The Understanding Group (TUG)

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padding-bottom:33.67768478393555%; overflow: hidden;-webkit-mask-image: -webkit-radial-gradient(white, black); " > <img data-stretch="false" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg" data-image-dimensions="1452x489" data-image-focal-point="0.5,0.5" alt="" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg" width="1452" height="489" alt="" sizes="(max-width: 640px) 100vw, (max-width: 767px) 100vw, 100vw" style="display:block;object-fit: cover; width: 100%; height: 100%; object-position: 50% 50%" onload="this.classList.add("loaded")" srcset="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=100w 100w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=300w 300w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=500w 500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=750w 750w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/f66d96d4-836c-4ffd-a12f-578115d1562d/homepage-tugboat-smaller.jpg?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </div> </div> </figure> </div> </div></div><div class="sqs-block code-block sqs-block-code" data-block-type="23" id="block-bfb5d92fc73c5b999b07"><div class="sqs-block-content"><p data-preserve-html-node="true" style="margin:0;" class="sub-heading">Powered by Information Architecture</p></div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-5c9b8c8db77fb61754a4"><div class="sqs-block-content"> <div class="sqs-html-content"> <h2 style="white-space:pre-wrap;">In the digital age, good experiences rely on making the complex clear.</h2><p class="" style="white-space:pre-wrap;">The Understanding Group (TUG) delivers clarity through a proven process for planning and designing products and digital places that delight the people that use them. Since 2011, our information architects have worked with over 100 companies, from small non-profits to the Fortune 5, helping their teams deliver <em>apps</em>, <em>websites</em>, <em>portals</em>, and <em>physical products</em> that are <strong>easy-to-navigate</strong> and <strong>resilient over time</strong>.</p> </div> </div></div><div class="sqs-block horizontalrule-block sqs-block-horizontalrule" data-block-type="47" id="block-yui_3_17_2_1_1706632536324_116339"><div class="sqs-block-content"><hr /></div></div><div class="sqs-block markdown-block sqs-block-markdown" data-block-type="44" id="block-ea45d408648c6bd82c72"><div class="sqs-block-content"><h2 id="what-we-do">What We Do</h2> </div></div><div class="row sqs-row"><div class="col sqs-col-6 span-6"><div class="sqs-block code-block sqs-block-code" data-block-type="23" id="block-a31652eca55e3adc7b3f"><div class="sqs-block-content"><h3 class="offering"><a style="color:black;" href="/digital-strategy">STRATEGY</a></h3> <p style="font-style:italic;text-align:center;">Making The Complex Clear</p></div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-83bb604b33b93178aab1"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Confusion is costly, and a clear strategy and plan has never been more important. We help you cut through the fog of complexity and align your team behind a coherent charter for your digital places and AI strategy.</p> </div> </div></div></div><div class="col sqs-col-6 span-6"><div class="sqs-block code-block sqs-block-code" data-block-type="23" id="block-4056a3555d1aa74f34d2"><div class="sqs-block-content"><h3 class="offering"><a style="color:black;" href="/user-research">Research</a></h3> <p style="font-style:italic;text-align:center;">Clarifying Your World</p></div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-5da0551e9636c272a024"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Learn what it takes to meet the needs of your users through research. Gain insight through models and align your whole organization around a shared understanding of the people you serve.</p> </div> </div></div></div></div><div class="row sqs-row"><div class="col sqs-col-6 span-6"><div class="sqs-block code-block sqs-block-code" data-block-type="23" id="block-b5b6f15725fd5488bd2a"><div class="sqs-block-content"><h3 class="offering"><a style="color:black;" href="/digital-design">Design</a></h3> <p style="font-style:italic;text-align:center;">Creating a Sense of Place</p></div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-861e319d21e2efe62a2c"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Delight your visitors with digital places where they always know where to go and how to do what they came to do through well-designed structure and navigation.</p> </div> </div></div></div><div class="col sqs-col-6 span-6"><div class="sqs-block code-block sqs-block-code" data-block-type="23" id="block-ddb1d4839815f0ec683a"><div class="sqs-block-content"><h3 class="offering"><a style="color:black;" href="/education">Education</a></h3> <p style="font-style:italic;text-align:center;">Seeing Like an Architect</p></div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-165ef3c3e97a8b8a0db0"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Bring the power of information architecture to your organization with workshops that help you make the complex clear. Applicable for anyone who works with complexity, from designers to senior executives.</p> </div> </div></div></div></div><div class="sqs-block button-block sqs-block-button" data-block-type="53" id="block-748141ed4886fc1925da"><div class="sqs-block-content"> <div class="sqs-block-button-container sqs-block-button-container--center" data-animation-role="button" data-alignment="center" data-button-size="small" data-button-type="tertiary" > <a href="/what-we-do" class="sqs-block-button-element--small sqs-button-element--tertiary sqs-block-button-element" > // Learn more About Our Offerings </a> </div> </div></div><div class="sqs-block horizontalrule-block sqs-block-horizontalrule" data-block-type="47" id="block-668199bfca3f9ebb4d54"><div class="sqs-block-content"><hr /></div></div><div class="sqs-block markdown-block sqs-block-markdown" data-block-type="44" id="block-cb08b51694727928e966"><div class="sqs-block-content"><h2>Amplify Your Mission with AI</h2> </div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-9580c1839b65b999b3c8"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">TUG guides mission-driven organizations in harnessing AI's power through a people-centric approach:</p><ul data-rte-list="default"><li><p class="" style="white-space:pre-wrap;"><strong>Learn</strong>: Empower your team with AI literacy focused on human needs and ethical considerations</p></li><li><p class="" style="white-space:pre-wrap;"><strong>Deploy</strong>: Integrate AI solutions that amplify your people's capabilities, not replace them</p></li><li><p class="" style="white-space:pre-wrap;"><strong>Scale</strong>: Expand your impact by aligning AI with your processes, values, and human expertise</p></li></ul><p class="" style="white-space:pre-wrap;">We make the complex clear, ensuring AI serves your mission and your people. With TUG, AI follows what people want to achieve—not the other way around.</p> </div> </div></div><div class="sqs-block button-block sqs-block-button" data-block-type="53" id="block-1df20ecb659caf1e4d7a"><div class="sqs-block-content"> <div class="sqs-block-button-container sqs-block-button-container--center" data-animation-role="button" data-alignment="center" data-button-size="small" data-button-type="tertiary" > <a href="https://understandinggroup.com/ai-services" class="sqs-block-button-element--small sqs-button-element--tertiary sqs-block-button-element" > // DISCOVER HOW AI Can increase your impact </a> </div> </div></div><div class="sqs-block horizontalrule-block sqs-block-horizontalrule" data-block-type="47" id="block-yui_3_17_2_1_1706640497372_15299"><div class="sqs-block-content"><hr /></div></div><div class="sqs-block markdown-block sqs-block-markdown" data-block-type="44" id="block-4909df529e1b2fa5eda8"><div class="sqs-block-content"><h2 id="solving-problems-in-terms-of-architecture">Solving Problems in Terms of Architecture</h2> </div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-6ead4df90297f2235bea"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Complex systems require careful planning. They are the result of a myriad of decisions and trade-offs, and the rapid integration of AI technologies only amplifies these complexities. Whether intentional or not, all your systems have an inherent information architecture but often lack coherence. We help you bring clarity to your digital places by collaborating with stakeholders to architect digital places that are not only beautifully designed but also resilient and purposeful. Through our information architecture-centered process, we create the right models at the right time to help teams align every step of the way. The result is a<strong> coherent and consistent way to talk about and organize your digital world.</strong></p> </div> </div></div><div class="sqs-block image-block sqs-block-image" data-block-type="5" id="block-221c0b39381f741d0a2f"><div class="sqs-block-content"> <div class=" image-block-outer-wrapper layout-caption-below design-layout-inline combination-animation-none individual-animation-none individual-text-animation-none " data-test="image-block-inline-outer-wrapper" > <figure class=" sqs-block-image-figure intrinsic " style="max-width:2048px;" > <div class="image-block-wrapper" data-animation-role="image" > <div class="sqs-image-shape-container-element has-aspect-ratio " style=" position: relative; padding-bottom:27.783203125%; overflow: hidden;-webkit-mask-image: -webkit-radial-gradient(white, black); " > <img data-stretch="false" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png" data-image-dimensions="2048x569" data-image-focal-point="0.5,0.5" alt="Samples of system level and page level models" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png" width="2048" height="569" alt="" sizes="(max-width: 640px) 100vw, (max-width: 767px) 100vw, 100vw" style="display:block;object-fit: cover; width: 100%; height: 100%; object-position: 50% 50%" onload="this.classList.add("loaded")" srcset="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=100w 100w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=300w 300w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=500w 500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=750w 750w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/b9987a95-f8f9-453d-8b91-b619aba92867/tug-prototype-fidelity-model.png?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </div> </div> </figure> </div> </div></div><div class="sqs-block button-block sqs-block-button" data-block-type="53" id="block-bf3ebe36f95af9dd43a1"><div class="sqs-block-content"> <div class="sqs-block-button-container sqs-block-button-container--center" data-animation-role="button" data-alignment="center" data-button-size="small" data-button-type="tertiary" > <a href="/how-we-work" class="sqs-block-button-element--small sqs-button-element--tertiary sqs-block-button-element" > // Learn more about how we work </a> </div> </div></div><div class="sqs-block horizontalrule-block sqs-block-horizontalrule" data-block-type="47" id="block-69f929dec8dd1aa69f8a"><div class="sqs-block-content"><hr /></div></div><div class="sqs-block markdown-block sqs-block-markdown" data-block-type="44" id="block-a79d2b429595ee1ef832"><div class="sqs-block-content"><h2 id="architecting-places-made-of-information">Architecting Places Made of Information</h2> </div></div><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-7bb7f375953424c92382"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">Your digital places may run on technology, but people experience them as places made of information. You know where you can go and what to do based on systems of information—menus, lists, and labels positioned on the screen as signposts that <strong>guide your movement through a digital place</strong>. We help you design the foundational structure to support good user experience with systems of language and navigational structures to provide <strong>a resilient, useful, and enjoyable experience</strong> for users. Since 2011, we have successfully designed digital places for over a hundred companies, ranging in size from small nonprofits to the Fortune 500. </p> </div> </div></div><div class="sqs-block gallery-block sqs-block-gallery" data-block-json="{"methodOption":"existing","aspect-ratio":"widescreen","auto-crop":true,"blockAnimation":"none","collectionId":"6321e19fe453732b7d8721fc","design":"grid","existingGalleryId":"6321e19fe453732b7d8721fc","lightbox":false,"padding":20,"show-meta":true,"show-meta-basic":true,"show-meta-only-title":true,"show-meta-only-description":false,"square-thumbs":true,"thumbnails-per-row":4,"transientGalleryId":"65b04d5bcf09fc13440643e2"}" data-block-type="8" id="block-9505296381deb58efd8b"><div class="sqs-block-content"> <div class=" sqs-gallery-container sqs-gallery-block-grid sqs-gallery-aspect-ratio-widescreen sqs-gallery-thumbnails-per-row-4 sqs-gallery-block-show-meta sqs-gallery-block-meta-only-title block-animation-none clear" > <div class="sqs-gallery"> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/autodesk" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774936-M5NOHAY0NKDQZXRED5TU/Autodesk.png" alt="Autodesk | Product Research" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774936-M5NOHAY0NKDQZXRED5TU/Autodesk.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774936-M5NOHAY0NKDQZXRED5TU/Autodesk.png" data-image-dimensions="482x331" data-image-focal-point="0.5,0.5" alt="Autodesk | Product Research" data-load="false" data-image-id="6321e1f24b696c76d5b96f37" data-type="image" /> </a> <div class="image-slide-title">Autodesk | Product Research</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/umhr" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1664899299348-21DSY9L37TZR8PY9EWP9/Screen+Shot+2022-10-04+at+12.01.22+PM.png" alt="UofM | Human Resources" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1664899299348-21DSY9L37TZR8PY9EWP9/Screen+Shot+2022-10-04+at+12.01.22+PM.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1664899299348-21DSY9L37TZR8PY9EWP9/Screen+Shot+2022-10-04+at+12.01.22+PM.png" data-image-dimensions="1604x1102" data-image-focal-point="0.25,0.31295955882352944" alt="UofM | Human Resources" data-load="false" data-image-id="633c58e00ec428223d426b86" data-type="image" /> </a> <div class="image-slide-title">UofM | Human Resources</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/curtin" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131775374-3NHU9SGSE6H2DEOE0SYN/Curtin.png" alt="Curtin U | University Gateway" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131775374-3NHU9SGSE6H2DEOE0SYN/Curtin.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131775374-3NHU9SGSE6H2DEOE0SYN/Curtin.png" data-image-dimensions="482x331" data-image-focal-point="0.4274193548387097,0.38327205882352944" alt="Curtin U | University Gateway" data-load="false" data-image-id="6321e1f20f5cbc2803425eb4" data-type="image" /> </a> <div class="image-slide-title">Curtin U | University Gateway</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/north-american-bancard" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131776360-3F8Y6L66MZIPQVTZSYMH/NAB.png" alt="NAB | Digital Transformation" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131776360-3F8Y6L66MZIPQVTZSYMH/NAB.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131776360-3F8Y6L66MZIPQVTZSYMH/NAB.png" data-image-dimensions="482x331" data-image-focal-point="0.4596774193548387,0.08915441176470588" alt="NAB | Digital Transformation" data-load="false" data-image-id="6321e1f2b40c3c085297dbff" data-type="image" /> </a> <div class="image-slide-title">NAB | Digital Transformation</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="https://understandinggroup.com/case-study/ford-foundation" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1667237085943-PY8T27BG58VUUZHRUFAK/Fordify.png" alt="Ford Foundation | Intranet" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1667237085943-PY8T27BG58VUUZHRUFAK/Fordify.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1667237085943-PY8T27BG58VUUZHRUFAK/Fordify.png" data-image-dimensions="482x271" data-image-focal-point="0.6774193548387096,0.2265625" alt="Ford Foundation | Intranet" data-load="false" data-image-id="6356b2b59539ab438c204168" data-type="image" /> </a> <div class="image-slide-title">Ford Foundation | Intranet</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/american-concrete-institute" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774727-PQGV6ZR4W8KHYCYYLQFY/ACI.png" alt="ACI | Corporate Website" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774727-PQGV6ZR4W8KHYCYYLQFY/ACI.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661131774727-PQGV6ZR4W8KHYCYYLQFY/ACI.png" data-image-dimensions="482x331" data-image-focal-point="0.43548387096774194,0.39503676470588234" alt="ACI | Corporate Website" data-load="false" data-image-id="6321e1f25d2a4752cf9f50ba" data-type="image" /> </a> <div class="image-slide-title">ACI | Corporate Website</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/thomsonreuters" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661956981683-VDS5YON87ENIPQNG3G5Y/TechSt..png" alt="Tech Street | Digital Information Services" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661956981683-VDS5YON87ENIPQNG3G5Y/TechSt..png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661956981683-VDS5YON87ENIPQNG3G5Y/TechSt..png" data-image-dimensions="444x356" data-image-focal-point="0.3870967741935484,0.23958333333333334" alt="Tech Street | Digital Information Services" data-load="false" data-image-id="6321e1f286979574557e71f9" data-type="image" /> </a> <div class="image-slide-title">Tech Street | Digital Information Services</div> </div> </div> <div class="slide" data-type="image" data-animation-role="image"> <div class="margin-wrapper"> <a href="/case-study/city-of-ann-arbor" class=" image-slide-anchor content-fill " > <noscript><img src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661132256042-78MJEA1SBQ9C1C5CWF83/A2.png" alt="Ann Arbor | City Gateway" /></noscript><img class="thumb-image" elementtiming="system-gallery-block-grid" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661132256042-78MJEA1SBQ9C1C5CWF83/A2.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1661132256042-78MJEA1SBQ9C1C5CWF83/A2.png" data-image-dimensions="482x331" data-image-focal-point="0.3951612903225806,0.3009191176470588" alt="Ann Arbor | City Gateway" data-load="false" data-image-id="6321e1f2bc3427001ba1fb4d" data-type="image" /> </a> <div class="image-slide-title">Ann Arbor | City Gateway</div> </div> </div> </div> </div> <style type="text/css" id="design-grid-css"> #block-9505296381deb58efd8b .sqs-gallery-block-grid .sqs-gallery-design-grid { margin-right: -20px; } #block-9505296381deb58efd8b .sqs-gallery-block-grid .sqs-gallery-design-grid-slide .margin-wrapper { margin-right: 20px; margin-bottom: 20px; } </style> </div></div><div class="sqs-block button-block sqs-block-button" data-block-type="53" id="block-6130fa00a2e29ad4bc3a"><div class="sqs-block-content"> <div class="sqs-block-button-container sqs-block-button-container--center" data-animation-role="button" data-alignment="center" data-button-size="small" data-button-type="tertiary" > <a href="/problems-we-solve" class="sqs-block-button-element--small sqs-button-element--tertiary sqs-block-button-element" > // Learn more About the Problems we Solve </a> </div> </div></div><div class="sqs-block horizontalrule-block sqs-block-horizontalrule" data-block-type="47" id="block-8673b177842e2e025f15"><div class="sqs-block-content"><hr /></div></div><div class="sqs-block markdown-block sqs-block-markdown" data-block-type="44" id="block-570c3157d656faf0e98f"><div class="sqs-block-content"><h2 id="people-empowering-people-to-make-the-complex-clear">People Empowering People to Make the Complex Clear</h2> </div></div><div class="row sqs-row"><div class="col sqs-col-8 span-8"><div class="sqs-block html-block sqs-block-html" data-block-type="2" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-4e0ce2fe4de0239f236f"><div class="sqs-block-content"> <div class="sqs-html-content"> <p class="" style="white-space:pre-wrap;">We’ve built a team of experienced strategists, designers, analysts, researchers, and information architects who love to evaluate, architect, and design complex <strong>digital places that are good for people. </strong>TUG is about <strong>people empowering people</strong> to serve other people. <em>It’s all about people, </em>as reflected in the “<a href="https://jods.mitpress.mit.edu/pub/issue3-brand/release/2" target="_blank">Pace Layers</a>” diagram of TUG’s core guiding principles. As your partner, we bring a team where everyone is treated as a principal, and the ultimate measure of success is how well we honor others with our actions and words.</p> </div> </div></div></div><div class="col sqs-col-4 span-4"><div class="sqs-block image-block sqs-block-image" data-block-type="5" id="block-fce801d40f9577f5f5d5"><div class="sqs-block-content"> <div class=" image-block-outer-wrapper layout-caption-below design-layout-inline combination-animation-none individual-animation-none individual-text-animation-none " data-test="image-block-inline-outer-wrapper" > <figure class=" sqs-block-image-figure intrinsic " style="max-width:903px;" > <div class="image-block-wrapper" data-animation-role="image" > <div class="sqs-image-shape-container-element has-aspect-ratio " style=" position: relative; padding-bottom:80.28792572021484%; overflow: hidden;-webkit-mask-image: -webkit-radial-gradient(white, black); " > <img data-stretch="false" data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png" data-image-dimensions="903x725" data-image-focal-point="0.17598997493734336,0.3280205012813301" alt="Core guiding principles: Love wins, everybody matters, people empower people, and making the complex clear" data-load="false" elementtiming="system-image-block" src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png" width="903" height="725" alt="" sizes="(max-width: 640px) 100vw, (max-width: 767px) 33.33333333333333vw, 33.33333333333333vw" style="display:block;object-fit: cover; width: 100%; height: 100%; object-position: 17.598997493734338% 32.80205012813301%" onload="this.classList.add("loaded")" srcset="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=100w 100w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=300w 300w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=500w 500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=750w 750w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=1000w 1000w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=1500w 1500w, https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/385bf844-dddf-4b9b-bc7b-57ef02168ef1/TUG---Pace-Layers.png?format=2500w 2500w" loading="lazy" decoding="async" data-loader="sqs"> </div> </div> <figcaption class="image-caption-wrapper"> <div class="image-caption"><p class="" style="white-space:pre-wrap;">TUG’s “Pace Layers”</p></div> </figcaption> </figure> </div> </div></div></div></div><div class="sqs-block summary-v2-block sqs-block-summary-v2" data-block-json="{"hSize":null,"floatDir":null,"collectionType":1,"collectionId":"5cc5f0a7f9619af5137237dd","design":"carousel","headerText":"","textSize":"small","pageSize":29,"imageAspectRatio":"1","columnWidth":270,"gutter":60,"listImageSize":44,"listImageAlignment":"left","slidesPerRow":5,"textAlignment":"left","showTitle":false,"showThumbnail":true,"showExcerpt":false,"showReadMoreLink":false,"showPrice":true,"productQuickViewEnabled":false,"showPastOrUpcomingEvents":"upcoming","metadataPosition":"above-title","primaryMetadata":"none","secondaryMetadata":"none","filter":{"tag":null,"category":null},"autoCrop":true,"lightbox":false,"mixedContent":true,"blockId":"f1eabe984d3f23948373"}" data-block-type="55" data-border-radii="{"topLeft":{"unit":"px","value":0.0},"topRight":{"unit":"px","value":0.0},"bottomLeft":{"unit":"px","value":0.0},"bottomRight":{"unit":"px","value":0.0}}" id="block-yui_3_17_2_1_1706057912876_108116"><div class="sqs-block-content"> <div class=" summary-block-wrapper summary-block-collection-type-gallery summary-block-setting-text-size-small summary-block-setting-text-align-left summary-block-setting-design-carousel summary-block-setting-design-list-thumbnail-left summary-block-setting-metadata-position-above-title summary-block-setting-primary-metadata-none summary-block-setting-secondary-metadata-none summary-block-setting-show-thumbnail summary-block-setting-show-price summary-block-setting-hide-excerpt sqs-gallery-design-carousel " > <div class="summary-item-list-container sqs-gallery-container"> <header class="summary-block-header"> <div class="summary-heading" data-animation-role="content"> <span class="summary-collection-title">People</span> </div> <div class="summary-carousel-pager sqs-gallery-controls" data-animation-role="content"> <span class="summary-carousel-pager-prev previous" tabindex="0" role="button" aria-label="Previous" ></span> <span class="summary-carousel-pager-next next" tabindex="0" role="button" aria-label="Next" ></span> </div> </header> <div class="summary-item-list sqs-gallery"> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="heidi-musser"> <div class="summary-thumbnail-outer-container"> <a href="heidi-musser" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Heidi Musser" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1657635402148-XDR3VM7M296DE5EMD160/Heidi_2021bw.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1657635402148-XDR3VM7M296DE5EMD160/Heidi_2021bw.jpg" data-image-dimensions="400x400" data-image-focal-point="0.0,0.5257731958762887" alt="Heidi Musser" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="/dan-klyn"> <div class="summary-thumbnail-outer-container"> <a href="/dan-klyn" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Dan Klyn" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556759387690-CGKKZVAK2OFL11XWAPDR/0O4A8044.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556759387690-CGKKZVAK2OFL11XWAPDR/0O4A8044.jpg" data-image-dimensions="2500x2500" data-image-focal-point="0.5721649484536082,0.0" alt="Dan Klyn" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author " data-click-through-url="/grant-carmichael"> <div class="summary-thumbnail-outer-container"> <a href="/grant-carmichael" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Grant Carmichael" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476184304-W8ZKMZEVPFK38SYHO8R8/grant.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476184304-W8ZKMZEVPFK38SYHO8R8/grant.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Grant Carmichael" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-comments-enabled " data-click-through-url="/joe-elmendorf"> <div class="summary-thumbnail-outer-container"> <a href="/joe-elmendorf" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Joe Elmendorf" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476343428-Z69R2WAS8LFODOC03N58/joe.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476343428-Z69R2WAS8LFODOC03N58/joe.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Joe Elmendorf" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="/suzan-quick"> <div class="summary-thumbnail-outer-container"> <a href="/suzan-quick" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Suzan Quick" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476758756-10WMH165TPQKM71OGLBW/suzan.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476758756-10WMH165TPQKM71OGLBW/suzan.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Suzan Quick" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-comments-enabled summary-item-has-location" data-click-through-url="emily-ritter"> <div class="summary-thumbnail-outer-container"> <a href="emily-ritter" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Emily Claflin" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/3ed9f1c5-348a-460d-8f36-69c7748071f6/image-asset.jpeg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/3ed9f1c5-348a-460d-8f36-69c7748071f6/image-asset.jpeg" data-image-dimensions="500x500" data-image-focal-point="0.5,0.5" alt="Emily Claflin" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="/daniel-oneil"> <div class="summary-thumbnail-outer-container"> <a href="/daniel-oneil" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Daniel O'Neil" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476512041-M4RQWZJ324OZD6LQK6RI/daniel.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476512041-M4RQWZJ324OZD6LQK6RI/daniel.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Daniel O'Neil" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="/bob-royce"> <div class="summary-thumbnail-outer-container"> <a href="/bob-royce" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Bob Royce" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476134815-M5DRT970CGRWW3OSYTD5/bob.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476134815-M5DRT970CGRWW3OSYTD5/bob.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Bob Royce" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-cats summary-item-has-tags summary-item-has-author summary-item-has-location" data-click-through-url="/nancy-weatherford"> <div class="summary-thumbnail-outer-container"> <a href="/nancy-weatherford" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Nancy Weatherford" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476695874-PF1KYRFBKY23JUIM3O2J/nancy.jpg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/1556476695874-PF1KYRFBKY23JUIM3O2J/nancy.jpg" data-image-dimensions="540x540" data-image-focal-point="0.5,0.5" alt="Nancy Weatherford" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide summary-item-has-thumbnail summary-item-has-author summary-item-has-location" data-click-through-url="https://understandinggroup.com/dan-heck"> <div class="summary-thumbnail-outer-container"> <a href="https://understandinggroup.com/dan-heck" class=" summary-thumbnail-container sqs-gallery-image-container " data-title="Dan Heck" data-description="" > <div class="summary-thumbnail img-wrapper" data-animation-role="image">  <img data-src="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/61ee9321-ce65-4e0a-902d-2f96c5fae9d1/image-asset.jpeg" data-image="https://images.squarespace-cdn.com/content/v1/5cc25caa7eb88c697c948991/61ee9321-ce65-4e0a-902d-2f96c5fae9d1/image-asset.jpeg" data-image-dimensions="400x400" data-image-focal-point="0.5,0.5483870967741935" alt="Dan Heck" data-load="false" class="summary-thumbnail-image" elementtiming="summary-thumbnail-image-carousel" /> </div> </a>  </div> <div class="summary-content sqs-gallery-meta-container" data-animation-role="content"> <div class="summary-metadata-container summary-metadata-container--above-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-title"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> <div class="summary-metadata-container summary-metadata-container--below-content"> <div class="summary-metadata summary-metadata--primary"> </div> <div class="summary-metadata summary-metadata--secondary"> </div> </div> </div> </div> <div class=" summary-item summary-item-record-type-image sqs-gallery-design-carousel-slide 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