile information of anyone.</p></div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Step 2) Install Pixel Across Your Entire Website</h3></div><div class="thrv_wrapper thrv_text_element"><p>Copy your pixel code from step 1 and install it in the header of your website. <br><br>If you’re using a Thrive Themes’ Theme: Go to your WordPress admin dashboard and click on the Thrive Dashboard. Look for the Thrive theme (the name of the theme you have chosen) and click on the green “Theme Options” button.<br><br>Now, from the “General Settings” section, you will have to select “Analytics / Scripts” and paste the Facebook Pixel code into the “Header Script” field.</p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165eda5394c"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013237" alt="" width="865" height="243" title="theme_options_header_scripts" data-id="1013237" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png" style="" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 865w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:150/h:42/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 150w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:300/h:84/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 300w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:768/h:216/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:65/h:18/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 65w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:220/h:62/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 220w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:250/h:70/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 250w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:510/h:143/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 510w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:696/h:196/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 696w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:807/h:227/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 807w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:86/h:24/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:243/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/theme_options_header_scripts.png 86w" sizes="(max-width: 865px) 100vw, 865px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165eda4f5f8"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Where to paste your Facebook Pixel code if you're using a Thrive Themes' Theme.</em></p></div><div class="thrv_wrapper thrv_text_element"><meta charset="utf-8" class=""></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165edb0b2a6"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-exclamation-triangle-solid" data-name="Exclamation Triangle"> <path d="M569.517 440.013C587.975 472.007 564.806 512 527.94 512H48.054c-36.937 0-59.999-40.055-41.577-71.987L246.423 23.985c18.467-32.009 64.72-31.951 83.154 0l239.94 416.028zM288 354c-25.405 0-46 20.595-46 46s20.595 46 46 46 46-20.595 46-46-20.595-46-46-46zm-43.673-165.346l7.418 136c.347 6.364 5.609 11.346 11.982 11.346h48.546c6.373 0 11.635-4.982 11.982-11.346l7.418-136c.375-6.874-5.098-12.654-11.982-12.654h-63.383c-6.884 0-12.356 5.78-11.981 12.654z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Attention Thrive Architect Users</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element"><p>Our landing pages strip all code from your Theme.</p><p>So, if you’re using Thrive Architect for your landing pages, you need to <a href="https://thrivethemes.com/landing-page-script-manager/" target="_blank"><u>follow this tutorial</u></a> (in addition to the step above) to make sure your pixel gets installed on all of your current and future landing pages.</p></div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Step 3) Track Your Conversions</h3></div><div class="thrv_wrapper thrv_text_element"><p>This is why you need a thank you page. You need to install a specific piece of Facebook code on this page to alert Facebook when your ad succeeds in converting someone who clicked your ad.</p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165e95b0445"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-balance-scale-right-solid" data-name="Balance Scale (Right-Weighted)"> <path d="M96 464v32c0 8.84 7.16 16 16 16h224c8.84 0 16-7.16 16-16V153.25c4.56-2 8.92-4.35 12.99-7.12l142.05 47.63c8.38 2.81 17.45-1.71 20.26-10.08l10.17-30.34c2.81-8.38-1.71-17.45-10.08-20.26l-128.4-43.05c.42-3.32 1.01-6.6 1.01-10.03 0-44.18-35.82-80-80-80-29.69 0-55.3 16.36-69.11 40.37L132.96.83c-8.38-2.81-17.45 1.71-20.26 10.08l-10.17 30.34c-2.81 8.38 1.71 17.45 10.08 20.26l132 44.26c7.28 21.25 22.96 38.54 43.38 47.47V448H112c-8.84 0-16 7.16-16 16zM0 304c0 44.18 57.31 80 128 80s128-35.82 128-80h-.02c0-15.67 2.08-7.25-85.05-181.51-17.68-35.36-68.22-35.29-85.87 0C-1.32 295.27.02 287.82.02 304H0zm56-16l72-144 72 144H56zm328.02 144H384c0 44.18 57.31 80 128 80s128-35.82 128-80h-.02c0-15.67 2.08-7.25-85.05-181.51-17.68-35.36-68.22-35.29-85.87 0-86.38 172.78-85.04 165.33-85.04 181.51zM440 416l72-144 72 144H440z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Standard Events Tracking Vs. Custom Events Tracking</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element"><p>There are two different ways to track conversions with the Facebook Pixel: event tracking—what I recommend you use—and <a href="https://www.facebook.com/business/help/780705975381000" target="_blank">custom conversions</a>, which is what you might have used if you've attempted Facebook ads already. <br><br>The only advantage to custom conversions is they are <em>slightly</em> easier to set up. </p><p>The two major disadvantages to using them:</p></div><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">You can only create 100 custom conversions for your pixel (event tracking is unlimited). While this will be enough for most, if you get hardcore about Facebook ads and if your business grows, 100 will not be enough. Changing your tracking at this point will make you sad. </span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Custom conversions can be less accurate than event tracking as there's more room for error. For example, you could build a custom conversion from a URL containing "thankyou", thinking this will only match <em>mywebsite.com/order/thankyou</em>. However, there could be a product page at <em>mywebsite.com/products/thankyou-notes</em>, meaning you'll get inaccurate numbers. By using event tracking, you'll avoid these types of errors.</span></li></ul></div></div> </div><div class="thrv_wrapper thrv_text_element"><p>Follow step three of <a href="https://www.facebook.com/business/help/952192354843755/?ref=u2u" target="_blank"><u>this guide</u></a> with the notes below to generate the code snippet you need.</p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165eda5394c"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013238" alt="" width="1265" height="455" title="Events-guide" data-id="1013238" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png" style="" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 1265w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:150/h:54/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 150w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:300/h:108/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 300w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:768/h:276/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1024/h:368/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 1024w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:65/h:23/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 65w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:220/h:79/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 220w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:250/h:90/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 250w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:450/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 450w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:696/h:250/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 696w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:807/h:290/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 807w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1040/h:374/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 1040w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:86/h:31/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1265/h:455/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Events-guide.png 86w" sizes="(max-width: 1000px) 100vw, 1000px" /></span></div><div class="thrv_wrapper thrv_text_element tve-froala" data-css="tve-u-165eda4f5f8"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Start here (after clicking the link above) to generate your code snippet.</em></p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165edb10fd9"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 512 512" data-id="icon-spinner-solid" data-name="Spinner"> <path d="M304 48c0 26.51-21.49 48-48 48s-48-21.49-48-48 21.49-48 48-48 48 21.49 48 48zm-48 368c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zm208-208c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.49-48-48-48zM96 256c0-26.51-21.49-48-48-48S0 229.49 0 256s21.49 48 48 48 48-21.49 48-48zm12.922 99.078c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.491-48-48-48zm294.156 0c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48c0-26.509-21.49-48-48-48zM108.922 60.922c-26.51 0-48 21.49-48 48s21.49 48 48 48 48-21.49 48-48-21.491-48-48-48z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Notes About Generating & Installing The Code Snippet</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-checkmark" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38a"><span data-id="undefined" data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Because your offer is something free you want to use the ‘Lead’ event.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e9a3f3f3"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Since you’re using a thank you page to track conversions you want to choose 'Track Event on Page Load’ when given the option. </span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e9a43c1d"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save">Once you’ve generated the code, you need to place it just below the closing header section of your thank you page. For most websites, this will be immediately after the opening <body> tag. If you’re using Thrive Architect, <a href="https://thrivethemes.com/tkb_item/adding-custom-scripts-to-thrive-landing-pages/" target="_blank">follow this tutorial to add the code snippet to your thank you page.</a></span></li></ul></div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Step 4) Testing Your Pixel Installation</h3></div><div class="thrv_wrapper thrv_text_element"><p>To test to make sure it’s all set up correctly, install the <a href="https://chrome.google.com/webstore/detail/facebook-pixel-helper/fdgfkebogiimcoedlicjlajpkdmockpc" target="_blank"><u>Facebook Pixel Helper</u></a> Chrome Extension and then visit a few random pages of your website and check to make sure your pixel is working (you should see the pixel is found without errors in the Facebook Pixel Helper extension).</p><p>Do this again on the landing page you’ll be sending ad traffic to.</p><p>Finally, load up your thank you page and check the Chrome Extension to make sure the ‘Lead’ event is being triggered.</p><p>If you’re encountering issues, you can troubleshoot using <a href="https://developers.facebook.com/docs/facebook-pixel/pixel-helper/" target="_blank"><u>this documentation</u></a>.</p><p>Beautiful! Now you’re all set up to gather data on your ad's performance so you know exactly how well it does and how you can improve the funnel going forward.</p><p>Now, let’s work on your ad targeting to make sure you’re showing your ad to the best possible people.</p></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Don’t Waste Money, Target the Right People</h2></div><div class="thrv_wrapper thrv_text_element"><p>Showing your ad to people who aren’t ever going to be interested in what you’re offering is a waste of money. <br><br>So let’s not do that. Here’s how...<br><br>There are the 3 scenarios you could find yourself in at this stage (in order of best to you’re-still-not-going-to-hurt-yourself):</p></div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Scenario 1) You Had the Pixel Installed Across Your Website Before Reading This Post</h3></div><div class="thrv_wrapper thrv_text_element"><p>Your targeting will be easy to set up in this case, because all you need to do is create a ‘Lookalike’ audience. <br><br>Basically, you let Facebook’s algorithm do the heavy lifting. You say “Hey, Facebook algorithm, find people who are similar to X so I can show my ad to them!”<br><br>And Facebook’s algorithm says “Say no more, I got this.” and it spits out a Lookalike audience similar to X you can use to show your ads to. <br><br>The key for you, is what ‘X’ is and how many you can give the Facebook algorithm to build the Lookalike audience from.<br><br>You need at least 100 to create a lookalike audience, and you want to choose the X’s as close to your conversion goal as possible. For example, you could create a lookalike from 3 possible X’s:</p></div><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">People who have been to your website.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">People who have seen the landing page for your offer.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">People who have seen the thank you page for your offer (i.e. they reached the conversion goal).</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p>Facebook calls these X’s “Custom Audiences.”</p></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" id="customaudience"><h4 class="">How to Create a Custom Audience</h4></div><div class="thrv_wrapper thrv_text_element"><p>Before you can create the Lookalike Audience you need to create the Custom Audiences from website traffic. To create a Custom audience from website traffic:</p></div><div class="thrv_wrapper thrv-columns"><div class="tcb-flex-row tcb-resized tcb--cols--2" data-css="tve-u-165e9b14fcd"><div class="tcb-flex-col" data-css="tve-u-165e9b11f73" style=""><div class="tcb-col"><div class="thrv_wrapper tve_image_caption img_style_lifted_style1" data-css="tve-u-165eda5394c"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013247" alt="" width="865" height="858" title="Custom-Audience" data-id="1013247" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png" style="" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 865w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:150/h:150/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 150w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:300/h:298/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 300w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:768/h:762/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:65/h:65/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 65w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:220/h:218/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 220w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:101/h:100/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 101w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:163/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 163w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:161/h:160/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 161w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:351/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 351w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:407/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 407w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:524/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 524w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:86/h:86/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:865/h:858/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience.png 86w" sizes="(max-width: 865px) 100vw, 865px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165eda4f5f8"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>How to create a Custom Audience from Website Traffic.</em></p></div></div></div><div class="tcb-flex-col" data-css="tve-u-165e9b1205b" style=""><div class="tcb-col"><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Go to your <a href="https://www.facebook.com/ads/manager/audiences/" target="_blank">Audiences Page</a>.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select ‘Create Audience’ and then ‘Create a Custom Audience.'</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select ‘Website Traffic.’</span></li></ul></div></div></div></div></div><div class="thrv_wrapper thrv_text_element"><p>Now you need to use your website URLs to create a ‘Custom Audience’ for each of the three audiences I listed above:</p></div><div class="thrv_wrapper thrv-columns"><div class="tcb-flex-row tcb-resized tcb--cols--2" data-css="tve-u-165e9bad8d0"><div class="tcb-flex-col" data-css="tve-u-165e9b70d52" style=""><div class="tcb-col"><div class="thrv_wrapper tve_image_caption img_style_lifted_style1 tve_ea_thrive_zoom" data-css="tve-u-165eda5394c"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image wp-image-1013250 tve_evt_manager_listen tve_et_click" alt="" width="936" height="716" title="Custom-Audience-2" data-id="1013250" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png" style="" data-tcb-events="__TCB_EVENT_[{"t":"click","a":"thrive_zoom","c":{"id":"1013250","size":"full"}}]_TNEVE_BCT__" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 936w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:150/h:115/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 150w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:300/h:229/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 300w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:768/h:587/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:65/h:50/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 65w, 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https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:455/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 455w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:528/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 528w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:680/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 680w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:86/h:66/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:936/h:716/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Custom-Audience-2.png 86w" sizes="(max-width: 936px) 100vw, 936px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165eda4f5f8"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>How to create a Custom Audience from Website Traffic.</em></p></div></div></div><div class="tcb-flex-col" data-css="tve-u-165e9b70d55" style=""><div class="tcb-col" data-css="tve-u-165e9bb3422"><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Set to 180 (the maximum amount).</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Set to ‘URL’ and ‘contains.’</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Use your website URLs for each of the three audiences:<br>- People who have been to your website: “www.[yourwebsite].com”<br>- People who have seen the landing page for your offer: “/landing-page-for-your-offer/”<br>- People who have seen the thank you page for your offer: “/landing-page-for-your-offer/thank-you/”</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">4</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Name the audience.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">5</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Click ‘Create Audience.’</span></li></ul></div></div></div></div></div><div class="thrv_wrapper thrv_text_element"><p>You should now have three custom audiences. These will take a few hours to populate.</p></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" id="lookalikeaudience"><h4 class="">How to Create a Lookalike Audience</h4></div><div class="thrv_wrapper thrv_text_element"><p>Once they have populated, you can create 3 Lookalike audiences. 1 from each of them (as long as they are larger than 100).</p></div><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Go to your <a href="https://www.facebook.com/ads/manager/audiences/" target="_blank">Audiences Page</a>.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Click ‘Create Audience’ and select ‘Lookalike Audience.'</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Choose your source. This is where you select one of the custom audiences you created in the last step.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">4</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select the country/countries where you’d like to find a similar set of people.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">5</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Choose your desired audience size with the slider. Choose 1% here.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">6</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Click 'Create Audience.'</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p>Wait for them to populate and boom! You now have between 1 & 3 audiences to target for your ad!</p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165e95b0445"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 320 512" data-id="icon-map-pin-solid" data-name="Map Pin"> <path d="M192 300.813v172.82l-22.015 33.023c-4.75 7.125-15.219 7.125-19.969 0L128 473.633v-172.82a162.221 162.221 0 0 0 64 0zM160 0c79.529 0 144 64.471 144 144s-64.471 144-144 144S16 223.529 16 144 80.471 0 160 0M80 136c0-39.701 32.299-72 72-72a8 8 0 0 0 0-16c-48.523 0-88 39.477-88 88a8 8 0 0 0 16 0z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441" id="creepy"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>How Accurate are Lookalike Audiences, Really?</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element"><p>Facebook collects a massive amount of data about its users. In 2015 <a href="https://www.michalkosinski.com/home" target="_blank"><u>Dr. Michal Kosinski</u></a> released <a href="https://www.pnas.org/content/early/2015/01/07/1418680112" target="_blank"><u>this study</u></a>, which proved an algorithm could evaluate a person better than their colleagues based on 10 Facebook “likes.”</p><p>150 “likes” and the algorithm surpassed what the person’s parents knew. After 300 “likes” the algorithm understood the person better than their partner. And of course, the more likes (plus all the other data Facebook collects), the better it understands…</p><span data-css="tve-u-165ea1d0e5c" style="font-size: 19px;" class="">So to answer the question: lookalike audiences are <em><strong>creepily</strong></em> accurate.</span></div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Scenario 2) You Have an Email List Over 100 People</h3></div><div class="thrv_wrapper thrv_text_element"><p>For this scenario you’ll create a Facebook custom audience from your email list and then create a lookalike audience from this custom audience.</p><p><strong>Step 1</strong> - Export your list to a .txt or .csv file from your email service provider (MailChimp, ActiveCampain, etc.). Each one is different so google “Export list + [your email service provider]” and a tutorial for how to do it will pop up for you to follow.  </p><p><strong>Step 2</strong> - Create a custom audience from the file. Follow <a href="#customaudience">the steps outlined above</a>, but select ‘Customer File’ instead of ‘Website Traffic’ for the third step and then follow <a href="https://www.facebook.com/business/help/170456843145568" target="_blank"><u>this guide</u></a> to upload your list correctly.</p><p><strong>Step 3</strong> - Use the custom audience to create a Lookalike audience. Follow <a href="#lookalikeaudience">the steps outlined above</a>, and choose your email list custom audience as the source.  </p></div><div class="thrv_wrapper thrv_text_element" data-tag="h3"><h3 class="">Scenario 3) None of the Above</h3></div><div class="thrv_wrapper thrv_text_element"><p>Don’t worry, all is not lost if you find yourself here.</p><p>You will need to do some research and then use tools provided by Facebook to create your own audience to target.</p><p>You can follow the strategy outlined in our post: <u><a href="https://thrivethemes.com/facebook-targeting-hack/">Steal Our Facebook Targeting Hack to Jumpstart Your Online Business</a>.</u></p><p>Congrats! No matter what scenario you found yourself in, you should now have an audience ready. This is who will be seeing your ad once it’s published.  </p></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Publishing Your Ad</h2></div><div class="thrv_wrapper thrv_text_element"><p>And now the moment we’ve all been waiting for, publishing your ad!</p><p>We’ll be using the Facebook Ad Creation wizard. So <a href="https://www.facebook.com/adsmanager/creation" target="_blank"><u>click here</u></a> if you’re ready to get started.</p><p><em>Because we’re only publishing one ad, this will be very straightforward. However, you can find a more in depth explanation on campaigns, ad sets and ads at the end of this section. </em></p></div><div class="thrv_wrapper thrv-numbered_list" data-start-number="1" data-number-increment="1"><ul class="tcb-numbered-list"><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">1</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select ‘Conversions’ as your marketing objective, give your campaign a name and hit continue. You don’t need to worry about any of the other options.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">2</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Now you’re at the ad set level. Give your ad set a name and proceed to the conversion section.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">3</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">In the "Get Your Tracking Ready So You’re Not Guessing Later" section of this post you prepared a bit of code for your thank you page. This is why. Now you can optimize your ads for specific conversion events. Select your conversion event as ‘Lead’ from the drop down and Facebook will optimize who it shows your ad to based on this conversion goal. Remember, they are <a href="#creepy"><em>creepy good</em></a> at this.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">4</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Now you select your audience. <br>- If you’re using a lookalike audience (Scenario 1 & 2), click the ‘Custom Audiences’ box and select the Lookalike Audience you want to use from the drop-down. <br>- If you’re using an audience you created with Facebook tools (Scenario 3), click ‘Use a Saved Audience’ and find the audience you saved from the list. </span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">5</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Now to select your placement. Click ‘Edit Placement’ and make sure only ‘Desktop’ is selected for Device Types.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">6</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">For platform selection make sure the only box checked is ‘Feeds’ under Facebook. Un-check everything else.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">7</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">For Budget & Schedule set a Daily Budget of $10.00 and check ‘Run my ad set continuously starting today.’</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">8</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">There’s an advanced options section. Just double check that ‘Conversions’ is set for Optimization for Ad Delivery. Everything else can be left on the Facebook default settings. Now hit Continue to move to the Ad.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">9</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Give your ad a name and select your Facebook Page for the identity.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">10</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select ‘Single Image’ for format.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">11</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Upload the ad image you created.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">12</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Make sure ‘Website’ is selected for link type.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">13</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Add your Ad Text in the ‘Text’ box. This is the text that will appear above the ad image.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">14</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Add the link to your landing page in the website URL box. You can use UTM parameters for your link if you use Google Analytics, otherwise the plain URL is fine.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">15</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Add the Headline you came up with.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">16</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Select a call to action button, if you’d like. I recommend ‘No Button.’</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">17</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Click Advanced options and add your description (the text under the headline) in the ‘News Feed Link Description’ box.</span></li><li class="thrv-styled-list-item"><div class="tcb-numbered-list-number thrv-disabled-label thrv_wrapper tcb-no-delete tcb-no-clone tve_no_drag"><span class="tcb-numbered-list-index">18</span></div><span class="thrv-advanced-inline-text tve_editable tcb-numbered-list-text tcb-no-delete">Give everything a look over and if you’re happy with it. Hit Confirm. Your ad will then go into review, and once it’s accepted it will be shown to your audience!</span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p><em>If your ad is rejected, there could be many reasons. Facebook won’t tell you the exact reason, but <a href="https://adespresso.com/blog/facebook-ads-review-rules/"><u>this post</u></a> outlines why it might have been rejected. </em></p></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box" data-css="tve-u-165e95b0443"> <div class="tve-content-box-background" data-css="tve-u-165e95b0445"></div> <div class="tve-cb tve_empty_dropzone" data-css="tve-u-165e95b0446"><div class="thrv_wrapper thrv_icon tcb-icon-display" data-css="tve-u-165e95b0440"><svg class="tcb-icon" viewBox="0 0 640 512" data-id="icon-sitemap-solid" data-name="Sitemap"> <path d="M128 352H32c-17.67 0-32 14.33-32 32v96c0 17.67 14.33 32 32 32h96c17.67 0 32-14.33 32-32v-96c0-17.67-14.33-32-32-32zm-24-80h192v48h48v-48h192v48h48v-57.59c0-21.17-17.23-38.41-38.41-38.41H344v-64h40c17.67 0 32-14.33 32-32V32c0-17.67-14.33-32-32-32H256c-17.67 0-32 14.33-32 32v96c0 17.67 14.33 32 32 32h40v64H94.41C73.23 224 56 241.23 56 262.41V320h48v-48zm264 80h-96c-17.67 0-32 14.33-32 32v96c0 17.67 14.33 32 32 32h96c17.67 0 32-14.33 32-32v-96c0-17.67-14.33-32-32-32zm240 0h-96c-17.67 0-32 14.33-32 32v96c0 17.67 14.33 32 32 32h96c17.67 0 32-14.33 32-32v-96c0-17.67-14.33-32-32-32z"></path> </svg></div><div class="thrv_wrapper thrv_text_element" data-tag="h4" data-css="tve-u-165e95b0441" id="creepy"><h4 data-css="tve-u-165e95b0442" style="text-align: center;" class=""><strong>Campaigns, Ad Sets & Ads, Oh My!</strong></h4></div><div class="thrv_wrapper thrv-divider" data-style="tve_sep-1" data-thickness="1" data-color="rgba(24, 32, 39, 0.1)" data-css="tve-u-165e95b043e"> <hr class="tve_sep tve_sep-1"> </div><div class="thrv_wrapper thrv_text_element"><p>This is the structure Facebook uses to help you organize, optimize and measure the performance of your ads.</p><p>Within a single campaign you can have multiple (or 1) ad sets and within an ad set you can have multiple (or 1) ads.</p><p><strong>At the campaign level</strong> you determine your objective. For example: generating leads for your website vs. increasing engagement on your Facebook page. As we continue, let’s pick generating leads as our objective.</p><p><strong>At the ad set level</strong> you determine targeting, budget, schedule, bidding and placement. For example, you could have two different ad sets, which are both trying to generate leads. One ad set could be targeting Women ages 18-25 and the other ad set could be targeting Men ages 55-65.</p><p>As your campaign is running, one ad set might perform better than the other, and now you can make adjustments to one ad set and not the other, like increasing the budget of the ad set doing well. As we continue, let’s pick the Women ages 18-25 ad set.</p><p><strong>At the ad level</strong> you determine what’s being shown to the audience. For example, in our Women ad set we could have one ad with a picture of our opt-in offer and one ad with a picture of a family laughing.</p><p>As the campaign is running we see the picture with our opt-in offer results in more leads, so we pause the ad with the picture of the family laughing. </p> </div></div> </div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">How Much Your Baseline Will Cost</h2></div><div class="thrv_wrapper thrv_text_element"><p>Let your ad run for a week. This will cost you $70.</p><p>After the week is done, press pause on your ad so you can start understanding the numbers and evaluating your funnel. The numbers you’re interested in are:</p></div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-checkmark" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38a"><span data-id="undefined" data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Impressions </strong>- How many people saw your ad.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e9a3f3f3"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>CPM (Cost per 1,000 Impression)</strong> - How much it cost you (on average) for 1,000 people to see your ad.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e9a43c1d"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Relevance Score</strong> - 1 (bad) to 10 (good) score Facebook gives your ads. It’s calculated based on the positive and negative feedback Facebook <em>expects</em> an ad to receive from its target audience.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3e0af1"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Landing Page Views</strong> - The amount of people who saw your ad and found it interesting enough to click to go to your landing page and find out more.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3e941c"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Cost per Landing Page View</strong> - How much it cost you (on average) for someone to see your landing page.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3ea542"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Outbound CTR (Click Through Rate)</strong> - The percentage of times people saw your ad and performed an outbound click. '<em>Outbound' is important as it's an ad click sending the person off Facebook i.e. to your landing page. This is different than regular CTR as this will include every click on your ad ('liking,' clicking to comment, sharing, etc.).</em></span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3eb1be"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Website Leads</strong> - The amount of people who saw your ad, found it interesting enough to click and found your offer interesting enough to give you what you asked for.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3ebd22"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Cost per Website Lead</strong> - How much it cost you (on average) for someone to say ‘yes’ to what you were offering.</span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165ea3ec882"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><strong>Website Conversion Rate</strong> - The percentage of times people saw your landing page and said ‘yes’ to what you were offering. </span></li></ul></div><div class="thrv_wrapper thrv_text_element"><p>You can find all of these numbers in your ads manager except the website conversion rate. You can calculate it with this formula: (Landing Page Views/Website Leads) x 100. <br><br>The easiest way to find them in the ads manager is to create a customized set of columns. You can read <a href="https://www.facebook.com/business/help/1452248935049010" target="_blank">this documentation</a> on how to do it.</p><p>Here’s what it will look like before you save it:</p></div><div class="thrv_wrapper tve_image_caption img_style_lifted_style1 tve_ea_thrive_zoom" data-css="tve-u-165edac6f82"><span class="tve_image_frame" style="width: 100%;"><img decoding="async" class="tve_image tve_evt_manager_listen tve_et_click wp-image-1013325" alt="" width="1480" height="1221" title="Customize-Columns" data-id="1013325" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png" style="" data-tcb-events="__TCB_EVENT_[{"t":"click","a":"thrive_zoom","c":{"id":"1013250","size":"full"}}]_TNEVE_BCT__" srcset="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 1480w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:150/h:124/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 150w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:300/h:248/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 300w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:768/h:634/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 768w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1024/h:845/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 1024w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:65/h:54/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 65w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:220/h:182/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 220w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:121/h:100/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 121w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:196/h:162/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 196w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:194/h:160/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 194w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:422/h:348/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 422w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:490/h:404/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 490w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:630/h:520/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 630w, https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:86/h:71/q:mauto/f:best/https:https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1309/h:1080/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2018/09/Customize-Columns.png 86w" sizes="(max-width: 1000px) 100vw, 1000px" /></span></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-165edace316"><p data-css="tve-u-165ed89ec3d" style="text-align: center;"><em>Customizing your reporting columns to get the numbers you need.</em></p></div><div class="thrv_wrapper thrv_text_element"><p>Now you have a rough* baseline of your numbers and you can use them to improve. In your next attempt you’ll be looking to increase your Outbound CTR and Website Conversion Rate and/or decrease your cost per landing page view and Cost per Website Lead. <br><br><em>*I say ‘rough’ because some of these numbers might not be statistically significant yet, especially your website conversion rate. For a more in depth explanation on this, including how to find out if a result is significant, check out this post on </em><a href="https://thrivethemes.com/ab-test-low-traffic/" target="_blank"><em>A/B testing with low traffic.</em></a></p></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Next Steps for Improvement</h2></div><div class="thrv_wrapper thrv_text_element"><p>Now, let’s figure out the best place for you to improve your funnel with this quick check. Look at the ratio of Impressions to Landing Page Views and then the ratio of Landing Page Views to Leads.<br><br>These should be about 3:1*. Meaning for every 9 people who see your ad, 3 should click and check out your landing page, and 1 person of those 3 should convert. <br><br>Generally speaking, the best place to do better is on your landing page as it’s the closest point to your conversion goal. <br><br>Start with the basics:</p></div><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-checkmark" data-css="tve-u-165e86c46b8"><ul class="tcb-styled-list"><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-icon-display" data-css="tve-u-165e86ac38a"><span data-id="undefined" data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><a href="https://thrivethemes.com/optimize-website-speed/" target="_blank">Make sure your landing page loads as fast as possible.</a></span></li><li class="thrv-styled-list-item"><div class="tcb-styled-list-icon"><div class="thrv_wrapper thrv_icon tve_no_drag tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style" data-css="tve-u-165e9a3f3f3"><span data-name="checkmark" class="tve_sc_icon icon-checkmark"></span></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save"><a href="https://thrivethemes.com/improve-page-3-steps/" target="_blank">Improve what’s on the page with these 3 steps.</a></span></li></ul></div><div class="thrv_wrapper thrv_text_element tve-froala fr-box fr-basic"><p>Then make your landing page even better with these <a href="https://thrivethemes.com/beyond-the-page-clinic/" target="_blank">5 Ways to Take Your Conversion Rates to the Next Level</a>.<br><br>Once you’ve done these you can start A/B testing your landing page using <a href="https://thrivethemes.com/optimize/" target="_blank">Thrive Optimize</a> and you can use our <a href="https://thrivethemes.com/courses/ab-testing-quick-start-toolkit/" target="_blank">A/B Testing Quickstart Toolkit</a> to learn everything you need to know.<br><br>Now you can start trying to improve your ad. The best skill to learn for this is copywriting. This post discusses <a href="https://thrivethemes.com/6-brain-hacks/" target="_blank">6 brain hacks</a> you can use in your ad and you can take our <a href="https://thrivethemes.com/courses/landing-page-copywriting/" target="_blank">course on copywriting</a> (this course is only available for active <a href="https://thrivethemes.com/membership-pricing/" target="_blank" class="tve-froala fr-basic" style="outline: none;">Thrive Suite</a> customers) to take your skills even further! <br><br><em>*3:1 is a good place to start, but it's just a rough baseline as these numbers will vary across what you’re offering, across websites offering the same thing and across different industries. This is why it’s so important for you to establish your baseline in the first place. They are YOUR numbers and your goal then becomes to understand them and then improve.</em></p></div><div class="thrv_wrapper thrv_text_element" data-tag="h2"><h2 class="">Go For it! You’re Not Going to Hurt Yourself</h2></div><div class="thrv_wrapper thrv_text_element"><p>All it takes is $70 and you’ll be able to establish your baseline when it comes to Facebook ads.</p><p>If you’ve followed this post, you’ll not only have the foundation in place for you to take your ads further, but you’ll know where to focus your energy. So awesome job making it to the end!<br><br>Thoughts, questions, celebration of understanding? I will respond to anything you leave in the comments below!</p></div></div></div><div class="tcb_flag" style="display: none"></div> <span class="tve-leads-two-step-trigger tl-2step-trigger-61965"></span><span class="tve-leads-two-step-trigger tl-2step-trigger-61965"></span></section><div class="thrv_wrapper thrv-columns" style="--tcb-col-el-width: 691.445;" data-css="tve-u-1955c78f8a2"><div class="tcb-flex-row v-2 tcb--cols--2 tcb-mobile-no-wrap m-edit tcb-resized" data-css="tve-u-1955c78f8a9" style=""><div class="tcb-flex-col" data-css="tve-u-1955c78f8b1" style=""><div class="tcb-col"><div class="thrv_wrapper thrv_text_element"><p style="" data-css="tve-u-1955c78f8aa">Written on <span class="thrive-shortcode-content" data-attr-date-format="F j, Y" data-attr-date-format-select="F j, Y" data-attr-link="1" data-attr-rel="0" data-attr-show-time="0" data-attr-target="0" data-attr-time-format="" data-attr-time-format-select="g:i a" data-attr-type="published" data-extra_key="" data-option-inline="1" data-shortcode="tcb_post_published_date" data-shortcode-name="Post date" data-attr-static-link="{"className":"","href":"https://thrivethemes.com/2025/03/","title":"March 6, 2025 ","data-css":"tve-u-1955c78f8ab","class":""}" data-attr-css="tve-u-1955c78f8ab"><a href="https://thrivethemes.com/2018/09/" title="September 19, 2018 " data-css="tve-u-1955c78f8ab" class="">September 19, 2018 </a></span></p></div></div></div><div class="tcb-flex-col" data-css="tve-u-1955c78f8ae" style=""><div class="tcb-col"><div class="tcb-clear" data-css="tve-u-1955c78f8a8"><div class="thrv_wrapper thrv-styled_list" data-icon-code="icon-comment-dots-outlined" data-css="tve-u-1955c78f8a6" style=""><ul class="tcb-styled-list"><li class="thrv-styled-list-item" data-css="tve-u-1955c78f8a7" style=""><div class="tcb-styled-list-icon"><div class="tcb-clear" data-css="tve-u-1955c78f8a5"><a href="#tve-jump-1955c79d5e2" jump-animation="smooth" class="tve-jump-scroll"><div class="thrv_wrapper thrv_icon tcb-no-delete tcb-no-clone tcb-no-save tcb-icon-inherit-style tcb-local-vars-root tcb-icon-display" data-css="tve-u-1955c78f8a4" style="" data-link-wrap="true"><svg class="tcb-icon tcb-local-vars-root" viewBox="0 0 512 512" data-id="icon-comment-dots-outlined" data-name="" style=""><path d="M168.2 384.9c-15-5.4-31.7-3.1-44.6 6.4c-8.2 6-22.3 14.8-39.4 22.7c5.6-14.7 9.9-31.3 11.3-49.4c1-12.9-3.3-25.7-11.8-35.5C60.4 302.8 48 272 48 240c0-79.5 83.3-160 208-160s208 80.5 208 160s-83.3 160-208 160c-31.6 0-61.3-5.5-87.8-15.1zM26.3 423.8c-1.6 2.7-3.3 5.4-5.1 8.1l-.3 .5c-1.6 2.3-3.2 4.6-4.8 6.9c-3.5 4.7-7.3 9.3-11.3 13.5c-4.6 4.6-5.9 11.4-3.4 17.4c2.5 6 8.3 9.9 14.8 9.9c5.1 0 10.2-.3 15.3-.8l.7-.1c4.4-.5 8.8-1.1 13.2-1.9c.8-.1 1.6-.3 2.4-.5c17.8-3.5 34.9-9.5 50.1-16.1c22.9-10 42.4-21.9 54.3-30.6c31.8 11.5 67 17.9 104.1 17.9c141.4 0 256-93.1 256-208S397.4 32 256 32S0 125.1 0 240c0 45.1 17.7 86.8 47.7 120.9c-1.9 24.5-11.4 46.3-21.4 62.9zM144 272a32 32 0 1 0 0-64 32 32 0 1 0 0 64zm144-32a32 32 0 1 0 -64 0 32 32 0 1 0 64 0zm80 32a32 32 0 1 0 0-64 32 32 0 1 0 0 64z"></path></svg></div></a></div></div><span class="thrv-advanced-inline-text tve_editable tcb-styled-list-icon-text tcb-no-delete tcb-no-save" data-css="tve-u-1955c78f8a3" style=""><span class="thrive-shortcode-content" data-extra_key="" data-option-inline="1" data-shortcode="tcb_post_comments_number" data-shortcode-name="Number of comments" style="" data-css="tve-u-1955c78f8ac">85</span><br></span></li></ul></div></div></div></div></div></div><div class="thrv_wrapper thrv_text_element"><h5 class="">About the author</h5></div><div class="thrv_wrapper thrv_custom_html_shortcode"><style> .aioseo-author-bio-compact { display: flex; gap: 40px; padding: 12px; text-align: left; border: 1px solid black; border-radius: 5px; color: #111111; background-color: #FFFFFF; } .aioseo-author-bio-compact-left { flex: 0 0 120px; } .aioseo-author-bio-compact-right { flex: 1 1 auto; } .aioseo-author-bio-compact-left .aioseo-author-bio-compact-image { width: 120px; height: 120px; border-radius: 5px; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-header { display: flex; align-items: center; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-header .author-name { font-size: 22px; font-weight: 600; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-header .author-job-title { margin-left: 12px; padding-left: 12px; font-size: 18px; border-left: 1px solid gray; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-main { margin: 12px 0; font-size: 18px; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-main > p:last-of-type { display: inline; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-main .author-bio-link { display: inline-flex; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-main .author-bio-link a { display: flex; align-items: center; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-main .author-bio-link a svg { fill: black; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-footer .author-expertises { display: flex; flex-wrap: wrap; gap: 10px; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-footer .author-expertises .author-expertise { padding: 4px 8px; font-size: 14px; border-radius: 4px; background-color: #DCDDE1; color: inherit; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-footer .author-socials { margin-top: 12px; display: flex; gap: 6px; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-footer .author-socials .aioseo-social-icon-tumblrUrl { margin-left: -2px; } .aioseo-author-bio-compact-site-editor-disclaimer { color: black; margin-bottom: 12px; font-style: italic; } @media screen and (max-width: 430px ) { .aioseo-author-bio-compact { flex-direction: column; gap: 20px; } .aioseo-author-bio-compact-left .aioseo-author-bio-compact-image { display: block; margin: 0 auto; width: 160px; height: 160px; } .aioseo-author-bio-compact-right { text-align: center; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-header { justify-content: center; } .aioseo-author-bio-compact-right .aioseo-author-bio-compact-footer .author-socials { justify-content: center; } } </style> <div class="aioseo-author-bio-compact"> <div class="aioseo-author-bio-compact-left"> <img decoding="async" class="aioseo-author-bio-compact-image" src="https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=300&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g" alt="author avatar"/> </div> <div class="aioseo-author-bio-compact-right"> <div class="aioseo-author-bio-compact-header"> <span class="author-name">Dave D</span> </div> <div class="aioseo-author-bio-compact-main"> When Dave isn't enjoying experimenting with the chemistry of copywriting and exploring the different powers of the unlimited combinations, you can find him traveling the world out of carry-on luggage—he has been living this way since the end of 2012. You can read his travel hacks, gear lists and ridiculous stories at <a href="https://www.thequestforawesome.com">The Quest For Awesome</a>. <div class="author-bio-link"> <a href="https://thrivethemes.com/author/danzeiser-dave/">See Full Bio</a> <a href="https://thrivethemes.com/author/danzeiser-dave/" aria-label="See Full Bio"> <svg xmlns="http://www.w3.org/2000/svg" width="16" height="17" viewBox="0 0 16 17" fill="none" > <path d="M5.52978 5.44L8.58312 8.5L5.52979 11.56L6.46979 12.5L10.4698 8.5L6.46978 4.5L5.52978 5.44Z" /> </svg> </a> </div> </div> <div class="aioseo-author-bio-compact-footer"> </div> </div> </div></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad" style="" data-css="tve-u-18d88def1ab"> <div class="tve-content-box-background" style="" data-css="tve-u-18d88e37187"></div> <div class="tve-cb"><div class="thrv_wrapper thrv_text_element" style="" data-css="tve-u-18d88e47d67"><p data-css="tve-u-18d88e0efa1" style=""><strong>Disclosure:</strong> Our content is reader-supported. 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7.64,9.64L10,12L7.64,14.36C7.14,14.13 6.59,14 6,14A4,4 0 0,0 2,18A4,4 0 0,0 6,22A4,4 0 0,0 10,18C10,17.41 9.87,16.86 9.64,16.36L12,14L19,21H22V20L9.64,7.64Z"></path></svg></div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-19002996c78" style="--tve-border-width: 2px;"><p style="" data-css="tve-u-1900298f8f1">SAVE UP TO 50% </p></div><div class="thrv_wrapper thrv-button thrv-button-v2 tcb-local-vars-root" data-css="tve-u-190029e2b13" data-button-style="btn-tpl-58381" data-tcb_hover_state_parent="" style=""><div class="thrive-colors-palette-config" style="display: none !important"></div> <a href="https://thrivethemes.com/pricing/" class="tcb-button-link tcb-plain-text"> <span class="tcb-button-texts"><span class="tcb-button-text thrv-inline-text" style="" data-css="tve-u-190029ef25a">Redeem This Offer</span></span> </a> </div><div class="thrv_wrapper thrv_text_element" data-css="tve-u-19002a15486" style=""><p style="" data-css="tve-u-190029a208d">No coding, no hassle, just 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class="">How to Create a Digital Product Funnel (Step-by-Step)</a></span></h2></div></div> </div><div class="tcb-clear" data-css="tve-u-17fab9efd0b"><div class="thrv_wrapper thrv-button thrv-button-v2 tcb-local-vars-root tcb-flip tve_ea_thrive_animation tve_anim_forward" data-button-style="btn-tpl-61285" data-css="tve-u-17fab9e93cd" style=""><div class="thrive-colors-palette-config" style="display: none !important"></div> <a href="https://thrivethemes.com/digital-product-funnel/" class="tcb-button-link tcb-plain-text tve_evt_manager_listen tve_et_mouseover tve-dynamic-link" data-tcb-events="__TCB_EVENT_[{"t":"mouseover","config":{"anim":"forward","loop":1},"a":"thrive_animation"}]_TNEVE_BCT__" dynamic-postlink="tcb_post_the_permalink" data-shortcode-id="113425616"><span class="tcb-button-icon" style=""> <div class="thrv_wrapper thrv_icon tve_no_drag tve_no_icons tcb-icon-inherit-style" data-css="tve-u-17fab9e93d1"><svg class="tcb-icon" viewBox="0 0 24 24" 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style="" data-attr-css="tve-u-17fab9d8464" data-attr-static-link="{"className":"","href":"https://thrivethemes.com/what-is-the-buyers-journey/","title":"What is the Buyer’s Journey: Everything You Need to Know","data-css":"tve-u-17fab9d8464","class":""}" data-css="tve-u-17fab9d76b9"><a href="https://thrivethemes.com/high-ticket-funnel-in-wordpress/" title="How to Create a High Ticket Funnel in WordPress" data-css="tve-u-17fab9d8464" class="">How to Create a High Ticket Funnel in WordPress</a></span></h2></div></div> </div><div class="tcb-clear" data-css="tve-u-17fab9efd0b"><div class="thrv_wrapper thrv-button thrv-button-v2 tcb-local-vars-root tcb-flip tve_ea_thrive_animation tve_anim_forward" data-button-style="btn-tpl-61285" data-css="tve-u-17fab9e93cd" style=""><div class="thrive-colors-palette-config" style="display: none !important"></div> <a href="https://thrivethemes.com/high-ticket-funnel-in-wordpress/" class="tcb-button-link tcb-plain-text tve_evt_manager_listen tve_et_mouseover tve-dynamic-link" data-tcb-events="__TCB_EVENT_[{"t":"mouseover","config":{"anim":"forward","loop":1},"a":"thrive_animation"}]_TNEVE_BCT__" dynamic-postlink="tcb_post_the_permalink" data-shortcode-id="113425616"><span class="tcb-button-icon" style=""> <div class="thrv_wrapper thrv_icon tve_no_drag tve_no_icons tcb-icon-inherit-style" data-css="tve-u-17fab9e93d1"><svg class="tcb-icon" viewBox="0 0 24 24" data-id="icon-chevron_left-duotone" data-name="" style=""><path fill="none" d="M0 0h24v24H0V0z"></path><path d="M15.41 7.41L14 6l-6 6 6 6 1.41-1.41L10.83 12l4.58-4.59z"></path></svg></div> </span> <span class="tcb-button-texts" style=""><span class="tcb-button-text thrv-inline-text" style="">Read article</span></span> </a> </div></div></div> </div> </article><article id="post-113480742" class="post-113480742 post type-post status-publish format-standard has-post-thumbnail hentry category-build-your-funnels tag-silo2-web-design tag-thrive-architect post-wrapper thrv_wrapper thrive-animated-item " tcb_hover_state_parent="" data-id="113480742" data-selector=".post-wrapper" data-css="tve-u-17fabe40b37"><style class="tcb-post-list-dynamic-style" type="text/css">@media (min-width: 300px){.tve-theme-113479598 .bottom-section [data-css="tve-u-17faba6c1ef"].tcb-post-list #post-113480742 [data-css="tve-u-17fab94ea7e"]{background-image: url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1024/h:350/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2024/08/Blog-73.jpg") !important;}.tve-theme-113479598 .bottom-section [data-css="tve-u-17faba6c1ef"].tcb-post-list #post-113480742 [data-css="tve-u-17fab94ea7d"]:hover [data-css="tve-u-17fab94ea7e"]{background-image: linear-gradient(rgba(0, 0, 0, 0.08), rgba(0, 0, 0, 0.08)), url("https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:1024/h:350/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2024/08/Blog-73.jpg") !important;}}</style> <a href="https://thrivethemes.com/how-to-create-a-tripwire-funnel/" class="tve-dynamic-link" dynamic-postlink="tcb_post_the_permalink" data-shortcode-id="113425616"><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad tcb-local-vars-root" data-css="tve-u-17fab94ea7d" style="" data-link-wrap="true"> <div class="tve-content-box-background" style="" data-css="tve-u-17fab94ea7e" data-tcb_hover_state_parent="1"></div> <div class="tve-cb" style="" data-css="tve-u-17fab94ea7f"></div> </div></a><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad" data-css="tve-u-17fabe321b1" style=""> <div class="tve-content-box-background" style="" data-css="tve-u-17fabe364de" data-tcb_hover_state_parent="1"></div> <div class="tve-cb"><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad tcb-local-vars-root" data-css="tve-u-17fab94ea80" style=""> <div class="tve-content-box-background"></div> <div 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thrv-button thrv-button-v2 tcb-local-vars-root tcb-flip tve_ea_thrive_animation tve_anim_forward" data-button-style="btn-tpl-61285" data-css="tve-u-17fab9e93cd" style=""><div class="thrive-colors-palette-config" style="display: none !important"></div> <a href="https://thrivethemes.com/how-to-create-a-tripwire-funnel/" class="tcb-button-link tcb-plain-text tve_evt_manager_listen tve_et_mouseover tve-dynamic-link" data-tcb-events="__TCB_EVENT_[{"t":"mouseover","config":{"anim":"forward","loop":1},"a":"thrive_animation"}]_TNEVE_BCT__" dynamic-postlink="tcb_post_the_permalink" data-shortcode-id="113425616"><span class="tcb-button-icon" style=""> <div class="thrv_wrapper thrv_icon tve_no_drag tve_no_icons tcb-icon-inherit-style" data-css="tve-u-17fab9e93d1"><svg class="tcb-icon" viewBox="0 0 24 24" data-id="icon-chevron_left-duotone" data-name="" style=""><path fill="none" d="M0 0h24v24H0V0z"></path><path d="M15.41 7.41L14 6l-6 6 6 6 1.41-1.41L10.83 12l4.58-4.59z"></path></svg></div> </span> <span class="tcb-button-texts" style=""><span class="tcb-button-text thrv-inline-text" style="">Read article</span></span> </a> </div></div></div> </div> </article></div><div class="thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad" data-css="tve-u-17faba817f6" style=""> <div class="tve-content-box-background"></div> <div class="tve-cb"><div class="thrv_wrapper thrv_text_element" data-css="tve-u-17fb101442f" style=""><h3 data-css="tve-u-17faba56546" style="text-align: center;" class="">Leave a Comment</h3></div><div class="thrv_wrapper thrv-comments" ><div id="comments" class="comments-area" data-shortcode="thrive_comments"><div id="comments" class="comments-compat-thrive-theme-child"> <div id="thrive-comments" class="clearfix"> <div class="tcm-dot-loader"> <span class="inner1"></span> <span class="inner2"></span> <span class="inner3"></span> </div> <div class="thrive-comments-content"> <div class="tcm-comments-filter"></div> <div class="tcm-comments-create" id="respond"></div> <div class="tcm-comments-list"> <li id="comment-387105" class="comment byuser comment-author-wizzersaysgmail-com-2 even thread-even depth-1 parent"> <article id="div-comment-387105" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/1bbe725ff9b8a4ea6fc77d3fde2b32db?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/1bbe725ff9b8a4ea6fc77d3fde2b32db?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Mark W</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387105"><time datetime="2018-09-19T14:11:54+03:00">September 19, 2018 at 14:11</time></a> </div> </footer> <div class="comment-content"> <p>Hey Dave, thank you so much for this comprehensive, well thought through guide. Brilliant.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387105#respond" onclick="return addComment.moveForm( 'div-comment-387105', '387105', 'respond', '1012852' )" aria-label="Reply to Mark W"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387139" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387139" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387139"><time datetime="2018-09-19T18:10:51+03:00">September 19, 2018 at 18:10</time></a> </div> </footer> <div class="comment-content"> <p>Glad it was helpful, Mark!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387139#respond" onclick="return addComment.moveForm( 'div-comment-387139', '387139', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387106" class="comment byuser comment-author-studioandrewfletcher-co-uk even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387106" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/868695a2d5695a043480166ccd3b019d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/868695a2d5695a043480166ccd3b019d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Andrew Fletcher</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387106"><time datetime="2018-09-19T14:30:52+03:00">September 19, 2018 at 14:30</time></a> </div> </footer> <div class="comment-content"> <p>been using fb ads for years, wish I had read this first…!!!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387106#respond" onclick="return addComment.moveForm( 'div-comment-387106', '387106', 'respond', '1012852' )" aria-label="Reply to Andrew Fletcher"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387138" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387138" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387138"><time datetime="2018-09-19T18:10:33+03:00">September 19, 2018 at 18:10</time></a> </div> </footer> <div class="comment-content"> <p>Wish this could have come at a better time, but I’m also glad to know it was still helpful for people who have been running ads for a while!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387138#respond" onclick="return addComment.moveForm( 'div-comment-387138', '387138', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387107" class="comment even thread-even depth-1 parent"> <article id="div-comment-387107" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/3226c494634518a208185b11ba27d2af?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/3226c494634518a208185b11ba27d2af?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Martha</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387107"><time datetime="2018-09-19T14:42:12+03:00">September 19, 2018 at 14:42</time></a> </div> </footer> <div class="comment-content"> <p>Am I the only one on the planet that is Super Irritated by animated gifs? To me it detracts and spoils what is a very informative article. I am so irritated by them that I have developed selective blindness for it. PLEASE can everyone just get over this craze.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387107#respond" onclick="return addComment.moveForm( 'div-comment-387107', '387107', 'respond', '1012852' )" aria-label="Reply to Martha"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387137" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387137" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387137"><time datetime="2018-09-19T18:09:19+03:00">September 19, 2018 at 18:09</time></a> </div> </footer> <div class="comment-content"> <p>It sounds like you’ve solved your own problem by developing selective blindness! You don’t have to be super irritated, and the people who enjoy the lightheartedness gifs can bring to a more in-depth topic can also be happy. </p> <p>Win-win! Thanks for being adaptable, Martha!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387137#respond" onclick="return addComment.moveForm( 'div-comment-387137', '387137', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387108" class="comment byuser comment-author-nazmul338bdgmail-com even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387108" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/cb1e33cc875997d35f9e19901e1988f6?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/cb1e33cc875997d35f9e19901e1988f6?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Nazmul H</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387108"><time datetime="2018-09-19T14:50:12+03:00">September 19, 2018 at 14:50</time></a> </div> </footer> <div class="comment-content"> <p>Thank You Very Much . This is really very helpful post.<br /> It will be more easy if you add Video along with blog post. But, then again thank you 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387108#respond" onclick="return addComment.moveForm( 'div-comment-387108', '387108', 'respond', '1012852' )" aria-label="Reply to Nazmul H"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387135" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387135" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387135"><time datetime="2018-09-19T18:04:30+03:00">September 19, 2018 at 18:04</time></a> </div> </footer> <div class="comment-content"> <p>I’ll keep the video idea in mind! Glad you found it helpful anyway 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387135#respond" onclick="return addComment.moveForm( 'div-comment-387135', '387135', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387109" class="comment byuser comment-author-damien-plutinogmail-com even thread-even depth-1 parent"> <article id="div-comment-387109" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/81d023e839f6a49e27e1213a147ae75d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/81d023e839f6a49e27e1213a147ae75d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Damien Plutino</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387109"><time datetime="2018-09-19T14:55:57+03:00">September 19, 2018 at 14:55</time></a> </div> </footer> <div class="comment-content"> <p>what a good summary 🙂<br /> Thanks for the all in one refresh / checklist article</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387109#respond" onclick="return addComment.moveForm( 'div-comment-387109', '387109', 'respond', '1012852' )" aria-label="Reply to Damien Plutino"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387134" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387134" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387134"><time datetime="2018-09-19T18:03:43+03:00">September 19, 2018 at 18:03</time></a> </div> </footer> <div class="comment-content"> <p>No problem Damien!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387134#respond" onclick="return addComment.moveForm( 'div-comment-387134', '387134', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387110" class="comment even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387110" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/c54f17af8f94093b31d86ccb536b3499?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c54f17af8f94093b31d86ccb536b3499?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">brigid</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387110"><time datetime="2018-09-19T14:59:05+03:00">September 19, 2018 at 14:59</time></a> </div> </footer> <div class="comment-content"> <p>this is the most comprehensive and easy-to-follow guide I’ve read on the subject so far. pure gold! thank you</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387110#respond" onclick="return addComment.moveForm( 'div-comment-387110', '387110', 'respond', '1012852' )" aria-label="Reply to brigid"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387133" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387133" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387133"><time datetime="2018-09-19T18:03:18+03:00">September 19, 2018 at 18:03</time></a> </div> </footer> <div class="comment-content"> <p>Knowing it’s easy-to-follow is music to my ears! Thanks Brigid 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387133#respond" onclick="return addComment.moveForm( 'div-comment-387133', '387133', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387111" class="comment even thread-even depth-1 parent"> <article id="div-comment-387111" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.asimplesouthernlife.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/958628a74f045a1e0c2c19127bfd08f0?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/958628a74f045a1e0c2c19127bfd08f0?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.asimplesouthernlife.com" class="url" rel="ugc external nofollow">Heather</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387111"><time datetime="2018-09-19T15:04:51+03:00">September 19, 2018 at 15:04</time></a> </div> </footer> <div class="comment-content"> <p>Fantastic post Dave! I swear you guys read my mind when writing your posts. 🙂 I was just looking at Ads Manager last night and wondering what the heck all this means. Thanks for the in-depth article. Printing this puppy out.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387111#respond" onclick="return addComment.moveForm( 'div-comment-387111', '387111', 'respond', '1012852' )" aria-label="Reply to Heather"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387131" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387131" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387131"><time datetime="2018-09-19T18:02:05+03:00">September 19, 2018 at 18:02</time></a> </div> </footer> <div class="comment-content"> <p>Glad you enjoyed it Heather, and that it came at the right time! Let us know how the ads go!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387131#respond" onclick="return addComment.moveForm( 'div-comment-387131', '387131', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387112" class="comment even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387112" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://1ClickEarner.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/865cf1ddf2c1a5bfda9ff103a6b7cfa3?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/865cf1ddf2c1a5bfda9ff103a6b7cfa3?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://1ClickEarner.com" class="url" rel="ugc external nofollow">Chris Dawkins</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387112"><time datetime="2018-09-19T15:04:56+03:00">September 19, 2018 at 15:04</time></a> </div> </footer> <div class="comment-content"> <p>This is “The Best” and most comprehensive article written simple enough for a newbie to understand!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387112#respond" onclick="return addComment.moveForm( 'div-comment-387112', '387112', 'respond', '1012852' )" aria-label="Reply to Chris Dawkins"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387129" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387129" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387129"><time datetime="2018-09-19T17:58:16+03:00">September 19, 2018 at 17:58</time></a> </div> </footer> <div class="comment-content"> <p>Awesome to hear, Chris! Glad you found it easy to understand 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387129#respond" onclick="return addComment.moveForm( 'div-comment-387129', '387129', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387117" class="comment even thread-even depth-1 parent"> <article id="div-comment-387117" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/da18779e477982180e91ba139011c539?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/da18779e477982180e91ba139011c539?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Bibhash R</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387117"><time datetime="2018-09-19T15:36:28+03:00">September 19, 2018 at 15:36</time></a> </div> </footer> <div class="comment-content"> <p>It’s timely written article, at least for me. Looking at so many great comments, I can’t wait to read it 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387117#respond" onclick="return addComment.moveForm( 'div-comment-387117', '387117', 'respond', '1012852' )" aria-label="Reply to Bibhash R"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387128" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387128" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387128"><time datetime="2018-09-19T17:57:52+03:00">September 19, 2018 at 17:57</time></a> </div> </footer> <div class="comment-content"> <p>That’s what I like to hear!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387128#respond" onclick="return addComment.moveForm( 'div-comment-387128', '387128', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387118" class="comment even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387118" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://HelloClassy.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/fd713c05ba59c59840a78831ad033127?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/fd713c05ba59c59840a78831ad033127?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://HelloClassy.com" class="url" rel="ugc external nofollow">Jayne T.</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387118"><time datetime="2018-09-19T15:50:37+03:00">September 19, 2018 at 15:50</time></a> </div> </footer> <div class="comment-content"> <p>Excellent post, Dave. I am just about to launch our first Facebook ads, so this post came at a perfect time. Thank you!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387118#respond" onclick="return addComment.moveForm( 'div-comment-387118', '387118', 'respond', '1012852' )" aria-label="Reply to Jayne T."><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387127" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387127" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387127"><time datetime="2018-09-19T17:57:30+03:00">September 19, 2018 at 17:57</time></a> </div> </footer> <div class="comment-content"> <p>Glad you found it helpful, Jayne! Let me know how the ads go!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387127#respond" onclick="return addComment.moveForm( 'div-comment-387127', '387127', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387119" class="comment byuser comment-author-nguyenvanhoi62b1 even thread-even depth-1 parent"> <article id="div-comment-387119" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/89edb7ae683323c2431e14325b0cd7cd?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/89edb7ae683323c2431e14325b0cd7cd?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">nguyenvanhoi62b1</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387119"><time datetime="2018-09-19T16:07:57+03:00">September 19, 2018 at 16:07</time></a> </div> </footer> <div class="comment-content"> <p>This article is great, thanks to the Author</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387119#respond" onclick="return addComment.moveForm( 'div-comment-387119', '387119', 'respond', '1012852' )" aria-label="Reply to nguyenvanhoi62b1"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387126" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387126" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387126"><time datetime="2018-09-19T17:57:03+03:00">September 19, 2018 at 17:57</time></a> </div> </footer> <div class="comment-content"> <p>Glad you found it helpful!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387126#respond" onclick="return addComment.moveForm( 'div-comment-387126', '387126', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387120" class="comment even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387120" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.pimason.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/9100236aaba45c16df6a50d52df19573?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/9100236aaba45c16df6a50d52df19573?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.pimason.com" class="url" rel="ugc external nofollow">Paolo</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387120"><time datetime="2018-09-19T16:13:56+03:00">September 19, 2018 at 16:13</time></a> </div> </footer> <div class="comment-content"> <p>i, thanks for the beautiful article.<br /> I ask a favor, when I click “Take this free email course” that is in the text of the article, comes out a popup, I enter the data and confirm, at this point comes out an error page and does not arrive content via email.<br /> I would be grateful to be able to consult this content<br /> Thank you</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387120#respond" onclick="return addComment.moveForm( 'div-comment-387120', '387120', 'respond', '1012852' )" aria-label="Reply to Paolo"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387125" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2 parent"> <article id="div-comment-387125" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387125"><time datetime="2018-09-19T17:56:51+03:00">September 19, 2018 at 17:56</time></a> </div> </footer> <div class="comment-content"> <p>Hmm, sorry about that Paolo. I’ve just tested it, but everything seems to be working so I’m not sure what the issue could be. However, I’ve added you to the course manually, so you should be getting the content soon 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387125#respond" onclick="return addComment.moveForm( 'div-comment-387125', '387125', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387154" class="comment even depth-3"> <article id="div-comment-387154" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.pimason.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/9100236aaba45c16df6a50d52df19573?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/9100236aaba45c16df6a50d52df19573?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.pimason.com" class="url" rel="ugc external nofollow">Paolo</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387154"><time datetime="2018-09-19T19:41:35+03:00">September 19, 2018 at 19:41</time></a> </div> </footer> <div class="comment-content"> <p>Thanks 🙂</p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387122" class="comment odd alt thread-even depth-1 parent"> <article id="div-comment-387122" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.marcelopaladino.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/2d625b495c0ad35ba4daeb59aa423aad?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/2d625b495c0ad35ba4daeb59aa423aad?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.marcelopaladino.com" class="url" rel="ugc external nofollow">Marcelo</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387122"><time datetime="2018-09-19T17:41:50+03:00">September 19, 2018 at 17:41</time></a> </div> </footer> <div class="comment-content"> <p>Completo y muy instructivo el artículo. Muchas gracias al autor.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387122#respond" onclick="return addComment.moveForm( 'div-comment-387122', '387122', 'respond', '1012852' )" aria-label="Reply to Marcelo"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387123" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387123" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387123"><time datetime="2018-09-19T17:43:37+03:00">September 19, 2018 at 17:43</time></a> </div> </footer> <div class="comment-content"> <p>Gracias Marcelo!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387123#respond" onclick="return addComment.moveForm( 'div-comment-387123', '387123', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387124" class="comment byuser comment-author-maildoctordavidclark-com odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387124" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/cf69a971dfa2d9cd2a5c2908ea2a0f30?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/cf69a971dfa2d9cd2a5c2908ea2a0f30?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">David C</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387124"><time datetime="2018-09-19T17:46:01+03:00">September 19, 2018 at 17:46</time></a> </div> </footer> <div class="comment-content"> <p>Way easier to understand than anything Facebook provides on the topic</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387124#respond" onclick="return addComment.moveForm( 'div-comment-387124', '387124', 'respond', '1012852' )" aria-label="Reply to David C"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387150" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387150" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387150"><time datetime="2018-09-19T18:34:33+03:00">September 19, 2018 at 18:34</time></a> </div> </footer> <div class="comment-content"> <p>Haha, that’s what I like to hear!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387150#respond" onclick="return addComment.moveForm( 'div-comment-387150', '387150', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> <li id="comment-387219" class="comment odd alt depth-2 parent"> <article id="div-comment-387219" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/cedb515ffa74a1c5c9b33e64fb0d77c4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/cedb515ffa74a1c5c9b33e64fb0d77c4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Gabriella Kozma (registered)</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387219"><time datetime="2018-09-20T23:02:17+03:00">September 20, 2018 at 23:02</time></a> </div> </footer> <div class="comment-content"> <p>I haven’t even tried to understand FB ads, I thought I will find sy who can explain it in a human language….just like website building. And indeed, I found the right sources 😉</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387219#respond" onclick="return addComment.moveForm( 'div-comment-387219', '387219', 'respond', '1012852' )" aria-label="Reply to Gabriella Kozma (registered)"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387224" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-3"> <article id="div-comment-387224" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387224"><time datetime="2018-09-21T02:42:56+03:00">September 21, 2018 at 02:42</time></a> </div> </footer> <div class="comment-content"> <p>That’s what I like to hear!</p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387130" class="comment byuser comment-author-philippkowisoft-de odd alt thread-even depth-1 parent"> <article id="div-comment-387130" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.procurementzen.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/a80f4d17531cd8be70e5ad25100434c4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/a80f4d17531cd8be70e5ad25100434c4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.procurementzen.com" class="url" rel="ugc external nofollow">Philipp K</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387130"><time datetime="2018-09-19T17:59:04+03:00">September 19, 2018 at 17:59</time></a> </div> </footer> <div class="comment-content"> <p>2 questions for this amazingly informative post on fb ads:</p> <p>1. My website’s focus is more on b2b (I have a podcast for professionals) – would you still consider fb as a good source for paid traffic?<br /> 2. I have a list of 2,200+ emails from LinkedIn – can I utilize this for a custom audience? It is not laser targeted and I wonder if method 3 to create an audience is maybe better?</p> <p>Again, great and amazing post and I’m sooo ready to start fb ads.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387130#respond" onclick="return addComment.moveForm( 'div-comment-387130', '387130', 'respond', '1012852' )" aria-label="Reply to Philipp K"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387149" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2 parent"> <article id="div-comment-387149" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387149"><time datetime="2018-09-19T18:34:28+03:00">September 19, 2018 at 18:34</time></a> </div> </footer> <div class="comment-content"> <p>Hi Philipp, glad you found the post helpful!</p> <p>1. Yes, No, Maybe so? Try it. Get some numbers and see 🙂<br /> 2. As long as you have access to the emails and can get them into a .csv or .txt file, yes. Not sure which method would be better, so I recommend using them both and then testing to see which one does better.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387149#respond" onclick="return addComment.moveForm( 'div-comment-387149', '387149', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387164" class="comment byuser comment-author-philippkowisoft-de odd alt depth-3 parent"> <article id="div-comment-387164" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.procurementzen.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/a80f4d17531cd8be70e5ad25100434c4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/a80f4d17531cd8be70e5ad25100434c4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.procurementzen.com" class="url" rel="ugc external nofollow">Philipp K</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387164"><time datetime="2018-09-20T10:53:47+03:00">September 20, 2018 at 10:53</time></a> </div> </footer> <div class="comment-content"> <p>I should have answered #1 myself *lol* As your post is about testing and establishing a baseline, I may need to read it again (and again).</p> <p>Thank you for the response, love this article. Will print it out (I’m soooo oldschool) and make heavy use of it 🙂</p> </div> </article> </li> <li id="comment-387206" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-3"> <article id="div-comment-387206" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387206"><time datetime="2018-09-20T19:21:20+03:00">September 20, 2018 at 19:21</time></a> </div> </footer> <div class="comment-content"> <p>No problem, Philipp! </p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387132" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387132" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.scott.services/" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/518ff9f6eda22fe4d01e067f3b7cb962?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/518ff9f6eda22fe4d01e067f3b7cb962?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.scott.services/" class="url" rel="ugc external nofollow">Scott</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387132"><time datetime="2018-09-19T18:03:03+03:00">September 19, 2018 at 18:03</time></a> </div> </footer> <div class="comment-content"> <p>great post Dave, looking to expand a lot more into FB ads, finding conversion targeting once data is in is working great, wondering if the course goes into detail on working on best outcomes when its not possible to get any conversion data ? 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387132#respond" onclick="return addComment.moveForm( 'div-comment-387132', '387132', 'respond', '1012852' )" aria-label="Reply to Scott"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387147" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387147" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387147"><time datetime="2018-09-19T18:25:51+03:00">September 19, 2018 at 18:25</time></a> </div> </footer> <div class="comment-content"> <p>Hey Scott, glad you enjoyed the post! Which course are you referring to, and why won’t you have any conversion data?</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387147#respond" onclick="return addComment.moveForm( 'div-comment-387147', '387147', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387136" class="comment odd alt thread-even depth-1 parent"> <article id="div-comment-387136" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/e3f4a6ebc7950f9d0b368200af283d07?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/e3f4a6ebc7950f9d0b368200af283d07?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Raphaele</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387136"><time datetime="2018-09-19T18:06:11+03:00">September 19, 2018 at 18:06</time></a> </div> </footer> <div class="comment-content"> <p>Article très intéressant ! Merci beaucoup Dave !<br /> Pour moi aussi, ce post arrive juste quand j’en ai besoin.<br /> Bonne continuation.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387136#respond" onclick="return addComment.moveForm( 'div-comment-387136', '387136', 'respond', '1012852' )" aria-label="Reply to Raphaele"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387146" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387146" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387146"><time datetime="2018-09-19T18:24:20+03:00">September 19, 2018 at 18:24</time></a> </div> </footer> <div class="comment-content"> <p>De rien, ravi que cela ait été utile 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387146#respond" onclick="return addComment.moveForm( 'div-comment-387146', '387146', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387140" class="comment byuser comment-author-minuevadietahotmail-com odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387140" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://minuevadieta.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c68f40a708e902d6542b9b5958917ad4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c68f40a708e902d6542b9b5958917ad4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://minuevadieta.com" class="url" rel="ugc external nofollow">Maricarmen Grisolia</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387140"><time datetime="2018-09-19T18:12:34+03:00">September 19, 2018 at 18:12</time></a> </div> </footer> <div class="comment-content"> <p>Gosh, this was INCREDIBLY useful and valuable. Thank you SO MUCH Dave <3</p> <p>I've been extremely overwhelmed by FB Ads since sevearl months, and now you basically removed all my objections and encouraged me to try them out (and I will, because I know I need to).</p> <p>Again, thanks a lot!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387140#respond" onclick="return addComment.moveForm( 'div-comment-387140', '387140', 'respond', '1012852' )" aria-label="Reply to Maricarmen Grisolia"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387145" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387145" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387145"><time datetime="2018-09-19T18:22:58+03:00">September 19, 2018 at 18:22</time></a> </div> </footer> <div class="comment-content"> <p>You’re welcome, Maricarmen! Glad you found it useful and valuable. Let me know how it goes 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387145#respond" onclick="return addComment.moveForm( 'div-comment-387145', '387145', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387151" class="comment byuser comment-author-davidmggtech-net odd alt thread-even depth-1 parent"> <article id="div-comment-387151" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://ggtech.net" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/ee2281a92af1cfff4afdc4548da420bf?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/ee2281a92af1cfff4afdc4548da420bf?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://ggtech.net" class="url" rel="ugc external nofollow">David M</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387151"><time datetime="2018-09-19T19:21:30+03:00">September 19, 2018 at 19:21</time></a> </div> </footer> <div class="comment-content"> <p>Hi Dave:</p> <p>Thanks for this awesome article. This is the best explanation on how to do Facebook advertising I have seen. I will use your suggestions. Thanks again.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387151#respond" onclick="return addComment.moveForm( 'div-comment-387151', '387151', 'respond', '1012852' )" aria-label="Reply to David M"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387152" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387152" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387152"><time datetime="2018-09-19T19:23:54+03:00">September 19, 2018 at 19:23</time></a> </div> </footer> <div class="comment-content"> <p>Glad you found it helpful! </p> <p>P.S. – Great name 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387152#respond" onclick="return addComment.moveForm( 'div-comment-387152', '387152', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387153" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387153" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://receitacomfotografia.com.br" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/efe57cf76f5aff00df03afd147edef9d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/efe57cf76f5aff00df03afd147edef9d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://receitacomfotografia.com.br" class="url" rel="ugc external nofollow">Alessandro</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387153"><time datetime="2018-09-19T19:40:10+03:00">September 19, 2018 at 19:40</time></a> </div> </footer> <div class="comment-content"> <p>Obrigado Dave, obrigado Thrive Themes. Em nenhum outro lugar na internet e nem mesmo em vários cursos que já fiz, eu encontrei tantas informações relevantes como neste post. Foi como se eu estivesse sentado ao seu lado e você me passasse as informações que sempre busquei. Sou realmente fã de vocês.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387153#respond" onclick="return addComment.moveForm( 'div-comment-387153', '387153', 'respond', '1012852' )" aria-label="Reply to Alessandro"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387158" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387158" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387158"><time datetime="2018-09-19T22:28:43+03:00">September 19, 2018 at 22:28</time></a> </div> </footer> <div class="comment-content"> <p>Feliz foi útil 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387158#respond" onclick="return addComment.moveForm( 'div-comment-387158', '387158', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387155" class="comment byuser comment-author-andyredcastlepublishing-com odd alt thread-even depth-1 parent"> <article id="div-comment-387155" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/6cee6272206e680950cc588df6c3b021?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/6cee6272206e680950cc588df6c3b021?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Andy Duinker</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387155"><time datetime="2018-09-19T20:16:23+03:00">September 19, 2018 at 20:16</time></a> </div> </footer> <div class="comment-content"> <p>Thanks Dave, Awesome info. I am not ready quite yet for Facebook ads. Still trying to nail down building a website then a landing page. But, I am really looking forward to jumping into Facebook ads by Dec. My niche for the Facebook ads will be young families looking for good music for their kids. And we have great original music for young families (Donna & Andy)! Pretty good sized market (world wide) don’t you think? Yeeha! Thanks again!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387155#respond" onclick="return addComment.moveForm( 'div-comment-387155', '387155', 'respond', '1012852' )" aria-label="Reply to Andy Duinker"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387159" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387159" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387159"><time datetime="2018-09-19T22:29:28+03:00">September 19, 2018 at 22:29</time></a> </div> </footer> <div class="comment-content"> <p>You’ll be ready for ads soon! Your niche sounds awesome 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387159#respond" onclick="return addComment.moveForm( 'div-comment-387159', '387159', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387156" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387156" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/674d5498e1c0cfe1220c34cab8a9289f?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/674d5498e1c0cfe1220c34cab8a9289f?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Sonia</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387156"><time datetime="2018-09-19T20:53:41+03:00">September 19, 2018 at 20:53</time></a> </div> </footer> <div class="comment-content"> <p>Thanks for the insights! I am wondering why you recommend “desktop” to run an ad. These days there seems to be more mobile users than desktop users…</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387156#respond" onclick="return addComment.moveForm( 'div-comment-387156', '387156', 'respond', '1012852' )" aria-label="Reply to Sonia"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387160" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387160" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387160"><time datetime="2018-09-19T22:31:36+03:00">September 19, 2018 at 22:31</time></a> </div> </footer> <div class="comment-content"> <p>Because this post is about getting your first post out there so you can establish a baseline and learn the ins and outs of the Facebook ads manager and not necessarily about publishing an ad where a majority of the users are.</p> <p>Once you understand how everything works, of course, experiment with mobile…just make sure your landing page is mobile responsive!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387160#respond" onclick="return addComment.moveForm( 'div-comment-387160', '387160', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387157" class="comment odd alt thread-even depth-1 parent"> <article id="div-comment-387157" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/7ad3846d265a550938532d66c48d8ec4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/7ad3846d265a550938532d66c48d8ec4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Franc Karpo</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387157"><time datetime="2018-09-19T21:45:28+03:00">September 19, 2018 at 21:45</time></a> </div> </footer> <div class="comment-content"> <p>Wow… talk about holding someone’s hand and leading them to a pot of gold! Not only was your content awesome, the step-by-step instruction is brilliant and so easy to follow.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387157#respond" onclick="return addComment.moveForm( 'div-comment-387157', '387157', 'respond', '1012852' )" aria-label="Reply to Franc Karpo"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387161" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387161" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387161"><time datetime="2018-09-19T22:34:36+03:00">September 19, 2018 at 22:34</time></a> </div> </footer> <div class="comment-content"> <p>Everyone needs a lil hand-holding (and gold) sometimes. Glad it was helpful and easy to follow 🙂 </p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387161#respond" onclick="return addComment.moveForm( 'div-comment-387161', '387161', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387177" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387177" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.aasaanjobs.com/s/software-developer-jobs-in-mumbai/" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/bd5eb8e6e192fe0478f4d01fb0250b4b?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/bd5eb8e6e192fe0478f4d01fb0250b4b?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.aasaanjobs.com/s/software-developer-jobs-in-mumbai/" class="url" rel="ugc external nofollow">nagesh lingayat</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387177"><time datetime="2018-09-20T11:45:12+03:00">September 20, 2018 at 11:45</time></a> </div> </footer> <div class="comment-content"> <p>Nice blog shared! Thanks for sharing it.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387177#respond" onclick="return addComment.moveForm( 'div-comment-387177', '387177', 'respond', '1012852' )" aria-label="Reply to nagesh lingayat"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387203" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387203" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387203"><time datetime="2018-09-20T19:04:14+03:00">September 20, 2018 at 19:04</time></a> </div> </footer> <div class="comment-content"> <p>Glad you found it helpful!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387203#respond" onclick="return addComment.moveForm( 'div-comment-387203', '387203', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387190" class="comment byuser comment-author-ldent1212gmail-com odd alt thread-even depth-1 parent"> <article id="div-comment-387190" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/bb6f9bfc9cbef15843aac4e63e26ee46?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/bb6f9bfc9cbef15843aac4e63e26ee46?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Dennis H</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387190"><time datetime="2018-09-20T16:06:18+03:00">September 20, 2018 at 16:06</time></a> </div> </footer> <div class="comment-content"> <p>Great post!! This is the answer</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387190#respond" onclick="return addComment.moveForm( 'div-comment-387190', '387190', 'respond', '1012852' )" aria-label="Reply to Dennis H"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387204" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387204" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387204"><time datetime="2018-09-20T19:04:32+03:00">September 20, 2018 at 19:04</time></a> </div> </footer> <div class="comment-content"> <p>Thanks, Dennis!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387204#respond" onclick="return addComment.moveForm( 'div-comment-387204', '387204', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387191" class="comment byuser comment-author-oyvdahlonline-no odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387191" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/bec3ab048d4f7ee7beaa636a1cbd570d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/bec3ab048d4f7ee7beaa636a1cbd570d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Oyvind D</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387191"><time datetime="2018-09-20T16:34:11+03:00">September 20, 2018 at 16:34</time></a> </div> </footer> <div class="comment-content"> <p>Hey Dave,</p> <p>This was a great article. I’ve been *thinking* about doing ads for years (doing pure SEO based lead generation now), but still haven’t done it. Now I have no excuse anymore=)</p> <p>But there’s one step missing – that’s the generating income part. By implementing what you wrote, I’ll have leads. But turning those leads into paying customers – where can I learn more about that? I do turn newsletter readers into paying customers now, but I don’t want to pay for lots of leads and just throw them into my newsletter and hope for the best. Any advice?</p> <p>Thanks,<br /> Oyvind</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387191#respond" onclick="return addComment.moveForm( 'div-comment-387191', '387191', 'respond', '1012852' )" aria-label="Reply to Oyvind D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387205" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2 parent"> <article id="div-comment-387205" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387205"><time datetime="2018-09-20T19:16:31+03:00">September 20, 2018 at 19:16</time></a> </div> </footer> <div class="comment-content"> <p>Hey Oyvind,</p> <p>Glad you found the article helpful and that now you feel confident to dive into Facebook ads!</p> <p>Turning your leads into paying customers via email is actually a great strategy as it doesn’t cost you anything extra. Another great strategy is to use Smartlinks, a feature in Thrive Leads allowing you to change all of the opt-in forms on your website to promote your paid products to people who are leads. It’s super powerful and also doesn’t cost you anything extra.</p> <p>To take the Facebook strategy further, if you’ve followed the advice of this post you’ve set yourself up to start doing retargeting ad campaigns. However, that’s a whole new monster that I can’t tackle in a comment like this. </p> <p>My advice would be to focus on optimizing your email marketing and conversions on your website to turn all of these leads you just paid for into paying customers so you can see some ROI on your ad spend.</p> <p>Hope that helps,<br /> Dave</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387205#respond" onclick="return addComment.moveForm( 'div-comment-387205', '387205', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387274" class="comment odd alt depth-3 parent"> <article id="div-comment-387274" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/bec3ab048d4f7ee7beaa636a1cbd570d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/bec3ab048d4f7ee7beaa636a1cbd570d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Oyvind D</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387274"><time datetime="2018-09-22T14:05:16+03:00">September 22, 2018 at 14:05</time></a> </div> </footer> <div class="comment-content"> <p>I was not aware of the Smartlinks feature, but sounds awesome. Thanks a lot for the advice, Dave!</p> </div> </article> </li> <li id="comment-387283" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-3"> <article id="div-comment-387283" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387283"><time datetime="2018-09-23T01:17:00+03:00">September 23, 2018 at 01:17</time></a> </div> </footer> <div class="comment-content"> <p>Ah man, it’s a game changer! You learn more about it here: <a href = "https://thrivethemes.com/smartlinks/" target="_blank" rel="nofollow">https://thrivethemes.com/smartlinks/</a></p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387196" class="comment byuser comment-author-dldillard1hotmail-com odd alt thread-even depth-1 parent"> <article id="div-comment-387196" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/36c3b31971d6f23979b96a39defb3184?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/36c3b31971d6f23979b96a39defb3184?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Duke D</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387196"><time datetime="2018-09-20T17:50:55+03:00">September 20, 2018 at 17:50</time></a> </div> </footer> <div class="comment-content"> <p>Incredible! Thank you. Huge help. How is anyone supposed to figure all that out on their own? You saved us tons of hours and cash.<br /> But if I may give a personal preference note – the gifs were a bit annoying. They have the effect of making me scroll faster through those sections. They were funny but the repetitive nature makes it difficult to read without being distracted- maybe it’s just my ADHD. I assume some people love them so to each his own.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387196#respond" onclick="return addComment.moveForm( 'div-comment-387196', '387196', 'respond', '1012852' )" aria-label="Reply to Duke D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387207" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387207" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387207"><time datetime="2018-09-20T19:53:15+03:00">September 20, 2018 at 19:53</time></a> </div> </footer> <div class="comment-content"> <p>Hey Duke! Glad you found the post helpful and that it saved you time and money! </p> <p>As for the gifs…there’s another reader, Martha, who gets so annoyed by them she has developed a selective blindness for them! This adaptability allows her to consume content without getting annoyed or distracted. Super cool!</p> <p>You can find her here in the comments and maybe she can share some tips for how she does it 🙂 </p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387207#respond" onclick="return addComment.moveForm( 'div-comment-387207', '387207', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387217" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387217" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://pestbreaker.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/1e076a469aedf1e67e249155f5358b94?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/1e076a469aedf1e67e249155f5358b94?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://pestbreaker.com" class="url" rel="ugc external nofollow">Cheri Isom</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387217"><time datetime="2018-09-20T21:18:48+03:00">September 20, 2018 at 21:18</time></a> </div> </footer> <div class="comment-content"> <p>Helpful post Dave.<br /> Will help to run a Facebook boost for my new blog in a different way!<br /> Thanks man.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387217#respond" onclick="return addComment.moveForm( 'div-comment-387217', '387217', 'respond', '1012852' )" aria-label="Reply to Cheri Isom"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387223" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387223" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387223"><time datetime="2018-09-21T02:42:29+03:00">September 21, 2018 at 02:42</time></a> </div> </footer> <div class="comment-content"> <p>No problem, Cheri! Glad you found it helpful 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387223#respond" onclick="return addComment.moveForm( 'div-comment-387223', '387223', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387218" class="comment odd alt thread-even depth-1 parent"> <article id="div-comment-387218" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/cedb515ffa74a1c5c9b33e64fb0d77c4?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/cedb515ffa74a1c5c9b33e64fb0d77c4?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Gabriella Kozma (registered)</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387218"><time datetime="2018-09-20T23:00:02+03:00">September 20, 2018 at 23:00</time></a> </div> </footer> <div class="comment-content"> <p>Great article! Thanks! As a beginner, I would have thought a 9:1 conversion rate you mention was bad. Now I have one reason less to get disappointed!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387218#respond" onclick="return addComment.moveForm( 'div-comment-387218', '387218', 'respond', '1012852' )" aria-label="Reply to Gabriella Kozma (registered)"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387225" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387225" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387225"><time datetime="2018-09-21T02:44:55+03:00">September 21, 2018 at 02:44</time></a> </div> </footer> <div class="comment-content"> <p>9:1 a just a ballpark starting point. Bad or good only matters when it’s your website and your numbers. Good is when you beat your benchmark and create a new benchmark. Bad is when you don’t (although you’ll learn something valuable, so it’s kind of a good thing, too).</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387225#respond" onclick="return addComment.moveForm( 'div-comment-387225', '387225', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387286" class="comment byuser comment-author-paulnotsmallhotmail-co-uk-2 odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387286" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">PaulNotSmall</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387286"><time datetime="2018-09-23T16:08:51+03:00">September 23, 2018 at 16:08</time></a> </div> </footer> <div class="comment-content"> <p>OK so forgive the noob Q but where does the small snippet from step 1 of the pixel go – I know it’s ‘At the header of the entire site’ but how do I actually do that?</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387286#respond" onclick="return addComment.moveForm( 'div-comment-387286', '387286', 'respond', '1012852' )" aria-label="Reply to PaulNotSmall"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387287" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2 parent"> <article id="div-comment-387287" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387287"><time datetime="2018-09-23T18:39:32+03:00">September 23, 2018 at 18:39</time></a> </div> </footer> <div class="comment-content"> <p>Are you using a Thrive Theme’s Theme, or something else?</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387287#respond" onclick="return addComment.moveForm( 'div-comment-387287', '387287', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387298" class="comment byuser comment-author-paulnotsmallhotmail-co-uk-2 odd alt depth-3 parent"> <article id="div-comment-387298" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">PaulNotSmall</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387298"><time datetime="2018-09-24T10:25:29+03:00">September 24, 2018 at 10:25</time></a> </div> </footer> <div class="comment-content"> <p>Thrives theme – I have submitted 2 comments this morning (I couldn’t find this one to add to – sorry for spamming up your thread) they are currently in moderation but can be deleted as now irrelevant – Claudiu in support identified that I needed to switch Wordfence to ‘Learning mode’ – problem solved!</p> <p>My only other question though is – I’m planning on adding several other landing pages, with slightly different forms and ‘Thank you’ pages – in order to track which landing page / route is having most success can I add more event tracking snippets for say ‘Lead 1’ ‘Lead 2’ etc or would I have to employ custom tracking for that?</p> <p>(I hope that makes sense)</p> </div> </article> </li> <li id="comment-387308" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-3"> <article id="div-comment-387308" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387308"><time datetime="2018-09-24T17:21:41+03:00">September 24, 2018 at 17:21</time></a> </div> </footer> <div class="comment-content"> <p>Glad the support team could help solve the problem!</p> <p>As for your question, I’d only test one new landing page variation at a time so you can be sure what’s working (or not working) and I’d use Thrive Optimize for this. It allows you to create a new page variation, start a test and then switch to the new variation, if it’s a winner, without having to create new Facebook ad campaigns. I’d rely on the reporting in Thrive Optimize to tell you with LP is doing better and not the FB pixel.</p> <p>And yes, you can add custom parameters to your Lead event so you know which it refers to.</p> </div> </article> </li> <li id="comment-387299" class="comment byuser comment-author-paulnotsmallhotmail-co-uk-2 odd alt depth-3"> <article id="div-comment-387299" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/aa1593e0eb3972b2503fbe6e084c6e9c?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">PaulNotSmall</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387299"><time datetime="2018-09-24T10:28:31+03:00">September 24, 2018 at 10:28</time></a> </div> </footer> <div class="comment-content"> <p>Oh and soon after submitting this original comment I realised how box 1 was just to illustrate WHERE the code goes lol</p> <p>(Apologies for the spam)</p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387368" class="comment byuser comment-author-ezpayreachmoresolutions-com-2 even thread-even depth-1 parent"> <article id="div-comment-387368" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/a27cb10f642217fa4c7a982af9e5e1cf?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/a27cb10f642217fa4c7a982af9e5e1cf?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Corrie Ann</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387368"><time datetime="2018-09-26T09:29:19+03:00">September 26, 2018 at 09:29</time></a> </div> </footer> <div class="comment-content"> <p>Fantastic post. Thanks!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387368#respond" onclick="return addComment.moveForm( 'div-comment-387368', '387368', 'respond', '1012852' )" aria-label="Reply to Corrie Ann"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387557" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2"> <article id="div-comment-387557" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387557"><time datetime="2018-10-02T23:13:03+03:00">October 2, 2018 at 23:13</time></a> </div> </footer> <div class="comment-content"> <p>You’re welcome, Corrie. Glad it was helpful for you 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387557#respond" onclick="return addComment.moveForm( 'div-comment-387557', '387557', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387442" class="comment even thread-odd thread-alt depth-1 parent"> <article id="div-comment-387442" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://evoluxio.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/7f2f0498ec1818f0e78eee2b9f7a9c5d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/7f2f0498ec1818f0e78eee2b9f7a9c5d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://evoluxio.com" class="url" rel="ugc external nofollow">Jorge R</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387442"><time datetime="2018-09-27T20:45:37+03:00">September 27, 2018 at 20:45</time></a> </div> </footer> <div class="comment-content"> <p>Dave, this article is packed with golden nuggets and has helped me clarify a lot of things. Thank you. On to my question, why do you suggest to skip the CTA button on the ad? This is a rather contrarian approach to what gurus teach, so it’d be great to understand your reasoning.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387442#respond" onclick="return addComment.moveForm( 'div-comment-387442', '387442', 'respond', '1012852' )" aria-label="Reply to Jorge R"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387559" class="comment byuser comment-author-danzeiser-dave bypostauthor odd alt depth-2 parent"> <article id="div-comment-387559" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387559"><time datetime="2018-10-03T00:04:18+03:00">October 3, 2018 at 00:04</time></a> </div> </footer> <div class="comment-content"> <p>The main reason is people don’t share posts as often when they know they are ads. The CTA is a dead giveaway the post is an ad. So when I design my ad I like to try and write it in a way that someone wants to share it as this will extend the ads reach for free. </p> <p>It’s definitely something you can experiment with though. Add the CTA button and see if your CTR improves (but also check your share count).</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387559#respond" onclick="return addComment.moveForm( 'div-comment-387559', '387559', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387590" class="comment even depth-3"> <article id="div-comment-387590" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://evoluxio.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/7f2f0498ec1818f0e78eee2b9f7a9c5d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/7f2f0498ec1818f0e78eee2b9f7a9c5d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://evoluxio.com" class="url" rel="ugc external nofollow">Jorge R</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387590"><time datetime="2018-10-04T00:29:25+03:00">October 4, 2018 at 00:29</time></a> </div> </footer> <div class="comment-content"> <p>Makes sense, Dave. Thank you! will definitely keep it mind.</p> </div> </article> </li> </ul> </li> </ul> </li> <li id="comment-387445" class="comment byuser comment-author-matt-d-mcleodgmail-com odd alt thread-even depth-1 parent"> <article id="div-comment-387445" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/b1f9ba16fa3d0261d70d3b3f8f51913f?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/b1f9ba16fa3d0261d70d3b3f8f51913f?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn"><a href="/cdn-cgi/l/email-protection" class="__cf_email__" data-cfemail="4924283d3d672d67242a252c262d092e24282025672a2624">[email protected]</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387445"><time datetime="2018-09-28T03:24:48+03:00">September 28, 2018 at 03:24</time></a> </div> </footer> <div class="comment-content"> <p>Awesome article. Enough detail to get you started in the rather overwhelming Facebook ad interface. Just building out my funnel now – using my Thrive membership product line 😉 – and will be using this article as the playbook to set up my first ad. Thanks so much for the article.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387445#respond" onclick="return addComment.moveForm( 'div-comment-387445', '387445', 'respond', '1012852' )" aria-label="Reply to matt.d.mcleod@gmail.com"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387556" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387556" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387556"><time datetime="2018-10-02T23:12:04+03:00">October 2, 2018 at 23:12</time></a> </div> </footer> <div class="comment-content"> <p>Awesome to hear, Matt! Glad you found it helpful!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387556#respond" onclick="return addComment.moveForm( 'div-comment-387556', '387556', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387489" class="comment odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-387489" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/091bca21a6022acdc228974195751fe5?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/091bca21a6022acdc228974195751fe5?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Maria</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387489"><time datetime="2018-09-29T21:04:16+03:00">September 29, 2018 at 21:04</time></a> </div> </footer> <div class="comment-content"> <p>Hi, very informative article. So, in order to track your conversions, you need to have single opt-in set up instead of double?</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387489#respond" onclick="return addComment.moveForm( 'div-comment-387489', '387489', 'respond', '1012852' )" aria-label="Reply to Maria"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387554" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387554" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387554"><time datetime="2018-10-02T23:06:17+03:00">October 2, 2018 at 23:06</time></a> </div> </footer> <div class="comment-content"> <p>Great question, Maria!</p> <p>You can have both single and double opt-in. For a double opt-in you’d still place your FB lead pixel on the final thank you page as this is still the page that confirms a true lead. </p> <p>If you want to keep it simple, this is all you have to do. However, you could also use the pixel tracking event called “Complete Registration” on your confirmation page (this is the page where you tell your new subscriber they have to click the confirmation link in the confirmation email). This would allow you to track how many of your leads are failing to confirm their emails.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387554#respond" onclick="return addComment.moveForm( 'div-comment-387554', '387554', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-387585" class="comment odd alt thread-even depth-1 parent"> <article id="div-comment-387585" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://likasblog.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/a8e15eb6f26229e4e811efe01f3bb98c?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/a8e15eb6f26229e4e811efe01f3bb98c?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://likasblog.com" class="url" rel="ugc external nofollow">Nura</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387585"><time datetime="2018-10-03T16:39:42+03:00">October 3, 2018 at 16:39</time></a> </div> </footer> <div class="comment-content"> <p>Hi, Dave, this is a great piece you have dropped here. Thanks for the brilliant work. You rock</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387585#respond" onclick="return addComment.moveForm( 'div-comment-387585', '387585', 'respond', '1012852' )" aria-label="Reply to Nura"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-387587" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-387587" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/387587"><time datetime="2018-10-03T20:43:48+03:00">October 3, 2018 at 20:43</time></a> </div> </footer> <div class="comment-content"> <p>Thanks, Nura! Glad you enjoyed it 🙂</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=387587#respond" onclick="return addComment.moveForm( 'div-comment-387587', '387587', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-388276" class="comment byuser comment-author-sharibroder1gmail-com odd alt thread-odd thread-alt depth-1 parent"> <article id="div-comment-388276" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://sharibroder.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/2b0c0d0967a31679639ecf87c132ca9d?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/2b0c0d0967a31679639ecf87c132ca9d?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://sharibroder.com" class="url" rel="ugc external nofollow">Shari B</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/388276"><time datetime="2018-10-24T23:00:35+03:00">October 24, 2018 at 23:00</time></a> </div> </footer> <div class="comment-content"> <p>As a highly educated person, I found this article incredibly hard to follow. With all the links, I had at least four tabs open at any given time, and had to toggle between them to do this. I eventually just gave up.</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=388276#respond" onclick="return addComment.moveForm( 'div-comment-388276', '388276', 'respond', '1012852' )" aria-label="Reply to Shari B"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> <ul class="children"> <li id="comment-388452" class="comment byuser comment-author-danzeiser-dave bypostauthor even depth-2"> <article id="div-comment-388452" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <a class="thrive-comment-author-picture" href="https://www.thequestforawesome.com" rel="external nofollow"><img alt='' src='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/c9bac50c84cc80a0788f1af7ba36f3a2?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></a> <b class="fn"><a href="https://www.thequestforawesome.com" class="url" rel="ugc external nofollow">Dave D</a></b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/388452"><time datetime="2018-10-30T07:00:46+02:00">October 30, 2018 at 07:00</time></a> </div> </footer> <div class="comment-content"> <p>Hi Shari, sorry to hear it was hard to follow for you. Although I’ve tried my best to make it as straightforward as possible, Facebook ads anything but straightforward. </p> <p>Something that has helped me tremendously (I also came from the education world) was to try and not click and read through every link. Links are more for reference to help explain something further if you want to dive deeper on a topic, but they are not crucial to the article itself. </p> <p>If you have any specific questions though, please let me know and I’ll do my best to answer them for ya!</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=388452#respond" onclick="return addComment.moveForm( 'div-comment-388452', '388452', 'respond', '1012852' )" aria-label="Reply to Dave D"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> </ul> </li> <li id="comment-388524" class="comment byuser comment-author-jayratracemaverick-com odd alt thread-even depth-1"> <article id="div-comment-388524" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/8a153cca5b30d8abfd578aadb8fe5200?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/8a153cca5b30d8abfd578aadb8fe5200?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Jay</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/388524"><time datetime="2018-11-02T11:04:41+02:00">November 2, 2018 at 11:04</time></a> </div> </footer> <div class="comment-content"> <p>Well, if it ain’t exactly what I needed. Thanks Dave, will start following this guide. =)</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=388524#respond" onclick="return addComment.moveForm( 'div-comment-388524', '388524', 'respond', '1012852' )" aria-label="Reply to Jay"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 39.83 0 55.3zm23.127-33.18l176-184C215.149 29.31 224 32.738 224 40v120c157.114 0 320 11.18 320 171.19 0 74.4-40 122.17-76.02 148.51C519.313 297.707 395.396 288 224 288v120c0 7.26-8.847 10.69-13.78 5.53l-176-184a7.978 7.978 0 0 1 0-11.06z"></path></svg> </span> </span><span class="tcb-button-texts"> <span class="tcb-button-text thrv-inline-text"> Reply </span> </span></a></div> </article> </li> <li id="comment-398702" class="comment byuser comment-author-admincfsunravelled-com even thread-odd thread-alt depth-1"> <article id="div-comment-398702" class="comment-body"> <footer class="comment-meta"> <div class="comment-author vcard"> <div class="thrive-comment-author-picture"><img alt='' src='https://secure.gravatar.com/avatar/3f1a05d0f472484b83e7634225e70093?s=32&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g' srcset='https://secure.gravatar.com/avatar/3f1a05d0f472484b83e7634225e70093?s=64&d=https%3A%2F%2Fthrivethemes.com%2Fwp-content%2Fthemes%2Fignition%2Fimages%2Fdefault_avatar.png&r=g 2x' class='avatar avatar-32 photo' decoding='async'/></div> <b class="fn">Dan</b> <span class="says">says:</span> </div> <div class="comment-metadata"> <a href="https://thrivethemes.com/your-first-facebook-ad/#comments/398702"><time datetime="2019-09-12T03:06:21+03:00">September 12, 2019 at 03:06</time></a> </div> </footer> <div class="comment-content"> <p>Great article Dave. Would you install the lead event code on the thank you page or on the download page? the real conversion doesn’t happen until the person actually successfully subscribes and gets the download link! Will it matter if they get there via a link from an email?</p> </div> <div class="reply theme-button tcb-with-icon tcb-plain-text" data-button_layout="text_plus_icon" data-button-style="" data-button-size=""><a class="comment-reply-link tcb-button-link" rel="nofollow" href="https://thrivethemes.com/your-first-facebook-ad/?replytocom=398702#respond" onclick="return addComment.moveForm( 'div-comment-398702', '398702', 'respond', '1012852' )" aria-label="Reply to Dan"><span class="tcb-button-icon"> <span class="thrv_icon thrv_wrapper tcb-icon-inherit-style tve_no_drag tve_no_icons tcb-icon-display"> <svg class="tcb-icon" viewBox="0 0 576 512" data-id="icon-reply-light" data-name=""><path d="M11.093 251.65l175.998 184C211.81 461.494 256 444.239 256 408v-87.84c154.425 1.812 219.063 16.728 181.19 151.091-8.341 29.518 25.447 52.232 49.68 34.51C520.16 481.421 576 426.17 576 331.19c0-171.087-154.548-201.035-320-203.02V40.016c0-36.27-44.216-53.466-68.91-27.65L11.093 196.35c-14.791 15.47-14.791 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data-css="tve-u-195619b2adc" style=""><p style="" data-css="tve-u-1956198ee6a"><strong>Excellen</strong>t 4.8 out of 5</p></div><div class="thrv_wrapper tve_image_caption" data-css="tve-u-195619a20d8" style=""><span class="tve_image_frame"><img decoding=async class="tve_image wp-image-114126315" alt="" data-id="114126315" width="110" data-init-width="256" height="27" data-init-height="62" title="Trustpilot logo_light" loading="lazy" src="https://mlpxhq8ztvyc.i.optimole.com/cb:p0Z2.44bbf/w:110/h:27/q:mauto/f:best/https://thrivethemes.com/wp-content/uploads/2025/03/Trustpilot-logo_light.webp" data-width="110" data-height="27" data-css="tve-u-195619a6f26" style="aspect-ratio: auto 256 / 62;"></span></div></div> </div></div></div><div class="tcb-flex-col" data-css="tve-u-17fb0f54e08" style=""><div class="tcb-col" style=""><div class="thrv_wrapper thrv-columns" data-css="tve-u-174695bb423" style="--tcb-col-el-width: 1119.91;"><div class="tcb-flex-row v-2 tcb-medium-wrap tcb--cols--4 tcb-resized" style="" data-css="tve-u-174695526dd"><div class="tcb-flex-col" data-css="tve-u-17fb0f2ba95" style=""><div class="tcb-col" style="" data-css="tve-u-17cb79e6ae6"><div class="thrv_wrapper thrv_text_element" data-css="tve-u-17fb10242b8" style=""><h6 class="" data-css="tve-u-17cb79d5f09" style="">Thrive Suite</h6></div><div class="thrv_wrapper thrv_widget_menu tve-custom-menu-upgrade tve-mobile-dropdown tve-menu-template-light-tmp-first tve-vertical-menu da-fade tcb-local-vars-root tve-regular" data-tve-switch-icon="" data-css="tve-u-17fb0f56926" style="" data-tve-allhoriz="1"><svg class="m-icons" style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="https://www.w3.org/2000/svg"><symbol viewBox="0 0 24 24" id="l11xq9tc" class="icon-play_arrow-duotone"><path fill="none" d="M0 0h24v24H0V0z"></path><path opacity=".3" d="M10 8.64v6.72L15.27 12z"></path><path d="M8 19l11-7L8 5v14zm2-10.36L15.27 12 10 15.36V8.64z"></path></symbol><svg xmlns="https://www.w3.org/2000/svg" class="tcb-star tcb-default-icon icon-star-solid" viewBox="0 0 576 512"><path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path></svg></svg><div class="thrive-colors-palette-config" style="display: none !important"></div><div class="thrive-shortcode-html tve-custom-menu-type thrive-shortcode-html-editable tve_clearfix" style=""> <a class="tve-m-trigger" href="#"> <div class="thrv_wrapper thrv_icon tcb-icon-open" data-not-changeable="true"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="align-justify"><g><g><path class="st0" d="M23,13H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,13,23,13z"></path></g><g><path class="st0" d="M23,6.7H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,6.7,23,6.7z"></path></g><g><path class="st0" d="M23,19.3H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,19.3,23,19.3z"></path></g></g></svg></div> <div class="thrv_wrapper thrv_icon tcb-icon-close" data-not-changeable="true"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="close"><path class="st0" d="M13.4,12l7.1-7.1c0.4-0.4,0.4-1,0-1.4s-1-0.4-1.4,0L12,10.6L4.9,3.5c-0.4-0.4-1-0.4-1.4,0s-0.4,1,0,1.4l7.1,7.1 l-7.1,7.1c-0.4,0.4-0.4,1,0,1.4c0.4,0.4,1,0.4,1.4,0l7.1-7.1l7.1,7.1c0.4,0.4,1,0.4,1.4,0c0.4-0.4,0.4-1,0-1.4L13.4,12z"></path></svg></div> </a> <ul id="m-17fb0f56925" class="tve_w_menu tve_vertical" data-iid="15" style="z-index: 15;"> <li class="menu-item menu-item-1 lvl-0 tcb-local-vars-root tve_editable" data-id="1" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-1-a menu-item-1 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/coach-personal-brand/" style=""><span class="tcb-menu-item-image menu-item-1-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For Coaches & Personal Brands</span></a> </li> <li class="menu-item menu-item-12 lvl-0 tve_editable" data-id="12" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-12-a menu-item-12 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/consultant-agency/" style=""><span class="tcb-menu-item-image menu-item-12-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For Consultants & Agencies</span></a> </li> <li class="menu-item menu-item-2 lvl-0 tve_editable" data-id="2" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-2-a menu-item-2 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/course-creator/" style=""><span class="tcb-menu-item-image menu-item-2-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For Online Course Creators</span></a> </li> <li class="menu-item menu-item-3 lvl-0 tve_editable" data-id="3" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-3-a menu-item-3 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/local-business/" style=""><span class="tcb-menu-item-image menu-item-3-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For Local Businesses</span></a> </li> <li class="menu-item menu-item-4 lvl-0 tve_editable" data-id="4" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-4-a menu-item-4 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/blogging-affiliate-marketing/" style=""><span class="tcb-menu-item-image menu-item-4-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For Blogging & Affiliate Marketing</span></a> </li> <li class="menu-item menu-item-7 lvl-0 tve_editable" data-id="7" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-7-a menu-item-7 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/use-cases/ecommerce/" style=""><span class="tcb-menu-item-image menu-item-7-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">For E-commerce</span></a> </li> <li class="menu-item menu-item-8 lvl-0 tve_editable" data-id="8" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-8-a menu-item-8 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/thrive-suite-customers/" style=""><span class="tcb-menu-item-image menu-item-8-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">Success Stories</span></a> </li> <li class="menu-item menu-item-9 lvl-0 tve_editable" data-id="9" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-9-a menu-item-9 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/product-updates/" style=""><span class="tcb-menu-item-image menu-item-9-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">Product Updates</span></a> </li> <li class="menu-item menu-item-11 lvl-0 tve_editable" data-id="11" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-11-a menu-item-11 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/developer-documentation/" style=""><span class="tcb-menu-item-image menu-item-11-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">Developer Documentation</span></a> </li> <li class="menu-item menu-item-14 lvl-0 tve_editable" data-id="14" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56925 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-14-a menu-item-14 tcb-menu-item-container tcb--row" href="https://apps.thrivethemes.com/" style=""><span class="tcb-menu-item-image menu-item-14-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56925 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tc"><svg><use xlink:href="#l11xq9tc"></use></svg></span> <span class="tve-disabled-text-inner">Apps Library</span></a> </li> </ul> </div></div></div></div><div class="tcb-flex-col" data-css="tve-u-17fb0f2bad8" style=""><div class="tcb-col" style="" data-css="tve-u-17cb79fe0bd"><div class="thrv_wrapper thrv_text_element" data-css="tve-u-17fb10252ee" style=""><h6 class="" data-css="tve-u-17cb79fafce" style="">Thrive suite includes</h6></div><div class="thrv_wrapper thrv_widget_menu tve-custom-menu-upgrade tve-mobile-dropdown tve-menu-template-light-tmp-first tve-vertical-menu da-fade tcb-local-vars-root tve-regular" data-tve-switch-icon="" data-css="tve-u-17fb0f56933" style="" data-tve-allhoriz="1"><svg class="m-icons" style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="https://www.w3.org/2000/svg"><symbol viewBox="0 0 24 24" id="l11xq9tn" class="icon-play_arrow-duotone"><path fill="none" d="M0 0h24v24H0V0z"></path><path opacity=".3" d="M10 8.64v6.72L15.27 12z"></path><path d="M8 19l11-7L8 5v14zm2-10.36L15.27 12 10 15.36V8.64z"></path></symbol><svg xmlns="https://www.w3.org/2000/svg" class="tcb-star tcb-default-icon icon-star-solid" viewBox="0 0 576 512"><path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path></svg></svg><div class="thrive-colors-palette-config" style="display: none !important"></div><div class="thrive-shortcode-html tve-custom-menu-type thrive-shortcode-html-editable tve_clearfix" style=""> <a class="tve-m-trigger" href="#"> <div class="thrv_wrapper thrv_icon tcb-icon-open" data-not-changeable="true"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="align-justify"><g><g><path class="st0" d="M23,13H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,13,23,13z"></path></g><g><path class="st0" d="M23,6.7H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,6.7,23,6.7z"></path></g><g><path class="st0" d="M23,19.3H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,19.3,23,19.3z"></path></g></g></svg></div> <div class="thrv_wrapper thrv_icon tcb-icon-close" data-not-changeable="true"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="close"><path class="st0" d="M13.4,12l7.1-7.1c0.4-0.4,0.4-1,0-1.4s-1-0.4-1.4,0L12,10.6L4.9,3.5c-0.4-0.4-1-0.4-1.4,0s-0.4,1,0,1.4l7.1,7.1 l-7.1,7.1c-0.4,0.4-0.4,1,0,1.4c0.4,0.4,1,0.4,1.4,0l7.1-7.1l7.1,7.1c0.4,0.4,1,0.4,1.4,0c0.4-0.4,0.4-1,0-1.4L13.4,12z"></path></svg></div> </a> <ul id="m-17fb0f56932" class="tve_w_menu tve_vertical" data-iid="13" style="z-index: 14;"> <li class="menu-item menu-item-12 lvl-0 tcb-local-vars-root tve_editable" data-id="12" data-item-display-desktop="text" style="" data-tcb_hover_state_parent="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-12-a menu-item-12 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/themebuilder/" style=""><span class="tcb-menu-item-image menu-item-12-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Theme Builder</span></a> </li> <li class="menu-item menu-item-1 lvl-0 tcb-local-vars-root tve_editable" data-id="1" data-item-display-desktop="text" style="" data-tcb_hover_state_parent="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-1-a menu-item-1 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/architect/" style=""><span class="tcb-menu-item-image menu-item-1-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Architect</span></a> </li> <li class="menu-item menu-item-2 lvl-0 tcb-local-vars-root tve_editable" data-id="2" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-2-a menu-item-2 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/leads/" style=""><span class="tcb-menu-item-image menu-item-2-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Leads</span></a> </li> <li class="menu-item menu-item-3 lvl-0 tcb-local-vars-root tve_editable" data-id="3" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-3-a menu-item-3 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/apprentice/" style=""><span class="tcb-menu-item-image menu-item-3-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Apprentice</span></a> </li> <li class="menu-item menu-item-4 lvl-0 tcb-local-vars-root tve_editable" data-id="4" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-4-a menu-item-4 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/automator/" style=""><span class="tcb-menu-item-image menu-item-4-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Automator</span></a> </li> <li class="menu-item menu-item-7 lvl-0 tcb-local-vars-root tve_editable" data-id="7" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-7-a menu-item-7 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/quizbuilder/" style=""><span class="tcb-menu-item-image menu-item-7-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Quiz Builder</span></a> </li> <li class="menu-item menu-item-8 lvl-0 tcb-local-vars-root tve_editable" data-id="8" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-8-a menu-item-8 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/comments/" style=""><span class="tcb-menu-item-image menu-item-8-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Comments</span></a> </li> <li class="menu-item menu-item-9 lvl-0 tcb-local-vars-root tve_editable" data-id="9" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-9-a menu-item-9 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/ovation/" style=""><span class="tcb-menu-item-image menu-item-9-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Ovation</span></a> </li> <li class="menu-item menu-item-10 lvl-0 tcb-local-vars-root tve_editable" data-id="10" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f56932 > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item 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menu-item-11-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f56932 .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9tn"><svg><use xlink:href="#l11xq9tn"></use></svg></span> <span class="tve-disabled-text-inner">Thrive Optimize</span></a> </li> </ul> </div></div></div></div><div class="tcb-flex-col" data-css="tve-u-17fb0f2bb1c" style=""><div class="tcb-col" style="" data-css="tve-u-17fb0f6e500"><div class="thrv_wrapper thrv_text_element" data-css="tve-u-17fb1026997" style=""><h6 class="" data-css="tve-u-17fb10438c5" style="">Resources</h6></div><div class="thrv_wrapper thrv_widget_menu tve-custom-menu-upgrade tve-mobile-dropdown tve-menu-template-light-tmp-first tve-vertical-menu da-fade tcb-local-vars-root tve-regular" data-tve-switch-icon="" data-css="tve-u-17fb0f5693f" style="" data-tve-allhoriz="1"><svg class="m-icons" style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="https://www.w3.org/2000/svg"><symbol viewBox="0 0 24 24" id="l11xq9u1" class="icon-play_arrow-duotone"><path fill="none" d="M0 0h24v24H0V0z"></path><path opacity=".3" d="M10 8.64v6.72L15.27 12z"></path><path d="M8 19l11-7L8 5v14zm2-10.36L15.27 12 10 15.36V8.64z"></path></symbol><svg xmlns="https://www.w3.org/2000/svg" class="tcb-star tcb-default-icon icon-star-solid" viewBox="0 0 576 512"><path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path></svg></svg><div class="thrive-colors-palette-config" style="display: none !important"></div><div class="thrive-shortcode-html tve-custom-menu-type thrive-shortcode-html-editable tve_clearfix" style=""> <a class="tve-m-trigger" href="#"> <div class="thrv_wrapper thrv_icon tcb-icon-open"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="align-justify"><g><g><path class="st0" d="M23,13H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,13,23,13z"></path></g><g><path class="st0" d="M23,6.7H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,6.7,23,6.7z"></path></g><g><path class="st0" d="M23,19.3H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,19.3,23,19.3z"></path></g></g></svg></div> <div class="thrv_wrapper thrv_icon tcb-icon-close"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="close"><path class="st0" d="M13.4,12l7.1-7.1c0.4-0.4,0.4-1,0-1.4s-1-0.4-1.4,0L12,10.6L4.9,3.5c-0.4-0.4-1-0.4-1.4,0s-0.4,1,0,1.4l7.1,7.1 l-7.1,7.1c-0.4,0.4-0.4,1,0,1.4c0.4,0.4,1,0.4,1.4,0l7.1-7.1l7.1,7.1c0.4,0.4,1,0.4,1.4,0c0.4-0.4,0.4-1,0-1.4L13.4,12z"></path></svg></div> </a> <ul id="m-17fb0f5693e" class="tve_w_menu tve_vertical" data-iid="16" style="z-index: 13;"> <li 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href="https://thrivethemes.com/business/"><span class="tcb-menu-item-image menu-item-12-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f5693e .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Build Your Business</span></a> </li> <li class="menu-item menu-item-1 lvl-0 tve_editable" data-id="1" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-17fb0f5693e > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-1-a menu-item-1 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/build-website/"><span class="tcb-menu-item-image menu-item-1-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f5693e 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</span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Build Your Funnels</span></a> </li> <li class="menu-item menu-item-3 lvl-0 tve_editable" data-id="3" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-17fb0f5693e > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-3-a menu-item-3 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/email-list-building/"><span class="tcb-menu-item-image menu-item-3-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f5693e .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Build Your Mailing List</span></a> </li> <li class="menu-item menu-item-4 lvl-0 tve_editable" data-id="4" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-17fb0f5693e > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-4-a menu-item-4 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/university/"><span class="tcb-menu-item-image menu-item-4-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f5693e .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Thrive University</span></a> </li> <li class="menu-item menu-item-7 lvl-0 tve_editable" data-id="7" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-17fb0f5693e > li:not(.tcb-excluded-from-group-item)"> 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class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Get Support</span></a> </li> <li class="menu-item menu-item-14 lvl-0 tve_editable" data-id="14" data-item-display-desktop="text" data-selector=".thrv_widget_menu #m-17fb0f5693e > li:not(.tcb-excluded-from-group-item)"> <a class="menu-item menu-item-14-a menu-item-14 tcb-menu-item-container tcb--row" href="https://thrivethemes.com/docs" target="_blank"><span class="tcb-menu-item-image menu-item-14-img tcb-elem-placeholder tve_editable" data-selector="#m-17fb0f5693e .tcb-menu-item-image:not(.tcb-excluded-from-group-item)"> <span class="tcb-inline-placeholder-action with-icon"> <svg class="tcb-icon tcb-icon-image"><use xlink:href="#tcb-icon-image"></use></svg> </span> </span><span class="m-icon" data-icon="l11xq9u1"><svg><use xlink:href="#l11xq9u1"></use></svg></span> <span class="tve-disabled-text-inner">Knowledge Base</span></a> </li> </ul> <div class="tcb-menu-overlay"></div> </div> </div></div></div><div class="tcb-flex-col" data-css="tve-u-17fb0f2bb5c" style=""><div class="tcb-col" data-css="tve-u-17fb0f6d5de" style=""><div class="thrv_wrapper thrv_text_element" data-css="tve-u-17be9e4166a" style=""><h6 class="" data-css="tve-u-17cb79b81c6" style="">company</h6></div><div class="thrv_wrapper thrv_widget_menu tve-custom-menu-upgrade tve-mobile-dropdown tve-menu-template-light-tmp-first tve-vertical-menu da-fade tcb-local-vars-root tve-regular" data-tve-switch-icon="" data-css="tve-u-17fb0f5694d" style="" data-tve-allhoriz="1"><svg class="m-icons" style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="https://www.w3.org/2000/svg"><symbol viewBox="0 0 24 24" id="l11xq9uc" class="icon-play_arrow-duotone"><path fill="none" d="M0 0h24v24H0V0z"></path><path opacity=".3" d="M10 8.64v6.72L15.27 12z"></path><path d="M8 19l11-7L8 5v14zm2-10.36L15.27 12 10 15.36V8.64z"></path></symbol><svg xmlns="https://www.w3.org/2000/svg" class="tcb-star tcb-default-icon icon-star-solid" viewBox="0 0 576 512"><path d="M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z"></path></svg></svg><div class="thrive-colors-palette-config" style="display: none !important"></div><div class="thrive-shortcode-html tve-custom-menu-type thrive-shortcode-html-editable tve_clearfix" style=""> <a class="tve-m-trigger" href="#"> <div class="thrv_wrapper thrv_icon tcb-icon-open"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="align-justify"><g><g><path class="st0" d="M23,13H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,13,23,13z"></path></g><g><path class="st0" d="M23,6.7H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,6.7,23,6.7z"></path></g><g><path class="st0" d="M23,19.3H1c-0.6,0-1-0.4-1-1s0.4-1,1-1h22c0.6,0,1,0.4,1,1S23.6,19.3,23,19.3z"></path></g></g></svg></div> <div class="thrv_wrapper thrv_icon tcb-icon-close"><svg class="tcb-icon" viewBox="0 0 24 24" data-name="close"><path class="st0" d="M13.4,12l7.1-7.1c0.4-0.4,0.4-1,0-1.4s-1-0.4-1.4,0L12,10.6L4.9,3.5c-0.4-0.4-1-0.4-1.4,0s-0.4,1,0,1.4l7.1,7.1 l-7.1,7.1c-0.4,0.4-0.4,1,0,1.4c0.4,0.4,1,0.4,1.4,0l7.1-7.1l7.1,7.1c0.4,0.4,1,0.4,1.4,0c0.4-0.4,0.4-1,0-1.4L13.4,12z"></path></svg></div> </a> <ul id="m-17fb0f5694c" class="tve_w_menu tve_vertical" data-iid="20" style="z-index: 12;"> <li class="menu-item menu-item-12 lvl-0 tve_editable" data-id="12" data-item-display-desktop="text" style="" data-selector=".thrv_widget_menu #m-17fb0f5694c > li:not(.tcb-excluded-from-group-item)"> <a 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data-href="https://twitter.com/intent/tweet"></div> <# } #> <# if ( share_btns.lk_share ) { #> <div class="in-button" data-href="https://www.linkedin.com/cws/share"></div> <# } #> <# if ( share_btns.pt_share ) { #> <div class="pt-button" data-href="http://pinterest.com/pin/create/button"></div> <# } #> <# if ( share_btns.xi_share ) { #> <div class="xi-button" data-href="https://www.xing.com/spi/shares/new"></div> <# } #> </div> </div> <# } #> </script><script type="text/template" id="comments-create"><# if ( ! current_user_id && comment_registration ) { #> <div class="tcm-error-heading"> <p><#= ThriveComments.util.render_label('login_submit_comment') #></p> </div> <# } #> <div class="tcm-comment-wrapper"> <# if ( ! close_comments ) { #> <div class="tcm-create-post-container comment-id-<#= id #>" data-position="<#= position #>" data-comment-id="<#= id #>"> <# if ( gravatarActive ) { #> <div class="left"> <div class="tcm-client-avatar" <# if(typeof (ThriveComments.social_user) !== 'undefined'){#>style="background-image: url('<#= ThriveComments.social_user.picture #>')"<#}else{#>style="background-image: url('<#= photo_src #>')"<#}#>> </div> </div> <# } #> <div class="right"> <div class="tcm-post-input-container"> <div class="tcm-error-message"></div> <textarea tabindex="1" <# if ( mainInput ) { #> class='mainInput' <# } #> id='tcm-post-content' name="tcm-post-content" placeholder="<#= ThriveComments.util.render_label('enter_comment') #>"><#= comment_content #></textarea> </div> <div class="tcm-extra-fields"> </div> <div class="tcm-comment-additional-fields"> <div class="inner clear-this"> <# if ( ThriveComments.current_user.ID || typeof (ThriveComments.social_user) !== 'undefined') { #> <div class="tcm-comment-as"> <div class="tcm-comment-as-label"> <p><#= ThriveComments.util.render_label('commenting_as',ThriveComments.current_user.display_name || ( ThriveComments.social_user && ThriveComments.social_user.name ) ) #></p> </div> <div class="tcm-logout-label"> <a 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ThriveComments.close_comments && ThriveComments.email_services.length !== 0 ) { #> <label class="tcm_receive_notif_container"> <#= ThriveComments.util.render_label('tcm_receive_notifications') #> <# if ( ThriveComments.settings.tcm_moderators_notifications && ThriveComments.current_user.is_moderator ) { #> <input id="tcm_receive_notifications" class="form-input" type="checkbox" name="tcm_receive_notifications" checked/> <# } else { #> <input id="tcm_receive_notifications" class="form-input" type="checkbox" name="tcm_receive_notifications"/> <# } #> <span class="checkmark"></span> </label> <# } #> <# if ( ThriveComments.settings.remember_me === '1' && ! ThriveComments.current_user.ID && ! 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ThriveComments.close_comments && ThriveComments.email_services.length !== 0 ) { #> <label class="tcm_receive_notif_container"> <#= ThriveComments.util.render_label('tcm_receive_notifications') #> <input id="tcm_receive_notifications" class="form-input" type="checkbox" name="tcm_receive_notifications"/> <span class="checkmark"></span> </label> <# } #> <button class="tcm-show-login tcm-save-btn-center" id="tcm-login-up" data-parent="<#= id #>" data-level="<#= level #>" type="submit"> <#= ThriveComments.util.render_label('login_on_website') #> </button> <# } #> <# } else {#> <div class="tcm-guest"> <# if ( !ThriveComments.settings.comment_registration && !ThriveComments.current_user.ID ) {#> <p><#= ThriveComments.util.render_label('guest_comment') #></p> <div class="tcm-error-message"></div> <input tabindex="1" id="tcm-guest-name" class="form-input" type="text" name="name" placeholder="<#= ThriveComments.util.render_label('name') #>"/> <div class="tcm-error-message"></div> <input tabindex="1" id="tcm-guest-email" class="form-input" type="text" name="email" placeholder="<#= ThriveComments.util.render_label('email') #>"/> <# if(ThriveComments.settings.tcm_show_url == 1){#> <div class="tcm-error-message"></div> <input tabindex="1" id="tcm-author-url" class="form-input" type="text" name="url" placeholder="<#= ThriveComments.util.render_label('website') #>"/> <# } #> <# } #> <# if ( ! ThriveComments.close_comments && ThriveComments.email_services.length !== 0 ) { #> <label class="tcm_receive_notif_container"> <#= ThriveComments.util.render_label('tcm_receive_notifications') #> <input id="tcm_receive_notifications" class="form-input" type="checkbox" name="tcm_receive_notifications"/> <span class="checkmark"></span> </label> <# } #> <# if ( ThriveComments.settings.remember_me === '1' ) { #> <label class="tcm_remember_me"> <#= ThriveComments.util.render_label('remember_me') #> <input id="tcm_remember_me" class="form-input" type="checkbox" name="tcm_remember_me"/> <span class="checkmark"></span> </label> <# } #> <# if ( ThriveComments.settings.storing_consent === '1' && !ThriveComments.current_user.ID ) { #> <label class="tcm_remember_me tcm_last_label"> <span class="tcm-consent-text"><#= ThriveComments.util.render_label('storing_consent') #></span> <div class="tcm-error-message"></div> <input id="tcm_storing_consent" class="form-input" type="checkbox" name="tcm_storing_consent"/> <span class="checkmark"></span> </label> <# } #> <button tabindex="1" class="tcm-save-btn tcm-truncate tcm-transparent tcm-border-color-ac-h" id="tcm-submit-comment" data-parent="<#= id #>" data-level="<#= level #>" type="submit"> <#= ThriveComments.util.render_label('submit_comment') #> </button> </div> <# if ( ( ! current_user_id && ThriveComments.settings.login_activation ) || ( ThriveComments.settings.tcm_enable_social_signin === '1' && ( ( ThriveComments.settings.tcm_api_status.google === 1 && ThriveComments.settings.tcm_api_status.google_api === 1 ) || ( ThriveComments.settings.tcm_api_status.facebook === 1 && ThriveComments.settings.tcm_api_status.facebook_api === 1 ) ) ) ) { #> <div class="tcm-separator"> <span>or</span> </div> <# } #> <div class="tcm-user-details"> <# if ( ! current_user_id && ThriveComments.settings.tcm_enable_social_signin === '1' && ( ThriveComments.social_user === undefined && ( ThriveComments.settings.tcm_api_status.google === 1 && ThriveComments.settings.tcm_api_status.google_api === 1 ) || ( ThriveComments.settings.tcm_api_status.facebook === 1 && ThriveComments.settings.tcm_api_status.facebook_api === 1 ) ) ) { #> <div class="tcm-social-accounts"> <p> <#= ThriveComments.util.render_label('social_account') #> </p> <# if( ThriveComments.settings.tcm_api_status.facebook === 1 && ThriveComments.settings.tcm_api_status.facebook_api === 1 ){#> <a href="javascript:void(0)" id="tcm-fb-logo" class="tcm-social-share-logo"> <span class="tcm-share-info"> <#= ThriveComments.util.render_label( 'signin_facebook' ) #> </span> </a> <# } #> <# if( ThriveComments.settings.tcm_api_status.google === 1 && ThriveComments.settings.tcm_api_status.google_api === 1 ){#> <div id="tcm-google-sign-in-<#= id #>" class="tcm-social-share-logo"></div> <# } #> </div> <# } #> <# if ( ! current_user_id && ThriveComments.settings.login_activation ) { #> <button class="tcm-show-login tcm-truncate" id="tcm-login-down" data-parent="<#= id #>" data-level="<#= level #>" type="submit" <# if(ThriveComments.settings.tcm_enable_social_signin == 1){#>style="margin-top: 20px;"<#}#>> <#= ThriveComments.util.render_label('login_on_website') #> </button> <# } #> </div> <# }#> </div> </div> </div> <div class="clear"></div> </div> <# } #> </div> </script><script type="text/template" id="comments-deleted"><div class="tcm-deleted-comment clear-this"> <div class="deleted-header"> <div class="moderation-img no-image" data-social-avatar="<#= comment.get('social_avatar') #>" data-email="<#= comment.get('comment_author_email') #>" data-src="<#= comment.get('photo_src') #>" style="background-image: url(<#= comment.get('author_avatar_urls') #>);"></div> <div class="deleted-header-text"> <strong> <#= comment.get('author_name') #> </strong> <span> <#= comment.get('formatted_date') #> </span> </div> </div> <div class="deleted-text"> <p class="deleted-info-text tcm-color-ac"> <# if ( comment.get('status') === 'spam' ) { #> <span>This comment was marked as spam</span> <# } else { #> <span>This comment was marked as trash</span> <# } #> <a href="#" data-key="z" class="undo-action">Undo</a> </p> <p> <#= comment.get('comment_content') #> </p> </div> </div> </script><script type="text/template" id="comments-item"><div class="deleted-state"></div> <div class="tcm-comment-content <# if ( parseInt( comment.get('tcm_featured') ) === 1 ) { #> tcm-featured <# } #><# if ( comment.get('comment_approved') == 0 ) { #> tcm-comment-awaiting-moderation <# } #> level-<#= comment.get('level') #>" data-comment-id="<#= comment.get('comment_ID') #>"> <div id="tcm-moderate-front" class="tcm-moderate-front"></div> <# if ( comment.isPostAuthor() ) { #> <svg class="author-icon-svg"><use xlink:href="#tcm-author-icon"></use></svg> <# } #> <div class="tcm-comment-header"> <# if ( gravatarActive ) { #> <div class="tcm-comment-author-img no-image" title="Comment Author Image" data-social-avatar="<#= comment.get('social_avatar') #>" data-email-hash="<#= comment.get('email_hash') #>" data-comment-id="<#= comment.get('comment_ID') #>" data-src="<#= comment.get('photo_src') #>" style="background-image: url(<#= comment.get('photo_src') #>)"></div> <# } #> <div class="tcm-author-content"> <div class="tcm-user-info"> <div class="tcm-comment-author-name"> <strong> <#= comment.get('display_name') #> </strong> <# if ( comment.get('show_badge') ) { #> <# var badges_object = comment.get('user_achieved_badges');#> <# if(badges_object != undefined && badges_object.length === undefined && ThriveComments.settings.tcm_badges_option == '1'){#> <div class="tcm-author-badges"> <# _.each(badges_object,function(badge,key){ if(badge.image_url.indexOf('all_badges.svg') !== -1){#> <span class="tcm-badge svg-badge"> <span class="text"><#= badge.name #></span> <svg><use xlink:href="<#= badge.image_url #>"/></svg> </span> <#}else{#> <span class="tcm-badge" style="background-image: url('<#= badge.image_url #>')"> <span class="text"><#= badge.name #></span> </span> <#}#> <# });#> </div> <# } #> <# } #> </div> <# if ( ThriveComments.settings['comment_date'] != 0) { #> <div class="tcm-date-container"> <span> <#= comment.get('formatted_date') #> </span> </div> <# } #> </div> </div> </div> <div class="tcm-comment-text"> <p class="tcm-moderation tcm-color-ac">This comment is awaiting moderation</p> <div class="tcm-comment-text-content"> <#= comment.get('comment_content') #> </div> </div> <div class="clearfix" style="position: relative;"> <div class="tcm-left"> <# var can_vote = true; if(ThriveComments.current_user.display_name == undefined && ThriveComments.settings.tcm_voting_only_register == 1){ can_vote = false; } if(ThriveComments.settings.tcm_vote_type != 'no_vote' && (comment.get('comment_approved') == 1) && can_vote){#> <div class="tcm-voting-container"> <span> <#= ThriveComments.util.render_label('vote') #> </span> <button class="tcm-voting-input tcm-upvote <# if(last_vote == 'upvote'){#> active <# } #>" data-type="upvote"> <div class="tcm-thumb_up"> <svg class=""><use xlink:href="#tcm-icon-thumb_up"></use></svg> </div> <span class="tcm-votes-count"><#= comment.get('upvote') #></span> </button> <# if(ThriveComments.settings.tcm_vote_type != 'up_only'){#> <button class="tcm-voting-input tcm-downvote <# if(last_vote == 'downvote'){#> active <# } #>" data-type="downvote"> <div class="tcm-thumb_down"> <svg class=""><use xlink:href="#tcm-icon-thumb_down"></use></svg> </div> <span class="tcm-votes-count"><#= comment.get('downvote') #> </span> </button> <# } #> </div> <# } #> <# if ( share_individual_comments && (comment.get('comment_approved') == 1 ) ) { #> <div class="tcm-dropdown tcm-share-dropdown"> <span class="tcm-toggle-button"> <#= ThriveComments.util.render_label('share') #> <svg class="bulk-action-arrow-svg"><use xlink:href="#tcm-bulk-action-arrow"></use></svg> </span> <div class="tcm-dropdown-content"> <div class="tcm-dropdown-element"> <a href="http://www.facebook.com/share.php" class="tcm-fb-icon tcm-share-facebook" data-url="https://thrivethemes.com/your-first-facebook-ad/#comments/<#= comment.get('comment_ID') #>"> Facebook </a> </div> <div class="tcm-dropdown-element"> <a href="https://twitter.com/intent/tweet" class="tcm-tw-icon tcm-share-twitter" data-url="https://thrivethemes.com/your-first-facebook-ad/#comments/<#= comment.get('comment_ID') #>"> Twitter </a> </div> <div class="tcm-dropdown-element tcm-copy-input-content"> <a id="tcm-click-to-copy" class="tcm-left tcm-copy-url tcm-cu-icon" href="javascript:void(0)" data-clipboard-text="https://thrivethemes.com/your-first-facebook-ad/#comments/<#= comment.get('comment_ID') #>"> <#= ThriveComments.util.render_label('copy_url') #> </a> </div> </div> </div> <# } #> </div> <# if ( ! close_comments ) { #> <# if ( comment.get('comment_approved') == 1 || ( ThriveComments.current_user.is_moderator && comment.get('comment_approved') !== 1 ) ) { #> <div class="tcm-reply-container"> <button class='tcm-reply-btn tcm-right tcm-truncate tcm-border-color-ac' data-id="<#= comment.get('comment_ID') #>" data-level="<#= comment.get('level') #>" type="submit"><span class="reply-icon-container"> <svg class="tcm-svg-fill-ac"><use xlink:href="#tcm-reply"></use></svg> </span> <#= ThriveComments.util.render_label('reply_to_user', comment.get('comment_author')) #> </button> <div class="clear"></div> <div class="tcm-create-comment-fields"></div> </div> <# } #> <# } #> </div> <div class="clear"></div> </div> </script><script type="text/template" id="comments-lazy-loading"><button class="tcm-loader"> <div style="display: inline-block" class="tcm-dot-loader done"> <span class="inner1"></span> <span class="inner2"></span> <span class="inner3"></span> </div> <p> <#= ThriveComments.util.render_label('load_comments') #> </p> </button> <# if ( comments_rendered > 2 && ! ThriveComments.close_comments ) { #> <div class="add-comment tcm-background-color-ac"> <p> <span class="add-comment-icon"> <svg class="add-comment-svg"><use xlink:href="#tcm-add-comment"></use></svg> </span> <#= ThriveComments.util.render_label('add_comment') #></#></p> </div> <# } #> <# if ( showPoweredBy ) { #> <div class="tcm-powered-by"> <a href="https://thrivethemes.com/comments/" title="Powered by Thrive Comments" target="_blank"> <span class="tcm-footer-logo"> <svg class="logo-footer-svg"><use xlink:href="#tcm-logo-footer"></use></svg> </span> <span> Powered by </span> <span> Thrive Comments </span> </a> </div> <# } #> <# if ( ! ThriveComments.close_comments && ThriveComments.email_services.length !== 0 ) { #> <div class="tcm-align-right"> <a href="javascript:void(0)" class="tcm-link-unsubscribe" title="<#= ThriveComments.util.render_label('unsubscribe') #>" <# if ( - 1 === ThriveComments.util.get_cookie( 'subscribed_posts' ).indexOf( ThriveComments.post.ID ) || ( typeof ThriveComments.current_user.ID === 'undefined' ) ) { #> hidden <# } #> > <#= ThriveComments.util.render_label('unsubscribe') #></a> <a href="javascript:void(0)" class="tcm-link-subscribe" title="<#= ThriveComments.util.render_label('subscribe') #>" <# if ( - 1 !== ThriveComments.util.get_cookie( 'subscribed_posts' ).indexOf( ThriveComments.post.ID ) ) { #> hidden <# } #> > <#= ThriveComments.util.render_label('subscribe') #></a> <div id="tcm-subscribe-form" class="tcm-subscribe-form" hidden> <div class="tcm-error-message"></div> <input class="form-input tcm-subscriber-email" type="text" name="Email" placeholder="<#= ThriveComments.util.render_label('email') #>"/> <button class="submit-subscribe-post"><#= ThriveComments.util.render_label('subscribe') #></a></button> </div> <# if ( typeof ThriveComments.current_user.ID === 'undefined' ) { #> <div id="tcm-unsubscribe-form" class="tcm-subscribe-form" <# if ( - 1 === ThriveComments.util.get_cookie( 'subscribed_posts' ).indexOf( ThriveComments.post.ID ) ) { #> hidden <# } #> > <div class="tcm-error-message"></div> <input class="form-input tcm-unsubscriber-email" type="text" name="Email" placeholder="<#= ThriveComments.util.render_label('email') #>"/> <button class="submit-unsubscribe-post"><#= ThriveComments.util.render_label('unsubscribe') #></a></button> </div> <# } #> <p class="tcm-already-subscribed" hidden> Already subscribed! </p> </div> <# } #> <div class="clear"></div> </script><script type="text/template" id="comments-list"><div id="tcm-comments-filter" class="tcm-comments-filter"> <div class="tcm-lazy-loader"></div> </div></script><script type="text/template" id="comments-moderation"><div class="tcm-moderate-dots tcm-background-color-ac-h"> <span class="moderate-dot"></span> <span class="moderate-dot"></span> <span class="moderate-dot"></span> </div> <div class="tcm-dropdown-moderate"> <# _.each( actions, function( action, key ){ #> <div class="tcm-dropdown-moderate-element" data-fn="<#= action.fn #>" data-value="<#= action.value #>"><#= action.text #></div> <# }) #> </div></script><script type="text/template" id="comments-sort"><div class="tcm-comments-filters"> <div class="left"> <div class="tcm-comments-number"> <#= ThriveComments.util.render_label( 'number_of_comments', 'comment_count' ) #> </div> </div> <div class="right"> <label for="sort-by"> <#= ThriveComments.util.render_label('show_comments_first','','before') #> </label> <div name="sort-by" id="tcm-sort-by" class="tcm-dropdown tcm-filter-dropdown tcm-really-random"> <span class="tcm-toggle-button current-sorting"> <# if ( ThriveComments.settings.comment_order === 'desc') { #> <#= ThriveComments.util.render_label( 'newest') #> <# } else if( ThriveComments.settings.comment_order === 'asc') { #> <#= ThriveComments.util.render_label( 'oldest') #> <# } else {#> <# if( ThriveComments.settings.tcm_vote_type != 'no_vote' ) {#> <#= ThriveComments.util.render_label( 'top_rated') #> <# } #> <# } #> </span> <span class="dropdown-arrow-comments"> <svg class="sort-by-dropdown-svg"><use xlink:href="#tcm-sort-by-dropdown"></use></svg> </span> <div class="tcm-dropdown-content"> <div data-value="desc" class="tcm-dropdown-element tcm-sort-by"> <#= ThriveComments.util.render_label( 'newest') #> </div> <div data-value="asc" class="tcm-dropdown-element tcm-sort-by"> <#= ThriveComments.util.render_label( 'oldest') #> </div> <# if(ThriveComments.settings.tcm_vote_type != 'no_vote'){#> <div data-value="top-rated" class="tcm-dropdown-element tcm-sort-by"> <#= ThriveComments.util.render_label( 'top_rated') #> </div> <# } #> </div> </div> <label for="sort-by"> <#= ThriveComments.util.render_label('show_comments_first','','after') #> </label> </div> </div> <div class="clear"></div> <# if ( ThriveComments.close_comments ) { #> <div class="tcm-closed-comments" style="text-align: center"> <p> <#= ThriveComments.util.render_label('close_comments') #> </p> </div> <# } #></script> <div id="wp-auth-check-wrap" class="hidden"> <div id="wp-auth-check-bg"></div> <div id="wp-auth-check"> <button type="button" class="wp-auth-check-close button-link"><span class="screen-reader-text"> Close dialog </span></button> <div id="wp-auth-check-form" class="loading" data-src="https://thrivethemes.com/members/login/?interim-login=1&wp_lang=en_US"></div> <div class="wp-auth-fallback"> <p><b class="wp-auth-fallback-expired" tabindex="0">Session expired</b></p> <p><a href="https://thrivethemes.com/members/login/" target="_blank">Please log in again.</a> The login page will open in a new tab. After logging in you can close it and return to this page.</p> </div> </div> </div> <div data-wpr-lazyrender="1" id="mm-payment-options-dialog"></div><div data-wpr-lazyrender="1" id="mm-payment-confirmation-dialog"></div><script> if(jQuery.isFunction(jQuery.fn.dialog)){jQuery(function() {jQuery("#mm-payment-options-dialog").dialog({autoOpen: false});jQuery("#mm-payment-confirmation-dialog").dialog({autoOpen: false}); });} </script> <div style="display: none;"> <svg style="position: absolute; width: 0; height: 0; overflow: hidden;" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px"xml:space="preserve"> <defs> <symbol id="tcm-reply" viewBox="0 0 100 100"> <g> <path d="M69.9,38.1L69.9,38.1c-1.5-3.7-4.7-6.4-7.4-9.2c-2.8-2.8-6.3-4.7-9.9-6.3c-3.7-1.6-7.7-2.4-11.7-2.4h-11 l4.7-4.8c3.4-3.4,3.4-9,0-12.4c-3.4-3.4-8.9-3.4-12.2,0L2.8,22.7c-3.4,3.4-3.4,9,0,12.4l19.4,19.7c1.7,1.7,3.9,2.6,6.1,2.6 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options = $.extend({}, defaults, options); /* * Functions */ function sendEvent(action, label, scrollDistance, timing) { if ( 'undefined' === typeof MonsterInsightsObject || 'undefined' === typeof MonsterInsightsObject.sendEvent ) { return; } var paramName = action.toLowerCase(); var fieldsArray = { send_to: 'G-S09ZJBS7HY', non_interaction: true }; fieldsArray[paramName] = label; if (arguments.length > 3) { fieldsArray.scroll_timing = timing MonsterInsightsObject.sendEvent('event', 'scroll_depth', fieldsArray); } else { MonsterInsightsObject.sendEvent('event', 'scroll_depth', fieldsArray); } } function calculateMarks(docHeight) { return { '25%' : parseInt(docHeight * 0.25, 10), '50%' : parseInt(docHeight * 0.50, 10), '75%' : parseInt(docHeight * 0.75, 10), /* Cushion to trigger 100% event in iOS */ '100%': docHeight - 5 }; } function checkMarks(marks, scrollDistance, timing) { /* Check each active mark */ $.each(marks, function(key, val) { if ( $.inArray(key, cache) === -1 && scrollDistance >= val ) { sendEvent('Percentage', key, scrollDistance, timing); cache.push(key); } }); } function rounded(scrollDistance) { /* Returns String */ return (Math.floor(scrollDistance/250) * 250).toString(); } function init() { bindScrollDepth(); } /* * Public Methods */ /* Reset Scroll Depth with the originally initialized options */ $.scrollDepth.reset = function() { cache = []; lastPixelDepth = 0; $window.off('scroll.scrollDepth'); bindScrollDepth(); }; /* Add DOM elements to be tracked */ $.scrollDepth.addElements = function(elems) { if (typeof elems == "undefined" || !$.isArray(elems)) { return; } $.merge(options.elements, elems); /* If scroll event has been unbound from window, rebind */ if (!scrollEventBound) { bindScrollDepth(); } }; /* Remove DOM elements currently tracked */ $.scrollDepth.removeElements = function(elems) { if (typeof elems == "undefined" || !$.isArray(elems)) { return; } $.each(elems, function(index, elem) { var inElementsArray = $.inArray(elem, options.elements); var inCacheArray = $.inArray(elem, cache); if (inElementsArray != -1) { options.elements.splice(inElementsArray, 1); 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var imageSrc = $element.attr( "data-opt-src" ) || $element.attr( "src" ), imgAlt = $target.attr( 'alt' ) || '', $lightbox = jQuery( '#tve_zoom_lightbox' ), $overlay = jQuery( '#tve_zoom_overlay' ), windowWidth = window.innerWidth, windowHeight = window.innerHeight, img_size = $element.data( "tve-zoom-clone" ), resizeScale = windowWidth < 600 ? 0.8 : 0.9; if ( imageSrc.indexOf( 'data:image' ) !== - 1 && $element.attr( 'data-src' ) ) { imageSrc = $element.attr( 'data-src' ); } /** * Force lazy load of the image */ if ( window.lazySizes ) { lazySizes.loader.unveil( $element[ 0 ] ); } if ( typeof img_size === 'undefined' ) { var $clone = $element.clone() .css( { position: "absolute", width: "", height: "", left: "-8000px", top: "-8000px" } ).removeAttr( "width height" ); $clone.appendTo( "body" ); /** * `.one()` ensures this will not get executed multiple times. */ $clone.one( 'load', function () { var $parent = $element.parent(), height = parseFloat( $element.attr( 'data-init-height' ) ) || parseFloat( $element.attr( 'height' ) || $element.height() ), width = parseFloat( $element.attr( 'data-init-width' ) ) || parseFloat( $element.attr( 'width' ) || $element.width() ); /** * If we cant get the size try to make the parent visible until we get img props */ if ( ! ( height && width ) ) { $parent.css( {display: 'block', visibility: 'hidden'} ); height = $element.height(); width = $element.width(); $parent.css( {display: 'none', visibility: ''} ); } img_size = { "originalWidth": width, "width": width, "originalHeight": height, "height": height }; if ( img_size.originalWidth > windowWidth * resizeScale || img_size.originalHeight > windowHeight * resizeScale ) { var widthPercent = img_size.originalWidth / windowWidth, heightPercent = img_size.originalHeight / windowHeight; img_size.width = ( ( widthPercent > heightPercent ) ? ( windowWidth * resizeScale ) : ( windowHeight * resizeScale * ( img_size.originalWidth / img_size.originalHeight ) ) ); img_size.height = ( ( widthPercent > heightPercent ) ? ( windowWidth * resizeScale * ( img_size.originalHeight / img_size.originalWidth ) ) : ( windowHeight * resizeScale ) ); img_size.width += 30; img_size.height += 30; } $element.data( "tve-zoom-clone", img_size ); show_lightbox(); } ); /** * Firefox doesnt trigger load event for the clone when is open full size image */ if ( TCB_Front.browser.mozilla && ( sameImage || typeof sameImage === 'undefined' ) ) { $clone.trigger( 'load' ); } else if ( imageSrc.includes( '.optimole.com/' ) ) { /** * Optimole w/ lazy-load will actually trigger loading of this image URL earlier. * Image is already loaded at this point. Just need to trigger the load event manually */ $clone.trigger( 'load' ); } else { /** * Finally, some failsafe mechanism, trigger the load event with a delay. There have been cases reported where it does not "always" work. */ setTimeout( function () { $clone.trigger( 'load' ); }, 500 ); } } else { show_lightbox(); } function show_lightbox() { if ( $lightbox.length ) { $lightbox.show(); } else { $lightbox = jQuery( "<div id='tve_zoom_lightbox'><div class='tve_close_lb thrv-svg-icon'>" + TCB_Front.icons.get('cross') + "</div><div id='tve_zoom_image_content'></div></div>" ) .appendTo( 'body' ); $overlay = jQuery( "<div id='tve_zoom_overlay'></div>" ).hide() .appendTo( 'body' ); var tve_close_lb = function () { $lightbox.hide(); $overlay.hide(); }; /* set listeners for closing the lightbox */ jQuery( document ).on( "click", ".tve_close_lb", tve_close_lb ); jQuery( document ).on( "click", "#tve_zoom_overlay", tve_close_lb ); jQuery( document ).on( "keyup", function ( e ) { if ( e.keyCode == 27 ) { tve_close_lb(); } } ); jQuery( window ).resize( function () { var _sizes = $lightbox.data( "data-sizes" ), windowWidth = window.innerWidth, windowHeight = window.innerHeight, resizeScale = windowWidth < 600 ? 0.8 : 0.9; if ( _sizes.originalWidth > windowWidth * resizeScale || _sizes.originalHeight > windowHeight * resizeScale ) { var widthPercent = _sizes.originalWidth / windowWidth, heightPercent = _sizes.originalHeight / windowHeight; _sizes.width = ( ( widthPercent > heightPercent ) ? 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