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href="/students/courses/professional-certificate-in-digital-marketing-usa"><p class="pb-3 group-hover:text-purple transition-colors duration-300 pr-14 font-medium">DMI Pro + AMA Dual Certification<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Perfect for career switchers, business owners and marketing managers.</p><span class="pt-0 pb-0.5 px-1.5 rounded-md bg-black text-white text-xs font-normal absolute top-3 right-2">35% Off</span></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/courses/professional-diploma-in-search-marketing"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Search Marketing<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Sharper your search marketing 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href="/students/courses/professional-diploma-in-digital-strategy-and-planning"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Digital Strategy<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">For experienced digital marketers ready to work more strategically.</p><span class="pt-0 pb-0.5 px-1.5 rounded-md bg-black text-white text-xs font-normal absolute top-3 right-2">35% Off</span></a></li></ul></div><div class=""><div class="flex gap-4 pb-2 mb-6 mx-2 border-b broder-gray-50 items-center font-bold"><img src="https://a.storyblok.com/f/55452/29x29/b4a7edbe21/advanced.png" height="29" width="29"/><h4>Advanced Courses</h4></div><ul><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm hide-for-us hide-for-ca hide-for-mx"><a href="/students/courses/expert-diploma-in-digital-marketing"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">DMI Expert<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Designed for marketing professionals lookingto drive business growth and commercial success in a senior role</p><span class="pt-0 pb-0.5 px-1.5 rounded-md bg-black text-white text-xs font-normal absolute top-3 right-2">40% Off</span></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm hidden show-for-us show-for-ca show-for-mx"><a href="/students/courses/postgraduate-course-in-digital-marketing-usa"><p class="pb-3 group-hover:text-purple transition-colors duration-300 pr-14 font-medium">DMI Expert + AMA Dual Certification<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Designed for marketing professionals lookingto drive business growth and commercial success in a senior role</p><span class="pt-0 pb-0.5 px-1.5 rounded-md bg-black text-white text-xs font-normal absolute top-3 right-2">40% Off</span></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/courses/postgraduate-diploma-in-digital-marketing"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Postgraduate Diploma In Digital Marketing<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Sharpen your search marketing strategy from SEO and PPC to analytics.</p></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/courses/masters-in-digital-marketing"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Masters (MSc) In Digital Marketing<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Master your digital marketing skills and elevate your career with BPP’s Master’s Programme taught by industry experts and the top practitioners in their fields globally.</p></a></li></ul></div><div class=""><div class="flex gap-4 pb-2 mb-6 mx-2 border-b broder-gray-50 items-center font-bold"><img src="https://a.storyblok.com/f/55452/29x29/2bec59a093/short.png" height="29" width="29"/><h4>Short Courses</h4></div><ul><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/short-courses/advanced-ai-in-digital-marketing"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Advanced AI<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Fast-track your AI skills with this short interactive course. Learn the fundamentals of AI and understand AI data-driven marketing.</p><span class="pt-0 pb-0.5 px-1.5 rounded-md bg-red text-white text-xs font-normal absolute top-3 right-2">NEW</span></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/short-courses/search-engine-optimization"><p class="pb-3 group-hover:text-purple transition-colors duration-300 false font-medium">Search Engine Optimization (SEO)<span class="opacity-0 group-hover:opacity-100 pl-1 transition-all duration-300 text-purple">→</span></p><p class="text-gray-500 text-sm">Rank better in search results through a mix of SEO strategies to make it easy for the right people to find you.</p></a></li><li class="p-2 mb-2 relative min-h-[64px] group hover:bg-gray-50 transition-colors duration-300 rounded-sm undefined"><a href="/students/short-courses/paid-media-ppc"><p class="pb-3 group-hover:text-purple transition-colors duration-300 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It will help you lead marketing activities, use analytics, optimize customer experience, drive business performance and manage a digital team.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>38 Hours</p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>DMI Professional Certification</p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required</p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing Professionals looking to advance their career and lead a high performing Digital Marketing Team</p></div></div><div data-mkto-id="4953" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing fundamentals</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communications and PR</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Planning a budget and recruiting and developing a digital team </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Creativity and leading with emotional intelligence </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital channel planning</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Customer centricity and customer experience (CX) </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic thinking and developing a digital marketing action plan </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analytics, data, and ethics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Transitioning from managing to leadership </p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/professional-diploma-in-digital-strategy-and-planning">View Course</a></button><p data-component="form_link" data-mkto-id="4953" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-6 border-green"><div class="bg-red text-white font-medium text-sm -top-3 left-1/2 -translate-x-1/2 py-px px-2 rounded-sm absolute">MOST POPULAR</div><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/280x280/75e5852660/dmi_expert_courselisting.jpeg?auto=format" alt="" aria-label="" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">DMI EXPERT</h4><p>AMA + DMI Certification</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:EXPERT-std/40]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/postgraduate-course-in-digital-marketing-usa">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-48"><p class="text-gray-600 font-normal">This expert certification focuses on developing key digital marketing skills to drive business performance. You will master skills in strategy and planning, data analysis, customer experience, communication and much more.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>140 Hours </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>DMI + AMA Professional Certification </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Marketing Professionals looking to advance their Digital Marketing skills and develop tactics that drive growth </p></div></div><div data-mkto-id="5278" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Audience research and social listening </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO and SEO content</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Graphic design essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social commerce and affiliate marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Applied ecommerce and email marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social selling </p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/postgraduate-course-in-digital-marketing-usa">View Course</a></button><p data-component="form_link" data-mkto-id="5278" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-6 border-gray-200 hover:border-green transition-colors duration-300"><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/560x560/64136d65a6/course_chooser_masters.png?auto=format" alt="DMI Masters in Digital Marketing" aria-label="DMI Masters in Digital Marketing" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">DMI MASTER</h4><p>MSc Certification</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:MASTER-base/15]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/masters-in-digital-marketing">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-48"><p class="text-gray-600 font-normal">This programme covers a comprehensive range of topics ensuring students gain the most in-demand skills in digital marketing to elevate their careers, including digital strategy, brand building, social media marketing, SEO, email marketing, content marketing, data analytics, data-driven decision making.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>24 Months </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>MSc Certification by BPP </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required </p></div><div class="flex items-baseline gap-3 py-2.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Experienced Digital Marketing Professionals looking to master their Digital Marketing skills and advance to a leadership role </p></div></div><div data-mkto-id="5300" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analyse and apply digital marketing models </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Evaluate CX and organizational performance relationship </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social Research and Consumer Behaviour</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Critique tactics for using social commerce and social customer service</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Design, develop, and implement a digital marketing plan</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Purpose – Ethics & Corporate and Social Responsibility (CSR)</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Leadership - Reflect on the key skills to become an effective digital leader</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Apply suitable frameworks and ideas to formulate and control a digital strategy</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Devise and deliver a presentation demonstrating a critical understanding of a range of digital branding areas</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Identify key concepts which could include brand identity, brand visual identity, and brand reputation</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Explore different business analytical techniques as part of the planning of a data analytics initiative</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Develop clear recommendations and solutions that add strategic value to an organisation/industry</p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/masters-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="5300" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div></div><div class="hidden sm:block pt-20"><div class="text-navy"><div class="mx-auto w-max cursor-pointer group"><p class="font-gt text-2xl uppercase text-center mb-2"> What Will I Learn</p><svg height="40" width="50" class="fill-current undefined text-gray-400 group-hover:text-green mx-auto transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div><div class="overflow-hidden transition-all duration-200 h-0 "><div class="grid grid-cols-4 mt-5 bg-gray-50"><div class="py-3 px-2 text-center cursor-pointer mx-1 text-navy shadow-x-lg relative z-1 bg-white"><p class="font-gt uppercase text-lg"> <!-- -->DMI SPECIALIST<!-- --> </p><p> <!-- -->Digital Strategy & Leadership<!-- --> </p></div><div class="py-3 px-2 text-center cursor-pointer mx-1 text-gray-400 bg-gray-50"><p class="font-gt uppercase text-lg"> <!-- -->DMI EXPERT<!-- --> </p><p> <!-- -->AMA + DMI Certification<!-- --> </p></div><div class="py-3 px-2 text-center cursor-pointer mx-1 text-gray-400 bg-gray-50"><p class="font-gt uppercase text-lg"> <!-- -->DMI MASTER<!-- --> </p><p> <!-- -->MSc Certification<!-- --> </p></div></div><div class="fade-in text-gray-600 block"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing fundamentals</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communications and PR</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Planning a budget and recruiting and developing a digital team </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Creativity and leading with emotional intelligence </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital channel planning</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Customer centricity and customer experience (CX) </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic thinking and developing a digital marketing action plan </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analytics, data, and ethics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Transitioning from managing to leadership </p></div></div><p class="pt-5">* Assessed by 2-hour computer-based exam (100 questions)</p></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/professional-diploma-in-digital-strategy-and-planning">View Course</a></button><p data-component="form_link" data-mkto-id="4953" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div><div class="fade-in text-gray-600 hidden"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Audience research and social listening </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO and SEO content</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Graphic design essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social commerce and affiliate marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Applied ecommerce and email marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social selling </p></div></div><p class="pt-5">* Assessed by two 5,000-word written assignments</p></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/postgraduate-course-in-digital-marketing-usa">View Course</a></button><p data-component="form_link" data-mkto-id="5278" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div><div class="fade-in text-gray-600 hidden"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analyse and apply digital marketing models </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Evaluate CX and organizational performance relationship </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social Research and Consumer Behaviour</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Critique tactics for using social commerce and social customer service</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Design, develop, and implement a digital marketing plan</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Purpose – Ethics & Corporate and Social Responsibility (CSR)</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Leadership - Reflect on the key skills to become an effective digital leader</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Apply suitable frameworks and ideas to formulate and control a digital strategy</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Devise and deliver a presentation demonstrating a critical understanding of a range of digital branding areas</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Identify key concepts which could include brand identity, brand visual identity, and brand reputation</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Explore different business analytical techniques as part of the planning of a data analytics initiative</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Develop clear recommendations and solutions that add strategic value to an organisation/industry</p></div></div></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/masters-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="5300" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div></div></div></div></div></div></div><div id="79e09502-a7f8-4387-8ff2-5628fddf8db2" data-component="visibility_component" data-id="row" class=" hide-for-us hide-for-ca"><div data-component="advanced_course_grid" class="max-w-full flex py-5 justify-center"><div class="w-full lg:max-w-6xl px-5 md:px-8 lg:px-4 xl:px-2 pb-10"><div class="text-center max-w-2xl pt-10 pb-10 xl:pb-20 mx-auto"><p class="text-green font-bold">Certified Advanced Courses</p><h1 class="font-bold text-navy text-2xl sm:text3xl xl:text-4xl mt-4 mb-6 leading-6 sm:leading-8">For Digital Marketing Professionals<span class="text-green"> Moving Up The Ladder.</span></h1><p class="text-gray-600">Advanced digital marketing certifications aimed at ensuring that future digital marketing leaders have the skills and know-how required to lead effective digital marketing functions, drive digital change in their organisations & become the digital leaders of tomorrow.</p></div><div class="grid grid-cols-1 sm:grid-cols-2 gap-y-10 gap-4 xl:gap-8 mx-auto max-w-3xl false false xl:grid-cols-4 xl:max-w-6xl"><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-4 border-gray-200 hover:border-green transition-colors duration-300"><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/280x280/9bfbafd436/dmi_specialist_strategy_courselisting.jpeg?auto=format" alt="" aria-label="" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">DMI SPECIALIST</h4><p>Digital Strategy & Leadership</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:SP_SP-std/35]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/professional-diploma-in-digital-strategy-and-planning">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-64"><p class="text-gray-600 font-normal">This advanced certification is designed for professionals looking to move into a leadership role. It will help you lead marketing activities, use analytics, optimize customer experience, drive business performance and manage a digital team.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>38 Hours</p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>DMI Professional Certification</p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required</p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing Professionals looking to advance their career and lead a high performing Digital Marketing Team</p></div></div><div data-mkto-id="4953" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing fundamentals</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communications and PR</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Planning a budget and recruiting and developing a digital team </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Creativity and leading with emotional intelligence </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital channel planning</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Customer centricity and customer experience (CX) </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic thinking and developing a digital marketing action plan </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analytics, data, and ethics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Transitioning from managing to leadership </p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/professional-diploma-in-digital-strategy-and-planning">View Course</a></button><p data-component="form_link" data-mkto-id="4953" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-4 border-green"><div class="bg-red text-white font-medium text-sm -top-3 left-1/2 -translate-x-1/2 py-px px-2 rounded-sm absolute">MOST POPULAR</div><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/280x280/75e5852660/dmi_expert_courselisting.jpeg?auto=format" alt="" aria-label="" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">DMI EXPERT</h4><p>Digital Marketing</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:EXPERT-std/40]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/expert-diploma-in-digital-marketing">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-64"><p class="text-gray-600 font-normal">This expert certification focuses on developing key digital marketing skills to drive business performance. You will master skills in strategy and planning, data analysis, customer experience, communication and much more.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>140 Hours </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>DMI Professional Certification </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Marketing Professionals looking to advance their Digital Marketing skills and develop tactics that drive growth </p></div></div><div data-mkto-id="5278" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Audience research and social listening </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO and SEO content</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Graphic design essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social commerce and affiliate marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Applied ecommerce and email marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social selling </p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/expert-diploma-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="5278" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-4 border-gray-200 hover:border-green transition-colors duration-300"><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/560x560/75ac217633/dmi-pg-course-chooser.png?auto=format" alt="" aria-label="" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">POSTGRADUATE DIPLOMA</h4><p>Digital Marketing</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:PG-DIP-base/15]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/postgraduate-diploma-in-digital-marketing">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-64"><p class="text-gray-600 font-normal">This PG diploma is ideal for professionals looking to become digital leaders. You will learn advanced digital marketing skills, know how to make data-driven decisions, conduct strategic analysis and manage a high performing team.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online, tutor support, live tutorials</p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>16 Months </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>DMI professional Certification </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Postgraduate Diploma in Digital Marketing awarded by BPP University</p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Degree or relevant experience, English proficiency required </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing Professionals looking to acquire a university qualification to fast-track their career into an effective leader </p></div></div><div data-mkto-id="6642" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing marketing activities </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social research and consumer behaviour </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO content </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data-driven decision making </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Corporate strategy - diversification, integration, and outsourcing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communication fundamentals </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Project planning and creativity skills </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Developing a digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Leadership - Managing the strategy making process </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Paid search fundamentals and managing PPC campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital marketing and customer experience </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Personal and professional skills </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data, visualization, reporting, and Excel for marketers </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Google Analytics and search marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Business strategy - external analysis and internal analysis </p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/postgraduate-diploma-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="6642" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div><div class="flex justify-center"><div class="border-2 text-center rounded-md pb-4 max-w-[350px] relative text-navy flex flex-col px-4 border-gray-200 hover:border-green transition-colors duration-300"><div class="font-bold"><img loading="lazy" width="180" height="180" src="https://dmi-next.imgix.net/560x560/64136d65a6/course_chooser_masters.png?auto=format" alt="DMI Masters in Digital Marketing" aria-label="DMI Masters in Digital Marketing" class="mx-auto"/><div class="py-5 xm:h-64 xl:h-80 flex flex-col justify-between"><div class="mb-6 sm:mb-0"><h4 class="uppercase font-gt text-lg">DMI MASTER</h4><p>MSc Certification</p></div><div><span class="bg-black text-white py-1.5 px-2 rounded-md font-medium">Black Friday Offer</span><p class="pt-4">Price:</p><p class="text-3xl">[price:MASTER-base/15]</p><div class="m-3"><button class="w-full"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/masters-in-digital-marketing">View Course</a></button></div></div></div></div><div class="xl:mb-4 h-64"><p class="text-gray-600 font-normal">This programme covers a comprehensive range of topics ensuring students gain the most in-demand skills in digital marketing to elevate their careers, including digital strategy, brand building, social media marketing, SEO, email marketing, content marketing, data analytics, data-driven decision making.</p></div><div class="flex flex-col justify-between flex-grow"><div class="text-left mb-10"><p class="text-navy font-bold text-lg text-center">Features</p><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>100% online </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>24 Months </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>MSc Certification by BPP </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>English proficiency required </p></div><div class="flex items-baseline gap-3 py-1.5"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Experienced Digital Marketing Professionals looking to master their Digital Marketing skills and advance to a leadership role </p></div></div><div data-mkto-id="5300" data-component="brochure_button" class="w-full"><p data-component="button-noLink" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white">Download Brochure</p></div></div><div class="sm:hidden mt-10"><button class="text-center group"><p class="font-bold text-navy">What will I learn?</p><div class="flex justify-center mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-colors duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div></button><div class="overflow-hidden" style="transition:all .2s;max-height:0px"><div class="py-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analyse and apply digital marketing models </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Evaluate CX and organizational performance relationship </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social Research and Consumer Behaviour</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Critique tactics for using social commerce and social customer service</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Design, develop, and implement a digital marketing plan</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Purpose – Ethics & Corporate and Social Responsibility (CSR)</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Leadership - Reflect on the key skills to become an effective digital leader</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Apply suitable frameworks and ideas to formulate and control a digital strategy</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Devise and deliver a presentation demonstrating a critical understanding of a range of digital branding areas</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Identify key concepts which could include brand identity, brand visual identity, and brand reputation</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Explore different business analytical techniques as part of the planning of a data analytics initiative</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Develop clear recommendations and solutions that add strategic value to an organisation/industry</p></div></div><div class="pt-2"><button class="w-full mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-white text-green border border-green hover:bg-green hover:text-white" href="/students/courses/masters-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="5300" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p><button class="group mt-2"><svg height="30" width="37.5" class="fill-current undefined text-gray-400 group-hover:text-green transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></button></div></div></div></div></div></div><div class="hidden sm:block pt-20"><div class="text-navy"><div class="mx-auto w-max cursor-pointer group"><p class="font-gt text-2xl uppercase text-center mb-2"> What Will I Learn</p><svg height="40" width="50" class="fill-current undefined text-gray-400 group-hover:text-green mx-auto transitions-all duration-300 false" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 100 125" role="img" aria-label="Dropdown Arrow"><g><path d="M47,73.7L6.5,33.2C4.8,31.5,4.5,28.8,6,27c1.7-2.1,4.8-2.2,6.7-0.3L47,61c1.6,1.6,4.3,1.6,5.9,0l34.3-34.3 c1.8-1.8,4.6-1.8,6.4,0c1.8,1.8,1.8,4.6,0,6.4L53,73.7C51.3,75.4,48.7,75.4,47,73.7z"></path></g></svg></div><div class="overflow-hidden transition-all duration-200 h-0 "><div class="grid grid-cols-4 mt-5 bg-gray-50"><div class="py-3 px-2 text-center cursor-pointer mx-1 text-navy shadow-x-lg relative z-1 bg-white"><p class="font-gt uppercase text-lg"> <!-- -->DMI SPECIALIST<!-- --> </p><p> <!-- -->Digital Strategy & Leadership<!-- --> </p></div><div class="py-3 px-2 text-center cursor-pointer mx-1 text-gray-400 bg-gray-50"><p class="font-gt uppercase text-lg"> <!-- -->DMI EXPERT<!-- --> </p><p> <!-- -->Digital Marketing<!-- --> </p></div><div class="py-3 px-2 text-center cursor-pointer mx-1 text-gray-400 bg-gray-50"><p class="font-gt uppercase text-lg"> <!-- -->POSTGRADUATE DIPLOMA<!-- --> </p><p> <!-- -->Digital Marketing<!-- --> </p></div><div class="py-3 px-2 text-center cursor-pointer mx-1 text-gray-400 bg-gray-50"><p class="font-gt uppercase text-lg"> <!-- -->DMI MASTER<!-- --> </p><p> <!-- -->MSc Certification<!-- --> </p></div></div><div class="fade-in text-gray-600 block"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Marketing fundamentals</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communications and PR</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Planning a budget and recruiting and developing a digital team </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Creativity and leading with emotional intelligence </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital channel planning</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Customer centricity and customer experience (CX) </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic thinking and developing a digital marketing action plan </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analytics, data, and ethics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Transitioning from managing to leadership </p></div></div><p class="pt-5">* Assessed by 2-hour computer-based exam (100 questions)</p></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/professional-diploma-in-digital-strategy-and-planning">View Course</a></button><p data-component="form_link" data-mkto-id="4953" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div><div class="fade-in text-gray-600 hidden"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Audience research and social listening </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO and SEO content</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Graphic design essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social commerce and affiliate marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Applied ecommerce and email marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social selling </p></div></div><p class="pt-5">* Assessed by two 5,000-word written assignments</p></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/expert-diploma-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="5278" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div><div class="fade-in text-gray-600 hidden"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing marketing activities </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social research and consumer behaviour </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>SEO content </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data-driven decision making </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Corporate strategy - diversification, integration, and outsourcing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Brand communication fundamentals </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Project planning and creativity skills </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social content and social strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Developing a digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Leadership - Managing the strategy making process </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Paid search fundamentals and managing PPC campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital marketing and customer experience </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Personal and professional skills </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data, visualization, reporting, and Excel for marketers </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Google Analytics and search marketing </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Business strategy - external analysis and internal analysis </p></div></div><p class="pt-5">* Five assignments including a slide presentation, two reports, a digital marketing plan, and a case study</p></div><div class="flex mt-10 my-5 justify-center items-center gap-5"><button class="mb-2"><a data-component="button" data-ecom="" class="undefined px-7 py-4 rounded justify-center flex items-center hover:shadow-lg cursor-pointer transition-colors duration-300 font-medium bg-green text-white border border-green hover:bg-green-600 hover:border-green-600" href="/students/courses/postgraduate-diploma-in-digital-marketing">View Course</a></button><p data-component="form_link" data-mkto-id="6642" class="cursor-pointer text-gray-500 hover:text-gray-700 transition-colors duration-300">Or Download Brochure</p></div></div><div class="fade-in text-gray-600 hidden"><div class="shadow-lg px-4 py-5 mx-1 rounded-b-md"><div class="grid grid-cols-3 gap-x-8"><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Analyse and apply digital marketing models </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Evaluate CX and organizational performance relationship </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social Research and Consumer Behaviour</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Driving performance with digital marketing strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Website optimization, UX design, and CX essentials </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing a digital team and promoting collaboration </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Professional skills, leadership skills, and persuasive communication </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Social media marketing and social platforms </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Critique tactics for using social commerce and social customer service</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Managing paid search campaigns </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Data and data visualization </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Design, develop, and implement a digital marketing plan</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Strategic Purpose – Ethics & Corporate and Social Responsibility (CSR)</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Demand generation and search analytics </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Search strategy </p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Digital Leadership - Reflect on the key skills to become an effective digital leader</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Apply suitable frameworks and ideas to formulate and control a digital strategy</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Devise and deliver a presentation demonstrating a critical understanding of a range of digital branding areas</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Identify key concepts which could include brand identity, brand visual identity, and brand reputation</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 1.111-2.789 1.182-3.944 0.139l-13.523-12.694c-0.762-0.667-1.105-1.692-0.899-2.683s0.931-1.794 1.896-2.101c0.965-0.307 2.020-0.070 2.767 0.626l11.536 10.858 22.52-23.324c0.687-0.73 1.711-1.038 2.686-0.808s1.754 0.963 2.043 1.922c0.289 0.96 0.043 2.001-0.643 2.73l-24.439 25.334z"></path></svg></span><p>Explore different business analytical techniques as part of the planning of a data analytics initiative</p></div><div class="flex items-baseline gap-3 py-2.5 text-sm text-left"><span class="shrink-0"><svg version="1.1" xmlns="http://www.w3.org/2000/svg" width="14" height="14" class="fill-current text-green undefined" viewBox="0 0 44 32" role="img" aria-label="Checkmark Icon"><path d="M16.201 28.465c0.089-0.090 0.255-0.096 0.363 0.002l-0.192-0.18-0.171 0.178zM18.424 30.591c-1.046 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