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Don Markstein's Toonopedia: Buster Brown
<HEAD><TITLE>Don Markstein's Toonopedia: Buster Brown </TITLE> <script language="JavaScript"><!-- var message="Contact webmaster concerning permission to use images"; // Message for the alert box function click(e) {if (document.all){if(event.button == 2){alert(message);return false;}}if(document.layers){if (e.which == 3){alert(message);return false;}}}if(document.layers){document.captureEvents(Event.MOUSEDOWN);}document.onmousedown=click;// --></script> <META name = "author" content = "Donald D. Markstein"> <META name = "description" content = "Hypertext encyclopedia of comics and animation"> <META name = "subject" content = "Hypertext encyclopedia of comics and animation"> <META name = "keywords" content = "comic books animated cartoons animation comics comix syndicated comic strips"> <META name = "publisher" content = "Donald D. Markstein"> <META name = "format" content = "text/html"> <META name = "language" content = "EN"> </HEAD><BODY> <body onload="if (self!= top) top.location = self.location"></body> <BODY BGCOLOR="FFFFFF" TEXT="000000" LINK="0000EE" VLINK="551A8B"> <TABLE><TR><TD WIDTH=310 VALIGN="CENTER"><IMG GALLERYIMG="NO" ALIGN="LEFT" HEIGHT=328 WIDTH=300 ALT="Guess what Buster is sitting on. From a 1903 Sunday page. Artist: Richard F. Outcault." SRC="buster.jpg"> <TD VALIGN="CENTER"> <H1>BUSTER BROWN</H1><FONT SIZE=4> <B>Medium:</B> Newspaper Comics <BR><B>Originally Appearing in:</B> The New York Herald <BR><B>First Appeared:</B> 1902 <BR><B>Creator:</B> Richard F. Outcault<FONT SIZE=3> <! BEGIN DONATION CODE> <HR><FONT SIZE=2 COLOR="993366"><CENTER> If this site is enjoyable or useful to you, <BR>Please contribute to its necessary financial support. <BR><A HREF="http://s1.amazon.com/exec/varzea/pay/T1237L0BCY25QA" TARGET="_blank">Amazon.com</A> or <A HREF="https://www.paypal.com/xclick/business=don%40toonopedia.com&no_note=1&tax=0¤cy_cod e=USD" TARGET="_blank">PayPal</A> </FONT></CENTER><HR> <! END DONATION CODE> <P><A NAME="cont"> Buster Brown is one of the most phenomenal merchandising successes in the history of comics. Millions of people are familiar with Buster Brown shoes, introduced … <P ALIGN="RIGHT"><A HREF="#cont"><FONT SIZE=2><I>continued below</A></FONT> </TABLE> <CENTER><! 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END ADSENSE CODE></CENTER> <P><TABLE><TR><TD VALIGN="TOP">… at the 1904 World Fair but hardly anyone is aware of the character's comic strip origins. <P> Buster was as mischievous as <A HREF="katzen.htm">The Katzenjammer Kids,</A> and he was created by Richard Felton Outcault, the <A HREF="glossary.htm#cartoonist">cartoonist</A> behind <A HREF="yellow.htm"><I>The Yellow Kid.</A></I> So why didn't he share in the infamy heaped by Polite Society on those two features? <P> One theory is that he was invariably punished for his misdeeds — but that can't be it, because the Katzenjammers always got spanked in the end, too. Another is that he appeared in a more respectable journal than the others — but that can't be it either. Before the strip had been running four years, Outcault switched employers; and from then on, Buster ran in the <A HREF="king.htm">Hearst</A> papers. Perhaps it was because each of Buster's <A HREF="glossary.htm#sunday">Sunday pages</A> ended with a sweet homily in which the lovable tyke promised never again to do whatever it was that had gotten him into trouble — but are social critics, most of whom are parents themselves, dumb enough to fall for a ploy like that? <P> Yet another theory has to do with the fact that Buster belonged to a well-to-do, WASPish family, unlike the declassé ethnics of those other strips. Perhaps that's why he raised less outcry from well-to-do, WASPish Americans. Whatever the reason, Buster was popular even in the more respectable portions of Society, from the day he first appeared in The New York <I>Herald,</I> May 4, 1902. So popular, he was first adapted into movies in the second year of his series, by director Edward Porter (<A HREF="rarebit.htm">Dreams of the Rarebit Fiend</A>). <P> Buster's constant companion was his dog, Tige, said to be the first talking pet in American comics. Like Gorgon of <A HREF="barnaby.htm"><I>Barnaby</I></A> and Hobbes of <A HREF="calhobbs.htm"><I>Calvin & Hobbes,</I></A> Tige's speech was never observed by adults. He sometimes functioned as a half-hearted conscience for Buster, sometimes as a sentry, and sometimes as a Greek chorus, commenting on the action without directly taking part. <P> When, in 1906, Buster switched newspapers, The <I>Herald</I> sued Hearst. As had been the case ten years earlier, when Outcault brought <I>The Yellow Kid</I> to Hearst, the court ruled that the characters could go with the cartoonist, but the name of the feature must stay with the publisher. From then on, Outcault produced his strip without using the character's name in the title, while the original strip continued at the <I>Herald</I> under a succession of less talented artists. <P> Records are spotty, but the <I>Herald</I> version of <I>Buster Brown</I> seems to have lasted at least until 1911, and Outcault's version until 1921. During the late '20s, there was a series of Buster Brown silent comedy shorts, with child actor Arthur Trimble in the title role and Lois Hardwick (<A HREF="alicecom.htm">Alice</A>) as his girlfriend. Eventually, <I>Buster Brown</I> as a character faded into the past, but the Buster Brown merchandising phenomenon continued — and, in fact, continues to this day. Outcault died in 1928, a wealthy man. <P ALIGN = "RIGHT">— DDM <P><A HREF="index.htm">BACK</A> to <I>Don Markstein's Toonopedia™</I> Home Page <BR><A HREF="today.htm">Today in Toons:</A> Every day's an anniversary! <P><! 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