Mi batterò per te con la mia azienda - Video tutorial Vendere con le storie, parte 2: le storie che raccontano i grandi venditori

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class="core-section-container my-3 transcripts">  <h2 class="core-section-container__title section-title"> Mi batterò per te con la mia azienda </h2>  <div class="core-section-container__content break-words"> <div class="transcripts__copy"> <span class="transcripts__quotation">“</span> <p> - I disaccordi si verificano negli affari e la tua azienda non sarà sempre nel giusto. Gli acquirenti vogliono sapere che quando ciò accade che hai le spalle e combatterai per loro con la tua gestione. Ora, naturalmente, ciò non significa che dovresti cedere su ogni richiesta degli acquirenti. Potrebbero non dirlo, ma la maggior parte degli acquirenti non rispetterebbe un venditore che lo ha fatto, ma non faranno affari a lungo con qualcuno che non li sostiene mai, quindi devi convincerli che lo farai e il modo migliore per farlo è con una storia su quando l'hai fatto in passato. Ora ecco un esempio. Nel 2012, Xerox si trovava in una situazione difficile con Huntington Bank. Erano nel bel mezzo di un contratto quinquennale per fornire a Huntington tutte le sue stampanti, fotocopiatrici e carta. Bene, Huntington era alla ricerca di modi per risparmiare denaro e ha chiesto a Xerox alcune idee per ridurre l'uso della carta. Ora il problema con questo, naturalmente, è che ciò… </p> </div> </div> </section> </div> <div class="tab__panel" tabindex="0" role="tabpanel" hidden> <section class="core-section-container my-3 exercise-files" data-test-live-files-panel>  <h2 class="core-section-container__title section-title"> Fai pratica con gli esercizi mentre impari la teoria </h2>  <div class="core-section-container__content break-words"> <p class="exercise-files__description"> Scarica i documenti che l’istruttore utilizza per tenere i corsi. 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Scarica i corsi tramite l’app di LinkedIn Learning per iOS o Android. </p> <div class="offline__link-container"> <a class="offline__link" href="https://itunes.apple.com/app/apple-store/id1084807225?ls=1&pt=10746&mt=8&ct=learning_course_tab_viewoffline&trk=apple_app_store" data-tracking-control-name="apple_app_store" data-tracking-will-navigate rel="noopener noreferrer" target="_blank"> <img alt="Scarica dall’App Store" class="offline__image" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/emczv26hz24woii2j4aleyry"> </a> <a class="offline__link" href="https://play.google.com/store/apps/details?id=com.linkedin.android.learning&referrer=utm_source%3Dlinkedinlearning%26utm_medium%3DmobileWeb%26utm_campaign%3Dlearning_guest&ct=learning_course_tab_viewoffline&trk=google_play_store" data-tracking-control-name="google_play_store" data-tracking-will-navigate rel="noopener noreferrer" target="_blank"> <img alt="Scarica da Google Play" class="offline__image" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/535kqf5rsexfx0lucb3t6palb"> </a> </div> <div class="footer-upsell-link"> <span class="footer-upsell-link__description"> Guarda questo corso dove e quando vuoi. </span> <a href="http://it.linkedin.com/learning/subscription/products?courseSlug=vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori&destRedirectURL=https%3A%2F%2Fit%2Elinkedin%2Ecom%2Flearning%2Fvendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori%2Fmi-battero-per-te-con-la-mia-azienda&trk=offline_viewing&upsellTrk=lil_upsell_offline_viewing_subscription" data-tracking-control-name="lil_upsell_offline_viewing_subscription" data-tracking-impression-name="lil_upsell_offline_viewing_subscription" data-litms-tracking-control-name="lil_upsell_offline_viewing_subscription" data-tracking-will-navigate class="offline__upsell-link" data-test-live-offline-footer-sub-upsell> Comincia subito con una prova gratuita. </a> </div> </div> </section> </div> </div> </div> </section> <section class="right-rail papabear:w-right-rail-width papabear:ml-column-gutter mamabear:max-w-[790px] mamabear:px-mobile-container-padding babybear:max-w-[790px] babybear:px-mobile-container-padding"> <section class="table-of-contents mb-4"> <h2 class="table-of-contents__header"> Contenuti </h2> <ul class="table-of-contents__list"> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> Introduzione <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> Introduzione <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/una-storia-per-ogni-fase-della-vendita?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <icon class="table-of-contents__item-status table-of-contents__item-status--unlocked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/5jwhkytplzxiejvhzfu0t7m8l" data-svg-class-name="table-of-contents__item-status-svg--unlocked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Una storia per ogni fase della vendita </div> <div class="table-of-contents__item-duration"> 1m 57s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 1. Presentarsi all'acquirente <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 1. Presentarsi all'acquirente <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/spiegare-quello-che-si-fa-semplicemente?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Spiegare quello che si fa, semplicemente </div> <div class="table-of-contents__item-duration"> 2m 50s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/chi-ho-aiutato-e-come-li-ho-aiutati?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Chi ho aiutato e come li ho aiutati </div> <div class="table-of-contents__item-duration"> 3m 53s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 2. Prepararsi per la chiamata di vendita <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 2. Prepararsi per la chiamata di vendita <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/storia-della-motivazione-personale?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Storia della motivazione personale </div> <div class="table-of-contents__item-duration"> 3m 51s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/eliminare-lo-stress-dalla-chiamata?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Eliminare lo stress dalla chiamata </div> <div class="table-of-contents__item-duration"> 1m 36s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button show-more-less__button--hide" aria-expanded="true" data-tracking-control-name="learning-course_toc-section_show_more"> 3. Costruire un rapporto <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button " aria-expanded="true" data-tracking-control-name="learning-course_toc-section_show_more"> 3. Costruire un rapporto <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list " data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/perche-faccio-quello-che-faccio?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Perché faccio quello che faccio </div> <div class="table-of-contents__item-duration"> 3m 42s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/te-lo-diro-quando-non-posso-aiutarti?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Te lo dirò quando non posso aiutarti </div> <div class="table-of-contents__item-duration"> 2m 40s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/te-lo-diro-quando-ho-fatto-un-errore?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Te lo dirò quando ho fatto un errore </div> <div class="table-of-contents__item-duration"> 2m 59s </div> </div> </a> </li> <li class="toc-item toc-item--active"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/mi-battero-per-te-con-la-mia-azienda?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="true"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Mi batterò per te con la mia azienda </div> <div class="table-of-contents__item-duration"> 2m 39s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/non-sono-chi-pensi-che-io-sia?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Non sono chi pensi che io sia </div> <div class="table-of-contents__item-duration"> 3m 38s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/creare-una-storia?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Creare una storia </div> <div class="table-of-contents__item-duration"> 5m 11s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/in-cosa-ci-differenziamo-dai-nostri-concorrenti?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> In cosa ci differenziamo dai nostri concorrenti </div> <div class="table-of-contents__item-duration"> 3m 9s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 4. Formulare la proposta vendita principale <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 4. Formulare la proposta vendita principale <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/l-invenzione-o-la-scoperta-del-prodotto?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> L'invenzione o la scoperta del prodotto </div> <div class="table-of-contents__item-duration"> 3m 14s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/spiegare-il-problema?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Spiegare il problema </div> <div class="table-of-contents__item-duration"> 3m 15s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/successo-del-cliente?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Successo del cliente </div> <div class="table-of-contents__item-duration"> 4m 6s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/la-storia-delle-due-strade?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> La storia delle "due strade" </div> <div class="table-of-contents__item-duration"> 2m 59s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/aggiungere-valore?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Aggiungere valore </div> <div class="table-of-contents__item-duration"> 4m 5s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 5. Gestire le obiezioni <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 5. Gestire le obiezioni <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/risposta-all-obiezione?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Risposta all'obiezione </div> <div class="table-of-contents__item-duration"> 4m 8s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/negoziare-il-prezzo?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Negoziare il prezzo </div> <div class="table-of-contents__item-duration"> 4m 18s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/risolvere-le-obiezioni-prima-che-si-presentino?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Risolvere le obiezioni prima che si presentino </div> <div class="table-of-contents__item-duration"> 2m 44s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 6. Chiudere la vendita <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 6. Chiudere la vendita <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/creare-un-senso-di-urgenza?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Creare un senso di urgenza </div> <div class="table-of-contents__item-duration"> 3m 31s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/armare-il-proprio-sponsor?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Armare il proprio sponsor </div> <div class="table-of-contents__item-duration"> 4m 24s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/allenarsi-allo-scioglimento?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Allenarsi allo scioglimento </div> <div class="table-of-contents__item-duration"> 3m 20s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 7. Gestire le relazioni con i clienti <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> 7. Gestire le relazioni con i clienti <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/cosa-ha-funzionato-bene-in-passato?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Cosa ha funzionato bene in passato </div> <div class="table-of-contents__item-duration"> 3m 30s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/costruire-la-lealta?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Costruire la lealtà </div> <div class="table-of-contents__item-duration"> 2m 50s </div> </div> </a> </li> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/riassumere-la-chiamata?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> Riassumere la chiamata </div> <div class="table-of-contents__item-duration"> 3m 50s </div> </div> </a> </li> </ul>  </div> </li> <li class="toc-section"> <div class="show-more-less"> <button class="show-more-less__button show-more-less__more-button show-more-less-button " aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> Conclusione <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cyolgscd0imw2ldqppkrb84vo"></icon> </button> <button class="show-more-less__button show-more-less__less-button show-more-less-button show-more-less__button--hide" aria-expanded="false" data-tracking-control-name="learning-course_toc-section_show_more"> Conclusione <icon class="show-more-less__button--chevron show-more-less-button-icon" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/4chtt12k98xwnba1nimld2oyg"></icon> </button> <ul data-max-num-to-show="0" class="show-more-less__list show-more-less__list--hide-after-0" data-impression-id="learning-course_toc-section_show-more-less"> <li class="toc-item"> <a data-tracking-control-name="learning-course_tocItem" data-tracking-will-navigate href="https://it.linkedin.com/learning/vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori/i-passi-successivi?autoplay=true&trk=learning-course_tocItem" class="toc-item__link" aria-current="false"> <span class="a11y-text">(Bloccato)</span> <icon class="table-of-contents__item-status table-of-contents__item-status--locked" data-delayed-url="https://static.licdn.com/aero-v1/sc/h/cfu0devb5o77ym5x8vv0oilfz" data-svg-class-name="table-of-contents__item-status-svg--locked"></icon> <div class="table-of-contents__item-details"> <div class="table-of-contents__item-title"> I passi successivi </div> <div class="table-of-contents__item-duration"> 1m 30s </div> </div> </a> </li> </ul>  </div> </li> </ul> </section> </section> </main> <div class="pre-footer "> <div class="upsell-banner footer__upsell-link"> <div class="upsell-banner__content"> <h3 class="upsell-banner__headline"> Dedicati alla tua formazione. </h3> <p class="upsell-banner__copy"> Acquisisci le competenze imprenditoriali, tecniche e creative più richieste con l’aiuto degli esperti del settore. </p> <a href="http://it.linkedin.com/learning/subscription/products?courseSlug=vendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori&destRedirectURL=https%3A%2F%2Fit%2Elinkedin%2Ecom%2Flearning%2Fvendere-con-le-storie-parte-2-le-storie-che-raccontano-i-grandi-venditori%2Fmi-battero-per-te-con-la-mia-azienda&trk=banner&upsellTrk=lil_upsell_banner_subscription" data-tracking-control-name="lil_upsell_banner_subscription" data-tracking-impression-name="lil_upsell_banner_subscription" data-litms-tracking-control-name="lil_upsell_banner_subscription" data-tracking-will-navigate class="upsell-banner__cta" data-test-live-footer-banner-sub-upsell> Inizia il mese gratuito </a> </div> </div> <section class="tw-linkster bg-cool-gray-20 browse-map" data-impression-id="learning-course_linkster" data-js-module-id="linkster"> <div class="max-w-screen-content-max-w w-full flex justify-between my-0 mx-auto mamabear:px-3 babybear:px-2 babybear:flex-col"> <div class="flex-1 w-1/2 pt-2 pr-4 pb-4 pl-0 babybear:pb-2 babybear:w-full babybear:border-b-1 babybear:border-solid babybear:border-color-border-low-emphasis babybear:last:border-b-0"> <h3 class="text-md font-bold text-color-text leading-open"> Esplora gli argomenti commerciali </h3> <ul class="my-1"> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/analisi-e-strategia-aziendale?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Analisi e strategia aziendale </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/assistenza-clienti?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Assistenza clienti </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/diversita-equita-e-inclusione-dei?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Diversità, equità, inclusione e appartenenza (DEIB) </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/finanza-e-contabilita?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Finanza e contabilità </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/formazione-e-istruzione?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Formazione e istruzione </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/gestione-dei-progetti?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Gestione dei progetti </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/leadership-e-gestione?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Leadership e gestione </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/marketing?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Marketing </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/risorse-umane?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Risorse umane </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/software-e-strumenti-aziendali?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Software e strumenti aziendali </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/sviluppo-della-carriera?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Sviluppo della carriera </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/sviluppo-professionale?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Sviluppo professionale </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/vendite?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Vendite </a> </li> </ul> <a class="link tw-linkster-general-link" aria-label="Vedi tutti i corsi commerciali" href="https://it.linkedin.com/learning/topics/azienda?trk=learning-course_browsemap_general-link" data-tracking-control-name="learning-course_browsemap_general-link" data-tracking-will-navigate> Vedi tutto </a> </div> <div class="flex-1 w-1/2 pt-2 pr-4 pb-4 pl-0 babybear:pb-2 babybear:w-full babybear:border-b-1 babybear:border-solid babybear:border-color-border-low-emphasis babybear:last:border-b-0"> <h3 class="text-md font-bold text-color-text leading-open"> Esplora gli argomenti creativi </h3> <ul class="my-1"> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/esperienza-utente?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Esperienza utente </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/progettazione-grafica?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Progettazione grafica </a> </li> </ul> <a class="link tw-linkster-general-link" aria-label="Vedi tutti i corsi creativi" href="https://it.linkedin.com/learning/topics/creativo?trk=learning-course_browsemap_general-link" data-tracking-control-name="learning-course_browsemap_general-link" data-tracking-will-navigate> Vedi tutto </a> </div> <div class="flex-1 w-1/2 pt-2 pr-4 pb-4 pl-0 babybear:pb-2 babybear:w-full babybear:border-b-1 babybear:border-solid babybear:border-color-border-low-emphasis babybear:last:border-b-0"> <h3 class="text-md font-bold text-color-text leading-open"> Esplora gli argomenti tecnologici </h3> <ul class="my-1"> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/amministrazione-di-rete-e-di-sistema?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" 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data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Intelligenza artificiale (IA) </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/scienza-dei-dati?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Scienza dei dati </a> </li> <li class="tw-link-column-item"> <a class="link tw-linkster-link" href="https://it.linkedin.com/learning/topics/sviluppo-software?trk=learning-course_browsemap_link" data-js-module-id="link-column-link" data-tracking-control-name="learning-course_browsemap_link" data-tracking-will-navigate> Sviluppo software </a> </li> </ul> <a class="link tw-linkster-general-link" aria-label="Vedi tutti i corsi tecnologici" href="https://it.linkedin.com/learning/topics/tecnologia?trk=learning-course_browsemap_general-link" 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