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<div class="t830m__wrap"> <div class="t830__logo__container t830__textlogo__container"> <div class="t830__logo__content"> <a class="t830__logo" href="/"> <div field="descr" class="t830__logo__text t-name t-name_md">Help Center</div> </a> </div> </div> <div class="t830m__menu"> <div class="t830__wrapper t-site-search-input" data-sidemenu-search="yes"> <div class="t830__blockinput t830__blockinput_padding"> <input type="text" class="t830__input t-input" placeholder="Search" data-search-target="all" style=""> <svg role="presentation" class="t830__search-icon" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 88 88"> <path fill="#b6b6b6" d="M85 31.1c-.5-8.7-4.4-16.6-10.9-22.3C67.6 3 59.3 0 50.6.6c-8.7.5-16.7 4.4-22.5 11-11.2 12.7-10.7 31.7.6 43.9l-5.3 6.1-2.5-2.2-17.8 20 9 8.1 17.8-20.2-2.1-1.8 5.3-6.1c5.8 4.2 12.6 6.3 19.3 6.3 9 0 18-3.7 24.4-10.9 5.9-6.6 8.8-15 8.2-23.7zM72.4 50.8c-9.7 10.9-26.5 11.9-37.6 2.3-10.9-9.8-11.9-26.6-2.3-37.6 4.7-5.4 11.3-8.5 18.4-8.9h1.6c6.5 0 12.7 2.4 17.6 6.8 5.3 4.7 8.5 11.1 8.9 18.2.5 7-1.9 13.8-6.6 19.2z"/> </svg> </div> </div> <div class="t830m__list"> <div class="t830m__list-item"> <div class="t830m__list-title t830m__list-title_toggle"> <div class="t830m__list-title-text t-descr t-menu__link-item t830m__list-title-text_opacity">Getting started</div> </div> <div class="t830m__submenu t830m__submenu_close"> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/getstarted" data-menu-item-number="1">How Tilda Works</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/page-actions#createpage" data-menu-item-number="2">Create a New Page</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/page-actions#copypage" data-menu-item-number="3">Copy a Page</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/page-actions#transferpage" data-menu-item-number="4">Transfer a Page</a> </div> <div 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Custom Domain Errors</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/home-page" data-menu-item-number="5">Home Page</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/header-footer" data-menu-item-number="6">Header and Footer</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/fonts" data-menu-item-number="7">Set Website Fonts</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/export" data-menu-item-number="8">Code Export</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/transfer" data-menu-item-number="9">Project Transfer</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/address" data-menu-item-number="10">Free tilda.ws Subdomain</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/colors" data-menu-item-number="11">Set Color Preferences</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/redirect" data-menu-item-number="12">Create URL Redirects</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/https" data-menu-item-number="13">Set Up HTTPS</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/folders" data-menu-item-number="14">Page Folders</a> </div> </div> </div> <div class="t830m__list-item"> <div class="t830m__list-title t830m__list-title_toggle"> <div class="t830m__list-title-text t-descr t-menu__link-item t830m__list-title-text_opacity">Page editing</div> </div> <div class="t830m__submenu t830m__submenu_close"> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/menu" data-menu-item-number="1">Add a Navigation Menu</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/anchor" data-menu-item-number="2">Anchors and Internal Links</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/mobile-version" data-menu-item-number="3">Viewing on Mobile Devices</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/html" data-menu-item-number="4">Embed HTML Code</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/google-maps" data-menu-item-number="5">Add Google Maps</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/bilingual" data-menu-item-number="6">Create Multilingual Websites</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/photo-for-publishing" data-menu-item-number="7">Prepare Images for Publishing Online</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/cover" data-menu-item-number="8">Pitch a Cover</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/unbroken-space" data-menu-item-number="9">Non-Breaking Space & Soft Hyphen</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/published" data-menu-item-number="10">Page Publishing</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/callback" data-menu-item-number="11">Add a Feedback Widget</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/metadata" data-menu-item-number="12">Preview on Facebook</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/comments" data-menu-item-number="13">Add a Comment Section</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/instagram" data-menu-item-number="14">Embed Instagram Feed</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/index" data-menu-item-number="15">List of Posts or Index Page</a> </div> </div> </div> <div class="t830m__list-item"> <div class="t830m__list-title t830m__list-title_toggle"> <div class="t830m__list-title-text t-descr t-menu__link-item t830m__list-title-text_opacity">Online store and payments</div> </div> <div class="t830m__submenu t830m__submenu_close"> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/online-store" data-menu-item-number="1">Online Store and Payments Processing</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/online-store/catalog" data-menu-item-number="2">Add Products to an Online Store</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/online-store/cart" data-menu-item-number="3">Set Up a Shopping Cart</a> </div> <div class="t830m__submenu-item"> <a class="t-menusub__link-item t-descr" href="/online-store/direct-sale" data-menu-item-number="4">Direct Sale of 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data-menu="yes" style=""> <div class="t204__closelayer" style=" "></div> <button type="button" class="t204__close-button t204__close" aria-label="Закрыть меню"> <div class="t204__close_icon"> <span></span> <span></span> </div> </button> <div class="t204__container" style=" "> <div class="t204__item"> <a href="#check-list"> <span class="t204__item_text t-title">SEO checklist</span> </a> </div> <div class="t204__item"> <a href="#google"> <span class="t204__item_text t-title">How to get your site on Google</span> </a> </div> <div class="t204__item"> <a href="#tilda-webmaster"> <span class="t204__item_text t-title">Tilda Webmaster dashboard. A tool for SEO</span> </a> </div> <div class="t204__item"> <a href="#title-description"> <span class="t204__item_text t-title">How to add the site title and description meta tags</span> </a> </div> <div class="t204__item"> <a href="#h1"> <span class="t204__item_text t-title">How to add the H1, H2, H3 tags</span> </a> </div> <div class="t204__item"> <a href="#alt"> <span class="t204__item_text t-title">How to register an alt tag for images</span> </a> </div> <div class="t204__item"> <a href="#friendly-url"> <span class="t204__item_text t-title">How to assign user-friendly URLs</span> </a> </div> <div class="t204__item"> <a href="#favicon"> <span class="t204__item_text t-title">How to change the favicon in the browser tab</span> </a> </div> <div class="t204__item"> <a href="#site-name"> <span class="t204__item_text t-title">How to change the title in the browser tab</span> </a> </div> <div class="t204__item"> <a href="#keywords"> <span class="t204__item_text t-title">How to add key words</span> </a> </div> <div class="t204__item"> <a href="#double-url"> <span class="t204__item_text t-title">What is the canonical URL</span> </a> </div> <div class="t204__item"> <a href="#redirect-https"> <span class="t204__item_text t-title">Why you need to redirect from http to https</span> </a> </div> <div class="t204__item"> <a href="#redirect-www"> <span class="t204__item_text t-title">How to redirect from non-www to www URLs</span> </a> </div> <div class="t204__item"> <a href="#404"> <span class="t204__item_text t-title">How to create a custom 404 error page</span> </a> </div> <div class="t204__item"> <a href="#robots-sitemap"> <span class="t204__item_text t-title">What the robots.txt and sitemap.xml files are for</span> </a> </div> <div class="t204__item"> <a href="#social-net"> <span class="t204__item_text t-title">The impact of social networks on SEO</span> </a> </div> <div class="t204__item"> <a href="#text-for-website"> <span class="t204__item_text t-title">How to improve content for search engines</span> </a> </div> <div class="t204__item"> <a href="#noindex"> <span class="t204__item_text t-title">Blocking content from Google Search results</span> </a> </div> <br><br> </div> </div> <script>t_onReady(function() {t_onFuncLoad('t204_init',function() {t204_init('60012779');});});</script> <style>.t204__item_img a{border-color:#dbdbdb;border-width:2px;border-radius:3px;}</style> </div> <div id="rec60012780" class="r t-rec t-rec_pt_90 t-rec_pb_90" style="padding-top:90px;padding-bottom:90px; " data-record-type="127">  <div class="t119"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div class="t119__preface t-descr" field="text">Websites made on Tilda are automatically indexed by search engines thanks to the platform's build: content blocks follow each other on a single, long-scroll page. You can also improve your search results using special settings for your website.<br /></div> </div> </div> </div> <style> #rec60012780 .t119__preface{opacity:0.7;}</style> </div> <div id="rec60012781" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-animationappear="off" data-record-type="650">  <div class="t650"> <div class="t650__container t-card__container t-container" data-columns-in-row="3"> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1489140981614"> <a href="#check-list" class="t-card__link" id="cardtitle1_60012781" aria-labelledby="cardtitle1_60012781 cardbtn1_60012781"> SEO checklist<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1489140981614"> 10 steps to optimizing your website.<br /> </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn1_60012781" data-field="li_buttontitle__1489140981614" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1489140981614"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1489140989639"> <a href="#google" class="t-card__link" id="cardtitle2_60012781" aria-labelledby="cardtitle2_60012781 cardbtn2_60012781"> How to get your website on Google<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1489140989639"> Informing the search engines about your website. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn2_60012781" data-field="li_buttontitle__1489140989639" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1489140989639"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1489140994564"> <a href="#tilda-webmaster" class="t-card__link" id="cardtitle3_60012781" aria-labelledby="cardtitle3_60012781 cardbtn3_60012781"> SEO Assistant<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1489140994564"> Register your website in the search engines, check it for errors, and set up a redirect—all in one place. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn3_60012781" data-field="li_buttontitle__1489140994564" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1489140994564"> Tell me more </div> </div> </div> </div> </div> <div class="t650__separator" style=""></div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221466235"> <a href="#title-description" class="t-card__link" id="cardtitle4_60012781" aria-labelledby="cardtitle4_60012781 cardbtn4_60012781"> How to add meta tags<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221466235"> Add the Title and Description tags. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn4_60012781" data-field="li_buttontitle__1507221466235" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221466235"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221446212"> <a href="#h1" class="t-card__link" id="cardtitle5_60012781" aria-labelledby="cardtitle5_60012781 cardbtn5_60012781"> How to add the H1, H2, H3 tags<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221446212"> Header tags create a website structure that helps search engines understand what the website is about. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn5_60012781" data-field="li_buttontitle__1507221446212" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221446212"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221546029"> <a href="#alt" class="t-card__link" id="cardtitle6_60012781" aria-labelledby="cardtitle6_60012781 cardbtn6_60012781"> How to register an alt tag for images<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221546029"> Adding images to images index. </div> <style> #rec60012781 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class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn9_60012781" data-field="li_buttontitle__1507221513389" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221513389"> Tell me more </div> </div> </div> </div> </div> <div class="t650__separator" style=""></div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221530890"> <a href="#keywords" class="t-card__link" id="cardtitle10_60012781" aria-labelledby="cardtitle10_60012781 cardbtn10_60012781"> How to add keywords<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221530890"> Adding phrases that will help people find your website. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> 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<div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn11_60012781" data-field="li_buttontitle__1507221580154" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221580154"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221594207"> <a href="#redirect-https" class="t-card__link" id="cardtitle12_60012781" aria-labelledby="cardtitle12_60012781 cardbtn12_60012781"> Why you need to redirect website visitors from HTTP to HTTPS<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221594207"> Merging the HTTP and HTTPS versions of your website. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn12_60012781" data-field="li_buttontitle__1507221594207" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221594207"> Tell me more </div> </div> </div> </div> </div> <div class="t650__separator" style=""></div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221610805"> <a href="#redirect-www" class="t-card__link" id="cardtitle13_60012781" aria-labelledby="cardtitle13_60012781 cardbtn13_60012781"> How to redirect website visitors from non-WWW URLs to WWW URLs </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221610805"> Merging www and non-www versions of your website </div> <style> #rec60012781 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.t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn15_60012781" data-field="li_buttontitle__1507221642644" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221642644"> Tell me more </div> </div> </div> </div> </div> <div class="t650__separator" style=""></div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221661836"> <a href="#social-net" class="t-card__link" id="cardtitle16_60012781" aria-labelledby="cardtitle16_60012781 cardbtn16_60012781"> The impact of social networks on SEO<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221661836"> Designing a page so that it looks good on social networks. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn16_60012781" data-field="li_buttontitle__1507221661836" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221661836"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221678163"> <a href="#text-for-website" class="t-card__link" id="cardtitle17_60012781" aria-labelledby="cardtitle17_60012781 cardbtn17_60012781"> How to improve content for search engines<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221678163"> Optimizing your website's content for SEO. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn17_60012781" data-field="li_buttontitle__1507221678163" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221678163"> Tell me more </div> </div> </div> </div> </div> <div class="t-card__col t-col t-col_4 t-align_left"> <div class="t650__inner-col" style="background-color:#ffffff;"> <div class="t650__text"> <div class="t-card__title t-name t-name_lg t650__bottommargin" field="li_title__1507221695279"> <a href="#noindex" class="t-card__link" id="cardtitle18_60012781" aria-labelledby="cardtitle18_60012781 cardbtn18_60012781"> Blocking content from Google search results<br /> </a> </div> <div class="t-card__descr t-text t-text_sm" field="li_descr__1507221695279"> Blocking your website's content from appearing in the search results. </div> <style> #rec60012781 .t-card__descr{font-size:16px;}</style> </div> <div class="t650__btn-container"> <div class="t-card__btntext-wrapper"> <div class="t-card__btn-text t-btntext t-btntext_sm " id="cardbtn18_60012781" data-field="li_buttontitle__1507221695279" style="color:#ff8562;font-weight:400;" aria-hidden="true" data-buttonfieldset="li_button" data-lid="1507221695279"> Tell me more </div> </div> </div> </div> </div> <div class="t650__separator" style=""></div> </div> </div> <script type="text/javascript">t_onReady(function() {t_onFuncLoad('t650_init',function() {t650_init('60012781');});t_onFuncLoad('t650_unifyHeights',function() {t650_unifyHeights('60012781');});if(typeof jQuery!=='undefined') {$('.t650').on('displayChanged',function() {t650_unifyHeights('60012781');});} else {var rec=document.querySelector('#rec60012781');if(!rec) return;var wrapper=rec.querySelector('.t650');if(wrapper) {wrapper.addEventListener('displayChanged',function() {t_onFuncLoad('t650_unifyHeights',function() {t650_unifyHeights('60012781');});});}}});window.addEventListener('resize',t_throttle(function() {t_onFuncLoad('t650_unifyHeights',function() {t650_unifyHeights('60012781');});}));window.addEventListener('load',function() {t_onFuncLoad('t650_unifyHeights',function() {t650_unifyHeights('60012781');});});</script> <style>#rec60012781 .t650__inner-col {box-shadow:0px 0px 10px rgba(0,0,0,0.1);}</style> <style>#rec60012781 .t650 .t650__inner-col:hover,#rec60012781 .t650 .t-focusable .t650__inner-col,#rec60012781 .t650 .t-card__col_btnfocusable .t650__inner-col {box-shadow:0px 10px 10px rgba(0,0,0,0.1) !important;}</style> <style> #rec60012781 .t650__inner-col{border-radius:5px;}</style> </div> <div id="rec60012782" class="r t-rec" style=" " data-record-type="215"> <a name="check-list" style="font-size:0;"></a> </div> <div id="rec60012783" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012784" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">SEO checklist</div> <div class="t017__descr t-descr t-descr_xs" field="descr">All websites made on Tilda are automatically indexed by search engines. Follow the 10 steps below to improve your website's rankings.</div> </div> </div> </div> </div> <div id="rec60012785" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Create meta titles and descriptions for your website's pages<br /><span style="font-size: 16px;"><a href="#title-description" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012786" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Upload badge image<br /><a href="#social-net" style="font-size: 16px;">How to do this →</a></div> </div> </div> </div> </div> <div id="rec60012787" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Assign reader-friendly URLs <br /><span style="font-size: 16px;"><a href="#friendly-url" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012788" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Add the H1, H2, and H3 tags<br /><span style="font-size: 16px;"><a href="#h1" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012789" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Add the alt tags to images<br /><span style="font-size: 16px;"><a href="#alt" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012790" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Upload a favicon<br /><span style="font-size: 16px;"><a href="#favicon" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012791" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Create a 404 error page<br /><span style="font-size: 16px;"><a href="#404" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012792" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Check the HTTPS/HTTP and WWW/non-WWW redirects<br /><span style="font-size: 16px;"><a href="#redirect-https" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012793" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Check if any pages are prevented from being indexed<br /><span style="font-size: 16px;"><a href="#noindex" style="">How to do it →</a></span></div> </div> </div> </div> </div> <div id="rec60012794" class="r t-rec t-rec_pt_0 t-rec_pb_15" style="padding-top:0px;padding-bottom:15px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Publish all pages and check them for errors in SEO Assistant<br /><a href="#tilda-webmaster" style="font-size: 16px;">How to do it →</a></div> </div> </div> </div> </div> <div id="rec60012795" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_3"> <div field="text" class="t-text t-text_md ">✓ Add your website to Google Search Console<br /><a href="#google" style="font-size: 16px;">How to do it →</a></div> </div> </div> </div> </div> <div id="rec60012796" class="r t-rec t-rec_pt_45 t-rec_pb_0" style="padding-top:45px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">These steps are sufficient for Google to find out about your website and start showing it in its search results. Your website's place in the rankings depends on the quality of its content, visitor behavior (how long the visitors of your website remain on the page and whether they perform any actions), visitor traffic, backlinks to your website, and search engine algorithms.</div> </div> </div> </div> </div> <div id="rec60012797" class="r t-rec t-rec_pb_0" style="padding-bottom:0px; " data-record-type="215"> <a name="google" style="font-size:0;"></a> </div> <div id="rec60012798" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012799" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to get your website on Google</div> </div> </div> </div> </div> <div id="rec60012800" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">As soon as you publish the page, search engines' web crawlers will automatically add it to their index. If you want these crawlers to "find" your website quicker and start showing it in web search results, add your website to Google manually.<br /></div> </div> </div> </div> </div> <div id="rec60012801" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes"><strong></strong>To submit your website to search engines, you must assign and publish your website's home page. <a href="/home-page" style="">How to assign a home page</a>.<br /></div></div> </div> </div> </div> </div> </div> <div id="rec60012802" class="r t-rec t-rec_pt_0 t-rec_pb_45" style="padding-top:0px;padding-bottom:45px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Go to the Site Settings → SEO → Google Search Console → Manage.<br /></div> </div> </div> </div> </div> <div id="rec133820471" class="r t-rec t-rec_pt_75 t-rec_pb_75" style="padding-top:75px;padding-bottom:75px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6539-6665-4263-b165-303162366432/Group_19_2.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6539-6665-4263-b165-303162366432/-/empty/Group_19_2.png" data-original="https://static.tildacdn.com/tild6539-6665-4263-b165-303162366432/Group_19_2.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012804" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Click on Connect. Follow the guide on the screen. Your website is now registered with search engines.<br /><br />Read more on how to verify domain name ownership in our <a href="https://help.tilda.cc/domain-confirm">article</a>.</div> </div> </div> </div> </div> <div id="rec60012805" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6139-6566-4666-a261-653861633236/Screenshot_2023-05-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6139-6566-4666-a261-653861633236/-/empty/Screenshot_2023-05-1.png" data-original="https://static.tildacdn.com/tild6139-6566-4666-a261-653861633236/Screenshot_2023-05-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012806" class="r t-rec" style=" " data-record-type="215"> <a name="tilda-webmaster" style="font-size:0;"></a> </div> <div id="rec60012807" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012808" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">SEO Assistant</div> </div> </div> </div> </div> <div id="rec60012809" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Use SEO Assistant to see what errors are affecting the indexing of your website; test the website for compliance with the search engines' main recommendations; set up page redirects; upload favicons and configure the HTTPS settings.<br /><br />Go to the Site Settings → SEO → SEO Assistant → View.</div> </div> </div> </div> </div> <div id="rec133828889" class="r t-rec t-rec_pt_75 t-rec_pb_75" style="padding-top:75px;padding-bottom:75px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3233-3463-4731-b361-643334343830/Group_19_3.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3233-3463-4731-b361-643334343830/-/empty/Group_19_3.png" data-original="https://static.tildacdn.com/tild3233-3463-4731-b361-643334343830/Group_19_3.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012811" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Click on Check pages again to see which pages require your attention. <br /><br />Click on any page's title to open the editor where you can fix the errors.</div> </div> </div> </div> </div> <div id="rec133824858" class="r t-rec t-rec_pt_75 t-rec_pb_75" style="padding-top:75px;padding-bottom:75px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3933-3562-4563-b565-613861613464/Screenshot_2021-02-0.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3933-3562-4563-b565-613861613464/-/empty/Screenshot_2021-02-0.png" data-original="https://static.tildacdn.com/tild3933-3562-4563-b565-613861613464/Screenshot_2021-02-0.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012813" class="r t-rec" style=" " data-record-type="215"> <a name="title-description" style="font-size:0;"></a> </div> <div id="rec60012814" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012815" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to add meta tags</div> </div> </div> </div> </div> <div id="rec60012816" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">By default, search engine results show the information that you specified in the General tab of the Page Settings.</div> </div> </div> </div> </div> <div id="rec60012817" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6339-6539-4439-a438-343533663938/Screenshot_2021-10-0.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6339-6539-4439-a438-343533663938/-/empty/Screenshot_2021-10-0.png" data-original="https://static.tildacdn.com/tild6339-6539-4439-a438-343533663938/Screenshot_2021-10-0.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012818" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If you want information for search engines and social networks to differ from that in the Page Settings, go to the Page Settings, open the "SEO" tab → "Customize search results preview" or "Social media" tab → "Customize social media preview", and fill in the "Title" and "Description" fields. The title and description will then appear in the search results and on social networks after the website is re-indexed.</div> </div> </div> </div> </div> <div id="rec60012819" class="r t-rec t-rec_pt_15 t-rec_pb_0" style="padding-top:15px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3562-3165-4531-b933-376637373137/Screenshot_2021-10-0.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3562-3165-4531-b933-376637373137/-/empty/Screenshot_2021-10-0.png" data-original="https://static.tildacdn.com/tild3562-3165-4531-b933-376637373137/Screenshot_2021-10-0.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012820" class="r t-rec t-rec_pt_75 t-rec_pb_0" style="padding-top:75px;padding-bottom:0px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes">Each page's title should be absolutely unique.</div></div> </div> </div> </div> </div> </div> <div id="rec60012821" class="r t-rec t-rec_pb_0" style="padding-bottom:0px; " data-record-type="215"> <a name="h1" style="font-size:0;"></a> </div> <div id="rec60012822" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012823" class="r t-rec t-rec_pt_0 t-rec_pb_75" style="padding-top:0px;padding-bottom:75px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to add the H1, H2, H3 tags<br /></div> </div> </div> </div> </div> <div id="rec60012824" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Write a header tag (H1) for the most important header.<br /><br /> The H1 header carries the most weight in determining your website's rankings in the search results. Add it to the top of the page. Add the tag in the settings of any block that has a title tag.<br /></div> </div> </div> </div> </div> <div id="rec60012825" class="r t-rec t-rec_pt_15 t-rec_pb_0" style="padding-top:15px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3033-3663-4431-a232-373461363463/Group_18_1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3033-3663-4431-a232-373461363463/-/empty/Group_18_1.png" data-original="https://static.tildacdn.com/tild3033-3663-4431-a232-373461363463/Group_18_1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012826" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes">Use only one H1 tag per page.</div></div> </div> </div> </div> </div> </div> <div id="rec60012827" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If your website's content has a clear structure, you may tag the subsequent headers as H2 and H3. Unlike the H1 tag, there may be several of them on a single page, but they do not affect the search results as much.</div> </div> </div> </div> </div> <div id="rec60012828" class="r t-rec" style=" " data-record-type="215"> <a name="alt" style="font-size:0;"></a> </div> <div id="rec60012829" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012830" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to register an alt tag for images</div> </div> </div> </div> </div> <div id="rec60012831" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">To register an alternative tag for an image, open the Content panel of the block and click the ellipsis next to the uploaded image.<br /></div> </div> </div> </div> </div> <div id="rec589350084" class="r t-rec t-rec_pt_45 t-rec_pb_0" style="padding-top:45px;padding-bottom:0px; " data-animationappear="off" data-record-type="670">  <div class="t670"> <div class="t-slds" style="visibility: hidden;"> <div class="t-container t-slds__main"> <ul class="t-slds__arrow_container t-slds__arrow_container-outside"> <li class="t-slds__arrow_wrapper t-slds__arrow_wrapper-left" data-slide-direction="left"> <button type="button" class="t-slds__arrow t-slds__arrow-left t-slds__arrow-withbg" aria-controls="carousel_589350084" aria-disabled="false" aria-label="Предыдущий слайд" style="width: 40px; height: 40px;background-color: rgba(235,235,235,1);"> <div class="t-slds__arrow_body t-slds__arrow_body-left" style="width: 10px;"> <svg role="presentation" focusable="false" style="display: block" viewBox="0 0 10.6 18" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <polyline fill="none" stroke="#000000" stroke-linejoin="butt" stroke-linecap="butt" stroke-width="2" points="1,1 9,9 1,17" /> </svg> </div> </button> </li> <li class="t-slds__arrow_wrapper t-slds__arrow_wrapper-right" data-slide-direction="right"> <button type="button" class="t-slds__arrow t-slds__arrow-right t-slds__arrow-withbg" aria-controls="carousel_589350084" aria-disabled="false" aria-label="Следующий слайд" style="width: 40px; 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" data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">An alternative tag (alt tag) is displayed in place of an image if the image cannot be displayed (when the internet connection is slow, for example).<br /><br /> What's more, search engines view an alt tag as keywords and take them into account when indexing a website. Write the alt tag in a way that is relevant to your website's content in general and describes the image.<br /></div> </div> </div> </div> </div> <div id="rec60012834" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes">There is no need to add alt tags to background images.</div></div> </div> </div> </div> </div> </div> <div id="rec60012835" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">To add alt tags for images in the "Gallery" category's blocks, open the Content panel of the block, click on Text next to the uploaded image, and add a description in the "Image alt for SEO."</div> </div> </div> </div> </div> <div id="rec60012836" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3331-3232-4732-b863-346264396664/Screenshot_2023-05-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3331-3232-4732-b863-346264396664/-/empty/Screenshot_2023-05-1.png" data-original="https://static.tildacdn.com/tild3331-3232-4732-b863-346264396664/Screenshot_2023-05-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012837" class="r t-rec" style=" " data-record-type="215"> <a name="friendly-url" style="font-size:0;"></a> </div> <div id="rec60012838" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012839" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to assign user-friendly URLs</div> </div> </div> </div> </div> <div id="rec60012840" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If you want to set a reader-friendly URL, enter one in the Page Settings. <br /><br />A user-friendly URL consists of words that are easy to read, not just a system address. For example, replace "/page4652188.html" with "/about." Such URLs are user-friendly as they let website visitors guess the contents of a page.<br /><br />Here's what a user-friendly URL may look like: <span style="font-weight: 400;"><span data-redactor-style="color: rgb(255, 133, 98);" style="color: rgb(255, 133, 98);">http://mysite.com/about.</span><br /></span></div> </div> </div> </div> </div> <div id="rec111944240" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3631-3062-4137-a538-633033303235/Screenshot_2023-05-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3631-3062-4137-a538-633033303235/-/empty/Screenshot_2023-05-1.png" data-original="https://static.tildacdn.com/tild3631-3062-4137-a538-633033303235/Screenshot_2023-05-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012842" class="r t-rec" style=" " data-record-type="215"> <a name="favicon" style="font-size:0;"></a> </div> <div id="rec60012843" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012844" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to change a website's favicon in the browser tab</div> </div> </div> </div> </div> <div id="rec60012845" class="r t-rec" style=" " data-animationappear="off" data-record-type="303"> <div class="t300" data-tooltip-hook="#myfav" data-tooltip-id="60012845" data-tooltip-position=""> <div class="t300__content"> <div class="t300__content-img"><img src="https://static.tildacdn.com/tild3462-3034-4466-b561-376533646633/FB_2.png"></div> </div> </div> <style>.t300__tooltipster-noir_60012845{background-color:#111 !important;color:#fff !important;border-radius:0 !important;;}</style> </div> <div id="rec60012846" class="r t-rec t-rec_pt_60 t-rec_pb_0" style="padding-top:60px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">A <a href="#myfav">favicon</a> is a small image that represents your website or one of its pages. Favicons are displayed before the title of the page in the browser's address bar; they can also appear as an image next to a bookmark, in tabs, and other interface elements.<br /><br />To change the icon that appears in the browser tab, go to the Site Settings → SEO → Favicons → Manage.<br /><br />You may upload a favicon only in the <strong>ICO format</strong>. The recommended image size is 48x48px. Additionally, you can check out the recommendations from <a href="https://developers.google.com/search/docs/appearance/favicon-in-search#guidelines" target="_blank" rel="noreferrer noopener">Google</a>.<br /><br />You can also upload different SVG icons for light and dark browser themes. You can generate such an SVG icon using <a href="https://realfavicongenerator.net/svg-favicon/" target="_blank" rel="noreferrer noopener">a third-party service</a>. This format is recommended as the optional one because it is not supported in some browsers, notably Safari and some Android browsers. <a href="https://caniuse.com/link-icon-svg" target="_blank" rel="noreferrer noopener">Detailed compatibility table →</a></div> </div> </div> </div> </div> <div id="rec60012847" class="r t-rec t-rec_pt_45 t-rec_pb_45" style="padding-top:45px;padding-bottom:45px; " data-record-type="374">  <div class="t374"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <a class="t374__link" href="http://www.xiconeditor.com/" target="_blank"> <div class="t374__wrapper"> <div class="t374__col t374__col-left"> <svg role="presentation" imgfield="img" width="30px" height="30px" viewBox="0 0 30 30"> <g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="t374__svg" transform="translate(1.000000, 1.000000)"> <circle cx="14.2" cy="14.1" r="14.1"></circle> <path d="M12.1,19.9 L17.7,14.3 L12.1,8.7"></path> </g> </g> </svg> </div> <div class="t374__col"> <div class="t374__title t-text t-text_sm" field="title">A free service for converting .jpg and .png files into .ico files.</div> </div> </div> </a> </div> </div> </div> </div> <div id="rec664992199" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6661-3835-4236-b566-633632313636/Help_Favicon_1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6661-3835-4236-b566-633632313636/-/empty/Help_Favicon_1.png" data-original="https://static.tildacdn.com/tild6661-3835-4236-b566-633632313636/Help_Favicon_1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012849" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Here you can upload an icon that will be displayed on Safari tabs, like an icon on your mobile phone or an icon on the desktop (apple-touch-icon); like an icon and background for tiles on Windows 10.</div> </div> </div> </div> </div> <div id="rec60012850" class="r t-rec" style=" " data-record-type="215"> <a name="favicon_error" style="font-size:0;"></a> </div> <div id="rec60012851" class="r t-rec t-rec_pt_75 t-rec_pb_75" style="padding-top:75px;padding-bottom:75px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text">To make a favicon appear after republishing the website, you may need to clear the browser cache and restart the browser as some browsers, including Chrome, store data about previous favicons in the cache.</div> </div> </div> </div> </div> </div> <div id="rec60012852" class="r t-rec" style=" " data-record-type="215"> <a name="site-name" style="font-size:0;"></a> </div> <div id="rec60012853" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012854" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to change a website's title in the browser tab</div> </div> </div> </div> </div> <div id="rec60012855" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Browser tab's title is derived from the title of your webpage. To change the browser tab's title, specify the page's title manually in the Page Settings.</div> </div> </div> </div> </div> <div id="rec589353812" class="r t-rec t-rec_pt_45 t-rec_pb_0" style="padding-top:45px;padding-bottom:0px; " data-animationappear="off" data-record-type="670">  <div class="t670"> <div class="t-slds" style="visibility: hidden;"> <div class="t-container t-slds__main"> <ul class="t-slds__arrow_container t-slds__arrow_container-outside"> <li class="t-slds__arrow_wrapper t-slds__arrow_wrapper-left" data-slide-direction="left"> <button type="button" class="t-slds__arrow t-slds__arrow-left t-slds__arrow-withbg" aria-controls="carousel_589353812" aria-disabled="false" aria-label="Предыдущий слайд" style="width: 40px; height: 40px;background-color: rgba(235,235,235,1);"> <div class="t-slds__arrow_body t-slds__arrow_body-left" style="width: 10px;"> <svg role="presentation" focusable="false" style="display: block" viewBox="0 0 10.6 18" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <polyline fill="none" stroke="#000000" stroke-linejoin="butt" stroke-linecap="butt" stroke-width="2" points="1,1 9,9 1,17" /> </svg> </div> </button> </li> <li class="t-slds__arrow_wrapper t-slds__arrow_wrapper-right" data-slide-direction="right"> <button type="button" class="t-slds__arrow t-slds__arrow-right t-slds__arrow-withbg" aria-controls="carousel_589353812" aria-disabled="false" aria-label="Следующий слайд" style="width: 40px; height: 40px;background-color: rgba(235,235,235,1);"> <div class="t-slds__arrow_body t-slds__arrow_body-right" style="width: 10px;"> <svg role="presentation" focusable="false" style="display: block" viewBox="0 0 10.6 18" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <polyline fill="none" stroke="#000000" stroke-linejoin="butt" stroke-linecap="butt" stroke-width="2" points="1,1 9,9 1,17" /> </svg> </div> </button> </li> </ul> <div class="t-slds__container t-width t-width_9 t-margin_auto"> <div class="t-slds__items-wrapper t-slds__witharrows t-slds_animated-none" id="carousel_589353812" data-slider-transition="300" data-slider-with-cycle="true" data-slider-correct-height="true" data-auto-correct-mobile-width="false" data-slider-arrows-nearpic="yes" aria-roledescription="carousel" aria-live="off"> <div class="t-slds__item t-slds__item_active" data-slide-index="1" role="group" aria-roledescription="slide" aria-hidden="false" aria-label="1 из 2"> <div class="t-width t-width_9 t-margin_auto" itemscope itemtype="http://schema.org/ImageObject"> <div class="t-slds__wrapper t-align_center"> <meta itemprop="image" content="https://static.tildacdn.com/tild6366-6430-4332-b034-393733343430/Screenshot_2023-05-1.png"> <div class="t670__imgwrapper" bgimgfield="gi_img__0"> <div class="t-slds__bgimg t-bgimg" data-original="https://static.tildacdn.com/tild6366-6430-4332-b034-393733343430/Screenshot_2023-05-1.png" style="background-image: url('https://thb.tildacdn.com/tild6366-6430-4332-b034-393733343430/-/resizeb/20x/Screenshot_2023-05-1.png');"></div> <div class="t670__separator" data-slider-image-width="860" data-slider-image-height="550"></div> </div> </div> </div> </div> <div class="t-slds__item" data-slide-index="2" role="group" aria-roledescription="slide" aria-hidden="false" aria-label="2 из 2"> <div class="t-width t-width_9 t-margin_auto" itemscope itemtype="http://schema.org/ImageObject"> <div class="t-slds__wrapper t-align_center"> <meta itemprop="image" content="https://static.tildacdn.com/tild6536-6330-4262-b538-626536636165/Screenshot_2023-05-1.png"> <div class="t670__imgwrapper" bgimgfield="gi_img__1"> <div class="t-slds__bgimg t-bgimg" data-original="https://static.tildacdn.com/tild6536-6330-4262-b538-626536636165/Screenshot_2023-05-1.png" style="background-image: url('https://thb.tildacdn.com/tild6536-6330-4262-b538-626536636165/-/resizeb/20x/Screenshot_2023-05-1.png');"></div> <div class="t670__separator" data-slider-image-width="860" data-slider-image-height="550"></div> </div> </div> </div> </div> </div> </div> <ul class="t-slds__bullet_wrapper"> <li class="t-slds__bullet t-slds__bullet_active" data-slide-bullet-for="1"> <button type="button" class="t-slds__bullet_body" aria-label="Перейти к слайду 1" aria-current="true" style="background-color: #dbdbdb;"></button> </li> <li class="t-slds__bullet " data-slide-bullet-for="2"> <button type="button" class="t-slds__bullet_body" aria-label="Перейти к слайду 2" style="background-color: #dbdbdb;"></button> </li> </ul> <div class="t-slds__caption__container"> </div> </div> </div> </div> <script>t_onReady(function() {t_onFuncLoad('t670_init',function() {t670_init('589353812',false);});});</script> <style>#rec589353812 .t-slds__bullet_active .t-slds__bullet_body{background-color:#000000 !important;}#rec589353812 .t-slds__bullet:hover .t-slds__bullet_body{background-color:#000000 !important;}</style> <style> #rec589353812 .t-slds__descr{font-size:16px;color:#000000;}</style> </div> <div id="rec60012857" class="r t-rec" style=" " data-record-type="215"> <a name="keywords" style="font-size:0;"></a> </div> <div id="rec60012858" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012859" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">How to add keywords</div> </div> </div> </div> </div> <div id="rec60012860" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">To add keywords, go to the Page Settings → SEO → Customize search results preview. Specify the keywords in the "Keywords" field, separating them with commas. Save the changes and publish the page.</div> </div> </div> </div> </div> <div id="rec60012861" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6437-6432-4031-b135-376434313932/Screenshot_2023-05-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6437-6432-4031-b135-376434313932/-/empty/Screenshot_2023-05-1.png" data-original="https://static.tildacdn.com/tild6437-6432-4031-b135-376434313932/Screenshot_2023-05-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012862" class="r t-rec" style=" " data-record-type="215"> <a name="double-url" style="font-size:0;"></a> </div> <div id="rec60012863" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012864" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title"><strong>What is a canonical (main) URL</strong></div> </div> </div> </div> </div> <div id="rec60012865" class="r t-rec t-rec_pt_60 t-rec_pb_0" style="padding-top:60px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If you have the same content on several pages with different URLs, one of these pages should be designated as "canonical," meaning it should contain the tag rеl="canonical." Search engines will take it as a signal to treat this page as authoritative and disregard the duplicate pages.<br /><br />Any website made on Tilda has a service address that looks like this: <span style="color: rgb(255, 132, 97);">http://project12345255.tilda.ws</span>. When you connect your own domain (<span style="color: rgb(255, 132, 97);">http://mysite.com</span>) and publish all pages, your domain will automatically become the main URL (it acquires the rеl="canonical" link). A service address can still be displayed in your browser but search engines will ignore it—unlike the canonical page with a custom domain.<br /><br />You don't need to do anything else.<br /><br />SEO specialists, this is for you: to edit the canonical URL, go to the Page Settings → SEO → Customize search results preview. There you may add a canonical URL to the page.</div> </div> </div> </div> </div> <div id="rec60012866" class="r t-rec" style=" " data-record-type="215"> <a name="redirect-https" style="font-size:0;"></a> </div> <div id="rec60012867" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012868" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">Why you need to redirect website visitors from HTTP to HTTPS</div> </div> </div> </div> </div> <div id="rec60012869" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If your page opens at "https://mysite.com" and "http://mysite.com," the search engines recognize them as two different pages with duplicate content. This may lower the page's ranking in search results.<br /><br />If you're using HTTPS, redirect your readers from HTTP to HTTPS. Go to the Site Settings → SEO → WWW, HTTPS Redirects.</div> </div> </div> </div> </div> <div id="rec60012870" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3730-3763-4565-b462-653736653636/Group_87.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3730-3763-4565-b462-653736653636/-/empty/Group_87.png" data-original="https://static.tildacdn.com/tild3730-3763-4565-b462-653736653636/Group_87.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012871" class="r t-rec" style=" " data-record-type="215"> <a name="redirect-www" style="font-size:0;"></a> </div> <div id="rec60012872" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012873" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">How to redirect website visitors from non-WWW to WWW URLs</div> </div> </div> </div> </div> <div id="rec60012874" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If you are using both "http://mysite.com" and "http://www.mysite.com," the search engines treat these as two different pages with duplicate content. This may lower the page's ranking in search results.<br /><br />If you have added a WWW subdomain, redirect all requests from "mysite.com" to "www.mysite.com." Go to the Site Settings → SEO → WWW, HTTPS Redirects.</div> </div> </div> </div> </div> <div id="rec60012875" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6462-3133-4534-b262-383733653039/Group_86.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6462-3133-4534-b262-383733653039/-/empty/Group_86.png" data-original="https://static.tildacdn.com/tild6462-3133-4534-b262-383733653039/Group_86.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec785492423" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">How to set up a 301 redirect from the old URLs to the new URLs</div> </div> </div> </div> </div> <div id="rec785492424" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">To set up 301 redirects from the old URLs to the new URLs, go to the Site settings → SEO → 301 redirects. Enter your old and new URLs — begin with the slash symbol (/), do not include the domain. Click the "Add" button and then save the changes. </div> </div> </div> </div> </div> <div id="rec785492720" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Redirecting works just within the same domain if you had old links on a Tilda website or another service. The results of redirecting can be cached by browsers. The old rule can often work when you change the address of the redirect, so use external services like <a href="http://www.redirect-checker.org/">Redirect Checker</a> to check it.</div> </div> </div> </div> </div> <div id="rec785492756" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">301 redirects work <strong>only from non-existent pages.</strong> If you want to redirect users from one page to another, use block T223.</div> </div> </div> </div> </div> <div id="rec785492876" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md "><strong style="font-size: 26px;">Redirecting examples: </strong><br /><br />Old page address: /oldpage New page address: /newpage<br />Old page address: /page32323.html New page address: /newpage<br /><br /><strong>Redirecting from previous website's URLs:</strong><br />Old page address: /blog/page.php?xxx=yyy New page address: /mytrip<br /><br /><strong>Redirecting from several pages to one page:</strong><br /><br />Old page address: /blog/* New page address: /articles/<br /><br />The * symbol allows to specify that any arbitrary number of symbols can follow the slash symbol. That is, in this case redirecting will be from any non-existent pages with URLs starting with the /blog/ word after the domain.</div> </div> </div> </div> </div> <div id="rec60012876" class="r t-rec" style=" " data-record-type="215"> <a name="404" style="font-size:0;"></a> </div> <div id="rec60012877" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012878" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">How to create a custom 404 error page</div> </div> </div> </div> </div> <div id="rec60012879" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">A 404 error page is displayed automatically when a visitor attempts to access a page that does not exist. Typically, this happens when a website visitor enters an incorrect URL or follows a non-existent link (for example, you deleted an old link but it'd been stored in the search index).<br /><br />To create a 404 error page, add a new page to your website, add some content, then publish it. Go to the Site Settings → More → 404 Error Page. Select the page from the list, save it, and <span style="font-weight: 500;">publish all pages.</span></div> </div> </div> </div> </div> <div id="rec60012880" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes">Do not set the web address following a "http://mysite.com/404" pattern because the visitors of your website will see a standard error message from Tilda, and not a custom message from you.<br /></div></div> </div> </div> </div> </div> </div> <div id="rec60012881" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6636-3133-4633-a134-333439336233/Group_85_1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6636-3133-4633-a134-333439336233/-/empty/Group_85_1.png" data-original="https://static.tildacdn.com/tild6636-3133-4633-a134-333439336233/Group_85_1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012884" class="r t-rec" style=" " data-record-type="215"> <a name="robots-sitemap" style="font-size:0;"></a> </div> <div id="rec60012885" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012886" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">What the "robots.txt" and "sitemap.xml" files are for</div> </div> </div> </div> </div> <div id="rec60012887" class="r t-rec t-rec_pt_0 t-rec_pb_45" style="padding-top:0px;padding-bottom:45px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md "><strong>robots.txt</strong> is a file for search engines' web crawlers which indicates to them which pages they should or should not index.<br /><br /><strong>sitemap.xml</strong> is a file for search engines' web crawlers that describes how content is organized on your website. It helps them index your pages more accurately.<br /><br /><strong>Both files are generated automatically by Tilda; there is no need to do anything else.</strong><br /><br />To see the files, add "/robots.txt" or "/sitemap.xml" to the URL of your website as follows:<br />http://mysite.com/robots.txt<br />http://mysite.com/sitemap.xml</div> </div> </div> </div> </div> <div id="rec60012888" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6439-3632-4332-b966-653937363332/robots.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6439-3632-4332-b966-653937363332/-/empty/robots.png" data-original="https://static.tildacdn.com/tild6439-3632-4332-b966-653937363332/robots.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec782789445" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size: 22px;" data-customstyle="yes">Important: The Disallow rule: If there are no parameters in the robots.txt file, it does not mean that indexing is prohibited for the whole website, so it is equal to Allow. This information is confirmed by the official Google article.</div></div> </div> </div> </div> </div> </div> <div id="rec60012891" class="r t-rec" style=" " data-record-type="215"> <a name="social-net" style="font-size:0;"></a> </div> <div id="rec60012892" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012893" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">The impact of social networks on SEO</div> </div> </div> </div> </div> <div id="rec60012894" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If social media users publish a link to your website, this action has an <a href="https://support.google.com/webmasters/forum/AAAAPJK4YZQQfyYwSafvVg?hl=en" target="_blank" rel="noreferrer noopener">indirect positive impact on SEO</a>. In addition, activity in social networks brings visitors to your website, which also affects SEO.<br /><br />The settings on Tilda help your page look good when you share it across your social networks.<br /><br />In the Page Settings → Social Media → Customize social media preview, you can upload a separate badge (page preview) for social networks and messengers and specify the page title, description, and URL.<br /><br />You can preview how it is displayed.</div> </div> </div> </div> </div> <div id="rec60012895" class="r t-rec t-rec_pt_60 t-rec_pb_0" style="padding-top:60px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3536-3566-4461-b062-393836366666/Screenshot_2022-11-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3536-3566-4461-b062-393836366666/-/empty/Screenshot_2022-11-1.png" data-original="https://static.tildacdn.com/tild3536-3566-4461-b062-393836366666/Screenshot_2022-11-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012896" class="r t-rec" style=" " data-record-type="215"> <a name="text-for-website" style="font-size:0;"></a> </div> <div id="rec60012897" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012898" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="43">  <div class="t030"> <div class="t-container t-align_center"> <div class="t-col t-col_10 t-prefix_1"> <div class="t030__title t-title t-title_xxs" field="title">How to improve your website's content for search engines</div> </div> </div> </div> </div> <div id="rec60012899" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">In the past, websites got promoted to top rankings on Google if they contained loads of links. Today, Google prefers websites with helpful content for their users—it draws them in, they spend a lot of time on the website, and do things like scrolling pages, following links, or signing up for newsletters.<br /><br />So if you'd like to promote your website online, make sure it's people-oriented with unique content that your readers will find useful.<br /><br />Search engines should know that your website has useful content, so make sure your copy contains keywords—the words people use when searching for information online.<br /><br />As a rule, search engine optimization for a website works like this: you create useful content for your website → make a list of keywords → integrate them into your article in a way that doesn't alter or overload the content.<br /></div> </div> </div> </div> </div> <div id="rec60012900" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="296">  <div class="t265"> <div class="t-container"> <div class="t-col t-col_8 t-prefix_2"> <div class="t265__wrapper" style="background: #EBEBEB;"> <div class="t265__icon"> <svg role="img" x="0px" y="0px" width="24px" height="24px" viewBox="0 0 24 24" style="enable-background:new 0 0 24 24;"> <circle style="fill:#ff0000;" cx="12.125" cy="12.125" r="12"/> <g> <path style="fill: #fff;" d="M10.922,6.486c0-0.728,0.406-1.091,1.217-1.091s1.215,0.363,1.215,1.091c0,0.347-0.102,0.617-0.304,0.81 c-0.202,0.193-0.507,0.289-0.911,0.289C11.328,7.585,10.922,7.219,10.922,6.486z M13.252,17.792h-2.234V9.604h2.234V17.792z"/> </g> </svg> </div> <div class="t265__text t-descr t-descr_xs" field="text"><div style="font-size:22px;" data-customstyle="yes">If your copy contains too many keywords, the search engines will count it as spam and downgrade your website's rankings.</div></div> </div> </div> </div> </div> </div> <div id="rec781658997" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">Read more on how to select the right keywords in the article: <a href="https://tilda.education/en/articles-seo">"How To Improve Your SEO On Tilda. A step-by-step guide to making your website search engine friendly"</a></div> </div> </div> </div> </div> <div id="rec60012904" class="r t-rec" style=" " data-record-type="215"> <a name="noindex" style="font-size:0;"></a> </div> <div id="rec60012905" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec60012906" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">Blocking content of a single page or a whole website</div> </div> </div> </div> </div> <div id="rec60012907" class="r t-rec t-rec_pt_0 t-rec_pb_30" style="padding-top:0px;padding-bottom:30px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">If necessary, you may prevent search engines from indexing a page or a website.<br /><br />Go to the Page Settings → SEO → Customize search results preview. Select the "Prevent search engines from indexing this page" checkbox.</div> </div> </div> </div> </div> <div id="rec60012908" class="r t-rec t-rec_pt_30 t-rec_pb_0" style="padding-top:30px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild6463-3732-4365-b765-633134383162/Screenshot_2022-11-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild6463-3732-4365-b765-633134383162/-/empty/Screenshot_2022-11-1.png" data-original="https://static.tildacdn.com/tild6463-3732-4365-b765-633134383162/Screenshot_2022-11-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec60012909" class="r t-rec t-rec_pt_60 t-rec_pb_60" style="padding-top:60px;padding-bottom:60px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">To prevent the whole website from being indexed, go to the Site Settings → SEO → Disable search engine indexing. Select the "Prevent search engines from indexing this website" checkbox. To be absolutely certain that no search engine will access the website, you may set up a password on the same page.<br /></div> </div> </div> </div> </div> <div id="rec60012910" class="r t-rec t-rec_pt_0 t-rec_pb_0" style="padding-top:0px;padding-bottom:0px; " data-record-type="3">  <div class="t107"> <div class="t-align_center" itemscope itemtype="http://schema.org/ImageObject"> <meta itemprop="image" content="https://static.tildacdn.com/tild3530-3236-4838-a366-343036633834/Screenshot_2022-11-1.png"> <img class="t-img t-width t107__width t-width_10" src="https://thb.tildacdn.com/tild3530-3236-4838-a366-343036633834/-/empty/Screenshot_2022-11-1.png" data-original="https://static.tildacdn.com/tild3530-3236-4838-a366-343036633834/Screenshot_2022-11-1.png" imgfield="img" alt=""> </div> </div> </div> <div id="rec781660693" class="r t-rec t-rec_pt_150 t-rec_pb_30" style="padding-top:150px;padding-bottom:30px; " data-record-type="71">  <div class="t057"> <div class="t-container t-align_center">~</div> </div> </div> <div id="rec781660694" class="r t-rec t-rec_pt_0 t-rec_pb_60" style="padding-top:0px;padding-bottom:60px; " data-record-type="33">  <div class="t017"> <div class="t-container t-align_center"> <div class="t-col t-col_8 t-prefix_2"> <div class="t017__title t-title t-title_xxs" field="title">The broken link search</div> </div> </div> </div> </div> <div id="rec781660695" class="r t-rec t-rec_pt_0 t-rec_pb_30" style="padding-top:0px;padding-bottom:30px; " data-record-type="106">  <div class="t004"> <div class="t-container "> <div class="t-col t-col_8 t-prefix_2"> <div field="text" class="t-text t-text_md ">A broken link is a page URL that no longer works. The URL may have been changed, the page may have been deleted, but the link remains on your website and no longer opens.<br /><br />Broken links reduce the quality of the user experience, and if there are many broken links on the website, it has a negative impact on SEO.<br /><br />Find broken links on the whole website or one of its pages in the Site Settings → SEO → Broken link checker or on the <a href="https://tilda.cc/broken-links/">https://tilda.cc/broken-links/</a> page</div> </div> </div> </div> </div>  <footer id="t-footer" class="t-records" data-hook="blocks-collection-content-node" data-tilda-project-id="6518" data-tilda-page-id="62096" data-tilda-formskey="0bbdd5272d658d3de5798b262a4fe80b" data-tilda-cookie="no" data-tilda-lazy="yes" data-tilda-root-zone="com" data-tilda-project-headcode="yes"> <div id="rec747695050" class="r t-rec t-rec_pt_120 t-rec_pb_60" style="padding-top:120px;padding-bottom:60px;background-color:#f5f5f5; " data-record-type="65" 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