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<!DOCTYPE html><html lang="en"><head><meta charSet="utf-8" data-next-head=""/><meta name="twitter:card" content="summary_large_image" data-next-head=""/><meta name="twitter:site" content="@buffer" data-next-head=""/><meta name="twitter:creator" content="@buffer" data-next-head=""/><meta property="og:type" content="website" data-next-head=""/><meta property="og:locale" content="en_US" data-next-head=""/><meta property="og:site_name" content="Buffer: All-you-need social media toolkit for small businesses" data-next-head=""/><meta name="viewport" content="width=device-width, initial-scale=1" class="jsx-2490909520" data-next-head=""/><script type="application/ld+json" data-next-head="">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"How does Facebook scheduling work?","acceptedAnswer":{"@type":"Answer","text":"\n <p>With Buffer’s Facebook scheduler, you can plan, collaborate, schedule, and publish content that drives meaningful engagement and growth for your brand. Some of our favorite features include:</p>\n <ul>\n <li>Customizable <a href=\"https://support.buffer.com/hc/en-us/articles/360036232053-Setting-up-your-Posting-Schedule?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center\">posting schedules</a></li>\n <li>An <a href=\"/ai-assistant\">AI assistant</a> that helps you create better content, faster</li>\n <li>Publishing capabilities for all sorts of media, including Reels and Stories</li>\n <li>A composer that allows you to craft a different message for each social network</li>\n <li>Cross-posting capabilities, which allow you to easily share posts to <a href=\"/instagram\">Instagram</a>, <a href=\"/x\">X (Twitter)</a>, <a href=\"/threads\">Threads</a>, <a href=\"/mastodon\">Mastodon</a>, and more</li>\n <li>A <a href=\"/create\">Create space</a> that allows you to save your post ideas and come back to them later</li>\n <li><a href=\"https://support.buffer.com/article/585-creating-and-managing-campaigns?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center\">Tags</a> to help you sort and organize your content by theme or category</li>\n <li>A <a href=\"https://support.buffer.com/hc/en-us/articles/360039028273-Installing-and-using-the-Buffer-Browser-Extension?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center\">browser extension</a> to quickly share content from anywhere on the web</li>\n <li>A <a href=\"https://support.buffer.com/hc/en-us/articles/360038640494-Creating-managing-and-approving-draft-posts?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center\">drafts and approval process</a> to easily collaborate with your team</li>\n </ul>\n <p>Just to name a few!</p>\n "}},{"@type":"Question","name":"What types of Facebook posts can I schedule with Buffer?","acceptedAnswer":{"@type":"Answer","text":"\n <p>You can schedule text-only, images, Reels, multi-photo (up to 10 images), and link preview posts to both your Facebook Pages and Groups. You can also publish Stories to your Facebook Pages.</p>\n "}},{"@type":"Question","name":"Can I schedule Facebook posts to publish automatically?","acceptedAnswer":{"@type":"Answer","text":"\n <p>Yes, Buffer automatically publishes your Facebook Page posts for you. Automatic publishing is not included for Facebook Groups and Facebook Stories; in these cases, we use notification publishing. This means you can create a post or Story in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your post or Story over to your Facebook to finish posting. <a href=\"https://support.buffer.com/article/658-using-instagram-reminders\">Learn more about automatic Facebook publishing</a>.</p>\n "}},{"@type":"Question","name":"Can I schedule posts to my Facebook Groups?","acceptedAnswer":{"@type":"Answer","text":"\n <p>You sure can! With Buffer, you can plan, edit, draft, and schedule posts to your Facebook Groups.</p>\n <p>However, we use notification publishing for Facebook Group posts. This means you can create a post in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your post over to your Facebook Group to finish posting. <a href=\"https://support.buffer.com/article/658-using-instagram-reminders\">Learn more about notification publishing</a>.</p>\n "}},{"@type":"Question","name":"Can I schedule Stories to my Facebook Page?","acceptedAnswer":{"@type":"Answer","text":"\n <p>Yes, with Buffer, you can schedule your Stories to your Facebook Page. However, they won’t publish automatically. For these we’ll use notification publishing. This means you can create a Story in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your Story over to your Facebook Page to finish posting. <a href=\"https://support.buffer.com/article/658-using-notification-publishing\">Learn more about notification publishing</a>.</p>\n "}},{"@type":"Question","name":"Can I schedule multi-photo posts to publish automatically?","acceptedAnswer":{"@type":"Answer","text":"\n <p>Yes, you can schedule multi-photo posts to be published automatically to Facebook with Buffer—no need for reminders.</p>\n "}},{"@type":"Question","name":"What analytics does Buffer provide for Facebook?","acceptedAnswer":{"@type":"Answer","text":"\n <p>With Buffer, you can also analyze your content’s and page’s performance once it’s been published. When you connect your Facebook account to <a href=\"https://analyze.buffer.com/\">Analyze</a>, we will backfill the page data for the last six months and native post data for the previous 30 days. Buffer offers all the following metrics for Facebook Pages:</p>\n <ul>\n <li>Posts</li>\n <li>Post Reach</li>\n <li>Post Impressions</li>\n <li>Page & Post Engagements</li>\n <li>Engagement Rate</li>\n <li>Reactions</li>\n <li>Shares</li>\n <li>Comments</li>\n <li>Post Clicks</li>\n <li>New Fans</li>\n <li>Total Fans</li>\n </ul>\n <p><a href=\"https://support.buffer.com/article/520-facebook-metric-descriptions\">Get a detailed description of each Facebook metric tracked via Buffer</a>. Facebook Reels and Stories, as well as Facebook Group metrics are not supported in our analytics dashboard. However, Reels metrics are available within the Sent tab of the Publish dashboard.</p>\n "}},{"@type":"Question","name":"Can I track both organic and paid post performance with Buffer?","acceptedAnswer":{"@type":"Answer","text":"\n <p>Yes, Buffer tracks and provides insights for boosted and organic Facebook and Instagram posts. Organic posts and boosted posts are represented by blue and green respectively in Buffer’s bar charts so that you can easily identify them.</p>\n "}},{"@type":"Question","name":"Does Buffer provide insights on the best days to post on Facebook?","acceptedAnswer":{"@type":"Answer","text":"\n <p>Yes, Buffer provides you with your best days to post on Facebook. Buffer’s best day to post tool shows you which day your posts earn the highest engagement.</p>\n "}},{"@type":"Question","name":"Why should I schedule Facebook posts?","acceptedAnswer":{"@type":"Answer","text":"\n <p>If you’re a small business owner, social media manager, or content creator, you’ll find that there are <a href=\"/library/how-to-schedule-facebook-posts/\">many benefits to scheduling your Facebook posts</a>. Here are a few reasons why people prefer to schedule their posts:</p>\n <ul>\n <li>It’s so much faster</li>\n <li>It saves you time and mental energy</li>\n <li>Many users love our cross-posting feature, making it easy to post a single piece of content across all your social media channels</li>\n <li>It ensures that you post consistently (and keeping a consistent schedule helps you maximize engagement)</li>\n <li>It gives you better control over your Facebook content and your brand presence</li>\n <li>It gives you the flexibility to plan and publish to Facebook from your desktop or from the app</li>\n </ul>\n "}},{"@type":"Question","name":"How do I start scheduling my Facebook posts?","acceptedAnswer":{"@type":"Answer","text":"\n <p>With <a href=\"/signup\">Buffer</a>, you can schedule, plan, analyze, engage, and much more. <a href=\"https://login.buffer.com/login?plan=free&cycle=year\">Get started with a 14-day free trial</a>, connect your Facebook Page and Group, and start scheduling immediately.</p>\n "}}]}</script><title data-next-head="">Schedule Your Facebook Posts with Buffer | Reach Everyone, Everywhere</title><meta name="robots" content="index,follow" data-next-head=""/><meta name="description" content="Schedule, plan, analyze, engage, and more with Buffer’s Facebook Page and Group social media toolkit built for growth. 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5.8594vi,6.75rem);--border-radius-small:0.625rem;--border-radius-medium:1.25rem;--border-radius-large:2.5rem;--border-radius-full:100vmax;--outline-width:0.125rem;--outline-offset:0.125rem;--shadow-floating:0 0 0 0.0625rem var(--color-grey-alpha-050), 0 0.25rem 0.5rem var(--color-grey-alpha-100), 0 1rem 1.5rem var(--color-grey-alpha-100);--transition-duration:150ms;--transition-timing-function:ease-out;--top-navigation-block-size:5.5rem;--container-max-inline-size:calc( 80rem + calc(var(--space-step-3-step-5) * 2) );--container-max-inline-size-wide:calc( var(--container-max-inline-size) + calc(var(--space-step-5-step-7) * 2) );--gutter:var(--space-step-7);--gradient-instagram:linear-gradient( 253deg, hsl(40 100% 72%) -4.28%, hsl(7 100% 75%) 23.63%, hsl(338 78% 79%) 56.85%, hsl(291 48% 82%) 82.8%, hsl(255 100% 80%) 111.88% );}*,::before,::after{box-sizing:border-box;}html,:host{line-height:var(--line-height-regular);-moz-text-size-adjust:none;-webkit-text-size-adjust:none;-webkit-text-size-adjust:none;text-size-adjust:none;-moz-tab-size:4;tab-size:4;font-family:var(--font-family-sans);font-size:100%;-webkit-tap-highlight-color:transparent;}body{margin:0;min-block-size:100vh;background-color:var(--color-grey-green-050);color:var(--color-brand-dark);font-size:var(--font-size-step-0);line-height:inherit;-webkit-font-smoothing:antialiased;}hr{-webkit-block-size:0;-ms-flex-block-size:0;block-size:0;color:inherit;border-block-start-width:1px;}abbr:where([title]){-webkit-text-decoration:underline dotted;text-decoration:underline dotted;}p,h1,h2,h3,h4,h5,h6{overflow-wrap:break-word;}h1,h2,h3,h4,h5,h6{font-family:var(--font-family-heading);font-size:inherit;font-weight:var(--font-weight-heading);line-height:var(--line-height-heading);-webkit-letter-spacing:var(--letter-spacing-heading);-moz-letter-spacing:var(--letter-spacing-heading);-ms-letter-spacing:var(--letter-spacing-heading);letter-spacing:var(--letter-spacing-heading);}a{color:inherit;-webkit-text-decoration:inherit;text-decoration:inherit;}a:not([class]){-webkit-text-decoration:underline;text-decoration:underline;-webkit-text-decoration-skip-ink:auto;text-decoration-skip-ink:auto;color:currentColor;border-radius:0.25rem;outline-width:var(--outline-width);outline-offset:var(--outline-offset);outline-color:transparent;-webkit-transition-property:outline-color;transition-property:outline-color;-webkit-transition-duration:var(--transition-duration);transition-duration:var(--transition-duration);-webkit-transition-timing-function:var(--transition-timing-function);transition-timing-function:var(--transition-timing-function);}a:not([class]):focus-visible{outline-color:var(--color-brand-dark);}b,strong{font-weight:var(--font-weight-semibold);}code,kbd,samp,pre{font-family:var(--font-family-mono);font-size:1em;}small{font-size:80%;}sub,sup{font-size:75%;line-height:0;position:relative;vertical-align:baseline;}sub{inset-block-end:-0.25em;}sup{inset-block-start:-0.5em;}table{text-indent:0;border-color:inherit;border-collapse:collapse;}button,input,optgroup,select,textarea{font-family:inherit;font-feature-settings:inherit;font-variation-settings:inherit;font-size:inherit;font-weight:inherit;line-height:inherit;-webkit-letter-spacing:inherit;-moz-letter-spacing:inherit;-ms-letter-spacing:inherit;letter-spacing:inherit;color:inherit;margin:0;padding:0;}button,select{text-transform:none;}button,input:where([type='button']),input:where([type='reset']),input:where([type='submit']){-webkit-appearance:button;background-color:transparent;background-image:none;}:-moz-focusring{outline:auto;}:-moz-ui-invalid{box-shadow:none;}progress{vertical-align:baseline;}::-webkit-inner-spin-button,::-webkit-outer-spin-button{-webkit-block-size:auto;-ms-flex-block-size:auto;block-size:auto;}[type='search']{-webkit-appearance:textfield;outline-offset:-2px;}::-webkit-search-decoration{-webkit-appearance:none;}::-webkit-file-upload-button{-webkit-appearance:button;font:inherit;}summary{display:list-item;}blockquote,dl,dd,h1,h2,h3,h4,h5,h6,hr,figure,p,pre,ol,ul,menu{margin:0;}fieldset{margin:0;padding:0;}legend{padding:0;}dialog{padding:0;}textarea{resize:vertical;}textarea:not([rows]){min-block-size:10em;}input::-webkit-input-placeholder,textarea::-webkit-input-placeholder{opacity:1;color:var(--placeholder-color,#9ca3af);}input::-moz-placeholder,textarea::-moz-placeholder{opacity:1;color:var(--placeholder-color,#9ca3af);}input:-ms-input-placeholder,textarea:-ms-input-placeholder{opacity:1;color:var(--placeholder-color,#9ca3af);}input::placeholder,textarea::placeholder{opacity:1;color:var(--placeholder-color,#9ca3af);}button,[role='button']{cursor:pointer;}:disabled{cursor:default;}img,svg,video,canvas,audio,iframe,embed,object{display:block;vertical-align:middle;}img,video{max-inline-size:100%;-webkit-block-size:auto;-ms-flex-block-size:auto;block-size:auto;}[hidden]{display:none;}:target{-webkit-scroll-margin-block:5ex;-moz-scroll-margin-block:5ex;-ms-scroll-margin-block:5ex;scroll-margin-block:5ex;}#__next{isolation:isolate;}.visually-hidden{position:absolute;margin:-1px;width:1px;height:1px;border-width:0;padding:0;overflow:hidden;-webkit-clip:rect(0,0,0,0);clip:rect(0,0,0,0);white-space:nowrap;}h1:not([class]){font-size:var(--font-size-step-3);}h2:not([class]){font-size:var(--font-size-step-2);}h3:not([class]){font-size:var(--font-size-step-1);}:is(h4,h5,h6):not([class]){font-size:var(--font-size-step-0);}.eyebrow{font-family:var(--font-family-sans);font-size:var(--font-size-step--1);font-weight:var(--font-weight-medium);-webkit-letter-spacing:var(--letter-spacing-wide);-moz-letter-spacing:var(--letter-spacing-wide);-ms-letter-spacing:var(--letter-spacing-wide);letter-spacing:var(--letter-spacing-wide);text-transform:uppercase;}.text-input{border-radius:var(--border-radius-full);border:0.0625rem solid var(--color-brand-dark);background-color:var(--color-white);padding:1em 1.5em;font-size:var(--font-size-step-0);outline-width:var(--outline-width);outline-offset:var(--outline-offset);outline-color:transparent;-webkit-transition-property:background-color,outline-color;transition-property:background-color,outline-color;-webkit-transition-duration:var(--transition-duration);transition-duration:var(--transition-duration);-webkit-transition-timing-function:var(--transition-timing-function);transition-timing-function:var(--transition-timing-function);}.text-input::-webkit-input-placeholder{color:var(--color-grey-500);}.text-input::-moz-placeholder{color:var(--color-grey-500);}.text-input:-ms-input-placeholder{color:var(--color-grey-500);}.text-input::placeholder{color:var(--color-grey-500);}.text-input:focus-visible{outline-color:var(--color-brand-dark);}.container{margin-inline:auto;max-inline-size:var(--container-max-inline-size);padding-inline:var(--space-step-3-step-5);padding-block-end:var(--space-step-8);}.max-inline-size-container{margin-inline:auto;max-inline-size:var(--container-max-inline-size);padding-inline:var(--space-step-3-step-5);}.max-inline-size-container-wide{margin-inline:auto;max-inline-size:var(--container-max-inline-size-wide);padding-inline:var(--space-step-3-step-5);}.sidebar-layout{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:column;-ms-flex-direction:column;flex-direction:column;gap:var(--space-step-6-step-8);}@media (min-width:64rem){.sidebar-layout{display:grid;grid-template-columns:minmax(0,24rem) 1fr;}.sidebar-layout-reverse{grid-template-columns:1fr minmax(0,24rem);}}.scroll-inline-container{margin-inline:auto;inline-size:100%;max-inline-size:calc(80rem + 2.5rem * 2);padding:var(--space-step-3) 0.25rem;display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-column-gap:2.25rem;column-gap:2.25rem;overflow-x:auto;}.scroll-inline-container::before,.scroll-inline-container::after{content:'';display:inline-block;inline-size:0.25rem;}@media (min-width:64rem){.scroll-inline-container-centered{-webkit-box-pack:center;-webkit-justify-content:center;-ms-flex-pack:center;justify-content:center;}}.table-scroll-container{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;overflow-x:auto;}.table-border-wrapper{border-width:0.0625rem;border-style:solid;border-color:var(--color-grey-300);border-radius:var(--border-radius-small);}.table{--_border-color:var(--color-grey-300);}.table thead th:first-of-type{border-start-start-radius:0.625rem;}.table thead th:last-of-type{border-start-end-radius:0.625rem;}.table tbody{border-block-start-width:0.0625rem;border-block-start-style:solid;border-block-start-color:var(--_border-color);}.table tr+tr{border-block-start-width:0.0625rem;border-block-start-style:solid;border-block-start-color:var(--_border-color);}.table tbody tr:last-of-type td:first-of-type{border-end-start-radius:0.625rem;}.table tbody tr:last-of-type td:last-of-type{border-end-start-radius:0.625rem;}.table:is(th,td)+:is(th,td){border-inline-start-width:0.0625rem;border-inline-start-style:solid;border-inline-start-color:var(--_border-color);}.table th{padding:var(--space-step-3);font-family:var(--font-family-heading);font-weight:var(--font-weight-heading);line-height:var(--line-height-heading);text-align:start;}.table thead th{vertical-align:bottom;}.table th:not(:first-of-type){border-inline-start-width:0.0625rem;border-inline-start-style:solid;border-inline-start-color:var(--_border-color);}.table tbody{font-size:var(--font-size-step--1);}.table td{border-inline-start-width:0.0625rem;border-inline-start-style:solid;border-inline-start-color:var(--_border-color);padding:var(--space-step-4) var(--space-step-3);text-align:center;}.select{-webkit-appearance:none;-moz-appearance:none;appearance:none;border-radius:var(--border-radius-full);border-width:0.0625rem;border-style:solid;border-color:var(--color-grey-400);background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='16' height='16' viewbox='0 0 16 16'%3E%3Cpath fill='%23000' d='M10.569 6.883a.43.43 0 0 0-.304-.732H5.47a.43.43 0 0 0-.303.732l2.397 2.398a.43.43 0 0 0 .607 0l2.398-2.398Z'/%3E%3C/svg%3E");background-position:right 0.5rem center;background-repeat:no-repeat;background-size:1rem 1rem;padding-block:var(--space-step-1);padding-inline:var(--space-step-2) var(--space-step-5);display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-webkit-box-pack:justify;-webkit-justify-content:space-between;-ms-flex-pack:justify;justify-content:space-between;-webkit-column-gap:var(--space-step-3);column-gap:var(--space-step-3);font-size:var(--font-size-step--1);cursor:pointer;outline-width:var(--outline-width);outline-color:transparent;-webkit-transition-property:background-color,outline-color;transition-property:background-color,outline-color;-webkit-transition-duration:var(--transition-duration);transition-duration:var(--transition-duration);-webkit-transition-timing-function:var(--transition-timing-function);transition-timing-function:var(--transition-timing-function);}.select:hover{background-color:var(--color-grey-050);}.select:focus-visible{outline-color:var(--color-brand-dark);}.icon-check{display:inline-block;inline-size:1.5rem;-webkit-block-size:1.5rem;-ms-flex-block-size:1.5rem;block-size:1.5rem;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='24' height='24' viewbox='0 0 24 24'%3E%3Cpath fill='currentColor' d='M20.707 5.293a1 1 0 0 1 0 1.414l-11 11a1 1 0 0 1-1.414 0l-5-5a1 1 0 1 1 1.414-1.414L9 15.586 19.293 5.293a1 1 0 0 1 1.414 0Z'/%3E%3C/svg%3E");background-position:center;background-repeat:no-repeat;background-size:1.5rem 1.5rem;}*+.block-img{margin-block-start:var(--space-step-3);}.block-img+*{margin-block-start:var(--space-step-3);}#homerun-jobs-widget *{font-family:var(--font-family-sans) !important;}#homerun-jobs-widget .homerun-widget{border-radius:var(--border-radius-medium);border-width:0.0625rem;border-style:solid;border-color:var(--color-brand-dark);padding:var(--space-step-3);overflow:hidden;}#homerun-jobs-widget .homerun-widget__list{list-style:'' !important;}#homerun-jobs-widget .homerun-widget__vacancy{margin:0 !important;border:none !important;border-radius:var(--border-radius-medium);outline-width:var(--outline-width);outline-offset:-0.25rem;outline-color:transparent;-webkit-transition-property:outline-color;transition-property:outline-color;-webkit-transition-duration:var(--transition-duration);transition-duration:var(--transition-duration);-webkit-transition-timing-function:var(--transition-timing-function);transition-timing-function:var(--transition-timing-function);}#homerun-jobs-widget .homerun-widget__vacancy:focus-visible{outline-color:var(--color-brand-dark);}#homerun-jobs-widget .homerun-widget__vacancy div{padding:var(--space-step-3) var(--space-step-5) !important;}#homerun-jobs-widget .homerun-widget__vacancy__title{margin:0 !important;padding:0 !important;font-size:var(--font-size-step-0) !important;font-weight:var(--font-weight-medium) !important;}#homerun-jobs-widget .homerun-widget__vacancy__type{font-size:var(--font-size-step--1) !important;}#homerun-jobs-widget 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class="HeroSection_contentLeading__ivAjM"><div class="HeroSection_icons__V5AGm" aria-hidden="true"><svg width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M1.371 5.476 11.943 0 22.63 5.476l-10.686 5.495L1.371 5.476Z"></path><path fill="currentColor" d="m4.73 10.286 7.213 3.546 7.288-3.546 3.398 1.655-10.686 5.202L1.371 11.94l3.36-1.655Z"></path><path fill="currentColor" d="m4.73 16.457 7.213 3.911 7.288-3.91 3.398 1.815L11.943 24 1.371 18.273l3.36-1.816Z"></path></svg><svg width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M15.292 2.293a1 1 0 0 1 1.414 0l4 4a1 1 0 0 1 0 1.414l-4 4a1 1 0 0 1-1.414-1.414L17.585 8H3.999a1 1 0 0 1 0-2h13.586l-2.293-2.293a1 1 0 0 1 0-1.414Zm-6.586 10a1 1 0 0 1 0 1.414L6.413 16H20a1 1 0 1 1 0 2H6.413l2.293 2.293a1 1 0 1 1-1.414 1.414l-4-4a1 1 0 0 1 0-1.414l4-4a1 1 0 0 1 1.414 0Z"></path></svg><svg width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M23 12.067C23 5.955 18.075 1 12 1S1 5.955 1 12.067C1 17.591 5.023 22.17 10.281 23v-7.734H7.488v-3.199h2.793V9.63c0-2.774 1.643-4.306 4.155-4.306 1.204 0 2.462.216 2.462.216v2.724h-1.387c-1.366 0-1.792.853-1.792 1.728v2.076h3.05l-.487 3.2h-2.563V23C18.977 22.17 23 17.591 23 12.067Z"></path></svg></div><h1 class="eyebrow HeroSection_eyebrow__8cZDI">Schedule Facebook posts</h1><p class="HeroSection_heading__MSuzg">Your one-stop shop for Facebook growth</p><p class="HeroSection_text__Vfetg">Buffer’s social media suite is <s>meta</s> better than the rest. Our planning, scheduling, analytics, and engagement tools make connecting with your communities simple.</p><a class="LinkButtonPrimary_link__8Gi9S" href="https://login.buffer.com/signup?product=buffer&plan=free&cycle=year&cta=bufferSite-facebook-hero-signup-1" data-size="large" data-icon="true"><span class="LinkButtonPrimary_linkContent___QcFE"><span>Get started now</span><svg class="LinkButtonPrimary_icon__VlMV8" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></a></div><div class="HeroSection_contentTrailing__tKTD3 facebook_hero__dikFz"><div class="HeroSection_imageSmall__oSQBK"><img alt="A post on Facebook surrounded by floating graphs for followers and engagement rate." loading="lazy" width="942" height="786" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-small.webp&w=1080&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-small.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-small.webp&w=1920&q=75"/></div><div class="HeroSection_imageLarge__HdG4y"><img alt="A post on Facebook surrounded by floating graphs for followers and engagement rate." loading="lazy" width="706" height="562" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-large.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-large.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-hero-large.webp&w=1920&q=75"/></div></div></div></div></div><section class="BenefitsSection_benefitSection__VqLQD" aria-labelledby="headingBenefits" data-theme="light"><h2 class="visually-hidden" id="headingBenefits">Benefits</h2><div class="BenefitsSection_benefits__nGjQc"><div class="BenefitsSection_benefit__8hN6J"><svg width="54" height="54" viewBox="0 0 54 54" fill="none" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" aria-hidden="true"><path d="M42.75 19.125V16.5a3.5 3.5 0 0 0-3.5-3.5h-24.5a3.5 3.5 0 0 0-3.5 3.5V41a3.5 3.5 0 0 0 3.5 3.5h6.125M34 9.5v7m-14-7v7m-8.75 7H20m16.625 13.125L34 34.525V30.5M44.5 34c0 5.799-4.701 10.5-10.5 10.5S23.5 39.799 23.5 34 28.201 23.5 34 23.5 44.5 28.201 44.5 34Z"></path></svg><div class="BenefitsSection_benefitContent__ZEPsh"><h3 class="BenefitsSection_benefitHeading__o3Gwk">Schedule your posts</h3><p class="BenefitsSection_benefitSupportingText__YvLKh">Schedule and crosspost Facebook posts, reels, and stories to your pages and groups from one place.</p></div></div><div class="BenefitsSection_benefit__8hN6J"><svg width="54" height="54" viewBox="0 0 54 54" fill="none" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" aria-hidden="true"><path d="m30.416 18.209 5.232 5.232M14.72 16.465v6.976m24.418 6.976v6.977M23.44 9.488v3.488m-5.232 6.977H11.23m31.394 13.952h-6.977M25.184 11.232h-3.488M43.74 12.35l-2.232-2.233a2.112 2.112 0 0 0-3 0L10.115 38.51a2.11 2.11 0 0 0 0 3l2.232 2.232a2.093 2.093 0 0 0 3 0l28.394-28.394a2.094 2.094 0 0 0 0-3Z"></path></svg><div class="BenefitsSection_benefitContent__ZEPsh"><h3 class="BenefitsSection_benefitHeading__o3Gwk">Save and brainstorm ideas</h3><p class="BenefitsSection_benefitSupportingText__YvLKh">Manage all your ideas in a single hub and get AI help generating new ones.</p></div></div><div class="BenefitsSection_benefit__8hN6J"><svg width="54" height="54" viewBox="0 0 54 54" fill="none" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" aria-hidden="true"><path d="M44.37 18.209 29.545 33.033l-8.72-8.72L9.488 35.649M44.37 18.21H33.905m10.465 0v10.464"></path></svg><div class="BenefitsSection_benefitContent__ZEPsh"><h3 class="BenefitsSection_benefitHeading__o3Gwk">Get boosted post insights</h3><p class="BenefitsSection_benefitSupportingText__YvLKh">Compare results of boosted and organic posts and get insights on your investment’s impact.</p></div></div><div class="BenefitsSection_benefit__8hN6J"><svg width="54" height="54" viewBox="0 0 54 54" fill="none" stroke="currentColor" stroke-linecap="round" stroke-linejoin="round" stroke-width="2" aria-hidden="true"><path d="M37.5 21.75H41a3.5 3.5 0 0 1 3.5 3.5V44.5l-7-7H27a3.5 3.5 0 0 1-3.5-3.5v-1.75m7-10.5a3.5 3.5 0 0 1-3.5 3.5H16.5l-7 7V13A3.51 3.51 0 0 1 13 9.5h14a3.5 3.5 0 0 1 3.5 3.5v8.75Z"></path></svg><div class="BenefitsSection_benefitContent__ZEPsh"><h3 class="BenefitsSection_benefitHeading__o3Gwk">Keep on top of all your comments</h3><p class="BenefitsSection_benefitSupportingText__YvLKh">Monitor and reply to comments on Facebook and Instagram.</p></div></div></div></section><section aria-labelledby="headingFeatures"><div class="FeaturesSection_content__vo75F"><div class="FeaturesSection_intro__VFqdi"><h2 class="FeaturesSection_heading__mEHXQ" id="headingFeatures">One tool, endless possibilities</h2><p class="FeaturesSection_text__OYzBV">Imagine managing all your work on Meta — and beyond — in a single, simple dashboard. Buffer makes it possible, centralizing your Facebook Pages and Groups so you can easily manage multiple accounts and communities from one place.</p></div><div class="FeaturesSection_featureSectionsClip__ItrGH"><div class="FeaturesSection_featureSectionsContainer__zcn6H"><div class="FeaturesSection_featureSections__r6ljn"><div class="FeaturesSection_featureSection___U3H5"><div class="FeaturesSection_featureSectionContentLeading__xjoHU"><h3 class="eyebrow FeaturesSection_featureSectionEyebrow__Aa68k">Schedule</h3><p class="FeaturesSection_featureSectionHeading__dR7_z">Your content, your way, on your schedule</p><p class="FeaturesSection_featureSectionText__rqlVf">Let Buffer handle the daily scheduling, so you can focus on what matters: creating and engaging. Schedule, preview, and publish your posts, stories, and reels in advance to your Facebook Pages and Groups from one powerful dashboard.</p><a class="LinkButtonSecondary_link___1GL0" href="https://login.buffer.com/signup?product=buffer&plan=free&cycle=year&cta=bufferSite-facebook-schedule-signup-1"><span>Get started now</span><span class="LinkButtonSecondary_iconContainer__4Kcew"><svg class="LinkButtonSecondary_icon__3RLzU" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></a></div><div class="FeaturesSection_featureSectionContentTrailingSmall__qiT86"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="yellow"><img alt="Buffer Facebook post tool with a text editor, image attachments, and scheduling options." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=1920&q=75"/></div></div></div><div class="FeaturesSection_featureSection___U3H5"><div class="FeaturesSection_featureSectionContentLeading__xjoHU"><h3 class="eyebrow FeaturesSection_featureSectionEyebrow__Aa68k">Create</h3><p class="FeaturesSection_featureSectionHeading__dR7_z">All your ideas, centralized</p><p class="FeaturesSection_featureSectionText__rqlVf">Centralize all your ideas in one creative hub. Toggle between a Kanban board or gallery view to choose what best suits your creativity process, add colorful tags to organize your ideas, and use our AI Assistant when you need a little help brainstorming.</p><a class="LinkButtonSecondary_link___1GL0" href="https://login.buffer.com/signup?product=buffer&plan=free&cycle=year&cta=bufferSite-facebook-create-signup-1"><span>Get started now</span><span class="LinkButtonSecondary_iconContainer__4Kcew"><svg class="LinkButtonSecondary_icon__3RLzU" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></a></div><div class="FeaturesSection_featureSectionContentTrailingSmall__qiT86"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="yellow"><img alt="Buffer Create space with Facebook post ideas in columns by category." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=1920&q=75"/></div></div></div><div class="FeaturesSection_featureSection___U3H5"><div class="FeaturesSection_featureSectionContentLeading__xjoHU"><h3 class="eyebrow FeaturesSection_featureSectionEyebrow__Aa68k">Analyze</h3><p class="FeaturesSection_featureSectionHeading__dR7_z">Get the insights that matter</p><p class="FeaturesSection_featureSectionText__rqlVf">Analyze what works, ditch what doesn’t, and keep growing with data-driven decisions.</p><a class="LinkButtonSecondary_link___1GL0" href="https://login.buffer.com/signup?product=buffer&plan=free&cycle=year&cta=bufferSite-facebook-create-signup-1"><span>Get started now</span><span class="LinkButtonSecondary_iconContainer__4Kcew"><svg class="LinkButtonSecondary_icon__3RLzU" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></a></div><div class="FeaturesSection_featureSectionContentTrailingSmall__qiT86"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="yellow"><img alt="Facebook post surrounded by graphs for followers, engagement rate, and recommended best day to post, best type of post, and best frequency to post." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=1920&q=75"/></div></div></div><div class="FeaturesSection_featureSection___U3H5"><div class="FeaturesSection_featureSectionContentLeading__xjoHU"><h3 class="eyebrow FeaturesSection_featureSectionEyebrow__Aa68k">Engage</h3><p class="FeaturesSection_featureSectionHeading__dR7_z">Keep on top of all your comments</p><p class="FeaturesSection_featureSectionText__rqlVf">Build stronger relationships and boost community engagement by replying to comments on your Facebook Page and Instagram Profile posts from one platform (bye, 1 million tabs).</p><a class="LinkButtonSecondary_link___1GL0" href="https://login.buffer.com/signup?product=buffer&plan=free&cycle=year&cta=bufferSite-facebook-engage-signup-1"><span>Get started now</span><span class="LinkButtonSecondary_iconContainer__4Kcew"><svg class="LinkButtonSecondary_icon__3RLzU" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></a></div><div class="FeaturesSection_featureSectionContentTrailingSmall__qiT86"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="yellow"><img alt="Facebook comments in Buffer with tools to reply with text and recently used emoji." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=1920&q=75"/></div></div></div></div><div class="FeaturesSection_featureSectionsTrailingLarge__FHMQ3" aria-hidden="true"><div class="FeaturesSection_featureSectionTrailingImageTrack__nFUHX"><div class="FeaturesSection_featureSectionTrailingImageWrapper__fMtbw"><div class="FeaturesSection_featureSectionImageContainer__P32eC FeaturesSection_featureSectionImageContainerLarge__kIA_f"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="yellow"><img alt="Buffer Facebook post tool with a text editor, image attachments, and scheduling options." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-schedule.webp&w=1920&q=75"/></div></div><div class="FeaturesSection_featureSectionImageContainer__P32eC FeaturesSection_featureSectionImageContainerLarge__kIA_f"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="purple"><img alt="Buffer Create space with Facebook post ideas in columns by category." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-create.webp&w=1920&q=75"/></div></div><div class="FeaturesSection_featureSectionImageContainer__P32eC FeaturesSection_featureSectionImageContainerLarge__kIA_f"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="green"><img alt="Facebook post surrounded by graphs for followers, engagement rate, and recommended best day to post, best type of post, and best frequency to post." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-analyze.webp&w=1920&q=75"/></div></div><div class="FeaturesSection_featureSectionImageContainer__P32eC FeaturesSection_featureSectionImageContainerLarge__kIA_f"><div class="FeaturesSection_featureSectionImageWrapper__LTUwK" data-theme="coral"><img alt="Facebook comments in Buffer with tools to reply with text and recently used emoji." loading="lazy" width="724" height="600" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=750&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=1920&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-engage.webp&w=1920&q=75"/></div></div></div></div></div></div></div></div></section><section class="ResourcesSection_section__DIpGm" aria-labelledby="headingResources" data-theme="light"><div class="ResourcesSection_intro__eIOwA"><h2 class="eyebrow ResourcesSection_eyebrow__OC_ix" id="headingResources">Resources</h2><p class="ResourcesSection_heading__KDh0j">Our best advice for Facebook</p><p class="ResourcesSection_text__HwE8Q">Curious about why you should add Facebook to your social stack? And how to really make an impact on the platform? We’ve got you covered.</p></div><div class="ResourcesSection_scrollContainer__FTQvk"><div class="ResourcesSection_scrollContent__FhG_U"><article class="BlogPostCard_cardContainer__knojt ResourcesSection_post__1W_9n" data-theme="light"><div class="BlogPostCard_card__MhMTF"><div class="BlogPostCard_content__wk3gX"><div class="BlogPostCard_contentLeading__tvteA"><div class="BlogPostCard_imageContainer__YiEln"><img alt="" loading="lazy" width="380" height="230" decoding="async" data-nimg="1" class="BlogPostCard_image__04Eyu" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fincrease-facebook-page-engagement.webp&w=384&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fincrease-facebook-page-engagement.webp&w=828&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fincrease-facebook-page-engagement.webp&w=828&q=75"/></div></div><div class="BlogPostCard_contentTrailing__h5oUA"><h3 class="BlogPostCard_heading__gDxbL"><a class="BlogPostCard_headingLink__w8Fou" href="/library/increase-facebook-page-engagement/">15 Tips on How to Increase Facebook Engagement</a></h3><p class="BlogPostCard_excerpt__Y6dDC">If you find marketing on Facebook as a small business challenging, you’re not alone. In this article, we’ll tell you how you can join the ranks of successful brands and increase engagement on Facebook.</p><p class="BlogPostCard_cta__i0HP0" aria-hidden="true"><span>Read more</span><span class="BlogPostCard_ctaIconContainer__O_NN3"><svg class="BlogPostCard_ctaIcon__XBTpO" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></p></div></div></div></article><article class="BlogPostCard_cardContainer__knojt ResourcesSection_post__1W_9n" data-theme="light"><div class="BlogPostCard_card__MhMTF"><div class="BlogPostCard_content__wk3gX"><div class="BlogPostCard_contentLeading__tvteA"><div class="BlogPostCard_imageContainer__YiEln"><img alt="" loading="lazy" width="380" height="230" decoding="async" data-nimg="1" class="BlogPostCard_image__04Eyu" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fbest-time-to-post-on-facebook.webp&w=384&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fbest-time-to-post-on-facebook.webp&w=828&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Fbest-time-to-post-on-facebook.webp&w=828&q=75"/></div></div><div class="BlogPostCard_contentTrailing__h5oUA"><h3 class="BlogPostCard_heading__gDxbL"><a class="BlogPostCard_headingLink__w8Fou" href="/library/best-time-to-post-on-facebook/">The Best Time to Post on Facebook in 2024: A Complete Guide</a></h3><p class="BlogPostCard_excerpt__Y6dDC">We analyzed more than 1 million Facebook posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.</p><p class="BlogPostCard_cta__i0HP0" aria-hidden="true"><span>Read more</span><span class="BlogPostCard_ctaIconContainer__O_NN3"><svg class="BlogPostCard_ctaIcon__XBTpO" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></p></div></div></div></article><article class="BlogPostCard_cardContainer__knojt ResourcesSection_post__1W_9n" data-theme="light"><div class="BlogPostCard_card__MhMTF"><div class="BlogPostCard_content__wk3gX"><div class="BlogPostCard_contentLeading__tvteA"><div class="BlogPostCard_imageContainer__YiEln"><img alt="" loading="lazy" width="380" height="230" decoding="async" data-nimg="1" class="BlogPostCard_image__04Eyu" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-marketing-for-small-business.webp&w=384&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-marketing-for-small-business.webp&w=828&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Fchannel-pages%2Ffacebook%2Ffacebook-marketing-for-small-business.webp&w=828&q=75"/></div></div><div class="BlogPostCard_contentTrailing__h5oUA"><h3 class="BlogPostCard_heading__gDxbL"><a class="BlogPostCard_headingLink__w8Fou" href="/library/facebook-marketing-for-small-business/">Facebook Marketing for Small Business: How to Grow in 2024 and Beyond</a></h3><p class="BlogPostCard_excerpt__Y6dDC">Struggling with Facebook marketing for your small business? Discover simple, actionable strategies to boost engagement and grow your presence on the platform.</p><p class="BlogPostCard_cta__i0HP0" aria-hidden="true"><span>Read more</span><span class="BlogPostCard_ctaIconContainer__O_NN3"><svg class="BlogPostCard_ctaIcon__XBTpO" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></span></p></div></div></div></article></div></div></section><div class="Overlap_overlap__jgA1u facebook_resourcesTestimonialsOverlap__qZfRY"><div class="Overlap_overlapLeading__CCrSh" aria-hidden="true"></div><div class="Overlap_overlapContent__85rXV"><section class="TestimonialStepper_testimonialSection__tBiip" aria-labelledby="headingTestimonials" data-theme="dark"><h2 class="visually-hidden" id="headingTestimonials">What people are saying</h2><div class="max-inline-size-container"><div class="TestimonialStepper_testimonialContainer__Q1iyG"><figure class="TestimonialStepper_testimonial__yeCEl"><blockquote class="TestimonialStepper_testimonialQuote__bqkK3">Our Facebook following and engagement has boomed! We are thrilled that Buffer has helped our organization reach more individuals to share our resources and services with.</blockquote><figcaption class="TestimonialStepper_testimonialSource__6vZtW"><span class="TestimonialStepper_testimonialImage__w5gbd"><img alt="" loading="lazy" width="76" height="76" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fstatic%2Fimages%2Ftestimonials%2Flibby-hastings.webp&w=96&q=75 1x, /_next/image?url=%2Fstatic%2Fimages%2Ftestimonials%2Flibby-hastings.webp&w=256&q=75 2x" src="/_next/image?url=%2Fstatic%2Fimages%2Ftestimonials%2Flibby-hastings.webp&w=256&q=75"/></span><span class="TestimonialStepper_testimonialSourceText__Hb2mm"><span class="TestimonialStepper_testimonialPersonName__PH6Wl">Libby Hastings</span><span class="TestimonialStepper_testimonialSupportingText__qRzRY">KABC</span></span></figcaption></figure><div class="TestimonialStepper_testimonialSteppers___n3hT"><button class="TestimonialStepper_testimonialStepper__nwiiO" type="button"><span class="visually-hidden">Previous testimonial</span><svg class="TestimonialStepper_testimonialStepperIcon__JOqEA" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M12.53 19.53a.75.75 0 0 1-1.06 0l-7-7a.75.75 0 0 1 0-1.06l7-7a.75.75 0 1 1 1.06 1.06l-5.72 5.72H19a.75.75 0 0 1 0 1.5H6.81l5.72 5.72a.75.75 0 0 1 0 1.06Z"></path></svg></button><button class="TestimonialStepper_testimonialStepper__nwiiO" type="button"><span class="visually-hidden">Next testimonial</span><svg class="TestimonialStepper_testimonialStepperIcon__JOqEA" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path fill="currentColor" d="M11.47 4.47a.75.75 0 0 1 1.06 0l7 7a.75.75 0 0 1 0 1.06l-7 7a.75.75 0 1 1-1.06-1.06l5.72-5.72H5a.75.75 0 0 1 0-1.5h12.19l-5.72-5.72a.75.75 0 0 1 0-1.06Z"></path></svg></button></div></div></div></section></div><div class="Overlap_overlapTrailing___F0lh" aria-hidden="true"></div></div><section class="facebook_faqSection__5Gtgg" aria-labelledby="headingFaqs" data-theme="light"><div class="max-inline-size-container"><div class="FAQSection_content__XPSeB"><h2 class="FAQSection_heading__aBEkp" id="headingFaqs">FAQs</h2><div class="FAQSection_faqs__7IJWA"><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">How does Facebook scheduling work?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>With Buffer’s Facebook scheduler, you can plan, collaborate, schedule, and publish content that drives meaningful engagement and growth for your brand. Some of our favorite features include:</p> <ul> <li>Customizable <a href="https://support.buffer.com/hc/en-us/articles/360036232053-Setting-up-your-Posting-Schedule?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center">posting schedules</a></li> <li>An <a href="/ai-assistant">AI assistant</a> that helps you create better content, faster</li> <li>Publishing capabilities for all sorts of media, including Reels and Stories</li> <li>A composer that allows you to craft a different message for each social network</li> <li>Cross-posting capabilities, which allow you to easily share posts to <a href="/instagram">Instagram</a>, <a href="/x">X (Twitter)</a>, <a href="/threads">Threads</a>, <a href="/mastodon">Mastodon</a>, and more</li> <li>A <a href="/create">Create space</a> that allows you to save your post ideas and come back to them later</li> <li><a href="https://support.buffer.com/article/585-creating-and-managing-campaigns?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center">Tags</a> to help you sort and organize your content by theme or category</li> <li>A <a href="https://support.buffer.com/hc/en-us/articles/360039028273-Installing-and-using-the-Buffer-Browser-Extension?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center">browser extension</a> to quickly share content from anywhere on the web</li> <li>A <a href="https://support.buffer.com/hc/en-us/articles/360038640494-Creating-managing-and-approving-draft-posts?utm_source=marketing-site&utm_medium=help-center&utm_campaign=help-center">drafts and approval process</a> to easily collaborate with your team</li> </ul> <p>Just to name a few!</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">What types of Facebook posts can I schedule with Buffer?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>You can schedule text-only, images, Reels, multi-photo (up to 10 images), and link preview posts to both your Facebook Pages and Groups. You can also publish Stories to your Facebook Pages.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Can I schedule Facebook posts to publish automatically?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>Yes, Buffer automatically publishes your Facebook Page posts for you. Automatic publishing is not included for Facebook Groups and Facebook Stories; in these cases, we use notification publishing. This means you can create a post or Story in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your post or Story over to your Facebook to finish posting. <a href="https://support.buffer.com/article/658-using-instagram-reminders">Learn more about automatic Facebook publishing</a>.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Can I schedule posts to my Facebook Groups?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>You sure can! With Buffer, you can plan, edit, draft, and schedule posts to your Facebook Groups.</p> <p>However, we use notification publishing for Facebook Group posts. This means you can create a post in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your post over to your Facebook Group to finish posting. <a href="https://support.buffer.com/article/658-using-instagram-reminders">Learn more about notification publishing</a>.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Can I schedule Stories to my Facebook Page?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>Yes, with Buffer, you can schedule your Stories to your Facebook Page. However, they won’t publish automatically. For these we’ll use notification publishing. This means you can create a Story in Buffer and then, when it's time to post, you'll receive a notification on your mobile device that you can tap to open and copy your Story over to your Facebook Page to finish posting. <a href="https://support.buffer.com/article/658-using-notification-publishing">Learn more about notification publishing</a>.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Can I schedule multi-photo posts to publish automatically?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>Yes, you can schedule multi-photo posts to be published automatically to Facebook with Buffer—no need for reminders.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">What analytics does Buffer provide for Facebook?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>With Buffer, you can also analyze your content’s and page’s performance once it’s been published. When you connect your Facebook account to <a href="https://analyze.buffer.com/">Analyze</a>, we will backfill the page data for the last six months and native post data for the previous 30 days. Buffer offers all the following metrics for Facebook Pages:</p> <ul> <li>Posts</li> <li>Post Reach</li> <li>Post Impressions</li> <li>Page & Post Engagements</li> <li>Engagement Rate</li> <li>Reactions</li> <li>Shares</li> <li>Comments</li> <li>Post Clicks</li> <li>New Fans</li> <li>Total Fans</li> </ul> <p><a href="https://support.buffer.com/article/520-facebook-metric-descriptions">Get a detailed description of each Facebook metric tracked via Buffer</a>. Facebook Reels and Stories, as well as Facebook Group metrics are not supported in our analytics dashboard. However, Reels metrics are available within the Sent tab of the Publish dashboard.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Can I track both organic and paid post performance with Buffer?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>Yes, Buffer tracks and provides insights for boosted and organic Facebook and Instagram posts. Organic posts and boosted posts are represented by blue and green respectively in Buffer’s bar charts so that you can easily identify them.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Does Buffer provide insights on the best days to post on Facebook?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>Yes, Buffer provides you with your best days to post on Facebook. Buffer’s best day to post tool shows you which day your posts earn the highest engagement.</p> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">Why should I schedule Facebook posts?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>If you’re a small business owner, social media manager, or content creator, you’ll find that there are <a href="/library/how-to-schedule-facebook-posts/">many benefits to scheduling your Facebook posts</a>. Here are a few reasons why people prefer to schedule their posts:</p> <ul> <li>It’s so much faster</li> <li>It saves you time and mental energy</li> <li>Many users love our cross-posting feature, making it easy to post a single piece of content across all your social media channels</li> <li>It ensures that you post consistently (and keeping a consistent schedule helps you maximize engagement)</li> <li>It gives you better control over your Facebook content and your brand presence</li> <li>It gives you the flexibility to plan and publish to Facebook from your desktop or from the app</li> </ul> </div></details><details class="Details_details___T7cb"><summary class="Details_summary__qBPqX"><div class="Details_summaryContent__gLcSg"><h3 class="FAQs_heading__Sj_MV">How do I start scheduling my Facebook posts?</h3><svg class="Details_summaryIcon__wNmIp" width="24" height="24" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.293 8.293a1 1 0 0 1 1.414 0L12 13.586l5.293-5.293a1 1 0 1 1 1.414 1.414l-6 6a1 1 0 0 1-1.414 0l-6-6a1 1 0 0 1 0-1.414Z"></path></svg></div></summary><div class="Details_content__awA0g"> <p>With <a href="/signup">Buffer</a>, you can schedule, plan, analyze, engage, and much more. <a href="https://login.buffer.com/login?plan=free&cycle=year">Get started with a 14-day free trial</a>, connect your Facebook Page and Group, and start scheduling immediately.</p> </div></details></div></div></div></section></main><div id="modal-root" class="jsx-2490909520"></div><div style="background-color:var(--color-grey-green-050)" class="jsx-2490909520"><footer class="Footer_footer__4vzqH"><h2 class="visually-hidden">Buffer</h2><div class="Footer_footerLinks__xuRtG"><div class="Footer_footerLinkGroups__rQWbn"><div><h3 class="Footer_footerLinkGroupHeading__pIYUm">Tools</h3><ul class="Footer_footerLinkList__1qETO"><li><a class="Footer_footerLink__VU733" href="/create">Create</a></li><li><a class="Footer_footerLink__VU733" href="/publish">Publish</a></li><li><a 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