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As enthusiastic users of the service, we&rsquo;ve enjoyed the opportunity to enagage with the WorkflowMax team in their mission to continuously enhance the app&rsquo;s feature set and to refine its user experience. Our designers also assisted with the WorkflowMax rebrand (including designing the new wordmark and supporting style guide) following the company&rsquo;s acquisition by Xero."> <meta name="twitter:image" content="https://cactuslab.com/assets/resized/sm/upload/9t/0z/ii/u4/wfm-5-0-500-0-0.png?k=04f66b4b00"> <meta property="og:url" content="https://cactuslab.com/work/workflowmax/"> <meta property="og:type" content="article"> <meta property="og:title" content="Project details for WorkflowMax at Cactuslab"> <meta property="og:description" content="We worked closely with the team at Xero to develop a native iPhone app for its WorkflowMax product (known as Practice Manager in some markets). The app provides an optimised feature set for mobile, with simple and intuitive time tracking at its core. As enthusiastic users of the service, we&rsquo;ve enjoyed the opportunity to enagage with the WorkflowMax team in their mission to continuously enhance the app&rsquo;s feature set and to refine its user experience. Our designers also assisted with the WorkflowMax rebrand (including designing the new wordmark and supporting style guide) following the company&rsquo;s acquisition by Xero."> <meta property="og:image" content="https://cactuslab.com/assets/resized/sm/upload/9t/0z/ii/u4/wfm-5-0-500-0-0.png?k=04f66b4b00"> <meta property="og:image:width" content="500"> <meta property="og:image:height" content="889"> <meta property="fb:app_id" content="654000414758342"> <title> Cactuslab &middot; Work &middot; WorkflowMax </title> <link rel="stylesheet" href="/static/css/main.min.9fa619f9.css" type="text/css" media="all"> <link rel="apple-touch-icon" sizes="57x57" href="/static/img/favicon/apple-icon-57x57.f5d574c5.png"> <link rel="apple-touch-icon" sizes="60x60" href="/static/img/favicon/apple-icon-60x60.8aa9891b.png"> <link rel="apple-touch-icon" sizes="72x72" href="/static/img/favicon/apple-icon-72x72.f8a44f32.png"> <link rel="apple-touch-icon" sizes="76x76" 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2.85-.764.467-.236.757-.472 1.396-1.062.116 1.298.754 1.77 2.61 1.888l.466-1.83zm11.973-5.77c0 2.24-.522 3.54-1.974 4.54-.64.47-1.34.77-2.15.95-.41.06-.76.12-1.16.12-.82 0-1.34-.11-1.92-.41v-8.61c1.1-.76 2.09-1.06 3.31-1.06 2.44 0 3.89 1.65 3.89 4.49zm2.44-.12c0-3.89-2.265-6.49-5.633-6.49-.813 0-1.8.12-2.496.3-.523.18-.813.3-1.51.65V.42h-2.206v21.29c.64.29.87.41 1.335.47.697.18 1.916.292 2.67.292 4.762 0 7.84-3.01 7.84-7.728z"/> </g> </svg> </a> <nav class="site-nav"> <ul class="navlist"> <li class="navitem"><a class="label" href="/about/">About</a></li> <li class="navitem active"><a class="label" href="/work/">Work</a></li> <li class="navitem"><a class="label" href="/ventures/">Ventures</a></li> </ul> </nav> </div> </div> </header> <article class="site-content context-transition -fade-in js--context-transition"> <div class="constraint page-layout -has-no-aside"> <div class="page-body"> <header class="page-section project-information"> <div class="header"> <h1 class="title">WorkflowMax</h1> <div class="client rich-text -secondary-font-family -smaller"> Xero </div> </div> <div class="body"> <div class="rich-text"> <p>We worked closely with the team at Xero to develop a native iPhone app for its <a href="https://www.workflowmax.com" target="_blank">WorkflowMax</a> product (known as Practice Manager in some markets). The app provides an optimised feature set for mobile, with simple and intuitive time tracking at its core. As enthusiastic users of the service, we&rsquo;ve enjoyed the opportunity to enagage with the WorkflowMax team in their mission to continuously enhance the app&rsquo;s feature set and to refine its user experience.</p> <p>Our designers also assisted with the WorkflowMax rebrand (including designing the new wordmark and supporting style guide) following the company&rsquo;s acquisition by Xero.</p> </div> <p><a class="external-link" target="_blank" href="https://itunes.apple.com/nz/app/workflowmax/id1069758642">In the App Store</a></p> </div> </header> <section class="page-section project-media"> <figure class="mediaitem -has-no-border -has-no-fade-top -has-no-fade-bottom"> <img data-aspect-ratio="0.36363636363636365" src="/assets/resized/sm/upload/ex/fr/ft/5x/wfm-brand-0-1100-0-0.jpg?k=04f66b4b00" srcset="/assets/resized/sm/upload/ex/fr/ft/5x/wfm-brand-0-2200-0-800-crop-1.jpg?k=6f63724e4a 2x" alt="Detail image for WorkflowMax" /> </figure> <figure class="mediaitem deviceset -is-double"> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/o5/7i/h0/j9/wfm-1-0-850-0-0.jpg?k=04f66b4b00" alt="Detail image for WorkflowMax 1" /> </div> </div> </div> </div> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/b2/f6/my/4t/wfm-2-0-850-0-0.jpg?k=04f66b4b00" alt="Detail image for WorkflowMax 1" /> </div> </div> </div> </div> </figure> <figure class="mediaitem deviceset -is-double"> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/7g/uy/4l/xm/wfm-3-0-850-0-0.jpg?k=04f66b4b00" alt="Detail image for WorkflowMax 2" /> </div> </div> </div> </div> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/s7/od/0e/4h/wfm-4-0-850-0-0.jpg?k=04f66b4b00" alt="Detail image for WorkflowMax 2" /> </div> </div> </div> </div> </figure> <figure class="mediaitem deviceset -is-double"> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/e8/gp/gc/br/wfm-5-0-850-0-0.jpg?k=04f66b4b00" alt="Detail image for WorkflowMax 3" /> </div> </div> </div> </div> <div class="device js--device -phone -portrait" data-device-type="phone"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7786666666666666" src="/assets/resized/sm/upload/ai/yg/p3/nx/wfm-6-0-850-0-0.jpg?k=ef1bd8a7e2" alt="Detail image for WorkflowMax 3" /> </div> </div> </div> </div> </figure> </section> <section class="page-section projects-more-of-type"> <h3 class="moreoftypetitle">More iOS work</h3> <div class="project-list"> <article class="project" data-text-color="light"> <div class="proportions" style="background-color:#34AD40"> <a class="repositioning" href="/work/vend-register/"> <h3 class="name">Vend Register</h3> <div class="device js--device -tablet -landscape" data-device-type="tablet" style="color: rgb(255,255,255)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="0.75" src="/assets/resized/sm/upload/s7/yr/m1/ko/vend-sale-0-440-0-0.jpg?k=10bf6821f8" srcset="/assets/resized/sm/upload/s7/yr/m1/ko/vend-sale-0-880-0-660-crop-1.jpg?k=06b90b1f7b 2x" alt="Tablet image for Vend Register" /> </div> </div> </div> </div> </a> </div> </article> <article class="project" data-text-color="light"> <div class="proportions" style="background-color:#037CFD"> <a class="repositioning" href="/work/marine-field-guide/"> <h3 class="name">Marine Field Guide</h3> <div class="device js--device -phone -portrait" data-device-type="phone" style="color: rgb(0,75,205)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7787878787878788" src="/assets/resized/sm/upload/ne/u0/8v/ej/IMG_7065-0-330-0-0.jpg?k=bd9d0f0d63" srcset="/assets/resized/sm/upload/ne/u0/8v/ej/IMG_7065-0-660-0-1172-crop-1.jpg?k=61a879dbb0 2x" alt="Mobile image for Marine Field Guide" /> </div> </div> </div> </div> </a> </div> </article> <article class="project" data-text-color="light"> <div class="proportions" style="background-color:#326178"> <a class="repositioning" href="/work/essential-new-zealand/"> <h3 class="name">Essential New Zealand</h3> <div class="device js--device -phone -portrait" data-device-type="phone" style="color: rgb(2,49,72)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7787878787878788" src="/assets/resized/sm/upload/a0/h4/7e/ug/IMG_7061-0-330-0-0.jpg?k=afe89655ce" srcset="/assets/resized/sm/upload/a0/h4/7e/ug/IMG_7061-0-660-0-1172-crop-1.jpg?k=aed393f5a1 2x" alt="Mobile image for Essential New Zealand" /> </div> </div> </div> </div> </a> </div> </article> <article class="project" data-text-color="dark"> <div class="proportions" style="background-color:#FBD240"> <a class="repositioning" href="/work/aa-roadservice/"> <h3 class="name">AA Roadservice</h3> <div class="device js--device -phone -portrait" data-device-type="phone" style="color: rgb(34,34,34)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7787878787878788" src="/assets/resized/sm/upload/6a/rb/dp/e0/Reporting%20a%20breakdown-0-330-0-0.jpg?k=05122511f5" srcset="/assets/resized/sm/upload/6a/rb/dp/e0/Reporting%20a%20breakdown-0-660-0-1172-crop-1.jpg?k=728c293d4c 2x" alt="Mobile image for AA Roadservice" /> </div> </div> </div> </div> </a> </div> </article> <article class="project" data-text-color="light"> <div class="proportions" style="background-color:#013672"> <a class="repositioning" href="/work/barfoot-thompson/"> <h3 class="name">Barfoot &amp; Thompson</h3> <div class="device js--device -tablet -landscape" data-device-type="tablet" style="color: rgb(0,17,34)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="0.75" src="/assets/resized/sm/upload/j9/wu/vx/r9/IMG_0175-0-440-0-0.jpg?k=6dbba56d85" srcset="/assets/resized/sm/upload/j9/wu/vx/r9/IMG_0175-0-880-0-660-crop-1.jpg?k=5933c76212 2x" alt="Tablet image for Barfoot &amp; Thompson" /> </div> </div> </div> </div> </a> </div> </article> <article class="project" data-text-color="light"> <div class="proportions" style="background-color:#402F50"> <a class="repositioning" href="/work/zoomy/"> <h3 class="name">Zoomy</h3> <div class="device js--device -phone -portrait" data-device-type="phone" style="color: rgb(17,17,17)"> <div class="bezel js--bezel"> <div class="ratio js--ratio"> <div class="mask"> <img data-aspect-ratio="1.7787878787878788" src="/assets/resized/sm/upload/nr/kk/gs/vm/z2-0-330-0-0.jpg?k=203e1024f9" srcset="/assets/resized/sm/upload/nr/kk/gs/vm/z2-0-660-0-1172-crop-1.jpg?k=d861f7bf1e 2x" alt="Mobile image for Zoomy" /> </div> </div> </div> </div> </a> </div> </article> </div> <a class="moreoftypetitle -allworklink" href="/work/">All<span class="extendedtext"> work</span></a></h3> </section> </div> </div> </article> <div class="adjacent-project-navigation"> <a class="arrow -previous" href="/work/letterboxd-for-ios/" data-target="-1"> <img src="/static/img/assets/arrow.3dd72681.svg"> </a> <a class="arrow -next" href="/work/vend-register/" data-target="1"> <img src="/static/img/assets/arrow.3dd72681.svg"> </a> </div> <footer class="site-footer"> <div class="constraint"> <div class="copyright">&copy;<!-- 2025 --> Cactuslab, est. 2001 <a class="backtotop js--backtotop -is-hidden">&#8593;</a> </div> </div> </footer> </div> </div> <script> (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){ (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o), m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m) })(window,document,'script','https://www.google-analytics.com/analytics.js','ga'); ga('create', 'UA-748523-1', 'auto'); ga('send', 'pageview'); </script> </body> </html>

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