CINXE.COM

<!doctype html> <html lang="en-US"> <head> <meta charset="UTF-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <meta name="author" content="BB Agency, info@bb.agency"> <link rel="apple-touch-icon" sizes="180x180" href="https://www.justuno.com/wp-content/themes/justuno-theme/assets/favicon/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://www.justuno.com/wp-content/themes/justuno-theme/assets/favicon/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://www.justuno.com/wp-content/themes/justuno-theme/assets/favicon/favicon-16x16.png"> <link rel="shortcut icon" href="https://www.justuno.com/wp-content/themes/justuno-theme/assets/favicon/favicon.ico"> <link rel="preload" href="/wp-content/themes/justuno-theme/assets/fonts/Eina01-Regular.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/justuno-theme/assets/fonts/Eina01-SemiBold.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/justuno-theme/assets/fonts/Eina01-Bold.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/justuno-theme/assets/fonts/Beatrice-Bold.woff2" as="font" type="font/woff2" crossorigin> <link rel="preload" href="/wp-content/themes/justuno-theme/assets/icons/iconfont.woff2" as="font" type="font/woff2" crossorigin> <link href="//www.googletagmanager.com" rel="dns-prefetch"> <meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' />  <title>How to Prepare Your E-Commerce Store for Singles Day - Justuno</title> <meta name="description" content="Alibaba’s Singles Day has become the biggest online shopping event in the world. Learn marketing strategies to help your e-commerce store break into this multi-billion dollar holiday." /> <link rel="canonical" href="https://www.justuno.com/blog/how-to-prepare-for-singles-day/" /> <meta property="og:locale" content="en_US" /> <meta property="og:type" content="article" /> <meta property="og:title" content="How to Prepare Your E-Commerce Store for Singles Day - Justuno" /> <meta property="og:description" content="Alibaba’s Singles Day has become the biggest online shopping event in the world. Learn marketing strategies to help your e-commerce store break into this multi-billion dollar holiday." /> <meta property="og:url" content="https://www.justuno.com/blog/how-to-prepare-for-singles-day/" /> <meta property="og:site_name" content="Justuno" /> <meta property="article:modified_time" content="2024-09-30T15:07:33+00:00" /> <meta property="og:image" content="https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png" /> <meta property="og:image:width" content="1641" /> <meta property="og:image:height" content="740" /> <meta property="og:image:type" content="image/png" /> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:label1" content="Est. reading time" /> <meta name="twitter:data1" content="6 minutes" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/","url":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/","name":"How to Prepare Your E-Commerce Store for Singles Day - Justuno","isPartOf":{"@id":"https://www.justuno.com/#website"},"primaryImageOfPage":{"@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/#primaryimage"},"image":{"@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/#primaryimage"},"thumbnailUrl":"https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png","datePublished":"2024-09-30T15:07:31+00:00","dateModified":"2024-09-30T15:07:33+00:00","description":"Alibaba’s Singles Day has become the biggest online shopping event in the world. Learn marketing strategies to help your e-commerce store break into this multi-billion dollar holiday.","breadcrumb":{"@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://www.justuno.com/blog/how-to-prepare-for-singles-day/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/#primaryimage","url":"https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png","contentUrl":"https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png","width":1641,"height":740,"caption":"Singles Day Blog Header"},{"@type":"BreadcrumbList","@id":"https://www.justuno.com/blog/how-to-prepare-for-singles-day/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://www.justuno.com/"},{"@type":"ListItem","position":2,"name":"Articles","item":"https://www.justuno.com/blog/"},{"@type":"ListItem","position":3,"name":"How to Prepare Your E-Commerce Store for Singles Day"}]},{"@type":"WebSite","@id":"https://www.justuno.com/#website","url":"https://www.justuno.com/","name":"Justuno","description":"The Website Marketing Automation Platform","publisher":{"@id":"https://www.justuno.com/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://www.justuno.com/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https://www.justuno.com/#organization","name":"Justuno","url":"https://www.justuno.com/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://www.justuno.com/#/schema/logo/image/","url":"https://www.justuno.com/wp-content/uploads/2021/06/JustUno-logo-light.svg","contentUrl":"https://www.justuno.com/wp-content/uploads/2021/06/JustUno-logo-light.svg","caption":"Justuno"},"image":{"@id":"https://www.justuno.com/#/schema/logo/image/"}}]}</script>  <link rel='dns-prefetch' href='//cdn.jsdelivr.net' /> <link rel='dns-prefetch' href='//unpkg.com' /> <link rel='stylesheet' id='wp-block-library-css' href='https://www.justuno.com/wp-includes/css/dist/block-library/style.min.css?=1727692375' type='text/css' media='all' /> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> :root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--off-black: #172327;--wp--preset--color--flash-white: #F2F5F2;--wp--preset--color--beige: #FCFAF9;--wp--preset--color--green: #00AA45;--wp--preset--color--mustard: #F2B344;--wp--preset--color--turquoise: #59D8C9;--wp--preset--color--pink: #f8d8d3;--wp--preset--color--red: #E31212;--wp--preset--color--blue: #3B11F5;--wp--preset--color--purple: #8B17FF;--wp--preset--color--hot-pink: #FF4DFC;--wp--preset--color--orange: #FF8617;--wp--preset--color--lime: #B7FF7D;--wp--preset--color--grey-7: #1d1f1e;--wp--preset--color--grey-6: #242626;--wp--preset--color--grey-5: #585858;--wp--preset--color--grey-4: #6b6b6b;--wp--preset--color--grey-3: #C9C9C9;--wp--preset--color--grey-2: #e0e0e0;--wp--preset--color--grey-1: #f7f7f7;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 18px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--font-size--extra-small: 16px;--wp--preset--font-size--regular: 20px;--wp--preset--font-size--h-6: 24px;--wp--preset--font-size--h-5: 28px;--wp--preset--font-size--h-4: 36px;--wp--preset--font-size--h-3: 48px;--wp--preset--font-size--h-2: 64px;--wp--preset--font-size--h-1: 72px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} :root :where(.wp-block-pullquote){font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='all-in-one-event-calendar-theme-css' href='https://www.justuno.com/wp-content/plugins/all-in-one-event-calendar/apiki/dist/styles/theme.css?=1704307849' type='text/css' media='all' /> <link rel='stylesheet' id='megamenu-css' href='https://www.justuno.com/wp-content/uploads/maxmegamenu/style.css?=1720475632' type='text/css' media='all' /> <link rel='stylesheet' id='dashicons-css' href='https://www.justuno.com/wp-includes/css/dashicons.min.css?=1716400874' type='text/css' media='all' /> <link rel='stylesheet' id='splide-css' href='https://cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/css/splide.min.css?ver=6.6.2' type='text/css' media='all' /> <link rel='stylesheet' id='aos-css' href='https://unpkg.com/aos@2.3.1/dist/aos.css?ver=6.6.2' type='text/css' media='all' /> <link rel='stylesheet' id='theme-css' href='https://www.justuno.com/wp-content/themes/justuno-theme/assets/css/main.min.css?=1721924585' type='text/css' media='all' /> <link rel='stylesheet' id='icons-css' href='https://www.justuno.com/wp-content/themes/justuno-theme/assets/icons/iconfont.css?=1692749710' type='text/css' media='all' /> <script type="text/javascript" src="https://www.justuno.com/wp-includes/js/jquery/jquery.min.js?=1716400874" id="jquery-core-js"></script> <script type="text/javascript" src="https://cdn.jsdelivr.net/npm/@splidejs/splide-extension-auto-scroll@0.5.3/dist/js/splide-extension-auto-scroll.min.js?ver=6.6.2" id="splide-auto-scroll-scrips-js"></script> <script type="text/javascript" src="https://cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/js/splide.min.js?ver=6.6.2" id="splide-scrips-js"></script> <link rel="https://api.w.org/" href="https://www.justuno.com/wp-json/" /><link rel="alternate" title="JSON" type="application/json" href="https://www.justuno.com/wp-json/wp/v2/article/31374" /><style type="text/css">/** Mega Menu CSS: fs **/</style> </head> <body class="article-template-default single single-article postid-31374 wp-custom-logo justuno-theme wp-front mega-menu-header-menu-left how-to-prepare-for-singles-day">  <noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-5R89VG6" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>  <div class="app-wrapper resources"> <header id="nav" class="app-header resources light "> <div class="container-fluid"> <div class="app-header_left"> <a href="https://www.justuno.com" class="logo-link"> <svg width="150" height="30" viewBox="0 0 150 28" fill="none" xmlns="http://www.w3.org/2000/svg"><path class="logo-just" fill-rule="evenodd" clip-rule="evenodd" d="M9.927 28c-1.2.006-2.388-.174-3.527-.54a11.616 11.616 0 01-3.006-1.462 10.08 10.08 0 01-2.303-2.193 8.086 8.086 0 01-1.018-1.738A1.091 1.091 0 010 21.67a.9.9 0 01.09-.395.997.997 0 01.237-.336 1.07 1.07 0 01.352-.216l6.012-2.283c.23-.09.485-.102.715-.024.236.072.436.228.564.431.072.114.151.228.236.33.133.156.303.282.497.366.188.084.4.12.612.113.594 0 .994-.197 1.2-.593.206-.395.31-.905.31-1.522V1.031A1.027 1.027 0 0111.86 0h7.17c.139-.001.272.023.4.077.127.054.242.126.339.222.097.096.17.21.224.335a.98.98 0 01.079.396v16.127a18.362 18.362 0 01-.406 3.77 9.19 9.19 0 01-1.534 3.494c-.751 1.055-1.781 1.912-3.103 2.577C13.727 27.664 12.018 28 9.927 28zM35.946 27.233c-.273 0-.54-.108-.74-.3a1.028 1.028 0 01-.303-.73v-1.2h-.073c-.515.744-1.285 1.39-2.303 1.942-1.024.552-2.188.827-3.509.827-1.442 0-2.63-.252-3.563-.749a6.257 6.257 0 01-2.23-1.966 7.63 7.63 0 01-1.164-2.726 14.018 14.018 0 01-.328-3.021V8.03a.98.98 0 01.08-.395 1.011 1.011 0 01.558-.557c.126-.054.265-.078.399-.078h6.897c.14 0 .272.024.4.078.12.054.236.126.333.222.097.096.17.21.224.335a.98.98 0 01.08.396v9.66c0 1.026.163 1.745.484 2.158.321.408.806.618 1.448.618.285.006.564-.054.813-.18.254-.126.472-.306.636-.534.376-.473.563-1.156.563-2.055V8.03c0-.138.025-.27.08-.396.054-.126.133-.24.224-.335a.976.976 0 01.339-.222c.127-.054.26-.078.4-.078h6.86a1.028 1.028 0 011.042 1.03v18.184a1.025 1.025 0 01-1.03 1.025l-6.617-.006zM62.588 20.808c0 1.36-.291 2.499-.873 3.422a6.923 6.923 0 01-2.212 2.211 9.485 9.485 0 01-2.921 1.193c-.994.234-2.006.36-3.025.366-1.751 0-3.49-.252-5.17-.75A14.486 14.486 0 0145 25.788a1.109 1.109 0 01-.321-.306.934.934 0 01-.158-.413.995.995 0 01.024-.444c.043-.143.115-.275.212-.39l2.958-3.403c.17-.192.4-.318.667-.348.254-.03.515.036.727.18.454.312.94.57 1.454.779.764.33 1.582.51 2.419.521.303 0 .6-.053.872-.173a.634.634 0 00.406-.636c0-.335-.236-.599-.715-.79-.479-.192-1.309-.432-2.497-.714a11.625 11.625 0 01-1.976-.671 7.06 7.06 0 01-1.842-1.175 5.948 5.948 0 01-1.376-1.792c-.363-.707-.545-1.546-.545-2.517 0-1.306.29-2.427.873-3.344a7.224 7.224 0 012.212-2.247 9.87 9.87 0 012.903-1.271c.97-.258 1.963-.396 2.963-.402 1.588 0 3.17.234 4.691.696 1.146.341 1.916.79 2.74 1.336.115.078.218.18.29.294a.973.973 0 01.158.383c.024.138.024.276-.006.414-.03.138-.09.264-.17.377l-2.448 3.327a1.035 1.035 0 01-.6.401c-.242.06-.497.024-.727-.09a8.619 8.619 0 00-1.206-.527 6.142 6.142 0 00-1.976-.348 2.92 2.92 0 00-1.085.174c-.285.114-.424.342-.424.671 0 .258.157.456.485.594.32.144 1.066.33 2.23.557.806.156 1.588.396 2.345.713.74.306 1.437.725 2.055 1.229a5.603 5.603 0 011.448 1.828c.346.719.528 1.57.528 2.547zM73.897 27.766c-2.74 0-4.764-.581-6.085-1.75-1.315-1.169-1.975-2.979-1.975-5.442v-6.197c0-.275-.11-.533-.304-.73-.194-.193-.46-.3-.739-.3h-.776c-.279 0-.54-.108-.733-.306a1 1 0 01-.303-.725V8.03c0-.276.109-.534.303-.732.194-.191.46-.3.74-.3h.745a1.028 1.028 0 001.042-1.03V3.494c0-.138.025-.27.079-.396.055-.126.127-.24.224-.335a.976.976 0 01.34-.222.991.991 0 01.4-.078h6.594c.272 0 .539.108.739.3.194.191.303.455.303.73V5.97c0 .138.024.27.079.395.048.126.127.24.224.336a1.012 1.012 0 00.733.3h2.322a1.028 1.028 0 011.042 1.03v4.286a.98.98 0 01-.079.395c-.054.126-.127.24-.224.336a.976.976 0 01-.34.221.99.99 0 01-.4.079h-2.333a1.028 1.028 0 00-1.036 1.03v4.357c0 .977.212 1.636.636 1.984.43.348 1.012.521 1.764.521.333.012.679.006 1.018-.018.576-.095 1.079.3 1.188.87a11.952 11.952 0 001.09 3.164c.267.557.183 1.18-.363 1.474-2.321 1.235-5.103 1.043-5.915 1.037z" fill="#fff"/> <mask id="a" style="mask-type:alpha" maskUnits="userSpaceOnUse" x="80" y="6" width="70" height="22"><path fill-rule="evenodd" clip-rule="evenodd" d="M149.683 14.551a9.49 9.49 0 0 0-1.838-3.62 10.476 10.476 0 0 0-3.16-2.583 13.175 13.175 0 0 0-4.066-1.396 13.114 13.114 0 0 0-4.274-.048 10.5 10.5 0 0 0-3.853 1.366 9.837 9.837 0 0 0-2.971 2.787c-.828 1.163-1.382 2.553-1.668 4.171-.292 1.643-.256 3.153.109 4.537a9.807 9.807 0 0 0 1.821 3.656 10.46 10.46 0 0 0 3.135 2.613 13.184 13.184 0 0 0 8.346 1.445c1.376-.21 2.691-.69 3.878-1.397a9.763 9.763 0 0 0 2.995-2.823c.834-1.174 1.388-2.583 1.686-4.225.274-1.618.232-3.11-.14-4.483Zm-6.197 2.5c.073.023.14.053.189.101a.681.681 0 0 1 .14.174.51.51 0 0 1 .048.21.456.456 0 0 1-.036.216c-.804 1.977-3.233 3.56-5.82 2.798-2.8-.827-4.219-2.948-3.774-5.591a.558.558 0 0 1 .243-.366.574.574 0 0 1 .213-.078.485.485 0 0 1 .226.018l8.571 2.517ZM112.049 6.994a1.08 1.08 0 0 1 .743.3c.091.096.17.21.225.335.049.126.073.258.073.396V9.23h.079c.518-.744 1.291-1.39 2.314-1.942 1.028-.552 2.197-.827 3.518-.827 1.425 0 2.618.257 3.562.767a6.36 6.36 0 0 1 2.252 1.984 7.56 7.56 0 0 1 1.169 2.714c.219.99.329 1.99.329 3.003v11.285c0 .27-.11.534-.305.725-.195.192-.456.3-.736.3h-6.934a1.06 1.06 0 0 1-.743-.3 1.021 1.021 0 0 1-.304-.725v-9.757c0-1.025-.159-1.744-.487-2.157-.323-.408-.816-.618-1.461-.618a1.758 1.758 0 0 0-1.455.713c-.378.474-.566 1.163-.566 2.062v9.745c0 .276-.11.533-.305.725-.195.192-.463.3-.736.3h-6.898c-.28 0-.542-.108-.742-.3a1.022 1.022 0 0 1-.305-.725V8.02c0-.27.11-.533.305-.725.194-.192.462-.3.736-.3h6.672ZM94.906 27.233c-.273 0-.541-.108-.736-.3a1.022 1.022 0 0 1-.304-.725v-1.205h-.073c-.518.744-1.291 1.39-2.314 1.942-1.029.552-2.197.827-3.525.827-1.448 0-2.642-.251-3.58-.749a6.258 6.258 0 0 1-2.233-1.966 7.642 7.642 0 0 1-1.17-2.732 14.403 14.403 0 0 1-.334-3.021V8.019c0-.276.11-.534.305-.725.2-.192.462-.3.742-.3h6.934c.28 0 .548.108.743.3.194.191.304.455.304.725v9.667c0 1.025.158 1.744.487 2.151.323.408.81.618 1.455.618a1.785 1.785 0 0 0 1.461-.713c.371-.474.566-1.163.566-2.056V8.019c0-.138.025-.27.08-.396a.964.964 0 0 1 .225-.335.905.905 0 0 1 .334-.222 1 1 0 0 1 .402-.078h6.904c.28 0 .541.108.742.3.195.191.305.455.305.725v18.19a.964.964 0 0 1-.299.72 1.023 1.023 0 0 1-.736.3l-6.684.01Z" fill="#00AA45"/></mask><path fill-rule="evenodd" clip-rule="evenodd" d="M149.018 15.5514C148.679 14.2269 148.048 12.9923 147.188 11.9315C146.321 10.8767 145.254 9.99573 144.042 9.34847C142.782 8.66525 141.412 8.19179 139.994 7.95207C138.588 7.70036 137.151 7.68837 135.739 7.90412C134.382 8.1019 133.079 8.56936 131.903 9.27056C130.733 9.98375 129.727 10.9307 128.945 12.0574C128.121 13.22 127.57 14.6105 127.285 16.2286C126.994 17.8707 127.03 19.381 127.394 20.7654C127.733 22.0959 128.351 23.3365 129.206 24.4212C130.067 25.488 131.121 26.375 132.327 27.0343C134.854 28.4187 137.782 28.9281 140.636 28.4786C142.006 28.2688 143.315 27.7894 144.497 27.0822C145.685 26.357 146.703 25.3981 147.479 24.2594C148.309 23.0848 148.861 21.6764 149.157 20.0343C149.43 18.4161 149.388 16.9238 149.018 15.5514ZM142.848 18.0505C142.921 18.0745 142.988 18.1045 143.036 18.1524C143.091 18.2004 143.139 18.2603 143.176 18.3262C143.206 18.3921 143.224 18.4641 143.224 18.536C143.23 18.6079 143.218 18.6798 143.188 18.7517C142.388 20.7295 139.97 22.3117 137.394 21.5505C134.606 20.7235 133.194 18.6019 133.636 15.9589C133.648 15.887 133.679 15.8151 133.721 15.7492C133.764 15.6892 133.818 15.6353 133.879 15.5933C133.945 15.5514 134.018 15.5274 134.091 15.5154C134.164 15.5034 134.242 15.5094 134.315 15.5334L142.848 18.0505Z" fill="#00AA45"/><path fill-rule="evenodd" clip-rule="evenodd" d="M111.552 7.99396C111.691 7.99396 111.824 8.01793 111.952 8.07187C112.079 8.12581 112.194 8.19773 112.291 8.29362C112.382 8.38951 112.461 8.50338 112.515 8.62924C112.564 8.75509 112.588 8.88694 112.588 9.02478V10.2294H112.667C113.182 9.48626 113.952 8.839 114.97 8.28763C115.994 7.73626 117.158 7.46057 118.473 7.46057C119.891 7.46057 121.079 7.71828 122.018 8.22769C122.915 8.70115 123.685 9.38437 124.261 10.2114C124.824 11.0325 125.218 11.9554 125.424 12.9263C125.642 13.9152 125.752 14.9161 125.752 15.9289V27.214C125.752 27.4837 125.642 27.7474 125.449 27.9392C125.255 28.1309 124.994 28.2388 124.715 28.2388H117.812C117.533 28.2388 117.267 28.1309 117.073 27.9392C116.879 27.7474 116.77 27.4837 116.77 27.214V17.4571C116.77 16.4323 116.612 15.7131 116.285 15.2996C115.964 14.8921 115.473 14.6823 114.83 14.6823C114.552 14.6763 114.267 14.7363 114.018 14.8621C113.764 14.988 113.552 15.1678 113.382 15.3955C113.006 15.869 112.818 16.5582 112.818 17.4571V27.202C112.818 27.4777 112.709 27.7354 112.515 27.9272C112.321 28.119 112.055 28.2268 111.782 28.2268H104.915C104.636 28.2268 104.376 28.119 104.176 27.9272C103.982 27.7354 103.873 27.4717 103.873 27.202V9.01879C103.873 8.7491 103.982 8.4854 104.176 8.29362C104.37 8.10184 104.636 7.99396 104.909 7.99396H111.552V7.99396Z" fill="#00AA45"/><path fill-rule="evenodd" clip-rule="evenodd" d="M94.4849 28.2329C94.2121 28.2329 93.9455 28.125 93.7515 27.9332C93.5576 27.7415 93.4485 27.4778 93.4485 27.2081V26.0034H93.3758C92.8606 26.7466 92.0909 27.3939 91.0727 27.9452C90.0485 28.4966 88.8849 28.7723 87.5637 28.7723C86.1212 28.7723 84.9334 28.5206 84 28.0231C83.1091 27.5557 82.3455 26.8784 81.7758 26.0574C81.2121 25.2303 80.8182 24.3014 80.6121 23.3245C80.394 22.3296 80.2849 21.3228 80.2788 20.304V9.01886C80.2788 8.74317 80.3879 8.48547 80.5818 8.29369C80.7818 8.10191 81.0424 7.99403 81.3212 7.99403H88.2243C88.5031 7.99403 88.7697 8.10191 88.9636 8.29369C89.1576 8.48547 89.2667 8.74917 89.2667 9.01886V18.6858C89.2667 19.7106 89.4243 20.4298 89.7515 20.8374C90.0727 21.2449 90.5576 21.4546 91.2 21.4546C91.4849 21.4606 91.7637 21.4007 92.0121 21.2749C92.2667 21.149 92.4849 20.9692 92.6546 20.7415C93.0243 20.268 93.2182 19.5788 93.2182 18.6858V9.01886C93.2182 8.88102 93.2424 8.74917 93.297 8.62331C93.3455 8.49746 93.4243 8.38359 93.5212 8.28769C93.6121 8.1918 93.7273 8.11389 93.8546 8.06595C93.9758 8.01201 94.1152 7.98804 94.2546 7.98804H101.127C101.406 7.98804 101.667 8.09591 101.867 8.28769C102.061 8.47948 102.17 8.74317 102.17 9.01287V27.2021C102.17 27.3339 102.145 27.4718 102.097 27.5916C102.042 27.7175 101.97 27.8314 101.873 27.9213C101.776 28.0171 101.661 28.0891 101.539 28.143C101.412 28.1969 101.279 28.2209 101.139 28.2209L94.4849 28.2329Z" fill="#00AA45"/></svg> </a> <div class="desktop-nav"> <a href="https://www.justuno.com" class="back-home"><i class="icon icon-arrow-left"></i>Back to Main Site</a> </div> </div> <div class="app-header_right resources"> <div class="desktop-nav"> <div class="menu-resources-container"><ul id="menu-resources" class="menu"><li id="menu-item-546" class="menu-item menu-item-type-post_type menu-item-object-page current_page_parent menu-item-546"><a href="https://www.justuno.com/resources/">Resources</a></li> <li id="menu-item-571" class="menu-item menu-item-type-post_type_archive menu-item-object-article menu-item-571 current-menu-item"><a href="https://www.justuno.com/blog/">Blog</a></li> <li id="menu-item-559" class="menu-item menu-item-type-post_type_archive menu-item-object-webinar menu-item-559"><a href="https://www.justuno.com/videos/">Videos & Webinars</a></li> <li id="menu-item-43502" class="menu-item menu-item-type-post_type_archive menu-item-object-guides menu-item-43502"><a href="https://www.justuno.com/guides/">Guides & E-Books</a></li> <li id="menu-item-685" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-685"><a href="https://www.justuno.com/search/">Search</a></li> </ul></div> </div> <button class="navbar-toggler" type="button" id="navbar-toggler"> <span class="navbar-toggler-bar"></span> <span class="navbar-toggler-bar"></span> <span class="navbar-toggler-bar"></span> </button> </div> </div>  <script> !function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window, document,'script', 'https://connect.facebook.net/en_US/fbevents.js'); fbq('init', '192061487988692'); fbq('track', 'PageView'); </script> <noscript><img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=192061487988692&ev=PageView&noscript=1" /></noscript>  </header> <nav class="mobile-nav" id="mobile-nav"> <div class="mobile-nav_inner"> <div class="mobile-nav_top"> <ul class="menu"> <li class="menu-item"> <a href="https://www.justuno.com" class="back-home"><span><i class="icon icon-arrow-left" style="font-size: 14px"></i> Back to Main Site</span></a> </li> </ul> <div class="menu-resources-container"><ul id="menu-resources-1" class="menu"><li class="menu-item menu-item-type-post_type menu-item-object-page current_page_parent menu-item-546"><a href="https://www.justuno.com/resources/">Resources</a></li> <li class="menu-item menu-item-type-post_type_archive menu-item-object-article menu-item-571 current-menu-item"><a href="https://www.justuno.com/blog/">Blog</a></li> <li class="menu-item menu-item-type-post_type_archive menu-item-object-webinar menu-item-559"><a href="https://www.justuno.com/videos/">Videos & Webinars</a></li> <li class="menu-item menu-item-type-post_type_archive menu-item-object-guides menu-item-43502"><a href="https://www.justuno.com/guides/">Guides & E-Books</a></li> <li class="menu-item menu-item-type-post_type menu-item-object-page menu-item-685"><a href="https://www.justuno.com/search/">Search</a></li> </ul></div> </div> </div> </nav> <main class="app-main"> <article class="article-post"> <section class="article-hero article-hero--with-image"> <div class="container"> <div class="article-hero_texts"> <ul class="article-breadcrumbs"> <li><a href="https://www.justuno.com/resources/">Resources <i class="icon icon-caret-right"></i></a></li> <li><a href="https://www.justuno.com/blog/">Justuno Blog <i class="icon icon-caret-right"></i></a></li> <li><a href="https://www.justuno.com/blog/category/ecommerce/">E-Commerce<i class="icon icon-caret-right"></i></a></li> <li><span class="bc-title">How to Prepare Your E-Commerce Store for Singles Day</span></li> </ul> <h1 class="heading3">How to Prepare Your E-Commerce Store for Singles Day</h1> <div class="article-hero_meta multiple-categories"> <ul><li><a href="https://www.justuno.com/blog/category/bfcm/">BFCM</a></li><li><a href="https://www.justuno.com/blog/category/ecommerce/">E-Commerce</a></li><li><a href="https://www.justuno.com/blog/category/marketing-strategy-articles/">Marketing Strategy</a></li></ul> <div class="date"><span class="dot">•</span>September 30, 2024</div> </div> </div> <div class="article-hero_image"> <img width="1641" height="740" src="https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png" class="attachment-31374 size-31374 wp-post-image" alt="Singles Day Blog Header" large="" decoding="async" fetchpriority="high" srcset="https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header.png 1641w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-300x135.png 300w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-1024x462.png 1024w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-150x68.png 150w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-768x346.png 768w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-470x212.png 470w, https://www.justuno.com/wp-content/uploads/2023/10/New-Austin-Sized-Blog-Header-550x248.png 550w" sizes="(max-width: 1641px) 100vw, 1641px" /> <div class="article-hero_image_spacer"></div> </div> </div> </section> <section class="post-content article"> <div class="container"> <p>We all know about Prime Day, Black Friday, and Cyber Monday — but did you know that none of them are even close to being the biggest day for online shopping? Even combined?</p> <p>The world’s biggest day for online shopping is Singles Day on November 11th, with its total spending eclipsing other holidays by billions in revenue. Within 24 hours, people in China have spent more money to buy stuff than entire countries make in a year, according to <a href="https://www.businessinsider.sg/inside-alibabas-insane-11-11-internet-gala-which-raked-in-us38-billion-and-featured-taylor-swift-led-lasers-and-an-enormous-money-counter/" target="_blank" rel="noreferrer noopener nofollow">Business Insider</a>. </p> <p>But the story behind Singles Day shows it’s become much more than just 24 hours of shopping and discounts. It’s morphed into something bigger that’s a full-blown cultural entertainment event driven primarily by Alibaba’s efforts.</p> <h2 class="wp-block-heading">What Is Singles Day & How Did It Start?</h2> <p>Let’s go back to the beginning — Singles Day originated in China as an answer to Valentine’s Day celebrating single people; think of it kind of like an anti-Valentine’s Day. In<a href="https://www.cnbc.com/2018/11/09/singles-day-heres-how-the-1111-shopping-event-got-so-big.html" target="_blank" rel="noreferrer noopener nofollow"> less than 10 years,</a> it has become the world’s biggest online shopping event. Celebrated on November 11, it’s often depicted as 11.11—since the numbers look like “four lonely ones.”</p> <p>Popularized by Chinese retailer Alibaba starting in 2009, Singles Day has grown exponentially, and in 2023, sales hit $156.4 billion. Yes, you read that correctly: $156.4 billion dollars in 24 hours, which is 10X more than online Cyber Week sales were in 2023 and 6X Amazon’s Prime Day! 😱</p> <p>Let’s check out a few ways that fashion retailers looking to appeal to Chinese shoppers or those looking to keep spreading this holiday to the Western market can prepare their stores for Singles Day 2024.</p> <h2 class="wp-block-heading">Focus On The Mobile Experience</h2> <p>Singles Day is a primarily mobile-based shopping event, with 90% of transactions throughout the day done on mobile. That is a STAGGERING amount of mobile traffic and drives home the point that Chinese and other Asia-Pacific consumers are very much a mobile-first audience.</p> <p>If you’re going to run promotions for Singles Day, make sure they are fully optimized for mobile visitors and in line with <a href="https://www.justuno.com/blog/googles-updated-policies-on-mobile-pop-ups-overlays-and-interstitials/" target="_blank" rel="noreferrer noopener">Google’s best practices</a> for <a href="https://www.justuno.com/blog/mobile-pop-up-design-101/" target="_blank" rel="noreferrer noopener">mobile pop-ups.</a> Here are a few tips:</p> <ul class="wp-block-list"> <li>Don’t use promotions that take over the full screen or make your site hard to navigate</li> <li>Use non-interruptive pop-up styles like banners and tabs for general website messaging </li> <li>Use a time delay or trigger your mobile pop-up for the second-page view</li> </ul> <div class="wp-block-image"> <figure class="aligncenter size-large"><img decoding="async" width="1024" height="512" src="https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-1024x512.png" alt="mobile pop-up examples" class="wp-image-49597" srcset="https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-1024x512.png 1024w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-300x150.png 300w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-150x75.png 150w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-768x384.png 768w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-470x235.png 470w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2-550x275.png 550w, https://www.justuno.com/wp-content/uploads/2022/07/Conversion-Trends2.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div> <p class="has-text-align-center has-mustard-background-color has-background"><strong><em>Pro Tip: </em></strong>Check out our <a href="https://www.justuno.com/guides/mobile-ux/" target="_blank" rel="noreferrer noopener">Mobile UX Checklist: Email, SMS, & Pop-Ups Edition</a>, which has all you need to know about crafting the ultimate brand experience for your target audience, from email formatting to text message tips and pop-up design theory. </p> <p>Your site itself also should be optimized for mobile traffic. Double-check that your navigation menu works and is easily clickable, site elements are responsive, and<a href="https://www.justuno.com/blog/optimized-product-pages-for-mobile-users/"> </a>key information on <a href="https://www.justuno.com/blog/optimized-product-pages-for-mobile-users/" target="_blank" rel="noreferrer noopener">mobile product pages</a> isn’t covered or missing. </p> <div class="wp-block-image"> <figure class="aligncenter size-large"><img decoding="async" width="472" height="1024" src="https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-472x1024.png" alt="ASOS Mobile Nav UX" class="wp-image-35725" srcset="https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-472x1024.png 472w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-138x300.png 138w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-69x150.png 69w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-470x1019.png 470w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-550x1192.png 550w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux-600x1301.png 600w, https://www.justuno.com/wp-content/uploads/2020/08/asos-image-based-navigation-mobile-ux.png 690w" sizes="(max-width: 472px) 100vw, 472px" /></figure></div> <p>Consider the customer journey when you’re reviewing your mobile user experience; how would visitors move through the shopping journey, and how can your site’s flow encourage them to take the desired actions leading up to a purchase.</p> <h2 class="wp-block-heading">Cultural Considerations</h2> <p>If you’re a Western or Australian brand looking to appeal to a wider market, make sure to take into consideration differences in culture and how that can impact your marketing. </p> <p>The most obvious way to personalize your site is to have accurate translations (Google Translate doesn’t count!) and use <a href="https://www.justuno.com/blog/how-to-enable-traffic-segmentation-with-geo-targeting/" target="_blank" rel="noreferrer noopener">geo-targeting</a> to show the right site experience to shoppers based on their locations.</p> <p>Make sure to take into account different meanings of design aspects like colors or characters; marketing messages rely heavily on cultural context. </p> <p>This is important to consider when trying to broaden your audience and break into new markets. </p> <p class="has-text-align-center has-mustard-background-color has-background"><strong><em>Pro Tip:</em></strong><a href="https://www.justuno.com/videos/ecommerce-internationalization/" target="_blank" rel="noreferrer noopener"><strong><em> </em></strong><em>Our internationalization webinar</em></a><em> is a great resource for brands looking to go global and start selling across borders.</em></p> <p>While Singles Day is primarily still an East Asian holiday, its influence is starting to spread. More and more brands are participating, and multinational brands have made their presence known. Last year, at least 100 Western brands ran U.S. Singles Day sales, including Brooklinenn, Ann Taylor, & Saks Fifth Avenue</p> <p>Participation in Singles Day is a must if you are wanting to break into the market; there’s a huge opportunity for engagement and growth for brands who get this holiday right.</p> <p>As a side note, November 11th is often known in <a href="https://www.justuno.com/2024-marketing-calendar/" target="_blank" rel="noreferrer noopener">Western markets (U.S. and Europe)</a> as a day of remembrance. Depending on which holiday you choose to promote this <a href="https://www.justuno.com/blog/november-campaign-ideas/" target="_blank" rel="noreferrer noopener">November,</a> it’s worth noting that a difference in tone and copy will be key to appealing to either audience. And this is a great place to use those geo-targeting rules we mentioned above!</p> <h2 class="wp-block-heading">Craft The Right Offer</h2> <p>Much like Black Friday and Cyber Monday, Singles Day comes with an expectation of steep discounts and offers for customers. Bigger stores can participate in this race-to-the-bottom mentality since they can afford smaller margins on a high sales volume, but for smaller stores, you need to look beyond the discount to capture customers.</p> <p>Combine a discount with a secondary offer like a <a href="https://www.justuno.com/blog/how-to-create-a-free-shipping-threshold-offer-on-shopify-and-shopify-plus-video/" target="_blank" rel="noreferrer noopener">free shipping threshold,</a> free gift with purchase, etc., so you can augment the value you’re offering consumers while preserving your profit margins. This is a great way to capture attention and make a promotion more appealing to avoid unprofitable promotional campaigns and <a href="https://www.justuno.com/blog/14-ways-to-convert-slow-moving-and-excess-inventory-into-cash/" target="_blank" rel="noreferrer noopener">leftover inventory.</a></p> <div class="wp-block-image"> <figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="122" src="https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-1024x122.png" alt="Dyanmic (Shipping Threshold, El Cholos Kid)" class="wp-image-55001" srcset="https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-1024x122.png 1024w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-300x36.png 300w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-150x18.png 150w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-768x92.png 768w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-470x56.png 470w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid-550x66.png 550w, https://www.justuno.com/wp-content/uploads/2023/06/Dyanmic-Shipping-Threshold-El-Cholos-Kid.png 1097w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div> <p class="has-text-align-center has-mustard-background-color has-background"><strong><em>Pro Tip: </em></strong>Not into the discounting thing? While that may not make you a popular destination on Singles Day, it is a perfectly viable strategy for other times of the year. Check out some of our top <a href="https://www.justuno.com/blog/non-discount-strategies/" target="_blank" rel="noreferrer noopener">non-discount strategies </a>to optimize conversions and retain customers.</p> <h2 class="wp-block-heading">Fun Messaging</h2> <p>Have fun with your Singles Day campaigns, leverage the treat yo’ self mindset, and make it hard to resist your deals. </p> <p>Enticing subject lines like “We saw you checking us out” or “Skip that meeting and shop” etc., are a great way to encourage shoppers to think about themselves. </p> <div class="wp-block-image"> <figure class="aligncenter size-large"><img loading="lazy" decoding="async" width="1024" height="512" src="https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-1024x512.png" alt="Singles Day Email subject lines" class="wp-image-60611" srcset="https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-1024x512.png 1024w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-300x150.png 300w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-150x75.png 150w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-768x384.png 768w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-470x235.png 470w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1-550x275.png 550w, https://www.justuno.com/wp-content/uploads/2023/10/Conversion-Trends-1.png 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure></div> <p>Since it’s also only a few weeks ahead of BFCM—holiday gifts are on their minds, but this is an opportunity to get themselves what they really want before they have to shop for everyone else. Use your <a href="https://www.justuno.com/blog/5-ways-to-leverage-brand-voice-and-stand-out-from-the-competition/" target="_blank" rel="noreferrer noopener">brand personality,</a> segmented messaging, and craft an immersive experience for consumers…then sit back and watch the sales stack up.</p> <div class="wp-block-image"> <figure class="aligncenter size-full"><img loading="lazy" decoding="async" width="500" height="280" src="https://www.justuno.com/wp-content/uploads/2022/11/Nov-07-2022-11-41-34.gif" alt="Treat yo self" class="wp-image-51143"/></figure></div> <h2 class="wp-block-heading">Final Thoughts</h2> <p>Singles Day has become the ultimate example of online retail success, and with statistics like $1 billion in sales during the first five minutes, there’s no contest. For <a href="https://www.justuno.com/industry-e-commerce/" target="_blank" rel="noreferrer noopener">e-commerce retailers</a> looking to capitalize on the day, follow the best practices above, and you’ll be able to effectively convert your website’s traffic. </p> <p>Since this is only a few weeks before the infamous Black Friday/Cyber Monday shopping weekend, it’s important to know your audience. If this isn’t likely to be a huge selling point for your target audience, don’t divert resources from known high-performing holiday efforts. But keep an eye on Singles Day; it’s become increasingly widespread and is something to consider for your marketing roadmap in 2025.</p> <figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper"> <iframe loading="lazy" title="Quick Tips to Get You Prepare for Singles Day" width="1240" height="698" src="https://www.youtube.com/embed/JCOYVP-iPMg?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe> </div></figure> </div> </section> <section class="article-bottom"> <div class="container"> <div class="article-cta"> <div class="article-cta_texts"> <h3 class="heading5">Start a Free 14-Day Trial Today!</h3> <p>Our customers see a 135% increase in revenue during the first year, see what Justuno can do for you!</p> </div> <a href="https://www.justuno.com/get-started/" class="btn-sm arrow">Start My Trial <i class="icon icon-arrow-right"></i></a> </div> <div class="article-share"> <h3 class="text-regular">Share this article</h3> <ul> <li><a href="#"><i class="icon icon-twitter"></i></a></li> <li><a href="#"><i class="icon icon-instagram"></i></a></li> <li><a href="#"><i class="icon icon-facebook"></i></a></li> <li><a href="#"><i class="icon icon-linkedin"></i></a></li> </ul> </div> <div class="article-author"> <img alt='' src='https://secure.gravatar.com/avatar/fdacf58225b3e7c4fb3f07349a412247?s=150&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/fdacf58225b3e7c4fb3f07349a412247?s=300&d=mm&r=g 2x' class='avatar avatar-150 photo' height='150' width='150' loading='lazy' decoding='async'/> <div class="article-author_texts"> <div class="article-author_texts-header"> <h4 class="heading5"> Kathryn Browning </h4> <p>Director of Marketing</p> </div> <p>Kathryn is a seasoned vet in the e-commerce space with 5+ years of experience. She writes about all things pop-ups and how businesses can leverage them for better website experiences. From website personalization tips to spin-to-win pop-up designs, email list growth ideas, and best practices for zero-party data collection, she covers it all.</p> </div> </div> </div> </section> </article> <section class="related-articles"> <div class="container"> <h2 class="heading3">Related Articles</h2> <div class="articles"> <div class="row grid-posts article"> <div class="col-md-4"> <article id="post-47350" class="post-item"> <a href="https://www.justuno.com/blog/gift-card-strategy/" class="post-link_image" title="Gift Card Strategy: How To Promote After The Holidays"> <img width="470" height="357" src="https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-470x357.png" class="attachment-small size-small wp-post-image" alt="Govalo" decoding="async" loading="lazy" srcset="https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-470x357.png 470w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-300x228.png 300w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-1024x778.png 1024w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-150x114.png 150w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-768x583.png 768w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM-550x418.png 550w, https://www.justuno.com/wp-content/uploads/2022/01/Screen-Shot-2022-01-12-at-12.29.27-PM.png 1190w" sizes="(max-width: 470px) 100vw, 470px" /> </a> <div class="post-texts"> <a href="https://www.justuno.com/blog/category/bfcm/" class="category-link">BFCM</a> <a href="https://www.justuno.com/blog/category/ecommerce/" class="category-link">E-Commerce</a> <a href="https://www.justuno.com/blog/category/marketing-strategy-articles/" class="category-link">Marketing Strategy</a> <a href="https://www.justuno.com/blog/category/promotion-strategy/" class="category-link">Promotion Strategy</a> <a href="https://www.justuno.com/blog/gift-card-strategy/" class="post-link_title" title="Gift Card Strategy: How To Promote After The Holidays"> <h3 class="heading6"> Gift Card Strategy: How To Promote After The Holidays </h3> </a> </div> </article> </div> <div class="col-md-4"> <article id="post-11445" class="post-item"> <a href="https://www.justuno.com/blog/top-10-important-dates-for-shopping-in-december/" class="post-link_image" title="Top 11 Important Dates For Shopping In December"> <img width="470" height="212" src="https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-470x212.png" class="attachment-small size-small wp-post-image" alt="December Header" decoding="async" loading="lazy" srcset="https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-470x212.png 470w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-300x135.png 300w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-1024x462.png 1024w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-150x68.png 150w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-768x346.png 768w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1-550x248.png 550w, https://www.justuno.com/wp-content/uploads/2023/11/New-Austin-Sized-Blog-Header1.png 1641w" sizes="(max-width: 470px) 100vw, 470px" /> </a> <div class="post-texts"> <a href="https://www.justuno.com/blog/category/bfcm/" class="category-link">BFCM</a> <a href="https://www.justuno.com/blog/category/ecommerce/" class="category-link">E-Commerce</a> <a href="https://www.justuno.com/blog/category/promotion-strategy/" class="category-link">Promotion Strategy</a> <a href="https://www.justuno.com/blog/top-10-important-dates-for-shopping-in-december/" class="post-link_title" title="Top 11 Important Dates For Shopping In December"> <h3 class="heading6"> Top 11 Important Dates For Shopping In December </h3> </a> </div> </article> </div> <div class="col-md-4"> <article id="post-31627" class="post-item"> <a href="https://www.justuno.com/blog/5-last-minute-black-friday-optimization-tips/" class="post-link_image" title="5 Last Minute Black Friday Optimization Tips"> <img width="470" height="212" src="https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-470x212.png" class="attachment-small size-small wp-post-image" alt="BFCM Blog header" decoding="async" loading="lazy" srcset="https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-470x212.png 470w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-300x135.png 300w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-1024x462.png 1024w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-150x68.png 150w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-768x346.png 768w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1-550x248.png 550w, https://www.justuno.com/wp-content/uploads/2023/06/New-Austin-Sized-Blog-Header1.png 1641w" sizes="(max-width: 470px) 100vw, 470px" /> </a> <div class="post-texts"> <a href="https://www.justuno.com/blog/category/bfcm/" class="category-link">BFCM</a> <a href="https://www.justuno.com/blog/category/ecommerce/" class="category-link">E-Commerce</a> <a href="https://www.justuno.com/blog/category/marketing-strategy-articles/" class="category-link">Marketing Strategy</a> <a href="https://www.justuno.com/blog/5-last-minute-black-friday-optimization-tips/" class="post-link_title" title="5 Last Minute Black Friday Optimization Tips"> <h3 class="heading6"> 5 Last Minute Black Friday Optimization Tips </h3> </a> </div> </article> </div> </div> </div> </div> </section> </main> <footer class="app-footer"> <div class="container">  <div class="footer-top"> <div class="innerTopFooter"> <div id="media_image-3" class="widget widget_media_image"><a href="/"><img src="https://www.justuno.com/wp-content/uploads/2024/05/just-uno-white-logo.svg" class="image wp-image-65324 attachment-full size-full" alt="" style="max-width: 100%; height: auto;" decoding="async" loading="lazy" /></a></div><div id="text-3" class="widget widget_text"> <div class="textwidget"><p>Create personalized website experiences that convert.</p> </div> </div><div id="nav_menu-10" class="widget widget_nav_menu"><div class="menu-footer-socials-container"><ul id="menu-footer-socials" class="menu"><li id="menu-item-45" class="twitter menu-item menu-item-type-custom menu-item-object-custom menu-item-45"><a href="https://twitter.com/justunosocial">Twitter</a></li> <li id="menu-item-46" class="instagram menu-item menu-item-type-custom menu-item-object-custom menu-item-46"><a href="https://www.instagram.com/justunosocial/">Instagram</a></li> <li id="menu-item-47" class="facebook menu-item menu-item-type-custom menu-item-object-custom menu-item-47"><a href="https://www.facebook.com/justuno/">Facebook</a></li> <li id="menu-item-48" class="youtube menu-item menu-item-type-custom menu-item-object-custom menu-item-48"><a href="https://www.youtube.com/user/justunosocial">Youtube</a></li> <li id="menu-item-49" class="linkedin menu-item menu-item-type-custom menu-item-object-custom menu-item-49"><a href="https://www.linkedin.com/company/justuno-com/">Linkedin</a></li> </ul></div></div> </div> <div class="row row-cols-1 row-cols-sm-2 row-cols-md-3 row-cols-lg-4"> <div class="col"> <div id="nav_menu-3" class="widget widget_nav_menu"><div class="menu-footer-links-1-container"><ul id="menu-footer-links-1" class="menu"><li id="menu-item-1070" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1070"><a href="#">Solutions</a> <ul class="sub-menu"> <li id="menu-item-61337" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61337"><a href="https://www.justuno.com/blog/evolution-of-the-pop-up/">Popup</a></li> <li id="menu-item-61340" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61340"><a href="https://www.justuno.com/blog/banners-website-notification-bars-use-cases/">Banners</a></li> <li id="menu-item-61343" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61343"><a href="https://www.justuno.com/blog/how-to-create-spin-to-win-popups-that-convert/">Spin to Win</a></li> <li id="menu-item-61346" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61346"><a href="https://www.justuno.com/blog/zero-party-data/">Zero-Party Data</a></li> <li id="menu-item-61349" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61349"><a href="https://www.justuno.com/blog/e-commerce-quiz/">E-commerce Quiz</a></li> <li id="menu-item-61352" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61352"><a href="https://www.justuno.com/blog/what-are-lead-magnets-and-what-is-their-role-in-lead-capture-page-optimization/">Lead Magnets</a></li> <li id="menu-item-61355" class="menu-item menu-item-type-post_type menu-item-object-article menu-item-61355"><a href="https://www.justuno.com/blog/ultimate-guide-to-exit-offers/">Exit Offers</a></li> </ul> </li> </ul></div></div> </div> <div class="col"> <div id="nav_menu-4" class="widget widget_nav_menu"><div class="menu-footer-links-2-container"><ul id="menu-footer-links-2" class="menu"><li id="menu-item-1083" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1083"><a href="#">Company</a> <ul class="sub-menu"> <li id="menu-item-61361" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61361"><a href="https://www.justuno.com/about-us/">About</a></li> <li id="menu-item-61364" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61364"><a href="https://www.justuno.com/contact-us/">Contact Us</a></li> <li id="menu-item-61367" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61367"><a href="https://trust.justuno.com">SOC2</a></li> <li id="menu-item-61370" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61370"><a href="http://status.justuno.com/">Platform Status</a></li> <li id="menu-item-61376" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61376"><a href="https://www.justuno.com/managed-services/">Managed Services </a></li> <li id="menu-item-61379" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61379"><a href="https://www.justuno.com/competitors/">Justuno vs.</a></li> </ul> </li> </ul></div></div> </div> <div class="col"> <div id="nav_menu-5" class="widget widget_nav_menu"><div class="menu-footer-links-3-container"><ul id="menu-footer-links-3" class="menu"><li id="menu-item-1095" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-1095"><a href="#">Partners</a> <ul class="sub-menu"> <li id="menu-item-61382" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61382"><a href="https://www.justuno.com/shopify/">Shopify</a></li> <li id="menu-item-61385" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61385"><a href="https://www.justuno.com/klaviyo/">Klaviyo</a></li> <li id="menu-item-61454" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61454"><a href="https://partners.justuno.com/integration-partners">All Integrations</a></li> <li id="menu-item-69033" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-69033"><a href="https://www.justuno.com/affiliate/">Affiliates</a></li> <li id="menu-item-62356" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-62356"><a href="https://partners.justuno.com/service-partners">Agency Directory</a></li> <li id="menu-item-69036" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-69036"><a href="https://www.justuno.com/become-a-tech-partner/">Become a Tech Partner</a></li> <li id="menu-item-61448" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61448"><a href="https://doc.clickup.com/14143791/d/h/dfm9f-4802/bfc5486e434bf08">Partner Portal</a></li> </ul> </li> </ul></div></div> </div> <div class="col"> <div id="nav_menu-6" class="widget widget_nav_menu"><div class="menu-footer-links-4-container"><ul id="menu-footer-links-4" class="menu"><li id="menu-item-68" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-68"><a href="#">Resources</a> <ul class="sub-menu"> <li id="menu-item-61397" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-61397"><a href="https://www.justuno.com/ecommerce-pop-up-examples/">Pop Up Examples</a></li> <li id="menu-item-61460" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61460"><a href="https://www.justuno.com/guides/">Ebooks</a></li> <li id="menu-item-61403" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61403"><a href="https://www.justuno.com/blog">Blog</a></li> <li id="menu-item-61406" class="menu-item menu-item-type-post_type_archive menu-item-object-webinar menu-item-61406"><a href="https://www.justuno.com/videos/">Webinars</a></li> <li id="menu-item-61409" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61409"><a href="https://theconversionshow.com/">Podcast</a></li> <li id="menu-item-61412" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61412"><a href="https://learn.justuno.com">Certification</a></li> <li id="menu-item-61415" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-61415"><a href="https://hub.justuno.com/knowledge">Help Center</a></li> </ul> </li> </ul></div></div> </div> </div> </div> <div class="footer-bottom"> <div class="footer-bottom_left"> <div id="text-2" class="widget widget_text"> <div class="textwidget"><p>Copyright © 2024. Justuno, Inc. All Rights Reserved</p> </div> </div> </div> <div class="footer-bottom_center"> </div> <div class="footer-bottom_right"> <div id="text-4" class="widget widget_text"> <div class="textwidget"><p><a href="https://www.justuno.com/legal/terms-of-service/">Terms of Service</a><a href="https://www.justuno.com/legal/privacy-policy/">Privacy Policy</a></p> </div> </div> </div> </div> </div> <div class="bg-overlay"> <div class="inner-overlay" style="image-rendering:pixelated;flex-shrink:0;background-size:100% 100%;background-image:url('data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20xmlns%3Axlink%3D%22http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%22%20viewBox%3D%220%200%201900%20985%22%3E%3Cpath%20d%3D%22M%201900%20984.905%20L%200%20984.905%20L%200%2050.381%20C%20157.156%20379.304%20518.466%20609.423%20939.068%20609.423%20C%201380.535%20609.423%201756.682%20355.906%201900%200.714%20Z%22%20fill%3D%22rgb(255%2C%2077%2C%20252)%22%3E%3C%2Fpath%3E%3C%2Fsvg%3E')"></div> </div> </footer> </div> <script src="https://www.justuno.com/wp-content/themes/justuno-theme/assets/js/main.min.js"></script> <script src="https://unpkg.com/aos@2.3.1/dist/aos.js"></script> <script src="https://www.justuno.com/wp-content/themes/justuno-theme/assets/js/justuno.js"></script> <script type="text/javascript" src="https://www.justuno.com/wp-includes/js/dist/hooks.min.js?=1716400874" id="wp-hooks-js"></script> <script type="text/javascript" src="https://www.justuno.com/wp-includes/js/dist/i18n.min.js?=1716400874" id="wp-i18n-js"></script> <script type="text/javascript" id="wp-i18n-js-after"> /* <![CDATA[ */ wp.i18n.setLocaleData( { 'text direction\u0004ltr': [ 'ltr' ] } ); /* ]]> */ </script> <script type="text/javascript" src="https://www.justuno.com/wp-content/plugins/all-in-one-event-calendar/apiki/dist/theme.js?=1704307849" id="all-in-one-event-calendar-theme-js"></script> <script type="text/javascript" src="https://www.justuno.com/wp-includes/js/hoverIntent.min.js?=1716400874" id="hoverIntent-js"></script> <script type="text/javascript" id="megamenu-js-extra"> /* <![CDATA[ */ var megamenu = {"timeout":"300","interval":"100"}; /* ]]> */ </script> <script type="text/javascript" src="https://www.justuno.com/wp-content/plugins/megamenu/js/maxmegamenu.js?=1717860765" id="megamenu-js"></script> <script>var justunoFooterSubscribeForm = 'b105fcd9-9d57-4a36-9789-8074023de93a';</script> </body> </html>