Transform magazine: About

<!DOCTYPE html>      <html class="no-js">  <head> <title> Transform magazine: About </title> <meta name="description" content="The only global magazine for rebranding and brand development"> <meta name="keywords" content="Transform, magazine, brand, global, strategy, communications, reputation, awards, events, brand news, branding news, branding uk, branding awards, branding, campaignlive, thedrum, campaign, the drum, marketing week, creative review"> <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge">  <meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" /> <meta property="og:locale" content="en_GB" /> <meta property="og:type" content="article" /> <meta property="og:title" content="About" /> <meta property="og:description" content="The only global magazine for rebranding and brand development" /> <meta property="og:url" content="https://www.transformmagazine.net/about/" /> <meta property="og:site_name" 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</div> </div> </div> <header class="header"> <div class="container"> <div class="logo"> <a href="/"><img src="/images/logo.png" alt="Transform logo" /></a> The only global magazine for rebranding and brand development </div> <nav class="main-nav"> <div class="small-navigation"> </div> <div class="navigation-wrapper"> <div class="navigation-controls"> <div class="small-back"> Back </div> <div class="small-close"> Close </div> </div> <ul class="navigation"> <li class=""> <a href="/" target="_self">Home</a> </li> <li class=""> <a href="/category/news/" target="_self">News</a> </li> <li class=""> <a href="/category/features/" target="_self">Features</a> </li> <li class=""> <a href="/category/opinion/" target="_self">Opinion</a> </li> <li class=""> <a href="/awards/" target="_self" class="nav-dropdown">Awards</a> <ul class="navigation sub level-2"> <li><a href="/awards/" class="nav-title">Awards</a></li> <li><a href="/awards/download-the-transform-events-calendar/">Transform events calendar</a></li> <li> <a href="/awards/asia/" class="nav-dropdown">Asia </a> <ul class="navigation sub level-3"> <li><a href="/awards/asia/" class="nav-title">Asia </a></li> <li> <a href="/awards/asia/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/asia/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/asia/the-awards/key-dates/">Key dates</a></li> <li><a href="/awards/asia/the-awards/why-enter/">Why enter?</a></li> <li><a href="/awards/asia/the-awards/the-judges/">The judges</a></li> <li><a href="/awards/asia/the-awards/fees-and-payments/">Fees and payments</a></li> </ul> </li> <li> <a href="/awards/asia/how-to-enter/" class="nav-dropdown">How to enter</a> <ul class="navigation sub level-4"> <li><a href="/awards/asia/how-to-enter/" class="nav-title">How to enter</a></li> <li><a href="/awards/asia/how-to-enter/entry-process/">Entry process</a></li> <li><a href="/awards/asia/how-to-enter/eligibility-and-rules/">Eligibility and rules</a></li> <li><a href="/awards/asia/how-to-enter/entry-tips/">Entry tips</a></li> <li><a href="/awards/asia/how-to-enter/entry-and-information-guide/">Entry and information guide</a></li> <li><a href="/awards/asia/how-to-enter/faqs/">FAQs</a></li> </ul> </li> <li><a href="/awards/asia/the-categories/">The categories</a></li> <li><a href="/awards/asia/enter-now/">Enter now</a></li> <li> <a href="/awards/asia/past-winners/" class="nav-dropdown">Past winners</a> <ul class="navigation sub level-4"> <li><a href="/awards/asia/past-winners/" class="nav-title">Past winners</a></li> <li><a href="/awards/asia/past-winners/past-winners-books/">Past winners books</a></li> <li><a href="/awards/asia/past-winners/2024-transform-awards-asia/">2024 Transform Awards Asia</a></li> <li><a href="/awards/asia/past-winners/2023-transform-awards-asia/">2023 Transform Awards Asia </a></li> <li><a href="/awards/asia/past-winners/2022-transform-awards-asia/">2022 Transform Awards Asia</a></li> <li><a href="/awards/asia/past-winners/2021-transform-awards-asia/">2021 Transform Awards winners</a></li> <li><a href="/awards/asia/past-winners/2020-transform-awards-asia/">2020 Transform Awards winners</a></li> <li><a href="/awards/asia/past-winners/2019-transform-awards-apac/">2019 Transform Awards winners</a></li> <li><a href="/awards/asia/past-winners/2018-transform-awards-apac/">2018 Transform Award winners</a></li> <li><a href="/awards/asia/past-winners/2017-transform-awards-apac/">2017 Transform Award winners</a></li> <li><a href="/awards/asia/past-winners/2016-transform-awards-apac/">2016 Transform Award winners</a></li> <li><a href="/awards/asia/past-winners/2015-transform-awards-apac/">2015 Transform Award winners</a></li> <li><a href="/awards/asia/past-winners/2014-transform-awards-apac/">2014 Transform Award winners</a></li> </ul> </li> </ul> </li> <li> <a href="/awards/anz/" class="nav-dropdown">ANZ</a> <ul class="navigation sub level-3"> <li><a href="/awards/anz/" class="nav-title">ANZ</a></li> <li> <a href="/awards/anz/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/anz/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/anz/the-awards/key-dates/">Key dates</a></li> <li><a href="/awards/anz/the-awards/why-enter/">Why enter?</a></li> <li><a href="/awards/anz/the-awards/the-categories/">The categories</a></li> <li><a href="/awards/anz/the-awards/the-judges/">The judges</a></li> <li><a href="/awards/anz/the-awards/fees-and-payments/">Fees and payments</a></li> </ul> </li> <li><a href="/awards/anz/the-winners/">The winners</a></li> <li> <a href="/awards/anz/how-to-enter/" class="nav-dropdown">How to enter</a> <ul class="navigation sub level-4"> <li><a href="/awards/anz/how-to-enter/" class="nav-title">How to enter</a></li> <li><a href="/awards/anz/how-to-enter/entry-process/">Entry process</a></li> <li><a href="/awards/anz/how-to-enter/eligibility-and-rules/">Eligibility and rules</a></li> <li><a href="/awards/anz/how-to-enter/entry-tips/">Entry tips</a></li> <li><a href="/awards/anz/how-to-enter/entry-and-information-guide/">Entry and information guide</a></li> <li><a href="/awards/anz/how-to-enter/faqs/">FAQs</a></li> </ul> </li> <li> <a href="/awards/anz/past-winners/" class="nav-dropdown">Past winners</a> <ul class="navigation sub level-4"> <li><a href="/awards/anz/past-winners/" class="nav-title">Past winners</a></li> <li><a href="/awards/anz/past-winners/past-winners-books/">Past winners books</a></li> <li><a href="/awards/anz/past-winners/2024-transform-awards-anz/">2024 Transform Awards ANZ</a></li> <li><a href="/awards/anz/past-winners/2023-transform-awards-anz/">2023 Transform Awards ANZ</a></li> <li><a href="/awards/anz/past-winners/2022-transform-awards-anz/">2022 Transform Awards ANZ</a></li> <li><a href="/awards/anz/past-winners/2021-transform-awards-anz/">2021 Transform Awards ANZ</a></li> <li><a href="/awards/anz/past-winners/2020-transform-awards-anz/">2020 Transform Awards ANZ</a></li> </ul> </li> </ul> </li> <li> <a href="/awards/europe/" class="nav-dropdown">Europe</a> <ul class="navigation sub level-3"> <li><a href="/awards/europe/" class="nav-title">Europe</a></li> <li> <a href="/awards/europe/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/europe/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/europe/the-awards/key-dates/">Key dates</a></li> <li><a href="/awards/europe/the-awards/why-enter/">Why enter?</a></li> <li><a href="/awards/europe/the-awards/the-categories/">The categories</a></li> <li><a href="/awards/europe/the-awards/the-judges/">The judges</a></li> </ul> </li> <li> <a href="/awards/europe/how-to-enter/" class="nav-dropdown">How to enter</a> <ul class="navigation sub level-4"> <li><a href="/awards/europe/how-to-enter/" class="nav-title">How to enter</a></li> <li><a href="/awards/europe/how-to-enter/entry-process/">Entry process</a></li> <li><a href="/awards/europe/how-to-enter/eligibility-and-rules/">Eligibility and rules</a></li> <li><a href="/awards/europe/how-to-enter/entry-tips/">Entry tips</a></li> <li><a href="/awards/europe/how-to-enter/entry-and-information-guide/">Entry and information guide</a></li> <li><a href="/awards/europe/how-to-enter/fees-and-payments/">Fees and payments</a></li> <li><a href="/awards/europe/how-to-enter/faqs/">FAQs</a></li> </ul> </li> <li><a href="/awards/europe/the-winners/">The winners</a></li> <li> <a href="/awards/europe/past-winners/" class="nav-dropdown">Past winners</a> <ul class="navigation sub level-4"> <li><a href="/awards/europe/past-winners/" class="nav-title">Past winners</a></li> <li><a href="/awards/europe/past-winners/past-winners-books/">Past winners books</a></li> <li><a href="/awards/europe/past-winners/2025-transform-awards-europe/">2025 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2024-transform-awards-europe/">2024 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2023-transform-awards-europe/">2023 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2022-transform-awards-europe/">2022 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2021-transform-awards-europe/">2021 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2020-transform-awards-europe/">2020 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2019-transform-awards-europe/">2019 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2018-transform-awards-europe/">2018 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2017-transform-awards-europe/">2017 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2016-transform-awards-europe/">2016 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2015-transform-awards-europe/">2015 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2014-transform-awards-europe/">2014 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2013-transform-awards-europe/">2013 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2012-transform-awards-europe/">2012 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2011-transform-awards-europe/">2011 Transform Awards Europe</a></li> <li><a href="/awards/europe/past-winners/2010-transform-awards-europe/">2010 Transform Awards Europe</a></li> </ul> </li> </ul> </li> <li> <a href="/awards/mea/" class="nav-dropdown">MEA</a> <ul class="navigation sub level-3"> <li><a href="/awards/mea/" class="nav-title">MEA</a></li> <li> <a href="/awards/mea/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/mea/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/mea/the-awards/key-dates/">Key dates</a></li> <li><a href="/awards/mea/the-awards/why-enter/">Why enter?</a></li> <li><a href="/awards/mea/the-awards/the-categories/">The categories</a></li> <li><a href="/awards/mea/the-awards/the-judges/">The judges</a></li> <li><a href="/awards/mea/the-awards/fees-and-payments/">Fees and payments</a></li> </ul> </li> <li> <a href="/awards/mea/how-to-enter/" class="nav-dropdown">How to enter</a> <ul class="navigation sub level-4"> <li><a href="/awards/mea/how-to-enter/" class="nav-title">How to enter</a></li> <li><a href="/awards/mea/how-to-enter/entry-process/">Entry process</a></li> <li><a href="/awards/mea/how-to-enter/eligibility-and-rules/">Eligibility and rules</a></li> <li><a href="/awards/mea/how-to-enter/entry-tips/">Entry tips</a></li> <li><a href="/awards/mea/how-to-enter/entry-and-information-guide/">Entry and information guide</a></li> <li><a href="/awards/mea/how-to-enter/faqs/">FAQs</a></li> </ul> </li> <li><a href="/awards/mea/the-shortlist/">The shortlist</a></li> <li> <a href="/awards/mea/the-event/" class="nav-dropdown">The event</a> <ul class="navigation sub level-4"> <li><a href="/awards/mea/the-event/" class="nav-title">The event</a></li> <li><a href="/awards/mea/the-event/reserve-a-table/">Reserve a table</a></li> <li><a href="/awards/mea/the-event/venue/">Venue</a></li> </ul> </li> <li> <a href="/awards/mea/past-winners/" class="nav-dropdown">Past winners</a> <ul class="navigation sub level-4"> <li><a href="/awards/mea/past-winners/" class="nav-title">Past winners</a></li> <li><a href="/awards/mea/past-winners/past-winners-books/">Past winners books</a></li> <li><a href="/awards/mea/past-winners/2024-transform-awards-mea/">2024 Transform Awards MEA</a></li> <li><a href="/awards/mea/past-winners/2023-transform-awards-mea/"> 2023 Transform Awards MEA</a></li> <li><a href="/awards/mea/past-winners/2022-transform-awards-mea/">2022 Transform Awards MEA</a></li> <li><a href="/awards/mea/past-winners/2021-transform-awards-mea/">2021 Transform Awards MEA</a></li> <li><a href="/awards/mea/past-winners/2020-transform-awards-mea/">2020 Transform Awards MEA</a></li> <li><a href="/awards/mea/past-winners/2019-transform-awards-mena/">2019 Transform Awards MENA</a></li> <li><a href="/awards/mea/past-winners/2018-transform-awards-mena/">2018 Transform Awards MENA</a></li> <li><a href="/awards/mea/past-winners/2017-transform-awards-mena/">2017 Transform Awards MENA</a></li> <li><a href="/awards/mea/past-winners/2016-transform-awards-mena/">2016 Transform Awards MENA</a></li> <li><a href="/awards/mea/past-winners/2015-transform-awards-mena/">2015 Transform Awards MENA</a></li> <li><a href="/awards/mea/past-winners/2014-transform-awards-mena/">2014 Transform Awards MENA</a></li> </ul> </li> </ul> </li> <li> <a href="/awards/north-america/" class="nav-dropdown">North America</a> <ul class="navigation sub level-3"> <li><a href="/awards/north-america/" class="nav-title">North America</a></li> <li> <a href="/awards/north-america/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/north-america/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/north-america/the-awards/key-dates/">Key dates</a></li> <li><a href="/awards/north-america/the-awards/why-enter/">Why enter?</a></li> <li><a href="/awards/north-america/the-awards/the-judges/">The judges</a></li> </ul> </li> <li><a href="/awards/north-america/the-categories/">The categories</a></li> <li> <a href="/awards/north-america/how-to-enter/" class="nav-dropdown">How to enter</a> <ul class="navigation sub level-4"> <li><a href="/awards/north-america/how-to-enter/" class="nav-title">How to enter</a></li> <li><a href="/awards/north-america/how-to-enter/entry-process/">Entry process</a></li> <li><a href="/awards/north-america/how-to-enter/eligibility-and-rules/">Eligibility and rules</a></li> <li><a href="/awards/north-america/how-to-enter/entry-tips/">Entry tips</a></li> <li><a href="/awards/north-america/how-to-enter/entry-and-information-guide/">Entry and information guide</a></li> <li><a href="/awards/north-america/how-to-enter/fees-and-payments/">Fees and payments</a></li> <li><a href="/awards/north-america/how-to-enter/faqs/">FAQs</a></li> </ul> </li> <li><a href="/awards/north-america/enter-now/">Enter now</a></li> <li> <a href="/awards/north-america/past-winners/" class="nav-dropdown">Past winners</a> <ul class="navigation sub level-4"> <li><a href="/awards/north-america/past-winners/" class="nav-title">Past winners</a></li> <li><a href="/awards/north-america/past-winners/past-winners-books/">Past winners books</a></li> <li><a href="/awards/north-america/past-winners/2024-transform-awards-na/">2024 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2023-transform-awards-na/">2023 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2022-transform-awards-na/">2022 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2021-transform-awards-na/">2021 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2020-transform-awards-na/">2020 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2019-transform-awards-na/">2019 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2018-transform-awards-na/">2018 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2017-transform-awards-na/">2017 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2016-transform-awards-na/">2016 Transform Awards NA</a></li> <li><a href="/awards/north-america/past-winners/2015-transform-awards-na/">2015 Transform Awards NA</a></li> </ul> </li> </ul> </li> <li> <a href="/awards/transform-diamond-awards/" class="nav-dropdown">Transform Diamond Awards</a> <ul class="navigation sub level-3"> <li><a href="/awards/transform-diamond-awards/" class="nav-title">Transform Diamond Awards</a></li> <li> <a href="/awards/transform-diamond-awards/the-awards/" class="nav-dropdown">The awards</a> <ul class="navigation sub level-4"> <li><a href="/awards/transform-diamond-awards/the-awards/" class="nav-title">The awards</a></li> <li><a href="/awards/transform-diamond-awards/the-awards/faqs/">FAQs</a></li> </ul> </li> <li><a href="/awards/transform-diamond-awards/the-winners/">The winners</a></li> <li><a href="/awards/transform-diamond-awards/winners-book/">Winners book</a></li> </ul> </li> <li><a href="/awards/employer-brand-management-awards/">Employer Brand Management Awards</a></li> </ul> </li> <li class=""> <a href="/conferences/" target="_self" class="nav-dropdown">Conferences</a> <ul class="navigation sub level-2"> <li><a href="/conferences/" class="nav-title">Conferences</a></li> <li> <a href="/conferences/making-your-entry-count-tips-and-tricks-to-stand-out-at-the-transform-awards/" class="nav-dropdown">Making your entry count: Tips and tricks to win at the Transform Awards</a> <ul class="navigation sub level-3"> <li><a href="/conferences/making-your-entry-count-tips-and-tricks-to-stand-out-at-the-transform-awards/" class="nav-title">Making your entry count: Tips and tricks to win at the Transform Awards</a></li> <li><a href="/conferences/making-your-entry-count-tips-and-tricks-to-stand-out-at-the-transform-awards/speakers/">Speakers</a></li> <li><a href="/conferences/making-your-entry-count-tips-and-tricks-to-stand-out-at-the-transform-awards/register/">Recording</a></li> <li><a href="/conferences/making-your-entry-count-tips-and-tricks-to-stand-out-at-the-transform-awards/information/">Information</a></li> </ul> </li> <li> <a href="/conferences/data-design-systems-and-the-digital-user-experience/" class="nav-dropdown">Data, design systems and the digital user experience</a> <ul class="navigation sub level-3"> <li><a href="/conferences/data-design-systems-and-the-digital-user-experience/" class="nav-title">Data, design systems and the digital user experience</a></li> <li><a href="/conferences/data-design-systems-and-the-digital-user-experience/speakers/">Speakers</a></li> </ul> </li> <li> <a href="/conferences/2015-transform-conference-north-america/" class="nav-dropdown">2015 Transform conference North America</a> <ul class="navigation sub level-3"> <li><a href="/conferences/2015-transform-conference-north-america/" class="nav-title">2015 Transform conference North America</a></li> <li><a href="/conferences/2015-transform-conference-north-america/speakers/">Speakers</a></li> <li><a href="/conferences/2015-transform-conference-north-america/programme/">Program</a></li> <li><a href="/conferences/2015-transform-conference-north-america/book-now/">Book now</a></li> <li><a href="/conferences/2015-transform-conference-north-america/information/">Information</a></li> </ul> </li> <li> <a href="/conferences/2015-transform-conference-asia-pacifc/" class="nav-dropdown">2015 Transform conference Asia-Pacifc</a> <ul class="navigation sub level-3"> <li><a href="/conferences/2015-transform-conference-asia-pacifc/" class="nav-title">2015 Transform conference Asia-Pacifc</a></li> <li><a href="/conferences/2015-transform-conference-asia-pacifc/workshop-modules/">Workshop modules</a></li> <li><a href="/conferences/2015-transform-conference-asia-pacifc/programme/">Programme</a></li> <li><a href="/conferences/2015-transform-conference-asia-pacifc/book-now/">Book now</a></li> <li><a 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