Best Free Conversion Rate Optimisation (CRO) Tools in 2024

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href="/c/conversion-rate-optimization-software/">Conversion Rate Optimization Software</a></li> <li>Free Conversion Rate Optimisation (CRO) Tools</li> </ul> <div class="clearfix"></div> </div> <div class="why-fo-free"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> Why is FinancesOnline free <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why_blue.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why_blue.png 1x, https://financesonline.com/media/themes/fot/dist/img/why_blue@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> </div> <div class="clearfix"></div> </div> <div id="fo-category-tabs" class="page-category__tabs dynamic-tabs"> <div class="main-container"> <a class="page-category__tab active big-tab" href="/c/conversion-rate-optimization-software/free/" data-target="#top20-tab" data-term="889" data-nojs="true" data-small-cat="true" > <h1>Best Free Conversion Rate Optimisation (CRO) Tools in 2024</h1> </a> <a class="page-category__tab " href="/c/conversion-rate-optimization-software/free/?top10" data-target="#top10-tab" data-term="889">Product Comparisons</a> </div> </div> <div id="dynamic-tab-content"> <div id="cat-top20" class="page-category__tab-content"> <div id="category-top20" class="category category--white flex-order" data-cat="889"> <div id="category-what-is" class="main-container order-2 content-visibility"> <div class="category__sections no-border"> <h3><span class="cat-icon cat-icon--what-is"></span>What is Free Conversion Rate Optimisation (CRO) Tools?</h3> <p>CRO software offers a range of analytics tools that you can use to analyze visitor feedback and enhance performance. The solution provides useful metrics and key performance indicators (KPIs) that you can use to get deep insights to improve your online strategies. <a href="#" class="show-more-js">Show more</a><span class="show-more-hidden">This system can help you convert passive website visitors into active buyers. Business owners can use CRO software to understand the needs of their website visitors and customers and provide them a great user experience. Another benefit is the platform can help you to identify and discover complications and issues inside the conversion funnel. You can consider the top system in this category which is <a href='https://reviews.financesonline.com/p/freshmarketer/'>Freshmarketer</a>, and also browse the reviews of other leading programs prepared by our team of B2B software experts.<a href="#" class="show-less-js">Show less</a></span></p> <h3 id="category-how"><span class="cat-icon cat-icon--ranking"></span>How was this ranking made?</h3> <p>In order to develop this ranking of best Free Conversion Rate Optimisation (CRO) Tools we have evaluated popular apps currently available on the market, contrasting their features, how easy are they are to learn, customer support, offered integrations and mobile support using our patented <a href="/scoring-methodology/" title="Scoring Methodology">SmartScore<sup>TM</sup></a> rating system. This ranking has been created by Louie Andre, our software expert dedicated to the Free Conversion Rate Optimisation (CRO) Tools category.</p> </div> </div> <div class="main-container order-1"> <div class="col col--75 col--sm"> <div class="cats-tabs tabs"> <div class="cats-tabs__content"> <div id="cats-0" class="cats-tabs__content-inner tabs-content active"> <div class="category__rank"> <div class="category__rank-head"> <h3>List of Top 12 Free Conversion Rate Optimisation (CRO) Tools</h3> <div class="category__rank-sort"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png 1x, https://financesonline.com/media/themes/fot/dist/img/why-smaller@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> Order by: <div class="category__rank-dd nice-dropdown" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="889" data-size="small_business" data-count="12" data-taxonomy="category_apps"> <span>Sponsored</span> <ul> <li data-sort="sponsored">Sponsored</li> <li data-sort="score">Score</li> </ul> </div> </div> </div> <div id="small_business_box"> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2ZyZXNobWFya2V0ZXIv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Freshmarketer reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2021/08/freshmarketer-logo-small-1.png 186w, https://s.financesonline.com/uploads/2021/08/freshmarketer-logo-small-1-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-104384" data-id="104384" type="checkbox"> <span></span> <label for="compare-104384">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/freshmarketer/" title="Freshmarketer"> <span>1. </span> Freshmarketer </a> </h4> <span>Our score: <span class="blue">8.8</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>All-in-one conversion rate optimization (CRO) suite designed to help marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. With powerful campaigns analytics in Freshmarketer, users gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> <button type="button" data-dst="aHR0cHM6Ly9maW5hbmNlc29ubGluZS5jb20vc2VlL2ZyZXNobWFya2V0ZXIv" class=" btn" >VISIT WEBSITE</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2hvdGphci8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Hotjar reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/Hotjar-logo2.png 186w, https://s.financesonline.com/uploads/2019/08/Hotjar-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-31468" data-id="31468" type="checkbox"> <span></span> <label for="compare-31468">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/hotjar/" title="Hotjar"> <span>2. </span> Hotjar </a> </h4> <span>Our score: <span class="blue">9.6</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">98%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An analysis and feedback tool aimed to make sense of user behavior on your site to help you improve customer experience. It provides enhanced visibility to your website's performance, user behavior, and user experience. It also includes advanced tools such as heatmaps, conversion funnels, and more.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3NtYXJ0bG9vay8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Smartlook reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/Smartlook-logo2.png 186w, https://s.financesonline.com/uploads/2019/08/Smartlook-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-124320" data-id="124320" type="checkbox"> <span></span> <label for="compare-124320">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/smartlook/" title="Smartlook"> <span>3. </span> Smartlook </a> </h4> <span>Our score: <span class="blue">9.2</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">95%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Aims to deliver qualitative analytics using various optimization tools such as event tracking and sessions. Its main functionalities include click heatmaps, visitor recordings, funnels, and event tracking. Combining the data from these features will allow you to improve the performance of your web pages and optimize them for conversion.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL21peHBhbmVsLw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Mixpanel reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2020/02/mixpanel-logo2.png 186w, https://s.financesonline.com/uploads/2020/02/mixpanel-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-28752" data-id="28752" type="checkbox"> <span></span> <label for="compare-28752">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/mixpanel/" title="Mixpanel"> <span>4. </span> Mixpanel </a> </h4> <span>Our score: <span class="blue">8.9</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">N/A</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Mixpanel is an innovative and advanced analytics platform designed for mobile and the web. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2dldHNpdGVjb250cm9sLw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="GetSiteControl reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/09/GetSiteControl-logo2.png 186w, https://s.financesonline.com/uploads/2019/09/GetSiteControl-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-85078" data-id="85078" type="checkbox"> <span></span> <label for="compare-85078">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/getsitecontrol/" title="GetSiteControl"> <span>5. </span> GetSiteControl </a> </h4> <span>Our score: <span class="blue">8.7</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Promote certain pages of your website and drive traffic to them, increase newsletter sign-ups, promote social media profiles, set up surveys and polls, collect feedback and get more website visitors converted into customers.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2dvb2dsZS1hbmFseXRpY3Mv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Google Analytics reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/Google-Analytics-logo2.png 186w, https://s.financesonline.com/uploads/2019/08/Google-Analytics-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-29812" data-id="29812" type="checkbox"> <span></span> <label for="compare-29812">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/google-analytics/" title="Google Analytics"> <span>6. </span> Google Analytics </a> </h4> <span>Our score: <span class="blue">8.7</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">99%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Google Analytics is a software tool that summarizes data on high-level dashboards enabling you to generate various types of reports.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2luc3BlY3RsZXQv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Inspectlet reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/09/inspectlet-logo2.png 186w, https://s.financesonline.com/uploads/2019/09/inspectlet-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-15095" data-id="15095" type="checkbox"> <span></span> <label for="compare-15095">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/inspectlet/" title="Inspectlet"> <span>7. </span> Inspectlet </a> </h4> <span>Our score: <span class="blue">8.6</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3N1bW8v"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="SuMo reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2020/01/cloudapps-logo2.png 186w, https://s.financesonline.com/uploads/2020/01/cloudapps-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-29297" data-id="29297" type="checkbox"> <span></span> <label for="compare-29297">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/sumo/" title="SuMo"> <span>8. </span> SuMo </a> </h4> <span>Our score: <span class="blue">8.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">99%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>CloudApps accelerates sales performance & delivers customer service excellence by uncovering, monitoring and coaching more of the high value “winning” behavior.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL21haWxjaGltcC8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="MailChimp reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/08/mailchimp-logo2.png 186w, https://s.financesonline.com/uploads/2019/08/mailchimp-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-15815" data-id="15815" type="checkbox"> <span></span> <label for="compare-15815">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/mailchimp/" title="MailChimp"> <span>9. </span> MailChimp </a> </h4> <span>Our score: <span class="blue">9.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">98%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>MailChimp is an email marketing service for small and developing enterprises that can also handle large volumes of emails for big businesses and organizations. User-friendly and affordable, this software is packed with tools for creating, tracking, and managing email campaigns. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL3B1c2hhbGVydC8="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="PushAlert reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/09/PushAlert-logo2.png 186w, https://s.financesonline.com/uploads/2019/09/PushAlert-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-55830" data-id="55830" type="checkbox"> <span></span> <label for="compare-55830">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/pushalert/" title="PushAlert"> <span>10. </span> PushAlert </a> </h4> <span>Our score: <span class="blue">8.3</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>PushAlert is a user engagement and retention platform which uses web push to target users with real-time notifications for higher engagement and lead conversions.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL29tbmljb252ZXJ0Lw=="> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Omniconvert reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/10/Omniconvert-logo2.png 186w, https://s.financesonline.com/uploads/2019/10/Omniconvert-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-32206" data-id="32206" type="checkbox"> <span></span> <label for="compare-32206">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/omniconvert/" title="Omniconvert"> <span>11. </span> Omniconvert </a> </h4> <span>Our score: <span class="blue">7.2</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>An award-winning website conversion optimization tool that enables marketers to run experiments and test their insights to boost customer acquisition, conversion, and retention. Omniconvert remains dedicated to building a platform to help the non-technical marketers around the world converting their traffic into sales. </p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> <div class="category__rank-item fo-button-data content-visibility" data-dst="aHR0cHM6Ly9yZXZpZXdzLmZpbmFuY2Vzb25saW5lLmNvbS9wL2NvbnZlcnRmdWwv"> <div class="category__rank-thumb"> <div class="category__rank-logo fo-button-get-href"> <img width="186" height="96" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Convertful reviews" sizes="(max-width: 186px) 100vw, 186px" data-srcset="https://s.financesonline.com/uploads/2019/10/convertful-logo2.png 186w, https://s.financesonline.com/uploads/2019/10/convertful-logo2-93x48.png 93w" /> </div> <div class="category__rank-compare"> <div class="select-more">Select more products to compare</div> <input id="compare-84872" data-id="84872" type="checkbox"> <span></span> <label for="compare-84872">Compare</label> <a class="btn btn--blue-hover" href="#" data-url="https://financesonline.com/compare/" title="Compare">Compare <span></span> selected products</a> </div> </div> <div class="category__rank-info"> <h4> <a href="https://reviews.financesonline.com/p/convertful/" title="Convertful"> <span>12. </span> Convertful </a> </h4> <span>Our score: <span class="blue">8.0</span><a href="#" data-modal="#score-modal" data-dynamic="yes" class="icon icon--question"></a></span> <span>User satisfaction: <span class="blue">100%</span><a href="#" data-modal="#user-modal" data-dynamic="yes" class="icon icon--question"></a></span> <p>A web-based email listing optimization tool created to help users grow their subscriber base and improve site conversion.</p> </div> <div class="category__rank-btns"> <button type="button" data-dst="Iw==" class="btn btn--blue-hover fo-button-get-href" >READ REVIEW</button> </div> </div> </div> <div class="category__rank-sort category__rank-sort--mobile-show"> <a data-modal="#why-fo-free" title="Why FO is free" href="#"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png" data-srcset="https://financesonline.com/media/themes/fot/dist/img/why-smaller.png 1x, https://financesonline.com/media/themes/fot/dist/img/why-smaller@2x.png 2x" alt="Why FO is free" class="lazyload"> </a> Order by: <div class="category__rank-dd nice-dropdown" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="889" data-size="small_business" data-count="12" data-taxonomy="category_apps"> <span>Sponsored</span> <ul> <li data-sort="sponsored">Sponsored</li> <li data-sort="score">Score</li> <li data-sort="user-reviews">User Score</li> </ul> </div> </div> </div> </div> </div> </div> </div> <div class="category__sidebar col col--25 col--sm content-visibility"> <div class="category__categories mini-hide"> <h4>Similar Categories:</h4> <p>In the event you didn't find just the solution you were looking for here's a list of various categories similar to Free Conversion Rate Optimisation (CRO) Tools that you might want to browse through:</p> <ul> <li><a href="/c/conversion-rate-optimization-software/" title="Conversion Rate Optimization Software">Conversion Rate Optimization Software</a> </ul> </div> </div> </div> <div class="order-3 content-visibility"> <div class="main-container"> <div class="col col--75 col--sm"> <div class="category__content"> <img width="1000" height="483" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload toc-img" alt="Free Conversion Rate Optimisation (CRO) Tools Guide" sizes="(max-width: 1000px) 100vw, 1000px" data-srcset="https://s.financesonline.com/uploads/2022/12/Free-Conversion-Rate-Optimisation-CRO-Tools.png 1000w, https://s.financesonline.com/uploads/2022/12/Free-Conversion-Rate-Optimisation-CRO-Tools-300x145.png 300w, https://s.financesonline.com/uploads/2022/12/Free-Conversion-Rate-Optimisation-CRO-Tools-768x371.png 768w, https://s.financesonline.com/uploads/2022/12/Free-Conversion-Rate-Optimisation-CRO-Tools-93x45.png 93w" /> </div> </div> </div> <div class="main-container"> <div class="col col--75 col--sm"> <h3 class="toc-header margin">Table of contents</h3> </div> <div class="clearfix"></div> </div> <div class="main-container"> <div class="col col--75 col--sm"> <div class="category__sections toggle"> <div class="article-section"> <div class="article-section__text"> <p>If you want to create a shortlist of the best free conversion rate optimization (CRO) tools, you need first to have an understanding of what these products do and how they’re used. This term refers to a wide variety of analytical tools and capabilities that are intended to enhance conversion channels in such a manner that will turn inactive users into active prospects or into paying customers. Free CRO tools are used by businesses of all sizes and in all types of sectors since there is a consistent need to improve both the user experience and the effectiveness of sales funnels. These solutions will also make it possible for you to improve the allocation of your resources and should remove the majority of the roadblocks that prevent you from providing a fantastic user experience to your clients.</p> </div> </div><div class="article-section"> <h3 id="get-to-know-each-product-with-free-version"><span class="cat-icon cat-icon--free-trial"></span>Get to know each product with free version</h3> <div class="article-section__text"> <p>Free conversion rate optimization (CRO) tools allow you to test the capabilities and features of these platforms. Like any solution, there’s a free CRO tool that perfectly fits your needs and workflow. Many of these CRO solutions have paid versions with advanced functionalities. As your business grows and needs change, you can opt for the paid version, which usually comes with premium support and other benefits on top of better features. Some of the best free conversion rate optimization (CRO) tools in the market are <a href="https://reviews.financesonline.com/p/freshmarketer/">Freshmarketer</a>, <a href="https://reviews.financesonline.com/p/hotjar/">Hotjar</a>, <a href="https://reviews.financesonline.com/p/smartlook/">Smartlook</a>, <a href="https://reviews.financesonline.com/p/mixpanel/">Mixpanel</a>, and <a href="https://reviews.financesonline.com/p/getsitecontrol/">GetSiteControl</a>. These have received top rankings in our conversion rate optimization software reviews.</p> </div> </div><div class="article-section"> <h3 id="targeted-businesses"><span class="cat-icon cat-icon--targeted-businesses"></span>Targeted Businesses</h3> <div class="article-section__text"> <p>Every company that wants to measure its existing conversion rates, find barriers in its conversion channels, and design a plan of action may benefit from free CRO software. While their conversion needs are similar, each company has specific goals:</p> <ul> <li><strong>Established enterprises wanting to lower expenses and maximize their ROI</strong>. Once a CRO system has been implemented and put into use, businesses are able to track their spending per customer, a metric that becomes more useful as the company’s client base expands. After that has been computed, the system associates conversion rates directly with profit and sends it to the bottom line while requiring the user to put in the bare minimum amount of work. However, they may need to opt for paid services unless the features in free options are enough for their needs.</li> <li><strong>Growing companies aiming to remain competitive</strong>. Finding the right CRO tools takes time and can be expensive. Fortunately, free CRO platforms allow them to test out key features and see if they fit their needs. Additionally, some of these services may be enough, minimizing further expenses.</li> <li><strong>Small teams wanting to boost their market reach</strong>. With limited manpower and resources, small businesses will need smart tools in order to keep up with competitors. In order to attract the right prospects, these teams will need CRO software to make the process as painless as possible for the sales and marketing teams.</li> <li><strong>eCommerce and other online businesses</strong>. A free ecommerce CRO tool is essential for any digital business. With most people choosing to do their shopping and other transactions online, these organizations need smart tools to find opportunities to attract and effectively convert leads into customers.</li> </ul> </div> </div><div class="article-section"> <h3 id="what-are-examples-of-free-conversion-rate-optimization-cro-tools"><span class="cat-icon cat-icon--examples"></span>What are Examples of Free Conversion Rate Optimization (CRO) Tools?</h3> <div class="article-section__text"> <ul> <li><strong><a href="https://reviews.financesonline.com/p/freshmarketer/">Freshmarketer</a> </strong>– It’s time to quit making educated guesses and start understanding your site’s visitors’ actions. Find and resolve bugs on your website to enhance the user experience. With Heatmaps, you can see where users are spending time on your site, and with Session Replay, you can see a video of a user’s activity on your site. Additionally, Funnel Analysis allows you to track the actions of your site’s visitors to help you find places where conversions may have been made but weren’t.</li> <li><a href="https://reviews.financesonline.com/p/hotjar/"><strong>Hotjar</strong></a> – The goal of this user research and feedback system is to assist you in better comprehending your target audience. If you want to boost your website’s speed and conversion rates, you’ll have full insight into how to improve the user experience. User comments and site analytics are readily available in real time, allowing you to make informed decisions about how to improve the site. These enhancements let you learn more about your consumers’ online habits and respond to their feedback.</li> <li><a href="https://reviews.financesonline.com/p/smartlook/"><strong>Smartlook</strong></a> – The program is designed to increase the effectiveness of websites and mobile apps by providing in-depth qualitative metrics. You can learn more about your site users’ behavior because of its innovative features, such as its ability to record their sessions and keep track of events. You can deduce how clients use your website and mobile app with this information. And there’s no time wasted on intricate configuration; Smartlook is ready to go as soon as you add it to your website or app.</li> <li><a href="https://reviews.financesonline.com/p/mixpanel/"><strong>Mixpanel</strong></a> – It’s an innovative analytics platform that can be used on any device or platform. Mixpanel is a distinct kind of analytics platform because instead of tracking page views, it tracks and analyzes the specific activities that users perform inside your system or app. Actions in Mixpanel can be anything at all. This includes everything from a simple photo upload to sharing content from your site.</li> <li><a href="https://reviews.financesonline.com/p/getsitecontrol/"><strong>GetSiteControl</strong></a> – Its widgets can be made and activated without any knowledge of code, and it is compatible with all the most common website platforms. GetSiteControl gives you a collection of simple and user-friendly contact forms. All of these features, as well as their creation, editing, activation, deactivation, and analysis, can be accessed from a unified user interface, allowing for rapid response to changing conditions and needs.</li> </ul> </div> </div><div class="article-section"> <h3 id="types-of-free-conversion-rate-optimization-software"><span class="cat-icon cat-icon--types"></span>Types of Free Conversion Rate Optimization Software</h3> <div class="article-section__text"> <p>Despite the fact that all CRO tools are meant to improve under-optimized websites, you still need to do some groundwork before deciding on the best tool for your company. Here are some categories of features you should learn about so you can create an optimization plan tailored to your company:</p> <ul> <li><strong>Tools for enhancing landing pages</strong>. Since first impressions matter and landing pages are where your plan begins to bear fruit, they are the most important part of any website. In order to enhance the user experience and increase conversion rates, a free e-commerce CRO tool usually focuses on this particular area and assists you in optimizing titles, sections, and calls to action.</li> <li><strong>Features to lower user bounce and exit rates</strong>. Maybe you’ve implemented every best practice of usability on your landing page, yet traffic is still not converting. Numerous CRO applications were developed to solve such issues in mind; they all seek to determine exit rates (both unique and aggregate), test users, and examine the biggest offenders that result in users clicking the “Back” button.</li> <li><strong>Services for improving funnel via split-testing and heat mapping</strong>. Typically, a CRO system will consist of interconnected analytics tools to boost the site’s marketing competitiveness and provide an in-depth analysis of the site’s traffic sources. However, simplified analytic versions exist that are limited to a single type of testing (A/B, for example). These are usually streamlined to focus on specific functionalities like heat mapping and split testing.</li> <li><strong>Platforms for advanced data collection and analytics</strong>. Various CRO tools focus on leveraging data to provide you with valuable insights. These usually focus on uncovering opportunities and identifying hurdles. They include data collection features, report generation functionalities, dashboards, and more.</li> </ul> </div> </div><div class="article-section"> <h3 id="key-features-of-free-conversion-rate-optimization-software"><span class="cat-icon cat-icon--key-features"></span>Key Features of Free Conversion Rate Optimization Software</h3> <div class="article-section__text"> <p>Based on our research and comparisons, the following are the most crucial aspects of free conversion rate optimization (CRO) software:</p> <ul> <li><strong>Data Analytics</strong>. Keep in mind that your CRO app’s ultimate goal is to report in real-time what’s occurring on your website, allowing you to analyze the impact of individual users and pieces of content on conversion rates. Accept nothing less than a comprehensive analytic package with measurements and indications for audience segmentation and monitoring if you want to achieve your goals.</li> <li><strong>Data Collection and Survey Forms</strong>. Analytics can only give you a basic idea of what your consumers require, but you can learn a lot about how to tailor your site to their expectations by administering surveys using your free CRO app. Their comments and feedback will be invaluable to developing a better optimization approach and increasing users’ experience.</li> <li><strong>Accessibility and Usability Tests</strong>. The free CRO tool is meant to let you study the interaction between your website and its visitors, try out modifications, and foresee potential outcomes before launching a new page. In an ideal world, you’d be able to poll actual users for their thoughts and see roadblocks that you would otherwise miss if you couldn’t step into the shoes of your website’s visitors.</li> <li><strong>A/B and Multivariate Tests</strong>. The most effective approach for optimizing conversion rates will provide multiple methods for evaluating success. You can track the progression of key performance indicators and make before-and-after comparisons of performances to spot favorable and undesirable patterns.</li> <li><strong>Heatmaps</strong>. Website owners and administrators can utilize tools like heatmaps and scroll maps to detect where visitors click most often and then adjust their placement strategies accordingly. Since improper placement is such a common cause of funnel failure, you should only use an app that provides a visual representation of barriers.</li> </ul> </div> </div><div class="article-section"> <h3 id="benefits-of-free-conversion-rate-optimization-cro-tools"><span class="cat-icon cat-icon--benefits"></span>Benefits of Free Conversion Rate Optimization (CRO) Tools</h3> <div class="article-section__text"> <p>We’ve been stressing the commercial significance of free CRO tools from the very beginning of this piece, but we’ve only scratched the surface of the fundamental benefits they can provide your website. It’s time to take a closer look at the advantages and see how different kinds of conversions could affect your productivity and overall workflow.</p> <ul> <li><strong>Affordable than paid advertising</strong>. Your CRO software, no matter how polished and feature-rich it is, will be far more cost-effective than traditional forms of marketing. Promotional efforts can increase traffic, but they won’t help you identify or address underlying issues, so visitors won’t spend much time on your site. This wastes the effort and budget you’ve spent on your advertising campaigns.</li> <li><strong>Focus on the right audiences</strong>. While you want to cast your net as wide as possible, it is worth focusing your limited resources on the right audiences. They are likely to convert into customers, which increases your conversion rates. Additionally, providing them with tailored experiences boosts their overall experience with your brand.</li> <li><strong>Increase your profit</strong>. Streaming your workflow and targeting the right audience increases your chances of gaining loyal customers. Free CRO systems also make it easy to identify opportunities so you can increase your overall conversion rates.</li> <li><strong>Better brand image.</strong> As you improve your target audience’s experience, they will come to trust your brand. This improves your overall image not only to leads and customers but to potential business partners, affiliates, and more.</li> </ul> </div> </div><div class="article-section"> <h3 id="latest-trends"><span class="cat-icon cat-icon--latest-trends"></span>Latest Trends</h3> <div class="article-section__text"> <p>CRO is predicated on examining and measuring trends; thus, it’s crucial to change with the times and remain ahead of the competition. For the time being, these trends are the most important ones to keep an eye on:</p> <ul> <li><strong>Sticky navigation further improves user experience</strong>. Sticky menus and CTA elements are becoming more common on many websites since they increase conversions simply by making the landing page easier to use. You should try them out to see if they may help your website too.</li> <li><strong>Video content is essential</strong>. High-quality video marketing has a remarkable ability to generate traffic, convert leads, and provide long-term benefits to your organization. The increasing popularity of short-form video content is also changing audience interest in dynamic content. Quality video marketing can have an immediate and lasting effect on profits if done properly.</li> <li><strong>Hyper-personalization is the future</strong>. As CRO platforms become more powerful, they are able to collect more user data so you can understand their behavior in much more detail. These treasure troves of information and insights can be used to provide personalized experiences to specific groups of people.</li> </ul> </div> </div><div class="article-section"> <h3 id="potential-issues"><span class="cat-icon cat-icon--potential-issues"></span>Potential Issues</h3> <div class="article-section__text"> <p>It is believed that the root of all CRO issues lies in the fact that there is no such thing as an optimal optimization method. However, whether you choose to quit or adapt to the changing industry is entirely up to you.</p> <p>Below are some of the issues that you may experience when utilizing free conversion rate optimization (CRO) tools:</p> <ul> <li><strong>Free usually means a tradeoff</strong>. While an increasing number of free CRO tools come with powerful features, many of these are only meant to address basic challenges and needs. These may be enough for small and growing organizations. However, as your business scales, your needs change as well. Most of these advanced functionalities are behind paywalls.</li> <li><strong>CRO tools are part of a suite</strong>. A free CRO tool may be considered truly free if you can use all its features. However, some service providers may design these platforms to only work with their suite of products without the option to integrate with those outside their brand. This forces you to pay for other software that you may not need or subscribe to expensive plans.</li> </ul> </div> </div><div class="article-section"> <h3 id="factors-to-consider-before-getting-free-conversion-rate-optimization-software"><span class="cat-icon cat-icon--key-features"></span>Factors to Consider Before Getting Free Conversion Rate Optimization Software</h3> <div class="article-section__text"> <p>At the end of the day, being free does not mean being completely free. Even if you are content with utilizing a free CRO tool, you will still spend resources and manpower to learn how to use them. You still need to ensure that these solutions positively impact your business. These are the factors that you need to consider before choosing a free CRO app:</p> <ul> <li><strong>CRO Workflow</strong>. Creating a CRO strategy is necessary before even thinking about a tool. Make a plan that details your top objectives and attainable deadlines. In addition, you need to recognize a number of possibilities and challenges in choosing what information to gather and how to use them.</li> <li><strong>Type of CRO Software</strong>. There is a large variety of metrics to consider when trying to optimize conversion rates. Determine which of these indicators are most important based on your goals, and then use that information to guide your selection of the resources most suited to achieving your objectives. Consider landing page builders, page rendering tools, and A/B testing applications, for instance, when introducing a new service or product.</li> <li><strong>Potential Paid Upgrades</strong>. While a free CRO system may suffice, for now, you may need more features as your company grows. As such, you should examine if the solution comes with upgrades, even if they are paid. Switching to an entirely different CRO tool will slow down your growth.</li> </ul> </div> </div><div class="article-section"> <h3 id="key-website-elements-for-cro"><span class="cat-icon cat-icon--examples"></span>Key Website Elements for CRO</h3> <div class="article-section__text"> <p>You can’t have much of an internet presence without a website. That’s why optimizing its many components is crucial to turn site visitors into paying clients. Some of the most important skills you should hone are:</p> <ul> <li><strong>Landing Pages</strong>. These sections are designed to get site visitors to sign up, offer their information, and maybe make a purchase. As a result, an in-depth examination of such pages is also required to optimize conversion opportunities.</li> <li><strong>Blog</strong>. This is a great area to convert visitors into buyers on your website. Useful information can be published to draw in more readers. Then, you can either gather email addresses or encourage them to continue browsing your site.</li> <li><strong>Homepage</strong>. The homepage of your website is a great place to attract new visitors and convert them into repeat buyers. It may be used to direct customers to certain areas of your website or to specific offerings. Several kinds of calls-to-action would work there as well.</li> <li><strong>Pricing Page</strong>. A pricing page may make or break a sale. You may win over more consumers and inspire upgrades by tailoring your price to certain demographics.</li> </ul> </div> </div> </div> </div> <div class="clearfix"></div> </div> </div> <div class="category category--white order-5 content-visibility"> <div class="main-container"> <div class="category__content category__content--margin col col--75 col--sm"> <h3>List of Free Conversion Rate Optimisation (CRO) Tools Companies</h3> <div class="soft__list"> <div class="pull-right"> <p>Order by:</p> <div id="soft-dd" class="soft__list__dd" data-ajax="https://financesonline.com/wp-admin/admin-ajax.php" data-term="889" data-count="15" data-taxonomy="category_apps"> <span>Newest</span> <ul> <li data-sort="newest">Newest</li> <li data-sort="score">Score</li> <li data-sort="user-reviews">User Score</li> </ul> </div> <div class="clearfix"></div> </div> <div id="soft-table" class="soft__table"> <div class="soft__head"> <div class="col col--33 s-name"> Product name: </div> <div class="col col--20 s-cat"> Category: </div> <div class="col col--10 s-ss"> Smart Score: </div> <div class="col col--10 s-price"> Price: </div> <div class="col col--10 s-us"> User Satisf. </div> <div class="col col--16 s-ur"> User reviews: </div> <div class="clearfix"></div> </div> <div id="soft-table-products"> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/smartlook/" title="Smartlook" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Smartlook reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/Smartlook-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/Smartlook-logo2.png 186w" /> </div> <p>Smartlook</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 9.2 </div> <div class="col col--10 s-price"> $31 </div> <div class="col col--10 s-us"> 95% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/smartlook/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>1 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/freshmarketer/" title="Freshmarketer" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Freshmarketer reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2021/08/freshmarketer-logo-small-1-93x48.png 93w, https://s.financesonline.com/uploads/2021/08/freshmarketer-logo-small-1.png 186w" /> </div> <p>Freshmarketer</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.8 </div> <div class="col col--10 s-price"> $19 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/freshmarketer/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span ></span> </span> <span>14 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/plerdy/" title="Plerdy" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Plerdy reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/03/vp98b6840998920d1b013490c95a1f96bd-93x48.png 93w, https://s.financesonline.com/uploads/2020/03/vp98b6840998920d1b013490c95a1f96bd.png 186w" /> </div> <p>Plerdy</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> $29 </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/plerdy/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/getsitecontrol/" title="GetSiteControl" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="GetSiteControl reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/GetSiteControl-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/GetSiteControl-logo2.png 186w" /> </div> <p>GetSiteControl</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.7 </div> <div class="col col--10 s-price"> $19 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/getsitecontrol/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/convertful/" title="Convertful" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Convertful reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/10/convertful-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/10/convertful-logo2.png 186w" /> </div> <p>Convertful</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> $9 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/convertful/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>36 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/attribution/" title="Attribution" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Attribution reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/05/Attribution-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/05/Attribution-logo2.png 186w" /> </div> <p>Attribution</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 6.9 </div> <div class="col col--10 s-price"> $79 </div> <div class="col col--10 s-us"> 98% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/attribution/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/pushalert/" title="PushAlert" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="PushAlert reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/PushAlert-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/PushAlert-logo2.png 186w" /> </div> <p>PushAlert</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.3 </div> <div class="col col--10 s-price"> $10 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/pushalert/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/sumo-software/" title="Sumo" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Sumo reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/sumo-logo2-1-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/sumo-logo2-1.png 186w" /> </div> <p>Sumo</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.5 </div> <div class="col col--10 s-price"> $24 </div> <div class="col col--10 s-us"> 97% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/sumo-software/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span ></span> </span> <span>1 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/omniconvert/" title="Omniconvert" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Omniconvert reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/10/Omniconvert-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/10/Omniconvert-logo2.png 186w" /> </div> <p>Omniconvert</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 7.2 </div> <div class="col col--10 s-price"> $39 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/omniconvert/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/clicky/" title="Clicky" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Clicky reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/06/Clicky-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/06/Clicky-logo2.png 186w" /> </div> <p>Clicky</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.0 </div> <div class="col col--10 s-price"> $9.99 </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/clicky/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>2 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/mixpanel/" title="Mixpanel" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Mixpanel reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2020/02/mixpanel-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2020/02/mixpanel-logo2.png 186w" /> </div> <p>Mixpanel</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.9 </div> <div class="col col--10 s-price"> $999 </div> <div class="col col--10 s-us"> - </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/mixpanel/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span ></span> </span> <span>9 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/hotjar/" title="Hotjar" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Hotjar reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/Hotjar-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/Hotjar-logo2.png 186w" /> </div> <p>Hotjar</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 9.6 </div> <div class="col col--10 s-price"> $29 </div> <div class="col col--10 s-us"> 98% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/hotjar/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>11 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/google-analytics/" title="Google Analytics" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Google Analytics reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/Google-Analytics-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/Google-Analytics-logo2.png 186w" /> </div> <p>Google Analytics</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.7 </div> <div class="col col--10 s-price"> free </div> <div class="col col--10 s-us"> 99% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/google-analytics/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>18 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/mailchimp/" title="MailChimp" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="MailChimp reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/08/mailchimp-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/08/mailchimp-logo2.png 186w" /> </div> <p>MailChimp</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 9.0 </div> <div class="col col--10 s-price"> $10 </div> <div class="col col--10 s-us"> 98% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/mailchimp/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> <span class="full"></span> </span> <span>38 user reviews</span> </a> </div> <div class="clearfix"></div> </div> <div class="soft__row"> <a href="https://reviews.financesonline.com/p/inspectlet/" title="Inspectlet" class="col col--33 s-name"> <div class="soft__img"> <img width="93" height="48" src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" class="lazyload" alt="Inspectlet reviews" sizes="(max-width: 93px) 100vw, 93px" data-srcset="https://s.financesonline.com/uploads/2019/09/inspectlet-logo2-93x48.png 93w, https://s.financesonline.com/uploads/2019/09/inspectlet-logo2.png 186w" /> </div> <p>Inspectlet</p> </a> <div class="col col--20 s-cat small-font"> Free Conversion Rate Optimisation (CRO) Tools </div> <div class="col col--10 s-ss"> 8.6 </div> <div class="col col--10 s-price"> $33 </div> <div class="col col--10 s-us"> 100% </div> <div class="col col--16 s-ur"> <a href="https://reviews.financesonline.com/p/inspectlet/#user-review" title="User reviews" class="soft__revs"> <span class="soft__stars"> <span ></span> <span ></span> <span ></span> <span ></span> <span ></span> </span> <span>0 user reviews</span> </a> </div> <div class="clearfix"></div> </div> </div> </div> </div> <div id="pagination" class="fot-pagination"><div class="fot-pagination__inner"><span class="mini-hide">Page 1 of 2</span><span class="fot-pagination__item fot-pagination__item--disabled">1</span><a class="fot-pagination__item" href="?page=2">2</a><a class="fot-pagination__item fot-pagination__item--last" href="?page=2">Last »</a><div class="clearfix"></div></div></div> <h3>Things to consider when you invest in a SaaS</h3> <p>Selecting a suitable SaaS solution from the numerous good quality systems out there can be a hard task. To help you, we have created this quick briefing. Find out if the SaaS vendor offers the following advantages:</p> <p>Reduced Cost: Most SaaS apps are pay as you go, and you don’t have to worry about extra expenses for system maintenance or IT resources, upfront licensing fees, or in-house IT employees.</p> <p>Fast Set-up Time and Minimized Risk: You should be able to implement the SaaS system quickly and easily. Make use of the free trial to understand if the app fits your needs. If you choose a wrong solution, you can bail out easily with minimum losses. </p> <p>Customization and Integration: Select a provider that offers a wide choice of software packages and modules. You should be able to pay only for the tools you use to meet the current needs of your company. </p> <p>Security and Control: The system should provide robust security. Choose a provider whose databanks are more secure than those in your office to maximize the gains.</p> <p>The Infrastructure: The provider should offer the needed infrastructure so that you need not host anything in-house or require the support of internal IT resources.</p> <p>Web Access: Your employees should be able to access data anywhere, anytime. To help them be industrious on the go, choose a vendor that offers mobile apps that are compatible with leading operating systems.</p> <p>Consider all the six important elements mentioned above to choose the right solution for your needs. </p> <div class="fot-faq"> <h3><span class="icon icon--faq"></span>Frequently asked questions about Free Conversion Rate Optimisation (CRO) Tools</h3> <div class="fot-faq__item"> <a href="#">What is the best free conversion rate optimization (CRO) tool? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q1"> <p>The best free conversion rate (CRO) tool is <a href="https://reviews.financesonline.com/p/freshmarketer/">Freshmarketer</a>. Within the greater Freshworks ecosystem, Freshmarketer is a comprehensive marketing automation solution. Although Freshmarketer can be used on its own, it also connects smoothly with the other products in the Freshworks ecosystem, including Freshdesk, Freshservice, and Freshworks CRM.</p> <p>The system comes with all the essential features like Heatmaps, Funnel Analysis, and more. It even comes with Session Replay, a video-like capture tool so you can see visitor behavior in detail.</p> <p>Freshmarketer also includes modules that can help you tailor various experiences to specific audiences. It is possible to create individualized digital experiences by conducting tests on your website to see what elements are most well-received by visitors. Use A/B testing and split testing to determine your website’s highest conversion rates. Using Personalization, you may divide your audience into several groups and tailor your site’s content and layout to each one.</p> <p>On top of data collection and analytics tools, you can gather feedback from your target audience using powerful web forms. The Form Analytics tool can help you figure out why users are not completing your forms. Also, Webform Tracking allows you to keep track of your website’s form submissions and save them in Freshmarketer.</p> </div> </div> <div class="fot-faq__item"> <a href="#">What are the benefits of a free conversion rate optimization (CRO) tool? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q2"> <p>Simply said, your CRO tool of choice should let you get the necessary data for informed decision-making. Some concrete advantages of CRO software include the following:</p> <ul> <li><strong>Find ways to boost revenue</strong>. Finding out which of your online assets are the most successful allows you to capitalize on those assets for maximum conversion. Decisions and strategies can be made with the use of the data and insights you gathered.</li> <li><strong>Enhance one’s online profile</strong>. You’ll be able to make CTAs, articles, and other website assets that really convert. There will be more chances for conversion and lead capture as a result of this.</li> <li><strong>Improve interactions with your clientele</strong>. CRO software gives you a thorough comprehension of your consumers’ actions. As a result, you can make the most of many windows of opportunity to interact with them, particularly at critical moments in their customer journey.</li> <li><strong>Discover untapped markets and leverage them</strong>. You can discover untapped markets by digging into the profiles of your site’s users. The new markets can be examined for their return on investment and potential for conversion.</li> </ul> </div> </div> <div class="fot-faq__item"> <a href="#">What are the features of free conversion rate optimization (CRO) tools? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q3"> <p>Many features can be found in today’s CRO platforms. Nonetheless, the following essentials must be present:</p> <ul> <li><strong>Page speed test</strong>. It examines how different aspects of your page’s design affect its loading time and overall performance.</li> <li><strong>Readability modules</strong>. It assigns a grade to your pages depending on how simple (or complicated) it is to read. In addition, it needs to provide suggestions on how you may enhance the quality of your available content.</li> <li><strong>A/B testing</strong>. It lets you try out different final product variations, such as a web page, advertisement, and more.</li> <li><strong>Data collection tools</strong>. These allow you to get input from site users via various means (such as polls, quizzes, and surveys). The data gathered may be evaluated further and utilized as a foundation for making choices.</li> <li><strong>Analytics</strong>. Information like clicks, scrolling, browsed items, and more are compiled for simplicity’s sake. Setting objectives and benchmarks is a great way to evaluate progress as well.</li> <li><strong>Heatmap</strong>. Using this tool, you can quickly ascertain which areas of your website are most popular with visitors and have the most potential for conversion.</li> </ul> </div> </div> <div class="fot-faq__item"> <a href="#">What is the easiest free conversion rate optimization (CRO) tool to use? <span class="icon icon--arrow-down"></span></a> <div class="fot-faq__answer" id="faq-q4"> <p>It might be daunting to get started with conversion rate optimization programs because of the many features they incorporate. However, the convenience and simplicity of today’s designs and systems make it possible to get started straight immediately. Let’s look at a few examples:</p> <ul> <li><strong><a href="https://reviews.financesonline.com/p/freshmarketer/">Freshmarketer</a></strong>. The platform has some of the most advanced features available. However, its greatest asset is a suite of automation technologies that simplify increasing conversion and sales, even with a small team. In just a few clicks, you can tailor your marketing efforts to a select audience, examine key analytics for your website, and much more.</li> <li><a href="https://reviews.financesonline.com/p/hotjar/"><strong>Hotjar</strong></a>. Digital analysts, user experience designers, web developers, and product marketers are all regular users of the application. Heat mapping, conversion funnel analysis, customizable forms, customer journey analytics, and usability testing are just some of the offerings it provides.</li> <li><a href="https://reviews.financesonline.com/p/smartlook/"><strong>Smartlook</strong></a>. It’s a powerful console that you access online, and it analyzes data gathered by your site, app, or mobile device. It enables tracking of user sessions, essentially equivalent to “seeing over the user’s shoulder.”</li> </ul> </div> </div> </div> <script type="application/ld+json">{ "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [ { "@type": "Question", "name": "What is the best free conversion rate optimization (CRO) tool?", "acceptedAnswer": { "@type": "Answer", "@id": "https://financesonline.com/photo-5-3/#faq-q1", "text": "<p>The best free conversion rate (CRO) tool is <a href=\"https://reviews.financesonline.com/p/freshmarketer/\">Freshmarketer</a>. Within the greater Freshworks ecosystem, Freshmarketer is a comprehensive marketing automation solution. Although Freshmarketer can be used on its own, it also connects smoothly with the other products in the Freshworks ecosystem, including Freshdesk, Freshservice, and Freshworks CRM.</p>\n<p>The system comes with all the essential features like Heatmaps, Funnel Analysis, and more. It even comes with Session Replay, a video-like capture tool so you can see visitor behavior in detail.</p>\n<p>Freshmarketer also includes modules that can help you tailor various experiences to specific audiences. It is possible to create individualized digital experiences by conducting tests on your website to see what elements are most well-received by visitors. Use A/B testing and split testing to determine your website’s highest conversion rates. Using Personalization, you may divide your audience into several groups and tailor your site’s content and layout to each one.</p>\n<p>On top of data collection and analytics tools, you can gather feedback from your target audience using powerful web forms. The Form Analytics tool can help you figure out why users are not completing your forms. Also, Webform Tracking allows you to keep track of your website’s form submissions and save them in Freshmarketer.</p>\n" } }, { "@type": "Question", "name": "What are the benefits of a free conversion rate optimization (CRO) tool?", "acceptedAnswer": { "@type": "Answer", "@id": "https://financesonline.com/photo-5-3/#faq-q2", "text": "<p>Simply said, your CRO tool of choice should let you get the necessary data for informed decision-making. Some concrete advantages of CRO software include the following:</p>\n<ul>\n<li><strong>Find ways to boost revenue</strong>. Finding out which of your online assets are the most successful allows you to capitalize on those assets for maximum conversion. Decisions and strategies can be made with the use of the data and insights you gathered.</li>\n<li><strong>Enhance one’s online profile</strong>. You’ll be able to make CTAs, articles, and other website assets that really convert. There will be more chances for conversion and lead capture as a result of this.</li>\n<li><strong>Improve interactions with your clientele</strong>. CRO software gives you a thorough comprehension of your consumers’ actions. As a result, you can make the most of many windows of opportunity to interact with them, particularly at critical moments in their customer journey.</li>\n<li><strong>Discover untapped markets and leverage them</strong>. You can discover untapped markets by digging into the profiles of your site’s users. The new markets can be examined for their return on investment and potential for conversion.</li>\n</ul>\n" } }, { "@type": "Question", "name": "What are the features of free conversion rate optimization (CRO) tools?", "acceptedAnswer": { "@type": "Answer", "@id": "https://financesonline.com/photo-5-3/#faq-q3", "text": "<p>Many features can be found in today’s CRO platforms. Nonetheless, the following essentials must be present:</p>\n<ul>\n<li><strong>Page speed test</strong>. It examines how different aspects of your page’s design affect its loading time and overall performance.</li>\n<li><strong>Readability modules</strong>. It assigns a grade to your pages depending on how simple (or complicated) it is to read. In addition, it needs to provide suggestions on how you may enhance the quality of your available content.</li>\n<li><strong>A/B testing</strong>. It lets you try out different final product variations, such as a web page, advertisement, and more.</li>\n<li><strong>Data collection tools</strong>. These allow you to get input from site users via various means (such as polls, quizzes, and surveys). The data gathered may be evaluated further and utilized as a foundation for making choices.</li>\n<li><strong>Analytics</strong>. Information like clicks, scrolling, browsed items, and more are compiled for simplicity’s sake. Setting objectives and benchmarks is a great way to evaluate progress as well.</li>\n<li><strong>Heatmap</strong>. Using this tool, you can quickly ascertain which areas of your website are most popular with visitors and have the most potential for conversion.</li>\n</ul>\n" } }, { "@type": "Question", "name": "What is the easiest free conversion rate optimization (CRO) tool to use?", "acceptedAnswer": { "@type": "Answer", "@id": "https://financesonline.com/photo-5-3/#faq-q4", "text": "<p>It might be daunting to get started with conversion rate optimization programs because of the many features they incorporate. However, the convenience and simplicity of today’s designs and systems make it possible to get started straight immediately. Let’s look at a few examples:</p>\n<ul>\n<li><strong><a href=\"https://reviews.financesonline.com/p/freshmarketer/\">Freshmarketer</a></strong>. The platform has some of the most advanced features available. However, its greatest asset is a suite of automation technologies that simplify increasing conversion and sales, even with a small team. In just a few clicks, you can tailor your marketing efforts to a select audience, examine key analytics for your website, and much more.</li>\n<li><a href=\"https://reviews.financesonline.com/p/hotjar/\"><strong>Hotjar</strong></a>. Digital analysts, user experience designers, web developers, and product marketers are all regular users of the application. Heat mapping, conversion funnel analysis, customizable forms, customer journey analytics, and usability testing are just some of the offerings it provides.</li>\n<li><a href=\"https://reviews.financesonline.com/p/smartlook/\"><strong>Smartlook</strong></a>. It’s a powerful console that you access online, and it analyzes data gathered by your site, app, or mobile device. It enables tracking of user sessions, essentially equivalent to “seeing over the user’s shoulder.”</li>\n</ul>\n" } } ] }</script> <div class="category__author" style="display: flex;"> <div class="category__avatar"> <img src="data:image/gif;base64,R0lGODlhAQABAIAAAP///wAAACH5BAEAAAAALAAAAAABAAEAAAICRAEAOw==" data-src="https://sip.financesonline.com/uploads/2018/09/louie.jpg?width=100&token=cBF1qsThMBVm4GTC-uvIxg" alt="Louie Andre" class="lazyload"> </div> <div class="category__author__desc"> <h4>By <a href="/author/louie/" title="Louie Andre">Louie Andre</a></h4> <p>B2B & SaaS market analyst and senior writer for FinancesOnline. He is most interested in project management solutions, believing all businesses are a work in progress. From pitch deck to exit strategy, he is no stranger to project business hiccups and essentials. He has been involved in a few internet startups including a digital route planner for a triple A affiliate. His advice to vendors and users alike? "Think of benefits, not features."</p> </div> <div class="clearfix"></div> </div> </div> <div class="clearfix"></div> <p class="updated">Updated <time datetime="2024-11-06T16:21:07+00:00" title="2024-11-06T16:21:07+00:00">November 06, 2024</time></p> </div> </div> </div> </div> </div> </div>  <div id="why-fo-free" class="fot-modal why-fo-free-modal"> <div class="fot-modal__close"><span></span><span></span></div> <h3> <img width="30" height="30" class="why_fo_free_modal_img" alt="Why is FinancesOnline free?" srcset="https://financesonline.com/media/themes/fot/dist/img/information.png 1x,https://financesonline.com/media/themes/fot/dist/img/information@2x.png 2x" src="https://financesonline.com/media/themes/fot/dist/img/information.png"> Why is FinancesOnline free? </h3> <p>FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an <a href="/scoring-methodology/" title="Scoring methodology">equal opportunity</a> to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.</p> </div> <script> window.addEventListener('FoExitPopupScriptLoaded', function() { fo_show_ep(); }); </script>  <div id="back-to-top" class="btn btn--top" title="Go to top"><span class="icon icon--arrow-down"></span>TOP</div>  <div id="fot-social" class="fot-social" data-id="889" data-type="term" data-url="https://financesonline.com/c/conversion-rate-optimization-software/free/" style="opacity: 0;"> <div class="fot-social__el fot-social__el--network smaller"> <span class="icon icon--network"></span> </div> <a class="fot-social__el fb fb-button" href="https://www.facebook.com/sharer/sharer.php?u=https://reviews.financesonline.com/p/smartlook/" target="_blank"> <div> <span class="icon icon--fb"></span> <span class="txt">Share</span> </div> </a> <a class="fot-social__el tw" href="http://twitter.com/share?url=https://reviews.financesonline.com/p/smartlook/" target="_blank"> <div> <span class="icon icon--tw"></span> <span class="txt">Tweet</span> </div> </a> <a class="fot-social__el li" href="https://www.linkedin.com/shareArticle?mini=true&url=https://reviews.financesonline.com/p/smartlook/" target="_blank"> <div> <span class="icon icon--in"></span> <span class="txt">Share</span> </div> </a> </div>  <style> .footer li { width: 100%!important; float:none; } @media screen and (min-width: 481px) { .footer ul { display: block!important; } } @media screen and (max-width: 480px) { .footer ul { margin-bottom: 0; display: none; } .footer li { width: 50%!important; float:left; } .footer ul:after { content: ''; clear: both; display: block; } .footer__heading { cursor:pointer; } } </style> <div class="footer"> <div class="main-container "> <div class="col col--50 col--sm"> <a href="https://financesonline.com" title="FinancesOnline Homepage" class="footer__title"><span>Finances</span>Online</a> <p><strong>EU Office:</strong> Grojecka 70/13 Warsaw, 02-359 Poland</p> <p><strong>US Office:</strong> 120 St James Ave Floor 6, Boston, MA 02116</p> <a href="/add-product/" class="btn btn--listed" title="Get listed page"><span class="icon icon--add"></span>GET LISTED</a> </div> <div class="col col--50 col--sm"> <div class="col col--33 col--sm"> <div class="footer__heading">Company</div> <ul> <li><a href="/about-us/" title="About Us">About Us</a></li> <li><a href="/contact-us/" title="Contact Us">Contact Us</a></li> <li><a href="/add-product/" title="Add Your Product">Add Your Product</a></li> <li><a href="/careers/" title="Careers">Careers</a></li> <li><a href="/research-center/" title="Research Center">Research Center</a></li> <li><a href="/research-team/" title="Research Team">Research Team</a></li> </ul> </div> <div class="col col--33 col--sm"> <div class="footer__heading">Policies</div> <ul> <li><a href="/terms-of-use/" title="Terms of Use">Terms of Use</a></li> <li><a href="/privacy-policy/" title="Privacy Policy">Privacy Policy</a></li> <li><a href="/cookies-policy/" title="Cookies Policy">Cookies Policy</a></li> <li><a href="/scoring-methodology/" title="Scoring Methodology">Scoring Methodology</a></li> <li><a href="/ccpa/" title="Do not sell my personal information">Do not sell my personal information</a></li> </ul> </div> <div class="col col--33 col--sm"> <div class="footer__heading">Content</div> <ul> <li><a href="/write-for-us/" title="Write For Us">Write For Us</a></li> <li><a href="/software-for-small-business/" title="For Small Business">For Small Business</a></li> <li><a href="/topapps/" title="Top Software">Top Software</a></li> <li><a href="https://reviews.financesonline.com/" title="Software reviews">Software reviews</a></li> <li><a href="https://comparisons.financesonline.com/" title="Software comparisons">Software comparisons</a></li> <li><a href="https://alternatives.financesonline.com/" title="Software alternatives">Software alternatives</a></li> </ul> </div> </div> <div class="clearfix"></div> </div> <div class="footer__copyright"> <div class="main-container "> <p class="mini-hide">Copyright © 2024 FinancesOnline. 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Best Free Conversion Rate Optimisation (CRO) Tools in 2024 | FinancesOnline